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REGD. OFFICE: 54, Mamta A- Wing, A.M. Marg, Prabhadevi, Mumbai-400025 Phone: 022-66661314 Website: www.3hdmedia.

com enriching rich media E-mail: info@3hdmedia.com

HR (CSR) CHALLENGE

About 3HD Media:


3HD Media is an online digital media agency. Since we are a digital media agency we believe that the world is changing faster than we can imagine and we are now living in a brand new world in which mass communication is being replaced with mass customization. Since the world is changing rapidly we have made a survey from various Management schools all over the world and have come to the conclusion that the below mentioned skills are the most important for any HR student to challenge & succeed in this brand new world in which we are living . Following are the basic skills required for HR students.

Ability to motivate others Strong presentation, communication, and interpersonal skills Mentoring/coaching experience Analytical skills General business understanding Basic understanding of change management and organizational processes Analytical and quantitative skills Ability to understand how business results ultimately tie to human performance Basic understanding of the Human and Organizational Performance generalist

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role Hence keeping in mind all the above skills we have designed the below mentioned Live Projects to enable you to practice each of the above skills during your Internship.
Job Location: Anywhere In India. Location will be decided by you Interns can form their own group or can work individually

Accountability Matrix: Since Interns can either work from home and the city of their choice we have designed an accountability matrix that will be monitored by our HR (Interns) Department Each Intern should report on a daily basis either by phone or email as to what activity they have carried out on a daily basis regarding the project they have selected. This will also help the Interns to solve any of their queries that may arise during their project.

Project on a Corporate Social Responsibility (CSR) activity


This Project is based on a Corporate Social Responsibility (CSR) activity mainly designed for HR Students .

Events for a Cause: (Jobs For Every Indian ) Today there are more than 100 million educated unemployed Indians with an unemployment rate of close to 10% . In order to bridge this gap we at 3HD Media have taken up this cause and plan to offer jobs through the mobile phone to every unemployed Indian. Our facebook link: www.facebook.com/jobsforeveryindian

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Students can choose any one of the three options given below We expect you to use your own social media or digital media strategies in any options to achieve your target
THINK Out OF the Box

Option 1:
Use offline mediums
You can use any 5 of the following offline mediums to get the database. For the above mentioned CSR activity each student should collect a minimum target of 2000 contact details of those candidates who are interested to find a Job as Helpers (peons, delivery boys etc.) , Domestic Helps ( Housemaids, baby sitters), Cooks, Drivers, Salesman, Computer/Data Entry Operators, Carpenters , Electricians, Painters ,Security, Plumbers, Mason etc.

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How could you collect the database?


1. Contact local Government Employment Bureaus in your city or visit their 2. 3.

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websites. Contact Private Employment Bureau Sarpanch websites or Panchayats Websites (The reason we have mentioned Sarpanch and Panchayat because they normally have a list of unemployed people in their area) Government of India Rural Employment Guarantee Schemes websites (The reason we have mentioned because these are the type of people who are looking out for the above mentioned jobs ) Contacting local NGO s and social organization who help the underprivileged society, they also maintain a database of candidates who are in need of a job.

The details to be collected in the following manner Name of the Candidate Mobile No. Type of Job Name of the City

Option 2:
Visiting Corporate Companies

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In most Corporate companies today CSR is a part of HR and hence this challenge. Since you are a HR professional you have to get at least one Corporate Company who would be interested in supporting the above mentioned social cause but the total number of corporates you have to visit in your city and give your presentation to is a minimum of 15 corporates. Enclosed PPT which covers details about the events and why are we are organizing these events. Each event will cost Rupees 50,000/- per city so you have to get at least one Corporate Company who would come in as a Sub Title Sponsor for these events. We plan to organize events all over the country to collect the database of employees who would like to have blue colored jobs like Helpers (peons, delivery boys etc.) , Domestic Helps( Housemaids, babysitters), Cooks, Drivers, Salesman, Computer/Data Entry Operators, Carpenters , Electricians, Painters ,Security, Plumbers, Mason etc. The data of the companies you will visit should be submitted to our office in the following manner

Name & address of the Company: Name , Email Id & Telephone Number of CSR Manager:

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Option 3:
Doing a small Survey
Incase if you cannot succeed in collecting the above mentioned data then you can use an offline method as mentioned below.

For the above mentioned CSR activity each student should collect a minimum target of 1000 contact details of those candidates who are interested to find a job. You could collect this database by doing a small survey in a backward area and start collecting the details of Helpers (peons, delivery boys etc.) , Domestic Helps ( housemaids, baby sitters), Cooks, Drivers, Salesman, Computer/ Data Entry Operators, Carpenters , Electricians, Painters ,Security, Painters, Plumbers, Mason etc. The details to be collected in the following manner Name of the Candidate Mobile No. Type of Job Name of the City

Kindly Note: For all the above 3 options the contact numbers submitted by the Interns will be verified completely by our verification department and Certificate will be issued only to those interns who have submitted accurate numbers .

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Certificate of Achievement

Help Desk (24 hours)


If you have any difficulty regarding this Marketing Project just give us a call on 022-66661314. Or email us at internship@3hdmedia.com

Wish you all the best

Thanking You, Ms. Romila Machado


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HR Manager Tel: 022- 66661314 Ext. 309 Email Id: info@3hdmedia.com

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