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Kevin Lockett Lockettmedia@gmail.com KevinLockett.com DigitalKev.com Twitter.com/KevinLockett Soul88.

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Podcast Host/Producer, Lockett Media (2013-Present) The Digital Life with Kevin Lockett (DigitalKev.com) Host and produce a podcast intervie!ing guests in t"e !orld o# digital media tec"nolog$ and popular culture. %rite scripts &ook guests and edit s"o!s using 'udacit$ so#t!are.

Entertainment Blogger, Lockett Media (200(-Present) usic is ! "oul )*oul++.com) Manage and curates a dail$ pop culture &log #eaturing ne! music movie trailers and ,- clips. %rite cop$ as !ell as constantl$ researc" content on traditional and digital media. ,arget demo is 2.-./ ur&an pro#essionals averaging over 10 000 visitors mont"l$. edia "trategist/#ontent #reator, Lockett Media (2000-Present) $nstructor/Digital %ournalist 'kron Digital Media 1enter 2'kronist.com 1reated and taug"t course on social media &asics3 4logging using ,!itter and video c"annels like 5ou,u&e to promote content. 'lso served as a digital 6ournalist intervie!ing su&6ects and editing video using 'do&e Premiere Pro )5outu&e.com2Lockettmedia) a!or Don Plus&uellic 'e(election #am)aign 7e8uested &$ t"e Ma$or to "elp !it" social media strategies on "is 2011 re-election. 1reated an app to keep mo&ile users connected to t"e campaign. 'sked opened ended 8uestions on t"e Ma$or9s :ace&ook page to solicit responses and ans!er 8uestions. 'lso used ;vent&rite #or events. ,"e Ma$or !as re-elected #or anot"er term. "ummit of "ustaina*ilit! +wards Developed social media campaign #or *ummit 1ount$<s #irst =reen a!ards. >sed a :ace&ook page and Pinterest to generate interest. 1reated ticket givea!a$s on ,!itter and created :ace&ook ads and =oogle ads to increase tra##ic. ,"e event !as sold out. "ummit #ount! Democratic Part! Managed online marketing campaign #or t"e *1DP in 2012. ;##ectivel$ increased social &rand a!areness2tra##ic #or :ace&ook and ,!itter pages. ;ngaged audience !it" local state!ide and national political in#ormation and conversation. ?ncreased :ace&ook likes &$ more t"an 00@ !it"in t"ree mont"s Digital edia #onsultant Lock 3 Park21it$ o# 'kron ?n 200+ created one o# t"e #irst social media campaigns in 'kron A"ioB launc"ed a viral video contest on 5ou,u&e and a ,!itter scavenger "unt #or tickets. 1reated a &log connected !it" concert goers and per#ormers on M$*pace and s"ot and posted event pictures :lickr as !ell as created a video tourB !on t"e ;merging Media '!ard &$ t"e *ummit ?nternational '!ards. "treet arketing #oordinator Lock 3 Park21it$ o# 'kron 7ecruited &$ t"e Deput$ Ma$or to "elp increase t"e attendance o# t"e do!nto!n concert venue. 1onducted market researc" &$ talking to do!nto!n !orkers learning t"at most concert goers did not !ork do!nto!n. . 1anvassed '#rican-'merican2su&ur&an neig"&or"oods and &usinesses outside o# do!nto!n to generate interest. 4$ $ear<s ends Lock 3 Park set an attendance record !it" (0 000 patrons an increase o# 30 000 #rom t"e previous $ear.
%on ,ldham #am)aign(1reated !e&site #or t"e 6udicial nominee using a %ordpress plat#orm.

Digital

Leadershi) President, Pro6ect 4lueprint 'lumni 'ssociation )2010-2012) -oted &$ peers and led eCecutive &oard o# t"e >nited %a$ a##iliated association. Managed mont"l$ meetings set goals to generate revenue increase mem&ers"ip and to en"ance alumni visi&ilit$ t"roug" communit$ oriented &randing opportunities.

?ncreased t"e num&er o# paid dues mem&ers &$ /0@ #rom t"e previous $ear in 2010. 4roke all-time record #or paid dues mem&ers and revenue !it"in siC mont"s in 2011. 'veraged over ./D paid dues mem&ers during presidenc$ !"ic" dou&led previous $ears.
>sed *urve$ Monke$ to measure e##ectiveness and generate ideas #or s"ort and long term gro!t" .

Launc"ed a &ack to sc"ool program &$ stu##ing and donating &ackpacks #or area $out". Partnered !it" >nited %a$ association t"e Dorot"$ A. Eackson *ociet$ #or annual gol# outing. 1reated a &o!ling outing event to engage non-gol#ers. Partnered !it" t"e 'kron >r&an League to donate suits #or local 6o& seekers. ;ncouraged alumni to use Linked?n and t"e group :ace&ook page to connect and promote 6o&s. 1ontinued partners"ip to #eed t"e "omeless !it" t"e Haven o# 7est #or t"e "olida$s. Launc"ed a partners"ip !it" :amil$ Promises on t"eir 'dopt a :amil$ program #or 1"ristmas. Launc"ed alumni "olida$ gi#t !rapping part$ and delivered adopted #amil$<s presents. +wards ;merging Media '!ard #rom t"e *ummit ?nternational '!ards #or Lock 3 Park 1ampaign Education
4.'. o# 1ommunications >niversit$ o# 'kron *tate o# A"io ,eac"ing License

Lectures *ales Marketing ;Cecutive ?nternational )F*ocial Media 101G) =ood!ill ?ndustries )F*ocial Media and Eo& *earc"G) 5ou,oo 1on#erence at Kent *tate >niversit$ )F*ocial Media Haiti and PoliticsG). 1o-created and moderated Digital 'kron to engage local digital media pro#essionals =uest ,eac"er 'kron Pu&lic *c"ools

Board em*er Keep 'kron 4eauti#ul ,utoring Hurtures ,alent

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