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Pamphlet Rubric

You will design a pamphlet on Nepal and the recent earthquake. We have done a lot of research
on what has happened and what relief efforts have been done so far to aid the people of Nepal.
The pamphlet will include a brief paragraph about the effects of the earthquake on Nepals
people, a paragraph about what still needs to be done, and a persuasive paragraph with a call to
action through donations to Red Cross Canada. You will also need to use persuasive advertising
techniques studied this term. You may use technology or old fashion paper and pencil to create
your pamphlet. Your pamphlet is due Thursday June 4, 2015. Additional research may be done at
home, but ample class time will be provided to complete the project.

Student Name:
CATEGORY
Format

________________________________________
4
The pamphlet has
exceptionally
attractive formatting
and well-organized
information.

Photographs/images Contains three


images that show
the devastation,
relief efforts, and a
logo for the Red
Cross Canada
organization.

3
The pamphlet has
attractive formatting
and well-organized
information.

1
The pamphlet 's
formatting and
organization of
material are confusing
to the reader.

Contained all but one Missed two or more Missed three or more
of the requirements. of the requirements. of the requirements.

Contained all three


paragraphs, but the
introduction,
supporting
sentences, or a
concluding sentence
is missing.

Text

Contains all three


paragraphs. They
are well written and
follow the proper
writing form
techniques.

Graphics

The graphics go well The graphics go well


with the text and
with the text, but
there is a good mix there are so many
of text and graphics. that they distract
Colour scheme was from the text. Colour
well thought out. The scheme works well.
font is the right size The font is not
and style.
appropriate for the
print medium used.
All the resources
Three resources
used for the
used for the
pamphlet are cited. pamphlet are cited.

Resources

2
The pamphlet has
well-organized
information.

Missing a paragraph, Missing one or more


or paragraph
paragraphs and
structure was not
structure was not
followed.
followed.

The graphics go well The graphics do not


with the text, there go with the
are too few and the accompanying text or
brochure seems
appear to be
text-heavy. The font randomly chosen.
is busy, or too
There is no evident
big/small. The
colour scheme used
colours dont work
and the text is too
well together.
big/small and busy.
Two resources used Only one resource is
for the pamphlet are cited or resources are
cited.
cited incorrectly.

Proofreading

No spelling, or
grammar errors
remain after one
person other than
the typist reads and
corrects the
pamphlet.

No more than 1
spelling, or grammar
errors remains after
one person other
than the typist reads
and corrects the
pamphlet.

Total score on Pamphlet assignment _____________

No more than 3
Several spelling and
spelling, or 2
grammar errors in the
grammar errors
pamphlet.
remain after one
person other than the
typist reads and
corrects the
pamphlet.

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