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    Everyone Is A Business: Orchestrating Innovation In Your Life, Career And Business
    Everyone Is A Business: Orchestrating Innovation In Your Life, Career And Business
    Everyone Is A Business: Orchestrating Innovation In Your Life, Career And Business
    Ebook98 pages1 hour

    Everyone Is A Business: Orchestrating Innovation In Your Life, Career And Business

    By Paul McKey

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    About this ebook

    The world is witnessing a major shift in the way individuals seek, manage and earn their living – brought on by two colliding phenomena. First the Great Recession has left corporations shrinking and with increasing investment in digital automation has led directly to a “hollowing out” of the traditional workforce. Second, those same technology advances are unleashing a wave of innovations and new entrepreneurs with the skills and platforms that allow them to compete in, and disrupt, markets previously the sole domain of larger corporations.
    Innovation is both threatening and enhancing our lives, careers and the way we do business. Whether you are an employee, manager, entrepreneur, freelancer or professional, understanding these shifts in innovation will be critical to the success of your career, practice or business. The days of taking a ‘safe’ job are disappearing in a climate of economic renewal and turbulence.
    Hence you must think strategically like a business, have the discipline of a business, take risks like a business, innovate like a business, utilize technology like a business and sell and promote yourself like a business. You are the product and the brand.
    All of a sudden Everyone is a Business.

    In my career I have progressed through music and film, on to creative and technical roles with Apple, startup companies and most recently as a managing consultant with IBM in the areas of organizational innovation and change. I apply all those experiences in my own consulting practice working from small local enterprises to global corporations. Yet having seen more good ideas fail than succeed I have pursued doctoral studies to understand why that is so. And I feel I have come up with some answers. Building a strong synergy between your business, purpose, technology and people is the key yet it requires a new way of perceiving innovation and developing your business.

    Utilizing a fresh new approach to the way you can structure your career and businesses my original research into Synergistic Design will help you develop a strategy to succeed in a collaborative economy. This introduction to Synergistic Design shows how to build innovative teams, projects and companies while providing a new structure for startups that is more likely to succeed when used in conjunction with a lean business approach.

    And there has never been a better time to start your own high performance business and take control of your career.

    The book clearly demonstrates both the current threats and opportunities that this wave of digital disruption can bring such as:
    - We are in the third great wave of invention and economic disruption
    - The Great Recession has left corporations investment shy and overhead wary
    - Hence digital automation is “hollowing out” the traditional workforce forcing individuals to find new streams of income
    - Innovation is surging on a number of fronts simultaneously leading to a convergence of new ideas, products and services.
    - Meanwhile the combination of increased education, ubiquitous technology and the casualization of work leads to a labor pool of over-qualified, internet-savvy and under-employed graduates.
    - Individuals are collaborating and building online network platforms that bypass conventional business models and undercut bricks and mortar corporations.
    - Grassroots entrepreneurism, accessible capital and lean business models are fuelling a surge in new ventures in industry sectors most vulnerable to disruptive innovation including music and entertainment, finance, travel and accommodation.
    - To be competitive and manage your career or business you must now be fully conversant in the relevant business models, enabling technologies and customer expectations that are driving your industry.
    - The very people impacted by this shift from corporation to collaboration models of doing business will also be the ones to drive and accelerate the shift.

    LanguageEnglish
    PublisherPaul McKey
    Release dateMay 2, 2015
    ISBN9781311348012
    Everyone Is A Business: Orchestrating Innovation In Your Life, Career And Business
    Author

    Paul McKey

    Paul McKey is an experienced Management Consultant with a diverse set of skills across change management, business innovation, learning and development and technology. He has a background in the arts (fine arts, music and film) and provides a creative approach to developing business, people and technology goals while improving organizational effectiveness.As a senior managing consultant (recently with IBM and previously with Apple ) he has practiced extensively in the information technology, creative industries, banking and finance and education sectors in Australia, Europe, Asia and the USA.His natural and encouraging leadership and deep expertise in creativity, innovation and change allows him to work closely with people, teams and projects to envisage, develop and deliver the success that they desire.He holds an Associate Diploma in Electronics Engineering, a Masters of Education, is a PhD Candidate at Southern Cross University and is a member of the Australian Performing Rights Association (APRA).Paul currently mentors and works with young and old startups at two business incubator/accelerators in addition to coaching and consulting on high performance business.

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      Book preview

      Everyone Is A Business - Paul McKey

      Everyone is a Business

      Orchestrating innovation in your life, career and business

      By Paul McKey

      Copyright 2015 Paul McKey

      Smashwords Edition

      Illustrations by Kerry Gray

      This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each recipient. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then please return to your favorite ebook retailer and purchase your own copy. Thank you for respecting the hard work of this author.

      Contents

      Introduction

      About the Author

      Chapter One – Disruption is the norm

      Chapter Two – Everyone is a Business

      Chapter Three – Moving to the Center

      Chapter Four – Synergistic Design

      Further Reading

      Notes and Links

      Introduction

      Dans les champs de l'observation le hasard ne favorise que les esprits préparés. (In the fields of observation chance favors only the prepared mind.) Louis Pasteur (1854)

      The world is witnessing a major shift in the way individuals seek, manage and earn their living – brought on by two colliding phenomena. First the Great Recession has left corporations shrinking and with increasing investment in digital automation has led directly to a hollowing out of the traditional workforce. Second, those same technology advances are unleashing a wave of innovations and new entrepreneurs with the skills and platforms that allow them to compete in, and disrupt, markets previously the sole domain of larger corporations.

      And this is leading a rush away from the increasing insecurity of corporations into an innovation-led collaborative economy where size is less important to compete and the abilities to identify, shape and utilize innovation are now essential survival skills for everyone.

      The worldwide economic stagnation flowing from the 2007 global financial crisis is not simply another trough in the usual economic cycle, but a break from what has gone before, from what we think of as normal. (Tim Dunlop - 2015)

      Innovation is both threatening and enhancing our lives, careers and the way we do business. Whether you are an employee, manager, entrepreneur, freelancer or professional, understanding these shifts in innovation will be critical to the success of your career, practice or business. The days of taking a ‘safe’ job are disappearing in a climate of economic renewal and turbulence.

      The analogy to business is in the sense that a business is a framework for taking control, gathering resources and getting things done. And that is what you must do to be in control of innovation rather than being a passive onlooker as a new wave of disruption unfolds. Hence you must think strategically like a business, have the discipline of a business, take risks like a business, innovate like a business, utilize technology like a business and sell and promote yourself like a business. You are the product and the brand.

      All of a sudden Everyone is a Business.

      The concept that everyone is a business means more and more individuals are responsible for developing and managing their own careers, continually renegotiating their value and contracts, while an increasing number are becoming entrepreneurs and freelancers maintaining their own businesses. This requires a multi-faceted knowledge of business and technology advances and how these apply to your particular job, industry or purpose. Ignorance of business and/or technology trends will be self-limiting and unacceptable to both your future employers and clients.

      In my career I have progressed through music and film, on to creative and technical roles with Apple, startup companies and most recently as a managing consultant with IBM in the areas of organizational innovation and change. I apply all those experiences in my own consulting practice working from small local enterprises to global corporations. Yet having seen more good ideas fail than succeed I have pursued doctoral studies to understand why that is so. And I feel I have come up with some answers. Building a strong synergy between your business, purpose, technology and people is the key yet it requires a new way of perceiving innovation and developing your business.

      This book describes how you can develop your skills and capability to firstly future-proof your career and business and secondly to recognize and drive the innovation and change necessary to create the new jobs and visionary organizations the world needs right now. It is designed to educate, motivate and activate your journey with innovation as your ally, not your enemy.

      Main points:

      * There is a shift in the way individuals seek, manage and earn a living

      * We are in the third great wave of invention and economic disruption

      * The Great Recession has left corporations investment shy and overhead wary

      * Hence digital automation is hollowing out the traditional workforce forcing individuals to find new streams of income

      * Innovation is surging on a number of fronts simultaneously leading to a convergence of new ideas, products and services.

      * Meanwhile the combination of increased education, ubiquitous technology and the casualization of work leads to a labor pool of over-qualified, internet-savvy and under-employed graduates.

      * Individuals are collaborating and building online network platforms that bypass conventional business models and undercut bricks and mortar corporations.

      * Grassroots entrepreneurism, accessible capital and lean business models are fuelling a surge in new ventures in industry sectors most vulnerable to disruptive innovation including music and entertainment, finance, travel and accommodation.

      * While ‘wicked’ problems beset the globe like global warming, political instability, poverty and hunger there are also many opportunities to develop new ecological and economically sustainable businesses, industries and societies.

      * To be competitive and manage your career or business you must now be fully conversant in the relevant business models, enabling technologies and customer expectations that are driving your industry.

      * The very people impacted by

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