Professional Documents
Culture Documents
BARBARA BATTISTIN
GLOBAL MARKETING INTERNET
STRATEGIST / PR
Dob: 03/05/1973
Status: Divorced
Address: Via Cesare Battisti, 11
36042 Breganze VI Italy
Cultura Studio Ltd.
295, Madison Avenue. 10017
NY - USA
Phone: +39 340 63 83 724 (Primary)
+39 345 933 0871
Emails:
mail@barbarabattistin.com
bb@culturastudio.com
globalmarketing@10qsrl.com
marketing@spotpromo.it
Web Sites:
barbarabattistin.weebly.com
culturastudio.com
Full Resume @
http://barbarabattistin.weebly.com/myjob
Skype: barbara.battistin
Social:
Facebook, Twitter, Linkedin
Pinterest, Tumblr, Instagram
Google+, Stumbleupon
Bloglovin
Blog @
Barbarabattistin.weebly.com
Language Skills:
Italian (Mother Tongue) English
(American Second Language)
French (School Level)
COVER LETTER
Statement: Creative marketing, Design and Branding and are the skills able to bring color and life to cutting
edge projects and ideas translating them into visual compelling contents. Over the last twenty years internet
got recognized as one of the most effective form of commerce available today also called the internet of
things, almost every business has an online presence, while for others who still havent, will have their major
competitors always being on top of the spot, missing out on potential valuable targeted customers. My goal is
to work with world-class clients directing them off the curve, offering the best-in-class solutions from start to
finish, in a challenging and rewarding atmosphere.
Over 23 years of experience in the internet industry and the web world, branding, design, global marketing
strategies online and offline, social media management and pr. I presently work with my business partner
Stefano Tancioni (based in Rome), consulting for public administrations and start-up companies. Previously Ive
worked along with my Business Partner Alston K. Cheek for our New York based creative agency / boutique
called Cultura Studio that offers Internet/web and development related services, marketing, branding and
design consultancy. I am also working with my collegue Stefano Tancioni consulting start-up companies with
business pitch and marketing projects, also working with in a project for the city of Rome and the Public
Administration called Comunicherete. Before Cultura Studio, I was a business owner of a
web/design/marketing consulting company called Pinkmedia, born in January 2006, upon multiple customer
requests. Ive been business owner and partner of various web related companies both Italians and
internationals. Ive worked for 19 different companies, agencies, firms internationally, and on more then 200
design, web and marketing projects. I own a Japanese martial arts sport association in the Vicenza area,
where I teach as 4th Dan of Ninjutsu, under the Bujinkan organization of the Grandmaster Masaaki Hatsumi. I
am a pro-active self-motivated, enthusiastic, reliable, creative and innovative person, with excellent
communicationaI skills, I get satisfaction from well-rounded, follow-through marketing approaching concepts,
towards growing industries and corporate sells that works, taking them to the next level, within businesses
objectives, requirements, budgets, and timeframes, gaining knowledge from various industry fields.
I enjoy working cooperatively in a modern and open minded environment with a dynamic team or
independently, fosters creativity and quality as rewards for the customers. Although I feel that I developed
over the years a unique out-of-the-box fresh style of working on each project, that can be apply to any
purpose, by discovering how users really think, through attractive ideas, informative detailed presentations and
complete reports from corporate to personal, always increasing overall qualities of all projects, putting in place
my project management abilities and methods to reach clients, developing the voice for all aspects of
companies online and offline presence, while helping them attain new growth goals and improving customers
satisfaction. I am exceptionally well organized, goal oriented, I have my own work style, that I pursued over the
years making it my daily rule to stand by and routine. I am able to manage multiple projects and prioritize tasks,
while meeting short deadlines. I am strong analytical person, a fast learner and enthusiastic team player
meticulous for details. I have the abilities to create specific and targeted, crafted themes for marketing
outreach campaigns both online and offline.
I have a highly extensive experience in web, print, graphic and interactive design, rich visual communications,
and solid hands-on in all aspects of creation, execution and delivery of creative projects, content
management, with a broad understanding of web development, information architecture, usability analysis,
user interfaces and experiences online, maintaining a natural flow between aesthetics and consistency in
clients deliverables. Ive worked with photographers, architects, and participated to production shoots for
photos and videos, and I am familiar with many print vendors.
I also participated in creation of print and promotional items for key clients. I am experienced in organizing
events with strong knowledge of public relations that upon customers needs I kept contact with PR offices,
magazines, newspapers, suppliers making also travel arrangements, schedule meetings, and relate with
customers, managing to keep long lasting trustworthy relationships, always guaranteeing business leverage as
main focus, translating facts in in profits, pursuing companies objectives.
I have the ability to quick learn and effectively use new software packages and web-based tools. I also
worked as freelance translator from the source language to the target language for 13 different companies
and agencies and on 37 different customers, and for some of those on multiple translation projects. I am
currently seeking a position in a modern and open minded progressive company that will enable me to
contribute with my idea-drive high-quality services, and will provide an opportunity for me to apply and use
with passion, seriousness and dedicated efforts my skills as tools of communication and stimulation.
PRESENT PROJECTS
10Q srl Customer - WALLIN (TV) SOCIAL MEDIA AND DIGITAL SIGNAGE PISA (ITALY)
I am working with my collegue and Business partner Stefano Tancioni of 10Q Srl (Rome Italy) consulting them
in their start-up process, after being already sponsored by Italian corporations such as Microsoft and Tim
(Telecom). Stefano and I has both worked on
Wallin is a young company located in Pisa, that has created a winning product that has already capture the
attention of corporation such as Tim (Telecom) and Microsoft. Wallin is a media platform based on the cloud
that uses digital signage technology and live streaming of feeds deriving from social media channels,
displaying them in real time on different sizes displays (smartphones, tablets, tv screens) making it a marketing
tool that goes beyond traditional software and focuses on creating a new revenue stream for different brands,
and drives customers engagement and enhance in-store and retails experiences.
I am working with my business partner Stefano Tancioni as senior marketing professionals, laying out strategic
planning, qualitative and quantitative research on the interactive media market, providing creative
development, creating innovative appropriate solutions, and sales promotion tools like web content, landing
pages, delivering investors presentations and pitch, marketing plans, social media marketing support, always
using enthusiastic and forward-thinking maintaining a consistent digital strategy, focusing in ensuring to
achieve continuous and improved business performances relying in all the data to contribute to the
organizations ROI.
SPOT SAS SPOT PROMO (Distributes and sells promotional products and handcrafted promotional items in Italy
and the EU)
Spot Promo is a company located in the Vicenza province area, that distributes, sells, and creates
customizable and branded promotional products, company gifts, gadgets and handcrafted quality articles in
the national territory and in Europe, constantly seeking new vendors and partnership to maintain a high level of
quality products and always fresh ideas to propose to their customers and potential customers.
I am working as a Marketing Consultant, responsible for preparing and coordinate specific communication
and advertising plans, integrated marketing campaigns, always ensuring the achievement of all the company
objectives and goals. I analyze and study the competitive market and companies, performing research, using
data to create new revenue streams and commercial sales channels.
I manage the company social media accounts, developing creative quality solutions and various programs for
online promotions in order to maintain the company online visibility, and my customer web sites, focusing on
maintaining a consistent brand awareness and image across diverse media.
Also assisting in creating new strong partnerships with international vendors, interacting with customers through
social networks platforms, following up with clients and online sales associated, addressing questions, inquiries,
or issues in order to grow new business.
I conduct market research on new business opportunities, creating presentations about sales strategies to
promote the product according to the latest market trends and products features, using entrepreneurial ideas,
that streamline marketing operations and provide a better support to the sales team. Always proposing a new
variety of items and articles to sell online in the company web sites, maintaining a high level of engagement
within users and potential new customers. I also attend trade shows, conventions and seminars to stay current
in the industry, I supervise products photo shoot and design collective branding material for the company.
FOLLADORE: A company that provide powder color coating of products and logistic services
Folladore encharged me to create a new project about a new company web site, reinventing the company
brand, after various ownership passages. Gaining information, contents, seeking answers, photos, and any
possible piece of information, I am building a new structure that involves a logo and marketing collaterals
redesign able to communicate a the new era with the scope to build a new and strong message, also
selecting significant and meaning stock photos that identifies the company pay-off based on the colors of life.
Also working in collaboration with the young and talented photographer Enrico Merlo, to create and setup a
photo shoot, supervising it for a new set of pictures that will streamline the new corporate brand and web site
telling the fresh start of an extremely determined company.
Building a rich and strong web site structure that will tell the company story, differentiating it in services towards
their business customers and the services dedicated to private clients.
Conducting an extensive market research on the competitors, extracting the most important and usefull
information to be used within the new web environment, while creating with my business partner Stefano
Tancioni professional contents that uses specific keywords to communicate the company products and
services.
EDILIZIA & FUTURO: CONSULTANT FOR NEW MATERIALS IN THE HOME BUILDERS INDUSTRY
I am assisting the consultant Davide Sininaglia with the creation and the development of a new brand image,
including logo, and marketing collaterals, able to communicate the home building industry in Italy.
ETHOS MOVEMENT + STHEALTH METHOD BOOTCAMP (PROGRAM BASED ON FITNESS, MARTIAL ARTS, COMBAT
ARTS, MEDITATION, BREATHING EXERCISES) NEW YORK
With the advantage of deriving from the japanese Martial Arts world, I am assisting my ex teacher and friend
Anthony Lucas, to get off the ground with an innovative program that unites into a characteristic set of skills a
boot camp suitable for women, millennials and middle age groups of people.
Covering the multiple requests of innovation within the body reinforcement world, Anthony Lucas created a
unique and innovative program that includes several combat methods, martial arts concepts, meditation
sessions, and breathing exercise to be marketed within sports stores, martial arts and combat arts dojos, fitness
centers, gyms, public spaces and all of those places where people gathers to exercise everyday.
I am currently assisting developing different marketing plans to apply upon the target, studying the market
trends, the competition, gathering all the necessary material that will help me to create a strategic campaign
to apply online in particular through social media, able to engage with the people that wants and feels the
need of feeling good with their own bodies and looking for an everyday physical wellbeing.
CULTURA STUDIO 2012 / PRESENT A Multidisciplinary Design Boutique Creative Agency and media colletive
company) New York, NY, USA
Our motto is based upon Tactical chaos spurns innovation, Simplicity brings it into focus, Focus allows for a
greater impact. Never Settle, Advance.
We are a company driven to explore, develop and exercise combined disciplines with our clients. You will find
our work and methods a bit more experimental than the usual, striving to push and break boundaries when
possible. Cultura Studio consist of five inner brands, defining our capabilities, characteristics and goals. This
construct enables us to generate modular solutions with a diverse group of talented artist and creative
professionals. The culture of Cultura Studio encourages the sharing of creative information across all liner. From
this comes broad concept conceptualization that is developed, focused and applied to anything performed.
Partnering in business with my friend Alston K. Cheek, I was responsible for customers interactions, strategic
planning, information architecture, studying accurate and actionable marketing plans, along with
communication strategies and tactics that met the defined goals and the company predefined objectives. I
covered also the management of every activity related to analysis, research, implementation of sales
strategies, marketing, public relations, ideas and initiatives, reviews of data, also providing strategic consulting
services to ensure that every organizational decision was made supported by accurate data and timely costeffective plans to identify new opportunities and generate results for our customers brands expanding towards
a much broader experience.
I was also responsible for managing social media accounts, and digital marketing initiatives, integrating
interactive media in the overall business strategy, monitoring competitors, new online presences, market
trends, brands perceptions and awareness, identifying new channels for relevance and identification, tracking
social media influencers, measuring data, allocating budgets according to our clients business objectives,
using market intelligence to build plans, evaluating activities, metrics, performances, to create unique products
experiences for our customers.
CULTURA STUDIO Customer D1 MILANO (MILANO) worked in Collaboration through different phases with
Giacomo Galbusera of Vale Service (VERONA MILAN) and Vertico / Brandleader (VICENZA)
D1 Milano is a company formed by 4 young entepreneurs, located in the Milan area, who created a brand for
a fashion accessory in 2013. Thanks to the business spirits of the four, the brand has soon become and
appraised by major stockholders in the industry and defined one of the best fashion accessories thanks to the
capability of the product to inspire and engage todays consumers through a perfect symmetry between
iconic design and high quality materials available at an affordable price, reviewed by multiple magazines and
newspapers worldwide. D1 Milan is currently present in the best fashion boutique in the world.
Thanks to the extensive company knowledge in the fashion world, we provided to D1 Milano a unique design
approach towards the building of an online presence with the objective to communicate the innovation
about their product while establishing their brand awareness worldwide.
The field of fashion design demands immense creativity, skills in problems solving and capabilities for aesthetic,
sense of color shades, combinations, patterns, etc. Keeping in mind all of those fundamental factors we used
our expertise to bring D1 Milano ideas for their web site to life.
Using the latest technologies available in the market, data resulted from extensive research on the
competition, fashion accessories design and market trends, fashion blogs, consulting online magazines, articles
and various types of sources we created a classy and sophisticated design for an exclusive look and feel for
their e-commerce web site that resembled the recalled the style and the infinite elegance of world renowned
fashion brand, providing also support with their technology suppliers, advertising and marketing agencies.
PINKMEDIA for Sanmarco Informatica S.p.a. Grisignano di Zocco, (VI), Italy IT Company
Ive worked within a client list and defined timelines, focusing on executing and delivering clean accessible
web sites and online applications wireframes and layouts design concepts, keeping in mind customers styles
and tastes and a sharp attention to details. Also responsible for customers interactions, developing strategic
social media and digital initiatives, including viral marketing campaigns, integrating interactive media into the
overall business strategy, setting up of social media accounts and daily activities maintenance, monitoring
online competitors, presence/perceptions, researching new channels for relevance/trend identification,
tracking of the social media influence, measurements, allocating budgets according to the clients objectives,
using market intelligence to build plans and translating/evaluating social media activities into performance
metrics, also by creating online products experiences for customers.
Customers that I have worked on: Galileo CRM (Information Architecture Usability) Crio Cabin (iPad
application design) Borgo Berga by Maltauro (Web site Design) The North Face (sales e-book) Nardini
(Web site design mokup) AV Led (Web site design) Be Shoppy (Fashion ecommerce design + brand slogan
creation) De Megni (e-commerce design) TFA Filinox (Corporate web site design), Dopla (Corporate web
site planning), creation of a internal online usability tool.
PINKMEDIA for Maria Rita Busetti (Thienes Mayor Re-election online political campaign web site)
I got in charge to create an online sophisticated and effective visual identity suited for the city of Thiene mayor
re-election campaign through a web site, built as strategy used to strengthen for the candidate Mariarita
Busetti political figure, associating with a corporate/political and institutional branding style able to stand out
from the crowd. Integrating into the marketing strategy social media and a blog to broaden the users traffic
from both social networks and the web site.
I worked side by side with the Mayors team, advertising agency, public relation agency, photographer and
collaborators choosing adequate imagery to be used in the web site, along with a strong slogan, able to
engage, impact and idealize the message communicated towards a mass of audience, voters, and
supporters.
PINKMEDIA for Very Nice S.r.l (Jewelry corporate and commerce web site design and marketing)
I worked as a freelance marketing & design consultant for a jewelry designer company and one of a kind
manufacturer and wholesaler of exquisite Italian customizable jewelry, featuring a online tool integrated within
an e-commerce web allowing customers to create and buy their personal online custom jewels.
I was in charge of developing a strategic and highly tailored, cutting edge online marketing plan, creating
glamorous promotional material , with the objective to increase sales, by also giving the maximum exposure to
the custom creations, while managing relationships with creative agencies such H-Art, supervising the web site
design, starting from the concept & design phase to the official launch online within the jewelry market.
Worked side by side with the advertising agency Edhison & Rossi to create a suitable packaging to protect the
products during the shipping phase. My role also included to create online content to be included in the web
site, press releases, products reviews, and articles. Designed promotional graphics appeared in portals and
online magazines like: Donnamoderna.com, Alfemminile.com, Bellezza.it, integrating the online marketing
strategy with the use of social networks, completing them with Google and Yahoo Adwords, and newsletter
sent out through the Buongiono.it advertising service.
I was also involved in the products photo shoot working with the renowned photographer Beppe Calgaro,
working side by side to choose the most suitable products imagery, while performing a quality control.
Travelled to tradeshows to be constantly updated on the latest market trends and in to spread the knowledge
about the new brand. Not least I was in charge to supervise the creation of 3D products used within the online
creation tool, collaborating with the agency Big Rock. At times I was responsible for customer service and
follow-up on sales, purchase inquiries, and the assistance with domestic and international shipping.
Arbseek / Prontogame (Malta based companies for sports betting and online gambling) Ros, VI, - Italy
I worked as a proactive creative designer, creating a new brand, managing online and offline advertising
appeared in franchise magazines such as Millionaire, Franchisingicity and Onlinegamblingmagazine (UK), and
in sports betting magazines such as Online Gambling Magazine UK) Antepost (UK), eGamingreview,
igamingBusiness, supervised and developed betting marketing campaigns, PR, and several other roles for the
entertainment and online sports betting industry. Performed competitors analysis, using my creative thinking
and strong initiatives to accomplish successful and efficient campaigns across all, adwords campaigns in
Google and Miva, furthermore I was responsible for developing new business, with the objective of raising
profitability. Kept contact with suppliers advertising & marketing departments, working also with bookmakers
and sportsbooks to create profitable collaborations, not least customer support through live chat a ticketing
system and through operational backend services.
Web Agent / Dreams & Co. (IT, Web, Natural language, Artificial Intelligence) Mussolente, VI, Italy
Web Agent - Role covered: Increased productivity by managing, creating original concepts and developing
online and offline projects, user interfaces, corporate brand identities for various companies, turning them into
valuable puzzle pieces to solidify their market presence, with strong creative visions and clear messages.
Through the successful design of visual appealing website layouts with strong esthetic, and consistency, print
informative advertising materials and collaterals, targeted marketing plans and brands exposure with the
scope of reaching ROI within scheduled timing, not least using a set of working procedures to perform
information architecture, sitemaps, specifications, prototypes, wireframes, ensuring the usage of relevant and
the latest technologies to be implemented in the various projects phases, also performing websites content
maintenance and improvements. Responsible for developing cutting edge strategies, pay-offs, to be used
within marketing campaigns, supporting the overall business development milestones, guaranteeing rich online
users experiences while increasing brand awareness.
Dreams & Co - Various Roles, included the effort of assisting multiple clients with enquiries to facilitate proposals
from the initial consultation to the successful launch, by scheduling meetings and briefings throughout the
duration of a projects with deliverables and impact analysis able to boosts sales and increase customers
satisfaction achieving companies business objectives within the allocated budget and delivery timeframes,
while contributing to the revenues growth, and consistently achieving defined objectives, maintaining a longterm clients relationships.
Pinkmedia for Alluvionevicenza.com: (Flooding event real time online information service) - Torri di Quartesolo
- VI Italy
Alluvionevicenza.com was a website developed in real time within minutes since the biggest flooding in Italy
occured in the city of Vicenza. The web site aimed to be a referral point for anyone influenced by the event,
offering information and providing live feed, real time news, interactive maps of the damaged areas,
emergency contacts, and everything needed to overcome the event.
Role covered: Design and content management. Constant contact with the emergency services such as civil
protection. Firefighters, town hall, hospitals, hotels, places where to gather this to satisfy people basic needs,
weather stations, news channels, newspapers. Thanks to this project, we have been invited in one of the local
tv channel Rete Veneta to talk about our project, and articles about it within Il Giornale di Vicenza. The
project got also the attention of out Regione President Luca Zaia who contacted us.
Pinkmedia customers that I have worked on (minor projects)
E-commerce
Accordini (Wine maker e-commerce Design) / Acqua Blu Solarizzata (Water Treatment for health Web site
design) / Fig Drink (Energetic Beverage e-commerce layout design) / Licit Absinth (Alcoholic Drink
Corporate web site design Printed marketing collaterals design).
Informative
Bivacco Vicenza (Role Game Association Web site design print material design) / Bujinkan Dojo Italia
(Martial Arts Dojo web site design and print material design) / Bujinkan Forum (Martial Arts Forum Design and
moderator) / Bujinkan Events (Martial Arts Events web site design and content management) / Bujinkan Blog
(Martial Arts Blog Content Translation and content management) / Vicenzaingioco (1 st Role Game Event in
Vicenza Web site design and print material design)
Other Customers
Teslamall (Luxury goods for yatch and yoatts e-commerce design) / Lean Thinkers Club (Lean management
company web site and brand creation) / Ber (Industrial automation e-commerce design) / San Pellegrino
(Beverages, products and events newsletter design) / Dal Pozzo Arredamenti (Interior design and luxury
furniture corporate web site design) / La Cascina (Restaurant and Party organization web site design) /
Brandleader (Creative agency corporate web site design) / Italo Peretto (Creative consulant personal web site
design) / Academy Engineering Patrick J. Martin (Yatch and Yoatts designer personal web site design).
Role Covered: Design, content creation and Information architecture to create a new shipping process and
new online shipping application called Nextship, new shipping tools and new shipping services, not least a
new way to perform customer service to transfer online through a new corporate / online services web site.
Due to the constant evolving of the project requirements the customer has been a key player in the entire
development process.
Unex commissioned me with other projects:
Intranet interface design and customizations / Company brochure design + monthly newsletters design
Role Covered: Web, Print and Brand Identity design (some of which) appeared on national franchising
magazines (online and offline) such as Millionaire and Az Franchising, Information Architecture, Testing, and
collaboration with their advertising agency.
Projects that Ive worked for Solosuccesso:
Messagioco (Ringtones and mobile phone contents web site design) / Broadcast online application design to
send Sms, Fax, and Email from one single app / Ideaimpresa (market news web site design) / Inglese in Pillole
(English language daily service web site design) / Solovantaggi (Daily products offering web site design).
WebMultimedia for Travel Italy Hotel & Accomodation) Torri di Quartesolo - Italy
Travelitaly in charged us to create, develop and design a new brand identity and an online hotel reservation
web site, mainly focused on major tourist areas of Italy, reflecting the company market position, quickly giving
users the most relevant information, easy to navigate, with multiple offers to keep engaged.
Role covered: Upon requirements of transforming the web site into a visual and powerful tool, establishing them
a good position within the tourism market, Ive put in place my business and marketing methods designing a
custom and stylish hotel and B&B online booking web site, enhancing through a clean an elegant layout and a
clear structure, able to emphasize the company brand, conveying style and top service quality. I supervised
the information architecture, the usability process, offering strong visual clues that would have stand out
leading the users to complete their online reservations.
To complete the project the customer has requested the creation of two avatars as marketing selling tool,
integrating them within the web site as online guides to the users, converting potential customers into tourism
packages buyers.
Webmultimedia for Vesco & Giaretta: (Accounting Firm) - Torri di Quartesolo- Italy
Vesco & Giaretta, is one of the most renowned and dynamic accounting practice in the Vicenza province.
We got in charged to create a web site that looked attractive, with a combination of easyness for the users
and technical solidity, while offering the chance to quickly get a simple access to their online account system,
providing the highest level of professional services, for which we collaborated with Osra thanks to their high
level in supporting the system and accounting software integration options.
Vesco & Giaretta wanted to source all of their businesses through the web, and to administer it that way as
well, helping the practice run more efficiently while performing excellently in pure accounting terms to take
their branding capabilities to a whole new level, making imperative that the website served as an effective
platform for the companys future marketing activities, relying on a fully integrated accounting software, with
tailored data upon customers requests and needs, guaranteeing reliability and security, so that every
customers that would have started using theyre system could save money and time.
The design was the most important feature, as the client wanted their web site to stand out form the crowd, by
using a young and appealing modern look and feel, adding and online extra visual value to offer their clients,
differentiating themselves from the typical accountants web site.
Role Covered: With that in mind, to be able to reach the customer requirements I worked side by side with the
renowned architect Davide Sapio that supervised the web site look & feel from an artistic point of view the
whole project, helping me directing a photo shoot and a video shoot filming the practice employees in real
time, from which I had the team to extract few frames in order to create a cutting edge animation that would
have been integrated within the web site, taking the design style to a whole new level, using a unique and
original concept. The web site has participated to the contest Donna Web Italia, arriving at the 10th position
over 130 candidates.
Other projects that Ive worked on for WebMultimedia:
CTM Trasporti (Furniture logistic service Web site design) / Slov Domus (Prebuilt Homes Corporate web site
design) / Sportarredo (Solariums Suntan Equipment Corporate web site design) / Real Color (Leather dying
additives Corporate web site design) / IVC Home (Households and Kitchen Tools Corporate Web Site
design) / Euroinformatica (IT service company Corporate web site design, Print Advertising design, Company
Brochure design) / Diatex (Diamond Tools Corporate web site design) / Glaxo Wellcome Smith Kline (Internal
software application layout design) / Made in Italy (Italian products online portal Design) / Bauer Compressori
(Industrial products Corporate web site design) / Input Online (IT Consulting Company Brochure design) /
Eshmun (Cat fosters house web site design) / Capri Global Service (Direct marketing services Brand Identity
design) / La Fojeta Car (Used cars import service Web site design) / Transcom (Logistic services Web site
design) / Centro Torri (Accounting Firm Corporate web site design) / Ottica Allodi (Optometrist Store Brand
Identity, web site and gadgets design) / Berica Hygiene (Medical products Corporate web site design) /
Global GSM (Consulting company Corporate web site design) / Vircos (Leather clothing and accessories
Web site design) / Suore Dorotee (Religious Institution Web site design in occasion of beatification of their nun
founder Web site viewed by the Pope John Paul II) / Idea Network (TV and Media Company Corporate web
site design) / Mujelli (Medical Equipment Live Streaming web site design) / Arte Ferro (Iron products Html
CD-Rom catalogue design) / Oliver Ogar (Enology additives Corporate web site design and products
brochures design) / Saiv Telecomunicazioni (Telecommunication company Corporate web site design, print
advertising design appeared on Il Giornale di Vicenza and La Domenica di Vicenza / i-SEC (IT Services Web
Site Design).
E.Phifany: (Web based application) User interfaces layouts and concepts design.
CND: (Concept & Design Team - Brand) Brand Identity design, used by the Concept & Design Team.eBiz:
(Branding Design) and internal documents customization.
Verizon.com: (Internal documents customization) - Creation of documents templates, to be used by the
various internal departments.
Online Handbook: (Web based application) Layout design concept of a web site to be used as internal
reference where to find technical manuals and documentation to be used by the various department
developers.
Verizon.com: (Newsletter campaigns) Layout design concept for various promotional campaigns and
newsletters to be sent to at least 500.000 of Verizons Adsl users.
Vast Solutions (Provider Of Telecommunications Air Time Brokerage Service) Dallas, TX, USA
Vast Solutions was a provider of telecommunications air time brokerage service, telecommunication services,
namely isdn, personal communication services, remote resource management products and services that
leverage wireless technology to integrate mobile workers, assets and processes with the enterprise, builds
mobile workforce and supply chain wireless software products that they offered through their full service,
wireless ASP operations.
Role Covered: For Vast Solutions I was in charge to design a versatile visual concept prototype for their new
company web site, able to innovate and reflect online the corporate identity, accurately translating their
message to existing and potential new customers, while carrying out web usability by supporting the clients
needs and carefully applying online tools to facilitate, support and meet the project requirements ensuring the
delivery of a consistent, and positive users experiences for different audiences and not least reach the business
goal.
Working and brainstorming on a daily basis with the customer, to define a style guide, and online standards
tailored to guarantee flexibility and customization of their online services, applying also the creation of web
pages templates and specific colour tones palettes, I was responsible for the web site overall aspects and
functionalities collaborating closely with analystis and developers to ensure the project timey delivery, while
helping the client scope by defining and implement a smooth workflow process.
Markettrax by Paging Network (Provider of financial markets data via pagers) Chicago - Dallas, TX, USA
Markettrax, was a product created by Paging Network, for his customer The Chicago Board of Trade, a
communication service, namely, transmission of financial markets data via pagers where to receive alerts
when the stock quotes reached their targets, and alarm notifications of users-specified financial markets
activities.
Role Covered: My responsibility was the design of a cutting edge web site with a creative, user-friendly layout,
and a smart contemporary concept, to adapt for the usage by their customer The Chicago Board of Trade
and that could also work as platform to provide the online transmission of financial markets data. Not least I
assisted the client through meetings and brainstorming with architectural decisions, strategic planning and the
exploration of the best possible options and solutions for the company web presence, focusing on long-term
existing and potential new clients retention and engagement in order to meet successfully the business
objective.
and customized solutions, creating the looks that was best and helped their clients business brands to launch
powerful online projects able to dramatically increase sales, reducing costs of advertising, focusing on growing
areas where it mattered the most, in order to reach revenues, profits and objectives.
Primopiano Network (Internet Provider - Web Agency) Thiene / Valdagno, VI, Italy
Primopiano Network was one of the first Internet Service Providers in Vicenza that offered a wide range of
networking services a company goal oriented with sales professionals whose extensive experience promoted
high quality assistance aimed to provide customers satisfaction answering enquiries while helping with their
online business needs. Primopiano Network also provided consulting services on a daily basis covering web
development and design, creativity and advertising, marketing, media planning and buying, not least public
relations, aimed to establish relationships with prospective new potential customers, resolving concerns
ensuring efficient communication going beyond every client expectation.
Covered Role: I provided support as a proactive assistant, managing, handling and coordinating with ability
multiple web related projects aspects, activities, responding to customers enquiries, increasing clarity with
success, to assure availability of services, helping supervising and reviewing the design, development, and
quality control procedures, guaranteeing constant improvements also by keeping focus on details, while
prioritizing tasks, creating optimal efficency and performances, reporting daily to the company owner through
effective communication, briefings and meetings in order to meet the established goals. Worked also
individually and as team member, implementing the best creative solutions within budgets and timely
schedules, not least deliverying eye-catching layouts and web sites that responded to the customers
requirements that could already work as selling tools able to go beyond the clients expectations, ensuring their
satisfaction by reaching pre-defined business objectives.
Projects that Ive worked for Primopiano Network: Marzotto (Fashion) I helped with the company corporate
web site design / Cabling (Electric material manufacturer) Web site design and html coding / Marchioro (Pets
Food and Accessories) Web site design and Html coding.
Digital Studio (Multimedia interactive products / accounting management software development) Vicenza/
Italy
Digital Studio, was a multimedia company, who offered Cd-Rom development, that offered a comprehensive
range of services from initial conceptualization to creation, programming and production, mastering and
duplication, delivering presentations able to engage the customers interests, responding to queries and
concerns to the clients in a unique and interactive fashion.
Covered Role: To support the growth of the company I was in charge to translate and enhanced companies
brands into quality designs that reflected the customers business corporate messages and products qualities
visually, by tailoring and create engaging and creative Cd-Rom interfaces layouts that suited the customer
needs, reaching target audiences effectively with interactive and enriched contents, increasing the impact on
users capturing their interests, leaving them long-lasting impression in a very modern and efficient manner.
Projects that Ive worked on for Digital Studio: Tipografia Tassoni: (Printing Press Company) Art Direction and
Cd-Rom layout design concept, working closely with a known local movie director / Immergas: (Gas Boilers
Manufacturer) Creation of a 3D boiler to be used within a demonstrative Cd-Rom.
WORKING BACKGROUND
2015
present
Information Architecture
Marketing / Research
Social Media / Design
Content creation & Management
Very Nice S.r.l.
2009
2002
2005
Brandleader
Vale Service (Milan)
Vertico
Remmtools (Belluno)
Sanmarco Informatica
Mediaxat (Milan)
Dusoft (Milan)
Mediavip
Verizon (Usa)
e-Exams (Usa)
Interwebnewmedia
(Usa)
Design
Freelance
Various Projects
Powermedia
Design Branding
Digital Studio
2001
2006
2011
Marketing Design
Branding - Pr
ArbSeek (Malta
2007
England)
Webagent
Dreams & Co.
Ups
Marketing Design Branding - Pr
2012 PinkMedia
2015 Davide Sinigaglia
Patrick Hatton
2005
Design
1999
2000
Design - Branding
1997
Primopiano
Keycomm
1996 1997
1994
1995
Internet Sales - Pr
REFERENCES:
ITSB Group 10Q srl Comunicherete - Wallin - Spot Promo - D1 Milano Borgo Berga Crio Cabin - Verizon
The North Face De Megni - Licit Absenth Trivellato Ad Dal Pozzo Colt Mediaxat e-Exams - Unex
Arbseek Very Nice Fig Drink Vircos Markettrax (Chicago Board of Trade) intern.net Sportarredo
Immergas Ivc First Horizon Solosuccesso Vesco Giaretta Oliver Ogar Saiv Vast Communication
Laredo National Bank Fidas Flashmeter UPS, Microsoft and Biomax Flash & Partners Nardini, Michela
Morellato - Luigi Colbax Mediaxat for Strabingo and Bbet Esamotors Trivellato, COLT Telecom, San
Pellegrino Mercedes Benz (Trivellato) and many others.
OTHER INFORMATION
Through my working experience on web projects I had the chance to work and gather knowledge in the
following industries:
Public associations, commercial, martial arts, food, power tools, gardening, logistic, medical, furniture, interior
design, real estate, electric & lighting, automotive, tourism & travel, igaming & gambling, photography,
chemical, transportation, sports & outdoor, constructions, catering, telecommunication, call centers,
journalistic, yatch & luxury, industrial automation, beverages, beauty, spa and wellness, shipping & handling,
insurance, music, advertising, agricultural machinery, cosmetology, machinery production, accounting,
optician, industrial products, enology, iron processing, telecommunication, It, pharmaceutical, consulting,
religious, paper production, business services, customer support, hosting providers, banking & financial, stock
market, typography, wedding planning, investments, household products, plant design, driving schools &
universities, restoration services.
Thanks to my international experience, I realized that the translation industry is vital for all business seeking
expansion and success in the global market. I took advantage of my language skills and worked as a
freelance translator of written documents also confidential information, marketing collaterals, newsletters,
articles, books, essays, surveys, guides, questionnaire, polls, certificates, manuals and guidelines, marketing
campaigns, web sites contents, press releases, medical documentations, company brochures and regulations,
interactive games, statistics and data, technical documents, commercial correspondence, from a source
language to a target language, ensuring high quality of the finished converted text relaying the intended
message as clearly as possible to guarantee the full customers satisfaction.
Through the years in the United States, I have acquired a great deal of experience, that changed my
perspective as a freelance translator and helped shaped my career, striving to keep my language and
technology skills up to date.
I became a freelance translator when I returned in Italy, after having relocated four years to work in the United
States, taking the opportunity to improve my English language proficiency skills. I believe this experience is what
eventually allowed me to become fully bicultural.
Industries that I have translated for: Martial arts, Internet services, public services, schools and universities, hotel
and tourism, healthcare and medical, igaming and gambling, national contests, real estates, games,
chemical, fashion, search engines, banking and financial, holistic, photography, interactive, energy, television,
it, sport, railway, transportation.
Translation agencies and marketplace that I have worked for: The Big World, Translation Cosmic Global, Celine
Courcy, Elance.com, Boscaino Translation, The Translation Department Inc., ViewPoint, Agenzia Tuana di
Hizmelteri Ltd., Translatemedia, Translate It Llc., Daniel Gainor Translation, Executive Graphics, Proz.com.
Customers that I have translated for: LG, Web View 360, Polo Ralph Lauren, Ayna, Voil, RBS Royal Bank of
Scotland, Gambling Consulting Company, Msn Moneynet, My Youth LLC, 123RF for Inmagine, Pazzatoni Inc.,
M.T.O. Holistic Center, in.LIVE InteractiveItalia 1 Gruppo Mediaset, Siemens Medical Division, iPSOLA,
Sportingbet, Dadyline 1BET2BET.com, Ferrovie dello Stato Spa, Inmagine Inc., Hotel da Porto.