EcoSport

Training Program for Sales Executive- 2013

Ford EcoSport-A Crossover

A vehicle built on a cars platform combining features of SUV and a passenger car

The Launch
Ford plans to launch its mini SUV EcoSport in India in June this year A car with driving dynamics of sedan & advantages of SUV Targets- Premium hatchback, mid-size sedan & entry level MUV buyers Booking amount Rs. 50,000 irrespective of model

The Car
Name: EcoSport

Body Type: SUV

Models :Ambiente, Trend, Titanium, Titanium(O)

Transmission : Automatic/ Manual

Warranty : 2 years / 100000 Kms Engine Type : 3 cylinder turbocharged EcoBoost Fuel Consumption : 22.70 km/l

About EcoSport
Body in white construction High H-point High ground clearance Car like handling with superior fuel economy than SUV Modern and attractive looks Highly customizable Integrating features of SUV and car Amazing off road capabilities

Some Highlights
Adaptable rear space Hands Free music and calls Rear parking sensors High driving position Easy hill start Quiet inside Storage compartment Climate control Sunglass holder

Features

200mm ground clearance

The quietest urban SUV around

Fit in just about anywhere

Hill Launch Assist

Higher seating

Smart Car
Talking to your EcoSport is not weird

Want to use your phone or change the music on your iPod? Just tell SYNC what to do and its done Ford EcoSport makes life easier

Green Car
Fuel economy of a 1 litre
18.88* Kms

Power like a 1.6L Petrol Engine

More engine options

The 1.5 litre TDCi diesel engine delivers an excellent 22.67* Km/Li

Fuel-saving design

Aerodynamics

EPAS (with Pull-Drift Compensation)

Responsible Steering

6-speed PowerShift
6 Speed
Automatic Transmission

Safety Features

Airbags all-round

High-strength boron steel

Rear parking sensors

ABS and EBD

Colours

Kinetic Blue

Chill Metallic

Diamond White

Mars Red

Moondust Silver

Chill Metallic

Sea Grey

Models

Petrol Variants

Diesel Variants

Specifications

Safety & Security

Anti-lock Braking System (ABS) Driver airbag EBA + ESC + TCS + HLA** Passenger airbag Side & Curtain airbags Emergency Assist Configurable speed alarm in Fuel computer Auto door unlock on crash Front 3 point seat belts Rear Seat Belts (3 points outer, lap middle)

Safety & Security

Front seat belts pretensioner & Load limiter Driver belt reminder ISOFIX (Child seat fixing points) Rear parking sensors Emergency brake hazard warning Remote Central locking with flip key Smart Keyless entry Immobilizer system Electric swing gate release Locking wheel nut for Spare wheel

Dimensions
Overall Length (mm) Overall Width (mm) Overall Height (mm) Wheel Base (mm) Front Track (mm) Rear Track (mm) Ground clearance (mm) Boot space (L) Turning radius (m) Fuel Tank Capacity (L) 3999 1765 1708 2520 1519 1524 200 346L (expandable upto 705L) 5.3 52

Engine
1.5P Ambiente MT
Displacement (cc) Compression Ratio Max Power output in PS(KW)/RPM 1499

1.5P Trend MT
1499

1.5P Titanium MT
1499

1.5P Titanium AT
1499

11:1
112 (82) @ 6300 rpm

11:1

11:1

11:1

112 (82) @ 112 (82) @ 112 (82) @ 6300 rpm 6300 rpm 6300 rpm

Max. Torque (Nm/rpm)

140 @ 4400 rpm

140 @ 4400 rpm

140 @ 4400 rpm

140 @ 4400 rpm

Engine
1.0P Ecoboost Titanium MT Displacement (cc) Compression Ratio Max Power output in PS(KW)/RPM 999 10:1 1.0P Ecoboost Titanium (O) MT 999 10:1 1.5D Ambiente MT 1498 16:1 1.5D Trend MT

1498 16:1

125 (92) @ 6000 rpm

125 (92) @ 6000 rpm

91 (67) @3750 rpm

91 (67) @3750 rpm

Max. Torque (Nm/rpm)

170 @ 1400- 170 @ 1400- 204 @ 2000- 204 @ 20004500 rpm 4500 rpm 2750 rpm 2750 rpm

Engine
1.5D Titanium MT Displacement (cc) Compression Ratio Max Power output in PS(KW)/RPM Max. Torque (Nm/rpm) 1.5D Titanium(O) MT

1498
16:1 91 (67) @3750 rpm 204 @ 2000-2750 rpm

1498
16:1 91 (67) @3750 rpm 204 @ 2000-2750 rpm

Suspension
Independent McPherson strut with coil
spring and anti-roll bar Semi-independent twist beam with twin gas and oil filled shock absorbers

Front

Rear

Steering & Brakes

EPAS with Pull Drift Compensation technology

Steering Type

Front Brake Rear Brake

Ventilated Disc Drum Brakes

Wheels & Tyres

1.5P Ambiente MT Wheels in inch 1.5P Trend 1.5P 1.5P MT Titanium Titanium MT AT

15" Steel Wheels

15" Steel Wheels

16" Alloy 16" Alloy Wheels Wheels

Tyres

195 / 65 R15

195 / 65 R15

205 / 60 R16

205 / 60 R16

Wheels & Tyres

1.0P Ecoboost Titanium MT Wheels in inch Tyres 16" Alloy Wheels 205 / 60 R16 1.0P Ecoboost Titanium (O) MT 16" Alloy Wheels 205 / 60 R16 1.5D Ambiente MT 1.5D Trend MT

15" Steel Wheels 195 / 65 R15

15" Steel Wheels

195 / 65 R15

Wheels & Tyres

1.5D Titanium MT 1.5D Titanium(O) MT 16" Alloy Wheels 205 / 60 R16 16" Alloy Wheels 205 / 60 R16

Wheels in inch Tyres

Infotainment & Connectivity

2 line MFD screen 4 Speakers (2 Front + 2 Rear) Bluetooth FM/AM Radio + Aux in + USB 3.5" MFD screen CD/MP3 player SYNC (with Voice control) 2 tweeters

Comfort & Convenience

Front Courtesy lights
Front Courtesy light with two map reading lamps Rear Courtsey light Theatre dimming

Load compartment light

Manual A/C Auto A/C

Comfort & Convenience

Cooled glove box Steering wheel audio controls Adjustable Tilt & Telescopic steering wheel Econometer Distance to empty display Average Fuel economy display Average Speed display

Outside temperature display

Comfort & Convenience

Turn Indicators on ORVM Power Adjustable ORVM

Power Windows Driver window one touch Up & Down

Variable Intermittent Front Wipers Battery Saver Push Button Start

The Looks- Exterior

Headlamp Leveling Homesafe Headlamp Approach Lights Front Fog Lamp Front Upper Grill Mi9d Grey Front Lower Grill Mid Grey/ Silver ORVM Black/ Body Coloured Swingate Outer Handle -Chrome Tinted Glass

Door Handle Black/Body Coloured

The Looks- Exterior

Body coloured Bumpers Silver Painted Roof Rail Door frame Exterior Black out decal Rocker Claddings Bumper Claddings Rear De-fogger Rear Wiper with Washer

Wheel (including Spare wheel) 15 Steel/ 16 Alloy Full wheel covers (including Spare Wheel)

The Looks- Interior

Retractable and Removable rear Package Tray Two tone (Charcoal Black + Dark Shadow Grey) environment Two tone (Charcoal Black + Warm Neutral Grey) evironment Door inner release handles Black/ Sunset Silver Interior painted finish (Audio bezel, Air vent rings, Steering wheel spoke shell, Doortrim applique, Gear shifter) Topaz/ Sunset Silver Interior painted finish (A/C controls bezel, Gear shifter bezel) Satin Black/ Proteus Black

The Looks- Interior

Leather seats

Leather wrapped Steering Wheel Leather wrapped MT Gear shifter knob

Under passenger seat storage Driver's seat armrest Driver's floor mat Driver seat Height Adjustment Driver Adjustable Lumbar Support

The Looks- Interior

Front Seats Map Pockets Sunglass holder Illuminated Passenger Vanity mirror 12V power point - Front 12V power point - Rear 100% fold down & fixed rear sear cushion 60/40 rear seat split back fold down Driver' s footrest Cargo tie down hooks Rear seat reclining Rear seat Tip & Tumble

Accessories

Exterior

Interior

Interior

Road Trip for the Sales Executive

Other Peripherals

Briefing Folder
The briefing folder would contain: A 4-pager detailed description of the vehicle body, steering, wheels, axle, transmission box, panel, etc. along with the photographs/ diagrams of same A one page price sheet of all the EcoSport models & the accessories At the back of the price leaflet would be details, addresses & contacts of all dealerships & showrooms where the EcoSport will be available for sale