Double Your Membership In Six Months: 10 Lessons from a Rotary Club Pilot
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About this ebook
How can membership and volunteer-based organizations such as service clubs grow? This short book aims to answer this question by documenting the experience of the Rotary Club of Capitol Hill in Washington, DC (USA). Over a period of six months in the second half of 2016, the club succeeded in doubling its membership.
The experience of the club suggests that it is a good idea for membership and volunteer-based organizations to (1) Plan strategically; (2) Reduce meetings and increase their service work; (3) Improve service opportunities; (4) Reduce membership costs; (5) Partner with local nonprofits; (6) Invest in their public image; (7) Tap their members’ networks; (8) Apply for funding; (9) Set targets and monitor progress; and finally (10) Ensure leadership and enjoy their luck!
None of this is rocket science. Whether these simple lessons can work in practice depends on the dedication of an organization’s leadership and members. But hopefully, these simple lessons will be of interest to members of other Rotary and service clubs, as well as other membership-based organizations that rely on volunteers to improve lives in their communities.
The book is published as part of the Rotarian Economist Short Books series. The series provides rapid and practical introductions to topics related among others to volunteer work, service clubs, nonprofits, and the areas of focus of the Rotary Foundation of Rotary International (promoting peace, fighting disease, providing clean water, saving mothers and children, supporting education, and growing local economies). The book series is associated with the Rotarian Economist blog.
Quentin Wodon
Quentin Wodon is a Lead Economist in the Education Global Practice at the World Bank where he leads work programs among others on equity and inclusion in education, child marriage, out-of-school children, and the wealth of nations. Previously, he managed the World Bank unit on values and development, served as Lead Poverty Specialist for West and Central Africa, and as Economist/Senior Economist in the Latin America region. Before joining the World Bank, he worked among others as Assistant Brand Manager with Procter & Gamble, volunteer corps member with the International Movement ATD Fourth World, and (tenured) Assistant Professor of Economics with the University of Namur. He has also taught at American University and Georgetown University. A lifelong learner, he holds graduate degrees in Business Engineering, Economics, and Philosophy, as well as PhDs in Economics, Environmental Science, Health Sciences, and Theology and Religious Studies. Quentin has more than 500 publications on a wide range of topics. Books published since 2014 include Water and Sanitation in Uganda (World Bank), The Economics of Faith-based Service Delivery (Palgrave Macmillan), Climate Change Adaptation and Social Resilience in the Sundarbans (Routledge), Investing in Early Childhood Development (World Bank), Infrastructure and Poverty in sub-Saharan Africa (Palgrave Macmillan), Education in sub-Saharan Africa (World Bank), Faith-Based Schools in Latin America (World Bank), Climate Change and Migration (World Bank), and Membership in Service Clubs (Palgrave Macmillan). A recipient of the Prize of Belgium’s Secretary of Foreign Trade, a Fulbright grant, and the Dudley Seers Prize, Quentin has served on several advisory boards for non-profit organizations and university programs, and as Associate Editor for academic journals. A past President of the Society of Government Economists, he is currently serving as President of the Association for Social Economics. Quentin is actively involved in Rotary with his club (currently serving as President), District (former Evaluation Adviser and Interact Chair, among others), and Rotary International (committee member for the Rotary Foundation and other roles). His father was a Rotarian. His daughters founded the Interact Club of their High School. Quentin launched the Rotarian Economist blog in 2014 on World Polio Day and the Rotarian Economist Short Books series in 2017.
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Double Your Membership In Six Months - Quentin Wodon
Double Your Membership In Six Months:
10 Lessons from a Rotary Club Pilot
By Quentin Wodon
Copyright 2017 Quentin Wodon
Smashwords Edition, License Notes
Thank you for downloading this ebook. This book is available for free but it remains the copyrighted property of the author, and may not be redistributed to others for commercial or non-commercial purposes. If you enjoyed this book, please encourage your friends, colleagues, or students to download their own copy from their favorite authorized retailer. Thank you for your support.
Table of Contents
Foreword to the Series
Introduction
Lesson 1: Plan Strategically
Lesson 2: Reduce Meetings, Increase Service
Lesson 3: Improve Service Opportunities
Lesson 4: Reduce Membership Costs
Lesson 5: Partner with Local Nonprofits
Lesson 6: Invest in Your Club’s Public Image
Lesson 7: Tap Your Members’ Networks
Lesson 8: Apply for Funding
Lesson 9: Set Targets and Monitor Progress
Lesson 10: Ensure Leadership and Enjoy Your Luck
Conclusion
References
Acknowledgment
About the Author
Connect with the Author
FOREWORD to the series
This book is published as part of the Rotarian Economist Short Books series. The books in the series are short, typically at 15,000 words or less. They provide rapid and practical introductions to topics related to volunteer work, service clubs, nonprofits, and the six areas of focus of the Rotary Foundation of Rotary International. These areas of focus are promoting peace, fighting disease, providing clean water, saving mothers and children, supporting education, and growing local economies. Other topics will be considered as well.
The book series is associated with the Rotarian Economist Blog launched in October 2014 on World Polio Day. The aim of the blog and its book series is to provide analysis that can help readers make a positive difference in the life of the less fortunate. If you would like to receive email alerts of new posts and resources made available on the blog, please provide your email through the widget at https://rotarianeconomist.com/.
The editor and main author for the book series works at the World Bank. Although some of the books in the series may relate to topics that the author and co-author(s) may occasionally work on at the World Bank, the opinions expressed in the books are solely those of the individual author(s) of each book in the series and do not represent the views of the World Bank, its Executive Directors, or the countries they represent. This book series is not associated in any formal or informal way with the World Bank.
If you would like to contact the author(s) of books in the series for a question or to provide feedback, please do not hesitate to send an email to the editor of the series through the Contact Me
page of the Rotarian Economist blog.
INTRODUCTION
How can membership and volunteer-based organizations grow? This short book aims to answer this question by documenting the experience of a Rotary club in Washington, DC (USA) that succeeded in doubling its membership over a six months period in the second half of 2016. The purpose