Report by Jayant Hudar www.SchoolofBusinessWisdom.

com Tel: +91-22-39101122

"Customers For Life Time

Process for Businesses which will make Your
Customers STICK to you like Fevicol Glue.

How To Multiply The Profits

of Your Business
With Minimal Cost And Effort
This letter will give you at least 5 Proven Methods to grow your
Existing Business so Read on

Businesses Large and Small Are in Trouble

JAYANT HUDAR

Business owners in every town and city in the country are barely hanging on, wondering
if they will be able to pay the bills at the end of every month. The owners of these
businesses need help and they dont know what to do.
Ask any business owner, If you had a magic wand and
could wave it over your business, what would you like to have more of?
Do you know what the number one response will be?
More Customers. Yes, every Business owner wants More Customers. Why?
Because,

1.Business is Not growing as Expected and

2.Profit margins are wafer thin and Reducing and
3.Expenses are Ever increasing and
4.Competition is fierce and
5.Staff Salaries are Increasing and
6. Marketing and advertising costs are unaffordable.
And these are just a few of challenges faced by almost all Business owners.
Lets categorize the challenges Owners face them like given below.

1. New Customer Acquisition

2. Existing Customer Retention
3. Building Customer Loyalty
4. Building Local Brand Recognition
5. Look & Be Better Than your Competition

Report by Jayant Hudar www.SchoolofBusinessWisdom.com Tel: +91-22-39101122

So what do you do? You spend HUGE amounts of money on advertising in order to
convince more people to come to you and buy your products and services, most of
which goes waste.
And Many Business owners Do Not have Money or Budgets to spend in the first place,
so they are struggling to get new clients and they keep waiting till the whole Business
just collapses.

So what can be done to change the scenario?

Lets see some Universal Facts.
Studies show that it costs 6 to 8 times more to sell to a new customer than it does to
an existing customer, and that its 16 times Difficult to sell to a New customer than to an
Existing one. It simply takes more time, more advertising, more contact, and
consequently more money to convince a prospect that doesnt know you or that has had
no experience with you to spend their money with you.

The Single Most Expensive Thing You Can Do In Business...

Its probably not what you think it is
The simple truth is, as important as getting new customers or clients is, that activity is
the second most costly thing you can do to grow your business.
The real money sapper - the single most expensive thing you can do in business is to
lose a customer, yes losing an Existing customer is the biggest and most expensive
thing.

Your Existing Customer Base is Your Biggest Business Asset

and is the Most underutilized and Ignored One
Do you know why your customers Stop doing business with you?
Each month that you do not communicate with your customers, you lose 10% of
your influence with them. If 10 months go by,
then you lose 100% of your influence. In other
words, theyll forget about you. Only you can
stop this from happening.
Today, you have the Internet, and you can literally
reach the world, but you have to take it one step
further. Do not underestimate the power of the web
combined with the power of appreciation.

Reason Why Your

Customers Leave You

Report by Jayant Hudar www.SchoolofBusinessWisdom.com Tel: +91-22-39101122

1% Die
3% Move away
5% are influenced by a friend's or relative's advice and switch to
Competition
9%leave because of a better
price or product
14% switch due to product or service dissatisfaction

And a most tragically

68% leave because they felt the sales person and company were indifferent to
their needs. They feel taken for granted
Now, there is not a lot you can do about the 4% who move or die but what are you doing
about the 14% who are lured away on a friends advice? What can you do to keep
clients? What can you do to get your clients to refer you to their friends and family?
Listen to this exciting statistic
For Every

5 % Increase in Customer retention, you can generate a

30% to 40 % Increase in profitability and remember, the easiest person to
sell to, is an existing customer.
You may not have given a serious thought to this statistic and may have always thought
about How to get New Clients
Lets see some more Interesting facts

How to Multiply Your Profits and Grow Your Business

Did you know that there are only four ways to grow your business?
- Just four - and most businesses only concentrate on one of them. Then I'll show you
what happens when you combine all four methods of growing your business.
"Customers For Life Time Process for Businesses which will
make Your Customers STICK to you like Fevicol Glue.

The Four Methods You Can Use To Grow

Your Business
1. Increase the Number of Customers
2. Reduce the Number of Client Losses
3. Increase the Average Value of Each Order or
Transaction
4. Increase the Frequency of Purchase

Report by Jayant Hudar www.SchoolofBusinessWisdom.com Tel: +91-22-39101122

And You might say, Ok I know some of what you said, however, How
Do I actually implement this? How will this happen?
I dont even have time for regular work.

The 3 Best Kept Business Marketing Secrets

that You Can Apply Now To Grow Your
Business and Multiply Your Profits Next page
1. Follow Up Constant Touch
Follow Up is the act of communicating with your prospects and
customers in a planned and strategic way.
48% of sales people quit after the first contact
20% of sales people quit after the second contact
7% of sales people quit after the third contact
5% of sales people quit after the fourth contact
4% of sales people quit after the fifth contact
They found that 8 out of 10 customers say "yes" after the sixth
call. By this time 84% of sales people have already given up.
You can stop doing this error and start following automatically.

2. Database Segmentation and Marketing

Greatest Asset of any Business
Most Business Owners do not have a database of their Customers. Sad but a Real fact.
Most Dont know what a database means. It does not mean only Names and telephone
Nos. (Yes it means that and more).
Having proper Information which may include Name, email, Mobile No, Address, Age,
Buying frequency etc, can greatly increase your Business Intelligence and Thus your
Business profits.

3. Increase Word-of-Mouth referrals

Wow Your Customers By Giving More.

How To Develop a Strong, Active Referral Program To Double, and Triple Or

Quadruple Your Client Base using Word of Mouth or referrals?
One of the most valuable assets you have in your business is your existing client
base. The quality of your relationship with them will determine the long-term profitability
and viability of your business.
However what are you doing to nurture the relationship you have with them?
Do you write to them regularly with information that will benefit them?
Do you ever call them to see how things are going?
Do you send thank you letters and gifts after they have

Report by Jayant Hudar www.SchoolofBusinessWisdom.com Tel: +91-22-39101122

purchased something from you?
Do you appreciate them?
One way of incorporating many of the above is through a DRIP Marketing system like

Customers for life Time services offered by MICRO-BPO.

Here are some very useful observations about human beings that are powerful
facts for any business owner:
1. Human beings love to get things for free.
2. Human beings are connected to other human beings.
We all have networks of friends, family and business contacts.
3. Human beings love to feel important and significant.
4. Human beings Love to give.
These four facts, exploited with integrity, are a potent mix for massive business
growth. By implementing an effective "Client Referral Program",

People Dont Care About You, Until

They Know How Much You Care About Them.
And thats the secret of Lifelong profits for your Business.

Just Imagine If
Automated Marketing Happens
for your Business
Totally Hands-Free for you.
1. If all your customers are segregated in PRESENT, PAST CUSTOMERS and
Potential customers and then specific to that category, a special Marketing
sequence of messages are sent. i.e. every week a different message to Past
Customers and a Different message to Potential customer can be sent.
and You can pre-design the messages in advance for 1 whole year. Using
EMAIL, SMS, Real Person Calling, printed Letter or newsletter or all of them.
Do you think it will make a Difference in Marketing and sales effort, absolutely.

2. If you were in Constant Contact with your Client every week through beautiful
Branded Email or Newsletter.

Report by Jayant Hudar www.SchoolofBusinessWisdom.com Tel: +91-22-39101122

3. If the Newsletter contains Articles and Solid Useful Information which is
appreciated by the Customer, as it helps the customer.
4. If every Occasion or event, you are able to send a SMS, Email, Newsletter or All
of these, Nicely Personalized with the customers Name etc.
5. Imagine if You could send a valuable Ebook as gift which is relevant to your
product and Service! whats more, you can send as many as 12 to 52 eBooks
every year to each of Your Contacts.

6. If your personalized BIRTHDAY wishes, New year wishes, are sent on time, will
the customer appreciate it? Absolutely.
You would have created a WOW experience for your customers. They will
know that you care for them. You remember them on their important days of life.
And...
You will be different from other, who could not do any of this.
As its difficult to actually do this 24x7 and 365 days non-stop.
We will do that for you. at Micro-BPO.

Print and Email Newsletters and SMS

As Unique As You Are
youve always wanted to have your own newsletter and if you had the time youd sit
down and write one yourself.
But, you know how it isyouve got much more important things to do. You want a
newsletter thats as unique as you are.

How These Newsletters Will Work For You

The idea behind a customer newsletter is to build a business for the long term. To do
that, you need to build a list of prospects and clients who know you and respect what
you do.
Grow your business and achieve long-term success
Your newsletters will help you build long-term, profitable relationships with your clients.
This isnt about some quick-hit magic bullet. Instead, you will build yourself a business
with a solid foundation of clients and prospects that know you, like you and trust
you.

Report by Jayant Hudar www.SchoolofBusinessWisdom.com Tel: +91-22-39101122

Be the professional, go-to person in your area

These newsletters are as professional as you are, because theyre written by journalists.
Theyre newspaper quality. That makes you the trusted, admired and respected
professional in your area.
Be known, recognized and remembered
A newsletter will help you present your personal (or business) brand, making you a
recognized figure.
Project your own personal brand. You can customize these newsletters 100% you can
build genuine, long-term relationships. After all, people do business with other people
use the newsletter to let your personality shine through.
You can choose newsletters to print and mail, or newsletters to send by email. Or both!
And you end up with your own, unique newsletteras if you wrote it yourself.

But Do You Have The Time To Do All This?

You are a busy person, even though you know whatever said above is valid and will
work for you; you dont know how to do this and How to implement this.
You may not have the Manpower to actually execute all this. Then what do we do?
We have a solution for all this. Customers for life time Services provided by MicroBPO.
To know how we can do this for you - your specific Business, and as per your
requirements - Call us today.
Do this before your competitor implements this and takes away your clients. You would
not even know why all your clients are disappearing.
Lets see what we have to offer you...

Micro-BPO Services

Following are the Services which we will offer to Small Business Owners:
1. Automatic Marketing Service. (Hands Free Marketing)
2. Customers for Life time Service. (Customers will not leave you ever!)

Report by Jayant Hudar www.SchoolofBusinessWisdom.com Tel: +91-22-39101122

3. Automatic Customer Multiplication System (Lead generation Included)
4. People Magnet services (for Individuals/ Celebrities and Political people)

Depending on your Business Type we will suggest you how to go about it.
Basically, we will put your marketing activity in AUTO Mode for you. Almost 80 to 90%
activities HANDS-FREE. In the background. We will do it for you. Then you are free to
do things which require your expertise. You dont have to depend on your Marketing
People to do this Repetitive work. Let your Marketing and sales people spend Quality
time with Clients.
All these services are all CUSTOMIZED as per your requirements.
We will set your marketing activities as per your Business. We know
that every Business is Different and you want to be Different and better
than anybody else.
Call us today on +91-22-39101122, before your competitor calls us.
Warm Regards

Jayant Hudar
School of Business Wisdom
www.SchoolofBusinessWisdom.com
www.JayantHudar.com