Morning Consult Poll

National Tracking Poll
Project: 160211
N Size: 1935 Registered Voters
Margin of Error: 2%
February 24-25, 2016
Topline Report
Question
P1
Response
Frequency
Now, generally speaking, would you say that things in the country are going in the
right direction, or have they pretty seriously gotten o on the wrong track?
Right Direction
Wrong Track
P2NET
%
%
%
%
%
%
%
%
Now, thinking about your vote, what would you say is the top set of issues on your
mind when you cast your vote for federal oces such as U.S. Senate or Congress?
Economic Issues
Security Issues
Health Care Issues
Seniors Issues
Womens Issues
Education Issues
Energy Issues
Other
C4_1NET
%
%
Do you approve or disapprove of the job Barack Obama is doing as President?

Strongly Approve
Somewhat Approve
Somewhat Disapprove
Strongly Disapprove
Dont Know / No Opinion
P3
Do you approve or disapprove of the job Barack Obama is doing as President?

Approve
Disapprove
P2
Percentage
%
%
%
%
%
%
%
%
How important are each of the following when thinking about purchasing a new
smartphone? Price
Total important
Total Not important
%
%
%
Page | 1
Question
C4_1
Response
%
%
%
%
%
%
%
%
%
%
%
smartphone? Security features, such as passcode-locking or remote erasing of data in
the event of the
Very important
Somewhat important
Not too important
Not at all important
C4_4NET
smartphone? Security features, such as passcode-locking or remote erasing of data in
the event of the
Total important
Total Not important
C4_3
%
%
%
%
%
smartphone? New features, such as fingerprint recognition or a better camera
Very important
Somewhat important
Not too important
C4_3NET
smartphone? New features, such as fingerprint recognition or a better camera
Total important
Total Not important
C4_2
Percentage
smartphone? Price
Very important
Somewhat important
Not too important
C4_2NET
Frequency
%
%
%
%
%
smartphone? Size or appearance of device
Total important
Total Not important
%
%
%
Page | 2
Question
C4_4
Response
%
%
%
%
%
%
%
%
%
%
%
smartphone? Works with existing products you already own
Very important
Somewhat important
Not too important
C4_7NET
smartphone? Works with existing products you already own
Total important
Total Not important
C4_6
%
%
%
%
%
smartphone? e manufacturer or operating system, such as Apple iOS or Android
Very important
Somewhat important
Not too important
C4_6NET
smartphone? e manufacturer or operating system, such as Apple iOS or Android
Total important
Total Not important
C4_5
Percentage
smartphone? Size or appearance of device
Very important
Somewhat important
Not too important
C4_5NET
Frequency
%
%
%
%
%
smartphone? Easy to use
Total important
Total Not important
%
%
%
Page | 3
Question
C4_7
Response
%
%
%
%
%
%
%
%
%
%
%
How confident are you in each of the following to keep your personal information and
data secure? Google
Very confident
Somewhat confident
Not too confident
Not at all confident
C5_3NET
data secure? Google
Total confident
Total Not confident
C5_2
%
%
%
%
%
data secure? Apple
Very confident
Somewhat confident
Not too confident
C5_2NET
data secure? Apple
Total confident
Total Not confident
C5_1
Percentage
smartphone? Easy to use
Very important
Somewhat important
Not too important
C5_1NET
Frequency
%
%
%
%
%
data secure? Facebook
Total confident
Total Not confident
%
%
%
Page | 4
Question
C5_3
Response
%
%
%
%
%
%
%
%
%
%
%
data secure? Amazon
Very confident
Somewhat confident
Not too confident
C5_6NET
data secure? Amazon
Total confident
Total Not confident
C5_5
%
%
%
%
%
data secure? Uber
Very confident
Somewhat confident
Not too confident
C5_5NET
data secure? Uber
Total confident
Total Not confident
C5_4
Percentage
data secure? Facebook
Very confident
Somewhat confident
Not too confident
C5_4NET
Frequency
%
%
%
%
%
data secure? Target
Total confident
Total Not confident
%
%
%
Page | 5
Question
C5_6
Response
%
%
%
%
%
%
%
%
%
%
%
data secure? Wal-Mart
Very confident
Somewhat confident
Not too confident
C5_9NET
data secure? Wal-Mart
Total confident
Total Not confident
C5_8
%
%
%
%
%
data secure? Home Depot
Very confident
Somewhat confident
Not too confident
C5_8NET
data secure? Home Depot
Total confident
Total Not confident
C5_7
Percentage
data secure? Target
Very confident
Somewhat confident
Not too confident
C5_7NET
Frequency
%
%
%
%
%
data secure? Wells Fargo
Total confident
Total Not confident
%
%
%
Page | 6
Question
C5_9
Response
%
%
%
%
%
%
%
%
%
%
%
data secure? e Social Security Administration
Very confident
Somewhat confident
Not too confident
C5_12NET
data secure? e Social Security Administration
Total confident
Total Not confident
C5_11
%
%
%
%
%
data secure? Bank of America
Very confident
Somewhat confident
Not too confident
C5_11NET
data secure? Bank of America
Total confident
Total Not confident
C5_10
Percentage
data secure? Wells Fargo
Very confident
Somewhat confident
Not too confident
C5_10NET
Frequency
%
%
%
%
%
data secure? e Internal Revenue Service, or IRS
Total confident
Total Not confident
%
%
%
Page | 7
Question
C5_12
Response
Frequency
data secure? e Internal Revenue Service, or IRS
Very confident
Somewhat confident
Not too confident
C6_1NET
%
%
%
%
%
%
%
%
%
%
%
%
Please indicate if you have a favorable or unfavorable view of each of the following...
Amazon CEO Je Bezos
Very favorable
Somewhat favorable
Somewhat unfavorable
Very unfavorable
Heard Of, No Opinion
Never Heard Of
C6_3NET
Amazon CEO Je Bezos
Total favorable
Total unfavorable
Heard Of, No Opinion / Never Heard Of
C6_2
%
%
%
%
%
Apple CEO Tim Cook
Very favorable
Somewhat favorable
Very unfavorable
Never Heard Of
C6_2NET
Apple CEO Tim Cook
Total favorable
Total unfavorable
C6_1
Percentage
%
%
%
%
%
%
Telsa and SpaceX CEO Elon Musk
Total favorable
Total unfavorable
%
%
%
Page | 8
Question
C6_3
Response
Frequency
Telsa and SpaceX CEO Elon Musk
Very favorable
Somewhat favorable
Very unfavorable
Never Heard Of
C6_4NET
%
%
%
%
%
%
%
%
%
%
%
%
Facebook CEO Mark Zuckerburg
Very favorable
Somewhat favorable
Very unfavorable
Never Heard Of
C6_6NET
Facebook CEO Mark Zuckerburg
Total favorable
Total unfavorable
C6_5
%
%
%
%
%
%
Microso CEO Satya Nadella
Very favorable
Somewhat favorable
Very unfavorable
Never Heard Of
C6_5NET
Microso CEO Satya Nadella
Total favorable
Total unfavorable
C6_4
Percentage
%
%
%
%
%
%
Uber CEO Travis Kalanick
Total favorable
Total unfavorable
%
%
%
Page | 9
Question
C6_6
Response
Frequency
Uber CEO Travis Kalanick
Very favorable
Somewhat favorable
Very unfavorable
Never Heard Of
C6_7NET
%
%
%
%
%
%
%
%
%
%
%
%
Twitter CEO Jack Dorsey
Very favorable
Somewhat favorable
Very unfavorable
Never Heard Of
C7
Twitter CEO Jack Dorsey
Total favorable
Total unfavorable
C6_8
%
%
%
%
%
%
Alphabet (Googles parent company) CEO Larry Page
Very favorable
Somewhat favorable
Very unfavorable
Never Heard Of
C6_8NET
Alphabet (Googles parent company) CEO Larry Page
Total favorable
Total unfavorable
C6_7
Percentage
%
%
%
%
%
%
How much have you seen, read or heard recently about a court order that would
require Apple to unlock a suspected terrorists cell phone to assist an FBI investigation?
A lot
Some
Not much
Nothing at all
%
%
%
%
Page | 10
Question
C8
Response
%
%
%
Now, thinking about technology companies such as Apple, Facebook or Google, which
of the following comes closest to your view?
Technology companies should not be required to give
the government access to their users personal
information and data, regardless of whether or not the
government has a court order
Technology companies should be required to give the
government access to their users personal information
and data, but only if the government has a court order
Technology companies should be required to give the
government access to their users personal information
and data, regardless of whether or not the government
has a court order
C10_1NET
Percentage
As you may know, a court recently ordered Apple to unlock a suspected terrorists cell
phone to assist an FBI investigation. Apple is refusing to follow the order. Apple says
that creating a backdoor that would bypass iPhone security features is a violation of
users privacy and could potentially be used by hackers and other individuals to steal
sensitive information. e FBI says that this is a one time, very simple request that
could help solve a case related to the San Bernardino shooting, which is suspected to
be a result of terrorist activity. Knowing this, do you think Apple should unlock the
phone, or not?
Yes
No
C9
Frequency
If you knew the following information, would that make you more or less likely to
support Apples position that it should not unlock the phone, or would it make no
dierence either way? Apple CEO Tim Cook has said the FBI wants us to make a new
version of the iPhone operating system, circumventing several important security
features, and install it on an iPhone recovered during the investigation. In the wrong
hands, this soware which does not exist today would have the potential to unlock
any iPhone in someones physical possession.
Total More Likely
Makes No Dierence Either Way
Total Less Likely
%
%
%
%
Page | 11
Question
C10_1
Response
%
%
%
%
%
%
dierence either way? Google CEO Sundar Pichai has said Forcing companies to
enable hacking could compromise users privacy... we give law enforcement access to
data based on valid legal orders... But thats wholly dierent than requiring companies
to enable hacking of customer devices & data. Could be a troubling precedent
Total More Likely
Total Less Likely
C10_2
Percentage
dierence either way? Apple CEO Tim Cook has said the FBI wants us to make a new
version of the iPhone operating system, circumventing several important security
features, and install it on an iPhone recovered during the investigation. In the wrong
hands, this soware which does not exist today would have the potential to unlock
any iPhone in someones physical possession.
Much more likely
Somewhat more likely
Makes no dierence either way
Somewhat less likely
Much less likely
C10_2NET
Frequency
%
%
%
%
dierence either way? Google CEO Sundar Pichai has said Forcing companies to
enable hacking could compromise users privacy... we give law enforcement access to
data based on valid legal orders... But thats wholly dierent than requiring companies
to enable hacking of customer devices & data. Could be a troubling precedent
Much more likely
Much less likely
%
%
%
%
%
%
Page | 12
Question
C10_3NET
Response
%
%
%
%
dierence either way? e court order specifically states Apples reasonable technical
assistance may include, but is not limited to: providing the FBI with a signed iPhone
Soware Image file (SIF) than can be loaded onto the SUBJECT DEVICE. e
SIF...will not modify the iOS on the actual phone. e SIF will be coded by Apple with
a unique identifier of the phone so that the SIF would only load and execute on the
SUBJECT DEVICE.
Much more likely
Much less likely
C10_4NET
Percentage
dierence either way? e court order specifically states Apples reasonable technical
assistance may include, but is not limited to: providing the FBI with a signed iPhone
Soware Image file (SIF) than can be loaded onto the SUBJECT DEVICE. e
SIF...will not modify the iOS on the actual phone. e SIF will be coded by Apple with
a unique identifier of the phone so that the SIF would only load and execute on the
SUBJECT DEVICE.
Total More Likely
Total Less Likely
C10_3
Frequency
%
%
%
%
%
%
dierence either way? e US Attorney working on the case has said e government
has been unable to complete the search because it cannot access the iPhones encrypted
content. Apple has the exclusive technical means which would assist the government
in completing its search, but has declined to provide that assistance voluntarily.
Total More Likely
Total Less Likely
%
%
%
%
Page | 13
Question
C10_4
Response
%
%
%
%
%
%
%
%
%
%
dierence either way? e Justice Department is seeking to unlock phones in about
one dozen other cases in the United States
Much more likely
Much less likely
C11_1NET
dierence either way? e Justice Department is seeking to unlock phones in about
one dozen other cases in the United States
Total More Likely
Total Less Likely
C10_8
Percentage
dierence either way? e US Attorney working on the case has said e government
has been unable to complete the search because it cannot access the iPhones encrypted
content. Apple has the exclusive technical means which would assist the government
in completing its search, but has declined to provide that assistance voluntarily.
Much more likely
Much less likely
C10_8NET
Frequency
%
%
%
%
%
%
Would you support or oppose requiring technology companies such as Apple,

Facebook or Google to give the government access their users personal information
and data to do each of the following? Assist in criminal investigations
Total support
Total oppose
%
%
%
Page | 14
Question
C11_1
Response
%
%
%
%
%
%
%
%

and data to do each of the following? Assist with investigations related to terrorism
Total support
Total oppose
C11_3
%
%
%
%
%

and data to do each of the following? Support U.S. national security interests
Strongly support
Somewhat support
Somewhat oppose
Strongly oppose
C11_3NET

and data to do each of the following? Support U.S. national security interests
Total support
Total oppose
C11_2
Percentage

and data to do each of the following? Assist in criminal investigations
Strongly support
Somewhat support
Somewhat oppose
Strongly oppose
C11_2NET
Frequency
%
%
%

and data to do each of the following? Assist with investigations related to terrorism
Strongly support
Somewhat support
Somewhat oppose
Strongly oppose
%
%
%
%
%
Page | 15
Question
C11_4NET
Response
%
%
%
%
%
%
%
%
Would you support or oppose requiring technology companies such as Apple, Facebook
or Google to give the government access their users personal information and data to
do each of the following? Monitor accounts to identify people who may be terrorists
Strongly support
Somewhat support
Somewhat oppose
Strongly oppose
C11_6NET
%
%
%
Would you support or oppose requiring technology companies such as Apple, Facebook
or Google to give the government access their users personal information and data to
do each of the following? Monitor accounts to identify people who may be terrorists
Total support
Total oppose
C11_5

and data to do each of the following? Monitor accounts of people already suspected of
being terrorists
Strongly support
Somewhat support
Somewhat oppose
Strongly oppose
C11_5NET
Percentage

and data to do each of the following? Monitor accounts of people already suspected of
being terrorists
Total support
Total oppose
C11_4
Frequency
%
%
%
%
%

and data to do each of the following? Research dierent trends in society, such as what
people are interested in purchasing or think about government polices
Total support
Total oppose
%
%
%
Page | 16
Question
C11_6
Response
%
%
%
%
%
%
%
%

and data to do each of the following? Create soware that the government could use
to unlock cell phones and access personal information of suspected terrorists
Strongly support
Somewhat support
Somewhat oppose
Strongly oppose
C12

and data to do each of the following? Create soware that the government could use
to unlock cell phones and access personal information of suspected terrorists
Total support
Total oppose
C11_7
Percentage

and data to do each of the following? Research dierent trends in society, such as what
people are interested in purchasing or think about government polices
Strongly support
Somewhat support
Somewhat oppose
Strongly oppose
C11_7NET
Frequency
%
%
%
%
%
If technology companies such as Apple, Facebook or Google were required to give the
government access to their users personal information and data, which of the
following do you think is more likely to occur?
Personal information and data would be more secure
Personal information and data would be less secure
It will have no impact on the security of personal
information and data
%
%
%
Page | 17
Question
C13
Response
As you may know, some have proposed creating a committee to study issues relating to
privacy, digital security, technology and national security. e committee could then
issue a report with recommendations for improving or changing laws related to
privacy, digital security, technology and national security. Do you support or oppose
creating the proposed committee?
Total Support
Total Oppose
cmte1
Which of the following statements comes closest to your view, even if neither is exactly
right?
It is acceptable for the government to access my
personal information and data from technology
companies, such as Apple, Facebook or Google,
especially if it can help stop or prevent some terrorism
It is NOT acceptable for the government to access my
personal information and data from technology
companies, such as Apple, Facebook or Google, even if
it can help stop or prevent some terrorism
cmte1NET
Percentage
If technology companies such as Apple, Facebook or Google were required to give the
government access to their users personal information and data, which of the
following do you think is more likely to occur?
e United States would prevent more potential
terrorist attacks
e United States would not prevent more potential
terrorist attacks
ere would be no impact on the ability of the United
States to prevent terrorist attacks
C14
Frequency
%
%
%
As you may know, some have proposed creating a committee to study issues relating to
privacy, digital security, technology and national security. e committee could then
issue a report with recommendations for improving or changing laws related to
privacy, digital security, technology and national security. Do you support or oppose
creating the proposed committee?
Strongly Support
Somewhat Support
Somewhat Oppose
Strongly Oppose
%
%
%
%
%
Page | 18
Question
cmte2
Response
%
%
%
%
And, thinking more about this proposed committee, should it be led by the Executive
Branch agencies such as the Department of Justice and the FBI, or by Congress?
Executive Branch agencies such as the Department of
Justice and the FBI
Congress
C18
Percentage
Do you think this proposed committee will make your personal information and data
more secure, less secure, or have no impact either way?
More secure
Less secure
Have no impact either way
cmte3
Frequency
%
%
To the best of your knowledge, which of the following describes encryption the best?
A way to store data where it is encoded, and only the
person with the access key can unlock the information
A system used in new vehicles to prevent thieves from
being able to unlock or start the car
A feature available on most televisions that increase the
quality of the picture and sound beyond
high-definition
e method used by banks and financial institutions to
determine whether a person is qualified for a loan,
mortgage or credit card
Note: Group proportions may total to larger than one-hundred percent due to rounding. All statistics are calculated for registered voters with demographic post-stratification weights applied.
Page | 19
Morning Consult
Respondent Demographics Summary

Summary Statistics of Survey Respondent Demographics
Demographic
Frequency
Percentage
Registered Voters
Gender: Male
Gender: Female
N
%
%
Age: 18-29
Age: 30-44
Age: 45-54
Age: 55-64
Age: 65+
N
%
%
%
%
%
PID: Dem (no lean)

PID: Ind (no lean)
PID: Rep (no lean)
N
%
%
%
PID/Gender: Dem Men

PID/Gender: Dem Women
PID/Gender: Ind Men
PID/Gender: Ind Women
PID/Gender: Rep Men
PID/Gender: Rep Women
N
%
%
%
%
%
%
xdemTea
Tea Party: Supporter

Tea Party: Not Supporter
N
%
%
xdemIdeo3
Ideo: Liberal (1-3)

Ideo: Moderate (4)
Ideo: Conservative (5-7)
N
%
%
%
Educ: < College

Educ: Bachelors degree
Educ: Post-grad
N
%
%
%
Income: Under 50k

Income: 50k-100k
Income: 100k+
N
%
%
%
xdemAll
xdemGender
Group
age5
xpid3
xpidGender
xeduc3
xdemInc3
Continued on next page
Page | 20
National Tracking Poll #160211, February, 2016


Demographic
Frequency
Percentage
Ethnicity: White
xdemHispBin
Ethnicity: Hispanic
demBlackBin
Ethnicity: Afr. Am.
Ethnicity: Other
Relig: Protestant
Relig: Roman Catholic
Relig: Ath./Agn./None
Relig: Something Else
N
%
%
%
%
xreligion1
Relig: Jewish
xreligion2
Relig: Evangelical
Relig: Non-Evang. Catholics
N
%
%
xreligion3
Relig: All Christian

Relig: All Non-Christian
N
%
%
xdemUsr
Community: Urban
Community: Suburban
Community: Rural
N
%
%
%
xdemEmploy
Employ: Private Sector

Employ: Government
Employ: Self-Employed
Employ: Homemaker
Employ: Student
Employ: Retired
Employ: Unemployed
Employ: Other
N
%
%
%
%
%
%
%
%
xdemJobStatus
Job Type: White-collar

Job Type: Blue-collar
Job Type: Dont Know
N
%
%
%
xdemMilHH1
Military HH: Yes

Military HH: No
N
%
%
xdemWhite
demRaceOther
xrelNet
Group
Continued on next page
Page | 21
Morning Consult

Demographic
Frequency
Percentage
RD/WT: Right Direction

RD/WT: Wrong Track
N
%
%
Obama Job: Approve

Obama Job: Disapprove
N
%
%
#1 Issue: Economy
#1 Issue: Security
#1 Issue: Health Care
#1 Issue: Medicare / Social Security
#1 Issue: Womens Issues
#1 Issue: Education
#1 Issue: Energy
#1 Issue: Other
N
%
%
%
%
%
%
%
%
xsubVote14O
2014 Vote: Democrat

2014 Vote: Republican
2014 Vote: Other
2014 Vote: Didnt Vote
N
%
%
%
%
xsubVote12O
2012 Vote: Barack Obama

2012 Vote: Mitt Romney
2012 Vote: Other
2012 Vote: Didnt Vote
N
%
%
%
%
4-Region: Northeast
4-Region: Midwest
4-Region: South
4-Region: West
N
%
%
%
%
xnr1
xnr2Bin
xnr3
xreg4
Group
Note: Group proportions may total to larger than one-hundred percent due to rounding. All statistics are calculated with demographic post-stratification weights applied.
Page | 22
National Tracking Poll #160211, February, 2016
Page | 23

Morning Consult Poll

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National Tracking Poll

Do you approve or disapprove of the job Barack Obama is doing as President?

Do you approve or disapprove of the job Barack Obama is doing as President?

Would you support or oppose requiring technology companies such as Apple,

Would you support or oppose requiring technology companies such as Apple,

Would you support or oppose requiring technology companies such as Apple,

Would you support or oppose requiring technology companies such as Apple,

Would you support or oppose requiring technology companies such as Apple,

Would you support or oppose requiring technology companies such as Apple,

Would you support or oppose requiring technology companies such as Apple,

Would you support or oppose requiring technology companies such as Apple,

Would you support or oppose requiring technology companies such as Apple,

Would you support or oppose requiring technology companies such as Apple,

Would you support or oppose requiring technology companies such as Apple,

Would you support or oppose requiring technology companies such as Apple,

Respondent Demographics Summary

PID: Dem (no lean)

PID/Gender: Dem Men

Tea Party: Supporter

Ideo: Liberal (1-3)

Educ: < College

Income: Under 50k

Continued on next page

National Tracking Poll #160211, February, 2016

Summary Statistics of Survey Respondent Demographics

Ethnicity: Afr. Am.

Relig: All Christian

Employ: Private Sector

Job Type: White-collar

Military HH: Yes

Continued on next page

Summary Statistics of Survey Respondent Demographics

RD/WT: Right Direction

Obama Job: Approve

2014 Vote: Democrat

2012 Vote: Barack Obama

National Tracking Poll #160211, February, 2016

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