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Christopher Bramall's Workshop on

The Dynamics of Visual Merchandising in Retailing

Mumbai: 9-10 July, 2007 Hotel Taj Land's End

Bangalore: 12-13 July, 2007 Hotel Taj West End

Supported By

Retailers Association of India (rai) as you are aware endeavours to bring best practices into the modern retail sector of India. As modern retail in India requires the adoption of efficient processes in visual merchandising, rai conducts a two days workshop on "The Dynamics of Visual Merchandising in Retailing" on 9th & 10th July 2007 at Mumbai and on 12th & 13th July 2007 at Bangalore. COURSE LEADER: Mr. Christopher Bramall Visual Merchandising Expert Associate RMC Ltd.

Mr Bramall has an experience of more than 25 years in Visual Merchandising and is a highly successful VM Manager with an impressive track record of achievement gained within major bluechip retail businesses. Chris combines creativity and innovation with pragmatic business skills and sound commercial judgment. He has gained an enormous width of retail VM experience from retail organizations like RACKHAMS, DEBENHAMS, KARSTADT, TIMES FURNISHING, HOUSE OF FRASER, ARCADIA GROUP MACKAYS, L.C.WAIKIKI, etc. As a result he has developed a thorough , understanding of the practical mechanics of effective VM/display solutions on time and on budget
Christopher Bramall Visual Merchandising Expert Associate RMC Ltd.

Workshop Module Content:


Visual Merchandising(VM) in Retailing Significance of VM & Displays in Store Planning & Store Design VM Conceptualisation & its Key Success Factors VM as a 'Silent Salesman' Practical Display Sessions

Who should attend:


Practicing Retail Professionals. Visual Merchandisers. Retail Store Planners / Designers Store Managers. Store Owners & Entrepreneurs

Participation Fee
Registration fee for Workshop Special fee for rai Members Rs.20000/-* only per delegate Rs.15000/-* only per delegate

Special fee for rai Members (Group of 5) Rs.50000/-*


*plus 12.36% service tax

Retailers Association of India 111/112, Ascot Centre, Next to Hotel Le Meridien Sahar Road, Sahar, Andheri (E), Mumbai - 400 099 Tel: +91 22 28269527 - 28 Fax: +91 22 28269536 Email: events@rai.net.in www.rai.net.in

Supported By

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