Drivers of Global Consumption

• almost half of global consumption growth.

• Resilience: steady rise in per capita income and
spending power.
Future perspective
• Tepid growth of the G7
economies: lead to
lion’s share for BRICs.
• Penetration of goods:
unexplored markets
• Differential market
maturity levels
• demographics
 The BRICs Decade
• $6k<income<$30k
growing by millions led
by India(peak: 2020-
2030) and China (peak:
2015-2020 )
• The two fong approach:
move towards the free
market supported by
Govt. sponsored
distributive plans
 Recession Management

• Higher growth
contribution.
• Rebalancing current
accounts
• Domestic Demand and
Resilience