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Diploma in Arts and Cultural Management

MacEwan University, Edmonton, Alberta


Bachelor of Arts in Marketing
The College of St. Henry, Springfeld, Massachusetts
President, The Marketing Club, 20012003
Objective
Education
Experience
Skills
John Q. Smith
Aspiring Arts Manager
Im a fast-minded, creative problem solver that thinks outside the box. Ive
been in an arts management position for several large companies around
the US. I love challenges, photography and scuba diving in the Far East.
To fnd an arts management position that would use a combination of the
skills and knowledge gained during my six years in the theatre profession,
and while pursuing my MBA in marketing.
Associate Brand Manager
Cola Company, Seattle, Washington
Manage growth and integrity of the clear soda product line to
ensure revenue goals are met.
Oversee consumer, retailer, and wholesaler promotions.
Develop and write sales support material.
Organize and lead training conferences and seminars for sales
manager, buyers, and merchandisers.
Supervise two junior staf members.
Assistant Brand Manager
Clear Springs, Inc., Seattle, Washington
Designed and led focus groups to study the efcacy of proposed
consumer promotional campaigns
Developed point-of-sale promotions to introduce new favored-
water product
Performed fnancial analysis on brand performance
Consumer promotions development
Branding
Team-oriented
Adobe CS6 (InDesign, Photoshop and Acrobat Professional)
Microsoft Ofce 2010 (Word, Excel, PowerPoint, Access)
Relevant Courses:
Consumer Behaviour
Marketing Research
Promotional Strategy and Planning
Consumer Preference Formation and Change
New Product Development and Management
20052007
2007present
20072011
20122014
780.450.4500
www.jsmith.com
info@jsmith.com
@jsmith
May 27, 2014
Emily Johnson
Human Resources Director
(Company name)
10908 Jasper Avenue
Edmonton, Alberta T5N 0B6
John Q. Smith
1010 Winwood Way
San Diego, CA 90000
555-555-1234
info@jjones.com
780.450.4500
Job application

Dear Ms. Johnson,
I am writing today in response to your advertisement for a(n) _____________________
(name of position) in the _________________ (date) edition of (name of publication).
On my enclosed resume, you will fnd that I have the skills and work experience
necessary to fll this position.
_________________________ (name of acquaintance) suggested that I contact
you regarding the opening for the (name of position) position available at your
organization. I have enclosed my resume, which showcases my skills and experience.
In response to our telephone conversation on _____________ (date),
regarding the job opening _________________(name of company) has for a
_____________________(name of position), I am pleased to enclose my resume for
your consideration.
In response to your companys ad, which appeared in the _________________ (date)
issue of ___________________ (name of publication), please consider me for the
_________________________(name of position) opening your company has available.
I have enclosed my resume and portfolio samples for your perusal.
Yours sincerely,
John Q. Smith, Esq.
Portfolio | Krista Posyniak
Arts Advocacy
Class project, December 2013
Torest reresti nullorum lam, quatem res dis ut
enis autasit velendere dolore ellitiis net harum
sunt unt. Ofc tempossi oditaque quos ex ex
eos et, sit re labore vendige ndenemp oreium
fugitatur sam et faccus. Sediti quidelenimi, od
ut et volorpor sinveleseque videbiscimus im
quo consed quatas estia ditatecae ofc tes
idionsedi volorep eliquam, coreper speror
magnihi catio. Sequunt orecearum rem que ad
ma dolest eum erum alignim olupid ut. Ofc
tempossi oditaque quos ex ex eos et, sit.
INCOME Budget Actual Difference [42]MONTHLY BUDGET SUMMARY
Wages & Tips 2,000.00 2,000.00 - Budget Actual Difference
Interest Income - Total Income 2,000.00 2,000.00 0.00
Dividends - Total Expenses 1,345.00 1,486.00 (141.00)
Gifts Received - NET 655.00 514.00 (141.00)
Refunds/Reimbursements -
Transfer from Savings -
Other -
Other -
Total INCOME 2,000.00 2,000.00 -
HOME EXPENSES Budget Actual Difference SAVINGS Budget Actual Difference
Mortgage/Rent 1,100.00 1,100.00 - Emergency Fund -
Electricity 50.00 67.00 (17.00) Transfer to Savings -
Gas/Oil 43.00 52.00 (9.00) Retirement (401k, IRA) -
Water/Sewer/Trash 7.00 7.00 - Investments -
Phone 25.00 25.00 - College -
Cable/Satellite 35.00 35.00 - Other -
Internet 15.00 15.00 - Total SAVINGS - - -
Furnishings/Appliances 0.00 150.00 (150.00)
Lawn/Garden 0.00 0.00 - OBLIGATIONS Budget Actual Difference
Home Supplies 20.00 15.00 5.00 Student Loan -
Maintenance 50.00 20.00 30.00 Other Loan -
Improvements 0.00 0.00 - Credit Card #1 -
Other 0.00 0.00 - Credit Card #2 -
Total HOME EXPENSES 1,345.00 1,486.00 (141.00) Credit Card #3 -
Alimony/Child Support -
DAILY LIVING Budget Actual Difference Federal Taxes -
Groceries - State/Local Taxes -
Personal Supplies - Legal Fees -
Clothing - Other -
Cleaning Services - Total OBLIGATIONS - - -
Dining/Eating Out -
Dry Cleaning - BUSINESS EXPENSE Budget Actual Difference
Salon/Barber - Deductible Expenses -
Discretionary [Name 1] - Non-Deductible Expenses -
Discretionary [Name 2] - Other -
Other - Other -
Total DAILY LIVING - - - Total BUSINESS EXPENSE - - -
CHILDREN Budget Actual Difference ENTERTAINMENT Budget Actual Difference
Medical - Videos/DVDs -
Clothing - Music -
School Tuition - Games -
School Lunch - Rentals -
School Supplies - Movies/Theater -
Babysitting - Concerts/Plays -
Toys/Games - Books -
Other - Hobbies -
Total CHILDREN - - - Film/Photos -
Sports -
TRANSPORTATION Budget Actual Difference Outdoor Recreation -
Vehicle Payments - Toys/Gadgets -
Fuel - Other -
Bus/Taxi/Train Fare - Total ENTERTAINMENT - - -
Repairs - {42}
Registration/License - PETS Budget Actual Difference
Other - Food -
Total TRANSPORTATION - - - Medical -
Toys/Supplies -
HEALTH Budget Actual Difference Other -
Doctor/Dentist - Total PETS - - -
Medicine/Drugs -
Health Club Dues - SUBSCRIPTIONS Budget Actual Difference
Emergency - Newspaper -
Other - Magazines -
Total HEALTH - - - Dues -
[42] Club Memberships -
INSURANCE Budget Actual Difference Other -
Auto - Total SUBSCRIPTIONS - - -
Health -
Home/Rental - VACATION Budget Actual Difference
Life - Travel -
Other - Lodging -
Total INSURANCE - - - Food -
Rental Car -
EDUCATION Budget Actual Difference Entertainment -
Music Lessons - Other -
Tuition - Total VACATION - - -
Other -
Total EDUCATION - - - [42] MISCELLANEOUS Budget Actual Difference
Bank Fees -
CHARITY/GIFTS Budget Actual Difference Postage -
Gifts Given - Other -
Charitable Donations - Other -
Religious Donations - Other -
Other - Other -
Total CHARITY/GIFTS - - - Total MISCELLANEOUS - - -
Monthly Household Budget
http://www.vertex42.com/ExcelTemplates/monthly-household-budget.html
Portfolio | Krista Posyniak
Arts Advocacy
Class project, December 2013
Torest reresti nullorum lam, quatem res dis ut
enis autasit velendere dolore ellitiis net harum
sunt unt. Ofc tempossi oditaque quos ex ex
eos et, sit re labore vendige ndenemp oreium
fugitatur sam et faccus. Sediti quidelenimi, od
ut et volorpor sinveleseque videbiscimus im
quo consed quatas estia ditatecae ofc tes
idionsedi volorep eliquam, coreper speror
magnihi catio. Sequunt orecearum rem que ad
ma dolest eum erum alignim olupid ut. Ofc
tempossi oditaque quos ex ex eos et, sit.

Explanations
in note 12/31/13 12/31/12
Intangible assets 13 12,241 11,919
Property, plant and equipment 14 18,177 17,966
Investments accounted for using the equity method 15 2,045 1,852
Other financial assets 15 880 848
Deferred tax assets 10 1,545 941
Other receivables and miscellaneous long-term assets 17 650 561
Long-term assets 35,538 34,087
Inventories 16 9,930 10,059
Accounts receivable, trade 17 10,138 10,886
Other receivables and miscellaneous short-term assets 17 3,504 3,781
Marketable securities 23 19
Cash and cash equivalents 1,777 2,048
Assets of disposal groups 2 3,417 295
Short-term assets 28,789 27,088
Total assets 64,327 61,175
Explanations
in note 12/31/13 12/31/12
Subscribed capital 18 1,176 1,176
Capital surplus 18 3,188 3,203
Retained earnings 19 20,106 19,446
Other comprehensive income 19 110 314
Equity of shareholders 24,580 24,139
Minority interests 1,224 1,246
Equity 25,804 25,385
Provisions for pensions and similar obligations 21 5,460 3,189
Other provisions 22 3,024 3,335
Deferred tax liabilities 10 2,511 2,628
Financial indebtedness 23 9,113 9,019
Other liabilities 23 1,083 1,142
Long-term liabilities 21,191 19,313
Accounts payable, trade 4,696 5,121
Provisions 22 2,687 3,210
Tax liabilities 10 1,080 1,038
Financial indebtedness 23 4,242 3,985
Other liabilities 23 2,395 3,036
Liabilities of disposal groups 2 2,232 87
Short-term liabilities 17,332 16,477
Total equity and liabilities 64,327 61,175
2014 Balance Sheet
Assets (millions)
Equity and liabilities (millions)
Portfolio | Krista Posyniak
Arts Advocacy
Class project, December 2013
Torest reresti nullorum lam, quatem res dis ut
enis autasit velendere dolore ellitiis net harum
sunt unt. Ofc tempossi oditaque quos ex ex
eos et, sit re labore vendige ndenemp oreium
fugitatur sam et faccus. Sediti quidelenimi, od
ut et volorpor sinveleseque videbiscimus im
quo consed quatas estia ditatecae ofc tes
idionsedi volorep eliquam, coreper speror
magnihi catio. Sequunt orecearum rem que ad
ma dolest eum erum alignim olupid ut. Ofc
tempossi oditaque quos ex ex eos et, sit.
Portfolio | Krista Posyniak
Arts Advocacy
Class project, December 2013
Torest reresti nullorum lam, quatem res dis ut
enis autasit velendere dolore ellitiis net harum
sunt unt. Ofc tempossi oditaque quos ex ex
eos et, sit re labore vendige ndenemp oreium
fugitatur sam et faccus. Sediti quidelenimi, od
ut et volorpor sinveleseque videbiscimus im
quo consed quatas estia ditatecae ofc tes
idionsedi volorep eliquam, coreper speror
magnihi catio. Sequunt orecearum rem que ad
ma dolest eum erum alignim olupid ut. Ofc
tempossi oditaque quos ex ex eos et, sit.
Portfolio | Krista Posyniak
Ad design
Class project, December 2012
Torest reresti nullorum lam, quatem res dis ut
enis autasit velendere dolore ellitiis net harum
sunt unt. Ofc tempossi oditaque quos ex ex
eos et, sit re labore vendige ndenemp oreium
fugitatur sam et faccus. Sediti quidelenimi, od
ut et volorpor sinveleseque videbiscimus im
quo consed quatas estia ditatecae ofc tes
idionsedi volorep eliquam, coreper speror
magnihi catio. Sequunt orecearum rem que ad
ma dolest eum erum alignim olupid ut. Ofc
tempossi oditaque quos ex ex eos et, sit.
SHOW YOUR PRIDE.
Bernies Tattooing 2924 West Avenue, Bristol PA., 215-788-6496
BY APPOINTMENT ONLY WWW.BERNIESTATTOO.COM

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