The Small Business Guide to Online Marketing: A step-by-step guide to growing your business online
By Lola Bailey
()
Currently unavailable
Currently unavailable
About this ebook
This guide to setting up and growing your online presence tells you everything you need to know to get your business' online marketing started and then how to develop your approach. Lola Bailey begins by laying down the essential basics that you need in place before steadily building up to more advanced techniques. Jargon is carefully avoided and step-by-step worked examples illustrate the processes to follow.
You will learn:
- What internet marking is and how it drives sales
- The importance of superior content
- How to utilise online performance metrics
- What SEO is and how to use it
- The benefits of social media
- How to use affiliate marketing
- What to consider when optimising for mobile
If you have up until now shied away from giving your business an online presence because of uncertainty about how to use internet marketing or its use for you, or if you have started to market online but would like to enhance your approach, The Small Business Guide to Online Marketing is for you.
Lola Bailey
Lola Bailey MA (HRM) has over 20 years 'blue-chip' experience in coaching, sales and market development, and is an Affiliate Member of the Institute of Digital Marketing. Lola is also a freelance writer who has successfully published and edited a small business magazine and featured in local newspapers and Enterprise Nation's 'bible' for small businesses Working 5 to 9. She is an enthusiastic champion of start-ups, supporting their endeavours both off and online. Her online business hub, where small businesses and start-ups can learn internet marketing strategies can be found at www.ihubbusiness.co.uk. The site and its social media counterparts have been built using most of the techniques found in this book. Lola lives in London and is married with two children.
Related to The Small Business Guide to Online Marketing
Related ebooks
Dropshipping: Create Passive Income with E-commerce and Shopify Step by Step by Proven Strategies! New and Improved Ways for Busy Times of 2019 and 2020! Great to Listen in a Car! Rating: 0 out of 5 stars0 ratingsEcommerce Income Mastery Training Guide Rating: 5 out of 5 stars5/5The Small Business Online Marketing Handbook: Converting Online Conversations to Offline Sales Rating: 0 out of 5 stars0 ratingsE-Commerce SEO: Guide to Growing Organic Traffic to Your Online Business Rating: 0 out of 5 stars0 ratingsDigital Marketing in the Zone: The Ultimate System for Digital Marketing Success Rating: 5 out of 5 stars5/5How to Build Products that Run Businesses Rating: 0 out of 5 stars0 ratingsStart Your Own Etsy Business: Handmade Goods, Crafts, Jewelry, and More Rating: 4 out of 5 stars4/5Start Your Own e-Business: Your Step-By-Step Guide to Success Rating: 3 out of 5 stars3/550 E-Business Ideas for Home Based Entrepreneurs Rating: 4 out of 5 stars4/5How to Start Your Online Business And Make Money Online Rating: 3 out of 5 stars3/5Shopify: The Essential Guide to Effectively Plan and Market Your Shopify E-commerce Store Rating: 0 out of 5 stars0 ratingsHow to Start Your First Online Business Rating: 5 out of 5 stars5/5The Beginner's Guide to Shopify: Starting an Online Business from Scratch Using the Shopify E-Commerce Platform Rating: 0 out of 5 stars0 ratingsSocial Messaging Apps For Marketers Rating: 0 out of 5 stars0 ratingsSell Your Way to Success on Shopify Rating: 0 out of 5 stars0 ratingsUltimate Guide to Pinterest for Business Rating: 4 out of 5 stars4/5See You on the Internet: Building Your Small Business with Digital Marketing Rating: 0 out of 5 stars0 ratingsEtsy-preneurship: Everything You Need to Know to Turn Your Handmade Hobby into a Thriving Business Rating: 4 out of 5 stars4/5Complete Guide To Make Money At Home With Upwork & Shopify (2 in 1 Bundle) Rating: 0 out of 5 stars0 ratingsThe Art Of E-Commerce (2 In 1 Bundle): Start Your Own Business & Get Sales This Week Without Breaking The Bank (Alibaba + Shopify) Rating: 0 out of 5 stars0 ratingsHow to Start Your Own Business in 10 Days Rating: 0 out of 5 stars0 ratingsHow To Make Money With Shopify: Learn How Shopify Works & Start Profiting This Week With This Easy Shopify Manual Rating: 0 out of 5 stars0 ratingsAmazon Affiliate Niche Sites: The Complete Guide! (Online Business Series) Rating: 4 out of 5 stars4/5Selling Blueprint: 2 in 1 Combo: How To Sell On Etsy & Shopify & Keep Doing What You're Passionate About Rating: 0 out of 5 stars0 ratings
Small Business & Entrepreneurs For You
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It Rating: 4 out of 5 stars4/5Small Business For Dummies Rating: 4 out of 5 stars4/5The LLC and Corporation Start-Up Guide: Your Complete Guide to Launching the Right Business Rating: 5 out of 5 stars5/5Your Next Five Moves: Master the Art of Business Strategy Rating: 5 out of 5 stars5/5Company Rules: Or Everything I Know About Business I Learned from the CIA Rating: 4 out of 5 stars4/5Robert's Rules of Order: The Original Manual for Assembly Rules, Business Etiquette, and Conduct Rating: 4 out of 5 stars4/5Yes!: 50 Scientifically Proven Ways to Be Persuasive Rating: 4 out of 5 stars4/5The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime Rating: 5 out of 5 stars5/5Starting a Business All-In-One For Dummies Rating: 4 out of 5 stars4/5The Side Hustle: How to Turn Your Spare Time into $1000 a Month or More Rating: 4 out of 5 stars4/5The Ultimate Side Hustle Book: 450 Moneymaking Ideas for the Gig Economy Rating: 4 out of 5 stars4/5Capital Gaines: Smart Things I Learned Doing Stupid Stuff Rating: 3 out of 5 stars3/5Summary of Timothy Ferriss' book: The 4-Hour Workweek: More time, more money, more life: Summary Rating: 5 out of 5 stars5/5Creative, Inc.: The Ultimate Guide to Running a Successful Freelance Business Rating: 4 out of 5 stars4/5Real Artists Don't Starve: Timeless Strategies for Thriving in the New Creative Age Rating: 4 out of 5 stars4/5How to Think Bigger: Aim Higher, Get More Motivated, and Accomplish Big Things Rating: 4 out of 5 stars4/5The Everything Nonprofit Toolkit: The all-in-one resource for establishing a nonprofit that will grow, thrive, and succeed Rating: 0 out of 5 stars0 ratingsHow to Grow Your Small Business: A 6-Step Plan to Help Your Business Take Off Rating: 0 out of 5 stars0 ratingsThe Whole Body Entrepreneur: A Physical and Emotional Self-Care Bootcamp Rating: 5 out of 5 stars5/5Wealthology: The Science of Smashing Money Blocks Rating: 3 out of 5 stars3/5How to Open & Operate a Financially Successful Notary Business Rating: 4 out of 5 stars4/5Overcoming Impossible: Learn to Lead, Build a Team, and Catapult Your Business to Success Rating: 5 out of 5 stars5/548 Days to the Work and Life You Love: Find It—or Create It Rating: 3 out of 5 stars3/5Never Get a "Real" Job: How to Dump Your Boss, Build a Business and Not Go Broke Rating: 4 out of 5 stars4/5
Reviews for The Small Business Guide to Online Marketing
0 ratings0 reviews