You are on page 1of 3

Consumer perceptions and attitude over ANTIVIRUS SOFTWARE

Age: (a) >15 (b) 15-30 (c) 30-45 (d) over 45

INCOME a) Student b) Self Employment c)>2 Lakh d)2-4 Lakh e)<4 Lakh

Gender Male ( ) Female ( )

Profession: (a) Student (b) Employee (c) Working Professional. (d) Others

1. How do you evaluate your IT expertise? ( 5 is very high,3 is neutral & 1 is very low)

5 4 3 2 1

2. Which antivirus brands do you know?

( )AVAST ( )AVG ( )NOD32 ( )NORTON ( )AVIRA ( )CASPER SKY ( )OTHERS

3. Which Browser you prefer?

Internet Explorer ( ) Mozilla ( ) opera ( ) Netscape ( )

4. Have you ever done something with regards to the security of your computer??

Yes ( ) No ( )

5. Do you think a fixed IP address is a larger security Risk?

Yes ( ) No ( )

6. Would you be able to change antivirus installing & configuring a new one?

Yes ( ) No ( )

7. When the computer starts suddenly performing slower, which is your first perceived cause?

Operating system ( ) Anti Virus Software ( ) Overheating ( ) Others ( )

8. What’s your feeling when an antivirus intervenes and starts an operation?

( ) I don’t Mind ( )I hate it when it’s too often ( ) I always hate it ( ) I appreciate it

9. According to you and your knowledge. What importance do you place on antivirus “ease to
use”?
( ) Very Important ( ) Somewhat Important ( ) No effect
10.According to you and your knowledge. What importance do you place on antivirus Graphic
Interface?

( ) Very Important ( ) Somewhat Important ( ) No effect

11.According to you and your knowledge. What importance do you place on antivirus “lightness”
(lightness is meant as a low impact in the operative system performance)?

( ) Very Important ( ) Somewhat Important ( ) No effect

12.It’s better to receive frequent updates with a fast installation than fewer updates with a more
long installation?
Frequent Updates ( ) Fewer Updates ( ) Both ( ) Neither ( )

13.How important would you consider P2P protection (e.g. Emule, Limewire Peer to Peer
Protection) for your computer?

( ) Very Important ( ) Somewhat Important ( ) No effect

14.How important would you consider Instant Messaging Protection? (Such Skype or Windows
Live Messenger)?
( ) Very Important ( ) Somewhat Important ( ) No effect

15.How important would you consider registry start-up protection? (System Registry is a database
that contains settings and options of the operating system)
( ) Very Important ( ) Somewhat Important ( ) No effect

16. What are the major sources of Viruses?

Pen Drives ( ) Blue Tooth ( ) WWW ( ) Network Connections ( )

17. Do you use Anti viruses/Anti Spywares?

Yes ( ) No ( )

18. Which antivirus is currently installed in your computer?

( )AVAST ( )AVG ( )NOD32 ( )NORTON ( )AVIRA ( )CASPER SKY ( )OTHERS

19. Do you think your Antivirus Program adequately protect you from malware/Trojan horse
attack?
Yes ( ) No ( )

20.You are pretty loyal to your antivirus because you are not the kind of person that likes to
experiment and test new antivirus products.
Yes ( ) No ( )

21. Are you currently paying your antivirus?

Yes ( ) No ( )

22. Are you using / have you ever used cracks or similar to avoid the payment of the antivirus
licence?
Yes ( ) No ( )

23.What is the likelihood that you’ll switch to Norton or McAfee the future if you are not using
any one of them?

Yes ( ) No ( ) I have used both ( )

24. It’s better to rely on separated security applications, customizing and choosing the applications
that are more important for you instead of leaving the total control and protection of your
computer to a unique product.

Useful Solution ( ) Invasive Solution ( ) Don’t know anything ( )

25.In the industry, there exist two main categories of antivirus software: freeware, available free of
charge and shareware which has a cost. Freeware offer less features and fewer protection tools.
Some companies offer both solutions in their product line. What is your opinion over the
following statements:

Yes I agree ( ) No I don’t agree ( ) Don’t know anything ( )

Thank You For your cooperation!!

You might also like