The Atlantic

How to Be a Populist

Around the world, politicians can follow a simple recipe to present themselves as saviors of “the people.”
Source: Kevin Lamarque / Reuters

In recent months, the ascent of leaders and movements denounced by their rivals as “populist” has given the world the false impression that those leaders offer some kind of distinct ideology.

So-called populists do run on platforms that challenge the status quo; it is also true that this can lead them to embrace a wide range of positions on crucial issues. The policies promised by Donald Trump and France’s Marine Le Pen cannot be more different than those adopted by Nicolas Maduro in Venezuela, or those promoted by Podemos, Spain’s newest political party. Yet all of these leaders are routinely described as populists.  

The fact is that populism is not an ideology. Instead, it’s a strategy to obtain and retain power. It has been around for centuries, recently appearing to resurface in full force, propelled by the digital revolution, precarious

You’re reading a preview, subscribe to read more.

More from The Atlantic

The Atlantic5 min readAmerican Government
What Nikki Haley Is Trying to Prove
This is an edition of The Atlantic Daily, a newsletter that guides you through the biggest stories of the day, helps you discover new ideas, and recommends the best in culture. Sign up for it here. Nikki Haley faces terrible odds in her home state of
The Atlantic5 min read
The Strangest Job in the World
This is an edition of the Books Briefing, our editors’ weekly guide to the best in books. Sign up for it here. The role of first lady couldn’t be stranger. You attain the position almost by accident, simply by virtue of being married to the president
The Atlantic5 min readSocial History
The Pro-life Movement’s Not-So-Secret Plan for Trump
Sign up for The Decision, a newsletter featuring our 2024 election coverage. Donald Trump has made no secret of the fact that he regards his party’s position on reproductive rights as a political liability. He blamed the “abortion issue” for his part

Related Books & Audiobooks