BUSINESS ENVIRONMENT

AN OVERVIEW OF
BUSINESS ENVIRONMENT
A GLIMPSE OF BUSINESS
ENVIRONMENT

1
Meaning of Business Environment

 Business Environment consists of all those factors that have

a bearing on the business, such as the strengths,
weaknesses, internal power relationships and orientations of
the organisation; government policies and regulations;
nature of the economy and economic conditions; socio-
cultural factors; demographic trends; natural factors; and,
global trends and cross-border developments.
Characteristics of Indian Business
Factors Influencing Business Decision
 Business
Business Objectives Critics
 Types of
Environment
Environmental Factors and their Features
Forces Driving Industry Competition
Environment of Business
Linkage amongst
stages
The Common Entry Barriers

1. Government Policy
2. Economies of Scale
3. Cost Disadvantages Independent of Scale
4. Product Differentiation
5. Monopoly Elements
6. Capital Requirements
Strategic Management Process