Avekshaa Technologies to target the growing global Digital commerce market; receives

investments from KITVEN

Launches specialised solution for enterprises handling large volume digital commerce
Bangalore, December 9, 2014: Avekshaa Technologies, a fast growing provider of IT predictability and assurance
solutions to BFSI and Telecom verticals today announced that it will target the globally growing digital commerce market.
Avekshaa launched DigComP-A-S-S: Avekshaa Digital Commerce P-A-S-S Assurance Solution, a specialized
solution that will enable ecommerce, retail and other enterprises with high volume digital commerce transactions,
address one of their biggest challenges- IT performance and scalability issues. DigComP-A-S-S deploys Avekshaas
IP driven P-A-S-S (Performance, Assurance, Scalability & Security) Technology platform providing a new and unique
approach to mitigate business and IT risks and provide organisations technology reliability as they expand operations.
Avekshaa also announced that it has received Venture Capital funding from KITVEN (Karnataka IT Venture Capital
Fund) at an enterprise valuation of 8 million US$. It will use the funds to further expand in the US and Australian markets
that it forayed into earlier this year, besides strengthening its presence in India.
Speaking at a press briefing, Rajinder Gandotra, Founder, CEO, Avekshaa Technologies said, The investment from
KITVEN is a testament to our leadership position in the IT predictability and assurance space. The current funding will
help us to expand globally while retaining our leadership position in the Indian market. We are also very pleased to have
V.Balakrishnan, Prof. S. Sadagopan and Ajay Goel joining our board. Their experience and expertise will be invaluable in
helping us continue to build a world class technology company out of India. We aim to become the global market leader
in the niche P-A-S-S (Performance, Availability, Scalability and Security) Assurance space over the next five to six
years targeting a revenue of US$ 100 Million.
Explaining the relevance of the new digital commerce offering, Arun Ramu, Co-founder & Director said, Close to 75
million devices are expected to be connected to the internet by 2020 and omni channel multi device retailing is the new
norm. Global IP traffic has increased five-fold in the past five years and will increase further. 50% of most businesses
core processes will shift online/web based by 2020 and CIOs and enterprises world over are grappling with IT
performance and scalability issues resulting in significant losses in revenues, customers, reputation and time-to-market.
Customers are expecting seamless and consistent user experience across channels and devices and synergy across is
imperative for organisations. Our DigComP-A-S-S offering is customized to provide analytics, customer insight, peak

load assurance and batch monitoring to enterprises scaling their operations and handling a large volume of digital
commerce transactions
KITVENs focus is to create an ecosystem for technology based start-up companies in the state of Karnataka. Avekshaa
Technologies is a leader in the IT Predictability and Assurance space and we are excited about our investment. We
believe our investment will help Avekshaa to meet its strategic objectives and become a global leader in this space said
Manish Kumar, AVP, KITVEN Funds.
About Avekshaa Technologies
Avekshaa Technologies is a next generation Specialized IT solutions company, providing niche solutions in the P-A-SS (Performance, Availability, Scalability and Security) Assurance space to BFSI, Telecom, Retail, Energy and utilities
Enterprise customers globally. Avekshaa Technologies has brought in a paradigm shift in the way Performance,
Availability, Security and Scalability (P-A-S-S) requirements are delivered for Business Critical Applications and IT
systems through a Proactive, Holistic and Integrated approach. This "P-A-S-S Platform" is a newer approach to manage
Complexity, Investment Protection, and Value Extraction from the existing & new IT Systems.
Started by a team of ex-Infosys executives, Rajinder Gandotra, Arun Ramu and Ashutosh Shinde, besides Ramnik
Singh, Aveskshaa has been ranked the Fast 50 technology companies in India by Deloitte (2014), NASSCOM Emerge
50 Award 2013 and stood among the top 5 finalists for Express IT Awards 2014 in the start-ups, emerging category.
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