ENVIRONMENT. IS. EVERYTHING.

At Live Your Legend, we believe that doing work you

love is a right. We are all meant to have an impact,
and with the right approach, effort and surround-
ings, we can fnd and do work that excites us and
embodies who we are. We can leverage our talents,
strengths and passions to help people and actually
make a difference.
We believe that when we begin doing the work that
matters to us, it begins to matter to the rest of the
world as well. That creates a ripple effect that can
change the world. We believe that change is already
happening, thanks to you. Without your support, this
revolution and movement would not exist.
As Living Legends, it is our responsibility to create an
environment that inspires this possibility not just
for us, but for everyone around us.
The people around you create who you are. If they in-
spire you, youll be inspired. If they depress you, youll
be depressed. You are the average of your surround-
ings. Choose wisely.
This feld kit is designed to give you all the tools
necessary to create the surroundings that make the
impossible not only possible, but probable. We cant
wait to see what you do with them...
Thank you for being the change,
Scott Dinsmore & the Live Your Legend Team
i
FIELD KIT RESOURCE LIST
THI S FI ELD KI T CONTAI NS THE FOLLOWI NG I TEMS:
ii
5. Event Checklist: The specifc things you
want to be sure you have on the big day.
6. LYL Creed Poster: A high-resolution image
that you could print for the event. You could
even print multiple hand-out copies if you
wanted.
7. LYL Logo Banner: A high-resolution printable
LYL sign to let people know theyre in the right
place!
1. The Quick Start Guide: What youre reading
right now. General guidance for hosting
successful events.
2. Core Values to Guide Your Event
3. Live Event Detailed Agenda & Guide: More
specifc step-by-step guidance on agenda
ideas, talking points and just about
everything else you could imagine.
4. Email Templates: Specifc scripts for getting
the word out and building excitement for your
event.
Quicksart
GUIDE
LIVE YOUR
LEGEND
Live
E V E NT F I E L D KI T
TABLE OF CONTENTS
Wel come & How to Get
the Most Out of Thi s Gui de...................1
Uber Si mpl e Steps to
Hosti ng Your own Event or MeetUp.......3
Core Val ues to Gui de Your Event...........4
Step 1: Defi ni ng Purpose & Why
Host a Li ve Your Legend Meetup?.........5
Step 2: Fi ndi ng the Ideal
Locati on & Venue.................................8
Step 3: What to Tal k About...................9
Step 4: Make i t Personal .....................11
Step 5: Getti ng the Word Out...............12

Step 6: Create a Ti mel i ne
for Pl anni ng........................................15
Step 7: Show Grati tude &
Fol l ow-Up...........................................1
Bonus Step: Turn Your Meetup Into a
Cl ub or Routi ne Gatheri ng...................17
Step 8: Share What Youve Learned.....18
Step 9: Cel ebrate &
Congratul ati ons!..................................19
iv
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
1
WELCOME.
CONGRATS &
THANK YOU!
First off, I want to say congratulations for taking the
action to bring people together on a cause you deeply
believe in. Thank you not only for continuing to
spread and promote the message of doing the work
that makes us come alive, but also for the people you
are about to touch and the ones you already have.
Thank you for the impact you are about to have on
the people who attend your event. The great news is
that no matter what you do together at your event, it
will be a success. Because as far as I see it, the pri-
mary goal is to bring people together who share the
same fre, focus and beliefs, and offer them a chance
to connect, help and inspire each other in the
fesh. After realizing that powerful possibility, hope-
fully you all feel nothing but excitement for whats to
come and perhaps a tad bit of nerves, which is only
normal when having the impact you are.
HOW TO GET THE MOST OUT OF THIS FIELD
KIT (AND YOUR EVENT)
This guide is intended to give you the tools to host
your very own in-person meetup in your hometown
or anywhere in the world. This could mean just you
and one other person or it could mean going all out
and making an event of it. Invite one or invite thou-
sands; it is up to you. Most important is that you help
bring passionate people together; you decide how
involved you want it to be. Our goal with this feld kit
is to make the process of hosting a meetup as easy
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
2
and fun as possible. We are here to support you any
way possible. Just say the word by writing a note to
events@liveyourlegend.net.
THIS IS YOUR EVENT THE ONLY RULE IS
THAT YOU CARE ABOUT BRINGING PASSIONATE
PEOPLE TOGETHER.
This material offers my suggestions (and those of
some amazing LYL community members who have
hosted events in the past) based on my success and
failure with communities and live events. By no
means am I asking you to follow this guide to the
letter. You dont even have to use the Live Your Legend
name if you dont want to! I just provide this as a way
to help in any way I can, because more than any-
thing, I want your event to be a success, no matter
how you conduct it. I know we both believe in the
same things that we are meant to spend our time
doing the work that makes us come alive and that
helps the people around us in a unique way. Doing
this will change the world. We already are.
To that end, I hope this guide is helpful. Please feel
free to copy or build upon it as you see ft. Or use
none of it. Its your call.
When passionate people with shared beliefs come to-
gether in the real world, something magical happens.
Youre about to fnd out what were talking about, and
we couldnt be more honored or excited to have you
in our corner.
Thank you for being such a meaningful part of this
movement.
This is YOUR event. Have fun!
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
3
THE
UBER-SIMPLE
STEPS
To Hosing Your Own Event or MetUp
Lets not over think this. All that matters is you bring
people together to share passions and ideas, support
each other and have some fun. Weve provided plenty
of details in this Field Kit, but very simply, heres all
you need to do:
1. Decide on a location and time (ideally 1-2 or more
weeks from today)
2. Create an EventBrite event
3. Tell us your plan: Send an email to Scott and the
LYL team with the event link and and other fun event
details/goals to events@liveyourlegend.net - Well be
happy to send an email out to the portion of the LYL
community of over 35,000 that live near your event :)
4. Get the world out in your own way
5. Be the host: Show up, have fun and do whatever
you can to make your event a positive and powerful
experience
6. Follow up and share your experience with the LYL
community!
Thats is it! Now lets get into some details.
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
4
CORE VALUES
TO GUIDE
YOUR EVENT
You are welcome and encouraged to conduct your
event in any way youd like. All we ask is that you
follow our only offcial rule of providing a welcom-
ing and safe environment for connecting passionate,
like-minded people. We hope these core values help
you develop and think through how you want your
event to unfold. Please see the separate Core Values
document for a detailed description of each.



WELCOME EVERYONE;
SEE THEM AS FRIENDS
EMBRACE VULNERABILITY;
BE YOU
ENCOURAGE GENUINE
CONNECTION
BE HELPFUL
LIVE WITH PASSION
INSPIRE POSSIBILITY
HAVE FUN & SMILE
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
5
STEP 1:
DEFINING
PURPOSE
Why Hos a Live Your Legend Metup?
Hosting a Live your Legend meetup is all about facili-
tating positive human connection; to bring people
together, to get them out from behind their comput-
ers and to allow them to feel at home as they real-
ize there are people around who are a lot like them.
Nothing beats the magic when you meet in person.
We often take for granted the supportive and under-
standing people we have around us on a day-to-day
basis. Many people do not have that. In fact, its pos-
sible that for many of your attendees, this will be the
frst time they experience that.
By surrounding yourself with passionate people, you
are standing tall in who you are and showing your-
self that you can begin to do the impossible.
Once we realize this, our purpose and priorities for
hosting an event become pretty clear
PRIORITY #1
Bringing people together in a safe, comfortable, open,
energetic and supportive environment.
PRIORITY #2
Allow people to connect and share their stories and
ideas and give them people who they can follow up
with in the future. This should be seen as the frst of
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
6
many more interactions for people who attend the
meetup. It does not end at the end of the event. It
begins.
PRIORITY #3
Inspire the group and show them that it is indeed
possible to spend your time doing work you love as
long as youre intentional and you surround yourself
with the people who show you its possible.
A NOTE ABOUT VULNERABILITY:
Whenever you can, reinforce the importance of being
vulnerable and being who you are. That is how every-
one will get the most out of this event. People want to
connect with real people, not someone trying to puff
out their chest and act like theyre someone theyre
not. Genuine connections start with being genuinely
you.
As Bren Brown says: Your experience here can not
exceed your willingness to be vulnerable.
When an event embodies the above ideas, the impact
can be profound. Have a look at some of the experi-
ences from past event organizers and participants:
For someone like me who never attends meetups It
has made me feel so much more committed to pursuing
my passion, and getting a lot out of this course also
because THIS is important, connecting with like-mind-
ed people is so valuable, and so important to me.
Stacey M Brown, Sydney, Australia
Hosting a Live Your Legend event was life-changing
and a heap of fun! I was totally blown away by the en-
ergy and the passion in the room. For me, the highlight
was the speed dating it allowed people to break the ice
and talk about their passions.
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
7
Playing a part in bringing together like-minded people
was more powerful than I realized. Since the event, one
attendee set a date to launch her own business, while
for another it kick-started their journey to fnd their
passion. We are already talking about the next meetup
and I cant wait!
Leah Hynes, Brisbane, Australia
Holding our very own LYL meetup in Sydney was a
dream come true. Reality would say it was a room flled
with strangers. Being there, I can tell you it was a room
flled with long-lost friends. It is amazing what can
happen when you join together a bunch of people who
believe in the possibility of life. This is when magic is
created!
Nazrin Murphie, Sydney, Australia


Organizing the LYL meetup in Sydney with two other
beautiful ladies was a game changer for me. It bought
home to me that anything is possible if you put your
mind to it, and that the energy a group of like-minded
people can create is just off the charts! It doesnt matter
if its 2 people or 200. One big takeaway for me was to
focus on being in the moment and let it inspire you.
Melanie Baseden, Canberra, Australia
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
8
STEP 2:
FINDING THE
IDEAL LOCATION
The location needs to be contained enough to provide
you with an intimate, relaxed setting that allows you
to talk (i.e. not too noisy!). Some suggestions:
Parks
Pubs
Cafes
Restaurants
Hotel conference room
Bookstores
Beachside
Harborside
If you are having an event for more than 20 people,
try to book a private room or area where you wont
be interrupted by the general public. As long as you
order food and drinks, some venues do not charge a
room rental fee. Tell the venue the purpose of your
event and see if you can get them on board with the
vision, they will often be happy to make special ar-
rangements if they know its for a good cause. Most
importantly, pick a place where people feel comfort-
able being open and connecting.
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
9
STEP 3:
WHAT TO
TALK ABOUT
Converation Topics 101
When frst thinking about hosting an event, whether
its for two people or 100, its easy to get caught up
thinking you dont know what to say during the
meetup. The good news is that this is a totally un-
founded concern. The key to genuinely connecting
with others and having fun conversation is fnding
something in common - and the more passionate
you are about that common interest, the deeper the
connection becomes.
And thats the best part! Remember that everyone at
your meetup already has something huge in com-
mon. We believe in fnding and doing work you
love and having an impact. If you are meeting other
members of the LYL community, or just people who
see the world in a similar way, youll never run out of
things to talk about.
But if youre still looking for ideas, these are easy
places to start:
What frst got you interested in Live Your Legend?
How do you want to make a difference?
What are you working right now?
How can I help with what youre working on?
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
10
Also, in our Detailed Agenda & Guide we have a spe-
cifc set of activities we suggest for breaking the ice
and getting to know each other. Some of the ques-
tions we suggest include:
Whats your dream career?
What is the biggest fear holding you back from
doing whats important to you?
What is one way you can help people around
you one thing youre good at that you can offer
to others? Another way to look at it what do
people thank you for?
Where do you most need help right now?
What is the biggest excuse you give about why
you arent doing what you could be doing?
What do you want to be known for? What impact
would you like to have?
What are you least proud of in your situation/
what are you most proud of?
These came from The 27 Questions to Find Your Pas-
sion, which you can download for free here.
I assure you that once you get people with similar
passions in the same place, you will have enough to
talk about to fll much more than the time available
during your event. This community has so much in
common. Trust in that and let that lead the conver-
sations. All that matters is you have fun, listen and
engage with the person or people youre with. The
rest is magic!
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
11
STEP 4:
MAKE IT
PERSONAL
How Are You Living Your Legend?
When you are organizing your event, think about
whether there is something personal you have
achieved in Living Your Legend that you can celebrate
at the event.
Have you launched a blog, started a business,
changed careers, reconnected with your passion,
changed someones life? Anything goes. Show people
how you are Living Your Legend and the difference it
has made in your life and to others. The more per-
sonal you make it, the more people will connect with
the event. This is all about celebrating!
Ask your attendees to think about something they
can celebrate too, and raise a glass to each person
show them how much you value community and
support and link it back to why they are there.
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
12
STEP 5:
GETTING THE
WORD OUT
Once you have decided how many people you would
like to invite and where you are going to host the
event, you will need to get the word out. This is one of
THE most important steps. Without people, there will
be no meetup.

Promotion Step #1: Create an event invitation
The frst thing you can do is let the LYL team know
the details of the event. At Live Your Legend, we can
flter our members by geographic location, so just
draft up the email with a link to your online invita-
tion and send it across. Wed be happy to share it
with the right group. We are also happy to link to
your event at the end of a blog post a week or two be-
fore the event. These go out to over 35,000 members
via email, so be sure to get us the event info as early
as possible!
Create an invitation on Eventbrite. It is free to use
and easy to set up.
Useful Tip: You could also consider charging a small
entry fee to ensure people are committed to attend-
ing, and let people know that this money will be re-
invested into the costs of hosting a memorable event.
Even charging as little as $5 can make a huge differ-
ence in your attendance rate. In everything you do
leading up to the event, you always want to be com-
municating a compelling reason for people to follow
through, show up and be a part of the movement.
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
13
Promotion Step #2: Promote, promote, promote
Promote your event everywhere that you can in the
weeks leading up to the event. It is crucial to build
excitement and anticipation.
This could include:
On your blog or website (if you have one)
Directly contact everyone you know check out
the email templates document in the Field Kit
folder
Post to social media including Facebook (personal
and LYL Group) and Twitter. You can also create
an event in the LYL FB group and provide a link to
your Eventbrite page in the event description to
be sure your FB friends get the memo.
If youre part of the How to Connect With Anyone
community post in the forums/announce your
event/update your status
If youre part of any existing online or in-person
meetup groups let them know too!
The sky is the limit when it comes to getting the
word out: Feel free to talk to local coffee shops,
tea houses or restaurants, post a fyer, post an
event on Meetup.com or even Craigslist. Its your
world!
Be sure to leverage your existing communi-
ties. Think about what existing organizations
or groups you are already a part of if youre
in school see if you can leverage that existing
community (weve had events put on by college,
graduate and PhD students - and even had some
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
14
high school students involved!). Same goes for
sports groups, volunteer groups or any group of
people who already gather for a certain purpose.
This will often turn out to be your best resource!
Promotion Step #3: Build excitement & anticipation
Send out an email a day or two before to get people
excited to attend! Confrm the time and convey how
excited you are. Also ask them to think about some-
thing specifc to get them ready for the event. A really
powerful question is something along the lines of,
Whats one way you can uniquely help the people
around you? What is one of your strengths, talents
or superpowers that people thank you for?
Also, be sure to communicate how important it is to
show up on time. Since they registered and reserved
one of the limited spaces, you want to be sure they
actually come. Its nice for them to feel some respon-
sibility to show up, just in case other things come up,
theyll be likely to still attend.
[check out the email templates document in the Field
Kit folder]
You could also send a short survey on Google Docs to
learn about the audience. For example, heres a link
to the one we used.
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
15
STEP 6: CREATE
A TIMELINE FOR
PLANNING
The only thing you really need is yourself, one other
person and a location and youre all set.

However, if you decide to go all out and make a party
of it, view the next page for an event planning time-
line to make it a party to remember.
Of course, the timing can be fexible, but the key is to
not wait until the last minute.


TIMING ACTIVITY
8 WEEKS OUT Choose a venue (book it, if
required)
7-8 WEEKS OUT Send email to infuential connec-
tors and friends to get support
(i.e. Scott & LYL is a great place
to start!)
6 WEEKS OUT Publish invitation on Eventbrite
2 WEEKS OUT Create and rehearse your pre-
sentation and talking points (if
required) best to give yourself
at least a couple of weeks to
come up with a fun theme and
event fow.
UP UNTIL EVENT Publish and promote the event
as much as you can. Reply to all
enquiries from attendees.
7 DAYS OUT Send a reminder email to regis-
tered attendees
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
16
TIMING ACTIVITY
6 DAYS OUT Ensure you have all the required
equipment (name tags, signs,
tables, etc.)
5 DAYS OUT Contact venue and confrm all
details and requirements
4-5 DAYS OUT Finalize and rehearse your
presentation and talking points
(if required)
2 OR 3 DAYS OUT Send email to registered at-
tendees to continue to build
momentum.
3 HOURS OUT Ensure audio and video links are
working (if required)
1 HOUR OUT Arrive at the venue and set up
5 MINUTES OUT Stop. Breathe. Be present and
congratulate yourself. You are
about to have an amazing im-
pact on other peoples lives!
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
17
STEP 7: SHOW
GRATITUDE &
FOLLOW-UP
First of all, congratulate yourself for having changed
lives, because after the event is over, that will surely
be the case.
Follow up with a thank-you note or email and links
to pictures 1-2 days after the event to everyone who
attended and/or helped out. Ideally, make it personal
by mentioning something specifc to that person and
ask a follow-up question such as: What is one thing
you will start doing differently since our meetup?
Create a way for people to stay in touch after the
event a private Facebook group can be great for this
these are free and easy to create.
Important Note #1: Be sure to bring a camera! Ide-
ally, have someone whos dedicated to taking pictures
and some video. The more video and pictures, the
better. You will be SO glad you did this! Bonus points
for asking people about the event, living their legend
and getting it on flm. We will be happy to promote
links to the video/camera work of a generous event
volunteer via follow-up posts on LYL. ;)
Important Note #2: Also please be sure to upload
your event pictures to our LYL Facebook Group to
showcase the impact youve had, keep the buzz going
and hopefully inspire other members to host their


L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
18
own event. You can link to this page in your follow-
up email. (See email templates document in the Field
Kit folder)
After event you could also:
Send a card to the venue saying thank you
Send thank-you cards to your volunteers / helpers
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
19
BONUS STEP:
RINSE & REPEAT
Turn Your Metup Into a Routine Gathering
This is how you can take one life-changing day of
passion, connection and thinking big, and turn into
something that continues to impact peoples lives,
including your own, forever.
Decide on a time every couple weeks or monthly
that you will meet on an ongoing basis. These future
meetups could be more like mastermind meetings
and would not have to involve all the planning and
prep of the frst event. We even had one PhD student
create his own Live Your Legend club at his univer-
sity. The ongoing connection and accountability is
huge (not to mention the fun!). You could meet for
meals, brainstorms, workouts, you name it. Think
about how you could turn this into a regular part of
the lives of at least a few of the attendees, and youll
take things to a totally different level.
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
20
STEP 8:
PLEASE SHARE
WHAT YOUVE
LEARNED
Everything we do at Live Your Legend (and in life) is
an experiment and chance to learn. Hosting a live
event is no different. We are dedicated to doing all
we can to continuously make these events (and the
preparation and hosting of them) as fun and impact-
ful for our community as possible. YOU are now the
expert. Please take a few minutes to email us your
experience. Positive and negative, what you wish you
had help with, what worked really well, what didnt
and any suggestions for upcoming events we want
to hear it all.
Please send an email with the subject LYL Live Event
Feedback to events@liveyourlegend.net. I guarantee
your feedback will make our next event better.
L I V E E V E NT F I E L D KI T / / QUI CKS TA RT GUI DE
21
STEP 9:
CELEBRATE
Congrats on Hosing Your Firt LYL Metup!
Thank you again for having the passion and energy
to make the impact you are having on the world.
Please take at least a few minutes (or days or weeks)
to congratulate yourself and celebrate the difference
youre making. It means more than you realize.
You are why this revolution is taking shape and
building the momentum that it is. And to think, we
are still just getting started!
Youre an amazing part of all that were building.
None of this would exist without the community that
makes it possible.
Were here to help however we can!
Scott and the LYL Live Event Team.