Everand Logo

Welcome to Everand!

  • Discover millions of ebooks, audiobooks, and so much more with a free trial

    Only $11.99/month after trial. Cancel anytime.

    The Ultimate Sales Machine (Review and Analysis of Holmes' Book)
    The Ultimate Sales Machine (Review and Analysis of Holmes' Book)
    The Ultimate Sales Machine (Review and Analysis of Holmes' Book)
    Ebook42 pages26 minutes

    The Ultimate Sales Machine (Review and Analysis of Holmes' Book)

    By BusinessNews Publishing

    4/5

    ()

    Read preview

    About this ebook

    The must-read summary of Chet Holmes' book: "The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies".

    This complete summary of the ideas from Chet Holme's book "The Ultimate Sales Machine" shows that you only have to focus on twelve core competencies to turn your business into the "Ultimate Sales Machine". In fact, success comes from doing the right things with pigheaded determination and persistence. This summary highlights the twelve building blocks that you must put in place if your company is to succeed long term.

    Added-value of this summary: 
    • Save time
    • Understand key concepts 
    • Improve your sales skills 

    To learn more, read the summary of "The Ultimate Sales Machine" and discover how to make your business more effective!
    LanguageEnglish
    PublisherBusiness Book Summaries
    Release dateFeb 15, 2013
    ISBN9782806229793
    The Ultimate Sales Machine (Review and Analysis of Holmes' Book)

    Read more from Business News Publishing

    Related to The Ultimate Sales Machine (Review and Analysis of Holmes' Book)

    Related ebooks

    Strategic Planning For You

    View More
    View More

    Related podcast episodes

    Related articles

    • Article

      The Thinksales Approach

      Jun 17, 2018

      The Thinksales Approach
      1 min read

    • Article

      Building Credibility in Business

      Dec 31, 2019

      Building Credibility in Business
      3 min read

    • Article

      The Best Marketers Are Farmers, Not Hunters: Marketing In A Globalised World And How It’s Changing

      Sep 23, 2019

      For many years, marketers identified themselves as advertisers, responsible for promoting the company – broadcasting a message and convincing people to buy their brand. While advertising is still an important part of marketing, the playing field has

      8 min read

    • Article

      Sell Like a Human

      Mar 29, 2017

      Sell Like a Human
      1 min read

    • Article

      Revenue Growth Engineering

      Mar 29, 2018

      Revenue Growth Engineering
      1 min read

    • Article

      Building Good Client Relationships

      May 14, 2021

      There are many pillars that support good customer relations (and hence business success); amongst these are recognition, acknowledgement and praise. The fresh-produce sector provides many opportunities to practise these. Indeed, they are essential it

      1 min read

    • Article

      The Execution Trap

      Nov 2, 2016

      An obvious fact and one that is well-known to every executive tasked with growing revenue in their organisations is that it’s not getting any easier. And that is before we even begin to feel the potential impacts of Brexit, a Trump administration and

      2 min read

    • Article

      How Top Performers Achieve More

      Sep 1, 2018

      We studied 5,000 managers and employees—across corporate America, seeking to answer a fundamental question: Why do top performers perform better in their job than others? What we found surprised us: The top performers across organizations actually wo

      6 min read

    • Article

      Utilising Technology For Sales Effectiveness

      Jul 20, 2022

      SALES & MARKETING LOGAN WEDGWOOD (MBA, MINSTD.) IS CEO OF STRATEGY EXECUTION ADVISORY FIRM, ADVISORY WORKS. WWW.ADVISORY.WORKS Why is it that some salespeople seemingly have all the natural capability they could ask for, but lack the performance to b

      2 min read

    • Article

      Growing Sales Through Slipstreams

      Jul 22, 2019

      IN THE PAST few months we’ve looked at the ‘8 levers of sales growth’ – the different tactical moves you can pull to change the performance of your business. In some we saw a clear ‘either/or’ scenario; however the following lever stands on its own.

      2 min read

    • Article

      Choosing Sales Activity That Determines The Best Outcome

      May 27, 2019

      IN THE NEXT look at our “8 levers of sales growth” series I tackle the decision between doing more volume of sales activity generally or focusing on more targeted sales activity. It seems like a simple answer, but it isn’t always as obvious as you’d

      2 min read

    Related categories

    Reviews for The Ultimate Sales Machine (Review and Analysis of Holmes' Book)

    4/5

    40 ratings4 reviews

    What did you think?

    Tap to rate

    Review must be at least 10 words

    • 4/5
      Okay, it's another American book on business and this one is perhaps even more `American' than all the others. Everything is repeated, data is served in very small chunks, the author is shamelessly self-promoting on every single page, etc...

      BUT

      I do believe the content of this book and the learnings you get from it are extremely useful to increase your companies sales productivity. I also liked the link the author makes between business and life. Success in either one basically requires a very similar set of skills.

      The Ultimate Sales Machine is a very practical book with exercises, examples, simply laid out strategies and tactics. The key learning, which I love, however, is the do-this-and-do-that but that `pigheaded discipline and determination' will bring you everywhere you want. And that's a great thought for (business) people to understand.
    • 5/5
      Awesome summary. It provided me with a clear idea about the worth of book. Based on this summary, I have decided to read the full book.
    • 4/5
      A very effective read - I had a fun time reviewing the key ideas in it
    • 4/5
      This book gives a great explanation of educational marketing using his stadium pitch analogy. He shows how to attract more of those in your target market that are not interested now but may be in the future. The book goes into business growth and marketing too. I like his focus on marketing to your top 100. While there are many great ideas others appear over the top with his rah-rah never give up attitude, excessive marketing and suggestion to be everyone’s best friend. Also, while educational marketing makes sense he makes it sound like you will be the only company doing it. Even with these negative comments I would still highly recommend this book. In fact this is the second time I read it.

    Book preview

    The Ultimate Sales Machine (Review and Analysis of Holmes' Book) - BusinessNews Publishing

    Book Presentation:

    The Ultimate Sales Machine by Chet Holmes

    Summary of The Ultimate Sales Machine (Chet Holmes)

    Book Abstract

    MAIN IDEA

    To turn your business into the Ultimate Sales Machine, you actually don’t have to do 4,000 different things. Instead, you have to do 12 basic things or core competencies 4,000 times. Put another way, success comes from doing the right things with pigheaded determination and persistence.

    The twelve building blocks which you must have in place if your company is to succeed long term are:

    Teach everyone how to manage their time.

    Have training happening on a consistent basis.

    Get everyone to use meetings effectively.

    Have good strategies and great tactics.

    Accelerate growth by hiring superstars.

    Instead of trying to sell everyone, be selective.

    Harness the seven must do’s of marketing.

    Integrate compelling visuals into your processes.

    Make a concerted effort to get the best buyers.

    Develop a highly polished sales process.

    Keep your clients forever to boost profits.

    Set ongoing goals and measure your progress.

    Instead of bouncing from one new management fad to another, focus on doing each of these twelve things progressively better over time. Work at it until every aspect of your business runs with machine like precision. Make certain everyone in your organization has access to the tools, the training and the resources they will require to master these twelve core competencies.

    "You can profoundly improve your company or department if you absolutely commit to one hour per week in which you do nothing else but work on making the business much more effective. The key is learning and practicing the pigheaded discipline and determination you need to constantly address and readdress the 12

    Enjoying the preview?
    Page 1 of 1