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EDUCATION

University of New Hampshire, Durham, NH 03824


Peter T. Paul College of Business and Economics
Major Bachelor of Science in Business Administration with an option in Marketing - 3.22 GPA
Graduated May 16, 2015
Universitat Autonoma Barcelona, Barcelona, Spain

International Studies Abroad, Spring 2014

BRAYDEN
RUDERT

508-450-5109
50A Cottage Street
Portsmouth, NH 03801 brayden.rudert@gmail.com

WORK EXPERIENCE
Social Media Specialist, Aloft Group, 26 Parker Street, Newburyport, MA 01950 - July 2015 - Present
Create, schedule, and monitor social media posts through HubSpot and Cision for clients in the healthcare, packaging, and medical software industries
Assisted in content strategy and research for clients in order to develop content offers at each stage of the sales funnel
Launched new Twitter, Facebook, and Instagram accounts for clients
Managed Aloft Group Social Media Accounts. Grew Twitter following by 61% in three months (810 followers 1,303 followers)
Created paid campaigns to promote a variety of content in order to generate leads via landing pages
Write blog posts pertaining to digital marketing and social media for the Aloft Group blog
Edited & created blog posts, emails, and landing pages within HubSpot
Assisted with secondary research and editing blog posts
Stayed up to date on relevant industry news, trends, and platform updates. Found additional resources to create more interactive content.
Marketing Intern / Social Media Manager, MK3 Creative, 38 3rd Ave, Charlestown, MA 02129 April 2014 - May 2015
Managed company social media pages & blog. Doubled number of LinkedIn followers. Gained experience using Hootesuite, Bit.ly, and social media
analytics.
Researched website trends for new website builds. Observed and worked with the VP of Interactive Strategy & Development throughout the website
build processes gaining valuable insight.
Project managed internal MK3 promotional projects
Edited talking head videos in Adobe Premier
Learned how to mine for prospective clients, write professional emails, and conduct myself in front of clients
Brainstormed and contributed during creative concept meetings, note-taking during preliminary client meetings
Assisted with lighting, audio, and teleprompter during video shoots
Found and licensed music to use in videos as well as assisting with other research to create proposals and prepare for video shoots and events
Stage managed during SHI Global Sales Conference in Orlando, FL
Freelance Twitter Specialist, MTNmeister Podcast
Created, scheduled, and monitored Twitter posts used to promote a digital podcast that interviewed world class outdoor athletes.
More than tripled montly Twitter profile visits from 450 to 1,700
Strategically researched relevant online content to share to our community
Interacted with the online community to increase podcast awareness and community engagement
Promoted a live Google Hangout debate about the Central Wasatch area development
Created lists on Twitter of influencers, leads, brands, and Meisters

CLUBS and ORGANIZATIONS


Vice President, Marketing and Advertising Club --- 2012 - 2015
Created the original concept and planned the first ever Seacoast Small Business Day at the University of New Hampshire. Needed to figure out event
logistics including scheduling and promoting the event, identifying local businesses that would participate, and creating fliers.
Taylor Trudeau Cycle for Life Chairman, Pi Kappa Alpha Fraternity Fall 2014
Planned and organized the Fall 2014 philanthropy event that raised just under $11,000 for blood cancer research.
Chief Marketing Officer, Pi Kappa Alpha Fraternity --- Fall 2013

Highlighted Skills & Experience:Inbound Marketing, Digital Strategy, Community Management & Engagement, HubSpot Account Management,
Content Strategy, Buffer, Hootesuite, Social Media Savvy, Adobe Premier, User Experience & Web Design Strategy, Video Production, Google Analytics,
Basic Photoshop, Presenting, Project Coordinating, Group Coordinating, Performing Secondary Research

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