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Sales
Variable expenses
Contribution margin
Fixed expenses
Net operating income
Sales
Net operating income
Average operating assets
Current
10,000,000.00
6,000,000
4,000,000
3,200,000
800,000 $
New
2,000,000
1,200,000
800,000
640,000
160,000
10,000,000 $
800,000
4,000,000
2,000,000
160,000
1,000,000
20.0%
16.0%
8.0%
2.5
20.0%
8.0%
2.0
16.0%
2 Based on the computed ROI, I will reject the new product line because accepting it will result to
overall ROI of the company.
3 I suppose that headquarters is anxious for the Office Product Division to add the new product line
company had an overall ROI of 15% last year while the new product line has a 16% ROI but their
20% will decrease because of this.
4a
4b
$
$
4,000,000 $
800,000 $
480,000
320,000
1,000,000
160,000
120,000
40,000
I will accept the new product line because it will increase the residual income by $40,000. Moreo
shows that the net operating income is above the minimum required return.
$
$
Overall
12,000,000
7,200,000
4,800,000
3,840,000
960,000
12,000,000
960,000
5,000,000
19.2%
8.0%
2.4
19.2%
$
$
5,000,000
960,000
600,000
360,000
Sales
Variable expenses
Contribution margin
Fixed expenses
Net operating income before taxes
Income taxes @30%
Net operating income
Total
4,000,000
2,800,000
1,200,000
840,000
360,000
108,000
252,000
Sales
Net operating income
Average operating assets
4,000,000
360,000
2,000,000
Unit
80.00
56.00
24.00
16.80
7.20
2.16
5.04
9.0%
2.0
18.0%
9.0% unchanged
2.5 increase
22.5% increase
4,000,000
392,000
2,000,000
9.8% increase
2.0 unchanged
19.6% increase
4 Purchased machinery and equipment worth $500,000 and decrease in production costs of $20,0
Sales
4,000,000
Net operating income
380,000
Average operating assets
2,500,000
Using DuPont formula:
9.5% increase
1.6 decrease
15.2% decrease
60,000
4,800,000
600,000
2,000,000
12.5% increase
2.4 increase
30.0% increase
8.0% decrease
2.04 increase
16.3% decrease
4,000,000
360,000
1,800,000
9.0% unchanged
2.2 increase
20.0% increase