Selling Your Solution-Benefits Selling Your Solution-Benefits

The third step in all problem-solution essays is to give the The third step in all problem-solution essays is to give the
benefits of your solution. This will “sell” your reader on benefits of your solution. This will “sell” your reader on
your idea. your idea.

Notes on benefits: Notes on benefits:

1. You must have at least three!
2. You must think like your audience.
3. Make them different. Don’t be repetitive.
4. Use examples, facts, and personal stories to explain your
benefits.
5. Order them best reason-> least convincing reason OR
least convincing->best reason
6. Use good transition words to guide your reader from one
reason to the next.
1. You must have at least three!
2. You must think like your audience.
3. Make them different. Don’t be repetitive.
4. Use examples, facts, and personal stories to explain your
benefits.
5. Order them best reason-> least convincing reason OR
least convincing->best reason
6. Use good transition words to guide your reader from one
reason to the next.

BENEFITS ARE THE MAIN PART OF YOUR ESSAY! BENEFITS ARE THE MAIN PART OF YOUR ESSAY!
THEY MUST CONVINCE YOUR READER!! THEY MUST CONVINCE YOUR READER!!

IF YOU ARE WRITING/SPEAKING TO AN ADULT, YOU MUST IF YOU ARE WRITING/SPEAKING TO AN ADULT, YOU MUST
THINK LIKE AN ADULT. WHAT DO YOU THINK IS THINK LIKE AN ADULT. WHAT DO YOU THINK IS
IMPORTANT? WHAT WOULD HELP OR PLEASE THEM? IMPORTANT? WHAT WOULD HELP OR PLEASE THEM?

~Advantages/Benefits: ~Advantages/Benefits:

1. Detail a: 1. Detail a:
Detail b: Detail b:
Detail c: Detail c:

2. Detail a: 2. Detail a:
Detail b: Detail b:
Detail c: Detail c:

3. Detail a: 3. Detail a:
Detail b: Detail b:
Detail c: Detail c: