TREVOR MARTIN

Aliso Viejo, CA 92656

619-306-5480 trevorjm@yahoo.com

SALES MANAGEMENT EXECUTIVE

Accomplished Sales Management Executive, with extensive senior-level experience in all aspects of leading high
performing sales team, account management, contract negotiation, business development, marketing, relationship
development and revenue generation within the CPG / retail sector. Consult effectively with client management to
effectively prioritize activities and achieve defined objectives, with the ability to translate client requirements into sales
solutions. Proven success creating and accelerating revenue/sales growth, cultivating and developing new business,
and obtaining optimal levels of profitability in highly competitive market segments. Relationship builder and able
negotiator, successfully presenting and selling strategic sales plans and programs to executive-level decision makers.
Divisional Sales Management Channel Diversification Contract Negotiation CPG / Retail Strategic Planning
Process New Business Development P&L Ownership Budget Creation Team Building Training Development
Brand Management Account Management Team Culture Builder Training & Development

PROFESSIONAL EXPERIENCE
THE HOME DEPOT, Orange, CA 10/2010 12/2014
An industry leading home improvement retailer.
Executive Development Program (03/2014 12/2014)
Participated in executive rotation program to learn store manager, district manager and merchant roles due to success
from regional manager position. Received selection for monthly executive council (MEC) program, designed for
directors to gain exposure with executive leadership team (ELT). Make presentations to ELT on market competitors
and determine impacts on current and future business.
Accomplishments:
Presented and gained adoption of pre-Black Friday promotion for all qualifying customers.
Regional Execution of Sales Merchandising (10/2010 03/2014)
Managed 22 direct reports with over 100 supervisors and 1,200 associates in merchandise execution team (MET),
responsible for merchandising and setting new products, maintaining current merchandise and managing seasonal set
execution in almost 100 stores.
Accomplishments:
Drove initiatives to streamline process and increase productivity by more than 30% year on year for two years.
Assisted four other regions to increase entire divisions productivity by 20% for two years.
Saved $500K in OSHA safety claims and reduced safety related incidents by 40% year on year for three straight
years for assigned team by working with corporate to increase safety awareness.
Winner of the MERM of the year 2011-2013.
MAJESTIC BUSINESS SERVICES, INC., Atlanta, GA 03/2008 10/2010
A property investment acquisition, management and turnover company.
Principal
Drove development of property investment network, led property acquisition team by identifying potential investment
homes, conducted inspections and ensuring suitability of tenant pool.
Accomplishments:
Succeeded in building investor network that purchased over $1M in property with average cost of less than $50K
per home. Became preferred landlord with Atlanta Housing Authority that assisted low-income families getting
placed in structurally sound, well maintained homes.
Created 30%+ ROI for investor network, with some properties over 50%. Grew managed property network to 30+
homes within first year of business. Delivered vacancy rate of less than 4% as result of tenant acquisition
process, and reliable rehabilitation sub-contractors.

TREVOR MARTIN
Page 2 trevorjm@yahoo.com

NEWELL RUBBERMAID, Atlanta, GA 08/2002 03/2008

A consumer packaged goods company that sells into multiple channels of distribution
National Account Manager (01/2005 03/2008)
Oversaw all Home Depot business for two major product categories (Amerock and Bernzomatic), including merchant
relationships for full line stores, EXPO Design Center and online business. Setup all new products, created all
forecasting commitments with factory, approved packaging, and handled brand management. Ensured fill rate
minimums enterprise-wide for all categories, and maintained minimum on-hand quantities for all items in U.S. stores.
Worked with online team and both merchants to get over 2,000 items setup on homedepot.com. Created separate new
product items for online team, delivered pick and pull process at distribution center specifically for online sales and
developed marketing campaign to raise product awareness.
Accomplishments:
Grew Amerock business to $100M in retail sales, named supplier of the year for EXPO Design Center Division
Hardware category in 2007, and developed best-in-class fixture that changed way cabinet hardware is
merchandised in retail.
Successfully introduced new product line into Home Depot under Bernzomatic branded solder line. Generated net
new sales of $1M in first year of deployment.
Divisional & Regional Sales Manager (08/2002 01/2005)
Held responsibility for all Western Division sales representatives, district managers and regional managers, in addition
to Home Depot buying staff in two buying offices and all new store openings.
Accomplishments:
Created multimillion dollar promotional program for field sales. Achieved double digit growth year on year with
increases in Sharpie branded permanent markers over 1500%, Shur-Line branded paint applicators of 300% and
Rubbermaid branded product of 100%.
Increased sales in the division by 30% in back to back years and promoted 35 sales representatives to brand
manager, product manager or industrial sales positions.
Developed relationship with new Home Depot store merchants and guaranteed on-time product deliveries, fixture
placements and grand opening event marketing. Increased initial new store order by 25% during tenure.
BALBOA CAPITAL CORPORATION, Irvine, CA 05/1997 08/2002
One of the largest privately held equipment finance companies in the U.S.
Senior Account Executive & Team Leader (7/1999 08/2002)
Led team of five account executives and three junior account executives, with responsibility for training, oversight on
transactions, general lead cultivation and overall performance. Expanded network technology lease to include partners
such as Dell Computers, Lucent Technologies, Ascent Communications and other major networking manufactures to
provide financing to small and mediums sized internet service providers. Championed second segment inside
company for restaurant equipment. Fulfilled prior position of Account Executive.
Accomplishments:
Delivered results in top 5% of company performance in 11 out of 12 quarters.
Achieved double digit growth year over year as well as expansion into new industries generating more than $3M
in annual equipment originations.
Founded companys Tech-Lease program that matched value-added resellers with prospective Internet service
providers. Program secured two hundred new clients that produced highest margin and lowest delinquency rate in
its first two years. Third in company for first year sales results.

EDUCATION
SAN DIEGO STATE UNIVERSITY, San Diego, CA
Bachelor of Business Administration in Finance, 1997