Consulting Technology

The Cloud: Simplied

Introducing Cloud Computing
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Dening the Cloud
What is the Cloud?
Cloud can be dened as a standardised IT Capability delivered in a pay-per-use and self-service way.
What are Cloud Services?
Software as a Service SaaS: Software that is owned, delivered and managed remotely by one
or more providers, delivered as a subscription service, for both consumers and business. Examples
include Salesforce or SAP.
Platform as a Service PaaS: A computing platform with an associated set of software applications
delivered by a Cloud Services Provider, delivered as a subscription service. Providers include Windows
Azure and Google App Engine.
Infrastructure as a Services IaaS: The provision of on-demand compute resources with associated
storage and data centre networking capabilities, dened by service outcomes not designs and is paid
based on resource use, allocation, or number of users served. Popular providers include Amazon Web
Services and Dropbox.
Business Process as a Service BPaaS: Software elements of business processes and management
(HR, Payroll, etc.) that is owned, delivered and managed externally and delivered as services. Examples
include Amazon Webstore and Workday.
What is Cloud Computing?
Cloud Computing: A cloud service has three distinct characteristics that differentiate it from other
traditional models;. It is sold on demand; it is elastic (in that a user can have as much or as little of a
service as they want at any given time); and the service is fully managed.

Cloud can provide signicant business benet in many ways including greater exibility and mobility,
reduced capital expenditure and a more efcient use of services.
The Cloud: Simplied Introducing Cloud Computing 1
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Dening the Cloud
The Cloud is not:
Hosting or Active Server Pages (ASP) it is a managed service
The solution for all IT infrastructure issues
Bespoke it is standardised as much as possible
Fixed resource it is scalable and elastic based on demand
A set of large fxed and upfront costs it is subscription (pay-per-use)
Common Cloud myths
What is happening in the Cloud?
The traditional service providers are entering the Cloud market and their focus is IaaS, SaaS and PaaS related.
This is and is expected to continue to be a hotly contested environment.
1 Hogan Lovells White Paper: A Global Reality: Governmental Access to Data in the Cloud, 18 July 2012
Myth: Cloud is insecure
Truth: Security in the Cloud is
different to traditional models
it requires a new approach to
managing risk
1
Myth: I have lost control
of my IT capability
Truth: Diminished reliance on
traditional IT skills by greater
automation means a different
approach to IT service
provision
Myth: The Cloud will
allow me to remove my
IT organisation
Truth: Different IT skills are
required in a retained IT
organisation
Myth: Cloud is just a
way to save on CAPEX and
not an enabler
Truth: Cloud is a business
enhancer through technology
Now recognised as a means to
business advantage not just
for efciencies
?
2
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Types of Cloud
Redenes currently accepted IT roles
Business and technology become
intertwined
Greater agility for businesses to evolve
Cloud vendor selection and contracting
will be different
Cost and budget planning for change
Impact of Cloud on businesses
Public Cloud
Cloud Computing services;
may be multi-tenanted
(many organisations) or
dedicated to a single enterprise and
are mainly provided over the internet
Widespread consumer adoption.
Private Cloud
Cloud Computing services
procured and operated on-site by
a single enterprise.
Hybrid Cloud
A mixed environment
combining Public and Private clouds.
Anticipated to be the most popular
form of Cloud for Enterprise.
Community Cloud
Cloud Computing services
that are multi-tenanted and
dedicated to a group of organisations
with similar requirements.
The Cloud: Simplied Introducing Cloud Computing 3
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Deloitte Qualications
What is our Eminence?
Major IaaS
Roches 5 year vision is to embrace Cloud Computing and replace their current
delivery model with a multi-sourced multi-layer Cloud eco-system.
In a frst for the industry, Deloitte supported Roche with defning their Cloud
service and helped prepare the migration of 6,000 servers and 1,200 applications
onto an IaaS platform.
Strategy and Business Case
The G-Cloud Programme was set up in 2010 by the UK government to increase
the resilience of governments ICT services and to improve responsiveness of ICT
and help realise substantial nancial and environmental efciencies.
Deloitte was engaged by the Cabinet Offce to shape the Government long-term
vision for Cloud computing and also to develop the business case supporting the
benets.
Major SaaS
Our client was transforming from multiple product lines of licensed desktop
software, to a unied Software-as-a-Service (SaaS) model.
Deloitte worked with the client to defne the strategy and moved on to design,
develop and implement a new end-to-end SaaS system for their client service
environment.
Strategy and Operating Model
The clients bold objective was to transform the entire IT organisation and
approach to the provision of IT, moving from an in-house model to an
infrastructure free model based on the extensive use of Cloud Computing.
Deloitte advised on the commercial and technical aspects of changes required,
providing the client with a strategy, technology blueprint, full business case,
transformation plan, Target Operating Model for IT and a procurement strategy.
4
Summary
Cloud Computing is transforming and disrupting the Information Technology industry.
Cloud Computing gives users on-demand access to large scale, elastic and shared computing
capabilities.
Cloud Computing is a disruptive technology comparable to client/server architectures
25 years ago.
Cloud Computing allows businesses to deploy new competitive advantages in the marketplace.
IT product suppliers business models are being disrupted as customers move to cloud
subscription services.
Contact us
us
John Winstanley
07775 642316
jwinstanley@deloitte.co.uk
Stephen Edwards
07786 277216
stedwards@deloitte.co.uk
us
Jez Back
07825 111921
jeback@deloitte.co.uk
Service type
Business-as-a-Service
Software-as-a-Service
Platform-as-a-Service
Infrastructure-as-a-Service
Service source
Vendor cloud (external)
Virtual Private Cloud
Private Cloud (internal)
Business Model
Cloud Service Subscriber
Cloud Service Provider
On demand self-service
Pay per use Rapid elasticity
Location independent
resource pooling
Ubiquitous network access
Increase agility
Reduce capital spending
Focus on Core Competency
The Cloud: Simplied Introducing Cloud Computing 5
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