Everand Logo

Welcome to Everand!

  • Discover millions of ebooks, audiobooks, and so much more with a free trial

    Only $11.99/month after trial. Cancel anytime.

    We Are Market Basket: The Story of the Unlikely Grassroots Movement That Saved a Beloved Business
    We Are Market Basket: The Story of the Unlikely Grassroots Movement That Saved a Beloved Business
    We Are Market Basket: The Story of the Unlikely Grassroots Movement That Saved a Beloved Business
    Audiobook7 hours

    We Are Market Basket: The Story of the Unlikely Grassroots Movement That Saved a Beloved Business

    Written by Daniel Korschun and Grant Welker

    Narrated by Tom Parks

    4/5

    ()

    Switch to ebook

    About this audiobook

    What if a company were so treasured and trusted that people literally took to the streets—by the thousands—to save it? That company is Market Basket, a popular England supermarket chain. After long-time, CEO Arthur T. Demoulas was ousted by his cousin Arthur S. Demoulas, the company's managers and rank-and-file workers struck back. Risking their own livelihoods to restore the job of their beloved boss they walked out, but they didn't walk far. At huge protest rallies, they were joined by loyal customers—leaving stores empty. Suppliers and vendors stopped deliveries—rendering shelves bare. Politicians were forced to take sides. The national media and experts were stunned by the unprecedented defense of an executive. All openly challenged the Market Basket board of directors to make things right. And, in the end, they prevailed. With its arresting firsthand accounts from the streets and executive suites, We Are Market Basket is as inspiring as it is instructive. What is it about Market Basket and its leader that provokes such ferocious loyalty? How does a company spread across three states maintain a culture that embraces everyone—from cashier to customer—as family? Can a company really become an industry leader by prioritizing stakeholders over shareholders? Set against a backdrop of bad blood and corporate greed, We Are Market Basket chronicles the epic rise, fall, and redemption of this iconic and uniquely American company.

    LanguageEnglish
    PublisherBrilliance Audio
    Release dateAug 12, 2015
    ISBN9781501274817
    Author

    Daniel Korschun

    Daniel Korschun is Associate Professor of Marketing and a Fellow at Drexel University’s Center for Corporate Reputation Management. His research ap-pears in the Journal of Marketing, the Academy of Management Review, and other leading business journals.

    Related authors

    Related to We Are Market Basket

    Related audiobooks

    Business Development For You

    View More
    View More

    Related podcast episodes

    Related articles

    • Article

      Trump’s New Recruits

      Sep 19, 2022

      Trump’s New Recruits
      5 min read

    • Article

      Where Millionaires Live in America

      Oct 22, 2020

      They say a million dollars isn't what it used to be, but it still earns you entry into an elite group of Americans. Only 6.7% of the nation's households, or about 8.4 million, qualify as bona fide millionaires. Before anyone gets hot and bothered, we

      1 min read

    • Article

      Change Agents

      Aug 13, 2018

      Change Agents
      16 min read

    • Article

      No Children? Why You Still Need an Estate Plan

      Feb 11, 2019

      Estate planning is an extremely personal process, not a one-size-fits-all endeavor. When an individual has no close relatives (other than perhaps a spouse), the decisions required to prepare an estate plan can sometimes feel overwhelming. Over the

      3 min read

    • Article

      Tales of Tenacity

      Jun 27, 2018

      One of the most inspiring elements of Inc.’s annual conferences is hearing tales of tenacity from company founders who refuse to give up. Some of these stories get told onstage, like Slack co-founder Cal Henderson’s describing, at this year’s GrowCo

      2 min read

    • Article

      Worked Up

      Feb 14, 2024

      Worked Up
      6 min read

    • Article

      What If The Most Important Election Of The Year Is Happening Right Now In Alabama? | Indigo Olivier

      Mar 11, 2021

      This month, 5,800 Amazon warehouse employees in Bessemer, Alabama, will be voting on whether or not to unionize with the Retail, Wholesale and Department Store Union in what could turn out to be the most important election of the year. While the Bess

      3 min read

    • Article

      Capitalism To The Rescue

      Apr 16, 2020

      Capitalism To The Rescue
      3 min read

    • Article

      Summer Of Labor: Why Unions Win Pay Hikes And New Clout

      Aug 8, 2023

      Every once in a while, events conspire to upend Americans’ views on the economy. It happened in the 1970s, when postwar confidence in the United States’ industrial might was shattered. Energy shortages, soaring inflation, and relentless foreign compe

      9 min read

    Related categories

    Reviews for We Are Market Basket

    4/5

    12 ratings3 reviews

    What did you think?

    Tap to rate

    Review must be at least 10 words

    • 5/5
      Very readable book on a New England institution, Market Basket. The win by the little people was stunning and so I enjoyed reading the story behind the story.
    • 4/5
      We lived this story, and it's fun to look back on our Summer of Deprivation, when we could not make our daily or weekly visits to DeMoulas supermarkets. The book is co-written by a Lowell Sun reporter and a business writer, and published by the American Management Association. It's got gobs of information about the family background that caused the feud that caused the boycott - by associates, customers, and suppliers. It gets at the heart of the matter: that everyone hung together because they knew that our entire area would be devastated by the sale of the company by the greedy Artie S. And that fighting together against corporatism would be a great mitzvah. Good recounting of a true story.
    • 4/5
      We Are Market Basket is a valentine to a beloved and much admired CEO, Arthur T. DeMoulas, the workers in the stores, suppliers and customers of Market Basket, a family-owned supermarket chain based in New England. Arthur DeMoulas and his cousin ran the company and while there was decades of strife between them based on different visions and priorities for their business it came to a head in the summer of 2014 when the Arthur T was fired by the Market Basket board. Living in Boston, I had the opportunity witness the phenomenal organizing and, no small amount of courage, by the workers and the suppliers to the store. Threatened with job loss they never backed down. The fact that workers were backing a CEO against a powerful board of directors is a rarity (and may be never been seen) and this case has been studied, and continue to be studied by business schools everywhere (and probably lots of CEO's).The book is very readable. It captures the excitement and the fear felt by everyone involved and clearly illuminated the issues that brought about the strike and its ramifications. I knew how it ended before this book but at the time I turned on the TV every night to follow the story. This book brings vividly brings it all back, and once again, the workers at Market basket provide some measure of hope as we watch our family businesses close.My only real criticism of the book is that it is so one-sided that I think the author's should have been clear about this. They describe trying to talk to the board members and Arthur T's cousin however given that this is very recent history it might have been too soon to write a full accounting of the story. Also, the title shows where the author's hearts seem to lie which is absolutely fine if they state this in an upfront manner. Otherwise, a well-told story about a gem of a story.Thank you to NetGalley for allowing me to review this book for an honest opinion.