Professional Documents
Culture Documents
RESEARCH EXAMPLES
MORE EXAMPLES
MATRIX
my thoughts were very scattered, trying to narrow down to one subcategory of Animal cruelty
ROUGH SKETCHES
I chose organized abuse, ranges from pet abuse to dog fights to pet suppliers
Original sketches were very rough
REFINED SKETCHES
3 CONNOTATIONS
ADORABLE
Adorable
again most of these were just rough ink sketches cleaned up on photoshop
I feel that I was really struggling with the mass production index.
SCARY
SIMPLE
Handmade
Fragmented
FINAL SET
Mockup examples
and then the next step was to add anchor and relay to our signs
Relay on top
Anchor on bottom
(only with text not image)
Relay on top
Anchor on bottom
Relay on top
Anchor on bottom
icon: representation
index: indicator
symbol: code that must be learned
WHAT I LEARNED
I learned a lot during the lectures and application of semiotics. I now have a better understanding of a designers mentality. Every small detail has some sort of meaning
that has been worked to convey a message to an audience. Though, people may interpret things completely dierent based on their own experiences. Words and images
have a strong relationship with one another and can bring dierent meanings depending on how they are presented. I learned and experienced how hard designers to
communicate with audiences.