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meaning that the general level of prices in a country is falling. Declining prices
might sound like good news for consumers, but in fact this is bad for everyone. As
people wait for prices to fall still further before buying consumer goods, it leads to
a vicious circle of decreased spending and increased unemployment. Japan has a
history of struggling with deflation. The 1990s are often referred to as Japan's "lost
decade" because of its 10-year struggle with falling prices. It followed a collapse in
prices in the housing market and the stock market at the end of the 1980s. The
central bank was criticised for not acting fast enough to cut interest rates.