GOOGLE

INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).

GOOGLE
INTRODUCTION: Google Inc. is an American multinational internet and Software Corporation specialized in internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys", while the two were attending Stanford University as PhD candidates. The company's mission statement from the outset was "to organize the world's information and make it universally accessible and useful", and the company's unofficial slogan coined by Google engineer Amit Patel and supported by Paul Buchheit is "Don't be evil". In 2006, the company moved to its current headquarters in Mountain View, California. Google's rapid growth since its incorporation has triggered a chain of products, acquisitions, and partnerships beyond the company's core web search engine. Its products like Gmail, G Talk, Google Chrome, Google docs, Google+, Android, Picasa etc,.

WHY WE CHOOSE GOOGLE: Every graduate dreams of a job at Google due to its work environment, organizational culture, the freedom employee gets etc., We as young upcoming post graduates are about to enter the corporate field have decided to study Googles organizational culture. ORGANIZATIONAL CULTURE: To analyze the organizational culture at Google, it seems that first we should ask What is Organizational culture. If we refer to Edgar Shein, organizational culture is a pattern of sh ared basic assumptions that the group learned as it solved its problems that has worked well enough to be considered valid and is passed on to new members as the correct way to perceive, think, and feel

in relation to those problems. In a simple way we say that it is the workplace environment formulated from the interaction of the employees in the workplace. Googles mission statement and corporate culture reflect a philosophy that you can make money without doing evil, "you can be serious without a suit," and that work should be challenging and the challenge should be fun. These beliefs dominate life at Google. Google calls its campus as Googleplex. The founders Larry Page and Sergey Brin wanted to make Google a fun place to work. When they were students, both of them enjoyed making roller skater. They decided to keep this young and dynamic spirit within their company. So, they organized roller skater hockey matches for employees, allowed people to have their pets in the work place, provided recreational facilities (workout gyms, assorted video games, pool table..). In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer, who also serves as the Director of Human Resources. The purpose of the Chief Culture Officer is to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on: a flat organization with a collaborative environment. At Google they have culture of celebrating festivals like Christmas and April fools day. As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. One important point in Googles organizational culture is the fact that its ethic has never changed since its creation. This is part of specific culture of Google. Google is a high-energy, fast paced work environment. While the dress code might be casual the company attracts and retains some of the brightest minds in the technology industry. There is a work hard, play hard atmosphere.

ARTIFACTS:

Pic 1:Google employees having a ball in their office space.

Pic 2:An employee stands in a typical building lobby at the Googleplex.

Pic 3:Employees can hop on roll skaters and also can use bikes around the campus.

Pic 4: The Googlers can take a break an d play quick game pool or foosball. They can also play outdoor like volley ball.

The employees in Google are called GOOGLERs, the new employees are called NOOGLERSs and ex -employees are called XOOGLERs. Success stories:

Google is very much known for its story of CEOs. The CEOs were friends and the Google is an outcome of their project at Stanford University.

The secret to Google's success is its innovative auction system which has ad revenues soaring.

Failure story: The Google engineers think Google+ as a failure. Each year the Indus Googler Network (IGN) celebrates the Diwali Festival of Lights with 6,000 candles lighting the way at Charlie's Cafe at the Googleplex in Mountain View. This event is one of many hosted each year by the Indus Googler Network (IGN), formed to help raise cultural awareness of countries and people in the Indus region. This event is a fun way to get Googlers from across the world to come together, learn about new cultures, and tap into their hidden talents! At Diwali 2010, hundreds of Googlers and their families participated in an evening celebration where they collectively lit over 6,000 candles. The competition brought out beautiful and unique designs, merging Indian mythology with Google Culture. IGN celebrates the Indian Independence holiday with Google Mela, bringing together dancers, musicians, poets, game players, fashionists, artists, and foodies. This years theme was Colors and Flavors: Diverse Regional Indian Culture, with 15 dance performances and 4 food buffets, featuring regional foods and dance from different parts of India. This Google celebration was cohosted by IGN, the Google Culinary Team, and the Dance Department. Google has chosen April Fool's Day and the day before it to announce some of their actual products, as a form of viral marketing.

Shortly before midnight on March 31, 2004, Google announced the launch of Gmail. However, many people believed it was a hoax, because free web-based e-mail with one gigabyte of storage was unheard of at the time.

In 2005, Google increased Gmail storage to two gigabytes and released Google Ride Finder.

On July 20, 2005, the 36th anniversary of the first human landing on the moon, Google debuted a version of Google Maps that included a small segment of the surface of the moon.

On March 31, 2010, YouTube implemented its new video page design, which had been revealed two months earlier. On April 1, 2010, Google Street View received a new feature to toggle anaglyph 3D images.

Google currently works for certain future and past national and religious holidays, internationally recognized days such as World AIDS Day, and designated days to celebrate fun things like popcorn and cookies in the U.S., says Google software engineer intern Anis Abboud. Speaking of which, its time to start looking for great cheesecake recipes, as National Cheesecake Day is just around the corner! VALUES: The value Google places on our employees knows no bounds. The employees what they most value in Google is engineers are encouraged to spend 20% of their work time on projects that interest them. This motivates the employees work more dedicatedly and this also benefits the organization as they come out with new innovative ideas. At Google, every employee has something important to say, and that every employee is integral to our success. Finally, the employees value their salary. ASSUMPTION: Google operates from the assumption that all the 23000 of the Google employees are equal. CONCLUSION: Well, first it suggests that Google is still an awesome place to work. Given that employee retention has been a problem, it also suggests that Google is now going the extra mile to keep its employees happy. The cultures that are followed in the organization are tailor-made for the employees. The employees are given equal importance and innovative ideas are always considered. The companys culture is unique and it has maintained young and dynamic spirit. The employees have a facility of flexible working hours. They had culture of celebrating festivals thus it raised cultural awareness of countries and people in the Indus region hosted by Indus Googler Network (IGN).