MOHD SHARIQ FAREED

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Mobile No. +91- 9634368132, 9891380679 Email id: shariq.fareed@gmail.com

Team Leader-Channel Sales + Direct Sales (Dehradun(Uttaranchal))

With 2 yrs of qualitative experience in:
- Strategic Planning - Business Development - Sales/ Marketing
- Channel Management - Team Management - Corporate Sales

Presently associated with Hindustan Unilever Limited

A strategic thinker with a flair for charting out strategies for sales and channel
management and contributing towards enhancing business volume & growth and
achieving profitability norms
Expertise in designing alternate channel partner for achieving organizational objectives
Possess excellent interpersonal analytical and team building skills with proven ability in
establishing quality system/procedure and planning/managing resources

Area of Exposure

Business Development/Marketing

• Identifying and networking prospective client , generating business from existing accounts and
achieving profitability and increased sales growth.
• Analysing marketing trends and tracking competitor activities and providing valuable inputs
for product enhancement and fine tunning sales and marketing strategies

Channel Management
• Establishing strategic alliance /tie ups with financially strong and reliable channel partners
resulting in deeper market penetration and reach.
• Monitoring channel sales and marketing activities implementing effective strategies to
maximize sales ans accomplishing sales and revenue targets.
• Providing assistance to channel partners by conduting traning programes ensuring seemless
delivery of quality products & service in the management.

People Management
• Recruitment, training & monitoring the performance of team members to ensure
efficiency in sales operation and meeting of individual and group targets.
• Conducting meetings for setting up sales objectives and designing or streamlining
processes to ensure smooth functioning of sales operation.
 Career Graph

0ct08-till date Team Leader- Channel Sales+Direst Sales{Dehradun ,Uttaranchal]

Hindustan Unilever Ltd

Product Handled-Pureit [Water Division]

Key Responsibilities:
• Developing, appointing new business partners and motivating them for greater market
penetration and reach.
• Interacting with dealers and distributors regarding product promotion in market.
• Handling different promotional programs needs to increase the sales.
• To keep and maintaining a record of daily sales of all operational stores.
• Price negotiation with distributors and maintaining win-win situation for both.
• Doing cold calls with PWE’s as when required
• Motivating sales team for sales promotion.

Significant Highlights:
• Mapped new market including Haridwar,Rishikesh,Roorkee ,Kotdwar and lencdwan etc for
the purpose of business growth.
• Appointed new distribution system including dealers and retailers network .
• Those distributors appointed by me gave best result and commitment.
• Managing direct sales in such a way that they are not affected by channel .
• Succesfully achieved 90-100% of the targets in every MOC.
• Best performer for the consecutive months i.e March- 0ctober 08.
• Our team was awarded for the best execution in the month of May08.

June 08- oct 08 Executive Sales-Direct Sales {South Delhi and Noida}
Sterling Holidays Resort India Pvt Ltd{Hotels and Resorts}

Product Handled- Life Time membership of resorts.

Significant Highlights:
• Successfully mapped market of South Delhi and Noida region.
• Innovated new ideas and activities for product promotion and brand awareness.
• Achieved 80% of the targets given by the organization.
• Best performer for the month of July and August.

Jan08- Apr 08 Field manager –Channel Sales {Saharanpur,U.P}

Limra Communication & Distribution {Distributor of Nokia,ITC and Reliance Big T.V}

Product Handled-Nokia Mobiles.

Key Responsibilities:
• Meeeting with prospective dealers and convince them to sale our products.
• To keep and maintain daily record of all operational activities of the field boys.
• Price negotiation with the dealers and motivating them to concentrate on our product.
• Handling different promotional programmes need to increase the sales volume.

Significant Highlights:
• Expanded the retailor base by 40% of new retailers in assigned area.
• Succesfully achieved 80% of the assigned targets in Mar-Apr 08.
• Best performer for the month of Mar-Apr 08.

Educational Credencials

• MBA {Finance&Marketing ]:U.P.T.U Lucknow secured 1st Division

• B.COM Aligarh Muslim University ,Aligarh secured 1st Division
• SSSC C.B.S.E Board secured 1st Division
• SSC C.B.S.E Board secured 2nd Division

Extra Curricular Activities

• Organized conference on security issues in e-commerce

 • Organised conference on business culture and positive ethic
• Industrial visit to New Holland Tractors Ltd. (Noida)
• Winner of the inter hostel cricket tournament.[Captain]
• Winner of the football tournament organized in our college.
• Winner of the cricket tournament organized in our college.[Captain]
Personal Vitae

• Father Name – Mr.Moinuddin

• Date Of Birth- 28\06\1985
• Hobbies- Playing snooker and listing to music
• Nationality- Indian
• Permanent Address- H.NO 13/1665 QAZI STREET SAHARANPUR[U.P]

Reference:
• Mr.MOHD ZAMAN [TERRITORY SALES OFFICER ]
Hindustan Unilever Ltd Contact No. 9837774243
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