Inc.

THE ODD COUPLE

Bre Pettis left MakerBot in a cloud of money and controversy. Danielle Applestone was a PhD desperate to save her company. Then they found each other.
A NEW CALLING After a controversial run as the co-founder, CEO, and visionary of 3-D-printing startup MakerBot, Bre Pettis had no particular next act.

OF ALL THE THINGS THAT almost thwarted Danielle Applestone’s life’s work, she never imagined that one of them would be venture capital.

Applestone grew up in the Arkansas woods, in a house built on tree stumps. Her mom grew vegetables and chopped all the wood. Her dad, a disabled Navy veteran who has used a wheelchair since he broke his back, was into making bullets. The family was always modifying things around the house so he could use or reach them. “For me, it was like, holy crap, tools are power,” says Applestone.

But home life was rough. “There are ways to control your family with fear that don’t involve punching them,” she says. At age 8, she tried to run away. In sixth grade, a teacher referred Applestone—by then, a constant tinkerer—to a free STEM camp. At 14, she gained admission to a free STEM boarding school, and realized that science would be her ticket out.

By the time Applestone debuted the Othermill in 2013, she was a single mom who had managed to graduate from MIT and to earn a PhD in materials science. She turned down a job at Tesla, where she would have been the third employee in its battery division. Instead, she built a machine that she believed would teach Americans the skills necessary to take the two million manufacturing jobs projected to go unfilled over the next decade.

More sophisticated than both a laser cutter and a 3-D printer, the Othermill is a computer-controlled milling machine that can cut into aluminum, brass, wood, and plastic with incredible precision. Industrial mills can cost hundreds of thousands of dollars and are the size of at least one refrigerator. Her team at Other Machine—now called Bantam Tools—had made a plug-and-play desktop version the size of a tall toaster that cost only $2,199. If a 3-D printer could let people make plastic objects at their whimsy, her milling machine could give people the power to produce the stuff that makes the stuff—anything from a circuit board to a gear.

“With a milling machine, the world is your Lego,” says Applestone. Those at the forefront of the maker revolution believe “desktop milling has the potential to be even more significant than consumer 3-D printing,” says Limor Fried, founder of Adafruit Industries, an open-source hardware

You’re reading a preview, subscribe to read more.

More from Inc.

Inc.4 min read
The Business of Building a Better Future
Rohit Bhargava | INC.'S NON-OBVIOUS BUSINESS BOOKS The founder of the Non-Obvious Company, Rohit Bhargava is a trend curator and best-selling author of nine books. What vibe do people most want from their place of work? Answer: coffee shop cozy. This
Inc.1 min read
Piersten gaines
26 Going Fishing for Sharks FOUNDER AND CEO OF PRESSED ROOTS Piersten Gaines's first real pitch, to Shark Tank‘s “Mr. Wonderful,” Kevin O'Leary, did not go well. To start, her concept for Pressed Roots—a Dallas-based salon chain focused on curly and
Inc.2 min read
Family Office
The most stressful part of Pistola founder Grace Na's day isn't what you'd expect for the founder of a denim company with 40 employees and a factory right in Los Angeles. It's placing a lunch order for her head of tech and pattern and her head financ

Related Books & Audiobooks