Everand Logo

Welcome to Everand!

  • Discover millions of ebooks, audiobooks, and so much more with a free trial

    Only $11.99/month after trial. Cancel anytime.

    Customers.com (Review and Analysis of Seybold's Book)
    Customers.com (Review and Analysis of Seybold's Book)
    Customers.com (Review and Analysis of Seybold's Book)
    Ebook43 pages23 minutes

    Customers.com (Review and Analysis of Seybold's Book)

    By BusinessNews Publishing

    ()

    Read preview

    About this ebook

    The must-read summary of Patricia B. Seybold's book: Customers.com: How to Create a Profitable Business Strategy for the Internet and Beyond".

    This complete summary of the ideas from Patricia B. Seybold's book "Customers.com" shows how your existing customers are the key to developing and implementing a successful e-commerce strategy. In her book, Patricia B. Seybold explains how you can position yourself alongside your customers and find out what they really want. By reading this summary, you will find out how to do this as well as how to deliver your products or services effectively and efficiently.

    Added-value of this summary:
    • Save time
    • Understand key concepts
    • Expand your business knowledge

    To learn more, read "Customers.com" to discover how you can get to know your current customers and boost your e-commerce sales.
    LanguageEnglish
    PublisherBusiness Book Summaries
    Release dateFeb 15, 2013
    ISBN9782806239532
    Customers.com (Review and Analysis of Seybold's Book)

    Read more from Business News Publishing

    Related to Customers.com (Review and Analysis of Seybold's Book)

    Related ebooks

    Strategic Planning For You

    View More
    View More

    Related podcast episodes

    Related articles

    • Article

      Grow Your Remote Business

      Jun 30, 2020

      Grow Your Remote Business
      4 min read

    • Article

      Catch And Keep The Power Of Retention

      Jul 20, 2022

      IS CEO OF CUSTOMER RADAR. FOR MORE INFORMATION ABOUT HOW YOU CAN MAKE A DIFFERENCE TO YOUR CUSTOMERS'EXPERIENCE AND BOTTOM LINE GO TO WWW.CUSTOMERRADAR.COM CUSTOMER EXPERIENCE There are few things more powerful to your business than delivering an exc

      2 min read

    • Article

      All Roads Lead To A Great Customer Experience

      Jan 17, 2023

      Right now, with high interest rates and less cash to go around, business owners are rightly thinking about money. The main thought on your mind is probably ‘How do we keep the cash flowing?’ The answer, perhaps obviously, lies with your customers. Wh

      2 min read

    • Article

      Growth Through Insights

      Aug 28, 2019

      Growth Through Insights
      4 min read

    • Article

      3 Ways to Increase the Enterprise Value of Your Family Business

      Aug 31, 2022

      Many entrepreneurs focus on revenue, innovation and people to lead their enterprise forward in the future – but business tends to get in the way.  Finding, recruiting and hiring talent, maintaining relationships with key customers and vendors, dealin

      3 min read

    • Article

      TLC Is Not Just About Tender Loving Care

      Jun 24, 2019

      FOR SEVERAL years, we worked with a business who was all about TLC. But in their organisation, TLC didn’t stand for tender loving care. To their team, TLC stood for ‘Think Like a Customer’ – and that drove everything they did. As businesses, we can a

      2 min read

    • Article

      Charting A New Path for Your Organization: The 4Ps

      Sep 1, 2020

      WHERE DO WE GO FROM HERE? That is the question being asked by just about everyone, everywhere. With the onset of the COVID-19 pandemic, business priorities immediately shifted from ‘how will we grow?’ to ‘how will we survive?’ As our medical and gove

      6 min read

    • Article

      9 Complete Guide: 8 Mistakes You Must Avoid In Your Content Marketing Campaign In 2020

      Nov 30, 2020

      Complete Guide: 8 mistakes you must avoid in your content marketing campaign in 2020 Content being the king of all marketing activities worldwide, content marketing has gained popularity over time as one of the best investments a brand can make. It’s

      14 min read

    • Article

      Reach Your Customers!

      Mar 31, 2020

      Reach Your Customers!
      10 min read

    • Article

      Step 6 Reach Out to Your Customers: How to Market to Your Targeted Audience

      Jun 29, 2023

      Excerpted from: Home Business Magazine’s Home-Based Biz Start-Up Guide: Order at https://homebusinessmag.com/home-based-business-guide Whether you call your homebased business’s target audience customers, clients, patients, or prospects, you need to

      11 min read

    • Article

      7 Home Businesses You Can Launch in 2021

      Mar 25, 2021

      If you're considering starting your own business in 2021, you're in good company. Many people are looking to pivot and try something new in light of the recent economic climate. Self-employment can be a great way to design your working style and deve

      6 min read

    • Article

      Taking The LinkedIn Lead

      Jun 6, 2018

      Taking The LinkedIn Lead
      5 min read

    • Article

      Thrive in 2021

      Mar 25, 2021

      Thrive in 2021
      13 min read

    • Article

      Building Your Reputation, Online And Off

      Apr 20, 2022

      When you’re asked to name a good dentist, café, mechanic or any other kind of business, you’re being asked to stake your reputation against a previous experience. This happened recently in my neighbourhood’s online group. Someone asked for a good bui

      2 min read

    • Article

      Turn Your Website Into A powerful Sales Tool

      Mar 11, 2021

      Websites can be many things: a placeholder, a way for clients to get in touch, somewhere to sell your products and services, or a means of generating leads. If you’re not doing the latter, you’re wasting a good domain. Probably the only part of your

      7 min read

    • Article

      How To Build A Great Export Brand

      Oct 22, 2019

      How To Build A Great Export Brand
      4 min read

    • Article

      Doing Well By Doing Good

      Jun 24, 2019

      Doing Well By Doing Good
      4 min read

    • Article

      Getting That Syncing Feeling

      Sep 23, 2023

      Getting That Syncing Feeling
      7 min read

    Related categories

    Reviews for Customers.com (Review and Analysis of Seybold's Book)

    0 ratings

    0 ratings0 reviews

    What did you think?

    Tap to rate

    Review must be at least 10 words

      Book preview

      Customers.com (Review and Analysis of Seybold's Book) - BusinessNews Publishing

      Book Presentation: Customers.com by Patricia B. Seybold

      Summary of Customers.com (Patricia B. Seybold)

      Book Abstract

      Your existing customers hold the key to developing and implementing a successful e-commerce strategy.

      Get alongside your customers and find out exactly what they need – what you can do for them to enhance the quality of their lives. Then figure out how to deliver your products and/or services effectively and efficiently. Develop ways to make doing business with your company direct and straightforward. Incorporate the new communications technologies like the Internet and the World Wide Web into the way you serve your existing customers. Deliver such exceptional levels of service and value that customers will happily form long-term relationships with you.

      Then start reaching out for new clients. Closing the sale will be easy – because you will have already made doing business with you simple. Prospects will soon recognize that you’ve aligned all of your business processes and organization to face them, to understand the issues they are concerned with and to respond to their needs. They’ll also recognize the intelligent use you make of technology not for its own sake but to simplify the value-for-value business transaction. With that sort of backing, closing the sale becomes an absolute breeze.

      The real challenge of e-commerce is to implement that kind of vision. In the real world, it’s difficult, but exceptional companies find a way. Usually that takes a visionary leader, perseverance, investment, a partnership between the pragmatists and the technologists within the organization and the participation of every employee at every level.

      The payoff, however, when your e-commerce strategy comes together that way can be truly impressive.

      Enjoying the preview?
      Page 1 of 1