Professional Documents
Culture Documents
Methods
Approaches to Tourism
Demand and Forecasting
Types of Research
Basic versus applied
Cross-sectional versus longitudinal
Industry forecast
Delphi Technique
Based on what people do
Putting the product to a market test to
elicit buyers’ responses and using them
to make projections of demand
Based on what people have done
Trend methods
Time series Analysis
Exponential smoothing models
Regression models ( simple, Multiple Log form and
Non-long form
Econometric models
Input-out put models
Historical Analogy method
Geographical Analogy method
Based on what people say
Survey of Buyer’s intentions