MAXIS Annual Report 2010 (2.8MB)

HELLO TOMORROW
Annual
Report
Maxis Berhad (867573-A) 2010 Annual Report 2010
Maxis Berhad (867573-A)
ANNUAL
REPORT
2010
HELLO TOMORROW
Annual Report 2010
The future is not around the corner. It’s already here.

Every day millions of people across Malaysia are
waking up to experiences they never thought possible.
New generations are growing up in a world filled
with potential. Today is a day like never before.
This annual report is printed on 100% recycled and environmentally friendly paper
maxis berhad annual report 2010
Annual Report 2010
Contents
Introduction Financial Statements 2010

4 Our Company 118 Directors’ Report
5 Our Mission Financial Statements
6 Our Vision and Values 123 Income Statements
124 Statements of Comprehensive Income
Corporate Highlights 125 Statements of Financial Position
127 Statements of Changes in Equity
8 Performance Highlights 130 Statements of Cash Flows
10 Financial Highlights 133 Notes to the Financial Statements
12 Operating Performance Indicators 219 Supplementary Information
13 Segmental Analysis 220 Statement by Directors
14 Financial Calendar 221 Statutory Declaration
16 Awards & Recognition 222 Independent Auditors’ Report to the
18 Milestones 2010 Members of Maxis Berhad
Corporate Profile Analysis of Shareholdings
26 Corporate Structure 224 Size of Shareholdings
27 Corporate Information 225 Distribution Table According to
28 Board of Directors Category of Shareholders
30 Board of Directors Profiles 226 Directors’ Interest in Shares
227 30 Largest Shareholders
Business Review 229 Information on Substantial Shareholders
36 Chairman’s Statement Other Information
42 Chief Executive Officer’s Statement
50 Senior Management 232 List of Properties Held by Maxis Berhad
52 Senior Management Profiles 236 Disclosure of Recurrent Related Party
60 Customers Transactions
64 Innovation 256 Additional Disclosures
71 Our People 263 Glossary
78 Corporate Responsibility 266 Maxis Centres
268 Maxis Exclusive Partners
Reports
Annual General Meeting
84 Audit Committee Report
92 Statement on Corporate Governance 276 Notice of Annual General Meeting
104 Internal Control Statement 279 Form of Proxy
110 Directors’ Responsibility Statement
111 Risk Management

Introduction
OUR COMPANY
Maxis Berhad (“Maxis” or “the Company”) is In comparison with global mobile operators, Maxis
now an integrated communications service is a leading provider of non-voice services, with
provider in Malaysia with 13.95 million 38.1% of its total mobile revenue derived from such
mobile subscriptions as at 31 December 2010. services and with 7.2 million active mobile data users.
Together with its subsidiaries, Maxis provides Its partnerships with leading global content and
a full suite of communications services on applications companies such as Western Union, PayPal
multiple platforms to meet the growing needs and the Barclays Premier League are central to delivery
of individual subscribers, families, small and of the leading-edge services that its customers have
medium enterprises, large corporations and the come to expect. Its activities also contribute towards
government in Malaysia. building a local content eco-system to encourage the
Malaysian content industry.
Maxis was listed on the Main Market of Bursa
Malaysia Securities Berhad in November 2009. Maxis’ track record of enabling innovation, delivering
excellent customer experiences and adding value to
As an industry pioneer, Maxis has led the Malaysian stakeholders has earned the Company recognition
market in offering innovative mobile products and over the years. In 2010, Maxis was one of five finalists
services since its inception in 1995. It was the first to in the Best Mobile Operator category at the World
launch 3G services, Maxis3G, in March 2005. In 2006 Communication Awards, being the only Malaysian
it was among the first mobile service providers to use company to be nominated for this prestigious award.
HSDPA, a high-speed feature of the 3G network. In Maxis also won Asia’s Best Employer Award 2010 from
2009 it was the first to introduce HSPA+, the latest Singapore’s Employer Branding Institute.
advancement in 3G/HSPA network capabilities, to
enhance the delivery of wireless broadband services to In its pursuit of Corporate Responsibility, Maxis has
the market. played a role in serving local communities. Since 2002,
Maxis has been dedicated to working in collaboration
Maxis was also the first telecommunication services with the Ministry of Information Communications
provider to introduce a range of smartphones to and Culture of Malaysia (“KPKK”) and the Malaysian
Malaysia including the BlackBerry™ and the Apple Communications and Multimedia Commission
iPhone™. In 2010 it set an industry milestone by (“SKMM”) on the Bridging Communities programme
building the largest 3G network with 76% population to widen Malaysia’s access to digital platforms.
coverage and by signing the landmark HSBA
agreement with Telekom Malaysia Berhad as well
as the infrastructure share agreement with Tenaga
Nasional Berhad.
4 maxis berhad annual report 2010

Introduction
OUR MISSION
Malaysia's leading mobile communications service provider
The nation's premier integrated communications service provider
maxis berhad annual report 2010 5

Introduction
OUR VISION
AND VALUES
Our vision
To bring the future to our customers’ lives and businesses,

in a manner that is simple, personalised and enriching,
by efficiently and creatively harnessing leading-edge
technology and delivering a brand of service experience
that is reliable and enchanting.
Our values
SIMPLE
CREATIVE
TRUSTWORTHY
BRAVE

Corporate Highlights
PERFORMANCE
HIGHLIGHTS
Revenue • 42% revenue share (1) in 2010

• 50.4% incremental revenue share (1) in the 2nd half of
RM8.9 b
42% revenue share (1)
2010
• Revenue growth driven by strong net adds, innovative
data services and strong smartphone take-up
Non-voice (2) • Over 50% of non-voice revenue from mobile data and
wireless broadband
38% of • Wireless broadband growth of 78% to RM354 million

revenue
mobile • Mobile data growth driven by 3-fold increase in data
revenue
usage
• 7.2 million active mobile data users
22% growth
Subscriptions • Widened subscription base gap with competition;

44% share of net adds (1)
13.9 m
13.5% growth
• Solid prepaid momentum from youth, migrant segments
and emerging markets
• Wireless broadband take up more than doubled to
nearly 600,000 subscriptions. Share of net adds 42% since
the 3rd quarter of 2009
• Continued leading position in the Corporate and SME
mobile sectors
EBITDA (3) • Outstanding EBITDA margin at 49.8%, among the

highest globally
RM4.4 b
49.8% margin
• EBITDA margin of 50.6% in the 4th quarter of 2010
• Strong control measures on operating expenses and bad
debt

Profit After Tax • Outstanding PAT margin of 25.9%
• PAT margin of 26.4% in the 4th quarter of 2010
RM2.3 b
25.9% margin
• Healthy balance maintained between optimising
earnings from maturing mobile business, while
continuing to invest prudently in growing data revenues
CAPEX • Fastest and largest 3G network covering 76% of

population
RM1.4 b
16.3% of revenue
• Continued investment begun in 2009 into expanding and
enhancing 3G footprint, transmission networks, fixed
access, quality and modernisation
• Agreement with Telekom Malaysia Berhad to have access
to their High Speed Broadband network to complement
select own fibre network build-out
Free Cash Flow (4) • RM3 billion dividends declared or proposed for 2010
• Net debt (5) to EBITDA (3) ratio at 1.04x
RM2.3 b
21.5% growth
Notes
(1) Among top 3 operators in Malaysia based on published results

(2) Non-voice revenues include SMS, Advanced Data Services ("ADS"), wireless broadband and Value Added
Services ("VAS")
(3) Excluding handset amortisation
(4) Free Cash Flow is defined as cash flows from operations less capex, handset subsidies, interest expenses
and finance lease repayments
(5) Net debt is calculated as total interest bearing financial liabilities (including deferred payment creditors,
loan from a related party, borrowings and derivative financial liabilities) less cash and cash equivalents

Financial
Highlights
The financial highlights set out on pages 10 to 13 are prepared on the assumption that the business combination comprising the
acquisitions of the Malaysian businesses by the Company from its immediate holding company had been effected on 1 January
2006. This is to provide a meaningful comparison of the financial performance between the reported periods.

Financial Highlights

2010 2009 YOY

RM’m RM’m %
Financial Indicators
Revenue 8,869 8,611 3.0%

EBITDA (1) 4,416 4,337 1.8%
Profit from operations 3,343 3,055 (3) 9.4%
Profit before tax 3,132 3,007 (3) 4.1%
Profit for the financial year 2,295 2,232 (3) 2.8%
Profit attributable to shareholders 2,295 2,232 (3) 2.8%
Financial Ratios
EBITDA margin (4) 49.8% 50.4% -0.6%
PBT margin (5) 35.3% 34.9% 0.4%
PAT margin (6) 25.9% 25.9% –
Interest cover ratio (7) 13.9 39.7 -65.0%
Earnings per ordinary share (sen)
- basic (8) 30.6 29.8 2.7%
- fully diluted (9) na na n/a

Revenue EBITDA and EBITDA margin
RM’m RM’m
53.8% 52.1%
50.4% 49.8%
10,000 5,000 46.7%
8,611 8,869 4,402 4,416
8,450 4,337
8,000 7,690 4,000 3,743
6,957 3,590
6,000 3,000
4,000 2,000
2,000 1,000
06 07 08 09 10 06 07(2) 08 09 10
Profit attributable to shareholders Earnings per ordinary share
RM’m Sen
2,500 2,400 35
2,295 32.0
2,232 30.6
28.1 29.8
2,105 1,980
2,000 28 26.4
1,500 21
1,000 14
500 7
06 07(2) 08 09(3) 10(3) 06 07(2) 08 09(3) 10
Notes
(1) EBITDA is defined as profit before finance income, finance cost, taxation, depreciation and amortisation, allowance for write down of identified network costs and
one time costs in relation to Maxis' listing and quotation exercise ("Listing").
(2) Includes a one-off Equivalent Cash Consideration charge of RM505 million, being options settlement cost arising from the privatisation and delisting of Maxis
Communications Berhad.
(3) Includes one-time costs of RM103 million comprising (i) the discount for shares issued to retail investors in relation to the Listing of RM53 million and (ii) the Listing
and related expenses of RM50 million.
(4) EBITDA margin is defined as EBITDA divided by revenue.
(5) Profit before tax (PBT) margin is defined as PBT divided by revenue.
(6) Profit after tax (PAT) margin is defined as PAT divided by revenue.
(7) Interest cover ratio is defined as profit from operations divided by finance costs.
(8) Basic earnings per ordinary share is defined as profit attributable to shareholders divided by 7,500 million shares.
(9) Not applicable as there are no outstanding instruments convertible into new ordinary shares.

OPERATING
PERFORMANCE
INDICATORS

Operating Performance Indicators

2010 2009 YOY

RM’m RM’m %
Mobile Performance Indicators
Number of mobile subscriptions (‘000)

- Postpaid 2,673 2,711 -1.4%
- Prepaid 10,687 9,316 14.7%
- Wireless broadband (1) 594 264 >100%
- Total 13,954 12,291 13.5%

Monthly ARPU (RM)
- Postpaid 104 104 0%
- Prepaid 36 41 -12.2%
- Wireless broadband 68 97 -29.9%
- Blended 50 56 -10.7%

Average monthly MOU per subscription (minutes) (2)
- Postpaid 357 372 -4.0%
- Prepaid 124 117 6.0%
- Blended 172 175 -1.7%

Capital Expenditure

Total capital expenditure (RM’m)
- Telecommunications network 1,289 1,133 13.8%
- Others 155 110 40.9%
- Total 1,444 1,243 16.2%
Notes
(1) Defined as customers who have subscribed to data plans via a modem.
(2) Average monthly MOU per subscription excludes roaming partner minutes but includes free minutes effective June 2007.

SEGMENTAL
ANALYSIS

Segmental Analysis

2010 2009 YOY

RM’m RM’m %
Segment Revenue
Mobile services 8,279 8,005 3.4%

Fixed line services 185 187 -1.1%
International gateway services 405 419 -3.3%
Other operations - -
Total 8,869 8,611 3.0%
Segment Results (1)
Mobile services 3,282 3,070 6.9%

Fixed line services 48 23 >100%
International gateway services 9 28 -67.9%
Other operations 4 (66) >100%
Total 3,343 3,055 (2) 9.4%
Notes
(1) Segment results represent profit before interest and taxation.

(2) Includes one-time costs of RM103 million comprising (i) the discount for shares issued to retail investors in relation to the Listing of RM53 million and (ii) the Listing
and related expenses of RM50 million.

FINANCIAL
CALENDAR
31 May 2010 30 June 2010 17 September 2010
Announcement of the unaudited Payment of the first interim single- Entitlement date for the second
consolidated results for the first tier tax exempt dividend of 8.0 sen interim single-tier tax exempt
quarter and three months ended per ordinary share in respect of the dividend of 8.0 sen per ordinary
31 March 2010. financial year ended 31 December share for the financial year ended
2010. 31 December 2010.
Announcement of the first interim
single-tier tax exempt dividend
of 8.0 sen per ordinary share in 15 July 2010 30 September 2010
respect of the financial year ended
31 December 2010.
Payment of final single-tier tax Payment of the second interim
exempt dividend of 3.0 sen per single-tier tax exempt dividend
15 June 2010 ordinary share in respect of the of 8.0 sen per ordinary share in
financial year ended 31 December respect of the financial year ended
2009. 31 December 2010.
First Annual General Meeting.
30 August 2010 30 November 2010

15 June 2010
Announcement of the unaudited Announcement of the unaudited

Entitlement date for the first interim consolidated results for the second consolidated results for the third
single-tier tax exempt dividend of quarter and six months ended quarter and nine months ended
8.0 sen per ordinary share for the 30 June 2010. 30 September 2010.
financial year ended 31 December
2010. Announcement of the second Announcement of the third interim
interim single-tier tax exempt single-tier tax exempt dividend
dividend of 8.0 sen per ordinary of 8.0 sen per ordinary share in
28 June 2010 share in respect of the financial year respect of the financial year ended
ended 31 December 2010. 31 December 2010.
Entitlement date for the final single-

tier tax exempt dividend of 3.0 sen
per ordinary share for the financial
year ended 31 December 2009.

16 December 2010 15 March 2011
Entitlement date for the third interim Entitlement date for the fourth
single-tier tax exempt dividend of interim single-tier tax exempt
8.0 sen per ordinary share for the dividend of 8.0 sen per ordinary
financial year ended 31 December share for the financial year ended
2010. 31 December 2010.
30 December 2010 30 March 2011
Maxis Annual General Meeting, June 2010

Payment of the third interim single- Payment of the fourth interim single-
tier tax exempt dividend of 8.0 sen tier tax exempt dividend of 8.0 sen
per ordinary share in respect of the per ordinary share in respect of the
financial year ended 31 December financial year ended 31 December
2010. 2010.
28 February 2011 9 May 2011
Announcement of the unaudited Notice of Annual General Meeting

consolidated results for the fourth and issuance of Annual Report
quarter and for the financial year for the financial year ended
ended 31 December 2010. 31 December 2010.
Announcement of the fourth interim

single-tier tax exempt dividend of 8.0 31 May 2011
sen per ordinary share and proposed
final single-tier tax exempt dividend
of 8.0 sen per ordinary share in Second Annual General Meeting.
respect of the financial year ended
Menara Maxis, our headquarters in Kuala Lumpur
31 December 2010.

AWARDS AND
RECOGNITION
Marks of success
World Communication PC.com Product 11th CCAM Excellence

Awards 2010 Awards 2010 Award 2010
Top Five Best Mobile Operators Best Postpaid Telco Gold Award – Best In-House
Contact Centre (Above 100 seats)
Corporate Nationhood Best CSR in Malaysia
Initiatives Award 2010
SMI & SME Worldwide Gold Award – Best CRM
Corporate Nationhood Award Network Programme Implementation
(Open) in Malaysia
Asia’s Best Employer Brand Communications Service Provider
Award of the Year Silver Award
Mystery Shopper Results
Employer Branding Institute, Reader's Digest Trusted In-House Contact Centre
CMO Asia & Strategic Partner Brand Award
CMO Council 2010 Silver Award – Best Contact Centre
Phone Service (Fixed Line/ Mobile) Professional (Above 100 seats)
Putra Brand Awards 2011
National Award for Bronze Award – Best Contact
Management Accounting – Centre Team Leader (Open)
The People’s Choice NAfMA
Brand of the Year Bronze Award – Best Contact
Excellence Award 2010 Centre Professional (Over 100
The People’s Choice seats)
Gold KLIFF Islamic Finance
Communication Networks Awards 2010 Bronze Award – Best Contact
Centre Support Professional (Over
Most Outstanding Islamic 100 seats)
Finance Product -Maxis Islamic IPO
US$3.3 bil

Multiple awards winner for outstanding service at the 11th CCAM Winner of Asia’s Best Employer Brand Award
Excellence Award 2010
Computerworld Malaysia’s CMO Asia Awards for Malaysian HR Awards 2010

4th Customer Care Awards Excellence in Branding &
2010 Marketing
Gold Award – Hr Innovation
Telecommunication Services Asia’s Best Brand 2010 Category
The EDGE ”thebrandlaureate” Malaysia’s 100 Leading

The Grammy Awards for Graduate Employers 2010
Branding
Billion Ringgit Club 2010 Most Popular Graduate Employer
Specialty Awards (Telecommunications)
11th CCAM Prestige Award Best Brands in Brand
2010 Communications Asia HRD Congress 2010
2009-2010
Corporate Social Responsibility
Award South East Asia HR Excellence Contribution to HR Community
Awards Award
for Outstanding Contribution
Employer of the Year 2010 Towards Human Capital
Development
CCAM – Contact Centre Association of Malaysia

CMO – Chief Marketing Officer
CRM – Customer Relationship Management
CSR – Corporate Social Reponsibility
HRD – Human Resource Development
KLIFF – Kuala Lumpur Islamic Finance Forum
SME – Small and Medium Enterprise
SMI – Small and Medium Industry

MILESTONES 2010
19 January 27 January 3 – 4 March
UiTM wins Grand Prize for Maxis Maxis launches Unity Solutions Maxis expands 3G in Sabah and
Mobile Content Challenge 2009 Maxis launched Unity Solutions, Sarawak
The Maxis Mobile Content Malaysia’s first mobile unified Maxis pledged to build 180
Challenge (“MCC”) 2009, communications service for new sites in Sabah and 125
designed to present young Enterprise and SMEs. new sites in Sarawak, for better
students with an opportunity network coverage of the Sabah
to develop content for mobile and Sarawak population.
phones through a competition, 8 February These sites would expand 3G
came to a close. Maxis awarded coverage in major towns in
the grand prize for its MCC2009 Sabah and Sarawak and improve
competition to Team UTMobile Maxis & Macro Lynx sign network coverage in the areas of
from Universiti Teknologi Malaysia strategic agreement Nambawan, Sook and Sapulut
for its Flyer Composer application. Licensed internet-related service in Sabah and Borneo Trunk Road
provider Macro Lynx signed between Sematan and Miri
an agreement with Maxis to in Sarawak.
20 January pursue a strategic collaborative
relationship to provide ICT services The expansion was subsequently
to GTower, located in the Kuala completed in December 2010.
Maxis & LUCT in partnership Lumpur City Centre.
Maxis entered into a partnership
with LimKokWing University of Under the terms of the
Creative Technology ("LUCT") to agreement, Maxis and Macro
enhance mobile learning at the Lynx will provide a full suite of
tertiary level. This partnership was end-to-end solutions to tenants
significant in that the use of the of GTower, including fixed voice,
iPhone was incorporated into a fixed data, IP services and Metro
university curriculum for the first E business ethernet and internet.
time in Asia.
Partnering with LimKokWing University, a Customers at the launch of Unity Solutions, Engaging with our customers at the S.H.E.
leading design and creativity in multimedia the first mobile unified communications pop concert
college service

6 March 13 March 3 May
S.H.E in Malaysia, courtesy of Reaching out to the visually- Android™ handset launch
Hotlink impaired Maxis introduced five Android™
Popular Taiwanese all-female group Maxis reached out to the visually- handset models, representing
S.H.E. performed at Bukit Jalil impaired community by hosting the entire Android™ range, to
Stadium to an audience of over a gathering to demonstrate the our customers. The models were
15,000 fans, which included 120 attributes of its new iPhone 3GS the Samsung Galaxy i7500, the
Maxis and Hotlink users. As part of to members of the Malaysian HTC Legend, the LG GW620, the
the event sponsored by Hotlink, Association of the Blind. Special Motorola Milestone and the Sony
an autograph-signing session introductory packages were made Ericsson Xperia X10. They were
was arranged, which saw the available to this group. packaged cost-effectively with
participation of more than 1,000 Maxis’ Value Plans.
fans, including 600 Hotlink and
Maxis customers. 6 April
6 May
10 March Slogan winners enjoy Adam

Lambert Going east with broadband
The 10 winners of Maxis’ SMS coverage
Maxis launches Mobile Jukebox Slogan Competition, held from 1 to Broadband coverage was extended
& Love Meter apps 5 March, enjoyed a performance by into the East Coast states of
The Mobile Jukebox and Love American Idol’s Adam Lambert at Kelantan, Terengganu and Pahang.
Meter applications were launched Universal Studios Singapore. Major towns in those regions
as a music content platform brought under Maxis broadband
and a communications platform coverage included Bachok, Panji,
respectively. Both applications 15 April Pasir Mas and Peringat in Kelantan;
were Maxis and Hotlink Bentong, Kuantan and Temerloh in
innovations and extended our Pahang; and Chukai, Dungun, Kuala
range of value-added mobile Lotus Racing iPhone app Berang and Kerteh in Terengganu.
services to our subscribers. introduced
Maxis launched the Lotus Racing
iPhone application. Available by free 10 May
11 March download to Maxis iPhone users,
the application provided updates for
Lotus Racing and F1 races in 2010, Micro SIM launch
Mission Possible with Maxis as well as live commentary. The micro SIM was introduced,
Maxis launched Maxis Mission allowing Maxis’ 12 million customers
Possible, a Facebook interactive to fully experience next-generation
social game, in collaboration with 25 April smart devices. The micro SIM is
Integricity Corporation Sdn Bhd. smaller in size than standard GSM
The application, an online treasure SIM cards.
hunt with impressive prizes for those Kelly Clarkson in Malaysia,
completing it in the shortest time, courtesy of Hotlink
was an extension of our Something Hotlink brought Kelly Clarkson,
for Everyone campaign. another American Idol alumnus,
to perform in Malaysia on 25 April
2010 to an audience of 16,000
fans. Of these, 180 were Maxis and
Hotlink customers who had won
tickets to the concert. Maxis and
Hotlink customers were also given
the chance to get 30% off Kelly
Clarkson tickets by downloading
the special Clarkson Ringtone
Package introduced in the run-up
to the concert.
Launch of Lotus Racing iPhone application

for Formula One racing fans

Corporate Highlights 2 June
MILESTONES 2010 A White Beauty

Maxis introduced the BlackBerry™
Continued White Beauty mobile device
to Malaysia.
3 June
Partnering with Tenaga

Maxis signed an agreement with
Tenaga Nasional Berhad to utilise the
latter’s existing infrastructure for the
14 May 19 May delivery of Maxis’ fibre optic services,
thereby broadening our data access.
Maxis & PayPal in strategic In the news with network

collaboration modernisation investments 10 June
Maxis and PayPal announced plans Maxis announced an investment of
for a strategic collaboration to RM1.4 billion in financial year 2010
introduce the Maxis-PayPal Account, in the modernisation and expansion Football fans get more from
specifically adapted for use by Maxis of our network to provide our 12 Maxis
customers. It was the first time a million customers with improved Maxis kicked off its mobile
mobile network operator and an service and to cater to the growing services for the FIFA World Cup
online payment service provider demand for next generation 2010 in Malaysia. Matches were
joined forces to extend value-added products and services. streamed online to Maxis and Astro
services for mobile subscribers. subscribers.Our customers also
enjoyed innovative and exclusive
This account would allow Maxis 21 – 29 May 2010 FIFA World Cup applications
users to pay their bills either online and services online and through their
or through their mobile devices mobile devices.
and to shop safely online from Youth football tournament
within or outside Malaysia. 'Cabaran Piala Maxis', a football Maxis achieved a first as the only
tournament for youths in the mobile provider to offer full-match
East Coast states of Kelantan, replays online.
17 May Terengganu and Pahang, was held
over nine days. It attracted 32
teams and the finals were played 15 June
East Coast city gets Maxis Centre out on 29 May.
The first Maxis Centre for the
East Coast was launched in Kuala AGM 2010
Terengganu, to reinforce our Maxis held its Annual General
commitment to this new market. Meeting for Shareholders for the
financial year 2009.
17 June
Pilot money-transfer service

launched
Maxis and Western Union, the global
money-transfer service, launched a
pilot money-transfer service whereby
Maxis and Hotlink subscribers can
send money to any of the more
than 370,000 Western Union agent
locations worldwide online.
Reaching out to customers with the first Bringing FIFA World Cup 2010 to the nation
Maxis Centre in Kuala Terengganu

22 June 16 July 12 August
Good Deals with MyDeals Finding your way Hotlink commemorates

MyDeals, a next generation FINDER301, Malaysia’s first location- Ramadhan
Permission-Based Mobile based mobile directory that allows Hotlink rolled out several packages
Advertising platform, was launched Maxis customers to locate and share to commemorate the holy month
by Maxis and Out There Media, a information, was officially launched. of Ramadhan. Free Ramadhan
mobile advertising global leader. mobile content, such as breaking-
Through MyDeals, subscribers can fast times, were automatically
receive information about brands, 20 July included in the packages.
products, offers and promotions in
real time. The platform also provides
brand and media agencies in Winning Gold at the Human 19 August
Malaysia and across the region with Resource Awards
a cost-effective and measurable Maxis received the Gold Award
advertising medium. (Innovation Category) at the Huawei awarded contract
Malaysian Human Resource Awards for Next-Generation internet
2010 event from the Minister for network
25 June Human Resources, Datuk Dr. S Maxis awarded Huawei with a
Subramaniam. This award was given full-service Next-Generation High-
in recognition of our innovation in Speed internet network contract.
A Galaxy from Maxis transformational learning through Under the contract terms, Huawei
Maxis offered its customers the new the Maxis Academy. will deliver an end-to-end turnkey
Samsung Galaxy S, packaged with services package to include holistic
introductory offers, at a low price. optical distribution networks,
29 July network designs and network
construction management. Huawei
25 June would also be Maxis’ exclusive
BlackBerry™ goes Prepaid supplier for a Next-Generation High-
Hotlink introduces prepaid Speed internet network.
LTE field trials commence BlackBerry™ mobile packages.
Maxis’ Long-Term Evolution (“LTE”
or 4G) field trials commenced in
collaboration with our technology 5 August
partners Alcatel-Lucent and Huawei.
Maxis@The Star Business

12 July Awards
Maxis participates as a presenter in
The Star Business Awards.
Managing money on the go
The MHO Mobile Financial Service,
jointly developed by Maxis and
unit-trust company MAAKL, was
launched. First debuted on 10 July
to a group of MAAKL privilege
members, the MHO Mobile service
enables MAAKL investors to manage
the performance of their unit-trust
investments using their mobile
devices, in real time.
FINDER301, the first location-based mobile

directory, is launched

Corporate Highlights 24 September
MILESTONES 2010 iPhone4 in Malaysia

The iPhone4™ was launched in
Continued Malaysia by Maxis.
5 October
Celebrating Hari Raya with the

community
Maxis celebrated Hari Raya Aidil-Fitri
with underprivileged communities
from seven charitable institutions
29 August 17 September in an open house event in true
Malaysian tradition.
More Android™ offerings from Handy Doctor

Maxis Maxis launched Pocket Doctor, 12 October
Maxis launched the HTC Wildfire the new mobile-based health
and Sony Ericsson Xperia X10 portal, at lifestyle fair Epicure
Mini, the ‘second wave’ of Malaysia 2010. Pocket Doctor HD7 in Malaysia
Android™ phone offerings. is the world’s first mobile-based The HTC HD7 was offered to
health reference service offered Maxis subscribers.
on multiple platforms.
3 September
18 October
22 September
Excellence Awards for high
achievers Unity Conferencing launched
Under the Maxis Scholarship for Rollout of Maxis 1Store Unity Conferencing, an innovative
Excellence Programme, 29 young Launch of Maxis 1Store, Malaysia’s communications tool developed
high achievers received scholarships first online store offering over 1,200 by Maxis for the Malaysian courts,
to continue their studies at overseas applications to customers and was launched to help streamline
tertiary institutions. The awards content developers. communication between lawyers
were presented jointly by the and registrars and provide more
Deputy Minister of Information effective case management.
Communications and Culture 24 September
Malaysia, Dato’ Joseph Salang, and
Maxis CEO, Mr. Sandip Das. 19 October
Surf the skies with Maxis
Maxis partners Air Asia and Onair
on a trial basis to offer seamless One platform with Maxis
inflight voice and data roaming ONEMusic
to their customers on selected In yet another busy month for
Air Asia aircrafts. Maxis, the ONEMusic platform was
launched at a celebrity-studded
musical event. The platform was
designed to allow simple and
extensive access to music in four
languages (Bahasa Malaysia, English,
Chinese and Tamil).
Another first: launch of the much Hosting a Hari Raya Open House for
anticipated iPhone4 in Malaysia underprivileged communities

21 October 24 November 14 December
Samsung Galaxy Tab Launch HD7 for priority customers Maxis and TM ink landmark
Maxis and Samsung Malaysia The HTC HD7 was introduced to agreement
jointly launched the Samsung priority customers at a prestigious Maxis Broadband Sdn Bhd and
Galaxy Tab GT-P1000, the first event hosted in the Kuala Lumpur Telekom Malaysia Berhad ("TM")
Android™ tablet in Malaysia. City Centre. signed a landmark 10-year
agreement to provide Maxis
with enhanced data access. The
28 October 1 December agreement provides for Maxis
to leverage on TM's extensive
HSBB network, initially to reach
Maxis sweeps CRM Awards Students from the ASEAN region more than 700,000 homes, with
A total of eight awards were at our CyberKids camp potential to grow to 1.3 million
presented to Maxis at the Together with the Ministry of homes by the end of 2012.
11th Customer Relationship Information Communications and
Management and Contact Culture Malaysia and the Malaysian On this day, Maxis also announced
Centre Association 2010 Annual Communications & Multimedia that it would be extending
Awards event, recognising our Commission, Maxis hosted 91 broadband coverage to Sabah
achievements in customer service ASEAN students between the ages at an investment cost of RM80
and contact-centre operations. of 13 and 16 years and their teachers million, to ensure wireless
at the CyberView Lodge and Spa broadband services are available
in Putrajaya under our continuing to the towns of Labuan, Keningau,
29 October Maxis Asean Cyberkids initiative. Sandakan, Lahad Datu and Tawau.
On Safari with Maxis 3 December 15 – 16 December

More than 3,200 Maxis staff
participated in the annual Safari-
themed Family Day. Maxis is Employer of the Year Offering a hand to flood victims
Maxis wins the Employer of the Maxis’ initiatives to assist flood
Year Award from the South East victims in the states of Kelantan and
19 November Asia HR Excellence Awards 2010 Kedah respectively were executed
in Kuala Lumpur, in recognition over this period. We donated
of our best practices in Human motorboats for use as rescue vehicles
Maxis at the World Resource Management. to the Kelantan Fire Department
Communication Awards and extended our hospitality under a
Maxis was one of the top five Sehari Bersama Maxis (“A Day with
finalists for the Best Mobile Maxis”) programme in Jitra, Kedah.
Operator Award at the World
Communication Awards 2010.
We were the only Malaysian 31 December
company to be nominated for this
prestigious award.
A milestone in network coverage
expansion
Our coverage of the population
reached a record 76% with 3G/
HSPA technology.
Launch of the ONEMusic platform, designed Donating motorboats for flood rescue
for access to music in four languages operations in Kelantan

TODAY IS
ALWAYS
IN TOUCH
Out of town no longer means out of touch.
Even remote communities can hop on the
internet superhighway and get connected.
No matter how far apart, we are here to
make the world feel closer.

Corporate Profile
CORPORATE
STRUCTURE
As at 5 April 2011
100% 100%
Maxis Mobile Sdn Bhd Maxis Mobile (L) Ltd
100% 100%
Maxis Broadband Sdn Bhd Maxis Online Sdn Bhd
100% 100%
Maxis International Sdn Bhd Maxis Asia Access Pte Ltd
100% Maxis Mobile

MAXIS BERHAD
Services Sdn Bhd
75% Advanced Wireless 100%

UMTS (Malaysia) Sdn Bhd
Technologies Sdn Bhd
100%
Maxis Collections Sdn Bhd
100%
Maxis Multimedia Sdn Bhd
Note
The above structure represents Maxis Berhad and its subsidiaries. Please refer to pages 178 and 179 for principal activities of the subsidiaries.

Corporate Profile
CORPORATE
INFORMATION
Board of Directors Company Secretary Investor Relations and Enquiries
Raja Tan Sri Dato’ Seri Arshad Dipak Kaur Tel : +603 2330 7000
bin Raja Tun Uda (LS 5204)
Chairman / Stock Exchange Listing
Independent Non-Executive Director Auditors
Main Market of Bursa Malaysia
Robert William Boyle Pricewaterhouse Coopers Securities Berhad
Independent Non-Executive Director Level 10, 1 Sentral Listed since 19 November 2009
Jalan Travers Stock Code : 6012
Dato’ Mokhzani bin Mahathir Kuala Lumpur Sentral
Independent Non-Executive Director 50710 Kuala Lumpur Enquiries/Assistance
Malaysia
Asgari bin Mohd Fuad Stephens Tel : +603 2173 1188 Toll-Free Number : 1 800 828 001
Independent Non-Executive Director Fax : +603 2173 1288 Valid from 9 May 2011 to 1 June 2011
Only pertaining to Form of Proxy
Ghassan Hasbani Share Registrar and matters relating to the
Non-Executive Director Second Annual General Meeting
Symphony Share Registrars Sdn Bhd
Dr. Zeyad Thamer H. AlEtaibi Level 6, Symphony House
Non-Executive Director Block D13, Pusat Dagangan Dana 1
Jalan PJU 1A/46
Dr. Fahad Hussain S. Mushayt 47301 Petaling Jaya
Non-Executive Director Selangor, Malaysia
Tel : +603 7841 8000
Augustus Ralph Marshall Fax : +603 7841 8008
Non-Executive Director
Registered Office
Chan Chee Beng
Non-Executive Director Maxis Berhad
(Company No. 867573-A)
Sandip Das Level 18, Menara Maxis
Chief Executive Officer / Kuala Lumpur City Centre
Executive Director Off Jalan Ampang
50088 Kuala Lumpur
Malaysia
Tel : +603 2330 7000
Fax : +603 2330 0590
Website : www.maxis.com.my
e-mail : corpinfo@maxis.com.my

Corporate Profile
Board of
directors
01 02
Raja Tan Sri Dato’ Seri Arshad Robert William Boyle

bin Raja Tun Uda
Chairman Independent Non-Executive
Independent Non-Executive Director Director
03 04
Dato’ Mokhzani bin Mahathir Asgari bin Mohd

Fuad Stephens
Independent Non-Executive Independent Non-Executive
Director Director

05 06
Ghassan Hasbani Dr Zeyad Thamer H. AlEtaibi
Non-Executive Director Non-Executive Director
07 08 09
Dr. Fahad Hussain S. Mushayt Augustus Ralph Marshall Chan Chee Beng
Non-Executive Director Non-Executive Director Non-Executive Director
10
Sandip Das
Chief Executive Officer

Executive Director

Corporate Profile
BOARD OF
DIRECTORS
PROFILES
01
Raja Tan Sri Dato’ Seri Arshad bin Raja Tun Uda
Chairman / Independent Non-Executive Director
Raja Tan Sri Dato’ Seri Arshad bin Raja Tun Uda,
aged 64, a Malaysian, was appointed as Chairman
and Director of Maxis on 16 October 2009.
He is presently a Director of Khazanah National Berhad,

Yayasan DayaDiri and Yayasan Amir. Raja Arshad is
also the Chairman of Binariang GSM Sdn Bhd, Ekuiti
Nasional Berhad and Yayasan Raja Muda Selangor. He is
also the Chancellor of University Selangor.
He is the former Executive Chairman and Senior

Partner of Pricewaterhouse Coopers (“PwC”)
Malaysia and former Chairman of the Leadership
Team of PwC Asia 7. He was also formerly the
Chairman of the Malaysian Accounting Standards
Board and Chairman of Danamodal Nasional Berhad.
His previous international appointments include being
a member of the PwC Global Leadership Team, a
member of the PwC Global IFRS Board and a member
of the Standards Advisory Council of the International
Accounting Standards Board. His previous public
appointments include being a member of the
Securities Commission, a member of the Malaysian
Communications and Multimedia Commission, a
member of the Investment Panel of the Employees
Provident Fund and a member of the Board of Trustees
of the National Art Gallery.
He is a Fellow of the Institute of Chartered

Accountants in England and Wales and a member of
the Malaysian Institute of Accountants. He is also a
member of the Malaysian Institute of Certified Public
Accountants and served on its council for 24 years,
including three years as its president.
He sits as Chairman of the Nomination Committee.

02 03
Robert William Boyle Dato’ Mokhzani bin Mahathir
Independent Non-Executive Director Independent Non-Executive Director
Robert William Boyle, aged 63, a British citizen, Dato’ Mokhzani bin Mahathir, aged 50, a
was appointed as a Director of Maxis on 17 Malaysian, was appointed as a Director of Maxis
September 2009. on 16 October 2009.
He is a retired Senior Partner of Pricewaterhouse He started working in 1987 as a wellsite operations

Coopers ("PwC") London in the UK, with experience engineer with Sarawak Shell Berhad and resigned
in leading and participating in global teams on in 1989 to pursue business opportunities in Kuala
client and PwC projects. He specialised in audits Lumpur. By investing in Tongkah Holdings Berhad
and deal-related advice to multi-nationals and (listed on the then Kuala Lumpur Stock Exchange),
held a variety of management positions including he ventured into the component manufacturing,
Chairman of the Entertainment and Media Industry oil and gas, finance and healthcare sectors. He held
Group for Europe, Middle East and Africa and the UK positions as the Group Chief Executive Officer of
Telecommunications Industry Group. He is a Director Pantai Holdings Berhad (healthcare), Chairman of THB
of Witan Investment Trust plc, Prosperity Voskhod Industries Berhad (electronics) and Group Executive
Fund Limited, Centaur Media plc and Schroder Chairman of Tongkah Holdings Berhad (oil and gas,
AsiaPacific Fund plc. He is also an Independent finance). A divestment exercise in 2001 saw him
Member of the audit committee of the National relinquish all positions and equity in these companies.
Trust. Prior to PwC London, he was also a Partner of Presently his portfolio of investments includes
Coopers & Lybrand, Tanzania from 1979 to 1982. businesses in IT, oil and gas support services, structural
He was seconded to the UK Civil Service as company steel engineering and fabrication, the automotive
analyst under the Price Commission in 1976. From sector and property development. He leads Kencana
1972 to 1974, he was seconded to Coopers & Lybrand Petroleum Berhad and its group of companies and
in Paris following qualification in London. holds the franchise for Porsche automobiles in
Malaysia. He is currently the Chairman of Sepang
He holds a Masters of Arts in Law from Oxford and is International Circuit Sdn Bhd, which hosts the FIA
a Fellow of the Institute of Chartered Accountants of Formula One World Championship and is a regular
England and Wales. GT race car driver. He also serves as Non-Executive
Director on the Boards of Opcom Holdings Berhad and
He sits as Chairman of the Audit Committee is a Director of the Royal Automotive Club of Malaysia.
and is a member of the Remuneration and
Nomination Committees. He is a qualified Petroleum Engineer. He pursued his
tertiary education at the University of Tulsa, Oklahoma
in the USA, where he graduated with a Bachelor of
Science in Petroleum Engineering.
He sits as Chairman of the Remuneration

Committee and is a member of the Audit and
Nomination Committees.

Corporate Profile
BOARD OF
DIRECTORS
PROFILES
Continued
04 05
Asgari bin Mohd Fuad Stephens Ghassan Hasbani
Independent Non-Executive Director Non-Executive Director
Asgari bin Mohd Fuad Stephens, aged 50, a Ghassan Hasbani, aged 38, a British citizen,
Malaysian, was appointed as a Director of Maxis was appointed as a Director of Maxis on
on 16 October 2009. 25 September 2009.
He is a Director and founding member of Intelligent He is the Chief Executive Officer of the International
Capital Sdn Bhd (“Intelligent Capital”). He is the Operations group of Saudi Telecom Company ("STC").
Chairman and an independent Non-Executive Director He joined STC from the global management consulting
of Mudajaya Group Berhad. He also serves as Non- firm Booz & Company, where he led the firm’s Middle
Executive Director on the boards of JayCorp Berhad East Communications and Technology practice. He
(formerly known as Yeok Aik Resources Berhad) has more than 16 years of experience with telecom
and Privasia Technology Berhad. He has extensive operators in the Middle East, Asia, Europe and Africa.
experience in both public and private equity investing He brings a wide spectrum of capabilities covering all
in Malaysia. He has been involved in several start-up aspects of the telecommunications industry including
companies as an angel investor and has been actively investment strategies, mergers and acquisitions,
involved in building their businesses as mentor. A post merger integration, marketing, product and
number of these companies have gone public. He service development, organisational restructuring and
started his career working in general management in governance, technology plans, retail and distribution,
companies involved in a wide range of industries. He channel strategy and management, customer care,
joined Usaha Tegas Sdn Bhd (“UTSB”) in 1988 where business development and Chief Financial Officer and
he worked in various capacities. He left in 1990 to Chief Executive Officer agendas. He has worked with
join the stockbroking industry. He returned to work leading organisations in the telecommunication and
in UTSB in 1992 before leaving in 1995 to co-found technology industries, including Nortel Networks and
Kumpulan Sentiasa Cemerlang Sdn Bhd (“KSC”), an Cable & Wireless and spent the past 10 years operating
investment advisory and fund management group. He within the Middle East Region. In addition to the Middle
took a year off to work with the National Economic East, his global experience includes markets such as
Action Council (“NEAC”) in 1998. After his period Europe, South East Asia, Africa and Latin America.
at the NEAC, he started two venture capital firms,
Intelligent Capital and iSpring Venture Management He is the President Commissioner of PT Natrindo Telepon
Sdn Bhd, while continuing to work with KSC. He was Seluler in Indonesia and Vice Chairman of Viva Bahrain
previously the Chairman of the Malaysian Venture BSC (C) in Bahrain. He also serves on various Boards
Capital Association. of Directors, including MCB (the holding company of
Maxis), Binariang GSM Sdn Bhd, BGSM Capital Sdn Bhd,
He holds a Bachelor of Commerce (Honours) from the Kuwait Telecom Company in Kuwait, Turk Telecom and
University of Melbourne in Australia and a Masters of OJER telekomünikasyon anonim sirketi in Turkey.
c
Business Administration from Cranfield University in

the UK. He holds a Masters of Business Administration from Hull
University in the UK and a Bachelor of Engineering with
He is a member of the Audit and Remuneration first class honours from the University of Westminster in
Committees. the UK. He is also a Chartered Engineer and a member of
the Institution of Engineering and Technology in the UK.
He is a member of the Nomination and Remuneration

Committees.

07
Dr. Fahad Hussain S. Mushayt
Dr. Fahad Hussain S. Mushayt, aged 42, a Saudi

citizen, was appointed as a Director of Maxis on
25 September 2009.
He is the head of the Strategic Investment Unit of

Saudi Telecom Company ("STC"). He joined STC in
06 October 2000 as a Senior Business Analyst in corporate
planning and has held the positions of Capital
Dr Zeyad Thamer H. AlEtaibi Allocation Project Manager, Balanced Scorecard Project
Manager and Concept Controlling Manager. Before
assuming his current position at STC in July 2004,
he was the Strategic Planning Director and Business
Development Director at STC since December 2001.
Dr Zeyad Thamer H. AlEtaibi, aged 49, a Saudi He has served as a Vice President of the Telecom
citizen, was appointed as a Director of Maxis on Development Advisory Group of the International
10 February 2011. Telecommunications Unit (“ITU”). He serves on various
Boards of Directors, including MCB (the holding
He is the Vice President - Network Sector of Saudi company of Maxis), PT Natrindo Telepon Seluler in
Telecom Company ("STC"). In his current position, Indonesia and Saudi Telecom Investment Commercial
he provides continuous leadership to large-scale Company in Saudi Arabia, Gulf Digital Media Holding
teams through setting of strategies, coaching of BSC (C) in Bahrain, Gulf Allied Digital Media FZ LLC
direct reports, enhancing the sector’s intellectual in Dubai, STC Turkey Holding Ltd in the British Virgin
capital and providing direction, aggressive goals and Islands, Aircel Limited in India, Dishnet Wireless Limited
objectives to the organisation. As a Saudi Telecom in India, Contact Center Company LLC in Saudi Arabia
executive officer, he is responsible for the successful and Arabian Internet & Communications Services
and expedient launch of STC’s two affiliates in Kuwait provider Co. Ltd. in Saudi Arabia.
and Bahrain. He has more than 20 years' experience
in the telecommunications service provider Industry He holds a Bachelor of Science degree in Operations
and is proficient in all major aspects of a Telecom Research from King Saud University, Riyadh in
Service Provider, through progressive promotions from Saudi Arabia. He holds a Master of Science Degree
Director to General Manager to Vice President within in Economics from California State Polytechnic
the Wireless and Wireline Business units. As Vice University, Pomona in the USA and obtained his
President of STC's Network Sector, he has expanded Doctorate of Philosophy in Political Economy
their fixed and broadband network to be the largest in and Public Policy from the University of Southern
the Middle East. California, Los Angeles in the USA. He has also
completed a variety of management programmes
He serves as a Director on various Boards of Directors, from INSEAD in France, London Business School in the
including MCB (the holding company of Maxis), UK and Stanford University in the USA.
PT Natrindo Telepon Seluler (Indonesia) and Viva
Bahrain. In addition, he is the Vice-Chairman of Viva He is a member of the Audit Committee.
Kuwait where he also serves as the Chairman of the
Executive Committee.
He holds a Bachelor of Science in Engineering in

year 1985 and a Master’s Degree in Engineering
in year 1992 from King Saud University, Riyadh in
Saudi Arabia and obtained his Doctorate in Mobile
Communications from the University of Bradford in
the United Kingdom in 1996. He has also completed
a variety of management programmes from Japan,
Project Management Development at Harvard
University in USA and attended multiple forums and
international conferences such as ITU, TM-Forum and
GSM Mobile World, among others.

Corporate Profile
BOARD OF
DIRECTORS
PROFILES
Continued
08 09
Augustus Ralph Marshall Chan Chee Beng
Non-Executive Director Non-Executive Director
Augustus Ralph Marshall, aged 59, a Malaysian, Chan Chee Beng, aged 55, a Malaysian,
was appointed as a Director of Maxis on was appointed as a Director of Maxis on
7 August 2009. 7 August 2009.
He has more than 30 years of experience in financial He has more than 30 years' experience in investment
and general management. He is an Executive Director banking, financial management and accounting
of UTSB, a Director and Chief Executive Officer of including stints with Ernst & Young and Morgan
ASTRO Holdings Sdn Bhd group and an Executive Grenfell & Co. Ltd prior to joining the UTSB Group in
Director of Tanjong Public Limited Company, in which 1992 as head of corporate finance. He is presently an
UTSB has significant interests. He also serves as a Executive Director of UTSB and serves on the Boards
Non-Executive Director on the Boards of Directors of Directors of several other companies in which
of several other companies in which UTSB also has UTSB has significant interests, viz. Sri Lanka Telecom
significant interests viz. MCB (the holding company of PLC (listed on the Colombo Stock Exchange), Bumi
Maxis) and Johnston Press plc (listed on the London Armada Berhad and MCB (the holding company
Stock Exchange plc). In addition, he is also a Director of Maxis). He is also a Director in a non-executive
in an independent non-executive capacity and the capacity and a member of the Audit Committee of
Chairman of the Audit Committee of KLCC Property MEASAT Global Berhad.
Holdings Berhad (listed on the Bursa Securities) and a
Non-Executive Director of MEASAT Global Berhad. He holds a Degree in Economics and Accounting from
the University of Newcastle-upon-Tyne in the UK and
He is an Associate of the Institute of Chartered is a Fellow of the Institute of Chartered Accountants in
Accountants in England and Wales and a member of England and Wales.
the Malaysian Institute of Certified Public Accountants.
He is a member of the Audit and Nomination
He is a member of the Remuneration Committee. Committees.

10
Sandip Das
Chief Executive Officer / Executive Director
Sandip Das, aged 53, an Indian citizen, was

appointed as Chief Executive Officer of Maxis on
1 October 2009. He became a Director of Maxis
on 17 September 2009.
He joined Maxis Communications Berhad ("MCB")

in January 2007 as CEO. Prior to joining MCB, he
was Deputy Managing Director and a Director on
the Board of Hutchison Essar Limited (now known as
Vodafone Essar Limited, India), one of India’s largest
mobile operators. He joined Hutchison Essar, then
known as Hutchison Max Telecom and started that
company’s operations in India in 1994. Subsequently,
he oversaw the launch of the Orange brand in India
in the year 2000 and later the brand Hutch in 2003.
Internationally, he is a Board member of Bridge
Mobile Pte Ltd, a strategic alliance of 11 regional
telecommunications providers. He also serves on the
Boards of Directors of Sri Lanka Telecom PLC and
Mobitel (Private) Limited in Sri Lanka. In addition, he
serves as a Director on the Boards of Directors of MCB,
Aircel Limited and Dishnet Wireless Limited in India.
He has 33 years of work experience in the consumer
durables, automobile and telecommunications
industries. Prior to working at Hutchison Essar Limited,
he spent 5 years as franchise head of Al Futtaim
Motors, the Toyota franchise of the Al Futtaim Group,
in Dubai, UAE and 10 years with the Indian consumer
durables giant Usha International, Shriram Group,
where he started as a management trainee and left as
Joint Divisional Manager.
He holds a Masters of Business Administration degree

from the Faculty of Management Studies, University
of Delhi in India and a Bachelor’s degree in Mechanical
Engineering from Regional Engineering College
(National Institute of Technology), Rourkela in India.
Notes
1. The total number of Board meetings held during the financial

year ended 31 December 2010 was eight. The number of Board
Meetings attended by the Directors in the financial year are set
out on page 94 of this Annual Report.
2. None of the Directors have any family relationships with any
directors and / or major shareholders of the Company.
3. None of the Directors have any conflict of interest with the
Company.
4. None of the Directors have any convictions for offences within
the past 10 years.
5. None of the Directors have any sanctions and / or penalties
imposed on them by any regulatory bodies during the financial
year ended 31 December 2010.
6. For information on other directorships of public companies,
please refer to their respective profiles.

Business Review
CHAIRMAN’S
statement
Raja Tan Sri Dato’ Seri Arshad bin

Raja Tun Uda
Chairman / Independent Non-Executive Director
Dear Shareholders,
Last year’s Annual Report noted the successful

Operating Environment
listing of your Company Maxis Berhad (“Maxis”)
on Bursa Malaysia Securities Berhad. Since then,
we have invested significantly in infrastructure,
The macro-economic environment in 2010 improved
people, commercial partnerships and subscriber
over 2009, a year during which performance of global
relationships to secure our growth and evolution.
financial markets affected Asian economies. Against
the negative 1.7% recorded previously, the Malaysian
It has been a year of continuing market
economy grew strongly in 2010, registering a growth
leadership and corporate transformation to
rate of 7.2%. Growth was fuelled by high private
position ourselves for a sustainable future. At
consumption and sustained public sector spending.
the end of 2010, we had strengthened our core
mobile business and continued our lead over our
Nevertheless, the Malaysian telecommunications
competitors in terms of revenue, market share,
industry attracted many new entrants in the year
subscription base and EBITDA margins. Maxis
under review, including in the broadband sector.
is the only player in its market providing both
This, coupled with intense competition among
mobile and fixed services, voice and data, while
existing players, reflected the increasingly challenging
moving towards offering a full suite of future
operating environment.
services to include advanced data services. Our
performance was steered by a collective focus to
Consumers continued to show a strong appetite
leverage our existing business as we began the
for mobile internet services and content as well as
transition towards becoming a premier integrated
smartphones and tablets. The changing landscape has
communications service provider.
implications for our business model with increased
pressure on margins.
Our efforts have borne fruit as was evident in
another encouraging year for your Company.
It is my pleasure on behalf of the Board of

Directors to present the Annual Report for Maxis
for the year ended 31 December 2010.

Business Review
CHAIRMAN’S
STATEMENT
Continued
Financial Performance
Save for the Consolidated Statement of Financial Meanwhile, we invested RM1.444 billion to enhance
Position, the comparatives presented in the financial our telecommunications network and support
statements on pages 123 to 218 are not comparable infrastructure to continually improve our coverage and
because of the accounting treatment adopted for the the quality of our service.
business combination of Maxis which was completed
on 1 October 2009. Consequently, the comparative
results referred to in this Annual Report other than in Dividends
the audited financial statements (including references
to revenue, EBITDA and profit after taxation) are
presented on a pro forma basis as if the Malaysian The Board of Directors is pleased to recommend for
businesses had been acquired by Maxis from its shareholders’ approval at the forthcoming Annual
holding company on 1 January 2006. General Meeting a single-tier tax-exempt final
dividend of 8.0 sen per ordinary share in respect of
We brought the year to a close with revenues of the financial year ended 31 December 2010. The four
RM8.869 billion, EBITDA of RM4.416 billion and interim dividends paid and the recommended final
profits after tax (“PAT”) of RM2.295 billion. dividend will bring the total dividend for 2010 to 40.0
sen. If approved, your Company would have declared
Our subscription base increased to 13.95 million and delivered a total of 55.0 sen in cumulative
mobile subscriptions, representing a growth of 13.5% dividends since the IPO, amounting to a net payout of
over 2009. The prepaid base reached 10.69 million RM4.125 billion to shareholders.
subscriptions including growth from under-served
markets. We also recorded significant improvements in The Company will continue to adopt a progressive
wireless broadband and non-voice or data revenues. At dividend policy which seeks, through active capital
year end, we had gained a 42% revenue market share(1) management, to return to shareholders excess cash
and achieved the largest 3G footprint covering 76% of not required to support its business needs after taking
the population. into account available reserves, short and longer-term
capital requirements and market conditions.
(1) Among top 3 operators in Malaysia based on published results

In building an institution of talented individuals,
we desire to cultivate the behavioural attributes
of leadership among our teams in order to
sustain our industry lead.
Corporate Governance
The Board is committed to upholding and Additionally, together with KPKK and the Malaysian
implementing the highest standards of corporate Communications and Multimedia Commission
governance and international best practices (“SKMM”), we played a part in developing Malaysia’s
throughout the length and breadth of our business. content industry through the annual Maxis Mobile
Details of our corporate governance initiatives and the Content Challenge whereby students are encouraged
internal control policies we employ are detailed in the to deliver creative mobile content applications.
relevant sections of this Annual Report. We also continued to fulfil our role in helping the
Malaysian government achieve higher broadband
penetration across the country.
Corporate Responsibility
Human Capital Development

Maxis recognises that good corporate responsibility
(“CR”) practices create long-term value for our
shareholders and other stakeholders. During the Sourcing of talented professionals globally continued
year under review, we fulfilled our commercial with greater vigour in 2010. In early 2011, we began
objectives towards our shareholders while meeting collaborating with institutions such as TalentCorp
our stakeholder expectations for responsible business Malaysia to attract globally-competitive Malaysians to
practices across a wide spectrum of our activities. return home to serve. While we recognise the benefits
that ethnic diversity brings to our pool of talent, we
Our CR initiatives in the workplace, marketplace are committed to developing Malaysian professionals.
and the environment continued as part of our wider We also recognise the role that women and younger
obligations to our stakeholder communities, of which professionals can play in introducing greater diversity and
staff, customers, local communities and the nation vitality respectively into the Company.
are a part. Once again we provided opportunities
for knowledge acquisition through our annual Maxis In building an institution of talented individuals, we
Scholarship for Excellence programme and helped desire to cultivate the behavioural attributes of leadership
bridge the digital divide via our flagship Maxis among our teams in order to sustain our industry lead.
Cyberkids programme in collaboration with the The Maxis Academy helps upgrade our pool of skills
Ministry of Information Communications and Culture through leadership training, industry exposure and
of Malaysia (“KPKK”). professional development.

Business Review
CHAIRMAN’S
STATEMENT
Continued
Outlook and Prospects
Malaysia’s GDP growth is projected to moderate to

We remain motivated to deliver 5.2% in the current year led by domestic demand as
shareholder value through consumer confidence and economic fundamentals
remain strong.
performance enhancement,
investments to secure sustainable The telecommunications industry in Malaysia and
the region is expected to face challenges in 2011
future revenue streams and prudent from a maturing voice market, fibre roll-out, new
financial management. technologies including LTE and increasing customer
expectations. With national broadband penetration
accelerating and the attractive demographics
providing opportunities for growth, we at Maxis will
continue to be focused on our customers and meeting
their needs through our relationships, product
innovations and service enhancements.
Our strategy for 2011 is three-pronged: to maximise

our voice business; to secure data access leadership
and penetration; and to deliver products and services
beyond telecommunications. In executing this plan,
we remain motivated to deliver shareholder value
through performance enhancement, investments
to secure sustainable future revenue streams and
prudent financial management.

42
By year end, we had also
consolidated our industry
leadership with a 42%
revenue market share
In 2010, we were among the Top 5 mobile

operators in the world
Acknowledgements
On behalf of the Board of Directors, I wish to I also wish to congratulate the leadership team at
extend our appreciation to several parties for their Maxis and all our staff for their efforts which have
contributions to our successes in the year under review. assured us of another good year.
We thank our shareholders and subscribers who have It is my privilege to thank my fellow Board members
continued to support us and to give us the confidence for lending their counsel, both to myself and the
to work hard to meet their expectations. CEO Mr Sandip Das, during 2010. In particular, I
wish to place on record the contributions of our
We thank our partners, including bankers and outgoing member Eng. Saud Majed A. AlDaweesh
financiers, business partners such as Telekom Malaysia who resigned during the year. In his place, I welcome
Berhad and Tenaga Nasional Berhad, suppliers, Dr Zeyad Thamer H. AlEtaibi, who joined the Board on
vendors and others who have collaborated with us 10 February 2011.
over the past year.
The Ministry of Information Communications

and Culture of Malaysia and the Malaysian Raja Tan Sri Dato’ Seri Arshad bin Raja Tun Uda
Communications and Multimedia Commission, as Chairman
well as other regulators, have always been helpful in
assisting us at many levels and I take this opportunity
to express our appreciation.

Business Review
CEO’S
STATEMENT
Chief Executive Officer’s Statement
Sandip Das
Dear Shareholders,
2010 was our first full year of operations, At Maxis, given our healthy subscriber base,
following the successful listing of our Company, growing network footprint, data business
Maxis Berhad, on Bursa Malaysia Securities momentum and leadership position, we see an
Berhad in November 2009. opportunity to broaden our service offerings
as the natural next step to meet the future
It was a significant year for us at Maxis. We needs of our customers. Thus, in 2009, we took
continued to build on our leadership position in a strategic decision to transform ourselves from
the mobile communications market, but were a mobile service company into an integrated
also able to lay the foundations for emerging communications service provider.
business streams that we believe will generate
new revenues in the future. We took firm steps in this direction. We
realigned our organisation structure. We built
For sometime now, we have been acutely aware critical skills. We invested in strategic areas
of the need to review our ongoing business of our network and operations. We forged
model, considering that voice revenues are partnerships and alliances in key elements of
slowing (with mobile subscription penetration the ‘integrated communications ecosystem’ (i.e.
levels having crossed 117%) and demand access, devices and content).
for data and broadband multiplying. The
Malaysian demographics suggest that more When we look back at 2010, it has been a truly
than half of our population is under the age gratifying year, as in the quest to transform
of 25, with a pronounced affinity for internet ourselves, we did not lose sight of our existing
content and services. Even now, large parts mobile business and we delivered good results.
of the country, particularly the East Coast of
peninsular Malaysia, Sabah and Sarawak, are
geographically under-served by communications
networks. Put together, these are critical factors
that point towards what could be the shape and
size of future services.

76
Business Review
CEO’s
statement We are reaching 76% of the
Continued population with our 3G/HSPA
network coverage
Steady Leadership and Financial Results
The highlights of our performance in 2010 are During the year, our postpaid business remained
summarised as follows: largely stable, with growth primarily coming
from our wireless broadband subscriptions. Our
• Highest revenues to date, of RM8.9 billion wireless broadband business grew during the year,
a turnaround from our position in 2009. However,
• Subscription base increase of 13.5% to 13.95 overall subscriptions in the market were driven by
million the now familiar trend of growth in prepaid business.
Maxis led the market with 1.4 million net prepaid
• Non-voice revenues contribution of 38% additions, increasing by 14.7% over last year and
exceeding the overall growth of the industry as a
• An EBITDA of RM4.42 billion, EBITDA margin of whole. We were pleased with the steady growth of
49.8%, and a profit of RM2.3 billion our data business, vindicating our continuing strategy
of producing a pipeline of innovative products,
• Wireless broadband revenues grew to RM354 encouraging data usage adoption and seeding the
million; 42% share of net adds since the 3rd use of a growing range of smartphones like iPhone™,
quarter of 2009 Blackberry™ and Android™ devices.
• Maxis chosen as one of the top 5 Best Global In 2010, competition in the Malaysian
Operators, by World Communication Awards communications market was severe, with the full
complement of mobile service operators, MVNOs and
Our overall performance continued to underscore Wimax licensees becoming commercially operational.
our traditional strengths in postpaid and prepaid Fixed-line service providers also pushed ahead to gain
businesses, non-voice revenues, network and a foothold in the home business sector, particularly
customer service quality, operational efficiency and the incumbent Telekom Malaysia Berhad ("TM")
financial discipline. who took steps towards offering triple to quad play
offerings, broadening their traditional fixed-line voice
and broadband services.

Operational Efficiency, Cost Control Culture, Maxis Transforms for the Future
Steady Cash Flows
In 2010, despite narrowing margins which were Customer-Driven Organisation Structure

driven by combative market prices, Maxis retained
its overall market share leadership, while delivering At Maxis, we believe that our customer is at the
strong cash flows. Our EBITDA margins continued to very heart of our strategy. Fixed and wireless access
be healthy at 49.8% and compared favourably among is converging and we can push out more data
the best-performing telcos in the region. Clearly, this from evolving wireless technology. This is giving us
has been a result of our relentless focus on continually ubiquitous access to our customers, their families and
reengineering our costs, a structured exercise that we their businesses, to their homes, their workplaces and
embarked on in 2009. The cost saving regime which anywhere they are on the move, meaning “Anytime,
began with major savings on our network operations, Anywhere” communications services.
is now beginning to yield results in other parts of
Maxis' operations as well. In 2010, we restructured our organisation, creating
customer-facing business units to align our operations
We are confident that, with a ‘cost-control culture’ with evolving customer needs. We did this across
permeating across the organisation and our three pillars:
traditionally prudent investment discipline, we are well-
positioned to optimise our margins. We believe this MAXIS PERSONAL SERVICES: Constitutes the
rigour is helping us generate healthy cash flows and core of our business today and addresses the mobile
strong earnings, while new investment in our frontline voice needs of our customers, including access
business continues to seek revenue opportunities. to the internet through mobile data and wireless
broadband networks.
MAXIS HOME SERVICES: Extends our service

offerings beyond traditional mobile to our customers,
accessed through wireless and fixed lines with
multiple service offerings including fixed, wireless,
IPTV and interactive services.
" All of us at Maxis have a role MAXIS BUSINESS SERVICES: Offers communications
to play in revitalising the solutions to government establishments, large
brand. People who are not corporations and small and medium enterprises.
customer-facing are just as These solutions include regular fixed and mobile telco
important in helping to fulfill our services, managed data services, and future services
vision of improving and enriching (ie. M2M, data centres, cloud computing).
lives. There is nothing more
powerful than word of mouth
from satisfied, happy customers."
Mei Cheong
Head of Brand

Business Review
CEO’s
statement
Continued
A Brave and Driven Organisation We have also hired key fresh talent with specialised
skills in new business areas to reinforce existing core
In 2010, we also took steps to revitalise our brand, competences in the organisation. During the year,
in order to identify a new core value which would we appointed a Chief Talent Officer to augment our
inspire us to raise our performance culture to a new existing Human Resource team and to accelerate the
threshold, complementing our body of core values talent build-up process.
of SIMPLICITY, CREATIVITY and TRUST. We chose the
new value BRAVE. We understood BRAVE to be an It was gratifying that, for our efforts, we were
attribute that once embraced would help lead us to try awarded the title of Asia Best Employer by the
new things and have the courage to do what is right Employer Branding Institute, Singapore.
for our customers.
We are encouraging our people through our Investing in Infrastructure for Malaysia’s
communications services and employee engagements Tomorrow
to live these values in their daily lives, creating a
workplace that will make us even more energetic and Reaching out to the Malaysian Population
high performing.
Having embarked on our transformation journey from
Talent at the Heart of Transformation within as a first step, the next stage was to build a
strong wireless and fixed access network to create a
Maxis has been a nursery for talent and this is amply nationwide footprint reaching large sections of the
demonstrated in our continued leadership in a Malaysian population.
fiercely competitive market. Every year we take a step
forward in strengthening talent in the Company. We As a result we made serious investments in our
recruit well-rounded young Malaysians graduating infrastructure, rolling out a record 1,250 3G sites
from premier universities from across the world. We to create a sizeable high-speed network footprint
identify talented managers and bring them under across the country. We upgraded our transmission
the Company’s Leadership Development Engine systems, laying the foundation for powerful data
programme. We send senior management to the networks of the future. We have pursued a customer
highest-ranked Business Schools in the world for satisfaction programme, investing in quality initiatives,
Advanced Management courses. The Maxis Academy modernising our network and enhancing indoor
continues to play a pivotal role in the organisation coverage. In the process, we also doubled our 3G
through customised training across all levels of the population coverage in Sabah and Sarawak and
Company. To encourage continuous learning, we also substantially augmented networks in the East Coast.
offer scholarships to our staff to further their studies at We strengthened our major networks in metropolitan
top universities and return to impart knowledge across Kuala Lumpur, Penang, Johor Baru and the West
the organisation. This year has been no exception. Coast. At the end of the year, we achieved our goal of
spreading our high-speed 3G/HSPA network coverage
to reach over 76% of the population of Malaysia, in
addition to the 95% of the population we already
cover on our 2G network.

Maxis signs landmark HSBA service pact with Telekom Malaysia Berhad
During the year, we signed a landmark agreement Content can be driven through IPTV, interactive TV,
with TM, which has been tasked by the government video-on-demand, fixed and wireless broadband,
of Malaysia with building a nationwide High Speed mobile computing and e-learning to include travel,
Broadband (“HSBB”) backbone to hasten broadband talks, games, home surveillance, interactive and life
penetration across the country. This gives us access to services. We believe the future of these services would
more than 700,000 homes for a start, with a potential extend to areas of cloud computing and machine-to-
of growing to 1.3 million households by the end of machine solutions.
2012. In addition, we also entered into an agreement
with the nation's energy provider, Tenaga Nasional During the year, we introduced many “firsts”,
Berhad (“TNB”), to provide us with last-mile access including Pocket Doctor (the world’s first health
to households and base stations over outdoor electric reference mobile service), Finder301 (Malaysia’s
poles across their nationwide power infrastructure. In first location-based directory), myDeals (a mobile
addition to this, we have ourselves rolled out fibre-to- advertising platform, operating in Asia for the first
the-home (“FTTH”) to key commercial properties and time) and entered into a key partnership with PayPal,
multi-dwelling units. the first collaboration in the world between a mobile
operator and an online payment service to provide
With the combination of our 3G/HSPA network, value-added services.
fixed access across the TM and TNB infrastructure
and our own targeted FTTH deployments, we have We also launched a wide range of smart devices
now created the nation's widest fixed and wireless including iPhone™ 4GS, Nokia N8, Windows 7 and the
footprint to access our customers irrespective of their Samsung Galaxy tablet, besides extending our range
location, across their homes, workplaces or wherever of Android™ and Blackberry™ devices.
they are on the move.
Building on our strong track record of launching
Delivering Integrated Communications innovative content and data services, we are also
working on developing new ‘Life Services’ that go
As an integrated communications service provider, we beyond the traditional telco offerings and open new
are excited about being able to offer a wide range and exciting frontiers in the fields of Heath, Education
of services, from fixed and wireless voice, data and and Security to name a few.
broadband services to interactive life services. Our
customers will now be able to seamlessly enjoy these
services over a wide range of devices including mobile
phones, PCs, tablets, TV screens and smart data
terminals. They will do this through set-top boxes or
dongles, no matter where they are. Maxis is creating
a pipeline of innovative products and services in the
work, home and lifestyle markets. These offerings will
be customised for users through partnerships with
premier content providers and aggregators.

Business Review
CEO’s
statement
Continued
Outlook
The current outlook for the Malaysian economy is to medium term, devices will have to be seeded in the
steady. The government has embarked on a promising market through contracted data bundle packages.
new economic transformation programme which is This will encourage early adoption, lower entry
designed to spur growth across many industries. One of barriers and bring forward data revenues. We have
the core initiatives is to harness telecom infrastructure been encouraged by the outcomes we have seen with
effectively for overall development, something which the introduction of such initiatives as the iPhone™,
augurs well for the telecom industry. Blackberry™ and a range of Android™-based devices.
Though growth in voice revenues was sluggish during As networks approach low-yielding rural geographies,
2010, the Malaysian telecom industry is on the we foresee operators becoming partial to sharing
threshold of its next development phase, largely driven more infrastructure. This will help conserve excessive
by demand for broadband services. While the voice capital deployment while rationalising industry spends.
business has matured, the growth is by no means over. Network-sharing will also provide the insurance for
marginal future revenues until such time as new
Our primary focus at Maxis will be to continue to businesses mature. On our part, we continue to
consolidate our leadership position on the mobile side strengthen and modernise our networks while looking
of our business, optimising our earnings. At the same to build on the extensive passive infrastructure-sharing
time we believe that investments we have made in we are already undertaking. We expect to continue
enhancing our data networks while providing a stream to invest prudently in networks to keep delivering the
of innovative data products and a growing range quality of services that customers expect from our
of smart devices to our customers will enrich their brand. We have conducted successful trials on LTE and
internet experience and give us a foothold in gaining are in a position to migrate our networks to the next
future communications revenues. In the short level, when suitable spectrum is allotted.
" We deliver the world to our

customers through advanced
technology, or Digital Oxygen, we
might say. At the end of our biggest
year ever, we are delivering more
broadband to more people and
more homes than anyone else in
Malaysia."
Mark Dioguardi
Executive Vice President
Head of Maxis Network and Technology

Building on our strong track record of
launching innovative content and data
services, we are also working on developing
new ‘Life Services’ that go beyond the
traditional telco offerings.
CEO addressing Maxis employees at a communication session
We have gained valuable experience over the last few Maxis has always been about its employees, who put
months in connecting our customers' homes with in enormous hours of dedicated hard work. They are
fixed access, complementing the access network we proud of their Company and our market leadership
have built for our corporate clients. We expect 'home' bears testimony to their ability and diligence.
revenues to build up by the end of the year. In the
meanwhile, we are pleased to have made progress Our dealers and distributors, some of whom have been
in the areas of interactive services, health, education with Maxis for years, form the bedrock of our market-
and machine-to-machine applications, all of which are share success. We acknowledge their strong support.
important components of our Life services of the future.
A special mention must be made of TNB for agreeing
to our usage of their power pole infrastructure, and to
Acknowledgements TM for a historic agreement that will have a significant
impact on the broadband and multiple play ambition
of our nation.
We have always believed that we not only have
nearly 14 million customer subscriptions, but We wish to express our sincere appreciation for
probably as many relationships. Our customers live the continued support and encouragement we
in a challenging world and it is our task to provide have received as an enterprise from the highest
them with innovative, enabling and reliable services authorities in the government, the Ministry of
that meet their aspirations and make their lives easy. Information Communications and Culture of
We thank them for their trust in Maxis as we remain Malaysia, and the Malaysian Communications and
committed to their dreams. Multimedia Commission.
On behalf of Maxis, I wish to thank Rossana Rashid for

her contribution to the Company as CFO and wish her
well for her next chapter. I also take the opportunity
to welcome Nasution Mohamed who takes over from
her, as well as other Senior Executives who have joined
the team in 2010.
Our customers live in a I would personally like to thank my fellow members
challenging world and it is of the Board and the Chairman Tan Sri Raja Arshad for
our task to provide them their wise counsel and support at all times.
with innovative, enabling

and reliable services that Sandip Das
meet their aspirations and Chief Executive Officer
make their lives easy.

Business Review
SENIOR
MANAGEMENT
01 02 03
Sandip Das Jean Pascal van Overbeke Nasution Mohamed
Chief Executive Officer Chief Operating Officer Chief Financial Officer
04 05 06
Mark Dioguardi Mohamed Fitri bin Abdullah Maurice Tan
Executive Vice President Senior Vice President Senior Vice President

Network and Technology Business Services Personal Services
07 08 09
Sophia Lim Chooi Kuan Harold Quek Azmi bin Ujang
Senior Vice President Senior Vice President Senior Vice President

Sales and Services Home Services Human Resources

10 11 12
Stephen Mead Chow Chee Yan Kala Kularajah Sundram
Senior Vice President Senior Vice President Senior Vice President

General Counsel Internal Audit Chief Talent Officer
13 14 15
Tan Lay Han Lee Chuan Yew Mariam Bevi Batcha
Vice President Vice President Vice President

Business Transformation Chief Information Officer Corporate Affairs
16
Dipak Kaur
Company Secretary

Business Review
SENIOR
MANAGEMENT
PROFILES
01 02
Sandip Das Jean Pascal Van Overbeke
Chief Executive Officer Chief Operating Officer
Sandip Das was appointed as Chief Executive Jean-Pascal joined Maxis in October 2009. He is
Officer of Maxis on 1 October 2009. He became a responsible for the overall commercial business
Director of Maxis on 17 September 2009. with direct oversight for the Maxis and Hotlink
brands, consumer, enterprise, carrier, SME and
Sandip Das’ profile is contained in the “Board of broadband businesses, product development,
Directors” section as set out on page 35 of this as well as customer service. In addition, he is
Annual Report. responsible for providing leadership on IT.
Jean-Pascal has over 20 years of experience, of which

he spent 13 years with the France Telecom group
of companies at Cellway in Belgium, Mobistar in
Belgium and Orange in the UK. At Orange, he held
various top management positions as Director of
Strategic Marketing, Chief Marketing Officer, Vice
President of Consumer Sales and Marketing and
Senior Vice President of Sales and Loyalty. He was also
a member of the Executive Board at Orange. Prior to
Orange, Jean-Pascal was with Cellway and Mobistar
holding various senior sales and marketing positions.
He spent his earlier days in the operations and
strategy divisions in the fast-moving consumer goods
and advertising industries.
Jean-Pascal holds a Degree in Historical Sciences from

University of Leuven and a Degree in Marketing and
Advertising from Solvay Business School in Brussels.
For the purposes of this section (Senior Management Profiles), all reference to 'Maxis' prior to 7 August 2009 refers to Maxis
Communications Berhad.

04
Mark Dioguardi
Executive Vice President, Network and Technology
Mark joined Maxis in August 2009. He is

responsible for Maxis’ overall strategic
technology direction, the execution of annual
engineering operating plans and the operation
of the Maxis network. He also leads and supports
the Chief Executive Officer on large technology
projects and future initiatives.
Mark has over 19 years of telecommunications

03 experience across Australia, UK and Asia with
companies such as Telstra and O2. Prior to joining
Nasution Mohamed Maxis, he was with Telstra in Australia as its Executive
Project Director for Ultra High Speed Internet and
also its General Manager of Architecture for Next
Chief Financial Officer
Generation Networks.
Nasution joined Maxis in January 2011 and was He holds a Bachelor of Engineering (Honours) degree
appointed Chief Financial Officer on 15 April in Electronic and Electrical Engineering from the
2011. He plays a strategic role of partnering University of Melbourne in Australia and a Masters in
the business in understanding the relative Business Administration from the Melbourne Business
economics of different parts of the operations School, University of Melbourne, in Australia.
and integrating resources across business
functions to deliver high performance across
Maxis. Concurrently, he is responsible for 05
financial reporting, governance and compliance,
corporate finance, treasury, procurement, Mohamed Fitri bin Abdullah
regulatory, administration and facilities.
Senior Vice President, Business Services
Nasution has 17 years of wide business experience in
Malaysia and overseas. Prior to joining Maxis, Nasution
was the Managing Director/CEO of Penerbangan Fitri joined Maxis in January 2006. He is
Malaysia Berhad (“PMB”). Prior to PMB, he was an responsible for the Corporate, Small and Medium
Executive Director at UDA Holdings Berhad. Nasution Enterprise as well as Carrier Business segments
started his career with KPMG in Australia and encompassing both fixed and mobile products of
subsequently joined the Corporate Finance Division of Maxis. Initially the Head of Enterprise Business,
Amanah Merchant Bank Berhad. He then moved on to his role was subsequently expanded to include
Pengurusan Danaharta Nasional Berhad (“Danaharta”). the Carrier Business segment in January 2009.
Subsequent to Danaharta, Nasution joined KPMG
Malaysia where he was Head of the Audit Department. Fitri has over 23 years of working experience in the
ICT industry and prior to joining Maxis, he was with
Nasution holds a Bachelor of Commerce degree from Hewlett-Packard Malaysia (“HP”) for over nine years
University of New South Wales, Australia and is a where he held various management positions in HP’s
member of the Institute of Chartered Accountants in Consulting and Systems Integration division, with
Australia (ICAA). the last role as Head of Division for South-East Asian
business. Prior to joining HP, he was a Consulting
Manager with Ernst & Young. He started his career
with BULL Worldwide Information Systems in Phoenix,
USA as a Principal Software Engineer in 1989.
Fitri holds a Bachelor of Science degree in Computer

Science from Indiana State University and a Masters
of Science in Computer Science from Arizona State
University, both in the United States.

Business Review
SENIOR
MANAGEMENT
PROFILES
Continued
06 07
Maurice Tan Sophia Lim Chooi Kuan
Senior Vice President, Personal Services Senior Vice President, Sales and Services
Maurice joined Maxis in November 2010. He Sophia joined Maxis in January 2011. She is
is responsible for leading Personal Services responsible for leading and managing sales,
to deliver revenue and subscriber growth operations and services functions through all
in personal mobile and wireless broadband channels, developing new customer touch-points
services through acquisition of new quality and raising the overall threshold of the Maxis
customers and the retention of, and up-selling brand of service.
to, existing customers.
Sophia joined Maxis with more than 25 years of MNC,
Maurice brings with him more than 19 years of FMCG and consumer/pharmaceutical experience,
experience across FMCG automotive and mobile / IT coupled with in-depth understanding of consumer
industries. Prior to Maxis, Maurice was with Microsoft, retail markets across Asia. Prior to Maxis, she was with
where he was Managing Director of Entertainment the IDS Group, where she was the Country Managing
and Devices for the Greater China Region. Maurice Director for Singapore. Sophia has also held senior
has also held senior positions covering China, Hong positions in MNCs, including Boots Healthcare Far
Kong, Taiwan and the APAC Region in multinational East, Philips Malaysia, Bausch & Lomb Malaysia,
companies such as Goodyear, Nokia and PepsiCo. Jordan AS and Diethelm Malaysia.
Maurice holds an Executive MBA from China Europe Sophia holds a Bachelor of Economics degree
International Business School (CEIBS, Shanghai) and (Honours) from the University of Malaya, Malaysia.
a Bachelor of Business Administration degree in
Marketing from the National University of Singapore.

08 09
Harold Quek Azmi bin Ujang
Senior Vice President, Home Services Senior Vice President, Human Resources
Harold joined Maxis in August 2010. He is Azmi joined Maxis in September 1992. He is
responsible for leading Home Services to responsible for the overall management of
develop, market and sell products and services human capital, internal communication and the
which will transform the home environment into Maxis Academy, which is the in-house centre for
a hub from which subscribers can experience staff learning and leadership development.
next generation broadband, IPTV and family-
oriented voice and data packages. He was appointed Head of Human Resources in
October 1999. He has over 24 years of experience and
Harold has over 28 years of experience in all aspects prior to joining Maxis, he was a Dealer Representative
of the telecommunications industry and has led at Seagrott & Campbell, a stockbroking firm, for a
the launch of fixed, mobile, global managed and year, having spent seven years at Standard Chartered
convergent services for the consumer, enterprise and Bank Berhad as a Covenanted Officer/National Officer
wholesale markets. He has held senior commercial in banking operations and human resources.
positions in “GO” Etihad Atheeb Telecom in Saudi
Arabia, “du” Emirates Integrated Telecom in the He holds a Bachelor of Science degree in Finance and
United Arab Emirates, StarHub in Singapore, Concert a Masters of Business Administration degree from
Communications (BT & MCI) in the Asia Pacific region Indiana State University in the USA.
as well as Macquarie Telecom and Telstra in Australia.
Harold holds a Masters of Business Administration

and Bachelor of Electronics & Electrical Engineering
(Honours) degree from the University of
Western Australia.
10 11
Stephen Mead Chow Chee Yan
Senior Vice President, General Counsel Senior Vice President, Internal Audit
Stephen joined Maxis in June 2009. He is Chee Yan joined Maxis in June 2002. He is
responsible for managing the legal requirements responsible for managing the Internal Audit
of Maxis which includes litigation, developing function and the development and execution of
legal strategies, ensuring legal compliance, the audit process from a strategic perspective.
overseeing due diligence activities, handling
major contractual, corporate and finance Chee Yan has over 30 years of experience which
contracts and managing Maxis' in-house includes 13 years with the Schlumberger Group
legal team. as International Financial Controller in Singapore,
Indonesia and the USA. Prior to joining Maxis, he
Stephen has over 21 years of experience and prior to was the Director of Risk Management of MEASAT
joining Maxis, he was with Mallesons Stephen Jaques Broadcast Network Systems Sdn Bhd. He was
(“MSJ”), a leading legal firm in Australia, where previously with Ernst & Whinney in Singapore from
he was a mergers and acquisitions partner. He has 1981 to 1982 and Turquands Barton Mayhew in
extensive general commercial legal experience, having Manchester from 1977 to 1981.
acted for clients in a wide variety of legal issues. While
at MSJ, he was seconded to Telstra Corp., Australia, He holds a Masters of Business Administration degree
where he held several positions including that of from Cranfield Institute of Science and Technology
Deputy General Counsel and Competition Counsel. in the UK and is a Chartered Accountant (England
& Wales).
He holds a LLB (Honours) qualification from the
Queensland University of Technology in Australia.

Business Review
SENIOR
MANAGEMENT
PROFILES
Continued
12 13
Kala Kularajah Sundram Tan Lay Han
Senior Vice President, Chief Talent Officer Vice President, Business Transformation
Kala joined Maxis in August 2010. She is Tan Lay Han joined Maxis in October 1999. He is
responsible for driving talent management, responsible for strategic business transformation
leadership development and creating a pool of initiatives for the Company. In addition, he is
future leaders drawn from local talent. also responsible for business and customer
intelligence, operations planning and revenue
Kala has over 19 years of experience. She spent 14 and profit enhancement functions.
years with the Hay Group, where her last position
was Regional Director of Reward Practice Business for Lay Han joined Maxis as Head of Sales and Distribution
Asia Pacific Africa. As part of this role, she also served and was subsequently appointed as Head of Channel
in the Regional Leadership Team. Prior to joining the Distribution and Customer Service in February
Hay Group, Kala worked for the Kuala Lumpur Stock 2004 and later as Head of Consumer Marketing
Exchange (now known as Bursa Securities). in September 2006. In September 2009, he was
appointed Head of Planning. Lay Han was appointed
Kala holds a Masters of Business Administration Vice President of Business Transformation in May
(Summa Cum Laude) degree from Boston University, 2010. Prior to joining Maxis, he was General Manager
a CPA from the Australian Society of CPAs and a at Tanjong Golden Village Sdn Bhd (now known
Bachelor of Economics (Accounting) degree from as TGV Cinemas Sdn Bhd). He was also involved in
Monash University, Australia. various business development projects for Tanjong plc,
including the establishment of the TGV business. Lay
Han was previously with BP Malaysia Sdn Bhd where
he held various marketing and operations positions
for nine years.
Lay Han holds a Bachelor of Engineering degree from

RMIT (Royal Melbourne Institute of Technology) and a
Masters in Business Administration from the Cranfield
School of Management.

14 15
Lee Chuan Yew Mariam Bevi Batcha
Vice President, Chief Information Officer Vice President, Corporate Affairs
Lee Chuan Yew joined Maxis in February 2011 Mariam joined Maxis in September 2010. She
and was appointed Chief Information Officer on is responsible for the overall planning and
16 May 2011. He is responsible for the overall implementation of corporate communications
management of the Information Services activities, providing strategic PR counsel to
Division and IT Transformation. the Senior Management team, formulating
communication policies and procedures, as well
Chuan Yew has more than 25 years of regional and as developing and driving sustainable corporate
global experience. He joins Maxis from Courts Asia responsibility activities.
Pte Ltd in Singapore where he held the position of
Regional Chief Information Officer. Prior to Courts Asia, Mariam has over 20 years of experience gained from a
he was the Senior Technology Advisor in DHL Express number of positions with listed companies in Malaysia. She
Worldwide as well as held senior positions in DHL’s was previously from Telekom Malaysia Berhad where she
Global IT services organisation. He also spent a number was Vice President, Group Corporate Communications,
of years at Standard Chartered Bank, Accenture, Oracle with key responsibilities for providing strategic PR counsel
Corporation and Unisys Corporation. to the management team and the overall planning and
implementation of corporate communications and
Chuan Yew holds a Bachelor of Science degree corporate responsibility activities. Prior to that, she served
majoring in Computer Science & Telecommunications as the Head of Group Corporate Communications and
from LaTrobe University, Australia. Investor Relations in Amanah Capital Partners Berhad
and later as the General Manager of Group Corporate
Communications in United Engineers (Malaysia) Berhad/
UEM World Berhad.
16
Mariam holds a Bachelor of Business degree in Business
Dipak Kaur Administration with Distinction from RMIT University in
Melbourne, Australia and a Diploma in Public Relations
from the Institute of Public Relations Malaysia (IPRM).
Company Secretary
Dipa joined Maxis in 2001 and was appointed as

Company Secretary in August 2009. Dipa provides
corporate secretarial support to Maxis and her
duties as Company Secretary includes, among
other things, facilitating compliance with statutory
obligations, monitoring and ensuring that the
Group's governance framework complies with the
Malaysian Code on Corporate Governance, Main
Market Listing Requirements and other relevant
laws and regulations.
Dipa has over 19 years' experience and prior to 2001, she

spent 6 years at DMIB Berhad as Company Secretary/Legal
Advisor and 2 years at Arab Malaysian Corporation Berhad.
Dipa earned her Bachelor of Laws degree from the University

of Leicester, UK and a Masters in Law from the University
of Malaya. She also obtained a Certificate of Legal Practice
from the Legal Profession Qualifying Board, a Certified
Diploma in Accounting and Finance from the Association
of Chartered Certified Accountants and is a Graduate ICSA
from the Malaysian Institute of Chartered Secretaries and
Administrators. She was admitted to the High Court of
Malaya as an Advocate and Solicitor in 1993.

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No. 1 in Voice
CUSTOMERS No. 1 in Data

No. 1 in retail footprint
13.9 million subscriptions
47.5%(1) market share for Postpaid

40.1%(1) market share for Prepaid
No. 1 in business services
The Lifeblood of our Business Deepening Insight into our Customers'

Needs
With almost 14 million subscriptions, Maxis has Our customers are individuals, families and
the largest mobile customer base in Malaysia. We businesses, each with their own unique attitudes,
value these crucial relationships highly and continue values and interests. We have three programmes in
to nurture them, while attracting new customers. place to optimise our commitment to deliver more
Meeting a wide range of their needs is a core part personalised customer experiences and to create
of the mission in our journey from being Malaysia’s relevant products for these customers.
leading mobile operator to a leading integrated
services provider. The first was launched towards the end of 2010
to develop a new multi-layered segmentation
Maxis has long enjoyed the leading position in voice framework. The research and analysis covered
and data. During 2010, our mobile business grew voice, data, internet usage and, more importantly,
both revenues and subscriptions, ending the year with considered needs and services beyond traditional
a 40.1%(1) subscription market share for prepaid and telecom services. These insights will allow us to bring
47.5% (1) for postpaid (excluding wireless broadband) even more relevant and differentiated offerings to our
– 16.7% points higher than our nearest competitor. customers in the future.
We believe we are now strongly positioned to create a
sizeable wireless broadband business, after more than The second is the launch of an innovative series of
doubling our subscriptions to nearly 600,000 by the “Hot Tickets” for Hotlink customers that offer a new
end of 2010. way for customers to recharge their prepaid services
based on their usage, thus customised to their needs.
Our focus on growing under-represented areas such These recharge vouchers are highly segmented and
as the East Coast of Peninsular Malaysia, Sabah and flexible and encourage the use of new services.
Sarawak has been effective with over 20% growth Examples include special Hot Tickets targeted to
in each, supported by new sub-distributors, localised migrant segments and students. Segmented offerings
promotions and strong on-ground presence through for postpaid and wireless broadband are being
programmes like Jom Heboh. launched throughout 2011.
We believe Maxis remained the leader in the Thirdly, we have built a highly granular geo-marketing
Corporate and SME mobile sectors. We were also capability which gives district, street and even door-
among the top in the Government & Government- by-door insights into customers and opportunities for
Linked Company sectors. The business mobile product penetration and sales channel development.
revenues registered strong double-digit growth in
2010, fuelled by strong momentum in SME customer
acquisitions and significant take-up of smartphones
and new SME-targeted data services.
Note:
(1) Among top 3 operators in Malaysia based on published results.

Maxis store Hotlink store
Largest Retail Footprint and Growing

New Channels
Maxis has the largest footprint of retail channels in Maxis has also grown its non-traditional touch points,
Malaysia with over 21,000 outlets, a year-on-year such as ATMs, online banking and self-serve kiosks,
increase of 51%. We are also taking the lead in the to nearly 16,000 with a year-on-year increase of
introduction of new digital channels to meet customer 52%, to provide a wider choice of payment options
needs and expectations in the best possible way. and convenience. For instance, we introduced a new
payment collection point concept to support the
We have always valued the strong relationships with strong growth of Maxis postpaid business in the East
our exclusive channel partners as they provide an Coast, Sabah and Sarawak.
essential local presence for our Maxis and Hotlink
brands well beyond our 31 company-owned Maxis During 2010, we also ventured further afield into
stores. By the end of 2010, we added an additional 50 the area of non-traditional touch points, establishing
outlets to close the year with 584 exclusive stores (a service channels utilising the mobile device, internet
combination of Maxis Stores, Maxis Exclusive Partners’ and social media platforms. We are leveraging the
outlets and Hotlink Exclusive Dealers). All these stores power of online and other self-service channels,
provide a broad range of sales and services. including social networking, to respond to customers’
changing preferences while at the same time reducing
We are pressing on with expansion of our distribution our cost to serve.
footprint through a new network of sub-distributors
focusing on the East Coast, Sabah and Sarawak, which Hosting mobile virtual network operators (“MVNO”s)
enables us to extend our reach in an efficient and cost- and selling access to our network on a wholesale level
effective manner. We added more local entrepreneurs are additional channels to reach customers. For instance,
with local networks and area knowledge to our sub- our reseller partner OKTel addresses the migrants
distributor network. This was the main driver behind segment from India, Bangladesh, Nepal and Pakistan.
the five-fold expansion of the number of prepaid top
up points, especially for non-exclusive Hotlink outlets. Salamfone is our latest MVNO partner targeting the
Muslim population, mainly in the East Coast and
While we expand our reach and footprint, we also northern states of Malaysia. A contract was signed on
ensure that our existing channels are more efficient 6 October 2010 to supply Salamfone with radio access
and are looking at ways to leverage them effectively and core network. Salamfone services were made
for new products such as wireless and home commercially available to the public on 29 March 2011
broadband as well as life services. and the brand was officially launched on 6 April 2011
during the World Halal Research Summit.
We will continue to work with resellers and MVNO

partners to address areas and segments with low
Maxis has the largest footprint of penetration (e.g. East Coast, Sabah and Sarawak, the
northern states, the Islamic segment, migrants and
retail channels in Malaysia with price-conscious segments) at lower cost and to secure
a total of over 21,000 outlets, a share of the wholesale market.
a year-on-year increase of 51%.

Business Review
CUSTOMERS
Continued
Our customer service staff won a total of eight awards at the 11th
CCAM Annual Awards
Leading Customer Service Delighting our Customers
The consistency and standard of our customer service At Maxis, we go the extra mile for our customers and
are strengthened each year. that includes our engagement through priority events
and third-party promotional activities.
In 2010, we leveraged on IP call management
capabilities launched in 2009, so that our frontline Maxis customers continued to benefit from Maxis
consultants could provide superior advice regarding Rewards, a programme which brings together a suite
smartphones and to deliver up-selling and cross-selling of offers that they can download onto their mobile
in the inbound environment. devices, thereby enjoying real savings whenever
they shop or dine. Furthermore, Maxis 1 Club Elite
We invested in improving training capabilities with customers were given device-related privileges
another onsite training facility at the Sunway call ranging from ‘preview specials’, which appeal to
centre and a retail simulation centre at the Maxis the early adopters, to special package deals. On
Academy in Kuala Lumpur Sentral. A total of 17 the prepaid side, we forged new partnerships with
leaders in our centres received certification from the retailers and brands in the fast-moving consumer
Call Centre Industry Advisory Council. goods category to bring excitement to the market.
We have set internal benchmarks for the We invited customers to the musical West Side
responsiveness of our frontline service consultants on Story and the 10th year of Maxis Team Golf, one
the commitments they make to customers. We are of Malaysia’s best-known amateur competitions
now reaching targets in over 98% of occasions up exclusively designed for Maxis' postpaid customers.
from 95% in the previous year.
We also connected with younger users, leveraging
Over the years, Maxis has received recognition of its movies, music and games services on mobile devices
efforts in customer service. In 2010 we added more which helped strengthen social networking among
awards to our gallery, including a total of eight awards teens. Alice in Wonderland, Clash of the Titans, Iron
collected at the 11th Contact Centre Association Man, Shrek and Twilight Eclipse were among the
of Malaysia (CCAM) Annual Awards event. Among movies offered. We complemented this with another
these were the top two categories for corporates, targeted teen initiative called My 1st Mobile which
Best Customer Centre (Gold) and Best CRM helped drive non-voice adoption through trial services.
Implementation (Gold).
Our customer engagement efforts have proven
The media has also recognised Maxis’ commitment effective and will be continually refined and enhanced.
to customer care. As a result of being nominated by
our corporate customers, the leading IT magazine
Computer World Malaysia presented Maxis with the
Best Customer Care Award in the Telecommunications
category for 2010.

" We have the largest mobile
subscriber base in Malaysia
and we value the relationships
we have built across the
population. Meeting their
growing needs is a core
part of our mission as an
integrated player."
Jean Pascal Van Overbeke

Chief Operating Officer
Attractive Market Fundamentals for Growth
Malaysia is embracing the worldwide digital

revolution and Maxis is leveraging on the favourable
demographics and strong appetite for smartphones
and online applications.
However, the opportunity for us lies beyond

addressing the needs of the consumers and DEMOGRAPHICS
business customers.
• Young (50% of population less than 25 years old)
Maxis is well-placed to be a digital partner for • Educated (92%) & English speaking (52%)
the Government to participate in the economic • Wealthy (GDP/capita us$7k, one of the highest
development initiatives espoused in the Economic in ASEAN)
Transformation Programme with Entry Point Projects
amounting to RM16.6 billion. In addition, we will SMARTPHONE SALES
continue to partner the government to develop new
frontiers through the Universal Service Provision fund • 27% of 7 million annual handset sales in 2010
which amounts to over RM4 billion. • Expected to reach 50% of handset sales by 2014
We are also positioning ourselves as the digital partner INTERNET

of choice for industries such as banking, insurance,
health, education, retail and entertainment to enable • More than 17 million users
new opportunities and to leapfrog existing local digital • 56% broadband homes
and IT infrastructure.
SOCIAL NETWORKING
• 8.9 million active users

• Facebook: 3rd in Asia 11th worldwide
• Twitter: 6th in Asia 18th worldwide
• Blogs: 3rd in Asia 14th worldwide
" We are in the business of putting
customers first. They are at the ONLINE BANKING USERS
centre of everything we do. Our job
is to ensure they believe they are • 2.7 million unique online banking users
taken care of in the best possible • Largest in South East Asia
way and that they have made the
right choice by staying with us." ONLINE TAX SUBMISSIONS
Halimah Abdullah • 1.3 million online tax submissions to Inland Revenue

Head of Tele-Sales & Services Board 2009

Business Review
INNOVATION
Innovative Products and Services
At Maxis, innovation goes beyond new ideas or Maxis’ portal is called MyLaunchPad. Why
the leveraging of new technologies. Innovation MyLaunchPad? Apart from the obvious link to
is evident in new approaches to business, such personalised “my” services and the “my Maxis”
as the forging of unprecedented partnerships, network identifier, we believe MyLaunchPad
or new ways to enhance our network reach and addresses the content and services that Malaysians
customer access. It means finding original ways to desire – localised, global and relevant. Among these
build talent and enhance the skills of our team. It are news, sports and entertainment on their PCs
extends into product and service offerings for our and mobile devices – and in the future on TV as well.
customers, to enrich their lives and businesses in Furthermore with the myMaxis inbox, our customers
line with our brand promise. have the opportunity to discover information and
services that enhance their lives while getting all their
By this measure, 2010 was a remarkable year. social messages in one place. MyLaunchPad is an
Maxis delivered an unprecedented build-out of example of how we bring innovative products and
our network and new network technologies: services to our customers.
successful LTE field trials; a range of
partnerships that provided us with the broadest The results are encouraging. MyLaunchPad is the
reach of all companies in fixed broadband to the 6th most visited Malaysian website and overall the
home; and several innovative service launches 12th most popular website in Malaysia, including
constituting some firsts in Malaysia, in the international websites*.
region and even globally.
In 2010, Maxis continued to bring many more
innovative products and services to the market.


06 12
6th most visited
Malaysian website*
12th most popular website
in Malaysia*
MyLaunchPad is an example of how we bring innovative

products & services to our customers
WORLD FIRSTS Maxis Games introduced the first online

Maxis-PayPal. PayPal is one of the first online multiplatform games in Malaysia. To date, Maxis has
payment services ever to be introduced and is best been nominated as “Telco’s Most Favourite Games
known for its collaboration with eBay. This is the first Provider“in 2009 and in 2010 by GameAxis.
time in the world that a mobile network operator
and an online payment service have collaborated to Maxis Movies is the first nationwide one-stop movie
provide value-added services. Maxis customers are booking and payment offering for all cinema chains
now able to use the PayPal service to pay for their in Malaysia.
mobile, data and content charges as well as buy
movie tickets. MALAYSIAN FIRSTS
Finder301 is the first location-based mobile directory
myDeals offers a mobile advertising platform that in Malaysia, available on all phones. Through
provides users with up-to-the-minute brand and Finder301, Maxis customers can access and share
product news, offers and promotions. We have over information on the closest service points nationwide,
2.8 million customers who have opted for the service including product and emergency services. Finder301
while over 20 brands such as BMW and Nestle have also incorporates the country’s first 'augmented
come onboard. reality' service which allows users to experience the
very latest from Maxis. Finder301 has over two million
Maxis@F1 With over 7.5km of fibre and 312 cores registered users.
of fibre termination, we delivered the fastest fixed
network in any racing circuit in the world within Unity is a first for Malaysia, providing unified
20 days with full system integration. The F1 teams, communication services including mobile centrex,
broadcasters and media institutions utilised our mobile phone conferencing and unified messaging.
Metro Ethernet Network to transmit data and video Unity is currently being used to facilitate diary
broadcasts to 850 million viewers worldwide during arrangements for the Malaysian courts, to prevent
this international event. delays and backlogs. It has enabled court registrars
and lawyers to communicate more efficiently, thereby
MALAYSIAN AND REGIONAL FIRSTS reducing waiting time and travelling costs and
Maxis 1Store allows users to explore, discover improving the overall efficiency of case management
and purchase content and applications that are by the courts.
downloadable to their mobile devices. It also provides
Malaysian content developers with an easy-to-use Hot Tickets innovatively bundles voice, data and SMS
platform and tools for application development. services into a single rechargeable ticket for prepaid
customers. By utilising our Hot Tickets, customers
OneMusic is a service that provides downloadable know what value they are getting for each prepaid
music in all genres and four languages: English, top-up amount.
Bahasa Malaysia, Chinese and Tamil. Maxis is today
the largest digital retailer of music in the country.
* Source: Effective Measures, December 2010

Business Review Multi-screen access
and integration
For the first time in Malaysia,
INNOVATION customers can experience multiple-

play service whereby they have the
freedom to choose content and
Continued
services and be able to view them
through multiple screens at a time
and place convenient to them
Maxis Home Services
Fashionista! is the first-ever portal developed for Maxis has laid the groundwork to seize and unlock
Malaysian designers to showcase and sell their work the exciting potential offered by Malaysia’s broadband
to a global audience. The site allows users to view agenda and market demand for high-speed
designer collections and vote for their favourites. broadband, both fixed and wireless. The creation of
Home Services as a new business unit represents our
Pocket Doctor Health Portal is one of the first global concerted effort to extend our reach and penetration
health reference services. A one-stop information into households.
centre on a wide range of health topics, it is offered on
multiple platforms. At the heart of Maxis Home Services is Fibre-To-The-
Home (“FTTH”) technology which offers fast and
Devices introduced by Maxis includes a number of reliable internet access. Subscribers are able to work
first and exclusive offerings in tablets, Android™ and with bandwidth exceeding 40Mbps, allowing them to
Windows 7 devices. enjoy video calls, seamless video streaming, real time
online messaging, IPTV and much more. With such
Bridge Data is a service that allows our Smartphone bandwidth, our aspiration of providing Life Services
and Tablet PC-enabled customers to surf while such as education, health, entertainment as well
travelling abroad. Roaming charges are sent via SMS as interactivity and transaction capability, across all
to those who have not signed up for this service when screens in a seamless fashion, is achievable.
their data roaming charges go above a certain point.
Maxis Home Services was first rolled out in Bandar
During 2010, we also trialled other innovative Utama 11 & 12 as well as Sierramas, both premier
products and services for launch in 2011. These locations in the Klang Valley, on 1 September 2010.
comprised home services, including IPTV, IP-based As of 31 March 2011, Maxis Home Services was
telephony and remote home surveillance. On the officially launched with 1,017 customers already
business services front, a new managed M2M connected to our FTTH network.
(Machine-to-Machine) offering was launched in
January 2011 and additional managed services such as Home Services’ potential goes beyond FTTH and HSBB
data centres, cloud computing and hosted call centre access. We continue to look for innovative ways
services will be introduced to the market later in 2011. to deliver services to a potential base of 6.6 million
homes in Malaysia.

" Customers are going to do whatever
they want, and it is our role to
provide the eco-systems which
efficiently facilitate this."
Kugan Thirunavakarasu,
Vice President
Product, Device and Innovation
Advancing the Network
Our network, the largest in the country, is the Wireless data usage on the Maxis network exceeded
backbone of Maxis, giving us an extensive and 14,950 terabytes in 2010. This is the equivalent of
formidable footprint for mobile technology and value- 2.5 billion MP3 songs, 10 million movie downloads,
added services and for fixed and wireless broadband. or 8 billion photo uploads. The surge in demand was
driven by wireless broadband take up, more than
During 2010, Maxis invested RM1.44 billion to build doubling to nearly 600,000 subscriptions in 2010.
upon the significant modernisation first begun in Over 75% of newly-added devices on the network
2009, expanding the reach and capacity of our were smartphones.
networks and support infrastructure.
Independent benchmark tests were carried out in
A total of 720 2G base stations were rolled out 2010 on our wireless services. The first test, conducted
with special emphasis on the East Coast, Sabah and by Alan Dick International, declared Maxis to be the
Sarawak, thereby increasing mobile coverage to market leader for 3G data quality. A second test,
94.5% of the population. In addition, over 1,260 3G conducted by leading publication Mobile World,
base stations were rolled out nationwide, resulting in ran broadband road tests on several mobile services
4,654 3G sites with the entire footprint now enabled provided by different operators and placed Maxis top
for High Speed Packet Access (“HSPA”). This focus on in 13 of the 16 tests performed.
network expansion resulted in the largest 3G footprint
that now covers 76% of Malaysia’s population as of Apart from expanding the capacity of our networks,
the end of 2010, up from 57% at the end of 2009 and customer experience was further enhanced with data
with enhanced coverage over secondary and tertiary optimisation techniques such as compression engines,
towns including Labis, Gemencheh, Palong, Sik, web cache and local peering with Google.
Hutan Melintang, Beaufort, Kuala Penyu, Keningau,
Tambunan, Kota Marudu, Ptas, Bera, Semantan,
Jengai, Sipitang, Tuaran, Bau-Lundu, Betong,
Kanowit-Julau, Limbang-Lawas, Marudi, Meradong-
Dalat, Mukah, Niah, Padawan, Saratok, Sarikei,
Serian, Sri Aman, Tatau. The capacity of our wireless
data network increased to 6.8 Gbps. This focus on network expansion
resulted in the largest 3G network in
Malaysia with a footprint that covers
76% of Malaysia’s individual population
as at the end of 2010.
Engineers working on site

Business Review
INNOVATION
Continued
3G new coverage enhancement
3G coverage end of 2009

Fibre rollout at a glance
Over 783km of fixed-line

infrastructure work performed
1st fibre to home in September

2010
FTTH connectivity will continue

to be rolled out in 2011
Data speed is expected to grow

to 75Gbps in 2015
2G new coverage enhancement

" The deeper the penetration of

mobile services across consumer
life-stages and life-styles, the more
we are challenged to innovate. The
way we do this is to create products
and services that offer consumers
simplicity at unbeatable prices and
meet their desire for talking, texting,
messaging and surfing. They get to
do more of what they love, with us."
Maurice Tan
Senior Vice President
Personal Services

" We are continually looking at
providing unparalleled and
compelling services to our business
customers to make them more
productive and competitive."
M Fitri bin Abdullah

Business Services
Cost efficiency has always been a key focus and for Furthermore, through our agreement with Telekom
the year 2010, we delivered network spend savings Malaysia Berhad we now have HSBB access to about
of RM32 million for Capex, RM44 million for Opex 750,000 homes and up to 1.3 million homes by 2012.
and procurement savings of RM293 million. Some of This 10-year agreement is expected to give us HSBB
the cost-efficiency initiatives that we have embarked access to about 3 million homes within a few years.
upon include:
Maxis was also the first mobile operator in Malaysia to
• Conversion of leased line to own-built successfully conduct trials for the latest standards in
infrastructure mobile technology, Long-Term Evolution ("LTE"). Also
known as 4G, LTE is an evolution from GSM/EDGE and
• Local Google peering UMTS/HSPA network technologies and is expected
to enable continued growth in advanced wireless
• Conversion of diesel generators to commercial TNB data products. The LTE trial was completed with peak
power download speeds of 60 – 120 Mbps achieved and is
continuing into 2011.
• Increased infrastructure-sharing on base station
sites, resulting in over 54% of all base station sites Efforts will continue to provide capacity for future
being shared growth, with data network capacity expected to grow
from current 6.8 Gbps to 75Gbps in 2015, and to
• Compression on satellite bandwidth and internet build a future-proof architecture. The current year will
traffic bring about the emergence of new technologies to
enhance data speed with technologies such as HSPA+
• Expansion on the radio network via the 900 Mhz (dual carrier) and LTE. The latter will increase data rates
spectrum up to 2 to 4 times the speeds of HSPA+. We are also
embarking on an initiative to further enhance the core
In pushing the boundaries, Maxis went “Green” and network with the introduction of new technologies,
as a result avoided 28,000 tonnes of C02 emissions. which will further reduce the number of touch
We also introduced various tools into our network to points in the network. We are building what we call
enhance the productivity and efficiency of our day-to- our “smart network”, which sees expansion of the
day operations. These include advanced engineering network capabilities, policy controls and routing policy.
planning systems, roll out and logistics systems and
Internet Protocol ("IP") probes. Maxis will continue to deploy the latest technological
advances in our networks and to explore and
Through selective implementation of FTTH invest in new methods to enhance our customer
technology, Maxis launched high-speed fixed home experience. Our efforts have solidified our status
broadband services. as first-movers in providing the latest network
enhancements to our customers.

Business Review
INNOVATION
Continued
Building Key Partnerships and Platforms
We have continued to establish key partnerships and

platforms that will pave the way for us to deliver our
strategy for data access leadership beyond telecom
services.
Our landmark agreement with Telekom Malaysia on

HSBB is the first of its kind in the country. Additionally,
in order to lower the cost of our fibre network build-
out, Maxis has signed a contract with Tenaga Nasional
Berhad to use their extensive electricity supply
infrastructure to strand fibre to our base stations and
to gain last-mile access to homes.
As we strive to deliver lifestyle services at home and

on mobile, we cannot underestimate the key role
that our critical content and platform partnerships
play. We will continue to build strategic partnerships
to strengthen the eco-system required to become a
leading integrated services provider.
" Our distribution coverage is

extensive and our network simply
the best. For example, you can get
connected or purchase Hotlink
products in Kapit, a remote village in
Sarawak accessible only by boat. In
time, Maxis will be everywhere."
Jeff Chong
Vice President
Regional Sales & Services

" As a leading player, we are serious
Business Review about nurturing talent which
includes bringing home Malaysian
professionals and attracting globally
OUR PEOPLE -competitive individuals from other

markets. Maxis leads the way in
adding high-calibre multi-ethnic
talent to our senior team."
Kala Kularajah Sundram

Chief Talent Officer
Building an Institution of Talent
As at 31 December 2010, Maxis had over 3,200 Maxis offers an attractive proposition for professionals
full-time employees, more than 80% of whom are and recognises, rewards and retains talent. Recognising
graduates and professionals. Our people are not talent as a competitive advantage, we put people at
only diverse in the experiences that they bring the heart of everything we do. In our determination
to Maxis, but also with respect to their ethnic to equip Maxis for the business of tomorrow, we
and cultural backgrounds, age and gender. In continued to assemble a team of individuals with
2010, we underwent the first stage of cultural proven track record whom we empowered to lead,
transformation driven by our new vision to thereby building an institution of talent.
become a leading integrated communications
service provider. This involved the introduction of Thus we spared no effort in our search for talented
an additional core value and increased employee- individuals, a search which is founded on principles
engagement activities to bring about a new of diversity and inclusion and which has resulted in an
vitality at the workplace. eclectic mix of returning Malaysian expatriate and local
talent in management positions enterprise-wide. We
also partnered successfully with an international search
Recognising talent as a competitive advantage, firm in a global mapping of Malaysian talents, which
culminated in six senior hires in 2010.
we put people at the heart of everything we do.
This is reflected in our determination to assemble Our senior leadership team, most of whom have global
a team of individuals with proven track record experience, is culturally-diverse, with six nationalities
represented, of which almost a fourth are women. In
whom we empower to lead. the spirit of gender and age diversity, women make
up nearly 44% of our employees, while 31.5% of our
employees are below the age of 30.
To ensure we remain in the race for global talent, we

created the role of Chief Talent Officer in 2010 to
drive talent management and nurture a pool of future
leaders. In early 2011, alongside partners such as
TalentCorp Malaysia, we pursued talent at the tertiary
level and encouraged Malaysian professionals working
abroad to return home to contribute their services to
the nation.

Business Review
OUR PEOPLE
Continued

" Maxis must be a place where great " I’ve learnt so much from the people
people meet – where they share at work and we’re like a great
a deep sense of belonging and big family. Like siblings, we have
understanding, where talent is different opinions but we listen to
liberated and appreciated. It should one another and take on board each
be a place that people call home." other's views."
Azmi Ujang Cynthia Choo Win Nie

Senior Vice President Senior Executive
Human Resources Regional Channel Marketing
Creating a Pool of Future Leaders
Our employees have always been leaders and The Maxis Leadership Development Engine
pioneers. Our achievements have been made possible ("LDE") identifies, engages and develops a pool of
by this inherent quality. Such qualites need to be future leaders carefully selected on merit. As part of
nurtured for us to move beyond mobile into the future our efforts to develop high potential employees, the
of integrated play. LDE Accelerator Programme, which was first launched
in 2009, provides our people with continuing
At Maxis, we continually create leaders from within exposure to business simulations, mastery workshops,
and forge a culture premised on leadership attributes. change and transformation projects, as well as other
Our On-Board with Maxis programme provides new projects of excellence.
employees the opportunity to interact with senior
leaders in informal settings to allow uninhibited sharing The Maxis Academy, our internal learning centre
of ideas and experiences early in their work lives. The established in 2001 in Kuala Lumpur, provides us with
programme also allows new employees to experience an accessible and stimulating learning environment
serving customers at call centres and retail centres. We with which to enhance competencies. The Academy
also inculcate brand values to help them fulfil their roles has a busy calendar driven by the mission to inspire
as brand ambassadors. people to embrace learning. Recently we provided
a new Retail Simulation Centre with hands-on
The Maxis Management Associate Programme experiences to simulate retail market conditions and
("MAP") is a leadership-development initiative, the develop 'Go to Market' programmes that can be
objective of which is to source fresh talent from top- effectively implemented.
ranking global universities. In 2010, we recruited 13
Management Associates who are now part of the The Maxis Internship Programme continued
“feeder pool” of senior talent and who will be groomed in 2010, whereby undergraduates from local and
through professional competency development and foreign universities joined us as interns, providing us
accelerated career progression moves over a period of with insights into the pipeline of future leaders. Our
two years. In 2011, we would be recruiting our 20th internship programme provides practical knowledge
batch of MAPs. and the opportunity to learn about high-performance
organisations and the communications industry, as
The Next Generation Manager Programme, a well as the chance to strengthen personal networks.
core leadership development programme for Maxis In 2010, we supported over 90 interns and plan to
managers, was established in 2006. It has continued to increase the numbers in 2011.
play a role in the development of our managers across
the enterprise. For top management, we continued our We innovate through rigorous competency assessment
partnerships with Harvard Business Publishing, IBM, and management appraisal exercises, whereby
and the Indian Institute of Management Ahmedabad. feedback on key talent competencies are provided and
These collaborations enabled selected members of the through which individual developmental needs are
Senior Leadership Team to attend executive education identified. Such programmes underline our professional
courses abroad, some of which were customised for approach to talent-building, which includes the usage
our requirements. of contemporary metrics.

Business Review
OUR PEOPLE
Continued
Rewarding for Performance
We are strong advocates of continuing education, as We believe in maintaining a high-performance

demonstrated in the opportunities we provide our culture that rewards our people. This culture has been
people under our educational excellence programmes. institutionalised at Maxis and is integral to our human
Selected employees also enjoy the benefit of sabbatical resource ("HR") processes.
leave to attend graduate school to obtain professional
post-graduate degrees in engineering, finance, In measuring performance, we have established
business administration, etc at top-tier universities. common objectives in key focus areas for employees
Scholarship opportunities are also offered to children of so that we are all aligned with the short-term and
employees to pursue undergraduate studies. long-term goals and performance requirements
of the organisation. Being a market leader, we
In the year ended 31 December 2010, RM11.4 million continually benchmark ourselves against other
was spent on training and employee development, a industry players to ensure that our remuneration
4.1% growth over the RM11.0 million invested in the packages, benefits and incentives, as well as reward
previous year. systems, remain competitive.
" The journey to change and transform

has been an interesting one. Along
the way there were challenges and
doubts. I remember thinking I was
totally outside my comfort zone. But
I learnt and I grew, along with the
organisation. We had fun!"
Lai Shu Wei

Senior General Manager
Head of Device Management

Last year, we added a fourth value, Brave, which
we believed was necessary to ensure we were
well-positioned for change and to achieve our
aspirations as an integrated player.
Refreshing Culture and extending our Core Earning Recognition for Hr Practices
Values
The Maxis culture has been founded on our core values: In 2010, we received the Gold Award in the HR
Simple, Trustworthy and Creative. Last year, we added Innovation Category at the Malaysia HR Awards 2010
a fourth value, Brave, which we believed was necessary ahead of other leading companies. Our win highlighted
to ensure we were well-positioned for change and our innovation in transformational learning through
to achieve our aspirations as an integrated player. In the Maxis Academy. In July 2010 we received Asia’s Best
introducing this new value, we recognised the Maxis Employer Brand Award which pays tribute to employers
legacy of pioneering leadership. who create a culture of innovation at work and in the
HR industry.
Our culture is also being refreshed as a way to remain
relevant to the needs of the future. As part of the Maxis was also the recipient of the Asia HRD Congress
evolution, there are initiatives in place to inject a 2010 Award, whereby our Senior Vice President of
greater sense of fun at the workplace, including Human Resources, Azmi Hj. Ujang, was acknowledged
celebration of Malaysian festivals, an electronic as a role model for his contributions to the HR
employee newsletter, and employee-wellness community. We believe these awards underscore our
initiatives to increase awareness of health matters and efforts to continuously strengthen our Employer Value
to help achieve work-life balance aspirations. Proposition to attract, engage, nurture and retain the
very best talent the industry is able to offer.
Employee engagement plays a vital role in keeping our
employees energised, aligned and fully involved in the
success of the organisation. Our senior management
is committed to engaging with employees regularly to
share information and build camaraderie across the
organisation. The Voice of Maxis survey is an annual
measure of employee satisfaction engagement,
conducted by a leading independent research house.
This provides continuing feedback on the level and
quality of employee engagement. We have maintained
high levels of engagement each year compared to local
Malaysian companies as well as benchmarked against
global telcos.
"Poverty eradication is often viewed

as war within nations, but to me
it’s a global war and I have chosen
to be in the front-line. I’m proud of
this decision – but this is only made
possible by Maxis."
Usha Kanagaratnam
PhD Sociology, Oxford University
Maxis Scholarship for Excellence recipient

76
TODAY’S
CLASSROOM IS
EVERYWHERE
Learning no longer ends when the bell rings.
Students can log in, look up and check out anywhere,
and anytime they like. We are here to help kids find
answers and inspiration. We are here to give new
generations a bright start.

77
Business Review
CORPORATE
RESPONSIBILITY
Contributing towards the communities

we serve through our Maxis Bridging
Communities Programme
As a responsible business, we have embedded the Being Malaysia’s leading integrated communications
principles of corporate responsibility (“CR”) in our service provider, we believe we can best enrich
day-to-day operations. Sustainable and ethical communities by focusing our efforts in the areas of
ways of doing business have been at the core of continuous education, technology and the pursuit
Maxis' initiatives. of excellence.
To achieve business success over the long-term, we Our community efforts are clustered around the Maxis
recognise that we must continue to foster and nurture Bridging Communities programme which we have
meaningful relationships with our stakeholders. Among successfully run since 2002. This programme is built on
our core values is the attribute of trustworthiness, the four important pillars of bridging the digital divide,
which requires that we subscribe to high business ethics education and development, employee volunteerism
which is vital to building stakeholder trust. and protecting the environment.
At Maxis, our CR initiatives are focused on: Maxis Cyberkids Camp
• Conducting our business responsibly in the Our flagship community project, Maxis Cyberkids
marketplace; Camp, is a series of Camps designed to bridge
the digital divide by harnessing the twin engines
• Nurturing our talents and developing their of information technology (“IT”) and education.
potential in the workplace; Launched in 2002 in collaboration with the Ministry of
Information Communications and Culture (“KPKK”),
• Contributing towards the communities that we Maxis Cyberkids has thus far benefitted a community
serve; and of 8,425 students and teachers from 1,431 schools
across Malaysia.
• Doing our part to mitigate the impact of our
operations on the environment.

168 students and 56 teachers from 56 secondary schools Minister of Information Communications and Culture YB Dato’ Seri
participated in the 4 regional Cyberkids Camps in 2010 Utama Dr Rais Yatim officiating the Maxis Communities Knowledge
Centre workshop
Working with Maxis Cyberkids, drawn from ASEAN Cyberkids Camp – Given its effectiveness,
communities with very low internet penetration, the Maxis Cyberkids Camp is now being showcased at
we create awareness of computer skills, improve the ASEAN level starting in 2008 to include students
understanding and usage of the internet and build from the region. In 2010, 91 students and teachers
appreciation for technology. In this way, we help to from 11 ASEAN member countries and Sri Lanka
align rural communities with Malaysia’s mainstream attended the Camp.
development agenda.
Maxis Mobile Content Challenge
In 2010, schoolchildren aged between 13 to 16 years
old and their teachers from 56 secondary schools In 2007 the Maxis Mobile Content Challenge was
participated in our Camps. launched with the objective of nurturing Malaysia’s
content industry. Held annually in collaboration
Maxis Cyberkids has resulted in spin-off activities with KPKK and the Malaysian Communications &
as follows: Multimedia Commission (“MCMC”), Maxis provides
students from higher-learning institutions with a
Maxis Cyberkids National Challenge – a platform to design, develop and deliver creative
Malaysia-wide contest providing Maxis Cyberkids mobile content applications. Thus far, 461 new ideas
with opportunities to innovate, develop and promote have been generated to help spur the growth of our
projects arising out of the Camps. This offers the indigenous mobile content industry.
following activities: a Cyberkids Club for members,
the propagation of IT learning to other schools via In 2009, we introduced the Nurturing and
a Cyberkids “Train the Trainer” programme and a Commercialisation Support Programme to assist
platform for school and personal blogsites by both past Maxis Mobile Content Challenge winners and
Cyberkids members and Club members. finalists to turn their prototypes into commercially-
viable products. Our programme features workshops,
Maxis Cyberkids Portal – a tool for continuing IT product-testing, hands-on guidance, coaching
education and social networking amongst post-camp and product trials. We continued to nurture past
participants who wish to keep abreast of the latest winners and finalists in 2010, supporting these young
trends and to stay in touch with one another. developers in new areas of content based on integrated
service offerings to customers.
Maxis Cyberkids with Community – outside the
mainstream Camps, Maxis also conducts smaller camp
activities to serve the under-privileged communities.
Four such camps involving 22 community groups
throughout rural Malaysia were held in 2010.

Business Review
CORPORATE
RESPONSIBILITY
Continued
Corporate Nationhood Initiatives Award 2010
Maxis Scholarships for Excellence Awards Humanitarian Efforts
Our Scholarships for Excellence Awards has been an In November 2010, Maxis assisted in flood-relief
annual activity since 2005. Through it, we recognise operations by contributing school uniforms, bags and
outstanding students and their pursuit of knowledge stationery to over 1,200 children from rural areas in the
by offering scholarships tenable for both postgraduate northern state of Kedah affected by floods. We also
and undergraduate courses at leading universities. donated motorboats to facilitate rescue operations in
Since the Awards began, 100 talented Malaysians have the north-eastern state of Kelantan.
been provided with this opportunity.
Employee Volunteerism
In 2010, 48 scholarships were awarded:
The Maxis Volunteer Brigade encourages our own
• Maxis Scholarship for Excellence Award for Post- employees to identify with community service for
Graduate Studies (4 recipients); which they can volunteer their time through an active
programme of volunteerism. Our activities aim to foster
• Maxis Undergraduate Scholarship Programme for closer relationships with the local community and
Postpaid Customers, a scholarship tenable at local contribute towards improving the social and economic
and foreign institutions of learning (40 recipients); status of under-privileged communities. Participation
and in this area at Maxis is on the rise. In 2010, 562 Maxis’
volunteers clocked in approximately 2,500 volunteer
• Maxis Undergraduate Scholarship Programme for hours, more than doubling the 169 volunteers and
children of Maxis’ employees (4 recipients). 1,026 volunteer hours in 2009.

102
vendors participated in our Vendor
Development Programme by the
end of 2010
Spreading festive cheer at the Ampang Old Folks Home
Conducting our Business Responsibly in the

Marketplace
Our business is centred on our customers and our goal As a market leader, we know that our customers expect
is to offer them innovative services, delivered as widely us to delight them with continuous innovations. To
as possible and seamlessly, on any smart screen. We this end, we are building a comprehensive eco-system
believe that an ongoing focus on innovation and on that includes supporting the development of local
continually exceeding our customers’ expectations is content as well as partnering with various global and
vital to business growth. By conducting our business device manufacturers to deliver a range of enriching
responsibly and building sustainable relationships product and service experiences to customers. At the
in the marketplace, i.e. with vendors, suppliers and more fundamental level, we continue to innovate and
contractors as well as the business community at large, invest in the quality of life of Malaysians by extending
we will be well-positioned to deliver on our promises to connectivity to under-served regions.
our customers.
In 2010, Maxis invested more than RM80 million in
We are guided by the Maxis Code of Business network coverage, widening its footprint over remote
Practice ("Code") which requires all employees to areas of Sarawak, enhancing network quality in towns
conduct themselves honestly and with integrity in all and suburbs in Sabah and expanding broadband
their dealings. We also put in place processes and coverage to industrial and commercial areas in north
guidelines to ensure those doing business with us Borneo, which is an under-served frontier. Beyond
meet our expectations. As part of our Supply Chain our commercial roll-out, we also made the effort to
Management process, our vendors are required include under-privileged communities in our service
to sign a declaration that they will comply with our offerings. We offered a significant discount off the
Code. We also introduced a Vendor Development iPhone™ 3GS' retail price with a sign-up to a Maxis
Programme in 2004 to ensure that local contractors iValue plan for the visually-impaired. Seventy members
have the requisite capacity and capability to deliver of the Malaysian Association of the Blind were included
and succeed in a competitive environment. From only in our promotional campaign. By making the iPhone™
18 vendors at the start, we have now registered 102 3GS affordable and accessible, we enabled this
vendors who have cumulatively benefitted from our community to experience the device’s built-in features,
vendor programme at the end of 2010. such as its voiceover function, digital compass and a
visual impairment-friendly Global Positioning System
programme with local maps, all of which proved
particularly useful to them.

Business Review
CORPORATE
RESPONSIBILITY
Continued
As part of the Maxis Leadership Development Framework, the Accelerator

Programme advances the development of multidisciplinary skills in
preparation for the next level
Nurturing our Talents and Developing their Doing our Part to Reduce our Impact on the
Potential in the Workplace Environment
Nurturing Employees Through Sustainable Deploying Networks Responsibly

Talent Development
Maxis complies with guidelines set by the Malaysian
Recognising our employees to be a prime asset, Maxis regulatory authorities such as the MCMC and the
maintains the highest HR standards as benchmarked Ministry of Housing and Local Government governing
against best companies globally. Our employees are the installation of telecommunications towers. These
nurtured through proactive professional development conform with international standards. To aid public
and leadership training and are encouraged in respect understanding on tower safety, we share independent
to self-improvement and continuing education. reviews by panels of experts commissioned by
Additionally, Maxis remains committed to the provision recognised health agencies on our website from time
of a rewarding, yet fun and safe work environment. to time.
Talent development and retention are a priority in our
aspiration to build an institution of key talents, well able Nationwide, we work closely with state governments
to leverage opportunities that unfold in our operating and local authorities before deployment of our base
environment. Information regarding employee policies, stations. Over the years, Maxis has also contributed
training and development, health and well-being can to the joint planning and improvement of network
be found on pages 71 to 75. coverage for the benefit of specific communities by
development agencies.
" Maxis builds its business around

sound ethical principles. These
principles help us regulate our
relationships with our various
stakeholders. Business today is not
only about driving commercial value,
but about adding value, wherever
we can, throughout the enterprise."
Mariam Bevi Batcha

Vice President
Corporate Affairs

7,000
The goal is to plant over 7,000 Mahang seedlings
at a 1-for-1 ratio for every base transmission station
("BTS") installed
Reducing our Carbon Footprint Through initiatives of the past two years,
Our efforts to reduce our carbon footprint began we achieved a cumulative reduction of
with modernisation of our end-to-end network about 28,000 tons of CO2 emission, the
equipment for better energy efficiency. Our ambitious
network transformation programme has resulted in equivalent of saving over 21,520 trees.
replacement of key network elements with best-in-class
technologies which are energy-efficient at the same
time, such as 3G single radio access network (“Single
RAN”) and the Mobile Soft Switch (“MSS”) system. We
have since migrated to a new Intelligent Network (“IN”)
platform. Additionally, we have adopted more energy-
efficient DC rectifiers and outdoor shelters which are
innovative systems to manage heat in existing shelters
and to drive down energy deployment. We have also
drawn on renewable energy solutions such as solar to
replace diesel powered remote base stations and we
have advocated network-sharing, with over 54% of our
base station sites shared with other operators.
Our efforts have been supplemented by tree-planting.

The goal is to plant over 7,000 Mahang seedlings at a
1-for-1 ratio for every base transmission station ("BTS")
installed, in partnership with the Selangor Forestry
Department, Sathya Sai Council of Malaysia and the
Global Environment Centre. Through initiatives of the
past two years, we achieved a cumulative reduction of
about 28,000 tons of CO2 emission, the equivalent of
saving over 21,520 trees.
Some 200 Maxis employees, family members,

Smart Partners and vendors took part in a carbon
replacement initiative

Report
AUDIT COMMITTEE
REPORT
The Board of Maxis is pleased to present the Audit Committee Report (the “Committee”) for the financial year
ended 31 December 2010.
Members and Meetings
The Committee members and details of attendance of

each member at committee meetings during 2010 are
set out below:
Name Status Independent Meetings

Attended
Robert William Boyle, Chairman of the Committee Non-Executive Director Yes 8 out of 8
(Appointed as Chairman on 16.10.09)
Dato’ Mokhzani bin Mahathir Non-Executive Director Yes 8 out of 8

(Appointed as Member on 16.10.09)
Asgari bin Mohd Fuad Stephens Non-Executive Director Yes 8 out of 8

Dr. Fahad Hussain S. Mushayt Non-Executive Director No 8 out of 8

Chan Chee Beng Non-Executive Director No 8 out of 8

During the financial year, the Committee conducted Minutes of the meetings of the Committee
eight meetings. The Group’s internal and were circulated to all members of the Board and
external auditors and certain members of senior significant issues were discussed at Board meetings.
management attended all the meetings during
the financial year. The Committee also held four Details of the Committee members’ profiles are
separate private sessions with internal and external contained in the “Board of Directors” section set out
auditors without the presence of management. on pages 28 to 35 of this Annual Report.

"At Maxis, best practices in
governance, controls and risk
management are embedded in
our work practices. We take these
practices seriously and settle for
nothing less."
Chow Chee Yan

Internal Audit
Summary of Activities of the Committee
The Chairman of the Committee reports regularly to Risks and Controls

the Board on the activities carried out by the Committee
in the discharge of its duties and responsibilities as set • Reviewed the risk profile of the Group prepared by
out in the terms of reference. There were no changes in the Enterprise Risk Management department;
the Committee’s terms of reference during the financial
year under review. The major activities undertaken • Reviewed the progress of the risk management
during the year are as follows: function in its on-going identification and
monitoring of key risks and the controls
Financial Results, Financial Statements and implemented by the respective departments in
Announcements managing these risks; and
• Reviewed with the appropriate officers of the • Evaluated the overall adequacy and effectiveness
Group, the quarterly financial results and annual of the system of internal controls through a review
audited financial statements of the Group, of the results of work performed by internal and
including the announcements pertaining thereto, external auditors and discussions with key senior
before recommending to the Board for their management.
approval and the release of the Group’s results
to Bursa Securities focusing on the matters External Audit
set out in Section 8 of the Terms of Reference,
“Responsibilities and Duties of the Committee” • Reviewed with the external auditors, their terms
under the heading “Financial Reporting” as well as of engagement, proposed audit remuneration
the following areas, where relevant: and the audit plan for the financial year ended on
31 December 2010 to ensure that their scope of
– Main Market Listing Requirements (“MMLR”) work adequately covers the activities of the Group;
of Bursa Securities;
• Reviewed the results and issues arising from the
– Provisions of the Companies Act, 1965 and external auditors' review of the quarterly and
other legal and regulatory requirements; and audit of the year-end financial statements and the
resolution of issues highlighted in their report to
– MASB-approved accounting standards in the Committee;
Malaysia for entities other than private entities.
• Reviewed the independence, objectivity and
cost effectiveness of the external auditors before
recommending to the Board their re-appointment
and remuneration; and
• Reviewed compliance of the external auditors with

the Maxis external audit independence policy.

Report
AUDIT COMMITTEE
REPORT
Continued
Internal Audit Related Party Transactions
• Reviewed with the internal auditors, their audit • Reviewed related party transactions for compliance
plan for the financial year ended 31 December with the MMLR of Bursa Securities and the
2010 ensuring that principal risk areas and Group’s policies and procedures as well as the
key processes (identified by the Enterprise Risk appropriateness of such transactions before
Management department and Internal Audit recommending them to the Board for its approval;
department) were adequately identified and and
covered in the plan;
• Reviewed the procedures for securing the
• Reviewed the recommendations by the internal shareholders’ mandate for Recurrent Related Party
auditors, representations made and corrective Transactions.
actions taken by management in addressing and
resolving issues and ensured that all issues were Others
adequately addressed on a timely basis;
• Reviewed with management, the quarterly
• Reviewed the results of ad-hoc investigations reports on new laws and regulations, material
performed by the internal auditors and the actions litigation, revenue assurance and Enterprise Risk
taken relating to those investigations; Management;
• Reviewed the adequacy of resources and the • Reviewed the Employee Code of Business Practice,
competencies of staff within the internal audit the Whistle-Blowing policy and the outcome of any
department to execute the plan, as well as the defalcation cases investigated;
audit programmes used in the execution of the
internal auditors’ work and the results of their • Reviewed the Report of the Audit Committee, the
work; Statement of Internal Control and the Statement
of Corporate Governance prior to their inclusion in
• Reviewed the performance of internal audit the Company’s Annual Report;
department staff;
• Reviewed the adequacy of the terms of reference
• Reviewed the results of the internal assessment of the Committee; and
performed on the internal audit function; and
• Conducted a self-assessment to monitor the
• Reviewed the adequacy of the terms of reference Committee’s overall effectiveness in meeting its
of the internal audit function. responsibilities and reported the results as well as
the improvements to procedures to the Board.

Internal Audit Function Terms of Reference of the Committee
The Group has an independent internal audit function, The Committee is governed by the following terms
the primary responsibility of which is to undertake of reference which have been applied by the Group
regular and systematic reviews of the system of internal throughout the year:
controls so as to provide reasonable assurance that
the system continues to operate satisfactorily and 1. Function of the Committee
effectively within the Group. The internal audit function
adopts a risk-based audit methodology, which is The Committee is a committee of the Board with the
aligned with the risks of the Group to ensure that the function of assisting the Board in fulfilling its oversight
relevant controls addressing those risks are reviewed on responsibilities. The Committee will review the Group’s
a rotational basis. financial reporting process, the system of internal
controls and management of enterprise risk, the
The activities carried out by the internal audit audit process and the Group’s process for monitoring
department include amongst others, the review of compliance with laws and regulations and its own code
the adequacy and effectiveness of risk management of business conduct, as well as such other matters,
and the system of internal controls, compliance with which may be specifically delegated to the Committee
established rules, guidelines, laws and regulations, by the Board.
reliability and integrity of information and the means of
safeguarding assets. 2. Composition of the Committee
The Head of the Internal Audit department is The Committee shall consist of at least three (3)
responsible for enhancing the quality assurance non-executive Board members, a majority of whom
and improvement programme of the internal audit shall be independent Directors. Alternate Directors
function. In order to achieve this, the monitoring of its will not be appointed to the Committee. In order
effectiveness is done through internal self-assessment to form a quorum in respect of a meeting of the
tools and independent external assessment. The results Committee, the majority of members present must be
will then be communicated to the Committee. The independent Directors.
Head of the Internal Audit department reports directly
to the Chairman of the Committee. The Chairman shall be an independent non-executive
Director elected by the members of the Committee.
The total costs incurred for the internal audit function The Chairman will, in consultation with the other
for the financial year ended 31 December 2010 members of the Committee, be responsible for calling
amounted to RM3.6 million, which included the cost of meetings of the Committee, establishing its agenda
co-sourcing activities amounting to RM110,950. and supervising the conduct thereof. The Board will
review the composition of the Committee, as well
as the term of office, performance and effectiveness
of each member of the Committee annually, to
determine whether the Committee and its members
have carried out their duties in accordance with their
terms of reference.

Report
AUDIT COMMITTEE
REPORT
Continued
At least one member of the Committee must: 4. Consultants
• Be a member of the Malaysian Institute of The Committee may retain, at such times and on
Accountants; or such terms as the Committee determines in its sole
discretion and at the Company’s expense, special legal,
• Have at least three (3) years working experience accounting, or other consultants to advise and assist it
and have passed the examinations specified in in complying with its responsibilities.
Part I of the 1st Schedule of the Accountants Act,
1967; or be member of one of the associations of 5. Training
accountants specified in Part II of the 1st Schedule
of the Accountants Act, 1967; or The Committee shall be provided with appropriate
and timely training, both in the form of an induction
• Fulfill such other requirements as prescribed or programme for new members and on an ongoing basis
approved by Bursa Securities. for all members.
In the event of any vacancy in the Committee resulting 6. Secretary of the Committee
in non-compliance of Committee composition
requirements, the Board must fill the vacancy within The Company Secretary shall be the Secretary of
three (3) months. the Committee. The Secretary shall ensure that the
Committee receives information and papers in a timely
3. Meetings of the Committee manner to enable full and proper consideration to
be given to issues; record, prepare and circulate the
The Committee shall meet at least four (4) times minutes of the Committee meetings promptly to all
during each financial year and may regulate its own members of the Board; and ensure that the minutes are
procedures including convening a meeting by means properly kept and produced for inspection if required.
of video or teleconference in place of a meeting
in person. In addition to its four (4) meetings each 7. Authority of the Committee
financial year, the Committee may take action by way
of circular resolutions. The Committee is authorised by the Board, in
accordance with the procedures to be determined by
The Committee may request to meet other Board the Board (if any) and at the cost of the Company, to:
members, any officer or employee of the Group,
external legal counsel, internal or external auditors • Investigate any matter within its terms of reference;
and consultants and if necessary, in separate private
sessions. The Committee shall meet with the external • Have adequate resources to perform its duties;
and internal auditors in separate private sessions at
least twice in each financial year without executive • Have full and unrestricted access to the Group’s
Board members and senior management present. The information;
Chairman of the Committee shall provide to the Board
a report of the Committee meetings. • Have direct communication channels with external
and internal auditors and all employees of the Group;
• Obtain external independent and professional

advice; and
• Convene meetings with internal and external

auditors, if and when deemed necessary.

8. Responsibilities and Duties of the or assessment of the performance of the internal
Committee auditors; approve the appointment or termination of
the Head of Internal Audit department; approve the
The Committee shall undertake the following terms of reference of the Internal Audit department;
responsibilities and duties: and inform itself of staff resignations of the Internal
Audit department and provide the resigning staff an
Risk Management and Internal Control. Review opportunity to submit his / her reason for resigning.
with internal and external auditors, General Counsel
and appropriate members of the staff, the adequacy External Audit. Review and report to the Board its
of the Group’s processes to identify, monitor and recommendation on the proposed appointment, terms
manage key risks and internal controls with respect to of engagement and proposed audit remuneration of
business practices. the external auditor and any questions on resignation
or dismissal of the external auditor; their audit plan and
Financial Reporting. Review with or without the the nature, approach, scope and cost effectiveness of
presence of appropriate officers of the Group and the their annual audit and other examinations; the results
external auditors, the annual and quarterly financial of the external audit work including adjustments
statements of the Group including the announcements to the financial statements of the Group, if any; the
pertaining thereto, prior to Board approval, focusing accompanying management letters and responses;
on, inter alia, quality; the accuracy and adequacy any factors related to the independence of the external
of the financial disclosures; changes in accounting auditors and the extent of assistance given by the
policies and practices and implementation of such Group and the Group’s employees.
changes; significant and unusual events; going concern
assumptions; compliance with applicable approved Reporting Responsibilities. Report its activities to the
accounting standards; legal and regulatory requirements Board in such manner and at such times as it deems
and other matters as defined by the Board. appropriate and report to Bursa Securities where the
Committee is of the view that a matter reported by it to
Related Party Transactions. Review any related party the Board has not been satisfactorily resolved resulting
transactions, including the monitoring of recurrent in a breach of the MMLR.
related party transactions entered into by the Group
to ensure they are undertaken on normal commercial Other Responsibilities. Review matters in relation
terms, that the internal control procedures with regard to compliance with legal, regulatory and statutory
to these transactions are sufficient and have been requirements, conflicts of interest and unethical
complied with and that there is compliance with any conduct; review arrangements by which staff
other relevant provisions of the MMLR and Practice of the Group may, in confidence, raise concerns
Notes of Bursa Securities. about possible improprieties in matters of financial
reporting, financial control or other business or
Employee Share Option Scheme. Verify the commercial related matters; review with the external
allocation of share options to the Group’s eligible auditors and management the Group’s Statement on
employees in accordance to the MMLR at the end of Internal Control; examine such other matters, as the
each financial year, if any. Committee considers appropriate or as defined by
the Board; review and re-assess its terms of reference
Internal Audit. Review with the Internal Audit and recommend changes to the Board for approval
department its plans, scope, authority, independence and conduct a self-assessment to monitor their overall
and adequacy of resources to carry out its function; the effectiveness in meeting their responsibilities once a
results of the internal audit work and the appropriate year and report the results thereof to the Board; and
actions taken on its recommendations; any appraisal prepare the annual Committee report to the Board.

TODAY IS
FOR EVERY
GENERATION
Homes across the country are turning on to more
entertainment and information than ever. While the kids
play online with a friend in Bangkok, Grandad can catch
the end of his favourite programme from the porch.
From access to life insurance and travel bookings,
to unlimited entertainment delivered through every
device in the home, we’re here to integrate it all under
one roof. We’re here to make home more amazing.
Report
statement on
corporate
governance
Board of Directors
The Board of Maxis (“the Board”) is committed 1. Principal Responsibilities of the Board
to upholding the highest standards of corporate
governance throughout the Group as expressed The Board adopted the following six (6) specific
in the Principles of and Best Practices in Corporate responsibilities for effective discharge of its functions:
Governance set out in the Malaysian Code on
Corporate Governance (“the Code”). • Reviewing and adopting a strategic business plan
for the Group;
The Code has served as a fundamental guide to
the Board in discharging its principal duty to act • Overseeing the conduct of the Group’s business
in the best interests of the Company as well as to evaluate whether the business is being properly
in managing the businesses and affairs of the managed;
Group efficiently. Given the Group’s mission to
be a premier integrated communications service • Identifying principal risks and ensuring the
provider, the Board acknowledges the corporate implementation of appropriate systems to manage
governance tenets of transparency, accountability, these risks;
integrity and corporate performance as the
prerequisites of a responsible corporate citizen. • Succession planning, including appointing,
training, fixing the compensation of and where
The Board is pleased to share the manner in which appropriate, replacing key management;
the Principles of the Code have been applied
within the Group in respect of the financial year • Developing and implementing an investor relations
ended 31 December 2010 and the extent to which programme or shareholder communications policy
the Company has complied with the Best Practices for the Group; and
of the Code during the financial year ended 31
December 2010. The Board believes that the • Reviewing the adequacy and integrity of the
Principles and the Best Practices set out in the Group’s systems of internal control and of
Code have, in all material respects, been adhered management information, including systems for
to and complied with. compliance with applicable laws, regulations, rules,
directives and guidelines.
Within the powers accorded by the Company’s Articles

of Association (“the Articles”), the Board is charged
with, among others, the development of corporate
objectives and the review and approval of corporate
plans, annual budgets, acquisitions and disposals of
undertakings and properties of substantial value, major
investments and financial decisions and changes to the
management and control structure within the Group
including key risk management, treasury, financial and
operational policies and delegated authority limits.

“The Board acknowledges the
corporate governance tenets
of transparency, accountability,
integrity and corporate performance
as the prerequisites of a responsible
corporate citizen.”
Raja Tan Sri Dato’ Seri Arshad

bin Raja Tun Uda
Chairman
2. Board Balance and Independence 3. Division of Roles and Responsibilities

between the Chairman and the Chief
There are ten (10) members of the Board, comprising Executive Officer
an Executive Director (who is also the Chief Executive
Officer) and nine (9) Non-Executive Directors (including The Board appreciates the distinct roles and
the Chairman). Four (4) of the Non-Executive Directors responsibilities of the Chairman of the Board and the
are independent and hence fulfill the prescribed Chief Executive Officer (“CEO”). This division ensures
requirements for one-third of the membership of the that there is a clear and proper balance of power
Board to be Independent Board Members. and authority.
The Board comprises members with the diverse The Chairman’s main responsibility is to ensure
professional backgrounds, skills, extensive experience effective conduct of the Board and that all Directors,
and knowledge in the areas of telecommunications, Executive and Non-Executive, have unrestricted and
information and technology, entertainment, finance, timely access to all relevant information necessary for
business, general management and strategy required informed decision-making. The Chairman encourages
for the successful direction of the Group. participation and deliberation by Board members to
tap their collective wisdom and to promote consensus
With its diversity of skills, the Board has been able to building as much as possible.
provide clear and effective collective leadership to the
Group and has brought informed and independent The CEO has overall responsibilities over the Group’s
judgment to the Group’s strategy and performance so operational and business units, organisational
as to ensure that the highest standards of conduct and effectiveness and implementation of Board policies,
integrity are always at the core of the Group. None of directives, strategies and decisions. In addition, the
the Non-Executive Directors participate in the day-to- CEO also functions as the intermediary between the
day management of the Group. Board and Management.
The presence of the Independent Non-Executive Matters which are reserved for the Board’s approval
Directors is essential in providing unbiased and and delegation of powers to the Board Committees,
independent opinions, advice and judgements to the CEO and Management are expressly set out in an
ensure that the interests, not only of the Group, but approved framework on limits of authority. Business
also of shareholders, employees, customers, suppliers affairs of the Group are governed by the Group’s
and other communities in which the Group conducts Manual on Limits of Authorities. Any non-compliance
its business are well represented and taken into issues are brought to the attention of the Management,
account. The Independent Non-Executive Directors Audit Committee and/or the Board, for effective
thus play a key role in corporate accountability. supervisory decision-making and proper governance.
A brief description of the background of each Director As the Group is expanding and its business growing,
is contained in the “Board of Directors’ Profile” section the division of authority is constantly reviewed
as set out on pages 28 to 35 of this Annual Report. to ensure that Management’s efficiency and
performance remain at its level best.

Report
statement on
corporate
governance
Continued
4. Board Meetings and Supply of Information Eight (8) Board meetings were held during the
financial year ended 31 December 2010 and details of
The Board intends to meet at least four (4) times a the attendance of each Director are as follows:
year, with additional meetings convened as and when
the Board’s approval and guidance is required. Upon
consultation with the Chairman and the CEO, due
notice shall be given of proposed dates of meetings
during the financial year and standard agenda and
matters to be tabled to the Board. Additional meetings
are convened on an ad-hoc basis.
Number of
Director Designation Meetings Attended Percentage
During the Year
Raja Tan Sri Dato’ Seri Arshad bin Raja Tun Uda Chairman, Independent 8 out of 8 100%

Robert William Boyle Independent 8 out of 8 100%

Dato’ Mokhzani bin Mahathir Independent 7 out of 8 87.5%

Asgari bin Mohd Fuad Stephens Independent 8 out of 8 100%
Eng. Saud Majed A. AlDaweesh Non-Executive Director 5 out of 8 62.5%

(resigned on 10 February 2011)

Dr. Fahad Hussain S. Mushayt Non-Executive Director 8 out of 8 100%

Ghassan Hasbani Non-Executive Director 8 out of 8 100%
Augustus Ralph Marshall Non-Executive Director 8 out of 8 100%
Chan Chee Beng Non-Executive Director 8 out of 8 100%
Sandip Das Executive Director / 8 out of 8 100%



The Board is supplied with and assured of full and Additionally, the Board is also furnished with ad-hoc
timely access to all relevant information to discharge reports to ensure that they are appraised on key
its duties effectively. A set of Board papers (together business, financial, operational, corporate, legal,
with a detailed agenda in the case of a meeting) is regulatory and industry matters, as and when the
furnished to the Board members in advance of each need arises.
Board meeting or Directors’ Circular Resolution for
consideration, guidance and where required, for The Directors also have direct access to the advice
decision. The Board papers include, among others, the and services of the General Counsel, Head of Internal
following documents or information: Audit and Company Secretary in addition to other
members of Senior Management. The Board is
• Reports of meetings of all committees of the constantly advised and updated on statutory and
Board including matters requiring the full Board’s regulatory requirements pertaining to their duties
deliberation and approval; and responsibilities. The Board may, at the Group’s
expense, seek external and independent professional
• Performance reports of the Group, which include advice and assistance from experts in furtherance of
information on financial, industry and strategic their duties.
business issues and updates;
5. Appointments to the Board
• Major operational, financial, technical, legal and
regulatory issues; The Nomination Committee makes independent
recommendations for appointments to the Board.
• Technological developments and updates; In making these recommendations, the Nomination
Committee assesses the suitability of candidates,
• Reports on risk management; taking into account the required mix of skills,
knowledge, expertise and experience, professionalism,
• Reports on human capital, organisational integrity, competencies and other qualities, before
development and talent management; and recommending them to the Board for appointment.
• Board papers on other matters for discussion/

approval.

Report
statement on
corporate
governance
Continued
6. Re-election of Directors 7. Training and Development of Directors
In accordance with the Company’s Articles, all The Board is always encouraged to attend seminars,
Directors who are appointed by the Board may only conferences and briefings in order to enhance its
hold office until the next following Annual General skills and knowledge and to keep abreast of the latest
Meeting (“AGM”) subsequent to their appointment developments in the industry and marketplace.
and shall then be eligible for re-election but shall not
be taken into account in determining the Directors Orientation and familiarisation programmes which
who are to retire by rotation at that AGM. The Articles include visits to the Group’s business operations
also provide that one-third (1/3) of the Directors are and meetings with key management are, where
subject to retirement by rotation at every AGM but appropriate, organised for newly-appointed Directors
are eligible for re-election provided always that all to facilitate their understanding of the Group’s
Directors including Managing Directors and Executive operations and businesses. Regular talks are scheduled
Directors shall retire from office once at least in each on various topics for the Board and these sessions are
three (3) years. held together with Senior Management in order to
encourage open discussion and comments.
Pursuant to Section 129(2) of the Companies Act,
1965, the office of a director of or over the age of Directors evaluate their training needs on a
seventy (70) years becomes vacant at every AGM continuous basis, by determining areas that would
unless he is re-appointed by a resolution passed at best strengthen their contributions to the Board.
such an AGM of which no shorter notice than that Regular briefings/updates (some by external advisers)
required for the AGM has been given and the majority on various subjects including the following are held at
by which such resolution is passed is not less than Board meetings:
three-fourths of all members present and voting at
such an AGM. • Market and industry;
Directors who are due for retirement by rotation and • Regulatory and legal developments;
eligible for re-election pursuant to Article 114 of
the Company’s Articles at the forthcoming AGM are • Technology trends;
Robert William Boyle, Augustus Ralph Marshall and
Chan Chee Beng. The profiles of the Directors who are • Information on significant changes in business risks
due for re-election are set out on pages 31 to 34 of and procedures instituted to mitigate such risks;
this Annual Report.
• Corporate matters or new acquisitions by the
The Director who pursuant to Article 121 of the Group; and
Company’s Articles is subject to retirement but eligible
for re-election at the forthcoming AGM is Dr. Zeyad • New developments in law, regulations and
Thamer H. AlEtaibi. His profile is set out on page 33 of Directors’ duties and obligations.
this Annual Report.

During the financial year under review, the Directors 9. Company Secretary
participated in various programmes to enhance their
understanding of specific industry and market issues The Company Secretary takes charge of ensuring
and trends and to improve their effectiveness in the overall compliance with the Main Market Listing
boardroom. Regular dinner talks and stakeholder Requirements (“MMLR”) of Bursa Securities and
dialogues have been part of the Maxis Board Companies Act, 1965 and other relevant laws and
agenda and this will continue into 2011 and beyond regulations. In performing this duty, the Company
with greater intensity. These sessions have also Secretary shall carry out, among others, the
been attended by invited members of the senior following tasks:
leadership team, with the objective to improve board-
management dynamics. • Ensuring that all appointments to the Board and
Committees are properly made;
The Company Secretary facilitates the organisation
of internal training programmes and Directors’ • Maintaining records for the purposes of meeting
attendance at programmes conducted by external statutory obligations;
parties and maintains details of all training
programmes attended by the Directors. • Ensuring that obligations arising from the MMLR or
other regulatory requirements are met; and
Dr. Zeyad Thamer H. AlEtaibi, who was appointed as
a Director on 10 February 2011, will complete the • Facilitating the provision of information as may be
Mandatory Accreditation Programme prescribed by requested by the Directors from time to time.
Bursa Securities within four (4) months from the date
of his appointment. The Board may remove the Company Secretary.
8. Board Effectiveness Assessment 10. Board Committees
The Company Secretary facilitates and organises the The Board delegates certain responsibilities to the
yearly Board Effectiveness Assessment for assessment respective Committees of the Board which operate
and evaluation of the Board of Directors’ and Board within clearly-defined terms of reference. These
Committees’ effectiveness. The objective is to improve Committees have the authority to examine particular
the Board’s effectiveness, identify gaps, maximise issues and report to the Board with their proceedings
strengths and address weaknesses of the Board. The and deliberations. On Board reserved matters,
Chairman of the Board oversees the overall evaluation Committees shall deliberate and thereafter state their
process. Responses are analysed by the Nomination recommendations to the Board for its approval.
Committee, before being constructively tabled
and communicated to the Board. Self assessment During Board meetings, the Chairmen of the various
and peer assessment methodologies are used and Committees provide summary reports of the decisions
issues for assessment are presented in a customised and recommendations made at respective committee
questionnaire. During the year, the Board of Directors meetings and highlight to the Board any further
and Board Committees were assessed and the results deliberation that is required at Board level. These
were shared with the Board. Committee reports and deliberations are incorporated
into the minutes of the Board meetings.

Report
statement on
corporate
governance
Continued
The Company has three (3) principal Board • Reviewing and recommending to the Board:
Committees: (i) the optimum size of the Board;
(ii) the required mix of skills, knowledge,
(a) Audit Committee expertise, experience and other qualities,
including core competencies of Non-
The composition, terms of reference and a Executive Directors; and
summary of the activities of the Audit Committee (iii) appointments to, and membership of,
are set out separately in the Audit Committee other Board committees.
Report as laid out on pages 84 to 89 of this
Annual Report. In addition, the Nomination Committee has the
function of assessing:
(b) Nomination Committee
• The transparency of procedures for proposing
The Nomination Committee of the Board consists new nominees to the Board and Committees
of the following Non-Executive Directors, the of the Board;
majority of whom are independent: • The effectiveness of the Board as a whole and
the contribution of each individual Director
• Raja Tan Sri Dato’ Seri Arshad bin Raja Tun and Board Committee member; and
Uda (Independent Non-Executive Director and • Whether the investments of the minority
Chairman of the Nomination Committee); shareholders are fairly reflected through
• Robert William Boyle (Independent Non- Board representation.
Executive Director);
• Dato’ Mokhzani bin Mahathir (Independent The Nomination Committee meets as and when
Non-Executive Director); necessary and can also make decisions by way of
• Ghassan Hasbani (Non-Executive Director); circular resolutions. The Nomination Committee
and held two meetings during the financial year
• Chan Chee Beng (Non-Executive Director). ended 31 December 2010.
The Nomination Committee has been entrusted (c) Remuneration Committee

with the responsibility of proposing and
recommending new nominees to the Board and The Remuneration Committee of the Board
of assessing Directors on an on-going basis. consists of the following Non-Executive Directors,
the majority of whom are independent:
The functions of the Nomination Committee
include: • Dato’ Mokhzani bin Mahathir (Independent
Non-Executive Director and Chairman of the
• Formulating the nomination, selection and Remuneration Committee);
succession policies for members of the Board • Robert William Boyle (Independent Non-
and Board Committees; and Executive Director);
• Asgari bin Mohd Fuad Stephens (Independent
Non-Executive Director);

Directors’ Remuneration
• Ghassan Hasbani (Non-Executive Director) The objectives of the Group’s policy on Directors’
(appointed on 10 February 2011); remuneration are to attract and retain Directors of
• Eng. Saud Majed A. AlDaweesh (Non- the calibre needed to run the Group successfully.
Executive Director) (resigned on 10 February In Maxis, the component parts of remuneration for
2011); and the Executive Directors are structured so as to link
• Augustus Ralph Marshall (Non-Executive rewards to corporate and individual performance.
Director). In the case of Non-Executive Directors, the level of
remuneration reflects the experience, expertise and
The Remuneration Committee is entrusted with level of responsibilities undertaken by the particular
the following responsibilities: Non-Executive Director concerned.
• Recommending to the Board the policy and 1. Remuneration Procedures

framework for Directors’ remuneration as well
as the remuneration and terms of service of The Remuneration Committee recommends to the
the Executive Directors; Board the policy and framework of the Directors’
• Evaluating the performance and reward of remuneration and the remuneration package for the
the Executive Directors, including ensuring Executive Directors. In recommending the Group’s
performance targets are established to remuneration policy, the Remuneration Committee
achieve alignment with the interests of may receive advice from external consultants. It is
shareholders of the Company, with an nevertheless the ultimate responsibility of the Board to
appropriate balance between long and short- approve the remuneration of these Directors.
term goals;
• Designing and implementing an evaluation Unless otherwise determined by an ordinary resolution
procedure for Executive Directors; and of the Company in a general meeting, the total fees
• Reviewing, on a yearly basis, the individual of all Directors in any year shall be a fixed sum not
remuneration packages of Executive Directors exceeding in aggregate RM6,000,000.00 and divisible
and making appropriate recommendations to among the Directors as they may agree, or failing
the Board. agreement, equally.
The Remuneration Committee meets as and The determination of the remuneration packages
when necessary and can also make decisions by of Non-Executive Directors (whether in addition
way of circular resolutions. The Remuneration to, or in lieu of, their fees as Directors), is a matter
Committee held two meetings during the for the Board as a whole. Individual Directors do
financial year ended 31 December 2010. not participate in decisions regarding their own
remuneration packages.

Report
statement on
corporate
governance
Continued
2. Directors’ Remuneration Package (c) Bonus scheme
The remuneration package of the Directors is as The Group operates a bonus scheme for all
follows: employees, including the Executive Directors.
The criteria for the scheme is dependent on the
(a) Basic salary level of profits achieved from certain aspects
of the Group’s business activities as measured
The basic salary of the Executive Director is against targets, together with an assessment of
fixed for the duration of his contract. Any each individual’s performance during the period.
revision to the basic salary will be reviewed and Bonuses payable to the Executive Directors are
recommended by the Remuneration Committee, reviewed by the Remuneration Committee and
taking into account the individual performance, approved by the Board.
the inflation price index and information from
independent sources on the rates of salary for (d) Benefits-in-kind
similar positions in other comparable companies.
Other customary benefits (such as private
(b) Fees medical cover, car, etc) are made available to
Directors as appropriate.
In accordance with the Company’s Articles, the
total fees of all the Directors in any year shall (e) Service contract
be a fixed sum not exceeding in aggregate
RM6,000,000.00 unless otherwise determined The notice period for the termination of an
by an ordinary resolution of the Company in Executive Director’s service contract is six (6)
general meeting. months on either side.
Details of the Directors’ remuneration for the

financial year ended 31 December 2010 are
disclosed in the financial statements, as set out
on pages 164 to 165 of this Annual Report.

Shareholders and Other stakeholders
1. Shareholders and Investor Relations The Board has identified Dato’ Mokhzani bin Mahathir
as the Senior Independent Director to whom queries
The Board believes that the Group should be or concerns regarding the Group may be conveyed.
transparent and accountable to its shareholders
and investors. i. Dato’ Mokhzani bin Mahathir can be
contacted as follows:
In ensuring this, Maxis has been actively Telephone number : +603 2330 7000
communicating with its shareholders and stakeholders
through the following medium: Queries or concerns regarding the Group may also be
conveyed to the following persons:
• Release of financial results on a quarterly basis;
ii. Nasution Mohamed
• Press releases and announcements to Bursa Chief Financial Officer (appointed on 15 April
Securities and subsequently to the media; 2011), for financial related matters.
Telephone number : +603 2330 7000
• A dedicated investor relations team which has the Facsimile number : +603 2330 0555
task of dealing with all queries from shareholders
and investors and facilitating responses; and iii. Lim Ming Juan
Head of Investor Relations, for investor relations
• An online Investor Relations section and online matters.
Press Room known as the “Maxis Media Centre” Telephone number : +603 2330 7000
which can be accessed by shareholders and the Facsimile number : +603 2330 0588
general public via the Company’s website located
at http://www.maxis.com.my. iv. Dipak Kaur
Company Secretary, for shareholders’ enquiries.
The Group’s website is updated from time to time to Telephone number : +603 2330 7000
provide current and comprehensive information about Facsimile number : +603 2330 0590
the Group.

Report
statement on
corporate
governance
Continued
Code of ethics
2. Annual General Meeting (“AGM”) The Group’s Code of Business Practice declaration
applies to all officers and employees who are
The AGM is the principal forum for dialogue with required to affirm on a yearly basis their commitment
all shareholders who are encouraged and are given to observe the Code of Business Practice. The Code
sufficient opportunity to enquire about the Group’s of Business Practice serves as documentation of the
activities and prospects as well as to communicate employees’ commitment to do business in a manner
their expectations and concerns. Shareholders are also that is efficient, effective and fair and is meant as
encouraged to participate in the Question and Answer a reference for all levels of employees as well as all
session on the resolutions being proposed or about parties that are engaged in business dealings with
the Group’s operations in general. Shareholders who the Group.
are unable to attend are allowed to appoint proxies
in accordance with the Company’s Articles to attend The Code of Business Practice is a guide to assist the
and vote on their behalf. The Chairman and the Board Group’s employees in living up to the Group’s high
members are in attendance to provide clarification ethical business standards and how employees should
on shareholders’ queries. Where appropriate, the conduct themselves when dealing with other parties
Chairman of the Board will endeavour to provide the doing business with the Group.
shareholders with written answers to any significant
questions that cannot be readily answered during the It also provides guidelines for the manner in which
AGM. Shareholders are welcome to raise queries by all employees should conduct themselves in the
contacting Maxis at any time throughout the year and workplace while performing their daily duties for
not only at the AGM. Maxis and as a Maxis employee.
Each notice of a general meeting, which includes

any item of special business, will be accompanied
by a statement regarding the effect of any proposed
resolution in respect of such special business. Separate
resolutions are proposed for substantially separate
issues at the AGM.
A toll-free line has been set-up to attend to all queries

from shareholders pertaining to the Form of Proxy and
matters relating to this forthcoming AGM. The toll-
free number is 1 800 828 001 and will be valid from 9
May to 1 June 2011.

Accountability and Audit
1. Financial Reporting 3. Relationship With Auditors
In presenting the annual financial statements and The role of the Audit Committee in relation to both
quarterly announcement of results to shareholders, the internal and external auditors is described in the
the Directors will endeavour to present a clear, Audit Committee Report as set out on pages 84 to 89
balanced and understandable assessment of of this Annual Report.
the Group’s financial position, performance and
prospects. This also applies to other price-sensitive
public reports and reports to regulators. The
assessment is provided in this Annual Report through
the Statement by Directors pursuant to Section
169(15) of the Companies Act, 1965 as set out on
page 220 of this Annual Report.
2. Internal Control
The Group’s Statement on Internal Control is set out

on page 104 to 109 of this Annual Report.

Report
INTERNAL
control
statement
Introduction Board responsibility
The Board is pleased to share the key aspects of the The Board of Maxis in discharging its responsibilities
Group’s internal control system in respect of the is fully committed to the maintenance of a sound
financial year ended 31 December 2010. internal control environment to safeguard shareholders’
investments and the Group’s assets. The Board has an
The Group in discharging its stewardship responsibilities overall responsibility for the Group’s system of internal
has established procedures of internal control that are control and its effectiveness, as well as reviewing its
in accordance with the guidance provided to Directors adequacy and integrity. The system of internal control
as set out in the “Statement on Internal Control: is designed to manage risks that may impede the
Guidance for Directors of Public Listed Companies”. achievement of the Group’s business objectives rather
These procedures, which are subject to regular than to eliminate these risks. Internal control systems
review by the Board, provide an ongoing process for can only provide reasonable and not absolute assurance
identifying, evaluating and managing significant risks against material mis-statement or loss.
faced by the Group that may affect the achievement of
its business objectives.

Risk Management Control Environment and Structure
The Board regards risk management as an integral The Board and management have established
part of the Group’s business operations. There is numerous processes for identifying, evaluating and
an established structured process for identifying, managing the significant risks faced by the Group.
analysing, measuring, monitoring and reporting on These processes include updating the system of internal
the significant risks that may affect the achievement controls when there are changes to the business
of its business objectives. Maxis also has an automated environment or regulatory guidelines. The key elements
system for the purpose of complementing the of the Group’s control environment include:
establishment and implementation of the Enterprise
Risk Management process. 1. Organisation Structure
Management is responsible for creating a “risk-aware The Board is supported by a number of established
culture” and for ensuring that the necessary knowledge Board committees in the execution of its responsibilities,
for risk management is present. The Enterprise Risk namely the Audit, Nomination and Remuneration
Management department, in conjunction with the Committees. Each Committee has clearly defined
Group’s operational managers, continuously monitors terms of reference. Responsibility for implementing
and evaluates the progress of the identified risks and the Group’s strategies and day-to-day businesses are
reports the results to Senior Management. The Audit delegated to management. The organisation structure
Committee is also provided with a quarterly report sets out clear segregation of roles and responsibilities,
on the enterprise risk map and the status of progress lines of accountability and levels of authority to ensure
towards mitigating key risk areas. effective and independent stewardship.
Risk awareness sessions are also conducted at the

operational level to help sustain a “risk-aware culture”
and to promote understanding of the importance of
risk management across the different functions in the
Group. In addition, a risk-based approach is embedded
into existing key processes as well as new key projects
and is reflective of our internal control systems in place.
This is elaborated in detail under a separate statement
called “Risk Management” on pages 111 to 113 .

Report
INTERNAL
control
statement
Continued
2. Audit Committee 3. Internal Audit
The Audit Committee comprises non-executive The Internal Audit department continues to
members of the Board, the majority of whom are independently review key processes, monitor
independent Directors. The Audit Committee evaluates compliance with policies and procedures, evaluate the
the adequacy and effectiveness of the Group’s risk adequacy and effectiveness of internal control and
management and internal control systems and reviews risk management systems and highlight significant
internal control issues identified by internal auditors, findings and corrective measures in respect of any
external auditors and management. Throughout the non-compliance on a timely basis. These are also
financial year, the Audit Committee members are reported to the Audit Committee on a quarterly
briefed on corporate governance practices, updates basis. Its work practices are governed by the Internal
of Malaysian Financial Reporting Standards, as well as Audit Charter, which is subject to revision on an
legal and regulatory requirements in addition to key annual basis. The annual audit plan, established
matters affecting the financial statements of the Group. primarily on a risk-based approach, is reviewed and
approved by the Audit Committee annually before
The Audit Committee also reviews and reports to the commencement of the following financial year
the Board the engagement and independence of and an update is given to the Audit Committee every
the external auditors and their audit plan, nature, quarter. The Audit Committee oversees the Internal
approach, scope and other examinations of the external Audit department’s function, its independence,
audit matters. It also reviews the effectiveness of the scope of work and resources. The Internal Audit
internal audit function which is further described in department also maintains a quality assurance and
the following section on Internal Audit. The current improvement programme and continuously monitors
composition of the Audit Committee consists of its overall effectiveness. At least once every five years,
members who bring with them a wide variety of an external assessment of the Internal Audit function
knowledge, expertise and experience from different is carried out. The Internal Audit function meets the
industries and backgrounds. They continue to meet requirements of the latest International Standards for
regularly and have full and unimpeded access to the the Professional Practice of Internal Auditing of the
internal and external auditors and all employees of the Institute of Internal Auditors Inc. Further activities of
Group. The Audit Committee also reviewed its terms the Internal Audit function are set out in the Audit
of reference and the Internal Audit Charter during Committee Report on pages 84 to 89.
the financial year. Revisions were made to adopt best
corporate governance practices. The Audit Committee
also conducted self assessment of its effectiveness
during the year.

4. Code of Business Practice revenue leakages and the corresponding action plans
taken are reported to the Audit Committee. The Revenue
The Group is committed to conducting business fairly, Assurance Working Committee meets quarterly to
impartially and ethically and in full compliance with all address key revenue assurance issues and drive revenue
laws and regulations. To this end, there is a detailed Maxis assurance initiatives across the Group.
Code of Business Practice (“the Code”), which stipulates
how employees as well as external parties such as vendors, 6. Subscriber Fraud Management
suppliers and contractors who conduct business with
us should conduct themselves in all business matters. The Subscriber Fraud Management ("SFM") function
All employees are required to acknowledge an online complements the Revenue Assurance function. Whilst
declaration upon joining the Group and on an annual the Revenue Assurance function reviews controls within
basis that they are in compliance with the Code. External the revenue cycle as indicated above, the SFM function
parties such as vendors, suppliers and contractors who monitors daily subscriber calls on a near real time
conduct business with the Group are required to sign a basis . Appropriate actions are taken immediately for
declaration that they have read and will adhere to the suspected fraudulent calls, using an industry developed
contents of the Code. system to monitor call patterns on a 24/7 basis
throughout the financial year. In addition, it also reviews
To support the implementation and effectiveness of the key new services and products for possible fraud risk
Code, there is an established Office of Business Practice and recommends counter-measures. Fraud findings
to provide policy guidance and to facilitate compliance with remedial actions taken are reported quarterly to
with the Code. The Office of Business Practice will management and the Audit Committee.
continuously look into ways to enhance the Group’s
highest standards of business conduct and ethics and to 7. Business Continuity Planning
benchmark these against best practices. The Company
has also established the Ethics Hotline, a safe and The Business Continuity Planning (“BCP”) function
effective channel of reporting, to allow employees or is responsible for identifying activities and operations
parties dealing with us to report any observed behavioural that are critical to sustaining business operations in the
inconsistencies which are not in accordance with the event of a disaster. These activities include facilitating
general standards and business ethics. the building of additional redundancies in network
infrastructure and establishing alternate sites where
5. Revenue Assurance key operational activities can be resumed. A risk-based
approach is applied in identifying the key initiatives
The Revenue Assurance department is responsible for and their levels of importance by reviewing critical
the continuous monitoring of potential revenue leakage systems, single point failures as well as their impact
that may arise from day-to-day operations. Processes on the business of the Group as a whole. During the
and controls within the revenue cycle are reviewed on a financial year, selected critical areas as identified by
rotational basis to ensure they function effectively and risk priority were tested to assess the effectiveness
efficiently. This includes performance and examination of the implemented BCP initiatives. These tests were
of regular test calls, reconciliations of calls from switches successfully executed and the progress of these
to the billing systems and independent rating of calls initiatives was reported monthly to management and
via automated tools. These findings are reported to presented half yearly to the BCP Steering Committee
management. Every quarter, key issues on identified and the Audit Committee.

Report
INTERNAL
control
statement
Continued
8. Regulatory 11. Policies and Procedures
The Regulatory function reports to the Chief There is extensive documentation of policies,
Financial Officer. It ensures compliance with the procedures, guidelines and service level agreements
Communications and Multimedia Act 1998 (“CMA”) in manuals and on the Group’s intranet site including
and its subsidiary legislation, which regulate the those relating to Financial, Contract Management,
Group’s core business in the communications and Marketing, Procurement, Human Resources,
multimedia sector in Malaysia. As a licensee under the Information Systems, Network Operations, Legal,
CMA, the Group adheres to its licensing conditions, System and Information Security Controls. Continuous
as well as economic, technical, social and consumer control enhancements are made in line with Maxis’
protection regulations embedded in the CMA and its new and growing business strategy including the
subsidiary legislation. The Group actively participates in strengthening of controls over device management.
new regulatory and industry development consultations
initiated by the regulator SKMM. The Regulatory 12. Financial and Operational Information
function also frequently engages the SKMM and the
Ministry of Information Communications and Culture in A detailed budgeting and reporting process has been
discussions on pertinent industry issues. established. Comprehensive budgets are prepared by
the operating units and presented to the Board before
9. Legal the commencement of a new financial year. Upon
approval of the budget, the Group’s performance
The Legal department plays a pivotal role in ensuring is then tracked and measured against the approved
that the interests of the Group are preserved and budget on a monthly basis. Reporting systems which
safeguarded from a legal perspective. It also plays a key highlight significant variances against plan are in place
role in advising the Board and management on legal to track and monitor performance. These variances in
and strategic matters. The Board is briefed through financial as well as operational performance indices
reports to the Audit Committee as and when there are are incorporated in detail in the monthly management
any changes in applicable provisions of the law. reports. On a quarterly basis, the results are reviewed by
the Board to enable them to gauge the Group’s overall
10. Limits of Authority performance compared to the approved budgets and
prior periods.
A Limits of Authority (“LOA”) manual sets out
the authorisation limits for various levels of Maxis’
management and staff and also those matters requiring
Board approval to ensure accountability, segregation
of duties and control over the Group’s financial
commitments. The LOA manual is reviewed and
updated periodically to reflect business, operational
and structural changes.

Monitoring and Review Conclusion
The processes adopted to monitor and review the For the financial year under review and up to the date
effectiveness of the system of internal controls include: of issuance of the financial statements, the Board is
satisfied with the adequacy, integrity and effectiveness
1. Management Representation to the of the Group’s system of risk management and
Board by the Chief Executive Officer on the internal control. No material losses, contingencies
control environment of the Group, based on or uncertainties have arisen from any inadequacy
representations made to him by management or failure of the Group’s system of internal control
on the control environment in their respective that would require separate disclosure in the Group’s
areas. Any exceptions identified are highlighted Annual Report.
to the Board.
2. Internal Audit in their quarterly report to

the Audit Committee, continues to highlight
significant issues and exceptions identified during
the course of their review on processes and
controls compliance. The Chairman of the Audit
Committee provides the Board with a report of all
meetings of the Audit Committee.
3. Defalcation Committee meets and deals

regularly on matters pertaining to fraud and
unethical practices. All issues arising from work
carried out by the investigation team within the
Internal Audit department and management are
channeled to this committee for deliberation.
Appropriate actions are then taken based on
the findings.
4. Risk Management reports to the Board on a

quarterly basis through the Audit Committee on
the risk profile of the Group and the progress of
action plans to manage and mitigate the risks.

Report
DIRECTORS’
RESPONSIBILITY
STATEMENT
The Companies Act, 1965 (“the Act”) requires In undertaking the responsibility placed upon them by
the Directors to prepare financial statements for law, the Directors have relied upon the Group’s system
each financial year in accordance with Malaysian of internal controls to provide them with reasonable
Accounting Standards Board (“MASB”) Approved grounds to believe that the Group’s accounting records,
Accounting Standards in Malaysia for Entities Other as well as other relevant records, have been maintained
than Private Entities, the provisions of the Act and the by the Group in a manner that enables them to
Main Market Listing Requirements of Bursa Securities, sufficiently explain the transactions and financial
and to lay these before the Company at its Annual position of the Group. This also enables the Directors
General Meeting. to ensure that true and fair financial statements and
documents that are required by the Act to be attached
The Act places responsibility on the Directors to ensure are prepared for the financial year to which these
that the financial statements provide a true and financial statements relate.
fair view of the financial position of the Group and
the Company as at 31 December 2010 and of their Incorporated on pages 123 to 218 of this Annual
financial performance and cash flows for the financial Report are the financial statements of the Group
year then ended. and the Company for the financial year ended
31 December 2010.
The Act also requires the Directors to cause the
Company to keep such accounting and other records in
such manner that enables the Directors to sufficiently
explain the transactions and financial position of the
Company and the Group and to prepare true and fair
financial statements and any documents required to be
attached, as well as to enable such accounting records
to be audited conveniently and properly.

Report
risk
management
The Board is pleased to share the activities of Maxis' The Enterprise Risk Management process is based on
Enterprise Risk Management in relation to the Group the following principles:
(which comprises Maxis Berhad and its subsidiaries) in
respect of the financial year ended 31 December 2010. • Consider and manage risks enterprise-wide;
The Maxis Group operates in a highly competitive and • Integrate risk management into business activities;
technology-based environment. The major risks which
the Group is exposed to are strategic, operational, • Manage risks in accordance with the risk
regulatory, financial, market, technological and management framework;
reputational risks. These risks are proactively reviewed,
monitored and managed by Maxis through the • Tailor responses to business circumstances; and
Enterprise Risk Management process.
• Communicate risks and responses to management.
Maxis Enterprise Risk Management adopts a structured
and integrated approach in managing key business risks Risk management is firmly embedded within the
in line with the risk management framework and best business units through the annual strategic and
practices. The risk management framework is consistent budget processes. The business units, being the
with the Committee of Sponsoring Organisations first line of defence against risks, are responsible for
("COSO") Enterprise Risk Management framework identifying, mitigating and managing risks within their
and involves the systematic identification and analysis lines of business. These units are to ensure that their
of risks which impact the organisation’s objectives, day-to-day business activities are carried out within the
formulation of response strategies and monitoring established risk policies, procedures and limits.
and reporting of the risk management progress on a
regular basis. The implementation of the enterprise All risks identified are assessed to determine the risk
risk management framework ensures that major areas ranking and they are displayed on a 5x5 risk matrix (see
of risks are identified, managed and controlled or diagram on page 112. With this visual representation,
mitigated effectively. the business owners and Senior Management team are
able to prioritise their efforts and manage the different
classes of risks appropriately.
Integrated within the Enterprise Risk Management

framework, Maxis has an automated risk management
system, consisting of the Corporate Risk Scorecard,
Corporate Digital Assurance and Consolidator
and Scoring modules, for identifying, controlling,
monitoring and reporting of risk exposure. These
methodologies provide a comprehensive view of
Maxis' enterprise risks on a single common platform.
The Board of Directors is ultimately responsible

for identifying principal risks and ensuring the
implementation of appropriate systems to manage
these risks. The oversight of this critical area is carried
out through the Audit Committee and reported to the
Maxis Enterprise Risk Management Framework Board at quarterly meetings.

Report
risk
management
Continued
The ongoing effectiveness of the risk management • Conduct risk awareness and review sessions with
framework is confirmed by Internal Audit through relevant heads of departments / risk owners to
annual audit and review procedures. promote a proactive risk management culture and
track risk implementation issues;
There is a dedicated independent risk management
department responsible for managing the risk • Provide assistance to key business units to ensure
management process in the Group. The following risk management is firmly embedded as a process
list of activities are carried out by the department, and that all key risks are identified and appropriate
amongst others, in the discharge of its duties and mitigating actions and controls are in place;
responsibilities as set out in the Charter:
• Analyse risk assessment reports from all business
• Steer the Group’s Risk Management programme units and conduct quarterly presentations at the
and ensure timely updates of risk profiles by the Senior Leadership team meeting (chaired by the
respective business units; CEO or CFO in the CEO’s absence), for deliberation
of risks that impact the annual operating plans and
• Provide quarterly reports to the audit committee objectives by Senior Management;
on the consolidated risks faced by the respective
business units and action plans to mitigate such • Monitor the results of the Enterprise Risk Management
risks; department's key performance indicators; and
• Present a summary of key risks to the audit • Provide relevant information on risk management
committee on a quarterly basis; to all Maxis staff through the internal website.
Risk Rating Scale – 5×5 Matrix
05
Catastrophic HIGH
04
Major
03
MEDIUM
IMPACT
Moderate
02
Minor
01
LOW
Insignificant
01 Unlikely 02 Low 03 Possible 04 High 05 Almost

probability probability certain
LIKELIHOOD OF OCCURENCE
HIGH MEDIUM LOW

112
“We evaluate the effectiveness of
the Group’s risk management and
internal control systems and monitor
management's resolution of any
issues arising.”
Robert Boyle
Chairman
Audit Committee
Managing Operational Risks –

Business Continuity
In addition to the risk management function, Maxis Annually, company-wide crisis simulation exercises
has put in place disaster recovery and business involving core divisions of operations are conducted,
continuity plans which are tested regularly to ensure whereby the response of the CMT members are put to
prompt recovery of critical business functions in the test. In addition, an average of 50 simulation tests
the event of major business or system disruptions. of various complexities are conducted annually on
This is carried out via the establishment of a Crisis core divisions and their respective critical equipment.
Management Team (“CMT”) to ensure uninterrupted Ongoing awareness programmes are also conducted
service to our customers in Malaysia. To preserve for CMT coordinators and staff nationwide.
shareholder value, Maxis is committed to ensuring the
timely recovery of its core business and its continuity The progress of these initiatives are reported monthly
in the event of a disaster at any location. Business to Management and presented twice yearly to the
Continuity (“BC”) is of paramount importance to the Business Continuity Programme ("BCP") Steering
Company and this focus is maintained by a dedicated Committee which is chaired by the Chief Operating
team of certified BC practitioners. Maxis is certified Officer. In addition, key risks are highlighted to the
under the British Standard BS 25999 (Business Audit Committee in conjunction with the Enterprise
Continuity Management). Therefore key BC disciplines Risk Management process. Where necessary the
such as risk evaluation, development of BC strategies Group mitigates the risk of high-impact loss events
and infrastructure plus testing of response plans are in through appropriate insurance coverage.
line with international BC best practices.
Business Continuity Process Flow
Phase 1 Phase 2 Phase 3

Programme justification Plan, development, testing and training Maintenance
and authorisation
Develop BCP
Capabilities
01 05
Project initiation Recovery
Infrastructure
04 Network
Recovery facilities 08 09
Risk Assessment strategies Testing Plan maintenance
IT infrastructure
02 Risk avoidance
Risk Identification Office facilities
Risk reduction and others
Risk transfer
03 06 07 10
Business Impact Analysis Response plan Awareness/ Audit Review
Training

TODAY IS
JUST THE
BEGINNING
Sometimes your business is more than just a living.
Sometimes it’s your heart and soul. From start-ups,
to Mom and Pop shops, we support every kind of
company with connections they can rely on.
We offer services that let small businesses take
the next step. We give people tools to help their
dreams grow.

FINANCIAL
STATEMENTS
2010
118 Directors’ Report
Financial Statements
123 Income Statements
124 Statements of Comprehensive Income
125 Statements of Financial Position
127 Statements of Changes in Equity
130 Statements of Cash Flows
133 Notes to the Financial Statements
219 Supplementary Information
220 Statement by Directors
221 Statutory Declaration
222 Independent Auditors’ Report to the
Members of Maxis Berhad
DIRECTORS'
REPORT
The Directors hereby submit their Report to the members together with the audited financial statements of the Group and of the
Company for the financial year ended 31 December 2010.
PRINCIPAL ACTIVITIES
The principal activity of the Company is investment holding, whilst the principal activities of the Group, comprising of the Company
and its subsidiaries, are the provision of mobile, fixed line and international gateway telecommunications services as well as internet
and broadband services and corporate support functions for the Group. Details of the principal activities of the subsidiaries are
shown in Note 18 to the financial statements.
There have been no significant changes in the nature of the principal activities of the Group and of the Company during the
financial year.
FINANCIAL RESULTS
Group Company
RM’000 RM’000
Profit for the financial year attributable to:

- Equity holders of the Company 2,295,414 2,435,358
- Minority interests 0 0
Profit for the financial year 2,295,414 2,435,358
Save for the Consolidated Statement of Financial Position, the comparatives presented in the financial statements of the Group are
not comparable because of the accounting treatment adopted for the business combination by the Group which was completed
on 1 October 2009.
The Directors draw attention to the basis of preparation in Note 2 to the financial statements which states that the audited financial
statements for the previous financial year were prepared using the purchase method of accounting as the Company had completed
the acquisition of its subsidiaries on 1 October 2009 and sets out the implication on the financial statements.
Note 33(a) to the financial statements sets out additional proforma on comparable financial results in respect of financial years
ended 31 December 2009 and 31 December 2008, on the assumption that the business combination had been effected on 1
January 2008.

DIVIDENDS
The dividends on ordinary shares paid by the Company since the end of the previous financial year were as follows:
RM’000
In respect of the financial year ended 31 December 2009:
a) First interim single tier tax exempt dividend of 6.0 sen per ordinary share, paid on 15 January 2010 450,000
b) Second interim single tier tax exempt dividend of 6.0 sen per ordinary share, paid on 30 March 2010 450,000
c) Final single tier tax exempt dividend of 3.0 sen per ordinary share, paid on 15 July 2010 225,000
1,125,000
In respect of the financial year ended 31 December 2010:
a) First interim single tier tax exempt dividend of 8.0 sen per ordinary share, paid on 30 June 2010 600,000
b) Second interim single tier tax exempt dividend of 8.0 sen per ordinary share, paid on 30 September 2010 600,000
c) Third interim single tier tax exempt dividend of 8.0 sen per ordinary share, paid on 30 December 2010 600,000
1,800,000
Subsequent to the financial year, on 28 February 2011, the Board of Directors declared a fourth interim single tier tax exempt
dividend of 8.0 sen per ordinary share in respect of the financial year ended 31 December 2010, amounting to RM600,000,000
which was paid on 30 March 2011. The financial statements for the financial year ended 31 December 2010 do not reflect these
dividends. Upon declaration, the cash dividend payment will be accounted for in equity as an appropriation of retained earnings
during the financial year ending 31 December 2011.
The Directors recommend the payment of a final single tier tax exempt dividend of 8.0 sen per ordinary share, amounting to
RM600,000,000 in respect of the financial year ended 31 December 2010, which is subject to shareholders’ approval at the
forthcoming Annual General Meeting to be paid on a date to be determined.
RESERVES AND PROVISIONS
All material transfers to or from reserves and provisions during the financial year have been disclosed in the financial statements.

DIRECTORS'
REPORT
Continued
SHARE CAPITAL
There were no changes in the authorised, issued and paid-up capital of the Company during the financial year.
DIRECTORS
The Directors who have held office during the period since the date of the last report are as follows:
Non-executive Directors
Robert William Boyle
Dato’ Mokhzani bin Mahathir
Asgari bin Mohd Fuad Stephens
Eng Saud Majed A AlDaweesh (resigned with effect from 10 February 2011)
Ghassan Hasbani
Dr Zeyad Thamer H. AlEtaibi (appointed with effect from 10 February 2011)
Dr Fahad Hussain S. Mushayt
Augustus Ralph Marshall
Chan Chee Beng
Executive Director
Sandip Das
DIRECTORS' BENEFITS
During and at the end of the financial year, no arrangements subsisted to which the Company is a party, being arrangements
with the object or objects of enabling Directors of the Company to acquire benefits by means of the acquisition of shares in, or
debentures of, the Company or any other body corporate.
Since the end of the previous financial year, no Director has received or become entitled to receive a benefit (other than remuneration
received or due and receivable by the Directors as shown in Note 8 to the financial statements) by reason of a contract made by
the Company or a related corporation with the Director or with a firm of which he is a member, or with a company in which he
has a substantial financial interest.

DIRECTORS' INTERESTS IN SHARES
According to the Register of Directors’ shareholdings, particulars of interests of the Directors who held office at the end of the
financial year in shares in the Company are as follows:
Number of ordinary shares of RM0.10 each in the Company
As at As at
1.1.2010 Bought Sold 31.12.2010
Raja Tan Sri Dato’ Seri Arshad bin Raja Tun Uda 750,000 (1) 0 0 750,000 (1)
Robert William Boyle 100,000 (2) 0 0 100,000 (2)
Dato’ Mokhzani bin Mahathir 750,000 0 0 750,000

Asgari bin Mohd Fuad Stephens 750,000 (1) 0 0 750,000 (1)
Augustus Ralph Marshall 750,000 (1) 0 0 750,000 (1)
Chan Chee Beng 750,000 0 0 750,000

Sandip Das 750,000 (2) 0 0 750,000 (2)
(1) Held through a nominee, namely CIMSEC Nominees (Tempatan) Sdn Bhd
(2) Held through a nominee, namely CIMSEC Nominees (Asing) Sdn Bhd
Other than as those disclosed above, according to the Register of Directors’ shareholdings, none of the Directors in office at the
end of the financial year held any interest in shares and options over shares of its related corporations during the financial year.
IMMEDIATE HOLDING AND ULTIMATE HOLDING COMPANY
The Directors regard Maxis Communications Berhad as the immediate holding company and Binariang GSM Sdn Bhd as the
ultimate holding company. Both companies are incorporated and domiciled in Malaysia.
STATUTORY INFORMATION ON THE FINANCIAL STATEMENTS
Before the income statements, statements of comprehensive income and statements of financial position of the Group and of the
Company were made out, the Directors took reasonable steps:
(a) to ascertain that proper action had been taken in relation to the writing off of bad debts and the making of allowance for
impairment and satisfied themselves that all known bad debts had been written off and that adequate allowance had been
made for impairment; and
(b) to ensure that any current assets, other than debts, which were unlikely to realise in the ordinary course of business, their
values as shown in the accounting records of the Group and of the Company had been written down to an amount which
they might be expected so to realise.

DIRECTORS'
REPORT
Continued
STATUTORY INFORMATION ON THE FINANCIAL STATEMENTS (CONTINUED)
At the date of this Report, the Directors are not aware of any circumstances:
(a) which would render the amounts written off for bad debts or the amount of the allowance for impairment in the financial
statements of the Group and of the Company inadequate to any substantial extent; or
(b) which would render the values attributed to current assets in the financial statements of the Group and of the Company
misleading; or
(c) which have arisen which render adherence to the existing method of valuation of assets or liabilities of the Group and of the
Company misleading or inappropriate.
No contingent or other liability has become enforceable or is likely to become enforceable within the period of twelve months after
the end of the financial year which, in the opinion of the Directors, will or may affect the ability of the Group or of the Company
to meet their obligations when they fall due.
At the date of this Report, there does not exist:
(a) any charge on the assets of the Group and of the Company which has arisen since the end of the financial year which secures
the liability of any other person; or
(b) any contingent liability of the Group and of the Company which has arisen since the end of the financial year.
At the date of this Report, the Directors are not aware of any circumstances not otherwise dealt with in this Report or the financial
statements which would render any amount stated in the financial statements misleading.
In the opinion of the Directors:
(a) the results of the Group’s and of the Company's operations during the financial year were not substantially affected by any
item, transaction or event of a material and unusual nature; and
(b) there has not arisen in the interval between the end of the financial year and the date of this Report any item, transaction
or event of a material and unusual nature likely to affect substantially the results of the operations of the Group or of the
Company for the financial year in which this Report is made.
AUDITORS
The auditors, PricewaterhouseCoopers, have expressed their willingness to continue in office.
Signed on behalf of the Board of Directors in accordance with their resolution dated 20 April 2011.
RAJA TAN SRI DATO’ SERI ARSHAD BIN RAJA TUN UDA SANDIP DAS
DIRECTOR DIRECTOR
Kuala Lumpur

INCOME
STATEMENTS
For The Financial Year Ended 31 December 2010
The financial results for the Group presented below are not comparable because of the accounting treatment adopted for the
business combination by the Group which was completed on 1 October 2009. Refer to Notes 2 and 33(a) to the financial statements
for the basis of preparation and comparable financial results respectively.
Group Company
7.8.2009^ to
Note 2010 2009 2010 31.12.2009
RM’000 RM’000 RM’000 RM’000
Revenue 6 8,868,873 7,611,113 2,615,000 690,000

Interconnect expenses, Universal Services
Provision contributions and other
direct cost of sales (2,956,714) (4,586,821) 0 0
Gross profit 5,912,159 3,024,292 2,615,000 690,000

Other income 41,421 877,266 0 0
Administrative expenses (1,565,535) (1,206,426) (16,728) (3,401)
Network operation costs (977,951) (281,929) 0 0
Other expenses (66,750) (146,758) (2,905) (84,730)
Profit from operations 7 3,343,344 2,266,445 2,595,367 601,869

Finance income 11(a) 28,758 21,051 61,019 30
Finance costs 11(b) (239,600) (73,340) (220,118) (34,651)
Share of results of jointly controlled entity 0 (275,159) 0 0
Profit before tax 3,132,502 1,938,997 2,436,268 567,248

Tax expenses 12 (837,088) (361,211) (910) 0
Profit for the financial year 2,295,414 1,577,786 2,435,358 567,248
Attributable to:
Equity holders 2,295,414 1,577,786
Minority interests 0 0
2,295,414 1,577,786
Earnings per share for profit attributable to the equity holders:
- Basic (sen) 13 30.61 27.25
- Diluted (sen) * *
^ The Company was incorporated on 7 August 2009.

* As there are no dilutive potential ordinary shares as at 31 December 2010 and 31 December 2009, diluted earnings per share
is not shown.
The notes on pages 133 to 218 form part of these financial statements.

STATEMENTS OF
COMPREHENSIVE
INCOME
Group Company
7.8.2009^ to
Note 2010 2009 2010 31.12.2009
RM’000 RM’000 RM’000 RM’000

Other comprehensive income/(expense): **
Currency translation differences 27(c) 35 69,205 0 0
Net change in cash flow hedge 27(c) (98,857) 0 (98,857) 0
Other comprehensive (expense)/income

for the financial year (98,822) 69,205 (98,857) 0
Total comprehensive income for the

financial year 2,196,592 1,646,991 2,336,501 567,248
Attributable to:
Equity holders 2,196,592 1,646,991
Minority interests 0 0
2,196,592 1,646,991

** There is no income tax attributable to the components of other comprehensive income/(expense).

STATEMENTS OF
FINANCIAL
POSITION
As At 31 December 2010
Group Company
Restated
Note 2010 2009 2010 2009
RM’000 RM’000 RM’000 RM’000
ASSETS
NON-CURRENT ASSETS
Property, plant and equipment 15 5,007,046 4,561,775 0 0
Intangible assets 16 11,019,419 11,018,865 0 0
Investments in subsidiaries 18 0 0 35,012,760 35,012,760
Loans to subsidiaries 20 0 0 1,522,717 0
Deferred tax assets 21 95,906 85,597 0 0
TOTAL NON-CURRENT ASSETS 16,122,371 15,666,237 36,535,477 35,012,760
CURRENT ASSETS
Inventories 22 214,098 133,412 0 0
Receivables, deposits and prepayments 23 936,329 790,244 1,372 340
Amount due from a subsidiary 17 0 0 0 941
Amount due from a fellow subsidiary 20 10 0 0 0
Amount due from immediate holding
company 20 266 297 0 0
Amounts due from related parties 24 13,792 9,447 0 0
Tax recoverable 40,723 6,402 490 0
Dividends receivable 0 0 0 400,000
Cash and cash equivalents 25 897,621 1,192,068 79,554 267,107
TOTAL CURRENT ASSETS 2,102,839 2,131,870 81,416 668,388
TOTAL ASSETS 18,225,210 17,798,107 36,616,893 35,681,148

STATEMENTS OF
FINANCIAL
POSITION
Continued
Group Company
Restated
Note 2010 2009 2010 2009
RM’000 RM’000 RM’000 RM’000
LESS: CURRENT LIABILITIES
Provisions for liabilities and charges 28 59,937 55,195 0 0

Payables and accruals 29 3,105,357 2,495,549 1,608 26,651
Amounts due to related parties 24 42,944 18,635 0 2
Amount due to a subsidiary 17 0 0 963 1,242
Amount due to a fellow subsidiary 20 1,203 1,243 0 0
Amount due to immediate holding
company 20 119 38,352 0 34,681
Borrowings 30 13,201 22,046 0 0
Loan from a related party 24 0 31,492 0 0
Taxation 100,367 198,414 0 0
Dividends payable 0 450,000 0 450,000
TOTAL CURRENT LIABILITIES 3,323,128 3,310,926 2,571 512,576
NET CURRENT (LIABILITIES)/ASSETS (1,220,289) (1,179,056) 78,845 155,812
NON-CURRENT LIABILITIES
Borrowings 30 5,060,667 21,139 5,043,647 0
Provisions for liabilities and charges 28 126,536 115,620 0 0
Payables and accruals 29 46,206 7,499 0 0
Loan from immediate holding company 20 0 4,992,009 0 3,807,850
Loan from a related party 24 33,205 0 0 0
Derivative financial liabilities 31 348,452 0 348,452 0
Deferred tax liabilities 21 620,317 405,807 0 0
TOTAL NON-CURRENT LIABILITIES 6,235,383 5,542,074 5,392,099 3,807,850
NET ASSETS 8,666,699 8,945,107 31,222,223 31,360,722
EQUITY
Share capital 26 750,000 750,000 750,000 750,000

Reserves 27 7,916,699 8,195,107 30,472,223 30,610,722
TOTAL EQUITY 8,666,699 8,945,107 31,222,223 31,360,722

STATEMENTS OF
CHANGES IN
EQUITY
<--------------------- Attributable to equity holders of the Company ------------------->
Reserve
arising from
Merger reverse Other
Number Nominal relief acquisition reserves Retained Total
Group Note of shares value (Note 27(a)) (Note 27(b)) (Note 27(c)) earnings equity
’000 RM’000 RM’000 RM’000 RM’000 RM’000 RM’000
As at 1 January 2010 7,500,000 750,000 30,440,400 (22,728,901) 53,084 430,524 8,945,107
Profit for the financial year 0 0 0 0 0

2,295,414
2,295,414
Other comprehensive expense for
the financial year 0 0 0 0 (98,822) 0 (98,822)
Total comprehensive (expense)
/income for the financial year 0 0 0 0 (98,822)
2,295,414
2,196,592
Dividends for the financial

year ended 2009 14
- Second interim 0 0 0 0 0
(450,000)
(450,000)
- Final 0 0 0 0 0
(225,000)
(225,000)

year ended 2010 14
- First interim 0 0 0 0 0 (600,000)
(600,000)
- Second interim 0 0 0 0 0
(600,000)
(600,000)
- Third interim 0 0 0 0 0 (600,000)
(600,000)
As at 31 December 2010 7,500,000 750,000 30,440,400 (22,728,901) (45,738) 250,938 8,666,699

STATEMENTS OF
CHANGES IN
EQUITY
Continued
<--------------------- Attributable to equity holders of the Company ------------------->
Reserve
arising from
Merger reverse Other
Number Nominal Share relief acquisition reserves Retained Total
Group Note of shares value premium (Note 27(a)) (Note 27(b)) (Note 27(c)) earnings equity
’000 RM’000 RM'000 RM’000 RM’000 RM’000 RM’000 RM’000
As at 1 January 2009(1) 1,293,884 1,293,884 61,000 0 0 (91,550) 260,900 1,524,234
Profit for the financial year 0 0 0 0 0 0 1,577,786 1,577,786

Other comprehensive income
for the financial year 0 0 0 0 0 69,205 0 69,205
Total comprehensive income
for the financial year 0 0 0 0 0 69,205 1,577,786 1,646,991
Disposal of a subsidiary 33(c) 0 0 0 0 0 27,570 0 27,570

Acquisition of subsidiaries 6,206,116 (543,884) (61,000) 30,440,400 (22,728,901) (5,215) 0 7,101,400
Share-based payments in relation
to listing and quotation exercise
(the “Listing”) 0 0 0 0 0 53,074 0 53,074
Dividends for the financial year

ended 2009 payable to:
- Maxis Communications Berhad 14 0 0 0 0 0 0
(958,162)
(958,162)
- the Company’s shareholders 14 0 0 0 0 0 0
(450,000)
(450,000)
As at 31 December 2009(2) 7,500,000 750,000 0 30,440,400 (22,728,901) 53,084 430,524 8,945,107
(1)
Represents issued and fully paid ordinary shares of RM1.00 of Maxis Mobile Services Sdn. Bhd.
(2)
Represents issued and fully paid ordinary shares of RM0.10 of Maxis Berhad

Issued and fully paid
ordinary shares of Non- Distributable
RM0.10 each distributable
Other Merger
Number Nominal reserves relief Retained
Company Note of shares value (Note 27(c)) (Note 27(a)) earnings Total
’000 RM’000 RM’000 RM’000 RM’000 RM’000
As at 1 January 2010 7,500,000 750,000 53,074 30,440,400 117,248 31,360,722
Profit for the financial year 0 0 0 0

2,435,358
2,435,358
Other comprehensive expense
for the financial year 0 0 (98,857) 0 0 (98,857)
Total comprehensive income/
(expense) for the financial year 0 0 (98,857) 0 2,435,358 2,336,501

year ended 2009 14
- Second interim 0 0 0 0
(450,000)
(450,000)
- Final 0 0 0 0
(225,000)
(225,000)

year ended 2010 14
- First interim 0 0 0 0 (600,000) (600,000)
- Second interim 0 0 0 0 (600,000) (600,000)
- Third interim 0 0 0 0 (600,000) (600,000)
As at 31 December 2010 7,500,000 750,000 (45,783) 30,440,400 77,606 31,222,223
As at 7 August 2009 * * 0 0 0 0
Profit for the financial period,

representing total comprehensive
income for the financial period 0 0 0 0 567,248 567,248
Issuance of shares for

acquisition of subsidiaries 33(b) 7,500,000 750,000 0 30,440,400 0 31,190,400
Share-based payments in
relation to the Listing 0 0 53,074 0 0 53,074

year ended 2009 14 0 0 0 0 (450,000) (450,000)
As at 31 December 2009 7,500,000 750,000 53,074 30,440,400 117,248 31,360,722
* The Company was incorporated on 7 August 2009 with issued and paid-up capital of RM0.20 represented by 2 ordinary shares.

STATEMENTS OF
CASH FLOWS
Group Company
Restated 7.8.2009^ to
2010 2009 2010 31.12.2009
RM’000 RM’000 RM’000 RM’000
CASH FLOWS FROM OPERATING ACTIVITIES
Adjustments for:
Allowance for:
- impairment of receivables, deposits and
prepayments 7,164 124,578 0 0
- inventories obsolescence 13,424 2,742 0 0
Amortisation of intangible assets 74,592 46,939 0 0
Bad debts written off 204,312 83,231 0 0
Bad debts recovered (9,351) (7,237) 0 0
Depreciation of property, plant and equipment 975,848 310,397 0 0
Dividend income 0 0 (2,615,000) (690,000)
Finance costs 239,600 73,340 220,118 34,651
Finance income (28,758) (21,051) (61,019) (30)
Gain on disposal of a subsidiary 0 (875,778) 0 0
Gain on disposal of property, plant and
equipment (839) (8) 0 0
Property, plant and equipment written off 22,673 7,427 0 0
Provision for:
- staff incentive scheme 49,699 13,194 0 0
- site rectification and decommissioning works 47 3,749 0 0
Reversal of allowance for:
- impairment of receivables, deposits and
prepayments (92,955) (40,518) 0 0
- inventories obsolescence (7,826) (994) 0 0
Share of results of jointly controlled entity 0 275,159 0 0
Share-based payments in relation to the Listing 0 53,074 0 53,074
Tax expenses 837,088 361,211 910 0
Unrealised gain on foreign exchange (2,930) (2,271) 0 0
Write-back of provision for:
- staff incentive scheme (11,420) (4,562) 0 0
- site rectification and decommissioning works (3,814) (7,807) 0 0
4,561,968 1,972,601 (19,633) (35,057)

Group Company
Note 2010 2009 2010 31.12.2009
RM’000 RM’000 RM’000 RM’000
CASH FLOWS FROM OPERATING ACTIVITIES

(continued)
Payment under staff incentive scheme (27,398) (11,118) 0 0

Payments for site rectification and
decommissioning works (1,865) (212) 0 0
Payment for ESOS – Equivalent Cash
Consideration (14,968) (69,158) 0 0
Operating cash flows before working

capital changes 4,517,737 1,892,113 (19,633) (35,057)
Changes in working capital:

Inventories (86,284) (18,964) 0 0
Receivables (255,298) (181,152) (1,039) (314)
Payables 608,791 375,567 (25,043) 26,651
Related parties balances 19,964 (14,505) (2) 2
Jointly controlled entity 0 5 0 0
Fellow subsidiaries balances (50) (183,030) 563 331
Immediate holding company balances 22,193 (362,106) (30) 0
Cash flow from/(used in) operations 4,827,053 1,507,928 (45,184) (8,387)
Dividends received 0 0 3,015,000 290,000

Interest received 28,758 22,458 52,908 4
Tax paid (765,255) (180,564) (1,400) 0
Net cash flow from operating activities 4,090,556 1,349,822 3,021,324 281,617
CASH FLOWS FROM INVESTING ACTIVITIES

Loans to subsidiaries 0 0 (1,514,500) 0
Net cash inflow/(outflow) from acquisition
of Subsidiaries 33(b) 0 170,015 0 (14,510)
Payments for handset subsidies (75,146) (104,846) 0 0
Purchase of property, plant and equipment (1,381,060) (589,997) 0 0
Proceeds from disposal of property, plant
and equipment 991 4,413 0 0
Proceeds from disposal of a subsidiary 33(c) 0 1,018,643 0 0
Net cash flow (used in)/from investing activities (1,455,215) 498,228 (1,514,500) (14,510)

STATEMENTS OF
CASH FLOWS
Continued
Group Company
Note 2010 2009 2010 31.12.2009
RM’000 RM’000 RM’000 RM’000
CASH FLOWS FROM FINANCING ACTIVITIES
Drawdown of borrowings 5,314,500 0

5,314,500 0
Repayment of loan from immediate
holding company (4,992,009) 0 (3,807,850) 0
Repayment of lease financing (27,433) (920) 0 0
Syndicated loan documentation fees paid (44,530) 0 (44,530) 0
Interest paid (255,182) (274) (231,497) 0
Ordinary dividends paid (2,925,000) 0 (2,925,000) 0
Settlement of intercompany balances
by Subsidiaries:
- Dividends paid to immediate holding
company pursuant to the Pre-Listing
Restructuring by Other Subsidiaries 0 (1,307,295) 0 0
- Dividends paid to ultimate holding
Restructuring by Other Subsidiaries 0 (290,000) 0 0
- Dividends paid to immediate holding
Restructuring by MMSSB 0 (958,162) 0 0
Settlement of intercompany balances
by immediate holding company pursuant
to the Pre-Listing Restructuring 0 704,628 0 0
Redemption of redeemable preference
shares pursuant to the Pre-Listing
Restructuring 0 (1,000) 0 0
Net cash flow used in financing activities (2,929,654) (1,853,023) (1,694,377) 0
NET (DECREASE)/INCREASE IN
CASH AND CASH EQUIVALENTS (294,313) (4,973) (187,553) 267,107
EFFECTS OF EXCHANGE RATE CHANGES (134) 74 0 0
CASH AND CASH EQUIVALENTS AT THE

BEGINNING OF THE FINANCIAL YEAR 1,192,068 1,196,967 267,107 0
CASH AND CASH EQUIVALENTS AT

THE END OF THE FINANCIAL YEAR 25 897,621 1,192,068 79,554 267,107

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
1 GENERAL INFORMATION
The principal activity of the Company is investment holding, whilst the principal activities of the Group, comprising of the
Company and its subsidiaries, are the provision of mobile, fixed line and international gateway telecommunications services
as well as internet and broadband services, and corporate support functions for the Group. Details of the principal activities
of the subsidiaries are shown in Note 18 to the financial statements.
There have been no significant changes in the nature of the principal activities of the Group and of the Company during the
financial year.
The Directors regard Maxis Communications Berhad (“MCB”) as the immediate holding company and Binariang GSM Sdn.
Bhd. as the ultimate holding company. Both companies are incorporated and domiciled in Malaysia.
The address of the registered office of business of the Company is as follows:
Level 18, Menara Maxis

Kuala Lumpur City Centre
Off Jalan Ampang
50088 Kuala Lumpur
The address of the principal place of business of the Company is as follows:
Level 8, 10 - 23, Menara Maxis

Off Jalan Ampang
50088 Kuala Lumpur
2 BASIS OF PREPARATION
The financial statements of the Group and of the Company have been prepared in accordance with the provisions of the
Companies Act, 1965 and Financial Reporting Standards (“FRS”), Malaysian Accounting Standards Board (“MASB”) Approved
Accounting Standards in Malaysia for Entities Other than Private Entities. The financial statements have been prepared under
the historical cost convention except as disclosed in the summary of significant accounting policies in Note 3 to the financial
statements.
The preparation of financial statements in conformity with FRS requires the use of critical accounting estimates and assumptions
that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the
financial statements, and the reported amounts of revenues and expenses during the reported financial year. It also requires
Directors to exercise their judgment in the process of applying the Group’s and the Company’s accounting policies. Although
these estimates are based on the Directors’ best knowledge of current events and actions, actual results may differ.
The areas involving a higher degree of judgment or complexity, or areas where assumptions and estimates are significant to
the financial statements, are disclosed in Note 4 to the financial statements.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
2 BASIS OF PREPARATION (CONTINUED)
Prior to the Listing of the Company’s shares on the Main Market of Bursa Malaysia Securities Berhad, MCB implemented
a restructuring exercise to consolidate its telecommunications operations in Malaysia under the Company (“Pre-Listing
Restructuring”). On 1 October 2009, the Company acquired the entire issued and paid-up share capital of Maxis Broadband
Sdn. Bhd. (“MBSB”) (which wholly owns Maxis Online Sdn. Bhd.), Maxis International Sdn. Bhd. (“MISB”) (which wholly owns
Maxis Asia Access Pte. Ltd.), Maxis Mobile Sdn. Bhd. (“MMSB”) (which wholly owns Maxis Mobile (L) Ltd.), Maxis Mobile
Services Sdn. Bhd. (“MMSSB”), Maxis Collections Sdn. Bhd., Maxis Multimedia Sdn. Bhd., and 75% of the issued and paid-up
share capital of Advanced Wireless Technologies Sdn. Bhd. (which wholly owns UMTS (Malaysia) Sdn. Bhd.) (collectively known
as “Subsidiaries”) held by MCB for a total purchase consideration of RM34,998,250,000, of which RM31,190,400,000 was
satisfied by issuance of shares to MCB and RM3,807,850,000 constituted an amount payable by the Company to MCB
which was subsequently fully repaid in 2010. The business combination has been accounted as a reverse acquisition using
the purchase method of accounting under FRS 3 as in substance MMSSB, the provider of telecommunications products and
services, is the accounting acquirer whilst the Subsidiaries other than MMSSB (“Other Subsidiaries”) are mainly involved in
provision of network facilities services and operation of international gateway.
As part of the Pre-Listing Restructuring, on 30 September 2009, MMSSB disposed off Althem B.V. (“ABV”), which held 44%
equity interest in PT Natrindo Telepon Seluler (“NTS”), to MCB for a total cash consideration of RM1,018,853,000 which was
equivalent to its cost of investment in ABV.
Save for the Consolidated Statement of Financial Position, the comparatives presented in the consolidated financial statements
are not comparable with the financial year ended 31 December 2010. Additional proforma on comparable Group’s financial
results on the assumption that the business combination had been effected on 1 January 2008 is set out in Note 33(a) to the
financial statements.
The following accounting treatment has been applied in the consolidated financial statements in respect of the reverse
acquisition which was effected during 2009:
(i) the assets and liabilities of the accounting acquirer, MMSSB, are recognised and measured in the consolidated financial
statements at the pre-combination carrying amounts, without restatement to fair value;
(ii) the retained earnings and other equity balances of the Group immediately before the business combination, and the
results of the period from 1 January 2009 to the date of the business combination are those of MMSSB Group; and
(iii) the equity structure, however, reflects the equity structure of the Company, including the equity instruments issued to
effect the business combination.
The detailed implications of the above accounting treatment are as follows:
Consolidated Income Statements and Consolidated Statements of Comprehensive Income
The 2009 Consolidated Income Statement comprises MMSSB Group’s results for the 9 months ended 30 September
2009 and the Group’s results for the 3 months ended 31 December 2009.

Consolidated Statements of Financial Position
The 2009 Consolidated Statement of Financial Position represents the financial position of the Group as at 31 December
2009 after reflecting the effects of the acquisitions of the Subsidiaries.
Consolidated Statements of Changes in Equity
The 2009 Consolidated Statement of Changes in Equity comprises:
• The equity balance of MMSSB Group at the beginning of the financial year.
• MMSSB Group’s transactions for the 9 months ended 30 September 2009 and the Group’s transactions for the 3
months ended 31 December 2009.
• The equity balance of the Group at the end of the financial year.
Consolidated Statements of Cash Flows
The 2009 Consolidated Statement of Cash Flows comprises:
• The cash balance of MMSSB Group at the beginning of the financial year.
• MMSSB Group’s transactions for the 9 months ended 30 September 2009 and the Group’s transactions for the 3
months ended 31 December 2009.
• The cash balance of the Group at the end of the financial year.
(i) Standards, amendments to published standards and Issues Committee (“IC”) Interpretations to existing
standards that are effective and applicable to the Group

The Group has adopted the following new standards, amendments to standards and IC Interpretations as of 1 January
2010:
• FRS 7 “Financial Instruments: Disclosures” (effective from 1 January 2010) provides information to users of financial
statements about an entity’s exposure to risks and how the entity manages those risks. The amendment to FRS 7
clarifies that entities must not present total interest income and expense as a net amount within finance costs on
the face of the income statement. Application of the standard does not have an impact on the financial results and
position as the changes only result in additional disclosures.
• FRS 8 "Operating Segments" (effective from 1 July 2009) replaces FRS 1142004 Segment Reporting. The new
standard requires a ‘management approach’, under which segment information is reported in a manner that is
consistent with the internal reporting provided to the chief operating decision-maker. The amendment to FRS 8
(effective from 1 January 2010) clarifies that the entities that do not provide information about segment assets to
the chief operating decision-maker will no longer need to report this information. The adoption has resulted in
removal of segment assets and liabilities information as these information are not provided to the chief operating
decision maker as reflected in Note 5 to the financial statements.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
standards that are effective and applicable to the Group (continued)
2010 (continued):

• The revised FRS 101 “Presentation of Financial Statements” (effective from 1 January 2010) prohibits the
presentation of items of income and expenses (that is “non-owner changes in equity”) in the statement of changes
in equity. “Non-owner changes in equity” are to be presented separately from owner changes in equity. All non-
owner changes in equity will be required to be shown in a performance statement, but entities can choose whether
to present one performance statement (the statement of comprehensive income) or two statements (the income
statement and statement of comprehensive income). The Group has elected to present two separate statements
which are the income statement and the statement of comprehensive income. Comparative information has been
re-presented to conform to the revised standard. As the change in accounting policy only impacts presentation
aspects, there is no impact on earnings per share.
• FRS 123 "Borrowing Costs" (effective from 1 January 2010) which replaces FRS 1232004, requires an entity to
capitalise borrowing costs directly attributable to the acquisition, construction or production of a qualifying asset
(one that takes a substantial period of time to get ready for use or sale) as part of the cost of that asset. The option
of immediately expensing those borrowing costs is removed. The amendment to FRS 123 (effective 1 January
2010) clarifies that the definition of borrowing costs includes interest expense calculated using the effective interest
method defined in FRS 139 “Financial Instruments: Recognition and Measurement”. The change in accounting
policy has no material impact on earnings per share.
• FRS 139 “Financial Instruments: Recognition and Measurement” (effective from 1 January 2010) establishes
principles for recognising and measuring financial assets, financial liabilities and some contracts to buy and sell
non-financial items. Hedge accounting is permitted under strict circumstances. The amendments to FRS 139
provide further guidance on eligible hedged items. The amendments provide guidance for two situations. On the
designation of a one-sided risk in a hedged item, the amendments conclude that a purchased option designated in
its entirety as the hedging instrument of a one-sided risk will not be perfectly effective. The designation of inflation
as a hedged risk or portion is not permitted unless in particular situations. The amendment to FRS 139 clarifies that
the scope exemption in FRS 139 only applies to forward contracts but not options for business combinations that
are firmly committed to being completed within a reasonable timeframe.
• IC Interpretation 9 "Reassessment of Embedded Derivatives" (effective from 1 January 2010) requires an entity to
assess whether an embedded derivative is required to be separated from the host contract and accounted for as
a derivative when the entity first becomes a party to the contract. Subsequent reassessment is prohibited unless
there is a change in the terms of the contract that significantly modifies the cash flows that otherwise would be
required under the contract, in which case reassessment is required.
• IC Interpretation 10 "Interim Financial Reporting and Impairment" (effective from 1 January 2010) prohibits the
impairment losses recognised in an interim period on goodwill and investments in equity instruments and in
financial assets carried at cost to be reversed at a subsequent reporting date. Application of this IC Interpretation
has no impact on the financial results and position.


2010 (continued):

• IC Interpretation 13 "Customer Loyalty Programmes" (effective from 1 January 2010) clarifies that where goods
or services are sold together with a customer loyalty incentive (for example, loyalty points or free products), the
arrangement is a multiple-element arrangement and the consideration receivable from the customer is allocated
between the components of the arrangement using fair values. Application of this IC Interpretation has no
significant impact on the financial results and position.
• Amendments to FRS 2 “Share-based Payment Vesting Conditions and Cancellations” (effective from 1 January
2010) clarify that vesting conditions are service conditions and performance conditions only. Other features of a
share-based payment are not vesting conditions. These features would need to be included in the grant date fair
value for transactions with employees and others providing similar services; they would not impact the number of
awards expected to vest or valuation thereof subsequent to grant date. All cancellations, whether by the entity or
by other parties, should receive the same accounting treatment. The amendments do not have any impact on the
financial results and position.
• Amendments to FRS 127 "Consolidated and Separate Financial Statements: Cost of an Investment in a Subsidiary,
Jointly Controlled Entity or Associate" (effective from 1 January 2010) removes the definition of the cost method
from FRS 127 and replaces it with a requirement to present dividends as income in the separate financial statements
of the investor. The amendment has resulted in distribution of dividends from profits prior to the date of acquisition
being recognised as dividend income in the Company’s financial statements.
• Certain amendments to FRSs contained in a document entitled “Improvements to FRSs (2009)” (effective from
1 January 2010) are applicable to the Group but do not have any significant impact on the financial statements
except for:
– Amendment to FRS 107 “Statement of Cash Flows” (effective from 1 January 2010) requires expenditure
resulting in recognition of assets to be categorised as a cash flow from investing activities. The reclassification
has been made retrospectively and comparative statement of cash flows has been restated to conform to the
revised standard as disclosed in Note 37 to the financial statements.
– Amendment to FRS 117 “Leases” (effective from 1 January 2010) requires reassessment on the classification
of leasehold land as finance lease or operating lease based on the extent of risks and rewards associated
with the land. The Group has concluded that the leasehold lands are finance leases and reclassified them
to property, plant and equipment. The reclassification has been made retrospectively and the comparative
consolidated statement of financial position has been restated to conform to the revised standard as disclosed
in Note 37 to the financial statements.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued

The Group has applied the transitional provision in the respective standards below which exempts entities from disclosing
the possible impact arising from the initial application of the standards on the financial statements of the Group.
• FRS 7 – Financial Instruments: Disclosures and Amendments to FRS 7

• FRS 139 – Financial Instruments: Recognition and Measurement and Amendments to FRS 139
• IC Interpretation 9 – Reassessment of Embedded Derivatives
(ii) Standards, amendments to published standards and IC Interpretations to existing standards that are
applicable to the Group but not yet effective
The Group has not early adopted the following standards, amendments to standards and IC Interpretations that have
been issued as these are effective for financial period beginning on or after 1 January 2011.
• The revised FRS 3 "Business Combinations" (effective prospectively from 1 July 2010). The revised standard
continues to apply the acquisition method to business combinations, with some significant changes. There is a
choice on an acquisition-by-acquisition basis to measure the non-controlling interest in the acquiree at fair value
or at the non-controlling interest’s proportionate share of the acquiree’s net assets. All acquisition-related costs
should be expensed. Amendments to FRS 3 (effective from 1 January 2011) clarifies that the choice of measuring
non-controlling interests at fair value or at the proportionate share of the acquiree’s net assets applies only to
instruments that represent present ownership interests and entitle their holders to a proportionate share of the
net assets in the event of liquidation. All other components of non-controlling interest are measured at fair value
unless another measurement basis is required by FRS. The Group will apply the revised FRS 3 and amendments
prospectively to all business combination from 1 January 2011.
• The revised FRS 124 “Related Party Disclosures” (effective from 1 January 2012) removes the exemption to disclose
transactions between government-related entities and the government, and all other government-related entities.
The following new disclosures are now required for government-related entities:
– The name of the government and the nature of the relationship;
– The nature and amount of each individually significant transaction; and
– The extent of any collectively significant transactions, qualitatively or quantitatively.
The revised FRS is not expected to have any material impact on the financial results and position.

applicable to the Group but not yet effective (continued)
been issued as these are effective for financial period beginning on or after 1 January 2011 (continued).
• The revised FRS 127 "Consolidated and Separate Financial Statements” (effective prospectively from 1 July 2010)
requires the effects of all transactions with non-controlling interests to be recorded in equity if there is no change
in control and these transactions will no longer result in goodwill or gains and losses. When this standard is
effective, all earnings and losses of the subsidiary are attributed to the parent and the non-controlling interest,
even if the attribution of losses to the non-controlling interest results in a debit balance in the shareholders’ equity.
Profit or loss attribution to non-controlling interests for prior years is not restated. The standard also specifies the
accounting when control is lost. Any remaining interest in the entity is re-measured to fair value, and a gain or
loss is recognised in profit or loss. The Group will apply the revised FRS 127 prospectively to transactions with
non-controlling interests from 1 January 2011. The revised FRS is not expected to have any material impact on the
financial results and position.
• Amendments to FRS 2 (effective from 1 July 2010) clarify that contributions of a business on formation of a joint
venture and common control transactions are outside the scope of FRS 2. Amendments to FRS 2 “Share-based
payment: Group cash-settled share-based payment transactions” (effective from 1 January 2011) clarify that an entity
that receives goods or services in a share-based payment arrangement must account for those goods or services no
matter which entity in the group settles the transaction, and no matter whether the transaction is settled in shares or
cash. The amendments also incorporate guidance previously included in IC Interpretation 8 “Scope of FRS 2” and IC
Interpretation 11 “FRS 2 – group and treasury share transactions”, which shall be withdrawn upon application of this
amendment. The amendments are not expected to have any material impact on the financial results and position.
• Amendments to FRS 5 “Non-current Assets Held for Sale and Discontinued Operations” (effective from 1 July 2010)
clarify that all of a subsidiary's assets and liabilities are classified as held for sale if a partial disposal sale plan results
in loss of control. Relevant disclosure should be made for this subsidiary if the definition of a discontinued operation
is met. The amendments are not expected to have any material impact on the financial results and position.
• Amendments to FRS 7 "Financial Instruments: Disclosures” (effective from 1 January 2011) require enhanced
disclosures about fair value measurement and liquidity risk. In particular, the amendment requires disclosure of fair
value measurements by fair value measurement hierarchy. The amendments are not expected to have any material
impact on the financial results and position.
• Amendments to FRS 7 "Financial Instruments: Disclosures”, FRS 132 “Financial Instruments: Presentation” and
FRS 139 “Financial Instruments: Recognition and Measurement” (effective from 1 January 2011) eliminate the
exemption for contingent consideration, do not apply to contingent consideration that arose from business
combinations whose acquisition date precede the application of revised FRS 3 “Business Combination” (2010).
Those contingent consideration arrangements are to be accounted for in accordance with the guidance in FRS 3
“Business Combination” (2005). The amendments are not expected to have any material impact on the financial
results and position.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
applicable to the Group but not yet effective (continued)
been issued as these are effective for financial period beginning on or after 1 January 2011 (continued).
• Amendments to FRS 101 “Presentation of financial statements” (effective from 1 January 2011) clarify that an entity
shall present an analysis of other comprehensive income for each component of equity, either in the statement of
changes in equity or in the notes to the financial statements. The amendment is not expected to have any material
impact on the financial results and position.
• Amendments to FRS 121 “The Effects of Changes in Foreign Exchange Rates” (effective from 1 January 2011)
clarify the effective date and transitional provisions of the FRS. The amendments are not expected to have any
material impact on the financial results and position.
• Amendments to FRS 134 “Interim Financial Reporting” (effective from 1 January 2011) require disclosure of
additional significant events and transactions and other disclosures in the Group’s interim financial report. The
amendments will require additional disclosures in the interim financial report but are not expected to have any
material impact on the financial results and position.
• Amendments to FRS 138 “Intangible Assets” (effective from 1 July 2010) clarify that a group of complementary
intangible assets acquired in a business combination may be recognised as a single asset if each asset has similar
useful lives. The amendments are not expected to have any material impact on the financial results and position.
• IC Interpretation 4 "Determining Whether an Arrangement contains a Lease" (effective from 1 January 2011)
requires the Group to identify any arrangement that does not take the legal form of a lease, but conveys a right to
use an asset in return for a payment or series of payments. This interpretation provides guidance for determining
whether such arrangements are, or contain, leases. The assessment is based on the substance of the arrangement
and requires assessment of whether the fulfillment of the arrangement is dependent on the use of a specific asset
and the arrangement conveys a right to use the asset. If the arrangement contains a lease, the requirements of
FRS 117 “Leases” should be applied to the lease element of the arrangement. No material impact on the financial
results and position arising from application of this IC interpretation.
• Amendments to IC Interpretation 9 (effective from 1 July 2010) clarify that this interpretation does not apply to
embedded derivatives in contracts acquired in a business combination, businesses under common control or the
formation of a joint venture. The amendments are not expected to have any material impact on the financial results
and position.
• Amendments to IC Interpretation 13 “Customer Loyalty Programmes” (effective from 1 January 2011) clarify the
estimation of the fair value of the award credits. The amendments are not expected to have any material impact on
the financial results and position.

3 SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
The following accounting policies have been applied consistently in dealing with items that are considered material in relation
to the financial statements.
(a) Basis of consolidation
(i) Subsidiaries
Subsidiaries are those corporations or entities in which the Group has power to exercise control over the financial
and operating policies so as to obtain benefits from their activities, generally accompanying a shareholding of more
than one half of the voting rights. The existence and effect of potential voting rights that are currently exercisable or
convertible are considered when assessing whether the Group controls another entity. Subsidiaries are consolidated
using the purchase method of accounting.
Under the purchase method of accounting, the results of subsidiaries acquired or disposed during the financial year
are included in the consolidated income statement from the date of acquisition or the date on which control is
transferred to the Group, up to the date of their disposal or the date on which control ceases.
At the date of acquisition, the fair values of the subsidiaries’ identifiable assets, liabilities and contingent liabilities are
determined and these values are reflected in the consolidated financial statements. At the same time, the cost of an
acquisition is measured as fair value of the assets given and liabilities incurred or assumed, plus costs directly attributable
to the acquisition. The excess of the cost of acquisition over the fair value of the Group’s share of the subsidiaries’
identifiable net assets at the date of acquisition is reflected as goodwill on consolidation. Goodwill is included in the
statements of financial position as an intangible asset. See accounting policy Note 3(d) on intangible assets.
Minority interests at the reporting date, being the portion of the net assets of subsidiaries attributable to equity
interests that are not owned by the Company, whether directly or indirectly through subsidiaries, are presented
in the statements of financial position and statement of changes in equity within equity, separately from equity
attributable to the equity holders of the Company. Minority interests in the results of the Group are presented on
the face of the consolidated income statement as an allocation of the total profit or loss for the year between
minority interests and the equity holder of the Company.
Where losses applicable to the minority exceed the minority’s interests in the equity of a subsidiary, the excess, and
any further losses applicable to the minority, are charged against the Group’s interest except to the extent that the
minority has a binding obligation to, and is able to, make additional investment to cover the losses. If the subsidiary
subsequently reports profits, the Group’s interest is allocated all such profits until the minority’s share of losses
previously absorbed by the Group has been recovered.
All intragroup transactions, balances and unrealised gains on transactions between Group companies are
eliminated. Unrealised losses are also eliminated unless the transactions provide evidences of an impairment of
the asset transferred. Where necessary, adjustments are made to the financial statements of subsidiaries to ensure
consistency of accounting policies with those of the Group.
Gain or loss on disposal of a subsidiary is determined by comparing the net disposal proceeds and the Group’s share
of its net assets at the date of disposal. The difference is included in the consolidated income statement.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
3 SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)
(a) Basis of consolidation (continued)
(ii) Transactions with minority interests
The Group applies a policy of treating transactions with minority interests as transactions with parties external
to the Group. For purchases of additional interests from minority interests, the excess of the cost of acquisition
over the relevant share of the carrying value of net assets of the subsidiary acquired is reflected as goodwill.
Negative goodwill is recognised immediately in the income statement. For disposal to minority interests, differences
between any proceeds received and the relevant share of minority interests and goodwill are included in the income
statement.
(iii) Jointly controlled entity

Jointly controlled entity is an entity over which there is contractually agreed sharing of control by the Group with
one or more parties where the strategic financial and operating decisions relating to the entity require unanimous
consent of the parties sharing control.
The Group’s interest in jointly controlled entity is accounted for in the consolidated financial statements using the
equity method of accounting. Equity accounting involves recognising the Group’s share of the post-acquisition
results of the jointly controlled entity in the consolidated income statement and its share of post-acquisition
movements within reserves in reserves. The cumulative post-acquisition movements are adjusted against the cost
of the investment and include goodwill on acquisition (net of accumulated impairment loss). Equity accounting is
discontinued when the Group ceases to have joint control over the jointly controlled entity.
Where necessary, adjustments have been made to the financial statements of the jointly controlled entity to ensure
consistency of accounting policies with those of the Group.
(b) Foreign currencies
(i) Functional and presentation currency
Items included in the financial statements of each of the Group’s entities are measured using the currency of the
primary economic environment in which the entity operates (the “functional currency”). These financial statements
are presented in Ringgit Malaysia (“RM”), which is the Company’s functional and presentation currency.
When there is a change in an entity’s functional currency, the entity shall apply the translation procedures applicable
to the new functional currency prospectively from the date of the change.

(b) Foreign currencies (continued)
(ii) Transactions and balances
Transactions in foreign currencies are translated to the respective functional currencies of the Group entities using
the exchange rates prevailing at the date of the transactions.
Monetary assets and liabilities in foreign currencies at the reporting date are translated into the functional currency
at exchange rates ruling at the date.
Exchange differences arising from the settlement of foreign currency transactions and the translation of monetary
assets and liabilities denominated in foreign currencies at year end are recognised in the income statement.
(iii)
Group companies
The results and financial position of all the Group entities (none of which has the currency of a hyperinflationary
economy) that have a functional currency different from the presentation currency are translated into the
presentation currency as follows:
• assets and liabilities for each statement of financial position presented are translated at the closing rate at the
date of that statement of financial position;
• income and expenses for each income statement are translated at average exchange rates (unless this average
is not a reasonable approximation of the cumulative effect of the rates prevailing on the transaction dates, in
which case income and expenses are translated at the rate on the dates of the transactions); and
• all resulting exchange differences are recognised as a separate component of equity.
On consolidation, exchange differences arising from the translation of the net investment in foreign operations are
taken to shareholders’ equity. When a foreign operation is disposed of, exchange differences that were recorded in
equity are recognised in the income statement as part of the gain or loss on sale.
(iv)
Closing rates
The principal closing rates used in translation of foreign currency amounts were as follows:
Foreign currency 2010 2009

RM RM
1 Euro (“EURO”) 4.09 4.94

1 Pound Sterling (“GBP”) 4.76 5.55
1 Special Drawing Rights (“SDR”) * 4.72 5.48
1 United States Dollar (“USD”) 3.09 3.43
100 Indian Rupee (“INR”) 6.87 7.37
100 Indonesian Rupiah (“IDR”) 0.03 0.03
* Represents the closing international accounting settlement rate with international carriers.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
(c) Property, plant and equipment
Property, plant and equipment are stated at cost less accumulated depreciation and impairment losses. Cost includes
expenditure that is directly attributable to the acquisition of property, plant and equipment. The cost of certain property,
plant and equipment items include the costs of dismantling and removing the item and restoring the sites on which these
items are located. These costs are due to obligations incurred either when the items were installed or as a consequence
of having used these items during a particular period.
Certain telecommunication assets are stated at the amount of cash or cash equivalent that would have to be paid if the
same or an equivalent asset was acquired. Included in telecommunications equipment are purchased computer software
costs which are integral to such equipment.
Subsequent costs are included in the asset’s carrying amount or recognised as a separate asset, as appropriate, only when
it is probable that future economic benefits associated with the item will flow to the Group and the cost of the item can
be measured reliably. The carrying amount of the replaced part is derecognised. All other repairs and maintenance are
charged to the income statement during the year in which they are incurred.
Freehold land is not depreciated as it has an infinite life.
Leasehold lands and buildings held for own use are classified as operating or finance leases in the same way as leases
of other assets.
Long term leasehold land is land with a remaining lease period exceeding fifty years. Leasehold land is amortised over
the lease term on a straight line method, summarised as follows:
Long term leasehold land 77 – 90 years

Short term leasehold land 50 years
All property, plant and equipment are depreciated on the straight line method to write off the cost of each category of
assets to its residual value over its estimated useful life, summarised as follows:
Buildings 42 – 50 years
Telecommunications equipment 4 – 20 years
Submarine cables (included within telecommunications equipment) 10 – 25 years
Site decommissioning works
(included within telecommunications equipment) 15 years
Motor vehicles 5 years
Office furniture, fittings and equipment 3 – 7 years
Capital work-in-progress comprising mainly telecommunications equipment, submarine cables and renovations are not
depreciated until they are ready for their intended use.
Residual values and useful lives are reassessed and adjusted, if appropriate, at each reporting date.

(c) Property, plant and equipment (continued)
At each reporting date, the Group assesses whether there is any impairment. Where an indication of impairment exists,
the carrying amount of the asset is assessed and written down immediately to its recoverable amount. See accounting
policy Note 3(g) on impairment of assets.
Gains and losses on disposals are determined by comparing proceeds with carrying amounts and are included in the
income statement.
(d) Intangible assets
(i) Acquired telecommunication licences with allocated spectrum rights
The Group acquires other intangible assets either as part of a business combination or through separate acquisition.
Intangible assets acquired in a business combination are recorded at their fair value at the date of acquisition and
recognised separately from goodwill. On initial acquisition, management judgment is applied to determine the
appropriate allocation of purchase consideration to the assets being acquired, including goodwill and identifiable
intangible assets.
Intangible assets that are considered to have a finite life are amortised on a straight line basis over the period of
expected benefit. Intangible assets that are considered to have an infinite economic useful life are not amortised
but tested for impairment in accordance with Note 3(g) on an annual basis, or where an indication of impairment
exists. The acquired intangible assets include telecommunication licences with allocated spectrum rights which have
infinite economic useful life.
Management assesses the infinite economic useful life assumption applied to the acquired intangible assets annually.
(ii) Goodwill
Goodwill arises on the acquisitions of subsidiaries and it represents the excess of the cost of the acquisition over the
Group’s interest in the fair value of the net identifiable assets, liabilities and contingent liabilities of the acquiree at
the date of acquisition.
Goodwill is measured at cost less any accumulated impairment losses. Negative goodwill is recognised immediately
in the income statement.
Gains and losses on the disposal of an entity include the carrying amount of goodwill relating to the entity sold.
Goodwill is allocated to cash-generating units for the purpose of impairment testing and is tested annually for
impairment or more frequently if events or changes in circumstances indicate that it might be impaired. See
accounting policy Note 3(g) on impairment of assets. Each cash-generating unit or a group of cash-generating units
represents the lowest level within the Group at which goodwill is monitored for internal management purposes and
which are expected to benefit from the synergies of the combination.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
(d) Intangible assets (continued)
(iii) Handset subsidies
Expenditures incurred in providing the customer a free or subsidised handset, provided the customer signs a non-
cancellable contract for a predetermined contractual period, are capitalised as intangible assets and amortised over
the contractual period on a straight line method. Handset subsidies are assessed at each reporting date whether there
is any indication that the handset subsidies may be impaired. See accounting policy Note 3(g) on impairment of assets.
(e) Investments in subsidiaries
Investments in subsidiaries are stated at cost. Where an indication of impairment exists, the carrying amount of the
investment is assessed and written down immediately to its recoverable amount. See accounting policy Note 3(g) on
impairment of assets.
(f) Financial instruments
A financial instrument is any contract that gives rise to both a financial asset of one enterprise and a financial liability or
equity instrument of another enterprise.
A financial asset is any asset that is cash, a contractual right to receive cash or another financial asset from another
enterprise, a contractual right to exchange financial instruments with another enterprise under conditions that are
potentially favourable, or an equity instrument of another enterprise.
A financial liability is any liability that is a contractual obligation to deliver cash or another financial asset to another
enterprise, or to exchange financial instruments with another enterprise under conditions that are potentially unfavourable.
(i) Classification and measurement
Financial assets
The Group classifies its financial assets in the following categories: at fair value through profit or loss, held-to
maturity, loans and receivables, and available-for-sale. The classification depends on the purpose for which the
financial assets were acquired. Management determines the classification of its financial assets at initial recognition.
The Group does not hold any financial assets carried at fair value through profit or loss, held-to-maturity and
available-for-sale.
Loans and receivables are non-derivative financial assets with fixed or determinable payments that are not quoted
in an active market. Financial assets in this category are initially recognised at fair value plus transaction costs and
subsequently carried at amortised cost using the effective interest method. Changes in the carrying value of these
assets are recognised in the income statement.
Financial assets are classified as current assets; except for maturities greater than 12 months after the reporting
date, in which case they are classified as non-current assets.
The Group’s loans and receivables comprise receivables, cash and cash equivalents in the statements of financial position.

(f) Financial instruments (continued)
(i) Classification and measurement (continued)
Financial liabilities
The Group classifies its financial liabilities in the following categories: at fair value through profit or loss, other
financial liabilities and financial guarantee contracts. Management determines the classification of its financial
liabilities at initial recognition.
The Group does not hold any financial liabilities carried at fair value through profit or loss and financial guarantee
contracts.
Other financial liabilities are non-derivative financial liabilities. Other financial liabilities are initially recognised at
fair value plus transaction costs and subsequently carried at amortised cost using the effective interest method.
Changes in the carrying value of these liabilities are recognised in the income statement.
The Group’s other financial liabilities comprise payables and borrowings in the statements of financial position.
Financial liabilities are classified as current liabilities; except for maturities greater than 12 months after the reporting
date, in which case they are classified as non-current liabilities.
(ii) Recognition of financial assets and financial liabilities
Financial assets and financial liabilities are recognised when the Group becomes party to the contractual provisions
of the instrument.
(iii) Derecognition of financial assets and financial liabilities
Financial assets are derecognised when the risks and rewards relating to the financial assets have expired or have
been fully transferred or have been partially transferred with no control over the same.
Financial liabilities are derecognised when the liability is either discharged, cancelled, has expired or has been
restructured with substantially different terms.
(iv) Offsetting of financial assets and financial liabilities
Financial assets and financial liabilities are offset and the net amount reported in the statements of financial position
when there is a legally enforceable right to offset the recognised amounts and there is an intention to settle on a
net basis, or realise the net asset and settle the liability simultaneously.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
(g) Impairment of assets
(i) Non-financial assets
Assets that have an indefinite useful life are not subject to amortisation and are tested annually for impairment.
Assets that have a finite economic useful life are subject to amortisation and are reviewed for impairment whenever
events or changes in circumstances indicate that the carrying amount may not be recoverable. An impairment
loss is recognised for the amount by which the carrying amount of the asset exceeds its recoverable amount.
The recoverable amount is the higher of an asset’s fair value less costs to sell and value in use. For the purpose of
assessing impairment, assets are grouped at the lowest levels for which there are separately identifiable cash flows
(cash-generating units). Non-financial assets other than goodwill that suffered impairment are reviewed for possible
reversal of the impairment at each reporting date.
Any impairment loss is charged to the income statement. Impairment losses on goodwill are not reversed. In respect
of other assets, any subsequent increase in recoverable amount is recognised in the income statement to the extent
that the asset’s carrying amount does not exceed the carrying amount that would have been determined, net of
depreciation and amortisation, if no impairment loss had been recognised.
(ii)
Financial assets
Fnancial assets carried at amortised cost are impaired when there is objective evidence as a result of one or more
events that the present value of estimated discounted future cash flows is lower than the carrying value. Any
impairment losses are recognised immediately in the income statement.
Financial assets are continuously monitored and allowances applied against financial assets consist of both specific
impairments and collective impairments based on the Group’s historical loss experiences for the relevant aged
category and taking into account general economic conditions. Historical loss experience allowances are calculated
by line of business in order to reflect the specific nature of the financial assets relevant to that line of business.
If, in a subsequent period, the amount of the impairment loss decreases and the decrease can be related objectively
to an event occurring after the impairment was recognised, the reversal of the previously recognised impairment
loss is recognised in the income statement.
(h) Derivative financial instruments and hedging activities
Derivatives are initially recognised at fair value on the date a derivative contract is entered into and are subsequently
remeasured at their fair value. The method of recognising the resulting gain or loss depends on whether the derivative
is designated as a hedging instrument, and if so, the nature of the item being hedged.
The Group designates and documents at the inception of the transaction the relationship between hedging instruments
and hedged items, as well as its risk management objectives and strategy for undertaking various hedging transactions.
The Group assesses both at hedge inception and on an ongoing basis, whether the derivatives that are used in hedging
transactions are highly effective in offsetting changes in fair values cash flows of hedged items and applies hedge accounting
only where effectiveness tests are met on both a prospective and retrospective basis. The full fair value of a hedging
derivative is classified as a non-current asset or liability when the remaining maturity of the hedged item is more than 12
months, and as a current asset or liability when the remaining maturity of the hedged item is less than 12 months.

(h) Derivative financial instruments and hedging activities (continued)
The Group does not have any fair value hedges and net investment hedges.
Cash flow hedge
The Group uses cash flow hedges to mitigate the risk of variability of future cash flows attributable to foreign currency
and interest rate fluctuations over the hedging period on the foreign currency borrowings. Where a cash flow hedge
qualifies for hedge accounting, the effective portion of gains and losses on remeasuring the fair value of the hedging
instrument are recognised directly in equity in the cash flow hedging reserve until such time as the hedged items affect
profit or loss, then the gains or losses are transferred to the income statement. Gains or losses on any portion of the
hedge determined to be ineffective are recognised immediately in the income statement. The application of hedge
accounting will create some volatility in equity reserve balances.
Where a hedging instrument expires or is sold or terminated, or when a hedge no longer meets the criteria for hedge
accounting, any cumulative gains or losses existing in equity at that time remain in equity and are recognised when
the forecast transaction is ultimately recognised in the income statement. Where a forecast transaction is no longer
expected to occur, the cumulative gains or losses that were reported in equity are immediately transferred to the income
statement.
(i) Fair value estimates
The fair value of the derivative and financial assets and financial liabilities are estimated for recognition and measurement
or for disclosure purposes.
In assessing the fair value of financial instruments, the Group makes certain assumptions and applies the estimated
discounted value of future cash flows to determine the fair value of financial instruments. The fair values of financial
assets and financial liabilities are estimated by discounting future cash flows at the current interest rate available to the
respective companies.
The face values for financial assets and financial liabilities with a maturity of less than one year are assumed to be
approximately equal to their fair values.
For derivative financial instruments that are measured at fair value, the fair values are determined using a valuation
technique which utilises data from recognised financial information sources. Assumptions are based on market conditions
existing at each reporting date. The fair value is calculated as the present value of estimated future cash flow using an
appropriate market based yield curve.
(j) Inventories
Inventories, which comprise telecommunications components, incidentals and devices, are stated at the lower of cost
and net realisable value. Cost includes the actual cost of materials and incidentals in bringing the inventories to their
present location and condition, and is determined on a weighted average basis. Net realisable value is the estimated
selling price in the ordinary course of business, less the estimated costs of completion and selling expenses.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
(k) Receivables
Receivables are carried at invoice amount and/or income earned less an allowance for impairment. The allowance is
established when there is objective evidence that the Group will not be able to collect all amounts due according to
the original terms of receivables. When the debt becomes uncollectible, it is written off against the allowance account.
Subsequent recoveries of amounts previously written off are recognised in the income statement.

(l) Cash and cash equivalents
Cash and cash equivalents comprise cash on hand, deposits held at call with licensed banks, other short term, highly
liquid investments with original maturities of three months or less and bank overdrafts. Bank overdrafts are included
within borrowings in current liabilities on the statements of financial position. For the purposes of the statements of cash
flows, cash and cash equivalents are presented net of pledged deposits.
(m) Share capital
(i) Classification
Ordinary shares and redeemable preference shares with discretionary dividends are classified as equity. Other
shares are classified as equity and/or liability according to the economic substance of the particular instrument.
Distributions to holder of a financial instrument classified as an equity instrument are charged directly to equity.
(ii) Share issue costs
External costs directly attributable to the issue of new shares are deducted, net of tax, against proceeds and shown
in equity.
(iii) Dividends to shareholders of the Company
Dividend distribution to the Company’s shareholders is recognised as a liability in the period they are declared.
(n) Payables
Payables, including accruals, represent liabilities for goods received and services rendered to the Group prior to the end
of the financial year and which remain unpaid. Payables are classified as current liabilities if payment is due within one
year or less. If not, they are presented as non-current liabilities.
Payables are recognised initially at fair value and subsequently measured at amortised cost using the effective interest
method.

(o) Borrowings
Borrowing costs that are directly attributable to the acquisition, construction or production of a qualifying asset are
capitalised as part of the cost of the assets. Other borrowing costs are recognised as an expense in the income statement
when incurred.
Fees paid on the establishment of loan facilities are recognised as transaction costs of the loan to the extent that it
is probable that some or all of the facility will be drawn down. In this case, the fee is deferred until the draw-down
occurs. To the extent there is no evidence that it is probable that some or all of the facility will be drawn down, the fee is
capitalised as a prepayment for liquidity services and amortised over the period of the facility to which it relates.
Interest, dividends, losses and gains relating to a financial instrument, or a component part, classified as a liability is
reported within finance cost in the income statement.
Borrowings are classified as current liabilities if payment is due within one year or less. If not, they are presented as non-
current liabilities.
(i) Borrowings in a designated hedging relationship
Borrowings subject to cash flow hedges are recognised initially at fair value based on the applicable spot price plus
any transaction costs that are directly attributable to the issue of borrowing. These borrowings are subsequently
carried at amortised costs, translated at applicable spot exchange rate at reporting date. Any difference between
the final amount paid to discharge the borrowing and the initial proceeds is recognised in the income statement
over the borrowing period using the effective interest method.
Currency gains or losses on the borrowings are recognised in the income statement, along with the associated
gains or losses on the hedging instrument, which have been transferred from the cash flow hedging reserve to the
income statement.
(ii) Borrowings not in a designated hedging relationship
Borrowings not in a designated hedging relationship are initially recognised at fair value plus transaction costs that
are directly attributable to the issue of borrowing. These borrowings are subsequently carried at amortised costs.
Any difference between the final amount paid to discharge the borrowing and the initial proceeds is recognised in
the income statement over the borrowing period using the effective interest method.
(p) Provisions for liabilities and charges
Provisions are recognised when the Group has a present legal or constructive obligation as a result of past events, when
it is probable that an outflow of resources will be required to settle the obligation and when a reliable estimate of the
amount can be made. Provisions are measured at the present value of the expenditures expected to be required to settle
the obligation by discounting the expected future cash flows at a pre-tax rate that reflects current market assessments
of the time value of money and the risks specific to the obligation. The increase in the provision due to passage of time
is recognised as interest expense.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
(p) Provisions for liabilities and charges (continued)
(i) Site rectification and decommissioning works
Provision for site rectification works is based on management’s best estimate and the past trend of costs for
rectification works to be carried out to fulfil new regulatory guidelines and requirements imposed after network
cell sites were built.
Provision for decommissioning works is the estimated costs of dismantling and removing the structures on identified
sites and restoring these sites. This obligation is incurred either when the items are installed or as a consequence of
having used the items during a particular period.
(ii) Network construction costs and settlements
Provisions for network construction costs and settlements are made in respect of network construction projects
which are under notices of termination, legal claims, negotiations for settlements and costs in respect of obligations
under network construction contracts.
(iii) Staff incentive scheme
Provision for staff incentive scheme is based on management’s best estimate of the amount payable as at reporting
date based on the performance of individual employees and financial performance of the Group.
(q) Income taxes
Current tax expenses are determined according to the tax laws of each jurisdiction in which the Group operates and
include all taxes based upon the taxable profits (including withholding taxes payable by foreign subsidiaries or jointly
controlled entity on distribution of retained earnings to companies in the Group), and real property gains taxes payable
on disposal of properties.
Deferred tax is recognised in full, using the liability method, on temporary differences arising between the amounts
attributed to assets and liabilities for tax purposes and their carrying amounts in the financial statements. However,
deferred tax is not accounted for if it arises from initial recognition of an asset or liability in a transaction other than a
business combination that at the time of the transaction affects neither accounting nor taxable profit or loss.
Deferred tax assets are recognised to the extent that it is probable that future taxable profit will be available against
which the deductible temporary differences or unused tax losses can be utilised.

Deferred tax is recognised on temporary differences arising on investments in subsidiaries and jointly controlled entity
except where the timing of the reversal of the temporary difference can be controlled and it is probable that the
temporary difference will not reverse in the foreseeable future.

(q) Income taxes (continued)
Deferred tax is determined using tax rates (and tax laws) that have been enacted or substantively enacted by the reporting
date and are expected to apply when the related deferred tax asset is realised or the deferred tax liability is settled.
The measurement of deferred tax liabilities and deferred tax assets shall reflect the tax consequences that would follow
from the manner in which the entity expects, at the reporting date, to recover or settle the carrying amount of its assets
and liabilities.
(r) Finance leases and hire purchase agreements

Leases and hire purchases of property, plant and equipment where the Group assumes substantially all benefits and risks
of ownership are classified as finance leases.
Finance leases are capitalised at the inception of the lease at the lower of the fair value and the present value of the
minimum lease payments. Each lease payment is allocated between the liability and finance charges so as to achieve a
constant rate of interest on the finance lease balance outstanding. The corresponding rental obligations, net of finance
charges, are included in borrowings. The interest element of the finance charge is charged to the income statement over
the lease period so as to produce a constant periodic rate of interest on the remaining balance of the liability for each
period.
Property, plant and equipment acquired under finance leases or hire purchase agreements are depreciated over the
shorter of the estimated useful life of the asset and the lease term.
(s) Operating leases
Leases of assets where a significant portion of risks and rewards of ownership are retained by the lessor are classified as
operating leases. Payments made under operating leases are charged to the income statement on a straight line basis
over the lease period.
(t) Employee benefits
(i) Short term employee benefits
Wages, salaries, paid annual leaves, bonuses and non-monetary benefits are accrued in the financial year in which
the associated services are rendered by employees including full-time Executive Directors of the Group. The Group
recognises a provision where contractually obliged or where there is a past practice that has created a constructive
obligation.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
(t) Employee benefits (continued)
(ii)
Post-employment benefits
Defined contribution plans
A defined contribution plan is a pension plan under which the Group pays fixed contributions into a separate entity
and will have no legal or constructive obligations to pay further contributions if the fund does not hold sufficient
assets to pay all employee benefits relating to employee service in the current and prior periods.
The Group’s contributions to defined contribution plans are charged to the income statement in the period to
which they relate. Once the contributions have been paid, the Group has no further payment obligations.
(iii)
Termination benefits
Termination benefits are payable whenever an employee’s employment is terminated before the normal retirement
date or whenever an employee accepts voluntary redundancy in exchange for these benefits. The Group recognises
termination benefits when it is demonstrably committed to either terminate the employment of current employees
according to a detailed formal plan without possibility of withdrawal or to provide termination benefits as a result
of an offer made to encourage voluntary redundancy. Benefits falling due more than 12 months after the reporting
date are discounted to present value.
(u) Revenue recognition
Revenue comprises the fair value of the consideration received or receivable for the sale of goods and services in the
ordinary course of the Group’s activities. Revenue is shown net of service tax, returns, rebates, discounts and after
eliminating sales within the Group.
The Group recognises revenue when the amount of revenue can be reliably measured, it is probable that future economic
benefits will flow to the entity and specific criteria have been met for each of the Group’s activities as described below.
The amount of revenue is not considered to be reliably measurable until all contingencies relating to the sale have been
resolved. The Group bases its estimates on historical results, taking into consideration the type of customer, the type of
transaction and the specifics of each arrangement.
(i) Telecommunications revenue
Revenues of mobile postpaid services and fixed line services are recognised at the time of customer usage and when
services are rendered. Service discounts and incentives are accounted as a reduction of revenue when granted.
Unutilised amounts on certain mobile postpaid rate plans are deferred up to one month. Unutilised amounts
exceeding one month are recognised as breakage revenue.
Revenue of mobile prepaid services comprises sales of starter packs and prepaid top-up tickets. Revenue from sales
of starter packs is recognised at the point of sale to third parties. Revenue from sales of prepaid top-up tickets is
recognised when services are rendered. The credits on prepaid top-up tickets can be deferred up to the point of
customer churn, after which such amounts are recognised as revenue.

(u) Revenue recognition (continued)
(i) Telecommunications revenue (continued)
Unutilised credits of prepaid top-up tickets sold to customers and distributors and unutilised airtime on certain
postpaid rate plans which have been deferred as described above are recognised as deferred revenue.
Revenue for provision of network facilities, public switched services, internet services and internet application
services are recognised at the time of customer usage and when services are rendered. Service discounts and
incentives are accounted as a reduction of revenue when granted.
Revenue earned from carriers for international gateway services is recognised at the time the calls occur and when
services are rendered.
Revenue from the sale of device is recognised upon the transfer of significant risks and rewards of ownership of the
goods to the customer which generally coincides with delivery and acceptance of the goods sold.
Where the Group’s role in a transaction is that of a principal, revenue is recognised on a gross basis. This requires
revenue to comprise the gross value of the transaction billed to the customer, after trade discounts, with any related
expenditure charged as an operating cost. Where the Group’s role in a transaction is that of an agent, revenue is
recognised on a net basis and represents the margin earned.
(ii)
Dividend income
Dividend income is recognised when the Group’s right to receive payment is established.
(iii)
Interest income
Interest income is recognised on a time proportion basis, taking into account the principal outstanding and the
effective interest rate over the period to maturity, when it is determined that such income will accrue to the Group.
(v) Government grants
As a Universal Service Provider (“USP”), the Group is entitled to claim certain qualified expenses from the relevant
authorities in relation to USP projects. The claim qualifies as a government grant and is recognised at its fair value where
there is reasonable assurance that the grant will be received and the Group will comply with all the attached conditions.
Government grants relating to costs are deferred and recognised in the income statement over the financial period
necessary to match them with the costs they are intended to compensate.
Government grants relating to the purchase of assets are included as deferred income and are credited to the income
statement on the straight line basis over the expected useful lives of the related assets.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
(w) Contingent liabilities
The Group does not recognise a contingent liability but discloses its existence in the financial statements. A contingent
liability is a possible obligation that arises from past events whose existence will be confirmed by the occurrence of one or
more uncertain future events beyond the control of the Group or a present obligation that is not recognised because it is
not probable that an outflow of resources will be required to settle the obligation. A contingent liability also arises in the
extremely rare circumstance where there is a liability that cannot be recognised because it cannot be measured reliably.
In the acquisition of subsidiaries by the Group under a business combination, the contingent liabilities assumed are
measured initially at their fair value at the acquisition date, irrespective of the extent of any minority interests.
The Group recognises separately the contingent liabilities of the acquiree as part of allocating the cost of a business
combination where their fair values can be measured reliably. Where the fair values cannot be measured reliably, the
resulting effect will be reflected in the goodwill arising from the acquisition.
Subsequent to the initial recognition, the Group measures the contingent liabilities that are recognised separately at the
date of acquisition at the higher of the amount that would be recognised in accordance with the provisions of FRS 137 and
the amount initially recognised less, when appropriate, cumulative amortisation recognised in accordance with FRS 118.
(x) Segment reporting
Operating segments are reported in a manner consistent with the internal reporting provided to the chief operating
decision-makers. The chief operating decision-makers are responsible for allocating resources, assessing performance of
the operating segments and making strategic decisions.
Segment revenues and expenses are those amounts resulting from the operating activities of a segment that are directly
attributable to the segment and the relevant portion that can be allocated on a reasonable basis to the segment.
Segment revenues and expenses are determined before intragroup balances and intragroup transactions are eliminated
as part of the consolidation process, except to the extent that such intragroup balances and transactions are between
group companies within a single segment.

4 CRITICAL ACCOUNTING ESTIMATES AND JUDGMENTS
Estimates and judgments are continually evaluated by the Directors and are based on historical experience and other factors,
including expectations of future events that are believed to be reasonable under the circumstances.
Critical accounting estimates and assumptions
The Group makes estimates and assumptions concerning the future. The resulting accounting estimates will, by definition,
rarely equal the related actual results. To enhance the information content of the estimates, certain key variables that are
anticipated to have material impact on the Group’s results and financial position are tested for sensitivity to changes in the
underlying parameters. The estimates and assumptions that have a significant risk of causing a material adjustment to the
carrying amounts of assets and liabilities within the next financial year are outlined below.
(a) Intangible assets
The telecommunications licences with allocated spectrum rights are not subject to amortisation and are tested annually
for impairment as the Directors are of the opinion that the licences can be renewed in perpetuity at negligible cost and
the associated spectrum rights, similar to land, have an infinite economic useful life. Correspondingly, deferred tax has
not been recognised.
The estimated economic useful life reflects the Group’s expectation of the period over which the Group will continue to
recover benefits from the licence.
The economic useful life is periodically reviewed, taking into consideration such factors as changes in technology and
regulatory environment.
(b) Estimated useful lives of property, plant and equipment
The Group reviews annually the estimated useful lives of property, plant and equipment based on factors such as
business plans and strategies, expected level of usage and future technological developments. It is possible that future
results of operations could be materially affected by changes in these estimates brought about by changes in the factors
mentioned. A reduction in the estimated useful lives of property, plant and equipment would increase the recorded
depreciation and decrease the carrying value of property, plant and equipment. See Note 15 to the financial statements
for the impact on the changes in the estimated useful lives of property, plant and equipment.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
5 SEGMENT REPORTING
For management purposes, the Group is organised into business units based on their products and services, and has three
reportable operating segments as follows:
(i) mobile services comprise postpaid mobile, prepaid mobile, mobile data, broadband and roaming services;
(ii) fixed line services comprise a full suite of voice services, data services, VSAT services and IP and managed services to
consumers and business customers; and
(iii) international gateway services comprise services to international telecommunications carriers for termination of traffic
into Malaysia, services to send the Group’s own international traffic abroad and bandwidth leasing services.
The Group also provides other services which are currently not significant enough to be reported separately.
Inter-segment revenues comprise network services and management services rendered to other business segments within the
Group. Some transactions are transacted at normal commercial terms that are no more favourable than that available to other
third parties whilst the rest are allocated based on an equitable basis of allocation. There have been no significant changes to
the basis of pricing inter-segment transfers.
The Group assesses the performance of the operating segments based on measure of revenue and profit from operations.
Finance income and costs are not allocated to segments, as this type of activity is driven by the central treasury function, which
manages the cash position of the Group. Tax expenses are not allocated to segments, as this type of activity is measured at
entity based rather than taxation on segments.
Additions to non-current assets are the total costs incurred during the financial year to acquire property, plant and equipment
and intangible assets.

5 SEGMENT REPORTING (CONTINUED)
(a) Business segments
Inter-
Fixed national
Mobile line gateway Other
services services services operations
Elimination Group
RM’000 RM’000 RM’000 RM’000 RM’000 RM’000
Financial year ended

31 December 2010
SEGMENT REVENUE
External revenue 8,279,042 184,910 404,921 0 0 8,868,873

Inter-segment revenue 41,698 27,739 219,628 288,031 (577,096) 0
Segment revenue 8,320,740 212,649 624,549 288,031 (577,096) 8,868,873
SEGMENT RESULTS
Segment operating profit 3,282,098 48,388 8,706 4,152 0

3,343,344
Profit from operations 3,343,344

Finance income 28,758
Finance costs (239,600)
Profit before tax 3,132,502

Tax expenses (837,088)
Profit for the financial year 2,295,414
Depreciation and amortisation 970,308 29,659 24,168 26,305 0 1,050,440

Other material non-cash items 162,940 4,032 2,305 8,258 0 177,535
Additions to non-current
assets 1,406,288 94,951 10,956 6,898 0 1,519,093

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
(a) Business segments (continued)
Inter-
Fixed national
Mobile line gateway Other
services services services operations
Elimination Group
RM’000 RM’000 RM’000 RM’000 RM’000 RM’000
Financial year ended

31 December 2009
SEGMENT REVENUE
External revenue 7,475,601 43,961 91,551 0 0 7,611,113

Inter-segment revenue 21,743 9,180 71,895 72,719 (175,537) 0
Segment revenue 7,497,344 53,141 163,446 72,719 (175,537)

7,611,113
SEGMENT RESULTS
Segment operating profit/(loss) 2,315,833 16,726 16,633 (82,747) 0 2,266,445
Profit from operations 2,266,445

Finance income 21,051
Finance costs (73,340)
Share of results of a jointly
controlled entity (275,159) 0 0 0 0 (275,159)
Profit before tax

1,938,997
Tax expenses (361,211)
Profit for the financial year 1,577,786
Depreciation and amortisation 347,395 (904) 4,864 5,981 0 357,336

Other material non-cash items 182,285 (3,725) (667) (821,828) 0 (643,935)
Additions to non-current
assets 15,304,792 (1) 327,002 87,129 9,662 0 15,728,585
Includes fair value of intangible assets acquired of RM10,926,468,000

(1)

(a) Business segments (continued)
Other material non-cash items consist of the following:
Group
2010 2009
RM’000 RM’000
Allowance/(reversal) (net) for:

- impairment of receivables, deposits and prepayments (85,791) 84,060
- inventories obsolescence 5,598 1,748
Bad debts written off 204,312 83,231
Gain on disposal of subsidiary 0 (875,778)
Gain on disposal of property, plant and equipment (839) 0
Property, plant and equipment written off 22,673 7,427
Provision/(write-back of provision) (net) for:
- staff incentive scheme 38,279 8,632
- site rectification and decommissioning works (3,767) (4,058)
Share-based payment in relation to the listing 0 53,074
Unrealised gain on foreign exchange (2,930) (2,271)
177,535 (643,935)
(b) Geographical information
The Group’s business segments operate substantially in Malaysia. In determining the geographical segments of the
Group, revenues are based on the country in which the customer or international operator is located. Non-current assets
by geographical segments are not disclosed as all operations of the Group are based on Malaysia.
Group
2010 2009
RM’000 RM’000
Malaysia 8,253,337 7,293,224

Other countries * 615,536 317,889
Total revenue 8,868,873 7,611,113
* Represents revenue from roaming partners and hubbing revenue.


NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
6 REVENUE
Group Company
7.8.2009^ to
2010 2009 2010 31.12.2009
RM’000 RM’000 RM’000 RM’000
Mobile services 8,153,958 7,433,098 0 0

Fixed line services 184,910 43,961 0 0
International gateway services 404,921 91,551 0 0
Sale of devices 125,084 42,503 0 0
Dividend income from subsidiaries 0 0 2,615,000 690,000
8,868,873 7,611,113 2,615,000 690,000
7 PROFIT FROM OPERATIONS
The following items have been charged/(credited) in arriving at the profit from operations:
Group Company
(Restated) 7.8.2009^ to
Note 2010 2009 2010 31.12.2009
RM’000 RM’000 RM’000 RM’000
Allowance for:
- impairment of receivables,
deposits and prepayments 7,164 124,578 0 0
- inventories obsolescence 13,424 2,742 0 0
Amortisation of intangible assets 16 74,592 46,939 0 0
Auditors’ remuneration:
- fees for statutory audits:
- auditors of the Group 928 523 40 20
- others 32 9 0 0
- fees for audit related services 1,234 (1) 5,699
(3)
707 (1) 5,293 (3)
- fees for other services (2) 979 705 150 325
Bad debts written off 204,312 83,231 0 0
Bad debts recovered (9,351) (7,237) 0 0
Depreciation of property, plant and
equipment 15 975,848 310,397 0 0
Gain on disposal of a subsidiary 33(c) 0 (875,778) 0 0
Gain on disposal of property,
plant and equipment (839) (8) 0 0

7 PROFIT FROM OPERATIONS (continued)
The following items have been charged/(credited) in arriving at the profit from operations (continued):
Group Company
Note 2010 2009 2010 31.12.2009
RM’000 RM’000 RM’000 RM’000
(Gain)/loss on foreign exchange

- realised (23,679) 5,510 (107) 0
- unrealised (2,930) (2,271) 0 0
Government grant (5,528) (881) 0 0
Interconnect expense 1,055,180 267,751 0 0
Listing and related expenses 0 49,816 (3) 0 29,816 (3)
Management fees by a fellow subsidiary 0 110,483 10,790 2,696

Network facilities expenses charged by a
fellow subsidiary(4) 0 3,182,621 0 0
Property, plant and equipment written off 22,673 7,427 0 0
Provision for:
- staff incentive scheme 28 49,699 13,194 0 0
- site rectification and decommissioning
works 28 47 3,749 0 0
Rental of land and buildings 51,330 18,133 0 0
Rental of equipment 24,012 14,350 0 0
Rental of network cell sites 233,602 55,639 0 0
Reversal of allowance for:
- impairment of receivables,
deposits and prepayments (92,955) (40,518) 0 0
- inventories obsolescence (7,826) (994) 0 0
Sales and marketing expenses 408,869 352,263 0 0
Share-based payment in relation to
the Listing 0 53,074 0 53,074
Staff cost 10 386,133 189,551 0 0
Universal Service Provision
contributions 409,134 192,421 0 0
Write-back of provision for:
- staff incentive scheme 28 (11,420) (4,562) 0 0
- site rectification and decommissioning
works 28 (3,814) (7,807) 0 0

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
7 PROFIT FROM OPERATIONS (continued)
Fees incurred in connection with performance of quarterly reviews, agreed-upon procedures and regulatory compliance
(1)
reporting paid or payable to PricewaterhouseCoopers (“PwC”) Malaysia, auditors of the Group and of the Company.
(2)
Fees incurred for assisting the Group in connection with tax compliance and advisory services paid or payable to member
firms of PwC Malaysia, auditors of the Group and of the Company.
The amounts in 2009 include fees for reporting accountant in relation to the Listing of the Company of RM5,100,000.
(3)
This amount has also been included in the auditors’ remuneration as disclosed above.
(4)
Network facilities expenses comprised payments to a fellow subsidiary which was acquired by the Group on 1 October
2009.
The Audit Committee, in ensuring the independence of the Group’s external auditors is consistently maintained, has set out
clear policies and guidelines as to the type of non-audit services that can be offered as well as a structured approval process
that has to be adhered to before any such non-audit services are commissioned. Under these policies and guidelines, non-
audit services can be offered by the Group’s external auditors if the Group can realise efficiencies and value-added benefits
from such services.
8 DIRECTORS’ REMUNERATION
The Directors of the Company in office during the financial year are as follows:
Robert William Boyle
Dato’ Mokhzani bin Mahathir
Eng Saud Majed A AlDaweesh (resigned with effect from 10 February 2011)
Ghassan Hasbani
Dr Fahad Hussain S. Mushayt
Augustus Ralph Marshall
Chan Chee Beng
Executive Director
Sandip Das

8 DIRECTORS’ REMUNERATION (continued)
The aggregate amount of emoluments received/receivable by Directors of the Company during the financial year is as follows:
Group Company
7.8.2009^ to
2010 2009 2010 31.12.2009
RM’000 RM’000 RM’000 RM’000
Salaries and other short-term employee benefits 0 51 0 0
Fees 2,760 720 2,760 720
Share-based payments in relation to the Listing (2) 0 962 0 962
2,760 1,733 2,760 1,682
Executive Director
Salaries and other short-term employee benefits 4,988 2,604 91 602
ESOS – Equivalent Cash Consideration (1) 5,060 2,749 0 0
Estimated monetary value of
benefits-in-kind 270 369 5 112
10,318 5,910 96 902
Total Directors’ remuneration 13,078 7,643 2,856 2,584

(1)
In prior years, the immediate holding company operated an equity-settled, share-based compensation plan for eligible
employees and full-time Executive Directors pursuant to its Employee Share Option Scheme.

(2)
Share-based payments are in relation to the preferential shares allocation pursuant to the Listing.
The remuneration of the Company's Directors analysed in bands of RM50,000 are as follows:
Range of remuneration* Executive Non-Executive
RM250,001 – RM300,000 0 6
RM300,001 – RM350,000 0 1
RM350,001 – RM400,000 0 1
RM400,001 – RM450,000 0 1
RM10,300,001 – RM10,350,000 1 0
* Remuneration paid to the Directors of the Company include fees, salaries, other emoluments including bonus, employer’s
contribution to retirement benefits and other benefits, share-based payments and estimated monetary value of benefits-
in-kind.


NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
9 KEY MANAGEMENT PERSONNEL REMUNERATION

Key management personnel comprise persons other than the Directors of the Company, having authority and responsibility
for planning, directing and controlling the activities of the Group entities either directly or indirectly.
The aggregate amount of emoluments received/receivable by key management personnel of the Group and of the Company
during the financial year is as follows:
Group Company
7.8.2009^ to
2010 2009 2010 31.12.2009
RM’000 RM’000 RM’000 RM’000
Salaries and other short-term employee benefits 28,772 6,730 1,089 211
Defined contribution plan 1,288 394 71 10
ESOS – Equivalent Cash Consideration (1) 283 1,515 0 4
Estimated monetary value of benefits-in-kind 2,795 588 69 14
33,138 9,602 1,229 614
(1)
In prior years, the immediate holding company operated an equity-settled, share-based compensation plan for eligible
employees and full-time Executive Directors pursuant to its Employee Share Option Scheme.
(2)
Share-based payments are in relation to the preferential shares allocation pursuant to the Listing.
10 STAFF COST
Group Company
7.8.2009^ to
2010 2009 2010 31.12.2009
RM’000 RM’000 RM’000 RM’000
Wages, salaries and bonuses 314,528 156,771 0 0

Defined contribution plan 32,896 15,954 0 0
Other employee benefits 38,709 16,826 0 0
386,133 189,551 0 0

11 FINANCE INCOME AND COSTS
Group Company
7.8.2009^ to
Note 2010 2009 2010 31.12.2009
RM’000 RM’000 RM’000 RM’000
(a) Finance income
Interest income on:

- deposits with licensed banks 28,758 20,976 3,328 30
- loans due from subsidiaries 0 0 57,691 0
- others 0 94 0 0
Loss on foreign exchange:
- amount due from a fellow
subsidiary 0 (19) 0 0
28,758 21,051 61,019 30
(b)
Finance costs
Interest expense on:

- bank loans 189,460 0 189,460 0
- finance leases 6,324 139 0 0
- deferred payment creditors 139 0 0 0
- loan from a related party 1,713 399 0 0
- loan from a fellow subsidiary 0 24,250 0 0
- loan from immediate holding
company 27,692 45,427 21,123 34,651
- others 476 136 0 0
Accretion of site rectification
and decommissioning works
costs and changes in costs
estimate on provision (net) 28 4,261 2,989 0 0
Syndicated loans documentation
fees 65 0 65 0
Gain on foreign exchange on
bank loans (240,125) 0 (240,125) 0
Fair value loss on financial
instruments:
- cross currency interest rate
swaps: cash flow hedge,
transferred from equity 249,595 0 249,595 0
239,600 73,340 220,118 34,651

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
12 TAX EXPENSES
Group Company
7.8.2009^ to
Note 2010 2009 2010 31.12.2009
RM’000 RM’000 RM’000 RM’000
Current tax
- Malaysian – current year 633,329 277,055 910 0
– (over)/under accrual in
prior years (442) 4,131 0 0
632,887 281,186 910 0
Deferred tax
- Origination and reversal
of temporary differences 21 204,201 80,025 0 0
204,201 80,025 0 0
Tax expenses 837,088 361,211 910 0
The Malaysian income tax is calculated at the statutory tax rate of 25% (2009: 25%) on the estimated chargeable profit for
the financial year. Taxes in foreign jurisdictions are calculated at the rates prevailing in the respective jurisdictions.
The explanation of the relationship between the tax expense and profit before tax is as follows:
Group Company
7.8.2009^ to
2010 2009 2010 31.12.2009
% % % %
Numerical reconciliation between the Malaysian

tax rate and average effective tax rate
Malaysian tax rate 25 25 25 25
Tax effects of:
- expenses not deductible for tax purposes 2 2 2 5
- share of results of jointly controlled entity 0 3 0 0
- income not subject to tax 0 (11) (27) (30)
Average effective tax rate 27 19 0 0

12 TAX EXPENSES (CONTINUED)
The gazetted Finance Act 2007 introduced a single tier company income tax system with effect from year of assessment 2008.
Under the single tier system, companies are not required to have tax credits under Section 108 of the Income Tax Act 1967
for dividend payment purposes. Dividends paid under this system are tax exempt in the hands of the shareholder. The Section
108 tax credit as at 31 December 2007 will be available to the companies until such time the credit is fully utilised or upon
expiry of the 6-year transitional period on 31 December 2013, whichever is earlier, unless the company opts to disregard the
Section 108 credits to pay single tier dividends under the special transitional provisions of the Finance Act 2007.
Subject to agreement by the tax authorities, a subsidiary of the Group has sufficient Section 108 tax credits to frank
approximately RM7,239,000 (2009: RM7,239,000) of its retained earnings if paid out as dividends.
13 BASIC EARNINGS PER SHARE
Basic earnings per share of the Group is calculated by dividing the profit attributable to ordinary equity holders of the
Company for the financial year by the weighted average number of ordinary shares in issue during the financial year.
Group
2010 2009
Profit attributable to the equity holders (RM’000) 2,295,414 1,577,786
Weighted average number of issued ordinary shares (’000) 7,500,000 5,789,574

(1)
Basic earnings per share (sen) 30.61 27.25

Based on the weighted average of 5,213,167,000 shares issued by the Company to the owners of legal subsidiary for
(1)
the reverse acquisition for 9 months ended 30 September 2009 and 7,500,000,000 shares in issue on 1 October 2009
pursuant to the Pre-Listing Restructuring.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
14 DIVIDENDS
Group and Company
2010

Amount of
Gross dividends,
dividend single tier
per share tax exempt
Sen RM’000
Dividends paid in respect of the financial year ended 31 December 2009:

- Second interim ordinary 6.00 450,000
- Final ordinary 3.00 225,000
9.00 675,000
Dividends paid in respect of the financial year ended 31 December 2010:

- First interim ordinary 8.00 600,000
- Second interim ordinary 8.00 600,000
- Third interim ordinary 8.00 600,000
24.00 1,800,000
Dividend per share recognised as distribution to ordinary equity holders of the Company 33.00 2,475,000

14 DIVIDENDS (continued)
Group Company
2009 2009
Amount of Amount of
Gross dividends, Gross dividends,
dividend single tier dividend single tier
per share tax exempt per share tax exempt
Sen RM’000 Sen RM’000
Dividends declared in respect of the financial

year ended 31 December 2009:
Company:
- First interim ordinary 6.00 450,000 6.00 450,000

MMSSB:
- First interim ordinary 37.10 480,000 0 0
- Second interim ordinary 29.52 382,000 0 0
- Third interim ordinary 7.43 96,162 0 0
74.05 958,162 0 0
Dividend per share recognised as distribution

to ordinary equity holders of:
- the Company 6.00 450,000 6.00 450,000
- MMSSB 74.05 958,162 (1) 0 0
(1)
Dividends of RM958,162,000 were paid to MCB as part of the Pre-Listing Restructuring of the Company prior to listing of
the Company on the Main Market of Bursa Malaysia Securities Berhad.
Subsequent to the financial year, on 28 February 2011, the Directors declared a fourth interim single tier tax exempt dividend
of 8.0 sen per ordinary share in respect of the financial year ended 31 December 2010, amounting to RM600,000,000 which
was paid on 30 March 2011.
The Directors recommend the payment of a final single tier tax exempt dividend of 8.0 sen per ordinary share, amounting to
RM600,000,000 in respect of the financial year ended 31 December 2010, which subject to the shareholders' approval at the
forthcoming Annual General Meeting will be paid on a date to be determined.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
15 PROPERTY, PLANT AND EQUIPMENT
Restated Currency
as at Reclassi- Assets translation As at
1.1.2010 Additions fications Disposals written off difference 31.12.2010
RM’000 RM’000 RM’000 RM’000 RM’000 RM’000 RM’000
2010
Group
At cost
Long term leasehold land 3,111 0 0 0 0 0 3,111
Short term leasehold land 3,490 0 0 0 0 0 3,490
Freehold land 18,260 0 0 0 0 0 18,260
Buildings 76,756 0 0 0 0 0 76,756
Telecommunications equipment 4,166,032 7,695 1,299,826 0 (23,990) (3) 5,449,560
Motor vehicles 4,325 736 0 (386) (44) 0 4,631
Office furniture, fittings and equipment 265,115 18,926 69,086 (4) (1,321) 0 351,802
4,537,089 27,357 1,368,912 (390) (25,355) (3) 5,907,610

Capital work-in-progress 503,984 1,416,590
(1,368,912) 0 (585) 0 551,077
5,041,073 1,443,947 0 (390) (25,940) (3) 6,458,687
Restated Released Currency

as at Reclassi- on Assets translation As at
1.1.2010 Additions fications disposals written off difference 31.12.2010
RM’000 RM’000 RM’000 RM’000 RM’000 RM’000 RM’000
2010
Group
Accumulated depreciation
Long term leasehold land 10 38 0 0 0 0 48
Short term leasehold land 20 80 0 0 0 0 100
Buildings 976 1,998 0 0 0 0 2,974
Telecommunications equipment 347,760 884,353 0 0 (2,167) 0
1,229,946
Motor vehicles 767 2,630 0 (238) (44) 0 3,115
Office furniture, fittings and equipment 129,765 86,749 0 0 (1,056) 0 215,458
479,298 975,848 0 (238) (3,267) 0 1,451,641

15 PROPERTY, PLANT AND EQUIPMENT (CONTINUED)

Effects of
adopting
As amend- Acquisition
reported ments Restated of Currency Restated
as at to FRS 117 as at subsidiaries Reclassi- Assets translation as at
1.1.2009 (Note 37) 1.1.2009 (Note 33(b)) Additions fications Disposals written off difference 31.12.2009
RM’000 RM’000 RM’000 RM’000 RM’000 RM’000 RM’000 RM’000 RM’000 RM’000
2009
Group
At cost
Long term
leasehold land 0 350 350 3,111 0 0 (350) 0 0 3,111
Short term
leasehold land 0 0 0 3,490 0 0 0 0 0 3,490
Freehold land 3,400 0 3,400 17,427 0 0 (2,567) 0 0 18,260
Buildings 4,020 0 4,020 75,941 0 0 (3,205) 0 0 76,756
Telecommunications
equipment 199,558 0 199,558 3,659,605 8,288 318,403 0 (19,821) (1) 4,166,032
Motor vehicles 0 0 0 4,325 0 0 0 0 0 4,325
Office furniture,
fittings and
equipment 158,560 0 158,560 47,148 56,276 6,766 0 (3,635) 0 265,115
365,538 350 365,888 3,811,047 64,564 325,169 (6,122) (23,456) (1) 4,537,089
Capital work-in-
progress 8,176 0 8,176 284,295 537,365 (325,169) 0 (683) 0 503,984

373,714 350 374,064 4,095,342 601,929 0 (6,122) (24,139) (1) 5,041,073
Included in the 2009 additions was RM29,680,000 in relating to adjustment for changes in costs estimate on provision for site
decommissioning works (Note 28 to the financial statements).

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued

Effects of
adopting
As amend- Acquisition
reported ments Restated of Released Currency Restated
as at to FRS 117 as at subsidiaries Reclassi- on Assets translation as at
1.1.2009 (Note 37) 1.1.2009 (Note 33(b)) Additions fications disposals written off difference 31.12.2009
RM’000 RM’000 RM’000 RM’000 RM’000 RM’000 RM’000 RM’000 RM’000 RM’000
2009
Group
Accumulated
depreciation
Long term leasehold
land 0 86 86 0 10 0 (86) 0 0 10
Short term leasehold
land 0 0 0 0 20 0 0 0 0 20
Buildings 2,029 0 2,029 0 578 0 (1,631) 0 0 976
Telecommunications
equipment 82,116 0 82,116 0 278,890 0 0 (13,246) 0 347,760
Motor vehicles 0 0 0 0 767 0 0 0 0 767
Office furniture,
fittings and
equipment 103,099 0 103,099 0 30,132 0 0 (3,466) 0 129,765

187,244 86 187,330 0 310,397 0 (1,717) (16,712) 0 479,298
Group
Restated
2010 2009
RM’000 RM’000
Net book value
Long term leasehold land 3,063 3,101

Short term leasehold land 3,390 3,470
Freehold land 18,260 18,260
Buildings 73,782 75,780
Telecommunications equipment 4,219,614 3,818,272
Motor vehicles 1,516 3,558
Office furniture, fittings and equipment 136,344 135,350
Capital work-in-progress 551,077 503,984
5,007,046 4,561,775

Capital work-in-progress is reclassified to the respective categories of property, plant and equipment on completion.
The Group revised the useful lives of certain telecommunications equipment and office equipment ranging from 3 years 10
months to 15 years to a remaining useful lives ranging from 2 months to 20 years as part of the network modernisation
programme to support the business. During the year, the revision was accounted as a change in accounting estimate and as
a result, the depreciation charge for the current financial year has increased by RM4,124,000.
Additions in property, plant and equipment during the year include purchases by means of finance leases and deferred
payment schemes amounting to RM14,469,000 (2009: RM39,180,000) and RM42,270,000 (2009: Nil) respectively.
The net book value of property, plant and equipment held under finance leases at the reporting date are as follows:
Group
2010 2009
RM’000 RM’000
Office equipment 61,042 56,553

Motor vehicles 22 2,155
61,064 58,708

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
16 INTANGIBLE ASSETS
Telecommu-
nications
licences with
allocated
spectrum Handset
Note Goodwill rights subsidies Total
Group RM’000 RM’000 RM’000 RM’000
2010
As at 1 January 2010 219,087 10,707,381 92,397 11,018,865

Additions during the financial year 0 0 75,146 75,146
Amortisation charge for the financial
year (included within administrative
expenses) 0 0 (74,592) (74,592)
As at 31 December 2010 219,087 10,707,381 92,951 11,019,419
Cost 219,087 10,707,381 260,668 11,187,136

Accumulated amortisation 0 0 (167,717) (167,717)
As at 31 December 2010 219,087 10,707,381 92,951 11,019,419
2009
As at 1 January 2009 0 0 34,490 34,490

Acquisition of subsidiaries 33(b) 219,087 10,707,381 0 10,926,468
Additions during the financial year 0 0 104,846 104,846
Amortisation charge for the financial
year (included within administrative
expenses) 0 0 (46,939) (46,939)
As at 31 December 2009 219,087 10,707,381 92,397 11,018,865
Cost 219,087 10,707,381 185,522 11,111,990

Accumulated amortisation 0 0 (93,125) (93,125)
As at 31 December 2009 219,087 10,707,381 92,397 11,018,865
The remaining amortisation periods of handset subsidies as at financial year end ranged from 1 to 23 months (2009: 1 to 23
months).

16 INTANGIBLE ASSETS (CONTINUED)
Impairment testing for cash-generated units containing goodwill
For the purpose of impairment testing, carrying amount of goodwill is allocated to the Group’s cash-generated units (“CGU”)
identified as mobile services.
The recoverable amount of a CGU is determined based on value in use calculations. These calculations use pre-tax cash flow
projections based on internal approved financial budgets covering a five-year period which reflect management’s expectations
of revenue and EBITDA margin based on past experience and future expectations of business performance.
The key assumptions used in the value in use calculations are as follows:

(a) 5 years financial budget period; and
(b) pre tax discount rate of 14.6% derived in accordance with the requirements of FRS 136 "Impairment of Assets" using
the Group's post-tax discount rate of 8.5%.
The key assumptions represent management’s assessment of future trends in the regional mobile telecommunications industry
and are based on both external sources and internal sources.
The discount rates used are pre-tax and reflect specific risks relating to the mobile services.
The forecasts are most sensitive to changes in discount rates in the forecast period. Based on the sensitivity analysis performed,
the management has concluded that any variation of ten percent in the base case assumptions would not cause the carrying
amount of the CGU to exceed its recoverable amount.
17 INTEREST IN SUBSIDIARIES
Company
2010 2009
Note RM’000 RM’000
Non-current assets:
- Investments in subsidiaries, at cost 18 35,012,760 35,012,760
Current assets:
- Amount due from a subsidiary 0 941
Current liabilities:
- Amount due to a subsidiary (963) (1,242)
35,011,797 35,012,459

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
18 INVESTMENTS IN SUBSIDIARIES
Company
2010 2009
Unquoted shares at cost
As at 1 January 35,012,760 0
Acquisition of subsidiaries 33(b) 0 34,998,250
Expenses directly attributable to acquisition of subsidiaries 0 14,510
As at 31 December 35,012,760 35,012,760
The information on the subsidiaries is as follows:
Group’s effective
Name Principal activities equity interest Paid-up capital
2010 2009 2010 2009
Incorporated in Malaysia

Advanced Wireless Provider of wireless multimedia related 75% 75% RM3,333,336 RM3,333,336
Technologies Sdn. Bhd. services
(517551-U)

Maxis Broadband Sdn. Bhd. Operator of a national public switched 100% 100% RM1,000,002 RM1,000,002
(234053-D) network and provider of internet
and internet application services and
include owning, maintaining, building
and operating radio facilities and
associated switches
Maxis Collections Sdn. Bhd. Collector of telecommunications 100% 100% RM2 RM2
(383275-M) revenue for fellow subsidiaries

Maxis International Sdn. Bhd. Operator of an international gateway 100% 100% RM2,500,002 RM2,500,002
(240071-T)

18 INVESTMENTS IN SUBSIDIARIES (continued)
The information on the subsidiaries is as follows (continued):
Group’s effective
Name Principal activities equity interest Paid-up capital
2010 2009 2010 2009
Incorporated in Malaysia (continued)
Maxis Mobile Sdn. Bhd. Operator of mobile telecommunications, 100% 100% RM2,500,002 RM2,500,002
(229892-M) provider of corporate support and
service functions and hire purchase
facility for the Group as well as carrying
out special niche project(s) such as
Universal Service Provision
Maxis Mobile Services Provider of mobile telecommunications 100% 100% RM1,293,884,000 RM1,293,884,000
Sdn. Bhd. (73315-V) products and services

Maxis Multimedia Sdn. Bhd. Provider of multimedia related services 100% 100% RM2 RM2
(530188-A) (dormant)
Subsidiary of Advanced
Wireless Technologies Sdn. Bhd.

UMTS (Malaysia) Sdn. Bhd. 3G spectrum assignment holder 75% 75% RM2,500,002 RM2,500,002
(520422-D)

Subsidiary of Maxis Broadband
Sdn. Bhd.

Maxis Online Sdn. Bhd. Holder of investments (dormant) 100% 100% RM2 RM2
(235849-A)

Subsidiary of Maxis Mobile
Sdn. Bhd.

Maxis Mobile (L) Ltd Holder of investments 100% 100% USD10,000 USD10,000
(LL-01709) (i)
Incorporated in the
Republic of Singapore

Subsidiary of Maxis
International Sdn. Bhd.

Maxis Asia Access Pte Ltd Provider of international 100% 100% SGD2 SGD2
(200001826C) #(ii) telecommunications services

Notes:
# Not audited by PricewaterhouseCoopers
(i) Maxis Mobile (L) Ltd is a company registered under the Offshore Companies Act, 1990, with shares issued in USD.
(ii) Maxis Asia Access Pte Ltd is a company established under the Companies Act, Cap. 50 of the Republic of Singapore, with shares
issued in Singapore Dollar (“SGD”).

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
19 FINANCIAL INSTRUMENTS BY CATEGORY
Group Company
2010 2009 2010 2009

RM’000 RM’000 RM’000 RM’000
Financial assets:
Amount due from a subsidiary 0 0 0 941

Amount due from a fellow subsidiary 10 0 0 0
Amount due from immediate holding company 266 297 0 0
Amounts due from related parties 13,792 9,447 0 0
Loans to subsidiaries 0 0 1,522,717 0
Receivables and deposits 740,454 648,080 19 26
Dividends receivable 0 0 0 400,000
Cash and cash equivalents 897,621 1,192,068 79,554 267,107
Loans and receivables 1,652,143 1,849,892 1,602,290 668,074
Financial liabilities:
Payables and accruals 2,713,725 2,182,184 1,608 26,651

Amounts due to related parties 42,944 18,635 0 2
Amount due to a subsidiary 0 0 963 1,242
Amount due to a fellow subsidiary 1,203 1,243 0 0
Amount due to immediate holding company 119 38,352 0 34,681
Borrowings 5,073,868 43,185 5,043,647 0
Loan from a related party 33,205 31,492 0 0
Loan from immediate holding company 0 4,992,009 0 3,807,850
Dividends payable 0 450,000 0 450,000
Other financial liabilities 7,865,064 7,757,100 5,046,218 4,320,426
Derivative financial liabilities 348,452 0 348,452 0

20 SUBSIDIARIES, FELLOW SUBSIDIARIES AND IMMEDIATE HOLDING COMPANY BALANCES
Group Company
2010 2009 2010 2009

Note RM’000 RM’000 RM’000 RM’000
Non-current assets:
- Loans to subsidiaries (b)(i) 0 0
1,522,717 0
Current assets:
- Amount due from a fellow subsidiary (a) 10 0 0 0
- Amount due from immediate holding
company (a) 266 297 0 0
- Amount due to a fellow subsidiary (a) (1,203) (1,243) 0 0
- Amount due to immediate holding
company (a) (119) (38,352) 0 (34,681)
Non-current liabilities:
- Loan from immediate holding company (b)(ii) 0 (4,992,009) 0 (3,807,850)
(1,046) (5,031,307) 1,522,717 (3,842,531)
(a) Non-interest bearing
The amounts due from/(to) a fellow subsidiary and immediate holding company are unsecured and with 30 days credit
period (2009: 30 days).

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
20 SUBSIDIARIES, FELLOW SUBSIDIARIES AND IMMEDIATE HOLDING COMPANY BALANCES (continued)
(b) Interest bearing
The terms of the loans are as follows:
(i) Loans to subsidiaries

2010
Company
Principal Loans Currency

amount outstanding denomination Repayment terms
RM’000 RM’000
1,200,000 1,205,854 RM
The loan is repayable based on a scheduled repayment
as below:
Months after the first drawdown Instalment %
72 27.8
78 35.1
84 37.1
314,500 316,863 RM The loan is repayable in one lump sum on 13 August
2020.
1,514,500 1,522,717
The loans to subsidiaries are unsecured and carry interest rates ranging from 5.0% to 5.8% per annum as at the
reporting date.
(ii) Loan from immediate holding company

2009
Group Company

Principal Loans Principal Loans Currency
amount outstanding amount outstanding denomination Repayment terms
RM’000 RM’000 RM’000 RM’000
4,992,009 4,992,009 3,807,850 3,807,850 RM Repayable in one lump sum in

2 years from 1 October 2009.
Loan from immediate holding company was unsecured and carried an interest rate of 3.65% per annum as at the
reporting date. The loan represents the amount owing to MCB pursuant to the Pre-Listing Restructuring which comprised:
(i) dividends payable of RM1,184,159,000; and

(ii) cash consideration for the business combination of RM3,807,850,000 as disclosed in Note 33(b) to the
financial statements.
The loan from immediate holding company was fully repaid in 2010.

21 DEFERRED TAXATION
Deferred tax assets and liabilities are offset when there is legally enforceable right to set off current tax assets against
current tax liabilities and when the deferred taxes relate to the same tax authority. The following amounts, determined after
appropriate offsetting, are shown in the statements of financial position:
Group
2010 2009
RM’000 RM’000
Deferred tax assets 95,906 85,597

Deferred tax liabilities (620,317) (405,807)
(524,411) (320,210)
The movements in deferred tax assets/(liabilities) during the financial year comprise the following:
Property,
plant and Intangible Deferred Investment
Note equipment assets income Provisions allowance Others Total
Group RM’000 RM’000 RM’000 RM’000 RM’000 RM’000 RM’000
As at 1 January 2010 (635,997) (21,673) 69,034 146,764 120,964 698 (320,210)

(Charged)/credited to
income statement 12 (198,536) (1,434) 15,723 (8,144) (11,678) (132) (204,201)
As at 31 December 2010 (834,533) (23,107) 84,757 138,620 109,286 566 (524,411)
As at 1 January 2009 (27,813) (5,625) 66,450 65,604 0 512 99,128

Acquisition of subsidiaries 33(b) (535,074) 1,171 (232) 70,683 124,541 (402) (339,313)
(Charged)/credited to
income statement 12 (73,110) (17,219) 2,816 10,477 (3,577) 588 (80,025)
As at 31 December 2009 (635,997) (21,673) 69,034 146,764 120,964 698 (320,210)

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
21 DEFERRED TAXATION (CONTINUED)
Group
2010 2009
RM’000 RM’000
Deferred tax assets (before offsetting)

- deferred income 94,692 69,034
- intangible assets 131 1,414
- provisions 138,620 146,764
- investment allowances 109,286 120,964
- others 1,088 1,572
343,817 339,748
Offsetting (247,911) (254,151)
Deferred tax assets (after offsetting) 95,906 85,597
Deferred tax liabilities (before offsetting)

- property, plant and equipment (834,533) (635,997)
- intangible assets (23,238) (23,087)
- deferred income (9,935) 0
- others (522) (874)
(868,228) (659,958)
Offsetting 247,911 254,151
Deferred tax liabilities (after offsetting) (620,317) (405,807)
22 INVENTORIES
Group
2010 2009
RM’000 RM’000
Telecommunications materials and supplies 24,343 17,274

Telecommunications equipment 75,502 82,092
Devices 114,253 34,046
214,098 133,412
The Group reversed RM7,826,000 (2009: RM994,000) in respect of part of an inventory write down that was not required
subsequently as the Group was able to utilise those inventories.

23 RECEIVABLES, DEPOSITS AND PREPAYMENTS
Group Company
2010 2009 2010 2009

Note RM’000 RM’000 RM’000 RM’000
Trade receivables (a) 685,423 728,430 0 0

Other receivables 54,745 13,106 19 26
Deposits 95,337 87,386 0 0
Prepayments 195,875 142,164 1,353 314
1,031,380 971,086 1,372 340

Allowance for impairment: (b)
Trade receivables (80,049) (168,548) 0 0
Other receivables (2,104) (1,739) 0 0
Deposits (12,898) (10,555) 0 0
(95,051) (180,842) 0 0
936,329 790,244 1,372 340
(a) Trade receivables
The Group’s credit policy provides trade receivables with 30 days credit period (2009: 30 days). The Group has no
significant exposure to any individual customer, geographical location or industry category. Significant credit and recovery
risks associated with receivables have been provided for in the financial statements.
Given the varied nature of the Group’s customer base, the following analysis of trade receivables by type of customer is
considered the most appropriate disclosure of credit concentrations.
Group
2010 2009
RM’000 RM’000
Subscribers:
- Individual 325,184 407,012
- Corporate 112,936 109,885
Interconnect and roaming:
- Domestic 90,248 82,463
- International 50,719 63,281
Distributors 106,336 65,789
685,423 728,430
Trade receivables are secured by subscribers’ deposits and bank guarantees of RM50,888,000 (2009: RM53,569,000)
and RM58,950,000 (2009: RM43,500,000) respectively.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
23 RECEIVABLES, DEPOSITS AND PREPAYMENTS (continued)
(a) Trade receivables (continued)

The ageing analysis of the Group’s gross trade receivables is as follows:
Group
2010 2009
RM’000 RM’000
Neither past due nor impaired 511,659 479,471

1 to 90 days past due not impaired (1) 19,974 19,110
91 to 180 days past due not impaired (1) 2,910 2,140
More than 180 days past due not impaired (1) 3,201 5,429
537,744 506,150
Impaired (1) (2) 147,679 222,280
685,423 728,430
(1) Certain trade receivables are secured by deposits of RM14,952,000 (2009: RM14,809,000).
(2) Represents gross trade receivables which have been either partially or fully impaired.
Trade receivables that are neither past due nor impaired
With respect to the trade receivables that are neither past due nor impaired, there is no indication as of the reporting
date that the debtors will not meet their payment obligations since the Group selects the highest possible quality
creditworthy counter parties. The quality of these trade receivables is such that management believes no impairment
provision is necessary, except in situations where they are part of individually impaired trade receivables.
Trade receivables that are past due but not impaired
No allowance for impairment was made in respect of these past due trade receivables based on the past historical
collection trends.

23 RECEIVABLES, DEPOSITS AND PREPAYMENTS (continued)
(b) Allowance for impairment
Movement on the Group allowance for impairment of receivables and deposits is as follows:
Group
2010 2009
RM’000 RM’000
As at 1 January 180,842 73,275

Acquisition of subsidiaries 0 23,507
Charged to income statement 7,164 124,578
Reversed from income statement (92,955) (40,518)
As at 31 December 95,051 180,842
24 RELATED PARTIES BALANCES
Group Company
2010 2009 2010 2009

Note RM’000 RM’000 RM’000 RM’000
Current assets:
- Amounts due from related parties (a) 13,792 9,447 0 0
- Amounts due to related parties (a) (42,944) (18,635) 0 (2)
- Loan from a related party (b) 0 (31,492) 0 0
- Loan from a related party (b) (33,205) 0 0 0
(a) The amounts due from/(to) related parties are trade in nature, unsecured, interest free and ranging from 1 to 60 days
credit period (2009: 1 to 60 days).
(b) Loan from a related party is unsecured and is denominated in Ringgit Malaysia. The principal and interest of the loan
are repayable at the end of 5 years from the drawdown date of 9 December 2005. The loan has been extended during
the current financial year for another 5 years, expiring on 9 December 2015. The outstanding interest on the loan at the
extension date has been capitalised. The effective interest rate as at the reporting date is 7.30% per annum (2009: 6.55%).

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
25 CASH AND CASH EQUIVALENTS

Cash and cash equivalents at the end of the financial year comprise the following:
Group Company
2010 2009 2010 2009

RM’000 RM’000 RM’000 RM’000
Deposits with licensed banks 810,486 1,113,708 79,414 267,100

Cash and bank balances 87,135 78,360 140 7
Cash and cash equivalents 897,621 1,192,068 79,554 267,107
Deposits with licensed banks are held in short term money market and fixed deposits.
Deposits with licensed banks of the Group and of the Company at the end of the financial year have an average maturity of
9 days (2009: 12 days) and 10 days (2009: 13 days) respectively. Bank balances are deposits held at call with banks.
The credit quality of bank balances and deposits with licensed banks can be assessed by reference to external credit ratings
as follows:
Group Company
2010 2009 2010 2009

RM’000 RM’000 RM’000 RM’000
Local licensed banks (1):
AAA 836,476 576,007 75,527 210,001

AA1 0 148,312 0 0
AA2 44,524 147,922 4,027 57,106
AA3 0 210,158 0 0
A1 0 96,689 0 0
Offshore licensed bank (2):

Aa2 40 44 0 0
A1 16,191 0 0 0
A2 0 12,560 0 0
897,231 1,191,692 79,554 267,107
Source: Bloomberg with ratings provided by:

(1)
RAM Ratings Services Berhad
(2)
Moody’s

26 SHARE CAPITAL
Group and Company
2010 ’000 RM’000
Authorised ordinary shares of RM0.10 each
As at 1 January/31 December 12,000,000 1,200,000

2009
Group Company
’000 RM’000 ’000 RM’000
Authorised:
Ordinary shares of RM1.00 each
As at 1 January 1,293,884 1,293,884 0 0

Reverse acquisition (1,293,884) (1,293,884) 0 0
Ordinary shares of RM0.10 each
Created during the financial year 12,000,000 1,200,000 12,000,000 1,200,000
As at 31 December 12,000,000 1,200,000 12,000,000 1,200,000
27 RESERVES
(a) Merger relief

Pursuant to Section 60(4)(a) of the Companies Act, 1965, the premium on the shares issued by the Company as
consideration for the acquisition of the Subsidiaries in the financial year are not recorded as share premium. The
difference between the issue price and the nominal value of shares issued is classified as merger relief.
(b) Reserve arising from reverse acquisition

The difference between the issued equity of the Company and issued equity of MMSSB together with the deemed
purchase consideration of Other Subsidiaries and the cash distribution to MCB, is recorded as reserve arising from reverse
acquisition of RM22,728,901,000 as shown in Note 33(b) to the financial statements.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
27 RESERVES (CONTINUED)
(c) Other reserves
Share based
payments in Currency
relation to Capital Cash flow translation
Note the Listing redemption hedging differences Total
Group RM’000 RM’000 RM’000 RM’000 RM’000
2010
As at 1 January 2010 53,074 0 0 10 53,084

Currency translation differences 0 0 0 35 35
Net change in hedging:
- fair value losses 0 0 (348,452) 0 (348,452)
- transfers to finance costs 11(b) 0 0 249,595 0 249,595
As at 31 December 2010 53,074 0 (98,857) 45 (45,738)
2009
As at 1 January 2009 0 5,215 0 (96,765) (91,550)

Currency translation differences 0 0 0 69,205 69,205
Share-based payments 53,074 0 0 0 53,074
Disposal of a subsidiary 33(c) 0 0 0 27,570 27,570
Acquisition of subsidiaries 0 (5,215) 0 0 (5,215)
As at 31 December 2009 53,074 0 0 10 53,084

27 RESERVES (CONTINUED)
(c) Other reserves (continued)
Share based
payments in
relation to Cash flow
Note the Listing hedging Total
Company RM’000 RM’000 RM’000
2010
As at 1 January 2010 53,074 0 53,074

Net change in hedging:
- fair value losses 0 (348,452) (348,452)
- transfers to finance costs 11(b) 0 249,595 249,595
As at 31 December 2010 53,074 (98,857) (45,783)
2009
As at 7 August 2009^ 0 0 0
Share-based payments 53,074 0 53,074
As at 31 December 2009 53,074 0 53,074
The share-based payments reserve represents discount on shares issued to retail investors in relation to the Listing.
The capital redemption reserve was created for the reduction of shares pursuant to the debt restructuring scheme in
MMSSB in prior years. The amount was reversed upon completion of reverse acquisition in 2009.
The cash flow hedging reserve represents the deferred fair value losses relating to derivative financial instruments used
to hedge certain borrowings of the Group.
The currency translation differences reserve comprises all foreign exchange differences arising from the translation of the
financial statements of foreign entities.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
28 PROVISIONS FOR LIABILITIES AND CHARGES
Group

Site Network
rectification construction Staff
and decommi- cost and incentive
Note ssioning works settlements scheme Total
RM’000 RM’000 RM’000 RM’000
As at 1 January 2010 132,286 9,350 29,179 170,815

Capitalised during the financial year 6,148 0 0 6,148
Changes in costs estimate on provision
for site decommissioning works
- included in finance costs 11(b) (9,136) 0 0 (9,136)
Charged to the income statement
- included in profit from operations 47 0 49,699 49,746
- included in finance costs 11(b) 13,397 0 0 13,397
Paid during the financial year (1,865) 0 (27,398) (29,263)
Reversed from the income statement (3,814) 0 (11,420) (15,234)
As at 31 December 2010 137,063 9,350 40,060 186,473
As at 1 January 2009 0 0 14,415 14,415

Acquisition of subsidiaries 33(b) 160,815 9,350 17,250 187,415
Capitalised during the financial year 2,432 0 0 2,432
Changes in costs estimate on provision
for site decommissioning works
- included in property, plant and equipments (29,680) 0 0 (29,680)
Charged to the income statement
- included in profit from operations 3,749 0 13,194 16,943
- included in finance costs 11(b) 2,989 0 0 2,989
Paid during the financial year (212) 0 (11,118) (11,330)
Reversed from the income statement (7,807) 0 (4,562) (12,369)
As at 31 December 2009 132,286 9,350 29,179 170,815
Represented by:
Current liabilities 10,527 9,350 40,060 59,937

Non-current liabilities 126,536 0 0 126,536
As at 31 December 2010 137,063 9,350 40,060 186,473
Current liabilities 16,666 9,350 29,179 55,195

Non-current liabilities 115,620 0 0 115,620
As at 31 December 2009 132,286 9,350 29,179 170,815

Descriptions of the above provisions are as disclosed in Note 3(p) to the financial statements.

28 PROVISIONS FOR LIABILITIES AND CHARGES (CONTINUED)
Site rectification and decommissioning works
In the current financial year, a provision of RM137,063,000 (2009: RM132,286,000) has been recognised for dismantlement,
removal and site restoration costs. The provision is estimated using the assumption that decommissioning will only take place
upon the expiry of the lease terms (inclusive of secondary terms) of 15 to 30 years (2009: 15 years). The provision has been
estimated based on the current conditions of the sites, at the estimated costs to be incurred upon the expiry of lease terms
and discounted at the current market interest rate available to the Group. The provisions will be utilised over the remaining
lease periods which range from 1 to 16 years (2009: 1 to 15 years).
Network construction cost and settlements
In the Directors’ opinion, the outcome of the notices of termination, legal claims, negotiations for settlements and costs in
respect of obligations under network construction contracts will not give rise to any significant loss beyond the amounts
provided at the reporting date.
29 PAYABLES AND ACCRUALS
Group Company
2010 2009 2010 2009

RM’000 RM’000 RM’000 RM’000
Current
Intercarrier and roaming payables 55,222 90,970 0 0

Intercarrier and roaming accruals 62,493 91,629 0 0
Subscribers’ deposits 141,019 134,492 0 0
Trade payables 1,095,827 1,008,519 0 0
Trade accruals 348,217 268,761 0 0
Other payables 114,008 103,183 11 23
Other accruals 842,400 468,520 1,597 26,628
Advance payments from subscribers 38,287 31,035 0 0
Deferred income 399,551 289,829 0 0
Payroll liabilities 4,693 4,073 0 0
Government grant 3,640 4,538 0 0
3,105,357 2,495,549 1,608 26,651
Non-current
Trade payables 41,884 0 0 0

Other accruals 4,322 7,499 0 0
46,206 7,499 0 0
3,151,563 2,503,048 1,608 26,651

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
29 PAYABLES AND ACCRUALS (CONTINUED)
Current trade payables and other payables of the Group and of the Company carry credit period up to 120 days (2009:
150 days). The non-current trade payables include an amount of RM25,704,000 which is payable under deferred payment
schemes, repayable half yearly basis for 5 years commencing 30 months from the drawdown date and carry an interest rate
of 2.21% per annum as at the reporting date.

Other accruals include lease equalisation for office buildings. The lease period for office buildings range from 1 to 2 years
(2009:1 to 3 years).
30 BORROWINGS
Group Company
2010 2009 2010 2009

Note RM’000 RM’000 RM’000 RM’000
Current
Secured
Finance lease liabilities (a) 13,201 22,046 0 0
Non- current
Secured
Finance lease liabilities (a) 17,020 21,139 0 0
Unsecured
Syndicated term loans (b) 2,595,934 0
2,595,934 0
Term loan (c) 2,447,713 0
2,447,713 0
5,060,667 21,139
5,043,647 0
5,073,868 43,185
5,043,647 0
(a) Finance lease liabilities
The Group leases office equipment and motor vehicles under finance leases with lease terms of 3 to 5 years.
Office equipment leased under the finance lease comprise mainly of Information Technology assets. The remaining lease
terms are between 1 to 5 years (2009: 2 to 5 years). The Group has an option for extension for 2 further successive
periods of up to 12 months. Contingent rental is based on a revenue sharing model and are charged as expenses in the
period in which they are incurred. At the end of the lease term, title to the assets will be transferred to the Group upon
full payment being made.
The finance lease for motor vehicles has a remaining lease term of 1 year (2009: 1 to 2 years). The lease has an option
for renewal for 1 year with no arrangement for contingent rental. At the end of the lease term, the Group has the option
to purchase the motor vehicles at a discounted rate from market price which shall be agreed by both lessee and lessor.
The weighted average effective interest rate of the Group’s finance lease liabilities is 14.37% (2009: 17.36% per annum).

30 BORROWINGS (continued)
(a) Finance lease liabilities (continued)
The finance lease liabilities are effectively secured as:
(i) the rights to the leased motor vehicles revert to the lessor in the event of defaults; and
(ii) the title to the office equipment remain with the lessor until payment of the termination and/or exit charges.
Finance lease liabilities represent outstanding obligations payable in respect of office equipment and motor vehicles
acquired under finance lease commitment and are analysed as follows:
Group
2010 2009
RM’000 RM’000
Not later than 1 year 17,548 31,299

Later than 1 year and not later than 5 years 23,102 27,819
40,650 59,118
Less: Future finance charges (10,429) (15,933)
Present value 30,221 43,185
Representing lease liabilities:

- Current 13,201 22,046
- Non-current 17,020 21,139
30,221 43,185
(b) Syndicated term loans
(i) USD 750,000,000 loan
This loan has a tenor of 7 years from the draw down date, 24 February 2010, and is hedged by using cross currency
interest rate swap (“CCIRS”) as disclosed in Note 31 to the financial statements to hedge against fluctuation in the
USD/RM exchange rate and fluctuations in LIBOR on its syndicated term loan. The loan is repayable semi-annually
commencing 24 August 2014.
(ii) USD 100,000,000 loan
This loan has a tenor of 10 years from the draw down date, 13 August 2010, and is hedged by using cross currency
interest rate swap (“CCIRS”) as disclosed in Note 31 to the financial statements to hedge against fluctuation in the
USD/RM exchange rate and fluctuations in LIBOR on its syndicated term loan. It is repayable in one lump sum at the
end of the tenure, 13 August 2020.
(c) Term loan
On 24 February 2010, the Company drew down RM2,450,000,000 of the RM2,500,000,000 term loan facility. The term
loan facility has a tenor of 2 years from the draw down date and is repayable in one lump sum at the end of the tenure.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
30 BORROWINGS (CONTINUED)
Contractual terms of borrowings
Contractual
interest rate Functional
at reporting currency/ Total
date currency carrying Maturity profile
Group (per annum) exposure amount < 1 year 1-2 years 2-5 years > 5 years
% RM’000 RM’000 RM’000 RM’000 RM’000
At 31 December 2010
Secured
Finance lease liabilities RM/RM 30,221 13,201 6,880 10,140 0

Unsecured
Syndicated term loan 1.35% - 1.60% + LIBOR (1) RM/USD 2,595,934 0 0 1,129,400 1,466,534
Term loan 1.15% + COF (2) RM/RM 2,447,713 0 2,447,713 0 0
5,073,868
13,201 2,454,593 1,139,540 1,466,534
At 31 December 2009
Secured
Finance lease liabilities RM/RM 43,185 22,046 8,685 12,454 0
Company
At 31 December 2010
Unsecured
Syndicated term loans 1.35% - 1.60% + LIBOR(1) RM/USD 2,595,934 0 0 1,129,400 1,466,534
Term loan 1.15% + COF(2) RM/RM 2,447,713 0 2,447,713 0 0
5,043,647
0 2,447,713 1,129,400 1,466,534
(1)
LIBOR denotes London Interbank Offered Rate.
(2)
COF denotes Cost of Funds.

31 DERIVATIVE FINANCIAL INSTRUMENTS
Group and Company
2010 RM’000
CCIRSs - Cash flow hedge on USD

denominated borrowings 348,452

The details of the CCIRSs are set out as below:
Commencement Contract/
Date Notional amount Exchange Rate Interest Rate
RM’000
24 Feb 2010 2,550,000 The Group and Company pay RM The Group and Company pay a
in exchange for receiving USD at a fixed interest rate of 4.75% per
predetermined exchange rate of RM3.40 annum in exchange for receiving
to USD1.00 according to the scheduled LIBOR plus a spread on the
principal and interest repayment of amortising outstanding principal
the syndicated loan in which principal amount.
exchange occurs semi-annually
commencing from the fourth year of the
syndicated loan.

13 Aug 2010 314,500 The Group and Company pay RM in The Group and Company pay a
exchange for receiving USD at a pre- fixed interest rate of 5.25% per
determined exchange rate of RM3.145 annum in exchange for receiving
to USD1.00 for its principal and interest LIBOR plus a spread on the
in which at the end of the tenure notional principal amount.
principal is on bullet repayment basis.
At the reporting date, the Group has recognised derivative financial liabilities of RM348,452,000 on remeasuring the fair
values of the derivative financial instruments. The corresponding increase has been included in equity in the cashflow hedging
reserve of which RM249,595,000 for the current year was transferred to the income statements to offset the unrealised gain
of RM240,125,000 which arose from the strengthening of RM against USD and to recognise additional interest expense of
RM9,470,000 as the underlying interest rates were lower than the hedged interest rates on the USD850,000,000 syndicated
loans. This has resulted in a debit balance in the cashflow hedging reserve as at 31 December 2010 of RM98,857,000.
The gains or losses recognised in the cash flow hedging reserve in equity as at 31 December 2010 will be continuously
released to the income statement within finance cost until the underlying borrowings are repaid.
As the Group and the Company intend to hold the syndicated term loans and associated derivative instruments to maturity,
any changes to the fair values of the derivative instruments will not impact the income statements and will be taken to the
cash flow hedging reserve in equity.
The method and assumption applied in determining the fair value of derivatives are disclosed in Note 3(i) to the financial
statements.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
32 FINANCIAL RISK MANAGEMENT
The Group’s activities expose it to a variety of financial risks, including market risk (interest rate risk and foreign exchange
risk), credit risk, liquidity risk and capital risk. The Group’s overall risk management programme focuses on the unpredictability
of financial markets and seeks to minimise potential adverse effects on the Group’s financial performance. The Group uses
derivative financial instruments to hedge designated risk exposures of the underlying hedge items and does not enter into
derivative financial instruments for speculative purposes.
Financial risk management is carried out by the Chief Financial Officer in consultation with the relevant departments under
policies/mandates approved by the Board of Directors. The policy provides written principles for overall risk management, as
well as written policies covering specific areas, such as foreign exchange risk, interest rate risk, credit risk and use of derivative
financial instruments.
(a) Market risk
Market risk is the risk that the fair value or future cash flow of the financial instruments that the Group has will fluctuate
because of changes in market prices. The various components of market risk that the Group is exposed to are discussed
below.
(i) Foreign exchange risk
The objectives of the Group’s currency risk management policies are to allow the Group to effectively manage the
foreign exchange fluctuation against its functional currency that may arise from future commercial transactions
and recognised assets and liabilities. Forward foreign currency exchange contracts are used to manage foreign
exchange exposures arising from all known material foreign currency denominated commitments as and when they
arise and to hedge the movements in exchange rates by establishing the rate at which a foreign currency monetary
item will be settled. Gains and losses on foreign currency forward contracts entered into as hedges of foreign
currency monetary items are recognised in the financial statements when the exchange differences of the hedged
monetary items are recognised in the financial statements. Cross currency interest rate swap contracts are also used
to hedge the volatility in the cash flow attributable to variability in the foreign currency denominated borrowings
at the inception to maturity of the borrowings.
The currency exposure of financial assets and financial liabilities of the Group and Company that are not
denominated in the functional currency of the respective companies are set out below. Currency risks in respect of
intragroup receivables and payables have been included in the Group’s currency exposure table as this exposure is
not eliminated at the Group level.

32 FINANCIAL RISK MANAGEMENT (continued)
(a) Market risk (continued)
(i) Foreign exchange risk (continued)
Currency exposure at 31 December 2010
Group SGD USD SDR EURO Others

RM’000 RM’000 RM’000 RM’000 RM’000
Functional currency
Ringgit Malaysia
Receivables 0 29,927 17,989 304 0

Deposits, bank and cash
balances 0 23,126 0 0 40
Payables (962) (169,669) (6,552) (89) (1,527)
Amounts due (to)/from
related parties 0 (4,368) 255 0 0
Syndicated term loans 0
(2,595,934) 0 0 0
Gross exposure (962) (2,716,918) 11,692 215 (1,487)
CCIRS
- Syndicated term loans 0
2,595,934 0 0 0
Net exposure (962) (120,984) 11,692 215 (1,487)
Group SGD USD SDR EURO Others

RM’000 RM’000 RM’000 RM’000 RM’000
Functional currency
Ringgit Malaysia
Receivables 7 23,776 12,519 328 681

balances 0 15,589 0 17 44
Payables (186) (84,144) (17,521) (1,082) (2,197)
Amounts due (to)/from
related parties 0 (2,484) 69 0 0
Gross exposure (179) (47,263) (4,933) (737) (1,472)

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
(i) Foreign exchange risk (continued)
Company SGD USD SDR EURO Others

RM’000 RM’000 RM’000 RM’000 RM’000
Functional currency
Ringgit Malaysia

balances 0 1 0 0 0
Syndicated term loans 0
(2,595,934) 0 0 0
Gross exposure 0
(2,595,933) 0 0 0
CCIRS
- Syndicated term loans 0
2,595,934 0 0 0
Net exposure 0 1 0 0 0
The sensitivity of the Group’s profit before tax for the year and equity to a reasonably possible change in the USD
exchange rates against the Group’s functional currency, Ringgit Malaysia, with all other factors remaining constant
and based on the composition of assets and liabilities at the reporting date are set out as below.

Impact on profit before tax for the year Impact on equity (1)
Group and
Group Company Company
2010 2009 2010 2009 2010 2009

RM’000 RM’000 RM’000 RM’000 RM’000 RM’000
USD/RM
- strengthened 5% (2009: 5%) (6,049) (2,363) 0 0 10,860 0

- weakened 5% (2009: 5%) 6,049 2,363 0 0 (10,860) 0
Represents cashflow hedging reserve

(1)
The impacts on profit before tax for the year are mainly as a result of foreign currency gains/losses on translation
of USD denominated receivables, deposits and bank balances and payables. For USD denominated borrowings, as
these are effectively hedged, the foreign currency movements will not have any impact on the income statement.
Other balances denominated in foreign currencies are not significant and hence, profit is not materially impacted.

(ii) Interest rate risk
The Group’s interest rate risk arises from deposits with licensed banks, deferred payment creditors, borrowings
and loan from a related party carrying fixed and variable interest rates. The objectives of the Group’s interest risk
management policies are to allow the Group to effectively manage the interest rate fluctuation through the use
of fixed and floating interest rate debt and derivative financial instruments. The Group adopts a non-speculative
stance which favours predictability over short term interest rate fluctuations. The interest rate profile of the Group’s
borrowings is also regularly reviewed against prevailing and anticipated market interest rates to determine whether
refinancing or early repayment is warranted.
The Group manages its cash flow interest rate risk by using cross currency interest rate swaps. Such swaps have the
economic effect of converting borrowings from floating rates to fixed rates.
The net exposure of financial assets and financial liabilities of the Group and of the Company to interest rate
risk (before and after taking effect of cross currency interest rate swap contract) and the periods in which the
borrowings mature or reprice (whichever is earlier) are as follows:
Weighted
average effective Floating
interest rate at Total interest
31 December carrying rate Fixed interest rate
(per annum) amount < 1 year < 1 year 1-2 years 2-5 years > 5 years
% RM’000 RM’000 RM’000 RM’000 RM’000 RM’000
Group
At 31 December 2010
Deposits with licensed banks 2.75 810,486 0 810,486 0 0 0

Trade payables 2.21 (25,704) (25,704) 0 0 0 0
Finance lease liabilities 14.37 (30,221) 0 (13,201) (6,880) (10,140) 0
Syndicated term loans 1.91 (2,595,934) (2,595,934) 0 0 0 0
Term loan 4.38 (2,447,713) (2,447,713) 0 0 0 0
Loan from a related party 7.30 (33,205) (33,205) 0 0 0 0
Gross exposure (4,322,291) (5,102,556) 797,285 (6,880) (10,140) 0
CCIRS
- Syndicated term loans 4.81 0 2,595,934 0 0 (1,129,400) (1,466,534)
Net exposure (4,322,291) (2,506,622) 797,285 (6,880) (1,139,540) (1,466,534)

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
(ii) Interest rate risk (continued)

The net exposure of financial assets and financial liabilities of the Group and of the Company to interest rate
risk (before and after taking effect of cross currency interest rate swap contract) and the periods in which the
borrowings mature or reprice (whichever is earlier) are as follows (continued):
Weighted
average effective Floating
interest rate at Total interest
31 December carrying rate Fixed interest rate
(per annum) amount < 1 year < 1 year 1-2 years 2-5 years > 5 years
% RM’000 RM’000 RM’000 RM’000 RM’000 RM’000
Group
At 31 December 2009
Deposits with licensed banks 2.03 1,113,708 0 1,113,708 0 0 0

Finance lease liabilities 17.36 (43,185) 0 (22,046) (8,685) (12,454) 0
Loan from immediate holding
company 3.65 (4,992,009) (4,992,009) 0 0 0 0
Loan from a related party 6.55 (31,492) (31,492) 0 0 0 0
Gross exposure (3,952,978) (5,023,501) 1,091,662 (8,685) (12,454) 0
Company
At 31 December 2010
Loans to subsidiaries 5.17 1,522,717 0 0 0 0 1,522,717

Deposits with licensed banks 2.67 79,414 0 79,414 0 0 0
Syndicated term loans 1.91
(2,595,934)
(2,595,934) 0 0 0 0
Term loan 4.38
(2,447,713)
(2,447,713) 0 0 0 0
Gross exposure
(3,441,516)
(5,043,647) 79,414 0 0
1,522,717
CCIRS
- Syndicated term loans 4.81 0
2,595,934 0 0
(1,129,400)
(1,466,534)
Net exposure (3,441,516)

(2,447,713) 79,414 0 (1,129,400) 56,183
At 31 December 2009
Deposits with licensed banks 1.98 2 67,100 0 267,100 0 0 0

Loan from immediate holding
company 3.65 (3,807,850) (3,807,850) 0 0 0 0
Gross exposure (3,540,750)

(3,807,850)
267,100 0 0 0

(ii) Interest rate risk (continued)
The sensitivity of the Group’s profit before tax for the year and equity to a reasonably possible change in Ringgit
Malaysia and US Dollar interest rates with all other factors held constant and based on composition of liabilities with
floating interest rates at the reporting date are as follows:

Impact on profit before tax for the year Impact on equity (1)
Group and
Group Company Company
2010 2009 2010 2009 2010 2009

RM’000 RM’000 RM’000 RM’000 RM’000 RM’000
Ringgit Malaysia
- increased by +0.5% (2009: +0.5%) (12,405) (25,118) (12,239) 0 0 0
- decreased by -0.5% (2009: -0.5%) 12,405 25,118 12,239 0 0 0
US Dollar
- increased by +0.5% (2009: +0.5%) (129) 0 0 0 54,171 0
- decreased by -0.5% (2009: -0.5%) 129 0 0 0 (54,171) 0
(1)
Represents cashflow hedging reserve
The impacts on profit before tax for the year are mainly as a result of interest expenses/income on floating rate
payables, loan from a related party, loan from immediate holding company and borrowings not in a designated
hedging relationship. For borrowings in a designated hedging relationship, as these are effectively hedged, the
interest rate movements will not have any impact on the income statement.
(b) Credit risk
The objectives of the Group’s credit risk management policies are to manage its exposure to credit risk from deposits,
cash and bank balances, receivables and derivative financial instruments. It does not expect any third parties to fail to
meet their obligations given the Group’s policy of selecting creditworthy counter parties.
The Group has no significant concentration of credit risk as the Group’s policy limits the concentration of financial
exposure to any single counterparty. Credit risk of trade receivables is controlled by the application of credit approvals,
limits and monitoring procedures. Credit risks are minimised and monitored via limiting the Group’s dealings with
creditworthy business partners and customers. Trade receivables are monitored on an on-going basis via the Group’s
management reporting procedures.
For deposits, cash and bank balances, the Group seeks to ensure that cash assets are invested safely and profitably
by assessing counterparty risks and allocating placement limits for various creditworthy financial institutions. As for
derivative financial instruments, the Group enters into the contracts with various reputable counterparties to minimise
the credit risks. The Group considers the risk of material loss in the event of non-performance by the above parties to
be unlikely. The Group’s maximum exposure to credit risk is equal to the carrying value of those financial instruments.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
(c) Liquidity risk

The objectives of the Group’s liquidity risk management policies are to monitor rolling forecasts of the Group’s liquidity
requirements to ensure it has sufficient cash to meet operational needs, availability of funding by keeping committed
credit lines and to meet external covenant compliance. Surplus cash held is invested in interest bearing money market
deposits and time deposits. The Group is exposed to liquidity risk where there could be difficulty in raising funds to meet
commitments associated with financial instruments.
The undiscounted contractual cash flow payables under the financial instruments as at the reporting date are as follows:
Total(1) < 1 year 1-2 years 2-5 years > 5 years

RM’000 RM’000 RM’000 RM’000 RM’000
Group
At 31 December 2010
Payables and accruals

- Principal 2,697,507
2,667,481 5,680 16,635 7,711
- Interest (2) 2,488 614 578 1,123 173
Amounts due to related parties 42,944 42,944 0 0 0
Amount due to a fellow subsidiary 1,203 1,203 0 0 0
Amount due to immediate
holding company 119 119 0 0 0
Loan from a related party
- Principal 33,060 0 0 33,060 0
- Interest (2) 12,067 0 0 12,067 0
Finance lease 40,650 17,548 10,600 12,502 0
Bank borrowings
(net cashflows after hedging)
- Principal 5,314,500 0 2,450,000 1,262,250 1,602,250
- Interest (2) 892,271 243,841 155,407 367,900 125,123
9,036,809 2,973,750 2,622,265 1,705,537 1,735,257
(1) As the amounts included in the table are the contractual undiscounted cash flows, these amounts will not reconcile
with the amounts disclosed in the statements of financial position.
(2) Based on contractual interest rates as at the reporting date.

(c) Liquidity risk (continued)

The undiscounted contractual cash flow payables under the financial instruments as at the reporting date are as follows
(continued):

RM’000 RM’000 RM’000 RM’000 RM’000
Group
At 31 December 2009
Payables and accruals 2,182,184 2,174,685 3,177 4,322 0

Amounts due to related parties 18,635 18,635 0 0 0
Amount due to a fellow subsidiary 1,243 1,243 0 0 0
Amount due to immediate holding company 38,352 38,352 0 0 0
Loan from a related party
- Principal 24,167 24,167 0 0 0
- Interest (2) 8,893 8,893 0 0 0
Finance lease 59,118 31,299 11,413 16,406 0
Loan from immediate holding company
- Principal 4,992,009 0 4,992,009 0 0
- Interest (2) 318,490 0 318,490 0 0
Dividends payable 450,000
450,000 0 0 0
8,093,091 2,747,274 5,325,089 20,728 0
Company
At 31 December 2010
Payables and accruals 1,608 1,608 0 0 0

Amounts due to subsidiaries 963 963 0 0 0
Bank borrowings
(net cashflows after hedging)
- Principal 5,314,500 0 2,450,000 1,262,250 1,602,250
- Interest (2) 892,271 243,841 155,407 367,900 125,123
6,209,342 246,412 2,605,407 1,630,150 1,727,373
(2)
Based on contractual interest rates as at the reporting date.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
(c) Liquidity risk (continued)
The undiscounted contractual cash flow payables under the financial instruments as at the reporting date are as follows
(continued):

RM’000 RM’000 RM’000 RM’000 RM’000
Company
At 31 December 2009
Payables and accruals 26,651 26,651 0 0 0

Amounts due to related parties 2 2 0 0 0
Amount due to a subsidiary 1,242 1,242 0 0 0
Amounts due to immediate holding company 34,681 34,681 0 0 0
Loans from immediate holding company
- Principal 3,807,850 0 3,807,850 0 0
- Interest (2) 242,941 0 242,941 0 0
Dividends payable 450,000 450,000 0 0 0
4,563,367
512,576
4,050,791 0 0
(2) Based on contractual interest rates as at the reporting date.
(d) Capital risk management
The Group’s objectives when managing capital are to safeguard the Group’s ability to continue as a going concern in
order to provide returns for shareholders and benefits for other stakeholders and to maintain an optimal capital structure
to reduce the cost of capital.
In order to maintain or adjust the capital structure, the Group may adjust the amount of dividends paid to shareholders,
issue new shares or return capital to shareholders.
The Group is also required by the external lenders to maintain financial covenant ratios on net debt to EBITDA and
EBITDA to interest expense. These externally imposed capital requirement and financial covenant ratios have been fully
complied with by the Group for the financial year ended 31 December 2010.

(d) Capital risk management (continued)
The Group monitors capital on the basis of the gearing ratio. This ratio is calculated as net debt divided by total
equity. Net debt is calculated as total interest bearing financial liabilities (including deferred payment creditors, loan from
a related party, loan from immediate holding company, current and non-current borrowings and derivative financial
liabilities as shown in the statement of financial position and Note 29 to the financial statements respectively) less cash
and cash equivalents. Total equity is calculated as ‘equity’ as shown in the statement of financial position. The gearing
ratios at 31 December 2010 and 2009 were as follows:

2010 2009
Total interest bearing financial liabilities 5,497,409 5,066,686

Less: Cash and cash equivalents 25 (897,621) (1,192,068)
Net debt 4,599,788 3,874,618
Total equity 8,666,699 8,945,107
Gearing ratio 0.53 0.43
The increase in the gearing ratio during the year resulted primarily from lower cash and cash equivalents and higher
borrowings as at 31 December 2010.

(e) Fair value estimation
The carrying amounts of non-current financial assets and liabilities of the Group and of the Company at the reporting
date approximated their fair values except as set out below:
Group Company
Carrying Fair Carrying Fair

amount value amount value
Note RM’000 RM’000 RM’000 RM’000
At 31 December 2010

Financial assets:
Loans to subsidiaries 20 0 0 1,522,717 1,577,622
Payables and accruals 29 4,322 3,934 0 0
Borrowings
- Finance lease liabilities 30(a) 17,020 15,048 0 0
At 31 December 2009
Borrowings
- Finance lease liabilities 30(a) 21,139 24,681 0 0
The basis for determining fair values is disclosed in Note 3(i) to the financial statements.

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
33 BUSINESS COMBINATIONS
For the financial year ended 31 December 2009
(a) Comparable financial results
The following unaudited proforma summary presents the Group as if the Subsidiaries had been acquired on 1 January
2008. The proforma amounts include the consolidated results of the Subsidiaries and do not include any possible
synergies from the acquisition. The proforma information is provided for comparative purposes only and does not
necessarily reflect the actual results that would have occurred, nor is it necessarily indicative of future results of operations
of the Subsidiaries.
Proforma
2009 2008
RM’000 RM’000
Revenue 8,611,132 8,449,776

Interconnect expenses, Universal Services Provision
contributions and other direct cost of sales (2,797,115) (2,650,948)
Gross profit 5,814,017 5,798,828

Other income 4,845 2,689
Administrative expenses (1,497,130) (1,330,586)
Network operation costs (1,130,584) (1,223,153)
Other expenses (135,948) (37,983)
Profit from operations 3,055,200 3,209,795

Finance income 29,510 56,769
Finance costs (77,472) (38,903)
Profit before tax 3,007,238 3,227,661

Tax expenses (774,748) (827,278)
Profit for the financial year 2,232,490 2,400,383
In relation to the Listing, the Group has recognised the following non-recurring costs during the financial year ended 31
December 2009:
(i) share-based payments of RM53,074,000 for discount on shares issued to retail investors; and
(ii) Listing and related expenses of RM49,816,000.

33 BUSINESS COMBINATIONS (continued)
For the financial year ended 31 December 2009 (continued)
(b) Acquisition of subsidiaries

On 1 October 2009, the Company completed the acquisition of the entire issued and paid-up capital of the Subsidiaries
held by MCB for a total consideration of RM34,998,250,000 of which RM31,190,400,000 was satisfied by the issuance
of 7,499,999,998 shares at par value RM0.10 each and RM3,807,850,000 constituted amount payable by the Company
to MCB. Pursuant to Section 60(4) of the Companies Act, 1965, the excess of the share issue price over the nominal
value of shares issued totaling RM30,440,400,000 has been credited to merger relief.
Upon completion of the acquisition of the Subsidiaries, the Company became the legal parent of the Subsidiaries.
MMSSB has been identified as the accounting acquirer under the terms of FRS 3 since the substance of the business
combination is that MMSSB acquired the Company and the Other Subsidiaries in a reverse acquisition.
On consolidation, the reserve arising from reverse acquisition comprises:
Group
As at
Note 1.10.2009
RM’000
The difference between issued equity of the Company and issued equity of
MMSSB together with deemed purchase consideration of the Other Subsidiaries (18,921,051)
Cash distribution to immediate holding company 20 (3,807,850)
Reserve arising from reverse acquisition (22,728,901)

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
(b) Acquisition of subsidiaries (continued)
Details of net assets acquired, goodwill and cash flows as of 1 October 2009 arising from business combination are as
follows:
Acquirees’
carrying
Note Fair value amount
RM’000 RM’000
Property, plant and equipment 15 4,088,741 4,088,741

Intangible assets 16 10,707,381 46,839
Prepaid lease payments 6,601 6,601
Deferred tax assets 21 1,803 1,803
Inventories 95,193 95,193
Receivables, deposits and prepayments 342,736 342,736
Tax recoverable 258 258
Amount due from related parties 7,924 7,924
Amount due from fellow subsidiaries 371 371
Amount due from immediate holding company 105,758 105,758
Cash and cash equivalents 184,525 184,525
Provision for liabilities and charges 28 (187,415) (187,415)
Payables and accruals (1,197,450) (1,197,450)
Amount due to related company (9,527) (9,527)
Amount due to MMSSB (155,816) (155,816)
Dividend payable to immediate and ultimate holding companies (2,781,454) (2,781,454)
Finance lease liabilities (4,925) (4,925)
Taxation (127,822) (127,822)
Loan from a related party (31,093) (31,093)
Deferred tax liabilities 21 (341,116) (341,116)
Group’s share of net assets 10,704,673 44,131

Goodwill on acquisition 16 219,087
Total business combination costs 10,923,760
Purchase consideration satisfied by:

- Shares 9,510,300
- Amount payable to immediate holding company 1,398,950
Total deemed purchase consideration 10,909,250

Expenses directly attributable to acquisition 14,510
Total deemed business combination costs 10,923,760
Cash and cash equivalents of subsidiary acquired 184,525

Less: Expenses directly attributable to acquisition (14,510)
Net cash inflow of the Group on acquisition 170,015
The goodwill recognised on the acquisition is mainly attributable to the growth expected of the acquired business.
(c) Disposal of a subsidiary
On 30 September 2009, MMSSB disposed of ABV, which held 44% equity interest in NTS, to MCB for a total cash
consideration of RM1,018,853,000, which was equivalent to its cost of investment in ABV.
Details of net assets disposed and cash flows arising from the disposal are as follows:
Group
As at
Note 30.9.2009
RM’000
Interests in jointly controlled entity 717,525

Receivables, deposits and prepayment 9,388
Cash and cash equivalents 210
Payables and accruals (371)
Amount due to a fellow subsidiary (179,386)
Loan from a fellow subsidiary (431,861)
Group’s share of net assets 115,505

Realisation of currency translation differences reserve 27(c) 27,570
Disposal proceeds (1,018,853)
Gain on disposal (875,778)
Disposal proceeds discharged by cash 1,018,853

Cash and cash equivalents of subsidiary disposed (210)
Net cash inflow of the Group on disposal 1,018,643

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
34 CAPITAL COMMITMENTS
Capital expenditure for property, plant and equipment approved by the Directors and not provided for in the financial
statements as at the reporting date is as follows:
Group
2010 2009
RM’000 RM’000
Contracted for 477,651 204,600

Not contracted for 1,068,717 0
1,546,368 204,600
35 OPERATING LEASE COMMITMENTS
Generally, the Group leases a number of network infrastructure, offices and customer service centres under operating leases.
The leases run for a period of 2 to 15 years (2009: 3 to 15 years). Certain operating leases contain renewal options with
market review clauses. The Group does not have the option to purchase the leased assets at the expiry of the lease period.
The future minimum lease payments under non-cancellable operating leases are as follows:
Group
2010 2009
RM’000 RM’000
Not later than 1 year 159,577 136,297

Later than 1 year but not later than 5 years 461,828 441,032
Later than 5 years 137,577 161,763
758,982 739,092

Included in the future minimum lease payments are lease commitments for network infrastructure which are subject to
variation based on the number of co-sharing parties for each individual site.

36 RELATED PARTIES
In addition to related party disclosures mentioned elsewhere in the financial statements, set out below are other significant
transactions and balances. The related party transactions described below were carried out on agreed terms with the related
parties. None of these balances are secured.
Group
Transaction value Balance outstanding

2010 2009 2010 2009
RM’000 RM’000 RM’000 RM’000
Sales of goods and services to:
- MEASAT Broadcast Network

Systems Sdn. Bhd. 1
(VSAT, telephony and international
bandwidth services) 33,320 10,062 7,076 3,381
- Saudi Telecom Company (“STC”) 2

(roaming and international calls) 10,980 4,647 248 3,004
- Aircel Limited Group 3

(interconnect, roaming and international calls) 37,712 4,416 10 4,366
Purchases of goods and services from:
- Aircel Limited Group 3

(interconnect, roaming and international calls) 42,409 5,975 (1,203) (5,593)
- Sri Lanka Telecom PLC Group 4

(roaming and international calls) 13,585 2,431 (589) (3,960)
- Tanjong City Centre Property Management

Sdn. Bhd. 5
(rental, signage, parking and utility charges) 32,909 10,167 (102) (223)
- MEASAT Satellite Systems Sdn. Bhd. 6

(transponder lease rental) 18,348 4,545 (4,979) 0
- Digital Five Sdn. Bhd. 1

(contents provision and publishing and
advertising agent) 21,043 2,606 (16,972) (4,141)

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
36 RELATED PARTIES (continued)
Group
Transaction value Balance outstanding

2010 2009 2010 2009
RM’000 RM’000 RM’000 RM’000
Purchases of goods and services from (continued):
- MEASAT Broadcast Network Systems

Sdn. Bhd. 1
(advertising and video content) 1,450 3,413 (5,958) (4,884)
- UTSB Management Sdn. Bhd. 5

(secondment and consultancy services) 25,000 6,563 (6,563) (2,188)
- SRG Asia Pacific Sdn. Bhd. 5

(call handling and telemarketing services) 22,650 19,659 (2,948) (3,700)
- STC 2
(roaming and international calls) 15,005 1,666 (4,367) (5,283)
- UMTS (Malaysia) Sdn. Bhd. 7

(usage 3G spectrum) 24,947 4,740 (2,330) 0
- MCB 8
(ESOS – Equivalent Cash Consideration) 1,372 1,965 0 0
Payment on behalf of operating expenses

and funds transferred by MCB 8 23,707 178,396 0 0
The Group has entered into the above related party transactions with parties whose relationships are set out below.
Usaha Tegas Sdn. Bhd. (“UTSB”), Saudi Telecom Company (“STC”) and Harapan Nusantara Sdn. Bhd. (“Harapan Nusantara”)
are related parties to the Company, by virtue of having joint control over MCB via Binariang GSM Sdn. Bhd. (“BGSM”),
pursuant to a shareholders’ agreement in relation to BGSM. MCB is the immediate holding company of the Company.
UTSB is ultimately controlled by PanOcean Management Limited (“PanOcean”), via Excorp Holdings N.V. and Pacific States
Investment Limited, the intermediate and immediate holding companies of UTSB respectively. PanOcean is the trustee of a
discretionary trust, the beneficiaries of which are members of the family of Ananda Krishnan Tatparanandam (“TAK”) and
foundations including those for charitable purposes. Although PanOcean and TAK are deemed to have an interest in the
shares of the Company through UTSB’s deemed interest in BGSM and MCB, they do not have any economic or beneficial
interest in the shares as such interest is held subject to the terms of the discretionary trust.

36 RELATED PARTIES (continued)
TAK also has a deemed interest in the shares of the Company via an entity which is a direct shareholder of BGSM and held by
companies ultimately controlled by TAK.
1
Subsidiary of ASTRO ALL ASIA NETWORKS plc (“ASTRO”), a wholly owned-subsidiary of Astro Holdings Sdn. Bhd., an
associate of UTSB
2
A major shareholder of BGSM, who has joint control over BGSM, the ultimate holding company of the Company
3
Subsidiaries of MCB
4
Associate of UTSB
5
Subsidiary of UTSB
6
A company controlled by TAK
7
Subsidiary of the Company and associate of ASTRO. The transaction values and outstanding balances are eliminated in the
consolidated financial statements
8
The immediate holding company of the Company
Company
2010 2009
RM’000 RM’000
Amount charged by a subsidiary:

- management fees 10,790 2,696
Payment on behalf of operating expenses and funds transferred:

- to subsidiaries 134,084 2,029
- by subsidiaries 492 263
- by MCB 1,238 21,404

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
37 CHANGES IN ACCOUNTING POLICIES
(a) Restatement of the statements of financial position as at 31 December 2009 and 31 December 2008
The following disclose the reclassifications that have been made in accordance with the transitional and new provisions
of the FRS 117 to each line item in the Group statements of financial position for the financial year ended 31 December
2009 and 31 December 2008.
Change in accounting policies
As
previously Amendment As
Note stated to FRS 117 restated
RM’000 RM’000 RM’000
Group
At 31 December 2009
Property, plant and equipment 15 4,555,204 6,571 4,561,775
Prepaid lease payments 6,571 (6,571) 0
At 31 December 2008
Property, plant and equipment 15 186,470 264 186,734
Prepaid lease payments 264 (264) 0
(b) Restatement of the statement of cash flows for the financial year ended 31 December 2009
The following disclose the reclassifications that have been made in accordance with the transitional and new provisions
of the FRS 107 to each line item in the Group statement of cash flows for the financial year ended 31 December 2009.
Change in accounting policies
As
previously Amendment As
stated to FRS 107 restated
RM’000 RM’000 RM’000
Group
Cash flow from operating activities 1,244,976 104,846 1,349,822

Cash flow from financing activities 603,074 (104,846) 498,228

38 CONTINGENT LIABILITIES
In the normal course of business, the Group and the Company incur certain contingent liabilities arising from legal recourse
sought by its customers. No material losses are anticipated as a result of these transactions.
The following contingent liabilities have not been provided for in the financial statements, as it is not anticipated that any
material liabilities will arise from these contingencies.
Group
2010 2009
RM’000 RM’000
Indemnity given to financial institutions - unsecured:
(a) Royal Malaysian Customs

(for bank guarantees in relation to clearance on import of goods) 35,234 29,518
(b) Malaysian Communications and Multimedia Commission

(for performance guarantee in relation to 3G spectrum assignment) 39,000 50,000
(c) Others
(for bank guarantees issued to mainly local authorities
for the purpose of infrastructure works, utility companies and others) 41,085 30,009
115,319 109,527

NOTES TO THE
FINANCIAL
STATEMENTS
31 December 2010
Continued
39 SUBSEQUENT EVENTS
On 28 February 2011, the Group and the Company drew down term loans facilities of USD100 million and SGD70 million
for general corporate funding purposes and/or financing the operating, capital expenditure and general working capital
requirements of the Group.
The Group and the Company entered into cross currency swaps on 28 February 2011 to hedge against fluctuation in the
USD/RM exchange rate on the USD100 million term loans and SGD/RM exchange rate on the SGD70 million term loan. The
initial exchange consists of:
(a) the Group and the Company will pay RM in exchange for receiving USD at pre-determined exchange rates of RM3.048
to USD1.00 and RM3.050 to USD1.00 on its principal and interest on each USD50 million respectively and will pay
KLIBOR plus a spread for receiving LIBOR plus a spread on the notional principal amount; and
(b) the Group and the Company will pay RM in exchange for receiving SGD at a pre-determined exchange rate of RM2.39
to SGD1.00 for its principal and interest on the SGD70 million term loan and will pay KLIBOR plus a spread for receiving
Singapore Offer Rate plus a spread on the notional principal amount.
40 APPROVAL OF FINANCIAL STATEMENTS
The financial statements have been approved for issue in accordance with a resolution of the Board of Directors on 20 April 2011.

supplementary
information
DISCLOSURE PURSUANT TO BURSA MALAYSIA SECURITIES BERHAD LISTING REQUIREMENTS
The following analysis of realised and unrealised retained earnings at the legal entity level is prepared in accordance with Guidance
on Special Matter No.1, Determination of Realised and Unrealised Profits or Losses in the Context of Disclosure Pursuant to Bursa
Malaysia Securities Berhad (“Bursa Malaysia”) Listing Requirements, as issued by the Malaysian Institute of Accountants whilst the
disclosure at the group level is based on the prescribed format by the Bursa Malaysia.
Group Company
2010 2010
RM’000 RM’000
Realised 696,316 77,606

Unrealised (538,676) 0
Total retained earnings 157,640 77,606

Less: Consolidation adjustment 93,298 0
Retained earnings as at 31 December 250,938 77,606
Comparative figures are not required in the first financial year of complying with the realised and unrealised profit/losses disclosure.
The disclosure of realised and unrealised profits/(losses) above is solely for compliance with the directive issued by the Bursa
Malaysia and should not be used for any other purpose.

STATEMENT BY
DIRECTORS
Pursuant To Section 169(15) Of The Companies Act, 1965
We, Raja Tan Sri Dato’ Seri Arshad bin Raja Tun Uda and Sandip Das, being two of the Directors of Maxis Berhad, do hereby
state that, in the opinion of the Directors, the accompanying financial statements set out on pages 123 to 218 are drawn up in
accordance with MASB Approved Accounting Standards in Malaysia for Entities Other than Private Entities and the Companies Act,
1965 in Malaysia so as to give a true and fair view of the financial position of the Group and of the Company as at 31 December
2010 and of their financial performance and cash flows for the year then ended.
The supplementary information set out on page 219 have been prepared in accordance with the Guidance on Special Matter No.1,
Determination of Realised and Unrealised Profits or Losses in the Context of Disclosure Pursuant to Bursa Malaysia Securities Berhad
Listing Requirements, as issued by the Malaysian Institute of Accountants.
Signed on behalf of the Board of Directors in accordance with their resolution dated 20 April 2011.
RAJA TAN SRI DATO’ SERI ARSHAD BIN RAJA TUN UDA SANDIP DAS
DIRECTOR DIRECTOR
Kuala Lumpur

STATUTORY
DECLARATION
Pursuant To Section 169(16) Of The Companies Act, 1965
I, Rossana Annizah bt Ahmad Rashid, the officer primarily responsible for the financial management of Maxis Berhad, do solemnly
and sincerely declare that the financial statements set out on pages 123 to 218 and supplementary information set out on page
219 are, to the best of my knowledge and belief, correct, and I make this solemn declaration conscientiously believing the same to
be true, and by virtue of the provisions of the Statutory Declarations Act, 1960.
Rossana Annizah bt Ahmad Rashid
Subscribed and solemnly declared by the above named Rossana Annizah bt Ahmad Rashid at Kuala Lumpur in Malaysia on 20 April
2011, before me.
AHMAD B. LAYA
(No.: W 259)
COMMISSIONER FOR OATHS

INDEPENDENT
AUDITORS’ REPORT
To The Members Of Maxis Berhad
(Incorporated in Malaysia)
REPORT ON THE FINANCIAL STATEMENTS
We have audited the financial statements of Maxis Berhad on pages 123 to 218 which comprise the statements of financial position
as at 31 December 2010 of the Group and of the Company, and the statements of income, comprehensive income, changes in
equity and cash flows of the Group and of the Company for the year then ended, and a summary of significant accounting policies
and other explanatory notes, as set out on Notes 1 to 40.
Directors’ Responsibility for the Financial Statements
The directors of the Company are responsible for the preparation of financial statements that give a true and fair view in accordance
with MASB Approved Accounting Standards in Malaysia for Entities Other than Private Entities and the Companies Act, 1965, and
for such internal control as the directors determine are necessary to enable the preparation of financial statements that are free
from material misstatement, whether due to fraud or error.
Auditors’ Responsibility
Our responsibility is to express an opinion on these financial statements based on our audit. We conducted our audit in accordance
with approved standards on auditing in Malaysia. Those standards require that we comply with ethical requirements and plan and
perform the audit to obtain reasonable assurance whether the financial statements are free from material misstatement.
An audit involves performing procedures to obtain audit evidence about the amounts and disclosures in the financial statements.
The procedures selected depend on our judgment, including the assessment of risks of material misstatement of the financial
statements, whether due to fraud or error. In making those risk assessments, we consider internal control relevant to the entity’s
preparation of financial statements that give a true and fair view in order to design audit procedures that are appropriate in the
circumstances, but not for the purpose of expressing an opinion on the effectiveness of the entity’s internal control. An audit also
includes evaluating the appropriateness of accounting policies used and the reasonableness of accounting estimates made by the
directors, as well as evaluating the overall presentation of the financial statements.
We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our audit opinion.
Opinion
In our opinion, the financial statements have been properly drawn up in accordance with MASB Approved Accounting Standards
in Malaysia for Entities Other than Private Entities and the Companies Act, 1965 so as to give a true and fair view of the financial
position of the Group and of the Company as of 31 December 2010 and of their financial performance and cash flows for the
year then ended.

REPORT ON OTHER LEGAL AND REGULATORY REQUIREMENTS
In accordance with the requirements of the Companies Act, 1965 in Malaysia, we also report the following:
(a) In our opinion, the accounting and other records and the registers required by the Act to be kept by the Company and its
subsidiaries of which we have acted as auditors have been properly kept in accordance with the provisions of the Act.
(b) We have considered the financial statements and the auditor's report of the subsidiary of which we have not acted as
auditors, which is indicated in note 18 to the financial statements.
(c) We are satisfied that the financial statements of the subsidiaries that have been consolidated with the Company’s financial
statements are in form and content appropriate and proper for the purposes of the preparation of the financial statements of
the Group and we have received satisfactory information and explanations required by us for those purposes.
(d) The audit reports on the financial statements of the subsidiaries did not contain any qualification or any adverse comment
made under Section 174(3) of the Act.
OTHER REPORTING RESPONSIBILITIES
The supplementary information set out on page 219 is disclosed to meet the requirement of Bursa Malaysia Securities Berhad
and is not part of the financial statements. The directors are responsible for the preparation of the supplementary information in
accordance with Guidance on Special Matter No. 1, Determination of Realised and Unrealised Profits or Losses in the Context of
Disclosure Pursuant to Bursa Malaysia Securities Berhad Listing Requirements, as issued by the Malaysian Institute of Accountants
(“MIA Guidance”) and the directive of Bursa Malaysia Securities Berhad. In our opinion, the supplementary information is prepared,
in all material respects, in accordance with the MIA Guidance and the directive of Bursa Malaysia Securities Berhad.
OTHER MATTERS
This report is made solely to the members of the Company, as a body, in accordance with Section 174 of the Companies Act, 1965
in Malaysia and for no other purpose. We do not assume responsibility to any other person for the content of this report.
PRICEWATERHOUSECOOPERS UTHAYA KUMAR S/O K.VIVEKANANDA

(No. AF: 1146) (No. 1455/06/12 (J))
Chartered Accountants Chartered Accountant
Kuala Lumpur
20 April 2011

Analysis of Shareholdings
SIZE OF
SHAREHOLDINGS
As At 5 April 2011
Share Capital
Authorised : RM1,200,000,000 divided into 12,000,000,000 ordinary shares of RM0.10 each

Issued and paid-up : RM750,000,000 divided into 7,500,000,000 ordinary shares of RM0.10 each
Class of Shares : Ordinary Shares of RM0.10 each
Voting Right : One vote per ordinary share
Size of Holdings No. of % of No. of % of

Shareholders Shareholders Shares Held Issued Shares
Less than 100 238 0.38 1,839 0.00

100 - 1000 31,207 50.04 29,966,235 0.40
1001 - 10000 26,252 42.09 105,913,913 1.41
10001 - 100000 4,094 6.56 115,428,543 1.54
100001 - 374999999 (*) 578 0.93 1,998,689,470 26.65
375000000 and above (**) 1 0.00 5,250,000,000 70.00
Total 62,370 100.00
7,500,000,000 100.00
* Less than 5% of issued holdings

** 5% and above of issued holdings
Note:
Information in the above table is based on Record of Depositors dated 5 April 2011.

Distribution Table According To
CATEGORY OF
SHAREHOLDERS
As At 5 April 2011
Category of Shareholders No. of % of No. of % of

Shareholders Shareholders Shares Held Issued Shares
Individuals 56,197 90.10 226,030,828 3.01

Bank / Finance Companies 70 0.11 934,050,600 12.45
Investment Trusts / Foundations / Charities 4 0.01 245,000 0.00
Other Types of Companies 500 0.80 5,292,313,900 70.56
Government Agencies / Institutions 7 0.01 23,760,200 0.32
Nominees 5,592 8.97 1,023,599,472 13.65
Total 62,370 100.00
7,500,000,000 100.00
Note:

DIRECTORS’
INTEREST IN
SHARES
As At 5 April 2011
Based on the Register of Directors' Shareholdings, the interests of the Directors in the shares of the Company (both direct and
indirect) as at 5 April 2011 are as follows:
Number of Ordinary Shares % of Issued Shares

of RM0.10 each in Maxis
(“Maxis Shares”)
Direct* Indirect Direct Indirect
Name
Raja Tan Sri Dato’ Seri Arshad bin Raja Tun Uda 750,000 (1) — 0.01 —
Robert William Boyle 100,000 (2) — #
—
Dato’ Mokhzani bin Mahathir 750,000 — 0.01 —
Asgari bin Mohd Fuad Stephens 750,000 — 0.01 —
(1)
Ghassan Hasbani — — — —
Dr. Zeyad Thamer H. AlEtaibi — — — —
Dr. Fahad Hussain S. Mushayt — — — —
Augustus Ralph Marshall 750,000 — 0.01 —
(1)
Chan Chee Beng 750,000 — 0.01 —

Sandip Das 750,000 — 0.01 —
(2)
* Subscription of Maxis Shares under the preferential share allocation scheme pursuant to Initial Public Offering of Maxis
# Negligible
(1) Held through a nominee, namely CIMSEC Nominees (Tempatan) Sdn Bhd
(2) Held through a nominee, namely CIMSEC Nominees (Asing) Sdn Bhd

30 LARGEST
SHAREHOLDERS
As At 5 April 2011
No. Name No. of Shares Held %
1. Maxis Communications Berhad 5,250,000,000 70.00

2. Citigroup Nominees (Tempatan) Sdn Bhd 358,216,700 4.78
Employees Provident Fund Board
3. Amanahraya Trustees Berhad 322,000,000 4.29
Skim Amanah Saham Bumiputera
4. Kumpulan Wang Persaraan (Diperbadankan) 185,388,900 2.47
Amanah Saham Malaysia
Amanah Saham Wawasan 2020
Amanah Saham Didik
8. Cartaban Nominees (Asing) Sdn Bhd 48,776,100 0.65
Exempt AN For State Street Bank & Trust Company (West CLT OD67)
Exempt AN For Prudential Fund Management Berhad
10. Valuecap Sdn Bhd 39,802,000 0.53
11. HSBC Nominees (Asing) Sdn Bhd 36,086,150 0.48
BBH And Co Boston For Vanguard Emerging Markets Stock Index Fund
As 1Malaysia
Exempt AN For The Bank Of New York Mellon (Mellon Acct)
14. Lembaga Tabung Haji 32,748,900 0.44
15. Malaysia Nominees (Tempatan) Sendirian Berhad 29,253,700 0.39
Great Eastern Life Assurance (Malaysia) Berhad (Par 1)
Exempt AN For American International Assurance Berhad

30 LARGEST
SHAREHOLDERS
As At 5 April 2011
Continued
No. Name No. of Shares Held %
17. Permodalan Nasional Berhad 19,035,400 0.25

Exempt AN For JPMorgan Chase Bank, National Association (U.A.E.)
19. Lembaga Tabung Angkatan Tentera 17,663,000 0.24
Exempt AN For JPMorgan Chase Bank, National Association (U.S.A.)
TNTC For Mondrian Emerging Markets Equity Fund L.P.
22. DB (Malaysia) Nominee (Tempatan) Sendirian Berhad 10,212,800 0.14
Exempt AN For Deutsche Trustees Malaysia Berhad (MYETF-DJIM25)
23. CIMSEC Nominees (Tempatan) Sdn Bhd 10,000,000 0.13
CIMB For Gegas Cekap Sdn Bhd (PB)
24. CIMSEC Nominees (Tempatan) Sdn Bhd 10,000,000 0.13
CIMB For Tiara Getaway Sdn. Bhd. (PB)
Exempt AN for JPMorgan Chase Bank, National Association (NORGES BK NLEND)
Public Islamic Dividend Fund
Employees Provident Fund Board (CIMB PRIN)
28. CIMSEC Nominees (Asing) Sdn Bhd 7,500,000 0.10
CIMB For Full Blossom Investments Limited (PB)
29. CIMSEC Nominees (Asing) Sdn Bhd 7,500,000 0.10
CIMB For Sage Vision Investments Limited (PB)
30. Pertubuhan Keselamatan Sosial 6,261,200 0.08
Note:

Information ON
Substantial
shareholders
As At 5 April 2011
The shareholders holding more than 5% interest, direct and indirect, in the ordinary shares of RM0.10 each in the Company
(“Shares”) based on the Register of Substantial Shareholders of the Company as at 5 April 2011 are as follows:
Direct indirect
No. of % No. of %
Shares Held Shares Held
Maxis Communications Berhad (“MCB”) 5,250,000,000 70 - -

Binariang GSM Sdn Bhd (“BGSM”)(1) - - 5,250,000,000 70
Usaha Tegas Equity Sdn Bhd (“UTE”)(2) - - 5,250,000,000 70
Usaha Tegas Sdn Bhd (“Usaha Tegas”)(3) - - 5,250,000,000 70
Pacific States Investment Limited (“PSIL”)(4) - - 5,250,000,000 70
Excorp Holdings N.V. (“Excorp”)(5) - - 5,250,000,000 70
PanOcean Management Limited (“PanOcean”)(5) - - 5,250,000,000 70
Ananda Krishnan Tatparanandam (“TAK”)(6) - - 5,250,000,000 70
Harapan Nusantara Sdn Bhd (”Harapan Nusantara”)(7) - - 5,250,000,000 70
Tun Haji Mohammed Hanif bin Omar (“Tun Hanif”)(8) - - 5,250,000,000 70
Dato’ Haji Badri bin Haji Masri (“Dato’ Badri”)(8) - - 5,250,000,000 70
Mohamad Shahrin bin Merican (“Shahrin Merican”)(8) 11,000 * 5,250,000,000 70
STC Malaysia Holding Ltd (“STCM”)(9) - - 5,250,000,000 70
STC Asia Telecom Holding Ltd (“STCAT”)(10) - - 5,250,000,000 70
Saudi Telecom Company (“Saudi Telecom”)(11) - - 5,250,000,000 70
Public Investment Fund (“PIF”)(12) - - 5,250,000,000 70
Employee Provident Fund Board ("EPF") 360,166,700 4.80 17,328,300(13) 0.23

Information ON
Substantial
shareholders
As At 5 April 2011
Continued
Notes:
* Negligible
1. BGSM’s deemed interest in all of the Shares arises by virtue of its direct equity interests of 100% in MCB.
2. UTE’s deemed interest in all of the Shares arises by virtue of its direct equity interest of 100% in each of Wilayah Bintang Sdn Bhd, Tegas Mahsuri Sdn Bhd, Besitang (M)
Sdn Bhd and Besitang Utara Sdn Bhd which in turn wholly-own Wilayah Resources Sdn Bhd, Tegas Puri Sdn Bhd, Besitang Barat Sdn Bhd and Besitang Selatan Sdn Bhd
(collectively, “UT Subsidiaries”) respectively. The UT Subsidiaries hold in aggregate 37% direct equity interest in BGSM, and therefore via such aggregate interest, UTE
has a deemed interest over all the Shares held by MCB. See Note (1) above for BGSM’s interest in the Shares.
3. Usaha Tegas is deemed to have an interest in all of the Shares in which UTE has an interest, by virtue of Usaha Tegas being entitled to exercise 100% of the votes
attached to the voting shares of UTE. See Note (2) above for UTE’s interest in the Shares.
4. PSIL is deemed to have an interest in all of the Shares in which Usaha Tegas has an interest, by virtue of PSIL being entitled to exercise 99.999% of the votes attached to
the voting shares of Usaha Tegas. See Note (3) above for Usaha Tegas’ interest in the Shares.
5. The shares in PSIL are held by Excorp which is in turn held by PanOcean. See Note (4) above for PSIL’s interest in the Shares. PanOcean is the trustee of a discretionary
trust, the beneficiaries of which are members of the family of TAK and foundations including those for charitable purposes. Although PanOcean and TAK are deemed to
have an interest in the Shares in which PSIL has an interest, they do not have any economic or beneficial interest over such shares, as such interest is held subject to the
terms of the discretionary trust.
6. TAK is deemed to have an interest in the Shares by virtue of:

a. his deemed interest in PanOcean. See Note (5) above for PanOcean’s interest in the Shares;
b. his controlling interest in Eridanes International N.V. (“EINV”), the immediate holding company of East Asia Telecommunications Ltd (“EAT”), Global Multimedia
Technologies (BVI) Ltd (“GMT”) and Worldwide Communications Technologies Ltd (“WCT”) which in turn collectively own Maxis Holdings Sdn Bhd (“MHSB”).
EINV has a 53.50% equity interest in Shield Estate N.V. (“SENV”) via MHSB;
c. his controlling interest in MAI Holdings Sdn Bhd (“MAIH”), the immediate holding company of Pacific Fortune Sdn. Bhd which in turn has a direct equity interest
of 100% in each of Ria Utama Sdn. Bhd. (“RUSB”) and Tetap Emas Sdn. Bhd. (“TESB”) respectively. MAIH has a 34.27% equity interest in SENV via RUSB and
TESB; and
d. his controlling interest in MAI Sdn. Berhad (“MAI”), the immediate holding company of Terang Equity Sdn Bhd, which in turn has a direct equity interest of
100% in Wangi Terang Sdn Bhd (“WTSB”). MAI has a 12.23% equity interest in SENV via WTSB, and SENV has an 8% equity interest in BGSM which in turn
wholly-owns MCB. MCB owns 70% direct equity interest in the Company.
7. Harapan Nusantara is deemed to have an interest in all of the Shares in which Mujur Anggun Sdn Bhd, Cabaran Mujur Sdn Bhd, Anak Samudra Sdn Bhd, Dumai Maju
Sdn Bhd, Nusantara Makmur Sdn Bhd, Usaha Kenanga Sdn Bhd and Tegas Sari Sdn Bhd (collectively, “Harapan Nusantara Subsidiaries”) have an interest, by virtue
of Harapan Nusantara being entitled to control the exercise of 100% of the votes attached to the voting shares in each of the Harapan Nusantara Subsidiaries. The
Harapan Nusantara Subsidiaries hold in aggregate 30% direct equity interest in BGSM and therefore, via such aggregate interest, Harapan Nusantara has a deemed
interest over all the Shares held by MCB. See Note (1) above for BGSM’s interest in the Shares.
The Shares held via the Harapan Nusantara Subsidiaries are held under discretionary trusts for Bumiputera objects. As such, Harapan Nusantara does not have any
economic interest in the Shares via the Harapan Nusantara Subsidiaries, as such interest is held subject to the terms of the discretionary trusts for Bumiputera objects.
8. Deemed to have an interest in the Shares in which Harapan Nusantara has an interest, by virtue of his 25% direct equity interest in Harapan Nusantara. However, he
does not have any economic interest in the Shares held via the Harapan Nusantara Subsidiaries as such interest is held subject to the terms of the discretionary trusts for
Bumiputera objects. See Note (7) above for the Harapan Nusantara’s interest in the Shares.
9. STCM is deemed to have an interest in the Shares by virtue of its direct 25% equity interest in BGSM. See Note (1) above for BGSM’s interest in the Shares.

10. STCAT is deemed to have an interest in all of the Shares in which STCM has an interest, by virtue of its direct 100% equity interest in STCM. See Note (9) above for
STCM’s interest in the Shares.
11. Saudi Telecom is deemed to have an interest in all of the Shares in which STCAT has an interest, by virtue of its direct 100% equity interest in STCAT. See Note (10)
above for STCAT’s interest in the Shares.
12. PIF is deemed to have an interest in all of the Shares in which Saudi Telecom has an interest, by virtue of its direct 70% equity interest in Saudi Telecom. See Note (11)
above for Saudi Telecom’s interest in the Shares.
13. EPF is deemed to have an interest in 17,328,300 Shares held through nominees.

Other Information
LIST OF Properties
Held BY Maxis
Berhad
Item Postal Address Approximate Tenure / Remaining Current Use Land Area Built-up Area Net Book
Age of Date of Lease Period (sq metre) (sq metre) Value as
Building Acquisition (Expiry of at 31 Dec
Lease) 2010 (RM’000)
1. Plot 12155 (Lot 13), Jalan Delima 1/1 15 years Freehold — Telecommunications 11,235 10,061 22,775
Subang Hi - Tech Industrial Park 9 May 1994 operations
40000 Shah Alam centre and
Selangor office
2 .
Lot 4059, Jalan Riang 20 18 years Freehold — Telecommunications 2,201 2,531 5,154
Taman Gembira Industrial Estate
21 July 1994 operations
81100 Johor Bahru centre and
office
Lot 4046, Jalan Riang 20 Freehold Telecommunications 2,041 1,546

Taman Gembira Industrial Estate 21 July 1994 operations
81100 Johor Bahru centre and
office
3.
Lot 2537 & 2538, Lorong Jelawat 6 14 years Leasehold 63 years Telecommunications 3,661 2,259 6,777
Kawasan Perusahan Seberang Jaya
5 January 1995 (18 August operations
13700 Seberang Jaya 2073) centre and
Penang office
4. PT 31093, Taman Perindustrian Tago 13 years Freehold — Central 2,830 3,290 2,672
Jalan KL - Sg.Buluh 2 July 1996 technical
Mukim Batu office
Gombak
5. No.1, Taman Perindustrial Subang 16 years Freehold — Warehouse 17,721 1,886 8,520
(Lion Industrial Park), Seksyen 22 24 October 1995
40000 Shah Alam
Selangor
6. Lot 943 & 1289 13 years Freehold — Central 10,611 1,535 3,367
(No.Lot Pemaju - 46) 12 April 1997 technical
Rawang Integrated Industrial Park office
Selangor

Item Postal Address Approximate Tenure / Remaining Current Use Land Area Built-up Area Net Book
Age of Date of Lease Period (sq metre) (sq metre) Value as
Building Acquisition (Expiry of at 31 Dec
Lease) 2010 (RM’000)
7. 8101, Taman Desa Jasmin 13 years Freehold — Central 2,378 1,736 1,358
Block 12B, Bandar Baru Nilai 28 December 1996 technical
Labu, Negeri Sembilan office
8. Lot 25, Lorong Burung Keleto 10 years Leasehold 86 years Telecommunications 16,149 3,372 9,837
Inanam Ind. Estate, Inanam 11 May 2000 (31 December operations
88450 Kota Kinabalu 2096) centre and
Sabah office
9. Lot 2323, Off Jalan Daya 10 years Leasehold 32 years Telecommunications 10,122 3,382 19,596
Pending Industrial Estate, Bintawa 28 September 2000 (17 February operations
93450 Kuching 2042) centre and
Sarawak office
10. Lot 11301, Jalan Lebuhraya 11 years Sub-Lease 15 years Telecommunications 11,592 5,634 17,303
Kuala Lumpur - Seremban 9 August 1999 (28 July 2025) operations
Batu 8, Mukim Petaling centre and
57000 Kuala Lumpur office
11. No. 26, Jalan Perdagangan 10 16 years Freehold — BTS 2,294 409 1,136
Taman Universiti 2 March 1995
81300 Skudai
Johor Darul Takzim
Note:
Revaluation of properties have not been carried out on any of the above properties to date.

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Other Information
DISCLOSURE
OF RECURRENT
RELATED party
transactions
At an Extraordinary General Meeting held on 15 June 2010, Maxis Berhad ("Maxis" or "the Company") obtained a mandate from its
shareholders (“Shareholders’ Mandate”) for recurrent related party transactions (“RRPTs”) of a revenue or trading nature.
Under the Main Market Listing Requirements of Bursa Malaysia Securities Berhad such Shareholders’ Mandate is subject to disclosure
in the Annual Report of RRPTs conducted pursuant to the mandate during the financial year ended 31 December 2010 where the
aggregate value of such RRPTs is equal to or more than RM1 million or 1% of the relevant percentage ratio for such transactions,
whichever is the higher.
Set out below are all the RRPTs for which Shareholders' Mandate had been obtained together with a breakdown of the aggregate
value of the RRPTs which had been conducted pursuant to the Shareholders' Mandate. To facilitate reference, mandated RRPTs which
had not been conducted in 2010 or whose aggregate values had been below the prescribed thresholds have also been included.
Company Transacting Nature of Transaction Interested Related Parties Nature of Value Value Aggregate Value
in the Parties Relationship Incurred Incurred from of Transactions
Maxis from 1 Jan 15 Jun 2010 Incurred During
Group 2010 to 14 to 31 Dec the Financial
No Involved Jun 2010 2010 Year
(RM’000) (RM’000) (RM’000)
1. Maxis Airtime Provision of services and content Major Shareholders Please refer to 161 130 291
Mobile Management and to MMSSB to provide premium Usaha Tegas Sdn Bhd (“UTSB”), Note 1
Services Programming Sdn SMS/WAP/MMS content to Maxis Pacific States Investment Limited
Sdn Bhd Bhd (“AMP”) subscribers (“PSIL”), Excorp Holdings N.V.
(“MMSSB”) (“Excorp”), PanOcean Management
Limited (“PanOcean”), Ananda
Krishnan Tatparanandam (“TAK”),
Tun Haji Mohammed Hanif bin
Omar (“THO”), Dato’ Haji Badri
bin Haji Masri (“Dato’ Badri”) and
Mohamad Shahrin bin Merican
(“MSM”)
Director
Augustus Ralph Marshall (“ARM”)
2. MMSSB AMP Provision of voice contents for voice Major Shareholders Please refer to NA Nil Nil
portal services to MMSSB UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
THO, Dato’ Badri and MSM

Director
ARM
3. MMSSB Digital Five Sdn Provision for External Content Major Shareholders Please refer to NA Nil Nil
Bhd (“DFSB“) Provider Aggregator services to UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
MMSSB which enable premium THO, Dato’ Badri and MSM
SMS/WAP/MMS/CRT/3G content to
Maxis subscribers by linking their Director
content server to Maxis – SMSC, ARM
WAP gateway, MMSC and E-STK

(RM’000) (RM’000) (RM’000)
4. MMSSB DFSB Provision of services and content Major Shareholders Please refer to 2,872 5,318 8,190
to MMSSB to promote services via UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
SMS/WAP/MMS THO, Dato’ Badri and MSM
Director
ARM

5. MMSSB DFSB Provision of use of WAP-STK Major Shareholders Please refer to 164 141 305
platform that allows subscribers UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
to request/send services/ contents THO, Dato’ Badri and MSM
via SMS and/or acquisition of
technology by MMSSB Director
ARM
6. MMSSB DFSB Provision of Electronic Bill Major Shareholders Please refer to 213 234 447
Presentment and payment services UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
(including enhancements) by THO, Dato’ Badri and MSM
MMSSB
Director
ARM
7. Maxis MEASAT Broadcast Rental payable on monthly basis to Major Shareholders Please refer to 4 5 9
Mobile Network Systems MMSB for usage of Maxis’ contact UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
Sdn Bhd Sdn Bhd (“MBNS”) centre located at Menara Sunway as THO, Dato’ Badri and MSM
(“MMSB”) MBNS’ backup call centre
Director
ARM

8. Maxis MBNS Provision of 1300 Inbound Major Shareholders Please refer to 1,752 2,109 3,861
Broadband telephony solutions by MBSB UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
Sdn Bhd THO, Dato’ Badri and MSM
(“MBSB”)
Director
ARM

Other Information
DISCLOSURE
OF RECURRENT
RELATED party
transactions
Continued
(RM’000) (RM’000) (RM’000)
9. MBSB MBNS Provision of managed Major Shareholders Please refer to 3,172 8,568 11,740
communication services by MBSB UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
Director
ARM

10. MBSB MBNS, DFSB Provision of VSAT services by MBSB Major Shareholders Please refer to 36 81 117
and ASTRO ALL UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
ASIA NETWORKS THO, Dato’ Badri and MSM
plc (“ASTRO”)’s
affiliates Director
ARM

11. MBSB MBNS and Astro's Provision of secured location and Major Shareholders Please refer to Nil 355 355
affiliates internet bandwidth by MBSB for UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
MBNS’ online business and solution THO, Dato’ Badri and MSM
needs
Director
ARM
12. MMSSB MBNS Provision of services and content Major Shareholders Please refer to Nil Nil Nil
to MMSSB to provide premium UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
SMS/WAP/MMS content to Maxis THO, Dato’ Badri and MSM
subscribers
Director
ARM
13. MMSSB MBNS Sponsorship of Golf Tournament Major Shareholders Please refer to NA Nil Nil
organised by MMSSB UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
Director
ARM

14. MMSSB MBNS Purchase of services by MMSSB - Major Shareholders Please refer to 913 537 1,450
development of video streaming UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
services across 2.5G and 3G THO, Dato’ Badri and MSM
Network including platform/
hosting fee, video content fee and Director
production fee ARM

15. MBSB MBNS, DFSB, Provision of leased circuits/DIA/ Major Shareholders Please refer to 2,181 3,661 5,842
AMP and ASTRO’s Metro-E by MBSB UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
affiliates THO, Dato’ Badri and MSM
Director
ARM


(RM’000) (RM’000) (RM’000)
16. MMSSB ASTRO Provision of services and contents Major Shareholders Please refer to Nil Nil Nil
Entertainment Sdn to MMSSB to provide premium UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
Bhd (“AESB”) SMS/WAP/MMS content to Maxis THO, Dato’ Badri and MSM
subscribers
Director
ARM

17. MBSB Kristal-Astro Sdn Provision of VSAT services and IPLC Major Shareholders Please refer to 57 65 122
Bhd (“KASB”) solutions by MBSB UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
Director
ARM

18. MMSSB Maestro Talent Provision of services and contents Major Shareholders Please refer to 7 8 15
and Management to MMSSB to provide premium UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
Sdn Bhd SMS/WAP/MMS content to Maxis THO, Dato’ Badri and MSM
(“Maestro”) subscribers
Director
ARM

19. MBSB MBNS, ASTRO Provision of bandwidth solutions Major Shareholders Please refer to Nil 1,177 1,177
and/or its affiliates by MBSB UTSB, PSIL, Excorp, PanOcean, TAK, Note 1

Director
ARM

20. MMSSB MBNS Sponsorship of events organised/ Major Shareholders Please refer to 9,100 24,230 33,330
aired by MBNS UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
Director
ARM

21. MMSSB MBNS Provision of mobile and online Major Shareholders Please refer to 3,900 10,384 14,284
content and related services by UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
MBNS THO, Dato’ Badri and MSM
Director
ARM
22. MBSB AMP Provision of leased line services/ DIA/ Major Shareholders Please refer to 118 NA 118
Metro-E by MBSB UTSB, PSIL, Excorp, PanOcean, TAK, Note 1
Director
ARM
Aggregate Value of Transactions with ASTRO Group 24,650 57,003 81,653

Other Information
DISCLOSURE
OF RECURRENT
RELATED party
transactions
Continued
(RM’000) (RM’000) (RM’000)
23. MMSB Tanjong City Rental of signage space at both Major Shareholders Please refer to 301 429 730
Centre Property sides of the facade of Menara UTSB, PSIL, Excorp, PanOcean, TAK Note 2
Management Sdn Maxis by MMSB and Maxis’ naming and MSM
Bhd (“TCCPM”) rights to the building payable on
monthly basis Directors
(“Asgari”), ARM and Chan Chee
Beng (“CCB”)

24. MMSB TCCPM Rental and service charge payable Major Shareholders Please refer to 695 734 1,429
on monthly basis by MMSB for an UTSB, PSIL, Excorp, PanOcean, TAK Note 2
approximately 16,000 sq.ft. at Levels and MSM
24 and 25, Menara Maxis
Directors
Asgari, ARM and CCB
25. MMSB TCCPM Rental and service charge payable Major Shareholders Please refer to 13,150 13,868 27,018
on monthly basis by MMSB for an UTSB, PSIL, Excorp, PanOcean, TAK Note 2
approximately 190,000 sq.ft. at and MSM
Levels 8 and 10 to 23, Menara Maxis
Directors
Asgari, ARM and CCB

26. MMSB TCCPM Rental and service charge payable Major Shareholders Please refer to 863 1,171 2,034
on monthly basis by MMSB for UTSB, PSIL, Excorp, PanOcean, TAK Note 2
an approximately 8,000 sq.ft. at and MSM
Ground Floor, Menara Maxis
Directors
Asgari, ARM and CCB

27. MMSSB TGV Cinema Sdn Provision of e-money service by Major Shareholders Please refer to Nil Nil Nil
Bhd (“TGV”) MMSSB that allows users to make UTSB, PSIL, Excorp, PanOcean, TAK Note 2
payment for products and services and MSM
via mobile phones
Directors
Asgari, ARM and CCB
28. MMSSB TGV Provision of mobile payment Major Shareholders Please refer to NA Nil Nil
solutions to MMSSB UTSB, PSIL, Excorp, PanOcean, TAK Note 2
and MSM
Directors
Asgari, ARM and CCB
29. MMSSB TGV 3-dimensional (3D) equipment Major Shareholders Please refer to NA Nil Nil
sponsorship by MMSSB UTSB, PSIL, Excorp, PanOcean, TAK Note 2
and MSM
Directors
Asgari, ARM and CCB

(RM’000) (RM’000) (RM’000)
30. MMSSB TGV Purchase of movie tickets by MMSSB Major Shareholders Please refer to NA Nil Nil
– subsidized for high value Maxis UTSB, PSIL, Excorp, PanOcean, TAK Note 2
One Club customers and MSM
Directors
Asgari, ARM and CCB
31. MMSSB Pan Malaysian Provision of e-money service by Major Shareholders Please refer to NA Nil Nil
Pools Sdn Bhd MMSSB that allows users to make UTSB, PSIL, Excorp, PanOcean, TAK Note 2
(“PMP”) payment for products and services and MSM
via mobile phones
Directors
Asgari, ARM and CCB
32. MBSB PMP and/or its Provision of leased circuits by MBSB Major Shareholders Please refer to Nil Nil Nil
affiliates UTSB, PSIL, Excorp, PanOcean, TAK Note 2
and MSM
Directors
Asgari, ARM and CCB
33. Maxis PMP and/or its Provision of mobile wireless solutions Major Shareholders Please refer to Nil Nil Nil
and/or its affiliates by Maxis and/or its affiliates UTSB, PSIL, Excorp, PanOcean, TAK Note 2
affiliates and MSM
Directors
Asgari, ARM and CCB
34. MBSB PMP and/or its Provision of secured location and Major Shareholders Please refer to NA Nil Nil
affiliates internet bandwidth by MBSB for UTSB, PSIL, Excorp, PanOcean, TAK Note 2
PMP and/or its affiliates’ online and MSM
business and solution needs
Directors
Asgari, ARM and CCB
35. MBSB Tanjong and/or its Provision of leased line services/DIA/ Major Shareholders Please refer to Nil Nil Nil
affiliates Metro-E/ MPLS by MBSB UTSB, PSIL, Excorp, PanOcean, TAK Note 2
and MSM
Directors
Asgari, ARM and CCB
Aggregate Value of Transactions with Tanjong Group 15,009 16,202 31,211

Other Information
DISCLOSURE
OF RECURRENT
RELATED party
transactions
Continued
(RM’000) (RM’000) (RM’000)
36. MBSB MEASAT Satellite Rental of assets – Transponder lease Major Shareholders Please refer to 8,035 8,912 16,947
Systems Sdn Bhd rentals payable on quarterly basis TAK and THO Note 3
(“MSS”) by MBSB
Directors
ARM and CCB

37. MBSB MSS Rental of assets – Lease rentals of Major Shareholders Please refer to 280 317 597
NSS Ku Band earth station facility TAK and THO Note 3
payable on monthly basis by MBSB
Directors
ARM and CCB

38. MBSB MSS Rental of premises – Rental payable Major Shareholders Please refer to 13 15 28
on monthly basis by MBSB for TAK and THO Note 3
BTS site
Directors
ARM and CCB

39. MBSB MSS Rental of assets – Lease rentals of Major Shareholders Please refer to 471 529 1,000
MSS’ teleport facility payable on TAK and THO Note 3
quarterly basis by MBSB
Directors
ARM and CCB

40. MBSB MSS Participation in IP Transit Project Major Shareholders Please refer to 426 499 925
between MBSB and MSS where TAK and THO Note 3
MBSB provides internet bandwidth
pipe to MSS for MSS’ customers Directors
ARM and CCB

41. MBSB MSS Provision of bandwidth solutions Major Shareholders Please refer to NA Nil Nil
by MBSB TAK and THO Note 3

Directors
ARM and CCB

42. MBSB MSS Rental of assets – Transponder Major Shareholders Please refer to NA 846 846
(Global Beam) lease rentals for TAK and THO Note 3
satellite services payable on quarterly
basis by MBSB Directors
ARM and CCB

43. MBSB MSS Provision of leased line services/DIA/ Major Shareholders Please refer to NA 16 16
Metro-E or any related IP solutions TAK and THO Note 3
by MBSB
Directors
ARM and CCB

44. MBSB MEASAT Global Provision of leased circuits by MBSB Major Shareholders Please refer to Nil Nil Nil
Berhad (“MGB”) TAK and THO Note 3
and/or its affiliates
Directors
ARM and CCB

Aggregate Value of Transactions with MGB Group 9,225 11,134 20,359

(RM’000) (RM’000) (RM’000)
45. MMSB UT Hospitality Provision of food and beverage Major Shareholders Please refer to 23 3 26
and/or its Services Sdn Bhd services at Level 24 to MMSB and/ UTSB, PSIL, Excorp, PanOcean, TAK Note 4
affiliates (“UTHSB”) or its affiliates and rental of space and MSM
at Level 24 and auditorium at Level
25, Menara Maxis for internal and Directors
external briefings and promotions by ARM and CCB
MMSB and/or its affiliates

46. MBSB UTSB, UTSB Provision of business voice services Major Shareholders Please refer to Nil Nil Nil
Management Sdn by MBSB UTSB, PSIL, Excorp, PanOcean, TAK Note 4
Bhd (“UTSBM”), and MSM
UT Projects Sdn
Bhd (“UTP”), Directors
UT Energy ARM and CCB
Services Sdn Bhd
(“UTESSB”) and/or
its affiliates
47. MMSB UTHSB Provision of facilities and amenities Major Shareholders Please refer to NA Nil Nil
and/or its at Levels 24 and 25, Menara Maxis UTSB, PSIL, Excorp, PanOcean, TAK Note 4
affiliates to MMSB and MSM
Directors
ARM and CCB

48. MBSB UTSB and/or its Provision of equipment and business Major Shareholders Please refer to Nil Nil Nil
affiliates voice value added services by MBSB UTSB, PSIL, Excorp, PanOcean, TAK Note 4
and MSM
Directors
ARM and CCB
49. MMSB UTSBM and/or its Engagement of UTSBM and/or Major Shareholders Please refer to 11,958 14,292 26,250
affiliates its affiliates to provide strategic UTSB, PSIL, Excorp, PanOcean, TAK Note 4
consultancy services and MSM
Directors
ARM and CCB

50. MBSB UTSBM Provision of leased circuits/DIA and Major Shareholders Please refer to 123 146 269
Metro-E by MBSB UTSB, PSIL, Excorp, PanOcean, TAK Note 4
and MSM
Directors
ARM and CCB

51. MMSSB SRG Asia Purchase of services – the provision Major Shareholders Please refer to 11,201 11,449 22,650
Pacific Sdn Bhd of call handling and other tele- UTSB, PSIL, Excorp, PanOcean, TAK Note 4
(“SRGAP”) marketing services to MMSSB and MSM
Directors
ARM and CCB

Other Information
DISCLOSURE
OF RECURRENT
RELATED party
transactions
Continued
(RM’000) (RM’000) (RM’000)
52. MBSB SRGAP Provision of leased line services/DIA Major Shareholders Please refer to 97 116 213
and Metro-E by MBSB UTSB, PSIL, Excorp, PanOcean, TAK Note 4
and MSM
Directors
ARM and CCB
53. Maxis SRGAP Provision of mobility services - SMS/ Major Shareholders Please refer to Nil Nil Nil
and/or its Enterprise SMS by Maxis and/or its UTSB, PSIL, Excorp, PanOcean, TAK Note 4
affiliates affiliates and MSM
Directors
ARM and CCB
54. MBSB SRGAP Provision of 1300 toll free and call Major Shareholders Please refer to 99 126 225
centre project by MBSB UTSB, PSIL, Excorp, PanOcean, TAK Note 4
and MSM
Directors
ARM and CCB
55. MBSB SRGAP Provision of Maxis IP Contact Centre Major Shareholders Please refer to NA Nil Nil
Services by MBSB UTSB, PSIL, Excorp, PanOcean, TAK Note 4
and MSM
Directors
ARM and CCB

56. Maxis Bumi Armada Provision by Maxis and/or its Major Shareholders Please refer to
and/or its Berhad (“BAB”) affiliates of: UTSB, PSIL, Excorp, PanOcean Note 5
affiliates - VSAT services and TAK Nil Nil Nil
- Internet and email infrastructure Nil Nil Nil
- 8Mbps Metro-E Director 28 Nil 28
CCB
57. MBSB BAB and/or its Provision of leased line services/DIA/ Major Shareholders Please refer to 64 Nil 64
affiliates Metro-E by MBSB UTSB, PSIL, Excorp, PanOcean Note 5
and TAK
Director
CCB
58. Maxis Mobitel • Interconnect revenue to MISB Major Shareholders Please refer to 1 564 565
International (Private) Limited • Interconnect expenses paid by UTSB, PSIL, Excorp, PanOcean Note 6 1,056 1,231 2,287
Sdn Bhd (“Mobitel”) MISB and TAK
(“MISB”)
Directors
CCB and Sandip Das ("SD")

(RM’000) (RM’000) (RM’000)
59. MMSSB Mobitel • Roaming partner revenue to Major Shareholders Please refer to NA 47 47
MMSSB UTSB, PSIL, Excorp, PanOcean and Note 6
• Roaming partner expenses paid TAK NA 311 311
by MMSSB
Directors
CCB and SD
60. MISB Sri Lanka Telecom • Interconnect revenue to MISB Major Shareholders Please refer to 981 908 1,889
PLC (“SLT”) • Interconnect expenses paid by UTSB, PSIL, Excorp, PanOcean and Note 6 5,526 5,154 10,680
MISB TAK

Directors
CCB and SD

Aggregate Value of Transactions with UTSB Group and its affiliates 31,157 34,347 65,504

61. MMSB UMTS (Malaysia) Provision of corporate support Major Shareholders Please refer to 782 927 1,709
Sdn Bhd (“UMTS”) services by MMSB. Corporate UTSB, PSIL, Excorp, PanOcean, TAK, Note 7
support services include services such THO, Dato’ Badri and MSM
as support functions for accounting,
regulatory, taxation, company Directors
secretarial and human resources Dr. Fahad, ARM, CCB, SD and RR
matters, rental of office space,
stationery & printing costs, repair &
maintenance of office furniture &
fittings, cleaning services for office
buildings and rental of IT equipment

62. MBSB UMTS Provision by MBSB as the mobile Major Shareholders Please refer to 9,688 15,259 24,947
network operator to design, UTSB, PSIL, Excorp, PanOcean, TAK, Note 7
procure, build and operate a 3G THO, Dato’ Badri and MSM
network as per the service level
agreement between MBSB and Directors
UMTS Dr. Fahad, ARM, CCB, SD and RR
Aggregate Value of Transactions with UMTS, a 75% subsidiary of Maxis 10,470 16,186 26,656

63. MMSB Maxis Provision of corporate services by Major Shareholders Please refer to 1,367 1,633 3,000
Communications MMSB. Corporate support services MCB, Binariang GSM Sdn Bhd Note 8
Berhad (“MCB”) include services such as support ("BGSM"), Usaha Tegas Equity Sdn
functions for accounting, regulatory, Bhd ("UTES"), UTSB, PSIL, Excorp,
taxation, company secretarial and PanOcean, TAK, Harapan Nusantara
human resources matters, rental of Sdn Bhd ("HNSB"), THO, Dato'
office space, stationery & printing Badri, MSM, STC Malaysia Holding
costs, repair & maintenance of office Ltd ("STCM"), STC Asia Telecom
furniture & fittings, cleaning services Holding Ltd ("STCAT"), Saudi
for office buildings and rental of IT Telecom Company ("STC") and Public
equipment Investment Fund ("PIF")
Directors
Eng. Saud, Dr. Fahad, GH, ARM, CCB
and SD

Other Information
DISCLOSURE
OF RECURRENT
RELATED party
transactions
Continued
(RM’000) (RM’000) (RM’000)
64. MISB Dishnet Wireless • Interconnect revenue to MISB Major Shareholders Please refer to 7,340 30,237 37,577
Limited (“DWL”) • Interconnect expenses paid by MCB, BGSM, UTES, UTSB, PSIL, Excorp, Note 9 11,825 29,941 41,766
and/or Aircel MISB PanOcean, TAK, HNSB, THO, Dato'
Limited (“Aircel Badri, MSM, STCM, STCAT, STC and PIF
Group”)
Directors
CCB and SD

65. MMSSB DWL • Roaming partner revenue to Major Shareholders Please refer to 85 1 86
MMSSB MCB, BGSM, UTES, UTSB, PSIL, Excorp, Note 9
• Roaming partner expenses paid PanOcean, TAK, HNSB, THO, Dato' 482 10 492
by MMSSB Badri, MSM, STCM, STCAT, STC and PIF
Directors
CCB and SD

66. MMSSB Aircel Limited and/ • Roaming partner revenue to Major Shareholders Please refer to NA 49 49
or its affiliates MMSSB MCB, BGSM, UTES, UTSB, PSIL, Excorp, Note 9
• Roaming partner expenses paid PanOcean, TAK, HNSB, THO, Dato' NA 151 151
Directors
CCB and SD

67. MMSSB Bridge Mobile • Regional bid coordination Major Shareholders Please refer to 473 501 974
Pte Ltd (“Bridge services to MMSSB whereby MCB, BGSM, UTES, UTSB, PSIL, Excorp, Note 10
Mobile”) Bridge Mobile acts as a single PanOcean, TAK, HNSB, THO, Dato'
point of contact and coordinator Badri, MSM, STCM, STCAT, STC and PIF
to provide competitive
bid/business offerings to Director
corporations within the region SD
that requires telecommunications
services
• Preferred roaming services to Nil Nil Nil
MMSSB
Aggregate Value of Transactions with mcb Group and its affiliates 21,572 62,523 84,095

68. MMSB STC • Roaming partner income to Major Shareholder Please refer to 1,305 2,664 3,969
MMSSB STC Note 11
• Roaming partner expenses paid 493 502 995
by MMSSB Directors
Eng. Saud, Dr. Fahad and GH

69. MISB STC and/or its • Interconnect revenue to MISB Major Shareholder Please refer to 2,010 5,001 7,011
affiliates • Interconnect expenses paid by STC Note 11
MISB 3,422 10,589 14,011
Directors
Eng. Saud, Dr. Fahad and GH


(RM’000) (RM’000) (RM’000)
70. MMSSB Cell C (Pty) Ltd • Roaming partner income to Major Shareholder Please refer to NA 6 6
(“Cell C”) MMSSB STC Note 12
• Roaming partner expenses paid NA 43 43
by MMSSB
71. MMSSB Kuwait Telecom • Roaming partner income to Major Shareholder STC is a Major NA 17 17
Company (“KTC”) MMSSB STC Shareholder by
• Roaming partner expenses paid virtue of its deemed NA 25 25
by MMSSB equity interest of
25% in BGSM
which in turn
wholly- owns MCB.
STC holds 26%
interest in KTC.

72. MMSSB AVEA lietisim
c • Roaming partner income to Major Shareholder Please refer to NA 34 34
Hizmetleri A.S.
c MMSSB STC Note 13
(“AVEA”) • Roaming partner expenses paid NA 169 169
by MMSSB
Aggregate Value of Transactions with STC Group 7,230 19,050 26,280

73. MMSSB PT Natrindo • Roaming partner income to Major Shareholders Please refer to 43 54 97
Telepon Seluler MMSSB MCB, BGSM, UTES, UTSB, PSIL, Excorp, Note 14
(“NTS”) • Roaming partner expenses paid PanOcean, TAK, HNSB, THO, Dato' 768 781 1,549
Directors
Eng. Saud, Dr. Fahad, GH, CCB
and SD

74. MISB NTS • Interconnect expenses paid by Major Shareholders Please refer to NA Nil Nil
MISB MCB, BGSM, UTES, UTSB, PSIL, Excorp, Note 14
PanOcean, TAK, HNSB, THO, Dato'
Badri, MSM, STCM, STCAT, STC and PIF
Directors
Eng. Saud, Dr. Fahad, GH, CCB
and SD
Aggregate Value of Transactions with NTS, a company of which stc and MCB, both are major shareholders of Maxis,
have 51% and 44% equity interests respectively 811 835 1,646

75. MBSB Communications Provision of leased circuits /DIA and Major Shareholders Please refer to Nil Nil Nil
and Satellite Metro-E by MBSB TAK and MSM Note 15
Services Sdn Bhd
(“CSS”)

76. MBSB Malaysian Jet Provision of business voice services Major Shareholder Please refer to NA Nil Nil
Services Sdn Bhd by MBSB TAK Note 16
(“MJS”)

Aggregate Value of Transactions with a company directly or indirectly controlled by or associated
with TAK in which he is deemed to have an interest, is deemed a major shareholder of Maxis Nil Nil Nil

Other Information
DISCLOSURE
OF RECURRENT
RELATED party
transactions
Continued
(RM’000) (RM’000) (RM’000)
77. MBSB Malaysian Landed BTS rental and electricity charges Major Shareholders Please refer to Note 17 NA 38 38
Property Sdn Bhd payable on monthly basis by MBSB TAK, PanOcean and MSM
(“MLP”)
Aggregate Value of Transactions with a company related to certain Major Shareholders Nil 38 38
Dato’ Mokhzani, a
78. MBSB Kompakar CRC BTS rental and electricity charges Director Director, is also a major NA 17 17
Sdn Bhd (“KCRC”) payable on quarterly basis by MBSB Dato' Mokhzani bin Mahathir shareholder of KCRC by
("Dato' Mokhzani") having a deemed equity
interest of 36.66%
in KCRC. He is also a
shareholder of Maxis by
virtue of his direct equity
interest over 750,000
Shares representing
0.01% of the share
capital in Maxis held
personally.
79. MBSB Flobright BTS rental and electricity charges Director Asgari, a Director, is also NA 26 26
Advertising Sdn payable on monthly basis by MBSB Asgari a director of FASB. He
Bhd (“FASB”) is also a shareholder of
Maxis by virtue of his
direct equity interest
over 750,000 Shares
representing 0.01%
of the share capital in
Maxis held through a
nominee and a major
shareholder of FASB by
virtue of his deemed
equity interest of 50.0%
in FASB.
80. Maxis Agensi Pekerjaan Provision of headhunting, executive Director Asgari, a Director, is also NA 52 52
and/or its Talent2 search and talent mapping services Asgari a director of Talent2. He
affiliates International Sdn to Maxis and/or its affiliates is also a shareholder of
Bhd (“Talent2”) Maxis by virtue of his
direct equity interest
over 750,000 Shares
representing 0.01%
of the share capital in
Maxis held through a
nominee and a major
shareholder of Talent2
by virtue of his deemed
equity interest of 30.0%
in Talent2.
Aggregate Value of Transactions with companies related to certain Directors Nil 95 95

(Information as at 31 December 2010)
Notes:
1. ASTRO Group
DFSB, MBNS, AMP, AESB and Maestro are wholly-owned subsidiaries of ASTRO whilst KASB is a 48.9% associated company
of ASTRO. ASTRO is a wholly-owned subsidiary of Astro Holdings Sdn Bhd (“AHSB”).

UTSB, PSIL, Excorp and PanOcean who are Major Shareholders with each having a deemed equity interest over
5,250,000,000 Shares representing 70.0% of the issued and paid-up share capital in Maxis in which BGSM has an interest,
by virtue of their deemed equity interest in BGSM which in turn wholly-owns MCB, are also major shareholders of ASTRO
with each having a deemed equity interest over 1,957,209,311 ordinary shares of 10 pence each (“ASTRO Shares”)
representing 100% of the issued and paid-up share capital in ASTRO in which AHSB has an interest, by virtue of their
deemed interest in AHSB.

Excorp is 100% owned by PanOcean and it has a 100% direct controlling interest in PSIL, which in turn has a 99.999%
direct controlling interest in UTSB. PanOcean is the trustee of a discretionary trust, the beneficiaries of which are members of
the family of TAK and foundations, including those for charitable purposes. UTSB’s wholly-owned subsidiaries, Usaha Tegas
Entertainment Systems Sdn Bhd and All Asia Media Equities Ltd hold in aggregate direct equity interest of 34.01% in AHSB.

TAK who is a Major Shareholder with a deemed equity interest over 5,250,000,000 Shares representing 70.0% of the
issued and paid-up share capital in Maxis, is also a major shareholder of ASTRO with a deemed equity interest over
1,957,209,311 ASTRO Shares representing 100% of the issued and paid-up share capital in ASTRO in which AHSB has an
interest. In addition, TAK is also a director of PanOcean, Excorp, PSIL and UTSB. Although TAK and PanOcean are deemed
to have interests in the Shares in which PSIL has an interest, they do not have any economic or beneficial interest over these
Shares as such interest is held subject to the terms of the discretionary trust.

ARM who is a Director, is also a director of PanOcean, Excorp, PSIL and an executive director of UTSB. He does not have
any equity interest in UTSB or in PanOcean, Excorp or in PSIL. In addition, ARM is also the deputy chairman and group chief
executive officer of ASTRO and a director of several subsidiaries of ASTRO including MBNS, AMP and AESB. ARM has a
direct equity interest over 750,000 Shares representing 0.01% of the issued and paid-up share capital in Maxis. ARM does
not have any equity interests in MMSSB, MBSB, MMSB, ASTRO, DFSB, MBNS, AMP, AESB, KASB and Maestro.

THO, Dato’ Badri and MSM are Major Shareholders with each having a deemed equity interest over 5,250,000,000
Shares representing 70.0% of the issued and paid-up share capital in Maxis in which BGSM has an interest, by virtue of
their respective 25% direct equity interest in Harapan Nusantara Sdn Bhd (“Harapan Nusantara”). Harapan Nusantara’s
deemed interest in the voting shares in Maxis in which BGSM has an interest, arises by virtue of Harapan Nusantara being
entitled to control the exercise of 100% of the votes attached to the voting shares in each of Mujur Anggun Sdn Bhd,
Cabaran Mujur Sdn Bhd, Anak Samudra Sdn Bhd, Dumai Maju Sdn Bhd, Nusantara Makmur Sdn Bhd, Usaha Kenanga Sdn
Bhd and Tegas Sari Sdn Bhd (collectively, “Harapan Nusantara Subsidiaries”).
The Harapan Nusantara Subsidiaries hold in aggregate 30% direct equity interest in BGSM and therefore, via such
aggregate interest, Harapan Nusantara has a deemed interest over all the Shares held by MCB in Maxis. The Maxis Shares
held via Harapan Nusantara Subsidiaries are held under discretionary trusts for Bumiputera objects. As such, they do not
have any economic interest in those Shares held by the Harapan Nusantara Subsidiaries as such interest is held subject to
the terms of the discretionary trusts for Bumiputera objects. Further, as THO, Dato’ Badri and MSM exercise or control the
exercise of at least 15% of the votes attached to the voting shares in Maxis, they are deemed to have an interest in the
shares of Maxis’ subsidiaries.

Other Information
DISCLOSURE
OF RECURRENT
RELATED party
transactions
Continued
1. ASTRO Group (continued)
THO, Dato’ Badri and MSM are major shareholders of AHSB with each having a deemed equity interest over 177,446,535
ordinary shares of RM0.10 each representing 12.58% of the issued and paid-up share capital in AHSB (“AHSB Shares”)
in which Harapan Terus Sdn Bhd (“HTSB”) has an interest, by virtue of their respective 25% direct equity interest in HTSB.
HTSB is deemed to have an interest in the voting shares in AHSB in which Berkat Nusantara Sdn Bhd, Nusantara Cempaka
Sdn Bhd, Nusantara Delima Sdn Bhd, Mujur Nusantara Sdn Bhd, Gerak Nusantara Sdn Bhd and Sanjung Nusantara Sdn Bhd
(collectively, “HTSB Subsidiaries”) have an interest, by virtue of HTSB being entitled to control the exercise of 100% of the
votes attached to the voting shares in the immediate holding companies in each of HTSB Subsidiaries viz Nusantara Barat
Sdn Bhd, Nusantara Kembang Sdn Bhd, Prisma Mutiara Sdn Bhd, Nada Nusantara Sdn Bhd, Cermat Delima Sdn Bhd and
Cermat Deras Sdn Bhd respectively.

The HTSB Subsidiaries hold in aggregate 12.58% direct equity interest in AHSB and therefore, via such aggregate interest,
HTSB has a deemed interest over all the shares held by the HTSB Subsidiaries in AHSB. The AHSB Shares held via the HTSB
Subsidiaries are held under discretionary trusts for Bumiputera objects. As such, they do not have any economic interest
in those shares held by the HTSB Subsidiaries as such interest is held subject to the terms of the discretionary trusts for
Bumiputera objects. Further, as THO, Dato’ Badri and MSM do not exercise or control the exercise of at least 15% of the
votes attached to the voting shares in ASTRO, they are not deemed to have an interest in the shares of DFSB, MBNS, AMP,
AESB, KASB and Maestro.

Dato’ Badri who is the Chairman and a director of ASTRO, is also a director of MBNS, KASB and several other subsidiaries of
ASTRO.

MSM has a direct equity interest over 11,000 Shares representing 0.0001% of the issued and paid-up share capital in
Maxis. Please refer to Note 4 for MSM’s interests in the UTSB Group.

Dato’ Mohamed Khadar bin Merican (“Dato’ Khadar”), a director of ASTRO is a person connected to MSM. Dato’ Khadar
has a direct equity interest over 20,800 Shares representing 0.0003% of the issued and paid-up share capital in Maxis.
2. Tanjong Group

TCCPM, TGV and PMP are wholly-owned subsidiaries of Tanjong. Tanjong in turn is a wholly-owned subsidiary of Tanjong
Capital Sdn Bhd ("TCSB").

UTSB has a direct equity interest over 71,000,000 shares of RM1.00 each representing 37.49% of the issued and paid-up
share capital of TCSB and an indirect equity interest over 53,688,000 shares of RM1.00 each representing 28.35% of the
issued and paid-up share capital of TCSB held via its wholly-owned subsidiary, Usaha Tegas Resources Sdn Bhd ("UTRSB").
PSIL, Excorp and PanOcean each has a deemed equity interest over 124,688,000 shares of RM1.00 each representing
65.84% of the issued and paid-up share capital of TCSB.

TAK has a deemed equity interest over 124,863,000 TCSB shares representing 65.93% of the issued and paid-up share
capital of TCSB.

Although TAK and PanOcean have deemed interest in the TCSB shares, they do not have any economic or beneficial interest
over such shares, as such interest is held subject to the terms of a discretionary trust.

2. Tanjong Group (continued)

UTSB, UTRSB, PSIL, Excorp, PanOcean and TAK each has a deemed equity interest of 100% in TCCPM, TGV and PMP by
virtue of their interest in TCSB shares as set out above. Please refer to Note 1 above for interests of UTSB, PSIL, Excorp,
PanOcean and TAK in Maxis.

CCB who is a Director, is also an executive director of UTSB and a director of TCSB, MMSSB, MBSB, MMSB and certain
subsidiaries of Maxis and Tanjong. ARM is an executive director of Tanjong and a director of PMP and TCSB. ARM and CCB
do not have any equity interest in UTSB, UTRSB, TCSB, Tanjong, TCCPM, TGV and PMP. Please refer to Note 1 above for
ARM's interests in Maxis. CCB has a direct equity interest over 750,000 Shares representing 0.01% of the share capital in
Maxis.
Asgari who is a Director with a direct equity interest over 750,000 Shares representing 0.01% of the issued and paid-up
share capital in Maxis, has a deemed equity interest over 6,406,000 TCSB shares representing 3.38% of the issued and
paid-up share capital of TCSB.
MSM also has a deemed equity interest over 8,596,000 TCSB shares representing 4.54% of the issued and paid-up share
capital of TCSB. Please refer to Note 1 above for details of MSM's interests in Maxis.
3. MGB Group

TAK is a major shareholder of MGB with a deemed equity interest over 389,933,155 ordinary shares of RM0.78 each
representing 100% of the issued and paid-up share capital of MGB held via MEASAT Global Network Systems Sdn Bhd,
a wholly-owned subsidiary of MAI Holdings Sdn Bhd in which he has a 99.999% direct equity interest. MSS is a wholly-
owned subsidiary of MGB. Hence, TAK also has deemed equity interest over MSS. Please refer to Note 1 above for details of
TAK’s interests in Maxis.

THO is also a director of MSS. Please refer to Note 1 above for details of THO’s interests in Maxis. THO does not have any
equity interest in the shares of MGB or MSS.

ARM and CCB are directors of MGB whilst CCB is also a director of MSS. ARM and CCB do not have any equity interest in
the shares of MGB or MSS. Please refer to Notes 1 and 2 above for ARM's and CCB’s interests in Maxis respectively.

4. UTSB Group
UTHSB is a wholly-owned subsidiary of UTSBM. UTSBM, UTP, UTESSB and SRGAP are wholly-owned subsidiaries of UTSB.
UTSB, PSIL, Excorp, PanOcean and TAK are also major shareholders of UTSBM, UTHSB, UTP, UTES and SRGAP (collectively,
“UTSB Group”). Please refer to Note 1 above for details of their interests in Maxis.
ARM and CCB are also executive directors of UTSB. ARM and CCB do not have any equity interest in the shares of UTSB or
UTSB Group. Please refer to Notes 1 and 2 above for ARM's and CCB’s interests in Maxis respectively.

MSM is also a director of certain subsidiaries of UTSB and an employee of the UTSB Group. MSM does not have any equity
interest in the shares of the UTSB Group. Please refer to Note 1 above for details of MSM’s interests in Maxis.


Other Information
DISCLOSURE
OF RECURRENT
RELATED party
transactions
Continued
5. BAB Group
BAB is an associated company of UTSB. UTSB has a 49% deemed equity interest in BAB.
Major Shareholders, UTSB, PSIL, Excorp, PanOcean and TAK are also major shareholders of BAB and its subsidiaries with
each having a deemed equity interest of 49% in BAB. Please refer to Note 1 above for their respective interests in Maxis.
CCB is also a director of BAB and certain subsidiaries of BAB. CCB does not have any equity interest in the shares of BAB.
Please refer to Notes 2 and 4 for CCB's interests in Maxis and UTSB.

6. SLT and Mobitel
Mobitel is a wholly-owned subsidiary of SLT. UTSB has a 44.98% deemed equity interest in SLT and a 100% deemed equity
interest in Mobitel.
Major Shareholders, UTSB, PSIL, Excorp, PanOcean and TAK each has a deemed equity interest of 44.98% in SLT and
a 100% deemed equity interest in Mobitel. Please refer to Note 1 above for interests in Maxis of UTSB, PSIL, Excorp,
PanOcean and TAK.
CCB and SD who are Directors, are also directors of MMSSB, MISB and certain subsidiaries of Maxis, as well as of SLT and
Mobitel but do not have any equity interests in the shares of SLT or Mobitel. SD has a direct equity interest over 750,000
Shares representing 0.01% of the issued and paid-up share capital in Maxis. ARM is a director of Global Telecommunications
Holdings NV through which entity UTSB holds its equity interest in SLT. Please refer to Notes 2 and 4 for CCB's interests in
Maxis and UTSB and Notes 1 and 4 for ARM’s interests in Maxis and UTSB respectively.
7. UMTS

UMTS is a wholly-owned subsidiary of Advanced Wireless Technologies Sdn Bhd (“AWT”) which in turn is a 75% subsidiary
of Maxis. The remaining 25% equity interest in AWT is held by MBNS Multimedia Technologies Sdn Bhd (“MMT”), which in
turn is wholly-owned by ASTRO.

Major Shareholders, UTSB, PSIL, Excorp, PanOcean and TAK each has a deemed equity interest of 100% in UMTS whilst
THO, Dato’ Badri and MSM each has a deemed equity interest of 75% in UMTS. Please refer to Note 1 above for their
respective interests in Maxis and ASTRO.

Dr. Fahad, CCB and SD who are Directors are also directors of MBSB, MMSB and several other subsidiaries of Maxis. Dr.
Fahad and SD are also directors of AWT and UMTS. Dr. Fahad does not have any equity interest in the shares in Maxis.
Please refer to Notes 1 and 4 for ARM’s interests in Maxis and UTSB, Notes 2 and 4 for CCB's interests in Maxis and UTSB
and Note 6 for SD’s interest in Maxis respectively.
RR who is a director of AWT and UMTS, is also a director of MBSB, MMSB and certain subsidiaries of Maxis. RR has a direct
equity interest over 375,000 Shares representing 0.005% of the issued and paid-up share capital in Maxis.

8. MCB

MCB is the holding company of the Company.

All Substantial Shareholders as set out in pages 229 to 231 of this Annual Report (except for EPF) are also Major
Shareholders of MCB and the Company. Please refer to the notes (1) to (12) as set out in pages 230 to 231 of this Annual
Report for the interests of the interested Major Shareholders.

Directors, Eng. Saud, Dr. Fahad, GH, ARM, CCB and SD are also directors of MCB. Eng. Saud, Dr. Fahad and GH do
not have any equity interests in the shares of Maxis. Eng. Saud, Dr. Fahad, GH, ARM, CCB and SD do not have any
equity interest in the shares of MCB. Please refer to Notes 1, 2 and 6 above for interests in Maxis of ARM, CCB and SD
respectively.
9. Aircel Group
MCB holds 74% effective equity interest in Aircel Limited and DWL.

Shareholders of Aircel Group. Please refer to the notes (1) to (12) as set out in pages 230 to 231 of this Annual Report for
the interests of the interested Major Shareholders.
Directors, Eng. Saud, Dr. Fahad, GH, ARM, CCB and SD are also directors of MCB. CCB and SD are also directors of Aircel
Limited and DWL. Eng. Saud, Dr. Fahad, GH, ARM, CCB and SD do not have any equity interest in the shares of Aircel
Limited or DWL. Please refer to Notes 1, 2 and 6 above for interests in Maxis of ARM, CCB and SD respectively and Note 8
above for interests in Maxis of Eng. Saud, Dr. Fahad and GH respectively.
10. Bridge Mobile
MCB holds a 10% equity interest in Bridge Mobile.
Shareholders of Bridge Mobile. Please refer to the notes (1) to (12) as set out in pages 230 to 231 of this Annual Report for
the interests of the interested Major Shareholders.

SD is also a director of Bridge Mobile and he does not have any equity interest in the shares of Bridge Mobile. Please refer
to Notes 6 and 8 above for SD’s interests in Maxis and MCB respectively.
11. STC

STC is a Major Shareholder by virtue of its deemed equity interest of 25% in BGSM which in turn wholly-owns MCB.

Directors, Eng. Saud, Dr. Fahad and GH are also employees of STC. Eng. Saud is also the group chief executive officer of
STC whilst Dr. Fahad is also a director of MMSSB, MISB and several other subsidiaries of Maxis and the head of Strategic
Investments Unit of STC. GH is also the chief executive officer (International) of STC. Please refer to Note 8 above for
interests in Maxis of Eng. Saud, Dr. Fahad and GH respectively.


Other Information
DISCLOSURE
OF RECURRENT
RELATED party
transactions
Continued
12. Cell C


STC through STC Turkey Holding Ltd (“STC Turkey”) holds 35% interest in Oger Telecom Limited (“Oger”). Oger holds
75% interest in 3C Telecommunications (Proprietary) Limited, which in turn holds 100% interest in Cell C.
13. AVEA

STC through STC Turkey holds 35% interest in Oger, which in turn holds 99% interest in Oger Telekomunikasyon A.S.
(“OTAS”). OTAS holds 55% interest in Turk Telekom, which in turn holds 81% interest in AVEA.
14. NTS

STC has a 51% equity interest in NTS while MCB has a 44% equity interest in NTS.

Shareholders of NTS. Please refer to the notes as set out in pages 230 to 231 of this Annual Report for the interests of the
interested Major Shareholders.

Directors, Eng. Saud, Dr. Fahad, GH, CCB and SD are also Commissioners of NTS. Dr. Fahad, CCB and SD are also directors
of MMSSB and MISB. Eng. Saud, Dr. Fahad, GH, CCB and SD do not have any equity interest in MMSSB, MISB or NTS.
Please refer to Notes 2, 6 and 8 above for interests in Maxis of CCB, SD, Eng. Saud, Dr. Fahad and GH, respectively and
Note 11 above for interests in STC of Eng. Saud, Dr. Fahad and GH.
15. CSS
Major Shareholders, TAK and MSM are also major shareholders of CSS each with a deemed equity interest of 49% and
51% in CSS respectively. Please refer to Note 1 above for their respective interests in Maxis.
MSM is also a director of CSS.
16. MJS

Maya Krishnan Tatparanandam (“TMK”), a major shareholder of MJS, is a person connected to TAK. TMK is not a director
of MJS. Please refer to Note 1 above for details of TAK's interests in Maxis.

17. MLP

Major Shareholders, TAK and PanOcean are also major shareholders of MLP with each having a deemed equity interest of
100% in MLP. Please refer to Note 1 above for their respective interests in Maxis.
MSM is a director of MLP and does not have any equity interest in the shares of MLP. Please refer to Note 1 above for details
of MSM’s interests in Maxis.

Transactions through media agencies
Some of the media airtimes, publications and programme sponsorship arrangements (“Media Arrangements”) of the Maxis group are
concluded on normal commercial terms with independent media buying agencies whose role is to secure advertising or promotional
packages for their clients. These Media Arrangements may involve companies in the Astro group which are licensed to operate
satellite Direct-to-Home television and FM radio services, and undertakes a number of other multimedia services in Malaysia. The
transactions between the media buying agencies and the Astro group are based on terms consistent with prevailing rates within
the media industry. For the financial year ended 2010 the value of such transactions, which are not related party transactions entered
into by the Maxis Group and the Astro group and excluded from the related party transactions disclosed elsewhere in this Annual
Report, amounted to RM3,393,000.00.

Other Information
additional
disclosureS
Material contracts of Maxis Berhad ("Company") and its subsidiaries, involving Directors’ and Major shareholders’
interests, either still subsisting at the end of financial year 2010 or, if not then subsisting, entered into since the end of
financial year 2009
No. Contract Date Parties General nature
1. Licence Agreement 20 October 2009 The Company Grant by MCB to the Company and its
subsidiaries of a perpetual, royalty-free licence
Maxis Communications Berhad to use in Malaysia, trademarks and service
(“MCB”) marks that are registered in the name of MCB
2. Transponder Lease 17 October 2007 Maxis Broadband Sdn. Bhd. (“MB”) Leasing of transponders for Measat-3 by MB
for Measat 3, for use of bandwidth capacity
supplemented by Supplemental letter Measat Satellite Systems Sdn. Bhd.
supplemental letters no. 1: 20 May 2009 (“MSS”)
nos. 1 – 4
Supplemental letter
no. 2: 9 June 2009
Supplemental letter
no. 3: 17 February
2010
Supplemental letter
no. 4: 17 June 2010
3. Teleport Services 17 October 2007 MB Lease rentals of MSS teleport and earth station
Agreement (Lease facility by MB
rentals of Measat MSS
earth station facility)
4. Transponder 14 June 2007 MB Lease of transponder for NSS Ku Band from

Lease Agreement MSS by MB
for NSS Ku Band Supplemental letter MSS
supplemented by no. 1: 17 May 2010
supplemental letter
no. 1

Consideration passing to or from the Company Mode of satisfaction of Relationship between Director or
or any other Corporation in the Group consideration Major Shareholder and contracting
party (if Director or Major Shareholder
is not contracting party)
The consideration of each party for the agreement Fulfilment of promises and cash of RM10 MCB is a major shareholder of the
is the exchange of promises and a cash payment of Company. The Company is a 70%
RM10 payable by the Company subsidiary of MCB
Please see Note 1 below for further details

on the relationship
Rental fee payable by MB to MSS Cash MB is a wholly-owned subsidiary of the

Company

on the relationship between MB and MSS
Service fee payable by MB to MSS Cash Please see Note 2 below for further details
Rental fee payable by MB to MSS Cash Please see Note 2 below for further details

Other Information
additional
disclosureS
Continued
5. (a) Agreement for 11 April 2008 MB The agreements in 5(a) and (b) provide for
3G Service Level for arrangements relating to the migration by
design, build and UMTS (Malaysia) Sdn. Bhd. UMTS of provision of 3G wholesale services to
operation of 3G (“UMTS”) MB for MB to provide 3G wholesale services
MBSB Network and to licensees under the Communications and
Migration of 3G Multimedia Act 1998 who are authorised to
Wholesale Services provide 3G mobile services to end users
Provision
(b) Supplemental 12 February 2009 MB

Agreement to
Agreement for 3G UMTS
Service Level for
design, build and
operation of 3G
MBSB Network and
Migration of 3G
Wholesale Services
Provision dated 11
April 2008
6. Services Agreement 14 February 2011 Maxis Mobile Services Sdn. Bhd. Procurement of customer call handling and
(“MMS”) telemarketing services by MMS from SRG
SRG Asia Pacific Sdn. Bhd. (“SRG”)
7*. Extension Agreement 15 December 2010 Maxis Mobile Sdn. Bhd. (“MM”) Agreement for the extension of the term
of a shareholder’s loan amounting to
Advanced Wireless Technologies Sdn. RM104,923,583.64 owing by AWT to MM, for
Bhd. (“AWT”) a further period of 5 years from 24 November
2010
The loan was originally granted pursuant

to a letter dated 30 September 2003 which
was supplemented by an agreement dated
24 November 2005 between MCB and
AWT (collectively, "SLA"). The rights, duties,
obligations and liabilities of MCB under the SLA
was novated to MM via a Deed of Novation
dated 28 September 2009 between MM, MCB
and AWT

Undertakings and agreements in the agreements Fulfilment of undertakings and agreements Please see Note 3 below for further details
in the agreements on the relationship between MB and UMTS
Consideration passing from MMS to SRG is Cash MMS is a wholly-owned subsidiary of the
RM113.8 million Company

on the relationship between MMS and SRG
Undertakings and agreements in the agreements Fulfilment of undertakings and agreements MM and AWT are subsidiaries of the
in the agreements Company
Please refer to Notes 1 and 3 below for

further details on the relationship between
MM and AWT

Other Information
additional
disclosureS
Continued
8.* Extension Agreement 15 December 2010 MBNS Multimedia Technologies Sdn. Agreement for the extension of the term
Bhd. (“MMT”) of a shareholder’s loan amounting to
RM33,059,601.83 owing by AWT to MMT, for
AWT a further period of 5 years from 9 December
2010
The loan was originally granted pursuant to an

agreement dated 24 November 2005 between
MMT and AWT
* Additional information relating to agreements nos. 7 and 8
No. Contract Name of lender Relationship between borrower Purpose of the loan
and borrower and Director or Major Shareholder
(if Director or Major Shareholder is
not the borrower)
1. Extension agreement Lender: MM Please refer to Notes 1 and 3 below To provide capital support for AWT, the holding
between MM and for further details on the relationship company of UMTS
AWT Borrower: AWT between MM and AWT
2. Extension agreement Lender: MMT Please refer to Note 3 below for To provide capital support for AWT, the holding
between MMT and further details on the relationship company of UMTS
AWT Borrower: AWT between MMT and AWT

Undertakings and agreements in the agreements Fulfilment of undertakings and agreements Please see Note 3 below for further details
in the agreements on the relationship between AWT and
MMT
Amount of the loan Interest rate Terms as to payment of interest and Security provided
repayment of principal
RM104,923,583.64 1% per annum above the The loan together with interest accrued Nil
base lending rate of Malayan shall be repaid on 24 November 2015
Banking Berhad
RM33,059,601.83 1% per annum above the The loan together with interest accrued Nil
base lending rate of Malayan shall be repaid on 9 December 2015
Banking Berhad

Other Information
additional
disclosureS
Continued
Notes:
1. Binariang GSM Sdn Bhd, Usaha Tegas Equity Sdn Bhd, Usaha Tegas Sdn Bhd (“UTSB”), Pacific States Investment Limited
(“PSIL”), Excorp Holdings N.V. (“Excorp”), PanOcean Management Limited (“PanOcean”), Ananda Krishnan Tatparanandam
(“TAK”), Harapan Nusantara Sdn Bhd, Tun Haji Mohammed Hanif bin Omar ("THO"), Dato’ Haji Badri bin Haji Masri (“Dato’
Badri”), Mohamad Shahrin bin Merican (“MSM”), STC Malaysia Holding Ltd, STC Asia Telecom Holding Ltd, STC and Public
Investment Fund, who are Major Shareholders of the Company are also major shareholders of MCB. The Company is a 70%
subsidiary of MCB.
Ghassan Hasbani (“GH”), Dr Zeyad Thamer H. AlEtaibi (“ZT”), Dr Fahad Hussain S. Mushayt (“FH”), Augustus Ralph Marshall
(“ARM”), Chan Chee Beng (“CCB”) and Sandip Das (“SD”) are Directors of MCB and the Company. FH, CCB, SD and Rossana
Annizah Ahmad Rashid ("RR") are also Directors of MMS, MB and MM. FH, SD and RR are Directors of AWT and UMTS. ZT, FH
and GH are also employees of STC. ZT is the Vice President of Network Sector of STC, FH is the head of Strategic Investments
Unit of STC and GH is also the chief executive officer (International) of STC. In addition, ARM, CCB, SD and RR are the
shareholders of the Company.
2. MSS is a wholly-owned subsidiary of MGB. TAK who is a Major Shareholder of the Company is also a major shareholder of
MGB.

THO who is a Major Shareholder of the Company is also a director of MSS.

ARM and CCB are directors of MGB whilst CCB is also a director of MSS. Please refer to Note 1 above for the relationships and
interests of ARM and CCB in the Company.

3. UMTS is a wholly-owned subsidiary of AWT which in turn is a 75% subsidiary of the Company. The remaining 25% equity
interest in AWT is held by MBNS Multimedia Technologies Sdn Bhd (“MMT”), which in turn is wholly-owned by ASTRO Malaysia
Holdings Sdn Bhd ("AMH"). AMH is a wholly-owned subsidiary of ASTRO Networks (Malaysia) Sdn Bhd which in turn is wholly-
owned by ASTRO Holdings Sdn Bhd ("AHSB").

UTSB, PSIL, Excorp, PanOcean, TAK, THO, Dato’ Badri and MSM who are Major Shareholders of the Company are also major
shareholders of AMH.
ARM is also a director of AHSB and AMH. Please refer to Note 1 above for the relationships and interests of FH, ARM, CCB, SD
and RR in the Company, MCB, AWT and UMTS.
Dato’ Mohamed Khadar bin Merican ("Dato' Khadar"), a director of AMH is a person connected to MSM. Dato' Khadar is also
a shareholder of the Company.

4. SRGAP is a wholly-owned subsidiary of UTSB.

UTSB, PSIL, Excorp, PanOcean and TAK are also major shareholders of SRGAP. Please refer to Note 1 above for details of their
interests in the Company.

ARM and CCB are also executive directors of UTSB. Please refer to Note 1 for ARM's and CCB’s interests in the Company
respectively.

MSM is also a director of certain subsidiaries of UTSB. Please refer to Notes 1 and 3 above for details of MSM’s interests in the
Company.

Other Information
GLOSSARY
2G Augmented Reality CDMA

Second generation, or 2G digital A term for a live direct or an indirect Code Division Multiple Access; a digital
wireless communications system which view of a physical, real-world wireless transmission technology based
uses circuit switching technology. GSM environment whose elements are on continuous digital transmission using
is one of the most widely used 2G augmented by computer generated coding sequences to mix and separate
mobile systems. sensory input, such as sound or voice and data signals. CDMA allows
graphics. It is related to a more general more than one user to simultaneously
3G concept called mediated reality, in occupy a single radio frequency band
Third generation (3G) digital wireless which a view of reality is modified using with reduced interference.
communications system which uses a computer.
both circuit and packet switching Cell
technology and offers higher speed The basic geographical unit of a cellular
data transmission rates (between Bandwidth mobile system; represents the radio
64kbps to 384kbps) than those The information carrying capacity of a frequency coverage area in the mobile
available under 2G. W-CDMA and communications channel expressed in system resulting from operation of
CDMA2000 are two of the leading 3G the form of rate of data transfer (bits a single multiple channel set a base
technologies. per second or multiples of it). station frequencies.
Access Base Station Channels

Point at which entry is gained into a A transceiver station located within a A unique radio frequency that is used
circuit or a network interconnection; cell used for communication between for communication between subscriber
may be switched or dedicated. mobile devices within the cell and a units and cell site base stations.
BSC or MSC.
ADS COSO
Advanced Data Services Broadband Committee of Sponsoring Organisations
Transmission capacity having a of the Treadway Commission.
ADSL bandwidth greater than 256kbps;
Asymmetric Digital Subscriber Line; capable of high-speed data transmission. CR
a digital subscriber line of copper Corporate Responsibility
loop enhanced technologies, which BSC
is asymmetric, providing faster Base Station Controller; in a mobile DIA
transmission rates downstream than network, the BSC controls several base Dedicated Internet Access (service
upstream. It is suited to fast internet stations and handles call mobility and provided to offices)
access where requests for web management.
pages and e-mail generally require DSL
less bandwidth than the receipt of BTS Digital Subscriber Line; a family of
multimedia and web pages. Base Transceiver Station; radio digital transmission technology that
equipment contained in a base station provides high bandwidth bi-directional
ARPU that is used for transmitting and transmission over standard twisted
Average Revenue Per User. This is the receiving signals to and from a mobile copper wires (regular telephone lines).
average of the monthly revenue per device within a single cell.
subscription in a period, each calculated eBay
by dividing (i) the monthly revenue Bursa Securities An American online auction and
(net of debates) less roaming partner Bursa Malaysia Securities Berhad shopping website in which people and
revenue and non-recurring fees by (ii) (Company No.635998-W) businesses buy and sell a broad variety
the monthly average number of active of goods and services worldwide.
subscriptions.
EBITDA
EBITDA is defined as proﬁt before
finance income, ﬁnance cost, taxation,
depreciation and amortisation.

Other Information
GLOSSARY
Continued
EDGE ICT KPKK

Enhanced Data for GSM Evolution that Information and Communication Ministry of Information
is a 3G technology that delivers Technology; an umbrella term that Communications and Culture.
broadband-like data speeds to mobile includes any communication
devices. device or application, encompassing LAN
radio, television, cellular phones, Local Area Network; a short distance
Fiber Optic computer and network hardware and data communications network (usually
A means of providing high-speed data software, satellite systems as well as within a building).
transmission using light to send signals various services and applications
through glass fibers. associated with them, such as video LTE
conferencing and distance learning. Long Term Evolution
Frequency
The number of cycles per second, IFRS Board MASB
measured in hertz, of a periodic International Financial Reporting Malaysian Accounting Standards Board
oscillation or wave in radio wave Standards
propagation. Maxis or the Company
International Gateway Maxis Berhad
FTTH An international gateway exchange is a (Company No. 867573-A)
Fibre-To-The-Home telephone switch that forms the
Mbps
gateway between a national telephone
One million bits per second.
Gbps network and one or more other
1 billion bits per second international gateway exchanges, thus
MBNS
providing cross-border connectivity.
MEASAT Broadcast Network Systems
GH
Sdn Bhd (Company No. 240064-A)
Gigahertz; 1 billion cycles per second. Internet
The interconnection of servers MBSB
GPRS worldwide that provides Maxis Broadband Sdn Bhd
General Packet Radio Service, an communications and application services (Company No. 234053-D)
enhancement of the GSM system that to an international base of business,
supports packet switching and higher consumers, education, research, MCB
speed data transmission rates than 2G. government and other organisations. Maxis Communications Berhad
(Company No. 158400-V)
GSM IP
Global System for Mobile Internet Protocol; a standard that keeps MEPS
communications; one of the most track of network addresses for different Maxis Exclusive Partners
widely used standards for mobile notes, routes outgoing messages, and
communications; initially developed to recognises incoming messages. Metro-E
standardise the use of mobile Metro-Ethernet which provides
technology in Europe. IPLC point-to-point connection between
International Private Leased Circuits; a offices.
HSBB point-to-point private line used for
High Speed Broadband internet access, business date exchange, MFRS
video conferencing and any other form Malaysian Financial Reporting
HSDPA of telecommunications to communicate Standards
High Speed Downlink Packet Access; inter-offices internationally.
an extension to 3G that provides MMLR
downlink data speeds in excess of IPTV Main Market Listing Requirements
standard 3G. Internet Protocol Television
MMSB
HSPA Kbps Maxis Mobile Sdn Bhd
High Speed Packet Access 1 thousand bits per second. (Company No. 229892-M)

MMS Server USSD
Multimedia Messaging Service A shared computer on a LAN that Unstructured Supplementary Service
provides services to other computers in Data; a GSM communication
Mobile Number Portability (MNP) the network. technology used to send text between
MNP ensures that mobile phone mobile phones and applications
customers can keep their current SFM programmes in a network.
mobile number, when switching from Subscriber Fraud Management
one mobile service provider to another. VSAT
SIM Very Small Aperture Terminal; a small
MMSSB Subscriber Identity Module; an earth station for transmission of data
Maxis Mobile Services Sdn Bhd electronic card which stores the by satellite.
(Company No. 73315-V) subscriber identity information and
authentication key which identifies the WAP
MOE subscriber to a network. Wireless Application Protocol; an open,
Ministry of Education Malaysia global protocol that is designed to
SKMM send web pages to wireless devices
MOU Malaysian Communications & and allow users to access information
Minutes Of Use; the average total Multimedia Commission. instantly.
(incoming and outgoing) minutes of
use per subscriptions being the SME WAP-STK
average of the total minutes per Small and Medium Enterprises Wireless Application Protocol through
subscriptions in a financial year, each Subscriber Identity Module (SIM)
calculated by dividing the monthly SMS Toolkit; a platform that allows users to
total minutes by the monthly average Short Message Services; a service access WAP based content as SMS
number of active subscriptions. whereby mobile telephone users may through the use of SIM card menus.
send text messages. In GSM systems, a
MVNO text message can have a maximum of Wireless LAN
Mobile Virtual Network Operator 160 characters. Local Area Networks that transmit and
receive data over the air.
M2M Switch
Machine-to-machine A sophisticated computer in a WiMAX
telephony network or data Worldwide Inter-operability for
Network communications network that connects Microwave Access, which is a
A group of two or more computer networks automatically in response to telecommunications technology aimed
systems or telecommunications signals that are carried to it. at providing wireless data over long
elements linked together. distance, from point-to-point links to
Terabytes full mobile cellular type access.
NFC A terabyte is a multiple of the unit
Near Field Communication byte for digital information. The prefix Wireless broadband
tera means 1012 in the International Broadband subscriptions for internet
NOFN System of Units (SI). One terabyte is access on computers via wireless
National Optic Fiber Network; Maxis’ equivalent to1000 gigabytes. modems only. This does not include
national fiber optic backbone. any internet access on mobile phone
USP screens.
NSS Universal Service Provision; an initiative
Network Switching Subsystem of the to promote the widespread availability
GSM standard. and usage of network and/or
applications services by encouraging the
Roaming installation of network facilities and the
When mobile customers leave their provision of network and/or applications
own mobile’s carrier’s home network services in underserved areas.
and move on to another mobile
operator’s network.
Other Information
MAxis
centreS
CENTRAL REGION PAVILION BAYAN BARU

Lot 1.31, Level 1 Unit No 15-G-10
ALAMANDA Pavilion KL Block A Bayan Point
Lot G80/81, Ground Floor Jalan Bukit Bintang Medan Kampung Relau
Alamanda Putrajaya Shopping Centre 55100 Kuala Lumpur 11900 Penang
Jalan Alamanda Precint 1
62000 Putrajaya SELAYANG IPOH
Grd & 1st Flr, 69, Jalan 2/3A No. 1, Persiaran Greentown 8
CHERAS Pusat Bandar Utara Greentown Business Centre
No. 69, Jalan Manis 4 Off Jalan KM12, Jalan Ipoh 30450, Ipoh
Taman Segar, Cheras 68100 Batu Caves
56100 Kuala Lumpur LANGKAWI
SUNWAY PYRAMID No 1, Persiaran Mutiara
E@CURVE Lot F1.99, First Floor Kelana Emas
G-27, e@curve No. 2A Sunway Pyramid Phase 2 07000 Langkawi
Jalan PJU 7/3 No.3 Jalan PJS 11/15
Mutiara Damansara Bandar Sunway PENANG
47810 Petaling Jaya 46150 Petaling Jaya Unit S-1-B and Unit S-2-A
The Northam
KLANG Taman Tun Dr. Ismail No, 55, Jalan Sultan Ahmad Shah
C7-1-0, Ground Floor No. 43 - 44 Jalan 2/71 10050 Pulau Pinang
BBT One Off Jalan Tun Mohd Fuad
Lebuh Batu Nilam 2 Taman Tun Dr. IsmailI PRAI
Bandar Bukit Tinggi 60000 Kuala Lumpur No. 52, Jalan Todak 4
41200 Klang Pusat Bandar, Seberang Jaya
THE GARDENS 13700 Prai
Kuala Lumpur City Centre Lot T-231 Third Floor
Maxis Centre KLCC The Gardens, Mid Valley TAIPING
Ground Floor Lingkaran Syed Putra Lot 85, Jalan Taiping Utara
Menara Maxis 59200 Kuala Lumpur Taman Taiping Utara
50088 Kuala Lumpur 34600 Kamunting
NORTHERN REGION
Low Cost Carrier Terminal QUEENSBAY
Lot LCPC 06, ALOR SETAR LG-05, Lower Ground Floor
Public Concourse LCCT 18D & E, Wisma Kurnia Queensbay Mall
64000 KLIA, Sepang Lebuhraya Darulaman 100 Persiaran Bayan Indah
05100 Alor Star 11900 Bayan Lepas

EAST COAST TAMAN MOLEK
Ground Floor
KOTA BHARU Unit No. 12 & 14
No. 51 & 52 Jalan Kebun Sultan Jalan Molek 1/9
15000 Kota Bharu Taman Molek
81100 Johor Bahru
KUANTAN
A15 & A17, Kuantan Perdana SABAH
Jalan Tun Ismail 1
25000 Kuantan KOTA KINABALU
Lot 7, Block B
TERENGGANU Damai Plaza Phase 3
A1-A2, Jalan Batas Baru 88300 Kota Kinabalu
20300 Kuala Terengganu
WARISAN SQUARE
SOUTHERN REGION Lot 9, Block B
Warisan Square
BP Mall 88000 Kota Kinabalu
Lot G67, Batu Pahat Mall
83000 Batu Pahat SARAWAK
DANGA BAY kuching

Block 6-G-1, Danga Walk Lot 24-25 (Ground, 1st, 2nd Floor)
Batu 41/2 Jalan Skudai Al Idrus Commercial Centres
80200 Johor Jalan Satok
93400 Kuching
MELAKA
Lot G-27, Mahkota Parade MIRI
No.1 Jalan Merdeka No. 2377 (Ground Floor, 1st, 2nd)
75000 Melaka and 2378 (Ground Floor)
Jalan Boulevard 1
SEREMBAN Boulevard Commercial Centre
No. 136, Jalan Tun Dr. Ismail 98000 Miri
Seremban City Square
70200 Seremban

Other Information
MAXIS
EXCLUSIVE
PARTNERS
CENTRAL REGION Celnet Sdn Bhd Compu-Comm Holdings Compu-Comm Holdings

No. 12 Jalan Yong Shook Lin Sdn Bhd Sdn Bhd
Action Tele Net Center 46200 Petaling Jaya Pasaraya Besar Carrefour Digital Mall, Lot No G-03A
Sdn Bhd Selangor Kepong, Level 2, Lot 9 Ground Floor, Digital Mall
Lot No. G-2, Ground Floor Tel: 03-79588900 No. 2 Jalan Metro Perdana No 2, Jalan 14/20, Seksyen 14
Hartamas Shopping Centre 52100 Kuala Lumpur 46100 Petaling Jaya
No. 60, Jalan Sri Hartamas 1 Celltel (M) Sdn Bhd Tel: 03-62595028 Selangor
50480 Kuala Lumpur E-Mart Complex Main Lobby 03-80241212
Tel: 03-62011377 Jalan Pasar Compu-Comm Holdings
55100 Kuala Lumpur Sdn Bhd Eicas Comm (M) Sdn Bhd
Ashita Communication 03-21427218 F2.42, Carrefour Shopping F2.04, Ground Floor
Sdn Bhd Center, No. 6, Jalan 8/27A Carrefour Shopping Centre
No.144, Persiaran Raja Muda Celltel (M) Sdn Bhd Sekysen 5, Wangsa Maju Endah Parade Shopping Mall
Musa, Ks 04 Port Klang No 36G, Jalan Tanjung 8 53300 Kuala Lumpur No. 1, Jalan 1/149
42000 Pelabuhan Klang Taman Putra Tel: 03-62595028 Taman Sri Endah
Selangor 68000 Ampang, Selangor Bandar Baru Sri Petaling
Tel: 03-31655679 03-23000354 Compu-Comm Holdings 52000 Kuala Lumpur
Sdn Bhd Tel: 03-91016911
Ashita Communication Center Point F3.06 Level F3
Sdn Bhd Communication & Carrefour Shopping Centre Eicas Comm (M) Sdn Bhd
G13b, Ground Floor Enterprise No. 3, Jalan SS16/1 No. 130, Jalan Cerdas
Klang Parade, 2112 KM 2 No. 2, Jalan Ss 15/8 47500 Subang Jaya Taman Connaught Cheras
41050 Klang, Selangor (Inside Asia Cafe SS15) Selangor 56000 Kuala Lumpur
Tel: 03-33440139 47500 Subang Jaya, Selangor Tel: 03-80241212 Tel: 03-91016911
Tel: 03-56313228
Ashita Communication Compu-Comm Holdings Ericom Sdn Bhd
Sdn Bhd Chau Leng Enterprise Sdn Bhd Unit Lgf 2
200, Jalan Sultan Abdul Lot 1621 F1.02, Klang Carrefour Lower Ground Floor
Samad Medan Sungai Besar No. 2, Jalan Harmoni 3 Ku/3 The Sphere, No. 1
42700 Banting, Selangor 45300 Sungai Besar Sg Pinang Avenue 1 Bangsar South
Tel: 03-31815300 Selangor 41200 Klang, Selangor No. 8, Jalan Kerinchi
Tel: 03-32241380 Tel: 03-80241699 59200 Kuala Lumpur
Ashita Communication Tel: 03-77852355
Sdn Bhd Compu-Comm Holdings Compu-Comm Holdings
No. 26, Jalan Besar Kapar Sdn Bhd Sdn Bhd Ericom Sdn Bhd
42200 Kapar, Selangor No. 9, Jalan Ambong Kiri 2 Tesco Kuala Selangor No. C-19 Jalan 1/21
Tel: 03-32500048 Kepong Baru No. Hakmilik 41300 Lot 74 (Old Town)
52100 Kuala Lumpur Seksyen 20, Mukim Of 46000 Petaling Jaya
Audiolink Communications Tel: 03-62501900 Bandar Kuala Selangor Selangor
Sdn Bhd 45000 Kuala Selangor, Tel: 03-77852355
No. 52A, Jalan 17/9 Tel: 03-80241212
Bandar Mahkota Cheras
43200 Cheras, Selangor
Tel: 03-90751505

Evercall Sdn Bhd Homestead Shop (M) Jiwtek Telecentre Sdn Bhd Nang Hong Comm
No 3, Jalan 7A/62A Sdn Bhd 92, Jalan Batu Unjur Sdn Bhd
Bandar Menjalara No. 2, Jalan Midah 2 Taman Bayu Perdana Pt 7458(G), Jalan Bbn 1/1A
52200 Kuala Lumpur Taman Midah (Tesco Cheras) 41200 Klang, Selangor Putra Point Phase 1
03-62742012 56000 Kuala Lumpur Tel: 03-33242526 71800 Nilai, Negeri Sembilan
Tel: 03-78474512 Tel: 06-7991999
Evercall Sdn Bhd Kts Communication
Lot G-18E, Ground Floor Homestead Shop (M) Sdn Bhd Orange Mobile (M)
The Store Shopping Complex Sdn Bhd No. 10, Jalan Kapar Sdn Bhd
47000 Sungai Buloh 148-149, (Tesco Puchong) 41400 Klang, Selangor No. 8 Jalan 7/108C
Selangor Jalan Bandar 3 Tel: 03-33488041 Taman Sungai Besi
03-61577868 Off Jalan Puchong 57100 Kuala Lumpur
Pusat Bandar Puchong Kts Cellular Sdn Bhd Tel: 03-79872337
Evercall Sdn Bhd 47100 Puchong, Selangor Lot 1F-12, Shah Alam City
No. 21, Ground Floor, Jalan Tel: 03-78474512 Centre Mall Orange Mobile (M)
Puteri 1/4 Bandar Puteri Jalan Perbandaran 14/9 Sdn Bhd
47100 Puchong, Selangor Seksyen 14 F18 , Level 1, Jusco Tmn
Tel: 03-61563242 Incomm Marketing 40000 Shah Alam, Selangor Maluri Shopping Center
Sdn Bhd Tel: 03-5519 6988 Jalan Jejaka, Taman Maluri
Cheras, 55100 Kuala Lumpur
Gentel Communication G09, Aeon Jusco Bukit Tinggi
Tel: 03-79826722
Sdn Bhd Shopping Centre Mix Mobile
L4-30, Level 4 Bandar Bukit Tinggi 2 Telecommunications (M)
One To One
The Mines Shopping Fair 41200 Klang, Selangor Sdn Bhd
Communications Sdn Bhd
43300 Seri Kembangan Tel: 03-33240909 No. 1956, Jalan Besar
Lg12a, Lower Ground Floor
Selangor Tampin Pos, 73000 Tampin
Sungai Wang Plaza
Tel: 012-2807777 Incomm Marketing Negeri Sembilan
58200 Kuala Lumpur
Sdn Bhd Tel: 06-4413282
Tel: 03-79877121
Get-A-Phone Marketing G19, Ground Floor Aeon
Sdn Bhd Shopping Centre Nefion Communications One To One
Lot G18f & G18g 2 Jalan Equine Centre Communications Sdn Bhd
Ground Floor, IOI Mall Seri Kembangan Lot 40, Ground Floor Lot Gc 006, Ground Floor
Batu 9 Jalan Puchong 43300 Seri Kembangan Pandan Kapitol Bukit Bintang Plaza
Bandar Puchong Jaya Selangor Jalan Pandan Utama Jalan Bukit Bintang
47100 Puchong, Selangor Tel: 03-89482219 Pandan Indah 55100 Kuala Lumpur
Tel: 03-58822020 55100 Kuala Lumpur Tel: 03-79877121
Incomm Marketing Tel: 03-42968288
Homestead Shop (M) Sdn Bhd One To One
Sdn Bhd F47, Jusco Seremban 2 Nang Hong Comm Communications Sdn Bhd
Lot G22, Ground Floor Shopping Centre Sdn Bhd Lot G8, Ground Floor
Plaza Low Yat 70300 Seremban No. 129, Jalan Dato’ Bandar Plaza OUG, Jalan Mega
Jalan Bukit Bintang Negeri Sembilan Tunggal, 70000 Seremban Tmn Overseas Union
55100 Kuala Lumpur Tel: 06-6017601 Negeri Sembilan Off Jalan Klang Lama
Tel: 03-78474512 Tel: 06-7676555 58200 Kuala Lumpur
Tel: 03-7984 3211

Other Information
MAXIS
EXCLUSIVE
PARTNERS
Continued
One To One Plantronics Segamat Tian Huat Takacom Cellular Sdn Bhd
Communications Sdn Bhd Communications Sdn Bhd Lot No. F30, Giant
No. 61, Jalan Ss2/75 30, Jalan Murni 25/61 No. 1, Jalan Batu Anam Hypermarket Putra Heights
47300 Petaling Jaya Taman Sri Muda 73400 Gemas Mukim Damansara
Selangor 40000 Shah Alam, Selangor Negeri Sembilan Daerah Petaling
Tel: 03-7873 5887 Tel: 03-51229966 07-9326326 46150 Petaling Jaya
Selangor
One To One P & D Mobile Center Takacom Cellular Sdn Bhd Tel: 03-21444079
Communications Sdn Bhd Sdn Bhd F13, Giant Hypermarket
Lot G42, Ground Floor Lg 5, Lower Ground Floor Bandar Kinrara The Hello Station (M)
Selayang Mall, Jalan Su9 Plaza Metro Kajang Jalan Bk5A/1, Bandar Kinrara Sdn Bhd
Taman Selayang Utama Jalan Tun Abdul Aziz 47100 Puchong, Selangor Lot 2F-21B, 2nd Floor
68100 Batu Caves, Selangor 43000 Kajang, Selangor 03-80701266 Bangsar Village II
Tel: 03-79877121 Tel: 03-87393799 2, Jalan Telawi Satu
Takacom Cellular Sdn Bhd Bangsar Baru
One To One Pd Tele-Zone Lot S-043b, 2nd Floor 59100 Kuala Lumpur
Communications Sdn Bhd No. 37, Raja Aman Shah Mid Valley Mega Mall 03-21411800
L2-08, Second Floor 71000 Port Dickson Lingkungan Syed Putra
Tropicana City Mall Negeri Sembilan 58000 Kuala Lumpur The Hello Station (M)
No. 3, Jalan 20/27 Tel: 06-6464696 Tel: 03-22870255 Sdn Bhd
47400 Petaling Jaya, Selangor Lot F137, 1St Floor
Tel: 03-79877121 Speed Power Mobileworld Takacom Cellular Sdn Bhd Bangsar Shopping Centre
Sdn Bhd Lot A30, Ground Floor 285, Jalan Maarof
Orange Mobile (M) No. 15, Jalan Maxwell Giant Hypermarket Bukit Bandaraya
Sdn Bhd 48000 Rawang, Selangor Shah Alam 59000 Kuala Lumpur
No. 90, Lorong Mamanda 1 Tel: 03-60926266 Lot 2, Persiaran Sukan 03-21411800
Ampang Point Seksyen 13, 40100
68000 Ampang, Selangor Speed Power Mobileworld Shah Alam, Selangor Uni Pacific
Tel: 03-42511733 Sdn Bhd Tel: 03-21444079 117-G, Jalan Tmn Komersial
No. 41, Jalan Meranti 1A Senawang 6
Phone Star Marketing Bandar Utama Batang Kali Takacom Cellular Sdn Bhd Taman Komersial Senawang
Sdn Bhd 44300 Batang Kali, Selangor No. A03, Ground Floor 70400 Seremban
No. 5, Jalan Pjs 8/5 Tel: 03-60571124 Giant Hypermarket Negeri Sembilan
Bandar Sunway Lot 10243, Jalan Batu Caves, Tel: 06-6781279
46150 Petaling Jaya Speed Dial Sdn Bhd Bandar Selayang
Selangor Lot LG220 68100 Selayang, Selangor Vs Com Sdn Bhd
03-56351878 Lower Ground Floor Tel: 03-21444079 Lot 08, 1st Floor
Promenade, One Utama Terminal 1 Shopping Centre
Power Vantage Cellular Shopping Complex Takacom Cellular Sdn Bhd No. 20B Jalan Lintang
Sdn Bhd No. 1 Lebuh Bandar Utama Lot F29, Giant Hypermarket 70200 Seremban
No. 61, Ground & 1st Floor Bandar Utama Kota Damansara Negeri Sembilan
Jalan Usj 10/1A, Taipan 47800 Petaling Jaya No. 16, Jalan PJU5/1 Tel: 06-6736226
Triangle, Uep Subang Jaya Selangor 47810 Petaling Jaya
47620 Subang Jaya, Selangor Tel: 03-77255686 Selangor Web Caterpillar Sdn Bhd
Tel: 03-56377133 Tel: 03-21444079 No. 50, Jalan 2/23A
Danau Kota
Off Jalan Genting Kelang
53300 Kuala Lumpur
Tel: 03-41438828

Yes’s Comm Enterprise Advanced Sme Solution Champ Trading & Exclusive
Sdn Bhd Provider Communication Systems Telecommunication
Jusco Alpha Angle Shopping No. 19, Ground Floor Sdn Bhd Sdn Bhd
Centre, F06A, 1st Floor Jalan Ipoh Village Mall G-K-1 Lot G43A, Kinta City
Jalan R1 Seksyen 1 31100 Sungai Siput, Perak Jalan Lagenda Shopping Centre, Jalan Teh
Bandar Baru Wangsa Maju Tel: 05-5362525 Lagenda Heights Lian Swee Off Jalan Sultan
53300 Kuala Lumpur 08000 Sungai Petani, Kedah Azlan Shah
Tel: 03-41422006 B S Communication Tel: 04-4211008 31400 Ipoh, Perak
Enterprise Tel: 05-5428000
Yes’s Comm Enterprise No. 156, Jalan Siakap D Three Mobile Enterprise
Sdn Bhd 34300 Bagan Serai, Perak No. 70B, Jalan Kuala Kangsar Exclusive
G 23 &24, Ground Floor Tel: 05-7217623 33000 Kuala Kangsar, Perak Telecommunication
Maju Junction Shopping Mall Tel: 05-7772582 Sdn Bhd
1001, Jalan Sultan Ismail Bk Telecommunication No. 12, Ground Floor
50250 Kuala Lumpur G 4 & 5 Ground Floor D Three Mobile Enterprise Jalan Balai Kampar
Tel: 03-23002006 Star Parade No. 184, Jalan Tun Saban 31900 Kampar, Perak
Jalan Teluk Wanjah 33300 Gerik, Perak Tel: 05-4650605
Yes’s Comm Enterprise 05200 Alor Star, Kedah Tel: 05-7772582
Sdn Bhd Tel: 04-7330331 E Com Centre
M11, Bangi Utama Shopping Dailyquick Communication No. 22, Jalan Mahsuri
Complex, Cablemaster Enterprise Lot Gol 1 Aras Bawah Taman Wira Bandar
No 1, Jalan Medan Bangi 3A-G-32 & 33, Kompleks Tesco Alor Star 35800 Slim River, Perak
(Business Park, Bangi Bukit Jambul, Jalan Rumbia Jalan Lebuhraya Bahiyah Tel: 05-4520017
Golf Resort) Off Persiaran Sg. Nibong Kecil 05150 Alor Star, Kedah
Kemajuan, Seksyen 6 11900 Bayan Lepas Tel: 04-7723461 Easyring Trading Sdn Bhd
43650 Bandar Baru Bangi Pulau Pinang 8, Jalan Selampit
Selangor Tel: 04-6464068 Dafcom Enterprise 01000 Kangar, Perlis
03-42922000 Kompleks Changloon Tel: 04-9776682
Cablecom Enterprise G-11, Tingkat Bawah
NORTHERN REGION 332G-1, Jalan Perak 06010 Changloon Easyring Trading Sdn Bhd
Georgetown Kedah No. 11 Jalan Syed Hussien
Air Telecommunication 11600 Pulau Pinang Tel: 04-9242744 02600 Arau, Perlis
Enterprise Pulau Pinang Tel: 04-9781818
No. 34, Jalan Murni 1 Tel: 04-2838333 E-Communication
Desa Murni Sungai Dua Sdn Bhd Five Star Mobile Enterprise
13800 Butterworth Champ Trading & No. 396 G 29, Ground Floor
Pulau Pinang Communication Systems Jalan Besar Tun Sardon Taiping Sentral
Tel: 04-3565895 GF-38, Central Square 11000 Balik Pulau Jalan Istana Larut
No. 23, Jalan Kampung Baru Pulau Pinang 34000 Taiping, Perak
Ast Mobile Phone Celullar 08000 Sungai Petani, Kedah Tel: 04-8666800 Tel: 05-8053290
No. 46, Jalan Besar Tel: 04-4311111
Kuala Kurau E-Communication Five Star Mobile Enterprise
34350 Kuala Kurau, Perak Champ Trading & Sdn Bhd No. 76C, Tingkat Bawah
Tel: 05-7278223 Communication Systems 288D-1-3, Fortune Court Jalan Tupai
C66 & 67, Permatang Gedong Jalan Thean Teik 34000 Taiping, Perak
Taman Sejati Indah 11500 Ayer Itam Tel: 05-8062290
08000 Sungai Petani, Kedah Pulau Pinang
Tel: 04-4315688 Tel: 04-8289000

Other Information
MAXIS
EXCLUSIVE
PARTNERS
Continued
Golden Eagle Telecomm Mega-Star Enterprise Northern Point Cellular & Optimus Enterprise
Enterprise Sk1-Sk4, 2nd Floor Accessories No. 1205, Jalan Datuk Haji
21, Jalan Raja Sunway Carnival Shopping G33-34, Ground Floor Ahmad Badawi
35000 Tapah, Perak Mall, Seberang Jaya Prangin Mall-Komtar 13200 Kepala Batas
Tel: 05-4010828 13700 Prai Jalan Dr Lim Chwee Leong Pulau Pinang
Pulau Pinang 10100 Pulau Pinang Tel: 04-5780111
Genting North Tel: 04-3900498 Tel: 04-2632929
Telekomunikasi Pusat Komunikasi Tm
Jerai Plaza, Lot 37 Mega-Star Enterprise Northern Point Cellular & No. 13, Jalan Bunga Raya
No. 1, Taman Jerai Maju No. 111, Jalan Taiping Accessories 35900 Tanjong Malim, Perak
Tel: 05-4583435
08300 Gurun, Kedah 34200 Parit Buntar, Perak 170-3-15, Persiaraan Gurney
Tel: 04-4685001 Tel: 04-3900498 3rd Floor Gurney Plaza
Phone Global Enterprise
10250 Pulau Pinang
No. 136, Jalan Sukamari
Kedai Telekomunikasi Metro Comm Marketing Tel: 04-210 3232
06700 Pendang, Kedah
Yu Yee Enterprise Tel: 04-7712054
No. 49, Sungai Batu 71, Jalan Sultan Abdul Jalil Northern Point Cellular &
34900 Pantai Remis, Perak 30300 Ipoh, Perak Accessories Polycall Sdn Bhd
Tel: 05-677 3117 Tel: 05-2433288 G-25, Aeon Seberang Prai No. 104
City Shopping Centre Jalan Pandak Mayah 5
Khai Shan Enterprise Metro Comm Marketing Bandar Perda Pekan Pandak Mayah, Kuah
No. 9, Lorong Mara Enterprise 14000 Bukit Mertajam 07000 Langkawi, Kedah
Pokok Sena 35, Lebuh Dewangsa Pulau Pinang Tel: 04-9663388
06400 Alor Star, Kedah 31000 Batu Gajah Tel: 04-2103233
Tel: 04-7825654 Perak Qq Kedai Telekomunikasi
Tel: 05-3651688 Northern Point Cellular & No. 13, Jalan Panggung
Lbl Multi Trading Accessories Wayang
No. 1 , Jalan Keruing Million Tele-Communication Lot 1-2-08, Tesco Penang 35500 Bidor, Perak
Kaw Perniagaan Simpang Sdn Bhd No. 1, Lebuh Tengku Kudin Tel: 05-4342233
Ampat, 14100 Simpang No. 80 Jalan Kampar Bandar Jelutong
Ampat, Pulau Pinang 30250 Ipoh, Perak 11700 Gelugor, Pulau Pinang Rayson Communication
Tel: 04-5681111 Tel: 05-2424333 Tel: 04-6595929 & Trading
6965, Jalan Ong Yi How
12300 Butterworth
Lsy Gold Million Tele- Nss Automation Trading
Pulau Pinang
Telecommunication Communication Sdn Bhd 27G, Jalan Intan 2
Tel: 04-3329111
Sdn Bhd No. 28, Ground Floor Bandar Baru Teluk Intan
No. 142, Ground Floor Medan Sibilin 36000 Teluk Intan, Perak Rayson Communication
Jalan Simpang Kuala 30300 Ipoh, Perak Tel: 05-6236439 & Trading
Bandar Baru Simpang Kuala Tel: 05-5261388 Lot K, Ground Floor
05400 Alor Star, Kedah Nss Automation Trading Tesco Extra Sungai Dua
Tel: 04-7771688 Minitel Enterprise No. 183, Taman Sitiawan 11700 Gelugor, Pulau Pinang
G-06, Jitra Mall Maju, Jalan Lumut Tel: 04-5393888
Mega-Star Enterprise 06000 Jitra, Kedah 32000 Sitiawan, Perak
Megamal Pinang Tel: 04-9163533 Tel: 05-6914328 Rayson Communication
Lot G, 10 Ground Floor & Trading
Ft 1 2828 Jalan Baru Met One Marketing Netra Communication 1F-39, Landmark Central
Bandar Prai Jaya No. 23, Kedai Belakang Kfc Sdn Bhd Shopping Centre
13600 Seberang Prai Jalan Pasar 8 Jalan Teoh Moo Soo No. 1, Jalan Klc 1
Pulau Pinang 09100 Baling, Kedah 09000 Kulim, Kedah 09000 Kulim, Kedah
Tel: 04-3900498 Tel: 04-4700199 Tel: 04-4901778 Tel: 04-5393888

Super Enterprise Yts Enterprise Gm Teleshop & Trading L.P Com Sales & Service
2A-6, Ground Floor Lot G5, Ground Floor Pt 8338 201-A, Jalan Sultan Zainal
Jalan Gamelan Indah Billion Shopping Complex Taman Wangsa Mewangi Abidin
Tmn Gamelan Indah No. 2477 Taman Samudera Bandar Baru Gua Musang 20000 Kuala Terengganu
Sg Bakap, 14200 Sungai Jawi 32040 Seri Manjung, Perak 18300 Gua Musang, Kelantan Tel: 09-6239339
Pulau Pinang Tel: 05-6871866 Tel: 09-9120080
Tel: 04-5828800 Mf Tele Station
EAST COAST Impact Tel Enterprise Lot G.03, Ground Floor
Staple Trading No. 68, Jalan Besar Berjaya Permai Megamall
No. 68, Jalan Besar Acetech Marketing 27200 Kuala Lipis, Pahang 25000 Kuantan, Pahang
31450 Menglembu, Perak No. 48, Jalan Tun Razak Tel: 09-3121088 Tel: 09-5161771
Tel: 05-2826268 27600 Raub, Pahang
Tel: 09-3552992 Kg Low Trading Rah Tele Service Enterprise
Sunmerry Top Centre No. B-306, Jalan Beserah B18, Lorong 1m 5/2
No. 4 Jalan Padang Matsirat Az Permata Network 25300 Kuantan, Pahang Bandar Indera Mahkota
Padang Matsirat No. 1, Bangunan 36 Unit Tel: 09-5667900 25200 Kuantan, Pahang
07000 Langkawi, Kedah Nadi Kota Tel: 09-5738489
Tel: 04-9668608 26400 Bandar Pusat Jengka Kg Low Trading
Pahang No. 2, Jalan Haji Kassim Speed Communications
Tele-Way Enterprise Tel: 09-4676845 Mentakab Centre
No. 3742, Jalan Nuri 28400 Mentakab, Pahang No. 6 Jalan Tun Ismail
Taman Sentosa Cellcorp Sdn Bhd Tel: 09-2778012 25000 Kuantan, Pahang
14300 Nibong Tebal Lot F/L 2A.7, Level T2a Tel: 09-5138128
Pulau Pinang First World Hotel Knj Telecommunications
Tel: 04-5986666 Genting Highlands Resort Pt 232, Jalan Kamaruddin Speed Communications
69000 Genting Highlands 22000 Jerteh, Terengganu Centre
Weely Enterprise Pahang Tel: 09-6975171 Lot G39, Ground Floor
No. 1824-G2 Tel: 03-64362118 Kuantan Parade
Jalan Perusahaan Highway Lan Ptr Enterprise Jalan Haji Abdul Rahman
Auto City North South Extra Clear No. 2, Depan Bank Islam 25000 Kuantan, Pahang
13600 Prai, Pulau Pinang Telecommunication Seksyen 1 Tel: 09-5138128
Tel: 04-5013555 No. 71, Jalan Ah Peng 16800 Pasir Puteh, Kelantan
28700 Bentong, Pahang Tel: 09-7866668 Speed Communications
Weely Enterprise Tel: 09-2232854 Centre
No. 3086, Jalan Rozhan Lifetime Network East Cost Mall
Pusat Perniagaan Fonpoint Enterprise Lot 803 L, Simpang 3 Lot No. L2-40, Jalan Putra
Taman Rozhan PT 453, Jalan Tasek Pengkalan Chepa Square 6, Putra Square
14000 Bukit Mertajam 17500 Tanah Merah 16100 Kota Bharu, Kelantan 25200 Kuantan, Pahang
Pulau Pinang Kelantan 09-7745526 Tel: 09-5138128
Tel: 04-5541555 09-7900627
Lifetime Network Speed Communications
Weely Enterprise Fonpoint Foncare PT1719 Centre
No. 1385, Ground Floor Enterprise Sdn Bhd Jalan Raja Perempuan Zainab B8 (A), Lot 5197
Jalan Padang Lallang No. 2.23A, KB Mall Ii, Bandar Baru Kubang Kerian Jalan Tanah Putih
Taman Mutiara Jalan Hamzah 16150 Kota Bharu, Kelantan Seksyen 124
Bukit Mertajam 15050 Kota Bharu, Kelantan Tel: 09-7460202 Mukim Kuantan
14000 Bukit Mertajam Tel: 09-7477577 25150 Kuantan, Pahang
Pulau Pinang Tel: 09-5138113
Tel: 04-5381828

Other Information
MAXIS
EXCLUSIVE
PARTNERS
Continued
Takacom Cellular Sdn Bhd Cinitron Tele & Electric Incomm Marketing Mix Mobile
No. 49, Jalan Ahmad Shah 1 F14, 1st Floor Kluang Parade Sdn Bhd Telecommunications (M)
Lurah Temerloh No. 2, Jalan Sentol S48 2nd Floor Sdn Bhd
28000 Temerloh, Pahang 86000 Kluang, Johor Jusco Aeon Shopping Centre No. 10, Jalan Delima Raya 1
Tel: 03-21444079 Tel: 07-7711919 Taman Bukit Indah Taman Delima Raya
81200 Johor Bahru, Johor Bukit Baru
Tct Sales & Services Cinitron Tele & Electric Tel: 07-2328815 75150 Melaka
Sdn Bhd No. 166, Jalan Besar Tel: 06-2311311
Kcp 43, Kemaman Centre 83700 Yong Peng, Johor Incomm Marketing
Point, Fasa 1 Jalan Limbong Tel: 07-4677611 Sdn Bhd Mu Communications Centre
24000 Kemaman 151, Jalan Sutera Sh47, Jalan Besar
Terengganu Cosmos Communications Taman Sentosa 81500 Pekan Nenas, Johor
Tel: 09-8582862 No 97-3, Jalan Rahmat 80150 Johor Bahru, Johor Tel: 07-6992131
83000 Batu Pahat, Johor Tel: 07-3338555 M Tel Mobile & Services
The One Mobile Sdn Bhd 07-4383000 No. 18, Jalan Dedap 20
G-11, Tingkat Bawah Le Vantage Cellular Comm Taman Johor Jaya
Plaza Paya Bunga Denwaki Trading Sdn Bhd 81100 Johor Bahru, Johor
21000 Kuala Terengganu No. 60, Jalan Tengah G43 Ground Floor Tel: 07-3513135
Terengganu Bukit Bakri Tesco Desa Tebrau
Tel: 09-2901818 84200 Muar, Johor H.S (D) 439286, Lot Ptd Net Two Communications
Tel: 06-9868687 140212 Mukim Tebrau No. 10, Jalan Kasih 1
Ww Tele Communication 81100 Johor Bahru, Johor Taman Kasih
Enterprise Friendship Tel: 07-3578728 86200 Simpang Rengam
No. 6, Jalan Besar Telecommunication Johor
Cameron Highlands Sdn. Bhd. Le Vantage Cellular Tel: 07-7555522
39000 Tanah Rata, Pahang 40, Jalan Perwira 1 Communication Sdn Bhd
Tel: 05-4915733 Taman Ungku Tun Aminah Lot B16 One Two Call
Skudai, 81300 Johor Bahru Giant Plentong Hypermarket Telecommunications
SOUTHERN REGION Johor Jalan Masai Lama Lot G15, Ground Floor
Tel: 07-5563633 81750 Masai, Johor Kompleks Melaka Mall
Asiatel Technology Sdn Tel: 07-3863086 Leboh Ayer Keroh
Bhd Galaxy Phone (M) Sdn Bhd 75450 Air Keroh, Melaka
No. 1, Jalan Sialang, Tangkak A9, Giant Hypermarket Le Vantage Cellular Comm Tel: 06-2324333
84900 Tangkak, Johor Tampoi Sdn Bhd
Tel: 06-9788877 Lot 54, Jalan Skudai, Tampoi 9, Jalan Permas 10/1 Shining Telecommunication
81200 Johor Bahru, Johor Bandar Baru Permas Jaya Sdn Bhd
B Jaya Telecommunications Tel: 07-3326393 81100 Johor Bahru, Johor Lot 1.23, Plaza Pelangi
SSu 1441 Tel: 07-3863086 Jalan Kuning, Taman Pelangi
Jalan Masjid Tanah Ria Utama G-One Communication 80400 Johor Bahru, Johor
Taman Masjid, Tanah Ria Sdn Bhd Lt Phone Centre Tel: 07-3330900
78300 Masjid Tanah, Melaka No. 7, Jalan Suria 3 No. 78 Jalan Omar, Muar
Tel: 06-3845005 Bandar Baru Seri Alam 84150 Parit Jawa, Johor Shining Telecommunication
81750 Masai, Johor Tel: 06-9873115 Sdn Bhd
Cinitron Tele & Electric Tel: 07-2526733 G63, Ground Floor, IOI Mall
10, Jalan Dato Rauf Bandar Putra, Lebuh Putra
86000 Kluang, Johor Utama Bandar Putra
Tel: 07-7768222 81000 Kulai, Johor
Tel: 07-5985988

Shining Telecommunication Steven Tele-World Centre Wee Shien Sdn Bhd Eritel Telecommunications
Sdn Bhd Sdn Bhd No. 32, Jalan Merdeka Co
Lot JK2-05, Level 2 Fg-27, Ground Floor Taman Melaka Raya Ground Floor, Shop Lot 1555
Johor Bahru City Square Dataran Pahlawan 75000 Melaka 40, Jalan Keranji, Sibu
80000 Johor Bahru, Johor Melaka Megamall Tel: 06-2815006 96000 Sibu, Sarawak
Tel: 07-2265911 Jalan Merdeka, Bandar Hilir Tel: 084-322446
75000 Melaka Wh Top Enterprise
Shining Telecommunication Tel: 06-2815282 No. 31, Jalan Abu Bakar Eritel Telecommunications
Sdn Bhd 86800 Mersing, Johor (Central Park) Sdn Bhd
L2-211/212, Sutera Mall Superior Mobile Sdn Bhd Tel: 07-7998826 No. 234, Lot 2596
22A Jalan Kundang 4
Jalan Sutera Tanjung 8/4 Central Park Commercial
Taman Bukit Pasir Yes Teleshop
Taman Sutera Utama Centre, 3Rd Mile
83000 Batu Pahat, Johor No. 47, Jalan Intan 2/2
81300 Johor Bahru 93250 Kuching, Sarawak
Tel: 07-4347575 Taman Intan
Tel: 07-5581588 Tel: 082-255522
86000 Kluang, Johor
Superior Mobile Sdn Bhd Tel: 07-7722313
Shining Telecommunication No. 2, Jalan 4 Labuan Phone Shop
Sdn Bhd Taman Kristal 2 SABAH Sdn Bhd
Lot M41, Tesco Kulai 86400 Parit Raja, Johor Uo413 Ground Floor
No. 52 Tmn Desamas Tel: 07-4542222 Aturfax Marketing & Jalan Bunga Dahlia
Bt 221/2 Services Wilayah Persekutuan
Jalan Kulai Air Hitam Superior Mobile ( Pontian) No. 2909, Ground Floor 87000 Labuan
81000 Kulai, Johor Sdn Bhd Jalan Perbandaran Tel: 087-422866
Tel: 07-6635455 No. 182, Jalan Bakek Karim Estate
82000 Pontian, Johor 91000 Tawau, Sabah Meteor Trading Co
Segamat Tian Huat 07-6883388 Tel: 089-763000 G.10B, Ground Floor
Sdn Bhd Kenyalang Theatre &
No. 104, Jalan Genuang T & T Telecommunications Cdj Telecommunication Commercial Complex
Susur Satu No. 1, Jalan Gambir 5 Services Kenyalang Park
85000 Segamat, Johor Bandar Baru Bukit Gambir Ground Floor, Block 3 93300 Kuching, Sarawak
Tel: 07-9326326 84800 Bukit Gambir, Johor Lot 6, Bandar Indah Tel: 082-331911
Tel: 06-9766012 Mile 5, P.O.Box 1294
90714 Sandakan, Sabah
Segamat Tian Huat Mobile 2000
Utama Mobileworld (M) Tel: 089-273311
Sdn Bhd Lot 3743, Ground Floor
Sdn Bhd
No. 9, Jalan Syed Abdul Kadir Jalan Bintulu-Miri, Medan
No. 13, Jalan Niaga Utama My Mobile Communication
Susur Satu Jaya Commercial Centre
81900 Kota Tinggi, Johor Sdn Bhd
85000 Segamat, Johor 1 Fa & 1 Fb 97000 Bintulu, Sarawak
Tel: 07-8838831
Tel: 07-9319139 1st Floor Centre Point Tel: 086-314939
Utama Mobileworld (M) 88000 Kota Kinabalu, Sabah
Star Five Mobile Phone Sdn Bhd 088-447140 Rita Agency Sdn Bhd
No. 9 Jalan Bistari 4/1 No. 19, Jalan Kebudayaan L1-05, Dubs Comm/Office
Taman Yayasan Taman Universiti, Skudai SARAWAK Complex, Lot 376 Section 54
85000 Segamat, Johor 81300 Johor Bahru, Johor 93100 Kuching, Sarawak
Tel: 07-9443233 Tel: 07-5201833 Des Communication Tel: 082-232506
Sdn Bhd
Steven Tele-World Centre Wee Shien Sdn Bhd No. 20, Ground Floor
Sdn Bhd G8, Block Dahlia Jalan Zahir Tabuna Height Commercial
75-3, Jalan Arab No. 6, Taman Malim Jaya Centre, 93350 Kuching
84000 Muar, Johor 75300 Melaka Sarawak
Tel: 06-9542282 Tel: 06-3358006 Tel: 082-573012

Notice of Annual General Meeting
NOTICE OF ANNUAL
GENERAL MEETING
NOTICE IS HEREBY GIVEN THAT the Second Annual General Meeting of MAXIS BERHAD (“the Company”) will be held on Tuesday,
31 May 2011 at 10.00 am at the Grand Ballroom, Level 1, Mandarin Oriental, Kuala Lumpur City Centre, 50088 Kuala Lumpur,
Malaysia for the following purposes:-
AGENDA
1 To consider the Audited Financial Statements of the Company and of the Group for the financial year ended
31 December 2010 and the Reports of the Directors and Auditors thereon. Please refer to Note A.
2 To declare a final single-tier tax exempt dividend of 8 sen per ordinary share for the financial year ended 31 Resolution 1
December 2010.
3 To re-elect the following Directors who retire pursuant to Article 114(1) of the Company’s Articles of
Association and who being eligible, have offered themselves for re-election:
(i) Robert William Boyle Resolution 2
(ii) Augustus Ralph Marshall Resolution 3
(iii) Chan Chee Beng Resolution 4
4 To re-elect Dr. Zeyad Thamer H. AlEtaibi who was appointed to the Board on 10 February 2011 and retires Resolution 5
pursuant to Article 121 of the Company’s Articles of Association.
5 To re-appoint Messrs. PricewaterhouseCoopers as Auditors of the Company to hold office from the Resolution 6
conclusion of this meeting until the conclusion of the next annual general meeting and to authorise the
Directors to fix their remuneration.

NOTICE OF DIVIDEND PAYMENT
NOTICE IS HEREBY GIVEN THAT subject to the approval of shareholders at the Second Annual General Meeting
to be held on 31 May 2011, a final single tier tax exempt dividend of 8 sen per ordinary share for the financial
year ended 31 December 2010 will be paid on 6 July 2011 to Depositors registered in the Record of Depositors
at the close of business on 22 June 2011.
A Depositor shall qualify for entitlement to the dividend only in respect of:
(a) shares transferred to such Depositor’s securities account before 4.00 p.m. on 22 June 2011 in respect of
transfers; and
(b) shares bought on Bursa Malaysia Securities Berhad on a cum entitlement basis according to the Rules of
Bursa Malaysia Securities Berhad.
BY ORDER OF THE BOARD
DIPAK KAUR
LS 5204
Company Secretary
9 May 2011
Kuala Lumpur

Notice of Annual General Meeting
NOTICE OF ANNUAL
GENERAL MEETING
Continued
NOTES:
A. This Agenda item is meant for discussion only as under the provisions of Section 169(1) of the Companies Act, 1965 (“Act”) and the
Company’s Articles of Association, the audited accounts do not require the formal approval of shareholders and hence, the matter
will not be put forward for voting.
Proxy
1. A member of the Company entitled to attend and vote at this meeting is entitled to appoint one or more proxies to attend and
vote for him/her provided that the number of proxies appointed shall not be more than two except in the circumstances set out in
notes 2 and 3. A proxy may but need not be a member of the Company, and the provision of section 149(1)(b) of the Act shall not
apply to the Company.
2. Where a member of the Company is also a substantial shareholder (within the meaning of the Act) per the Record of Depositors,
such member shall be entitled to appoint up to (but not more than) five proxies.
3. Where a member of the Company is an authorised nominee, it may appoint at least one proxy in respect of each securities account
it holds to which ordinary shares in the Company are credited. Each appointment of proxy by an authorised nominee shall be by
a separate instrument of proxy which shall specify the securities account number and the name of the beneficial owner for whom
the authorised nominee is acting.
4. The instrument appointing a proxy shall:

(i) in the case of an individual, be signed by the appointor or by his/her attorney; and
(ii) in the case of a corporation, be either under its common seal or signed by its attorney or by an officer on behalf of the
corporation.
5. Where a member appoints more than one proxy the appointment shall be invalid unless he/she specifies the proportions of his/her
holdings to be represented by each proxy.
6. The instrument appointing a proxy must be deposited at the registered office of the Company at Level 18, Menara Maxis, Kuala
Lumpur City Centre, Off Jalan Ampang, 50088 Kuala Lumpur, Malaysia, not less than 48 hours before the time appointed for
holding the meeting or adjourned meeting or in the case of a poll, not less than 24 hours, before the time appointed for the taking
of the poll; otherwise the instrument of proxy shall not be treated as valid and the person so named shall not be entitled to vote in
respect thereof. Fax copies of the duly executed form of proxy are not acceptable.
7. A proxy may vote on a show of hands and on a poll. If the form of proxy is returned without an indication as to how the proxy shall
vote on any particular matter the proxy may exercise his discretion as to whether to vote on such matter and if so, how.
8. The lodging of a form of proxy does not preclude a member from attending and voting in person at the meeting should the
member subsequently decide to do so.
Members Entitled to Attend

For purposes of determining a member who shall be entitled to attend the Second Annual General Meeting, the Company shall be
requesting Bursa Malaysia Depository Sdn Bhd, in accordance with Article 81 (b) of the Company’s Articles of Association and Section
34(1) of the Securities Industry (Central Depositories) Act 1991, to issue a General Meeting Record of Depositors as at 25 May 2011.
Only a depositor whose name appears on the General Meeting Record of Depositors as at 25 May 2011 shall be entitled to attend the
said meeting or appoint a proxy(ies) to attend and/or vote on such depositor’s behalf.
Toll-Free Line
A toll-free line has been set up to attend to all queries from shareholders pertaining to the Form of Proxy and matters relating to the
Second Annual General Meeting. The toll-free number is 1800 828 001 and will be valid from 9 May 2011 to 1 June 2011.

FORM OF PROXY
MAXIS BERHAD (867573-A) (Incorporated in Malaysia)

*I/*We…………………………………………………………………….......... *NRIC (new and old) *Passport/*Company No.……........…......................
(FULL NAME of a member IN BLOCK LETTERS AS PER *IDENTITY CARD/*passport/*CERTIFICATE OF INCORPORATION) (COMPULSORY)
of……………………………………………………………………………………………………………………………..……..................…………………..
(ADDRESS)
telephone no. ………..…………..…………………..............………............. being a member of Maxis Berhad (“the Company”), hereby appoint
………………………………………………………………………………………………… *NRIC/*PASSPORT No..…….……............……………....……

(FULL NAME of a proxy IN BLOCK LETTERS AS PER *IDENTITY CARD/*PASSPORT) (COMPULSORY)
of……………………………………………………………………………………………………………………………..……..............………………....…..
(ADDRESS)
and/or ………………………………………………………………………………………… *NRIC/*PASSPORT No..……................………………....……

of……………………………………………………………………………………………………………………………..……..............……..…………….....
(ADDRESS)
Only in the case of a member who is a substantial shareholder
and/or………………………………………………………………………………….….…… *NRIC/*PASSPORT No...…….…...........…………………....…

of……………………………………………………………………………………………………………………………....……..............………………...…..
(ADDRESS)
and/or………………………………………………………………………………….….…… *NRIC/*PASSPORT No...…….….............…………………...…

of……………………………………………………………………………………………………………….……………..……..............………………….....
(ADDRESS)
and/or………………………………………………………………………………….….…… *NRIC/*PASSPORT No...…….…...........…………………...…

of……………………………………………………………………………………………………………………………..……..............………………….......
(ADDRESS)
or failing *him/*her, THE CHAIRMAN OF THE MEETING as *my/*our proxy/*proxies to vote for *me/*us and on *my/*our behalf at the Second Annual
General Meeting of the Company to be held on 31 May 2011 at 10.00 am at the Grand Ballroom, Level 1, Mandarin Oriental, Kuala Lumpur City
Centre, 50088 Kuala Lumpur, Malaysia and at any adjournment thereof. *I/*We indicate with an “ 3 “ or “5“ in the spaces below how *I/*we wish
*my/*our vote to be cast:
AGENDA
1 To consider the Audited Financial Statements and the Reports of the Directors and Auditors thereon.
ORDINARY RESOLUTIONS FOR AGAINST
2 Declaration of final dividend (Resolution 1)
3 (i) Re-election of Robert William Boyle (Resolution 2)
3 (ii) Re-election of Augustus Ralph Marshall (Resolution 3)
3 (iii) Re-election of Chan Chee Beng (Resolution 4)
4 Re-election of Dr. Zeyad Thamer H. AlEtaibi (Resolution 5)
5 Re-appointment of Auditors (Resolution 6)
Subject to the abovestated voting instructions, *my/*our proxy may vote or abstain from voting on any resolution as *he/*she/*they may think fit.
If appointment of proxy is under hand No of shares held : ……………….…..….......
Securities Account No: ..………..…..…..........

........................................................................ (CDS Account No.) (Compulsory)
Signed by *individual member/*officer or
attorney of member/*authorised nominee of The proportions of *my/*our holding to
be represented by *my/*our proxies are as
Date :
…………………………… (beneficial owner) follows:
If appointment of proxy is under seal First Proxy

Seal
No. of Shares : ……...............……..........…...
The Common Seal of ………………………..
Percentage : …..…..............................…....%
was hereto affixed in accordance with its
Articles of Association in the presence of :-
Second Proxy
No of shares held : ……………….…..….......
……....…………… .……....…………… No. of Shares : ……...............……..........…...
Director *Director/*Secretary
Securities Account No: ..………..…..….......... Percentage : …..…..............................…....%
(CDS Account No.) (Compulsory)
in its capacity as *member/*attorney of
member/ *authorised nominee of
Date :
…………...………………. (beneficial owner)
Notes to Form of Proxy :

Only in the case of a member who is a 1. A member of the Company entitled to attend and vote at this meeting is entitled to appoint one or
substantial shareholder more proxies to attend and vote for him/her provided that the number of proxies appointed shall not
be more than two except in the circumstances set out in notes 2 and 3. A proxy may but need not be a
The proportions of *my/*our holding to member of the Company and the provisions of section 149(1)(b) of the Companies Act, 1965 (“Act”)
shall not apply to the Company.
be represented by *my/*our proxies are as
follows: 2. Where a member of the Company is also a substantial shareholder (within the meaning of the Act)
per the Record of Depositors, such member shall be entitled to appoint up to (but not more than) five
proxies.
Third Proxy 3. Where a member of the Company is an authorised nominee, it may appoint at least one proxy in
No. of Shares : ……...............……..........…... respect of each securities account it holds to which ordinary shares in the Company are credited. Each
appointment of proxy by an authorised nominee shall be by a separate instrument of proxy which shall
Percentage : …..…..............................…....% specify the securities account number and the name of the beneficial owner for whom the authorised
nominee is acting.
Fourth Proxy 4. The instrument appointing a proxy shall :
No. of Shares : ……...............……..........…... (i) in the case of an individual, be signed by the appointor or by his/her attorney; and
Percentage : …..…..............................…....% (ii) in the case of a corporation, be either under its common seal or signed by its attorney or by an
officer on behalf of the corporation.
5. Where a member appoints more than one proxy the appointment shall be invalid unless he/she specifies
Fifth Proxy the proportions of his/her holdings to be represented by each proxy.
No. of Shares : ……...............……..........…... 6. The instrument appointing a proxy must be deposited at the registered office of the
Company at Level 18, Menara Maxis, Kuala Lumpur City Centre, Off Jalan Ampang, 50088
Percentage : …..…..............................…....%
Kuala Lumpur, Malaysia, not less than 48 hours before the time appointed for holding the
meeting or adjourned meeting or in the case of a poll, not less than 24 hours, before the time
appointed for the taking of the poll; otherwise the instrument of proxy shall not be treated as valid and
the person so named shall not be entitled to vote in respect thereof. Fax copies of the duly executed
form of proxy are not acceptable.
7. A proxy may vote on a show of hands and on a poll. If the form of proxy is returned without an
indication as to how the proxy shall vote on any particular matter the proxy may exercise his discretion
as to whether to vote on such matter and if so, how.
8. The lodging of a form of proxy does not preclude a member from attending and voting in person at the
meeting should the member subsequently decide to do so.
Members Entitled to Attend TOLL-FREE LINE

For purposes of determining a member who shall be entitled to attend the A toll-free line has been set up to attend to all queries from shareholders pertaining
Second Annual General Meeting, the Company shall be requesting Bursa Malaysia to the Form of Proxy and matters relating to the Second Annual General Meeting.
Depository Sdn Bhd, in accordance with Article 81(b) of the Company’s Articles of The toll-free number is 1800 828 001 and will be valid from 9 May 2011 to 1 June
Association and Section 34(1) of the Securities Industry (Central Depositories) Act 2011.
1991, to issue a General Meeting Record of Depositors as at 25 May 2011. Only a
depositor whose name appears on the General Meeting Record of Depositors as at * delete if inappropriate
25 May 2011 shall be entitled to attend the said meeting or appoint a proxy(ies) to
attend and/or vote on such depositor’s behalf.
STAMP
Company Secretary
Maxis Berhad
Level 18, Menara Maxis
Off Jalan Ampang
50088 Kuala Lumpur
Malaysia

MAXIS Annual Report 2010 (2.8MB)

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HELLO TOMORROW

The future is not around the corner. It’s already here.

Introduction Financial Statements 2010

maxis berhad annual report 2010

4 maxis berhad annual report 2010

Malaysia's leading mobile communications service provider

The nation's premier integrated communications service provider

maxis berhad annual report 2010 5

To bring the future to our customers’ lives and businesses,

6 maxis berhad annual report 2010

Revenue • 42% revenue share (1) in 2010

38% of • Wireless broadband growth of 78% to RM354 million

Subscriptions • Widened subscription base gap with competition;

EBITDA (3) • Outstanding EBITDA margin at 49.8%, among the

8 maxis berhad annual report 2010

CAPEX • Fastest and largest 3G network covering 76% of

(1) Among top 3 operators in Malaysia based on published results

maxis berhad annual report 2010 9

2010 2009 YOY

Revenue 8,869 8,611 3.0%

10 maxis berhad annual report 2010

Profit attributable to shareholders Earnings per ordinary share

06 07(2) 08 09(3) 10(3) 06 07(2) 08 09(3) 10

maxis berhad annual report 2010 11

2010 2009 YOY

Mobile Performance Indicators

Number of mobile subscriptions (‘000)

12 maxis berhad annual report 2010

2010 2009 YOY

Mobile services 8,279 8,005 3.4%

Segment Results (1)

Mobile services 3,282 3,070 6.9%

(1) Segment results represent profit before interest and taxation.

maxis berhad annual report 2010 13

31 May 2010 30 June 2010 17 September 2010

30 August 2010 30 November 2010

Announcement of the unaudited Announcement of the unaudited

Entitlement date for the final single-

14 maxis berhad annual report 2010

30 December 2010 30 March 2011

Maxis Annual General Meeting, June 2010

28 February 2011 9 May 2011

Announcement of the unaudited Notice of Annual General Meeting

Announcement of the fourth interim

maxis berhad annual report 2010 15

World Communication PC.com Product 11th CCAM Excellence

16 maxis berhad annual report 2010

Computerworld Malaysia’s CMO Asia Awards for Malaysian HR Awards 2010

The EDGE ”thebrandlaureate” Malaysia’s 100 Leading

CCAM – Contact Centre Association of Malaysia

maxis berhad annual report 2010 17

19 January 27 January 3 – 4 March

18 maxis berhad annual report 2010

10 March Slogan winners enjoy Adam

Launch of Lotus Racing iPhone application

maxis berhad annual report 2010 19

MILESTONES 2010 A White Beauty

Partnering with Tenaga

Maxis & PayPal in strategic In the news with network

Pilot money-transfer service

20 maxis berhad annual report 2010

Good Deals with MyDeals Finding your way Hotlink commemorates

Maxis@The Star Business