Lucky’s Sports

PRESENTED BY:
LAXMAN MASAL
ROLL NO. 33
 Introduction

Lucky’s sports will be in the business of selling

sporting goods & athletic equipment to people at
every fitness level.
Location: Nerul, Navi Mumbai.
LS intends to provide customers with the quality
products they need to maximize their performance
and accomplish their physical and mental goals.
We will stock a variety of goods for the wide variety
of customers.
Mission
LS strives toward building long term
relationship with our customers & employees.
Vision
Our vision is to maximize the market share
and mark our presence to be felt in the market
within next 5 years.
 Why Nerul…..

Store Area:1000 sq.ft

Population: 10 Lakh.
10 Schools, 3 well known Colleges.
3 Sports academy.
5 Gymnasium.
Less competition.
 Market Analysis

We will focus on three main groups:

Young parents with children active in youth sports.
College students.
Active adults.
These groups comprises the majority of sportsman
& athletes in the city and we find them to be ones
with the disposable income to spend on equipments
& apparel.
 Strategy & Implementation

Developing long term relationships.

Business that cares for our customers.
Customer have trust on our employee.
Complete information about what they are buying.
Competitive edge.
 Investment (in Rs.)
Shop Deposit 5,00,000
Initial Stock 10,00,000
Interior 3,00,000

Total 18,00,000

Personnel Plan (monthly)

  salary no of person Total

Manager 12,000 1 12,000

Employees 4,000 2 8,000

Total Payroll     20,000

 Financial Aspects: Expenses

Monthly Annual

Rent 30,000 3,60,000

Electricity 5,000 60,000
Shrinkage 12,000
Other Expenses 2,000 24,000
Internet 500 6,000
Insurance 10,000

Total 4,72,000
 Sales forecast
Sales Forecast (Avg)
Sales cost /item quantity per month per year
Shoes 2,000 3 1,80,000 21,60,000
Apparel 400 10 1,20,000 14,40,000
Total Sales 2,400 13 3,00,000 36,00,000
         
Direct Cost of
Sales        
Shoes 1,500 3 1,35,000 16,20,000
Apparel 275 10 82,500 9,90,000
Subtotal
Direct Cost of
Sales 1,775 13 2,17,500 26,10,000
Profit 625   82,500 9,90,000

Sale of other sport equipments 60,00,000

Profit 9,00,000
Thank You