Delilah and Nicole talk to Shae Whitney of DRAM Apothecary about how she she built her business to be environmentally conscious from the very beginning. They discuss how sustainability can be chosen at every level from sourcing to packaging, the importance of knowing yourself before knowing your brand, how raising your prices for the right reason can create more business, and why our demand for convenience gives us inferior products. Visit www.dearhandmadelife.com for the show notes...