06

BA (Hons.) GRAPHIC DESIGN

LEVEL Module Code Module Title OUGD303 FINAL MAJOR PROJECT Outcomes Doc. Code OUGD303sub1

MODULE SUBMISSON FORM

SUBMISSION DEADLINE: WEDNESDAY 29th May 2013 11.00 1.00pm
RATIONALE A high value, concept driven designer focusing on typography, layout and colour to work across both print and web. I have used my nal major project to retain my focus on concept driven design, whilst exploring design for branding through print. I have continued to experiment with colour choices, print methods, paper stock and print nishes. I have explored how print can be applied to a variety of different outcomes and translated through to online media. I used my nal major project to work on both collaborative briefs as well as independent briefs, to demonstrate my versatility as a designer. I worked on live briefs to demonstrate my ability to work effectively with a client and develop essential time and brief management skills. Ultimately, I have produced design which interests me and will sum me up as a designer when presented within my portfolio and end of year show exhibition. BLOG.
http://k-fruin1013fmp.blogspot.co.uk/

STUDIO 4

Staff Use

All work must be clearly presented and labelled with the brief title, your name and any other appropriate information. Please include a printed version of each brief and separate the work appropriately. Your end of module evaluation should be posted to your Final Major Project blog. by the stated Deadline Brief 1 Brief 2 Brief 3 Brief 4 Brief 5 Brief 6 Brief 7 LCA Fashion Yearbook LCA Graduate Fashion Show 2013 LAVINIA: Fashion Graduate Branding D&AD: Its Nice That GoPaintball Typocircle YCN Kickstart: Nescafe Dolce Gusto Submitted

Design Context Print is Not Dead Title Statement of intent Project File Evaluation Title and Brief Summary include a short rationale for each brief identifying why you chose it, what was the focus of the brief and how long you spent on it. Design Print is Not Dead is a research driven investigation that questions print in Context todays society. Using different print processes to present quotes from my research into this subject matter, it demonstrates how print and digital have informed my design practice. I chose to investigate this topic as it has given me a deeper understanding of print processes and allowed me to then use this knowledge within my work. 1 week BRIEF 1 A collaborative investigation into publication design with a focus on commercial print. I chose this brief as I wanted to work on a fashion based brief and it allowed me to work with a live client and have contact with commercial printers. 18 weeks

BRIEF 2 A live investigation into events branding and promotion with a focus on graphic design for fashion. I chose this brief because it again allowed me to work on a live fashion based brief, but it was also a very open brief with a lot of potential. 6 weeks BRIEF 3 A print driven investigation into fashion sector with a focus on branding. I chose to work on this brief as it enabled me to brand a fashion based client and I thought our work would compliment each other well. 9 weeks BRIEF 4 A live investigation into design for events with a focus on paper stocks. I chose this brief because it allowed enter a live competition and get my work to a different audience. It also enabled me to develop my awareness of paper stocks. 4 weeks BRIEF 5 A research driven investigation into branding with a focus on colour. I chose to work on this brief as it enabled me to develop my branding skills and I wanted to challenge the stereotypical aesthetic paintball businesses have. 3 weeks BRIEF 6 An investigation into editorial design with a focus on print nishes and paper stocks. I chose to work on this brief to allow me to explore editorial design and events promotion. 3 weeks BRIEF 7 A live investigation into product promotion with a focus on branding. I chose to work on this as it was a live competition brief which would give me the opportunity for me to work in the YCN studio over the summer and develop my designs to be used by Nescafe if I were successful. 4 days Additional Comments Brief 1: Did not go to print due to missed deadlines (by fashion students and tutors). Brief 2: Did not get completed due to missed deadlines (by fashion students). Blog address is not correctly linked on Moodle. Please use above address. Signed Date