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    The Business of Design: Balancing Creativity and Profitability
    Unavailable
    The Business of Design: Balancing Creativity and Profitability
    Unavailable
    The Business of Design: Balancing Creativity and Profitability
    Ebook319 pages3 hours

    The Business of Design: Balancing Creativity and Profitability

    By Keith Granet

    3.5/5

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    Currently unavailable

    About this ebook

    The Business of Design debunks the myth that business sense and creative talent are mutually exclusive and, unlike other lackluster business books, is written and illustrated to captivate a visually thinking audience. For nearly thirty years, consultant Keith Granet has helped design professionals pursue their passion and turn a profit. From billing to branding, client management to marketing and licensing, The Business of Design reveals the tools necessary to create and run a thriving design business in today's ultra-competitive marketplace.
    LanguageEnglish
    PublisherPrinceton Architectural Press
    Release dateJun 19, 2012
    ISBN9781616891275
    Unavailable
    The Business of Design: Balancing Creativity and Profitability
    Author

    Keith Granet

    Keith Granet, a leading expert on the business of design, is the founder of Granet and Associates, a management consulting and licensing agency; Studio Designer, a digital platform for the interior design industry; and the Leaders of Design Council, an organization of design professionals focused on community and mentorship. Granet lives with his husband and their two sons in Los Angeles.

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