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Mergers and acquisitions (M&A) and corporate restructuring are a big part of the corporate finance world. Every day, Wall treet invest!ent ban"ers arrange M&A transactions, which bring separate co!panies together to for! larger ones. When they#re not creating big co!panies fro! s!aller ones, corporate finance deals do the reverse and brea" up co!panies through spinoffs, carve$outs. %ot surprisingly, these actions often !a"e the news. &eals can be worth hundreds of !illions, or even billions, of dollars. 'hey can dictate the fortunes of the co!panies involved for years to co!e. (or a )E*, leading an M&A can represent the highlight of a whole career. And it is no wonder we hear about so !any of these transactions+ they happen all the ti!e. %e,t ti!e you flip open the newspaper-s business section, odds are good that at least one headline will announce so!e "ind of M&A transaction. ure, M&A deals grab headlines, but what does this all !ean to investors. 'o answer this question, this tutorial discusses the forces that drive co!panies to buy or !erge with others, or to split$off or sell parts of their own businesses. *nce you "now the different ways in which these deals are e,ecuted, you#ll have a better idea of whether you should cheer or weep when a co!pany you own buys another co!pany $ or is bought by one. /ou will also be aware of the ta, consequences for co!panies and for investors.
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Defination
Definition of Merger
0oluntary a!alga!ation of two fir!s on roughly equal ter!s into one new legal entity. Mergers are effected by e,change of the pre$!erger stoc" (shares) for the stoc" of the new fir!. *wners of each pre$!erger fir! continue as owners, and the resources of the !erging entities are pooled for the benefit of the new entity. 1f the !erged entities were co!petitors, the !erger is called hori2ontal integration, if they were supplier or custo!er of one another, it is called vertical integration.
Definition of 'Acquisition
A corporate action in which a co!pany buys !ost, if not all, of the target co!pany#s ownership sta"es in order to assu!e control of the target fir!. Acquisitions are often !ade as part of a co!pany#s growth strategy whereby it is !ore beneficial to ta"e over an e,isting fir!#s operations and niche co!pared to e,panding on its own. Acquisitions are often paid in cash, the acquiring co!pany#s stoc" or a co!bination of both.
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Vertical Mergers:
0ertical !ergers ta"e two basic for!s8 forward 1ntegration, by which a fir! buys a custo!er, and bac"ward integration, by which a fir! acquires a supplier. 9eplacing !ar"et e,changes with internal transfers can offer at least two !a6or benefits. (irst, the vertical !erger internali2es all transactions between a !anufacturer and its supplier or dealer, thus converting a potentially adversarial relationship into so!ething !ore li"e a partnership. econd, internali2ation can give !anage!ent !ore effective ways to !onitor and i!prove perfor!ance. 0ertical integration by !erger does not reduce the total nu!ber of econo!ic entities operating at one level of the !ar"et, but it !ight change patterns of industry behavior. Whether a forward or bac"ward integration, the newly acquired fir! !ay decide to deal only with the acquiring fir!, thereby altering co!petition a!ong the acquiring fir!#s suppliers, custo!ers, or co!petitors. uppliers !ay lose a !ar"et for their goods+ retail outlets !ay be deprived of supplies+ or co!petitors !ay find that both supplies and outlets are bloc"ed. 'hese possibilities raise the concern that vertical integration will foreclose co!petitors by li!iting their access to sources of supply or to custo!ers. 0ertical !ergers also !ay be
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Advance!ents in technology syste!s nearly always guarantee synergy. )o!panies that acquire technology$focus fir!s that are relevant to their business application can develop a co!petitive edge. i!ilarly, new technology can lead to aggressive product develop!ent and cost reduction. Again however, there are several factors that can curb synergy. 'here is a cost involved of training and transferring technical "now$how to a!ateur !e!bers of the new co!pany. 'raining ta"es ti!e and space, which inevitably leads to cost. )oupled with resistance to changes, so!e e!ployees (who use older syste!s) !ay want to revert bac" to for!er ways, 6ust to accentuate their i!portance and e,pertise in the co!pany. Another disadvantage !ay be the ris" of reliance on self$developed technology. 5nless the technology tea! is able to operate aggressively in the !ar"et and respond to co!petition as if they were an individual co!pany, !aintaining in$house developed technology can lead to saturated develop!ent. o!eti!es, co!panies receive better support syste!s and services when they outsource fro! technology$focused service providers.
Increase in
ynergy also !aterialises through increased !ar"et share and growth opportunities. Merged co!panies e,perience an increase in !ar"et share. 'he M&A between 9eebo" and Adidas in early ;<<C is now a !a6or threat to %i"e-s !ar"et leadership. Merged fir!s have also the opportunity to raise !ore capital as a larger and !ore cost efficient fir!. 1n so!e cases however, a !erger also changes the perception of the co!pany, especially when different brands are added to the product lines. o!e !ergers !ay have negative or confusing effects on consu!er perception when a change of products and services fail to retain their interests.
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Disad%antages
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Acquisitions
As you can see, an acquisition !ay be only slightly different fro! a !erger. 1n fact, it !ay be different in na!e only. Di"e !ergers, acquisitions are actions through which co!panies see" econo!ies of scale, efficiencies and enhanced !ar"et visibility. 5nli"e all !ergers, all acquisitions involve one fir! purchasing another $ there is no e,change of stoc" or
private co!pany to get publicly$listed in a relatively short ti!e period. A public co!pany, and
reverse !erger occurs when a private co!pany that has strong prospects and is eager to raise financing buys a publicly$listed shell co!pany, usually one with no business and li!ited assets. 'he private co!pany reverse !erges into the
together they beco!e an entirely new public corporation with tradable shares. 9egardless of their category or structure, all !ergers and acquisitions have one co!!on goal8 they are all !eant to create synergy that !a"es the value of the co!bined co!panies greater than the su! of the two parts. 'he success of a !erger or acquisition depends on whether this synergy is achieved.
)*Co parati%e "atios $ 'he following are two e,a!ples of the !any co!parative
!etrics on which acquiring co!panies !ay base their offers8 @) ?rice$Earnings 9atio (?FE 9atio) $ With the use of this ratio, an acquiring co!pany !a"es an offer that is a !ultiple of the earnings of the target co!pany. Doo"ing at the ?FE for all the stoc"s within the sa!e industry group will give the acquiring co!pany good guidance for what the target#s ?FE !ultiple should be. ;)Enterprise$0alue$to$ ales 9atio (E0F ales) $ With this ratio, the acquiring co!pany !a"es an offer as a !ultiple of the revenues, again, while being aware of the price$to$sales ratio of other co!panies in the industry.
+*"eplace ent Cost $ 1n a few cases, acquisitions are based on the cost of replacing the
target co!pany. (or si!plicity#s sa"e, suppose the value of a co!pany is si!ply the su! of all its equip!ent and staffing costs. 'he acquiring co!pany can literally order the target to sell at that price, or it will create a co!petitor for the sa!e cost. %aturally, it ta"es a long ti!e to asse!ble good !anage!ent, acquire property and get the right equip!ent. 'his !ethod of establishing a price certainly wouldn#t !a"e !uch sense in a service industry where the "ey assets $ people and ideas $ are hard to value and develop.
,*Discounted Cas! -low .DC-/ 0 A "ey valuation tool in M&A, discounted cash flow
analysis deter!ines a co!pany#s current value according to its esti!ated future cash flows. (orecasted free cash flows (net inco!e M depreciationFa!orti2ation $ capital e,penditures $ change in wor"ing capital) are discounted to a present value using the co!pany#s weighted average costs of capital (WA))). Ad!ittedly, &)( is tric"y to get right, but few tools can rival this valuation !ethod.
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(or the !ost part, acquiring co!panies nearly always pay a substantial pre!iu! on the stoc" !ar"et value of the co!panies they buy. 'he 6ustification for doing so nearly always boils down to the notion of synergy+ a !erger benefits shareholders when a co!pany#s post$!erger share price increases by the value of potential synergy. Det#s face it, it would be highly unli"ely for rational owners to sell if they would benefit !ore by not selling. 'hat !eans buyers will need to pay a pre!iu! if they hope to acquire the co!pany, regardless of what pre$!erger valuation tells the!. (or sellers, that pre!iu! represents their co!pany#s future prospects. (or buyers, the pre!iu! represents part of the post$!erger synergy they e,pect can be achieved. 'he following equation offers a good way to thin" about synergy and how to deter!ine whether a deal !a"es sense. 'he equation solves for the !ini!u! required synergy8
1n other words, the success of a !erger is !easured by whether the value of the buyer is enhanced by the action. 7owever, the practical constraints of !ergers, which we discuss in part five, often prevent the e,pected benefits fro! being fully achieved. Alas, the synergy pro!ised by deal !a"ers !ight 6ust fall short.
)*Accept t!e Ter s of t!e 2ffer $ 1f the target fir!#s top !anagers and shareholders
are happy with the ter!s of the transaction, they will go ahead with the deal.
+*Atte pt to 3egotiate $ 'he tender offer price !ay not be high enough for the target
co!pany#s shareholders to accept, or the specific ter!s of the deal !ay not be attractive. 1n a !erger, there !ay be !uch at sta"e for the !anage!ent of the target $ their 6obs, in particular. 1f they#re not satisfied with the ter!s laid out in the tender offer, the target#s !anage!ent !ay try to wor" out !ore agreeable ter!s that let the! "eep their 6obs or, even better, send the! off with a nice, big co!pensation pac"age. %ot surprisingly, highly sought$after target co!panies that are the ob6ect of several bidders will have greater latitude for negotiation. (urther!ore, !anagers have !ore negotiating power if they can show that they are crucial to the !erger#s future success.
5*-ind a 6!ite 7nig!t $ As an alternative, the target co!pany#s !anage!ent !ay see"
out a friendlier potential acquiring co!pany, or white "night. 1f a white "night is found, it will offer an equal or higher price for the shares than the hostile bidder.
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Ad%antages
'he rationale behind a spinoff, trac"ing stoc" or carve$out is that 3the parts are greater than the whole.3 'hese corporate restructuring techniques, which involve the separation of a business unit or subsidiary fro! the parent, can help a co!pany raise additional equity funds. A brea"$up can also boost a co!pany#s valuation by providing powerful incentives to the people who wor" in the separating unit, and help the parent#s !anage!ent to focus on core operations.
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Disad%antages
'hat said, de$!erged fir!s are li"ely to be substantially s!aller than their parents, possibly !a"ing it harder to tap credit !ar"ets and costlier finance that !ay be affordable only for larger co!panies. And the s!aller si2e of the fir! !ay !ean it has less representation on !a6or inde,es, !a"ing it !ore difficult to attract interest fro! institutional investors.
Meanwhile, there are the e,tra costs that the parts of the business face if separated. When a fir! divides itself into s!aller units, it !ay be losing the synergy that it had as a larger entity. (or instance, the division of e,penses such as !ar"eting, ad!inistration and research and develop!ent (9&&) into different business units !ay cause redundant costs without increasing overall revenues.
"estructuring Met!ods
'here are several restructuring !ethods8 doing an outright sell$off, doing an equity carve$ out, spinning off a unit to e,isting shareholders or issuing trac"ing stoc". Each has advantages and disadvantages for co!panies and investors. All of these deals are quite co!ple,.
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4esides getting rid of an unwanted subsidiary, sell$offs also raise cash, which can be used to pay off debt. 1n the late @RP<s and early @RR<s, corporate raiders would use debt to finance acquisitions. 'hen, after !a"ing a purchase they would sell$off its subsidiaries to raise cash to service the debt. 'he raiders# !ethod certainly !a"es sense if the su! of the parts is greater than the whole. When it isn#t, deals are unsuccessful.
'quity Car%e02uts
More and !ore co!panies are using equity carve$outs to boost shareholder value. A parent fir! !a"es a subsidiary public through an initial public offering (1?*) of shares, a!ounting to a partial sell$off. A new publicly$listed co!pany is created, but the parent "eeps a controlling sta"e in the newly traded subsidiary. A carve$out is a strategic avenue a parent fir! !ay ta"e when one of its subsidiaries is growing faster and carrying higher valuations than other businesses owned by the parent. A carve$out generates cash because shares in the subsidiary are sold to the public, but the issue also unloc"s the value of the subsidiary unit and enhances the parent#s shareholder value. 'he new legal entity of a carve$out has a separate board, but in !ost carve$outs, the parent retains so!e control. 1n these cases, so!e portion of the parent fir!#s board of directors !ay be shared. shareholders, ince the parent has a controlling sta"e, !eaning both fir!s have co!!on the connection between the two will li"ely be strong.
'hat said, so!eti!es co!panies carve$out a subsidiary not because it#s doing well, but because it is a burden. uch an intention won#t lead to a successful result, especially if a carved$out subsidiary is too loaded with debt, or had trouble even when it was a part of the parent and is lac"ing an established trac" record for growing revenues and profits.
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1pinoffs
A spinoff occurs when a subsidiary beco!es an independent entity. 'he parent fir! distributes shares of the subsidiary to its shareholders through a stoc" dividend. ince this transaction is a dividend distribution, no cash is generated. 'hus, spinoffs are unli"ely to be used when a fir! needs to finance growth or deals. Di"e the carve$out, the subsidiary beco!es a separate legal entity with a distinct !anage!ent and board. Di"e carve$outs, spinoffs are usually about separating a healthy operation. 1n !ost cases, spinoffs unloc" hidden shareholder value. (or the parent co!pany, it sharpens !anage!ent focus. (or the spinoff co!pany, !anage!ent doesn#t have to co!pete for the parent#s attention and capital. *nce they are set free, !anagers can e,plore new opportunities. 1nvestors, however, should beware of throw$away subsidiaries the parent created to separate legal liability or to off$load debt. *nce spinoff shares are issued to parent co!pany shareholders, so!e shareholders !ay be te!pted to quic"ly du!p these shares on the !ar"et, depressing the share valuation.
Trac&ing 1toc&
A trac"ing stoc" is a special type of stoc" issued by a publicly held co!pany to trac" the value of one seg!ent of that co!pany. 'he stoc" allows the different seg!ents of the co!pany to be valued differently by investors. Det#s say a slow$growth co!pany trading at a low price$earnings ratio (?FE ratio) happens to have a fast growing business unit. 'he co!pany !ight issue a trac"ing stoc" so the !ar"et can value the new business separately fro! the old one and at a significantly higher ?FE rating. Why would a fir! issue a trac"ing stoc" rather than spinning$off or carving$out its fast growth business for shareholders. 'he co!pany retains control over the subsidiary+ the two businesses can continue to en6oy synergies and share !ar"eting, ad!inistrative support functions, a headquarters and so on. (inally, and !ost i!portantly, if the trac"ing stoc"
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-lawed Intentions (or starters, a boo!ing stoc" !ar"et encourages !ergers, which can
spell trouble. &eals done with highly rated stoc" as currency are easy and cheap, but the strategic thin"ing behind the! !ay be easy and cheap too. Also, !ergers are often atte!pt to i!itate8 so!ebody else has done a big !erger, which pro!pts other top e,ecutives to follow suit.
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Ma9or
9ecently the india co!panies have underta"en so!e i!portant acquisitions. o!e of those are as follows.
@) 7indalco acquired )anada base novelis.the deal involved transactions of UA,RP; !illion.
;)'ata steel acquired corus group plc. 'he acquisition deal a!ounted to U @;,<<< !illion.
L)&r. 9eddies labs acquired 4etaphar! through a deal worth of UAR= !illion.
=)T7?)D acquired Genya ?etroleu! 9efinery Dtd. 'he deal a!ounted to UA<<!illion.
0 %D acquired 'eleglobe through a deal of U;LR !illion.When it co!es to !ergers and acquisitions deals in 1ndia, thetotal nu!ber was ;P= fro! the !onth of Banuary to May in ;<<=. 1t has involved !onetary transaction of 5 UT=.L= billion. *ut of these ;P=
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1n so!e cases, financially distressed ban"s are also sub6ect tota"eovers or !ergers in the ban"ing sector and this "ind of !erger !ay result in!onopoly and 6ob cuts. &eregulation in the financial !ar"et, !ar"et liberali2ation,econo!ic refor!s, and a nu!ber of other factors have played an i!portantfunction behind the growth of !ergers and acquisitions in the ban"ing sector. %evertheless, there are !any challenges that are still to be overco!e throughappropriate !easures. Mergers and acquisitions in ban"ing sector are controlled or regulated by the ape, financial authority of a particular country. (or e,a!ple, the!ergers and acquisitions in the ban"ing sector of 1ndia are overseen by the9eserve 4an" of 1ndia (941).
1ector
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'eleco!!unications industry is one of the !ost profitable and rapidly developing industries in the world and it is regarded as an indispensableco!ponent of the worldwide utility and services sector. 'eleco!!unication industry deals with various for!s of co!!unication !ediu!s, for e,a!ple !obile phones, fi,ed line phones, as well as 1nternet and broadband services. )urrently, aslew of !ergers and acquisitions in 'eleco! throughout the world. 'he ai! behind such !ergers is to attain co!petitive benefits in theteleco!!unications industry. 'he !ergers and acquisitions in 'eleco! ector areregarded as hori2ontal !ergers si!ply because of the reason that the entities goingfor !erger or acquisition are operating in the sa!e industry that isteleco!!unications industry. 1n the !a6ority of the developed and developing countries around theworld, !ergers and acquisitions in the teleco!!unications sector have beco!e anecessity. 'his "ind of !ergers also assists in creation of 6obs. 4oth transnationaland do!estic teleco!!unications services providers are "een to try !erger andacquisition options because this will help the! in !any ways. ector are going on
C.Mergers can fail for !any reasons including a lac" of !anage!ent foresight, the inability to overco!e practical challenges and loss of revenue !o!entu! fro! a neglect of day$to$ day operations.
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#I#:I2;"A$H<
4oo"s8 $ Merger, Acquisition and corporate restructuring in 1ndia (9achna 6awa) (inancial services Lrd edition (M./."han)
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