You are on page 1of 284

BG?

HKF:MBHG L<B>G<>
:G= LH<B:E F>=B:
Ikh\^^]bg`lh_ma^
Bgm^kgZmbhgZe<hg_^k^g\^
Bg_hkfZmbhgL\b^g\^
Zg]Lh\bZeF^]bZ
BLLHF> +)**% :n`nlm+-&+/% [h(Mnkdn%
?bgeZg]
>]bm^][r

,672 +89,/$
.,0 +2/0%(5*
0$5,$ .52149,67%(5*

Bg_hkfZmbhglmn]b^lu[h:dZ]^fbNgbo^klbmr
[h% ?bgeZg]

LL

,6620( 

>mpBH- AbiQc >QHK#2`; EBK M/ E`QM[pBbi@"2`;- J`B U2/bXV


AM7Q`KiBQM a+B2M+2 M/ aQ+BH J2/BX S`Q+22/BM;b Q7 i?2 AMi2`M@
iBQMH *QM72`2M+2 AM7Q`KiBQM a+B2M+2 M/ aQ+BH J2/B AaaPJ1
kyRR- m;mbi k9@ke- #Qfhm`Fm- 6BMHM/X
6Qm`i? *Q``2+i2/ 1/BiBQM R8 .2+2K#2` kyRRX
#Q F/2KB lMBp2`bBiv- #Q kyRRX
Aa"L Nd3@N8k@Rk@ke89@yX
aF`B7i2` mi;BpM p AM7Q`KiBQMbp2i2MbFT pB/ #Q F/2KB RX
AaaL kk9k@y9N8
AaaL@G kk9k@y9N8X
*Qp2` /2bB;M, AbiQ >mpBH

LLL

Organising committee
.`X :mMBHH qB/2M- #Q F/2KB lMBp2`bBiv- 6BMHM/
.`X EBK >QHK#2`;- #Q F/2KB lMBp2`bBiv- 6BMHM/
.`X AbiQ >mpBH- lTTbH lMBp2`bBiv- ar2/2M  #Q F/2KB
lMBp2`bBiv- 6BMHM/
J`B E`QM[pBbi@"2`;- #Q F/2KB lMBp2`bBiv- 6BMHM/
PmiB LBpFQbFB- #Q F/2KB lMBp2`bBiv- 6BMHM/

Programme committee
.`X JBF2 h?2HrHH- lMBp2`bBiv Q7 qQHp2`?KTiQM- lMBi2/
EBM;/QK
.`X >M qQQ S`F- u2mM;LK lMBp2`bBiv- aQmi? EQ`2
.`X _Q#BM h2B;HM/- aiQ+F?QHK a+?QQH Q7 1+QMQKB+b- ar2/2M
.`X 1p >2KKmM;b@qB`iM- lTTbH lMBp2`bBiv- ar2/2M
.`X CM LQHBM- lMBp2`bBiv Q7 "Q`b- ar2/2M
.`X PHQ7 amM/BM- GmM/ lMBp2`bBiv- ar2/2M
.`X .pB/ aim`i- lMBp2`bBiv Q7 qQHp2`?KTiQM- lMBi2/ EBM;@
/QK
.`X >2H2M 6`M+F2- lMBp2`bBiv Q7 "Q`b- ar2/2M
.`X Cmii >B/2`- GmM/ lMBp2`bBiv- ar2/2M
.`X C2`2Kv >mMbBM;2`- oB`;BMB h2+?- la
.`X 6`M+F hi`/- #Q F/2KB lMBp2`bBiv- 6BMHM/
.`X G2MM`i "D`M2#Q`M- _QvH a+?QQH Q7 GB#``v M/ AM7Q`K@
iBQM a+B2M+2- .2MK`F
.`X GmMM2 6`2mM/- lMBp2`bBiv Q7 "`BiBb? *QHmK#B- *M/
.`X 6`2/`BF bi`K- GmM/ lMBp2`bBiv GB#``B2b- ar2/2M

LY

,6620( 

.`X >2i?2` P"`B2M- lMBp2`bBiv Q7 "`BiBb? *QHmK#B- *M/


.`X EQ`HDF :QHm#- lEPGL- lMBi2/ EBM;/QK
.`X 1`B+ h?BpMi- lMBp2`bBi C2M JQmHBM GvQM j- 6`M+2
.`X Ab#2HH S2i2`b- >2BM`B+?@>2BM2 lMBp2`bBiv .bb2H/Q`7:2`KMv
.`X a` ED2HH#2`;- GmM/ lMBp2`bBiv- ar2/2M
.`X ;bi SHb/iiB`- lMBp2`bBiv Q7 A+2HM/- A+2HM/
.`X B` G2TBF- hHHBMM lMBp2`bBiv- 1biQMB
.`X 12p@GBBb 1bFQH- hm`Fm lMBp2`bBiv Q7 TTHB2/ a+B2M+2b6BMHM/
.`X CQ+BK >MbbQM- GBMM2mb lMBp2`bBiv- ar2/2M
.`X ai27M 1F- #Q F/2KB lMBp2`bBiv- 6BMHM/
.`X ambMM LvFv`B- #Q F/2KB lMBp2`bBiv- 6BMHM/
.`X h2`iim EQ`i2HBM2M- lMBp2`bBiv Q7 PmHm- 6BMHM/
.`X CMMB+ >2BMbi`K- #Q F/2KB lMBp2`bBiv- 6BMHM/
.`X .pB/ E HH2M- lMBp2`bBiv Q7 G22/b- lMBi2/ EBM;/QK
.`X E`BbiBM 1`BFbbQM@"+F- #Q F/2KB lMBp2`bBiv- 6BM@
HM/

Contents

)RUHZRUG
3DUW ,

L[

&RQIHUHQFH3DSHUVDQG([WHQGHG$EVWUDFWV

7RZDUGV7UDLQLQJ/LEUDULDQ
/X;LDR
7R,QIRUPRUWR,QWHUDFW WKDWLVWKHTXHVWLRQ
0DWKLDV.ODQJDQG-DQ1ROLQ




$XWKRUGLVDPELJXDWLRQIRU
HQKDQFHGVFLHQFHVHUYLFHV
-HIIUH\'HPDLQH



7KHXVHRIVRFLDOPHGLD
WHFKQRORJLHVLQWKHZRUNSUDFWLFHV
RILQIRUPDWLRQSURIHVVLRQDOV
6DOO\%XUIRUG



'HVLJQLQJ*DPHVIRU7HVWLQJ
,QIRUPDWLRQ%HKDYLRU7KHRULHV
-7XRPDV+DUYLDLQHQ



2QVRFLDOPHGLDDQGGRFXPHQWWKHRU\
2OOH6N|OG
+RZWRVWXG\VRFLDOPHGLD
SUDFWLVHVLQFRQYHUJLQJOLEUDU\VSDFHV
+DQQD&DUOVVRQ
*HRHQFRGLQJRIORFDOVHUYLFHVDQGLQIRUPDWLRQ
6DPSSD5RKNLPDLQHQ






YL

,6620( 

&ULWLFDODERXWFOXVWHULQJRIWDJV
,VWR+XYLODDQG.ULVWLQ-RKDQQHVVRQ
7KH8VHRI%ORJVLQ/,6 2QOLQH&RXUVHV
'LDQH1HDODQG/X;LDR




$ &RPSDULVRQRI'LIIHUHQW8VHU6LPLODULW\0HDVXUHVDV%DVLVIRU5HVHDUFK
DQG6FLHQWLF
&RRSHUDWLRQ

7DPDUD+HFN
([DPLQLQJWKHXVHVRILQWHUQHWDQGVRFLDOPHGLDDPRQJPHQDWPLOLWDU\FRQ
VFULSWLRQDJH

+HLGL(QZDOG1RRUD+LUYRQHQ7LP/XRWR
:LNL/HDNV&RPPHQWV
1RD$KDURQ\



/RRNLQJIRU/RYHLQ$OOWKH5LJKW3ODFHV
&KULVWRSKHU0DVFDUR 5DFKHO0DJHHDQG6HDQ*RJJLQV



%HKDYLRXUDO7UDFHVDQG,QGLUHFW8VHUWR8VHU0HGLDWLRQLQWKH3DUWLFLSDWRU\
/LEUDU\

/HQQDUW%M|UQHERUQ
7KHFUHDWLRQRIDSHUVRQDOVSDFHRQWKH,QWHUQHW
-HQQ\%URQVWHLQ
/LQJXLVWLFDQG&XOWXUDO
'LIIHUHQFHVLQ&RQWHQW
0DQDJHPHQW
6XVDQQD1\N\UL
7HDFKLQJVRFLDOPHGLDLQ/,6
0RQLFD/DVVLDQG+DQQD0DXULQ6|GHUKROP
3DUW ,,






'RFWRUDO)RUXP

,QIRUPDWLRQUHODWHGDFWLYLWLHVLQDVRFLDOPHGLDDQGSXEOLFOLEUDU\FRQWH[W
0DULD.URQTYLVW%HUJ



8VHUV
FXOWXUDOLGHQWLWLHV UROHVDQGRSHQDFFHVVLQ6HFRQG/LIH
$QQD.DLVD6M|OXQG



YLL

&RQWHQWV
7KH'DQLVKGLJLWDOL]HGFXOWXUDOKHULWDJHDQGLWVXVHUV
-RQDV)UDQVVRQ



6RFLDO0HGLD5HVHDUFKDW6ZHGLVK6FKRRORI/LEUDU\DQG,QIRUPDWLRQ6FL
HQFH

0DULD/LQGK (PPD)RUVJUHQDQG'DYLG*XQQDUVVRQ
'HYHORSLQJSXEOLFOLEUDU\VHUYLFHVE\PHDQVRISURMHFWV
1LQD+\QQl
3DUW ,,,



$GGHQGXP

:ULWLQJIRU:LNLSHGLDDVDOHDUQLQJWDVNLQWKHVFKRROVLQIRUPDWLRQOLWHUDF\
LQVWUXFWLRQ

(HUR6RUPXQHQDQG/HHQL/HKWL|-DQQLFD+HLQVWU|P
,PSOLFDWLRQVRIWKH:HE
7HFKQRORJLHVIRU3XEOLF/LEUDULHVLQWHQGLQJWR)DFLOLWDWH$OWHUQDWLYH3XE
OLF'LVFRXUVH

/HLI.DMEHUJ
7KHXVHRIVRFLDOPHGLDLQWKHZRUNSUDFWLFHVRILQIRUPDWLRQSURIHVVLRQDOV 
6DOO\%XUIRUG

Foreword

h?2b2 T`Q+22/BM; +QMiBM i?2 TT2`b T`2b2Mi2/ i i?2 AM7Q`K@


iBQM a+B2M+2 M/ aQ+BH J2/B UAaaPJ1V BMi2`MiBQMH +QM72`2M+2
r?B+? rb ?2H/ BM #Q- 6BMHM/ k9@ke m;mbi kyRRX
h?2 BK Q7 i?Bb +QM72`2M+2 rb iQ //`2bb M2r KQ/2b Q7 BM7Q`K@
iBQM #2?pBQm` BM /Bz2`2Mi +QMi2tib 7Q+mbBM; i?2 2z2+ib Q7 bQ+BH
K2/B M/ i2+?MQHQ;B2b BM i?2 BMi2`+iBp2 r2#X h?2 +QM72`2M+2 `2@
+2Bp2/  ;QQ/ MmK#2` Q7 bm#KBbbBQMb Q7 r?B+? ky T`QTQbHb r2`2
b2H2+i2/ iQ #2 T`2b2Mi2/X h?2b2 TT2`b +Qp2`2/  #`Q/ `M;2 Q7
T2`bT2+iBp2b QM i?2 2z2+ib Q7 bQ+BH K2/B BM /Bz2`2Mi +QMi2tib BM@
+Hm/BM; HB#``B2b- #mbBM2bb2b- M/ b+?QQHbX .Bz2`2Mi +iQ`b BM bQ+BH
K2/B r2`2 /Bb+mbb2/ b r2HH b ?Qr /Bz2`2Mi iQQHb M/ i2+?MB[m2b
BM bQ+BH K2/B `2 mb2/X h?2 +QM72`2M+2 M/ i?2b2 T`Q+22/BM;
+QMi`B#mi2 iQ i?2 HBM2 Q7 `2b2`+? BM BM7Q`KiBQM b+B2M+2 i?i Bb +QM@
+2`M2/ rBi? BM7Q`KiBQM #2?pBQm`- BM7Q`KiBQM b?`BM;- FMQrH2/;2
Q`;MBxiBQM- FMQrH2/;2 KM;2K2Mi- M/ BM7Q`KiBQM TQHBiB+b BM
i?2 +QMi2ti Q7 i?2 bQ+BH r2#X q?BH2 i?2 2p2Mib QM i?2 q2# KQ`2
M/ KQ`2 `2 BMi2;`i2/ BMiQ 2p2`v/v HB72 M/ rQ`F- Bi Bb Q#pBQmb
i?i i?2`2 Bb  ;`QrBM; M22/ 7Q` bQ+BH i2+?MQHQ;v +QKT2i2M+B2bX Ai
Bb BKTQ`iMi iQ ;i?2` 2tT2`iBb2 BM i?Bb `2 7`QK /Bz2`2Mi }2H/b
bm+? b AMi2`M2i `2b2`+?- bQ+BH K2/B- BM7Q`KiBQM b+B2M+2- M/
#mbBM2bb /KBMBbi`iBQMX
aT2+BH i?MFb ;Q iQ Qm` i?`22 F2vMQi2b r?Q +QMi`B#mi2/ iQ i?2
+`BiB+H /Bb+mbbBQM M22/2/ 7Q` b?TBM; Qm` mM/2`biM/BM; Q7 i?2 BM@
7Q`KiBQM bQ+B2ivX S`Q72bbQ` >x2H >HH 7`QK a+?QQH Q7 *QKTmi@
BM;- 1/BM#m`;? LTB2` lMBp2`bBiv- iHF2/ #Qmi i?2 `2HiBQMb?BT
#2ir22M BM7Q`KiBQM b2`pB+2 M/ mb2` T2`bT2+iBp2 "2vQM/ #`Q/@

,6620( 

+bi M/ +QMbmK2, KQ/B}+iBQM Q7 T`QpB/2`@mb2` BM7Q`KiBQM #2@


?pBQm`b BM bQ+BH K2/B bT+2X S`Q72bbQ` H7 _2?M 7`QK #Q
F/2KB lMBp2`bBiv- a+?QQH Q7 "mbBM2bb M/ 1+QMQKB+b- `Bb2/ i?2
[m2biBQM *M "mbBM2bb hm`M aQ+BH\ SQbi@*QMi`QH aQ+B2iv M/
Aib AKTHB+iBQMb 7Q` "mbBM2bb M/ JM;2K2MiX S`Q72bbQ` *`QH
h2MQTB` 7`QK lMBp2`bBiv Q7 h2MM2bb22- /Bb+mbb2/ i?2 +?M;BM; BM@
7Q`KiBQM #2?pBQm` Q7 `2b2`+?2`b _2b2`+?2`b M/ a+?QH`Hv _2@
bQm`+2bmb;2 Tii2`Mb MQr M/ BMiQ i?2 7mim`2X
h?Bb +QM72`2M+2 Bb i?2 }`bi BMi2`MiBQMH +QM72`2M+2 i?i ?b +QK@
#BM2/ i?2 7Q+mb Q7 BM7Q`KiBQM b+B2M+2 M/ bQ+BH K2/BX h?2 +QM@
72`2M+2 Bb `2H2pMi 7Q` i?2 BMi2`MiBQMH `2b2`+? +QKKmMBivX Ai Bb 
p2Mm2 7Q` ;i?2`BM; #2bi T`+iB+2b M/ iQ /22T2M i?2 mM/2`biM/BM;
Q7 i?2 BMi2`b2+iBQMb Q7 bQ+BH K2/B M/ BM7Q`KiBQM `2b2`+?X AM@
7Q`KiBQM bQ+B2iv Bb M BMi2`MiBQMH T?2MQK2MQM rBi? Bib mMB[m2
+?HH2M;2b BM /Bz2`2Mi +QmMi`B2b M/ Bi Bb BKTQ`iMi iQ #`BM; iQ@
;2i?2` i?2b2 BMbB;?ibX h?2 /2H2;i2b M/ T`2b2Mi2`b Q7 i?2 +QM72`@
2M+2 `2T`2b2Mi2/ 2B;?i +QmMi`B2bX >pBM; bi`i2/ i?Bb M2r b2`B2b Q7
AaaPJ1 +QM72`2M+2b r2 `2 ?TTv iQ +QM+Hm/2 i?i i?2 M2ti +QM@
72`2M+2 rBHH #2 ?2H/ kyRj i i?2 a+?QQH Q7 GB#``v M/ AM7Q`KiBQM
a+B2M+2 i "Q`b lMBp2`bBivX
q2 rQmH/ HbQ HBF2 iQ i?MF Qm` }MM+BH bmTTQ`i2`b- i?2 62/2`@
iBQM Q7 6BMMBb? G2`M2/ aQ+B2iB2b- _2b2`+? AMbiBimi2 Q7 i?2 #Q
F/2KB 6QmM/iBQM M/ i?2 +/2Kv Q7 6BMHM/X
#Q BM P+iQ#2` kyRR

:mMBHH qB/M

CONFERENCE PAPERS
AND EXTENDED ABSTRACTS

TOWARDS TRAINING LIBRARIAN 2.0


$ &RPPXQLW\EDVHG3DUWLFLSDWRU\7HDFKLQJ$SSURDFK
/X;LDR
)DFXOW\RI,QIRUPDWLRQ 0HGLD6WXGLHV 7KH8QLYHUVLW\RI:HVWHUQ2QWDULR &DQDGD

Introduction
GB#``v kXy KQ/2H ?b ii`+i2/  HQi Q7 `2b2`+? M/ T`+iB+2
ii2MiBQM BM GB#``v M/ AM7Q`KiBQM a+B2M+2 UGAaV /Bb+BTHBM2X GB#@
``v kXy 2KT?bBx2b i?2 BKTQ`iM+2 Q7 mb2` T`iB+BTiBQM BM +`2i@
BM; M/ 2pHmiBM; b2`pB+2b i?i HB#``B2b T`QpB/2 #Qi? T?vbB+HHv
M/ pB`imHHv U*b2v M/ apbiBMmF- kyyeVX JQpBM; iQr`/b GB#@
``v kXy KQ/2H- GAa T`Q72bbBQMHb `2 +?HH2M;2/ iQ bi`i #2+QKBM;
GB#``BM kXy  i2`K }`bi T`QTQb2/ #v ai2T?2M #`K- pB+2
T`2bB/2Mi Q7 AMMQpiBQM i aB`bB.vMBt U#`K- kyyeVX aBM+2 i?2Mi?2`2 ?p2 #22M MmK2`Qmb /Bb+mbbBQMb #Qmi r?i i?2 bFBHHb M/
FMQrH2/;2 i?i GAa T`Q72bbBQMHb b?QmH/ ?p2 BM Q`/2` iQ T`QpB/2
GB#``v kXy b2`pB+2X AM bTBi2 Q7 i?2 p`BQmb HBbib Q7 HB#``BM kXy bFBHHb
M/ FMQrH2/;2- HH ;`22 i?i GB#``v kXy Bb #Qmi  mb2`@+2Mi2`2/
TT`Q+? iQ T`QpB/2 M/ BKT`Qp2 HB#``v b2`pB+2b- M/  HB#``BM
kXy M22/b iQ #2 #H2 iQ iF2 i?i TT`Q+? BM ?Bbf?2` /BHv T`+iB+2X
6Q` 2tKTH2- ai2T?2Mb HBbi2/ bBt F2v i`Bib i?i ?2 #2HB2p2/ r2`2
M2+2bb`v 7Q` GB#``BM kXy rBi? i?2 }`bi F2v i`Bi b HB#``BMb kXy
THMb 7Q` i?2B` mb2`b Uai2T?2Mb- kyyeVX *Q?2M Tm#HBb?2/ ?2` Km+?
+Bi2/ rQ`F h?2 GB#``BMb kXy JMB72biQ UkyyeV r?2`2 MBM2 Qmi Q7
i?2 b2p2Mi22M T`BM+BTH2b r2`2 #Qmi mb2`b- i?2 M22/ Q7 mbBM; mb2`b
M22/b- M/ BMpQHpBM; mb2`b BM HB#``v T`+iB+2X
h?2`2 ?p2 #22M T`+iB+2b #Qmi mbBM; +QKKmMBiv@#b2/ T`QD2+ib
BM i2+?BM; GAa +Qm`b2bX AM i?2b2 T`+iB+2b- i?2 2KT?bBb ?b #22M

,6620( 

QM T`QpB/BM; bim/2Mib mi?2MiB+ H2`MBM; 2tT2`B2M+2b M/ 2M+Qm`@


;BM; Q` `2[mB`BM; bim/2Mib iQ T`iB+BTi2 BM i?2 +QKKmMBiv@#b2/
T`QD2+ib M/fQ` +iBpBiB2b /m`BM; i?2 +Qm`b2 bim/vX AM Qi?2` rQ`/b+QKKmMBiv ;`QmTb `2 KBMHv pB2r2/ b Dmbi biF2?QH/2`b Q7 i?2
T`QD2+ib T`QpB/BM; `2H rQ`H/ +QMi2ti 7Q` i?2 bim/2MibX
h?Bb TT2` `2TQ`ib  +QKKmMBiv@#b2/ i2+?BM; T`+iB+2 i?i 7Q@
+mb2b QM i`BMBM; GAa bim/2Mib #Qmi i?2 mb2`@+2Mi2`2/ TT`Q+?
iQr`/b GB#``BM kXyX AM i?Bb T`+iB+2-  mb2`@+2Mi2`2/ TT`Q+?
Bb +QMbB/2`2/ MQi QMHv #Qmi mbBM; i2+?MQHQ;B2b iQ `2+? i?2 mb2`b
bm+? b i?2 mb2 Q7 hrBii2`b iQ +QHH2+i mb2`b 722/#+Fb- #mi HbQ
#Qmi ?Qr iQ 2M+Qm`;2 M/ 7Qbi2` +iBp2 mb2` T`iB+BTiBQM M/
BMi2;`i2 mb2`b M22/b BMiQ i?2 T`Q+2bb2b Q7 THMMBM; M/ /2bB;M BM
HB#``v bT+2X .Bz2`2Mi 7`QK i?2 2tBbiBM; +QKKmMBiv@#b2/ i2+?@
BM; T`+iB+2b- i?2 T`QTQb2/ i2+?BM; TT`Q+? Tmib M 2KT?bBb QM
2M+Qm`;BM; i?2 +QKKmMBiv T`iM2`b iQ T`iB+BTi2 BM i?2 T`QD2+i@
`2Hi2/ +iBpBiB2bX h?i Bb- +QKKmMBiv ;`QmTb `2 +iBp2 THv2`b
BM i?2 bim/2Mib T`QD2+ibX h?Bb 2KT?bBb Bb 2tT2+i2/ iQ bmTTQ`i
bim/2Mib iQ T`+iB+2 i?2 T`Q+2bb Q7 2M;;BM; M/ 7+BHBiiBM; mb2`
T`iB+BTiBQM BM i?2B` T`QD2+ib- r?B+? Bb  F2v bQ7i bFBHH Q7 GB#``BM
kXyX
h?Bb TT2` `2TQ`ib  +b2 bim/v Q7 ?Qr i?Bb +QKKmMBiv@#b2/
T`iB+BTiQ`v TT`Q+? rb T`+iB+2/ BM  /i#b2 KM;2K2Mi
bvbi2K U."JaV +HbbX h?2 `2bi Q7 i?2 TT2` Bb Q`;MBx2/ b 7QHHQrb,
i?2 +Hbb +QMi2ti Bb }`bi T`2b2Mi2/ BM+Hm/BM; i?2 +Hbb +QKKmMBiv
T`iM2`b- i?2 /i#b2 T`QD2+ib- M/ i?2 2pHmiBQM K2+?MBbKbX
h?2M i?2 /i +QHH2+iBQM M/ MHvbBb K2i?Q/b `2 /2b+`B#2/ 7Q`
T`Q#BM; i?2 2z2+iBp2M2bb Q7 i?2 +QKKmMBiv@#b2/ T`iB+BTiQ`v T@
T`Q+?X L2ti i?2 }M/BM;b M/ H2bbQMb H2`Mi `2 /Bb+mbb2/ 7Q` 7mim`2
i2+?BM; T`+iB+2b i?i /QTi i?Bb +QKKmMBiv@ #b2/ T`iB+BTiQ`v
TT`Q+?X

A Database Management System (DBMS) Class


h?2 ."Ja +Hbb rb Qz2`2/ iQ i?2 bim/2Mib Q7 JGAa T`Q;`K
i  KDQ` *M/BM mMBp2`bBivX h?Bb T`Q;`K BM ;2M2`H 2MiBHb
i?`22 i2`Kb Q7 +Qm`b2rQ`F BM r?B+? ."Ja +Qm`b2 Bb +QMbB/2`2/ M
BKTQ`iMi i2+?MQHQ;v +Qm`b2X

7RZDUGV7UDLQLQJ/LEUDULDQ

AM 7HH Q7 kyRy- i?2 /i#b2 +Hbb +QMbBbi2/ Q7 i2M bim/2MibX h?`22


MQM@T`Q}i +QKKmMBiv Q`;MBxiBQMb rQ`F2/ rBi? i?2 +Hbb 7Q` i?2B`
/i#b2 /2p2HQTK2Mi T`QD2+ibX h?2 +Hbb +`2i2/ i?`22 /i#b2b
7Q` i?2b2 Q`;MBxiBQMb BM+Hm/BM;,  pQHmMi22` /i#b2 iQ ?2HT QM2
Q`;MBxiBQM #2ii2` KM;2 Bib pQHmMi22`b M/ b+?2/mH2 pQHmMi22`b
7Q` +iBpBiB2b-  pBbBiQ` /i#b2 iQ ?2HT QM2 Q`;MBxiBQM KM;2
pBbBiQ`b BM7Q`KiBQM 7Q` [m`i2`Hv `2TQ`i- M/  +QHH2+iBQM /i#b2
iQ ?2HT QM2 b2H7@Q`;MBx2/ ;`QmT iQ `+?Bp2 M/ b?`2 mb27mH BM@
7Q`KiBQM #Qmi i?2 +QHH2+iBQMX h?`22 bim/2Mi ;`QmTb r2`2 7Q`K2/
#v i?2 BMbi`m+iQ` ++Q`/BM; iQ i?2 bim/2Mib i2+?MB+H #+F;`QmM/;`QmT rQ`F M/ H2/2`b?BT ?BbiQ`v- b+?2/mH2 7Q` ;`QmT K22iBM;- M/
T`272`2M+2b QM i?2 /i#b2 T`QD2+ibX
h?2 bim/2Mi ;`QmTb r2`2 `2[mB`2/ iQ 2M;;2 i?2 +QKKmMBiv T`i@
M2`b BM i?2 T`QD2+i M/ 7Qbi2` +iBp2 T`iB+BTiBQM Q7 i?2 +QKKmMBiv
T`iM2`bX h?Bb rb KMB72bi2/ #v `2[mB`BM; i?2 bim/2Mib iQ +QHH2+i
M/ /Q+mK2Mi i?2 +QKKmMBiv T`iM2`b 722/#+F QM i?2 bim/2Mib
+iBpBiB2b i /Bz2`2Mi bi;2bX h?2 bim/2Mib r2`2 HbQ `2[mB`2/ iQ
r`Bi2 `2~2+iBp2 DQm`MHb #Qmi i?2B` H2`MBM; 2tT2`B2M+2b r?B+? BM@
+Hm/2/ MQi QMHv i?2B` `2~2+iBQMb QM i?2 /i#b2 +QM+2Tib M/ i?2
/i#b2 /2bB;M M/ BKTH2K2MiiBQM Bbbm2b- #mi HbQ i?2B` 722/#+Fb
QM i?2 MQM@i2+?MB+H +?HH2M;2b i?2v `M BMiQ BM i?2 ;`QmT T`QD2+iX

Data Collection and Analysis


HH i?2 i?`22 `2T`2b2MiiBp2b Q7 i?2 +QKKmMBiv ;`QmTb +?Qb2 iQ
T`iB+BTi2 BM i?2 bim/vX h?2v r2`2 BMi2`pB2r2/ #Qmi i?2B` 2tT2`@
B2M+2b Q7 rQ`FBM; rBi? i?2 bim/2Mi ;`QmTbX 1B;?i bim/2Mib +?Qb2
iQ T`iB+BTi2 BM i?2 bim/vX 6Qm` Q7 i?2K +?Qb2 iQ #2 BMi2`pB2r2/
#Qmi i?2B` 2tT2`B2M+2b Q7 rQ`FBM; rBi?  `2H mb2` BM i?2 T`QD2+i
M/ i?2B` 2tT2`B2M+2b Q7 rQ`FBM; rBi? i?2 Qi?2` bim/2Mib BM i?2
;`QmTX h?`22 BMi2`pB2r22b r2`2 7`QK i?2 bK2 ;`QmTX h?2 BMi2`@
pB2rb r2`2 b2KB@ bi`m+im`2/X HH BMi2`pB2rb r2`2 +QM/m+i2/ +HQb2 iQ
i?2 2M/ Q7 i?2 ;`QmT T`QD2+iX h?2v r2`2 +QM/m+i2/ BM  7+2@iQ@7+2
b2iiBM; M/ Hbi2/ #2ir22M k8 M/ 98 KBMmi2bX h?2 BMi2`pB2rb r2`2
`2+Q`/2/ M/ i`Mb+`B#2/X

,6620( 

h?2 T`iB+BTiBM; bim/2Mib +Qm`b2rQ`F rb HbQ +QHH2+i2/ b T`i


Q7 i?2 `2b2`+? /iX h?Bb BM+Hm/2b i?2B` #+F;`QmM/ bm`p2v mb2/
7Q` 7Q`KBM; i?2 ;`QmTb M/ i?2B` `2~2+iBp2 DQm`MHbX

Findings
h?2 BMi2`pB2r /i bm;;2bi i?i i?2 bim/2Mib MQi QMHv H2`M2/
#Qmi /i#b2 +QM+2Tib M/ /i#b2 i2+?MQHQ;v #mi HbQ TT`2@
+Bi2/ i?2 QTTQ`imMBiv Q7 rQ`FBM; rBi? `2H mb2`b M/ ;BM2/ 2tT2`@
B2M+2b Q7 ?Qr iQ iF2 i?2B` T2`bT2+iBp2b BMiQ ++QmMi M/ BMi2;`i2
i?2K BMiQ i?2 /i#b2 /2bB;MX PM2 ;`QmT rb bbB;M2/ iQ +`2i2
i?2 +QHH2+iBQM /i#b2X h?2 +QHH2+iBQM BM+Hm/2/ Tm#HBb?2/ `iB+H2b#QQFb- 2i+X i i?2 #2;BMMBM; Q7 i?2 T`QD2+i- i?2 bim/2Mib i?Qm;?i
i?2v rQmH/ /2p2HQT  HB#``v +iHQ;m2 7Q` i?2 +QHH2+iBQM rBi? #B#@
HBQ;`T?B+ /i HBF2 mi?Q`b- Tm#HB+iBQM v2`- Tm#HBb?2`- 2i+X M
BMi2`pB2r rBi? i?2 `2T`2b2MiiBp2 iQiHHv +?M;2/ i?2 ;`QmTb pB2rX
PM2 K2K#2` `2~2+i2/ QM i?Bb M/ bB/- qQ`FBM; rBi?  +HB2Mi Bb
`2HHv BMi2`2biBM;- M/ i?2 T`QD2+i i?i r2 ;Qi- i?2 +iHQ;mBM; Q7
`2bQm`+2bXXXr2 ?p2 iQ #2  HBiiH2 #Bi +`2iBp2 BM ?Qr r2 TT`Q+?
i?2 T`QD2+i #2+mb2XXX?2 rMib Bi iQ #2 TH+2 r?2`2 T2QTH2 +M +QK2
M/ [mB+FHv }M/ `2bQm`+2b rBi?Qmi ?pBM; iQ ivT2 BM b2`+? rQ`/bX
h?2 +QKKmMBiv T`iM2`b HbQ TT`2+Bi2/ i?2 +iBp2 T`iB+BT@
iBQM T`Q+2bbX h?2v r2`2 TH2b2/ i?i i?2 bim/2Mib iQQF i?2 Q`;M@
BxiBQMb T2`bT2+iBp2 b2`BQmbHv BM i?2 /2bB;M T`Q+2bbX PM2 `2T`2b2Mi@
iBp2 bB/, h?2v /Q MQi +QK2 BM rBi? T`2+QM+2Bp2/ B/2b Q7 r?i
b?QmH/ #2 /QM2- r?i M22/b iQ #2 /QM2X h?2v HBbi2M iQ r?i A ?p2
iQ bvXXX M/ A i?BMF i?ib i?2 `B;?i rv iQ /Q Bi- Bib MQi #2BM;
`2+iBp2XXXAp2 b22M bQK2 T`Q72bbBQMH +QMbmHiMib i?i `2Mi b r2HH
T`2T`2/ M/ b i?Q`Qm;? b i?Bb ;`QmT Bb- bQ i?2vp2 #22M p2`v
;QQ/X >2 7m`i?2` +QKK2Mi2/ i?i- XXX h?2v /Q +`2 #Qmi M
Q`;MBxiBQM i?2vp2 ?/ MQ +QMM2+iBQM iQX h?ibXXXbQK2i?BM; i?i
/QMi Hrvb ;2i rBi? i?2 +QMbmHiMi i?i HQQFb i Bi vQm FMQr- i?Bb
Bb  #mbBM2bb T`QD2+i QM2 Qz i?2M AHH KQp2 QM iQ bQK2i?BM; 2Hb2XXX
PM2 `2T`2b2MiiBp2 rb ?TTBHv bm`T`Bb2/ r?2M ?2 7QmM/ ?2 rb
2KTQr2`2/ iQ Qz2` 722/#+F /m`BM; i?2 /2bB;M T`Q+2bbX _2~2+iBM;
mTQM ?Bb H2`MBM; 2tT2`B2M+2- ?2 bB/- A ?/Mi `2HBx2/XXXi?i vQm
/QMi Dmbi im`M bQK2i?BM; Qp2` iQ T2QTH2 M/ bv /Q BiX h?2v`2

7RZDUGV7UDLQLQJ/LEUDULDQ

;QMM +QK2 #+F rBi? [m2biBQMb- M/ i?2v`2 ;QMM 7Q`+2 K2 iQ


i?BMF #QmiXXXM/ bQ Bib MQi  Kii2` Q7- P? ?2`2b  #mM+? Q7 bimzX
:Q rv M/ ?p2 7mM rBi? BiX Ai K2Mi i?i A ?/ iQ i?BMF #Qmi
r?i i?BbXXX/i#b2 rb 7Q`- M/ Bi K2Mi r?i T2QTH2 rQmH/ rMi
Bi 7Q`- M/ A ?/ iQ +H`B7v Kv QrM i?Qm;?ib #Qmi BiX M/XXXi?i
rb  p2`v BMi2`2biBM; 2tT2`B2M+2XXX
h?2 +b2 bim/v T`2b2Mi2/ irQ +?HH2M;2b Q7 T`+iB+BM; i?2 T@
T`Q+? BM +Hbb`QQK i2+?BM;, bQHB/B7vBM; T`QD2+i pBbBQM rBi? i?2
+QKKmMBiv ;`QmTb M/ HH2pBiBM; i?2 bim/2Mib T`2bbm`2 #Qmi `2H
BKT+i Q7 i?2 T`QD2+iX a2p2`H bm;;2biBQMb `2 K/2 iQ //`2bb i?2b2
+?HH2M;2bX 6B`bi- i?2 BMbi`m+iQ` /2p2HQTb M ;`22K2Mi rBi? i?2
+QKKmMBiv ;`QmTb QM T`QD2+i 2tT2+iiBQM, i?2 +QKKmMBiv ;`QmTb
`2 MQi Q#HB;i2/ Q` MiB+BTi2/ iQ /QTi i?2 T`QD2+i Qmi+QK2 #mi
mM/2`biM/ i?i i?2 T`QD2+i Qmi+QK2 ?b i?2 TQi2MiBH #2M2}i iQ
i?2 ;`QmTbX a2+QM/- i?2 BMbi`m+iQ` `2[mB`2b i?2 bim/2Mi ;`QmTb iQ
/2p2HQT  mb2` M22/ /Q+mK2Mi iQ;2i?2` rBi? i?2 +QKKmMBiv ;`QmTb
b  rv 7Q` #Qi? T`iB2b iQ B/2MiB7v i?2 b?`2/ T`QD2+i ;QHb M/
bT2+B7v i?2 +QKKmMBiv ;`QmTb M22/bX h?B`/- i?2 bim/2Mib `2 2/m@
+i2/ #Qmi i?2 +mHim`2 Q7 MQM@T`Q}i +QKKmMBiv ;`QmTb iQ ?2HT
i?2 bim/2Mib #2ii2` TQbBiBQM i?2B` `QH2b BM i?2 +QKKmMBiv ;`QmTb
T`+iB+2X

Bibliography

(R) #`K- aX q2# kXy- GB#``v kXy- M/ GB#``BM kXy, S`2T`@
BM; 7Q` i?2 kXy qQ`H/X aB`bB.vMBt PM2 aQm`+2X UkV R- kyye
(k) *b2v- JX 1X  apbiBMmF GX *X UkyyeVX GB#``v kXy, a2`pB+2
7Q` i?2 L2ti@:2M2`iBQM GB#``vX GB#``v CQm`MH- RjR- R99y@9k
(j) *Q?2M- GX Ukyye- LQp2K#2` 3VX  HB#``BMb kXy KMB72biQX
J2bb;2 TQbi2/ iQ
(9) ?iiT,ffHB#HQ;bXH#MvX2/mfHB#``vkyfkyyefRRf HB#``BMb ky KMB72biQX?iKH
(8) .2r2v- CX URNReV .2KQ+`+v M/ 2/m+iBQMX M BMi`Q/m+iBQM
iQ i?2 T?BHQbQT?v Q7 2/m+iBQM URNee 2/XV- L2r uQ`F, 6`22
S`2bbX
(e) ai2T?2Mb- JX UkyyeVX AMiQ  M2r rQ`H/ Q7 HB#``BMb?BTX L2ti
aT+2- h?2 P*G* L2rbH2ii2`X _2i`B2p2/ m;mbi kj- kyRy7`QK ?iiT,ffrrrXQ+H+XQ`;fM2tibT+2fyykfjX?iK

TO INFORM OR TO INTERACT, THAT


IS THE QUESTION
7KHUROHRI)UHHGRPRI,QIRUPDWLRQLQ6RFLDO0HGLD
3ROLFLHV
0DWKLDV.ODQJDQG-DQ1ROLQ
8QLYHUVLW\RI%RUnV 6ZHGHQ

Introduction
h?2 +QM+2Ti Q7 6`22/QK Q7 AM7Q`KiBQM U"HFBM kyy9- GK#H2
kyyk- aQHQp2 kyykV ?b #22M `Bb2/ iQ  7mM/K2MiH ;QQ/ i?i
T2`K2i2b HH bT2+ib Q7 KQ/2`M /2KQ+`iB+ bQ+B2iB2bX h?2 ;QH Q7
i?Bb TT2` Bb iQ 2tTHQ`2 i?2 `QH2 Q7 i?Bb T`BM+BTH2 BM `2HiBQM iQ HQ+H
mi?Q`BiB2b ii2KTib iQ BM+`2b2 +BiBx2M T`iB+BTiBQM pB BM+`2b2/
H2p2Hb Q7 bQ+BH K2/B mb;2X q2 `;m2 i?i bQ+BH K2/B TQHB+v
rQ`F `Bb2b  +QM~B+i pBb@@pBb i?2 2bi#HBb?2/ MQ`Kb Q7 6`22/QK
Q7 AM7Q`KiBQM M/ i?2 B/2QHQ;B+H mM/2`TBMMBM;b Q7 i?2 i2+?MQHQ;v
BM mb2X Pm` MHvbBb #mBH/b QM  ar2/Bb? +b2 bim/v M/ BHHmbi`i2b
i?2 +QM~B+i #2ir22M +BiBx2M@;Qp2`MK2Mi BMi2`+iBQM pB bQ+BH K2/B
i2+?MQHQ;B2b M/ i?2 2bi#HBb?2/ MQ`Kb Q7 6`22/QK Q7 AM7Q`KiBQMX

Freedom of Information
q?2M *?v/2MBmb UGK#H2 kyykV BM i?2 R3i? +2Mim`v T`QTQb2/ ?Bb
`/B+H pBbBQM Q7 6`22/QK Q7 AM7Q`KiBQM UQz2MiHB;?2ibT`BM+BT2M Q`
6QAV ?2 rb `;mBM; 7Q` M mM?2`/ Q7 H2p2H Q7 QT2MM2bb M/ i`Mb@
T`2M+v BM ;Qp2`MK2MiX >2 `;m2/ i?i 6QA rQmH/ T`Q/m+2 bi#BHBiv
M/ T`2/B+i#BHBiv BM ;Qp2`MK2Mi b i?2 +ib Q7 TQHBiB+BMb M/ Tm#@
HB+ b2`pMib +QmH/ #2 Q#b2`p2/ M/ i`+2/X AM+`2b2/ ++QmMi#BHBiv
H2/b iQ BM+`2b2/ +QMi`QHX >Bb `;mK2Mib +M #2 b22M iQ #2 6Qm@



,6620( 

+mH/BM U"2Mi?K RNN8- 6Qm+mHi RNdNV BM Mim`2 b i?2v 7Q+mb QM


i?2 BM/BpB/mHb BMi2`2bi BM BMi2`MHBxBM; i?2B` QrM bmT2`pBbBQMX
h?2 6QA iF2b /Bz2`2Mi 7Q`Kb BM bQ+B2ivX AM ;2M2`H i?2 T`BM+BTH2
`272`b- }`bi M/ 7Q`2KQbi iQ- Tm#HB+ ++2bb iQ Q{+BH /Q+mK2MibX
>Qr2p2`- Bi HbQ BM+Hm/2b Qi?2` 7Q`Kb bm+? b r?BbiH2#HQrBM; #v Q7@
}+BHb- +Qm`i Tm#HB+Biv- i?2 Tm#HB+Biv Q7 /2+BbBQM@KFBM; K22iBM;b2i+X h?Bb T`BM+BTH2 ?b #22M bm++2bb7mH M/ #22M BKTH2K2Mi2/ BM
KMv /2KQ+`iB+ bii2bX >Qr2p2`- i?2 2`HB2bi M/ KQbi `/B+H
7Q`Kb ?p2 #22M 2bi#HBb?2/ BM ar2/2M M/ 6BMHM/ UGK#H2 kyykVX
//BiBQMHHv- ar2/2M M/ 6BMHM/ ?p2 #22M 2`Hv /QTi2`b Q7 BM@
7Q`KiBQM i2+?MQHQ;B2bX h?2`27Q`2- Bi Bb pHm#H2 iQ HQQF i ar2/Bb?
M/ 6BMMBb? BKTH2K2MiiBQMb M/ /TiiBQMb Q7 i2+?MQHQ;v M/
/KBMBbi`iBp2 T`+iB+2bX
h?2 +QM+2Tib T`2b2Mi2/ #v *?v/2MBmb r2`2 Tmi BMiQ T`+iB+2 BM
ar2/2M UM/ 6BMHM/VX aBM+2 i?2M i?2b2 `mH2b ?p2 #2+QK2 ;2M2`H
T`BM+BTH2b Q7 ar2/Bb? +QMbiBimiBQMH HrX h?2 `B;?i iQ BMbT2+i Tm#HB+
/Q+mK2Mib rb }`bi BMi`Q/m+2/ BM ar2/2M i?`Qm;? i?2 6`22/QK Q7
i?2 S`2bb +i Q7 RdeeX PM2 rv Q7 HQQFBM; i i?2 bm++2bb Q7 i?2
+QM+2Ti Q7 6QA Bb i?2 rv BM r?B+? i?2 T`BM+BTH2 ?b #22M /QTi2/
UQ7i2M BM KQ/B}2/ 7Q`KV BM KMv +QmMi`B2b `QmM/ i?2 rQ`H/- mT
mMiBH i?2 TQBMi r?2`2 iQ/v Bi Bb ;2M2`HHv b22M b  7mM/K2MiH
+Q`M2`biQM2 Q7 /2KQ+`+vX
h?2 7mM/K2MiH BM7Q`KiBQM BM7`bi`m+im`2 U>Mb2i? RNNe- SB`QMiB
kyyeV BM i?2 R3i?- RNi? M/ Km+? Q7 i?2 kyi? +2Mim`v ?b #22M M@
HQ;m2 TT2` #b2/ BM7Q`KiBQM bvbi2KbX h?2`27Q`2 i?2 T`BM+BTH2 Q7
6QA rb T`QTQb2/- BKTH2K2Mi2/- Kim`2/ M/ /2p2HQT2/ rBi?BM 
bQT?BbiB+i2/- MHQ;m2- TT2` #b2/ bvbi2KX h?Bb H2/ iQ  +QK@
KM/ M/ +QMi`QH bi`m+im`2 r?2`2 i?2 mi?Q`Biv Bb BMpQHp2/ BM 
KQMQHQ;m2 rBi? Bib +BiBx2MbX
6`QK i?2 TQBMi Q7 pB2r Q7 2{+B2M+v i?2 TT2`@#b2/ BM7Q`KiBQM
BM7`bi`m+im`2 rb 2KBM2MiHv bmBi2/ 7Q` +QMp2`bBQM iQ  /B;BiHHv
#b2/ M2irQ`F bi`m+im`2X h?2`27Q`2 +QKTmi2`b r2`2 2bBHv /Ti2/
iQ }i BMiQ i?2 /KBMBbi`iBp2 bT?2`2X h?Bb BKTH2K2MiiBQM T`QpB/2/
i?2 }`bi 7mM/K2MiH B/2QHQ;B+H +?HH2M;2 iQ i?2 6QA T`BM+BTH2 b
#bB+ +QM+2Tib bm+? b /Q+mK2Mi- }H2- bB;Mim`2- /Q+mK2Mi +`2iBQM
M/ `2pBbBQM M22/2/ iQ #2 `2@BMi2`T`2i2/X

7R,QIRUPRUWR,QWHUDFW WKDWLVWKHTXHVWLRQ



AM `2+Q;MBiBQM Q7 i?2b2 i2+?MQHQ;B+H /2p2HQTK2Mib 6QA ?b #22M


`2@BMi2`T`2i2/ BM /Bz2`2Mi BMi2`MiBQMH +QMi2tibX AM ar2/2M irQ
BKTQ`iMi +?M;2b ?p2 #22M K/2 iQ i?2 6QAX AM RNd9- 7`22/QK
Q7 ++2bb iQ Tm#HB+ /Q+mK2Mib rb /22K2/ iQ TTHv iQ +QKTmi2`
bvbi2Kb M/ BM RNde i?2 T`BM+BTH2 rb /22K2/ iQ TTHv 2p2M r?2M
i?2 /i rb MQi biQ`2/ b /Q+mK2MibX 6`QK i?2 TQBMi Q7 pB2r Q7
6QA i?2 7Q+mb b?B7i2/ 7`QK i?2 BM7Q`KiBQM #2`2` Ui?2 /Q+mK2MiV
iQ i?2 +QMi2MiX

Technology and State


:Qp2`MK2Mi /2T2M/b 7mM/K2MiHHv mTQM i?2 TT`QpH Q7 i?2
TQTmHiBQM Bi Bb b2i iQ ;Qp2`M U.?H RN3N- >``BbQM RNNj- Si2KM
RNdy- a`iQ`B RN3dVX h?2`27Q`2  /2KQ+`+v Bb  7Q`K Q7 ;Qp2`M@
K2Mi r?2`2 TQHB+B2b `2 /B`2+iHv Q` BM/B`2+iHv /2+B/2/ mTQM #v i?2
rBHH Q7 i?2 KDQ`Biv Q7 i?2 TQTmHiBQMX h?Bb rBHH Bb 2tT`2bb2/ #v i?2
T`iB+BTiBQM Q7 +BiBx2Mb BM i?2 /2KQ+`iB+ T`Q+2bbX b  7Q`K Q7 ;Qp@
2`MK2Mi- i?Bb bvbi2K #mBH/b mTQM irQ bbmKTiBQMb UBV i?i T2QTH2
`2 +T#H2 Q7 mM/2`biM/BM;- 2tT`2bbBM; M/ }M/BM; bQHmiBQMb 7Q`
i?2B` T`Q#H2Kb- M/ UBBV 2z2+iBp2 bQHmiBQMb `2[mB`2 i?2 T`iB+BTiBQM
Q7 i?2 T2QTH2 r?Q rBHH #2 z2+i2/ #v i?2K- rBi?Qmi M2+2bb`BHv
#2BM; /2T2M/2Mi QM mi?Q`BiB2b M/ 2tT2`ib UPTT2M?2BK2` RNdRVX
>Qr2p2`- T`iB+BTiBQM ?b KDQ` HQ;BbiB+H +?HH2M;2b U.?H RN3NSi2KM RNdyV b i?2 +QKKmMB+iBQMb BM7`bi`m+im`2b `2[mB`2/ 7Q`
H`;2@b+H2 T`iB+BTiBQM ?p2 MQi Hrvb #22M BM pBH#H2X .2KQ@
+`iB+ T`iB+BTiBQM b?QmH/ #2 mM/2`biQQ/ b  +QKT`QKBb2 #2ir22M
i?2Q`2iB+H TQbbB#BHBiB2b rBi?BM i2+?MQHQ;B+H `2HBiB2bX h?2`27Q`2- Bi
Bb Q7 ;`2i BMi2`2bi r?2M bQ+B2iB2b #2;BM iQ Qp2`+QK2 i?2 i2+?MQHQ@
;B+H HBKBiiBQMb M/ i?2 i?2Q`2iB+H B/2QHQ;B2b 7HH BMiQ i?2 `2HK Q7
i?2 TQbbB#H2X h?2 i2+?MQHQ;v Bib2H7 Bb MQi BM?2`2MiHv /2KQ+`iB+ #mi
Kv #2 BKTH2K2Mi2/ iQ bmTTQ`i T`iB+BTiQ`v T`Q+2bb2bX

E-government or E-democracy
:Qp2`MK2Mi M/ /2KQ+`+v `2 i iBK2b BMi2`+?M;2#H2 i2`Kb
#mi i?2v b?QmH/ MQi #2 +QM7mb2/X 6Q` i?2 Tm`TQb2 Q7 i?Bb rQ`F
2H2+i`QMB+ ;Qp2`MK2Mi U2@;Qp2`MK2MiV `272`b iQ i?2 bii2b ;QH iQ
KF2 Bib T`Q+2bb2b KQ`2 2{+B2MiX AM +QMi`bi- 2H2+i`QMB+ /2KQ+`+v



,6620( 

U2@/2KQ+`+vV Bb MQi #Qmi bi`2KHBMBM; Q` 2+QMQKBxBM; i?2 bii2


#v Hi2`MiBp2 7Q`Kb Q7 +QKKmMB+iBQMX Ai Bb #Qmi 2KTQr2`BM; i?2
mb2` BM ?2` #BHBiv iQ /B`2+iHv T`iB+BTi2 BM i?2 ;2M2`H /2KQ+`iB+
T`Q+2bb UE?M  E2HHM2` kyy9VX
h?mb 7` i?2 KBM i?`mbi Q7 i2+?MQHQ;B+H BKTH2K2MiiBQM ?b
7Q+mb2/ QM i?2 T`Q+2bb2b Q7 2@;Qp2`MK2Mi r?BH2 i?2 T`Q+2bb2b Q7
2H2+i`QMB+ /2KQ+`+v U2@/2KQ+`+vV ?p2 MQi #22M 2[mHHv BKTH2@
K2Mi2/X h?Bb KBM/b2i ?b HbQ #22M TQbbB#H2 iQ /Bb+2`M BM KMv
bQ+BH K2/B TQHB+B2bX h?Bb Bb M bT2+i i?i r2 rBHH `2im`M iQ BM
Qm` /Bb+mbbBQM Q7 Qm` 2KTB`B+H Ki2`BHX

From information to interaction


AM i?2 Hbi /2+/2b /pM+2b M/ /Bbb2KBMiBQM Q7 +QKKmMB+@
iBQMb i2+?MQHQ;v ?p2 #Qi? 2M#H2/- M/ +`2i2/  /2KM/ 7Q`- Tm#@
HB+ ++2bb iQ Tm#HB+ BM7Q`KiBQM pB i?2 AMi2`M2iX qBi?BM i?2 Tm#HB+
b2+iQ` i?2 +QM~B+iBM; M22/b Q7 i?2 mi?Q`BiB2b iQ T`QpB/2 b2`pB+2 M/
T`Qi2+i +2`iBM 7Q`Kb Q7 BM7Q`KiBQM U7Q` 2tKTH2 T2`bQMH /iV
?p2 bTm``2/  M22/ 7Q` `2BMi2`T`2iBM; 2bi#HBb?2/ MQ`KbX 1p2M
i?Qm;? /B;BiH /Q+mK2MiiBQM Bb i?2 MQ`K- i?2`2 Bb- BM i?2 +b2 Q7
ar2/2M- MQ +Q``2bTQM/BM; `2[mB`2K2Mi 7Q` ;Qp2`MK2Mi #Q/B2b iQ
T`QpB/2 ++2bb BM /B;BiH 7Q`Ki UaPl kyRyVX
h?2 +QKKmMB+iBQMb BM7`bi`m+im`2 Q7 bQ+BH K2/B /Q2b MQi }i
r2HH BMiQ  ?B2``+?B+H +QKKmMB+iBQM KQ/2H M/ b bm+? /Q2b MQi
`2BM7Q`+2 i?2 `QH2 Q7 i?2 TQbBiBQM Q7 i?2 mi?Q`BivX aQ+BH K2/B Bb
#b2/ mTQM ?B;? H2p2Hb Q7 bQ+BH BMi2`+iBQM #2ir22M i?Qb2 BMpQHp2/
M/ Kv #2 HBF2M2/ iQ  /BHQ;m2 `i?2` i?M  KQMQHQ;X AM //B@
iBQM- bQ+BH K2/B ?b H2bb #mBHi@BM bvbi2KiB+ +QMi`QHb #mi- `i?2`HHQrb HH i?2 T`iB+BTiBM; T`iB2b iQ +?QQb2 #Qi? iQTB+ M/ 7Q`Kb
Q7 /BHQ; U>QM2v+mii  >2``BM; kyyN- >m#2`KM 2i H kyyNVX
M BKTQ`iMi 72im`2 Q7 i?Bb MQp2H +QKKmMB+iBQM bi`m+im`2 Bb
i?2 Hv2`b Q7 H2;H M/ i2+?MQHQ;B+H +QMi`QH UqBMM2` RN38V- r?B+?
HB2b H`;2Hv QmibB/2 i?2 +QMi`QH Q7 i?2 ;Qp2`MK2MiH mi?Q`BiB2b M/
i?2 +BiBx2MbX h?2 H2;H M/ i2+?MQHQ;B+H #bBb 7Q` i?2 mb2 Q7 bQ+BH
K2/B Bb BM i?2 ?M/b Q7 i?2 THi7Q`K QrM2`bX S?vbB+H +QMi`QH Q7
i?2 THi7Q`Kb /2T2M/ QM b2`p2`b HQ+i2/ QmibB/2 ar2/Bb? #Q`/2`b
M/ ++2bb iQ i?2B` BM7Q`KiBQM M/ mb2 `2 `2;mHi2/ #v HB+2MbBM;

7R,QIRUPRUWR,QWHUDFW WKDWLVWKHTXHVWLRQ



;`22K2Mib +QMi`QHH2/ #v i?2 THi7Q`K QrM2`b M/ `2;mHi2/ mM/2`


i?2 Hrb Q7 i?2 +QmMi`B2b Q7 i?2B` +Q`TQ`i2 /QKB+BH2X h?2b2 +QM@
/BiBQMb T`2b2Mi T`iB+mH` T`Q#H2Kb 7Q` 7Q`KHBbiB+ `2;mHiBQM M/
+QMi`QH #v i?2 KmMB+BTHBiB2b M/ +BiBx2Mb b mb2`b Q7 i?2 BM7Q`K@
iBQM BM7`bi`m+im`2X PM2 +QmH/ bF B7 i?2 6QA +imHHv +QmH/ 7+BHBii2
i?2 BM7Q`KiBQM ;i?2`BM; +iBpBiB2b Q7 KmHiB@MiBQMH +Q`TQ`iBQMb\

Empirical Study
ar2/2M Bb /BpB/2/ BMiQ kNy KmMB+BTHBiB2b rBi? TQTmHiBQMb `M@
;BM; #2ir22M k-9ey39d-ydjXR 1+? KmMB+BTHBiv Bb `2bTQMbB#H2 7Q`
bQ+BH b2`pB+2b- +`2 Q7 2H/2`Hv M/ ?M/B+TT2/- +?BH/+`2 M/ b+?QQHbTHMMBM; M/ xQMBM;- 2MpB`QMK2Mi M/ ?2Hi? T`Qi2+iBQM- Tm#HB+
+H2MBM; M/ ;`#;2 KM;2K2Mi- }`2 #`B;/2- ri2` M/ rbi2Q`/2` M/ b2+m`BivX AM //BiBQM iQ i?2b2 `2b i?2 KmMB+BTHBiv Kv
HbQ THv M +iBp2 T`i BM `2+`2iBQMH +iBpBiB2b- +mHim`2- ?QmbBM;2M2`;v- #mbBM2bb M/ `2+2TiBQM Q7 `27m;22bX
hQ #2ii2` mM/2`biM/ i?2 KmMB+BTHBiB2b ii2KTib iQ mb2 bQ+BH
K2/B b  THi7Q`K 7Q` BM+`2b2/ QT2MM2bb M/ +BiBx2M BMi2`+iBQM
i?Bb TT2` MHvx2b bQ+BH K2/B TQHB+B2b Tm#HBb?2/ #v ar2/Bb? Km@
MB+BTHBiB2b T`BQ` iQ .2+2K#2` kyRyX
h?2 +?QB+2 Q7 HBKBiBM; i?2 bim/v iQ TQHB+B2b T`BQ` iQ .2+2K#2`
kyRy rb MQi `#Bi``v #mi +QBM+B/2/ rBi? i?2 Tm#HB+iBQM Q7 i?2 `2@
TQ`i 7`QK 1@/2H2;iBQM2M Uh?2 2:Qp2`MK2Mi .2H2;iBQMV r?Q r2`2
;Bp2M M //BiBQMH KM/i2 QM Tm#HB+ BM7Q`KiBQM M/ bQ+BH K2@
/B iQ /2p2HQT /`7i ;mB/2HBM2b 7Q` ;Qp2`MK2Mi ;2M+B2b mb2 Q7 bQ@
+BH K2/BX h?2 Tm#HB+iBQM Q7 i?2b2 ;mB/2HBM2b U1@.2H2;iBQM2M
kyRyV +`2i2/ M BM7Q`KH T`2+2/2Mi i?i ?b #22M 7QHHQr2/ #v KMv
ar2/Bb? KmMB+BTHBiB2bX S`BQ` iQ i?2B` Tm#HB+iBQM i?2 KBM bQm`+2
Q7 b2KB@Q{+BH bmTTQ`i rb  SJ Tm#HBb?2/ #v ap2`B;2b EQKKm@
M2` Q+? GM/biBM; Uar2/Bb? bbQ+BiBQM Q7 GQ+H mi?Q`BiB2b M/
_2;BQMbV BM T`BH kyRy UaEG kyRyV M/  /Q+mK2Mi QM Q`;MBx@
iBQMH `2bTQMbB#BHBiv 7Q` /i BM bQ+BH K2/B #v .iBMbT2FiBQM2M

R aiiBbiB+b

kyRRX

ar2/2M- SQTmHiBQM biiBbiB+b i ?iiT,ffrrrXb+#Xb2f- ++2bb2/ R8 J`+?



,6620( 

U.i AMbT2+iBQM "Q`/V Tm#HBb?2/ BM m;mbi kyRy U.iBMbT2F@


iBQM2M kyRyVX
h?2 2KTB`B+H /i +QHH2+iBQM `2bmHi2/ BM ke TQHB+v /Q+mK2MibX
h?2b2 i2tib p`B2/ ;`2iHv BM H2M;i? M/ K#BiBQM- 7`QK  72r T`@
;`T?b iQ ky T;2b UEHM;  LQHBM kyRRVX

Results
h?2 2KTB`B+H Ki2`BH `2pB2r2/ 7Q` i?Bb `iB+H2 im`M2/ Qmi iQ
#2 2t+2TiBQMHHv `B+?X Ai ?b MQi #22M TQbbB#H2 iQ 7mHHv 2tTHQ`2 i?2
KMv /Bz2`2Mi /BK2MbBQMb i?i Qm` MHvbBb ?b #`Qm;?i 7Q`r`/X
q2 ?QT2 iQ 2tTHQ`2 b2p2`H i?2K2b BM ;`2i2` /2iBH BM b2T`i2
rQ`FbX q2 ?p2 H`2/v Tm`bm2/  72r Qi?2` T2`bT2+iBp2b BM 
b2T`i2 `iB+H2 UEHM;  LQHBM kyRRVX Ai Bb HbQ  `B+? }2H/ 7Q` Qi?2`
`2b2`+?2`bX AM i?2 7QHHQrBM;- r2 rBHH i?2`27Q`2- `Qm;?Hv QmiHBM2 
MmK#2` Q7 i?2K2b M/ T`Q#H2Kb i?i b22K m`;2Mi 7Q` #Qi? TQHB+v
KF2`b M/ `2b2`+?2`bX
h?2 ke TQHB+B2b BM+Hm/2/ BM i?Bb bim/v p`v rB/2Hv BM i?2B` H2M;i?c
Q`;MBxiBQM- 7Q+mb M/ +QMi2Mi #mi i?2`2 `2 bQK2 +H2` `2b Q7
+QKKQM ;`QmM/ i?i `2 BMi2`2biBM; iQ TQBMi QmiX
G2;HBiv, RN TQHB+B2b BM+Hm/2/ bii2K2Mib `2KBM/BM; i?i +`BK@
BMH +ib rQmH/ MQi #2 iQH2`i2/X h?Bb Bb M BMi2`2biBM; TQBMi b
i?2`2 Bb MQr?2`2 M bbmKTiBQM i?i bQ+BH K2/B mb2 Bb 7`22 7`QK
`2;mHiBQM #v +`BKBMH HrX h?2`27Q`2 i?2 ?B;? MmK#2`b Q7 TQHB+B2b
i?i `2BM7Q`+2 i?2 bii2K2Mi i?i +`BKBMH +ib `2 MQi HHQr2/ BM
bQ+BH K2/B `2  bB;MH Q7 i?2 +QM+2`Mb Q7 i?2 KmMB+BTHBivX /@
/BiBQMHHv R3 TQHB+B2b `272``2/ iQ /KBMBbi`iBp2 HrX h?Bb `2~2+ib 
+QM+2`M BM `2HiBQM iQ i?2 pHm2 Q7 +ib +``B2/ Qmi BM bQ+BH K2/B
U7Q` 2tKTH2, q?i Bb i?2 /Bz2`2M+2 BM /KBMBbi`iBp2 Hr #2ir22M
 K2bb;2- b2Mi Q` `2+2Bp2/- pB H2ii2`- 2KBH Q` bQ+BH K2/B\VX
MHQ;m2 #Bb, HH TQHB+B2b /2KQMbi`i2/ M MHQ;m2 #BbX h?Bb
Bb MQi mM2tT2+i2/ b i?2 Q`;MBxiBQMb ?p2 r2HH@2bi#HBb?2/ `QmiBM2b7Q`;2/ i?`Qm;? Hr- i`/BiBQM M/ +mHim`2X >Qr2p2`- i?2 MHQ;m2
#Bb Bb Q7i2M b22M +iBM; ;BMbi i?2 HQ;B+ Q7 bQ+BH K2/BX AM T`i
i?Bb Bb b?QrM i?`Qm;? i?2 rvb BM r?B+? H2;H `2[mB`2K2Mib Q7 /@
KBMBbi`iBp2 Hr- bm+? b /miv Q7 b2`pB+2 M/ `+?BpBM;- `2 BMi2`@
T`2i2/ #v i?2 TQHB+B2bX

7R,QIRUPRUWR,QWHUDFW WKDWLVWKHTXHVWLRQ



AM  +QM+`2i2 2tKTH2 Q7 i?2 MHQ;m2 #Bb, JMv TQHB+B2b `2[mB`2


i?i bQ+BH K2/B #2 `2+Q`/2/ M/ `+?Bp2/ i?Bb Bb  /miv +`2i2/
#v /KBMBbi`iBp2 Hr- ?Qr2p2` i?2 rQ`/BM; Q7 RR TQHB+B2b b?Qrb 
+H2` H+F Q7 mM/2`biM/BM; Q7 bQ+BH K2/BX AM Q`/2` iQ 7mH}HH i?2B`
`+?BpH /miB2b i?2b2 RR TQHB+B2b `2[mB`2 b+`22M b?Qib Q7 i?2 bQ+BH
K2/B bBi2b iQ #2 iF2M 2p2`v bBt KQMi?bX *QMbB/2`BM; i?2 7bi
+?M;BM; T+2 Q7 bQ+BH K2/B BMi2`+iBQM- bm+?  7Q`K Q7 `+?BpBM;
rQmH/ #2 `2/mM/MiX
:QHb  Tm`TQb2, q?BH2 Rd TQHB+B2b BM+Hm/2/ bii2K2Mib QM i?2
Tm`TQb2 Q7 mbBM; bQ+BH K2/B #v i?2 KmMB+BTHBiv QMHv }p2 TQHB+B2b
//`2bb2/ K2bm`#H2 ;QHb Q` bm++2bb Q` 7BHm`2 7+iQ`bX h?2 KQbi
+QKKQM `2bQM 7Q` mbBM; bQ+BH K2/B- bii2/ BM i?2 TQHB+B2b- rb
iQ BM+`2b2 i?2 H2p2H Q7 +QKKmMB+iBQMX h?2b2 bii2K2Mib QM BM@
+`2b2/ +QKKmMB+iBQM r2`2 KBMHv #Qmi ?Qr i?2 KmMB+BTHBiv
+QmH/ BM+`2b2 Bib +QKKmMB+iBQM iQ Bib +BiBx2MbX HH +QKKmMB+@
iBQM 7`QK +BiBx2Mb rb i`2i2/ b 2Bi?2` /KBMBbi`iBp2Hv Q` H2;HHv
T`Q#H2KiB+X
h?2 pB2r Q7 +BiBx2M +QKKmMB+iBQM b /Bb`mTiBp2 Bb T`iB+mH`Hv
BMi2`2biBM; r?2M QM2 `2K2K#2`b i?i i?2 TQHB+B2b `Bb2 7`QK /2KQ@
+`iB+ BMbiBimiBQMb ii2KTib iQ BM+Q`TQ`i2 bQ+BH K2/B BM i?2B`
/BHv rQ`FX h?2 7mM/K2MiH `QH2 Q7 ar2/Bb? JmMB+BTHBiB2b Bb++Q`/BM; iQ i?2 GQ+H :Qp2`MK2Mi +i- iQ T`QpB/2 b2`pB+2b iQ Bib
+BiBx2Mb BM  /2KQ+`iB+- MQM@/Bb+`BKBMiQ`v KMM2`X Ai +QmH/ #2
`;m2/ i?i #v pB2rBM; bQ+BH K2/B b /Bb`mTiBp2- KmMB+BTHBiB2b
`2 MQi /QTiBM; i?2 7mHH TQi2MiBH Q7 i?2 i2+?MQHQ;vX
PM2 +QM+HmbBQM i?i +M #2 /`rM 7`QK i?Bb Bb i?i i?2 Tm`TQb2
Q7 i?2 TQHB+B2b Bb iQ `2;mHi2 i?2 +iBQMb Q7 i?2 2KTHQv22b Q7 i?2
KmMB+BTHBiv `i?2` i?M iQ 2M+Qm`;2 i?2B` 7Q`vb BMiQ bQ+BH K2@
/BX h?2 ?B;? 7Q+mb QM Hr M/ T`2p2MiBQM Q7 2``Q` rQmH/ bmTTQ`i
`;mK2Mib i?i i?2 TQHB+B2b `2 i?2`2 iQ `2/m+2 i?2 TQi2MiBH H2;H
M/ bQ+BH HB#BHBiB2b 7+2/ #v i?2 KmMB+BTHBiB2bX h?Bb Bb BM H`;2
T`i /m2 iQ i?2 `2+Q;MBiBQM i?i mb2/ BM+Q``2+iHv bQ+BH K2/B +M
+mb2  rB/2 `M;2 Q7 T`Q#H2Kb, 2p2`vi?BM; 7`QK /K;BM; i?2
Q`;MBxiBQMb `2TmiiBQM iQ BMpQHpBM; i?2 Q`;MBxiBQM BM +`BKBMH
T`Q+22/BM;bX h?2`27Q`2- 7`QK i?Bb T2`bT2+iBp2- Bi Bb QMHv Mim`H
i?i i?2 /Q+mK2Mi `2KBM/b- Q` r`Mb- 2KTHQv22b Q7 i?2 TQi2MiBHHv
b2`BQmb +QMb2[m2M+2b Q7 i?2B` QMHBM2 +iBQMbX



,6620( 

Analysis
Is Social Media a public or private space?
h?2 TQHB+B2b i2M/ MQi iQ /2}M2 bQ+BH K2/BX  MmK#2` Q7 TQHB+B2b
HBbi 2tKTH2b Q7 bQ+BH K2/B THi7Q`Kb- ?Qr2p2` i?Bb HBbiBM; T@
T`Q+? iQ i?2 T`Q#H2K Q7 /2}MBiBQM /Q2b MQi //`2bb ?Qr iQ i`2i
MQM@HBbi2/ THi7Q`KbX 6m`i?2`KQ`2- i?Bb TT`Q+? `2bmHib BM M mM@
biBb7+iQ`v MQM@/2}MBiBQM /2}MBiBQMX ii2KTiBM; iQ /2}M2 bQ+BH
K2/B b  T?2MQK2MQM #v HBbiBM; Q`;MBxiBQMb i?i T`QpB/2 bQ@
+BH K2/B b2`pB+2b /Q2b HBiiH2 iQ 7m`i?2` Qm` mM/2`biM/BM; Q7 i?2
T?2MQK2MQMX M Q`;MBxiBQM- M/  b2`pB+2- bm+? b- 7Q` 2tKTH26+2#QQF K2Mb /Bz2`2Mi i?BM;b iQ p`BQmb T2QTH2X 6+2#QQF +M
#2 b22M b  M2irQ`F-  T`Bp+v i?`2i-  bBi2 7Q` b2H7@Tm#HB+iBQM T?QiQ@b?`BM; bBi2-  +?i bBi2 2i+X //BiBQMHHv- /2}MBiBQM #v
HBbiBM; +Q`TQ`iBQMb /2KM/b i?i i?2b2 +Q`TQ`iBQMb ?p2 iiBM2/
 `2HiBp2Hv ;`22/ mTQM M/ biiB+ K2MBM;X >Qr2p2`- 6+2#QQF
Bb MQi i?2 bK2 i?BM; iQ/v b r?2M Bi rb HmM+?2/- rBi? Km+?
KQ`2 TTHB+iBQMb- b2iiBM;b M/ +QKTH2tBivX
h?2 TQHB+B2b HbQ QMHv ``2Hv /Bb+mbb i?2 /Bz2`2M+2 #2ir22M bQ+BH
K2/B mb2/ T`Bpi2Hv #v B/2MiB}2/ KmMB+BTHBiv 2KTHQv22b 7`QK bQ@
+BH K2/B mb2/ #v 2KTHQv22b BM mi?Q`Bx2/ KmMB+BTHBiv #mbBM2bbX
h?Bb H+F Q7 +H`Biv `Bb2b Bbbm2b Q7 ++2Ti#H2 QMHBM2 #2?pBQ`X
AM i?Bb Hii2` [m2biBQM i?2 TQHB+B2b /2KQMbi`i2  +QM~B+i #2ir22M
2M+Qm`;BM; 2KTHQv22b iQ #2 2Mi?mbBbiB+ #Qmi i?2B` rQ`F M/ mb@
BM; bQ+BH K2/BX h?Bb +QM~B+i Bb 2bT2+BHHv pBbB#H2 BM T`Bpi2 b2i@
iBM;b- r?2`2 2KTHQv22b Kv /Bb+mbb Bbbm2b Q7 BMi2`2bi iQ i?2K #mi
Kv M22/ iQ /`r  HBM2 #2ir22M 2Mi?mbBbK M/ T`2b2MiBM;  +Q`@
`2+i pB2r Q7 KmMB+BTHBiv rQ`F M/ iiBim/2bX SQHB+B2b `2;mH`Hv `2Bi@
2`i2 i?i 2KTHQv22b 7mM/K2MiH 7`22 bT22+? `B;?ib TTHv iQ bQ+BH
K2/B- +QmTH2/ rBi? `2KBM/2`b i?i 2p2M BM i?2B` T`Bpi2 HBp2b 2K@
THQv22b Kv #2 B/2MiB}#H2 rBi? i?2 KmMB+BTHBiv M/ Qr2 HQvHiv
iQ i?2B` 2KTHQv2`X
AM //BiBQM iQ i?2 7`22 bT22+? T`Q#H2K #Qp2 i?2 TQHB+B2b HbQ i@
i2KTi iQ `2;mHi2 7Q`Kb Q7 //`2bbX LBM2 TQHB+B2b bT2+B}+HHv #`BM;
mT i?2 [m2biBQM Q7 7Q`KH Q` BM7Q`KH //`2bb M/ i?2b2 KBMiBM
i?i //`2bb BM bQ+BH K2/B b?QmH/ #2 BM7Q`KHX h?Qb2 mbBM; i?2
KmMB+BTHBiB2b mi?Q`Bx2/ bQ+BH K2/B b?QmH/ Q` Kmbi `2bTQM/ mb@

7R,QIRUPRUWR,QWHUDFW WKDWLVWKHTXHVWLRQ



BM; BM7Q`KH KMM2`b Q7 //`2bbX GBM;mBbiB+HHv i?Bb KMB72bib Bib2H7


KQbi +QKKQMHv BM mbBM; i?2 KQ`2 BM7Q`KH /m `i?2` i?M i?2
KQ`2 7Q`KH MB r?2M `272``BM; iQ Qi?2`b BM b2+QM/ T2`bQM bBM;mH`
T`QMQmMX

Unaddressed issues: the cloud problems


Ai Bb bm`T`BbBM; iQ MQi2 i?i MQM2 Q7 i?2 TQHB+v /Q+mK2Mib iQm+?
mTQM i?2 BKTQ`iMi [m2biBQM Q7 i?2 H2;H M/ 2i?B+H +QMb2[m2M+2b
Q7 ;Qp2`MK2Mi +BiBx2M BMi2`+iBQM pB +HQm/ b2`pB+2bX HH b2`pB+2b
/Bb+mbb2/ BM i?2 TQHB+v /Q+mK2Mib `2 i2+?MB+HHv #mBHi mT BM bm+?
 rv b HH BM7Q`KiBQM Bb i`Mb72``2/ iQ b2`p2`b +QMi`QHH2/ #v i?2
b2`pB+2 T`QpB/2`bX JQbi Q7 i?2b2 b2`p2`b `2 #b2/ QmibB/2 ar2/Bb?
Dm`Bb/B+iBQMX "v mbBM; bQ+BH K2/B BM +BiBx2M +QKKmMB+iBQM i?2
KmMB+BTHBiB2b ?p2 /B{+mHiB2b rBi?,
URV

S`QKQiBM; +?Qb2M +Q`TQ`iBQMb, bBM+2 i?2 BMi2`QT2`#@


BHBiv Bb HQr BM bQ+BH K2/B- +?QQbBM;  bT2+B}+ b2`pB+2
T`QpB/2` HBKBib i?2 mb2 Q7 Hi2`MiBp2 b2`pB+2 T`QpB/2`bX

UkV

S2`bQMH /i i`Mb72`b, r?BH2 i?2 TQHB+B2b r2`2 +H2`


i?i bT2+B}+ [m2biBQMb #2ir22M +HB2Mi M/ KmMB+BTHBiv
b?QmH/ MQi #2 +QM/m+i2/ Qp2` bQ+BH K2/BX h?2 mb2
Q7 i?2 Hii2` b  +QKKmMB+iBQMb THi7Q`K rBHH 7+BHBi@
i2 i?2 b2M/BM; Q7 T2`bQMH /i iQ bvbi2Kb QmibB/2 i?2
KmMB+BTHBiB2b +QMi`QHX

UjV

GQbb Q7 +QMi`QH, AM7Q`KiBQM //2/ iQ bQ+BH K2/B 7HHb


QmibB/2 i?2 +QMi`QH Q7 i?2 BM7Q`KiBQM T`QpB/2`X _2KQp@
BM; BM7Q`KiBQM QM bQ+BH K2/B /Q2b MQi `2KQp2 i?2 BM@
7Q`KiBQM 7`QK i?2 b2`pB+2 T`QpB/2`b #mi QMHv KF2b Bi
BM++2bbB#H2 iQ Qi?2` bQ+BH K2/B mb2`bX

Ai Bb bm`T`BbBM; iQ MQi2 i?i [m2biBQMb bm+? b i?2b2 `2 MQi /2Hi


rBi? 2Bi?2` BM i?2 TQHB+v /Q+mK2Mib Q` BM Mv Qi?2` ;Qp2`MK2Mi Q`
KmMB+BTH /Q+mK2MiiBQM bm``QmM/BM; i?2 mb2 Q7 bQ+BH K2/BX



,6620( 

Property, Privacy and Voice


 +QKKQM 7+iQ` 7Q` HH i?2 bQ+BH K2/B TQHB+B2b Bb i?i i?2v i@
i2KTi iQ +QMi`QH bQ+BH K2/B mb2X Ai Bb MQi2rQ`i?v i?i KMv
TQHB+B2b /B/ MQi KF2 Mv /Bz2`2MiBiBQM #2ir22M 7Q`Kb Q7 mb2X
KQM; i?Qb2 i?i /B/ i?2 +QM+2Ti Q7 mb2 Bb #/Hv /2}M2/ i #2biX
qBi?BM i?2 TQHB+B2b i?`22 b2T`i2 7Q`Kb Q7 mb2 `2 /2}M2/, URV P7@
}+BH KmMB+BTHBiv mb2- UkV S`Bpi2 mb2 Q7 bQ+BH K2/B /m`BM; rQ`FM/ UjV S`Bpi2 mb2 Q7 bQ+BH K2/B QmibB/2 rQ`FX h?2b2 i?`22 7Q`Kb
`2 MQi 2[mHHv //`2bb2/ BM i?2 TQHB+B2bX AM i?Qb2 TQHB+B2b i?i i@
i2KTi iQ /2}M2 7Q`Kb Q7 bQ+BH K2/B mb2 i?2v +QKKQMHv 7Q+mb QM
QM2 Q` irQX
.2bTBi2 i?Bb- i?2`2 Bb  bT2+B}+ +QMi`QH [m2biBQM i?i Bb MQi #`Qm;?i
mT BM HH TQHB+B2b i?2 [m2biBQM Q7 r?B+? BM/BpB/mHb ?p2 ++2bb iQ
i?2 bQ+BH K2/B ++QmMi M/- r?B+? BM/BpB/mHb ?p2 i?2 mi?Q`Biv
iQ Tm#HBb? BM7Q`KiBQMX 6Q` i?2 Tm`TQb2 Q7 i?Bb TT2` r2 ?p2 mb2/
i?2 i2`Kb T`QT2`iv M/ QrM2`b?BT iQ /BbiBM;mBb? i?Bb T`Q#H2K 7`QK
Qi?2` KQ`2 ;2M2`H Bbbm2b Q7 +QMi`QHX
Ai Bb BMi2`2biBM; iQ MQi2 i?i i?2 `2HiBp2 mM+2`iBM TQbBiBQMb iF2M
#v KMv KmMB+BTHBiB2b `2 K/2 KQ`2 +QKTH2t #v i?2 H+F Q7 /2}M@
BiBQMb 7Q` bQ+BH K2/B M/ i?2 rB/2 `M;2 Q7 ivT2b M/ HB+2MbBM;
;`22K2Mib bQ+BH K2/B mb;2 `2[mB`2bX LQi HH bQ+BH K2/B HHQr
+Q`TQ`i2 Q` b?`2/ ++QmMib M/ rQmH/ i?2`27Q`2 KF2 KmMB+BT@
HBiB2b mb2 Q7 bm+? bQ+BH K2/B  pBQHiBQM Q7 i?2 b2`pB+2X aQK2
TQHB+B2b `272` iQ i?Bb M/ `2[mB`2 mb2` MK2b M/ TbbrQ`/b iQ #2
BM/BpB/mH #mi biBHH biQ`2/ rBi?  bmT2`pBbQ` iQ 2Mbm`2 +QMiBMmBiv
b?QmH/ i?2 BM/BpB/mH H2p2 i?2 KmMB+BTHBiB2b 2KTHQvX
 b2+QM/ b2i Q7 T`QT2`iv T`Q#H2Kb +QM+2`M i?2 Ki2`BH i?i Bb
Tm#HBb?2/X >2`2 i?2 7Q+mb Bb QM [m2biBQMb Q7 +QTv`B;?i M/ ii2KTib
iQ +H`B7v r?B+? Ki2`BH 7`QK i?2 KmMB+BTHBiB2b Kv #2 mb2/X Ai
/2Hb rBi? [m2biBQMb bm+? b, q?Q Bb i?2 +QTv`B;?i@?QH/2` Q7 i?2
Ki2`BH QM+2 Bi ?b #22M Tm#HBb?2/\ q?i `B;?ib- B7 Mv- /Q2b i?2
KmMB+BTHBiv ?p2 iQ i?2 Ki2`BH\ >Qr +M Ki2`BH Tm#HBb?2/ pB
bQ+BH K2/B #2 `2@mb2/ BM Qi?2` K2/B\ h?Bb b2+QM/ b2i Q7 [m2biBQMb
?b MQi #22M /2Hi rBi? /2[mi2Hv BM Mv Q7 i?2 TQHB+B2b BM+Hm/2/
BM i?Bb bim/vX JQbi TQHB+B2b ?p2 MQi iQm+?2/ mTQM i?2b2 Bbbm2b i
HHX

7R,QIRUPRUWR,QWHUDFW WKDWLVWKHTXHVWLRQ



 i?B`/ b2i Q7 T`Q#H2Kb /2Hb rBi? i?2 `2KQpH Q7 BM7Q`KiBQMX


>2`2 KMv Q7 i?2 TQHB+B2b `2 +QM+2`M2/ rBi? i?2 2z2+ib Q7 HHQrBM;
i?2 Tm#HB+ iQ T`iB+BTi2 BM bQ+BH K2/B /BHQ;m2b BM bT+2b i?i `2
mM/2` i?2 KmMB+BTHBiB2b +QMi`QHX Jm+? Q7 i?2 +QM+2`M Bb 7Q+mb2/
QM r?i rQmH/ ?TT2M B7 BHH2;H bT22+? +ib `2 mM/2`iF2M BM i?2b2
bT+2bX h?Bb Hii2` T`Q#H2K Bb /2Hi rBi? p2`v +H2`Hv BM KQbi URNV
Q7 i?2 TQHB+B2b- r?B+? `2 +H2` i?i BHH2;H bT22+? rBHH MQi #2 iQH2`@
i2/ M/ rBHH #2 `2KQp2/X >Qr2p2`- i?2`2 Bb MQ /Bb+mbbBQM Q7 i?2
;`2v xQM2b Q7 BHH2;H bT22+? rBHH mM+QK7Q`i#H2- #mi MQi M2+2bb`vBHH2;H bT22+? #2 `2KQp2/\ M/ iQ r?i /2;`22 b?QmH/- M/ +M?`b? +`BiB+BbK #2 iQH2`i2/\
Ai Bb +H2` 7`QK i?Bb i?B`/ b2i Q7 T`Q#H2Kb i?i i?2 KmMB+BTHBiB2b
`2 ?TTv iQ `2;mHi2 r?2`2 i?2 Hr Bb +H2` #mi mMrBHHBM; iQ //`2bb
`2b i?i `2 KQ`2 +QKTH2tX h?Bb H+F Q7 TQHB+v +H`Biv `2/m+2b
i?2 2z2+iBp2M2bb M/ mb27mHM2bb Q7 i?2 /Q+mK2Mib 7Q` i?Qb2 r?Q `2
`2;mHi2/ #v i?2KX

Conclusion
6`QK i?2 rQ`/BM; M/ BMi2MiBQMb Q7 i?2 TQHB+B2b BM+Hm/2/ BM i?Bb
bim/v Bi Bb +H2` i?i i?2 KmMB+BTHBiB2b `2 bmz2`BM; 7`QK  H+F Q7
+H2` /2}MBiBQM Q7 bQ+BH K2/BX h?2 H+F Q7 /2}MBiBQM Bb MQi  T`Q#@
H2K T`iB+mH` iQ KmMB+BTHBiB2b #mi Bi #2+QK2b KQ`2 +mi2 r?2M
?B;?Hv@`mH2 #b2/ Q`;MBxiBQMb- bm+? b KmMB+BTHBiB2b- ii2KTi iQ
`2;mHi2 Bib mb2X qBi?Qmi  +H2` /2}MBiBQM Q7 bQ+BH K2/B i?2 B/2
Q7 +`2iBM;  TQHB+v BM r?B+? i?2 mb2 Q7 bm+?  i2+?MQHQ;v +M #2
`2;mHi2/ #2+QK2b BM+`2bBM;Hv +QKTH2tX h?2 /B{+mHiB2b BM `2;mH@
iBQM i?`Qm;? #2+QK2 KQ`2 +QKTH2t r?2M iFBM; BMiQ ++QmMi i?2
rB/2 `M;2 Q7 b2`pB+2b- 7Q`Kb Q7 +QKKmMB+iBQM M/ BMi2`+iBQM i?2
ar2/Bb? KmMB+BTHBiv Bb +?`;2/ rBi?X
h?2 TQHB+B2b BM+Hm/2/ BM i?Bb bim/v ?p2 7Q+mb2/ QM /Bz2`2Mi mb2b
Q7 i?2 i2+?MQHQ;v M/ p`vBM; H2p2Hb Q7 i?`2ib bQ+BH K2/B KBbmb2
Kv +mb2 i?2 Q`;MBxiBQMX
PM2 bm;;2biBQM b iQ r?v i?2 TQHB+B2b `2KBM p;m2 BM `2HiBQM
iQ KMv Q7 i?2b2 `2b /Bb+mbb2/ #Qp2 Kv #2 7QmM/ BM i?2 bQ+BH
+QMi2ti rBi?BM r?B+? i?2 KmMB+BTHBiB2b QT2`i2X G2;H M/ bQ+BH
mM/2`biM/BM; Q7 2KTHQv22 `B;?ib- 7`22/QK Q7 2tT`2bbBQM- M/ Tm#HB+



,6620( 

BM7Q`KiBQM b?T2 i?2 rQ`FTH+2 M/ i?2 bQ+BH ;`22K2Mib i?2`2BMX


h?Bb Kmbi HbQ #2 +QmTH2/ rBi? i?2 Mim`2 Q7 bQ+BH K2/B M/ i?2
rvb BM r?B+? bm+? K2/B +M bmTTQ`i M/ T`QKQi2 +QKKmMB+iBQM
#mi HbQ #v Bib i2+?MB+H Q` `2;mHiQ`v Mim`2 Ui?2 i2`Kb Q7 mb2 Q7
i?2 bQ+BH K2/B THi7Q`KbV HBKBi r?i +M M/ Bb /QM2 QMHBM2X
Ai Bb BKTQ`iMi iQ mM/2`biM/ i?i i?2 TQHB+B2b +`2i2/ #v i?2
KmMB+BTHBiB2b /Q MQi 2tBbi BM  p+mmK #mi `2 T`i Q7  +QKTH2t
`2HBiv Q7 +QMi`QHX h?2 TQHB+B2b i?2Kb2Hp2b bTM 7`QK `2b i?i `2
?B;?Hv `2;mHi2/ iQ mM`2;mHi2/ M/ Q7i2M `272` M/ HHm`2 iQ HrbQi?2` `2;mHiQ`v /Q+mK2Mib M/ bQ+BH MQ`KbX h?2 i2+?MQHQ;v Bib2H7
HbQ +QMi`QHb i?2 #2?pBQ` Q7 i?2 mb2`b- M/ BM i?Bb rvb +ib b 
`2;mHiQ`v BMbi`mK2MiX Ai Bb BM i?2b2 +QMi2tib i?i i?2 TQHB+B2b Kmbi
#2 mM/2`biQQ/ M/ TT`2+Bi2/X
LQirBi?biM/BM; i?2 TT`Q+? iF2M iQ bQ+BH K2/B TQHB+v #v i?2
ke KmMB+BTHBiB2b Bi Bb +H2` i?i i?2b2 Q`;MBxiBQMb ?p2 ii2KTi2/
iQ iF2  TQbBiBp2 TT`Q+? iQ bQ+BH K2/B mb2 rBi?BM i?2B` KmMB@
+BTHBiB2bX q?BH2 i?2 2{+B2M+v Q7 i?2b2 i2+?MQHQ;B+H THi7Q`Kb 7Q`
KmMB+BTHBiB2b M22/ iQ #2 bim/B2/ HQM;Bim/BMHHv Bi Kv #2 /2/m+2/
i?i #v i?2B` /QTiBQM M 2tT2+iiBQM Q7 b2`pB+2 Bb +`2i2/X h?Bb Bb
`2~2+i2/ BM i?2 TQHB+v /Q+mK2Mib i?i ii2KTi iQ +H`B7v `2bTQMb2
iBK2b iQ BM+QKBM; bQ+BH K2/B K2bb;2b- `2@+iBQM iBK2b iQ M2;i@
Bp2 Q` BHH2;H BM7Q`KiBQM- M/ +`2iBM; `2/mM/M+v r?2M BM/BpB/mHb
`2bTQMbB#H2 7Q` bQ+BH K2/B 2M/ i?2B` 2KTHQvX h?2 TQHB+B2b `2~2+i 
72` Q7 +`2iBM; B;MQ`2/ Q` mMKQMBiQ`2/ BM7Q`KiBQM BM7`bi`m+im`2bX
M BMi2`2biBM; [m2biBQM i?i Bb MQi #`Qm;?i mT BM i?2 TQHB+B2b Bb
i?2 Bbbm2 Q7 KmMB+BTHBiv T`Bp+vX h?2 ar2/Bb? 6QA +i `2;mHi2b
#Qi? bii2 QT2MM2bb M/- iQ M 2ti2Mi- i?2 `B;?i Q7 i?2 bii2 iQ QT@
2`i2 T`Bpi2Hv- BX2X i r?B+? bi;2 i?2 bii2 +iQ` M22/ MQi T`QpB/2
BM7Q`KiBQMX
Ai Bb mM/2`biQQ/ i?i 2p2M rBi?BM  /2KQ+`+v i?2`2 Kmbi #2
H2p2Hb Q7 T`Bp+v Ua?BHb RN8e- RNNdc q2biBM RNedVX h?2 `2+2Mi 7Q@
+mb QM 6QA M/ i?2 /QTiBQM Q7 bQ+BH K2/B #v bii2 +iQ`b Ubm+?
b KmMB+BTHBiB2bV `mMb i?2 `BbF Q7 +`2iBM; M 2tT2+iiBQM Q7 b2`@
pB+2 i?i +MMQi #2 /2HBp2`2/ rBi?Qmi T`Q/m+iBpBiv +QbibX Jm``v
Ukyy8 T RNdV `;m2b i?i  H2p2H Q7 bii2 T`Bp+v Bb M2+2bb`v, 
+QM/BiBQM BM r?B+? i?2`2 Bb 2MQm;? T`Bp+v iQ MQm`Bb? BM/BpB/mH
+`2iBpBiv M/ ;`QmT 2tT`2bbBQMc 2MQm;? Tm#HB+Biv Q7 ;Qp2`MK2Mi

7R,QIRUPRUWR,QWHUDFW WKDWLVWKHTXHVWLRQ



zB`b iQ H2i i?2 Tm#HB+ FMQr i?2 7+ib M2+2bb`v iQ 7Q`K Dm/;K2Mib
BM TQHBiB+H Kii2`bc M/  bKHH `2 Q7 b2+`2+v 7Q` ;Qp2`MK2Mi iQ
T`2b2`p2 i?2 BMi2;`Biv Q7 +2`iBM b2+`2i BM7Q`KiBQM M/ i?2 T`Bp+v
Q7 BMi2`MH TQHB+v@KFBM; T`Q+2bb2bX "v BMi`Q/m+BM; bQ+BH K2/B
b M BM7Q`KiBQM BM7`bi`m+im`2 BM BMi2`+iBQMb #2ir22M KmMB+BT@
HBiB2b M/ +BiBx2Mb i?Bb T`Bpi2 bT+2 rBHH #2 +?HH2M;2/X Ai rBHH #2
BMi2`2biBM; iQ b22 ?Qr i?Bb TQBMi /2p2HQTb Qp2` iBK2X
AM +HQbBM; Bi Bb rQ`i? TQBMiBM; QM+2 ;BM iQ i?2 ?B;? H2p2H Q7 M@
HQ;m2 #Bb i?i T2`K2i2b i?2 TQHB+B2bX h?2 KmMB+BTHBiB2b pB2r- M/
Q7i2M `272` iQ- bQ+BH K2/B M //BiBQM +QKKmMB+iBQMb +?MM2HX
h?Bb pB2r +H2`Hv b?Qrb  H2p2H Q7 mMT`2T`2/M2bb 7Q` Mv `2H BM@
i2`+iBQM i?i Bb i?2 `2H TQi2MiBH Qz2`2/ #v bQ+BH K2/B mb2X h?2
KmMB+BTHBiB2b `2 p2`v Km+? KB`2/ BM  KBM/@b2i Q7 2@;Qp2`MK2Mi
M/ ?p2 v2i iQ KQp2 QMr`/b iQ 2@/2KQ+`+v r?2`2 +QHH#Q`iBQMT`iB+BTiBQM M/ /BHQ;m2 `2 F2v BM;`2/B2MibX
qBi? i?Bb H+F Q7 BMi2`+iBQM M/ T`iB+BTiBQM i?2 TQi2MiBH Q7
bQ+BH K2/B ?b v2i iQ `2+? Mv `2H TQi2MiBH M/ +MMQi MQr
#2 b22M b i?2 7mH}HHK2Mi Q7 *?v/2MBmb /`2KX h?2 TQHB+B2b b?Qr
 +H2` 7Q+mb QM /TiBM; bQ+BH K2/B b +?MM2Hb Q7 +QKKmMB+@
iBQM iQ 7m`i?2` i?2 BMi2`2bib Q7 2@;Qp2`MK2Mi r?BH2 pQB/BM; bQ+BH
K2/Bb TQi2MiBH b  iQQH 7Q` BM+`2bBM; T`iB+BTiQ`v /2KQ+`+v
M/ 7m`i?2`BM; i?2 ;QHb Q7 2@/2KQ+`+vX q2 }M/ i?Bb bii2 Q7 7@
7B`b T`Q#H2KiB+ M/ BM M22/ Q7 #Qi? 7m`i?2` `2b2`+? M/ /BHQ;m2
#2ir22M `2b2`+?2`b M/ TQHB+v KF2`bX

Bibliography

(R) "HFBM- CX Ukyy9V .B;BiH aT22+? M/ .2KQ+`iB+ *mHim`2, 


h?2Q`v Q7 6`22/QK Q7 1tT`2bbBQM 7Q` i?2 AM7Q`KiBQM aQ+B@
2iv- L2r uQ`F lMBp2`bBiv Gr _2pB2r- oQHX dN- LQX R- kyy9X
(k) "2Mi?K- CX URNN8V SMQTiB+QM- BM JB`M "QxQpB+ U2/XVh?2 SMQTiB+QM q`BiBM;b- GQM/QM, o2`bQ- RNN8- kN@N8X
(j) .?H- _X X URN3NV .2KQ+`+v M/ Bib *`BiB+b- L2r >p2M,
uH2 lMBp2`bBiv S`2bbX
(9) 6Qm+mHi- JX URNdNV .Bb+BTHBM2  SmMBb?, h?2 #B`i? Q7 i?2
T`BbQM- L2r uQ`F, oBMi;2 "QQFbX
(8) .iBMbT2FiBQM2M UkyRyV JvM/B;?2i2`- 7`2i; Q+? M@
/` Q`;MBbiBQM2`b Mbp` 7` S2`bQMmTT;B7i2` B bQ+BH
K2/B2`- m;mbiB kyRy ?iiT,ffrrrX/iBMbT2FiBQM2MXb2fH;`@
Q+?@ `2;H2`fT2`bQMmTT;B7ibH;2MfbQ+BH@K2/B2`f
(e) 1@/2H2;iBQM2M UkyRyV JvM/B;?2i2`b MpM/MBM; p bQ@
+BH K2/B2`- _BFiHBMD2` 7`M 1@/2H2;iBQM2M o2`bBQM RXykyRy@Rk@jy ?iiT,ffrrrX2/2H2;iBQM2MXb2fbB/f`BFiHBMD2`@7Q`@
KvM/B;?2i2`b@MpM/MBM;@ p@bQ+BH@K2/B2`
(d) >Mb2i?- PX URNNeV AM7Q`KiBQM i2+?MQHQ;v b AM7`bi`m+im`2.Q+iQ`H .Bbb2`iiBQM :Qi?2M#m`; bim/B2b BM AM7Q`KiB+b U_2@
TQ`i RyV- .2+2K#2`X
(3) >``BbQM- _X URNN8V .2KQ+`+v- GQM/QM, _QmiH2/;2X



,6620( 

(N) >QM2v+mii- aX  >2``BM;- aX*X UkyyNV "2vQM/ JB+`Q#HQ;;BM;,


*QMp2`biBQM M/ *QHH#Q`iBQM pB hrBii2`- S`Q+22/BM;b Q7
i?2 6Q`iv@a2+QM/ >rBB AMi2`MiBQMH *QM72`2M+2 QM avbi2K
a+B2M+2b U>A*aa@9kVX
(Ry) >m#2`KM- "X- _QK2`Q- .XJX M/ qm- 6X UkyyNV aQ+BH L2i@
rQ`Fb h?i Jii2`, hrBii2` mM/2` i?2 JB+`Qb+QT2- 6B`bi
JQM/v R9UR@8VX
(RR) E?M- _X  E2HHM2`- .X Ukyy9V oB`imHHv .2KQ+`iB+, PM@
HBM2 *QKKmMBiB2b M/ AMi2`M2i +iBpBbK- BM 622M#2`;- X
 "`M2v .X U2/bV *QKKmMBiv BM i?2 .B;BiH ;2- GM?K,
_QrKM  GBiiH2}2H/X

(Rk) EHM;- JX  LQHBM CX UkyRRV .Bb+BTHBMBM; bQ+BH K2/B, M


MHvbBb Q7 bQ+BH K2/B TQHB+B2b BM ke ar2/Bb? KmMB+BTHBi@
B2b- 6B`bi JQM/v- oQHmK2 Re- LmK#2` 3 @ R m;mbi kyRR
?iiT,ff}`biKQM/vXQ`;f?i#BMf+;Br`Tf#BMfQDbfBM/2tXT?Tf7Kf`iB+H2fpB2
H2fj9Nyfjykd
(Rj) GK#H2- aX:X UkyykV 6`22/QK Q7 AM7Q`KiBQM-  6BMMBb? +H2`@
;vKMb ;B7i iQ /2KQ+`+v- 6`22/QK Q7 AM7Q`KiBQM _2pB2r,
oQHX Nd- TTk@3X
(R9) Jm``v- X Ukyy8V a?QmH/ aii2b >p2  _B;?i iQ AM7Q`K@
iBQMH S`Bp+v\ BM EHM;- JX  Jm``v- X U2/bV >mKM
_B;?ib BM i?2 .B;BiH ;2- *p2M/Bb? Sm#HBb?BM;- GQM/QM
(R8) Si2KM- *X URNdyV S`iB+BTiBQM M/ .2KQ+`iB+ h?2Q`v*K#`B/;2, *K#`B/;2 lMBp2`bBiv S`2bbX
(Re) SB`QMiB- CX UkyyeV E2v 1H2K2Mib Q7  h?`2i M/ omHM2`#@
BHBiv JM;2K2Mi S`Q;`K- AM7Q`KiBQM avbi2Kb m/Bi M/
*QMi`QH bbQ+BiBQM J2K#2` CQm`MH- Jv kyyeX
(Rd) a`iQ`B- :X URN3dV h?2 h?2Q`v Q7 .2KQ+`+v _2pBbBi2/- L2r
C2`b2v, *?i?K >Qmb2 Sm#HBb?2`bX
(R3) a?BHb- 1X URN8eV h?2 hQ`K2Mi Q7 a2+`2+v- GQM/QM, >2BM2KMMX

%,%/,2*5$3+<



(RN) a?BHb- 1X URNNdV *BpBHBiv M/ +BpBH bQ+B2iv- BM h?2


oB`im2 Q7 *BpBHBivX AM/BMTQHBb,
GB#2`iv 6mM/X aEG
UkyRyV aQ+BH K2/B2` Q+? ?M/HBM;bQz2MiHB;?2i2M?iiT,ffrrrXbFHXb2fpB `#2i` K2/fDm`B/BFf`iBFH`fbQ+BH K2/B2`
(ky) aQHQp2- .X UkyykV ++2bb M/ ;;`2;iBQM, S`Bp+v- Sm#HB+
_2+Q`/b- M/ i?2 *QMbiBimiBQM- JBMM2bQi Gr _2pB2r- oQHX
3e- LQX e- kyykX
(kR) aPl aii2Mb Pz2MiHB; li`2/MBM;` UkyRyV HHKMM >M/@
HBM;` B 1H2Fi`QMBbF 6Q`K Qz2MiHB;?2i Q+? BMi2;`Bi2i- aHmi@
#2iMFM/2 p 1@ Pz2MiHB;?2ibFQKKBiiM- aPl kyRy,9X
(kk) q2biBM- X URNedV S`Bp+v M/ 6`22/QKX L2r uQ`F,
i?2M2mKX
(kj) qBMM2`- GX URN38VX .Q `iB7+ib ?p2 TQHBiB+b\- `2T`BMi2/ BM
J+E2MxB2- .X  qD+KM- CX U2/bXVX h?2 aQ+BH a?TBM; Q7
h2+?MQHQ;v- JBHiQM E2vM2b- lE, PT2M lMBp2`bBiv S`2bb UTTX
ke@j3VX

AUTHOR DISAMBIGUATION FOR


ENHANCED SCIENCE-2.0 SERVICES
-HIIUH\'HPDLQH
,QVWLWXWIU)RUVFKXQJVLQIRUPDWLRQXQG4XDOLWlWVVLFKHUXQJ L)4 %RQQ *HUPDQ\

#bi`+i

h?2 /BbK#B;miBQM Q7 mi?Q`b rBi? ?QKQMvKQmb MK2b ?b #22M


 ;`QrBM; +QM+2`M BM #B#HBQK2i`B+b 7Q` b2p2`H v2`bX h?2 B/2MiB}+@
iBQM Q7 mi?Q`b Bb  M2+2bb`v T`2+QM/BiBQM 7Q` ++m`i2 #B#HBQK2i@
`B+ +H+mHiBQMbX h?2 #bB+ i2+?MB[m2 Q7 Ki+?BM; mi?Q`b MK2b
#b2/ QM `iBQb Q7 b?`2/ H2ii2`b Bb bmb+2TiB#H2 iQ 2``Q` BM i?2 +b2
Q7 p2`v +QKKQM MK2b Q` BM #`Q/ `2b2`+? }2H/bX  KQ`2 /@
pM+2/ TT`Q+? iQ i?2 T`Q#H2K `2HB2b QM i?2 +QMi2timH K2i/i
`2HiBM; iQ M mi?Q`X lbBM; i?2 +Q@mi?Q` M/ i?2 +Q@+BiiBQM `2H@
iBQMb?BTb i?i T2`iBM iQ  ;Bp2M mi?Q`-  KT Q7 i?2 BMi2HH2+imH
HM/b+T2 Q7 i?i mi?Q` +M #2 +QMbi`m+i2/X am+? Tii2`Mb Q7
+QHH#Q`iBQM M/ +BiiBQM `2 ivTB+HHv mMB[m2 iQ 2+? BM/BpB/mH
M/ b2`p2 b }M;2`T`BMib 7Q` i?2 B/2MiB}+iBQM Q7 i?Qb2 r?Q ?TT2M
iQ b?`2 i?2 bK2 MK2X h?2 miQKi2/ MHvbBb Q7 +QMi2timH
K2i/i 7Q` 2+? mi?Q`@MK2@BMbiM+2 +M #2 mb2/ iQ 2M?M+2
i?2 KM;2K2Mi Q7 FMQrH2/;2 rBi?BM b+B2M+2@7Q+mb2/ bQ+BH K2@
/BX h?Bb TT2` T`2b2Mib  KBMBKHBbiB+ bQHmiBQM iQ i?2 mi?Q`
/BbK#B;miBQM T`Q#H2K i?i H2p2`;2b #B#HBQ;`T?B+ K2i/i iQ
;2M2`i2 +Hmbi2`b Q7 `iB+H2b #2HQM;BM; iQ /BbiBM+i BM/BpB/mHb r?Q
HH b?`2 i?2 bK2 MK2X AKTHB+iBQMb 7Q` 2M?M+2/ a+B2M+2 kXy
b2`pB+2b `2 /Bb+mbb2/X

Introduction
h?2 /BbK#B;miBQM Q7 mi?Q`b rBi? B/2MiB+H U?QKQMvKQmbV MK2b
?b #22M  ;`QrBM; +QM+2`M BM #B#HBQK2i`B+b 7Q` b2p2`H v2`bX h?2
B/2MiB}+iBQM Q7 mi?Q`b Bb  M2+2bb`v T`2+QM/BiBQM 7Q` ++m`i2
#B#HBQK2i`B+ +H+mHiBQMbX  `2pB2r Q7 i?2 +m``2Mi HBi2`im`2 QM m@



,6620( 

i?Q` /BbK#B;miBQM `2p2Hb i?`22 #`Q/ TT`Q+?2b iQ i+FHBM; i?2


T`Q#H2KX h?2 bBKTH2bi i2+?MB[m2 BMpQHp2b Ki+?BM; i?2 mi?Q`b
MK2b #b2/ QM `iBQb Q7 b?`2/ +?`+i2`bX ("QH+F2` 2i HX URNN3Vc
Gr`2M+2 2i HX URNNNVc :Hp2x  JQv@M2;QM UkyydV) aQK2 Q7
i?2 H;Q`Bi?Kb mb2/ BM+Hm/2 C`Q@qBMFH2` T`QtBKBiv- i?2 .B+2 +Q27@
}+B2Mi- M/ G2p2Mbi2BM /BbiM+2X q?BH2 i?2b2 i2+?MB[m2b +M ;Q 
HQM; rv BM biM/`/BxBM; p`BiBQMb BM mi?Q` MK2b- i?2v `2 Q7
HBiiH2 mb2 BM /BbK#B;miBM; +Q``2+iHv bT2HH2/ #mi +QKKQM MK2b Q`
BM #`Q/ +i2;Q`B2b Q7 b+B2M+2 BM r?B+? KMv `2b2`+?2`b `2 +iBp2X
 KQ`2 /pM+2/ TT`Q+? iQ i?2 T`Q#H2K `2HB2b QM i?2 +QMi2timH
/i `2HiBM; iQ M mi?Q`X (hM;  qHb? UkyRyVc EM; 2i HX
UkyyNVc qQQ/BM; 2i HX UkyyeV) "v 2tTHQBiBM; i?2 +Q@ mi?Q` M/fQ`
i?2 +Q@+BiiBQM `2HiBQMb?BTb i?i T2`iBM iQ  ;Bp2M mi?Q`- `i@
B+H2b +M #2 ;`QmT2/ iQ;2i?2` bQ b iQ /BbiBM;mBb? QM2 mi?Q` 7`QK
MQi?2`X am+? Tii2`Mb Q7 +QHH#Q`iBQM M/ +BiiBQM `2 ivTB+HHv
mMB[m2 iQ 2+? BM/BpB/mH M/ b2`p2 b /BbiBM;mBb?BM; +?`+i2`Bbi@
B+b 7Q` i?2 B/2MiB}+iBQM Q7 i?Qb2 r?Q ?TT2M iQ b?`2 i?2 bK2
MK2X AM/22/- BM bm+? +QMi2timH TT`Q+?2b- i?2 MK2 Q7 i?2 m@
i?Q` Bb MQi 2p2M iF2M BMiQ +QMbB/2`iBQM #v i?2 /BbK#B;miBQM
H;Q`Bi?KX h?Bb TT`Q+? Bb i?2`27Q`2 KQ`2 `Q#mbi iQ BMbiM+2b
Q7 bT2HHBM; 2``Q`bX "2vQM/ i?2b2 HB2b i?2 `2HK Q7 biiBbiB+H T@
T`Q+?2b iQ mi?Q` /BbK#B;miBQMX (w?M; 2i HX UkyydVc hM; 2i
HX Ukyy3V) h?2b2 Qz2` i?2 T`QKBb2 Q7  KQ`2 ++m`i2 bQHmiBQM iQ
i?2 T`Q#H2KX AM //BiBQM- QM2 rQmH/ 2tT2+i i?i  biiBbiB+H T@
T`Q+? rQmH/ Qz2` bQK2 K2bm`2 Q7 T`Q##BHBiv b iQ i?2 ++m`+v
Q7  T`iB+mH` mi?Q`@/BbK#B;miBQM bQHmiBQM- Hi?Qm;? i?2 HBi2`@
im`2 /Q2b MQi //`2bb i?Bb Bbbm2X q?BH2 i?Bb i?B`/ +i2;Q`v Qz2`b
i?2 KQbi TQi2MiBH 7Q` ?B;?Hv ++m`i2 MK2 /BbK#B;miBQM- i?2
`2b2`+? i i?Bb H2p2H /Q2b MQi b22K iQ #2 ;2M2`HBx#H2 QmibB/2 Q7
bKHH KQmMib Q7 +m`i2/ i2bi /iX h?2b2 i2+?MB[m2b Q7i2M `2Hv QM
 T`BQ`B bbmKTiBQMb #Qmi i?2 7`2[m2M+v Q7 +2`iBM T`K2i2`b Q`
`2[mB`2  i`BMBM; b2i Q7 +Q``2+iHv@B/2MiB}2/ mi?Q`b #27Q`2 i?2v
+M #2;BMX 6Q` 2tKTH2- aKHH?2Bb2` M/ hQ`pBF UkyyNV 2biBKi2
i?2 biiBbiB+H T`QT2`iB2b Q7 i?2 MK2b #2BM; /BbK#B;mi2/ b 
T`2+m`bQ` iQ i?2 +H+mHiBQM Q7 mi?Q`@MK2 ;`QmTb #v biiBbiB+H
K2i?Q/bX aQH2` UkyydV T`2b2Mib  biiBbiB+H KQ/2H 7Q` /BbK#B;@
miBQM BM r?B+? KMv bbmKTiBQMb M/ TT`QtBKiBQMb `2 K/2

$XWKRUGLVDPELJXDWLRQIRUHQKDQFHGVFLHQFHVHUYLFHV



b iQ i?2 7`2[m2M+v Q7 rQ`/b M/ MK2bX am+? 2t2`+Bb2b +?B2p2


`2K`F#H2 `2bmHib rBi? M/ Kv TQBMi i?2 rv iQ #2ii2` /BbK#B;@
miBQM T`BM+BTH2b- #mi Bi Bb ?`/ iQ b22 ?Qr i?2b2 +M #2 K/2 iQ
rQ`F rBi?Qmi +QMbB/2`#H2 }M2@imMBM; Q` BM@/2Ti? FMQrH2/;2 #Qmi
i?2 +?`+i2`BbiB+b Q7 i?2 }2H/ BM r?B+? i?2 MK2 iQ #2 /BbK#B;@
mi2/ Bb 7QmM/X A7 QM2 Kmbi /2i2`KBM2 ?Qr KMv CX aKBi?b `2
rQ`FBM; BM i?2 }2H/ Q7 Ki2`BHb b+B2M+2 BM Q`/2` iQ #2 #H2 iQ /Bb@
K#B;mi2 BMbiM+2b Q7 aX CQ?MbQM- QM2 ?b bBKTHv 2t+2`#i2/
i?2 T`Q#H2KX
 ;QQ/ 2tKTH2 Q7  KQ`2 `Q#mbi bQHmiBQM Bb ;Bp2M #v i?2 `2+2Mi
rQ`F Q7 :m`M2v- >Q`HBM;b- M/ oM .2M "2bb2H` (:m`M2v 2i HX
UkyRRV)X h?2B` TT`Q+? BM+Q`TQ`i2b mT iQ 2B;?i /Bz2`2Mi K2i/i
2H2K2Mib M/ T2`7Q`Kb `2;`2bbBQM MHvbBb iQ /2i2`KBM2 i?2 bi`2M;i?
Q7 i?2 bBKBH`Biv #2ir22M 2+? TB` Q7 K2i/iX  M2irQ`F Q7
`2HiBQMb?BTb Bb i?2M +QMbi`m+i2/ rBi? i?2 `2;`2bbBQM +Q2{+B2Mib b
i?2 r2B;?i Q7 i?2 2/;2b #2ir22M Bi2KbX  +Hmbi2`BM; H;Q`Bi?K i?2M
;`QmTb i?2 M2irQ`F BMiQ mi?Q` BMbiM+2bX :m`M2v 2i HX KF2 i?2
BKTQ`iMi TQBMi i?i KMv Qi?2` mi?Q`@/BbK#B;miBQM H;Q`Bi?Kb
`2 2pHmi2/ ;BMbi /ib2ib i?i ?p2 #22M T`2@}Hi2`2/X h?2
H;Q`Bi?Kb Mim`HHv T2`7Q`K p2`v r2HH #2+mb2 Mv `2+Q`/b i?i
/Q MQi +QMiBM HH i?2 `2[mBbBi2 K2i/i `2 `2KQp2/ #27Q`2?M/X
AM +QMi`bi- i?2B` TT`Q+? KF2b /Q rBi? r?i2p2` K2i/i Bb
pBH#H2X h?Bb Bb M BKTQ`iMi Bbbm2- b i?2 bQHmiBQMb T`QTQb2/ 7Q`
mi?Q`@/BbK#B;miBQM `2 Tm`2Hv +/2KB+ B7 i?2v /Q MQi ?M/H2
i?2 BKT2`72+iBQMb Q7 `2H@rQ`H/ /iX
h?2 H;Q`Bi?K T`2b2Mi2/ ?2`2 7HHb BMiQ i?2 b2+QM/ +i2;Q`v Q7
mi?Q`@/BbK#B;miBQM i2+?MB[m2b BM i?i Bi `2HB2b QM K2i/i `2@
HiBM; iQ M mi?Q`b Tm#HB+iBQMbX h?Bb TT`Q+? Bb /2+B/2/Hv bBK@
TH2` i?M KMv Q7 i?2 Qi?2` i2+?MB[m2b BM i?2 HBi2`im`2X Ai rb
/2p2HQT2/ rBi? M 2v2 iQr`/b T`QpB/BM;  /i@+H2MBM; T`Q+2/m`2
i?i 7+BHBii2b i?2 rQ`F Q7 i?2 AMbiBimi 7` 6Q`b+?mM;bBM7Q`KiBQM
mM/ ZmHBiibbB+?2`mM; UB6ZVX b T`i Q7  :2`KM `2b2`+? +QMbQ`@
iBmK i?2 B6Z T2`7Q`Kb #B#HBQK2i`B+ bim/B2b BM bmTTQ`i Q7 :2`KMvb
MiBQMH b+B2M+2 TQHB+vX hQ ++QKTHBb? i?Bb- i?2 B6Z ?b ++2bb iQ 
/i#b2 Q7 i?2 `r /i i?i Bb #2?BM/ i?2 q2# Q7 a+B2M+2X hQ 2M@
bm`2 i?i i?2 MHvb2b `2 b ++m`i2 b TQbbB#H2- i?2 B6Z `2[mB`2b
 iQQH i?i ?2HTb iQ +H2M i?2 /i #v /BbK#B;miBM; mi?Q`b bm+?



,6620( 

i?i i?2 +Q``2+i `iB+H2b +M #2 ii`B#mi2/ iQ i?2 T2QTH2 M/ BMbiB@
imiBQMb #2BM; bim/B2/X >Qr2p2`- HH Q7 i?2 K2i/i 7Q` mi?Q`b Bb
MQi Hrvb pBH#H2 U/2T2M/BM; QM i?2 Tm#HBb?2` 7`QK r?B+? i?2
/i rb +QHH2+i2/VX q?BH2 bQK2 `2+Q`/b +QMiBM +QKTH2i2 BM7Q`K@
iBQM BM+Hm/BM; i?2 mi?Q`b }`bi MK2 M/ BMbiBimiBQMH {HBiBQM
Qi?2` `2+Q`/b /Q MQiX h?mb 7Q` i?2 TTHB+iBQM /2b+`B#2/ ?2`2BM
iQ rQ`F rBi? HH `2+Q`/b- Bi Kmbi `2Hv QMHv QM i?2 HQr2bi +QKKQM
/2MQKBMiQ` pBH#H2, +Q@mi?Q`b M/ `272`2M+2bX
h?mb i?2 bT2+B}+ +?HH2M;2 //`2bb2/ ?2`2 Bb iQ ;`QmT mi?Q`@
MK2 BMbiM+2b BM  `2HB#H2 M/ miQKi2/ KMM2` ;Bp2M  HBK@
Bi2/ KQmMi Q7 K2i/i bm+? i?i Bi #2+QK2b T`+iB+H iQ mM@
/2`iF2 H`;2@b+H2 bim/B2b BMpQHpBM; KMv mi?Q`b 7`QK Mv }2H/
Q7 `2b2`+?X AM i?Bb `2H@rQ`H/ b+2M`BQ- miBHBiv Bb b BKTQ`iMi b
++m`+vX

Method
>QKQMvKQmb MK2 BMbiM+2b U`2i`B2p2/ 7`QK i?2 B6Zb /i@
#b2bV i?i b?`2 +Q@mi?Q`b M/fQ` `272`2M+2b `2 ;`QmT2/ iQ;2i?2`
b QM2 BM/BpB/mH ++Q`/BM; iQ i?2 7QHHQrBM; H;Q`Bi?KX h?Bb Bb BK@
TH2K2Mi2/ BM Cp M/ mb2b HQ+H ++?BM; Q7 MK2b M/ A. MmK#2`b
iQ `2/m+2 i?2 M22/ iQ `2@[m2`v i?2 /i#b2 7Q` i?2 bK2 BM7Q`K@
iBQMX
RX

Zm2`v #b2/ QM  ;Bp2M Hbi MK2 M/ }`bi BMBiBH UaJAh>


CVX

kX

*`2i2 M ``v Q7 i?2 mi?Q`A. MmK#2`b UVX *`2i2


 +QTv Q7 i?Bb ``v U"VX

jX

6Q` 2+? 2H2K2Mi BM  Ui?i ?b MQi #22M +QKT`2/


T`2pBQmbHvV- +`2i2 M mi?Q`@ ;`QmT ``v- M/ i?2M
HQQT i?`Qm;? HH bm#b2[m2Mi 2H2K2Mib BM ",
jXRX

6Q` 2+? +QK#BMiBQM Q7  M/ "- `2i`B2p2


i?2 `iB+H2 2+? mi?Q` UR M/ #kV Bb
bbQ+Bi2/ rBi?X Zm2`v 7Q` i?2 +Q@mi?Q`b
Q7 #Qi? `iB+H2b- b r2HH b 7Q` i?2 `272`2M+2b
+QMiBM2/ BM 2+? `iB+H2 R M/ #kX

):)+$',(,3*(:/"&;'(:*$*/),*1(6%(,3*()<:"/+,3#>(?3*(/*'&<,'(=*/*()$)<%Q*1(&'+$:()(-"$2&'+"$(
,)6<*();;/")-3>((?3*(:/"&;(=+,3(,3*(<)/:*',($&#6*/("2(#),-3+$:(;&6<+-),+"$'(=)'(-"$'+1*/*1(
(=*/*(
,3*/*2"/*(-"$'+1*/*1(,"(/*;/*'*$,(",3*/(+$1+0+1&)<'(
;/*1+-,+"$7>(/
E
$XWKRUGLVDPELJXDWLRQIRUHQKDQFHGVFLHQFHVHUYLFHV
=)'("$<%(;"''+6<*(,"(1*,*/#+$*(,3*(R/*-+'+"$("2(,3*(#),-3*'J()'(,3*(,",)<($&#6*/("2( 
+$1+0+1&)<'(=+,3(,3),($)#*(.)$1(,3*+/(;&6<+-),+"$'7(+'($",(O$"=$>(
(
(
F"$1+,+"$(./*)<+,%7(
F"$1+,+"$(./*)<+,%7(
(
?STU(
4IMVU(
?*',(.;/*1+-,+"$7(
!"#$%&%'()
/0-%!1(,2&23%!
4)<'*(;"'+,+0*(
?STU(
?R(W(.?R(X(4R7(
?*',(.;/*1+-,+"$7(
4)<'*($*:),+0*(
/0-%!4%56&23%!
(
4IMVU(
(
*#$+,,)
(
(
?R(W(.?R(X(4Y7(
/67.%!8#!9!:(4;-,2(4!&67.%!;(0!%36.-6&245!&'%!6::-06:<!(;!=6&:'%,#(

jXkX

*`2i2 irQ ``vb- QM2 7Q` 2+? b2i Q7 +Q@


mi?Q`b UR + M/ #k +V- b r2HH b MQi?2`
irQ ``vb- QM2 7Q` 2+? b2i Q7 `272`2M+2b
UR ` M/ #k `VX
jXkXRX

9X

GQQT i?`Qm;? i?2 +Q@mi?Q` `@


`vb- +QKT`BM; i?2 MK2bX GQQT
i?`Qm;? i?2 `272`2M+2b- +QKT`@
BM; i?2 `272`2M+2A.bX

A7- 7i2` +QKT`BM; HH +Q@mi?Q`b M/ HH `272`2M+2/ `i@


B+H2b-  Ki+? ?b #22M 7QmM/ Ui H2bi irQ Ki+?2b BM
i?2 +b2 Q7 `272`2M+2bV- i?2M // i?2 mi?Q`A. MmK#2`
Q7 i?2 mi?Q` 7`QK " iQ i?2 mi?Q`@;`QmT #2HQM;BM;
iQ mi?Q` X

Results
h#H2 k b?Qrb i?2 MK2b i2bi2/- i?2 v2` 7`QK r?B+? i?Qb2
MK2b r2`2 +QMbB/2`2/X 6Q` " "Q`bQv i?2 H;Q`Bi?K +`2i2/
irQ ;`QmTbX h?2 }`bi ;`QmT ?2H/ Rd Q7 i?2 `iB+H2b FMQrM iQ ?p2
#22M r`Bii2M #v i?Bb T`iB+mH` " "Q`bQv- M/ i?2 b2+QM/ ;`QmT
+QMiBM2/ i2M KQ`2 `iB+H2b FMQrM iQ ?p2 #22M r`Bii2M #v i?Bb
p2`v bK2 T2`bQMX A/2HHv HH kd `iB+H2b rQmH/ ?p2 #22M BM i?2
}`bi ;`QmT- `2bmHiBM; BM  S`2+BbBQM Q7 QMHv ejWX
h?2 p2`;2 S`2+BbBQM 7Q` i?2b2 MHvb2b rb dNWX >Qr2p2`i?2 p`B#BHBiv Bb [mBi2 ?B;?X PM2 7B`Hv +QKKQM 2``Q` b22M BM i?2
`2bmHib Q++m`b r?2M i?2 bK2 BM/BpB/mH Tm#HBb?2b `iB+H2b rBi? /B7@

!"#$%&'&()*+(&,)%&-".%(&,%(,%/0&,)%&1%"2&32*.&+)45)&,)*(%&-".%(&+%2%&5*-(4/%2%/&
d


,6620( 
"2,45$%(&6-*+-&,*&)"7%&#%%-&+24,,%-&#1&,)4(&7%21&(".%&8%2(*-9&:/%"$$1&"$$&';&"2,45$%(&+*<$/&
)"7%&#%%-&4-&,)%&342(,&=2*<80&2%(<$,4-=&4-&"&>2%54(4*-&*3&*-$1&?@A9&&
&
)&"*&+,-% /$01*('%
3*145'%
.$"*% *$&*+$2$(% +($,&+6+$(%
B&B*2"(*1&
CDD?&
;'&
'&
F&G<#%2&
'EE'&
;DH&
?I&
K&B$"<6",&
CDD?&
JI&
;&
L&B%)2%&
CDDJ&
CHE&
J&
M&K$#2%5),&
CDDD&
DCI&
;C&
N&K56%2."--&
CDDD&
CCC&
C@&
F&O7%2"%2(&
CDDI&
?D&
I&
>&P%<."--&
CDD;&
IJI&
;?&
Q&P4%#<)2&
CDD?&
CH&
;&
R&S5)(%-3%$/&
CDD?&
?J&
I&
TU&>"-&
'EEE&
'J;&
CC&
!&>4%,(5)."--&
'EE'&
DD&
'&
B&F%=%-#%2=&
'EE'&
'J&
C&
Q&U4%="-/&
CDDD&
I?&
C'&
!"#$%&$'&$(%

7*4$%
81'+&+2$%
C;&
IJ&
@D&
@E&
J'&
@'&
C?&
JE&
I&
'E&
I;&
'H&
'E&
CE&

9":'$%
!$-"&+2$%
CE&
'&
'D&
C@&
C&
CE&
J&
E&
I&
;&
D&
'&
E&
J&

8*$0+'+1,%
?@9EA&
DJ9;A&
J;9IA&
?D9HA&
DH9CA&
;?9'A&
;?9'A&
CEE9EA&
JE9EA&
;I9CA&
H@9DA&
D@9@A&
CEE9EA&
??9;A&

7";:$%<=%>004*"0?%16%(+'"#;+-4"&+1,%12$*%@A%,"#$'%01**$'51,(+,-%&1%"%B,1C,%+,(+2+(4":%16%&D"&%,"#$=%

&
!)%&"7%2"=%&>2%54(4*-&3*2&,)%(%&"-"$1(%(&+"(&;DA9&G*+%7%20&,)%&7"24"#4$4,1&4(&V<4,%&)4=)9&S-%&
3"42$1&5*..*-&%22*2&(%%-&4-&,)%&2%(<$,(&*55<2(&+)%-&,)%&(".%&4-/474/<"$&8<#$4()%(&"2,45$%(&
+4,)&/433%2%-,&(%,(&*3&5*W"<,)*2(&*-&,*845(&,)",&"2%&/4(8"2",%&%-*<=)&,*&-*,&()"2%&"-1&
/&XN%10&'EEDY&,)%&"$=*24,).&/%(524#%/&"#*7%&+4$$&
$%"7%&,+*&4-(,"-5%(&*3&,)%&(".%&8%2(*-&<-.",5)%/9&!)4(&4(&"&!"#$%&'%(")*+%&4-&,)",&,)%&-".%W
72`2Mi
b2ib Q7 +Q@mi?Q`b QM iQTB+b i?i `2 /BbT`i2 2MQm;? iQ
4-(,"-5%&4(&"((4=-%/&,*&"-*,)%2&=2*<8&+)%-&4,&4(&5$%"2$1&,)%&(".%&8%2(*-&"(&"&82%74*<($1W
MQi
b?`2 Mv `272`2M+2bX AM bm+? +b2b Q7 bTHBi T2`bQMHBiv (G2v52%",%/&=2*<8&,*&+)45)&4,&()*<$/&)"7%&#%%-&"//%/9&S-%&."1&/%54/%&,*&Z*4-&,)%(%&4-(,"-5%(&
kyyN)
i?2 H;Q`Bi?K /2b+`B#2/ #Qp2 rBHH H2p2 irQ BMbiM+2b Q7 i?2
#"(%/&*-&(*.%&*,)%2&,18%&*3&.%,"/","0&#<,&+4,)*<,&3<2,)%2&(<88*2,4-=&%74/%-5%0&,+*&
bK2
T2`bQM mMKi+?2/X h?Bb Bb  7Hb2 M2;iBp2 BM i?i i?2 MK2@
)*.*-1.*<(&-".%(&2%."4-&/433%2%-,&4-/474/<"$(9&
&
BMbiM+2
Bb bbB;M2/ iQ MQi?2` ;`QmT r?2M Bi Bb +H2`Hv i?2 bK2
K&.*2%&4-3*2.",47%&"-"$1(4(&*3&,)%&2%(<$,(&4(&8*((4#$%&+)%-&,)%&%["5,&-<.#%2&*3&4-/474/<"$(&4(&
T2`bQM
b  T`2pBQmbHv@ +`2i2/ ;`QmT iQ r?B+? Bi b?QmH/ ?p2 #22M
6-*+-9&\*2&%[".8$%0&,$)%#&-"./%##"01&"-/&,$)%+%&-"./%##"01&"2%&#*,)&"5,47%&2%(%"25)%2(&
//2/X
PM2 Kv /2+B/2 iQ DQBM i?2b2 BMbiM+2b #b2/ QM bQK2 Qi?2`
$474-=&4-&B"25%$*-"9&O(,%$&+*26(&.*(,$1&4-&2%.*,%&(%-(4-=&+)4$%&O(,%7%&5*-5%-,2",%(&*-&
ivT2
Q7 K2i/i- #mi rBi?Qmi 7m`i?2` bmTTQ`iBM; 2pB/2M+2- irQ
L%*$*=19&d
]4-5$<(47%^&"-/&/4(".#4=<",%/&,)%.&4-,*&3*<2&=2*<8(9&:3&+%&,"6%&,)%&$"2=%(,&=2*<8&.",5)4-=&
?QKQMvKQmb
MK2b `2KBM /Bz2`2Mi BM/BpB/mHbX
O(,%7%&,*&#%&,)%&8*(4,47%&82%/45,4*-&]=2*<8&_C^&"-/&,)%&$"2=%(,&=2*<8&.",5)4-=&O(,%$&4(&,)%&

KQ`2
BM7Q`KiBp2
MHvbBb Q7 i?2 `2bmHib Bb TQbbB#H2 r?2M i?2
-%=",47%&82%/45,4*-&]=2*<8&_'^0&,)%-&"&5*-3<(4*-&,"#$%&5"-&#%&5*-(,2<5,%/&"-/&,)%&>2%54(4*-&
C
2t+i
MmK#2`
Q7
BM/BpB/mHb
Bb FMQrMX
6Q` 2tKTH2- 1bi2H *`@
"-/&F%5"$$&*3&,)%&/4(".#4=<",4*-&5"-&#%&5"$5<$",%/
9&

/2HH+?
M/ 1bi2p2 *`/2HH+? `2 #Qi? +iBp2 `2b2`+?2`b HBpBM; BM
&
"`+2HQMX 1bi2H rQ`Fb KQbiHv BM `2KQi2 b2MbBM; r?BH2 1bi2p2 +QM@
&
+2Mi`i2b
QM :2QHQ;vX h?2 TTHB+iBQM B/2MiB}2/ 9R `iB+H2b Tm#@
&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&
C
&!)4(&,18%&*3&,"#$%&4(&*3,%-&<(%/&4-&5$4-45"$&(,</4%(&,*&%7"$<",%&,)%&%33%5,47%-%((&*3&(*.%&-%+&/2<=&]3*2&
HBb?2/
#v *`/2HH+? 1 bBM+2 kyyk UBM+HmbBp2V M/ /BbK#B;mi2/
dd&
i?2K
BMiQ 7Qm` ;`QmTbX A7 r2 iF2 i?2 H`;2bi ;`QmT Ki+?BM; 1b@
i2p2 iQ #2 i?2 TQbBiBp2 T`2/B+iBQM U;`QmT ORV M/ i?2 H`;2bi ;`QmT
Ki+?BM; 1bi2H Bb i?2 M2;iBp2 T`2/B+iBQM U;`QmT OkV- i?2M  +QM@

$XWKRUGLVDPELJXDWLRQIRUHQKDQFHGVFLHQFHVHUYLFHV

!
!"#$%&'(
)*"+%,&%-.(
"#$%&%!
"#$%'!
"#$%&%!
()!
*!
"#$%'!
5!
*(!
!
6%-7''!1!824!
!



!
!
+,%-.#./0!1!234!
!
!

/#0$"(12(3-.456%-.(&#0$"((

!%&7':7$./0!/;!$<%#%!,%#:'$#!.#!=.&%0!>?!$<%!!"##$%&'()*++%,"#-*.()*%//-)-%.#!/;!@AB2!
7$$<%E#!F*2B)GHA!I0$%,%#$.0='?J!$<%!#.0='%!%,,/,!.0!K,%L.-$./0!F7!/",'%(0*'-#-1%G!/--:,,%L!
7mbBQM i#H2 +M #2 +QMbi`m+i2/ M/ i?2 S`2+BbBQM M/ _2+HH Q7 i?2
/BbK#B;miBQM +M #2 +H+mHi2/R X
%0!"#$%'!K:>'.#<%L!70!7,$.-'%!/0!M%/'/=?J!K,%#:N7>'?!-.$.0=!/,!-/O7:$</,.0=!E.$<!/0%!/;!
M 2pHmiBQM Q7 i?2b2 `2bmHib Bb ;Bp2M #v i?2 Jii?2rb +Q``2H@
P<%!$<,%%!/",'%(.%2"#-1%'!E%,%!-/0$7.0%L!.0!7!$<.,L!=,/:K!/;!
iBQM
+Q2{+B2Mi Q7 yXdN (Jii?2rb URNd8V)X AMi2`2biBM;Hv- i?2 bBM;H2
t
2``Q` BM T`2/B+iBQM U 7Hb2 TQbBiBp2V Q++m``2/ r?2M 1bi2H Tm#HBb?2/
%!/$<%,!()!7,$.-'%#!>?!"#$%&%J!$<%!;7-$!$<7$!$<%?!#<7,%!0/!-/O7:$</,#!/,!,%;%,%0-%#!,%&%7'#!7!
M `iB+H2 QM :2QHQ;v- T`2bmK#Hv +BiBM; Q` +Q@mi?Q`BM; rBi? QM2
$.0-$!,%#%7,-<!$/K.-A!9'$</:=<!0/$!$<%!=/7'!/;!7:$</,!L.#7N>.=:7$./0J!$<%#%!;7'#%!0%=7$.&%#!
Q7 1bi2p2b mbmH +QHH#Q`iQ`bX h?2 i?`22 7Hb2 M2;iBp2b r2`2 +QM@
0!>%!/;!.0$%,%#$!.0!-<7,7-$%,.#.0=!$<%!L.;;%,%0$!7#K%-$#!!+%,<7K#!
iBM2/ BM  i?B`/ ;`QmT Q7 2t+HmbBp2Hv 1bi2p2b `iB+H2bX q?BH2 i?2b2
%!.0L.&.L:7'!.#!7-$.&%!.0!$E/!L.#$.0-$!;.%'L#J!/,!$<%!#%K7,7$%!=,/:K.0=#!N.=<$!.0L.-7$%!
b?QmH/ ?p2 #22M +QHH2+i2/ BMiQ i?2 }`bi ;`QmT rBi? i?2 Qi?2` k8
;%,%0$!K<7#%#!/;!$<%.,!-7,%%,A!
`iB+H2b #v 1bi2p2- i?2 7+i i?i i?2v b?`2 MQ +Q@mi?Q`b Q` `27@

2`2M+2b `2p2Hb  /BbiBM+i `2b2`+? iQTB+X Hi?Qm;? MQi i?2 ;QH Q7


mi?Q` /BbK#B;miBQM- i?2b2 7Hb2 M2;iBp2b +M #2 Q7 BMi2`2bi BM
dZt^
+?`+i2`BbBM; i?2 /Bz2`2Mi bT2+ib Q7  `2b2`+?2`b +`22`X S2`@
.-'%#!E,.$$%0!#.0-%!(@@(!F.0-':#.&%G!P<%0!:t^
?Tb i?2 BM/BpB/mH Bb +iBp2 BM irQ /BbiBM+i }2H/b- Q` i?2 b2T`i2
^,$.-'%#!E%,%!=,/:K%L!.0$/!5(!#%$#A!P<.#!,%K,%#%0$#!7!
;`QmTBM;b KB;?i BM/B+i2 /Bz2`2Mi T?b2b Q7 i?2B` +`22`X
NK'.;.-7$./0!/;!/0'?!*54A!I0!7LL.$./0J!7#!E%!Q0/E!$<7$!$<%,%!7,%!/0'?!$E/!K%/K'%!E.$<!$<.#!
AM +QKT`BbQM-  b2`+? Q7 h?QKbQM _2mi2`b q2# Q7 a+B2M+2
N%J!$<%!6%-7''!.#!/0'?!RB4!F"#$%'!70L!"#$%&%!%7-<!=%$!/0%!=,/:KJ!N%70.0=!$<7$!$<%!5@!
QMHBM2 /i#b2 `2i`B2p2b jd `iB+H2b r`Bii2M bBM+2 kyyk UBM+HmbBp2V
<%,!=,/:K#!7,%!:00%-%##7,?GA!!
#v *`/2HH+?- 1X h?2M mbBM; i?2 q2# Q7 a+B2M+2b .BbiBM+i
mi?Q` a2ib 72im`2- i?2b2 jd `iB+H2b r2`2 ;`QmT2/ BMiQ jk b2ibX
h?Bb `2T`2b2Mib  bBKTHB}+iBQM Q7 QMHv RjWX AM //BiBQM- b r2
%,7''J!$<%!7L&70$7=%#!/;!$<%!7KK,/7-<!K,%#%0$%L!<%,%!7,%!$E/O;/'LT!U.,#$J!$<%!7KK'.-7$./0!
FMQr i?i i?2`2 `2 QMHv irQ T2QTH2 rBi? i?Bb MK2- i?2 _2+HH Bb
<.%&%#!;7.,'?!=//L!,%#:'$#J!%#K%-.7''?!-/0#.L%,.0=!$<7$!.$!/0'?!<7#!$E/!$?K%#!/;!N%$7L7$7!$/!

,Q!E.$<A!V%-/0L'?J!$<%!7KK'.-7$./0!,:0#!.0!7!N700%,J!,%W:.,.0=!/0'?!$E/!K.%-%#!
.0;/,N7$./0!F7!07N%!70L!$<%!?%7,!;,/N!E<.-<!$/!>%=.0!-/''%-$.0=!,%-/,L#G!70L!7!;%E!
R h?Bb ivT2 Q7 i#H2 Bb Q7i2M mb2/ BM +HBMB+H bim/B2b iQ 2pHmi2 i?2 2z2+iBp2M2bb Q7 bQK2
0:$%#!$/!/,=70.X%!$<%!,%-/,L#!.0$/!=,/:K#A!P<.#!N%70#!$<7$!$<%!7KK'.-7$./0!-70!>%!:#%L!>?!
M2r /`m; U7Q` 2tKTH2VX h?2 MQ`KH i2`KBMQHQ;v Bb i?2M *QM/BiBQM 7Q` i?2 +QHmKMb
/#%!E</!<7&%!0/!>7-Q=,/:0L!.0!>.>'./N%$,.-#!/,!K,/=,7NN.0=A!S0!$<%!/$<%,!<70LJ!$<%!
M/ h`2iK2Mi 7Q` i?2 `QrbX
.$7$./0#!/;!$<.#!7KK,/7-<!.0-':L%!$<%!=,%7$!L%7'!/;!&7,.7>.'.$?!.0!$<%!K,%-.#./0!/;!$<%!,%#:'$#!
L!$<%!.0;'%Y.>.'.$?!/;!$<%!7'=/,.$<N!$/!7--/:0$!;/,!K:>'.-7$./0!K7$$%,0#!$<7$!L/!0/$!;.$!$<%!
/L%'A!!

0%E!&%,#./0#!/;!$<%!L7$7>7#%!>%-/N%!7&7.'7>'%J!7LL.$./07'!$?K%#!/;!N%$7L7$7!-70!>%!
':L%L!.0$/!$<%!7'=/,.$<N!$/!.0-,%7#%!.$#!7--:,7-?A!Z?!%Y$%0L.0=!$<%!N%$7L7$7!:#%L!;/,!
NK7,.#/0!$/!.0-':L%!.0#$.$:$./07'!7;;.'.7$./0!.$!.#!'.Q%'?!$<7$!$<%!,%L:-$./0!.0!#:K%,;':/:#!
N%#!-70!>%!;:,$<%,!.NK,/&%LA!Z%-7:#%!$<%!#K%''.0=!/;!$<%!07N%!$/!>%!L.#7N>.=:7$%L!.#!0/$!



,6620( 

QMHv 9dW U1bi2H M/ 1bi2p2 2+? ;2i QM2 ;`QmT- K2MBM; i?i i?2
jy Qi?2` ;`QmTb `2 mMM2+2bb`vVX
Pp2`HH- i?2 /pMi;2b Q7 i?2 TT`Q+? T`2b2Mi2/ ?2`2 `2 irQ@
7QH/, 6B`bi- i?2 TTHB+iBQM +?B2p2b 7B`Hv ;QQ/ `2bmHib- 2bT2+BHHv
+QMbB/2`BM; i?i Bi QMHv ?b irQ ivT2b Q7 K2i/i iQ rQ`F rBi?X
a2+QM/Hv- i?2 TTHB+iBQM `mMb BM  ?M/b Qz KMM2`- `2[mB`BM;
QMHv irQ TB2+2b Q7 BM7Q`KiBQM U MK2 M/ i?2 v2` 7`QK r?B+? iQ
#2;BM +QHH2+iBM; `2+Q`/bV M/  72r KBMmi2b iQ Q`;MBx2 i?2 `2+Q`/b
BMiQ ;`QmTbX h?Bb K2Mb i?i i?2 TTHB+iBQM +M #2 mb2/ #v i?Qb2
r?Q ?p2 MQ #+F;`QmM/ BM #B#HBQK2i`B+b Q` T`Q;`KKBM;X PM i?2
Qi?2` ?M/- i?2 HBKBiiBQMb Q7 i?Bb TT`Q+? BM+Hm/2 i?2 ;`2i /2H
Q7 p`B#BHBiv BM i?2 T`2+BbBQM Q7 i?2 `2bmHib M/ i?2 BM~2tB#BHBiv Q7
i?2 H;Q`Bi?K iQ ++QmMi 7Q` Tm#HB+iBQM Tii2`Mb i?i /Q MQi }i
i?2 KQ/2HX
b M2r p2`bBQMb Q7 i?2 /i#b2 #2+QK2 pBH#H2- //BiBQMH
ivT2b Q7 K2i/i +M #2 BM+Hm/2/ BMiQ i?2 H;Q`Bi?K iQ BM+`2b2
Bib ++m`+vX "v 2ti2M/BM; i?2 K2i/i mb2/ 7Q` +QKT`BbQM iQ
BM+Hm/2 BMbiBimiBQMH {HBiBQM Bi Bb HBF2Hv i?i i?2 `2/m+iBQM BM bm@
T2`~mQmb MK2b +M #2 7m`i?2` BKT`Qp2/X "2+mb2 i?2 bT2HHBM; Q7
i?2 MK2 iQ #2 /BbK#B;mi2/ Bb MQi iF2M BMiQ +QMbB/2`iBQM #v
i?2 H;Q`Bi?K- i?2 `2bmHib `2 i?2Q`2iB+HHv b ;QQ/ 7Q` p2`v
+QKKQM MK2b b 7Q` ``2` QM2bX

Discussion
h?2 KBMBKHBbiB+ TT`Q+? iQ mi?Q` /BbK#B;miBQM T`2b2Mi2/
?2`2 /2KQMbi`i2b ?Qr 7B`Hv ++m`i2 `2bmHib +M #2 Q#iBM2/ mb@
BM; QMHv  HBKBi2/ KQmMi Q7 K2i/iX h?2 i2+?MB[m2 7Q` /QBM;
i?Bb b?QmH/ #2 Q7 BMi2`2bi 7Q` i?2 a+B2M+2 kXy ivT2 Q7 bQ+BH K2/B
b2`pB+2b bm+? b *Bi2lGBF2 Q` J2M/2H2v i?i `2 7Q`mKb 7Q` b?`BM;
`272`2M+2b M/ 7Q` #mBH/BM; +QMM2+iBQMb rBi?BM i?2 `2b2`+? +QK@
KmMBivX h?2b2 /Q MQi ?p2 HH Q7 i?2 #B#HBQ;`T?B+ /i i?i 
/i#b2 Q7 Tm#HB+iBQMb ?b Ubm+? b i?2 q2# Q7 a+B2M+2V- v2i i?2v
biBHH b22F iQ T`QpB/2  bT+2 r?2`2 Tm#HBb?2/ `2b2`+? Bb Q`;MBx2/X
*m``2MiHv- *Bi2lGBF2 KF2b MQ ii2KTi iQ /BbK#B;mi2 mi?Q`
MK2bX PM2 +M #`Qrb2 *Bi2lGBF2 #v mi?Q` MK2- 7QHHQrBM; i?2
HBMF 7`QK i?2 mi?Q` Q7 QM2 `iB+H2 iQ b22  HBbi Q7 HH `iB+H2b #v

$XWKRUGLVDPELJXDWLRQIRUHQKDQFHGVFLHQFHVHUYLFHV



mi?Q`b rBi? i?i MK2X "mi 2+? MK2 Bb i`2i2/ b  /BbiBM+i


2MiBiv- 2p2M B7 i?2v `272` iQ i?2 bK2 T2`bQMX lbBM; i?2 bvbi2K
/2b+`B#2/ ?2`2 rQmH/ HHQr  kXy b2`pB+2 Ubm+? b *Bi2lGBF2V iQ
miQKiB+HHv +`2i2 ;`QmTb Q7 mi?Q` B/2MiBiB2bX
AM/22/- HBMFBM; BM7Q`KiBQM iQ +`2i2 bQK2i?BM; ;`2i2` i?M i?2
bmK Q7 Bib T`ib Bb i?2 r?QH2 TQBMi #2?BM/ a+B2M+2 kXy, #v 7+BHBii@
BM; BMi2`+iBQMb rBi?BM  ;Bp2M +QKKmMBiv- i?2 +QM/m+i Q7 `2b2`+?
Bb ++2H2`i2/ M/ 2M?M+2/X AM bm+? M 2MpB`QMK2Mi-  HB#``v Q`
 pB`imH H#@bT+2 rBHH ?p2 HBiiH2 +QMi`QH Qp2` i?2 +QMi2MiX PM i?2
QM2 ?M/ i?Bb Bb  ;QQ/ i?BM;, ;2iiBM; rv 7`QK i?2 iQT@/QrM
KM;2K2Mi Q7 BM7Q`KiBQM M/ H2iiBM; i?2 `2b2`+? +QKKmMBiv
+QKKmMB+i2 b Bi rBb?2bX "mi i i?2 bK2 iBK2-  +2`iBM KQmMi
Q7 [mHBiv +QMi`QH Bb Q7 #2M2}i iQ HHX miQKi2/ 72im`2b i?i #`BM;
bQK2 Q`/2` iQ i?2 a+B2M+2 kXy 2MpB`QMK2Mi `2 M22/2/- T`iB+mH`Hv
B7 i?2v H2p2`;2 i?2 bi`m+im`2 Q7 i?2 +QKKmMBiv Q` i?2 +QKKmMB+@
iBQMX q?BH2 mi?Q`@/BbK#B;miBQM Bb MQi bT2+B}+HHv  a+B2M+2 kXy
T`Q#H2K- Bi T`QpB/2b M 2tKTH2 Q7 ?Qr mM+2`iBMiv #Qmi B/2MiBiv
UM/ #Qmi i?2 `2b2`+? #2HQM;BM; iQ i?i B/2MiBivV +M #2 `2/m+2/
H;Q`Bi?KB+HHvX
b *Bi2lGBF2 /Q2b MQi HBbi i?2 `272`2M+2b #2HQM;BM; iQ 2+? `i@
B+H2- i?2 T`i Q7 i?2 Ki+?BM; H;Q`Bi?K /Q2b MQi TTHvX >Qr2p2`QM2 +M im`M i?2 bBimiBQM QM Bib ?2/ M/ i?BMF Q7 i?2 mb2`b b i?2
;;`2;iBM; 7+iQ`X A7  mb2`b T`Q}H2 HBbib b2p2`H /Qx2M `iB+H2b b
#2BM; Q7 BMi2`2bi- i?2M i?Bb Bb  ivT2 Q7 +BiiBQMX h?2 MK2b iQ #2
/BbK#B;mi2/ +QmH/ i?2M #2 Ki+?2/ #b2/ QM i?2 T`Q}H2b rBi?BM
r?B+? i?2v `2 HBbi2/X q?2M irQ `iB+H2b r`Bii2M #v  aKBi? C
`2 HBbi2/ BM i?2 bK2 *Bi2lGBF2 mb2`@T`Q}H2- i?2v `2 HBF2Hv iQ #2
i?2 bK2 CX aKBi?X
A7 b2`pB+2b bm+? b *Bi2lGBF2 `2 iQ 2p2` KQp2 #2vQM/ mMbQ`i2/
+QHH2+iBQMb Q7 /Q+mK2Mib- bQK2 bi`m+im`2 Kmbi #2 miQKiB+HHv /2@
`Bp2/ 7`QK i?2B` +QMi2MiX q?i Bb M22/2/ Bb M miQKi2/ TT`Q+?
iQ mi?Q` /BbK#B;miBQM bm+? i?i b `2+Q`/b `2 //2/ iQ  #B#@
HBQ;`T?B+ /i#b2- i?2v `2 B/2MiB}2/ b #2HQM;BM; iQ i?2 +Q``2+i
BM/BpB/mHX 1p2M B7 i?2v r2`2 MQi RyyW +Q``2+i UBM i?i  bBM;H2
CX aKBi? rb bTHBi +`Qbb irQ Q` KQ`2 B/2MiBiB2bV- i?2 ;`QmTBM;b
rQmH/ `2p2H i?2 +?`+i2`BbiB+b Q7 i?2 mM/2`HvBM; /iX h?Bb bi`m+@
im`2 +QmH/ i?2M #2 2tTHQBi2/ iQ T`QpB/2 M H2`iBM; Q` `2+QKK2M/2`



,6620( 

b2`pB+2 i?i 2M#H2b mb2`b iQ 7QHHQr M mi?Q` Q7 BMi2`2bi- MQiB7vBM;


i?2K r?2M i?i mi?Q` ?b Tm#HBb?2/  M2r `iB+H2X

Conclusion
h?2 mi?Q`Biv +QMi`QH Q7 BMbiM+2b Q7 mi?Q` MK2b Bb M QM;Q@
BM; +QM+2`M 7Q` i?2 ++m`i2 K2bm`2K2Mi Q7 b+B2MiB}+ Tm#HB+iBQM
Tii2`MbX _2b2`+? BMiQ mi?Q`@MK2 /BbK#B;miBQM Bb Tm`bmBM;
 `M;2 Q7 TT`Q+?2b `M;BM; 7`QK Ki+?BM; QM i?2 bvMit Q7 i?2
MK2b iQ KQ`2 i2+?MB[m2b i?i 2KTHQv /pM+2/ biiBbiB+H MHvbBbX
u2i i?2 Hii2` Bb Q7 MQ mb2 BM B/2MiB7vBM; BM/BpB/mHb r?Q b?`2 i?2
bK2 MK2- M/ i?2 Hii2` ?b QMHv #22M TTHB2/ iQ bKHH- +m`i2/
/ib2ib UBX2X +QMiBMBM; QMHv `2+Q`/b rBi? i?2 7mHH +QKTH2K2Mi Q7
K2i/iVX h?2 KBMBKHBbi TT`Q+? T`2b2Mi2/ ?2`2 Qz2`b  #H@
M+2 #2ir22M ++m`+v M/ T`+iB+HBivX Ai Bb 7bi M/ b+H#H2X AM
//BiBQM- #2+mb2 Bi `2HB2b QM QMHv irQ ivT2b Q7 K2i/i- Bi +M #2
/Ti2/ 7Q` mb2 BM a+B2M+2 kXy r2# b2`pB+2b bm+? b *Bi2lGBF2 r?2`2
mb2`b b?`2 mM+m`i2/ BM7Q`KiBQMX h?2 TTHB+iBQM /2b+`B#2/ ?2`2
bm;;2bib i?i Bi /Q2b MQi Hrvb ?p2 iQ #2 i?2 mb2`b i?i /Q i?2
HBMFBM;X aQK2 miQKiBQM UQ`  ?v#`B/ TT`Q+?V rQmH/ H2p2`;2
i?2 BMTmi Q7 i?2 +QKKmMBivX

Bibliography

(R) "QHH+F2`- Em`i .X- Gr`2M+2- ai2p2- :BH2b- *X G22X URNN3VX


*Bi2a22`, M miQMQKQmb q2# ;2Mi 7Q` miQKiB+ _2@
i`B2pH M/ A/2MiB}+iBQM Q7 AMi2`2biBM; Sm#HB+iBQMbX kM/ AM@
i2`MiBQMH *J *QM72`2M+2 QM miQMQKQmb ;2MibX RRe@
RkjX
(k) :Hp2x- *`K2Mc JQv@M2;QM- 6HBt UkyydV TT`QtBK@
i2 S2`bQMH LK2@Ji+?BM; h?`Qm;? 6BMBi2@aii2 :`T?bX
CaAah 83URjV,R@RdX
(j) h?QKb :m`M2v- 1/rBM >Q`HBM;b  S2i2` pM /2M "2bb2H`
UkyRRVX mi?Q` /BbK#B;miBQM mbBM; KmHiB@bT2+i bBKBH`@
Biv BM/B+iQ`bX AM, S`Q+22/BM;b Q7 AaaA kyRR, .m`#M- aQmi?
7`B+X CmHv 9@d- kyRRX
(9) EM;- AM@amc L- a2mM;@>QQMc G22- a2mM;rQQc CmM;- >M@
KBMc EBK- SvmM;c amM;- qQM@EvmM;c G22- CQM;@>v2QF
UkyyNV PM +Q@mi?Q`b?BT 7Q` mi?Q` /BbK#B;miBQMX AM7Q`K@
iBQM S`Q+2bbBM; M/ JM;2K2Mi 98,39@NdX
(8) Gr`2M+2- ai2p2c :BH2b- *X G22c "QHH+F2`- Em`i .X URNNNV
miQMQKQmb *BiiBQM Ji+?BM;X S`Q+22/BM;b Q7 i?2 h?B`/
AMi2`MiBQMH *QM72`2M+2 QM miQMQKQmb ;2Mib- a2iiH2qb?BM;iQM- Jv R@8- *J S`2bb- L2r uQ`F- Lu- RNNNX
(e) G2vJB+?2HX UkyyNVX ."GS aQK2 G2bbQMb
G2`M2/X S`Q+22/BM;b Q7 i?2 oG." 1M/QrK2Mi kUkVX
?iiT,ffrrrXpH/#XQ`;fTpH/#fkfpH/#yN@N3XT/7



,6620( 

(d) Jii?2rb- "XqX URNd8VX *QKT`BbQM Q7 i?2 T`2/B+i2/


M/ Q#b2`p2/ b2+QM/`v bi`m+im`2 Q7 h9 T?;2 HvbQxvK2X
"BQ+?BKX "BQT?vbX +i 9y8- 99k98RX
(3) aKHH?2Bb2`- L2BH _Xc hQ`pBF- o2iH2 AX UkyyNV mi?Q` LK2
.BbK#B;miBQMX MMmH _2pB2r Q7 AM7Q`KiBQM a+B2M+2 M/
h2+?MQHQ;v U_AahVU"X *`QMBM- 1/XV 9j
(N) aQH2`- CQb JX UkyydV a2T`iBM; i?2 `iB+H2b Q7 mi?Q`b rBi?
i?2 bK2 MK2X a+B2MiQK2i`B+bX dkUkV,k3R@kNyX
(Ry) hM;- GBc qHb?- CQ?M SX UkyRyV "B#HBQK2i`B+ }M;2`T`BMib,
MK2 /BbK#B;miBQM #b2/ QM TT`QtBKi2 bi`m+im`2 2[mB@
pH2M+2 Q7 +Q;MBiBp2 KTbX a+B2MiQK2i`B+b 39,dej@d39X
(RR) hM;- CB2c w?M;- CBM;c w?M;- .mQc M/ GB- CmMxBX Ukyy3VX
 mMB}2/ 7`K2rQ`F 7Q` MK2 /BbK#B;miBQMX AM S`Q@
+22/BM; Q7 i?2 Rdi? BMi2`MiBQMH +QM72`2M+2 QM qQ`H/ qB/2
q2# Uqqq y3VX *J- L2r uQ`F- Lu- la- Rky8@RkyeX
.PA4RyXRR98fRjed9NdXRjeddk3
(Rk) qQQ/BM;- ai2p2Mc qBH+Qt@Cv- Ei2c G2rBbQM- :`Mic :`MiCQMi?QMX UkyyeV *Q@mi?Q` BM+HmbBQM,  MQp2H `2+m`bBp2 H@
;Q`Bi?KB+ K2i?Q/ 7Q` /2HBM; rBi? ?QKQMvKb BM #B#HBQK2i`B+
MHvbBbX a+B2MiQK2i`B+b eeURV,RR@kRX
(Rj) w?M;- .mQc hM;- CB2c GB- CmMxBc M/ qM;- E2@
?QM;X UkyydVX  +QMbi`BMi@#b2/ T`Q##BHBbiB+ 7`K2@
rQ`F 7Q` MK2 /BbK#B;miBQMX AM S`Q+X bBti22Mi?
*J +QM72`2M+2 QM *QM72`2M+2 QM BM7Q`KiBQM M/
FMQrH2/;2 KM;2K2Mi U*AEJ ydVX *J- L2r uQ`FLu- la- RyRN@RykkX .PA4RyXRR98fRjkR99yXRjkReyy
?iiT,ff/QBX+KXQ`;fRyXRR98fRjkR99yXRjkReyy

THE USE OF SOCIAL MEDIA


TECHNOLOGIES IN THE WORK PRACTICES
OF INFORMATION PROFESSIONALS
6DOO\%XUIRUG
8QLYHUVLW\RI&DQEHUUD $XVWUDOLD

1M#H2/ M/ mM/2`TBMM2/ #v i?2 mb2 Q7 i?2 BMi2`M2i- FMQrH2/;2


M/ BM7Q`KiBQM iF2 M BM+`2bBM;Hv T`QKBM2Mi TH+2 BM KQ/2`M
bQ+B2ivX AM `2+2Mi v2`b- /2p2HQTK2Mib BM i?2 BMi2`M2i i2+?MQHQ;B2b
Q7 bQ+BH K2/B M/ i?2 BM+`2bBM; mb2 Q7 i?2b2 iQQHb ?p2 b22M i?2
r2# /pM+2 7`QK  THi7Q`K Q7 BM7Q`KiBQM /2HBp2`v iQ QM2 i?i
BM+Hm/2b +QMi`B#miBQM M/ +QHH#Q`iBQMX b i?2 i2+?MQHQ;B2b Q7 bQ@
+BH K2/B +`2i2  b2+QM/ rp2 Q7 BMMQpiBQM M/ QTTQ`imMBiv BM
i?2 Q`;MBbiBQMH mb2 Q7 i?2 r2#- i?Bb `2b2`+? TT2` 2tKBM2b i?2
M2tmb Q7 irQ BKTQ`iMi T?2MQK2M, p`BQmb 2bi#HBb?2/ BM7Q`K@
iBQM T`+iB+2b M/ i?2 mTiF2 Q7 bQ+BH K2/B iQQHb iQ 7+BHBii2 Q`
2ti2M/ i?2b2 T`+iB+2bX
aQ+BH K2/B Q` r2# kXy i2+?MQHQ;B2b- bm+? b rBFBb- #HQ;b- KB+`Q@
#HQ;b M/ bQ+BH #QQFK`FBM;- `2 BM+`2bBM;Hv mb2/ rBi?BM Q`;M@
BbiBQMb BM Tm`bmBi Q7 i?2B` BM7Q`KiBQMH M/ +QKKmMB+iBp2 ;QHbX
J/2 TQTmH` BM BM/BpB/mHBbiB+ M/ QT2M mb2 QM i?2 BMi2`M2i- r2#
kXy iQQHb Q` bQ+BH K2/B `2 BM+`2bBM;Hv mb2/ b iQQHb 7Q` BM7Q`K@
iBQM M/ FMQrH2/;2 rQ`F rBi?BM Q`;MBbiBQMbX J+722 UkyyNV- r?Q
+HBKb bB;MB}+Mi QTTQ`imMBiB2b 7Q` BKT`Qp2/ Q`;MBbiBQMH +QK@
KmMB+iBQM M/ FMQrH2/;2 rQ`F rBi? i?2 mb2 Q7 i?2b2 i2+?MQHQ;B2bmb2b i?2 i2`K 1Mi2`T`Bb2 kXy iQ /2b+`B#2 i?2 mb2 Q7 bQ+BH K2/B BM
Q`;MBbiBQMbX 1Mi2`T`Bb2 kXy Bb i?2 mb2 Q7 2K2`;2Mi bQ+BH bQ7ir`2



,6620( 

THi7Q`Kb #v Q`;MBbiBQMb BM Tm`bmBi Q7 i?2B` ;QHb UJ+722 kyyNTX djVX h?Bb `2b2`+? BMp2biB;i2b i?2 /2iBH Q7 1Mi2`T`Bb2 kXyc i?2
mb2 Q7 bQ+BH K2/B rBi?BM  p`B2iv Q7 BM7Q`KiBQM T`+iB+2b BM Q`@
;MBbiBQMH +QMi2tibX Ai 2tKBM2b ?Qr BM7Q`KiBQM T`Q72bbBQMHb
2K#2/ i?2 iQQHb Q7 bQ+BH K2/B BM i?2B` T`+iB+2 M/ B/2MiB}2b i?2
/pMi;2b- `BbFb M/ i`Mb7Q`KiBQMb i?i Kv `2bmHiX
AM7Q`KiBQM ;2M+B2b bB;MH i?2B` rBHHBM;M2bb iQ BM+Q`TQ`i2 bQ@
+BH K2/B BM i?2B` T`+iB+2b rBi? H#2Hb bm+? b GB#``v kXy i?i
ii2KTi iQ bbQ+Bi2 HB#``B2b KQ`2 /B`2+iHv rBi? i?2 +?`+i2`BbiB+
M/ i2+?MQHQ;B2b Q7 r2# kXy U"H+F kyydVX "BH2vb Ukyy3V _2+Q`/b
JM;2K2Mi kXy +?HH2M;2b i?2 b+QT2 M/ i?2Q`v Q7 i?2 `2+Q`/b
KM;2K2Mi i`/BiBQM BM i?2 HB;?i Q7 bQ+BH K2/BX h?2 BM7Q`K@
iBQM b2+iQ` i H`;2 HQQFb iQ i?2 M2r i2+?MQHQ;B2b Q7 bQ+BH K2/B
FMQrBM; i?i Bi Kmbi 2M;;2X "Qi? SHmi+?F UkyyeV M/ *`r7Q`/
UkyyeV +?HH2M;2 i?2 mb2 Q7 bm+? H#2Hb- bm;;2biBM; i?i i?2 `/B+H
+?M;2 i?i Bb BKTHB2/ Bb ?vT2 M/ i?i BMMQpiBQM M/ /QTiBQM Q7
bQ+BH K2/B rBHH Hrvb #2 +QMiBMmQmb M/ 2pQHmiBQM`v HBF2 HH
i2+?MQHQ;B2b #27Q`2 i?2KX
h?Bb `2b2`+? Bb bBimi2/ rBi?BM +m``2Mi mbi`HBM M/ BMi2`M@
iBQMH ii2KTib iQ T`QpB/2 2tTHB+Bi bi`i2;B+ M/ TQHB+v TQbBiBQMb
#Qmi i?2 mb2 M/ #2M2}ib Q7 r2# kXy i2+?MQHQ;v rBi?BM ;Qp2`M@
K2MiX  ibF7Q`+2- 2bi#HBb?2/ #v i?2 mbi`HBM 62/2`H :Qp2`M@
K2Mi- `2TQ`i2/ BM kyyN- i?2 KMv #2M2}ib M/ QTTQ`imMBiB2b 7@
7Q`/2/ #v i?2 /QTiBQM Q7 bQ+BH K2/B BM i?2 rQ`F Q7 ;Qp2`MK2MiX
h?2 TTHB+iBQM Q7 r2# kXy +QHH#Q`iBp2 iQQHb M/ BMi2`+iBpBiB2b iQ
i?2 T`Q+2bb2b Q7 ;Qp2`MK2Mi Bb QM2 Q7 i?2 i?`22 TBHH`b Q7 :Qp2`M@
K2Mi kXy ++Q`/BM; iQ i?2 mbi`HBM _2TQ`i Q7 i?2 :Qp2`MK2Mi kXy
hbF7Q`+2- 1M;;2, :2iiBM; QM rBi? :Qp2`MK2Mi kXyX h?2 `2TQ`i
+HBKb UTX jV i?i b i?2v ?p2 QmibB/2 Q7 ;Qp2`MK2Mi- i?2b2 iQQHb
M/ T`+iB+2b +M BM+`2b2 T`Q/m+iBpBiv M/ 2{+B2M+v rBi?BM i?2
;Qp2`MK2Mi b2+iQ`X
u2i- LB+QHb :`m2M UkyRyV- i?2 +?B` Q7 i?2 :Qp2`MK2Mi kXy
ibF7Q`+2 bm#b2[m2MiHv bii2b i?i :Qp2`MK2Mi kXy Bb mHiBKi2Hv
#Qmi r?i BM/BpB/mH ;2M+B2b- M/ v2b- BM/BpB/mH Tm#HB+ b2`pMib
/Q iQ KF2 Bi ?TT2MX AM ++Q`/ rBi? :`m2Mb /pB+2- i?Bb `2b2`+?
KQp2b rv 7`QK iQT@/QrM bi`i2;v- TQHB+v M/ KM;2K2Mi i?i
`2+QKK2M/b M/ /B`2+ib i?2 /QTiBQM Q7 bQ+BH K2/B M/ b22Fb

7KHXVHRIVRFLDOPHGLDWHFKQRORJLHVLQWKHZRUNSUDFWLFHV



BM+`2b2/ T`Q/m+iBpBiv M/ 2{+B2M+vX Ai /Bb`2;`/b i?2 `?2iQ`B+ Q7


GB#``v kXy- _2+Q`/b JM;2K2Mi kXy M/ :Qp2`MK2Mi kXyX _i?2`Bi BMp2biB;i2b i?2 2p2`v/v rQ`F Q7 i?2 BM7Q`KiBQM T`Q72bbBQMHQ#b2`pBM;- T`Q#BM; M/ b22FBM; iQ mM/2`biM/ KQ`2 7mHHv ?Qr bQ@
+BH BMi2`M2i i2+?MQHQ;B2b `2 BM+Q`TQ`i2/ BMiQ p`BQmb BM7Q`KiBQM
T`+iB+2bX AM /QBM; bQ- i?Bb `2b2`+? mb2b  i?2Q`2iB+H T2`bT2+iBp2
Q7 rQ`F M/ +iBpBiv i?i ?b #2+QK2 FMQrM b T`+iB+2 i?2Q`vX
_2b2`+? mbBM;  T`+iB+2@#b2/ TT`Q+? 2t?B#Bib  /2bB`2 iQ
b?2/ M2r HB;?i QM Q`;MBbiBQMH T?2MQK2M #v ;2iiBM; +HQb2` iQ
i?2 `2H rQ`F BM Q`;MBbiBQMb M/  KQp2 rv 7`QK bi`m+im`H
MQiBQMb Q7 Q`;MBbiBQMb U:2B;2` kyyN- TX RkNVX 6Q` :?2``/B UkyyNVT`+iB+2 Bb HQ+i2/ BM i?2 bB;MB}+Mi Tii2`M Q7 ?Qr +QM/m+i Q` +iBp@
Biv iF2b TH+2X
h?2Q`B2b Q7 T`+iB+2 bbmK2 M 2+QHQ;B+H KQ/2H BM r?B+? ;2M+v
Bb /Bbi`B#mi2/ #2ir22M ?mKMb M/ MQM@?mKMb M/ BM r?B+? i?2 `2@
HiBQMHBiv #2ir22M i?2 bQ+BH rQ`H/ M/ Ki2`BHBiv +M #2 bm#D2+i2/
iQ BM[mB`v U:?2``/B kyyN- TX RR8VX
h?Bb `2b2`+? BMp2biB;i2b i?2 Ki2`BHBiv Q7 i?2 r2# #b2/ iQQHb
Q7 bQ+BH K2/B M/ i?2 bQ+BH rQ`H/ Q7 BM7Q`KiBQM rQ`F BM r?B+?
i?2v `2 #2+QKBM; 2K#2//2/X
h?2 `2b2`+? /2bB;M Bb #b2/ QM [mHBiiBp2 KmHiBTH2 +b2 bim/B2b
M/ ;`QmM/2/ i?2Q`v 7QHHQrBM; 1Bb2M?`/i URN3NV r?Q +HBKb i?i
i?Bb `2b2`+? TT`Q+? Bb 2bT2+BHHv bmBi2/ iQ MQp2H M/ 2K2`;BM;
T?2MQK2MQMX :`QmM/2/ i?2Q`v T`QpB/2b  bvbi2KiB+ M/ 2tTHB@
+Bi T`Q+2bb 7Q` +QM+2TimHBbiBQM 7`QK /i i?2Q`v Bb +QMbi`m+i2/
U*?`Kx kyyeVX *QMbi`m+iBpBbi ;`QmM/2/ i?2Q`v U*?`Kx kyyeV
2M#H2b i?2 bim/v Q7 BM7Q`KiBQM T`+iB+2b M/ bQ+BH K2/B rBi?BM
i?2 2Mi2`T`Bb2 iQ #2 iF2M BMiQ  bQ+BH `2HK BMpQHpBM; T2QTH2 M/
i?2 +QKTH2t BMi2`+iBQMb BMpQHp2/ BM i?2 mb2 Q7 i?2b2 i2+?MQHQ;B2b
BM i?2 rQ`FTH+2X
aBimi2/ BM7Q`KiBQM T`+iB+2b i?i ?p2 BM+Q`TQ`i2/ bQ+BH K2@
/B rBi?BM i?2 2p2`v/v rQ`F +iBpBiv `2 i?2 +b2 Q` mMBi Q7 M@
HvbBbX AM7Q`KiBQM T`+iB+2b i?i `2 HQ+i2/ rBi?BM H`;2 M/ `2+Q;@
MBb#H2 }2H/b bm+? b `2+Q`/b KM;2K2Mi- `+?Bp2b Q` HB#``BMb?BT
`2 2tKBM2/X h?2v `2 /2i2`KBM2/ b /Bb+`2i2 `2+Q;MBb#H2 2tBbi@
BM; Tii2`Mb Q7 +iBpBiv M/ b2H2+i2/ 7Q` bim/v B7 i?2 BM7Q`KiBQM
T`+iB+2 BM+Q`TQ`i2b bQ+BH K2/B BM i?2 +?B2p2K2Mi Q7 Tm`TQb2X



,6620( 

lb2b Q7 bQ+BH K2/B Kv #2 +QMiBM2/ rBi?BM i?2 Q`;MBbiBQM Q`


bi`//H2 i?2 Q`;MBbiBQMH #QmM/`B2b iQ BM+Hm/2 +HB2Mib M/ 2t@
i2`MH biF2?QH/2`bX P`;MBbiBQMb Q7 #Qi? i?2 Tm#HB+ M/ T`Bpi2
b2+iQ` `2 BM+Hm/2/ BM i?2 bim/v M/ r?BHbi i?2 Q`;MBbiBQM Bib2H7
Kv #2  /2/B+i2/ BM7Q`KiBQM ;2M+v- +b2 bim/B2b `2 HbQ /`rM
7`QK i?2 BM7Q`KiBQM T`+iB+2b rBi?BM Q`;MBbiBQMb rBi?  #`Q/2`
Tm`TQb2X
L``iBp2 ;`QmTb Q7 T`+iBiBQM2`b rBi?BM /Bb+`2i2 BM7Q`KiBQM T`+@
iB+2b `2 7Q`K2/ iQ +QHH2+i i?2 biQ`v Q7 ?Qr i?2v +QHH#Q`iBp2Hv mb2
M/ 2K#2/ i?2 iQQHb Q7 r2# kXy BM i?2B` T`+iB+2 M/ r?i #2M2}ibQTTQ`imMBiB2b M/ +?HH2M;2b `Bb2 b  `2bmHiX "2+mb2 MHvbBb Q7
i?2 +QHH2+i2/ /i 7QHHQrb  ;`QmM/2/ i?2Q`v K2i?Q/QHQ;v- i?2 MmK@
#2` Q7 +b2 bim/B2b i i?2 +QKK2M+2K2Mi Q7 i?2 `2b2`+? rb MQi
FMQrM i?2 `2b2`+? 2ti2M/b mMiBH i?2Q`2iB+H bim`iBQM Bb `2+?2/
U*?`Kx kyye- TX RRjVX AM ;`QmM/2/ i?2Q`v i`/BiBQM- i Bib +QM@
+HmbBQM- i?Bb `2b2`+? T`QpB/2b M 2K2`;2Mi +QM+2TimH 7`K2rQ`F
7Q` i?2 mb2 Q7 bQ+BH K2/B BM i?2 BM7Q`KiBQM b2+iQ`X
h?Bb BMi2`T`2iBp2 TT`Q+? Bb DmbiB}2/ #v i?2 M2;HB;B#H2 KQmMi
Q7 2tiMi 2KTB`B+H FMQrH2/;2 #Qmi i?Bb bT2+B}+ mb2 Q7 bQ+BH K2/B
M/ i?2 2K2`;BM; Mim`2 Q7 i?2 T?2MQK2MQM i?i Bb mM/2` BMp2bi@
B;iBQMX h?2 `2b2`+? b22Fb iQ T`Q/m+2  /22T2` mM/2`biM/BM; Q7
i?2 rv i?i bQ+BH K2/B Bb mb2/X :Q`KM M/ *HviQM Ukyy8 TX
R9V +HH 7Q`  ;`2i2` mb2 Q7 BMi2`T`2iBp2 `2b2`+? BM i?2 BM7Q`KiBQM
b2+iQ`- BM Q`/2` iQ mM+Qp2` +QKTH2t bQ+BH +QM/BiBQMb BM i?2 }2H/X
h?2b2 mi?Q`b bm;;2bi i?i `B+?- +QMi2timH /i Bb KQ`2 HBF2Hv iQ
T`2b2Mi BMbB;?ib M/ T2`bT2+iBp2b BM 2tBbiBM; M/ 2K2`;BM; `2b
Q7 BM7Q`KiBQM `2b2`+? i?M ?p2 #22M T`2pBQmbHv `2TQ`i2/ mbBM;
TQbBiBpBbi bi`i2;B2bX
h?Bb TT2` `2TQ`ib i?2 2K2`;BM; }M/BM; Q7 i?Bb `2b2`+? M/
T`QpB/2b  ;`QmM/2/ +QM+2TimH ++QmMi Q7 ?Qr bQ+BH K2/B `2
mb2/ BM BM7Q`KiBQM T`+iB+2b- mM+Qp2`BM; i?2 TBi7HHb b r2HH b i?2
QTTQ`imMBiB2bX h?2 i?2K2b `2TQ`i2/ rBHH BM+Hm/2, T`iB+BTiBQM BK@
#HM+2- r?2`2BM i?2 +QMi`B#miBM; pQB+2 Q7 bQK2 T`+iBiBQM2`b Bb
M2p2` ?2`/c +QM7mbBQM BM i?2 Mim`2 Q7 BM7Q`KiBQM 7Q`KH Q`
BM7Q`KHc M/ HQ+iBQM M/ QrM2`b?BT Q7 iQQHb M/ +QMi`B#miBQMbX
h?Bb `2b2`+? rBHH T`QpB/2  i?2Q`2iB+H 7QmM/iBQM 7Q`  /22T2`
mM/2`biM/BM; Q7 i?2 QM;QBM; M/ 2K2`;2Mi T`+iB+H /QTiBQM Q7

7KHXVHRIVRFLDOPHGLDWHFKQRORJLHVLQWKHZRUNSUDFWLFHV



bQ+BH K2/B BM i?2 rQ`F T`+iB+2b Q7 BM7Q`KiBQM T`Q72bbBQMHbX Ai


rBHH BM7Q`K #Qi? T`+iB+2 M/ ?B;?2` H2p2H KM;2K2Mi M/ TQHB+v
/B`2+iBQMX

Bibliography

(R) "BH2v- aX kyy3- JM;BM; i?2 *`Qr/, _2i?BMFBM; `2+Q`/b


KM;2K2Mi 7Q` i?2 r2# kXy rQ`H/- 6+2i- GQM/QMX
(k) "H+F- 1XGX kyyd- q2# kXy M/ GB#``v kXy, q?i HB#``B@
Mb M22/ iQ FMQr BM GB#``v kXy M/ "2vQM/, AMMQpiBp2
i2+?MQHQ;B2b M/ iQKQ``Qrb mb2`- 2/X LX *Qm`iM2v- GB#``B2b
lMHBKBi2/- q2biTQ`i- *h- TTX R@R9X
(j) *?`Kx- EX kyye- *QMbi`m+iBM; :`QmM/2/ h?2Q`v- a;2GQM/QMX *`r7Q`/- qX kyye- GB#``v kXy M/ GB#``v kXy*Bi2b  AMbB;?ib, *`r7Q`/ i G`;2(9) pQHX e- MQX k- TTX R@jkX 1Bb2M?`/i- EX RN3N- "mBH/BM; h?2Q`B2b
7`QK *b2 aim/v _2b2`+?- +/2Kv Q7
(8) JM;2K2Mi _2pB2r- pQHX R9- MQX 9- TTX 8jk@88yX

(e) 1M;;2, :2iiBM; QM rBi? :Qp2`MK2Mi kXy- kyyN- _2@


TQ`i Q7 i?2 mbi`HBM :Qp2`MK2Mi kXy hbF7Q`+2- pBH#H2,
?iiT,ffrrrX}MM+2X;QpXmfTm#HB+iBQMbf;QpkyibF7Q`+2`2TQ`if/Q+f:Qp2`MK2
bF7Q`+2_2TQ`iXT/7
(d) :Q`KM- :X  *HviQM- SX kyy8- ZmHBiiBp2 _2b2`+? 7Q` i?2
AM7Q`KiBQM S`Q72bbBQMH,  S`+iB+H >M/#QQF- kM/ 2/M6+2i Sm#HBb?BM;- GQM/QMX
(3) :2B;2`- .X kyyN- _2pBbBiBM; i?2 *QM+2Ti Q7 S`+iB+2, hQ@
r`/ M m`;mK2MiiBp2 mM/2`biM/BM; Q7 T`+iB+BM;- JM@
;2K2Mi G2`MBM;- pQHX 9y- MQX k- TTX RkN@R99X



,6620( 

(N) :?2``/B- aX kyyN- AMi`Q/m+iBQM, h?2 +`BiB+H TQr2` Q7 i?2


T`+iB+2 H2Mb- JM;2K2Mi G2`MBM;- pQHX 9y- MQX k- TTX
RR8@Rk3X
(Ry) :`m2M- LX kyRy- q2#bBi2 Q7 i?2 :Qp2`MK2Mi kXy ibF7Q`+2?iiT,ff;QpkXM2iXmf (++2bb2/ RRfefkyRy)
(RR) J+z2- X kyyN- 1Mi2`T`Bb2 kXy, L2r *QHH#Q`iBp2 iQQHb
7Q` vQm` Q`;MBxiBQMb iQm;?2bi +?HH2M;2b- >`p`/ "mbBM2bb
S`2bb- "QbiQM- Jbb+?mb2iibX
(Rk) SHmi+?FhXaX
kyye8fRfkyye@Hbi
mT@
/i2q?v
A
/BbHBF2
i?2
GB#``v
kXy
i;
(>QK2T;2 Q7 hX a+Qii "HQ;)- (PMHBM2)X pBH#H2,
?iiT,ffib+QiiXivT2T/X+QKfibTfkyyefyRfr?v B /BbHBF2 iX?iKH
(kyRR- kkfkfkyRR) X

DESIGNING GAMES FOR TESTING


INFORMATION BEHAVIOR THEORIES
-7XRPDV+DUYLDLQHQ
7DPSHUH5HVHDUFK&HQWHUIRU,QIRUPDWLRQDQG0HGLD 8QLYHUVLW\RI7DPSHUH )LQODQG

#bi`+i

:K2b ?p2 HQM; #22M mb2/ 7Q` Tm`TQb2b `M;BM; 7`QK 2Mi2`iBM@
K2Mi iQ KBHBi`v i`BMBM;X h?Bb TT2` T`2b2Mib i?2 mb2 Q7 ;K2bT`iB+mH`Hv T?vbB+H 7Q`Kb Q7 `QH2@THvBM;- 7Q` i?2 Tm`TQb2 Q7 i2bi@
BM; BM7Q`KiBQM #2?pBQ` i?2Q`B2bX AM Bi- +b2 2tKTH2 ;K2b `2
2tKBM2/- rBi? T`iB+mH` 2KT?bBb QM i?2 rv i?2v ?p2 #22M
mb2/ iQ bim/v ?Qr +Q;MBiBp2 mi?Q`Biv 7Q` b2+QM/@?M/ BM7Q`K@
iBQM Bb 7Q`K2/X

Introduction
h?Bb `iB+H2 /2b+`B#2b i?2 /2bB;M Q7 +2`iBM FBM/b Q7 bKHH T?vbB+H
T`2i2M+2 ;K2b- /QM2 7Q` i?2 Tm`TQb2 Q7 mbBM; i?Qb2 ;K2b b BM@
7Q`KiBQM #2?pBQ` H#Q`iQ`B2bX :K2b ?p2  HQM; ?BbiQ`v Q7 mb2
b i2+?BM; iQQHb- ;QBM; #+F i H2bi jyyy v2`b UGBM2K- kyyjVX
PM2 Q7 i?2 KQbi +2Mi`H rb E`B2;bTB2H- Tm#HBb?2/ BM R3k9 #v >2``
pQM _2BbbrBix M/ ?Bb bQM- M/ mb2/ iQ i`BM S`mbbBM Q{+2`b iQ
bm+? M 2{+B2M+v i?i i?2 T`+iB+2 [mB+FHv bT`2/ iQ Qi?2` MiBQMbX
q?2M Q{+2`b `2iB`2/ M/ #2+K2 #mbBM2bbK2M- i?2v iQQF i?2 B/2
Q7 bBKmHiBQM@#b2/ i`BMBM; rBi? i?2K- ;BpBM; #B`i? iQ i?2 T`+iB+2
Q7 #mbBM2bb bBKmHiBQMf;K2b- biBHH mb2/ BM 2+QMQKB+b 2/m+iBQM BM@
biBimiBQMb `QmM/ i?2 rQ`H/ U>2M`BFb2M- kyyNVX
AM //BiBQM iQ bim/2Mi i`BMBM;- bm+? ;K2b ;2i HbQ /2THQv2/ BM
rQ`FTH+2b- 7Q` i?2 Tm`TQb2 Q7 BKT`QpBM; +Q`TQ`i2 T2`7Q`KM+2- BM@
?Qmb2 +QKKmMB+iBQM- M/ bQ QMX h?2v p2`v 2z2+iBp2Hv M2;i2 2t@
BbiBM;- T`Q#H2KiB+ K2MiH KQ/2Hb Uhbm+?Bv  hbm+?Bv- RNNNV M/



,6620( 

i2+? bvbi2KB+ i?BMFBM; Ub T2` a2M;2- kyyeV- b i?2v i?2Kb2Hp2b `2
?B;?Hv +QMi`QHH2/ BM7Q`KiBQM bvbi2Kb +T#H2 Q7 b?QrBM; 2ti2M/2/
+mb2@M/@2z2+i T?2MQK2M U>`pBBM2M  GB2#2`Qi?- BM T`2bbVX
h?2 ;K2b /Bb+mbb2/ BM i?Bb `iB+H2 ?p2 #22M /2p2HQT2/ #v +QK#BM@
BM; i`Bib 7`QK bm+? Q`;MBxiBQMH H2`MBM; bBKmHiBQMf;K2b M/
7`QK HBp2@+iBQM `QH2@THvBM; UH`TV- ;K2b r?2`2 T`iB+BTMib T?vb@
B+HHv THv }+iBQMH +?`+i2`b BM }+iBp2 Q` Hi2`2/ b2iiBM;b U"`2MM2kyy8c JQMiQH- ai2M`Qb  q2`M- kyyNVX hQQHb 7`QK Tbv+?Q/`K
Ub T2` JQ`2MQ- RN8jV ?p2 HbQ #22M //2/- bQ b iQ 7+BHBii2 i?2
+QKKmMBiv@7Q`KBM; bT2+i Q7 bm+? ;K2b Ub T2` "QrKM- kyRyVX
h?2v r2`2 /2bB;M2/ iQ #2 bm{+B2MiHv `2HBbiB+ UbBKmHiBQM@HBF2V bQ
b iQ T`QpB/2 `2HB#H2 `2bmHib- v2i MQi bQ `2HBbiB+ i?i T`iB+BTMib
rQmH/ bi`i HQQFBM; 7Q` /2T`im`2b 7`QK `2HBiv BMbi2/ Q7 HBF2M2bb2b
rBi? Bi Ub T2` GB2#2`Qi?  >`pBBM2M- BM T`2bbVX

Ritualistic games as social information environments


G#Q`iQ`v 2tT2`BK2Mib `2  T`i Q7 i?2 biM/`/ iQQHFBi Q7 BM@
7Q`KiBQM bim/B2b- T`iB+mH`Hv BM BM7Q`KiBQM `2i`B2pH UAM;r2`b2M
 C`p2HBM- kyy8VX 1tT2`BK2Mib `2;`/BM; +iBpBiB2b Qi?2` i?M
b2`+?BM; M/ `2i`B2pH `2 bQK2r?i KQ`2 i`B+Fv- b i?2 #BHBiv iQ
bm{+B2MiHv +QMi`QH i?2 BM7Q`KiBQM 2MpB`QMK2Mi #2+QK2b BM+`2b@
BM;Hv KQ`2 /B{+mHi- i?2 rB/2`  ivT2 Q7 BM7Q`KiBQM #2?pBQ` T?2@
MQK2MQM Bb `2b2`+?2/X
GBp2 +iBQM `QH2@THvBM; ;K2b `2 UHKQbiV b2H7@+QMiBM2/ BM@
7Q`KiBQM bvbi2Kb UBM i?2 b2Mb2 Q7 bvbi2K@i?i@BM7Q`Kbc "m+FHM/RNNRV rBi? i?2B` QrM bT2+BH BM7Q`KiBQM@2MpB`QMK2MiH T`QT2`iB2b
U>`pBBM2M  GB2#2`Qi?- BM T`2bbVX _2;`/H2bb Q7 r?2i?2` i?2v
`2 `2T2i2/ Q` /2bB;M2/ 7Q` Dmbi  bBM;H2 `mM- i?2v `2 mMB[m2
2p2Mib M/ BM7Q`KiBQM 2MpB`QMK2Mib rBi? ?B;? BMi2`T2`bQMH p`B@
M+2 U>`pBBM2M- kyyd#VX h?2v M2p2`i?2H2bb 7QHHQr +2`iBM /2bB;M
T`BM+BTH2b Ub22 >`pBBM2M- kyyN- 7Q` bT2+B}+bV- M/ r`Bii2M i?2 `B;?i
rv- +M #2 +QMi`QHH2/ b bQ+BH BM7Q`KiBQM H#Q`iQ`B2b iQ  ;`2i
2ti2MiX
b "Qv2` UkyyRV MQi2b-  F2v i`Bi Q7 `BimH +iBpBiB2b Bb i?i
i?2v HBKBi pBH#H2 BM7Q`KiBQMX h?Bb Bb HbQ i`m2 Q7 HBp2@+iBQM

'HVLJQLQJ*DPHVIRU7HVWLQJ,QIRUPDWLRQ%HKDYLRU7KHRULHV



`QH2@THvBM; ;K2b U>`pBBM2M  GB2#2`Qi?- BM T`2bbVX h?2 `2bQM


7Q` i?Bb Bb i?i bm+? ;K2b `2 2z2+iBp2Hv i2KTQ``v rQ`H/b- r?2`2
i?2 Q`;MBx2`b `2 BM +?`;2 Q7 KQbi BM7Q`KiBQM rBi?BM i?2K- #mi
MQi BM +QMi`QH Q7 Bi U>`pBBM2M- kyyd#VX S`iB+BTMib KQbiHv +i BM
i?2K b B7 i?2v r2`2 BbQHi2/ 7`QK i?2 QmibB/2 rQ`H/- M/ i?2 bvbi2K
miQTQB2iB+ Ub T2` miQTQB2bBb 2ti2M/2/ #2vQM/ #BQHQ;B+H bvbi2Kbc
"`B2`- kyy3V- #mi BM i`mi? i?2v rBHH ?p2 #`Qm;?i rBi? i?2K  HQi
Q7 BM7Q`KiBQM T`+iB+2b M/ 2`HB2` FMQrH2/;2 Ub T2` AM;r2`b2M
 C`p2HBM- kyy8VX qBi?Qmi i?i Ki2`BH- i?2 ;K2 rQmH/ MQi
2p2M 7mM+iBQM U*`QQFHH- Pt7Q`/  amM/2`b- RN3dVX h?2 /BbbQMM+2
#2ir22M i?2 BHHmbBQM Q7 b2T`iBQM UHBKBMHBivV M/ i?2 2tBbi2M+2 Q7
Q#pBQmb ;K2@2ti2`MH BM7Q`KiBQM bQm`+2b +`2i2b  bBimiBQM r?2`2
i?2 BM~m2M+2 Q7 bQ+BH +QMi`+ib QM BM7Q`KiBQM #2?pBQm` #2+QK2b
?2B;?i2M2/ M/ KQ`2 pBbB#H2 U>`pBBM2M  GB2#2`Qi?- BM T`2bbVX
AMbB/2 bm+? i2KTQ``v xQM2b- 7`K2@`2H2pMi BM7Q`KiBQM Bb +@
+2Ti2/ KQ`2 `2/BHv UGB2#2`Qi?  >`pBBM2M- BM T`2bbVX AM Qi?2`
rQ`/b- i?i r?B+? }ib i?2 HBKBMH +iBpBiv BM [m2biBQM UBM i?Bb +b2- 
;K2V Bb TT`QT`Bi2/ BMiQ FMQrH2/;2 Ub T2` "`QQF2b- RN3yc hQ//RNNNV rBi?Qmi Km+? `2bBbiM+2- b Bi 2M#H2b T`iB+BTMib iQ KF2
KQ`2 b2Mb2 Q7 i?2 +iBpBiv U>`pBBM2M  GB2#2`Qi?- BM T`2bbVX P7
bT2+BH BMi2`2bi iQ i?2 H#Q`iQ`v TT`Q+? Bb i?i r?i 2t+iHv
+QmMib b 7`K2@`2H2pMi Bb bQK2i?BM; i?i i?2 Q`;MBx2`b +M iQ 
;`2i 2ti2Mi /2}M2 #27Q`2?M/X
AM7Q`KiBQM BM HBKBMH ;K2b 2tBbib BM b2p2`H F2v +i2;Q`B2bX
h?2 }`bi +`m+BH /Bz2`2M+2 `2bib #2ir22M BM7Q`KiBQM i?i Bb /B2@
;2iB+ U`2H rBi?BM i?2 +QMi2ti Q7 i?2 biQ`vV- 2ti`/B2;2iB+ UQmibB/2
i?2 ;K2b `2HBiv- #mi BM~m2M+BM; BiV- M/ BM7Q`KiBQM i`MbKBi@
i2/ 7`QK QmibB/2 Q7 THv iQ BMbB/2 i?2 ;K2b `2HBiv U>`pBBM2Mkyyd#VX 1ti`/B2;2iB+ BM7Q`KiBQM +QMbBbib Q7 7Qm` b2ib Q7 /Q+m@
K2Mib, b2iiBM; Ki2`BH Ur?2`2 M/ BM r?i +QMi2ti i?2 2p2Mib
iF2 TH+2V- +?`+i2` Ki2`BH /2}MBM; i?BM;b bm+? b T2`bQMHBiv
M/ ;QHb- ;2M`2 BM7Q`KiBQM UBX2X bT2+BH `mH2b QM ?Qr iQ THv BM
 KMM2` }iiBM; i?2 ;K2b +QM+2Ti i2KTHi2 @ 7Q` 2tKTH2- BM 
+HbbB+ Km`/2` Kvbi2`v- T2QTH2 /Q MQi H2p2 i?2 HQ+iBQM MQ Kii2`
?Qr HQ;B+H i?i rQmH/ b22KV M/ ;K2 K2+?MB+bX HH i?2b2 `2
MQ`KHHv +`2i2/ b 7Q`KH /Q+mK2Mib- M/ i?2v +QMiBM i?2 7#mH
UbiQ`v b22/bV 7`QK r?B+? +imH THv 2K2`;2b U6iHM/- kyy8VX :Tb



,6620( 

BM i?2 Ki2`BH `2 mMpQB/#H2- +`2iBM; M ++2Mimi2/ p2`bBQM Q7


r?i qBHbQM URNddV +HHb BM+QKTH2i2 rQ`H/ FMQrH2/;2- #Qmi i?2
}+iBQMH `2HBiv Q7 i?2 ;K2X
h?2 H#Q`iQ`v TT`Q+? BMi`Q/m+2b T`2@/2i2`KBM2/ i`;2i /i
BMiQ i?2 2ti`/B2;2iB+ Ki2`BH- 7Q` i?2 Tm`TQb2 Q7 b22BM; BM7Q`K@
iBQM #2?pBQ` `2;`/BM; i?i /iX L2+2bb`v p`B#H2b `2 BM@
i`Q/m+2/ BMiQ i?2 +QM+2Ti b BM+2MiBp2@7#mH- bm+? b ;BpBM; QM2
+?`+i2`  bi`QM; /2bB`2 iQ rBi??QH/ +2`iBM #Bib Q7 BKTQ`iMi BM@
7Q`KiBQM M/ irQ Q` KQ`2  HBF2rBb2 bi`QM; BM+2MiBp2 iQ /B; i?2K
Qmi /m`BM; THvX S`v2`b QM  SQ`+2HBM Hi`- /2b+`B#2/ #2HQr- Bb
M 2tKTH2 Q7 i?Bb T`BM+BTH2 BM +iBQMX

The information environment during play


.m`BM; THv- i?2 BM7Q`KiBQM 2MpB`QMK2Mi bm//2MHv #2+QK2b Tb2m/Q@
BbQHi2/- b i?2 ;K2 Bb 2z2+iBp2Hv  pB`imH bT+2 BKTQb2/ mTQM 
`2H TH+2 U`b2i?- kyyRc "Hx2`- kyyNVX AM7Q`KiBQM BMbB/2 Bi Bb /B2@
;2iB+- BX2X biQ`vrQ`H/@BMi2`MHX .B2;2iB+ BM7Q`KiBQM 2tBbib b 2Bi?2`
K2MiH Q` T?vbB+H `2T`2b2MiiBQMb Q7 2ti`/B2;2iB+ Ki2`BH- rBi?
i?2 ;K2b `2[mB`2K2Mib 7mM+iBQMBM; b i?2B` BM/2tBM; HM;m;2 Ub
T2` JB- kyyRVX h?Bb BM+Hm/2b HbQ i?2 +?`+i2`- i?2 }+iBQMH T2`@
bQM  THv2` mb2b /m`BM; THv, Ai Bb  bm#D2+i `2T`2b2MiiBQM- Dmbi
QM2 ;Bp2M  +Q;MBiBp2 7Q`K U>`pBBM2M- kyyd#VX
S`+iB+HHv HH bm#D2+i `2T`2b2MiiBQMb BM  H`T `2 Q7 i?2 T`2/QK@
BMMiHv +QMi2Mi@Q`B2Mi2/ ivT2 Ub T2` aQ2`;2H- RN38- M/ >D`HM/RNNdV- b THv2`b i?2Kb2Hp2b +QMbi`m+i i?2K- M/ ?p2 MQ /miv iQ
T`QpB/2 2bv ++2bb iQ i?2K 7Q` Qi?2` THv2`b U>`pBBM2M- kyyd#VX
q?BH2 TQbbB#Hv +mbBM; T`Q#H2Kb 7Q` `2+`2iBQMH ;K2 /2bB;M- i?Bb
7+i KF2b H#Q`iQ`v TTHB+iBQMb Q7 bKHH H`Tb +imHHv KQ`2 `2H@
BbiB+X Pi?2` `2HBbK@//BM; 7+iQ`b `2- 7Q` BMbiM+2- i?2 rv T2QTH2
TH+2 pHm2 QM 2p2M pB`imH TQbb2bbBQMb UG2?/QMpB`i- kyyNV- M/
i?2 7+i i?i H#Q`iQ`v H`Tb- HBF2 2/m+iBQMH QM2b- ?p2 iQ #2 BM@
i2MiBQMHHv /2bB;M2/ 7Q` HQr H2p2Hb Q7 BM7Q`KiBQM@M22/ mM+2`iBMiv
UaE- b T2` "2HFBM- P//v  "`QQFb- RN3kV BM Q`/2` iQ #2 2z2+iBp2
U>`pBBM2M  GB2#2`Qi?- BM T`2bbc >`pBBM2M- BM T`2bbVX h?2 T`2@
i2M+2 THv Bib2H7 Bb Mim`H- b KF2@#2HB2p2 b22KBM;Hv HB2b i i?2 +Q`2

'HVLJQLQJ*DPHVIRU7HVWLQJ,QIRUPDWLRQ%HKDYLRU7KHRULHV



Q7 HH `2T`2b2MiiBQMH +ib UqHiQM- RNNyV- bQ i?2b2 `2 2bb2MiBHHv


Dmbi r2HH@bmBi2/ `2HBbK@//BiBQMb i?i BKT`Qp2 i?2 2tT2`B2M+2X
6mM+iBQMH H`T THv +QMbBbib Q7 +QKKmMB+iBQM +ib- r?B+? KQbiHv
/2H rBi? BM7Q`KiBQM #2?pBQ` +QM+2`MBM; BM@;K2 Bbbm2b Q` i?2
`2@bB;MB}+iBQM Q7 THv 2H2K2Mib UAHB2p- kyRyV, *?`+i2`b ;QHb
`2 /B`2+iHv `2Hi2/ iQ i?2 +[mBbBiBQM- +QMi`QH M/ /Bbb2KBMiBQM
Q7 ;K2@`2H2pMi BM7Q`KiBQMX AM HvKM i2`Kb- #Qi? bm+? ;K2b
K2MBM;7mHM2bb 7Q` i?2 T`iB+BTMib M/ i?2 ;K2b M``iBp2b `2 27@
72+iBp2Hv ?B;?Hv HQ+HBx2/ BM7Q`KiBQM #2?pBQ`- i?2 T2`7Q`KM+2 Q7
r?B+? Bb  TH2bm`2@;BpBM; +i U>`pBBM2M- kyyeVX h?2 T2`7Q`KM+2
M2p2`i?2H2bb 7QHHQrb KmM/M2 Tii2`Mb 7Q` bm+? +iBpBiv Ub22 qBHbQM
 qHb?- RNNe- 7Q` 2tKTH2bV- M/ Bb ?BM/2`2/ #v bK2 7+iQ`b b
2p2`v/v BM7Q`KiBQM #2?pBQ`X h?2b2 HH /Q- ?Qr2p2`- 2tBbi BM +@
+2Mimi2/ 7Q`K /m`BM; THv- /m2 iQ ?2B;?i2M2/ bB;MB}+M+2 M/ M`@
`iBp2 #mBH/@mT U>`pBBM2M- kyyd#VX h?Bb BM MQ rv KF2b i?2K
/Bz2`2Mi- bBKTHv KQ`2 pBbB#H2X q?i /Bz2`2M+2b /Q 2tBbi `2 Bb@
bm2b Q7 BM+2MiBp2b- M/ +M #2 /2Hi rBi? i?`Qm;? 2tT2`i T`2@/2bB;M
Ub22 >`pBBM2M- kyyN- 7Q` 2tKTH2bVX b THv T`Q;`2bb2b- T`iB@
+BTMib UpB i?2B` +?`+i2`bV +`2i2 BM7Q`KiBQM M2irQ`Fb- im`MBM;
i?2 ;K2@b@bvbi2K BMiQ QM2 rBi? KmHiBTH2 BM/2t 2Mi`B2b Ub T2`
"m+FHM/- RNNRVX
q?2M 2M+QmMi2`BM; BM2pBi#H2 BM7Q`KiBQM ;Tb /m`BM; THv- bQK2
THv2`b rBHH `2bQ`i iQ BMp2MiBM; i?2 KBbbBM; #Bib- M/ bQK2 rBHH #`2F
i?2 K;B+ +B`+H2 Q7 THv M/ 2Bi?2` +?2+F i?2 2ti`/B2;2iB+ Ki2`BHb
Q` +QMbmHi i?2 Q`;MBx2`X HH i?2b2 `2 TQi2MiBH T`Q#H2K TQBMib b
7` b H#Q`iQ`v TTHB+iBQMb `2 +QM+2`M2/X h?2v +M- ?Qr2p2`#2 +QmMi2`2/ #v F22TBM; BM7Q`KiBQM H#Q`iQ`v H`Tb bm{+B2MiHv
bKHH- bQ i?i MQ /`biB+ +QM~B+ib BM /B2;2iB+ 7+ib +M iF2 TH+2
Ub22 >`pBBM2M- kyyd#- 7Q` /2iBHbVX 6m`i?2`KQ`2- r?BH2 i?2 Q`@
;MBx2` ?b i?2 TQr2` iQ Qp2`r`Bi2 i?2 BM7Q`KiBQM +QMi2Mi Q7 Mv
/Q+mK2Mi UBM i?2 rB/2 b2Mb2 Q7 /Q+mK2Mi b BM+Hm/BM; HbQ Q#@
D2+ib M/ 2p2M pB`imH +QM+2Tib- b T2` "m+FHM/- RNNdV- Q` 7+imH
/i- /m`BM; THv U>`pBBM2M- kyyd#V- i?i TQr2` Bb BM H#Q`iQ`v
;K2b iQ #2 mb2/ QMHv 7Q` `2bQHpBM; +QM~B+ib Q` bB;MB}+Mi ;TbX
AM Q`/2` iQ T`Q/m+2 `2HBbiB+ `2bmHib- i?2 ;K2 ?b iQ `mM bm{@
+B2MiHv 7`22 Q7 2ti2`MH BM~m2M+2X 6Q` i?2 bK2 `2bQM- Bi Bb #2bi
iQ mb2 T`iB+BTiBQM bvbi2Kb r?2`2 THv2`b +?QQb2 i?2B` QrM `QH2b



,6620( 

#b2/ QM b?Q`i +?`+i2` /2b+`BTiBQMb- b i?Bb `2KQp2b i?2 `BbF Q7


/i +Q``mTiBQM +mb2/ #v Q`;MBx2`@ K/2 T`2@2tT2+iiBQMb bm+?
b ivT2+biBM; Ui?2 TH+BM; Q7 +2`iBM THv2`b BM +2`iBM `QH2b #v 2t@
2+miBp2 /2+BbBQMc b22 HbQ J+.B`KB/- kyRR- 7Q` i?Bb TT`Q+? b 
/2bB;M #bBbV- r?BH2 iQ  ;QQ/ 2ti2Mi T`2b2`pBM; i?2 THv2`b Mim`H
BM7Q`KiBQM #2?pBQ` ?#BibX
h?2 THv 2tT2`B2M+2 b M BM7Q`KiBQM 2MpB`QMK2Mi Bb BbQHi2/
#2+mb2 i?2 #``B2` #2ir22M Bi M/ i?2 `2H rQ`H/- +QKKQMHv +HH2/
i?2 K;B+ +B`+H2 U>mBxBM;- RNjNc aH2M  wBKK2`KM- kyy9V- 7mM+@
iBQMb b M BM7Q`KiBQM #``B2` Ub T2` J2`HB- kyy9VX Ai 2Bi?2`
#HQ+Fb T`Q#H2KiB+ BM7Q`KiBQM 7`QK 2Mi2`BM; THv- Q` +?M;2b i?i
r?B+? 2Mi2`b iQ  7Q`K i?i +M #2 TT`QT`Bi2/ #v i?2 THv2`b
U>`pBBM2M  GB2#2`Qi?- BM T`2bbVX  7mM+iBQMBM; K;B+ +B`+H2 T`2@
b2`p2b i?2 THv UQ` `BimHV 2tT2`B2M+2X Ai- BM im`M- Bb bmbiBM2/ #v
T`iB+BTMib i?`Qm;? K2bm`2b r?B+? i?2 bim/v Q7 `2HB;BQM U#b2/BM im`M- QM bvbi2Kb i?2Q`vV +HHb #QmM/`v +QMi`QH U:HMi2`- RNNNVX
h?2b2 2p2MimHHv 7Q`K  HQQT- 722/BM; 2+? Qi?2` i?`Qm;?  bi`2M;i?2M2/
THv 2tT2`B2M+2- 7i2` M BMBiBH T2`BQ/ Q7 +Q;MBiBp2 mM+2`iBMiv
`2HiBM; iQ 2tT2+iiBQMb M/ BMi2`T`2iiBp2 T`Q#H2Kb 7mM+iBQMHHv
B/2MiB+H iQ i?2 2`Hv bi;2b Q7 ++2bb iQ Mv M2r BM7Q`KiBQM b2`+?
 `2i`B2pH bvbi2K Ub T2` AM;r2`b2M  C`p2HBM- kyy8VX 6HmB/TQr2`7mH +QMi`QH K2bm`2b KF2 i?2 #Q`/2` bi`QM;2`- r?B+? KF2b
i?2 BHHmbBQM b22K KQ`2 `2H- KFBM; BM im`M Bi 2bB2` M/ KQ`2 Mi@
m`H iQ T2`7Q`K bB/ +QMi`QHX "QmM/`v +QMi`QH BM i?2b2 FBM/b Q7
;K2b +QMbBbib Q7 i?2 T`iB+BTMib b?`2/ bQ+BH M22/ iQ MQi /Bb@
im`# i?2 BHHmbBQM- b?`2/ +QM+2TiBQMb QM r?i BM7Q`KiBQM 2H2K2Mib
M/ Q#D2+ib BMbB/2 i?2 K;B+ +B`+H2 `2 bBimiBQMHHv `2H2pMi Ub
T2` qBHbQM- RNdjV- M/  ?2B;?i2M2/ `2HBM+2 QM +Q;MBiBp2 m?Q`@
BiB2bX qBi? bm++2bb7mH #QmM/`v +QMi`QH- i?2 ;K2 722Hb `2H iQ
Bib THv2`b- KFBM; Bi i?2B` T`BK`v 7`K2 Q7 `272`2M+2 /m`BM; THv
U>`pBBM2M  GB2#2`Qi?- BM T`2bbVX
P7 T`iB+mH` BMi2`2bi BM bm+? #Q`/2` +QMi`QH iQ HB#``v M/ BM@
7Q`KiBQM b+B2M+2 Bb i?2 rv THv2`b mb2 #2``vTB+FBM; i2+?MB[m2b
iQ MpB;i2 ;K2 #`2Fb i?i iF2 TH+2 /m2 iQ  H+F Q7 2ti`@
/B2;2iB+ BM7Q`KiBQMX q?BH2 MQ`KHHv +QMM2+i2/ iQ BM7Q`KiBQM `2@
i`B2pH U"i2b- RN3NV- Bi TT2`b i?i i?2 bK2 bvbi2Kb Q7 TB+FBM;
+QMp2MB2Mi TB2+2b Q7 BM7Q`KiBQM Bb HbQ mb2/ iQ bQHp2 BM7Q`KiBQM

'HVLJQLQJ*DPHVIRU7HVWLQJ,QIRUPDWLRQ%HKDYLRU7KHRULHV



;Tb BM `BimHBbiB+ +B`+mKbiM+2b r?2`2 /B`2+i [m2biBQMb rQmH/ +`2@


i2 #`2+?2b BM i?2 BHHmbBQM UGB2#2`Qi?  >`pBBM2M- BM T`2bbVX b
r2 b22 #2HQr- MQi HH THv2`b mb2 Bi- i?Qm;?- b BM/BpB/mH BM7Q`K@
iBQM #2?pBQ` Bb BM/22/ ?B;?Hv p`B#H2X

Observations on information phenomena in laboratory larps


A ?p2- bBM+2 kyye- #22M /2bB;MBM; bKHH HBp2@+iBQM `QH2@THvBM;
;K2b i?i 7mM+iBQM MQi QMHv b ;K2b UM/ bQK2iBK2b `irQ`FbV
#mi HbQ b BM7Q`KiBQM #2?pBQ` H#Q`iQ`B2bX AM Q`/2` iQ rQ`Fbm+? H`Tb ?p2 iQ #HM+2 i?2 H#Q`iQ`v bT2+ib M/ 2MDQv#H2
THv- i?2 bK2 rv 2/m+iBQMH H`Tb Kv MQi #2 iQQ 2/m+iBQMH
Q` iQQ 2Mi2`iBMBM;- BM Q`/2` iQ 7mM+iBQM- #mi M2Bi?2` +M i?2v /Q
rBi?Qmi  bm{+B2Mi H2p2H Q7 #Qi? 7+2ib Ub T2` >2M`BFb2M- kyy3VX
h?2v HBF2rBb2 7QHHQr #bB+ KBMB@H`T T`BM+BTH2b 2bi#HBb?2/ Qp2` i?2
Hbi irQ /2+/2b- b i`vBM; iQ /2p2HQT M2r ivT2b Q7 ;K2b i i?2
bK2 iBK2 b /2B;MBM; 2tT2`BK2Mib Bb MQi `2+QKK2M/#H2 UJv`kyyNVX h?2`27Q`2 r?BH2 2+? bm+? ;K2 Bb  M2r `iB7+i- i?2v mb2
p2`v bBKBH` i2KTHi2bX
h?2 F2v B/2 ?b #22M iQ r`Bi2 i?2b2 ;K2b bQ i?i Mv BM7Q`K@
iBQM 2H2K2Mib /m`BM; THv #2+QK2 p2`v pBbB#H2 @ BM+Hm/BM; rBi?@
?QH/BM; M/ #HmMiBM;X h?2 }`bi Q7 i?2b2 rb i?2 ir2Hp2@T2`bQM 
a2`T2Mi Q7 b?- /2bB;M2/ bQ b iQ #`BM; 7Q`i? i?2 T`2b2M+2 Q7 i?2
BMi2`p2MBM; p`B#H2b QM BM7Q`KiBQM b22FBM; /2b+`B#2/ #v qBHbQM
UBM qBHbQM  qHb?- RNNeV- T`iB+mH`Hv T2`bQMH- 2KQiBQMH M/
bQ+BHfBMi2`T2`bQMH QM2b Ub22 HbQ >`pBBM2M- kyydVX .i rb
+QHH2+i2/ #v /B`2+i Q#b2`piBQM Q7 THv-  `2+Q`/2/ /2#`B2}M; M/Hi2` QM- bQ+BH K2/B MHvbBb- b THv2`b +QKK2Mi2/ QM i?2B` THv
2tT2`B2M+2b QMHBM2X
h?2 }`bi F2v }M/BM;- 7i2` 7Qm` Q#b2`p2/ `mMb /QM2 #v Kvb2H7M/ Q`;MBx2` 722/#+F 7`QK }p2 KQ`2 /QM2 #v Qi?2`b- rb i?i
/B2;2iB+ BM7Q`KiBQM rQmH/ #2 `2p2H2/ #v T`iB+BTMib BM  +QMbBbi@
2Mi KMM2`X h?2`2 r2`2- ?Qr2p2`- i?`22 /Bz2`2Mi Tii2`Mb BM i?Bbr?B+? +QmH/ #2 /2i2+i2/ M/ KQ/2HH2/X 622/#+F 7`QK i?2 Hi2`
`mMb +QM}`K2/ i?Bb ?vTQi?2bBb, 6`QK i?2 bK2 bi`iBM; TQBMibTHv2`b rQmH/ #bB+HHv 7QHHQr iQ;2i?2` QM2 Q7 i?`22 Ti?b Q7 BM@



,6620( 

7Q`KiBQM b22FBM;X 6`QK 2`Hv QM BM THv- Bi rb TQbbB#H2 iQ bv


r?B+? QM2 Bi rQmH/ #2- #mi MQi #27Q`2?M/X h?2 F2v iQ r?B+? rb
+?Qb2M rb #b2/ p2`v Km+? QM r?Q KQM; i?2 +?`+i2`b 2K2`;2/
b  /B2;2iB+ +Q;MBiBp2 mi?Q`Biv Ub T2` qBHbQM- RN3jV- i?2 b2+QM/@
?M/ bQm`+2 b22M b KQbi 2tT2`i `2;`/BM; i?2 bBimiBQM i ?M/X
h?Bb Bb +QMbBbi2Mi rBi? "Qv2`b UkyyRV pB2r Q7 `BimHBbiB+ +iBpBiv b
`2HBMi QM 2bT2+BHHv bi`i2;B+ BM7Q`KiBQM- BX2X BM7Q`KiBQM rBi? M
BKK2/Bi2 +QM+2`M Q` #2BM; `2Hi2/ iQ +2`iBM +i2;Q`B2b 2bb2MiBH
iQ ?mKM BMi2`2bi Ubm+? b i?i r?B+? +QM+2`Mb Qi?2`b `2HB#BHBiv
Q` b2tmH #2?pBQ`VXR
h?2 Qi?2` }M/BM; rb i?i +2`iBM T`iB+BTMib- 2p2M r?2M ;Bp2M
7`22 `2BM M/ /B`2+i BMbi`m+iBQMb iQ // M2r BM7Q`KiBQM U#v BMp2Mi@
BM; BiV iQ i?i r?B+? i?2v r2`2 ;Bp2M- `27mb2/ iQ /Q bQX AMbi2/i?2v 2Bi?2` `2T2i2/Hv +QMbmHi2/ i?2 Q`;MBx2` QM 2p2M bKHH Bbbm2b
M/ 7Q` bm;;2biBQMb QM ?Qr iQ `2p2H Q` bF 7Q` 7+ib- Q`- BM irQ MQi@
#H2 Q++bBQMb- /2+B/2/ i?i i?2 BM7Q`KiBQM i?2v r2`2 ;Bp2M rb
iQQ HBKBi2/- M/ bm#b2[m2MiHv `27mb2/ iQ +QMi`B#mi2X
h?2 b2+QM/ i2bi ;K2- S`v2`b QM  SQ`+2HBM Hi`- rb +QM@
bi`m+i2/ BM  bBKBH` KMM2`X h?2 ;K2 rb /2bB;M2/ 7i2` i?2
+HbbB+ Km`/2` Kvbi2`v i2KTHi2- #mi rBi? H2bb bB;MB}+Mi  bm#@
D2+i b Bib iQTB+ U3@Ry /`K bim/2Mib bQHpBM; i?2 2p2Mib Q7 i?2B`
/`mMF2M #BM;2 i?2 MB;?i #27Q`2VX h?2 +?`+i2`b r2`2 ;Bp2M `2b@
QMb MQi iQ /Bbi`B#mi2 2bb2MiBH BM7Q`KiBQM- M/ bi`QM; BM+2MiBp2b iQ
+[mB`2 Bi 7`QK Qi?2`bX AMi2`T2`bQMH p`B#H2b r2`2 BMi2MiBQMHHv
BMi2MbB}2/ #v +QM~B+iBM; +?`+i2` Mim`2bX 6m`i?2`KQ`2- i?2 #H@
M+2 rb /2bB;M2/ bQ i?i MQ +?`+i2` rQmH/ ?p2 Mv `2H #bBb
iQ +i b M mi?Q`Biv BM i?2 bBimiBQMX h?2 H`T@`iB7+i rb i?2M
Tmi BM i?2 ?M/b Q7 THv2`b- rBi? MQ BMi2`72`2M+2 7`QK i?2 Q`;MBx2`
mMiBH i?2 HHQii2/ R-8 ?Qm` `mM@iBK2 rb Qp2`X
AM 2p2`v bBM;H2 `mM Qmi Q7 i?2 kk /Q+mK2Mi2/ QM2b-  bi`QM;
;K2@ BMi2`MH +Q;MBiBp2 mi?Q`Biv 2K2`;2/Xk h?2 bvbi2KB+@MHvbBb

R

a2`T2Mi Q7 b? /2Hb rBi? i?2 bm`pBpQ`b Q7  `2HB;BQmb +mHi r?Qb2 H2/2` ?b /B2/r?B+? K2Mb bmBi#H2 bi`i2;B+ BM7Q`KiBQM- BM //BiBQMH iQ i?i Q7 ;2M2`H BMi2`2bi- Bb
pBH#H2 BM #mM/M+2 /m`BM; THvX
k h?2 ;K2 Kbi2` Q` /2bB;M2` Bb #v /27mHi +QMbB/2`2/ M 2tT2`i M/  +Q;MBiBp2
mi?Q`Biv `2;`/BM; i?2 ;K2- #mi Bb  ;K2@2ti2`MH QM2X A7 i?2 ;K2 Kbi2` THvb 

'HVLJQLQJ*DPHVIRU7HVWLQJ,QIRUPDWLRQ%HKDYLRU7KHRULHV



TT`Q+? b?Qr2/ i?i BM bm+? +QMbi`BM2/ 2MpB`QMK2Mib- B7 MQ +Q;@


MBiBp2 mi?Q`Biv Bb BMi`Q/m+2/ #27Q`2?M/- bm+? M mi?Q`Biv M2p2`@
i?2H2bb TT2`bX *2`iBM T`iB+BTMib b22K iQ #2 #H2 iQ /QKBMi2
i?2 BM7Q`KiBQM 2MpB`QMK2Mi Q7  ;Bp2M bBimiBQM- #v +QK#BMBM;
T2`bQMH +?`BbK M/ i?2 bm++2bb7mH #`i2`BM; Q7 bBimiBQMHHv BK@
TQ`iMi iB/#Bib Q7 BM7Q`KiBQM Ub T2` qBHbQM- RNdjV BMiQ M BK;2
Q7 #2BM; BM i?2 FMQr @ 2p2M r?2M i?2v +imHHv `2 MQiX
h?Bb rb 2bT2+BHHv Q#pBQmb BM i?2 +b2 Q7  /Bbi`+iBM; 2H2K2Mi
BMi2MiBQMHHv BM+Hm/2/ BM i?2 Ki2`BH U#HQQ/ QM b?22ib M/  KBbbBM;
T2`bQMVX .m`BM; i?2 `mMb- bQK2 T2QTH2 2t?B#Bi2/ Q#pBQmb BMi2`2bi BM
i?Bb bB/2i`+F- r2HH M/ #2vQM/ Bib BKT+i b /2b+`B#2/ BM i?2 b2iiBM;
Ki2`BHX PM2 THv2` UQ7  `mM A /B/ MQi ii2M/V- BM  T2`bQMH
K2bb;2- +QKTHBM2/ i?i i?Bb T`iB+mH` TQi2MiBH bB/2i`+F `mBM2/
i?2 ;K2 7Q` ?BK- b Bi b?QmH/ ?p2- ++Q`/BM; iQ ?BK- `2HBbiB+HHv
iF2M T`2+2/2M+2 Qp2` HH Qi?2` ;K2 2p2MibX
 `mM Q7 S`v2`b /QM2 #v Kvb2H7 BM LQ`rv BM kyyN HbQ /Bb@
THv2/ M 2t2KTH`v +b2 Q7 #Q`/2` +QMi`QH K2bm`2b, h?2 +?`+@
i2`b #2BM; i?2i2` b+?QQH TTHB+Mib- irQ Q7 i?2K U#Qi? THv2/ #v
T`Q72bbBQMH +iQ`bV bi`i2/ ++QbiBM; i?2 i?B`/ QM2 iQ T2`7Q`K ?Bb
TTHB+iBQM 2tK TB2+2- r?B+? ?2 +HBK2/ iQ ?p2 #22M  KQMQHQ;m2
7`QK :Q2i?2b 6mbiX h?2v 7m`i?2`KQ`2 i2b2/ ?BK rBi? bKHH /2@
iBHb #Qmi BiX qBi?BM i?2 ;K2b }+iBQMH `2HBiv- i?Bb Bb Q7 +Qm`b2
Mim`H- #mi i?2 T`Q#H2K Bb BM i?i i?2 p2`;2 H`T THv2` Bb MQi 
+HbbB+H +iQ`- M/ i?2 THv2` Kv MQi #2 #H2 iQ 2p2M `2KQi2Hv T2`@
7Q`K r?i i?2 +?`+i2` +QmH/X h?Bb +`2i2b M BKK2/Bi2 BM7Q`K@
iBQM ;T-  TQi2MiBHHv mMbQHp#H2 QM2- r?B+? i?`2i2Mb i?2 BHHmbQ`v
`2HBivX hQ T`Qi2+i Bi- Qi?2`b bi`i2/ b?B2H/BM; i?2 i?`2i2M2/
+?`+i2` M/- rBi? ?BK- i?2 K;B+ +B`+H2 Q7 THv U>2v- Kv#2
?2 /Q2bMi 722H HBF2 `2T2iBM; BiXV @ 2z2+iBp2Hv rQ`FBM; b BM7Q`K@
iBQM #HmMi2`b 7Q` 2p2`vQM2 Ub T2` "F2`- RNNeVX h?Bb Bb ivTB+H- b
THv2`b +QMbiMiHv mb2 HQr@H2p2H #HmMiBM; iQ +QmMi2` BM7Q`KiBQM MQi
bmBi#H2 7Q` i?2B` /2bB`2/ THv 2tT2`B2M+2b U>`pBBM2M- BM T`2bbVX

+?`+i2`- i?i +?`+i2` b  +Q;MBiBp2 mi?Q`Biv Bb pHm2@Dm/;2/ Dmbi b HH i?2 Qi?2`bX
aQK2 THv2`b Kv- ?Qr2p2`- mb2 Qmi@Q7@;K2 FMQrH2/;2 iQ Dm/;2  ;K2 Kbi2` @THv2/
+?`+i2` b  TQi2MiBHHv bmT2`BQ` BM7Q`KiBQM bQm`+2 U>`pBBM2M- kyyeVX



,6620( 

 ;T M2p2`i?2H2bb iQQF TH+2- #mi /m2 iQ M mM2tT2+i2/ `2bQM,


h?2 THv2`- ;BMbi 2p2`vQM2b 2tT2+iiBQMb- +imHHv FM2r J2T?Bb@
iQT?2H2b KQMQHQ;m2 #v ?2`i- HHQrBM; ?Bb +?`+i2` iQ bm//2MHv
`2+Bi2 Bi BM i?2 Q`B;BMH :2`KMX :Bp2M i?i 2p2`vQM2 2tT2+i2/ i?2
bBimiBQM iQ #2 KM;2/ #v KBb/B`2+iBQM UBX2X  #QmM/`v +QMi`QH
K2bm`2V- i?2 TQbb2bbBQM Q7 i?2 +imH BM7Q`KiBQM +mb2/ i?2 BHHm@
bBQM Q7 THv iQ KQK2Mi`BHv #`2FX h?Bb Bb 2bT2+BHHv bB;MB}+Mi#2+mb2 Bi b?Qrb ?Qr T`2@2tT2+iiBQMb QM 2tT2`iBb2 KQH/ Qm` BM@
7Q`KiBQM #2?pBQ`- T`iB+mH`Hv i?i r?B+? +QM+2`Mb i?2 2tT2`iBb2
Bib2H7Xj
Gi2` H#Q`iQ`v H`T /2bB;Mb- h?2 *`BiB+ b `iBbi M/ h?2
h`B#mMH iQQF /pMi;2 Q7 i?2b2 }M/BM;bX ;BM-  +H2` +Q;MBi@
Bp2 mi?Q`Biv rb BMi2MiBQMHHv H27i QmiX >Qr2p2`- BM #Qi? ;K2bi?2 +?`+i2`b r2`2 ;Bp2M 2tTHB+Bi iQQHb 7Q` +HBKBM; M/ +QMi2bi@
BM; mi?Q`Biv- #mi i?2 bK2 KQmMi Q7 +imH /B2;2iB+ BM7Q`KiBQMX
q?i `2bmHi2/ rb ;BM  T`HvBM; Q7 b2H7@ T`2b2Mi2/ BKTQ`iM+2
BMiQ ;BMBM; biimb b  +Q;MBiBp2 mi?Q`Biv r?Qb2 /i UM/- bm#@
b2[m2MiHv #mi QMHv b2+QM/`BHv- QTBMBQMV r2B;?2/ KQ`2 i?M i?i Q7
Qi?2`b UQM QTBMBQM p2`bmb FMQrH2/;2- b22 "m+FHM/- RNNRVX q?i
p`BM+2 TT2`2/ iQQF bQ #b2/ QM T2`bQMH +?`BbK M/ THv
T`272`2M+2b- 7+iQ`b r?B+? ?p2 #22M /Q+mK2Mi2/ #27Q`2 b ?pBM;
 bB;MB}+Mi BKT+i QM BM7Q`KiBQM #2?pBQ` /m`BM; THv U>`pB@
BM2M- kyyeVX SHv2`b 7m`i?2`KQ`2 `2TQ`i2/ 2MDQvBM; i?2 mi?Q`Biv
+QMi2bib M/ i?2 rv i?2v +QmH/ +QMi`QH BM7Q`KiBQM b?`BM;- K2M@
BM; i?i bm+? T`Q+2bb2b Kv b22K Mim`H iQ T2QTH2 T`iFBM; BM
i?2K HbQ QmibB/2 Q7 THvX9
MQi?2` MQi#H2 }M/BM; `2;`/BM; THv T`272`2M+2b rb i?i r?2M
Bi +QK2b iQ bi`i2;B+ BM7Q`KiBQM b  +QKKQ/Biv- BM~iBQM ``2Hv
TT2`bX AM +QMi`bi iQ- bv- i?2 pHm2 Q7 /B2;2iB+ KQM2v UQ` 2p2M
+?`+i2` HB72c 6#Q`;- kyy8V- KMv T2QTH2 +QMbB/2` Bi HQ;B+H iQ
j AM

 bBKBH` KMM2`- M TT`2Mi H+F Q7 2tT2`iBb2 BM MQi?2` `2H2pMi }2H/ Kv `2bmHi
BM /BbKBbbH Q7 +imH 2tT2`iBb2 BM i?2 T`BK`v `2X 6Q` 2tKTH2- H2/2`b?BT bFBHHb i2M/
iQ ;2i /Bb`2;`/2/ BM bBKmHiBQMb- B7 i?2 TQi2MiBH H2/2` ?b i`Qm#H2 rBi? i?2 i2+?MB+H
BMi2`7+2 UGBbF- ETHM+HB  _B;;BQ- BM T`2bbVX
9 h?2 bK2 `2+iBQMb r2`2 /2i2+i2/ `2;`/H2bb Q7 THvBM; ;`QmT, *`BiB+- 7Q` BMbiM+2rb Q`B;BMHHv `mM i M BMi2`+iBp2 `ib 72biBpH- #mi ?b bBM+2 #22M mb2/ HbQ BM b+?QQHbQi?2` `i 72biBpHb M/  `2iB`2K2Mi +QKKmMBivX

'HVLJQLQJ*DPHVIRU7HVWLQJ,QIRUPDWLRQ%HKDYLRU7KHRULHV



F22T rBi??QH/BM; @ Q` Tm#HB+Hv 2KT?bBxBM; @ +2`iBM TQBMib Q7 BM@


7Q`KiBQM mMiBH i?2 THv 2M/bX aQ@+HH2/ M``iBpBbib UTHv2`b r?Q
+QMbB/2` i?2 +`2iBQM Q7 M BMi2`2biBM; Qp2`HH biQ`v iQ #2 i?2 KBM
Tm`TQb2 Q7 THvBM;c EBK- RNN3V 7Q`K  +H2` 2t+2TiBQM iQ i?Bb `mH2b i?2v T`272` b22BM; HH i?2 T`Qp2`#BH +`/b THv2/ iQ KtBKH
2z2+iX q?BH2 TQbbB#Hv mM`2HBbiB+ BM7Q`KiBQM #2?pBQ` QmibB/2 Q7
;K2@THv- i?Bb /Q2b TQBMi- ;BM- iQ T2`bQMH p`B#H2b b  ?B;?Hv
bB;MB}+Mi 7+iQ` BM BiX
h?2 h`B#mMH #`Qm;?i 7Q`i? HbQ Qi?2` 2H2K2MibX "2bB/2b  H#Q`@
iQ`v H`T- Bi Bb HbQ M 2/m+iBQMH ;K2 /2bB;M2/ iQ `Bb2 r`2M2bb
Q7 i?2 K2+?MB+b Q7 iQiHBi`BMBbKX AM Bib BMi2M/2/ i`;2i b2iiBM;bBi 2M+Qm`;2b THv2`b iQ Tbb QMiQ i?2B` +?`+i2`b i?2B` QrM FMQr@
H2/;2 Q7 ?Qr  FM;`QQ +Qm`i rQmH/ 7mM+iBQM- M/ ?Qr  bvbi2K@
rB/2 +Q``mTiBQM rQmH/ BM~m2M+2 DmbiB+2 M/ BM/BpB/mH BMi2;`BivX Ai
i?mb QM QM2 ?M/ HHQrb i?2 /Bb+mbbBQM Q7 `BbFv iQTB+b i?`Qm;? i?2
b?B2H/ Q7 i?2 +?`+i2`bX8 PM i?2 Qi?2` ?M/- i?Bb +mb2b  `BbF
Q7 Qmi@Q7@THv +QM+2`Mb z2+iBM; i?2 BM@;K2 BM7Q`KiBQM #2?pBQ`,
 THv2`b FMQrH2/;2 Q7 i?2 bm#D2+ib `BbFb rb Q++bBQMHHv MQi2/
/m`BM; /2#`B2}M; b i?2 `2bQM r?v  +?`+i2` rQmH/ MQi b?`2
+2`iBM BM7Q`KiBQMX h?Bb Bb +QMbBbi2Mi rBi? i?2 rv T2QTH2 bQK2@
iBK2b pQB/ +2`iBM ivT2b Q7 BM7Q`KiBQM #2?pBQ` /m`BM;  ;K2
/m2 iQ BMi2`T2`bQMH- Qmi@Q7@THv `2bQMb U>`pBBM2M- kyyd#V @ i?2
irQ KQbi T`QKBM2Mi Q7 i?2K #2BM;  /BbHBF2 Q7  +2`iBM THv2` M/
i?2 TQi2MiBH +?M+2 Q7 `QKMiB+ KBbmM/2`biM/BM;bX Ai b?Qrb i?i
i?2 BKTHB+Bi bQ+BH +QMi`+ib `2;`/BM; THv b  Tb2m/Q@ miQMQK@
Qmb BM7Q`KiBQM bvbi2K `2 +QMbiMiHv #2BM; `2@2pHmi2/ #v i?2
T`iB+BTMibXe
.m`BM; THv- BM HH i?2 i2bi ;K2b- #QmM/`v +QMi`QH M/ i?2 /2@
bB`2 7Q` QTiBKH 2tT2`B2M+2b /B`2+i2/ THv2`b@b@+?`+i2`b iQr`/b
#2``vTB+FBM; i2+?MB[m2b- r?2M2p2` ;Tb TT2`2/X q?BH2 KQbiHv
iFBM; TH+2 BM +b2b Q7 BM+QKTH2i2 rQ`H/ FMQrH2/;2- Bi HbQ +`@

8 h?i

i?2 +?`+i2`b `2 ;Bp2M i?2 MK2b M/ bi2`2QivTB+H i`Bib Q7 MBKHb bbBbib BM
i?Bb b72 /BbiM+BM;X
e S2`bQMH p`B#H2b Kv HbQ z2+i BM@;K2 BM7Q`KiBQM #2?pBQ`X 6Q` 2tKTH2- bQK2@
i?BM; /B2;2iB+ i?i +mib iQQ +HQb2 iQ  THv2`b T2`bQMH i`mKb Kv +mb2  bB;MB}+Mi
#`2F Ua+?B+F- kyy3VX



,6620( 

`B2/ Qp2` iQ /B2;2iB+ BM7Q`KiBQM b22FBM;X Ai TT2`b i?i T2QTH2


?p2  i2M/2M+v iQr`/b bm#iH2- bQK2r?i BM2z2+iBp2 BM7Q`KiBQM
b2`+?2b- r?2M Bi +QK2b iQ BMi2`T2`bQMH bBimiBQMb- b i?2 #2``v@
TB+FBM; rb r?i THv2`b /m`BM; /2#`B2}M;b `2TQ`i2/ b i`vBM; iQ
+i `2HBbiB+HHvX .B`2+i [m2biBQMb r2`2 mb2/- mT iQ M/ BM+Hm/BM;
i?2 H2p2H Q7 Qmi`B;?i U/B2;2iB+V ?QbiBHBiv- #mi i?Qb2 r2`2 T2`+2Bp2/ b
#`2+?2b Q7 +QKKmMB+iBQM 2iB[m2ii2- 2t+2Ti BM i?2 +b2b Q7  +?`@
+i2` #2BM; b22M b 2Bi?2` M BM7Q`KiBQM #HmMi2`- rBi??QH/2`- Q`
#Qi?X AM Kv QTBMBQM- i?Bb `Bb2b 7`QK i?2 7+i i?i i?2 H`T BM7Q`K@
iBQM 2MpB`QMK2Mi Bb T`iB+mH`Hv bmBi#H2 7Q` #`BM;BM; 7Q`i? HbQ
i?2 2K#Q/B2/ bT2+ib Q7 BM7Q`KiBQM #2?pBQ` Ub T2` "`B2`- kyy3V#2+mb2 Q7 i?2 +QK#BMiBQM Q7 +?`+i2`b M/ i?2 THv2`b T?vbB+H
T`2b2M+2 BMbB/2 i?2 K;B+ +B`+H2 Q7 THvX 6m`i?2` 2tT2`BK2Mib QM
i?Bb T`iB+mH` [m2biBQM `2 +2`iBMHv M22/2/- ?Qr2p2`X
.m2 iQ i?2 H#Q`iQ`v /2bB;M Q7 i?2b2 ;K2b- QM2 bT2+i Q7 BM@
;K2 BM7Q`KiBQM #2?pBQm` ?b #22M bQ 7` M2`Hv mM/2i2+i2/ BM
i?2KX *2`iBM H`Tb- HBF2 +mHib M/ BK;BbiB+ `BimHb- 7mM+iBQM #v
2ti2M/BM; i?2B` T`iB+BTMib MQKHQmb bii2b Q7 FMQrH2/;2 U>`@
pBBM2M- BM `2pB2rVX h?2 bii2 Q7 M22/BM; BM7Q`KiBQM #mi MQi FMQr@
BM; r?i FBM/ Q7 BM7Q`KiBQM 2M?M+2b i?2 2KQiBQMH `QmbH Q7 
bBimiBQM Q7 r?B+?  T`iB+BTMi +MMQi KF2 7mHH b2Mb2X aim/vBM;
i?Bb rQmH/ `2[mB`2 b2T`i2 2tT2`BK2Mib UQ` +HQb2 2tKBMiBQM Q7
bm+?  ;K2- 7`QK 2`Hv /2bB;M iQ Q#b2`p2/ +imH THv M/ /2@
#`B2}M;bV- b 2ti2M/2/ aE Bb M2`Hv BM+QKTiB#H2 rBi? i?2 +H2`Hv
/2}M#H2 2H2K2Mib /Bb+mbb2/ #Qp2X

Debriefing and analysis issues


:Bp2M i?i i?2b2 H#Q`iQ`v ;K2b `2 mb2/ iQ bim/v T?2MQK2M
Up`BQmb 7+2ib Q7 BM7Q`KiBQM #2?pBQ`V i?i `2 ?`/ iQ [mMiB7vi?2B` T`QT2` MHvbBb Bb p2`v /B{+mHiX i #2bi- i?2 `2bmHib b?QmH/ #2
b22M b i2M/2M+v@ BM/B+iBp2- b bB;Mb Q7 T`Q##H2 BM7Q`KiBQM #2@
?pBQ`X am+? `2b2`+?- ;Bp2M i?i i?2 bm#D2+i Bb bQ+BH BM7Q`KiBQM
M2irQ`Fb- HbQ #2M2}i 7`QK i?2 bBimiBQM, AM `iB}+BH `2HBiB2b- QM2
+M +QM/m+i +2`iBM ivT2b Q7 2tT2`BK2Mib bQ i?i 2ti2`MH pHB/@
Biv UTTHB+#BHBiv QmibB/2 i?2 2tT2`BK2MiH bBimiBQMV +M #2 2b@
BHv BM+`2b2/ rBi?Qmi HQbBM; BMi2`MH pHB/Biv U+QMi`QH Qp2` 7+iQ`bV-

'HVLJQLQJ*DPHVIRU7HVWLQJ,QIRUPDWLRQ%HKDYLRU7KHRULHV



r?B+? Bb bQK2i?BM; p2`v ``2 U*bi`QMQp- 2i HX- kyyNVX A7 /2bB;M2/


r2HH- i?2b2 ;K2b rBHH T`Q/m+2 /i 7`QK r?B+? +M #2 2ti`TQHi2/
FMQrH2/;2 Q7 KQ`2 KmM/M2 BM7Q`KiBQM #2?pBQ`X h?2v /Q `2[mB`2
KmHiBTH2 `mMb 2+?- bQ b iQ +`2i2 2MQm;? p`BM+2 iQ ++QmMi 7Q`
THv2`b T2`bQMH T`272`2M+2b U>`pBBM2M- kyyeV M/ TQbbB#H2 #HmMi@
BM;X u2i- ;Bp2M i?2 T`2b2M+2 Q7 bB/ #HmMiBM; M/ T`272`2M+2b- i?2
2M/ `2bmHib rBHH #2- /QM2 BM bm{+B2Mi MmK#2`b- HH i?2 KQ`2 `2HBbiB+X
b i?2b2 `2 HH 2T?2K2`H `iB7+ib- rQ`Fb i?i 2z2+iBp2Hv pMBb?
b i?2v `2 +QKTH2i2/ U6`b+- kyyRc ?H`Qi?- kyy3V- i?2v ?p2
iQ #2 bmT2`pBb2/ i?Q`Qm;?Hv- M/ i?2 /2bB;M bi;2 HbQ /Q+mK2Mi2/
r2HH- bQ b iQ BbQHi2 2+? BM7Q`KiBQM i`Bi BMi`Q/m+2/ 7Q` Q#b2`@
piBQMX PM2 b2i Q7 /i Bb ;BM2/ /m`BM; THv- MQi?2` UTQbbB#Hv
+QKTH2i2Hv /Bz2`2MiV 7i2` Bi- /m`BM; /2#`B2}M; M/ TQi2MiBH BMi2`@
pB2rbX h?Bb Bb #2+mb2 i?2 ;K2 T`Q/m+2b MQ`KH `2+iBQMb- i?2
2p2Mib 7i2` Bi QMHv `2~2+iBQM QM i?Qb2 `2+iBQMbX :Bp2M i?2 ?mKM
i2M/2M+v iQ 7Q`K M``iBp2b 7`QK 2p2M `M/QK +iBpBiv- i?2 Hii2`
rBHH #2 BM2pBi#Hv #Bb2/X h?Bb iQQ- ?Qr2p2`- ;Bp2b mb /i @ QM ?Qr
Tbi BM7Q`KiBQM #2?pBQ` Bb `2@/2}M2/ Hi2` QM- /m2 iQ bm#iH2 Q`
Qp2`i +?M;2b BM i?2 T`2b2Mi BM7Q`KiBQM 2MpB`QMK2MiX
h?2 `2~2+iBp2 T`i Bb HbQ i?2 `2bQM r?v TQbi@;K2 `2TQ`ib /QM2
7i2` i?2 /2#`B2}M; `2 bQ BKTQ`iMiX PM2 Q7 i?2 F2v /pMi;2b
Q7 i?2b2 H#Q`iQ`v 2tT2`BK2Mib Bb i?i i?2 T`iB+BTMib HQp2 i?2KM/ i?i K2Mb i?2v HBF2 iQ iHF #Qmi i?2K 7i2`r`/b- iQ i?2
/2bB;M2`b- Qi?2` THv2`b M/ HbQ QmibB/2`bX >2`2 bQ+BH K2/B 2Mi2`b
i?2 2[miBQM- b Bi Qz2`b M 2t+2HH2Mi rv 7Q` THv2`b iQ 2tTM/ i?2B`
/Bb+mbbBQM #Qmi i?2 ;K2- r?BH2 HbQ H2pBM; 2ti` /i #Qmi Bi
7Q` i?2 /2bB;M2`b 2v2b M/ 7mim`2 /Q+mK2MiiBQMX
MQi?2` /pMi;2 Bb i?i b i?2b2 ;K2b `2 r2HH@HBF2/- Qi?2`
T2QTH2 #2bB/2b i?2 /2bB;M2` rBHH `mM i?2M- TQbbB#Hv 2p2M KFBM; HQ+H
i`MbHiBQMbX h?2 Q`;MBx2`b i?2M b2M/ THv `2TQ`ib iQ i?2 Q`B;BMH
/2bB;M2`X q?BH2 i?Bb Bb MQi `2HB#H2 /i T2` b2- i?2v /Q T`Q/m+2
bQK2 //2/ pHm2, h?2 THv `2TQ`ib +QMiBM /i #Qmi i?2 mM7QH/@
BM; Q7 2p2MibX A7 i?Qb2 2p2Mib r2`2 Ub i?2v b?QmH/V T`2T`2/ 7Q` BM
i?2 Q`B;BMH /2bB;M- BX2X i?2v BMpQHp2 i?2 F2v BM7Q`KiBQM 2H2K2Mibi?2v +M #2 mb2/ b +Q``Q#Q`iBM; Q` +Q``2+iBM; 2pB/2M+2 7Q` i?2
Tii2`Mb /2i2+i2/ /m`BM; H#Q`iQ`v `mMbX h?Bb Bb T`iB+mH`Hv mb2@
7mH bBM+2 THv ?#Bib iQQ bmz2` 7`QK i?2 +mHim`H p`B#H2b /2b+`B#2/



,6620( 

#v >Q7bi2/2 UkyyRVX 6m`i?2`KQ`2- 2+? bm+? `2TQ`i i i?2 p2`v H2bi


B/b BM }M2@ imMBM; i?2 `iB7+i U;K2 b+`BTiV 7Q` 7mim`2 mb2X

Discussion: The next stage?


h?2 T`Q+2bb Q7 /2p2HQTBM; H#Q`iQ`v ;K2b ?b QMHv #2;mMX
h?2b2 `2 iQQHb i?i 2M;;2 i?2 KBM/ BM  bT2+BH 7b?BQM UGB2#2`Qi?
 >`pBBM2M- BM T`2bbVX h?i i?2v KQiBpi2 T2QTH2 iQ +QMiBMm2
THvBM; UGBM2K- kyyjc hbm+?Bv  hbm+?Bv- RNNNV Bb #mi i?2
bi`iX h?2v HbQ BMbTB`2 THv2`b iQ #Qi? b22F 2ti` BM7Q`KiBQM `2@
HiBM; iQ i?2 +iBpBiv #27Q`2?M/ Uo`iBBM2M- kyRyV M/ iQ F22T
T`Q+2bbBM; i?2 ;K2b i`Bib M/ +QMi2Mi 7i2`r`/b UGBM2K 
a`BM2M- kyyNVX
PM2 +m``2Mi 2tT2`BK2Mi Bb b h?2v a?QmH/ "2-  #2M2pQH2Mi /i
KBMBM; ;K2 /2p2HQT2/ #v i?2 mi?Q` 7Q` +Q`TQ`i2 mb2- #b2/ QM
i?2 }M/BM;b Q7 *`BiB+ b `iBbiX Ai Bb M Q`;MBxiBQMH BM[mB`v iQQH
Ub T2` `;v`Bb  a+?M- RNNeV- r?B+? TTHB2b i?2 H#Q`iQ`v T@
T`Q+? 7Q` MHvxBM; BM7Q`KiBQM 2MpB`QMK2Mib #v rv Q7- MQi BMH`T THv- 7Q` i?2 Tm`TQb2 Q7 b2`pB+2 BKT`Qp2K2MiX
h?2 HQ;B+H M2ti bi2T rQmH/ #2 iQ +`2i2 bBKBH` 2tT2`BK2Mib mb@
BM; +`QbbK2/B M/ T2`pbBp2 ;K2b- b i?Qb2 #H2M/ rBi? KmM/M2
+iBpBiB2b M/ H`2/v +QMiBM mb27mH ii+?K2Mi TQBMib 7Q` i?2 bim/v
Q7 BM7Q`KiBQM #2?pBQ` Ub22 EQ+?2`- .2Mr`/  q2`M- kyyN- M/
JQMiQH- ai2M`Qb  q2`M- kyyN- `2bT2+iBp2Hv- 7Q` 2tKTH2bVX h?2v
HbQ +QMiBM i?2 2K#Q/BK2Mi 2H2K2Mi Q7 H`T- bQK2i?BM; r?B+? QM@
HBM2 ;K2b @ b mb27mH b BM7Q`KiBQM H#Q`iQ`B2b i?Qb2 +M #2 @ /Q
MQiX PTiBKHHv- H#Q`iQ`v H`Tb +QmH/ 2p2MimHHv #2 +QK#BM2/ rBi?
2/m+iBQMH H`T /2bB;M- +`2iBM; H2`MBM; ;K2b rBi?  #2ii2` i?M
+m``2Mi bb2bbK2Mi bvbi2KX h?Bb rQmH/ #2  bi2T iQr`/b KFBM;
i?2K KQ`2 +2`iBMHv i2+? 2H2K2Mib iQ H2p2Hb #2vQM/ bBimiBQMH Q`
7`;K2Mi2/ H2`MBM; Ub T2` EBK- RNNjVX M/- i bQK2 TQBMi- iQ@
r`/b 7mHHv BM+Q`TQ`iBM; i?2 H#Q`iQ`v TT`Q+? rBi? bBKmHiBQMb
Q7 i?2 FBM/ /2b+`B#2/ #v EH##2`b UkyyyV b KQ/2 AAA- BX2X H2`M@
BM; 2MpB`QMK2Mib BM r?B+? i?2 H2`M2`b `2 ;Bp2M i?2 QTTQ`imMBiv
iQ BMi2`+iBp2Hv #mBH/ i?2B` QrM bvbi2K Q7 `2bQm`+2b M/ `mH2b(- M/

'HVLJQLQJ*DPHVIRU7HVWLQJ,QIRUPDWLRQ%HKDYLRU7KHRULHV



r?B+? T`QpB/2) +QM/BiBQMb 7Q` i?2 BMi2`+iBp2 b2H7@`2T`Q/m+iBQM Q7


bQ+BH bvbi2KbXd
b MQi2/ #Qp2- i?2 F2v iQ bm+? mb2 Bb BM KFBM; bm`2 i?2 ;K2b
rQ`F QM KmHiBTH2 H2p2Hb @ b #Qi? ;K2b M/ b `2b2`+? T`QD2+ibX
h?Bb Bb MQ KQ`2 /B{+mHi i?M 2K#2//BM; Qi?2` ivT2b Q7 KmHiB@
Hv2`BM; BM H`Tb r?2M i?2v `2 /2bB;M2/ Ub22 >`pBBM2M- kyy8VX
:Bp2M i?i  ;K2 Bb 2MDQv#H2 #2+mb2 Q7 i?2 p2`v Q#bi+H2b U`mH2b2i+XV Bi +QMiBMb UamBib- RNd3V- HH i?i Bb `2HHv M2+2bb`v Bb KF@
BM; i?2 BM7Q`KiBQM Ki2`BH #2BM; bim/B2/ M BMi2;`H T`i Q7 i?2
/2bB;M- MQi M //@QMX

Conclusions
aQ- r?i /Q r2 2bb2MiBHHv ?p2 ?2`2\ 1bBHv /2bB;M2/- ?B;?Hv
+QMi`QHH2/ bQ+BH BM7Q`KiBQM 2MpB`QMK2Mib- BMiQ r?B+? i?2 Q`;M@
Bx2` +M BMTmi /i r?BH2 FMQrBM; i?2 F2v p`B#H2bX h?2v `2
Q#b2`p#H2 /m`BM; i?2B` `mM@iBK2- M/ +M B7 M2+2bb`v #2 `2+Q`/2/b +M i?2B` /2#`B2}M;bX "v +?M;BM; BM+2MiBp2b- M/ BM+2MiBp2 BM@
i2MbBiv H2p2Hb- i?2 /2bB;M2` +M HbQ Q#b2`p2 +?M;2b BM BM7Q`KiBQM
#2?pBQ` Tii2`MbX 6m`i?2`KQ`2- B7 i?2 ;K2 Bb ;QQ/- i?2 THv2`b
rBHH rMi iQ bT2F #Qmi Bi iQ ;`2i 2ti2Mi 7i2`r`/b- b r2HH b
bT`2/ i?2 ;K2 iQ M2r m/B2M+2bX q?BH2 MQi `2HB#H2 b 2tT2`@
BK2Mib iQ  ;`2i 2ti2Mi- i?2 M2r `mMb iQQ T`QpB/2 /i QM ?Qr
i?i T`iB+mH` bvbi2K b22Kb iQ rQ`F- M/ ?Qr `2HB#H2 i?2 BMBiBH
}M/BM;b `2X
h?Bb Bb #mi  T`2HBKBM`v bi;2X 1tT2`BK2Mib rBi? bm+? ;K2b
b22K iQ TQBMi iQr`/b i?2`2 #2BM; /2}MBi2 i2KTHi2b- Q` Tii2`MbQ7 BM7Q`KiBQM #2?pBQ`- ;Qp2`M2/ #v bQ+BH +QMi`+ib M/ 2tT2+i@
iBQMbX h?`Qm;? `iB}+BH `2bi`B+iBQMb- r2 #`BM; #Qi? i?2 Tii2`Mb
M/ i?2 `mH2b ;Qp2`MBM; i?2K iQ i?2 7Q`2X h?2v +M i?2M #2 +QK@
T`2/ iQ KQ`2 +HBMB+H /i- b r2HH b 2`HB2` 2tT2`BK2Mib rBi?
bBKBH` ;K2bX GBF2 Qi?2` H#Q`iQ`v 2tT2`BK2Mib- i?2b2 ;K2@i2bib

d JMv

+m``2Mi@/v H`Tb H`2/v 2z2+iBp2Hv Ki+? EH##2`b +`Bi2`B- #mi i?2 H#Q`i@
Q`v TT`Q+? K2i?Q/QHQ;v /Q2b MQi v2i HHQr 7Q` i?i H2p2H Q7 +`2iBp2 7`22/QK r?2M
Bi Bb BM mb2X



,6620( 

`2 MQi iQiHHv `2HB#H2- #mi i?i Bb i?2 Mim`2 Q7 Mv 2tT2`BK2Mi
rBi?  ?mKM 7+iQ`X
h?2b2 2tT2`BK2Mib ?p2 QM2 7m`i?2` /pMi;2 rQ`i? K2MiBQM@
BM;, .QM2 r2HH- i?2v `2 ;`2i 2tT2`B2M+2b 7Q` HH BMpQHp2/X S2QTH2
HQp2 ;K2b- M/ Bi b?QrbX q?2M rb i?2 Hbi iBK2 vQm /B/  H#Q`@
iQ`v 2tT2`BK2Mi QM BM7Q`KiBQM +iBpBiv- M/ ;Qi i?2 T`iB+BTMib
iQ b?Qmi h?Bb rb ;`2i5 A rMi iQ iF2 i?Bb ?QK2 rBi? K2 M/
`mM Bi 7Q` Kv 7`B2M/b5 r?2M Bi 2M/2/\ A ;2i i?i HH i?2 iBK2- THmb
i?2 +imH /i `2bmHibX

Funding
h?Bb TT2` rb r`Bii2M rBi? i?2 ?2HT Q7  ;`Mi 7`QK i?2 lMB@
p2`bBiv Q7 hKT2`2X

Bibliography

(R) `b2i?- 1X UkyyRVX HH2;Q`B2b Q7 bT+2, h?2 [m2biBQM Q7 bT@


iBHBiv BM +QKTmi2` ;K2bX AM JX 1bF2HBM2M  _X EQbFBK
U1/bXV *v#2`i2ti v2`#QQF kyyy UTTX R8k@RdRVX CvpbFvH,
lMBp2`bBiv Q7 CvpbFvHX
(k) ?H`Qi?- CX Ukyy3VX G2p2 i?2 +i BM i?2 #Qt, aQK2 `2K`Fb
QM i?2 TQbbB#BHBiB2b Q7 `QH2@THvBM; +`BiB+BbKX AM JX JQMiQH
 CX ai2M`Qb U1/bXV SHv;`QmM/ rQ`H/b UTTX ke@jkVX >2HbBMFB,
_QT2+QM `vX
(j) `;v`Bb- *X  a+?M- .X X URNNeVX P`;MBxiBQMH H2`MBM;
AA, h?2Q`v- K2i?Q/- M/ T`+iB+2X _2/BM;, //BbQM@q2bH2vX
(9) a h>1u a>PlG. "1 UkyRRV (.2p2HQT2/ #v C hX >`pB@
BM2M 7Q` _rB/2 Gi/X) "F2`- GX JX URNNeVX  bim/v Q7 i?2
Mim`2 Q7 BM7Q`KiBQM M22/2/ #v rQK2M rBi? KmHiBTH2 b+H2`@
QbBbX GB#``v  AM7Q`KiBQM a+B2M+2 _2b2`+?- R3URV- ed@3RX
(8) "Hx2`- JX UkyyNVX GBp2 +iBQM _QH2 SHvBM;X .B2 1MirB+FHmM;
`2H2` EQKT2i2Mx2M BM pB`im2HH2M q2Hi2MX J`#m`;, h2+imK
o2`H;X
(e) "i2b- JX CX URN3NVX .2bB;M Q7 #`QrbBM; M/ #2``vTB+FBM;
i2+?MB[m2b 7Q` i?2 QMHBM2 b2`+? BMi2`7+2X PMHBM2 _2pB2rRjU8V- 9yd@9k9X
(d) "2HFBM- LX CX- P//v- LX _X  "`QQFb- >X JX URN3kVX bF 7Q`
BM7Q`KiBQM `2i`B2pH, S`i AX "+F;`QmM/ M/ i?2Q`vX CQm`MH
Q7 .Q+mK2MiiBQM- j3UkV- eR@dRX



,6620( 

(3) "QrKM- aX GX UkyRyVX h?2 7mM+iBQMb Q7 `QH2@THvBM; ;K2b,


>Qr T`iB+BTMib +`2i2 +QKKmMBiv- bQHp2 T`Q#H2Kb M/ 2t@
THQ`2 B/2MiBivX C2z2`bQM, J+6`HM/X
(N) "Qv2`- SX UkyyRVX _2HB;BQM 2tTHBM2/, h?2 2pQHmiBQM`v Q`B;BMb
Q7 `2HB;BQmb i?Qm;?iX L2r uQ`F, "bB+ "QQFbX
(Ry) "`2MM2- :X hX Ukyy8VX JFBM; M/ KBMiBMBM; 7`K2b, 
bim/v Q7 K2i+QKKmMB+iBQM BM HBpTHvX *M/X TQHBiX i?2bBblMBp2`bBiv Q7 PbHQX
(RR) "`B2`- aX Ukyy3VX *v#2`b2KBQiB+b, q?v BM7Q`KiBQM Bb MQi
2MQm;?5 hQ`QMiQ, lMBp2`bBiv Q7 hQ`QMiQ S`2bbX
(Rk) "`QQF2b- "X URN3yVX h?2 7QmM/iBQMb Q7 BM7Q`KiBQM b+B2M+2,
S`i A, T?BHQbQT?B+H bT2+ibX CQm`MH Q7 AM7Q`KiBQM a+B2M+2k- kyN@kkRX
(Rj) "m+FHM/- JX URNNRVX AM7Q`KiBQM M/ BM7Q`KiBQM bvbi2KbX
q2biTQ`i, :`22MrQQ/X
(R9) "m+FHM/- JX EX URNNdVX q?i Bb  /Q+mK2Mi\ CQm`MH Q7
i?2 K2`B+M aQ+B2iv Q7 AM7Q`KiBQM a+B2M+2 93UNV- 3y9@3yNX
(R8) *bi`QMQp- 1X- "2HH- JX qX- *Q`M2HH- _- *mKKBM;b- CX CX6HF- JX- _Qbb- hX- _Q##BMb@"2HH- aX "X  6B2H/- X UkyyNVX
avMi?2iB+ rQ`H/b b 2tT2`BK2MiH BMbi`mK2MibX AM "X S2``QM
 JX CX SX qQH7 U1/bXV h?2 pB/2Q ;K2b i?2Q`v `2/2` k UTTX
kdj@kN9VX L2r uQ`F, _QmiH2/;2X
(Re) *_AhA* a _hAah- h>1 UkyyNVX (.2p2HQT2/ #v CX hX >`@
pBBM2M)X  iQiH Q7 N `mMb BM 6BMHM/ M/ ar2/2MX
(Rd) *`QQFHHX .X- Pt7Q`/- _X  amM/2`b- .X URN3dVX hQr`/b
 `2+QM+2TimHBxiBQM Q7 bBKmHiBQM, 6`QK `2T`2b2MiiBQM iQ
`2HBiv- aBKmHiBQMf:K2b 7Q` G2`MBM;- RdU9V- R9d@RdRX
(R3) 6#Q`;- JX GX Ukyy8VX ZmMiB7vBM; BM@;K2 2+QMQKvX  +QM@
i`B#miBQM iQ i?2 MHvbBb Q7 i?2 BM@;K2 2+QMQKv Q7 G_S
2p2MibX AM SX "+FKMM  _X >mi+?BbQM U1/bXV .Bbb2+iBM;
H`T UTTX R3N@kyjVX PbHQ, EMmi2TmMFiX

%,%/,2*5$3+<



(RN) 6iHM/- 1X Ukyy8V, AM+2MiBp2b b iQQHb Q7 G_S /`Kim`;vX


AM SX "+FKMM  _X >mi+?BbQM U1/bXV .Bbb2+iBM; H`T UTTX
R9d@R3yVX PbHQ, EMmi2TmMFiX
(ky) 6`b+- :X UkyyRVX 1T?2K2`H ;K2bX Ab Bi #`#`B+ iQ /2bB;M
pB/2Q;K2b 7i2` mb+?rBix\ AM JX 1bF2HBM2M  _X EQbFBK
U1/bXV *v#2`i2ti v2`#QQF kyyyX UTTX Rdk@R3kVX CvpbFvH,
lMBp2`bBiv Q7 CvpbFvHX
(kR) :HMi2`- JX URNNNVX *mHib, 6Bi?- ?2HBM; M/ +Q2`+BQMX UkM/X
1/XVX Pt7Q`/, Pt7Q`/ lMBp2`bBiv S`2bbX
(kk) >`pBBM2M- CX hX Ukyy8VX *Q``2bTQM/BM; 2tT2+iiBQMbX Hi2`M@
iBp2 TT`Q+?2b iQ 2M?M+2/ ;K2 T`2b2M+2X AM SX "+F@
KMM-  _X >mi+?BbQM U1/bXV .Bbb2+iBM; H`T UTTX dR@3yVX
PbHQ, EMmi2TmMFiX
(kj) >`pBBM2M- CX hX UkyyeVX AM7Q`KiBQM- BKK2`bBQM- B/2MiBiv,
h?2 BMi2`THv Q7 KmHiBTH2 b2Hp2b /m`BM; HBp2@+iBQM `QH2@THvX
CQm`MH Q7 AMi2`+iBp2 .`K- R- N@8RX
(k9) >`pBBM2M- CX hX UkyydVX h2biBM; H`T i?2Q`B2b M/ K2i?Q/b,
_2bmHib 7Q` v2` i?`22X AM CX .QMMBb- JX :/2-  GX h?Q`mT
U1/bXV GB72HBF2 UTTX Ryj@RyNVX *QT2M?;2M, EMm/2TmMFiX
(k8) >`pBBM2M- CX hX Ukyyd#VX GBp2@+iBQM `QH2@THvBM; 2MpB`QM@
K2Mib b BM7Q`KiBQM bvbi2Kb, M BMi`Q/m+iBQMX AM7Q`KiBQM
_2b2`+?- RkU9V TT2` +QHBbk9X
(ke) >`pBBM2M- CX hX UkyyNVX LQi2b QM /2bB;MBM; `2T2i#H2 H`TbX
AM JX >QHi2`- 1X 6iHM/  1X hKi2 U1/bXV G`T- i?2 mMBp2`b2
 2p2`vi?BM; UTTX Nd@RRyVX PbHQ, EMmi2TmMFiX
(kd) >`pBBM2M- CX hX UBM T`2bbVX _BimHBbiB+ ;K2b- #Q`/2` +QMi`QH
M/ BM7Q`KiBQM mM+2`iBMivX
(k3) >`pBBM2M- CX hX  GB2#2`Qi?- X UBM T`2bbVX aBKBH`@
Biv Q7 bQ+BH BM7Q`KiBQM T`Q+2bb2b BM ;K2b M/ `BimHb,
J;B+H BMi2`7+2bX aBKmHiBQM  :KBM; PMHBM26B`bi- /QB
RyXRRddfRy9e3d3RRyjNkdyj



,6620( 

(kN) >2M`BFb2M- hX .X Ukyy3VX 1ti2M/BM; 2tT2`B2M+2b Q7 H2`MBM;


;K2bP` r?v H2`MBM; ;K2b b?QmH/ #2 M2Bi?2` 7mM- 2/m@
+iBQMH Q` `2HBbiB+X AM PX G2BMQ- >X qB`KM-  X 62`MM@
/2x U1/bXV 1ti2M/BM; 2tT2`B2M+2b, ai`m+im`2- MHvbBb M/
/2bB;M Q7 +QKTmi2` ;K2 THv2` 2tT2`B2M+2 UTTX R9y@RekVX
_QpMB2KB, lMBp2`bBiv Q7 GTHM/X
(jy) >2M`BFb2M- hX .X UkyyNVX  HBiiH2 KQ`2 +QMp2`biBQM-  HBiiH2
H2bb +iBQM, _2i?BMFBM; H2`MBM; ;K2b 7Q` i?2 Q`;MBbiBQMX
.Q+iQ`H /Bbb2`iiBQM- `?mb lMBp2`bBi2i2iX
(jR) >D`HM/- "X URNNdVX AM7Q`KiBQM b22FBM; M/ bm#D2+i `2T`2b@
2MiiBQMX M +iBpBiv@i?2Q`2iB+H TT`Q+? iQ BM7Q`KiBQM b+B@
2M+2X q2biTQ`i, :`22MrQQ/ S`2bbX
(jk) >Q7bi2/2- :X UkyyRVX *mHim`2b +QMb2[m2M+2b, *QKT`BM; pH@
m2b- #2?pBQ`b- BMbiBimiBQMb M/ Q`;MBxiBQMb +`Qbb MiBQMbX
a2+QM/ 2/BiBQMX h?QmbM/ PFb, a;2 Sm#HB+iBQMbX
(jj) >mBxBM;- CX URNjNVX >QKQ Hm/2Mb, o2`bm+? 2BM2` "2biBKKmM;
/2b aTB2H2H2K2Mib /2` EmHim` (>QKQ Hm/2Mb,  bim/v Q7 i?2
THv 2H2K2Mi BM +mHim`2)X Kbi2`/K- L2i?2`HM/b, SMi?2QM
F/2KBb+?2 o2`H;bMbiHiX
(j9) AHB2p- X UkyRyVX >Qr r2 /Q H`Tb rBi? rQ`/b, *?`+i2`BbiB+b
Q7 H`T /Bb+Qm`b2X AM 1X G`bQM U1/XV SHvBM; `2HBiv UTTX kjR@
k9RVX aiQ+F?QHK, EMmiTmMFi kyRyX
(j8) AM;r2`b2M- SX  C`p2HBM- EX Ukyy8VX h?2 im`M, AMi2;`iBQM
Q7 BM7Q`KiBQM b22FBM; M/ `2i`B2pH BM +QMi2tiX .Q`/`2+?i,
aT`BM;2`X
(je) EBK- .X >X URNNjVX h?2 HBMF #2ir22M BM/BpB/mH M/ Q`;MBx@
iBQMH H2`MBM;X aHQM JM;2K2Mi _2pB2r j8URV- jd@8yX
(jd) EBKCX
URNN3VX
h?2
i?`227QH/
KQ/2HX
++2bb2/
CmHv
Rki?kyRR7`QK
?iiT,ffrrrX/`Fb?B`2XM2ifD?FBKf`T;fi?2Q`vfi?`227QH/f
(j3) EH##2`b- CX >X :X UkyyyVX G2`MBM; b +[mBbBiBQM M/ H2`M@
BM; b BMi2`+iBQMX aBKmHiBQM  :KBM;- jRUjV- j3y@9yeX

%,%/,2*5$3+<



(jN) EQ+?2`- JX M/ .2Mr`/- JX M/ q2`M- X UkyyNV aMMBM@


;2M QK J`BF h?2 BMi2`THv Q7 `2HBiv M/ }+iBQMX M@
HvbBb Q7  +`QbbK2/B T`Q/m+iBQMX AM CX aQ`;  CX o2Mmb U1/bXV
1`x?H7Q`K2M BK *QKTmi2`bTB2HX wm` J2/B2MKQ`T?QHQ;B2 /B@
;BiH2` aTB2H2X "B2H272H/, h`Mb+`BTiX
(9y) E_A1:aSA1G UR3k9VX (.2p2HQT2/ #v GiX pQM _2BbbrBix)X
(9R) GBM2K- hX UkyyjVX 1M?M+BM; Q`;MBxiBQMH #mbBM2bb T`Q@
+2bb T2`+2TiBQM @ 2tT2`B2M+2b 7`QK +QMbi`m+iBM; M/ TTHvBM;
 /vMKB+ #mbBM2bb bBKmHiBQM ;K2X .Q+iQ`H /Bbb2`iiBQMX
hm`Fm, hm`Fm a+?QQH Q7 1+QMQKB+b M/ "mbBM2bb /KBMBbi`@
iBQMX
(9k) GBM2K- hX  a`BM2M- 1X UkyyNVX G2`MBM; #Qmi pB`imH
rQ`F M/ +QKKmMB+iBQM @ i?2 /Bbi`B#mi2/ +b2X AM CX JQHF@
.MB2Hb2M U1/XV, S`Q+22/BM;b Q7 i?2 jkM/ BM7Q`KiBQM bvbi2Kb
`2b2`+? b2KBM` BM a+M/BMpB- A_Aa jk- AM+HmbBp2 .2bB;MJQH/2 lMBp2`bBiv *QHH2;2- JQH/2- LQ`rv- m;mbi N@Rk- kyyNX
(9j) G2?/QMpB`i- oX UkyyNVX oB`imH +QMbmKTiBQMX .Q+iQ`H /Bb@
b2`iiBQMX hm`Fm, hm`Fm a+?QQH Q7 1+QMQKB+bX
(99) GB2#2`Qi?- X  >`pBBM2M- CX hX UBM T`2bbVX 6`QK `Bi2b Q7 i2`@
`Q` iQ b2`BQmb ;K2b, aBKBH`BiB2b- BM7Q`KiBQM T`Q+2bb2b M/
2/m+iBQMH TTHB+iBQMbX AM X :22`ix  CX a`2Mb2M U1/bV
_2HB;BQmb `BimH- +Q;MBiBQM M/ +mHim`2X GQM/QM, 1[mBMQtX
(98) GBbF- hX *X- ETHM+HB- lX hX  _B;;BQ- _X 1X UBM T`2bbVX G2/@
2`b?BT BM KmHiBTHv2` QMHBM2 ;KBM; 2MpB`QMK2MibX aBKmHiBQM
 :KBM; PMHBM26B`bi- .PA, RyXRRddfRy9e3d3RRyjNRNd8
(9e) JB- CX@1X UkyyRVX a2KBQiB+b M/ BM/2tBM;, M MHvbBb Q7 i?2
bm#D2+i BM/2tBM; T`Q+2bbX CQm`MH Q7 .Q+mK2MiiBQM 8dU8V8NR@ekkX
(9d) J+.B`KB/- _X UkyRRVX MHvxBM; THv2` KQiBp2b iQ BM7Q`K
H`T /2bB;MX AM X 1;` U1/XV "`M+?2b Q7 THv, h?2
kyRR qv`/*QM +/2KB+ +QKTMBQMX UTTX j@k8VX *Qbi J2b,
qv`/ *QM GG*X



,6620( 

(93) J2`HB- uX Ukyy9VX *QKTH2tBiv M/ BM7Q`KiBQM bvbi2KbX AM CX


JBM;2`b  GX qBHH+Q+Fb U1/bXV aQ+BH i?2Q`v M/ T?BHQbQT?v
7Q` BM7Q`KiBQM bvbi2KbX UTTX 9yd@99eV *?B+?2bi2`, qBH2vX
(9N) JQMiQH- JX- ai2M`Qb- CX  q2`M- X UkyyNVX S2`pb@
Bp2 ;K2b, h?2Q`v M/ /2bB;MX aM 6`M+Bb+Q, JQ`;M
Em7KMMX JQ`2MQ- CX GX URN8jVX q?Q b?HH bm`pBp2\ 6QmM/@
iBQMb Q7 bQ+BQK2i`v- ;`QmT Tbv+?Qi?2`Tv M/ bQ+BQ/`KX
"2+QM, "2+QM >Qmb2X
(8y) Jv`- 6X UkyyNVX :2iiBM; BMiQ i?2 ;K2, /QBM; KmHiB/Bb+BT@
HBM`v ;K2 bim/B2bX AM "X S2``QM  JX CX SX qQH7 U1/bXV
h?2 pB/2Q ;K2b i?2Q`v `2/2` k UTTX jRj@jkNVX L2r uQ`F,
_QmiH2/;2X
(8R) S_u1_a PL  SP_*1GAL Gh_X Ukyyd@kyy3VX (.2@
p2HQT2/ #v CX hX >`pBBM2M  Tm#HBb?2/ #v /2bB;M2`X pBH@
#H2 i ?iiT,ffrrrXTQKK2b;#2HX+QKfT`v2`bf)X  iQiH Q7
kk `mMb BM 6BMHM/- :2`KMv- Ab`2H- i?2 L2i?2`HM/b- L2r
w2HM/- LQ`rv M/ ar2/2MX
(8k) aH2M- EX  wBKK2`KM- 1X Ukyy9VX _mH2b Q7 THv, :K2
/2bB;M 7mM/K2MiHbX *K#`B/;2, JAh S`2bbX
(8j) a+?B+F- GX Ukyy3VX "`2FBM; 7`K2 BM  `QH2@THv bBKmHiBQM,
 HM;m;2 bQ+BHBxiBQM T2`bT2+iBp2X aBKmHiBQM  :KBM;jNUkV- R39@RNdX
(89) a2M;2- SX JX UkyyeVX h?2 }7i? /Bb+BTHBM2, h?2 `i  T`+iB+2
Q7 i?2 H2`MBM; Q`;MBxiBQMX _2pBb2/ M/ mT/i2/ rBi? Ryy
M2r T;2bX L2r uQ`F, *m``2M+v .Qm#H2/vX
(88) a1_S1Lh P6 a>- X Ukyye@kyy3VX (.2p2HQT2/ #v CX hX
>`pBBM2M)X  iQiH Q7 R3 `mMb BM .2MK`F- 6BMHM/- :2`@
KMv- Ab`2H- AiHv- L2r w2HM/- ar2/2M- arBix2`HM/- i?2
lMBi2/ EBM;/QK M/ i?2 lMBi2/ aii2bX
(8e) aQ2`;2H- .X URN38VX P`;MBxBM; BM7Q`KiBQMX S`BM+BTH2b Q7 /i
#b2 M/ `2i`B2pH bvbi2KbX GQM/QM, +/2KB+ S`2bbX

%,%/,2*5$3+<



(8d) amBib- "X URNd3VX h?2 ;`bb?QTT2`, :K2b- HB72 M/ miQTBX
hQ`QMiQ, lMBp2`bBiv Q7 hQ`QMiQ S`2bbX
(83) hQ//- _X CX URNNNVX liBHBxiBQM Q7 ?2`QBM BM7Q`KiBQM #v /@
QH2b+2Mi ;B`Hb BM mbi`HB,  +Q;MBiBp2 MHvbBbX CQm`MH Q7
i?2 K2`B+M aQ+B2iv 7Q` AM7Q`KiBQM a+B2M+2- 8yURV- Ry@kjX
(8N) h_A"lLG- h>1 UkyRyVX (.2p2HQT2/ #v CX hX >`pBBM2M)X
 iQiH Q7 e `mMb BM "2H`mb- 6BMHM/ M/ LQ`rvX
(ey) hbm+?Bv- hX  hbm+?Bv- aX URNNNVX h?2 mMB[m2 +QMi`B#m@
iBQM Q7 ;KBM;fbBKmHiBQM, hQr`/b 2bi#HBb?K2Mi Q7 i?2
/Bb+BTHBM2X AM .X amM/2`b  CX a2p2`M- U1/bXV h?2 BMi2`M@
iBQMH bBKmHiBQM  ;KBM; `2b2`+? v2`#QQF, aBKmHiBQMb
 ;K2b 7Q` bi`i2;v M/ TQHB+v THMMBM;X UTTX 9e@8dVX EQ;M
S;2, GQM/QMX
(eR) o`iBBM2M- GX Uky RyVX u?i2BbHHBM2M FbBiv, o2`FQbiQD iBiQD D v?i2BbB 2HKvFbB (>M/B+`7ib M/  b2Mb2 Q7 +QK@
KmMBiv, L2irQ`Fb- bFBHHb M/ b?`2/ 2tT2`B2M+2b)X .Q+iQ`H
/Bbb2`iiBQMX CQ2Mbmm, lMBp2`bBiv Q7 1bi2`M 6BMHM/X
(ek) qHiQM- EX GX URNNyVX JBK2bBb b KF2@#2HB2p2, PM i?2 7QmM/@
iBQMb Q7 i?2 `2T`2b2MiiBQMH `ibX *K#`B/;2, >`p`/ lMB@
p2`bBiv S`2bbX
(ej) qBHbQM- SX URNdjVX aBimiBQMH `2H2pM+2X AM7Q`KiBQM aiQ`;2
 _2i`B2pH- NU3V- 98d@9dRX
(e9) qBHbQM- SX URNddVX Sm#HB+ FMQrH2/;2- T`Bpi2 B;MQ`M+2, hQ@
r`/  HB#``v M/ BM7Q`KiBQM TQHB+vX q2biTQ`i, :`22MrQQ/X
(e8) qBHbQM- SX URN3jVX a2+QM/@?M/ FMQrH2/;2, M BM[mB`v BMiQ
+Q;MBiBp2 mi?Q`BivX q2biTQ`i, :`22MrQQ/X
(ee) qBHbQM- hX  qHb?- *X URNNeVX AM7Q`KiBQM #2?pBQm`, M
BMi2`/Bb+BTHBM`v T2`bT2+iBp2 (1H2+i`QMB+ p2`bBQM)X h?2 "`BiBb?
GB#``v "Q`/X



,6620( 

Author description
CX hmQKb >`pBBM2M UJXh?V Bb  +?B27 HB#``BM r?Q 7i2`  Kb@
i2`b /2;`22 BM i?2QHQ;v #2+K2 M BM7Q`KiBQM bim/B2b M/ ;K2
b+?QH`X >2 Bb +m``2MiHv r`BiBM; ?Bb /Q+iQ`H /Bbb2`iiBQM i i?2
lMBp2`bBiv Q7 hKT2`2- 6BMHM/- QM `BimHBbiB+ ;K2b b BM7Q`K@
iBQM bvbi2KbX >`pBBM2M HbQ T`Q72bbBQMHHv /2bB;Mb ;K2b 7Q`
2Mi2`iBMK2Mi- `i 2p2Mib- M/ b 2/m+iBQMH M/ Q`;MBxiBQMH
H2`MBM; iQQHbX

ON SOCIAL MEDIA AND DOCUMENT


THEORY
2OOH6N|OG
'HSDUWPHQWRI,QIRUPDWLRQ6WXGLHV cER$NDGHPL8QLYHUVLW\ )LQODQG

General outline of the study


h?2`2 Bb  ;`QrBM; #Q/v Q7 `2b2`+? i?i ++2Mimi2b i?2 BK@
TQ`iM+2 Q7 2KTHQvBM;  bQ+BHHv- +mHim`HHv- M/ HBM;mBbiB+HHv Q`B@
2Mi2/ MHviB+ 7`K2rQ`F r?2M bim/vBM; BM7Q`KiBQM M/ FMQr@
H2/;2 U.m;mB/  "`QrM- kyyyc hHD 2i H- RNNNc >D`HM/  H@
#`2+?ib2M- RNN8c 6`Q?KMM- kyy9c >D`HM/- kyRRVX  rB/2 p`B@
2iv Q7 +QMi2timHHv Q`B2Mi2/ TT`Q+?2b ?p2 #22M 2KTHQv2/ BM i?2
bim/v Q7 2[mHHv /Bp2`b2 bm#D2+i /QKBMb- BM+Hm/BM; b+?QH`Hv +QK@
KmMB+iBQM UED2HH#2`;- kyRyV- i?2 T`Q/m+iBQM Q7 b+B2MiB}+ FMQrH2/;2
UEMQ`` *2iBM- RNNNc "x2`KM- RN38V- T`Q72bbBQMH BM7Q`KiBQM
b22FBM; UCQ?MMBbbQM  amM/BM- kyydV- M/ BM7Q`KiBQM `2i`B2pH
U>D`HM/- kyykVX h?2`2 `2- ?Qr2p2`- 72r +QM+2TimH M/ 2KTB`@
B+H BM[mB`B2b BM GB#``v M/ AM7Q`KiBQM a+B2M+2 UGAaV i?i KMB@
72bi bm+?  +QMi2timH +`2/Q BM i?2 bim/v Q7 i?2 `2HiBQMb?BT #2ir22M
BM7Q`KiBQMH bT2+ib Q7 bQ+BH K2/B M/ i?2 +QM/BiBQMb Q7 /Q+m@
K2MiiBQM- `+?BpBM;- M/ +mHim`H ?2`Bi;2X
h?2 ;QH Q7 i?2 T`2b2Mi bim/v Bb iQ +QMi`B#mi2 iQ +QMi2timHHv
Q`B2Mi2/ bQ+BH K2/B `2b2`+? #v /Bb+mbbBM; ?Qr #HQ;b #Qmi i?`22@
/BK2MbBQMH pB`imH rQ`H/b- 7`QK  /Q+mK2Mi i?2Q`v T2`bT2+iBp2+M #2 +QM+2TimHBx2/ b /Q+mK2MiiBQM Q7 i?2 pB`imH rQ`H/b iQ
r?B+? i?2v T2`iBMX h?2 /Q+mK2Mi i?2Q`2iB+H pB2r Q7 #HQ;b Bb
7m`i?2` MHvx2/ 7`QK  DQBMi GAa M/ TQbiKQ/2`M `+?BpH b+B2M+2
T2`bT2+iBp2- r?2`2 i?2 `+?BpH MQiBQM Q7 `2+Q`/ Bb mb2/ iQ 2tTHQ`2
pB`imH rQ`H/ #HQ;b b  TQi2MiBH BM7Q`KiBQM bQm`+2 BM `+?BpBM;
2zQ`ib /B`2+i2/ iQr`/b pB`imH rQ`H/bX



,6620( 

M 2KTB`B+H +b2 bim/v Q7 qQ`H/ Q7 q`+`7i #HQ;b U/2b+`B#2/


#2HQrV Bb mb2/ b M 2tKTH2 Q7 ?Qr /Q+mK2Mi i?2Q`v M/ i?2
+QM+2Ti Q7 `2+Q`/b BM TQbiKQ/2`M `+?BpH b+B2M+2 +M T`QpB/2 
7`mBi7mH bQ+BH +QMbi`m+iBpBbi MHviB+ 7`K2rQ`F BM i?Bb T`iB+mH`
`2 Q7 `2b2`+?X AM Q`/2` iQ +`vbiHHBx2 i?2 #Qp2 bii2/ `2b2`+?
BKb- i?2 2bb2MiBH i?2Q`2iB+H mM/2`TBMMBM;b Q7 i?2 BM[mB`v rBHH #2
#`B2~v T`2b2Mi2/ BM i?2 7QHHQrBM; b2+iBQMX

A short introduction to document theory, the


concept of record, and the theory of remediation
.Q+mK2Mi i?2Q`v TBQM22`2/ #v PiH2i UR3e3@RN99V M/ "`B2i
UR3N9@RN3NVc KQ/B}2/ M/ `2BMi`Q/m+2/ BMiQ GAa `2b2`+? #v b+?QH@
`b bm+? b 6`Q?KMM Ukyy9#V- 6`M+F2 Ukyy3V- M/ qBM/72H/ GmM/
UkyyN- kyRyV Bb  +QMi2timHHv +Q;MBxMi TT`Q+? i?i ++2Mim@
i2b i?2 Ki2`BH- M/ +QMb2[m2MiHv i?2 +QMi2timH M/ T`Q+2bbmHMim`2 Q7 i?2 /Q+mK2Mi UqBM/72H/ GmM/- kyyN- kyRyVX q?i b?QmH/
#2 +QMbB/2`2/  /Q+mK2Mi Bb  iQTB+ i?i ?b #22M /Bb+mbb2/ 2ti2Mb@
Bp2Hv BM #Qi? ?BbiQ`B+H M/ +QMi2KTQ``v +/2KB U+7X "m+FHM/RNNd- RNN3c 6`M+F2- kyy8c 6`Q?KMM- kyyNVX >Qr2p2`- bi`QM; `2b@
QMb iQ /2}M2 i?2 +QM+2Ti Q7 /Q+mK2Mi mbBM;  ?2m`BbiB+ TT`Q+? ?b
#22M Tmi 7Q`r`/ #v- KQM; Qi?2`b- 6`M+F2 Ukyy8V M/ 6`Q?KMM
UkyyNVX 6Q` i?2 Tm`TQb2 Q7 i?Bb bim/v- qBM72H/ GmM/b /2}MBiBQM Q7
/Q+mK2Mib b Mv `2bmHib Q7 ?mKM 2zQ`ib iQ i2HH- BMbi`m+i- /2KQM@
bi`i2- i2+? Q` T`Q/m+2  THv (XXX) #v mbBM; bQK2 K2Mb BM bQK2
rvb rBHH #2 2KTHQv2/ UqBM72H/ GmM/- kyRy- TX d9jVX AM i?Bb pB2rBi Bb THmbB#H2 iQ +QM+2TimHBx2 #HQ;b b /Q+mK2MibX
6`QK  /Q+mK2Mi i?2Q`v T2`bT2+iBp2- #HQ;b `2 i?mb 2bb2MiBHHv
+mHim`H- bQ+BH- M/ ?BbiQ`B+H +QMbi`m+ib i?i `2 b?T2/ #v i?2
bBimi2/ /Q+mK2Mi T`+iB+2b i?i +`2i2 i?2K U6`M+F2- kyy3c qBM/@
72H/ GmM/- kyyN- kyRyVX *QmTH2/ rBi?  pB2r Q7 BM7Q`KiBQM b 
7mM/K2MiHHv bQ+BH T?2MQK2MQM- K2/Bi2/ i?`Qm;? T2QTH2- `i2@
7+ib- M/ i2+?MQHQ;B2b U6`M+F2- kyy3V- i?2 bim/v Q7 #HQ;b- 7`QK 
/Q+mK2Mi i?2Q`v TQBMi Q7 pB2r- #2+QK2b  `2bQM#H2 rv Q7 BMp2bi@
B;iBM; ?Qr pB`imH rQ`H/ #HQ;b `2K2/Bi2 M/ `2T`2b2Mi i?2 pB`imH
rQ`H/b i?i i?2v `2 #QmiX h?2 i?2Q`v Q7 `2K2/BiBQM rBHH #2 mb2/
b  bmTTH2K2Mi`v i?2Q`2iB+H iQQH iQ mM/2`biM/ M/ MHvx2 i?2

2QVRFLDOPHGLDDQGGRFXPHQWWKHRU\



`2HiBQM #2ir22M i?2 pB`imH rQ`H/ M/ #HQ;b #Qmi Bi- M/ ?Qr QM2
`2T`2b2Mib- `2K2/Bi2b- M/ `27Q`Kb- i?2 Qi?2` U"QHi2`  :`mbBMRNNNVX
h?2 ii2KTi iQ mM/2`biM/ M/ 2tTHQ`2 i?2 bQ+BH Mim`2 Q7 /Q+@
mK2Mib  +2Mi`H i2M2i Q7 /Q+mK2Mi i?2Q`v `2bQMi2 rBi? i?2
MQiBQM Q7 `2+Q`/-  7mM/K2MiH +QM+2Ti BM `+?BpH b+B2M+2 b r2HH
b QM2 Q7 i?2 KQbi #bB+ mMBib Q7 i?2 `+?Bp2X AM i`/BiBQMH `+?BpH
i?Qm;?i- i?2 `2+Q`/ Bb  M2mi`H Q#D2+i i?i T`QpB/2b mi?2MiB+ BM@
7Q`KiBQM #Qmi i?2 +QMi2ti Q7 Bib +`2iBQM Uh?QKbb2M- kyyRVX
>Qr2p2`- TQbiKQ/2`M `+?BpH b+B2M+2 bb2`ib i?i i?2 `2+Q`/ Bb
bQ+BHHv +QMbi`m+i2/ M/- 7m`i?2`KQ`2- ++2Mimi2b i?2 M22/ iQ /2@
p2HQT M2r `+?BpH 7`K2rQ`Fb M/ T`+iB+2b QM i?2 #bBb Q7 i?Bb
pB2rTQBMi U*QQF- kyyRc h`+2- kyykVX

Case study methods and materials


h?2 /Q+mK2Mi@+2Mi2`2/ i?2Q`2iB+H 7`K2rQ`F /2b+`B#2/ #Qp2
rb QT2`iBQMHBx2/ BM  +b2 bim/v Q7 ?Qr i?2 HM/b+T2 Hi2`M@
iBQMb Q7 i?2 Q`B;BMH +QMiBM2Mib Q7 qQ`H/ Q7 q`+`7ib ;K2 rQ`H/
#`Qm;?i #Qmi #v i?2 `2H2b2 Q7 i?2 2tTMbBQM T+F *i+HvbK BM
.2+2K#2` kyRR r2`2 `2T`2b2Mi2/ BM 9y qQ`H/ Q7 q`+`7i #HQ;bX
>Qr r2`2 i?2 /`biB+ +?M;2b iQ i?2 7KBHB` bm``QmM/BM;b Q7 i?2
;K2 rQ`H/- ?Bi?2`iQ mM+?M;2/ bBM+2 i?2 `2H2b2 Q7 qQ`H/ Q7 q`@
+`7i BM kyy9- `2T`2b2Mi2/ BM i?2 #HQ;b\ q?B+? `2T`2b2MiiBQMb Q7
i?2 HM/b+T2 K2iKQ`T?QbBb r2`2 7`2[m2Mi BM i?2 qQ`H/ Q7 q`@
+`7i #HQ;QbT?2`2- M/ r?B+? r2`2 mM+QKKQM\ >Qr r2`2 i?2 `2T@
`2b2MiiBQMb BMi2``2Hi2/\
h?2 +b2 bim/v rb ;mB/2/ #v i?2 7QHHQrBM; `2b2`+? [m2biBQMb,
UBV r?i `2 i?2 +?`+i2`BbiB+b Q7 M/ p`BiBQMb BM i?2 `2K2/BiBQM
M/ `2T`2b2MiiBQM Q7 i?2 pB`imH rQ`H/ qQ`H/ Q7 q`+`7i BM i?2
bim/B2/ qQ`H/ Q7 q`+`7i@`2Hi2/ #HQ;b\ UBBV >Qr /Q2b `2b2`+?@
#b2/ FMQrH2/;2 Q7 i?2 `2K2/BiBQM M/ `2T`2b2MiiBQM Q7 qQ`H/ Q7
q`+`7i BM i?2 bim/B2/ #HQ;b BM7Q`K  rQ`FBM; TT`Q+? iQ ?Qr
pB`imH rQ`H/b +QmH/ #2 `+?Bp2/\
h?2 qQ`H/ Q7 q`+`7i #HQ;b i?i 7Q`K i?2 2KTB`B+H #bBb Q7
i?2 T`2b2Mi +b2 bim/v r2`2 7QmM/ mbBM; i?2 #HQ; b2`+? 2M;BM2b
h2+?MQ`iB M/ "HQ;TmHb2- M/ i?2 #HQ;`QHHb Q7 i?2 #HQ;b B/2MiB}2/



,6620( 

i?Bb rvX HH Q7 i?2 #HQ;b r2`2 r`Bii2M BM 1M;HBb? M/ +iBp2 i
i?2 iBK2 Q7 /i +QHH2+iBQMX _2H2pMi #HQ; TQbib r2`2 B/2MiB}2/
mbBM; i?2 #HQ;b #mBHi@BM b2`+? iQQHb M/ 7QHFbQMQKB+ i;b- M/ b2@
H2+i2/ 7Q` MHvbBb mbBM; Tm`TQbBp2 bKTHBM; UqBH/2Kmi?- kyyNVX
h?2 /i rb MHvx2/ mbBM; +Q@rQ`/ MHvbBb-  +QMi2Mi MHvbBb@
K2i?Q/ /2bB;M2/ iQ K2bm`2 i?2 7`2[m2M+v M/ +Q@Q++m``2M+2 Q7
HBM;mBbiB+ mMBib UrQ`/b- TB`b Q7 rQ`/b- T?`b2bV BM  #Q/v Q7 i2ti
U*Qm`iBH- RNN9c *HHQM- 2i HX- RN3jc >2- RNNNVX JmHiB/BK2MbBQMH
b+HBM; UJ.aV rb mb2/ iQ pBbmHBx2 i?2 BMi2``2HiBQMb #2ir22M i?2
BM/2t2/ i2`Kb BM  irQ@/BK2MbBQMH M2irQ`F KTb bmBi#H2 7Q` [mH@
BiiBp2 BMi2`T`2iiBQM U>QHK#2`;- 2i HX- kyyNVX h?2 MHvbBb rb
T2`7Q`K2/ mbBM; "B#1t+2H- M BM7QK2i`B+ +QKTmi2` bQ7ir`2 iQQH
r`Bii2M 2bT2+BHHv 7Q` i?Bb Tm`TQb2 US2`bbQM- kyyeVX *Q@rQ`/ M@
HvbBb rb +?Qb2M b i?2 K2i?Q/ Q7 /i MHvbBb #2+mb2 Bi HHQrb
7Q` 2{+B2Mi B/2MiB}+iBQM- [mMiB}+iBQM- M/ BMi2`HBMF;2 Q7 i?2
/QKBMMi KQ/2b Q7 HBM;mBbiB+ 2tT`2bbBQMb `2T`2b2MiiBQMb BM 
H`;2 b2i Q7 i2tib- b r2HH b M 2bBHv ++2bbB#H2 rv iQ bvMi?2bBx2
M/ T`2b2Mi i?2b2 `2bmHib BM  ;`T?B+H `2T`2b2MiiBQM r2HH@bmBi2/
7Q` [mHBiiBp2 MHvbBbX

Findings and contributions


h?2 T`2b2Mi BM[mB`v- +QMbBbiBM; Q7  +b2 bim/v M/  }`bi ii2KTi
iQ 2bi#HBb?  /Q+mK2Mi i?2Q`v@+2Mi2`2/ MHviB+H 7`K2rQ`F 7Q`
bQ+BH K2/B `2b2`+?- vB2H/b #Qi? +QM+2TimH +QMi`B#miBQMb M/ 2K@
TB`B+H }M/BM;bX *QM+2TimHHv- i?2 bim/v +QMi`B#mi2b iQ i?2 /Bb+mb@
bBQM Q7 ?Qr pB`imH rQ`H/ #HQ;b 2KTHQvBM; /Q+mK2Mi i?2Q`v M/ 
TQbiKQ/2`M `+?BpH b+B2M+2 pB2r Q7 i?2 +QM+2Ti Q7 `2+Q`/b +M #2
+QM+2TimHBx2/ b /Q+mK2MiiBQM Q7 i?2 pB`imH rQ`H/b iQ r?B+? i?2v
T2`iBMX 6m`i?2`KQ`2- i?2 bim/v bi`2bb2b i?2 BKTQ`iM+2 Q7 7mim`2
`2b2`+? i?i +QMiBMm2b iQ 2tTHQ`2 ?Qr BM7Q`KiBQMH /BK2MbBQMb Q7
bQ+BH K2/B `2Hi2 iQ [m2biBQMb Q7 /Q+mK2MiiBQM- `+?BpBM;- M/
+mHim`H ?2`Bi;2X //BiBQMHHv- Bi rQmH/ #2 Q7 ;`2i BMi2`2bi iQ BM@
p2biB;i2 ?Qr #bi`+i- `2b2`+?@#b2/- BMbB;?ib Q7 i?Bb FBM/ +M #2
QT2`iBQMHBx2/ BM Q`/2` iQ /2p2HQT iQQHb M/ 7`K2rQ`Fb iQ #2 mb2/
BM i?2 `+?BpBM; Q7 pB`imH rQ`H/bX

2QVRFLDOPHGLDDQGGRFXPHQWWKHRU\



1KTB`B+HHv- i?2 `2bmHib Q7 i?2 +b2 bim/v Q7 qQ`H/ Q7 q`+`7i


#HQ;b BM/B+i2 i?i i?2`2 `2 /BbiBM+i `2;mH`BiB2b BM i?2 7`2[m2M@
+B2b M/ `2HiBQMb?BTb Q7 i?2 +QM+2Tib mb2/ iQ `2T`2b2Mi i?2 +?M;2b
K/2 iQ i?2 qQ`H/ Q7 q`+`7i ;K2 rQ`H/X h?2b2 `2bmHib bmTTQ`i
2`HB2` Q#b2`piBQMb Uu2Q- kyyd- kyy3- kyRRV Q7 i?2 ?B;?Hv ?2i2`Q@
;2M2Qmb /Q+mK2Mi`v [mHBiB2b Q7 BM7Q`KH 7Q`Kb Q7 +QKKmMB+iBQM
bm+? b #HQ;bX h?2 +b2 bim/v /Q2b- ?Qr2p2`- b?Qr i?i i?2 /QK@
BMMi KQ/2 Q7 `2T`2b2MiiBQM Q7 qQ`H/ Q7 q`+`7i@`2Hi2/ iQTB+bb2MiBK2Mib- 72im`2b- +iBpBiB2b- M/ 2p2Mib BM i?2 bim/B2/ #HQ;b Bb M
BMi2`MH- M``iBp2- T2`bT2+iBp2 r?2`2 i?2 #HQ;;2`b 2tT2`B2M+2b Q7
T`iB+BTiBM; BM- BMi2`+iBM; rBi?- M/ Dmbi #2BM; BM i?2 ;K2 rQ`H/
pB i?2B` +?`+i2`b `2 ;Bp2M M +2Mi`H TQbBiBQMX h?2 /QKBM@
Mi KQ/2 Q7 `2T`2b2MiiBQM- /BbiBM;mBb?2/ #v  7Q+mb QM BMi2`MH
72im`2b- bm+? b M``iBp2 M/ 2tT2`B2M+2- +M #2 +QMi`bi2/ rBi?
i?2 2ti2`MH +?`+i2` Q7 KQ`2 T2`BT?2`H `2T`2b2MiiBQMb- r?2`2
2H2K2Mib bm+? b ;`T?B+b- ;K2 /2bB;M- M/ ibF@Q`B2Mi2/ qQ`H/ Q7
q`+`7i ;K2THv `2 BKTQ`iMiX
h?2 T`2b2Mi bim/v Bb  T`i Q7  /Q+iQ`H `2b2`+? 2zQ`iX AM 7m@
im`2 BM[mB`B2b- A rBHH b22F iQ BHHmKBMi2 i?2 mM/2`HvBM; bQ+BH 7+iQ`b
i?i /B`2+iHv BM~m2M+2 M/ b?T2 i?2 +`2iBQM Q7 #HQ;bX HbQ- A
rBb? iQ 2tTHQ`2 ?Qr i?2b2 bQ+BH 7+iQ`b KMB72bi i?2Kb2Hp2b BM i?2
+QMbi`m+iBQM Q7 #HQ;bX

Bibliography

(R) "x2`KM- *X URN38VX S?vbB+Bbib `2/BM; T?vbB+b, b+?2K@


H/2M Tm`TQb2b M/ Tm`TQb2@H/2M b+?2KX q`Bii2M *QKKm@
MB+iBQM- kURV,j@kj
(k) "QHi2`- CX.X  :`mbBM- _X UkyyyV- _2K2/BiBQM, mM/2`biM/@
BM; M2r K2/B- JAh S`2bb- *K#`B/;2- J
(j) "m+FHM/- JX URNNdVX q?i Bb  /Q+mK2Mi\X CQm`MH Q7 i?2
K2`B+M aQ+B2iv 7Q` AM7Q`KiBQM a+B2M+2- 93UNV,3y9@3yN
(9) "m+FHM/- JX URNN3VX q?i Bb  /B;BiH /Q+mK2Mi\X .Q+m@
K2Mi LmK`B[m2- kUkV,kkR@jy
(8) *HHQM- JX- *Qm`iBH- CX@SX- hm`M2`- qXX  "mBM- aX URN3jVX
6`QK i`MbHiBQMb iQ T`Q#H2KiB+ M2irQ`Fb, M BMi`Q/m+iBQM
iQ +Q@rQ`/ MHvbBbX aQ+BH a+B2M+2 AM7Q`KiBQM- kkURNRV
(e) *QQF- hX UkyyRVX `+?BpH b+B2M+2 M/ TQbiKQ/2`MBbK, M2r
7Q`KmHiBQMb 7Q` QH/ +QM+2TibX `+?BpH a+B2M+2- RURV,j@k9
(d) *Qm`iBH- CXSX URNN9VX  +Q@rQ`/ MHvbBb Q7 b+B2MiQK2i@
`B+bX a+B2MiQK2i`B+b- jRUjV,k8R@ey .m;mB/- SX  "`QrM- CXaX
UkyyyVX h?2 bQ+BH HB72 Q7 BM7Q`KiBQMX "QbiQM- JbbX, >`p`/
"mbBM2bb a+?QQH
(3) 6`M+F2- >X Ukyy8VX q?ib BM  MK2\ *QMi2timHBxBM;
i?2 /Q+mK2Mi +QM+2TiX GBi2``v M /GBM;mBbiB+ *QKTmiBM;kyURV,eR@eN



,6620( 

(N) 6`M+F2- >X Ukyy3VX U_2V+`2iBQMb Q7 b+?QH`Hv DQm`MHb, /Q+@


mK2Mi M/ BM7Q`KiBQM `+?Bi2+im`2 B MQT2M ++2bb DQm`MHbX
"Q`b, oH7`B/X .BbbX
(Ry) 6`Q?KMM- "XSX Ukyy9VX .2~iBM; BM7Q`KiBQM, 7`QK b+B2M+2
bim/B2b iQ /Q+mK2MiiBQMX hQ`QMiQ ,lMBp2`bBiv Q7 hQ`QMiQ
S`2bb
(RR) 6`Q?KMM- "X Ukyy9#VX .Q+mK2MiiBQM`2/mt, T`QH2;QK2MQM
iQ UMQi?2`V T?BHQbQT?v Q }M7Q`KiBQMX GB#``v h`2M/b8kUjV,j3d@9yd
(Rk) 6`Q?KMM- "X UkyyNVX _2pBbBiBM; q?i Bb  /Q+mK2Mi\X
CQm`MH Q7 .Q+mK2MiiBQM- e8UkV,kNR@jyj
(Rj) >2- ZX URNNNVX EMQrH2/;2 /Bb+Qp2`v i?`Qm;? +Q@rQ`/ MHvbBbX
GB#``v h`2M/b- 93URV, Rjj@R8N
(R9) >D`HM/- "X  H#`2+?ib2M- >X URNN8VX hQr`/  M2r ?Q`B@
xQM BM BM7Q`KiBQM b+B2M+2, /QKBM@MHvbBbX CQm`MH Q7 i?2
K2`B+M bQ+B2iv 7Q` AM7Q`KiBQM a+B2M+2 M/ h2+?MQHQ;v9eUeV,9yy@9k8
(R8) >D`HM/- "X UkyykVX 1TBbi2KQHQ;v M/ i?2 bQ+BQ@+Q;MBiBp2
T2`bT2+iBp2 BM BM7Q`KiBQM b+B2M+2 XCQm`MH Q7 i?2 K2`B+M
bQ+B2iv 7Q` AM7Q`KiBQM a+B2M+2 M/ h2+?MQHQ;v- 8jU9V,k8d@kdy
(Re) >D`HM/- "X UkyRRVX h?2 BKTQ`iM+2 Q7 i?2Q`B2b Q7 FMQrH2/;2,
BM/2tBM; M/ BM7Q`KiBQM `2i`B2pH b M 2tKTH2X CQm`MH Q7
i?2 K2`B+M bQ+B2iv 7Q` AM7Q`KiBQM a+B2M+2 M/ h2+?MQHQ;v
-ekURV,dk@dd
(Rd) >QHK#2`;- EX- >mpBH AX- E`QM[pBbi@"2`;- JX  qB/M@qmHz:X UkyyNVX q?i Bb GB#``v kXy\ XCQm`MH Q7 .Q+mK2MiiBQMe8U9V,ee3@e3R
(R3) CQ?MMBbbQM- CX  amM/BM- PX UkyydVX SmiiBM; /Bb+Qm`b2 iQ
rQ`F, BM7Q`KiBQM T`+iB+2b M/ i? 2T`Q72bbBQMH T`QD2+i Q7
Mm`b2bX GB#``v Zm`i2`Hv- ddUkV,RNN@kR3

%,%/,2*5$3+<



(RN) ED2HH#2`;- aX UkyRyVX a+?QH`Hv #HQ;b, b+?QH`Hv +QKKmMB+@


iBQM M/ FMQrH2/;2 T`Q/m+iBQM BM i? 2#HQ;QbT?2`2X GmM/b
lMBp2`bBi2iX .BbbX
(ky) EMQ`` *2iBM- EX.X URNNNVX 1TBbi2KB+ +mHim`2b, ?Qr i?2 b+B@
2M+2b KF2 FMQrH2/;2X *K#`B/;2 -JbbX, >`p`/ lMBp2`@
bBiv S`2bb
(kR) S2`bbQM- PX UkyyeVX "B#1t+2H  #B#HBQK2i`B+ iQQH#QtX _2@
i`B2p2/ kjfykfkyRR  irrrXmKmXb2fBM7Q`bFf"B#2t+2Hf
(kk) hHD- aX- E2bQ- >X  SB2iBHBM2M- hX URNNNVX h?2 T`Q/m+iBQM
Q7 +QMi2ti BM BM7Q`KiBQM b22FBM ;`2b2`+?,  K2ii?2Q`2iB+H
pB2rX AM7Q`KiBQM S`Q+2bbBM; M/ JM;2K2Mi- j8,d8R@dej
(kj) h?QKbb2M- hX UkyyRVX  }`bi BMi`Q/m+iBQM iQ `+?BpH b+B2M+2X
`+?BpH a+B2M+2- R,jdj@j38
(k9) h`+2- *X"X UkyykVX q?i Bb `2+Q`/2/ Bb M2p2` bBKTHv r?i
?TT2M2/, `2+Q`/ F22TBM; BM KQ/2` MQ`;MBxiBQMH +mHim`2X
`+?BpH a+B2M+2- k,Rjd@R8N
(k8) qBH/2Kmi?- "XJX  *Q GXGX UkyyNVX aKTHBM; 7Q` BMi2MbBp2
bim/B2b- BM, qBH/2Kmi?- "XJX UkyyNV XTTHB+iBQMb Q7 bQ+BH
`2b2`+? K2i?Q/b iQ [m2biBQMb BM BM7Q`KiBQM M/ HB#``v b+B@
2M+2 -q2biTQ`i- *QMMX, GB#``B2b lMHBKBi2/
(ke) qBM72H/ GmM/- LX UkyyNVX .Q+mK2Mi i?2Q`vX MMmH _2pB2r
Q7 AM7Q`KiBQM a+B2M+2 M /h2+?MQHQ;v- 9j,jNN@9jk
(kd) qBM/72H/ GmM/- LX UkyRyVX .Q+mK2Mi- i2ti M/ K2/BmK, +QM@
+2Tib- i?2Q`B2b M/ /Bb+BTHBM2bX CQm`M HQ7 .Q+mK2MiiBQMeeU8V,dj9@d9N
(k3) u2Q- :X UkyydVX *QM+2Tib Q7 _2+Q`/ URV, 2pB/2M+2- BM7Q`K@
iBQM- M/ T2`bBbi2M i`2T`2b2MiiBQMbX K2`B+M `+?BpBbidyUkV,jR8@j9j
(kN) u2Q- :X Ukyy3VX *QM+2Tib Q7 _2+Q`/ UkV, T`QiQivT2b M/
#QmM/`v Q#D2+ibX K2`B+M `+?BpBbi -dRURV,RR3@R9j



,6620( 

(jy) u2Q- :X UkyRRVX _BbBM; iQ i?2 H2p2H Q7  `2+Q`/\ aQK2 i?Qm;?ib


QM `2+Q`/b M/ /Q+mK2MibX _2+Q`/b JM;2K2Mi CQm`MH

HOW TO STUDY SOCIAL MEDIA


PRACTISES IN CONVERGING LIBRARY
SPACES
0DNLQJWKHFDVHIRUGHSOR\LQJFRSUHVHQFHHWKQRJUDSK\
LQVWXGLHVRIOLEUDULHV
+DQQD&DUOVVRQ
'HSDUWPHQWRI$UWVDQG&XOWXUDO6FLHQFHV /XQG8QLYHUVLW\ 6ZHGHQ

Introduction
1i?MQ;`T?B+HHv BMbTB`2/ K2i?Q/b ?p2 BM `2+2Mi v2`b #22M bm+@
+2bb7mHHv TTHB2/ BM AM7Q`KiBQM a+B2M+2 UAaV `2b2`+? QM /Bz2`2Mi
7Q`Kb Q7 bQ+BH K2/B `2Hi2/ T`+iB+2b U+X7X amM/BM  6`M+F2
kyyNc kyyN#- ED2HH#2`; kyRyVX h?Bb TT2` BKb iQ +QMi`B#mi2 iQ
M 2K2`;BM; /Bb+mbbBQM QM i?2 mb2 Q7 i?Bb K2i?Q/QHQ;B+H TT`Q+?
7Q` MHvbBM; M/ +QKT`2?2M/BM; +QMb2[m2M+2b Q7 i?2 kXy@im`M BM
Tm#HB+ HB#``B2bX .`rBM; QM i?2 2tT2`B2M+2b Q7  QM2@v2` HQM; 2i?@
MQ;`T?B+ bim/v Q7 2p2`v/v rQ`F@`2Hi2/ bQ+BH K2/B T`+iB+2b BM
 ar2/Bb? Tm#HB+ HB#``v- A bm;;2bi i?i i?2`2 `2 bB;MB}+Mi 2TB@
bi2KB+ #2M2}ib Q7 mbBM; i?2 2i?MQ;`T?B+ TT`Q+? BM i?Bb }2H/X "v
b?B7iBM; 7Q+mb iQ 2p2`v/v T`+iB+2b M/ `QmiBM2b BM HQ+H b2iiBM;bM2r 72im`2b Q7 i?2 kXy@T?2MQK2M `2 ++2Mimi2/- +QMi`B#miBM; iQ
/Bz2`2Mi mM/2`biM/BM;b Q7 i?2 `QH2 Q7 bQ+BH K2/B BM Tm#HB+ HB#``v
/2p2HQTK2MiX
>Qr2p2`- /QBM; 2i?MQ;`T?v BM i?Bb b2iiBM; HbQ +QMbiBimi2b M
2TBbi2KB+ +?HH2M;2X h?2 kXy@im`M ?b +QMi`B#mi2/ iQ i`Mb7Q`KBM;
Tm#HB+ HB#``B2b BMiQ bb2K#H;2b Q7 K2/Bi2/ M/ MQM@K2/Bi2/ b2i@
iBM;b r?2`2 +QMi2Mi Bb +QMiBMmQmbHv ~QrBM; #2ir22M /BbT`i2- #mi
+QMp2`;BM; bT+2bX am+?  `2b2`+?@}2H/ +QMi2bib i`/BiBQMH mM/2`@



,6620( 

biM/BM;b Q7 +2Mi`H 72im`2b Q7 2i?MQ;`T?B+ `2b2`+?- bm+? b i?2


+QM+2TimHBxiBQM Q7 }2H/rQ`F- i?2 `QH2 Q7 i?2 `2b2`+?2` M/ ?2` `2@
HiBQM iQ i?2 Q#D2+i Q7 `2b2`+?X AM i?2 7QHHQrBM; i2ti A T`QTQb2  rv
iQ //`2bb i?Bb Bbbm2 #v BMi`Q/m+BM; aha@`2b2`+?2` MM "2mHB2mb
UkyRyV 2TBbi2KB+ bi`i2;v Q7 +Q@T`2b2M+2 b  K2i?Q/ 7Q` TT`Q+?@
BM; +QMp2`;BM; HB#``v bT+2b 2i?MQ;`T?B+HHvX h?Bb bi`i2;v- A
`;m2- T`QpB/2b K2Mb 7Q` F22TBM; i?2 2TBbi2KB+ #2M2}ib Q7 i?2 2i?@
MQ;`T?B+ TT`Q+?- r?BH2 +QMbB/2`BM; i?2 T`iB+mH` +QM/BiBQMb Q7
kXy@2MpB`QMK2MibX A rBHH +QKK2M+2 #v 7m`i?2` 2tTHBMBM; Kv +QM@
+2TiBQM Q7 kXy@HB#``B2b b +QMp2`;BM; bT+2b- 7QHHQr2/ #v  /Bb+mb@
bBQM Q7 i?2 +QM/BiBQMb Q7 bm+?  }2H/ rBi? `2;`/b iQ BMi2HH2+imH
+QMp2MiBQMb BM 2i?MQ;`T?B+ `2b2`+?X A rBHH i?2M +H`B7v ?Qr +Q@
T`2b2M+2 +QMbiBimi2b  TQr2`7mH K2i?Q/QHQ;B+H iQQH 7Q` Aa@`2b2`+?
i?i 2tTM/b Qm` FMQrH2/;2 Q7 GB#``v kXy M/ Bib +QMb2[m2M+2bX

About the study


h?2 bim/v `272``2/ iQ BM i?Bb i2ti Bb M 2i?MQ;`T?B+ bim/v BK2/
i T`QpB/BM;  `2b2`+?@#b2/ mM/2`biM/BM; Q7 ?Qr Tm#HB+ HB#``B2b
2M+i i?2 kXy@b?B7i M/ Bib +QMb2[m2M+2b BM 2p2`v/v rQ`F@`2Hi2/
T`+iB+2b M/ `QmiBM2bX 6Q` QM2 v2` A 2tTHQ`iBp2Hv 7QHHQr2/ M/
MHvb2/ rQ`F T`+iB+2b T2`iBMBM; iQ bQ+BH K2/B i QM2 Q7 i?2
H`;2` Tm#HB+ HB#``B2b BM ar2/2MX h?2 HB#``v BM [m2biBQM rb `2@
Q`;MBx2/ BM kyyd M/- BM +QMM2+iBQM rBi? i?i-  M2r /2T`iK2Mi
+HH2/ .B;BiH *QMi2Mi M/ S`2b2M+2 rb BMBiBi2/X h?2 /2T`iK2Mi?QbiBM; i?`22 iQ 7Qm` +Q@rQ`F2`b- ?/ b Bib KBM Tm`TQb2 iQ `2#mBH/
M/ KM;2 i?2 HB#``v r2# bBi2 b r2HH b +`2i2  /B;BiH T`2b@
2M+2 7Q` i?2 HB#``vX h?2 Hii2` K2Mi KFBM; bm`2 i?i i?2 HB#``v
rb +iBp2Hv mbBM; /Bz2`2Mi bQ+BH K2/B- bm+? b 6+2#QQF- uQm@
im#2- M/ hrBii2` M/ F2Ti mT@iQ@/i2 rBi? i?2 Hi2bi /2p2HQTK2Mib
BM i?2 q2# kXy }2H/X
A +QMi+i2/ i?2 HB#``v KM;2` BM CmM2 kyRy- M/ rb T2`KBii2/
iQ +QKK2M+2 rBi?  /B;BiH bim/v BM a2Ti2K#2` kyRyX AM i?Bb T`i
Q7 i?2 bim/v A Q#b2`p2/ M/ T`iB+BTi2/ iQ  HBKBi2/ 2ti2Mi BM i?2
HB#``vb +iBpBiB2b BM /Bz2`2Mi /B;BiH 2MpB`QMK2MibX A 7Q+mb2/ QM
i?Qb2 THi7Q`Kb +i2;Q`Bx2/ b bQ+BH K2/B BM 2p2`v/v HM;m;2bm+? b i?2 bQ+BH M2irQ`FBM; bBi2 6+2#QQF- i?2 KB+`Q #HQ; hrBi@

+RZWRVWXG\VRFLDOPHGLDSUDFWLVHVLQFRQYHUJLQJOLEUDU\VSDFHV



i2`- irQ #HQ;b `mM #v i?2 HB#``v- M/ HbQ i?2 HB#``vb uQmim#2
+?MM2HX AM P+iQ#2` kyRy A //BiBQMHHv bi`i2/ bT2M/BM;  +QmTH2
Q7 /vb  r22F i i?2 HB#``v- Q#b2`pBM; M/ T`iB+BTiBM; BM i?2
/v@iQ@/v +iBpBiB2b i i?2 /2T`iK2MiX .m`BM; i?Bb T2`BQ/- i?2
rQ`F2`b r2`2 bF2/ iQ r`Bi2 HQ;#QQFb /2b+`B#BM; i?2B` rQ`F +iBp@
BiB2bX //BiBQMHHv- BMi2`pB2rb rBi? HB#``v KM;2`b QM /Bz2`2Mi
H2p2Hb BM i?2 Q`;MBxiBQM r2`2 +QM/m+i2/X
"v HQ+HBxBM; i?2 kXy@T?2MQK2MQM BM  T`iB+mH` b2iiBM; Bi Bb TQb@
bB#H2 iQ mM/2`biM/ Bib T`Q/m+iBQM b 2K#2//2/ BM HQ+H BMbiBimiBQMH
`QmiBM2b- r?B+?- A `;m2- /Bp2`bB}2b M/ /22T2Mb Qm` mM/2`biM/BM;
Q7 Bib +QMb2[m2M+2bX >2M+2- i?2 2KT?bBb QM 2p2`v/v- bBimi2/ +@
iBQMb- r?B+? i?2 2i?MQ;`T?B+ TT`Q+? bm;;2bib- T`QpB/2b Aa rBi?
i?2 QTTQ`imMBiv 7Q` MQp2H BMbB;?ib BMiQ i?2 kXy@im`M BM HB#``v /2p2H@
QTK2MiX "2`BM; i?2b2 #2M2}ib BM KBM/- M Mbr2` iQ i?2 +?HH2M;2b
i?2 kXy@2MpB`QK2Mib T`QpB/2 7Q` Aa@`2b2`+?2`b Bb +HH2/ 7Q` b iQ #2
#H2 iQ +QMiBMm2 /2p2HQTBM; i?Bb K2i?Q/QHQ;B+H TT`Q+? 7Q` i?Bb
Q#D2+i Q7 `2b2`+?X

Converging library spaces


/DmbiBM; i?2 +K2` #27Q`2 }HKBM; r?i rb BMi2M/2/ iQ #2 
uQmim#2 +HBT Q7  +QHH2;m2 ;BpBM;  #QQF T`2b2MiiBQM- QM2 Q7 i?2
T`iB+BTMib BM Kv bim/v M Ah@HB#``BM im`M2/ iQ K2 M/ bB/,
uQm FMQr- r2 HBF2 iQ 2tTQb2 i?2 +iBpBiB2b i?i iF2 TH+2 ?2`2 b
Km+? b r2 TQbbB#Hv +MX Aib MQi Qm` bi`i2;v iQ T`Q/m+2 b2T`i2
r2# +QMi2MiX AMbi2/ r2 i`v iQ T`2b2Mi r?i ;Q2b QM BM ?2`2 fXXXf
rBi?  /Bz2`2Mi irBbi /2T2M/BM; QM i?2 +?MM2H r2 mb2X
h?Bb 2TBbQ/2 2t2KTHB}2b  b2i Q7 T`+iB+2b i?i A Q#b2`p2/ BM Kv
bim/v- r?B+? `2M2;QiBi2/ mM/2`biM/BM;b Q7 TH+2 BM M/ 7Q`
HB#``v rQ`FX h?2 mb2 Q7 KQpB2b- T?QiQb M/ i2ti iQ K2/Bi2 /B7@
72`2Mi HB#``v 2p2Mib M/ +iBpBiB2b BM /Bp2`b2 QMHBM2 2MpB`QMK2Mib
T`272`#Hv i?Qb2 +i2;Q`Bb2/ b bQ+BH K2/B +QMi`B#mi2/ iQ im`MBM;
HB#``v bT+2 BMiQ M bb2K#H;2 Q7 K2/Bi2/ M/ MQM@K2/Bi2/ b2i@
iBM;bX HbQ- +QMi2Mi +QMiBMmQmbHv ~QrBM; #2ir22M i?2b2 M/ Qi?2`
+QMM2+i2/ b2iiBM;b //2/ iQ +QMi2biBM; i?2 #QmM/`B2b /2}MBM; HB#@
``v bT+2X >Qr2p2`- Hi?Qm;? #Q`/2`b r2`2 7`2[m2MiHv +`Qbb2/- 
TQr2`7mH /?2bBp2 T`2p2Mi2/ 7`;K2MiiBQM #v TmHHBM; i?2 rB/2 `@



,6620( 

`v Q7 bT+2b iQ;2i?2`X b QM2 Q7 Kv BM7Q`KMib /2b+`B#2/ i?2B`


rQ`F,
q2`2 i?BMFBM; Q7 Bi b biQ`vi2HHBM;X Aib  TQr2`7mH biQ`v Q7 i?2
HB#``vXXX M/ r2 rMi T2QTH2 iQ T`iB+BTi2 BM Qm` rQ`FX h?ib Qm`
KBM Tm`TQb2 7Q` mbBM; bQ+BH K2/BX
h?Bb T`+iB+2 Q7 biQ`vi2HHBM;- A `2HBx2/- THv2/ M BKTQ`iMi `QH2
Q7 #BM/BM; /Bz2`2Mi HB#``v bT+2b iQ;2i?2`X AM Qi?2` rQ`/b- M``i@
BM; T`+iB+2 T`Q/m+2/  bQ`i Q7 +QMp2`;2M+2X
h?Bb +M #2 `2Hi2/ iQ i?2 MQiBQM Q7 *QMp2`;2M+2 *mHim`2 Tmi
7Q`r`/ #v K2/B `2b2`+?2` >2M`v C2MFBMb Ukyy3VX >2 /2b+`B#2b
+QMi2KTQ``v K2/B HM/b+T2b #v mbBM; i?2 +QM+2Ti Q7 +QMp2`;2M+2K2MBM;
fXXXfi?2 ~Qr Q7 +QMi2Mi +`Qbb KmHiBTH2 K2/B THi7Q`Kb- i?2 +Q@
QT2`iBQM #2ir22M KmHiBTH2 K2/B BM/mbi`B2b- M/ i?2 KB;`iQ`v #2@
?pBQm` Q7 K2/B m/B2M+2b r?Q rBHH ;Q HKQbi Mvr?2`2 BM b2`+?
Q7 i?2 FBM/b Q7 2Mi2`iBMK2Mi 2tT2`B2M+2b i?2v rMi fXXXf AM i?2
rQ`H/ Q7 K2/B +QMp2`;2M+2- 2p2`v biQ`v ;2ib iQH/- 2p2`v #`M/ ;2ib
bQH/- M/ 2p2`v +QMbmK2` ;2ib +Qm`i2/ +`Qbb KmHiBTH2 K2/B THi@
7Q`Kb fXXXf h?Bb +B`+mHiBQM Q7 K2/B +QMi2Mi +`Qbb /Bz2`2Mi K2@
/B bvbi2K fXXXf /2T2M/b ?2pBHv QM +QMbmK2`b +iBp2 T`iB+BTiBQMX
C2MFBMb kyy3- TTX k@j
h?2 biQ`vi2HHBM; #v Kv BM7Q`KMib +QmH/- 7`QK i?Bb T2`bT2+iBp2#2 BMi2`T`2i2/ b M 2M+iK2Mi Q7  K2/B +mHim`2 Q7 +QMp2`;2M+2
7`K2/ #v i?2 T`iB+mH` bQ+BQ@Ki2`BH b2iiBM; Q7 i?2 HB#``vX h?2
2i?MQ;`T?B+ TT`Q+? /2bB;M2/ iQ bim/v bQ+BH M/ +mHim`H T?2@
MQK2M BM 2p2`v/v +iBQM UJm`+?BbQM kyRyV T`QpB/2/ K2 rBi?
i?2 #bB+ iQQHb i?i 2M#H2/ K2 iQ ;2i +HQb2 iQ i?2b2 2p2MibX >Qr@
2p2`- Bi `2[mB`2/  `2M2;QiBiBQM Q7 i`/BiBQMH 2i?MQ;`T?B+ mM/2`@
biM/BM;b Q7 Kv `2b2`+? }2H/- Kv ++2bb iQ Bi- b r2HH b Kv `QH2
b  `2b2`+?2` rBi?BM BiX

Ethnography and convergence


h?2 }`bi iBK2 A ++2bb2/ Kv `2b2`+? }2H/ A bT2M/  +QmTH2 Q7
?Qm`b QM Kv HBpBM; `QQK bQ7 `2/BM; i?`Qm;? i?2 HQ;@`+?Bp2 QM
i?2 HB#``vb 6+2#QQF T;2X h?2 r22Fb i?i 7QHHQr2/ A K/2 Bi Kv
/BHv ?#Bi iQ +?2+F M/ `2bTQM/ iQ i?2 HB#``vb hrBii2` 722/b- i?2B`

+RZWRVWXG\VRFLDOPHGLDSUDFWLVHVLQFRQYHUJLQJOLEUDU\VSDFHV



#HQ; mT/i2b M/ i?2B` biimb mT@/i2b QM 6+2#QQFX qBi?Qmi 2p2M


pBbBiBM; i?2 HB#``v A ?/ 2Mi2`2/ bQK2 Q7 i?2 +QMp2`;BM; bT+2b Q7
i?2 `2b2`+?@}2H/ M/ bi`i2/ Kv 2i?MQ;`T?B+ bim/vX
h?2 MQiBQM Q7 }2H/ b 2[miBM;  bT2+B}+ TH+2 r?2`2 i?2 `2@
b2`+?2` ?b iQ #2 T?vbB+HHv T`2b2Mi ?b ivTB+HHv #22M  `2[mB`2@
K2Mi 7Q` 2i?MQ;`T?B+ BMp2biB;iBQM U>KK2`bH2v  iFBMbQM kyyd"2mHB2m kyy9c kyRyVX AM HBM2 rBi? i?Bb- 7+2@iQ@7+2 BMi2`+iBQMb
?p2 Q7i2M #22M i`2i2/ b  T`2`2[mBbBi2 7Q` ;BMBM; i?2 2p2`v/v
M/ BMiBKi2 FMQrH2/;2 bbQ+Bi2/ rBi? 2i?MQ;`T?B+ bim/B2b UJ`@
+mb RNN3VX *QMb2[m2MiHv- K2/Bi2/ `2HiBQMb iQ i?2 }2H/ Q7 bim/v `2
bQK2iBK2b TT`Q+?2/ b  #``B2` iQ 2i?MQ;`T?B+ `TTQ`i U"2m@
HB2m kyRyVX >Qr2p2`- b 2tTHBM2/ #Qp2- T?vbB+H TH+2 rb #mi QM2
Hi?Qm;? 2[mHHv BKTQ`iMi iQ +QMbB/2`i2 Q7 KMv +QMp2`;BM;
bT+2b +QMbiBimiBM; Kv `2b2`+? }2H/X qBi? QMHBM2 2MpB`QMK2Mib
b BKTQ`iMi +QMbiBim2Mib- K2/Bi2/ T`+iB+2b r2`2 +`m+BH 7Q` K2
#Qi? iQ 2M;;2 BM M/ BMp2biB;i2X 6BM/BM; M 2TBbi2KB+ bi`i2;v iQ
2K#`+2 i?2 T`iB+mH`BiB2b Q7 Kv `2b2`+? }2H/- r?B+? rQmH/ 2M#H2
K2 iQ /2+QMbi`m+i i?2 MQiBQM Q7 K2/Bi2/ BMi2`+iBQMb b T2`+2Bp2/
Q#bi+H2b- rb i?2`27Q`2 T2`iBM2MiX

From co-location to co-presence


A 7QmM/ Kv bi`i2;v BM `2+2Mi TT`Q+?2b ++2MimiBM; M2i@
rQ`Fb- ~Qrb Q` bi`2Kb Q7 T`+iB+2b b Q#D2+ib Q7 2i?MQ;`T?B+
bim/v U+X7X JQH  Gr RNN9- .2 G2i  JQH kyyy- "2mHB2m kyRyVX
LQi 2[miBM; }2H/ rBi? T?vbB+H TH+2 T2`KBii2/ K2 iQ bim/v T`+@
iBb2b M/ 2M;;2 rBi? BM7Q`KMib BM KmHiBTH2 b2iiBM;b- MQi ;BpBM;
T`BQ`Biv iQ Mv QM2 b2iiBM; BM T`iB+mH`X .2bB;MBM; Kv bim/v BM i?Bb
rv im`M2/ Qmi iQ #2 #Qi? T`272`#H2 M/ M2+2bb`v iQ ;2i +HQb2 iQ
i?2 2p2`v/v rQ`F@`2Hi2/ T`+iB+2b A BK2/ iQ bim/vX h?mb- 7Q` 
bim/v Q7  HB#``v Q7 +QMp2`;BM; bT+2b- i?BMFBM; +Q@T`2b2M+2 `i?2`
i?M +Q@HQ+iBQM T`Qp2/ iQ #2 M BKTQ`iMi KQp2X "2mHB2m UkyRyTX 989V /2b+`B#2b i?2 2TBbi2KB+ bi`i2;v b 7QHHQrb,
*Q@T`2b2M+2 /2+2Mi`HBx2b i?2 MQiBQM Q7 bT+2 rBi?Qmi 2t+Hm/BM;
BiX Ai QT2Mb mT i?2 TQbbB#BHBiv i?i +Q@T`2b2M+2 KB;?i #2 2bi#HBb?2/
i?`Qm;?  p`B2iv Q7 KQ/2b- T?vbB+H +Q@HQ+iBQM #2BM; QM2 KQM;
Qi?2`bX LQi QMHv /Q2b Bi 2M#H2 i?2 `2b2`+?2` iQ iF2 K2/Bi2/ b2i@



,6620( 

iBM;b p2`v b2`BQmbHv UBMbQ7` b i?2v `2 K2Mb Q` `2bQm`+2 7Q` #2BM;
+Q@T`2b2MiV- #mi Bi HbQ /Q2b MQi 2t+Hm/2 7+2@iQ 7+2 bBimiBQMbX *Q@
T`2b2M+2 b  bi`iBM; TQBMi 2M#H2b  KQ`2 bvKK2i`B+H i`2iK2Mi
Q7 7Q`Kb Q7 BMi2`+iBQMX
.2THQvBM; i?2 2TBbi2KB+ bi`i2;v Q7 +Q@T`2b2M+2 M/ 7Q+mb QM
bi`2Kb Q7 T`+iB+2b `i?2` i?M  bBM;H2 T?vbB+H TH+2- HHQr2/
K2 iQ +HQb2Hv 7QHHQr i?2 +iBQMb Q7 BM7Q`KMib i?`Qm;? /Bz2`2Mi
b2iiBM;b M/ TH+2bX JQ`2Qp2`- i?Bb 2M?M+2/ i?2 TQbbB#BHBiv Q7 mM@
/2`biM/BM; i?2 +QMM2+iBQM #2ir22M i?2 HB#``v 2MpB`QMK2Mi M/
Qi?2` b2iiBM;b- i?mb 2bi#HBb?BM; i?2 HBMFb iQ KQ`2 rB/2Hv /BbT2`b2/
K2/B T`+iBb2b b A bm;;2bi2/ #Qp2X AM i?Bb rv +Q@T`2b2M+2 /`rb
i?2 ii2MiBQM iQ r?i +M #2 b22M b BMi2`b2+iBM; rQ`H/b T`2b2Mi BM
HB#``B2b +QMbiBimi2/ #v +QMp2`;BM; bT+2bX

Concluding remarks
MHvbBM; M/ +QKT`2?2M/BM; +QMb2[m2M+2b Q7 i?2 kXy@im`M BM
Tm#HB+ HB#``B2b mbBM; 2i?MQ;`T?v T`QpB/2b Aa rBi? MQp2H TQbbB#BH@
BiB2b Q7 ;BMBM; Q`B;BMH BMbB;?ib BMiQ i?Bb b?B7i BM HB#``v /2p2HQT@
K2MiX TTHvBM; `2+2Mi bi`i2;B2b- bm+? b i?2 MQiBQM Q7 +Q@T`2b2M+2?p2 i?2 TQbbB#BHBiv Q7 7m`i?2` 2M`B+?BM; i?2b2 BMbB;?ibX 6Q+mbBM; QM
bi`2Kb Q7 T`+iB+2b- b r2HH b 7QHHQrBM; i?2 rQ`F Q7 BM7Q`K@
Mib i?`Qm;? /Bz2`2Mi bT+2b- T`QpB/2b i?2 7QmM/iBQM 7Q`  #2ii2`
mM/2`biM/BM; Q7 i?2 M2r bFBHHb `2[mB`2/ #v HB#``BMb r?2M i?2B`
rQ`FTH+2 Bb MQi `2bi`B+i2/ iQ  T?vbB+H TH+2 #mi /BbT2`b2/ BM KMv
+QMp2`;BM; bT+2bX

Bibliography

(R) "2mHB2m- MM2 UkyRyVX _2b2`+? LQi2, 6`QK +Q@HQ+iBQM iQ


+Q@T`2b2M+2, a?B7ib BM i?2 mb2 Q7 2i?MQ;`T?v 7Q` i?2 bim/v
Q7 FMQrH2/;2X aQ+BH aim/B2b Q7 a+B2M+2- oQHX 9y- MQX j- TTX
98j@9dyX
(k) "2mHB2m- MM2 Ukyy9VX J2/BiBM; 1i?MQ;`T?v, P#D2+iBpBiv
M/ i?2 JFBM; Q7 1i?MQ;`T?B2b Q7 i?2 AMi2`M2iX aQ+BH 1TB@
bi2KQHQ;vX oQHX R3- MQX k@j- TTX RjN@RejX
(j) .2 G2i- J`BMM2 M/ JQH- MM2K`B2 UkyyyVX h?2 wBK#@
#r2 "mb? SmKT, J2+?MB+b Q7  6HmB/ h2+?MQHQ;vX aQ+BH
aim/B2b Q7 a+B2M+2X oQHX jy- LQX k- TTX kk8@kejX
(9) >KK2`bH2v- J`ivM  iFBMbQM- SmH UkyydVX 1i?MQ;`T?v
(1H2+i`QMB+ `2bQm`+2), T`BM+BTH2b BM T`+iB+2X j`/ 2/X GQM/QM,
_QmiH2/;2X
(8) C2MFBMb- >2M`v Ukyy3VX *QMp2`;2M+2 +mHim`2, r?2`2 QH/ M/
M2r K2/B +QHHB/2X (L2r 2/X) L2r uQ`F, L2r uQ`F lMBp2`bBiv
S`2bbX
(e) ED2HH#2`;- a` UkyRyVX 6Q`bF`#HQ;;`, p2i2MbFTHB; FQK@
KmMBFiBQM Q+? FmMbFTbT`Q/mFiBQM B #HQ;;Qb7`2M- AMbiBim@
iBQM2M 7` FmHim`p2i2MbFT2`- GmM/b mMBp2`bBi2i- .BbbX GmM/,
GmM/b mMBp2`bBi2i- kyRy- GmM/- kyRyX
(d) J`+mb- :2Q`;2 1X URNN3VX 1i?MQ;`T?v i?`Qm;? i?B+F M/
i?BMX S`BM+2iQM- LXCX, S`BM+2iQM lMBp2`bBiv S`2bb



,6620( 

(3) JQH- MM2K`B2 M/ Gr- CQ?M URNN9VX _2;BQMb- L2irQ`Fb


M/ 6HmB/b, M2KB M/ aQ+BH hQTQHQ;vX aQ+BH aim/B2b Q7
a+B2M+2X oQHX k9- LQX 9- TTX e9R@edRX
(N) Jm`+?BbQM- CmHBM JX UkyRyVX 1i?MQ;`T?v 2bb2MiBHb (1H2+@
i`QMB+ `2bQm`+2), /2bB;MBM;- +QM/m+iBM;- M/ T`2b2MiBM; vQm`
`2b2`+?X >Q#QF2M, CQ?M qBH2v  aQMb- AM+X
(Ry) amM/BM- PHQ7 M/ 6`M+F2- >2H2M UkyyNV 6Q`Ki ;MQbiB+b
Q` 6Q`Ki "2HB2p2`b\ >Qr bim/2Mib BM ?B;? b+?QQH mb2 ;2M`2
iQ bb2bb +`2/B#BHBivX S`Q+22/BM;b Q7 i?2 K2`B+M aQ+B2iv 7Q`
AM7Q`KiBQM a+B2M+2 M/ h2+?MQHQ;vX oQHX 9e- LQX R- TTX R@dX
(RR) amM/BM- PHQ7 M/ 6`M+F2- >2H2M UkyyN#VX AM b2`+?
Q7 +`2/B#BHBiv, SmTBHb BM7Q`KiBQM T`+iB+2b BM H2`M@
BM; 2MpB`QMK2MibX AM7Q`KiBQM _2b2`+? R9U9V TT2` 9R3X
++2bb2/,
?iiT,ffAM7Q`KiBQM_XM2ifB`fR99fTT2`9R3X?iKH
UkyRy@y8@yeVX

GEO-ENCODING OF LOCAL SERVICES


AND INFORMATION
9LUWXDDOLSRONX
6DPSSD5RKNLPDLQHQ
,QIRUPDWLRQ6WXGLHV 8QLYHUVLW\RI2XOX )LQODQG

#bi`+i

h?2 T`2b2MiiBQM /2b+`B#2b i?2 /2p2HQTK2Mi Q7 Tm#HB+ HB#``v r2#


b2`pB+2b #v MHvxBM;  KT Kb?@mT b2`pB+2 pB`imHBTQHFmX}UAM
6BMMBb?- l_G MK2 pB`imHBTQHFm 4 pB`imH Ti?V /2p2HQT2/ #v
>K22MHBMM Tm#HB+ HB#``v BM 6BMHM/X h?2 }`bi BK Q7 i?2 T@
T2` Bb iQ /2KQMbi`i2 UZRV r?i Bb i?2 +QK#BMiBQM Q7 AMi2`M2i
i2+?MQHQ;B2b i?2 b2`pB+2 THi7Q`K TTHB2bX h?2 b2+QM/ [m2biBQM Bb
iQ bb2bb UZkV ?Qr i?2 TTHB+iBQM Q7 ;2Q@2M+Q/BM; i2+?MQHQ;B2b
rBi?BM  HB#``v b2`pB+2 Hi2` HB#``v mb2 KQM; +BiBx2Mb M/ pBb@
BiQ`bX *b2 pB`imHBTQHFmX} T`QpB/2b M 2tKTH2 #Qmi ?Qr i?2
HB#``v r2# b2`pB+2 +M #2 /2bB;M2/ M/ T`QpB/2/ 7Q` i?2 mb2`b- `2b@
mHiBM;  THi7Q`K 7Q` +BiBx2Mb 7Q` +`2iBM; M/ /Bbi`B#miBM; mb2`@
;2M2`i2/ M/ ;2Q@2M+Q/2/ /B;BiH +QMi2MiX JQ`2Qp2`- i?2 +b2
T`QpB/2b BM7Q`KiBQM #Qmi ?Qr i?2 +QMp2`;2M+2 Q7 AMi2`M2i i2+?@
MQHQ;B2b Kv +?M;2 i?2 `QH2 Q7 Tm#HB+ HB#``B2b b b2`pB+2 T`QpB/2`b
BM i?2 7mim`2X

Framework
h?2 TT2` BKb iQ +QMi`B#mi2 i?2 2KTB`B+H HBi2`im`2 QM GB#@
``v kXy /2p2HQTK2Mi U*b2v  apbiBMmF kyye- >QHK#2`; 2i HX
kyyN- kyyN#V #v MHvxBM; i?2 7mM+iBQMHBiB2b M/ mb2b Q7  M2r
/B;BiH Tm#HB+ HB#``v b2`pB+2X :2Q@2M+Q/BM; Q7 HB#``v b2`pB+2b ?b
#22M T`2pBQmbHv bim/B2/ 2X;X #v *2`pQM2 Ukyy3V M/ SQr2HH 2i HX
UkyRyVX h?2 7`K2rQ`F TTHB2/ QM i?2 2K2`;BM; Tii2`M Q7 BM7Q`K@



,6620( 

iBQM #2?pBQ` `2Hi2/ iQ i?2 mb2 Q7 HB#``v b2`pB+2b Bb #b2/ QM


i?2 TT`Q+? Q7 +Q;MBiBp2 +QMbi`m+iBpBbK UAM;r2`b2M RNNN- EmHi?m
K/ hK kyyRXV

Methods and materials


h?2 `2b2`+? TTHB2b +QMi2Mi MHvbBb UL2m2M/Q`7 kyykV-  +Q/2
BMbT2+iBQM K2i?Q/ U:MbbH2 kyRyV M/ r2#QK2i`B+ K2i?Q/b Uh?2H@
rHH kyyNVX h?2 bQm`+2 +Q/2 M/ KT /i Ud9 KTbV 7Q` +Q/2
`2pB2r M/ +QMi2Mi MHvbBb r2`2 ;i?2`2/ 7`QK i?2 r2# bBi2 BM
J`+? M/ m;mbi kyRRX .i 7Q` HQM;Bim/BMH BM@HBMFBM; MHvbBb
rb ;i?2`2/ mbBM; #Qi? HBMF/QKBM b2`+? +QKKM/ QM :QQ;H2b
/i#b2 M/ a2`+? h2KTQ GBMF MHvbBb hQQHR QM #BKQMi?Hv #bBb
#2ir22M LQp2K#2` kyRy M/ m;mbi kyRRX h?`22 i`Mb+`B#2/ BM@
i2`pB2rb rBi? T`QD2+i T2`bQMM2H M/ T`QD2+i /Q+mK2MiiBQM r2`2
;i?2`2/ M/ MHvx2/ iQ /2}M2 i?2 Q`B;BMH mb2b i?2 b2`pB+2 rb
/2bB;M2/ 7Q`X

Results
Technologies applied in the service
:2Q;`T?B+H 2M+Q/BM; Q7 /B;BiH +QMi2Mi Bb M AMi2`M2i i2+?MQ@
HQ;v ;BMBM; TQTmH`Biv HbQ KQM; Tm#HB+ HB#``B2bX USQr2HH 2i HX
kyRyVX oB`imHBTQHFmX} Bb M AMi2`M2i Kb?@mT b2`pB+2 miBHBxBM;
:QQ;H2 JTb THi7Q`K- i?2 `2Hi2/ SAk M/ EJG +Q/2j BMiQ M2r
Q` 2tBbiBM; /B;BiH +QMi2MibX h?2 ;2Q@2M+Q/BM; iQQHb HHQr mb2`b iQ
HBMF ;2Q;`T?B+H HQ+iBQMb M/ `Qmi2 /2b+`BTiBQMb BMiQ M AMi2`M2i
b2`pB+2- `2bmHiBM; HQ+iBQM@r`2 /B;BiH +QHH2+iBQMb KBMiBM2/ #v
i?2 HB#``v bizX h?2 b2`pB+2 Bb #mBHi QM M QT2M bQm`+2 +QMi2Mi
KM;2K2Mi bvbi2K U*JaV CQQKH BMbiHHiBQM- HHQrBM; i?2 ;2M@
2`iBQM Q7 /vMKB+ r2# T;2b M/ p`BQmb bQ+BH K2/B 7mM+iBQMHBi@
B2bX L2r +QMi2Mi +M #2 BM+Hm/2/ BMiQ b2`pB+2 rBi?Qmi T`Q;`KKBM;

R ?iiT,ffrrrXb2Q@7Q`2MbB+bX+QKf+;B@#BMf#HXTH
k TTHB2/
j EJG

S`Q;`KKBM; AMi2`7+2
Bb  sJG b+?2K TTHB2/ BM :QQ;H2 JTb b2`pB+2 M/ SAX a22 q2`M2+F2 Ukyy3V

*HRHQFRGLQJRIORFDOVHUYLFHVDQGLQIRUPDWLRQ



2tT2`B2M+2X h?2 *Jab bQ+BH K2/B 2H2K2Mib 2M+Qm`;2 T`iB+BT@


iBQM M/ i?2 ;2M2`iBQM Q7 mb2`@;2M2`i2/ +QMi2MiX
AM //BiBQM- i?2 b2`pB+2 BKb i #`B/;BM; i?2 AMi2`M2i b2`pB+2 M/
i?2 T?vbB+H rQ`H/ #v TTHvBM; Z_ +Q/2b9 QM HQ+iBQMb `QmM/ i?2
iQrMX 6Q` 2tKTH2- Z_ +Q/2b QM i`;2ib UBM i?2 r2# b2`pB+2 Q`fM/
BM i?2 T?vbB+H 2MpB`QMK2MiV HHQr mb2`b iQ ;i?2` BM7Q`KiBQM /B`@
2+iHv iQ i?2B` KQ#BH2 /2pB+2b8 X >Qr2p2`- mb2` /QTiBQM Q7 i?2b2
7mM+iBQMHBiB2b `2KBMb mMHBF2Hv 2bT2+BHHv KQM; i?2 2H/2` TQTmH@
iBQMX MQi?2` `BbF Bb i?i b2p2`H +QKT2iBM; i2+?MQHQ;v biM/`/bbm+? _6A.- Kv ;BM i?2 TQbBiBQM b i?2 /QKBMMi /2bB;M BM i?Bb
`2X

Functionalities and uses of information


h?2 b2`pB+2 ?b #22M 7mM/2/ #v i?2 1a6 @T`QD2+i h?2 SH+2b M/
*QMi2Mib Q7 AM7Q`KiBQM aQ+B2iv M/ /2p2HQT2/ #v i?2 >K22M@
HBMM HB#``vb T`QD2+i T2`bQMM2H /m`BM; kyRyX Hi?Qm;? i?2 +QMi2Mi
Q7 i?2 b2`pB+2 rb Q`B;BMHHv 7Q+mb2/ QM BM7Q`KBM; i?2 HB#``v mb2`b
#Qmi +mHim`H 2p2Mib M/ bB;MB}+Mi ?BbiQ`B+H HQ+iBQMb `QmM/ i?2
iQrM- i?2 KT i?2K2b `2 MQi HBKBi2/ iQ BM+Hm/2 +mHim`H 2p2Mib M/
bBi2b QMHvX AMbi2/- 7i2` i?2 HmM+? Q7 i?2 b2`pB+2- Qi?2` +iBpBiB2b
?p2 2K2`;2/ iQ #2 BM+Hm/2/ iQ i?2 b2`pB+2X

The uses and the users of the service


h?2 HQ+H m/B2M+2b ?p2 /QTi2/ i?2 b2`pB+2X 6Q` BMbiM+2- 
KT #Qmi HQ+H +`Qbb@+QmMi`v bFBBM; `Qmi2b ?b #22M pB2r2/ 7Q`
Qp2` Ryyyyy iBK2b #v J`+? di?- kyRRX .Bb+mbbBQMb `2Hi2/ iQ i?2
KQbi TQTmH` KTb ?p2 2K2`;2/X
h?2 T`QTQ`iBQM Q7 mb2`@;2M2`i2/ +QMi2Mi Bb ;`QrBM;X q?BH2 
?H7 Q7 i?2 BM+Hm/2/ KTb Uk8V r2`2 mi?Q`2/ Q` Q`/2`2/ #v i?2
T`QD2+i biz /m`BM; kyRy- i?2 Qi?2` ?H7  Uk8V Q7 KTb `2 MQr

9 ZmB+F

_2bTQMb2 UZ_V +Q/2 Bb  K2i?Q/ 7Q` `2T`2b2MiBM; BM7Q`KiBQM BM i?2 7Q`K Q7 


k. #` +Q/2- Q`B;BMHHv TTHB2/ BM +` KMm7+im`BM; BM/mbi`B2bX
8 _2[mB`2b  #mBHi@BM +K2` M/ M Z_ `2/2` TTHB+iBQMX h?2b2 `2 BM+Hm/2/ BM KQbi
bK`iT?QM2bX

cultural events and significant historical locations around the town, the
map themes are not limited to include cultural events and sites only.
Instead, after the launch of the service, other activities have emerged to
be included to the service.

,6620( 
The service provides currently7 74 entitled maps and/or routes
featuring information about various sites, services and activities in
Hmeenlinna town and the surrounding region. Information provided in
the service ranges over the following themes: history (11), adventure (2),
nature and environment (15), art (10), literature (7), events (1), public
services (21) sports and recreational activities (7). The amount of maps
has increases 246 % from 30 to 74 maps in eight months, app. one new
map being published every week.

F igure 1. A mount of maps in Virtuaalipolku.fi

3.3. T he#v
uses
and the
users of the *m``2MiHvservice 9yWe Q7 i?2K `2
;2M2`i2/
2ti2`MH
+QMi`B#miQ`bX
d
BM/BpB/mHb b i?2 KDQ`Biv eyW Q7 `2T`2b2Mib Q`;MBxiBQMb bm+? b
KmMB+BTH
mi?Q`BiB2bbQ+B2iH
bbQ+BiBQMb
Q`  }`KX
KDQ`Biv
The local
audiences
have adopted
the service.
Forh?2
instance,
a
Q7 map
i?2 +QMi2Mi
+`2i2/
#v i?2 HB#``v
biz
Bb #b2/
QM QMHBM2
`iB+H2b
about local
cross-country
skiing
routes
has been
viewed
for
3 THi7Q`KH`2/v
QM  >K2@qBFB
r?2`2b
i?2 +QMi2Mi
;2M2`i2/
over 100000
times by March
7th, 2011.
Discussions
related
to the
#vmost
i?2 2ti2`MH
mi?Q`b
2Bi?2` Q7 i?2B` QrM BM/BpB/mH +`2iBQMpopular maps
haveBbemerged.
The proportion
of user-generated
is growing. While a
Q` T`QpB/2/
#v i?2 Q`;MBxiBQMb
i?2vcontent
`2T`2b2MiX
half of the included maps (25) were authored or ordered by the
project staff during 2010, the other half a (25) of maps are now
Conclusions
generated by external contributors. Currently, 40%8 of them are
h?2 +QK#BMiBQM
Q7 AMi2`M2i
BM pB`imHB@
individuals
as the majority
60%9i2+?MQHQ;B2b
of representsTTHB2/
organizations
such
TQHFmX}
Kv #2 authorities,
+QM+2Bp2/ bsocietal
M BMMQpiBp2
bQHmiBQM
i?2 +QMi2ti
as municipal
associations
or aBM firm.
The
of the content
created T`QpB/2b
by the library
staff isM/
based
on
Q7 majority
Tm#HB+ HB#``B2bX
h?2 THi7Q`K
#Qi? mb27mH
pHm#H2
online
articles
already
on BM?#BiMib
a
H
me-Wiki
BM7Q`KiBQM
M/
7mM+iBQMHBiB2b
7Q` i?2 HQ+H
M/
pBbBiQ`b
10
platform, whereas
the`2;BQMX
contentlb2`
generated
by the
external
authorsi?2
Q7 >K22MHBMM
+Biv M/
722/#+F
?2HTb
BM+`2bBM;
is
either
of
their
own
individual
creation,
or
provided
the
[mHBiv Q7 i?2 Tm#HB+ b2`pB+2X .BzmbBQM Q7 pB`imHBTQHFmX}bbyi2+?MQ@
organizations
they
represent.
HQ;v +QK#BMiBQM M/ +`Qbb@ b2+iQ`BH b2`pB+2 KQ/2H iQ Qi?2` KmMB@
+BTHBiB2b M/ Tm#HB+ HB#``B2b rBi?BM 7Q`2b22#H2 7mim`2 Bb HBF2Hv iQ
4.

C O N C L USI O NS

combination
of T`QD2+i
Internet
technologies
applied in
Q7 RyThe
BM/BpB/mH
mi?Q`b 2t+Hm/BM;
M/ HB#``v
bizX
Q7
Ry BM/BpB/mH mi?Q`b
2t+Hm/BM;
T`QD2+i M/as
HB#``v
bizX
virtuaalipolku.fi
may
be conceived
an innovative
solution in
3 >K2qBFB Bb  KQ/B}2/ rBFB THi7Q`K 7Q` mb2`@;2M2`i2/ `iB+H2b #Qmi i?2 +mHim`2
the context of public libraries. The platform provides both useful
M/ ?BbiQ`v Q7 >K2 _2;BQMX
e9
de

and valuable information and functionalities for the local

*HRHQFRGLQJRIORFDOVHUYLFHVDQGLQIRUPDWLRQ



Q++m`X JQ`2 [mHBiiBp2 /i QM i?2 mb2` b2`pB+2 /QTiBQM Tii2`Mb


rBHH #2 ;i?2`2/ /m`BM; kyRRX h?2 mb2 Q7 #Qi? mb2`@;2M2`i2/ M/
2/Bi2/ +QMi2Mi ?b HHQr2/ i?2 BMi`Q/m+iBQM Q7  HB#``v b2`pB+2 BMiQ
r?B+? 2[mHHv BM/BpB/mHb- Tm#HB+ M/ T`Bpi2 b2`pB+2 T`QpB/2`b M/
bQ+B2iH bbQ+BiBQMb +M +QMi`B#mi2 BM7Q`KiBQM M/ BMi2`+i rBi?
T22`b b?`BM; p`BQmb BMi2`2bibX lb2`@;2M2`i2/ +QMi2Mi BM+`2b2b
i?2 [mHBiv Q7 i?2 2tBbiBM; HQ+H b2`pB+2b #v +QK#BMBM; b+ii2`2/
BM7Q`KiBQM BMiQ QM2 r2# THi7Q`KX "2bB/2b T`QpB/BM; ;2Q;`T?@
B+H BM7Q`KiBQM- pB`imHBTQHFmX} `2T`2b2Mib M BMMQpiBp2 ivT2 Q7
Tm#HB+ HB#``v b2`pB+2 2M+Qm`;BM; iQ mb2` T`iB+BTiBQM BM FMQr@
H2/;2 T`Q/m+iBQM BM HQ+H +QMi2tiX h?2 +QMi2Mi THi7Q`K HHQrb i?2
BM+Q`TQ`iBQM Q7 BM7Q`KiBQM `2Hi2/ iQ b22KBM;Hv /BbiBM+i H2Bbm`2
iBK2 +iBpBiB2b BMiQ QM2 THi7Q`KX b  +QMb2[m2M+2- i?2 ++2bb iQ
BM7Q`KiBQM KQM; i?2 A*h@HBi2`i2 +iBp2 TQTmHiBQM #Qmi HQ+H
Tm#HB+ b2`pB+2b M/ 7+BHBiB2b +M #2 BKT`Qp2/ bB;MB}+MiHvX oB`im@
HBTQHFmX} b2`pB+2 ?b TQi2MiBH 7Q` BKT`QpBM; Tm#HB+ b2+iQ`b 2{@
+B2M+v #v HQr2`BM; +`Qbb@Q`;MBxiBQMH #QmM/`B2b #2ir22M KmMB@
+BTH b2`pB+2 T`QpB/2`bX

Bibliography

(R) *b2v- JX M/ GX apbiBMmF UkyyeVX GB#``v kXy, b2`pB+2 7Q`


i?2 M2ti@;2M2`iBQM HB#``vX GB#``v CQm`MH- oQHX RjR Abbm2
R9- 9yX
(k) *2`pQM2 6X Ukyy3VX h?BMFBM; QmibB/2 i?2 HB#``v #Qt, +QM@
bB/2`iBQMb BM +QMi2timHBxBM; /B;BiH `2TQbBiQ`B2b 7Q` i?2 HQ+H
2MpB`QMK2MiX P*G* avbi2Kb M/ a2`pB+2b- kyy3 oQHX k9- Abbm2
jX
(j) :MbbH2- CX UkyRyVX  :mB/2 iQ *Q/2 AMbT2+iBQMbX h?2
:MbbH2 :`QmTX _2i`B2p2/ 62#`m`v R8i?- kyRRX l_G,
?iiT,ffrrrX;MbbH2X+QKfBMbT2+iBQMbXT/7X
(9) >QHK#2`;- EXc >mpBH- AXc E`QM[pBbi@"2`;- JXc LBpFQbFB- PX
 qB/M@qmHz- :X UkyyNVX "B#HBQi2F kXy, .2Hi;`FmHim`
B 6`M/`BM; UEB`DbiQ kXy, Jmmiimp PbHHBbimKBb2M EmHi@
imm`BV >2HbBMFBX "hCX
(8) >QHK#2`;- EXc >mpBH- AXc E`QM[pBbi@"2`;- JX  :X qB/M@
qmHz UkyyN#VX q?i Bb GB#``v kXy\ CQm`MH Q7 .Q+mK2Mi@
iBQM- e8U9V, ee3@e3RX
(e) AM;r2`b2M URNNNV *Q;MBiBp2 BM7Q`KiBQM `2i`B2pH BM qBHHB@
Kb JX 1X U1/XV MMmH _2pB2r Q7 AM7Q`KiBQM b+B2M+2 M/
h2+?MQHQ;v- oQHX j9X AM7Q`KiBQM hQ/v- J2/7Q`/- LCX TTX
jj@9NX
(d) EQ`i2HBM2M- hX M/ aX _Q?FBKBM2M UkyRyVX q2#@#b2/ T`@
iB+BTiQ`v `2;BQMH K2KQ`v #mBH/BM; THi7Q`K, *b2 >K2@



,6620( 

qBFBX 1m`QT2M Tm#HB+ GB#``B2b iQ/v M/ BM ?BbiQ`B+H +QM@


i2ti +QM72`2M+2 ?2H/ BM PbHQ- LQ`rv- .2+2K#2` Ni?- kyRyX
(3) EmHi?m- *X M/ aXG hM UkyyRV AM7Q`KiBQM b2`+? T`Q+2bb
Q7 Hrv2`b,  +HH Dmbi 7Q` K2 BM7Q`KiBQM b2`pB+2bX CQm`MH
Q7 .Q+mK2MiiBQM- oQHX 8d- LQ R- TTX k8@8jX
(N) L2m2M/Q`7- EX UkyykVX h?2 *QMi2Mi MHvbBb :mB/2#QQF
h?QmbM/ PFb- *, a;2X
(Ry) SQr2HH- CX- JM2- EX- *QHHBMb- GXJX- J`iBM2x - JX M/ hX
J+J?QM UkyRyV :2Q;`T?B+ r`2M2bb hQQH, i2+?MB[m2b 7Q`
;2Q@2M+Q/BM; /B;BiH HB#``v +QMi2MiX GB#``v >B h2+? L2rbX
oQH kd- Abbm2 N- TTX 8@NX
(RR) hHDX aX- EX hmQKBM2M  _X apQHBM2M Ukyy8V AbKb BM BM@
7Q`KiBQM b+B2M+2, +QMbi`m+iBpBbK- +QHH2+iBpBbK M/ +QMbi`m+@
iBQMBbKX CQm`MH Q7 .Q+mK2MiiBQM oQHX eR- LQ R- TTX dN@RyRX
(Rk) h?2HrHH- JX Ukyy9V GBMF MHvbBb, M AM7Q`KiBQM a+B2M+2
TT`Q+?X +/2KB+ S`2bbX h?2HrHH- JX UkyyNV AMi`Q/m+iBQM
iQ q2#QK2i`B+b, ZmMiBiiBp2 q2# _2b2`+? 7Q` i?2
(Rj) aQ+BH a+B2M+2bX aM _72H- *, JQ`;M  *HvTQQHX
(R9) q2`M2+F2- CX Ukyy3VX h?2 EJG >M/#QQF, :2Q;`T?B+ oBbm@
HBxiBQM 7Q` i?2 q2#X //BbQM@q2bH2vX

CRITICAL ABOUT CLUSTERING OF TAGS


$QLQWHUVHFWLRQDOSHUVSHFWLYHRQIRONVRQRPLHV
,VWR+XYLODDQG.ULVWLQ-RKDQQHVVRQ
'HSDUWPHQWRI$/08SSVDOD8QLYHUVLW\ 6ZHGHQ

Introduction
6QHFbQMQKB2b M/ bQ+BH i;;BM; bvbi2Kb ?p2 #22M T`QTQb2/ b
 TQbbB#H2 bQHmiBQM iQ +QmMi2` i?2 K`;BMHBbBM; i2M/2M+B2b Q7 H`;2
mMBp2`bH +HbbB}+iBQM bvbi2Kb (Ry)X h?2 BK Q7 Qm` T`2b2MiiBQM
Bb iQ /Bb+mbb i?2 BKTHB+iBQMb Q7 +`BiB+H i?2Q`v M/ i?2 +QM+2Ti Q7
BMi2`b2+iBQMHBiv iQ i?2 BMi2`T`2iiBQM M/ mb2 Q7 i; +Hmbi2`b b
`2T`2b2MiiBQMb Q7 pB2rTQBMibX AM bTBi2 Q7 i?2 r2Hi? Q7 2KTB`B+H
`2b2`+? QM 7QHFbQMQKB2b M/ +Hmbi2`BM; Q7 i;b iQ;2i?2` rBi? 2t@
KTH2b Q7 +`BiB+H T2`bT2+iBp2b 7Q+mbbBM; QM K`;BMHBbiBQM BM i?2
+QMi2ti Q7 7QHFbQMQKB2b U2X;X (R)V- MQ +QKT`2?2MbBp2 +`BiB+H T@
T`Q+? iQ i; +Hmbi2`b ?b #22M T`2b2Mi2/X

Method
Pm` `;mK2Mi Q7 i?2 T`+iB+#BHBiv Q7 BMi2`b2+iBQMHBiv b  7`K2@
rQ`F Q7 mM/2`biM/BM; i?2 Mim`2 Q7 i; +Hmbi2`b Bb #b2/ QM i?2
`2pB2r Q7 2`HB2` HBi2`im`2 iQ;2i?2` rBi?  ;`QmM/2/ i?2Q`v #b2/
2KTB`B+H MHvbBb Q7  b2i Q7 6HB+F` i;b bBKBH` iQ i?Qb2 mb2/ #v
>mpBH (e)X MHvb2/ i;b r2`2 #b2/ QM  HBbi Q7 +QKKQM 2bi?2iB+
/D2+iBp2b +QHH2+i2/ BM M 2`HB2` 2KTB`B+H bim/v Q7 C+Q#b2M 2i HX
(d)X h?2 i;b M/ i; +Hmbi2`b r2`2 `2i`B2p2/ 7`QK 6HB+F` mbBM; i?2
#bB+ b2`+? 7mM+iBQM M/ #mBHi@BM +Hmbi2`BM; 7mM+iBQMHBivX  iQiH
RRk +Hmbi2`b r2`2 MHvb2/ mbBM; +HQb2 `2/BM; M/ pBbmH +QMi2Mi
MHvbBbX h?2 pHB/Biv Q7 i?2 +QM+HmbBQMb r2`2 i2bi2/ mbBM;  b2`B2b
Q7 / ?Q+ i2bib #b2/ QM i?2 MHvbBb Q7 i?2 +Hmbi2`BM; Q7 MiBQMH



,6620( 

`2T`2b2MiiBQMb mbBM; i?2 MK2b Q7 }p2 LQ`/B+ +QmMi`B2b Uar2/2M6BMHM/- .2MK`F- LQ`rv M/ A+2HM/V- K2`B+ M/ :2`KMv
b +Hmbi2`BM; i;bX h?2 T`Q+2/m`2 Q7 `2i`B2pH M/ MHvbBb Q7 i?2
i;b M/ +Hmbi2`b rb i?2 bK2 b rBi? 2bi?2iB+ /D2+iBp2bX

Intersectional perspective
h?2Q`B2b QM BMi2`b2+iBQMHBiv ?p2 BM i?2 Hbi /2+/2b #2+QK2
BM+`2bBM;Hv T`QKBM2Mi BM MHvb2b Q7 bBimiBQMb M/ T`Q+2bb2b `2@
HiBM; iQ B/2MiBiv +i2;Q`B2b bm+? b i?2 QM2b aimMb `272`b iQ b
i?2 +HbbB+H #+F;`QmM/ +i2;Q`B2b Q7 ;2M/2`- 2i?MB+Biv- `+2- ;2b2tmHBiv M/ +Hbb(RR)X JQ`2 `2+2Mi bim/B2b Q7i2M BM+Hm/2 7Q` 2t@
KTH2 `2HB;BQM M/ 7mM+iBQMHBiv BM i?2b2 BMi2`b2+iBQMH +i2;Q`B2b#mi r?B+? +HbbB}+iBQMb `2 `2H2pMi iQ bim/v BM  bT2+B}+ +b2 `2
MQi b22M b ;Bp2M #27Q`2?M/X PM2 Q7 i?2 +2Mi`H bT2+ib Q7 BMi2`b2+@
iBQMHBiv BM `2HiBQM iQ KmHiBTH2 pB2rTQBMib BM i;;BM; Bb i?2 [m2b@
iBQMBM; Q7 B/2b #Qmi 2t+HmbBp2 +i2;Q`B2bX *i2;Q`B2b `2 BMbi2/
b22M b BMi2`b2+iBM;- ~mB/ M/ bQ+BHHv +QMbi`m+i2/X AMi2`b2+iBQMH
i?2Q`B2b HbQ #`BM; 7Q`i? i?2 BKTQ`iM+2 Q7 i?i T2QTH2 7`QK /Bz2`@
2Mi BMi2`b2+iBQMH +i2;Q`B2b b?QmH/ #2 #H2 iQ 2tT`2bb i?2Kb2Hp2bX
a2H7@2tT`2bbBQM Bb b22M b BKTQ`iMi #Qi? BM i2`Kb Q7 i?2B` B/2MiBi@
B2b M/ QTBMBQMb BM ;2M2`H- M/ BM `2HiBQM iQ B/2MiBiv +i2;Q`B2bX
6Q` 2tKTH2- QM2 rQKM +MMQi bT2F 7Q` HH rQK2M- #2+mb2 Q7
i?2 2tBbi2M+2 Q7 Qi?2` B/2MiBiv +i2;Q`B2b i?i Kv#2 `2 iF2M 7Q`
;`Mi2/ U2bT2+BHHv B7 i?2v `2T`2b2Mi KDQ`BiB2bV M/ ?B//2MX
.2Q/iQ (9) bm;;2bib i?i i;;BM; T`QpB/2b M QTTQ`imMBiv 7Q`
HB#``BMb iQ `2H2b2 bQK2 Q7 i?2 i`/BiBQMH +QMi`QH M/ 2KTQr2`
mb2`b- K`;BMHBb2/ Q` MQi- iQ +`2i2 i?2B` QrM bi`m+im`2b Q7 Q`;M@
BbBM; FMQrH2/;2X PHbQM M/ 6Qt (Ry) bbQ+Bi2 b2H7@`2T`2b2MiiBQM
rBi? bm+? mb2`@+2Mi`2/ i2+?MQHQ;B2b b bQ+BH i;;BM; (i?i) Kv
2tBbi b  K2Mb 7Q` bBM;mH` mb2`b iQ B/2MiB7v rBi? KmHiBTH2 `2HKb+`2iBM;  /vMKB+ M/ mb2`@Q`;MBx2/ bQ+BH +HbbB}+iBQM bvbi2KX
AM bTBi2 Q7 i?2 QT2M T`iB+BTiBQM M/ mb2 Q7 / ?Q+ F2vrQ`/bb  r?QH2- 7QHFbQMQKB2b i2M/ iQ `2T`2b2Mi KDQ`Biv pB2rb b Mv
Qi?2` EP bvbi2Kb U2X;X (j)VX >mpBH (e) T`QTQb2b b  +QM+HmbBQM
Q7  bim/v Q7 2bi?2iB+ `2T`2b2MiiBQM BM 6HB+F` 7QHFbQMQKv i?i i;
+Hmbi2`b +M #2 mb2/ b +M/B/i2 `2T`2b2MiiBQMb Q7 T`2/QKBMMi

&ULWLFDODERXWFOXVWHULQJRIWDJV



pB2rTQBMibX h?2 `2Hi2/ i;b Q7  +2`iBM i; 7Q`K  i2MiiBp2 `2T@


`2b2MiiBQM Q7 i?2 K2MBM; Q7 i?i T`iB+mH` i;X 6Q` BMbiM+2- B7
/D2+iBp2 +mi2 Bb `2Hi2/ iQ i;b ;B`Hb- +ib M/ /Q;b- i?2b2 +i2;Q`@
B2b Kv #2 b22M b i2MiiBp2Hv +mi2 BM i?2 +QMi2ti Q7 i?2 T`iB+mH`
7QHFbQMQKvX

Discussion
PM i?2 #bBb Q7 i?2 2`HB2` HBi2`im`2 Bi Bb +H2` i?i i?2 THm`HBbiB+
TQi2MiBH Q7 7QHFbQMQKB2b ?b KDQ` HBKBiiBQMbX b  r?QH2- 7QHF@
bQMQKB2b ?p2  i2M/2M+v iQ 2KT?bBb2 KDQ`Biv pB2rTQBMib 2p2M
B7 i?2v HHQr THm`HBbK QM i?2 H2p2H Q7 BM/BpB/mHb M/ ;`QmTbX q2
bm;;2bi- ?Qr2p2`- i?i  +`BiB+H `2/BM; Q7 i; +Hmbi2`b Kv T`QpB/2
 T`+iB+#H2 7`K2rQ`F 7Q` HH2pBiBM; bQK2 Q7 i?2 i?2Q`2iB+H M/
T`+iB+H b?Q`i+QKBM;bX q2 ;`22 rBi? i?2 +QM+HmbBQMb Q7 >mpBH
(e) i?i i; +Hmbi2`b `2 `2Hi2/ iQ pB2rTQBMib #mi 2KT?bBb2 i i?2
bK2 iBK2 i?i i?2 `2HiBQM Q7 i?2b2 irQ MQiBQMb `2[mB`2b 7m`i?2`
2H#Q`iBQMX
6B`biHv- r2 bm;;2bi i?i i?2`2 `2 MHviB+HHv mb#H2 T`HH2Hb
#2ir22M i; +Hmbi2`b M/ BMi2`b2+iBQMH +i2;Q`B2b BM i?2 b2Mb2 bm;@
;2bi2/ #v M BMi2`b2+iBQMH T2`bT2+iBp2X 6`QK M BMi2`b2+iBQMH
TQBMi Q7 pB2r- +Hmbi2`b +QK#BM2 +i2;Q`B2b- TQBMi iQ /Bz2`2Mi /B`@
2+iBQMb rBi?BM i?2 i;;BM; bvbi2K M/ KBt /Bz2`2Mi H2p2Hb Q7 `2T@
`2b2MiiBQM BM+Hm/BM; T2`bT2+iBp2b UM/ QTBMBQMbV- 7Q`K M/ +QM@
i2MiX h?2 T`+iB+H #2M2}i Q7 M miQKiB+ B/2MiB}+iBQM Q7 i;
+Hmbi2`b Bb i?i Bi Bb TQbbB#H2 iQ 2tTQb2 M2r K`;BMHBb2/ +i2;Q`B2b
rBi?Qmi T`BQ` FMQrH2/;2 Q7 i?2B` 2tBbi2M+2X h?2 2KTB`B+H MHvbBb
Q7 i?2 i; +Hmbi2`b BM 6HB+F` /i ;Bp2b 2pB/2M+2 Q7 i?2 THmbB#BH@
Biv Q7 i?2 T`QTQbHX h?2 +Hmbi2`BM; Q7 i;b `2Hi2/ iQ /D2+iBp2b HBF2
;`+27mH 2tTQb2b i?`22 KDQ` +i2;Q`B2b Q7 ;`+27mHM2bb U#B`/b- /M+2
M/ rQK2MVX M2+/QiH 2tT2`BK2Mib rBi? Qi?2` ivT2b Q7 i;b bm+?
b 6BMMBb? UirQ +Hmbi2`b `2Hi2/ iQ /2bB;Mf`+?Bi2+im`2 M/ KmbB+V
M/ ar2/Bb? U7Qm` +i2;Q`B2b, ~;f7QQ/fBF2f#Hm2fv2HHQr- KmbB+rQK2M M/ +`bV `2p2H bBKBH`Hv BMi2HHB;B#H2 +Hmbi2`bX ++Q`/BM; iQ
i?2 MHvb2/ Ki2`BH- i?2 TQbbB#BHBiB2b iQ /Dmbi +i2;Q`B2b +QmH/
T`Q##Hv // iQ i?2 BMi2`b2+iBQMH TQbbB#BHBiB2b Q7 7QHFbQMQKB2bX
h?2 MHvbBb Q7 i; +Hmbi2`b KB;?i #2 `2}M2/ #v i`MbT`2M+v Q7



,6620( 

i`mbi `2HiBQMb BM EP bvbi2Kb (3) M/ #v mbBM; +2`iBM 2tTHB+Bi mb2`@


T`Q/m+2/ 2tT`2bbBQMb Q7 B/2MiBiv M/ pB2rTQBMiX
i i?2 bK2 iBK2- Bi Bb M2+2bb`v iQ +QMbB/2` i?2 TQbbB#H2 HBK@
BiiBQMb Q7 T2`+2BpBM; i; +Hmbi2`b b 7mM+iBQMH +i2;Q`B2bX 6B`bii?2 +Q@Q++m``2M+2 Q7 +2`iBM i;b Bb MQi M2+2bb`BHv M BM/B+iBQM
Q7 i?2 2tBbi2M+2 Q7  pB2rTQBMiX a2+QM/Hv- i?2 miQKiB+ +QMbi`m+@
iBQM Q7 +Hmbi2`b UBX2X +Hmbi2`BM; H;Q`Bi?KV ?b  KDQ` BM~m2M+2 QM
i?2 b2+iBQMb i?i #2+QK2 pBbB#H2 M/ i?2 QM2b i?i `2 K`;BMH@
Bb2/X AM i?2 2bb2M+2- i?2 +Hmbi2`BM; H;Q`Bi?K Kv #2+QK2  M2r
TQQ`Hv mM/2`biQQ/ 7Q`+2 Q7 K`;BMHBbiBQM rBi?Qmi +`BiB+H MHvbBb
Q7 i?2 `2bmHib M/ mb2 Q7 Qi?2` +QKTH2K2Mi`v K2i?Q/b Q7 2tTQb@
BM; Qi?2`rBb2 ?B//2M +i2;Q`BbiBQMbX h?B`/Hv- BM +QMi`bi iQ i?2
m`;2 Q7 62BM#2`; (8) Q7 KQ`2 i`MbT`2M+v- i?2 ?2i2`Q;2M2Biv Q7 i?2
T`iB+BTMib Q7 i?2 i;;BM; +QKKmMBiB2b M/ i?2 `2HiBp2 MQMvK@
Biv Q7 BM/BpB/mHb +M KF2 Bi /B{+mHi iQ Dm/;2 r?i pB2rTQBMib
`2 `2T`2b2Mi2/ M/ ?QrX 1p2M B7 i?2 i;b M/ mb2` T`Q}H2b rQmH/
#2 i`MbT`2Mi bBKBH`Hv iQ i?2 +Hmbi2`BM; K2i?Q/b- i?2 KQiBpiBQMb
Q7 i;;BM; `2 MQi M2+2bb`BHv BMi2HHB;B#H2 rBi?Qmi 7m`i?2` 2H#Q`@
iBQMX 6BMHHv- i?2 ii2KTib iQ BKT`Qp2 i?2 mb#BHBiv Q7 +Hmbi2`b #v
`2}MBM; +i2;Q`BbiBQMb `2 HbQ +QMi`Qp2`bBHX _2pBbBQMb #b2/ QM
M 2tTHB+Bi ii+?K2Mi iQ  ;`QmT B/2MiBiv Q` i`mbi `2HiBQM +QmH/
`2/m+2 i?2 /Bp2`bBiv Q7 `2T`2b2Mi2/ pB2rTQBMib M/ BKTHv  `BbF Q7
;?2iiQBbiBQM Q7 pB2rTQBMibX HH ii2KTib iQ `2}M2 +Hmbi2`b Kv
HbQ #2 +`BiB+Bb2/ Q7 #2BM; 2pHmiBp2X h?2 +QM+2Ti Q7 MQBb2 (k)i?2 T2`+2Bp2/ 2tBbi2M+2 Q7 r`QM; i;b Q` bm#QTiBKH +Hmbi2`b M/
i?2 bi`Bp2 7Q` `2}MBM; +Hmbi2`b `2 `2Hi2/ iQ +ib Q7 K`;BMHBbiBQM
+QKT`#H2 iQ M BKTH2K2MiiBQM Q7  ?2;2KQMB+ +HbbB}+iBQM bvb@
i2KX aBKmHiM2QmbHv rBi? 2tTQbBM; +2`iBM pB2rTQBMib- i?2v +M
K`;BMHBb2 Qi?2`b M/ `2/m+2 i?2 TQbbB#BHBiv 7Q` b2`2M/BTBiQmb /Bb@
+Qp2`v Q7 TQi2MiBHHv K2MBM;7mH +i2;Q`B2b Q7 BM7Q`KiBQMX PHbQM
T`QTQb2b M/ /2KQMbi`i2b i?2 TTHB+#BHBiv Q7 M B/2 Q7 b2`2M/BT@
BiQmb +QMb+BQmbM2bb`BbBM; b M MiB/Qi2 iQ ;?2iiQBbiBQM Q7 +2`iBM
iQTB+b Q` T2`bT2+iBp2b (N)X AM ?2` pB2r- b2`2M/BTBiQmb b2`+?2b M/
bvbi2Kb ;Bp2 i?2 TQbbB#BHBiv iQ Tmi 7Q`r`/ M/ `Bb2 r`2M2bb Q7
K`;BMHBb2/ pB2rTQBMibX LQi QMHv iQ }M/ bQK2i?BM; i?i T`Qp2b
iQ #2 pHm#H2 #mi HbQ iQ #2 2tTQb2/ iQ Qi?2` pB2rTQBMib M/ #2
b?QrM i?i i?2v 2tBbi +M #2 K2MBM;7mHX

&ULWLFDODERXWFOXVWHULQJRIWDJV



Conclusions
b  +QM+HmbBQM r2 bm;;2bi i?i i?2`2 Bb  ;2M2`H M22/ 7Q` 
+`BiB+H T2`bT2+iBp2 iQ +i2;Q`BbiBQMb bm+? b i; +Hmbi2`b M/ i?2
+QMb2[m2M+2b Q7 i?2 +ib Q7 +i2;Q`BbiBQM BM i?2 +QMi2ti Q7 7QHF@
bQMQKB2bX AM +QMi`bi iQ i?2 bbmKTiBQMb i?i 7QHFbQMQKB2b 2K@
TQr2` K`;BMHBb2/ pB2rTQBMib- i?2B` +`2iQ`b M/ mb2`b b?QmH/ #2
BM+`2bBM;Hv r`2 Q7 i?2B` TQi2MiBH iQ 2M7Q`+2 ?2;2KQMB+ +i2;Q`@
B2bX a2+QM/Hv- r2 bm;;2bi i?i 2tTHB+Bi K2bm`2b UbBKBH` iQ PHbQMb
+QMb+BQmbM2bb`BbBM;V `2 M22/2/ BM /2bB;MBM; M/ mbBM; i;;BM; bvb@
i2Kb iQ +QmMi2` i?2B` K`;BMHBbBM; i2M/2M+B2bX
h?2 T`2b2Mi bim/v +M #2 BKTHB+iBQMb #Qi? 7Q` i;;BM; bvbi2K
+QMbi`m+iQ`b- mb2`b M/ BM `2b2`+?X A7 mb2`b `2 ;Bp2M KQ`2 TQr2`
iQ 2tT`2bb QTBMBQMb M/ +i2;Q`Bb2- QM2 [m2biBQM i?i `Bb2b 7`QK 
+`BiB+H TQBMi Q7 pB2r Bb r?2i?2` i?Bb HbQ #`BM;b  H`;2` `2bTQMb@
B#BHBiv 7Q` ?Qr +i2;Q`BbiBQM Bb /QM2 U7Q` 7m`i?2` /Bb+mbbBQMb QM `2@
bTQMbB#BHBiv- i`MbT`2M+v M/ i`mbi- b22 7Q` 2tKTH2 62BM#2`; (8)VX
*`2iQ`b Q7 i;;BM; bvbi2K KB;?i #2M2}i Q7 +QMbB/2`BM; i?2 +QM@
b2[m2M+2b Q7 i?2 /Bz2`2Mi 7mM+iBQMb Q7 i?2 bvbi2Kb- ?Qr iQ ;mB/2
mb2`b iQ mb2 Q` T`272`  T`iB+mH` 7mM+iBQM- ?Qr iQ T`2b2Mi b2`+?
`2bmHib U2X;X ?Qr iQ T`QpB/2 iQQHb 7Q` b2H2+iBM;  T`iB+mH` +`Bi2`B
Q7 `2H2pM+2V b r2HH b ?Qr iQ +QMbi`m+i BMi2`b2+iBQMHHv `2T`2b2Mi@
iBp2 H;Q`Bi?Kb 7Q` +Hmbi2`BM; i;bX hQ 2KT?bBb2 TQTmH`Biv M/
KDQ`Biv Bb QMHv QM2 Hi2`MiBp2 iQ T`2b2Mi  b2H2+iBQM Q7 /Q+mK2MibM/ 2p2M B7 Bi rQmH/ #2 T2`+2Bp2/ i?2 KQbi `2H2pMi QM2- i?2`2 `2
TQbbB#BHBiB2b iQ 2tTQb2 H2bb TQTmH` K`;BMH +i2;Q`B2b i?i KB;?i
#2 `2H2pMi 7Q` bT2+B}+ ;`QmTb Q7 mb2`bX

Bibliography

(R) J2HBbb /H2`X h`Mb+2M/BM; GB#``v *iHQ;b,  *QK@


T`iBp2 aim/v Q7 *QMi`QHH2/ h2`Kb BM GB#``v Q7 *QM;`2bb
am#D2+i >2/BM;b M/ lb2`@:2M2`i2/ h;b BM GB#``vh?BM;
7Q` h`Mb;2M/2` "QQFbX CQm`MH Q7 q2# GB#``BMb?BT- j
U9V,jyNjjR- kyyNX l_G ?iiT,ffrrrXBM7Q`KrQ`H/X+QKfRyX
Ry3yfRNjkkNyyNyjj9RyNNX
(k) LB+?QHb m`vX 6QHFbQMQKv, i?2 L2r qv iQ a2`2M/BTBivX
*QKKmMB+iBQMb M/ ai`i2;B2b- Ue8V,ed3N- kyydX
(j) /M? #Qv/X [m2biBQMb Q7 +HbbB}+iBQMX JMv@iQ@JMv- jy CM
kyy8X l_G ?iiT,ffKMvX+Q`Mi2X+QKf`+?Bp2bfkyy8fyRf
jyf[m2biBQMbnQ7n+HbbB7B+iBQMnn`2bTQMb2niQn+HvX
T?TX
(9) CQ?M .2Q/iQX .2+QMbi`m+iBM; i?2 HB#``v rBi? D[m2b /2`@
`B/X AM :HQ`B CX G2+FB2- GBb JX :Bp2M- M/ CQ?M "mb+?KM2/BiQ`b- *`BiB+H i?2Q`v 7Q` HB#``v M/ BM7Q`KiBQM b+B2M+2 ,
2tTHQ`BM; i?2 bQ+BH 7`QK +`Qbb i?2 /Bb+BTHBM2b- T;2b d83dX
GB#``B2b lMHBKBi2/- aMi "`#`- *- kyRyX
(8) J2HMB2 62BM#2`;X >B//2M #Bb iQ `2bTQMbB#H2 #Bb, M T@
T`Q+? iQ BM7Q`KiBQM bvbi2Kb #b2/ QM >`rv b bBimi2/
FMQrH2/;2bX AM S`Q+22/BM;b Q7 i?2 *PGAae +QM72`2M+2 @ 62@
im`BM; i?2 6mim`2- kyydX l_G ?iiT,ffBM7Q`KiBQM`XM2ifB`f
Rk@9f+QHBbf+QHBbydX?iKHX
(e) AbiQ >mpBHX 2bi?2iB+ Dm/;K2Mib BM 7QHFbQMQKB2b b  +`Bi2`B
7Q` Q`;MBbBM; FMQrH2/;2X AM *Hm/BQ :MQHB M/ 6mHpBQ JxxQ@



,6620( 

++?B- 2/BiQ`b- S`/B;Kb M/ +QM+2TimH bvbi2Kb BM FMQrH2/;2


Q`;MBxiBQMX S`Q+22/BM;b Q7 i?2 RRi? AMi2`MiBQMH AaEP *QM@
72`2M+2 kj@ke 62#`m`v- _QK2- AiHv- pQHmK2 Rk Q7 /pM+2b BM
EMQrH2/;2 P`;MBxiBQM- T;2b jy3jR8X 1`;QM o2`H;- kyRyX
(d) h?QKb C+Q#b2M- Ei?`BM "m+?i- JB+?2H E?H2`- M/
1`B+? a+?`;2`X h?2 T`BK+v Q7 #2miv BM Dm/;BM; i?2 2b@
i?2iB+b Q7 Q#D2+ibX Sbv+?QH _2T- N9Uj Si kV,Rk8jRkey- CmM
kyy9X
(3) C2Mb@1`BF JBX *HbbB}+iBQM BM  bQ+BH rQ`H/, #Bb M/ i`mbiX
CQm`MH Q7 .Q+mK2MiiBQM- eeU8V,ekde9k- kyRyX l_G ?iiT,
ff/tX/QBXQ`;fRyXRRy3fyykky9RRyRRyeedejX
(N) >QT2 X PHbQMX h?2 TQr2` iQ MK2, HQ+iBM; i?2 HBKBib Q7 bm#@
D2+i `2T`2b2MiiBQM BM HB#``B2bX EHmr2`- .Q`/`2+?i M/ "QbiQMkyykX
(Ry) >QT2 X PHbQM M/ J2HQ/B2 CX 6QtX :vi`B *?F`pQ`iv
aTBpF, .2+QMbi`m+iBQMBbi- J`tBbi- 62KBMBbi- SQbi+QHQMBHBbiT;2b kN8jyNX GB#``B2b lMHBKBi2/- aMi "`#`- *- kyRyX
(RR) .Q`i?2 aimM2bX
q?2`2 ?p2 HH i?2 bm#D2+ib ;QM2\
#`BM;BM; iQ;2i?2` i?2 +QM+2Tib Q7 BMi2`b2+iBQMHBiv M/
bm#D2+iB}+iBQMX
LP_- RR,RyRRRy- kyyjX
l_G
?iiT,ffrrrXBM;2Mi+QMM2+iX+QKf+QMi2Mif`QmiH2/;f
brQKfkyyjfyyyyyyRRfyyyyyyykf`iyyyyeX

THE USE OF BLOGS IN LIS ONLINE


COURSES
$ &DVH6WXG\
'LDQH1HDODQG/X;LDR
8QLYHUVLW\RI:HVWHUQ2QWDULR &DQDGD

Introduction
"HQ;b `2  KDQ` THv2` Q7 i?2 q2# kXy rp2X h?2v `2 2bv@iQ@
mT/i2 r2# bBi2 +?`+i2`Bx2/ #v /i2/ 2Mi`B2b /BbTHv2/ BM `2p2`b2
+?`QMQHQ;B+H Q`/2` Uai27M+- kyye- TX kjyV- 2M#HBM; T2QTH2 iQ
[mB+FHv b?`2 rBi? i?2B` 7KBHB2b- 7`B2M/b- Q` 2p2M i?2 2MiB`2 r2#
TQTmHiBQM i?2B` i?Qm;?ib- `2~2+iBQMb- M/ 2KQiBQMb QMHBM2X h?2b2
+?`+i2`BbiB+b ?p2 ;BM2/ #HQ;b TQTmH`Biv BM 2/m+iBQMH b2iiBM;b
U.BpBiBMB- >m;HQFF2M-  JQ`F2M- kyy8c :HQ;Qz- kyydc >m+F- kyydc
GBM 2i HX- kyyeVX S`2pBQmb bim/B2b ?p2 +FMQrH2/;2/ i?i #HQ;b
7mM+iBQM b `2~2+iBp2 /2pB+2b M/ BMi2`+iBp2 /2pB+2b rBi? `2bT2+i
iQ i?2B` T2/;Q;B+H #2M2}ib U.2M;  um2M- kyyNVX 6Q` 2tKTH2"`2b+B M/ JBHH2` UkyyeV b 62`/B; M/ h`KK2HH Ukyy9V ?p2 7QmM/
i?i 2/m+iBQMH #HQ;;BM; T`QpB/2b bim/2Mib QTTQ`imMBiB2b iQ 2M;;2
BM `2~2+iBp2 i?BMFBM; T`Q+2bb M/ 2tT`2bb i?2Kb2Hp2b- r?B+? +QmH/
?2HT `2HB2p2 2KQiBQMH bi`2bbX aiBH2` M/ S?BHH2Q UkyyjV 7QmM/ i?i
r`BiBM; 2/m+iBQMH #HQ;b 2M+Qm`;2/ i?2 bim/2Mib iQ i?BMF /22T2`
M/ `2~2+i QM KQ`2 Bbbm2bX _2+Q;MBxBM; #HQ;b b BMi2`+iBp2 /2pB+2b62`/B; UkyydV 7QmM/ #HQ;b iQ #2  b?`2/ bT+2 7Q` +QHH#Q`iBp2 M/
+QQT2`iBp2 H2`MBM;X _2b2`+?2`b 7QmM/ i?i #HQ;b zQ`/2/ bQ+BH
`2~2+iBQM M/ ?2HT2/ +QMM2+i QMHBM2 H2`M2`b #v 2M#HBM; i?2K iQ
2tT`2bb i?2B` 722HBM;b- bQ+BHBx2- M/ bmTTQ`i 2+? Qi?2` BM H2`MBM;
+iBpBiB2b U.B+F2v- kyy9c 6`K2`- kyy9VX



,6620( 

JMv `2b2`+? bim/B2b ?p2 #22M +QM/m+i2/ iQ mM/2`biM/ i?2


BKT+i Q7 #HQ;b BM i?2 +QMi2ti Q7 ?B;?2` 2/m+iBQM BM p`BQmb +@
/2KB+ /Bb+BTHBM2b BM+Hm/BM; b+B2M+2 U"`QrMbi2BM  EH2BM- kyyeV#mbBM2bb UqBHHBKb  C+Q#b- kyy9V- i2+?2` 2/m+iBQM UaiBH2` 
S?BHH2Q- kyyjV- T?`K+v U"QmH/BM- >QHK2b-  6Q`i2M#2``v- kyyeVMm`bBM; Ua?z2`- G+F2v-  "QHHBM;- kyyeV- HM;m;2 H2`MBM; U.m+i2
 GQKB+F- kyy8V- M/ GB#``v M/ AM7Q`KiBQM a+B2M+2 UoB`Fmbkyy3VX AM oB`Fmb Ukyy3V TT2`- i?2 mi?Q` /2b+`B#2/ i?2 2tT2`B@
2M+2b Q7 i?2 AMbiBimi2 Q7 AM7Q`KiBQM aim/B2b Q7 hHHBMM lMBp2`bBiv BM
BMi`Q/m+BM; A*h- BM+Hm/BM; q2# kXy i2+?MQHQ;B2b- BM GAa 2/m+iBQMM/ +HBK2/ i?i BMi2;`iBQM Q7 q2# kXy i2+?MQHQ;B2b BMiQ GAa 2/m@
+iBQM Bb M BKTQ`iMi +?HH2M;2 7Q` GAa 2/m+iQ`bX AM i?Bb TT2`r2 rBHH /Bb+mbb  +b2 bim/v i?i BMp2biB;i2b i?2 mb2 Q7 #HQ;b BM
i2+?BM; M GAa QMHBM2 +Qm`b2, aQ+BH aQ7ir`2 M/ GB#``B2bX h?2
`2bi Q7 i?2 TT2` Bb Q`;MBx2/ b 7QHHQrb, r2 }`bi /2b+`B#2 i?2 +Hbb
+QMi2ti BM+Hm/BM; i?2 +Hbb
/2bB;M- i?2 bim/2Mib /2KQ;`T?B+b- M/ i?2 2pHmiBQM K2+?M@
BbKbX h?2M r2 T`2b2Mi Qm` Q`B;BMH THMb 7Q` /i +QHH2+iBQM M/
MHvbBb- M/ +QMi`bi i?Qb2 THMb rBi? i?2 /i r2 +imHHv `2@
+2Bp2/ M/ MHvx2/X q2 i?2M T`2b2Mi Qm` T`2HBKBM`v }M/BM;b7QHHQr2/ #v Qm` 7mim`2 `2b2`+? THMbX

Social Software and Libraries


aQ+BH aQ7ir`2 M/ GB#``B2b UaaGV Bb  TQTmH` i2+?MQHQ;v 2H2+i@
Bp2 +Qm`b2 BM  Jbi2` Q7 GB#``v M/ AM7Q`KiBQM a+B2M+2 UJGAaV
T`Q;`K i  KDQ` *M/BM mMBp2`bBivX hQ /i2- i?2 +Qm`b2 ?b
QMHv #22M Qz2`2/ QMHBM2X h?2 JGAa T`Q;`K Bb  T`Q72bbBQMH T`Q@
;`K r?B+? ;2M2`HHv 2MiBHb i?`22 i2`Kb Q7 +Qm`b2rQ`F rBi?  +Q@QT
QTiBQMX aQK2 bim/2Mib `2 rQ`FBM; T`Q72bbBQMHb BM i?2 }2H/X
AM rBMi2` kyRR- i?2 aaG BMbi`m+iQ` mb2/ 1/KQ/Q U?iiT,ffrrrX2/KQ/QX+QKV
b QM2 Q7 i?2 THi7Q`Kb 7Q` i?2 +Qm`b2X .2bB;M2/ 7Q` 2/m+iBQMH
Tm`TQb2b- 1/KQ/Q Bb  KB+`Q#HQ;;BM; bBi2 r?B+? 2M#H2b bim/2Mib
M/ BMbi`m+iQ`b iQ b2M/ MQi2b- HBMFb- }H2b- H2`ib- bbB;MK2Mib- M/
2p2Mib iQ 2+? Qi?2`X qBi? M BMi2`7+2 p2`v bBKBH` iQ 6+2#QQF1/KQ/Q 2b2b i?2 bim/2Mib 7`QK H2`MBM;  M2r BM7Q`KiBQM bvbi2K

7KH8VHRI%ORJVLQ/,6
2QOLQH&RXUVHV




Figure 1. A Screenshot of the Social Software and Libraries Class Edmodo Site
There were 39 students enrolled. The students learning progress and learning outcomes were
evaluated through three aspects: class participation, individual assignments, and group

BMassignments.
i?2 +HbbX
R b?Qrb
M MQMvKBx2/
b+`22Mb?Qi
i?2 +Hbb
As a6B;m`2
form of class
participation,
the students were required
to post a Q7
minimum
of
1/KQ/Q
bBi2Xentries throughout the term using WordPress. Although not required, the
10 personal blog
h?2`2
r2`2
jN bim/2Mib
2M`QHH2/X
h?2Students
bim/2Mib
H2`MBM;
T`Q;`2bb
students
were
encouraged
to post microblogs
to Edmodo.
completed
two individual
M/
H2`MBM;
Qmi+QK2b
r2`2
2pHmi2/
i?`Qm;?
i?`22
bT2+ib,
assignments as well as one group assignment: the final project. Each group consisted of four+Hbb
or
T`iB+BTiBQMBM/BpB/mH
bbB;MK2MibM/ ;`QmT bbB;MK2MibX b
five students, and there
were eight groups
in total.
 7Q`K Q7 +Hbb T`iB+BTiBQM- i?2 bim/2Mib r2`2 `2[mB`2/ iQ TQbi
 KBMBKmK Q7 Ry T2`bQMH #HQ; 2Mi`B2b i?`Qm;?Qmi i?2 i2`K mbBM;
qQ`/S`2bbX Hi?Qm;? MQi `2[mB`2/- i?2 bim/2Mib r2`2 2M+Qm`;2/
iQ TQbi KB+`Q#HQ;b iQ 1/KQ/QX aim/2Mib +QKTH2i2/ irQ BM/BpB/mH
bbB;MK2Mib
b r2HH b QM2 ;`QmT bbB;MK2Mi, i?2 }MH T`QD2+iX

1+? ;`QmT +QMbBbi2/ Q7 7Qm` Q` }p2 bim/2Mib- M/ i?2`2 r2`2 2B;?i
;`QmTb BM iQiHX



,6620( 

AM //BiBQM iQ T`QpB/BM; 7`2[m2Mi 1/KQ/Q TQbib- i?2 BMbi`m+iQ`


TQbi2/  r22FHv qQ`/S`2bb #HQ; 2Mi`v +QMiBMBM; i?2 r22Fb H2b@
bQMX 6Q` bvM+?`QMQmb BMi2`+iBQM- i?2 BMbi`m+iQ` ?Qbi2/ M QTiBQMH
QMHBM2 ;`QmT +?i b2bbBQM BM J22#Q 7Q` QM2 ?Qm` T2` r22FX

Data Collection and Data Analysis


h?2 `2b2`+? [m2biBQM i?i r2 Q`B;BMHHv bQm;?i iQ Mbr2` BM i?Bb
+b2 bim/v Bb ?Qr /Q #HQ;;BM; M/ KB+`Q#HQ;;BM; BKT+i GAa bim@
/2Mib H2`MBM; 2tT2`B2M+2b BM M QMHBM2 +Qm`b2\ q2 /KBMBbi2`2/ 
bm`p2v i i?2 2M/ Q7 i?2 i2`K BM T`BH kyRR iQ mM/2`biM/ i?2 T`@
iB+BTiBM; bim/2Mib H2`MBM; M/ +QHH#Q`iBQM 2tT2`B2M+2b BM i?Bb
QMHBM2 +Qm`b2- M/ i?2B` T2`+2Bp2/ mb2 Q7 r2#HQ;b M/ KB+`Q#HQ;bX
q2 THMM2/ iQ +QHH2+i i?2 bim/2Mib KB+`Q#HQ;b M/ r2#HQ;b M/
MHvx2 i?2 mb;2 Tii2`Mb- 2X;X- i?2 ivT2b Q7 KB+`Q#HQ;b UHBMFb- M@
MQmM+2K2Mib- `2THB2b- 2i+XV- i?2 Tm`TQb2b Q7 r2#HQ;b U`2~2+iBQM QM
+Qm`b2 Ki2`BHb- /Bb+mbbBQM QM ;`QmT T`QD2+i- 2i+XV- M/ biiBbiB+b
#Qmi KB+`Q#HQ;;BM; M/ #HQ;;BM; Ui?2 MmK#2` Q7 KB+`Q#HQ;b M/
r2#HQ;b T2` r22F- i?2 KtBKmKfKBMBKmK MmK#2` Q7 KB+`Q#HQ;b
M/ ;`QmT TQbib- 2i+XV q2 THMM2/ iQ BM+Hm/2 #Qi? BM/BpB/mH M/
;`QmT H2p2H MHvbBb 7Q` mM/2`biM/BM; i?2 2z2+ib Q7 #HQ;;BM; M/
KB+`Q#HQ;;BM; QM BM/BpB/mHb H2`MBM; 2tT2`B2M+2b M/ i?2 ;`QmT
+iBpBiB2bX q2 `2+2Bp2/ 2i?B+b TT`QpH 7Q` i?2 bim/v- M/ rBi2/
7Q` i?2 +Hbb iQ 2M/ iQ +QHH2+i /iX
lM7Q`imMi2Hv- /m2 iQ  HQr bm`p2v `2bTQMb2 `i2 UM4RkV M/ 
bKHH MmK#2` Q7 bim/2Mib r?Q +QMb2Mi2/ iQ i?2 mb2 Q7 i?2B` KB+`Q#@
HQ;b M/ #HQ;b BM i?Bb bim/v UM48V- r2 r2`2 MQi #H2 iQ +QM/m+i i?2
bim/v b Q`B;BMHHv THMM2/X >Qr2p2`- r2 7QmM/ i?i i?2 #HQ;b Q7 i?2
}p2 bim/2Mib r?Q +QMb2Mi2/ iQ i?2 mb2 Q7 i?2B` #HQ;b T`2b2Mi2/ M
QTTQ`imMBiv 7Q` mbBM; SQii2`b URNNeV /Bb+Qm`b2 MHviB+ TT`Q+?
iQ mM/2`biM/ ?Qr i?2b2 bim/2Mib 2tT2`B2M+2/ i?2 +Qm`b2 i?`Qm;?
i?2 /Bb+Qm`b2 T`2b2Mi2/ BM i?2B` #HQ;bX h?Bb TT`Q+? iQ #HQ; M@
HvbBb ?b #22M mb2/ bm++2bb7mHHv BM i?2 Tbi #v QM2 Q7 i?2 mi?Q`b
UL2H  J+E2MxB2- kyRRVX
"Qi? mi?Q`b `2/ i?2 T`iB+BTMib #HQ;b b2p2`H iBK2b iQ ;2i
T`2HBKBM`v mM/2`biM/BM; Q7 i?2 +QMi2Mi M/ i?2 `QH2 Q7 #HQ;b BM
i?2 +Qm`b2X PM2 mi?Q` +QKTH2i2/ i?2 MHvbBb BM b2p2`H Bi2`iBp2

7KH8VHRI%ORJVLQ/,6 2QOLQH&RXUVHV



bi;2bX AM F22TBM; rBi? SQii2`b TT`Q+? iQ /Bb+Qm`b2 MHvbBb- b?2


TT`Q+?2/ i?2 #HQ;b b +QMbi`m+i2/ rBi?BM  +QKKmMBiv Q7 H2`M2`b
r?Q r2`2 2M;;2/ BM Tm#HB+Hv b?`BM; i?2B` +QHH2+iBp2 2/m+iBQMH
2tT2`B2M+2bX a?2 HQQF2/ 7Q` HM;m;2 i?i rQmH/- BM 2z2+i- /2b+`B#2
i?2B`
+QKKmMBiv@b?`2/ H2`MBM; DQm`M2vb rBi? bQ+BH K2/B i2+?MQHQ@
;B2b M/ i?2B` TTHB+iBQMb BM HB#``v b2iiBM;bX b  `2bmHi Q7 i?Bb
MHvbBb- b?2 7QmM/ i?2 7QHHQrBM; BMi2`T`2iiBp2 `2T2`iQB`2b,
R .2}MBiBp2 ;`Qri? Q++m``2/ BM i?2 bim/2Mib mM/2`biM/BM; Q7
bQ+BH K2/B i?`Qm;?Qmi i?2 i2`KX
k Sbi 2tT2`B2M+2 BM~m2M+2/ bim/2Mib 2tT2`B2M+2b rBi? +Hbb
+iBpBiB2bX
j ZmbB@Tm#HB+ BM7Q`KH b?`BM; Q7 T2`bQMH H2`MBM; 2tT2`B2M+2b
H2/ iQ  b2Mb2 Q7 +QKKmMBiv KQM; i?2 bim/2MibX

Conclusion
q2 ?p2 #22M BMp2biB;iBM; ?Qr bim/2Mib mb2 #HQ;;BM; BM +``v@
BM; Qmi H2`MBM; +iBpBiB2b Q7 M QMHBM2 GAa +Qm`b2, aQ+BH aQ7ir`2
M/ GB#``B2bX Ai b22Kb i?i #HQ;;BM; Bb  pHm#H2 iQQH 7Q` bim@
/2Mib iQ `2~2+i QM i?2B` 2tT2`B2M+2b M/ 7Q` BMbi`m+iQ`b iQ i`+F
bim/2Mib /2p2HQTK2Mi i?`Qm;?Qmi i?2 i2`KX h?2 }M/BM;b Q7 i?Bb
bim/v +QMi`B#mi2 iQ i?2 `2b2`+? 2zQ`i Q7 2tTHQ`BM; #2bi i2+?BM;
T`+iB+2b #Qmi BMi2;`iBM; q2# kXy i2+?MQHQ;B2b BM QMHBM2 +Hbb2bX
6mim`2 `2b2`+? rBHH BM+Q`TQ`i2 //BiBQMH [mHBiiBp2 MHvbBb Q7
i?2b2 bim/2Mib #HQ;b M/ KB+`Q#HQ;bX aBM+2 i?2 BMbi`m+iQ` rBHH #2
i2+?BM; i?Bb +Qm`b2 ;BM BM 7HH kyRR M/ rBMi2` kyRk mbBM; bBKBH`
QMHBM2 KQ/HBiB2b- //BiBQMH /i +QHH2+iBQM rBHH HbQ #2 TQbbB#H2X

Bibliography

(R) "QmH/BM- XaX- >QHK2b- 1X_X-  6Q`i2M#2``v- JXGX UkyyeVX


"HQ;;BM; #Qmi +Qm`b2 +QM+2Tib, lbBM; i2+?MQHQ;v 7Q`
`2~2+iBp2 DQm`MHBM; BM  +QKKmMB+iBQMb +HbbX K2`B+M
CQm`MH Q7 S?`K+2miB+H 1/m+iBQM- dyU9V- R@3X
(k) "`2b+B- qX6XCX-  JBHH2`- JXhX UkyyeVX q?ib Bi rQ`i?\
h?2 T2`+2Bp2/ #2M2}ib Q7 BMbi`m+iBQMH #HQ;;BM;X 1H2+i`QMB+
CQm`MH 7Q` i?2 AMi2;`iBQM Q7 h2+?MQHQ;v BM 1/m+iBQM- 8998kX
(j) "`QrMbi2BM- 1X-  EH2BM- _X UkyyeVX "HQ;b, TTHB+iBQMb BM
b+B2M+2 2/m+iBQMX CQm`MH Q7 *QHH2;2 a+B2M+2 h2+?BM; j8UeVR3kkX
(9) .2M;- GX-  um2M- X>XEX UkyyNVX "HQ;b BM ?B;?2` 2/m+iBQM,
AKTH2K2MiiBQM M/ Bbbm2bX h2+?h`2M/b- 8jUjV- N8N3X
(8) .B+F2v- JX.X Ukyy9VX h?2 BKT+i Q7 r2#@HQ;b U#HQ;bV QM
bim/2Mi T2`+2TiBQMb Q7 BbQHiBQM M/ HB2MiBQM BM  r2#@
#b2/ /BbiM+2@H2`MBM; 2MpB`QMK2MiX PT2M G2`MBM;- RNUjVkdNkNRX
(e) .BpBiBMB- JX- >m;HQFF2M- PX-  JQ`F2M- 1X JX Ukyy8VX "HQ;
iQ bmTTQ`i H2`MBM; BM i?2 }2H/, G2bbQMb H2`M2/ 7`QK  }b+QX
AM S`Q+22/BM;b Q7 i?2 6B7i? A111 AMi2`MiBQMH *QM72`2M+2 QM
/pM+2/ G2`MBM; h2+?MQHQ;B2b UA*Ghy8V UTTX kRN@kkRVX
GQb HKBiQb- *, A111 S`2bbX



,6620( 

(d) .m+i2- GX*X-  GQKB+F- GXGX Ukyy8VX 1tTHQ`BM; i?2 #HQ;Q@


bT?2`2, lb2 Q7 r2# HQ;b BM i?2 7Q`2B;M HM;m;2 +Hbb`QQKX
6Q`2B;M GM;m;2 MMHb- j3UjV- 9Ry9kRX

(3) 6`K2`- CX Ukyy9VX *QKKmMB+iBQM /vMKB+b, .Bb+mbbBQM


#Q`/b- r2#HQ;b M/ i?2 /2p2HQTK2Mi Q7 +QKKmMBiB2b Q7
BM[mB`v BM QMHBM2 H2`MBM; 2MpB`QMK2MibX AM _X iFBMbQM- *X
J+"2i?- .X CQMb@.rv2` M/ _X S?BHHBTb U1/bXV- "2vQM/ i?2
*QK7Q`i wQM2, S`Q+22/BM;b Q7 i?2 kRbi a*AGAh1 *QM72`2M+2
UTTX kd9k3jVX S2`i?- mbi`HB, a*AGAh1X _2i`B2p2/ 7`QK
?iiT,ffrrrXb+BHBi2XQ`;XmXT`QtvkXHB#XmrQX+,ky93f+QM72`2M+2bfT2`i?y9fT
(N) 62`/B;- _X1X UkyydVX 1/BiQ`BH, 1tKBMBM; bQ+BH bQ7ir`2 BM
i2+?2` 2/m+iBQMX CQm`MH Q7 h2+?MQHQ;v M/ h2+?2` 1/m@
+iBQM- R8URV- 8RyX
(Ry) 62`/B;- _X1X-  h`KK2H- EX.X Ukyy9VX *QMi2Mi /2HBp2`v BM
i?2 "HQ;QbT?2`2- h>1 CQm`MH Uh2+?MQHQ;B+H >Q`BxQMb BM
1/m+iBQMV- jRUdV- RkReX

(RR) :HQ;Qz- aX UkyydVX "HQ;;BM; BM M QMHBM2 +Qm`b2,  `2TQ`i QM


bim/2Mi biBb7+iBQM KQM; }`bi@iBK2 #HQ;;2`bX AM :X _B+?`/b
U1/XV- S`Q+22/BM;b Q7 qQ`H/ *QM72`2M+2 QM 1@G2`MBM; BM *Q`@
TQ`i2- :Qp2`MK2Mi- >2Hi?+`2- M/ >B;?2` 1/m+iBQM kyyj
UTTX kRey@kRekVX *?2bT2F2- o, *1X _2i`B2p2/ 7`QK
?iiT,ffrrrX2H2`MX`BxQMX2/mfbim`i;f`2bmK2f2H2`Mkyyj T`Q+22/BM;bXT
(Rk) GBM- qX@CX- um2?- >X@SX- GBm- uX@GX- Jm`FKB- JX- EFmb?QEX-  JBMQ?- JX UkyyeVX "HQ; b  iQQH iQ /2p2HQT 2@H2`MBM;
2tT2`B2M+2 BM M BMi2`MiBQMH /BbiM+2 +Qm`b2X AM S`Q+22/@
BM;b Q7 i?2 aBti? A111 AMi2`MiBQMH *QM72`2M+2 QM /pM+2/
G2`MBM; h2+?MQHQ;B2b UA*GhyeV UTTX kNy@ kNkVX E2`F`/2h?2 L2i?2`HM/b, A111 *QKTmiBM; aQ+B2ivX
(Rj) L2H- .XJX-  J+E2MxB2- SXCX UkyRRVX SmiiBM; i?2 TB2+2b iQ@
;2i?2`, 1M/QK2i`BQbBb #HQ;b- +Q;MBiBp2 mi?Q`Biv- M/ +QHH#@
Q`iBp2 BM7Q`KiBQM #2?pBQ`X CQm`MH Q7 i?2 J2/B+H GB#``v
bbQ+BiBQM- NNUkV- Rkd@Rj9X

%,%/,2*5$3+<



(R9) SmH- _X Ukyy3VX hrBii2` #`2Fb /QrM #``B2`b BM i?2


+Hbb`QQKX _2i`B2p2/ 7`QK
(R8) ?iiT,ff`bi2+?MB+X+QKfQH/f+QMi2Mifkyy3fyjfirBii2`@
#`2Fb@/QrM@#``B2`b@BM@i?2@+Hbb`QQKX`b
(Re) SQii2`- CX URNNeVX _2T`2b2MiBM; `2HBiv, .Bb+Qm`b2- `?2iQ`B+M/ bQ+BH +QMbi`m+iBQMX h?QmbM/ PFb- *, a;2X
(Rd) a?z2`- aX*X- G+F2v- aXSX-  "QHHBM;- :XqX UkyyeVX "HQ;;BM;
b  p2Mm2 7Q` Mm`b2 7+mHiv /2p2HQTK2MiX Lm`bBM; 1/m+iBQM
S2`bT2+iBp2b- kdUjV- RkeRk3X
(R3) ai27M+- aX UkyyeVX .BbTi+?2b 7`QK "HQ;BbiM,  i`p2H ;mB/2
7Q` i?2 KQ/2`M #HQ;;2`X "2`F2H2v- *, L2r _B/2`bX
(RN) aiBH2`- :XJX-  S?BHH2Q- hX UkyyjVX "HQ;;BM; M/ #HQ;bTQib,
M Hi2`MiBp2 7Q`Ki 7Q` 2M+Qm`;BM; `2~2+iBp2 T`+iB+2
KQM; T`2b2`pB+2 i2+?2`bX 1/m+iBQM- RkjU9V- d3NdN3X
(ky) qBHHBKb- CX"X-  C+Q#b- CX Ukyy9VX 1tTHQ`BM; i?2 mb2 Q7 #HQ;b
b H2`MBM; bT+2b BM i?2 ?B;?2` 2/m+iBQM b2+iQ`X mbi`HbBM
CQm`MH Q7 1/m+iBQMH h2+?MQHQ;v- kyUkV- kjkk9dX
(kR) oB`Fmb- aX Ukyy3VX lb2 Q7 q2# kXy i2+?MQHQ;B2b BM GAa 2/m@
+iBQM, 1tT2`B2M+2b i hHHBMM lMBp2`bBiv- 1biQMBX S`Q;`K,
1H2+i`QMB+ GB#``v M/ AM7Q`KiBQM avbi2Kb- 9kUjV- kek@kd9X

A COMPARISON OF DIFFERENT USERSIMILARITY MEASURES AS BASIS FOR


RESEARCH AND SCIENTIFIC
COOPERATION
7DPDUD+HFN
+HLQULFK+HLQH8QLYHUVLW\ *HUPDQ\

Introduction
L2r r2#@i2+?MQHQ;B2b +M 7+BHBii2 b+B2MiB}+ M/ #mbBM2bb rQ`F
M/ `2b2`+? BM KMv rvbX h?2 +`BiB+H bT2+i Bb r?B+? bi`m+im`2b
M/ K2i?Q/b `2 iQ #2 mb2/ iQ 2HB+Bi i?2 #2bi Qmi Q7 i?2 2tBbi@
2Mi `2bQm`+2b\ h?2 BM7Q`KiBQM@Qp2`HQ/ Bb T`2b2Mi BM HH@/v HB72
M/ b+B2M+2bX _2+QKK2M/2` bvbi2Kb i`v iQ bQHp2 i?Bb T`Q#H2K M/
?p2 MQi QMHv 2bi#HBb?2/ BM 2@+QKK2`+2- #mi HbQ BM i?2 +QHH#Q`@
iBp2 r2#- bm+? b QM aQ+BH@"QQFK`FBM; THi7Q`Kb (>2+FfS2i2`b
Ry)X AM i?Bb TT2`- r2 MHvx2  /i#b2 Q7 `2+Q`/b 7QmM/ QM "B#@
bQMQKv- *Bi2lGBF2 M/ *QMMQi2 i?`22 aQ+BH@"QQFK`FBM; avb@
i2Kb 7Q` b+B2MiB}+ `272`2M+2b M/ 2tTHQ`2/ i?2 i`BT`iBi2 +QMM2+@
iBQM Q7 mb2`b- /Q+mK2Mib M/ i;b #v i?`22 K2bm`2K2Mi K2i?Q/bX
q2 +QM+2Mi`i2/ QM irQ `2b2`+? [m2biBQMb +QM+2`MBM; i?2 `2+QK@
K2M/iBQM Q7 bBKBH` mb2`b, RV `2 i?2`2 /Bz2`2M+2b r?2M r2 TTHv
/Bz2`2Mi +Q2{+B2Mib U.B+2- *QbBMmb- C++`/@aM2i?V\- M/ kV `2
i?2`2 /Bz2`2M+2b r?2M r2 TTHv b?`2/ /Q+mK2Mib Q` b?`2/ i;b\

Related work
.Bz2`2Mi H;Q`Bi?Kb ?p2 #22M /2p2HQT2/ M/ MHvx2/ iQ ;2i
i?2 #2bi T2`7Q`KM+2 7Q` `2+QKK2M/iBQMX q2 +M /2+B/2 #2ir22M
i?`22 K2i?Q/b, +QMi2Mi@#b2/ M/ +QHH#Q`iBp2 }Hi2`BM; `2+QK@



,6620( 

K2M/2` bvbi2Kb M/ ?v#`B/ 7Q`Kb Q7 i?2b2 irQ (S2i2`b yN- axQKbxQ`
yd)X aQ+BH@"QQFK`FBM; avbi2Kb Ua"aV KBMHv +QM+2Mi`i2 QM i?2
mb2`b +iBpBiB2b M/ i?2`27Q`2 QM +QHH#Q`iBp2 }Hi2`BM; U*6V- KQ`2
T`2+Bb2Hv 7QHFbQMQKv@#b2/ *6, AM  a"a- r?2`2 mb2` #QQFK`F
`2bQm`+2b M/ i; i?2K #v F2vrQ`/b- i?2 i`BT`iBi2 mb2`@`2bQm`+2@
i; +QMM2+iBQM +M #2 mb2/ iQ `2+QKK2M/ bBKBH` `2bQm`+2b M/
HbQ bBKBH` mb2`bX aQ 7` KMv H;Q`Bi?Kb +QM+2Mi`i2 QM +Q+Bi@
iBQM MHvbBb (oM 1+FfqHiKM y3) M/ `2bQm`+2 `2+QKK2M/iBQM
(2X;X GBM; y3- wM`/Bf*T` y3- w?2MfGBfu2mM; yN)- 72r QM mb2`
`2+QKK2M/iBQMb (GmQ 2i HX y3)X *QKT`BbQMb Q7 /Bz2`2Mi bBKBH`@
Biv K2bm`2b M/ H;Q`Bi?Kb +M #2 7QmM/ BM (*+?2/ 2i HX RR)(1;;?2 yN) M/ (>K2`b 2i HX 3N)X (_Q`pB; NN) +QM+2Mi`i2b QM
i?2 pBbmH 2tTHQ`iBQM Q7 K2bm`2b #b2/ QM /Bz2`2Mi b+HBM; K2i?@
Q/bX AM i?Bb TT2` r2 HbQ +QKT`2 /Bz2`2Mi +Q2{+B2Mib- #mi BM i?2
b2+QM/ bi2T +QKT`2 i?2 /Bz2`2M+2b #2ir22M mb2` `2+QKK2M/iBQM
#b2/ QM `2bQm`+2b QM i?2 QM2 ?M/ M/ #b2/ QM i;b QM i?2 Qi?2`X

Methods
AM i?Bb TT2` r2 mb2 i?2 .B+2- *QbBMmb M/ C++`/@aM2i? +Q27@
}+B2Mi iQ K2bm`2 i?2 bBKBH`Biv #2ir22M mb2`b Q7 i?2 a"a "B#@
bQMQKv- *Bi2lGBF2 M/ *QMMQi2 M/ MHvx2 i?2 /Bz2`2Mi `MFBM;
`2bmHib +QM+2`MBM; i?2 mb2`b BM7Q`KiBQM M22/bX ++Q`/BM; iQ (oM
1+FfqHiKM y3)  bBKBH`Biv K2bm`2 Ui?2v mb2/ Bi 7Q` +Q+BiiBQMbV
b?QmH/ 7mH}HH irQ +QM/BiBQMb,
R h?2 bBKBH`Biv #2ir22M irQ mb2`b b?QmH/ #2 KtBKH B7 i?2
T`Q}H2b /Bz2` #v i KQbi  KmHiBTHB+iBp2 +QMbiMi UTXRe89VX
k h?2`2 b?QmH/ #2 MQ bBKBH`Biv B7 i?2 mi?Q`b ?p2 MQi?BM; BM
+QKKQM- BX2X Mv +Q+BiiBQMb M/ BM Qm` +b2 Mv #QQFK`Fb
Q` i;bX
HH i?`22 +Q2{+B2Mib biBb7v i?2b2 +QM/BiBQMbX AMbi2/ S2`bQMb +Q`@
`2HiBQM +Q2{+B2Mi /Q2bMi biBb7v i?2 +QM/BiBQMb M/ b?Qrb bQK2
r2FM2bb2b Ub22 2X;X oM 1+FfqHiKM y3V- r?B+? rb HbQ /Bb@
+mbb2/ #27Q`2 #v (?H;`2MfC`p2MBM;f_Qmbb2m yj)X AM i?2B` TT2`
i?2v b?Qr2/- KQM; Qi?2` i?BM;b- i?i i?2 S2`bQM +Q``2HiBQM mb2/
7Q` +Q@+BiiBQM MHvbBb ?b b?Q`i+QKBM;b r?2M 2tTM/BM; i?2 /i

$ &RPSDULVRQRI'LIIHUHQW8VHU6LPLODULW\0HDVXUHV

!" #$%&%'($)*+,'-%'.)'(/0/+1&/23'/4'2$%'1*2$)&('$15%'.)2$/.6'/.'7)00).8'/"%"'1.3'7)7/212/).('
1.,'/.')*&'71(%'1.3'-))901&9(')&'216("'
'

''

 
 

''!"#$% %
%
%
%%%
%&'(")*(%%
%%
%
%+,##,-./0)$,12'
3"4*-$%56%0"7"8,-"19%#'$::"#"$)1(%*($.;%<2$-$%,%"(%12$%)*7=$-%':%(")48$%=''>7,->(%'-%1,4(%':%?($-%@;%=%12$%)*7=$-%
':%(")48$%=''>7,->(%'-%1,4(%':%?($-%A%,).%4%12$%)*7=$-%':%#'77')%=''>7,->(%'-%1,4(B%%%%
:++'2$&%%'7)%44/7/%.2('(12/(43'2$%(%'7).,/2/).("';.(2%1,'<%1&().=('7)&&%+12/).'7)%44/7/%.2',)%(.=2'(12/(43'
2$%'7).,/2/).('1.,'($)>('()0%'>%19.%((%('?(%%'%"6"'@1.'A79BC1+201.'DEF8'>$/7$'>1('1+()',/(7*((%,'
-%4)&%' -3' G:$+6&%.BH1&5%./.6BI)*((%1*' DJK"' ;.' 2$%/&' L1L%&' 2$%3' ($)>%,8' 10).6' )2$%&' 2$/.6(8' 2$12'
bKTH22p2M B7 QMHv x2`Q@p2+iQ` pHm2b `2 //2/ U7m`i?2` /Bb+mb@
2$%' <%1&().' 7)&&%+12/).' *(%,' 4)&' 7)M7/212/).' 1.1+3(/(' $1(' ($)&27)0/.6(' >$%.' %NL1.,/.6' 2$%' ,121'
bBQM
QM
i?2
iQTB+ Bb HbQ /QM2 #v 2X;X (G2v/2b/Q`z y8)- (G2v/2b@
(10L+%8'%5%.'/4').+3'O%&)M5%72)&'51+*%('1&%'1,,%,'?4*&2$%&',/(7*((/).').'2$%'2)L/7'/('1+()',).%'-3'%"6"'
/Q`zfom;?M
ye)- (a+?M2B/2`f"Q`HmM/ yd) M/ (a+?M2B/2`f"Q`HmM/
GP%3,%(,)&44'DQK8'GP%3,%(,)&44B@1*6$1.'DRK8'GS7$.%/,%&BT)&+*.,'DU1K'1.,'GS7$.%/,%&BT)&+*.,'DU-KF"''

yd#)VX
V*&' ,121-1(%' 7).21/.(' WJ8UR!' -))901&9(' 4&)0' X/2%YP/9%8' X)..)2%1' 1.,' T/-().)038' /.' )*&' 71(%'
Pm` /i#b2 +QMiBMb Rj-dek #QQFK`Fb 7`QK *Bi2lGBF2- *QM@
(7/%.2/4/7'1&2/7+%('7$)(%.'4&)0'ZQ'L$3(/71+'[)*&.1+("'WD8Z\E')4'2$%0'1&%',/5%&(%'1&2/7+%(8'0127$%,'5/1'
MQi2
M/
"B#bQMQKvBM Qm`>%&%'
+b2
b+B2MiB}+
`iB+H2b
7`QK
]V;8' 2/2+%'
1.,' Y#M7),%"'
#$%(%' -))901&9('
2166%,'
>/2$' JR8ZJJ'
216("' C%'+?Qb2M
,%+%2%,' 2$%'
216('
7).21/./.6'^/0L)&2^'-%71*(%'2$%(%'216('
98
T?vbB+H DQm`MHbX Ry-9N3 Q7 i?2K `2 /Bp2`b2 `iB+H2b- Ki+?2/
           M  >%&%' L&)L)(%,'
pB
.PA- iBiH2 M/ lh@+Q/2X h?2b2 #QQFK`Fb r2`2 i;;2/ rBi?
1*2)012/71++3'-3'X/2%YP/9%'/4'1'*(%&'/0L)&2('$/('4/+%("':42%&'2$/('7+%1&/.6'>%'$1,'JQ8EEW'216(8'>$/7$'>%'
je-9jj
i;bX q2 /2H2i2/ i?2 i;b +QMiBMBM; WBKTQ`iW- WD#@
&%5/(%,'4*&2$%&_'+/.%('1.,'*.,%&+/.%('>%&%',%+%2%,8'2$%'L+*&1+'4)&0('&%L+17%,'-3'(/.6*+1&'4)&0('1.,'
`27W
M/
WmTHQ/W #2+mb2 i?2b2 i;b /QMi b2KMiB+HHv /2@
A.6+/($'>)&,('(L%++/.6'>/2$''"'#$/('615%'*('E8!JJ'*./`*%'216("'
C%'7)*.2'!8ZUJ'*./`*%'*(%&('>$)'-))901&9%,'2$%'1&2/7+%(8'W8\UZ')4'2$%0'2166%,'2$%/&'-))901&9("'
b+`B#2
i?2 +QMi2Mi Q7 i?2 #QQFK`F i?2v `2 ;2M2`i2/ iQ M/ i?2
}H2@BKTQ`i
i;b r2`2 T`QTQb2/ miQKiB+HHv #v *Bi2lGBF2 B7 
C%'+%42')*2'*(%&('>$)'$15%').+3').%'-))901&9'-%71*(%'2$%3'>)*+,'$/6$+3'/.4+*%.7%'2$%'&%(*+2(8'/"%"'
mb2`
BKTQ`ib ?Bb }H2bX 7i2` i?Bb +H2`BM; r2 ?/ j8-33R i;b- r?B+?
*(%&ML1/&('>$)'$15%').%'-))901&9'/.'7)00).'1.,'-)2$').+3').%'-))901&9'12'1++8'71*(%'1'(/0/+1&/23'
)4'W"';2'>)*+,'-%'/0L)&21.2'4)&'1'*(%&M&%7)00%.,%&'(3(2%0'2)'(%2'1'2$&%($)+,_'%/2$%&'1'*(%&'($)*+,'
r2
`2pBb2/ 7m`i?2`, HBM2b M/ mM/2`HBM2b r2`2 /2H2i2/- i?2 THm`H
$15%' 1' 0/./0*0'
).' -))901&9('
1.,B)&'7Q`Kb
$%' ($)*+,'
$15%'1M;HBb?
1' 0/./0*0'rQ`/b
).' (/0/+1&'
-))901&9('rBi?
>/2$'
7Q`Kb
`2TH+2/
#v bBM;mH`
M/
bT2HHBM;
1.)2$%&'*(%&8'-%4)&%'2$/('*(%&'/('&%7)00%.,%,'2)'$/0"'#$%'+1(2'1(L%72'71.'1+()'-%'&%6*+12%,'-3'2$%'
b
`2TH+2/ #v K2`B+M bT2HHBM; rBi? xX h?Bb ;p2 mb 3-kjj mMB[m2
*(%&'$/0(%+4'>/2$'2$%'$%+L')4'1'(+/,%&8'()'2$%'*(%&'71.',%2%&0/.%'2$%'10)*.2')4'(/0/+1&'*(%&('>$)'1&%'
i;bX
q2 +QmMi k-9dj mMB[m2 mb2`b r?Q #QQFK`F2/ i?2 `iB+H2b&%7)00%.,%,'2)'$/0'G(%%'a.1*2O'WD'4)&'&%()*&7%M&%7)00%.,12/).K"'X/2%YP/9%'$1('1'0/./0*0')4'!D'
&%()*&7%('1'*(%&'0*(2'$15%'/.'+/-&1&3'-%4)&%'$%'6%2('&%()*&7%'&%7)00%.,12/)."'P%15/.6')*2'1++'*(%&('
R-Nd9
Q7 i?2K i;;2/ i?2B` #QQFK`FbX
>/2$'+%(('2$%.'2>)'-))901&9(8'>%'$15%'R8ZJD'*(%&ML1/&('>$)'($1&%'12'+%1(2').%'-))901&9"'
q2 H27i Qmi mb2`b r?Q ?p2 QMHv QM2 #QQFK`F #2+mb2 i?2v
rQmH/
?B;?Hv BM~m2M+2 i?2 `2bmHib- BX2X mb2`@TB`b r?Q ?p2 QM2
!" #$%&'(%)
#QQFK`F BM +QKKQM M/ #Qi? QMHv QM2 #QQFK`F i HH- +mb2
)!"*)+,--$.$/0$%)1$(2$$/)34$--,0,$/(%)
:.1+3O/.6'
bBKBH`Biv
Q7 RX Ai rQmH/ #2 BKTQ`iMi 7Q`  mb2`@`2+QKK2M/2`
)*&' 2$&%%' 7)%44/7/%.2(' >%' 4)*.,' 7)&&%+12/).' -%2>%%.' *(%&' (/0/+1&/23' -1(%,' ).' &%()*&7%('
bvbi2K
iQ
b2i
 i?`2b?QH/, 2Bi?2`  mb2` b?QmH/ ?p2  KBMBKmK QM
1.,'*(%&'(/0/+1&/23'-1(%,').'216(_';.'-)2$'(7%.1&/)(']/7%'1.,'H1771&,MS.%12$'615%'(/0/+1&'&%(*+2(''2$%'
#QQFK`Fb
M/fQ`
?2 b?QmH/
?p2
KBMBKmK
QM(/0/+1&'
bBKBH`
+122%&' ($)>/.6' 0/.)&'
(/0/+1&/23'
51+*%' ' 71*(%'
2$%'0%1(*&%'
1&%' `*/2%'
?(%%'#QQFK`Fb
GA66$%' WDKF"' ;.'
7).2&1(2'X)(/.*('615%',/44%&%.2'&1.9/.6'&%(*+2(_';2'71.'-%'(1/,8'2$12'X)(/.*(',/(2/.6*/($%('-%2>%%.'2$%'
rBi?
MQi?2` mb2`- #27Q`2 i?Bb mb2` Bb `2+QKK2M/2/ iQ ?BKX h?2 Hbi
1++)712/).' )4' 2$%' &%()*&7%(' 1.,' 216(' -%2>%%.' 1' *(%&ML1/&' Gb10%&(' %2' 1+"' E\K"' #$%' `*%(2/).' /(' .)>'
bT2+i
+M HbQ #2 `2;mHi2/ #v i?2 mb2` ?BKb2H7 rBi? i?2 ?2HT Q7 
>$/7$'&1.9/.6')4'(/0/+1&'*(%&('(%&5%('-%(2'4)&'2$%'2%(2M/M*(%&'/('(%1&7$/.6'4)&'
bHB/2`bQ
i?2 mb2` +M /2i2`KBM2 i?2 KQmMi Q7 bBKBH` mb2`b r?Q `2
.%>'&%()*&7%(8'$%'0/6$2'+/9%'1'(/0/+1&'*(%&'>$)'$1('-))901&9%,'01.3'&%()*&7%("''
`2+QKK2M/2/ iQ ?BK (b22 EMmix Ry 7Q` `2bQm`+2@`2+QKK2M/iBQM)X
/
*Bi2lGBF2
?b  KBMBKmK Q7 ky `2bQm`+2b  mb2` Kmbi ?p2 BM HB#@
h
``v #27Q`2 ?2 ;2ib `2bQm`+2 `2+QKK2M/iBQMX G2pBM; Qmi HH mb2`b



,6620( 

rBi? H2bb i?2M irQ #QQFK`Fb- r2 ?p2 e-9jy mb2`@TB`b r?Q b?`2
i H2bi QM2 #QQFK`FX

Results
Differences between Coefficients
MHvxBM; Qm` i?`22 +Q2{+B2Mib r2 7QmM/ +Q``2HiBQM #2ir22M
mb2` bBKBH`Biv #b2/ QM `2bQm`+2b M/ mb2` bBKBH`Biv #b2/ QM i;b,
AM #Qi? b+2M`BQb .B+2 M/ C++`/@aM2i? ;p2 bBKBH` `2bmHib
i?2 Hii2` b?QrBM; KBMQ` bBKBH`Biv pHm2 +mb2 i?2 K2bm`2 `2
[mBi2 bBKBH` Ub22 (1;;?2 Ry)VX AM +QMi`bi *QbBMmb ;p2 /Bz2`2Mi
`MFBM; `2bmHib, Ai +M #2 bB/- i?i *QbBMmb /BbiBM;mBb?2b #2ir22M
i?2 HHQ+iBQM Q7 i?2 `2bQm`+2b M/ i;b #2ir22M  mb2`@TB` (>K2`b
2i HX 3N)X h?2 [m2biBQM Bb MQr r?B+? `MFBM; Q7 bBKBH` mb2`b b2`p2b
#2bi 7Q` i?2 i2bi@mb2`b M22/b\ A7 i?2 i2bi@mb2` Bb b2`+?BM; 7Q` M2r
`2bQm`+2b- ?2 KB;?i HBF2  bBKBH` mb2` r?Q ?b #QQFK`F2/ KMv
`2bQm`+2bX
AM i#H2 R mb2` /+?2M- r?Q ?b kR9 #QQFK`Fb- rQmH/ #2 `2+QK@
K2M/2/ mb2` +Q`iBx QM `MF Ry rBi?  .B+2 bBKBH`Biv Q7 yXyR38X
lbBM; *QbBMmb i?2 bBKBH`Biv Bb yXyNed- rBi? r?B+? +Q`iBx rQmH/
#2 QM `MF i?`22 U.B+2V Q` `MF 7Qm` U*QbBMmbVX "mi 7Q` /+?2M
i?2 irQ #QQFK`Fb Q7 +Q`iBx TQbbB#Hv rQmH/Mi Km+? ?2HT ?BK
7Q` 7m`i?2` `2b2`+?- +QMi``v i?2 kR9 `iB+H2b Q7 /+?2M KB;?i #2
 ;QQ/ HB#``v 7Q` +Q`iBxX A7 /+?2M rQmH/ ?p2 H2bb i?M kR9
#QQFK`Fb- ?2 rQmH/ #2 KQ`2 bBKBH` iQ +Q`iBxX *QM+2`MBM; i?2
`2b2`+? bT2+i 7Q` +Q`iBx i?Bb rQmH/ #2  b?Q`i+QKBM; 7Q` ?BKX

Differences between tag- and resource-based similarities


MHvxBM; i?2 mb2` bBKBH`Biv #b2/ QM i;b- i?2 +Q2{+B2Mib T`QpB/2
bBKBH` `2bmHibX h?2 BMi2`2biBM; kR9 ee /+?2M FFBKb yXy8dR yXyedj
bT2+i Bb i?2 /Bz2`2Mi `MFBM; #2ir22M bBKBH` mb2`b #b2/ QM i;b
QM i?2 QM2 ?M/ M/ QM `2bQm`+2b kR9 ke /+?2M F2/KQM/ yXy8 yXy3y9
QM i?2 Qi?2` ?M/X



$ &RPSDULVRQRI'LIIHUHQW8VHU6LPLODULW\0HDVXUHV

!"#$

 /      
%&'($)*+",$!-$.$(&*/%0*1'23$4*/$&'15$$
$

!"#$

 /     
%&'($)*+",$!-$.$(&*/%0*1'23$4*/$&'15$$
$

!"#$%&'()'*+,$&'-.'/-&.."/"&012'34'0$53&%'-.'$2&%67+"%2)'$2&%62"5",+%"14'3+2&8'-0'3--95+%92:'2-$%/&)';"32-0-54:'
<"1&=>"9&:'<-00-1&+?'

+4664*$ -6$
-6$
5,()9
5,()#
%&+($ :4,&*5,$
-6$
3+8(*
5,()#
-6
-6
AB
CAD
EB ,0&-2 )--<(
F5AGCD F5AHAH
AI
CAD
EB ,0&-2 3&+2%-/
F5ACE F5AECH
AA
CAD
EC ,0&-2 <,-(1*2,
F5FBCI F5AFDG
B
CAD
HH ,0&-2 <<'1(
F5FEIA F5FHIG
$
H
CAD
CH ,0&-2 <-,1*2,
F5FE
F5FBFD
!"#$%&'()'*+,$&'-.'/-&.."/"&012'34'0$53&%'-.'$2&%67+"%2)'$2&%62"5",+%"14'3+2&8'-0'3--95+%92:'2-$%/&)';"32-0-54:'
E
CAD
CE ,0&-2 <.%'-&+19&/#
F5FDAB F5FHBD
<"1&=>"9&:'<-00-1&+?'
D
CAD
AE ,0&-2 %.%&.!&.%%
F5FGDJ F5FIFH
E
CAD
AFE ,0&-2 /*,2-#
F5FGAG F5FGGD
+4664*$
5,()9 ).'%*2&'""
5,()#
%&+($ :4,&*5,$
G -6$CAD -6$ J ,0&-2
F5FCHJ
F5FHBD
-6$ C 3+8(*
-6 F5FJHI
-6
CAD 5,()# C ,0&-2 0.*/%'7
F5FABE
AB
CAD
EB ,0&-2 )--<(
F5AGCD F5AHAH '
AI
CAD
EB ,0&-2 3&+2%-/
F5ACE F5AECH 3--95+%92'C35D:'-%8&%&8'34'
@+3,&'A)'B"^^
AA
CAD
EC ,0&-2 <,-(1*2,
F5FBCI F5AFDG
E"/&:'2-$%/&)';"32-0-54:'<"1&=>"9&:'<-00-1&+?'
B
CAD
HH ,0&-2 <<'1(
F5FEIA F5FHIG
!"#$%&''()(*+(,$-(./((*$.012$0*3$)(,45)+(2-0,(3$,&6&70)&.&(,$$
H
CAD
CH ,0&-2 <-,1*2,
F5FE
F5FBFD
E
CAD
CE ,0&-2 <.%'-&+19&/#
F5FDAB F5FHBD
62."#7'23$ %&-$ +(-/$ ('1'"./'%#$ !.(-,$*2$ %.3(8$%&-$ 0*-44'0'-2%($ 9/*:',-$ ('1'"./$ /-(+"%(5$ ;&-$ '2%-/-(%'23$
D
CAD
AE ,0&-2 %.%&.!&.%%
F5FGDJ F5FIFH
.(9-0%$'($%&-$,'44-/-2%$/.2<'23$!-%)--2$('1'"./$+(-/($!.(-,$*2$%.3($*2$%&-$*2-$&.2,$.2,$*2$/-(*+/0-($
E
CAD
AFE ,0&-2 /*,2-#
F5FGAG F5FGGD
*2$%&-$*%&-/$&.2,5$$
G
CAD
J ,0&-2 ).'%*2&'""
F5FCHJ F5FHBD
C 
CAD  $
C ,0&-2 )&*$
0.*/%'7
F5FABE F5FJHI
 
!*%&$ &.:-$ %&-$ 3/-.%-(%$
('1'"./'%#$
' :."+-$ -'%&-/$ !.(-,$ *2$
          

@+3,&'A)'B"^^ 3--95+%92'C35D:'-%8&%&8'34'
/-(*+/0-($)-/-$%.<-2$'2%*$.00*+2%5$=(-/$('1'"./'%#$!.(-,$*2$%.3($1.#$&.:-$.,:.2%.3-($*:-/$%&-$*2-$
E"/&:'2-$%/&)';"32-0-54:'<"1&=>"9&:'<-00-1&+?'

!.(-,$*2$/-(*+/0-(>$;&-/-$1'3&%$!-$1*/-$.2,$,'44-/-2%$('1'"./$+(-/($
!"#$%&''()(*+(,$-(./((*$.012$0*3$)(,45)+(2-0,(3$,&6&70)&.&(,$$
%&-$/-(*+/0-(8$.2,$%.3($1.#$'24*/1$%&-$+(-/8$'2$)&'0&$0*2%-?%$%&-$*%&-/$+(-/($/-.,$%&-$/-(*+/0-5$@4$

62."#7'23$ %&-$ +(-/$ ('1'"./'%#$ !.(-,$*2$ %.3(8$%&-$ 0*-44'0'-2%($ 9/*:',-$ ('1'"./$ /-(+"%(5$ ;&-$ '2%-/-(%'23$
$
.(9-0%$'($%&-$,'44-/-2%$/.2<'23$!-%)--2$('1'"./$+(-/($!.(-,$*2$%.3($*2$%&-$*2-$&.2,$.2,$*2$/-(*+/0-($
*2$%&-$*%&-/$&.2,5$$
    $ )&*$ !*%&$ &.:-$ %&-$ 3/-.%-(%$ ('1'"./'%#$ :."+-$ -'%&-/$ !.(-,$ *2$
          
/-(*+/0-($)-/-$%.<-2$'2%*$.00*+2%5$=(-/$('1'"./'%#$!.(-,$*2$%.3($1.#$&.:-$.,:.2%.3-($*:-/$%&-$*2-$
!.(-,$*2$/-(*+/0-(>$;&-/-$1'3&%$!-$1*/-$.2,$,'44-/-2%$('1'"./$+(-/($
%&-$/-(*+/0-(8$.2,$%.3($1.#$'24*/1$%&-$+(-/8$'2$)&'0&$0*2%-?%$%&-$*%&-/$+(-/($/-.,$%&-$/-(*+/0-5$@4$

$



,6620( 

'%11%&! 234*!
234*
5'6.&
O^
X[
XN
\^
X[
^]
[\
XN
^\
XO

^S[
^S[
^S[
^S[
^S[
^S[
^S[
^S[
^S[
^S[

234*!
)*.07

)*.08

]\ &0"#(
]d &0"#(
Xc &0"#(
X[c &0"#(
^NX &0"#(
O[ &0"#(
[]\ &0"#(
^NS &0"#(
O] &0"#(
^S] &0"#(

)*.07

9+'.! $%*+&)*!
234*
234*

4##8.
N>X[c\
*"-()#/
N>XN[d
8#&1+(&
N>^c]^
/+&(#2
N>^ddc
%(&/#%9
N>^dN[
8831.
N>^[X\
130"%#59-..1%(( N>^\]^
:%-5.0"5#.3(*#/ N>^\^d
T##'%(T2+)3
N>^OXS
9/+(08+9-.)#/
N>^O^^

N>XcXc
N>XXcX
N>XdNS
N>^cX]
N>^dS^
N>XN\\
N>^S^c
N>^\]X
N>^S]\
N>^O^^ !

"#$%&!'(!)*+*%#,*-.!^^ -#/01!2,3&,&3!$.!4*5&1!026,5&(!
7*$0282+.1!9*-&:;*<&1!92882-&#=!!

"# $%&'()*+%&!!
!"#$%&'%()%*#$+,$%$-.#/$/#0+11#(&#/$.2.)#1$3.$)"%)$4#$0+-5&$+,,#/$)"/##$/#0+11#(&%)3+(.6$.3135%/$
T`i 7`QK ;?mMi2` M/ r22Fb- r?Q #Qi? ?p2 i?2 ;`2i2bi
  



 
 
 
bBKBH`Biv
pHm2
2Bi?2`
#b2/
QM 
ii?#?ii
yXyj9N
yXydye
kR9 N
,3#5&$ 7"#/#$ )"#$ -.#/$ "31.#5,$ 0%($ ,35)#/$ )"#$ /#.-5).$ 5++83(*$ +(52$ %)$ /#.+-/0#.$ 9++81%/8#&$ 92$ .:#03,30$
/+?2M
rBiQM?BHH
yXykeN
yXye39
`2bQm`+2b
r2`2
iF2M
BMiQ
++QmMiX
#;:#/)$ -.#/.<=$ %(&$)%*.$4"30"$%/#$%..3*(#&$92$.:#03,30$ #;:#/)$ -.#/.$%(&$5#%&$)+$/#5#'%()$ /#.+-/0#.>$
lb2`
bBKBH`Biv #b2/
QM +,,#/.$
i;b%$ ,-/)"#/$
Kv %.:#0)$
?p2 4"30"$
/pMi;2b
Qp2` 43)"$
i?2&3/#0)$
QM2
!"#$ -.#/?/#0+11#(&%)3+($
)"#/#,+/#$
0%((+)$ 9#$ ,-5,355#&$
kR9
k /+?2M +Q`iBx yXyR38 yXyNed #b2/ QM `2bQm`+2b, h?2`2 KB;?i
/#.+-/0#$+/$)%*$/#0+11#(&%)3+(>$@#$%5.+$,+-(&$+-)$)"%)$)"#/#$3.$%$*/#%)$&3,,#/#(0#$9#)4##($-.#/$

#2
KQ`2 M/ /Bz2`2Mi bBKBH` mb2`b r?B+? rQmH/Mi #2 7QmM/ Qp2`
(##&.6$ A.$ "#$ .#%/0"3(*$ ,+/$ 0++:#/%)3+($ :%/)(#/.$ +/$ ,+/$ /#5#'%()$ /#.+-/0#.B$ !"3.$ 3.$ 31:+/)%()$ ,+/$
i?2
`2bQm`+2b- M/ i;b Kv BM7Q`K i?2 mb2`- BM r?B+? +QMi2ti i?2
.3135%/3)2$1#%.-/#1#()$%(&$)"#$/%(83(*$+,$)"#$/#.-5).$,+/$%$.3(*5#$-.#/>$C-/)"#/$/#.#%/0"$"%.$)+$9#$
Qi?2`
`2/
i?2
`2bQm`+2X
A7%/#$
/+?2M
Bb b2`+?BM;
7Q` T`QD2+i
&+(#$ +($mb2`b
)"3.$ ,3#5&>$
D$ (#4$
E-#.)3+($
3.$ 3,$ )"#/#$
,#%)-/#.$ 4"30"$
0+-5&$ 9#$ 3()#*/%)#&$
3($ -.#/$
T`iM2`bi?2,+/$
i;b
+M3(,+/1%)3+($
;Bp2 ?BK%9+-)$
M BKT`2bbBQM
Q7 i?2 `iB+H2b
/#0+11#(&%)3+(=$
#;%1:5#$
4"30"$ +,$ )"#$ 9++81%/8#&$
:%:#/.$ )"#$+QMi2Mi
-.#/$ "%.$
%5/#%&2$/#%&$+/$4"30"$"#$&3.538#.>$F($G3)#HI38#$%$-.#/$0%($(+4$.)%)#$+,$"#$"%.$/#%&$%($%/)305#$+/$4355$
i?2
Qi?2` mb2`b `2 BMi2`2bi2/ BM M/ i?2`27Q`2 Q7 i?2 mb2`b `2b2`+?
>!"#.#$,#%)-/#.$13*")$*3'#$,-/)"#/$3(,+/1%)3+($%9+-)$%$-.#/=$
}2H/X
4"30"$ 4355$ 9#$ "#5:,-5$ )+$ ,3(&$ 0++:#/%)3+($ :%/)(#/.$ %(&$ (%//+4$ )"#$ "-*"$ %1+-()$ +,$ /#5#'%()$
/#.+-/0#.>$ F-/$ ,-/)"#/$ /#.#%/0"$ )/3#.$ )+$ 31:5#1#()$ )"#.#$ %.:#0).$ %.$ 4#55$ %.$ )+$ 0+193(#$
/#0+11#(&%)3+($9%.#&$+($)%*.$%(&$+($/#.+-/0#.>$D(+)"#/$3('#.)3*%)3+($."+-5&$%5.+$9#$)"#$)#.)3(*$+,$
&3,,#/#()$ :/+;313)2$ %(&$ .3135%/3)2$ 1#%.-/#.>$ D.$ .#'#/%5$ %-)"+/.$ &#1+(.)/%)#&$ 7#>*>$
JD"5*/#(KL%/'#(3(*KM+-..#%-$NOP=$JQ0"(#3&#/KR+/5-(&$NS9P<$)"#$0"+30#$+,$%$.:#03,30$1#%.-/#$3.$+,)#($
.-9T#0)3'#>$U3,,#/#()$1#%.-/#.$%.8$,+/$&3,,#/#()$0/3)#/3%$%(&$5#%&$)+$&3,,#/#()$/#.-5).=$4"30"$/#E-3/#$%$
h?2 /pMi;2 Q7  mb2` `2+QKK2M/2` bvbi2K Bb i?i r2 +QmH/
&#)%35#&$0+1:%/3.+(>$

Conclusion

Qz2` i?`22 `2+QKK2M/iBQMb, bBKBH` mb2`b 7Q` TQbbB#H2 +QQT2`iBQM,# -./.0.&'.*!


`2H2pMi
`2bQm`+2b +QMM2+i2/ rBi? mb2`b r?Q FMQr i?2 `2b2`+?
}2H/
U?2`2 i?2 mb2`NOP$?BKb2H7
+M
}Hi2`R+W$i?2
`2bmHib
QMHv i,+/$`2@
JD"5*/#(KL%/'#(3(*KM+-..#%-$
D"5*/#(=$ V#/W$
L%/'#(3(*=$
M+-..#%-=$
M+(%5&$HQQFBM;
7XNNO<>$ M#E-3/#1#().$
%$
G+03)%)3+($ Q3135%/3)2$ Y#%.-/#=$ 43)"$ Q:#03%5$ M#,#/#(0#$ )+$ V#%/.+(Z.$ G+/#5)%3+($ G+#,,303#()>$ A(6$ L+-/(%5$ +,$ )"#$
bQm`+2b
#QQFK`F2/
#v
bT2+B}+
2tT2`i
mb2`bVM/
i;b
r?B+?
`2
D1#/30%($Q+03#)2$,+/$A(,+/1%)3+($Q03#(0#$%(&$!#0"(+5+*2=$[\=$]=$[[N?[]N>$
bbB;M2/
#v bT2+B}+ 2tT2`i mb2`b M/ H2/ iQ `2H2pMi `2bQm`+2bX h?2
JG%0"#&%$#)$%5>$^^P$G%0"#&%=$C3&#5W$G%/(#3/+=$_`0)+/W$C#/(a(&#b=$U3#*+W$C+/1+.+=$_/#3;+$7XN^^<6$G+1:%/3.+($+,$
0+55%9+/%)3'#$
,35)#/3(*$ %5*+/3)"1.6$ i?2`27Q`2
I313)%)3+(.$ +,$ Qz2`b
0-//#()$ )#0"(3E-#.$
%(&$bT2+i
:/+:+.%5.$ r?B+?
,+/$ .0%5%95#=$
"3*"?
mb2`@`2+QKK2M/iBQM
 7m`i?2`
+MMQi
:#/,+/1%(0#$/#0+11#(&#/$.2.)#1.>$A(6$DGY$!/%(.%0)3+(.$+($)"#$@#9=$[K^=$%/)305#$X>$
#2 7mH}HH2/ rBi? /B`2+i `2bQm`+2 Q` i; `2+QKK2M/iBQMX q2 HbQ

$ &RPSDULVRQRI'LIIHUHQW8VHU6LPLODULW\0HDVXUHV



7QmM/ Qmi i?i i?2`2 Bb  ;`2i /Bz2`2M+2 #2ir22M mb2` `2+QKK2M/@


iBQM #b2/ QM b?`2/ `2bQm`+2b M/ #b2/ QM b?`2/ i;bX MQi?2`
bT2+i Bb i?2 mb2`b M22/b, Ab ?2 b2`+?BM; 7Q` +QQT2`iBQM T`iM2`b
Q` 7Q` `2H2pMi `2bQm`+2b\ h?Bb Bb BKTQ`iMi 7Q` bBKBH`Biv K2b@
m`2K2Mi M/ i?2 `MFBM; Q7 i?2 `2bmHib 7Q`  bBM;H2 mb2`X 6m`i?2`
`2b2`+? ?b iQ #2 /QM2 QM i?Bb }2H/X  M2r [m2biBQM Bb B7 i?2`2
`2 72im`2b r?B+? +QmH/ #2 BMi2;`i2/ BM mb2` `2+QKK2M/iBQM- 7Q`
2tKTH2 BM7Q`KiBQM #Qmi r?B+? Q7 i?2 #QQFK`F2/ TT2`b i?2
mb2` ?b H`2/v `2/ Q` r?B+? ?2 /BbHBF2bX PM *Bi2lGBF2  mb2`
+M MQr bii2 Q7 ?2 ?b `2/ M `iB+H2 Q` rBHH `2/ Bic i?2`2 Bb 2p2M
 GBF2 Bi #miiQMX h?2b2 72im`2b KB;?i ;Bp2 7m`i?2` BM7Q`KiBQM
#Qmi  mb2`- r?B+? rBHH #2 ?2HT7mH iQ }M/ +QQT2`iBQM T`iM2`b
M/ M``Qr i?2 ?m;? KQmMi Q7 `2H2pMi `2bQm`+2bX Pm` 7m`i?2`
`2b2`+? i`B2b iQ BKTH2K2Mi i?2b2 bT2+ib b r2HH b iQ +QK#BM2
`2+QKK2M/iBQM #b2/ QM i;b M/ QM `2bQm`+2bX MQi?2` BMp2bi@
B;iBQM b?QmH/ HbQ #2 i?2 i2biBM; Q7 bm#D2+iBp2X .Bz2`2Mi K2bm`2b
bF 7Q` /Bz2`2Mi +`Bi2`B M/ H2/ iQ /Bz2`2Mi `2bmHib- r?B+? `2[mB`2
 /2iBH2/ +QKT`BbQMX b b2p2`H mi?Q`b /2KQMbi`i2/ U2X;X (?H@
;`2MfC`p2MBM;f_Qmbb2m yj)- (a+?M2B/2`f"Q`HmM/ yd#)V i?2 +?QB+2
Q7  bT2+B}+ K2bm`2 Bb Q7i2M/Bz2`2Mi T`QtBKBiv M/ bBKBH`Biv K2b@
m`2bX

Bibliography

(R) (?H;`2MfC`p2MBM;f_Qmbb2m yj) ?H;`2M- S2`c C`p2MBM;"Qc _Qmbb2m- _QMH/ UkyyjVX _2[mB`2K2Mib 7Q`  *Q+BiiBQM
aBKBH`Biv J2bm`2- rBi? aT2+BH _272`2M+2 iQ S2`bQMb *Q@
`2HiBQM *Q2{+B2MiX AM, CQm`MH Q7 i?2 K2`B+M aQ+B2iv 7Q`
AM7Q`KiBQM a+B2M+2 M/ h2+?MQHQ;v- 89- e- 88y@8eyX
(k) (*+?2/ 2i HX RR) *+?2/- 6B/2Hc *`M2B`Q- o+iQ`c 62`MM@
/2x- .B2;Qc 6Q`KQbQ- o`2BtQ UkyRRV, *QKT`BbQM Q7 +QHH#Q`@
iBp2 }Hi2`BM; H;Q`Bi?Kb, GBKBiiBQMb Q7 +m``2Mi i2+?MB[m2b
M/ T`QTQbHb 7Q` b+H#H2- ?B;?@ T2`7Q`KM+2 `2+QKK2M/2`
bvbi2KbX AM, *J h`Mb+iBQMb QM i?2 q2#- 8fR- `iB+H2 kX
(j) (1;;?2 Ry) 1;;?2- G2Q UkyRyV, :QQ/ S`QT2`iB2b Q7 aBKBH`@
Biv J2bm`2b M/ h?2B` *QKTH2K2Mi`BivX AM, CQm`MH Q7 i?2
K2`B+M aQ+B2iv 7Q` AM7Q`KiBQM a+B2M+2 M/ h2+?MQHQ;veRfRy- kR8RkReyX
(9) (>K2`b 2i HX 3N) >K2`b- GB2p2c >2K2`v+F- up2bc >2`r2v2`b:mB/Qc CMbb2M- J`+ URN3NV, aBKBH`Biv J2bm`2b BM a+B2MiQ@
K2i`B+ _2b2`+?, h?2 C++`/ AM/2t o2`bmb aHiQMb *QbBM2
6Q`KmHX AM, AM7Q`KiBQM S`Q+2bbBM;  JM;2K2Mi- k8fjjR8jR3X
(8) (>2+FfS2i2`b Ry)X >2+F- hK`c S2i2`b- Ab#2HH UkyRyVX 1t@
T2`i _2+QKK2M/2` avbi2Kb, 1bi#HBb?BM; *QKKmMBiB2b Q7
S`+iB+2 "b2/ QM aQ+BH "QQFK`FBM; avbi2KbX AM, S`Q+22/@
BM;b Q7 A@EMQr kyRyX Ryi? AMi2`MiBQMH *QM72`2M+2 QM EMQr@
H2/;2 JM;2K2Mi M/ EMQrH2/;2 h2+?MQHQ;B2b- 983@9e9X



,6620( 

(e) (EMmix Ry) EMmix- Ei?`BMc aQm#mbi- aBKQM2c aiQ+FqQH7;M; :X UkyRyV, h; +Hmbi2`b b BM7Q`KiBQM `2i`B2pH BM@
i2`7+2bX AM, S`Q+22/BM;b Q7 i?2 9ji? MMmH >rBB AMi2`M@
iBQMH *QM72`2M+2 QM avbi2K a+B2M+2b U>A*aa@9jV- Ry T;2bX
(d) (G2v/2b/Q`z y8) G2v/2b/Q`z- GQ2i Ukyy8VX aBKBH`Biv J2b@
m`2- mi?Q` *Q+BiiBQM MHvbBb- M/ AM7Q`KiBQM h?2Q`vX
AM, CQm`MH Q7 i?2 K2`B+M aQ+B2iv 7Q` AM7Q`KiBQM a+B2M+2
M/ h2+?MQHQ;v- 8e- d- deN@ddkX
(3) (G2v/2b/Q`zfom;?M ye) G2v/2b/Q`z- GQ2ic om;?M- GBr2M
UkyyeVX *Q@Q++m``2M+2 Ki`B+2b M/ i?2B` TTHB+iBQMb BM BM@
7Q`KiBQM b+B2M+2, 1ti2M/BM; * iQ i?2 q2# 2MpB`QMK2MiX
AM, CQm`MH Q7 i?2 K2`B+M aQ+B2iv 7Q` AM7Q`KiBQM a+B2M+2
M/ h2+?MQHQ;v- 8d- Rk- ReReRek3X
(N) (GBM; 2i HX y3) GBM;- >mBx?Bc sm- um2c GB- um272M;c LvF_B+?B Ukyy3V, *QHH#Q`iBp2 6BHi2`BM; _2+QKK2M/2` avbi2Kb
lbBM; h; AM7Q`KiBQMX AM, *J AMi2`MiBQMH *QM72`2M+2
QM q2# AMi2HHB;2M+2 M/ AMi2HHB;2Mi ;2Mi h2+?MQHQ;vX kyy3
A111fqA*- 8NekX
(Ry) (GmQ 2i HX y3) GmQ- >2M;c LBm- *?M;vQM;c a?2M- _mBKBMc
lHH`B+?- *`bi2M Ukyy3V,  +QHH#Q`iBp2 }Hi2`BM; 7`K2rQ`F
#b2/ QM #Qi? HQ+H mb2` bBKBH`Biv M/ ;HQ#H mb2` bBKBH`BivX
AM, J+?BM2 G2`MBM;- dkfj- kjRk98X
(RR) (S2i2`b yN) S2i2`b- Ab#2HH UkyyNV, 6QHFbQMQKB2bX AM/2tBM;
M/ _2i`B2pH BM q2# kXy UEMQrH2/;2 M/ AM7Q`KiBQMVX .2
:`mvi2`- am`, "2`HBMX
(Rk) (_Q`pB; NN) _Q`pB;- J`F URNNNV, AK;2b Q7 bBKBH`Biv, 
oBbmH 1tTHQ`iBQM Q7 PTiBKH aBKBH`Biv J2i`B+b M/ a+HBM;
S`QT2`iB2b Q7 h_1* hQTB+@.Q+mK2Mi a2ibX AM, CQm`MH Q7 i?2
K2`B+M aQ+B2iv 7Q` AM7Q`KiBQM a+B2M+2- 8yf3- ejNe8RX
(Rj) (a+?M2B/2`f"Q`HmM/ yd) a+?M2B/2`- C2bT2` qXc "Q`HmM/- SB
UkyydV, Ji`Bt +QKT`BbQM- S`i R, JQiBpiBQM M/ BKTQ`i@
Mi Bbbm2b 7Q` K2bm`BM; i?2 `2b2K#HM+2 #2ir22M T`QtBK@
Biv K2bm`2b Q` Q`/BMiBQM `2bmHibX AM, CQm`MH Q7 i?2 K2`@

%,%/,2*5$3+<



B+M aQ+B2iv 7Q` AM7Q`KiBQM a+B2M+2 M/ h2+?MQHQ;v- 83- RRR83eR8NeX


(R9) (a+?M2B/2`f"Q`HmM/ yd#) a+?M2B/2`- C2bT2` qXc "Q`HmM/- SB
Ukyyd#V, Ji`Bt +QKT`BbQM- S`i k, J2bm`BM; i?2 `2b2K#@
HM+2 #2ir22M T`QtBKBiv K2bm`2b Q` Q`/BMiBQM `2bmHib #v
mb2 Q7 i?2 KMi2H M/ T`Q+`mbi2b biiBbiB+bX AM, CQm`MH Q7 i?2
K2`B+M aQ+B2iv 7Q` AM7Q`KiBQM a+B2M+2 M/ h2+?MQHQ;v83- RR- R8NeReyNX
(R8) (axQKbxQ` 2i HX yd) axQKbxQ`- JX- *iimiQ- *X- HMB- >XP>`- EX- "H/bb``B- X- GQ`2iQ- oX-a2`p2/BQ- oX .X SX
UkyydV, 6QHFbQMQKB2b- i?2 a2KMiB+ q2#- M/ JQpB2 _2@
+QKK2M/iBQMX AM, 9i? 1m`QT2M a2KMiB+ q2# *QM72`2M+2"`B/;BM; i?2 :T #2ir22M a2KMiB+ q2# M/ q2# kXy- AMMb@
#`m+F- mbi`B- dR@39X
(Re) (oM 1+FfqHiKM y3) oM 1+F- L22b CMc qHiKM- Gm/Q
Ukyy3V, TT`QT`Bi2 aBKBH`Biv J2bm`2b 7Q` mi?Q` *Q@
*BiiBQM MHvbBbX AM, CQm`MH Q7 i?2 K2`B+M aQ+B2iv 7Q`
AM7Q`KiBQM a+B2M+2 M/ h2+?MQHQ;v- 8NfRy- Re8j ReeRX
(Rd) (oM 1+FfqHiKM yN) oM 1+F- L22b CMc qHiKM- Gm/Q
UkyyNV, >Qr iQ LQ`KHBx2 *QQ++m``2M+2 .i\ M MHvbBb
Q7 aQK2 q2HH@EMQrM aBKBH`Biv J2bm`2bX AM, CQm`MH Q7 i?2
K2`B+M aQ+B2iv 7Q` AM7Q`KiBQM a+B2M+2 M/ h2+?MQHQ;veyf3- Rej8Re8RX
(R3) (wM`/Bf*T` y3) wM`/B- oH2MiBMc *T`- GB+B Ukyy3V,
aQ+BH _MFBM;, lM+Qp2`BM; _2H2pMi *QMi2Mi lbBM; h;@
#b2/ _2+QKK2M/2` avbi2KbX AM, S`Q+22/BM;b Q7 i?2 kyy3
*J *QM72`2M+2 QM _2+QKK2M/2` avbi2KbX *J L2r uQ`FLu- 8R83X
(RN) (w?2MfGBfu2mM; yN) w?2M- uBc GB- qm@CmMc u2mM;- .Bi@uM
UkyyNV, h;B*Q6B, i; BM7Q`K2/ +QHH#Q`iBp2 }Hi2`BM;X AM,
S`Q+22/BM;b Q7 i?2 i?B`/ *J +QM72`2M+2 QM _2+QKK2M/2`
bvbi2Kb- eNdeX

EXAMINING THE USES OF INTERNET


AND SOCIAL MEDIA AMONG MEN AT
MILITARY CONSCRIPTION AGE
+HLGL(QZDOG
,QIRUPDWLRQ6WXGLHV )DFXOW\RI+XPDQLWLHV 8QLYHUVLW\RI2XOX

1RRUD+LUYRQHQ
,QIRUPDWLRQ6WXGLHV )DFXOW\RI+XPDQLWLHV 8QLYHUVLW\RI2XOXDQG'HSDUWPHQWRI6SRUWV
DQG([HUFLVH0HGLFLQH 2XOX'HDFRQHVV,QVWLWXWH

7LP/XRWR
&XOWXUDO$QWKURSRORJ\ 8QLYHUVLW\RI2XOX )LQODQG

Extended abstract
h?2 F2v 2H2K2Mib Q7 bQ+BH K2/B- +QKKmMBiv M/ BMi2`+iBQMKv BM+`2b2 BM/BpB/mHb +iBp2 T`iB+BTiBQM BM p`BQmb bT2+ib Q7
bQ+BH HB72 pB i?2 AMi2`M2i- M/ Qz2` QTTQ`imMBiB2b 7Q` #mBH/BM; +QK@
KmMBiB2b `QmM/ bT2+B}+ ?2Hi? Bbbm2bX aQ+BH K2/B TTHB+iBQMb
+M T`QpB/2 M QT2M THi7Q`K 7Q` b?`BM; B/2b- 2tT2`B2M+2b- QTBM@
BQMb M/ +QM+2`Mb QM ?2Hi? Bbbm2b UJm``v 2i HX- kyy3VX HbQ i?2v
+M Qz2`  p`B2iv Q7 i2+?MB+H 72im`2b U2X;X- biimb mT/i2b- K2/B
b?`BM;- TTHB+iBQM ?QbiBM;- bvM+?`QMQmb HBMFBM;- ;`QmT 7Q`KBM;V
i?i `2 r2HH@bmBi2/ 7Q` bmTTQ`iBM; /Bz2`2Mi BM7Q`KiBQM #2?pBQm`b
UqQ?M 2i HX- kyRRVX _2b2`+? QM bQ+BH K2/B BM AM7Q`KiBQM a+B@
2M+2 ?p2 7Q+mb2/- 7Q` 2tKTH2- QM BM7Q`KiBQM #2?pBQm` QM /Bz2`@
2Mi bQ+BH M2irQ`FBM; bBi2b UCMb2M 2i HX- kyRRV M/ bQ+BH BM7Q`K@
iBQM mb2b Q7 6+2#QQF UqQ?M 2i HX- kyRRVX



,6620( 

GBi2`im`2 QM ?2Hi? #2?pBQm` +?M;2 b22Fb iQ Mbr2` i?2 [m2b@


iBQM Q7 ?Qr iQ +`2i2 M/ /2HBp2` `2H2pMi- BMi2`2biBM; M/ BM7Q`K@
iBp2 ?2Hi? K2bb;2b iQ T2`bm/2 BM/BpB/mHb iQ /QTi ?2Hi?B2`
#2?pBQm`b ULQ` 2i HX- kyyd- TXedj@ ed9VX h?2 AMi2`M2i T`QpB/2b
KMv ?2Hi? T`QKQiBQM TTHB+iBQMb i?i miBHBx2 2H2K2Mib Q7 bQ+BH
K2/B iQ ?p2 M 2z2+i QM ?2Hi? #2?pBQm`bX JMv Q7 i?2b2 T@
THB+iBQMb `2 BMi2;`i2/ BM TQ`iHb Q` bQ+BH M2irQ`FBM; bBi2b U2X;X6+2#QQFVX aQK2 TTHB+iBQMb HHQr +?HH2M;BM; 7`B2M/b i?`Qm;?
6+2#QQF Q` hrBii2` iQ ii2M/ iQ T?vbB+H +iBpBivX AM bQK2 TTHB+@
iBQMb mb2`b +M b?`2 /2iBH2/ T2`bQMH ?2Hi? BM7Q`KiBQM- M/ bQK2
2p2M T`QpB/2 iBHQ`2/- T2`bQMHBx2/ ?2Hi? BM7Q`KiBQMX U62`MM/2x@
Gm[m2 2i HX- kyRyXV aQ+BH K2/B Kv #2` ?2Hi?@2M?M+BM; TQi2M@
iBH i?`Qm;? b2p2`H K2+?MBbKb- r?B+? BM+Hm/2 BM+`2bBM; T2`+2Bp2/
bQ+BH bmTTQ`i M/ BMi2`+QMM2+iBpBiv KQM; BM/BpB/mHb- Q` /Ti@
BM; bQ+BH K2/B b  +QKKmMB+iBQM THi7Q`K 7Q` ?2Hi? T`QKQiBQM
BM Tm#HB+ ?2Hi? +KTB;Mb U*?Qm 2i HX- kyyNVX .2bTBi2 i?2b2 #2M2@
}ib- bQ+BH K2/B ?b HbQ M2;iBp2 +?`+i2`BbiB+b, 7Q` 2tKTH2- Bi
Bb 2bB2` iQ /Bbb2KBMi2 mM`2HB#H2 Q` 2``QM2Qmb ?2Hi? BM7Q`KiBQM
U*?Qm 2i HX- kyyNVX
;2 ?b #22M bii2/ iQ #2 i?2 bi`QM;2bi T`2/B+iQ` Q7 #Qi? bQ+BH
M2irQ`FBM; M/ #HQ;;BM; BM i?2 la U*?Qm 2i HX- kyyNV- M/ i?Bb
T?2MQK2MQM Bb Q#pBQmb HbQ BM 6BMHM/ UaiiBbiB+b 6BMHM/- kyRRVX
++Q`/BM; iQ aiiBbiB+b 6BMHM/ UkyRyV 3j T2`+2Mi Q7 Re iQ k9 v2`
QH/ 6BMMb ?p2 `2;Bbi2`2/ b  bQ+BH M2irQ`F b2`pB+2 mb2` M/ ek
T2`+2Mi Q7 K2M Q7 i?Bb ;2 7QHHQr bQK2 bQ+BH M2irQ`F b2`pB+2 i
H2bi /BHvX 6`QK 6BMMb Q7 i?Bb ;2 3y T2`+2Mi mb2 i?2 AMi2`M2i
7Q` BMbiMi K2bb;BM; M/ 8y T2`+2Mi ?p2 7QHHQr2/ bQK2 #HQ; /m`@
BM; i?2 Hbi i?`22 KQMi?bX *?Qm 2i HX UkyyNV `;m2 i?i ?2Hi?
+QKKmMB+iBQM 2zQ`ib miBHBxBM; bQ+BH K2/B rBHH ?p2 i?2 #`Q/2bi
`2+? M/ BKT+i r?2M i?2 i`;2i TQTmHiBQM Bb i?2 vQmM;2` ;2M@
2`iBQMX HbQ "`2MMM 2i HX UkyRy- TXe8yV bmTTQ`i i?Bb pB2r #v
biiBM; i?i M2r K2/B- BM+Hm/BM; bQ+BH@M2irQ`FBM; i2+?MQHQ;B2bQz2`  TQi2MiBH K2+?MBbK iQ bT`2/ ?2Hi?v@2iBM; K2bb;2b M/
2M;;2 vQmM; T2QTH2 QM i?2B` QrM i2`KbX ++Q`/BM; iQ "QmHQb M/
q?22H2` Ukyyd- TXkyV ?2Hi? +`2 T`QpB/2`b b?QmH/ #2+QK2 bQ+BH
2M#H2`b- T`QpB/BM; bBimiBQMb i?i #2+QK2 TQbBiBp2Hv //B+iBp2

([DPLQLQJWKHXVHVRILQWHUQHWDQGVRFLDOPHGLDDPRQJPHQDWPLOLWDU\FRQVFULSWLRQDJH

bQ i?i TiB2Mib UM/ Qi?2` T2QTH2 BMi2`2bi2/ BM ?2Hi?V +M ;i?2`H2`M 7`QK- M/ bmTTQ`i 2+? Qi?2`- iQ BKT`Qp2 ?2Hi? Qmi+QK2bX
h?Bb TT2` `2Hi2b iQ  KmHiB/Bb+BTHBM`v `2b2`+? T`QD2+i UJPSPV
r?2`2 i?2 2tT2`iBb2 Q7 b2p2`H /Bb+BTHBM2b- BM+Hm/BM; aTQ`ib J2/B@
+BM2- AM7Q`KiBQM aim/B2b- *mHim`H Mi?`QTQHQ;v- J2/B+H h2+?@
MQHQ;v- M/ 1H2+i`B+H 1M;BM22`BM;- `2 #`Qm;?i iQ;2i?2`X h?2
T`QD2+i Tm`bm2b iQ /2+`2b2 i?2 TQi2MiBH bQ+BH K`;BMHBxiBQM Q7
+QMb+`BTiBQM@;2/ 6BMMBb? K2M #v 2M;;BM; i?2K iQr`/b M +iBp2
HB72bivH2 #v b2iiBM; mT M BMi2`p2MiBQM r?B+? miBHBx2b HbQ bQ+BH K2@
/BX h?2 BK Q7 i?Bb TT2` Bb iQ BMp2biB;i2 i?2 +QMb+`BTiBQM@;2/
K2Mb mb2 Q7 i?2 AMi2`M2i M/ bQ+BH K2/B b2`pB+2b iQ }M/ i?2 #2bi
+?MM2Hb 7Q` `2+?BM; i?2KX h?2 `2bmHib Q7 i?2 bim/v `2TQ`i2/ ?2`2
Kv #2 miBHBx2/ BM b2H2+iBM; M/ TQbbB#Hv /Bz2`2MiBiBM; +?MM2Hb
7Q` ?2Hi? +QKKmMB+iBQM r?2M b2iiBM; mT i?2 BMi2`p2MiBQMX
h?2 bim/v TQTmHiBQM +QMbBbib Q7 HH K2M i KBHBi`v +QMb+`BTiBQM
;2 BM i?2 PmHm `2 BM LQ`i?2`M 6BMHM/ BM kyRy UMRyyyfv2`VX AM
6BMHM/ KBHBi`v b2`pB+2 Bb KM/iQ`v- rBi? QTiBQM Q7 MQM@KBHBi`v
b2`pB+2 Q` iQiH Q#D2+iBQM- M/ MMmHHv HH R3@v2`@QH/ K2M `2
+HH2/ 7Q` KBHBi`v b2`pB+2X h?2`27Q`2- +QMb+`BTiBQM@;2/ K2M T`QpB/2
 H`;2- TQTmHiBQM #b2/ `2T`2b2MiiBp2 bKTH2 Q7 6BMMBb? vQmM;
K2MX AM kyRy  +QHH2+iBQM Q7 +`Qbb@b2+iBQMH /i rb ;i?2`2/ i i?2
PmHm `2;BQM +HH@mTb r?2`2 TT`QtX Ryyy K2M r2`2 T`2b2Mi M/ Q7
r?QK ey T2`+2Mi }HH2/ BM  [m2biBQMMB`2X h?2 [m2biBQMMB`2 +QM@
iBM2/ b2p2`H ?2Hi?@`2Hi2/ i?2K2b BM+Hm/BM; p`BQmb Bi2Kb #Qmi
T?vbB+H +iBpBiv #2?pBQm` +?M;2- BM7Q`KiBQM #2?pBQm`- M/ i?2
mb2 Q7 AMi2`M2i M/ bQ+BH K2/BX h?2 +QHH2+i2/ /i r2`2 MHvb2/
biiBbiB+HHv mbBM; aiiBbiB+H S+F;2 7Q` i?2 aQ+BH a+B2M+2b UaSaaV
p2`bBQM RNXyX
h?2 `2bTQM/2Mib r2`2 7`QK Rd iQ kk v2` QH/ K2M UK2M ;2
RdXNVX h?2B` ++2bb iQ i?2 AMi2`M2i 7`QK ?QK2 M/ 7`2[m2M+v Q7 Bib
mb2 r2`2 bm`p2v2/ BM+Hm/BM; i?2 /2pB+2b mb2/ 7Q` ++2bbBM; Bi M/
i?2 T2`+2Bp2/ BKTQ`iM+2 Q7 i?2 AMi2`M2iX h?2 Tm`TQb2b 7Q` i?2
AMi2`M2i mb2 KQM; vQmM; K2M r2`2 bF2/- b r2HH b i?2 mb2 Q7
/Bz2`2Mi bQ+BH K2/B b2`pB+2b BM+Hm/BM; i?2 iBK2 BM ?Qm`b T2` /vM/ i?2 `2bQMb 7Q` i?2 mb2X uQmM; K2M r2`2 HbQ bF2/ r?2i?2`
i?2v T`QpB/2 +QMi2Mi iQ i?2 AMi2`M2i- r?i FBM/ Q7 +QMi2Mi- r?2i?2`
i?2v ?p2 i?2B` QrM ?QK2T;2b Q` #HQ;- Q` /Q i?2v 7QHHQr /Bb+mbbBQM



,6620( 

7Q`mKb Q` r`Bi2 QMfiF2 T`i BM /Bb+mbbBQMb QM i?2b2 7Q`mKbX AM i?Bb


TT2` r2 7Q+mb QM MHvbBM; i?2 Mbr2`b iQ i?2b2 [m2biBQMb #Qmi
i?2 AMi2`M2i M/ bQ+BH K2/BX
JDQ`Biv Q7 i?2 `2bTQM/2Mib U39XjWV `2TQ`i2/ iQ mb2 i?2 AMi2`M2i
/BHv M/ 3NXNW ?/  +QKTmi2` rBi? i?2 AMi2`M2i ++2bb BM i?2B`
QrM `QQK Q` T`iK2MiX P7 i?2 `2bTQM/2Mib 9yXkW mb2/ i?2 AMi2`@
M2i k iQ 9 ?Qm`b  /v M/ jNXyW H2bb i?M i?iX h?2 KQbi mb2/
bQ+BH K2/B b2`pB+2b r2`2 6+2#QQF U3jX9WV M/ JaL J2bb2M;2`
UejXRWVX 62r Q7 i?2 `2bTQM/2Mib ?/ i?2B` QrM r2#@T;2 U8XjWV Q`
#HQ; U8XeWV- M/ ReX9W 7QHHQr2/ #HQ;b +iBp2HvX .Bb+mbbBQM 7Q`mKbBM im`M- r2`2 7QHHQr2/ +iBp2Hv #v HKQbi ?H7 Q7 i?2 K2M U98XRWV#mi QMHv R9XeW iQQF T`i BM /Bb+mbbBQMb QM i?2b2 7Q`mKbX JQ`2
i?M ?H7 UejXeWV Q7 i?2 `2bTQM/2Mib +QMbB/2`2/ M QrM AMi2`M2i
++2bb b BKTQ`iMi- M/ HKQbi b KMv Q7 i?2K U8NXkWV 7QmM/ Bi
BKTQ`iMi iQ #2 BM iQm+? rBi? 7`B2M/b rBi? i?2 ?2HT Q7 i?2 AMi2`M2iX
h?Bb bim/v T`QpB/2b M Qp2`HH pB2r Q7 i?2 mb2 Q7 i?2 AMi2`M2i
M/ bQ+BH K2/B KQM; KBMHv R3 v2` QH/ vQmM; 6BMMBb? K2M BM
kyRyX b 2tT2+i2/ vQmM; K2M r2`2 +iBp2 AMi2`M2i M/ bQ+BH K2/B
mb2`bX h?Bb bmTTQ`ib i?2 +QM+2TiBQM i?i bQ+BH K2/B +M b2`p2 b
 ;QQ/ +?MM2H iQ bT`2/ ?2Hi? BM7Q`KiBQM M/ 2M;;2 vQmM; K2M
QM i?2B` QrM i2`KbX lbBM; bQ+BH K2/B b  +?MM2H 2M#H2b mb iQ
2M+Qm`;2 +iBp2 T`iB+BTiBQM M/ T`QpB/2 bQ+BH bmTTQ`i 7Q` i?2
vQmM; K2M r?2M THMMBM; i?2 b2imT Q7 i?2 BMi2`p2MiBQM BM kyRR M/
kyRkX Pm` 7mim`2 bim/B2b BK i /2+`2bBM; bQ+BH K`;BMHBxiBQM
M/ T`QKQiBM; T?vbB+H +iBpBiv Q7 6BMMBb? +QMb+`BTiBQM ;2/ K2M
#v 2M;;BM; i?2K BM M +iBp2 ?QH/ Q7 2p2`v/v HB72 +iBpBiB2bX h?2b2
T`2HBKBM`v }M/BM;b HQM; rBi? i?2 7m`i?2` MHvbBb QM i?2 ;i?2`2/
/i rBHH #2 miBHBx2/ b #bBb 7Q` i?2 7Q`i?+QKBM; bim/B2bX

Bibliography

(R) "QmHQb- JXLXEX- M/ q?22H2`- aX- kyyd- h?2 2K2`;BM; q2#
kXy bQ+BH bQ7ir`2, M 2M#HBM; bmBi2 Q7 bQ+B#H2 i2+?MQHQ;B2b
BM ?2Hi? M/ ?2Hi? +`2 2/m+iBQM- >2Hi? AM7 GB#` CX k9,k@
kjX
(k) "`2MMM- _X- .?H- aX- M/ 1;H2- GX- kyRy- S2`bm/BM; vQmM;
+QMbmK2`b iQ KF2 ?2Hi?v Mmi`BiBQMH /2+BbBQMb- C J`FX
keUdV,ej8@e88X
(j) *?Qm- qXaX- >mMi- uXJX- "2+FDQ`/- 1X"X- JQb2`- _XSX- M/
>2bb2- "XqX- kyyN- aQ+BH K2/B mb2 BM i?2 lMBi2/ aii2b,
BKTHB+iBQMb 7Q` ?2Hi? +QKKmMB+iBQMX C J2/ AMi2`M2i _2bX
RRU9V,293X
(9) 62`MM/2x@Gm[m2- GX- E`Hb2M- _X- E`Q;bi`/- hX- "m`FQrhXJX M/ oQ;MBH/- GXEX- kyRy- S2`bQMHBx2/ ?2Hi? TTHB+@
iBQMb BM i?2 q2# kXy, i?2 2K2`;2M+v Q7  M2r TT`Q+?- AM,
jkM/ MMmH AMi2`MiBQMH *QM72`2M+2 Q7 i?2 A111 1J"a"m2MQb B`2b- `;2MiBM- m;mbi jR@a2Ti2K#2` 9- kyRyX
(8) CMb2M- "XCX- aQ#2H- EX- M/ *QQF- :X- kyRR- "2BM; M2irQ`F2/
M/ #2BM; 2M;;2/, i?2 BKT+i Q7 bQ+BH M2irQ`FBM; QM 2+Q@
KK2`+2 BM7Q`KiBQM #2?pBQ`- AM, S`Q+22/BM;b Q7 i?2 kyRR
B*QM72`2M+2- a2iiH2- la 3X@RRX 62#`m`v kyRRX
(e) Jm``v- SXCX- *#`2`- JX- >Mb2M- JX- SiQM- *X- 1HFBM- SXGXM/ 1`/H2v- qXaX- kyy3- hQr`/b //`2bbBM; i?2 QTTQ`imM@
BiB2b M/ +?HH2M;2b Q7 q2# kXy 7Q` ?2Hi? M/ BM7Q`KiB+b-



,6620( 

AM, AJA u2`#QQF Q7 J2/B+H AM7Q`KiB+b kyy3- AJA M/


a+?iim2` :K#>- TTX 99@8RX
(d) LQ`- aXJX- "2M+- *XLX- M/ >``Bb- JXaX- kyyd- .Q2b iBH@
Q`BM; Kii2`\ J2i@MHviB+ `2pB2r Q7 iBHQ`2/ T`BMi ?2Hi?
#2?pBQ` +?M;2 BMi2`p2MiBQMb- Sbv+?QH "mHHX RjjU9V,edj@eNjX
(3) aiiBbiB+b
6BMHM/X
hBHbiQF2bFmbX
aQbBHBM2M
K2@
/B,
p2`FFQK2/BM
D
v?i2BbTHp2HmD2M
FviiX
keXRyXkyRyX
UAM
6BMMBb?V
U*Bi2/
i
kNXjXkyRRV?iiT,ffrrrXbiiX}fiBHfbmiBpBfkyRyfbmiBpB kyRy kyRy@Ry@
ke Fi yyj }X?iKH
(N) qQ?M- .XuX- GKT2- *X- oBiF- CX- M/ 1HHBbQM- LX"X- kyRR*QQ`/BMiBM; i?2 Q`/BM`v, bQ+BH BM7Q`KiBQM mb2b Q7 6+2@
#QQF #v /mHib- AM, S`Q+22/BM;b Q7 i?2 kyRR B*QM72`2M+2a2iiH2- la 3X@RRX 62#`m`v kyRRX

WIKILEAKS COMMENTS
$ 4XDOLWDWLYH,QYHVWLJDWLRQ
1RD$KDURQ\
%DU,ODQ8QLYHUVLW\ ,VUDHO

AMi2`M2i +QKK2Mib `2 T`i Q7 lb2` :2M2`i2/ *QMi2Mi Ul:*Vr?2`2 mb2`b 2tTM/ QM- +`BiB[m2- M/ 2tT`2bb i?2B` B/2b #Qmi p`B@
Qmb iQTB+b BM M2rb M/ MQM@M2rb +QMi2tibX
h?2 +m``2Mi bim/v 7Q+mb2b QM qBFBG2Fb MQM@T`Q}i K2/B Q`@
;MBxiBQM i?i b22Fb iQ /2HBp2` BKTQ`iMi M2rb M/ BM7Q`KiBQM
iQ i?2 Tm#HB+M/ BKb iQ 2tTHQ`2 qBFBG2Fb rQ`H/rB/2 BKT+i
KQM;bi `2/2`b Q7 i?`22 QMHBM2 M2rbTT2`b- b 2tT`2bb2/ i?`Qm;?
`2/2` +QKK2MibX 1+? Q7 i?2 M2rbTT2`bh?2 L2r uQ`F hBK2b
BM i?2 lMBi2/ aii2b- h?2 :m`/BM BM i?2 lMBi2/ EBM;/QK M/
uM2i BM Ab`2HBb  KDQ`- TQTmH` +?MM2H Q7 +QKKmMB+iBQM BM
Bib +QmMi`vX h?Bb bim/v BKb iQ +?`+i2`Bx2 M/ MHvx2 i?2 KBM
i?2K2b b 2tT`2bb2/ i?`Qm;? `2/2` +QKK2MibX h?2 irQ T`BK`v
`2b2`+? [m2biBQMb `2, RX q?i `2 i?2 KBM i?2K2b i?i `2
2tT`2bb2/ BM i?2 +QKK2Mib\ kX Ab i?2`2  /Bz2`2M+2 KQM; i?2
i?`22 QMHBM2 M2rbTT2`b +QM+2`MBM; i?2 i?2K2b 2tT`2bb2/ i?`Qm;?
i?2 +QKK2Mib\
h?2 `2b2`+? }M/BM;b Kv 7+BHBii2 BKT`Qp2/ mM/2`biM/BM;- 7Q`
#Qi? i?2 HvKM M/ 7Q` K2/B Q` BM7Q`KiBQM `2b2`+?2`b- Q7 i?2
TQr2` M/ BKT+i Q7 i?2 K2/B M/ BM7Q`KiBQM QM Qm` /BHv HBp2bX
h?Bb TT2` T`2b2Mib M MHvbBb Q7 +QKK2Mib r?B+? r2`2 +QHH2+@
i2/ QM .2+2K#2` Rbi kyRy- i?`22 /vb 7i2` i?2 qBFBG2Fb 2/BiQ`b
#2;M `2H2bBM; ?m;2 KQmMib Q7 H2Fb 7`QK HH Qp2` i?2 rQ`H/X h?2
`2b2`+?2` +QM/m+i2/  +QMi2Mi MHvbBb QM  bKTH2 Q7 i?2 +QK@
K2MibX h?2 mi?Q` 2Mi2`2/ i?2 rQ`/ qBFBG2Fb BM i?2 b2`+?
2M;BM2 Q7 2+? M2rbTT2` QM R .2+2K#2`- kyRyX o`BQmb Mbr2`b



,6620( 

r2`2 `2i`B2p2/- #mi i?2 mi?Q` /2+B/2/ iQ 7Q+mb QM `iB+H2b i?i /B/
MQi +QM+2Mi`i2 QM  bT2+B}+ 2p2Mi- #mi `i?2` QM i?Qb2 `2HiBM;
iQ i?2 qBFBG2Fb T?2MQK2MQM 7`QK  rB/2- ;2M2`H T2`bT2+iBp2b 2tT`2bb2/ BM bQK2 +b2b BM i?2 2/BiQ`BH +QHmKMb Q` i?2 QTBMBQM
T;2bX h?2 `2b2`+?2` +?Qb2 QM2 `iB+H2 7`QK uM2i rBi? RNd +QK@
K2Mib- QM2 `iB+H2 7`QK h?2 L2r uQ`F hBK2b rBi? jde +QKK2MibM/ QM2 `iB+H2 7`QK h?2 :m`/BM rBi? j83 +QKK2MibX  bKTH2
Q7 8Nd +QKK2Mib rb b2H2+i2/, kyy 7`QK h?2 L2r uQ`F hBK2b- kyy
7`QK h?2 :m`/BM- M/ RNd 7`QK uM2iX h?2 +QKK2Mib 7`QK h?2
L2r uQ`F hBK2b M/ 7`QK h?2 :m`/BM r2`2 `M/QKHv b2H2+i2/
#v /`rBM; 2p2`v i?B`/ +QKK2Mi 7`QK 2+? M2rbTT2`X HH uM2i
+QKK2Mib r2`2 b2H2+i2/X h?2 /2b+`BTiBp2 biiBbiB+H MHvbBb M/
i?2 +QMi2Mi MHvbBb r2`2 +QM/m+i2/ QM i?2b2 8Nd +QKK2MibX h?2
b2+QM/ T?b2 Q7 i?2 `2b2`+? BMpQHp2/  biiBbiB+H /2b+`BTiBp2 M@
HvbBb M/ i?2 i?B`/ T?b2 BMpQHp2/  +QMi2Mi MHvbBbX AM Q`/2` iQ
+HbbB7v i?2 +QKK2Mib- i?2 mi?Q` /BpB/2/ 2+? +QKK2Mi BMiQ mMBib
Q7 K2MBM;- r?B+? +QKT`Bb2 i?2 mMBib Q7 MHvbBbX  mMBi Q7 K2M@
BM; +M #2  T?`b2-  b2Mi2M+2- Q` b2p2`H b2Mi2M+2b i?i +QMp2v
QM2 K2bb;2X h?2 i2`K rb +QBM2/ #v >2M`B URNNkV- r?Q `;m2/
i?i +QKTmi2`@K2/Bi2/ +QKKmMB+iBQM K2bb;2b ?/ KQ`2 i?M
QM2 mMBi Q7 K2MBM;- M/ i?i QM2 b?QmH/ /2}M2 Bib QrM `2H2pMi
mMBi Q7 K2MBM;X h?2 8Nd +QKK2Mib +QMbBbi2/ Q7 Rkyy mMBib Q7 M@
HvbBbX 1+? +HbbB}+iBQM rb bb2bb2/ #v  bBM;H2 +HbbB}2` M/ i?2M
+`Qbb@+?2+F2/ #v  b2+QM/ +HbbB}2`Xh?2 }MH T2`+2Mi;2 Q7 ;`22@
K2Mi 7Q` HH +Q/BM; /2+BbBQMb rb NkW- bm;;2biBM; i?i i?2 +Q/BM;
+HbbB}+iBQM mb2/ rb `2HB#H2X
h?2 M2ti b2+iBQMb T`2b2Mi i?2 KBM }M/BM;bX h?2 +QMi2Mi MHvbBb
`2p2Hb /Bz2`2M+2b #2ir22M h?2 L2r uQ`F hBK2b- h?2 :m`/BM QM
QM2 ?M/ M/ uM2i QM i?2 Qi?2`X AM #Qi? h?2 L2r uQ`F hBK2b M/
h?2 :m`/BM i?2 qBFBH2Fb Bbbm2 Bb Q7 KDQ` BMi2`2bi- ii`+iBM;
Km+? +QKK2Mi2` ii2MiBQMX AM h?2 L2r uQ`F hBK2b i?2 qBFBH2Fb
iQTB+ +QKT`Bb2b #Qmi kdXdyW Q7 iQiH mMBib Q7 MHvbBb M/ BM+Hm/2b
p`BQmb bT2+ib bm+? b, 7Q` M/ ;BMbi qBFBH2Fb- 7Q` M/ ;BMbi
bbM;2- qBFBH2Fb pHm2- BKT+i M/ TQHB+vX AM h?2 :m`/@
BM i?2 qBFBH2Fb Bbbm2 Bb H`;2` M/ ++QmMib 7Q` 9kXdkW Q7 iQiH
mMBib Q7 MHvbBb M/ BM+Hm/2b i?2 bK2 bT2+ibX h?Bb #`Q/ +i@
2;Q`v, qBFBH2Fb i?i rb 7QmM/ BM #Qi? h?2 L2r uQ`F hBK2b M/

:LNL/HDNV&RPPHQWV



h?2 :m`/BM- `2~2+ib `2/2`b BMi2`2bi BM i?2 Tm`2 T?2MQK2MQM Q7


qBFBH2Fb- b `2/2`b i`v iQ +QMp2v i?2B` bmTTQ`i Q` T`Qi2bi ;BMbi
i?Bb T?2MQK2MQM- /Bb+mbbBM; Bib pHm2- TQHB+v- M/ BKT+iX h?2b2
}M/BM;b Kv #2 bbQ+Bi2/ rBi? i?Qb2 Q7 EBbBH2pB+?- _Q?`/MixM/ E2BK UkyRyV- r?Q 2tKBM2/ mb2` +QKK2Mib QM 6HB+F2`- +HBK@
BM; i?i +QKK2Mib Kv `2Hi2 iQ i?2 T?QiQ [mHBivc BM Qm` +b2+QKK2Mib `2Hi2 iQ qBFBH2Fb [mHBivX Ai Bb BMi2`2biBM; iQ MQi2?Qr2p2`- i?i BM uM2i- i?2 bBimiBQM Bb [mBi2 /Bz2`2Mi, QMHv dXeeW
Q7 iQiH mMBib Q7 MHvbBb +M #2 +i2;Q`Bx2/ b ;2M2`H +QKK2Mib
#Qmi qBFBH2FbX
h?2 b2+QM/ H`;2 i?2K2 BM h?2 L2r uQ`F hBK2b M/ BM h?2
:m`/BM Bb i`MbT`2M+vX +imHHv- BM h?2 L2r uQ`F hBK2b i?Bb
Bbbm2 Bb 2[mBpH2Mi iQ i?2 T`2pBQmb Bbbm2 Q7 qBFBH2Fb UkdXdyW Q7
iQiH mMBib Q7 MHvbBbVX h?2 i`MbT`2M+v Bbbm2 ++QmMib 7Q` R8X9dW
rBi?BM h?2 :m`/BM M/ /Q2b MQi TT2` i HH BM uM2iX h?2`2 Bb MQ
/Qm#i i?i QT2MM2bb M/ i`MbT`2M+v `2 BKTQ`iMi iQ h?2 L2r
uQ`F hBK2b M/ h?2 :m`/BM `2/2`b- r?Q- i?`Qm;? i?2B` +QK@
K2Mib- bb2`i i?2B` /2bB`2 iQ b22 KQ`2 i`MbT`2M+v- ?QM2biv- M/
i`mi? #Qi? BM TQHBiB+b M/ DQm`MHBbK- +?`+i2`BbiB+b- bQK2 +HBKi?i Kv #2 7QmM/ BM qBFBH2FbX h?2b2 irQ H`;2 +i2;Q`B2b rBi?BM
h?2 L2r uQ`F hBK2b M/ h?2 :m`/BM- +M #2 bbQ+Bi2/ rBi?
i?2 ASA KQ/2H U:mMi?2` M/ aiQ`2v- kyyjV- r?B+? TQbBib i?i r?2M
T2QTH2 T2`+2Bp2 bQK2 2z2+ib Q7  K2bb;2 QM Qi?2`b- i?2v `2+i +@
+Q`/BM;HvX AM Qm` +b2- `2/2`b Q7 i?2 irQ M2rbTT2`b br i?2 KDQ`
i?2K2b ii`+iBM; i?2 ii2MiBQM Q7 +QKK2Mi2`b- M/ i?mb +QMiBMm2/
i?2 /Bb+mbbBQM i?`2/ BM i?Qb2 irQ KBM /B`2+iBQMb, qBFBH2Fb M/
i`MbT`2M+vX
h?2 M2ti Bbbm2 rBi?BM i?2b2 irQ M2rbTT2`b Bb KBb+2HHM2Qmb,
R3X89W Q7 iQiH mMBib Q7 MHvbBb rBi?BM h?2 L2r uQ`F hBK2b M/
R8X3NW rBi?BM h?2 :m`/BMX h?Bb +i2;Q`v Bb #mBHi mT Q7 p2`v bKHH
+i2;Q`B2b r?B+? `2~2+i i?2 MQiBQM i?i `2/2`b mb2 i?2 +QKK2Mib
b  7`22 +?MM2H Q7 +QKKmMB+iBQM iQ KF2 i?2B` pQB+2b ?2`/ QM
p`BQmb bm#D2+ib `2Hi2/ M/ mM`2Hi2/ iQ i?2 `iB+H2b +QMi2MiX h?2
KBb+2HHM2Qmb +i2;Q`v bi`2M;i?2Mb G22b UkyRyV bbmKTiBQM i?i
`2/2` +QKK2Mib QM AMi2`M2i M2rb bBi2b 2M#H2 T2QTH2 iQ Tm#HBb?
i?2B` T2`bQMH QTBMBQMb i?i rQmH/ ?p2 M2p2` #22M +QMbB/2`2/ b



,6620( 

M2rbrQ`i?v- #mi +M MQr #2 +QMbB/2`2/  +QKKQM 2H2K2Mi Q7 QMHBM2


DQm`MHBbKX
 7m`i?2` 2tKBMiBQM BMiQ h?2 L2r uQ`F hBK2b +i2;Q`B2b b?Qrb
i?2 M2ti +i2;Q`v iQ #2 TQHBiB+b UR9XjdW Q7 iQiH mMBib Q7 MHvbBbVBM r?B+? KQbi Q7 i?2 +QKK2Mib U3XjjWV `2Hi2 iQ TQHBiB+b M/ /2KQ@
+`+vX h?2 7QHHQrBM; KDQ` +i2;Q`v Bb 7Q` M/ ;BMbi i?2 `iB+H2
mi?Q` M/ h?2 L2r uQ`F hBK2b URRXeeW Q7 iQiH mMBib Q7 MHvbBbVX
h?Bb +i2;Q`v `2p2Hb +QKK2Mi2`b pQB+2b M/ iiBim/2b iQr`/b i?2
DQm`MHBbi M/ i?2 M2rbTT2` Bib2H7- M/ KBMHv M2;iBp2 iiBim/2b
iQr`/b #Qi? UdXdyWV `2 2tT`2bb2/X
h?2 M2ti irQ Bbbm2b T`2b2Mi2/ BM h?2 :m`/BM `2 [mBi2 bBK@
BH` BM bBx2, 7Q` M/ ;BMbi i?2 `iB+H2 mi?Q` M/ h?2 :m`/BM
URyXReW Q7 iQiH mMBib Q7 MHvbBbV- M/ TQHBiB+b UNXeNW Q7 iQiH mMBib
Q7 MHvbBbVX h?2`2 TT2` iQ #2 KQ`2 +QKK2Mib ;BMbi i?2 DQm`M@
HBbi M/ i?2 M2rbTT2` UeXkjWV i?M +QKK2Mib i?i bmTTQ`i #Qi?
UjXNkWVX h?2b2 irQ Hbi }M/BM;b 2+?Q i?2 }M/BM;b 7QmM/ BM h?2
L2r uQ`F hBK2bX
Ai Bb BMi`B;mBM; iQ Q#b2`p2 i?2 p`BQmb KBM i?2K2b TT2`BM; BM
uM2iX h?2 H`;2bi Bbbm2 7Q+mb2b QM QTBMBQMb 7Q` M/ ;BMbi i?2 `i@
B+H2 mi?Q` Uk9XjNW Q7 iQiH mMBib Q7 MHvbBbV- r?BH2 i?2 b2+QM/ 7Q@
+mb2b QM QTBMBQMb 7Q` M/ ;BMbi i?2 Ab`2HB T`BK2 KBMBbi2` UkkXNNW
Q7 iQiH mMBib Q7 MHvbBbVX h?2b2 irQ Bbbm2b Kv #2 bBKBH` BM bBx2#mi BM i?2 }`bi +i2;Q`v `2/2`b T`Qi2bi ;BMbi i?2 `iB+H2b m@
i?Q` UR3X9eWV r?BH2 i?2 b2+QM/ Ui?i bmTTQ`ib i?2 T`BK2 KBMBbi2`V
`2~2+ib +QKK2Mi2`b i2M/2M+v iQ +QKK2Mi M/ 2tT`2bb i?2B` B/2b
QM i?2K2b MQi /B`2+iHv `2Hi2/ iQ `iB+H2b +QMi2Mi- #mi QM i?Qb2
i?i T`2bmK#Hv #Qi?2` M/ Q++mTv i?2KX h?2 }`bi T`i Q7 }M/@
BM;b `2Bi2`i2b T`2pBQmb }M/BM;b rBi?BM i?2 irQ Qi?2` M2rbTT2`br?2`2 +QKK2Mi2`b mb2/ +QKK2Mib iQ QTTQb2 i?2 DQm`MHBbi M/ i?2
M2rbTT2`X
h?i  H`;2 b2+iBQM Q7 +QKK2Mib 7Q+mb2/ QM M mM`2Hi2/ i?2K2
Kv #2 bbQ+Bi2/ rBi? i?2 aA.1 KQ/2H- BMi`Q/m+2/ #v qHi?2`.2M/`2- EBK- M/ Mi?QMv UkyRyVX *2`iBM bim/B2b ?p2 +HBK2/
i?i r?2M *J* BM+Hm/2b pBbmH MQMvKBiv- i?2 aA.1 KQ/2H T`2@
/B+ib ;`2i2` +QM7Q`KBiv iQ i?2 TT`2Mi +QMb2Mbmb Q7 i?2 ;`QmT
UG22- kyye- kyydc SQbiK2b- aT2`b- aF?2H-  /2 :`QQi- kyyRVX
AM Qm` +b2- +QKK2Mi2`b b?Qr2/ +QM7Q`KBiv iQ Qi?2` +QKK2Mi2`b-

:LNL/HDNV&RPPHQWV



b `2/2`b #2;M iQ r`Bi2 #Qmi M mM`2Hi2/ i?2K2i?2 Ab`2HB


T`BK2 KBMBbi2`X Pi?2` `2/2`b r2`2 ii`+i2/ iQ i?Bb bm#D2+i M/
+QMiBMm2/ i?2 /Bb+mbbBQM- Hi?Qm;? mM`2Hi2/ iQ i?2 qBFBH2Fb T?2@
MQK2MQMX
AM bmK- }M/BM;b bm;;2bi i?i Hi?Qm;? bQK2 Q7 i?2 KBM i?2K2b
2tT`2bb2/ BM `2/2` +QKK2Mib r2`2 `2T2i2/ BM i?2 i?`22 M2rbT@
T2`b- i?2`2 `2 /Bz2`2M+2b #2ir22M h?2 L2r uQ`F hBK2b- M/ h?2
:m`/BM QM QM2 ?M/ M/ uM2i QM i?2 Qi?2`X h?Bb /Bz2`2M+2 Kv
`2T`2b2Mi MQi?2` +mHim`2 Q7 /Bb+Qm`b2 Q` `;mK2Mi BM Ab`2H BM +QM@
i`bi rBi? K2`B+ Q` i?2 lMBi2/ EBM;/QKX AM Ab`2H- +QKK2Mi2`b
b22K MQi iQ +QKK2Mi QM Bbbm2b 2tT`2bb2/ BM `iB+H2b- #mi `i?2`
2tTHQBi i?Bb +?MM2H iQ Hb? Qmi i i?2 `iB+H2 mi?Q` Q` iQ bmTTQ`i
i?2 T`2b2Mi T`BK2 KBMBbi2`X PM2 `2/2` #2;BMb M/ Qi?2`b +QMiBMm2
+QM/m+iBM; i?2 /Bb+mbbBQM BM i?Bb /B`2+iBQMX PM i?2 +QMi``v- BM
K2`B+ M/ BM i?2 lMBi2/ EBM;/QK- r?2`2 i?2`2 Bb  /Bz2`2Mi
+mHim`2 Q7 /Bb+Qm`b2 Q` `;mK2Mi- +QKK2Mi2`b 2tT`2bb i?2B` B/2bKQbiHv QM iQTB+b `2Hi2/ iQ i?2 `iB+H2 Bib2H7X

Bibliography

(R) >2M`B- 6X URNNkVX *QKTmi2` +QM72`2M+BM; M/ +QMi2Mi M@


HvbBbX AM, Ev2  U2/V *QHH#Q`iBp2 H2`MBM; i?`Qm;? +QK@
Tmi2` +QM72`2M+BM;, h?2 LD/2M TT2`bX "2`HBM, aT`BM;2`@
o2`H;- RRdjeX
(k) :mMi?2`- X *X-  aiQ`2v- CX .X UkyyjVX h?2 BM~m2M+2 Q7 T`2@
bmK2/ BM~m2M+2X CQm`MH Q7 *QKKmMB+iBQM 8j- RNN@kR8X
(j) EBbBH2pB+?- aX - _Q?`/Mix- *X - E2BK- .X UkyRyVX "2m@
iB7mH TB+im`2 Q7 M m;Hv TH+2X 1tTHQ`BM; T?QiQ +QHH2+iBQMb
mbBM; QTBMBQM M/ b2MiBK2Mi MHvbBb Q7 mb2` +QKK2MibX S`Q@
+22/BM;b Q7 i?2 AMi2`MiBQMH JmHiB+QM72`2M+2 QM *QKTmi2`
a+B2M+2 M/ AM7Q`KiBQM h2+?MQHQ;v- TTX 9RN9k3X
(9) G22- 1X CX UkyyeXV q?2M M/ ?Qr /Q2b /2T2`bQMHBxiBQM BM@
+`2b2 +QM7Q`KBiv iQ ;`QmT MQ`Kb BM +QKTmi2`@K2/Bi2/ +QK@
KmMB+iBQM\ *QKKmMB+iBQM _2b2`+? jj- 9kj99dX
(8) G22- 1X CX UkyydVX *?`+i2`@#b2/ ;`QmT B/2MiB}+iBQM M/
`272`2Mi bQ+BH BM~m2M+2 BM +QKTmi2`@K2/Bi2/ +QKKmMB+@
iBQMX J2/B Sbv+?QHQ;v N- Rj8R88X
(e) G22- 1X CX UkyRy- CmM2VX 1z2+ib Q7 `2/2`b +QKK2Mib QM AM@
i2`M2i M2rb bBi2b QM +QMbi`m+iBQM Q7 bQ+BH `2HBiv, h?2 KQ/@
2`iBM; `QH2 Q7 M22/ 7Q` Q`B2MiiBQMX ST2` T`2b2Mi2/ i i?2
AMi2`MiBQMH *QKKmMB+iBQM bbQ+BiBQM MMmH +QM72`2M+2aBM;TQ`2X
(d) SQbiK2b- hX - aT2`b- _X aF?2H- EX -  /2 :`QQi- .X UkyyRVX
aQ+BH BM~m2M+2 BM +QKTmi2`@K2/Bi2/ +QKKmMB+iBQM, h?2



,6620( 

2z2+ib Q7 MQMvKBiv QM ;`QmT #2?pBQ`X S2`bQMHBiv M/ aQ@


+BH Sbv+?QHQ;v "mHH2iBM kd- Rk9jRk89X
(3) qHi?2`- CX "X - .2M/`2- .X EBK- CX -  Mi?QMv- CX
*X UkyRyVX h?2 BM~m2M+2 Q7 QMHBM2 +QKK2Mib QM T2`+2TiBQMb
Q7 MiBK`BDmM Tm#HB+ b2`pB+2 MMQmM+2K2Mib QM uQmhm#2X
>mKM *QKKmMB+iBQM _2b2`+? je- 9eN 9NkX

LOOKING FOR LOVE IN ALL THE RIGHT


PLACES
'HQLQJ6XFFHVVLQWKH:RUOGRI2QOLQH'DWLQJ
&KULVWRSKHU0DVFDUR 5DFKHO0DJHHDQG6HDQ*RJJLQV
7KHL6FKRRODW'UH[HO8QLYHUVLW\ 86$

Introduction
.iBM; r2#bBi2b `2  7`2[m2MiHv bim/B2/ 7Q`K Q7 bQ+BH K2/B
r?2`2 T2QTH2 K2bm`2 i?2 Qmi+QK2, .B/ A }M/  T`iM2`\ q?BH2
mb2`b Q7 i?2b2 bBi2b ?p2 i?Bb +H2` K2bm`2- `2b2`+?2`b ?p2 MQi
2tKBM2/ i?2 2tTHB+Bi Qmi+QK2b Q7 bm+? +iBpBivX AMbi2/- Tbi
bim/B2b ?p2 7Q+mb2/ QM i?2 +?`+i2`BbiB+b Q7 BM/BpB/mHb r?Q mb2
QMHBM2 /iBM; bBi2b Uai2T?m`2 2i HX- kyyNc amii2` 2i HX- kyRyV?Qr BM/BpB/mHb `2T`2b2Mi i?2Kb2Hp2b QM /Bz2`2Mi QMHBM2 /iBM; r2#@
bBi2b U>M+Q+F  hQK kyyNc 1HHBbQM 2i HX- kyyNV- M/ i?2 b2`+?
bi`i2;B2b BM/BpB/mHb miBHBx2 iQ }M/  T`iM2` U6BQ`2 2i HX- kyRyc
>Bib+? 2i HX- kyyeVX Pm` bim/v }HHb  ;T BM bQ+BH K2/B `2b2`+?
#v 2tKBMBM; Tm#HB+HHv pBH#H2 bm++2bb biQ`B2b +QHH2+i2/ i?`Qm;?
 bvbi2KiB+ `M/QK bKTH2 7`QK bm++2bb bBi2b {HBi2/ rBi? i?`22
Q7 i?2 KQbi TQTmH` QMHBM2 /iBM; r2#bBi2b BM i?2 lMBi2/ aii2bJi+?X+QK UM4899V- 2>`KQMv UM4kRjV M/ PF*mTB/ UM4eRVX

How Dating Success Sites Work


am#KBiiBM;  bm++2bb biQ`v iQ M {HBi2/ bm++2bb bBi2 Bb  bi`B;?i@
7Q`r`/ T`Q+2bbX AM/BpB/mHb }`bi mi?2MiB+i2 mbBM; i?2 ++QmMi
i?2v Q`B;BMHHv miBHBx2/ QM i?2 r2#bBi2 M/ i?2M bm#KBi  biQ`v
HQM; rBi?  /2b+`BTiBQM Q7 i?2 +m``2Mi `2HiBQMb?BT biimb- Q7i2M
/2i2`KBM2/ 7`QK  +QMi`QHH2/ pQ+#mH`v BM+Hm/BM;, .iBM;- 1M@



,6620( 

;;2/ Q` J``B2/X h?2 +i Q7 2Mi2`BM; BM7Q`KiBQM QM  bm++2bb


bBi2 Bb M 2tT`2bbBQM i?i i H2bi QM2 K2K#2` Q7 i?2 +QmTH2 pB2rb
i?2 Qmi+QK2 b  bm++2bbX *QmTH2b HbQ ?p2 i?2 QTiBQM iQ BM+Hm/2
HQ+iBQM BM7Q`KiBQM- iBTb 7Q` Qi?2` /i2`b- M/ bT2+B}+b #Qmi i?2B`
`2HiBQMb?BTX h?2 bi`m+im`2b 7Q` i?Bb BM7Q`KiBQM p`v +`Qbb bBi2rBi? Ji+?X+QK ?pBM; i?2 KQbi bi`m+im`2- M/ PF*mTB/ ;BpBM; i?2
KQbi 7`22/QKX am++2bb bBi2b `2  bBKTH2- K2bm`#H2 2tT`2bbBQM Q7
 bm++2bb7mH bQ+BH K2/B Qmi+QK2X

Findings: Three Dimensions of Success


Pm` 2tTHQ`iQ`v bim/v b22Fb iQ mM/2`biM/ r?i bQ+BH K2/B
bm++2bb HQQFb HBF2 BM QMHBM2 /iBM;X q2 2tKBM2 i?`22 /BK2MbBQMb
Q7 i?2 bm++2bb biQ`B2b BM+Hm/2/ QM i?2 i?`22 QMHBM2 /iBM; bm++2bb
r2#bBi2b, RV h?2 HQ+iBQM Q7 i?2 bm++2bb7mH +QmTH2b- kV h?2 p`v@
BM; /2}MBiBQMb Q7 bm++2bb #2ir22M bBi2b #b2/ QM i?2 mb2`@/2}M2/
biimb M/ jV h?2 H2tB+H +QMi2Mi Q7 i?2 biQ`B2b bm#KBii2/ iQ i?2b2
bBi2b iQ B/2MiB7v +mHim`H /BK2MbBQMb bbQ+Bi2/ rBi? bm++2bb QM 2+?
bBi2X h?2 }M/BM;b `2T`2b2Mi  mMB[m2 2tKBMiBQM Q7 i?2 /Bbi`B#m@
iBQM Q7 QMHBM2 /iBM; +iBpBiv i?i ?b  p2`v bT2+B}+ Qmi+QK2 Ubm+@
+2bb /2}M2/ #v i?2 mb2`V BM i?2 lMBi2/ aii2bX Pm` }M/BM;b /2KQM@
bi`i2 i?i /iBM; r2#bBi2b Kv ?p2 BM?2`2Mi +mHim`H /BK2MbBQMb
i?i H2/ iQ /QTiBQM #v +2`iBM bm#b2ib Q7 i?2 TQTmHiBQM HQQFBM;
7Q`  +2`iBM `2HiBQMb?BT Qmi+QK2X h?2b2 }M/BM;b ?p2 BKTHB+@
iBQMb 7Q` HH 7Q`Kb Q7 bQ+BH M/ T`iB+BTiQ`v K2/B M/ BM7Q`K
7mim`2 `2b2`+? i?i 2ti2M/b #2vQM/ QMHBM2 /iBM; r2#bBi2bX
Pm` }`bi }M/BM; /2KQMbi`i2b i?i i?2`2 Bb MQ `2;BQMH #Bb BM
bBi2 miBHBxiBQMc T2QTH2 mb2 i?2b2 /iBM; bBi2b rBi? +QMbBbi2Mi 7`2@
[m2M+v +`Qbb i?2 lMBi2/ aii2bX h?2`2 Bb- ?Qr2p2`- M BM+`2b2/
HBF2HB?QQ/ Q7 Qp2`HH bBi2 mb2 b TQTmHiBQM /2MbBiv `Bb2bX 6Q` 2t@
KTH2- QMHBM2 /iBM; +iBpBiv Q++m``2/ i  ?B;?2` 7`2[m2M+v BM i?2
?B;? TQTmHiBQM /2MbBiv bii2b Q7 h2tb- *HB7Q`MB- JB+?B;M- L2r
uQ`F- 6HQ`B/- M/ oB`;BMB- r?BH2 i?2`2 r2`2 MQ T`iB+BTMib 7`QK
i?2 HQr TQTmHiBQM /2MbBiv bii2b Q7 JQMiM M/ aQmi? .FQiX
h?2`2 `2- ?Qr2p2`- HQr TQTmHiBQM /2MbBiv BbHM/bX 6Q` 2tKTH2i?2`2 `2 e T`Q}H2b 7`QK Ji+?X+QK i?i `2 HBbi2/ b #2BM; 7`QK
 bKHH iQrM BM i?2 bQmi?2`M la rBi?  TQTmHiBQM Q7 j-yyyX h?Bb

/RRNLQJIRU/RYHLQ$OOWKH5LJKW3ODFHV



Bb i?2 7Qm`i? ?B;?2bi MmK#2` Q7 bm++2bb biQ`B2b 7Q` Mv +Biv- BM i?2
laX h?2 iQT i?`22 +BiB2b rBi? i?2 ?B;?2bi MmK#2` Q7 bm++2bb biQ`B2b
BM Qm` bKTH2 `2 >QmbiQM UM4RRV- *?B+;Q UM4NV- M/ L2r uQ`F
*Biv UM43VX h?Bb MQKHv M/ T`2HBKBM`v MHvbBb Q7 i?2 biQ`B2b
bbQ+Bi2/ rBi? i?2b2 T`Q}H2b bm;;2bib i?i bQ+BH M2irQ`Fb BM i?2
`2H rQ`H/ /Q BM~m2M+2 QMHBM2 bQ+BH M2irQ`F /QTiBQM BM i?2 +b2 Q7
QMHBM2 /iBM; bBi2bX h?Bb Bb M BMi2`2biBM; `2 7Q` 7mim`2 `2b2`+?X
Pm` b2+QM/ }M/BM; Bb i?i i?2 K2bm`2b Q7 /iBM; bm++2bb `2
/Bz2`2Mi 7Q` 2+? Q7 i?2 i?`22 r2# bBi2bX h?Bb }M/BM; Bb BHHmbi`i2/
BM h#H2 RX 2>`KQMvb bm++2bb biQ`B2b `2 KQbiHv +QKT`Bb2/ Q7
K``B2/ +QmTH2b U39WV- r?2`2b i?2 MmK#2` Q7 K``B2/ +QmTH2b QM
Ji+?X+QK U9eXdWV M/ PF*mTB/ UkjWV Bb bB;MB}+MiHv HQr2`X /@
/BiBQMHHv- i?2 MmK#2` Q7 2>`KQMv M/ Ji+?X+QK bm++2bb T`Q}H2b
BM+`2b2b 7`QK .iBM; i?`Qm;? 1M;;2/ iQ J``B2/- r?2`2b PF@
*mTB/b 7`2[m2M+v /2+`2b2b 7`QK .iBM; i?`Qm;? J``B2/X am++2bb
QM 2>`KQMv Bb /2}M2/ b K``B;2- r?2`2b bm++2bb QM Ji+?X+QK
Bb KQ`2 2p2MHv bTHBiX PF*mTB/ mb2`b KQbi +QKKQMHv /2}M2 bm++2bb
b /iBM;X h?Bb ?b BKTQ`iMi BKTHB+iBQMb 7Q` i?2 K2bm`2K2Mi
Q7 bm++2bb Q7 `2HiBQMb?BTb BM bQ+BH K2/BX am++2bb Bb +QMi2timH
M/ T`iB+BTMi /2}M2/X qBi? 7mim`2 bim/B2b r2 rBHH 2tTHQ`2 ?Qr
/Bz2`2Mi K2bm`2b Q7 bm++2bb #2+QK2 b2H7@T2`T2imiBM; QM /iBM;
bBi2b- Q` +?M;2 Qp2` iBK2 b +HB2Mib 2pQHp2X PM2 HbQ KB;?i 2tT2+i
i?2 +HB2Mi2H2 QM QMHBM2 /iBM; bBi2b iQ im`M Qp2` KQ`2 `2;mH`Hv i?M
Qi?2` 7Q`Kb Q7 bQ+BH K2/BX lM/2`biM/BM; i?2b2 `i2b Q7 +?M;2
Kv T`QpB/2 M //BiBQMH- BKTHB+Bi K2bm`2 Q7 bm++2bbX
h?2 i?B`/ }M/BM; /2KQMbi`i2b  /Bz2`2M+2 BM i?2 +QMi2Mi Q7 i?2
rQ`/b miBHBx2/ BM i?2 bm++2bb biQ`B2bX h?2 KQbi mb2/ rQ`/ rBi?BM
2+? b2i Q7 biQ`B2b rb i?2 MK2 Q7 i?2 /iBM; r2#bBi2 r?2`2 BM@
/BpB/mHb K2iX h?Bb BHHmbi`i2b i?i r?2M /2b+`B#BM;  bm++2bb7mH
`2HiBQMb?BT BM/BpB/mHb `272` iQ i?2 K2+?MBbK BM r?B+? i?2v K2i
i  p2`v ?B;? `i2X PM2 Q7 i?2 KQbi 7`2[m2MiHv mb2/ T?`b2b i?i W
qBi?BM aBi2 Q7 1+? aiimb TT2`2/ BM HKQbi ?H7 Q7 i?2 T`Q}H2b
rb  /2`BpiBp2 Q7 h?MF vQm UPMHBM2 .iBM; aBi2VX h?Bb BM/B+@
i2b i?i i?2 i2+?MQHQ;v miBHBx2/ 7Q` }M/BM;  T`iM2` rb  bHB2Mi
bT2+i Q7 i?2 bm++2bb biQ`B2b M/ i?i i?2 +QmTH2b Kv ii`B#mi2
bQK2 H2p2H Q7 i?2B` bm++2bb iQ i?2 i2+?MQHQ;vX

C&:'&.!&!)1'"8)S.$-(7)$%'"#7%)N.''-&C5))+#::&!!)"()&<.'8"(;)-!)C&1-(&C).!)8.''-.7&3),%&'&.!)
!#::&!!)"()N.$:%5:"8)-!)8"'&)&V&(0;)!/0-$5)HFA#/-C)#!&'!)8"!$):"88"(0;)C&1-(&)!#::&!!).!))
IC.$-(75J))6%-!)%.!)-8/"'$.($)-8/0-:.$-"(!)1"')$%&)8&.!#'&8&($)"1)!#::&!!)"1)'&0.$-"(!%-/!)-()!":-.0)
8&C-.5))+#::&!!)-!):"($&W$#.0).(C)/.'$-:-/.($)C&1-(&C5))X-$%)1#$#'&)!$#C-&!),&),-00)&W/0"'&)%",)
C-11&'&($)8&.!#'&!)"1)!#::&!!)9&:"8&)!&01Y/&'/&$#.$-(7)"()C.$-(7)!-$&!3)"'):%.(7&)"V&')$-8&).!)
:0-&($!)&V"0V&5))H(&).0!")8-7%$)&W/&:$)$%&):0-&($&0&)"()"(0-(&)C.$-(7)!-$&!)$")$#'()"V&')8"'&)'&7#0.'0;)
$%.()"$%&')1"'8!)"1)!":-.0)8&C-.5))*(C&'!$.(C-(7)$%&!&)'.$&!)"1):%.(7&)8.;)/'"V-C&).().CC-$-"(.03)

,6620( 
-8/0-:-$)8&.!#'&)"1)!#::&!!5)

GL)

!"#$%&$'"($%)"*+",-.&"(%-%/0"

B4)
G4)
P4)
O4)

LO5P)

\4)
24)
?\5\)

Q4)

S.$-(7)

QP5B)

2Q5\)

L4)

?4)

LB5Q)

Q2)

Q45G)

T(7.7&C))
N.''-&C)

45\)

4)
&<.'8"(;)

N.$:%)

H]A#/-C)

1'2$')"3-%$'4"#)50$%)"
6.90&)?Z)X%.$)I+#::&!!J)0""F!)0-F&)1"')C-11&'&($)H(0-(&)S.$-(7)X&9!-$&!)

6%&)$%-'C)1-(C-(7)C&8"(!$'.$&!).)C-11&'&(:&)-()$%&):"($&($)"1)$%&),"'C!)#$-0-[&C)-()$%&)!#::&!!)
!$"'-&!5))6%&)8"!$)#!&C),"'C),-$%-()&.:%)!&$)"1)!$"'-&!),.!)$%&)(.8&)"1)$%&)C.$-(7),&9!-$&),%&'&)
-(C-V-C#.0!)8&$5))6%-!)-00#!$'.$&!)$%.$),%&()C&!:'-9-(7).)!#::&!!1#0)'&0.$-"(!%-/)-(C-V-C#.0!)'&1&')$")
$%&)8&:%.(-!8)-(),%-:%)$%&;)8&$).$).)V&';)%-7%)'.$&5))H(&)"1)$%&)8"!$)1'&U#&($0;)#!&C)/%'.!&!)$%.$)

//BiBQMHHv- "Qi? 2>`KQMv M/ Ji+?X+QK bm++2bb biQ`B2b r2`2


7QmM/ iQ ?p2  ?B;?2` 7`2[m2M+v Q7 T?`b2b `2Hi2/ iQ KQ`2 b2`BQmb
bT2+ib Q7 `2HiBQMb?BTb- bm+? b i?2 `2bi Q7 Kv HB72- `2bi Q7 Qm`
HBp2b iQ;2i?2`- M/ bF2/ K2 iQ K``vX PF*mTB/ bm++2bb T`Q}H2b
r2`2 7QmM/ iQ ?p2  ?B;?2` 7`2[m2M+v Q7 T?`b2b /2HBM; rBi? i?2
bBimiBQMH bT2+ib Q7 /iBM; bm+? b r2 /2+B/2/ iQ K22i- QM i?2
T?QM2- M/ iQ ;2i iQ FMQrX h?Bb /2KQMbi`i2b i?i BM/BpB/mHb
i?i miBHBx2 /Bz2`2Mi /iBM; bBi2b ?p2 /Bz2`2Mi /2}MBiBQMb Q7 bm++2bb
M/ ?B;?HB;?i /Bz2`2Mi bT2+ib Q7 i?2 `2HiBQMb?BT T`Q+2bb- TQbbB#Hv
`2Hi2/ iQ Q` /2i2`KBM2/ #v i?2 biimb Q7 i?2B` `2HiBQMb?BTX h?2
KQiBpiBQM 7Q` i?2 /Bz2`2Mi /2}MBiBQMb #2ir22M QMHBM2 /iBM; r2#@
bBi2b Bb mMFMQrM- #mi b MQi2/ 2`HB2` i?2v Kv HbQ #2 bbQ+Bi2/
rBi? +mHim`H /BK2MbBQMb BM?2`2Mi BM 2+? r2#bBi2X
Pm` i?`22 }M/BM;b 7`QK i?Bb 2tTHQ`iQ`v bim/v Q7 QMHBM2 /iBM;
r2#bBi2b T`QpB/2  }`bi ;HBKTb2 BMiQ bm++2bb K2bm`2K2Mi KQM; bQ@
+BH K2/B mb2`bX h?2b2 }M/BM;b /B`2+i 7mim`2 rQ`F iQ [mHBiiBp2Hv
MHvx2 i?2 bm++2bb biQ`B2b i?2Kb2Hp2b- M/ 2ti2M/ Qm` K2bm`2@
K2Mi Q7 bm++2bb i?`Qm;? BMi2`pB2rb Q7 +QmTH2b MQi `2~2+i2/ BM i?2
+m``2Mi bKTH2X h?2b2 bi2Tb rBHH ?2HT iQ #mBH/  #2ii2` mM/2`biM/@

/RRNLQJIRU/RYHLQ$OOWKH5LJKW3ODFHV



BM; Q7 QMHBM2 /iBM; bBi2 /QTiBQM M/ r?i +QMbiBimi2b bm++2bb BM 


T`iB+mH` ivT2 Q7 bQ+BH K2/BX
Hi?Qm;? i?2 bim/v MHvx2/ QMHBM2 /iBM; r2#bBi2b i?i `2
T`BK`BHv miBHBx2/ BM i?2 1M;HBb? bT2FBM; rQ`H/- i?2b2 }M/BM;b M/
i?2 T`QTQb2/ 7QHHQr QM bim/B2b `2 bHB2Mi iQ Qi?2` bQ+BH K2/B
i2+?MQHQ;B2bX AM/BpB/mHb miBHBx2 bQ+BH i2+?MQHQ;B2b /Bz2`2MiHv M/
Hi?Qm;? Km+? Q7 i?Bb mb;2 Bb /B+ii2/ #v 2tTHB+Bi +mHim`H ii`B#@
mi2b- i?2`2 Kv #2 KMv BKTHB+Bi +mHim`H ii`B#mi2b i?i /B+ii2
/QTiBQM M/ miBHBxiBQM Q7 +2`iBM i2+?MQHQ;B2bX J2bm`BM; bm++2bb
BM bQ+BH K2/B mb2 #2;BMb rBi? bBi2b HBF2 i?2b2- r?2`2 i?2 K2b@
m`2 Bb +H2` M/ mb2` /2}M2/X h?2 2tTHB+Bi M/ BKTHB+Bi +mHim`H
bT2+ib Q7 bm++2bb Kv /B+ii2 M/ BM~m2M+2 BM7Q`KiBQM #2?@
pBQ` #v BM/BpB/mHb i?i miBHBx2 i?2b2 r2#bBi2b- M/ b  `2bmHi- Kv
7m`i?2` +QMi`B#mi2 iQ i?2 2bi#HBb?K2Mi Q7  bm#+mHim`2 rBi?BM i?2
i2+?MQHQ;vX

Bibliography

(R) 1HHBbQM- LB+QH2X- hQK- *iHBMX M/ >M+Q+F- C2z`2vX S`Q@


}H2 b S`QKBb2,  Sbv+?QHQ;B+H *QMi`+i 6`K2rQ`F 7Q` lM@
/2`biM/BM; a2H7@S`2b2MiiBQM BM PMHBM2 .iBM; S`Q}H2b S@
T2` T`2b2Mi2/ i i?2 MMmH K22iBM; Q7 i?2 L* N8i? MMmH
*QMp2MiBQM- *?B+;Q >BHiQM  hQr2`b- *?B+;Q- AG- LQp RRkyyNX kyRR@ yj@Ry
(k) 6BQ`2- XhXc hvHQ`- GXaXc sBQK2M; w?QM;c J2M/2HbQ?M:XXc *?2b?B`2- *X kyRyX q?Qb _B;?i M/ q?Q q`Bi2b,
S2QTH2- S`Q}H2b- *QMi+ib- M/ _2THB2b BM PMHBM2 .iBM;X
>rBB AMi2`MiBQMH *QM72`2M+2 QM avbi2K a+B2M+2b- CMm@
`v 8@3- kyRy- >QMQHmHm- >AX
(j) >M+Q+F- CX- M/ hQK- *X- SmiiBM; uQm` "2bi 6+2 6Q`r`/,
h?2 ++m`+v Q7 PMHBM2 .iBM; S?QiQ;`T?bX CQm`MH Q7 *QK@
KmMB+iBQMX 8NUkV, jed@j3eX
(9) >Bib+?- :m2Mi2` CX- >Q`i+bm- HB M/ `B2Hv- .Mq?i JF2b uQm *HB+F\ Ji2 S`272`2M+2b M/ Ji+?@
BM; Pmi+QK2b BM PMHBM2 .iBM; U62#`m`v kyyeVX JAh
aHQM _2b2`+? ST2` LQX 9eyj@yeX pBH#H2 i aa_L,
?iiT,ffbb`MX+QKf#bi`+i43N899k
(8) amii2`- CX- hBTT2ii- _X-  JQ`;M S?BHBT- aX- kyRyX h?2 aQ@
+BH .2KQ;`T?v Q7 AMi2`M2i .iBM; BM i?2 lMBi2/ aii2bX aQ@
+BH a+B2M+2 Zm`i2`HvX NRUkV, 889@8d8X
(e) ai2T?m`2- _X- "QQM- aX- J+EBMMQM- aX-  .2p2m- oX- kyyNX
AMi2`M2i AMBiBi2/ _2HiBQMb?BTb, bbQ+BiBQMb "2ir22M ;2



,6620( 

M/ AMpQHp2K2Mi BM PMHBM2 .iBM;X CQm`MH Q7 *QKTmi2`@


J2/Bi2/ *QKKmMB+iBQMX R9UjV, e83@e3RX

BEHAVIOURAL TRACES AND INDIRECT


USER-TO-USER MEDIATION IN THE
PARTICIPATORY LIBRARY
/HQQDUW%M|UQHERUQ
5R\DO6FKRRORI/LEUDU\DQG,QIRUPDWLRQ6FLHQFH &RSHQKDJHQ 'HQPDUN

#bi`+i

S`iB+BTiQ`v BM7Q`KiBQM bT+2b BM+Hm/BM; bQ+BH K2/B THi7Q`Kb


T`QpB/2 zQ`/M+2b 7Q` mb2`b #Qi? iQ H2p2 #2?pBQm`H i`+2b Q7
i?2B` BM7Q`KiBQMH +iBpBiB2b M/ iQ }M/ bm+? i`+2b 7`QK Qi?2`
mb2`b- XFXX mb2`@iQ@mb2` K2/BiBQM M/ bQ+BH MpB;iBQMX aT2@
+BH 7Q+mb BM i?2 TT2` Bb QM zQ`/M+2b 7Q` BM/B`2+i mb2`@iQ@mb2`
K2/BiBQM #v i`+2 H2p2`b M/ i`+2 }M/2`b BM  T`iB+BTiQ`v
HB#``v b2iiBM;- T`iB+mH`Hv BM i?2 T?vbB+H GB#``v kXyX h?2 T@
T2` T`2b2Mib  ?QHBbiB+ TT`Q+?- pB2rBM; ?mKM- T?vbB+H- M/
/B;BiH BM7Q`KiBQM `2bQm`+2b b bmTTH2K2Mi`v T`ib Q7 M BMi2;@
`i2/ HB#``v THi7Q`K i?i 7mM+iBQMb b M 2M#HBM; bT+2 7Q` +`2@
iBp2 T`+iB+2b HBF2 mb2` T`iB+BTiBQM M/ mb2`@iQ@mb2` K2/BiBQMX
am+?  HB#``v Kv #2 b22M b  T`iB+BTiQ`v K2/BmK i?i +M 7@
+BHBii2 M/ bmTTQ`i mb2`b iQ /2p2HQT M2+2bb`v T`iB+BTiQ`v +QK@
T2i2M+B2b BM HH 7+2ib Q7 i?2 T`2b2Mi2/ HB72 +v+H2 Q7 BM7Q`KiBQM
#2?pBQm`X h`mHv T`iB+BTiQ`v HB#``B2b i?mb T`QpB/2 KQ`2 zQ`/@
M+2b 7Q` mb2`b #Qi? rBi? `2;`/ iQ H2pBM; #2?pBQm`H i`+2b
U+`2i2- biQ`2- b?`2V M/ iQ 7QHHQrBM; bm+? i`+2b U}M/- H2`MVX
h?2 TT2` TQBMib iQ #Qi? HQr@i2+? M/ ?B@i2+? 2tKTH2b BM+Hm/BM;
KQ#BH2 M/ K#B2Mi i2+?MQHQ;B2b rBi? `B+? TQi2MiBHb 7Q` 7+BHBii@
BM; mb2`@iQ@mb2` K2/BiBQM M/ bQ+BH MpB;iBQMX



,6620( 

Introduction
>QKQ Gm/2Mb BKTBM;2b QM ?Bb 2MpB`QMK2Mi, >2 BMi2``mTib+?M;2b- BMi2MbB}2bc ?2 7QHHQrb Ti?b M/ BM TbbBM;- H2p2b i`+2b
Q7 ?Bb T`2b2M+2 2p2`vr?2`2X R
q?2M BMi2`+iBM; rBi? BM7Q`KiBQM bT+2b HBF2 i?2 q2# Q` HB#@
``B2b- mb2`b Kv H2p2 K`Fb Q` i`+2b Q7 i?2B` +iBpBiB2b i?i Kv
;mB/2 Qi?2` mb2`b iQ }M/ M/ mb2 BM7Q`KiBQM `2bQm`+2bX 1tKTH2b
Q7 bm+? #2?pBQm`H i`+2b `2 rQ`M +Qp2`b- /Q;@2`2/ T;2b M/
?M/r`Bii2M MQi2b BM #QQFbc H27i@#2?BM/ #QQFb QM  i#H2c mb2`@
;2M2`i2/ iQTB+H i;b M/ `iBM;b BM QMHBM2 +iHQ;m2bc 2/Bib BM
rBFBbc r2# bBi2 HQ; }H2b Q7 mb2` pBbBibc M/ Km+? KQ`2 (2X;X d- Rek3)X b rBHH #2 2H#Q`i2/ 7m`i?2` #2HQr- #2?pBQm`H i`+2b +M
#2 T?vbB+H Q` /B;BiH- BMi2M/2/ Q` mMBMi2M/2/ #v i?2 i`+2 H2p2`
#2BM; BM /B`2+i Q` BM/B`2+i +QMi+i rBi? i?2 i`+2 }M/2`X
L2r zQ`/M+2b- BX2X +iBQM#H2 T`QT2`iB2b (kj)- 7Q` mb2`b #Qi? iQ
H2p2 #2?pBQm`H i`+2b M/ iQ }M/ M/ 7QHHQr #2?pBQm`H i`+2b
7`QK Qi?2` mb2`b- ?p2 #22M F2v /`Bp2`b BM i?2 /2p2HQTK2Mi Q7 M2r
T`iB+BTiQ`v BM7Q`KiBQM bT+2b BM+Hm/BM; bQ+BH K2/B THi7Q`KbX
h;;BM;- `iBM;- 2/BiBM;- M/ `2@KBtBM; `2 2tKTH2b Q7 T`iB+BTi@
Q`v +iBpBiB2b M/ mb2`@iQ@ mb2` K2/BiBQM (R) H2pBM; #2?pBQm`H
i`+2b i?i +M #2 7QmM/ M/ 7QHHQr2/ #v Qi?2` mb2`bX h?Bb FBM/ Q7
bQ+BH MpB;iBQM (e- d) /2Hb rBi? mb2`b #2?pBQm` i?i Bb ;mB/2/
#v i?2 #2?pBQm` Q7 Qi?2` mb2`bc KQpBM; i?`Qm;? M BM7Q`KiBQM
bT+2 M/ 2tTHQBiBM; i?2 +iBpBiB2b M/ Q`B2MiiBQMb Q7 Qi?2`b BM i?i
bT+2 (d- TX kdd)X
h?Bb TT2` #`B2~v QmiHBM2b  7`K2rQ`F 7Q` /Bb+mbbBM; zQ`/M+2b
7Q` #2?pBQm`H i`+2b- mb2`@iQ@mb2` K2/BiBQM M/ bQ+BH MpB;iBQM
BM  T`iB+BTiQ`v HB#``v b2iiBM; UGB#``v kXyVX aT2+BH 7Q+mb Bb QM
bm+? zQ`/M+2b 7Q` BM/B`2+i- bvM+?`QMQmb- mb2`@iQ@mb2` K2/BiBQM
M/ bQ+BH MpB;iBQM 7+BHBii2/ #v #2?pBQm`H i`+2b H27i #2?BM/
#v mb2`b BM i?2 T?vbB+H GB#``v kXyX
JMv GB#``v kXy TT`Q+?2b M/ /Bb+mbbBQMb ?p2 7Q+mb2/ QM
r2#@ #b2/ bQHmiBQMb HBF2 #HQ;b- rBFBb- i;;BM;- bQ+BH M2irQ`F bBi2b2i+X- 7Q` mb2` T`iB+BTiBQM (2X;X N- kk)X h?Bb TT2` T`2b2Mib  ?QH@
R *QMbiMi

LB2mr2M?mBb +Bi2/ BM (Rk)X

%HKDYLRXUDO7UDFHVDQG,QGLUHFW8VHUWR8VHU0HGLDWLRQ



BbiB+ TT`Q+?- pB2rBM; ?mKM- T?vbB+H M/ /B;BiH BM7Q`KiBQM


`2bQm`+2b b bmTTH2K2Mi`v T`ib Q7 M BMi2;`i2/ HB#``v THi7Q`K
i?i 7mM+iBQMb b M 2M#HBM; bT+2 7Q` +`2iBp2 T`+iB+2b HBF2 mb2`
T`iB+BTiBQM M/ mb2`@iQ@mb2` K2/BiBQMX
lb2`@iQ@mb2` K2/BiBQM H`2/v 2tBbib BM T?vbB+H HB#``B2b- 7Q` 2t@
KTH2- mb2`b 2t+?M;BM; QTBMBQMb Q7 KmbB+- #QQFb M/ Qi?2` Ki2`@
BHb i i?2 b?2Hp2b- Q` BM #QQF +Hm#b r?2`2 mb2`b K22i M/ /Bb+mbb
#QQFb i?2v ?p2 `2/X lb2`@iQ@mb2` K2/BiBQM +M HbQ Q++m` BM
[mBi2 bBKTH2 M/ `2/v@i@?M/ rvb- i?Qm;? T2`?Tb MQi Hrvb
i?Qm;?i Q7 b +ib Q7 mb2`@iQ@mb2` K2/BiBQM- b- 7Q` 2tKTH2- i?2
/Q;@2`2/ Q` H27i@#2?BM/ #QQFb K2MiBQM2/ #Qp2X h?2 BK Q7 i?Bb
TT2` Bb iQ +`2i2 KQ`2 r`2M2bb #Qmi bm+? 2tBbiBM; T`+iB+2b b
r2HH b iQ TQBMi iQ M2r m;K2Mi2/ zQ`/M+2b T`QpB/2/ #v KQ#BH2T2`pbBp2- K#B2Mi- M/ HQ+iBQM@#b2/ i2+?MQHQ;B2b i?i +QmH/ #2
mb2/ iQ 7+BHBii2 mb2`@iQ@mb2` K2/BiBQM M/ bQ+BH MpB;iBQM BM 
T?vbB+H GB#``v kXy b2iiBM;X
 ?B;?2` /2;`22 Q7 BMpQHpBM; mb2`b +iBpBiB2b M/ bFBHHb BM i?2
K2/BiBQM Q7 BM7Q`KiBQM `2bQm`+2b Kv +`2i2 KQ`2 2M;;BM;- BM@
bTB`BM;- THv7mH- M/ biBKmHiBM; HB#``v bT+2b i?i +M +B`+mHi2
KQ`2 BM7Q`KiBQM `2bQm`+2b KQM; i?2 mb2`b M/ MQi H2bi, i?Bb
Kv HbQ +`2i2 KQ`2 2M;;2/ mb2`b 722HBM; KQ`2 QrM2`b?BT Q7 i?2
HB#``vX

Library 2.0 across social, physical, and digital affordances


b /2}M2/ #v >QHK#2`; 2i HX (Rd- TX edd)- GB#``v kXy Bb 
+?M;2 BM BMi2`+iBQM #2ir22M mb2`b M/ HB#``B2b BM  M2r +mHim`2
Q7 T`iB+BTiBQM +iHvb2/ #v bQ+BH r2# i2+?MQHQ;B2bX h?2 +`2iQ`
Q7 i?2 i2`K GB#``v kXy- JB+?2H *b2v- `2+Q;MBx2/ i?i T?vbB+H
HB#``B2b `2 BKTQ`iMi r?2M /2p2HQTBM; M2r zQ`/M+2b 7Q` mb2`
T`iB+BTiBQM, h?2 ?2`i Q7 GB#``v kXy Bb mb2`@+2Mi2`2/ +?M;2X Ai
Bb  KQ/2H 7Q` HB#``v b2`pB+2 i?i 2M+Qm`;2b +QMbiMi M/ Tm`TQb2@
7mH +?M;2- BMpBiBM; mb2` T`iB+BTiBQM BM i?2 +`2iBQM Q7 #Qi? i?2
T?vbB+H M/ i?2 pB`imH b2`pB+2b i?2v rMi- bmTTQ`i2/ #v +QMbBbi@
2MiHv 2pHmiBM; b2`pB+2b (j)X AM  bBKBH` p2BM- GMF2b (kR) b22b i?2



,6620( 

HB#``v mb2`b b BKTQ`iMi THv2`b BM i?2 /2p2HQTK2Mi Q7  i`mHv


T`iB+BTiQ`v HB#``vX
AM i?2 ?QHBbiB+ TT`Q+? iQ mb2` T`iB+BTiBQM M/ mb2`@iQ@mb2`
K2/BiBQM QmiHBM2/ BM i?Bb TT2`- i?2 KQ/2H BM 6B;X R #2HQr Bb 2bb2M@
iBH (R- k)X h?2 KQ/2H b?Qrb ?Qr i?2 KmHiB@KQ/HBiv Q7 /Bz2`2Mi ?m@
KM- T?vbB+H- M/ /B;BiH T`ib Q7 i?2 HB#``v Kv #2 HQQF2/ mTQM
b M BMi2;`i2/ r?QH2c b bmTTH2K2Mi`v M/ bmTTQ`iBp2 T`ib 7Q`
QM2 MQi?2`X h?Bb BMi2;`iBp2 BMi2`7+2 Q7  HB#``v +QKT`Bb2b i?2
iQiHBiv Q7 HH +QMi+i bm`7+2b- ++2bb TQBMib M/ K2/BiBQM ~Qrb
#2ir22M mb2`b M/ ?mKM- T?vbB+H- M/ /B;BiH BM7Q`KiBQM `2@
bQm`+2bX >mKM BM7Q`KiBQM `2bQm`+2b +QKT`Bb2 mb2`b- biz- M/
Qi?2` ?mKM THv2`b BM i?2 HB#``vX S?vbB+H HB#``v `2bQm`+2b BM@
+Hm/2 T`BMi2/ #QQFb- DQm`MHb- ~v2`b- 2i+X- QM /BbTHv /2pB+2b HBF2
b?2Hp2b- i#H2b- 2i+X .B;BiH HB#``v `2bQm`+2b BM+Hm/2 /B;BiH i2tim/BQ M/ pB/2Q pBH#H2 i?`Qm;? QMHBM2 }H2b- /i#b2b- r2# T;2b2i+X
1tKTH2b Q7 K2/BiBQM ~Qrb UbBM;H2 ``Qrb BM 6B;X RV #2ir22M
BM7Q`KiBQM `2bQm`+2b +QmH/ #2 mb2`b iHFBM; iQ 2+? Qi?2` U?mKM
@= ?mKMV Q` ~v2`b BM i?2 T?vbB+H HB#``v TQBMiBM; iQ HB#``v r2#
T;2b UT?vbB+H @= /B;BiHVX J2/BiBQM ~Qrb +M #2 +QK#BM2/ BMiQ
HQM;2` +?BMb M/ HQQTb +`Qbb HH KQ/HBiB2b BM i?2 KQ/2HX a22 KQ`2
2tKTH2b BM (R)X
PM i?Bb #+F;`QmM/- i?2 QmiHBM2/ BMi2;`iBp2 BMi2`7+2 +QKT`Bb2b
HH zQ`/M+2b 7Q` ?Qr i?2 mb2` BM i?2 +2Mi2` Q7 i?2 KQ/2H +M iF2
+iBp2 T`i M/ BMi2`+i +`Qbb bQ+BH- T?vbB+H- M/ /B;BiH BM7Q`K@
iBQM bT+2b BM i?2 HB#``v BKTQ`iMi BM  T`iB+BTiQ`v HB#``v
b2iiBM;X AM Qi?2` rQ`/b- i?2 T`2b2Mi2/ TT`Q+? bm;;2bib i?BMFBM;
zQ`/M+2b- /2bB;M- mb#BHBiv- mb2` T`iB+BTiBQM- M/ #2?pBQm`H
i`+2b +`Qbb HH +QMi+i bm`7+2b #2ir22M mb2`b M/ BM7Q`KiBQM
`2bQm`+2b M/ MQi QMHv bm+? 72im`2b BM /B;BiH BMi2`7+2bX

Affordances for user-to-user mediation in the whole


information behaviour life cycle
AM i?2 T`iB+BTiQ`v HB#``v QmiHBM2/ #Qp2- /Bz2`2Mi zQ`/M+2b
7Q` mb2`@iQ@ mb2` K2/BiBQM `2 2bb2MiBH, >Qr r2HH /Q HB#``v BMi2`@
7+2b HHQr mb2`b iQ H2p2 #2?pBQm`H i`+2b #v +`2iBM;- biQ`BM; M/

On this background, the outlined integrative interface comprises all


affordances for how the user in the center of the model can take active part
and interact across social, physical, and digital information spaces in the
library important in a participatory library setting. In other words, the
presented approach suggests thinking affordances, design, usability, user
participation, and behavioural traces across all contact surfaces between
users and information resources and not only such features in digital
%HKDYLRXUDO7UDFHVDQG,QGLUHFW8VHUWR8VHU0HGLDWLRQ
interfaces.



F igure 1. ,QWHJUDWLYH PXOWLPRGDO LQWHUIDFH PRGHO > @ 8VHU LQ FHQWHU ZLWKLQ VRFLRcognitive-HPERGLHG FRQWH[W EURNHQ OLQH FLUFOH  LQWHUDFWV GRXEOH DUURZV  ZLWK KXPDQ
(hum.), physical (phys.) and digital (dig.) information resources. Between resources are
mediation flows (single arrows). See more details and explanations in [1].

3.
A F F O R D A N C ES F O R USE R-T O-USE R
M E D I AT I O N+QMi2MiI N T H E M/
WHO
L E 2bv
I N F OBbR Bi
M A7Q`
TIO
N iQ }M/
b?`BM; BM7Q`KiBQMH
?Qr
mb2`b
E H AV
I O U+QMi2Mi
R L I F E BM
C YHHC LT`ib
E
M/ H2`M B7`QK
bm+?
Q7 i?2 HB#``vb BMi2;`iBp2
BMi2`7+2 b KQ/2HH2/ BM 6B;X R\
In the participatory library outlined above, different affordances for user-toAM GB#``v M/ AM7Q`KiBQM a+B2M+2 UGAaV- ?mKM BM7Q`KiBQM
user mediation are essential: How well do library interfaces allow users to
#2?pBQm`
?b #22M
b i?2
iQiHBiv
Q7 ?mKM
#2?pBQ` BM
leave behavioural
traces/2}M2/
by creating,
storing
and sharing
informational
`2HiBQM
+?MM2Hb
Q7 BM7Q`KiBQMBM+Hm/BM;
content, iQ
andbQm`+2b
how easy M/
is it for
users to find
and learn from such
content in#Qi?
all +i@
parts
RIWKHOLEUDU\VLQWHJUDWLYHLQWHUIDFHDVPRGHOOHGLQ)LJ"
Bp2 M/ TbbBp2 BM7Q`KiBQM b22FBM;- M/ BM7Q`KiBQM mb2 (jy)X h?2
7`K2rQ`F QmiHBM2/ BM i?Bb TT2` mM7QH/b i?2 pB2r QM ?mKM BM7Q`K@
iBQM #2?pBQm` #v /BpB/BM; Bi BMiQ }p2 KBM 7+2ib F2v 7+2ib BM
GAa `2b2`+? /2HBM; rBi? ?Qr ?mKMb +`2i2- biQ`2- b?`2- }M/
M/ H2`M r?2M ?M/HBM; /Bz2`2Mi FBM/b Q7 BM7Q`KiBQMH +QMi2Mi+7X 6B;X kX
h?2 MQiBQM Q7 BM7Q`KiBQM mb2 BM qBHbQMb /2}MBiBQM #Qp2 Bb
i?mb 2tTM/2/ BMiQ KQ`2 7+2ib BM Q`/2` iQ +QKT`Bb2 m;K2Mi2/ 7@
7Q`/M+2b 7Q` mb2`b BM7Q`KiBQM #2?pBQm` BM  T`iB+BTiQ`v HB#``v
b2iiBM;X
h?2 `2bmHiBM; biB+F KM BM 6B;X k `2T`2b2Mib i?2 mb2` BM 6B;X
Rc  mb2` r?Q +M ?M/H2 BM7Q`KiBQM BM /Bz2`2Mi rvb BM /Bz2`2Mi
bBimiBQMbX h?2 Q`/2` Q7 i?2 }p2 7+2ib b?QmH/ MQi #2 mM/2`biQQ/
bi`B+iHv HBM2`Hv- b /Bz2`2Mi ivT2b Q7 BM7Q`KiBQM #2?pBQm` +M
Q++m` BM /Bz2`2Mi Q`/2` BM /Bz2`2Mi BM7Q`KiBQMH T`Q+2bb2bX

expanded into more facets in order to comprise augmented affordances for


XVHUVLQIRUPDWLRQEHKDYiour in a participatory library setting.
7KH UHVXOWLQJ VWLFN PDQ LQ )LJ  UHSUHVHQWV WKH XVHU LQ )LJ  D XVHU
who can handle information in different ways in different situations. The
order of the five facets should not be understood strictly linearly, as different
types of information behaviour can occur in different order,6620(
in different


informational processes.

F igure 2. 6LPSOLILHGOLIHF\FOH model of human information behaviour.

LENNART BJRNEBORN

In Fig. 3 below, more verbs related to human information behaviour have


been added to the five facets. The dots indicate that even more verbs of
course are possible. Some verbs may also overlap different facets in the
model.

F igure 3. Extended OLIHF\FOH model of human information behaviour.


Participatory libraries provide affordances for users to participate actively in all five facets.

Traditionally, libraries have mainly provided affordances for users to


participate actively in the two facets find and learn in the information
AM 6B;X life
j #2HQriQ ?mKM library,
BM7Q`KiBQM
behaviour
cycle KQ`2
model.p2`#b
In a `2Hi2/
truly participatory
there #2@
are
?pBQm`
?p2 #22M
i?2 }p2actively
7+2ibXinh?2
/Qib
BM/B+i2
i?i
DIIRUGDQFHV
for //2/
users to iQ
participate
all five
main
behavioural
2p2M
p2`#b
Q7 +Qm`b2
TQbbB#H2X
aQK2 p2`#b
Kvfind
HbQ
Qp2`HT
facetsKQ`2
in the
model.
That is,`2
besides
the traditional
facets
and
learn,
users should
alsoBM
bei?2
ableKQ/2HX
to create, store and share informational content as
/Bz2`2Mi
7+2ib
part
of the integrative
library
e.g. in online
catalogues,
h`/BiBQMHHvHB#``B2b
?p2interface,
KBMHv T`QpB/2/
zQ`/M+2b
7Q` wikis,
mb2`b
EORJVRULQWKHOLEUDU\VSK\VLFDOVHWWLQJV
iQ
T`iB+BTi2 +iBp2Hv BM i?2 irQ 7+2ib }M/ M/ H2`M BM i?2 BM7Q`K@
In #2?pBQm`
other words,HB72
participatory
approaches
like Library
2.0 provide
more
iBQM
+v+H2 KQ/2HX
AM  i`mHv
T`iB+BTiQ`v
HB#``vaffordances
for
user-to-user
mediation
both
with
regard
to
leaving
i?2`2 `2 zQ`/M+2b kXy 7Q` mb2`b iQ T`iB+BTi2 +iBp2Hv BM HH }p2
behavioural traces (create, store, share) and to following such traces (find,
learn).

4.

D I R E C T A N D I N D I R E C T USE R-T O-USE R


M E D I AT I O N A N D SO C I A L N AV I G AT I O N

As already indicated in the introduction, user-to-user mediation and social


navigation are closely connected; user-to-user mediation thus provides
communicative cues including behavioural traces that may guide social

%HKDYLRXUDO7UDFHVDQG,QGLUHFW8VHUWR8VHU0HGLDWLRQ



KBM #2?pBQm`H 7+2ib BM i?2 KQ/2HX h?i Bb- #2bB/2b i?2 i`/B@
iBQMH 7+2ib }M/ M/ H2`M- mb2`b b?QmH/ HbQ #2 #H2 iQ +`2i2- biQ`2
M/ b?`2 BM7Q`KiBQMH +QMi2Mi b T`i Q7 i?2 BMi2;`iBp2 HB#``v
BMi2`7+2- 2X;X BM QMHBM2 +iHQ;m2b- rBFBb- #HQ;b- Q` BM i?2 HB#``vb
T?vbB+H b2iiBM;bX
AM Qi?2` rQ`/b- T`iB+BTiQ`v TT`Q+?2b HBF2 GB#``v kXy T`QpB/2
KQ`2 zQ`/M+2b 7Q` mb2`@iQ@mb2` K2/BiBQM #Qi? rBi? `2;`/ iQ
H2pBM; #2?pBQm`H i`+2b U+`2i2- biQ`2- b?`2V M/ iQ 7QHHQrBM;
bm+? i`+2b U}M/- H2`MVX

Direct and indirect user-to-user mediation and


social navigation
b H`2/v BM/B+i2/ BM i?2 BMi`Q/m+iBQM- mb2`@iQ@mb2` K2/BiBQM
M/ bQ+BH MpB;iBQM `2 +HQb2Hv +QMM2+i2/c mb2`@iQ@mb2` K2/BiBQM
i?mb T`QpB/2b +QKKmMB+iBp2 +m2b BM+Hm/BM; #2?pBQm`H i`+2b i?i
Kv ;mB/2 bQ+BH MpB;iBQMX b MQi2/ BM i?2 BMi`Q/m+iBQM- bQ+BH
MpB;iBQM /2Hb rBi? KQpBM; i?`Qm;? M BM7Q`KiBQM bT+2 M/
2tTHQBiBM; i?2 +iBpBiB2b M/ Q`B2MiiBQMb Q7 Qi?2`b BM i?i bT+2 (dTX kdd)X AM Qi?2` rQ`/b- bQ+BH MpB;iBQM /2Hb rBi? +iBpBiB2b Q7
mb2`b #2BM; ;mB/2/ #v Qi?2` mb2`b +iBpBiB2b i?i ?p2 #22M K2/B@
i2/ BM bQK2 rv #2ir22M mb2`b BM  ;Bp2M bT+2X >mKM- T?vbB+H
M/ /B;BiH T`ib Q7 HB#``B2b U6B;X RV 7mM+iBQM b BKTQ`iMi K2Mb
7Q` bm+? mb2`@iQ@mb2` K2/BiBQM i?i Kv ;mB/2 bQ+BH MpB;iBQM b
rBHH #2 2H#Q`i2/ BM KQ`2 /2iBHb BM i?Bb b2+iBQMX h#H2 R #2HQr Bb
#b2/ QM  /Bz2`2MiBiBQM #2ir22M /B`2+i M/ BM/B`2+i bQ+BH MpB;@
iBQM (+7X e)X b b?QrM BM h#H2 R- /B`2+i mb2`@iQ@mb2` K2/BiBQM M/
bQ+BH MpB;iBQM /2H rBi? mb2`b BM /B`2+i- bvM+?`QMQmb- +QMi+i
rBi? Qi?2` mb2`b- r?2`2b BM/B`2+i mb2`@iQ@mb2` K2/BiBQM M/ bQ@
+BH MpB;iBQM /2H rBi? mb2`b BM BM/B`2+i- bvM+?`QMQmb- M/ Q7i2M
MQMvKQmb +QMi+i- rBi? H27i@#2?BM/ #2?pBQm`H i`+2b b K2/Bi@
BM; K2Mb #2ir22M i?2 mb2`bX AM h#H2 R- irQ 2ti` /Bz2`2MiBiBM;
Hv2`b ?p2 #22M //2/c

URV

r?2i?2` i?2 mb2`@iQ@mb2` K2/BiBQM M/ bQ+BH MpB;@


iBQM iF2 TH+2 BM T?vbB+H Q` /B;BiH bT+2b

WUDFHOHDYHU
For example, a user may discover behavioural traces in the shape of books
left behind after use on a table by other users in a physical library (cf. Fig.
4a). This indirect user-to-XVHU PHGLDWLRQ PD\ QRWEH LQWHQGHGE\WKHWUDFH
OHDYHUV EXW LV SHUFHLYHG E\ WKH WUDFH ILQGHU LQ KLV RU KHU LQGLUHFW VRFLDO

,6620( 
navigation.
T able 1. Typology for direct and indirect user-to-user mediation and social navigation.

direct, synchronous, user-to-user mediation and social navigation


! in physical spaces
intended; e.g. face-to-face conversation
unintended; e.g. overhearing conversation
! in digital spaces
intended; e.g. chat
unintended; e.g. overhearing chat in virtual worlds (e.g.
Second Life)
indirect, asynchronous, user-to-user mediation and social navigation
! in physical spaces
intended; e.g. messages on notice boards, physical tags
unintended; e.g. dog-eared pages, left-behind books
! in digital spaces
intended; e.g. links, tags, ratings, comments
unintended; e.g. recommender systems

UkV

r?2i?2` i?2 i`+2@H2pBM; +iBpBiv Bb BMi2M/2/ Q` mMBM@


i2M/2/ #v i?2 i`+2 H2p2`X

6Q` 2tKTH2-  mb2` Kv /Bb+Qp2` #2?pBQm`H i`+2b BM i?2 b?T2


Q7 #QQFb H27i #2?BM/ 7i2` mb2 QM  i#H2 #v Qi?2` mb2`b BM  T?vbB+H
HB#``v U+7X 6B;X 9VX h?Bb BM/B`2+i mb2`@iQ@mb2` K2/BiBQM Kv MQi
#2 BMi2M/2/ #v i?2 i`+2 H2p2`b #mi Bb T2`+2Bp2/ #v i?2 i`+2
}M/2` BM ?Bb Q` ?2` BM/B`2+i bQ+BH MpB;iBQMX
q?2`2b zQ`/M+2b 7Q` HBMFb- i;b- `iBM;- +QKK2Mib- 2i+X BM BM@
/B`2+i mb2`@iQ@mb2` K2/BiBQM M/ bQ+BH MpB;iBQM `2 r2HH@/2b+`B#2/
BM `2b2`+? QM /B;BiH GB#``v kXy TT`Q+?2b (2X;X N- kk)- zQ`/@
M+2b 7Q` BM/B`2+i mb2`@ iQ@mb2` K2/BiBQM M/ bQ+BH MpB;iBQM BM
i?2 T?vbB+H GB#``v kXy ?p2 #22M H2bb BMp2biB;i2/X
AM  bim/v (R) Q7 mb2`b BM7Q`KiBQM #2?pBQm` BM irQ .MBb?
Tm#HB+ HB#``B2b- Q#b2`p2/ mb2`b HQQF2/ i?`Qm;? b?2Hp2b M/ i`QH@
H2vb +QMiBMBM; M2rHv `2im`M2/ Ki2`BHb U6B;X 9#VX AM i?Bb BM/B`2+i
mb2`@iQ@mb2` K2/BiBQM M/ bQ+BH MpB;iBQM- mb2`b 2tTHQ`2/ M/ 2t@
THQBi2/ Qi?2` mb2`b #2?pBQm`H i`+2b- ?2`2 BM i?2 b?T2 Q7 M2rHv
`2im`M2/ #QQFbX am+? +iBpBiv Kv H2/ iQ b2`2M/BTBiQmb }M/BM;b

user-recommended books (Fig. 4c). The same library also provided tabs with
smileys and ratings (*LJJOH, 6RE, 6KRFN, <DZQ, etc.) for users to
attach to books they liked or disliked (Fig. 4d). This is an example of an
affordance for indirect and intended user-to-user mediation and social
navigation in the physical library with obvious parallels to tagging and rating
in library online catalogues [e.g. 3, 9, 18] or on social web sites like
%HKDYLRXUDO7UDFHVDQG,QGLUHFW8VHUWR8VHU0HGLDWLRQ

LibraryThing.com.

F igure 4a. Indirect, unintended user-to-user mediation


in physical library: left-behind materials

F igure 4b. Indirect, unintended


user-to-user mediation in
physical library: newly returned
books

Q7 BM7Q`KiBQM `2bQm`+2b MQi FMQrM Q` MQi THMM2/ BM /pM+2 (Rk)X PM2 Q7 i?2 HB#``B2b BM i?2 bim/v ?/ b?2Hp2b rBi? mb2`@iQ@ mb2`@
`2+QKK2M/2/ #QQFb U6B;X 9+VX h?2 bK2 HB#``v HbQ T`QpB/2/ i#b
rBi? bKBH2vb M/ `iBM;b U:B;;H2- aQ#- a?Q+F- urM- 2i+XV 7Q`
mb2`b iQ ii+? iQ #QQFb i?2v HBF2/ Q` /BbHBF2/ U6B;X 9/VX h?Bb Bb
M 2tKTH2 Q7 M zQ`/M+2 7Q` BM/B`2+i M/ BMi2M/2/ mb2`@iQ@mb2`
K2/BiBQM M/ bQ+BH MpB;iBQM BM i?2 T?vbB+H HB#``v rBi? Q#pBQmb
T`HH2Hb iQ i;;BM; M/ `iBM; BM HB#``v QMHBM2 +iHQ;m2b (2X;X jN- R3) Q` QM bQ+BH r2# bBi2b HBF2 GB#``vh?BM;X+QKX

Augmented affordances for user-to- user mediation in the participatory library


JQ#BH2- T2`pbBp2- K#B2Mi- M/ HQ+iBQM@#b2/ i2+?MQHQ;B2b +QM@
M2+i T?vbB+H M/ /B;BiH BM7Q`KiBQM bT+2bX 6Q` 2tKTH2- #v KQ@
#BH2 T?QM2b #H2 Q7 /BbTHvBM; BM7Q`KiBQM 7`QK T?vbB+H Q#D2+ib
2M`B+?2/ rBi? _6A. +?BTb- k. #`+Q/2b- 2i+X (2X;X 9- R8- k8- kN)X
h?2b2 i2+?MQHQ;B2b T`QpB/2 M2r zQ`/M+2b 7Q` BM/B`2+i mb2`@iQ@mb2`

Behavioural Traces and


Indirect User-to-User Mediation
in the Participatory Library


F igure 4c. Indirect, intended


user-to-user mediation in physical
library: reader-to-readerrecommended books

,6620( 

F igure 4d. Indirect, intended user-to-user


PHGLDWLRQLQSK\VLFDOOLEUDU\RSLQLRQWDEV
attached by users to books

5.
A U GbQ+BH
M E NMpB;iBQM
T E D A F F#v
O RH2pBM;
D A N CM/
ES }M/BM;
F O R USE
R-T#2@
OK2/BiBQM
M/
/B;BiH
USE
R
M
E
D
I
AT
I
O
N
I
N
T
H
E
PA
R
T
I
C
IPAT
O
R
Y
?pBQm`H i`+2b BM T?vbB+H bT+2bX
LIBRAR
Y 7Q+mb2/ QM i`Mb72``BM; r2# b2`pB+2b HBF2
aQ 7`- HB#``B2b
?p2
b2`+?BM;- `2b2`piBQM- `272`2M+2 b2`pB+2- 2i+X- iQ KQ#BH2 THi7Q`Kb
Mobile,
ambient, and
location-based
connect
(2X;X
8- 3)Xpervasive,
h?2b2 TT`Q+?2b
?p2
i?mb KBMHvtechnologies
#22M +QM+2`M2/
physical
and
digital
information
spaces.
For
example,
by
mobile
phones
rBi? i?2 irQ 7+2ib }M/ M/ H2`M BM i?2 BM7Q`KiBQM #2?pBQm` HB72able
of displaying
physical
objectskXy
enriched
RFID #2
chips,
+v+H2
KQ/2H BM information
6B;X kX AM from
T?vbB+H
GB#``v
b2iiBM;with
Bi rQmH/
2D
barcodes,
etc.
[e.g.
4,
15,
25,
29].
These
technologies
provide
BMi2`2biBM; b r2HH iQ H2i mb2`b +`2i2- biQ`2- M/ b?`2 BM7Q`KiBQMnew
affordances
for indirect
user-to-user#vmediation
and social
rBi?
KQ#BH2 T?QM2b7Q` 2tKTH2mbBM; KQ#BH2
T?QM2bnavigation
iQ i`+F by
leaving
finding
digital`2pB2rbbehavioural
physical spaces.
M/
b?Qrand
i;b`iBM;bM/traces
Qi?2`in#2?pBQm`H
i`+2b- /B@
So far, libraries have focused on transferring web services like searching,
;BiHHv ii+?2/ #v Qi?2` mb2`b iQ T?vbB+H BM7Q`KiBQM `2bQm`+2b BM
reservation, reference service, etc., to mobile platforms [e.g. 5, 8]. These
i?2 T?vbB+H HB#``vX aBKBH` zQ`/M+2b 7Q` m;K2MiBM; T?vbB+H
approaches have thus mainly been concerned with the two facets find and
bT+2b
/B;BiH- BM7Q`KiBQMH Hv2`b `2 H`2/v T`QpB/2/ b
learn rBi?
in the information behaviour life cycle model in Fig. 2. In a physical
TTHB+iBQMb
bK`iT?QM2b
+QKTMB2b
HBF2toGv`X+QKX
Library 2.0 7Q`
setting
it would be #v
interesting
as well
let users create, store,
m;K2MiBM;
T?vbB+H
2MpB`QMK2Mib
rBi?
+QKKmMB+iBp2
/2pB+2b
and share information with mobile phones, for example, by using
mobile
+M
HbQ
#2
BM
i?2
b?T2
Q7
bQ@+HH2/
K#B2Mi
BMi2`7+2b
(2X;X
RR- R9phones to track and show tags, ratings, reviews, and other behavioural
traces,
k8-digitally
kN)X lbBM;
pBbmH
Qi?2` information
b2MbQ`v KQ/2b
7Q` `2T@
attached
by +m2bother bQmM/users toM/
physical
resources
in the
`2b2MiBM;
#2?pBQm`H
Tii2`Mb
#v mb2`b iQ
Qi?2` spaces
mb2`b BMwith
physical ;;`2;i2/
library. Similar
affordances
for augmenting
physical
 HB#``v
#2  K2Mb
iQ biBKmHi2
mb2`@iQ@mb2`
K2/BiBQM
M/ IRU
digLWDO +QmH/
LQIRUPDWLRQDO
OD\HUV
DUH DOUHDG\
SURYLGHG DV
DSSOLFDWLRQV
smartphones by companies like Layar.com.

%HKDYLRXUDO7UDFHVDQG,QGLUHFW8VHUWR8VHU0HGLDWLRQ



bQ+BH MpB;iBQMX Ai +QmH/ #2 7QmMiBMb rBi? i?2 ?2B;?i Q7 ri2`


`2T`2b2MiBM; ?Qr KMv Ki2`BHb ?p2 #22M #Q``Qr2/ bQ 7` /m`BM;
 /vX Ai +QmH/ #2 /vMKB+ rHH KTb rBi? HB;?i /BQ/2b pBbmHBx@
BM; ?Qr KMv mb2`b `2 BM /Bz2`2Mi HB#``v b2+iBQMb b i`+F2/ #v
b2MbQ`b M/ +QmMi2`bX h?Bb rQmH/ #2  +b2 Q7 BM/B`2+i mb2`@iQ@mb2`
K2/BiBQM #v /BbTHvBM; ;;`2;i2/ M/ MQMvKBx2/ #2?pBQm`H
i`+2b 7`QK KMv mb2`bX am+? THv7mH BMbiHHiBQMb +QmH/ KQiBpi2
mb2`b iQ 7HH BMiQ +QMp2`biBQM rBi? Qi?2` mb2`b- M/ +QmH/ biBKmHi2
+m`BQbBiv M/ ;mB/2 bQ+BH MpB;iBQM, r?i iQ /Q M/ r?2`2 iQ ;Q
BM i?2 HB#``vX
h?2 B/2b M/ 2tKTH2b BM i?Bb b2+iBQM +M QMHv +Tim`2  bKHH
7`+iBQM Q7 ?Qr M2r i2+?MQHQ;B2b +M biBKmHi2 M/ bmTTQ`i mb2`@
iQ@mb2` K2/BiBQM M/ bQ+BH MpB;iBQM BM HB#``B2bX AM i?2 v2`b iQ
+QK2- Bi rBHH #2 BMi2`2biBM; iQ b22 ?Qr M2r m;K2Mi2/ zQ`/M+2b
7Q` mb2`@iQ@mb2` K2/BiBQM M/ bQ+BH MpB;iBQM BM T?vbB+H HB#``B2b
+M #2 +QK#BM2/ M/ BMi2;`i2/ rBi? H`2/v 2tBbiBM; `2/v@i@
?M/ M/ HQr@i2+? zQ`/M+2b HBF2 i?2 2tKTH2b BHHmbi`i2/ BM 6B;X
9@/ #Qp2X JBtBM; M/ #`B/;BM; bm+? ?mKM- T?vbB+H- M/ /B;BiH
KQ/HBiB2b Kv 2M#H2 M2r rvb Q7 7+BHBiiBM; #Qi? i`+2 H2p2`b
M/ i`+2 }M/2`b BM  T`iB+BTiQ`v HB#``v b2iiBM;X

Concluding remarks
h?Bb TT2` ?b T`2b2Mi2/  7`K2rQ`F 7Q` /Bb+mbbBM; zQ`/M+2b
7Q` mb2`@iQ@ mb2` K2/BiBQM M/ bQ+BH MpB;iBQM- 7Q` H2pBM; M/
7QHHQrBM; #2?pBQm`H i`+2b Q7 mb2` +iBpBiB2b BM  T`iB+BTiQ`v HB#@
``v b2iiBM;X aT2+BH 7Q+mb ?b #22M QM zQ`/M+2b 7Q` BM/B`2+i mb2`@
iQ@mb2` K2/BiBQM M/ bQ+BH MpB;iBQM BM i?2 T?vbB+H GB#``v kXy
r?2`2 mb2`b +iBpBiB2b Kv #2 ;mB/2/ #v i`+2b H27i Q7 Qi?2` mb2`b
+iBpBiB2bX AM i?Bb +QMi2ti- i?2 TT2` ?b TQBMi2/ iQ HQr@ i2+? b
r2HH b ?B@i2+? 2tKTH2b +`Qbb ?mKM- T?vbB+H- M/ /B;BiH KQ/@
HBiB2b rBi? `B+? TQi2MiBHb 7Q` 7m`i?2` /2p2HQTK2Mi M/ BMi2;`iBQM
i?i Kv 7+BHBii2 #Qi? i`+2 H2p2`b M/ i`+2 }M/2`bX
AM +QMiBMmiBQM Q7 i?2 BMi`Q/m+iQ`v [mQi2- i?2 QmiHBM2/ BMi2;@
`iBp2 HB#``v BMi2`7+2 BM 6B;X R Kv #2 b22M b  T`iB+BTiQ`v
K2/BmK M/ M 2M#HBM; M/ 2M;;BM; KmHiB@Tm`TQb2 bT+2 M
QT2M@KBM/2/ bT+2 (kd) 7Q` >QKQ Gm/2Mb- i?2 SHvBM; JM (RN)X



,6620( 

A7 i`mHv T`iB+BTiQ`v HB#``B2b b?HH 2K2`;2 i?i HbQ T`QpB/2 KQ`2


THv7mH THi7Q`Kb  F2v TQBMi BM i?2 TT2` Bb i?i HH BMi2`7+2b BM
bm+? HB#``B2b b?QmH/ #2 /2bB;M2/ iQ T`QpB/2 KQ`2 zQ`/M+2b 7Q`
mb2`b rBi? `2;`/ #Qi? iQ H2pBM; #2?pBQm`H i`+2b U+`2i2- biQ`2b?`2V M/ iQ 7QHHQrBM; bm+? i`+2b U}M/- H2`MVX
>Qr2p2`- HHQrBM; mb2`b iQ H2p2 KQ`2 i`+2b Q7 i?2B` +iBpBiB2b
+`Qbb ?mKM- T?vbB+H M/ /B;BiH KQ/HBiB2b BM i?2 r?QH2 BMi2;`i@
Bp2 HB#``v BMi2`7+2 Bb  +?HH2M;2 7Q` i`/BiBQMH HB#``v i?BMFBM;X A7
mb2`@;2M2`i2/ ++2bb TQBMib iQ BM7Q`KiBQM `2bQm`+2b b?HH +Q@2tBbi
iQ;2i?2` rBi? HB#``v@ ;2M2`i2/ ++2bb TQBMib i?2`2 rBHH #2  M22/
7Q` M2r rvb Q7 b?`BM; [mHBiv +QMi`QH M/ T`2b2MiBM; MpB;iBQMH
Qp2`pB2rb BM HB#``v BMi2`7+2bX AM i?Bb +QMi2ti- Bi Bb BKTQ`iMi iQ
//`2bb Bbbm2b Q7 T`Bp+v M/ BM7Q`KiBQM Qp2`HQ/ r?2M ?M/HBM;
#2?pBQm`H i`+2bX AM i?Bb T`Q+2bb- Bi Bb 2bb2MiBH i?i HB#``v mb2`b
`2 bmTTQ`i2/ iQ /2p2HQT +`2iBp2 T`+iB+2b M/ T`iB+BTiQ`v HBi@
2`+B2b (2X;X Ry- Rj- ky- k9- ke) BM HH 7+2ib Q7 i?2 T`2b2Mi2/ HB72
+v+H2 Q7 ?mKM BM7Q`KiBQM #2?pBQm`X
 ?B;?2` /2;`22 Q7 BMpQHpBM; mb2`b +iBpBiB2b M/ bFBHHb BM i?2
K2/BiBQM Q7 BM7Q`KiBQM `2bQm`+2b Kv `2pBiHBx2 i?2 HB#``v b 
bQ+BH THi7Q`K 7Q` FMQrH2/;2 b?`BM; M/ bmTTQ`i i?2 2pQHmiBQM Q7
KQ`2 2M;;BM;- BMbTB`BM;- M/ THv7mH HB#``v bT+2bX

Bibliography

(R) "D`M2#Q`M- GX Ukyy3VX a2`2M/BTBiv /BK2MbBQMb M/


mb2`b BM7Q`KiBQM #2?pBQm` BM i?2 T?vbB+H HB#``v
BMi2`7+2X AM7Q`KiBQM _2b2`+?- RjU9V- TT2` jdyX
?iiT,ffAM7Q`KiBQM_XM2ifB`fRj@9fTT2`jdyX?iKH
(k) "D`M2#Q`M- GX UkyRyVX .2bB;M /BK2MbBQMb 2M#HBM; /Bp2`;2Mi
#2?pBQm` +`Qbb T?vbB+H- /B;BiH- M/ bQ+BH HB#``v BMi2`@
7+2bX TTX R9j@R9NX S`Q+22/BM;b Q7 8i? AMi2`MiBQMH *QM72`@
2M+2- S1_alaAo1 kyRy- *QT2M?;2M- .2MK`FX aT`BM;2`X
(j) *b2v- JX1X  apbiBMmF- GX*X UkyyeVX GB#``v kXy, b2`pB+2
7Q` i?2 M2ti@;2M2`iBQM HB#``vX HB#``vDQm`MHX+QK- RXNXkyyeX
?iiT,ffrrrXHB#``vDQm`MHX+QKf`iB+H2f*eje8kyyX?iKH
(9) *QvM2- _X UkyRyVX h?2 hmMBM; Q7 SH+2 , aQ+B#H2 aT+2b M/
S2`pbBp2 .B;BiH J2/BX h?2 JAh S`2bbX
(8) .2KTb2v- GX UkyyNVX Hrvb QM, GB#``B2b BM  rQ`H/
Q7 T2`KM2Mi +QMM2+iBpBivX 6B`bi JQM/vR9URVX
?iiT,ffDQm`MHbXmB+X2/mf7Kf`iB+H2fpB2rfkkNRfkydy
(e) .B2#2`;2`- X- .Qm`Bb?- SX- >F- EX 2i HX UkyyyVX aQ+BH
MpB;iBQM , i2+?MB[m2b 7Q` #mBH/BM; KQ`2 mb#H2 bvbi2KbX AM@
i2`+iBQMb- dUeV- je@98X
(d) .Qm`Bb?- SX UkyyjVX q?2`2 i?2 7QQiT`BMib H2/, i`+FBM; /QrM
Qi?2` `QH2b 7Q` bQ+BH MpB;iBQMX TTX kdj@kNRX AM, >F- EX 2i
HX U2/bXVX .2bB;MBM; AM7Q`KiBQM aT+2b, i?2 aQ+BH LpB;@
iBQM TT`Q+?X aT`BM;2`X



,6620( 

(3) 1pMb- qX UkyyNVX "mBH/BM; GB#``v jXy , Bbbm2b BM +`2iBM; 


+mHim`2 Q7 T`iB+BTiBQMX *?M/Qb Sm#HBb?BM;X
(N) 6`Fb- JX:X UkyydVX aQ+BH aQ7ir`2 BM GB#``B2b , "mBH/@
BM; *QHH#Q`iBQM- *QKKmMB+iBQM- M/ *QKKmMBiv PMHBM2X
J2/7Q`/- LXCX, AM7Q`KiBQM hQ/vX
(Ry) 6Bb+?2`- :X UkyRRVX lM/2`biM/BM;- 7Qbi2`BM;- M/ bmTTQ`iBM;
+mHim`2b Q7 T`iB+BTiBQMX AMi2`+iBQMb- R3UjV- 9k@8jX
(RR) 6HmB/
AMi2`7+2b
:`QmTJAh
J2/B
?iiT,ffK#B2MiXK2/BXKBiX2/mfT`QD2+ibX?iKH

G#X

(Rk) :p2`- qXqXc .mMM2- X  S+2MiB- 1X URNNNVX *mHim`H


T`Q#2bX AMi2`+iBQMb- eURV- kR@kN
(Rj) :B;2`- SX UkyyeVX S`iB+BTiBQM GBi2`+v , S`i A, *QMbi`m+i@
BM; i?2 q2# kXy *QM+2TiX GB+2MiBi2 .Bbb2`iiBQMX "H2FBM;2
AMbiBimi2 Q7 h2+?MQHQ;v- ar2/2M
(R9) :`Qbb- hX UkyyjVX K#B2Mi BMi2`7+2b, /2bB;M +?HH2M;2b M/
`2+QKK2M/iBQMbX TTX e3@dkX S`Q+22/BM;b Q7 i?2 Ryi? AMi2`@
MiBQMH *QM72`2M+2 QM >mKM@*QKTmi2` AMi2`+iBQM- *`2i2:`22+2X Gr`2M+2 1`H#mKX
(R8) >Mb2M- 6XX  :`M#F- EX Ukyy3VX aQ+BH r2# TTHB+iBQMb
BM i?2 +Biv,  HB;?ir2B;?i BM7`bi`m+im`2 7Q` m`#M +QKTmiBM;X
TTX Rd8@RdNX S`Q+22/BM;b Q7 >vT2`i2ti kyy3X *JX
(Re) >BHH- qX*Xc >QHHM- CX.Xc q`Q#H2rbFB- .X  J+*M/H2bb- hX
URNNkVX 1/Bi r2` M/ `2/ r2`X TTX j@NX S`Q+22/BM;b Q7
*>ANk- i?2 aA:*>A +QM72`2M+2 QM >mKM 7+iQ`b BM +QK@
TmiBM; bvbi2KbX JQMi2`2v- *X, *J S`2bbX
(Rd) >QHK#2`;- EX- >mpBH- AX- E`QM[pBbi@"2`;- JX 2i HX UkyyNVX
q?i Bb GB#``v kXy\ CQm`MH Q7 .Q+mK2MiiBQM- e8U9V- ee3@
e3RX
(R3) >QHK;`/ G`b2M- CX 2i HX U2/bXVUkyRyVX LQ`/B+ Sm#HB+ GB#@
``B2b kXyX .MBb? ;2M+v 7Q` GB#``B2b M/ J2/BX

%,%/,2*5$3+<



(RN) >mBxBM;- CX URNj3fRNNkVX >QKQ Gm/2Mb,  aim/v Q7 i?2 SHv@


1H2K2Mi BM *mHim`2X "2+QM S`2bbX
(ky) C2MFBMb- >X 2i HX UkyyeVX *QM7`QMiBM; i?2 *?HH2M;2b Q7
S`iB+BTiQ`v *mHim`2, J2/B 1/m+iBQM 7Q` i?2 kRbi *2M@
im`vX h?2 CQ?M .X M/ *i?2`BM2 hX J+`i?m` 6QmM/iBQMX
?iiT,ffrrrXM2rK2/BHBi2`+B2bXQ`;f}H2bfrQ`FBM;fLJGq?Bi2ST2`XT/7
(kR) GMF2b- _X .X- aBHp2`bi2BM- CX GX- LB+?QHbQM- aX-  J`@
b?HH- hX UkyydVX S`iB+BTiQ`v M2irQ`Fb, i?2 HB#``v b
+QMp2`biBQMX AM7Q`KiBQM _2b2`+?- RkU9V- TT2` +QHBby8X
?iiT,ffBM7Q`KiBQM`XM2ifB`fRk@9f+QHBbf+QHBby8X?iKH
(kk) JM2bb- CX UkyyeVX GB#``v kXy i?2Q`v, q2# kXy M/
Bib BKTHB+iBQMb 7Q` HB#``B2bX q2#QHQ;v- jUkV- `iB+H2 k8X
?iiT,ffrrrXr2#QHQ;vXB`fkyyefpjMkfk8X?iKH
(kj) LQ`KM- .X URNNNVX zQ`/M+2- +QMp2MiBQMb M/ /2bB;MX AM@
i2`+iBQMb- eUjV- j3@9kX
(k9) S`22+2- CX  a?M2B/2`KM- "X UkyyNVX h?2 _2/2`@iQ@G2/2`
7`K2rQ`F, KQiBpiBM; i2+?MQHQ;v@K2/Bi2/ bQ+BH T`iB+BT@
iBQMX Aa h`Mb+iBQMb QM >mKM@*QKTmi2` AMi2`+iBQMRURV- Rj@jkX ?iiT,ffBb2HXBbM2iXQ`;fi?+BfpQHRfBbbRf8f
(k8) a+?`/2`- X  aB2r2F2- "X U7Q`i?+QKBM;VX >v#``v @ i?2 ?v@
#`B/ HB#``v Q7 i?2 7mim`2X AM, CX >b2#`QQF- :X Jm?`  X
a+?`/2` U2/bXVX TTHvBM; .B;BiH J2/B iQ *mHim`2X Kbi2`@
/K , APa S`2bbX
(ke) aBKQM- LX UkyRyVX h?2 S`iB+BTiQ`v Jmb2mKX aMi *`mx,
Jmb2mK kXyX ?iiT,ffrrrXT`iB+BTiQ`vKmb2mKXQ`;f`2/f
(kd) qHx2`- JX URNN8VX SH2bm`2 M/ +Qbi Q7 m`#MBivX TTX jky@jjyX
AM, EbBMBix- S?BHBT U2/XVX J2i`QTQHBb , *2Mi2` M/ avK#QH Q7
Pm` hBK2bX L2r uQ`F lMBp2`bBiv S`2bbX
(k3) q2t2H#Hi- X URNNNVX >BbiQ`v@#b2/ iQQHb 7Q` MpB;iBQMX S`Q@
+22/BM;b Q7 i?2 jkM/ MMmH >rBB AMi2`MiBQMH *QM72`2M+2
QM avbi2Kb a+B2M+2b- >A*aa@jkX



,6620( 

(kN) qBHHBKb- X- E#Bb+?- 1X  .Qm`Bb?- SX Ukyy8VX 6`QK BMi2`+@


iBQM iQ T`iB+BTiBQM, +QM};m`BM; bT+2 i?`Qm;? 2K#Q/B2/ BM@
i2`+iBQMX TTX k3d@jy9X S`Q+22/BM;b Q7 l#B+QKT kyy8- hQFvQCTMX
(jy) qBHbQM- hX.X UkyyyVX >mKM BM7Q`KiBQM #2?pBQm`X AM7Q`K@
BM; a+B2M+2- jUkV- 9N@8eX

THE CREATION OF A PERSONAL SPACE


ON THE INTERNET
6HOISUHVHQWDWLRQDQGVHOIGLVFORVXUHLQEORJJLQJ
-HQQ\%URQVWHLQ
%DU,ODQ8QLYHUVLW\ ,VUDHO

Theoretical background
*QKTmi2`@K2/Bi2/ 2MpB`QMK2Mib U*J1V BM ;2M2`H M/ i?2 AM@
i2`M2i BM T`iB+mH` HHQr mb2`b iQ +`2i2 M/ /2p2HQT pB`imH B/2M@
iBiB2b M/ bT+2b i?i Q++mTv M2Bi?2` bT+2 MQ` iBK2 UST+?`BbbBkyykVX J+E2MM M/ "`;? UkyyyV T`QTQb2/ 7Qm` /QKBMb BM r?B+?
bQ+BH BMi2`+iBQM pB  *J1 /Bz2`b 7`QK Qi?2` +QMp2MiBQMH K2/B,
`2HiBp2 MQMvKBiv- ii2MmiBQM Q7 T?vbB+H /BbiM+2- `2/m+2/ BK@
TQ`iM+2 Q7 T?vbB+H TT2`M+2 M/ ;`2i2` +QMi`QH Qp2` i?2 iBK2
M/ T+2 Q7 BMi2`+iBQMbX P7 T`iB+mH` `2H2pM+2 iQ i?2 T`2b2Mi
bim/v `2 i?2 MQiBQM Q7 MQMvKBiv M/ i?2 +QMi`QH i?i *J1b bm+?
b #HQ;b HHQr BM/BpB/mHb Qp2` i?2B` BMi2`+iBQMb rBi? Qi?2`bX +@
+Q`/BM; iQ amH2` Ukyy9V- MQMvKBiv Bb i?2 +QM+2HK2Mi Q7 B/2MiBiv
i?i #2+QK2b TQbbB#H2 r?2M T2QTH2 ?p2 i?2 QTTQ`imMBiv iQ b2T@
`i2 i?2B` +iBQMb QMHBM2 7`QK i?2B` BM@T2`bQM HB72 bivH2 M/ B/2M@
iBivc i?2v 722H H2bb pmHM2`#H2 #Qmi b2H7@/Bb+HQbBM; #2+mb2 r?i2p2`
i?2v bv Q` /Q +MMQi #2 /B`2+iHv HBMF2/ iQ i?2 `2bi Q7 i?2B` HBp2bX
a2H7 /Bb+HQbm`2 Bb i?2 +i Q7 `2p2HBM; T2`bQMH BM7Q`KiBQM iQ Qi?@
2`b U`+?2`- RN3y- TXR3jVX h?Bb T`QT2MbBiv M BM/BpB/mH ?b 7Q`
`2p2HBM; T2`bQMH BM7Q`KiBQM `2Hi2b iQ i?2 +QMi2Mi Q7 i?2 b2H7@
T`2b2MiiBQM i?2v +?QQb2 iQ /BbTHv UC2Mb2M *?m  :BHHv- kyyjVX
h?Bb bim/v BMp2biB;i2b b2H7@T`2b2MiiBQM M/ b2H7@/Bb+HQbm`2 BM T2`@
bQMH #HQ;b 7mM+iBQMBM; b pB`imH T2`bQMH bT+2bX



,6620( 

"HQ;b `2 QM2 Q7 i?2 M2r2bi 7Q`Kb Q7 QMHBM2 b2H7@T`2b2MiiBQM M/


b2H7@/Bb+HQbm`2 i?i ?b #22M 7+BHBii2/ #v i?2 AMi2`M2iX "HQ;;BM;
b2`pB+2b Qz2` mb2`b /Bz2`2Mi QTiBQMb BM i2`Kb Q7 MQMvKBivX "HQ;;2`b
+M +?QQb2 iQ #2 iQiHHv MQMvKQmb- Tb2m/QMvKQmb Q` B/2MiB}#H2
UZBM  a+Qii- kyydVX h?2v +M HbQ +?QQb2 i?2 rv i?2v T`2b2Mi
i?2Kb2Hp2b BM i?2B` #HQ;b M/ i?2 Mim`2 Q7 i?2 BM7Q`KiBQM i?2v
/Bb+HQb2X "2BM; #H2 iQ +QMi`QH i?2 +QMi2Mi TQbi2/ BM i?2B` #HQ;b
b r2HH b i?2 HBKBi2/ BMi2`+iBpBiv Q7 #HQ;b r?B+? T2`KBib #HQ;;2`b
iQ +QMi`QH +QKK2Mib 7`QK i?2B` `2/2`b HHQrb i?2K iQ +`2i2 
pB`imH bT+2 r?2`2 i?2v 722H b2+m`2 M/ +QK7Q`i#H2 iQ r`Bi2X h?Bb
Bb r?i :mK#`2+?i Ukyy9V +HH2/  T`Qi2+i2/ bT+2X >2 bb2`ib
i?i #HQ;b ?p2 #2+QK2 BM+`2bBM;Hv TQTmH` #2+mb2 mMHBF2 Qi?2`
+QKKmMB+iBQM i2+?MQHQ;B2b bm+? b BMbiMi K2bb;BM;- #HQ;b HHQr
#HQ;;2`b iQ HBKBi i?2 H2p2H Q7 BMi2`+iBpBiv rBi? i?2B` `2/2`bX b
 `2bmHi- #HQ;b i2M/ iQ #2 H2bb /p2`b`BH M/ KQ`2 `2~2+iBp2 BM
Mim`2 M/ `2 T2`+2Bp2/ #v #HQ;;2`b b T`Qi2+i2/ bT+2bX

Methods
h?Bb bim/v 2tKBM2b i?2 7QHHQrBM; [m2biBQMb `2;`/BM; i?2 +`2@
iBQM Q7  pB`imH T`2b2M+2 BM #HQ;b,
R >Qr /Q #HQ;;2`b b2H7@T`2b2Mi BM i?2B` #HQ;b M/ r?i `QH2 /Q2b
i?Bb T2`bQMH bT+2 ?p2 BM i?2 #HQ;;2`b HB72\
k hQ r?i 2ti2Mi i?2 T2`+2TiBQM Q7  #HQ; b  T2`bQMH bT+2
HHQrb #HQ;;2`b iQ /Bb+HQb2 T2`bQMH BM7Q`KiBQM\
j q?i FBM/ Q7 T2`bQMH BM7Q`KiBQM Bb BM+Hm/2/ BM i?2 #HQ;;2`b
b2H7@/Bb+HQbm`2\
9 hQ r?i 2ti2Mi #HQ;;2`b FMQr i?2B` `2/2`b M/ ?Qr i?2 `2/@
2`b +QKK2Mib BM~m2M+2 i?2 #HQ;;2`b b2H7@T`2b2MiiBQM M/
b2H7@/Bb+HQbm`2\
h?2 bim/v rb +QM/m+i2/ 7Q` QM2 KQMi? U.2+2K#2` R8 iQ CMm@
`v R8- kyRRV mbBM; M QMHBM2 bm`p2vX h?2 #HQ;b BM i?2 bKTH2 r2`2
b2H2+i2/ 7`QK i?2 T2`bQMH #HQ;b +i2;Q`v BM irQ Ab`2HB #HQ; /B`2+i@
Q`B2b M/ Bi +QMbBbi2/ Q7 `2;mH`Hv KBMiBM2/ T2`bQMH #HQ;b r`Bii2M
BM >2#`2rX h?2 +QMi2Mi Q7 2+? #HQ; rb 2tKBM2/ iQ p2`B7v i?i Bi

7KHFUHDWLRQRIDSHUVRQDOVSDFHRQWKH,QWHUQHW



/B/ MQi b2`p2 Mv +QKK2`+BH Q` K`F2iBM; Tm`TQb2X h?`22 ?mM/`2/


#HQ;b Ki+?BM; i?2 #Qp2 bT2+B}2/ +`Bi2`B r2`2 B/2MiB}2/ BM i?2 irQ
/B`2+iQ`B2bX P7 i?2 jyy #HQ;;2`b BMBiBHHv +QMi+i2/- 3k `2bTQM/2/
iQ i?2 bm`p2v `2T`2b2MiBM;  kdXjjW `2bTQMb2 `i2X h?2 KDQ`Biv Q7
`2bTQM/2Mib r2`2 72KH2 #HQ;;2`b U3yX8W M 4 eeV #2ir22M i?2 ;2b
Q7 R3 iQ 98 U3kXNWVX h?Bb }M/BM; +QM+m`b rBi? LQrbQM  P#2`@
HM/2`b UkyyeV bim/v i?i 7QmM/ i?i T2`bQMH #HQ;b `2 /QKBMi2/
#v 72KH2 #HQ;;2`b #mi +QMi`/B+ib }M/BM;b BM T`2pBQmb #HQ;;2`b
bm`p2vb U"`QMbi2BM- BM T`2bbc >2``BM; 2i HX- kyy8cc oB2;b- kyy8c
um- kyydV BM r?B+? i?2 KDQ`Biv Q7 `2bTQM/2Mib r2`2 KH2bX *QM@
+m``BM; rBi? }M/BM;b BM Qi?2` bim/B2b U"`QMbi2BM- BM T`2bbc >2``BM;
2i HX- kyy8c GB- kyy8c oB2;b- kyy8V i?2 KDQ`Biv Q7 `2bTQM/2Mib BM
i?Bb bim/v ?/  +QHH2;2 2/m+iBQM UeNX8 W M 4 8dVX
h?2 /i MHvbBb +QMbBbi2/ Q7 irQ T?b2bX AM i?2 }`bi T?b2 
biiBbiB+H MHvbBb vB2H/2/ [mMiB}#H2 /2KQ;`T?B+ /i #Qmi i?2
T`iB+BTMib- #Qmi /Bz2`2Mi 2H2K2Mib Q7 b2H7@T`2b2MiiBQM M/ b2H7@
/Bb+HQbm`2 M/ #Qmi i?2 2z2+i i?2B` `2/2`b ?p2 QM i?2B` #HQ;;BM;
T`+iB+2bX h?2 b2+QM/ T?b2 +QMbBbi2/ Q7  +QMi2Mi MHvbBb Q7 i?2
#HQ;;2`b i2timH Mbr2`b iQ QT2M@2M/2/ [m2biBQMbX S?`b2b b i?2
KBMBKH BM7Q`KiBQM mMBi r2`2 B/2MiB}2/ M/ i?2M +Q/2/ BMiQ i?2B`
`2bT2+iBp2 +i2;Q`B2b #v +QMbiMiHv +QKT`BM; i?2b2 T?`b2b iQ i?2
T`QT2`iB2b Q7 i?2 2K2`;BM; +i2;Q`v iQ /2p2HQT M/ bim`i2 i?2
+i2;Q`vX

Findings
h?2 rv #HQ;;2`b T`2b2Mi i?2Kb2Hp2b BM i?2B` #HQ;b M/ i?2 Mim`2
Q7 i?2 BM7Q`KiBQM i?2v +?QQb2 iQ /Bb+HQb2 `2 +2Mi`H Bbbm2b BM mM/2`@
biM/BM; i?2 +`2iBQM Q7  pB`imH T`2b2M+2 QM +v#2`bT+2X 6BM/BM;b
b?Qr i?i i?2 KDQ`Biv Q7 #HQ;;2`b i?i T`iB+BTi2/ BM i?Bb bim/v
+`2i2/ M MQMvKQmb pB`imH T`2b2M+2c i?2v KBMiBM2/ bQK2 FBM/
Q7 MQMvKBiv #v B/2MiB7vBM; i?2Kb2Hp2b mbBM;  p`BMi Q7 i?2B` `2H
MK2 UR3XjW M 4R8V Q`  Tb2m/QMvK UeRW M 4 8yVc QMHv kyXdW
Q7 i?2 #HQ;;2`b /BbTHv2/  T2`bQMH T?QiQX h?Bb i2M/2M+v 7Q` b2H7@
T`2b2MiiBQM /Q2b MQi +QM+m`b rBi? }M/BM;b 7`QK Qi?2` bim/B2b BM
r?B+? i?2 KDQ`Biv Q7 #HQ;;2`b B/2MiB}2/ i?2Kb2Hp2b #v i?2B` `2H



,6620( 

MK2b M/ TQbi2/  T2`bQMH T?QiQ;`T? Q7 i?2Kb2Hp2b BM i?2B` #HQ;


U"`QMbi2BM- BM T`2bbc :m/;MQ 2i H- kyy3c oB2;b- kyy8VX
h?2 T2`+2TiBQM #HQ;;2`b ?p2 Q7 i?2B` #HQ; b M 2M+HQb2/ M/
T`Qi2+i2/ bT+2 +QmH/ T`iHv 2tTHBM r?v i?2 KDQ`Biv Q7 `2bTQM/@
2Mib /Bb+HQb2/ T2`bQMH BM7Q`KiBQMX 6BM/BM;b b?Qr i?i 39XRW Q7
`2bTQM/2Mib 7`2[m2MiHv /Bb+HQb2 T2`bQMH BM7Q`KiBQM BM i?2B` #HQ;bX
:m/;MQ 2i H Ukyy3V 2tTHBM i?i r?2M BM/BpB/mHb T2`+2Bp2 i?2K@
b2Hp2b iQ #2 MQMvKQmb- Bi Kv +?M;2 i?2 rv BM r?B+? BM/BpB/m@
Hb +QKKmMB+i2 QM i?2 r2# #2+mb2 i?2v 2tT2`B2M+2  b2Mb2 Q7
/2T2`bQMHBxiBQMX h?mb- r?BH2 #HQ;;BM;- BM/BpB/mHb Kv /Bb+HQb2
BM7Q`KiBQM i?i Bb KQ`2 `2p2HBM; i?M i?2v `2HBx2X h?Bb bb2`iBQM
Bb bmTTQ`i2/ #v }M/BM;b BM i?Bb bim/v #2+mb2 r?2M bF2/ #Qmi i?2
FBM/ Q7 BM7Q`KiBQM i?2v /Bb+HQb2 BM i?2B` #HQ;b- d8W Q7 `2bTQM/2Mib
`2TQ`i2/ i?i i?2v i2M/2/ iQ 2tTQb2 i?2B` b2MbBiBp2 bB/2- 88W bB/
i?2v 7`2[m2MiHv `2p2H 2K#``bbBM; BM7Q`KiBQM #Qmi i?2Kb2Hp2b
M/ 8NXdW ii2bi2/ i?i i?2v iF2 /QrM i?2B` /272Mb2b r?2M #HQ;@
;BM;X h?2 i2timH /2b+`BTiBQM `2bTQM/2Mib ;p2 Q7 i?2 `QH2 i?2B`
#HQ;b ?p2 BM i?2B` T2`bQMH HB72 +QM}`Kb i?2 MQiBQM i?i i?2v T2`@
+2Bp2 Bi b  T2`bQMH bT+2X 6BM/BM;b 7`QK i?2 +QMi2Mi MHvbBb
`2p2H2/ i?i `2bTQM/2Mib /2b+`B#2 i?2B` #HQ;b b, URV  TH+2 iQ 2t@
T`2bb i?2Kb2Hp2b 7`22Hv M/ M QmiH2i 7Q` 722HBM;b M/ 2KQiBQMbc UkV
 iQQH i?i ?2HTb i?2K b?`2 BM7Q`KiBQM M/ +QMM2+i rBi? T2QTH2
rBi? r?QK i?2v ?p2 bQK2i?BM; BM +QKKQMc UjV  TH+2 iQ F22T
`2+Q`/ Q7 i?2B` HBp2bX
a+?BMQ 2i H Ukyy9V +HBK i?i i?2 #HQ;;2`b T`BK`v m/B2M+2 Bb
i?2 #HQ;;2` ?BKb2H7 #2+mb2 #HQ;;BM; Bb Q7i2M mb2/ b M QmiH2i 7Q`
i?Qm;?i M/ 722HBM;bX 6BM/BM;b Q7 i?Bb bim/v bmTTQ`i i?Bb bii2K2MiedXRW Q7 `2bTQM/2Mib bB/ i?i Bi rb MQi BKTQ`iMi 7Q` i?2K iQ
;2i iQ FMQr i?2B` `2/2`b M/ 8kX9W `2TQ`i2/ i?i i?2v /Q MQi
i?BMF #Qmi i?2B` `2/2`b r?2M #HQ;;BM;X :m/;MQ 2i H Ukyy3V
bb2`ib i?i #HQ;;2`b ?p2 ?2B;?i2M2/ T`Bpi2 b2H7@r`2M2bb r?i
#`BM;b i?2K iQ #2 7Q+mb2/ QM i?2B` BMi2`MH bii2b i?mb HBKBiBM;
i?2 `2bQm`+2b i?i +M #2 /2pQi2/ iQ Qi?2`bX h?Bb bm;;2bib i?i
#HQ;;2`b KB;?i /Bb+HQb2 BM7Q`KiBQM rBi? H2bb `2;`/ iQ ?Qr Qi?2`b
T2`+2Bp2 BiX Pi?2` bim/B2b UL`/B 2i HX- kyy9c ST+?B`BbbB  _m#BMkyyyc qHF2`- kyyyV T`QpB/2  /Bz2`2Mi 2tTHMiBQM #v biiBM; i?i
bQ+BH MQ`Kb T`2pBHBM; QM i?2 AMi2`M2i HHQr #HQ;;2`b iQ 2tT`2bb

7KHFUHDWLRQRIDSHUVRQDOVSDFHRQWKH,QWHUQHW



i?2Kb2Hp2b BM  H2bb bi`2bb7mH rv- T2`?Tb 2tTHBMBM; r?v #HQ;;2`b


/B/ MQi iF2 BMiQ ++QmMi i?2 `2+iBQMb Q7 bi`M;2`b r?2M /Bb+HQbBM;
T2`bQMH BM7Q`KiBQMX
6BM/BM;b Q7 i?Bb bim/v rBHH b?Qr i?i #HQ;b ?p2 #2+QK2  +QK@
KmMB+iBQM ;2M`2 bi`QM;Hv `2Hi2/ iQ BM/BpB/mHBiv- b2H7@`2T`2b2MiiBQM
M/ b2H7@/Bb+HQbm`2 i?i b2`p2b i?2 Tm`TQb2 Q7 T2`bQMH 2tT`2bbBQM
r2HH M/ `2T`2b2Mi M/ B/2H K2/BmK 7Q` +`2iBQM Q7 M QMHBM2 T`2b@
2M+2X

Bibliography

(R) `+?2`- CXGX URN3yVX a2H7@.Bb+HQbm`2X AM .X q2;M2` d _X oH@


HM+?2` U2/bVX h?2 a2H7 BM aQ+BH Sbv+?QHQ;vX GQM/QM, Pt7Q`/
lMBp2`bBiv X
(k) "`;?- CXX- J+E2MM- EXuX  6BibBKQMb :XJX UkyykVX *M
vQm b22 i?2 `2H K2\ +iBpiBQM M/ 2tT`2bbBQM Q7 i?2 h`m2
a2H7 QM i?2 AMi2`M2iX CQm`MH Q7 aQ+BH Bbbm2b- 83URV- jj@93X
(j) "`QMbi2BM- CX JQiBpiBQM 7Q` #HQ;;BM; BM i?2 GiBM K2`B+M
#HQ;QbT?2`2,  mb2b M/ ;`iB}+iBQMb TT`Q+?X AM hX .m@
KQp U2/XV- "HQ;;BM; BM i?2 :HQ#H aQ+B2ivX >2`b?2v- S, AM@
7Q`KiBQM a+B2M+2 _272`2M+2X UAM T`2bbV
(9) :mK#`2+?iJX Ukyy9JvVX "HQ;b b T`Q@
i2+i2/ bT+2X S`2b2Mi2/ i i?2 qQ`Fb?QT QM
i?2 q2#HQ;;BM; 1+Qbvbi2K,
;;`2;iBQMM@
HvbBb M/ .vMKB+bL2r uQ`FX _2i`B2p2/ 7`QK
?iiT,ffrrrX#HQ;TmHb2X+QKfTT2`bfrrrkyy9;mK#`2+?iXT/7
(8) >2``BM;- aX *X- a+?2B/i- GX X- "QMmb- aX-  q`B;?i- 1X
Ukyy9VX "`B/;BM; i?2 ;T,  :2M`2 MHvbBb Q7 r2#HQ;bX
S`Q+22/BM;b Q7 i?2 jdi? MMmH >rBB AMi2`MiBQMH
*QM72`2M+2 QM avbi2K a+B2M+2b U>A*aay9VX _2i`B2p2/ 7`QK
?iiT,ff/QBXB222+QKTmi2`bQ+B2ivXQ`;fRyXRRyNf>A*aaXkyy9XRke8kdR
(e) C2Mb2M a+?m- >X  :BHHv- JX *X UkyyjV q2 `2 r?i q2
SQbi\ a2H7@S`2b2MiiBQM BM S2`bQMH q2# aT+2X CQm`MH Q7
*QMbmK2` _2b2`+?- jy- j38@9y9X



,6620( 

(d) GB- .X UkyydVX q?v /Q vQm #HQ;,  mb2b@M/@;`iB}+iBQMb


BM[mB`v BMiQ #HQ;;2`b KQiBpiBQMbX ST2` T`2b2Mi2/ i i?2
MMmH K22iBM; Q7 i?2 AMi2`MiBQMH *QKKmMB+iBQM bbQ@
+BiBQMX h"- aM 6`M+Bb+Q- * PMHBM2X _2i`B2p2/ 7`QK
?iiT,ffrrrXHH+/2KB+X+QKfK2ifTRdR9Ny BM/2tX?iKH

(3) JBHH2`- *X _X-  a?2T?2`/- .X Ukyy9VX "HQ;;BM; b bQ@


+BH +iBQM,  ;2M`2 MHvbBb Q7 i?2 r2#HQ;X AM GX
:m`F- aX MiQMBD2pB+- GX CQ?MbQM- *X _iHBz-  CX
_2vKM U1/bXV- AMiQ i?2 "HQ;QbT?2`2X _2i`B2p2/ 7`QK
?iiT,ff#HQ;XHB#XmKMX2/mf#HQ;QbT?2`2f#HQ;;BM; b bQ+BH +iBQM  ;2M`2 
b Q7 i?2 r2#HQ;X?iKH
(N) LQrbQM- aX-  P#2`HM/2`- CX UkyyeVX h?2 B/2MiBiv Q7
#HQ;;2`b, PT2MM2bb M/ ;2M/2` BM T2`bQMH r2#HQ;bX ST2`
T`2b2Mi2/ i i?2 rQ`Fb?QT *QKTmiiBQMH TT`Q+?2b iQ
MHvbBM; q2#HQ;b- aiM7Q`/ lMBp2`bBivX _2i`B2p2/ 7`QK
?iiT,ffrrrXB+bXK[X2/mXmfbMQrbQMfTT2`bfaayeyjLQrbQMaXT/7
(Ry) ST+?`BbbB- wX UkyykVX h?2 T`2b2MiiBQM Q7 b2H7 BM pB`imH HB72,
+?`+i2`BbiB+b Q7 T2`bQMH ?QK2 T;2bX CQm`MHBbK M/ Kbb
+QKKmMB+iBQM- dNUjV- e9j@eeyX
(RR) ST+?`BbbB- wX Ukyy9- JvVX h?2 #HQ;;2` `2pQHmiBQM\ m/B@
2M+2b b K2/B T`Q/m+2`bX ST2` T`2b2Mi2/ i i?2 MMmH
+QMp2MiBQM Q7 i?2 AMi2`MiBQMH *QKKmMB+iBQM bbQ+BiBQML2r P`H2Mb- GX
(Rk) ZBM- >X  a+Qii *X _X UkyydVX MQMBKBiv M/ b2H7@
/Bb+HQbm`2 QM r2#HQ;bX CQm`MH Q7 *QKTmi2`@J2/Bi2/
*QKKmMB+iBQM- RkU9V- `iB+H2 R9X _2i`B2p2/ 7`QK
?iiT,ffD+K+XBM/BMX2/mfpQHRkfBbbm29f[BMX?iKH
(Rj) a+?BMQ- .X CX- L`/B- "X X- :mK#`2+?i- JX-  ar`ixGXXUkyy9VX "HQ;;BM; #v i?2 `2bi Q7 mbX X AM 1ti2M/2/ #bi`+ib
Q7 i?2 kyy9 +QM72`2M+2 QM >mKM 7+iQ`b M/ +QKTmiBM; bvb@
i2Kb Ukyy9V- TTX RR9j@RR9eX
(R9) amH2`- CX Ukyy9VX h?2 PMHBM2 .BbBM?B#BiBQM 1z2+iX *v#2`Sbv@
+?QHQ;v M/ "2?pBQ` dUjV- jkR@jkeX

%,%/,2*5$3+<



(R8) oM >Qmb2- LX Ukyy9VX q2#HQ;b,


*`2/B#BHBiv M/
+QHH#Q`iBQM BM M QMHBM2 rQ`H/X am#KBii2/ 7Q`
*a*q qQ`Fb?QT QM h`mbi- P+iQ#2`- kyy9 (rQ`F@
b?QT
bm#b2[m2MiHv
+M+2HH2/)X
_2i`B2p2/
7`QK
?iiT,ff+Bi2b22`tXBbiXTbmX2/mfpB2r/Q+fbmKK`v\/QB4RyXRXR
(Re) oB;b- 6X "X Ukyy8VX "HQ;;2`b 2tT2+iiBQMb Q7 T`Bp+v M/
++QmMi#BHBiv, M BMBiBH bm`p2vX CQm`MH Q7 *QKTmi2`@
J2/Bi2/ *QKKmMB+iBQM- RyUjV- `iB+H2 RkX _2i`B2p2/ 7`QK
?iiT,ffD+K+XBM/BMX2/mfpQHRyfBbbm2jfpB2;bX?iKH
(Rd) um- >X UkyydVX 1tTHQ`BM; i?2 *?BM2b2 "HQ;QbT?2`2, h?2 JQ@
iBpiBQMb Q7 "HQ; mi?Q`b M/ _2/2`bX lMTm#HBb?2/ Jbi2`
h?2bBb- LiBQMH lMBp2`bBiv Q7 aBM;TQ`2X

LINGUISTIC AND CULTURAL


DIFFERENCES IN CONTENT
MANAGEMENT
,QGH[LQJDQGWLWOLQJLQPXOWLOLQJXDODQGPXOWLFXOWXUDO
EORJRVSKHUH
6XVDQQD1\N\UL
8QLYHUVLW\RI7XUNX )LQODQG

Introduction
h?2 }MH TT2` `2TQ`ib T`i Q7 i?2 `2bmHib Q7 M QM@;QBM; bim/vr?B+? iQTB+ Bb HBM;mBbiB+ M/ +mHim`H /Bz2`2M+2b BM KmHiBHBM;mH M/
KmHiB+mHim`H #HQ;QbT?2`2X h?2 T`2HBKBM`v `2bmHib rBi? i?2 6BMMBb?
HM;m;2 Ki2`BH +H2`Hv b?Qr ?Qr i?2 B/2 Q7 BM/2tBM; /Bp2`;2b
T`iHv 7mM/K2MiHHv #2ir22M BM7Q`KiBQM T`Q72bbBQMHb M/ #HQ;@
r`Bi2`bX
AM i?2 #bi`+i i?2 i?2Q`2iB+H #+F;`QmM/ b r2HH b KQiBpiBQMb
7Q` i?2 bim/v M/ bQK2 ;2M2`H pB2rTQBMib `2 /Bb+mbb2/X

Background and significance


hQ +QMp2v K2MBM; r2 M22/ iQ +QKKmMB+i2- mb2 HM;m;2- M/
i?Bb Bb MQi Hrvb M 2bv ibF BM  ;HQ#HHv mMBi2/ v2i HBM;mBbiB+HHv
M/ +mHim`HHv b2T`i2/ rQ`H/X GB#``B2b M/ iQQHb 7Q` BM7Q`KiBQM
/Q+mK2MiiBQM M/ `2i`B2pH `2 MQi QMHv HBpBM;  M2r `2MBbbM+2#mi HbQ 2M+QmMi2`BM; M2r T`Q#H2KbX >Qr iQ T`QpB/2 `2H2pMi BM@
7Q`KiBQM BM iQ/vb ;HQ#H HB72\ q?i `2 i?2 Q#bi+H2b\ >Qr /Q
r2 7+2 i?2K\
AM i?2 qQ`H/ qB/2 q2# UqqqV BM7Q`KiBQM Bb +QKKQMHv Tm#@
HBb?2/ #v Qi?2` i?M T`Q72bbBQMHb QM FMQrH2/;2 KM;2K2Mi- M/



,6620( 

i?2 +QMi2Mi Bb BM Bib +?`+i2` KQbiHv bQ +HH2/ bQ+BH K2/B M/


/Bbb2KBMi2/ #v Qi?2`b i?M i`/BiBQMH Tm#HBb?BM; +?MM2HbX i
i?2 bK2 iBK2 i?2 #Q`/2` #2ir22M r`Bi2`b M/ MQM@r`Bi2`b- M/ }+@
iBQM M/ MQM@}+iBQM ?b #2+QK2 #Hm``2/X AM i?2 BM7Q`KiBQM b+B2M+2
GB#``v kXy 2` Bb /Bb+mbb2/ UqB/M@qmHz  HX kyy3- 39kVX
h?2 bi`iBM; TQBMi 7Q` i?2 /2}MBiBQM Q7 #HQ;b UHbQ FMQrM b
r2#HQ;bV Bb Q7i2M 7Q`K BMbi2/ Q7 +QMi2Mi Ub22 2X;X "HQQ/ kyyyc
:BHHKQ` kyy9c PDH kyy8VX AM i?Bb bim/v i?2 2KT?bBb Bb bT2+B}+HHv
QM bm#D2+iBp2 M/ i2ti@7Q`K /B`v@ivT2 #HQ;b- r?B+? `2 7m`i?2` ?2`2
`272``2/ iQ b #HQ;bX b  i2ti ivT2 i?2 Ki2`BH `2T`2b2Mib r2#
T`Qb2- r?B+? Bb +`2iBp2- /BHQ;B+H M/ Q`H HBF2 #mi bivHBx2/ r`BiBM;
BM r2#HQ;b- +?ib M/ /Bb+mbbBQM 7Q`mKb Ub22 i?2 i2`Kb Q`B;BM BM
LB2KB@SvMii`B kyydVX
1M;HBb?- 6BMMBb? M/ _mbbBM #2HQM; iQ /Bz2`2Mi HM;m;2 ;`QmTb#mi KQ`2 BKTQ`iMi /Bz2`2M+2 Bb i?i 6BMMBb? Bb +mHim`HHv p2`v
6BMMBb? M/ _mbbBM p2`v _mbbBM- r?2`2b 1M;HBb? Bb ;HQ#HHv p2`v
+QKKQM HBM;m 7`M+- BX2X mb2/ BM +QKKmMB+iBQM #2ir22M T2`bQMb
MQi b?`BM;  KQi?2` iQM;m2X
h`/BiBQMHHv HM;m;2 U+7X "?H2` RNe8V M/ i2tib U+7X _2Bbb
RNddV `2 +QMbB/2`2/ iQ b2`p2 i?`22 #bB+ 7mM+iBQMb iQ `2T`2b2Mi2tT`2bb M/ TT2HX h?2 7mM+iBQMb `2 #QmM/ iQ +QKKmMB+iBQMX
AM BM7Q`KiBp2 7mM+iBQM UiQ `2T`2b2MiV HM;m;2 Bb mb2/ iQ `272` iQ
i?2 `2HBiv- M/ i?2 iQTB+ Bb BM i?2 7Q`2;`QmM/ Q7 i?2 +QKKmMB+iBp2
BMi2MiBQMX AM T`+iB+2 Bi Bb BMpQHp2/ BM 2p2`v K2bb;2X 6Q` 2tKTH2
2M+v+HQT2/Bb M/ H2+im`2b `2T`2b2Mi BM7Q`KiBp2 i2ti ivT2X AM 2t@
T`2bbBp2 7mM+iBQM UiQ 2tT`2bbV i?2 2KT?bBb Bb QM i?2 b2M/2` Q7 i?2
K2bb;2- b Bb +b2 BM 2tT`2bbBp2 i2ti ivT2b HBF2 BM TQ2Kb M/ BM
/`K THvbX AM pQ+iBp2 7mM+iBQM UiQ TT2HV i?2 2KT?bBb Bb QM
i?2 `2+2Bp2`X 6Q` 2tKTH2 +QKK2`+BHb M/ 2H2+iBQM bT22+?2b `2T`2b@
2Mi pQ+iBp2 i2ti ivT2X L2p2`i?2H2bb- BM T`+iB+2 i2tib Q7i2M BM+Hm/2
+?`+i2`BbiB+b Q7 b2p2`H i2ti ivT2b- M/ 7Q` BMbiM+2- K2KQB`b `2
+HQb2 iQ 2tT`2bbBp2 i2ti ivT2- #mi BM i?2B` Mim`2 HbQ BM7Q`KiBp2X
Uo2?Kb@G2?iQ RNNN- dR@djV CFQ#bQM URN3RV /BbiBM;mBb?2b bBt 7mM+@
iBQMb Q7 HM;m;2- r?B+? `2 `272`2MiBH- 2KQiBp2- +QMiBp2- T?iB+TQ2iB+ M/ K2iHBM;mHX AM ?Bb QTBMBQM i?2 7mM+iBQMb BKT+i BM T`@
HH2H `2bmHiBM; QM i?2 bBKmHiM2Qmb 2tBbi2M+2 Q7 /Bz2`2Mi 7mM+iBQMb
BM /Bz2`2Mi bBimiBQMb M/ HM;m;2 mb2 KMM2`bX UA#B/- kk@kdV

/LQJXLVWLFDQG&XOWXUDO'LIIHUHQFHVLQ&RQWHQW0DQDJHPHQW



h?2 CFQ#bQMb KQ/2H ?b #22M 2bT2+BHHv TQTmH` BM i?2 bim/v Q7


`2+2TiBQM Q7 +mHim`H T`Q/m+ib- M/ Bi ?b #22M mb2/ b  7`K2rQ`F
b r2HH b  iQQH 7Q` MHvbBbX Ai iF2b BMiQ +QMbB/2`iBQM /Bz2`2Mi
FBM/b Q7 +QMi2tib- Bb KmHiB7mM+iBQMH UBi Bb MQi M2+2bb`v iQ `2/m+2
/Bb+Qm`b2 BMiQ QM2 7mM+iBQM i  iBK2V M/ rBi? i?2 ?2HT Q7 Bi i?2
+QKKmMB+iBp2 +iBQM Q` `2bmHi Q7 M +iBQM +M #2 MHvx2/ BM
/2iBHX UEQpH kyy8V q2 +M bbmK2 r2# T`Qb2 iQ BM+Hm/2 KBMHv
ii`B#mi2b Q7 2tT`2bbBp2 M/ BM7Q`KiBp2 i2ti ivT2b- #mi Bib BM/2tBM;
Kv #2 HbQ +HQb2bi pQ+iBp2 Q` 2KQiBp2- M/ i?mb MQi T`BK`BHv iQ
Tbb QM BM7Q`KiBp2 +QMi2Mi K2iHBM;mHHvX AM i?Bb bim/v i?2 7Q+mb
Bb QM 2KT?bBb Q7 /Bz2`2Mi U/QKBMMi M/ b2+QM/`vV 7mM+iBQMb M/
QM i?2B` i2MbBQM U+7X EQpH kyy8VX
AM i?2 bim/v BM/2tBM; U/Q+mK2MiiBQMV Bb mM/2`biQQ/ BM +Q?2`@
2M+2 rBi? i?2 biM/`/b Q7 i?2 }2H/ UAaP 8Nej@RN38- kV b i?2 +i
Q7 /2b+`B#BM; Q` B/2MiB7vBM;  /Q+mK2Mi BM i2`Kb Q7 Bib bm#D2+i +QM@
i2MiX
AM i?Bb bim/v /Bz2`2Mi /Bb+Qm`b2b Q7 BM7Q`KiBQM biQ`;2 `2 2t@
THQ`2/X i  ;2M2`H H2p2H /Bb+Qm`b2 +M #2 /2}M2/ iQ `272` iQ HM@
;m;2 mb2 BM bQ+BH +QMi2ti USHHB kyyj- kkVX Ai Bb HbQ MQi2rQ`i?v
iQ `2HBx2- i?i Hi?Qm;? /Bb+Qm`b2 Bb  bm#biMiBp2- Bi K2Mb HbQ
/QBM; bQK2i?BM; M/ +iBp2 T`Q+2bb2bX AM i?2 +2Mi2` Q7 i?2 MHvbBb
Bb i?mb ?mKM +iBQMX UG2?iQM2M RNN9c SQii2`  q2i?2`2HH RNNyc
SHHB kyyjVX
b  `2b2`+? K2i?Q/ Bb mb2/ /Bb+Qm`b2 MHvbBb- r?B+? Bb +QMi2ti@
#QmM/ bim/v Q7 ?mKM +iBpBiv U6B`+HQm;? RNNkc PHbbQM kyy9- kVX Ai
Bb MQi `2bQM#H2 iQ +?`+i2`Bx2 /Bb+Qm`b2 MHvbBb b  /BbiBM+i `2@
b2`+? K2i?Q/- #mi KQ`2 b  HQQb2 i?2Q`2iB+H 7`K2rQ`F USQii2` 
q2i?2`2HH RNNyc amQMBM2M RNNk- Rk8V- BM r?B+? /Bz2`2Mi 2KT?bBx2b
BM 7Q+mb M/ K2i?Q/QHQ;B+H TTHB+iBQMb `2 HHQr2/ UCQFBM2M 
HX RNNj- Rd@R3VX .Bb+Qm`b2 MHviB+H K2i?Q/b ?p2 #22M b+`+2 BM
i?2 }2H/ Q7 HB#``BMb?BT M/ BM7Q`KiBQM b+B2M+2 `2b2`+?- Hi?Qm;?
i?2 BMi2`2bi ?b #22M ;`QrBM; U>2/2K`F- >2/KM  amM/BM kyy8RdVX h?2 bi`iBM; TQBMib Q7 /Bb+Qm`b2 MHvbBb ?p2 #22M /Bb+mbb2/
BM b2p2`H `iB+H2b- #mi Bi ?b b2H/QK #22M mb2/ b  K2i?Q/ 7Q`
2KTB`B+H bim/B2b UhHD RNN3- R3VX >Qr2p2`- /Bb+Qm`b2 MHvbBb Bb
 Mim`H +?QB+2- r?2M r2 i?BMF Q7 i?2 F2v 2H2K2Mi BM Qm` }2H/
BM7Q`KiBQMX hHD URNNd- dyc RNNN- 9eyV /2b+`B#2b BM7Q`KiBQM

written in Russia and Finland even samples written in mother tongue and English are selected.
The 
total sample is in all fifty blogs, from which ten most recent updates are
collected.
The
,6620(

analyzed material covers thus 500 text samples.
Country

1. language

2. language

Finland
Russia
United states

Finnish 10 samples
Russian 10 samples
English 10 samples

English 10 samples
English 10 samples

in all
(50)
20
20
10

Table 1: The research material (blogs) by country and language

The material collection bases on theoretical sampling (see Seale 1998, 329; Strauss and
Corbin 1990, 176-179) and its criteria are diary-like content, provision of indexing terms1 for
b #2BM;
+QM+2`M2/
rBi?ofr?i
T2QTH2
/Qand
rBi?
HM;m;2 ofM/
r?i
the readers,
similar
search features
the used
platform,
the background
the author,
and HM;m;2
the publication
country
and language.
/Q2b
iQ T2QTH2X

AM i?Bb bim/v #HQ;b `2 MHvx2/ b +mHim`H T`Q/m+ib- bBM+2 HM@

This study focuses on examination of the linguistic methods, which are used to describe
;m;2bofM/
i?2 and
i?BMFBM;
i?2v of
`2~2+i
KBMHv
7`QK
the content
the blogs,
the functions
the indexing.
Thebi2K
method
used+mHim`H
is discourse
M22/b
7Q` 2tT`2bbBQM
amQDM2M
aHi2`
GM;m;2
analysis.
Indexing
is reflected toUb22
the functions
and RNNjc
text-types
found RNN3VX
in the actual
blog texts.
When
cultural
the comparison
are Finland,
Russia
and United
Bb analyzing
MQi biiB+
Ub22differences
2X;X o`MiQH
RNNycpairs
Bi+?BbQM
RNNRc
qB2`x#B+F
States,
and
in
their
linguistic
aspects
Finnish,
Russian
and
English
(as
American
RNNdc G2?iQM2M kyyyc EiM kyy9V M/ i?2`27Q`2 HbQ i?2B`English
/Q+m@and
lingua franca) are explored.

K2MiiBQM UBM/2tBM;V Bb iB2/ rBi? iBK2 M/ i?2 bm``QmM/BM; +mHim`2


kyRyVX are:
The ULvFv`B
research questions

Aims,
What kinds
of functions and
the indexing
and titles of blog texts reflect? What kinds of
material
methods
motives are found in the documentation of subjective blog writings?
bim/v
MHvb2b
rvb
?Qr
#HQ;;2`b
T`QpB/2 i2t@
h?Bb
Are there
differences
in style/Bz2`2Mi
and function
of blog
indexing
and titling?
imH
AreiQQHb
there 7Q`
clearBM7Q`KiBQM
documentation`2i`B2pH
discourses M/
between
specific
countries
versus languages
2M#H2b }M/BM; BM7Q`KiBQM
versus
certain
background
of
the
authors?

What
kind
of
customs
exists
in the `2
Finnish
7`QK i?2B` #HQ;bX h?2 7Qm` HM;m;2 M/ +mHim`2 TB`b MHvx2/
versus American versus Russian versus international material?

K2`B+M 1M;HBb?- 1M;HBb? b HBM;m 7`M+- _mbbBM M/ 6BMMBb?X


PM #HQ;b
r`Bii2M
BM _mbbB
6BMHM/
2p2M
bKTH2b
r`Bii2M
BM
Indexing
is reflected
to the content
of the M/
blog texts,
titles and
search
possibilities.
The focus
KQi?2`
iQM;m2
M/
1M;HBb?
`2
b2H2+i2/X
h?2
iQiH
bKTH2
Bb
BM
HH
is on functions and styles. For example the geographical place of writing or reference is
interesting
also from
the perspective
of KQbi
information
seeking,
and it `2
can be
expressed in
many
}7iv #HQ;b7`QK
r?B+? i2M
`2+2Mi
mT/i2b
+QHH2+i2/X
h?2
different
ways
(cf.
Lindgren
2005).
MHvx2/ Ki2`BH +Qp2`b i?mb 8yy i2ti bKTH2bX
h?2 Ki2`BH +QHH2+iBQM #b2b QM i?2Q`2iB+H bKTHBM; Ub22 a2H2
3 Results
RNN3- jkNc ai`mbb M/ *Q`#BM RNNy- Rde@RdNV M/ Bib +`Bi2`B `2
Despite
of their universality
and growingQ7
popularity
blogs
as a Rform
social
media are
still
/B`v@HBF2
+QMi2Mi- T`QpBbBQM
BM/2tBM;
i2`Kb
7Q` of
i?2
`2/2`bbBK@
littleBH`
studied
(see
Kjellberg
2010).
The
linguistic
and
cultural
of social mediaQ7 i?2
b2`+? 72im`2b Q7 i?2 mb2/ THi7Q`K- M/ aspect
i?2 #+F;`QmM/
information seeking, described in the research plan, represents a unique approach. The topic
mi?Q`- M/ i?2 Tm#HB+iBQM +QmMi`v M/ HM;m;2X
of the research concerns directly the most challenging tasks within information science today,
which is to achieve a better understanding of the fundamentals of human information
behaviour, and the ways in which it changes over time (see Bawden & Robinson 2008, 9).
R .Bz2`2Mi

#HQ;@THi7Q`K T`QpB/2`b mb2 /Bz2`2Mi FBM/b Q7 i2`KbX 6Q` 2tKTH2- BM qQ`/@


T`2bb i?2 i2`K i;b Bb mb2/ 7Q` i?2 F2vrQ`/b r?B+? /2b+`B#2 i?2 +QMi2Mi- r?2`2b BM
"HQ;;2` i?2v `2 `272``2/ iQ rBi? i?2 i2`K imMMBbi22iX
1
Different blog-platform providers use different kinds of terms. For example, in Wordpress the term tags is
used for the keywords which describe the content, whereas in Blogger they are referred to with the term
tunnisteet.

/LQJXLVWLFDQG&XOWXUDO'LIIHUHQFHVLQ&RQWHQW0DQDJHPHQW



h?Bb bim/v 7Q+mb2b QM 2tKBMiBQM Q7 i?2 HBM;mBbiB+ K2i?Q/br?B+? `2 mb2/ iQ /2b+`B#2 i?2 +QMi2Mi Q7 i?2 #HQ;b- M/ i?2 7mM+@
iBQMb Q7 i?2 BM/2tBM;X h?2 K2i?Q/ mb2/ Bb /Bb+Qm`b2 MHvbBbX AM/2t@
BM; Bb `2~2+i2/ iQ i?2 7mM+iBQMb M/ i2ti@ivT2b 7QmM/ BM i?2 +imH
#HQ; i2tibX q?2M MHvxBM; +mHim`H /Bz2`2M+2b i?2 +QKT`BbQM
TB`b `2 6BMHM/- _mbbB M/ lMBi2/ aii2b- M/ BM i?2B` HBM;mBbiB+
bT2+ib 6BMMBb?- _mbbBM M/ 1M;HBb? Ub K2`B+M 1M;HBb? M/
HBM;m 7`M+V `2 2tTHQ`2/X
h?2 `2b2`+? [m2biBQMb `2,
q?i FBM/b Q7 7mM+iBQMb i?2 BM/2tBM; M/ iBiH2b Q7 #HQ; i2tib
`2~2+i\ q?i FBM/b Q7 KQiBp2b `2 7QmM/ BM i?2 /Q+mK2Mi@
iBQM Q7 bm#D2+iBp2 #HQ; r`BiBM;b\
`2 i?2`2 /Bz2`2M+2b BM bivH2 M/ 7mM+iBQM Q7 #HQ; BM/2tBM;
M/ iBiHBM;\
`2 i?2`2 +H2` /Q+mK2MiiBQM /Bb+Qm`b2b #2ir22M bT2+B}+
+QmMi`B2b p2`bmb HM;m;2b p2`bmb +2`iBM #+F;`QmM/ Q7 i?2
mi?Q`b\ q?i FBM/ Q7 +mbiQKb 2tBbib BM i?2 6BMMBb? p2`bmb
K2`B+M p2`bmb _mbbBM p2`bmb BMi2`MiBQMH Ki2`BH\
AM/2tBM; Bb `2~2+i2/ iQ i?2 +QMi2Mi Q7 i?2 #HQ; i2tib- iBiH2b M/
b2`+? TQbbB#BHBiB2bX h?2 7Q+mb Bb QM 7mM+iBQMb M/ bivH2bX 6Q` 2t@
KTH2 i?2 ;2Q;`T?B+H TH+2 Q7 r`BiBM; Q` `272`2M+2 Bb BMi2`2biBM;
HbQ 7`QK i?2 T2`bT2+iBp2 Q7 BM7Q`KiBQM b22FBM;- M/ Bi +M #2 2t@
T`2bb2/ BM KMv /Bz2`2Mi rvb U+7X GBM/;`2M kyy8VX

Results
.2bTBi2 Q7 i?2B` mMBp2`bHBiv M/ ;`QrBM; TQTmH`Biv #HQ;b b 
7Q`K Q7 bQ+BH K2/B `2 biBHH HBiiH2 bim/B2/ Ub22 ED2HH#2`; kyRyVX h?2
HBM;mBbiB+ M/ +mHim`H bT2+i Q7 bQ+BH K2/B BM7Q`KiBQM b22FBM;/2b+`B#2/ BM i?2 `2b2`+? THM- `2T`2b2Mib  mMB[m2 TT`Q+?X h?2
iQTB+ Q7 i?2 `2b2`+? +QM+2`Mb /B`2+iHv i?2 KQbi +?HH2M;BM; ibFb
rBi?BM BM7Q`KiBQM b+B2M+2 iQ/v- r?B+? Bb iQ +?B2p2  #2ii2` mM@
/2`biM/BM; Q7 i?2 7mM/K2MiHb Q7 ?mKM BM7Q`KiBQM #2?pBQm`M/ i?2 rvb BM r?B+? Bi +?M;2b Qp2` iBK2 Ub22 "r/2M  _Q#BMbQM
kyy3- NVX



,6620( 

_2b2`+? QM BM/2tBM; Q7 bQ+BH K2/B Bb mb27mH 7Q` HH i?2 bT2+ib


Q7 i?2 T`Q/m+iBQM- KM;2K2Mi- M/ b22FBM; Q7 /B;BiH BM7Q`KiBQM
`2bQm`+2bX h?2 bim/v +H`B}2b i?2 Mim`2 Q7 bm#D2+iBp2 r2# +QKKm@
MB+iBQM #v 2tTHQ`BM; Bib /Q+mK2MiiBQM- M/ i?mb ?2HTb iQ bT2+B7v
i?2 i`/BiBQMH /Q+mK2MiiBQM bQm`+2bX h?2 +`Qbb@/Bb+BTHBM`v T@
T`Q+? #`BM;b M2r T2`bT2+iBp2b iQ i?2 `2b2`+? }2H/ M/ ?2HTb iQ
/2p2HQT i?2 `2b2`+? MHvbBb K2i?Q/ #v #Q``QrBM; 2tT`2bbBp2 M/
mb27mH +QM+2Tib M/ iQQHb 2bT2+BHHv 7`QK +QKKmMB+iBQM bim/B2bX
h?2 T`QD2+i ?b HbQ  MQp2Hiv pHm2 BM /2b+`B#BM;  `B+? p`B2iv
Q7 +mHim`2 M/ HM;m;2 #QmM/ T`Q#H2Kb BM i?2 /2p2HQTK2Mi M/
bim/v Q7 KmHiBHBM;mH M/ KmHiB+mHim`H #HQ;QbT?2`2X h?2 `2bmHib Q7
i?2 bim/v `2 mb27mH b r2HH BM T`Bpi2 b BM Tm#HB+ b2+iQ` 7Q` +i@
Q`b M/ /2p2HQT2`b BMpQHp2/ BM ;HQ#H AMi2`M2i +QKKmMB+iBQM M/
bQ+BH K2/BX

Bibliography

(R) Bi+?BbQM- C2M RNNR URN39V, GM;m;2 *?M;2, S`Q;`2bb Q`


.2+v\ kM/ 2/X amzQHF, 6QMiM ST2`#+FbX k83 TX
(k) "r/2M  _Q#BMbQM kyy3, h?2 /`F bB/2 Q7 BM7Q`K@
iBQM, Qp2`HQ/- MtB2iv M/ Qi?2` T`/Qt2b M/ Ti?QHQ;B2bX
CQm`MH Q7 AM7Q`KiBQM a+B2M+2- oQHX j8- LQX k- R3y@RNR UkyyNV

(j) "HQQ/- _2#2++ kyyj,


q2#HQ;b M/ CQm`MHBbK,
.Q h?2v *QMM2+iX LB2KM _2TQ`ib jfkyyjbX
eR@ekX (1H2+i`QMB+ `2bQm`+2- `2/ eXRyXkyyN- l_G,
?iiT,ffrrrXMB2KMX?`p`/X2/mfbb2ibfT/7fLB2KMWky_2TQ`ibf#+FBbbm2bfy
)
(9) "?H2`- E`H RNe8 URNj9V, .B2 aT`+?i?2Q`B2X kM/ 2/X aimi@
i;`i, 6Bb+?2`X 9j9 TX
(8) 6B`+HQm;?- LQ`KM RNNk, .Bb+Qm`b2 M/ aQ+BH *?M;2X
*K#`B/;2- 1M;HM/, SQHBiv S`2bbX k8N TX
(e) :BHHKQ`- .M kyy9, q2 i?2 J2/BX :`bb`QQib CQm`M@
HBbK #v i?2 S2QTH2- 7Q` i?2 S2QTH2X P_2BHHv J2@
/BX a2#biQTQHX (1H2+i`QMB+ p2`bBQM- `2/ 8XRyXkyyN- l_G,
?iiT,ffQ`2BHHvX+QKf+iHQ;fr2K2/Bf#QQFfBM/2tX+bT )
(d) >2/2K`F- X- >2/KM- CX  amM/BM- PX kyy8, aT2F@
BM; Q7 mb2`b, QM mb2` /Bb+Qm`b2b BM i?2 }2H/ Q7 Tm#HB+ HB#@
``B2bX AM7Q`KiBQM _2b2`+?- RyUkV TT2` kR3- RN TTX _2@
i`B2p2/ BM P+iQ#2` jRbi kyy8 7`QK i?2 qQ`H/ qB/2 q2# l_G,
?iiT,ffAM7Q`KiBQM_XM2ifB`fRy@kfTT2`kR3X?iKH



,6620( 

(3) AaP 8Nej@RN38 4 AMi2`MiBQMH P`;MBxiBQM 7Q` aiM/`/Bx@


iBQM RN38, .Q+mK2MiiBQM J2i?Q/b 7Q` 2tKBMBM; /Q+@
mK2Mib- /2i2`KBMBM; i?2B` bm#D2+ib- M/ b2H2+iBM; BM/2tBM;
i2`KbX :2M2p2, AMi2`MiBQMH P`;MBxiBQM 7Q` aiM/`/Bx@
iBQMX
(N) CFQ#bQM- _QKM RN3R URN83V, GBM;mBbiB+b M/ SQ2iB+bX a2@
H2+i2/ q`BiBM;b- AAA, SQ2i`v Q7 :`KK` M/ :`KK` Q7
SQ2i`vX 1/X ai2T?2M _m/vX h?2 >;m2, JQmiQMX TX R3@8RX
(Ry) CQFBM2M- `D- Cm?BH- EB`bB  amQMBM2M- 12`Q RNNj, .BbFm`@
bbBMHvvbBM FFQb2iX hKT2`2, obiTBMQX kj3 TX
(RR) EiM- .pB/ kyy9 URNNNV, h`MbHiBM; *mHim`2b , M BMi`Q@
/m+iBQM 7Q` h`MbHiQ`b- AMi2`T`2i2`b M/ J2/BiQ`bX kM/ 2/X
JM+?2bi2`- lE, aiX C2KQ`2 Sm#HBb?BM;X j3y TX
(Rk) ED2HH#2`;- aX UkyRyVX 6Q`bF`#HQ;;`, o2i2MbFTHB; FQK@
KmMBFiBQM Q+? FmMbFTbT`Q/mFiBQM B #HQ;;Qb7`2MX GmM/b
mMBp2`bBi2iX kke TX
(Rj) EQpH- l`TQ kyy8,
EQKKmMBFiBQM MiQKBX
AL, h`FFQD bBB`iQDX l`TQ EQpH- Ei`BM 1bFQHEBKKQ CQFBM2M- o2b LBBMBFM;b D 1b aB`QM2M
U2/bXVX CvpbFvH- CvpbFvHM vHBQTBbiQ- LvFvFmHiimm`BM
imiFBKmbF2bFmbX (1H2+i`QMB+ `2bQm`+2- `2/ RXNXkyyN l_G,
?iiT,ffrrrX`i?BbXDvmX}fDmHFBbmifi`FFQDbBB`iQDfFQpHX?iKH
)
(R9) G2?iQM2M- JBFFQ kyyy URNNeV, J2`FBivbi2M KBHKX EmHi@
imm`Bb2M i2FbiBMimiFBKmFb2M H?iFQ?iBX j`/ 2/X hKT2`2,
obiTBMQX k88 TX

(R8) GBM/;`2M- hBK kyy8,


"HQ;;BM; SH+2b ,
GQ+iBM;
S2/;Q;v BM i?2 q?2`2M2bb Q7 q2#HQ;bX EA_Pa
Ry,RX (1H2+i`QMB+ `2bQm`+2- `2/ eXRyX kyyN l_G,
?iiT,ffFB`QbXi2+?MQ`?2iQ`B+XM2ifRyXRf#BM/2`kX?iKH\+Qp2`r2#fHBM/;`2MfB
)
(Re) LB2KB@SvMii`B- _BbiQ kyyd, o2`FFQT`QQb, imiFBKmb /BHQ@
;Bb2bi FB`DQBiiKBb2biX LiKQ- >2HbBMFBX 9Nd TX

%,%/,2*5$3+<



(Rd) LvFv`B- ambMM kyRyX 1[mBpH2M+2 M/ h`MbHiBQM


ai`i2;B2b BM JmHiBHBM;mH h?2bm`mb *QMbi`m+iBQMX .Q+iQ`H
i?2bBbX #Q- #Q F/2KB lMBp2`bBiv S`2bbX 9Rj TX
(R3) PDH- J`v/22 kyy8, "HQ;;BM; , 6Q` FMQrH2/;2 b?`BM;KM;2K2Mi M/ /Bbb2KBMiBQMX "mbBM2bb AM7Q`KiBQM _2@
pB2r kkU9V kyy8- TX keN@kdeX
(RN) PHbbQM- JX_X kyy9,
lM/2`biM/BM; lb2`b,
*QMi2ti
*QKKmMB+iBQM M/ *QMbi`m+iBQMX *?HH2M;BM; A/2b,
GA kyy9 "B2MMBH *QM72`2M+2- :QH/ *Qbi- mbi`HBa2Ti2K#2` kyy9 h2QFb2bb, *?HH2M;BM; A/2b- GAQMHBM2- bX R@NX (1H2+i`QMB+ `2bQm`+2- `2/ 3XRkXkyy9- l_G,
?iiT,ff+QM72`2M+2bXHBXQ`;XmfHBkyy9fT/7bfQHbbQMXKXTT2`XT/7
)
(ky) SQii2`- CQMi?M  q2i?2`2HH- J`;`2i RNNy, .Bb+Qm`b2,
MQmM- p2`# Q` bQ+BH T`+iB+2\ S?BHQbQT?B+H Sbv+?QHQ;v- oQHX
jfRNNy- TX ky8@kRdX
(kR) SHHB- S2FF kyyj, A?KBb`v?K /BbFm`bbBbb D /BbFm`bbBMX
(>mKM ;`QmT BM /Bb+Qm`b2 M/ b /Bb+Qm`b2) +i 1H2+i`QMB+
lMBp2`bBiiBb hKT2`2MbBbc kjRX hKT2`2 lMBp2`bBiv S`2bbhKT2`2X k9d TX
(kk) _2Bbb- Ei`BM RNdd, .B2 HBi2``Bb+?2 #2`b2ixmM; Hb EQK@
KmMBFiBQMbH2BbimM;X AL, E`H@ >2BMx "2M/2`- EHmb "2`@
;2`  J`BQ qM/`mbxF U>`b;XV AK;Q HBM;m2X "2Bi`;2 xm
aT`+?2- .2mimM; mM/ #2`b2ix2MX JM+?2M, qBH?2HK 6BMF
o2`H;- TX 93d@8yRX
(kj) a2H2 *HBp2 U2/XV RNN3, _2b2`+?BM; aQ+B2iv M/ *mHim`2X GQM@
/QM lE, a:1 Sm#HB+iBQMbX j9N TX
(k9) aHi2` .M RNN3, MHvbBM; +mHim`H Q#D2+ib, +QMi2Mi M@
HvbBb M/ b2KBQiB+bX AL, a2H2 *HBp2 UiQBKXV RNN3, _2b2`+?BM;
aQ+B2iv M/ *mHim`2- bX kjj@keyX a:1 Sm#HB+iBQMb- GQM/QM
lEX j9N TX



,6620( 

(k8) ai`mbb- Mb2HK  *Q`#BM- CmHB2i RNNy, "bB+b Q7 ZmHBii@


Bp2 _2b2`+?X :`QmM/2/ h?2Q`v S`Q+2/m`2b M/ h2+?MB[m2bX
a:1 Sm#HB+iBQMb- laX
(ke) amQDM2M- SBpBFFB RNNj, A/2MiBi22iiB- T2`BMM2- pHHM pB@
2biBiX h2QFb2bb, amQDM2M- SBpBFFB  amQDM2M- JiiB EX
UiQBKXV, ElGhhll_AL EG1A.PaEPPSAah , EB`DQBimF@
bB FB2H2bi D FmHiimm`BbiX hKT2`2, Mi`QFB`DiX Rd9 TX
(kd) amQMBM2M- 12`Q RNNk, S2`?22M EmpFmHKi, .BbFm`bbBM@
HvvbB T2`?22MB/BM Tm?22biX hKT2`22M vHBQTBbiQ- aQbBQHQ;BM
D bQbBHBTbvFQHQ;BM HBiQbX hmiFBKmFbB- b`D - M`Q k9X Rjd
TX
(k3) hHD- aMM RNNd, *QMbiBimiBM; BM7Q`KiBQM M/ mb2` b
`2b2`+? Q#D2+ib,  i?2Q`v Q7 FMQrH2/;2 7Q`KiBQMb b M H@
i2`MiBp2 iQ i?2 BM7Q`KiBQM@KM i?2Q`v- AL, oFF`B- SX(kN) apQHBM2M- _X- .2`pBM- "X U2/XV- AM7Q`KiBQM a22FBM; BM *QM@
i2ti- TX 3R@NeX GPL.PL, hvHQ` :`?K- GQM/QMX
(jy) apQHBM2M- _X RNN3, JmbBBFFB- FmHiimm`B- FB`DbiQ , /BbFm`@
bbB2M MHvvbBX hKT2`2, hClX k3N TX
(jR) apQHBM2M- _X RNNN, MHvxBM; [mHBiiBp2 BMi2`pB2r /i,
h?2 /Bb+Qm`b2 MHviB+ K2i?Q/X
(jk) GB#``v  AM7Q`KiBQM a+B2M+2 _2b2`+? kR U9V, 98N@9ddX
o`MiQH- E`Bbi RNNy, h2FMBBFM bmQKB v?/2Mivpbb
1m`QQTbb , aMbiQivM K2`FBivbi
(jj) FQbF2p b2HpBivbX >2HbBMFB, h2FMBBFM aMbiQF2bFmb `v
UhaEVX o2?Kb@G2?iQ- AMF2`B RNNN, EQTBQBMiB pB FQK@
KmMBFQBMiB , CQ?/imb FMMbi2Q`BMX >2HbBMFB, Pv 6BMM
G2+im` #X R9j TX
(j9) qB/M@qmHz- :X- >mpBH- AX  >QHK#2`;- EX kyy3, GB#``v
kXy b  M2r T`iB+BTiQ`v +QMi2tiX AL, JX S;MB U2/XV- 1M@
+v+HQT2/B Q7 JmHiBK2/B h2+?MQHQ;v M/ L2irQ`FBM;- pQHX
AAX kX 2/X >2`b?2v, AM7Q`KiBQM a+B2M+2 _272`2M+2X TX 39k@393X

%,%/,2*5$3+<



(j8) qB2`x#B+F- MM RNNd, lM/2`biM/BM; *mHim`2b h?`Qm;?


h?2B` E2v qQ`/bX 1M;HBb?- _mbbBM- SQHBb?- :2`KM- M/ C@
TM2b2X L2r uQ`F, Pt7Q`/ lMBp2`bBiv S`2bbX jRd TX

TEACHING SOCIAL MEDIA IN LIS


$ EULGJLQJDSSURDFK
0RQLFD/DVVLDQG+DQQD0DXULQ6|GHUKROP
8QLYHUVLW\RI%RUnV 6ZHGHQ

Introduction
S2QTH2 mb2 bQ+BH K2/B BM KMv bBimiBQMb M/ +QMi2tib Q7 i?2B`
2p2`v/v HB72X h?2b2 BMi2`+iBQMb M/ `2Mb 2MiBH 2MQ`KQmb KQmMib
Q7 BM7Q`KiBQM M/ ?p2 HbQ +?M;2/ i?2 rvb KMv T2QTH2 BMi2`+i
M/ +QKKmMB+i2X a+BH/QM2- _QiQHQ M/ aMv/2` UkyRRV B/2MiB}2/
i?2K2b 7Q` r?B+? bQ+BH K2/B ?b ?/ H`;2 BKT+i M/ ?Qr i?2b2
`2 `2H2pMi 7Q` +m``B+mHb M/ ;QHb Q7 Ba+?QQHb M/ BM7Q`KiBQM b+B@
2M+2 /2T`iK2Mib, bQ+BH K2/B +QKKmMBiB2b- QrM2`b?BT- T`Bp+v
M/ ;Qp2`MM+2 Q7 mb2`@;2M2`i2/ +QMi2Mi QM bQ+BH M2irQ`Fb- M/
?Qr bQ+BH K2/B Kv BKT+i 2/m+iBQM M/ H2`MBM; i HH ;2b
Ua+BH/QM2- _QiQHQ  aMv/2`- kyRR- TX 8R9VX
h?2 +QM+2Ti bQ+BH K2/B Bb 2HmbBp2- M/ /2}MBiBQMb /2T2M/ QM i?2
+QMi2ti r?2`2 Bi Bb TTHB2/- +QKKQMHv rBi?  7Q+mb QM i2+?MQHQ;v
Q` K`F2iBM;X aQ+BH K2/B +Qm`b2b `2 Q7i2M Qz2`2/ #v +QKK2`+BH
2/m+iBQM +QKTMB2bX h?2 KDQ`Biv Q7 i?2b2 `2 T`+iB+HHv Q`B2Mi2/
M/ 7Q+mb QM i?2 mb2 Q7 bQ+BH K2/B 7`QK  +QKK2`+BH T2`bT2+iBp2b BM #mbBM2bb /pMi;2b- M/ K`F2iBM;- Q` QM bT2+B}+ i2+?MQHQ@
;B+H iQQHb M/ `2MbX *Qm`b2b im;?i BM +/2KB+ /Bb+BTHBM2b ?p2
T`2pBQmbHv ?/ bBKBH` M``Qr 7Q+BX ar2/Bb? mMBp2`bBiB2b +m``2MiHv
Qz2` bQ+BH K2/B +Qm`b2b BM /Bb+BTHBM2b bm+? b K2/B bim/B2bc 2/m@
+iBQMc M/ BM7Q`KiB+bX
b /2KQMbi`i2/ #v a+BH/QM2- _QiQHQ M/ aMv/2` UkyRRV- KMv
bT2+ib Q7 bQ+BH K2/B `2 +HQb2Hv +QMM2+i2/ iQ `2b H`2/v bim/@
B2/ rBi?BM KMv GAa +m``B+mHbX 6m`i?2`KQ`2- GAa Bb r2HH 2[mBTT2/



,6620( 

iQ mM/2`biM/ M/ ?M/H2 +QKTH2t BM7Q`KiBQM T`Q#H2Kb /m2 iQ Bib


BMi2`/Bb+BTHBM`BivX >Qr2p2`- i2+?BM; bQ+BH K2/B BM  K2MBM;7mH
rv 7Q` GAa T`2b2Mib  MmK#2` Q7 +?HH2M;2bX q2 bm;;2bi i?i BM
Q`/2` iQ KF2 i?2 +QM+2Ti mb27mH BM GAa +QMi2tib- Bi Bb BKTQ`iMi
iQ mM/2`biM/ bQK2 #bB+ K2+?MBbKb M/ /BK2MbiBQMb Q7 +BipBiB2b
M/ #2?pBQm`b BM bQ+BH K2/B `2Mb i?i ;Q2b #2vQM/ i2+?MB+H
bQHmiBQMb M/ K`F2iBM; bi`i2;B2bX

Course example: Social media and social interaction


hQ BHHmbi`i2 Qm` TT`Q+?- r2 T`2b2Mi M 2tKTH2 7`QK  +Qm`b2
Qz2`2/ #v i?2 ar2/Bb? a+?QQH Q7 GB#``v M/ AM7Q`KiBQM a+B2M+2,
aQ+BH K2/B M/ bQ+BH BMi2`+iBQM- dX8 1*ha- iQ bim/2Mib QM i?2
mM/2`;`/mi2 M/ Kbi2`b H2p2Hb BM i?2 GAa T`Q;`KK2b M/ i?2
r2# +QMi2Mi KM;2` T`Q;`KK2X Ai rb /2p2HQT2/ rBi? i?2 BM@
i2MiBQM iQ T`QpB/2  ;2M2`H - Qp2`HH T2`bT2+iBp2 QM bQ+BH K2/BX
Pi?2` +Qm`b2b ;Bp2M i i?2 /2T`iK2Mi 7Q+mb QM bT2+B}+ bQ+BH K2@
/B iQQHb M/ `2Mb- BM+Hm/BM; h?2 i?2Q`v M/ T`+iB+2 Q7 #HQ;bc
6BH2b?`BM; M/ AMi2`M2i TQHBiB+bc M/ S`Q;`KKBM; 7Q` /vMKB+bBMi2`+iBpBiv M/ BMi2;`iBQMX
h?2 H2`MBM; Qmi+QK2b Q7 i?2 +Qm`b2 mb2/ BM Qm` 2tKTH2 `2,
i?i i?2 bim/2Mib rBHH ?p2 i?2 +QKT2i2M+2 iQ /2b+`B#2 M/ /Bb+mbb
mb2 Q7 bQ+BH K2/B- bQ+BH BMi2`+iBQM M/ `2Mb r?2`2 bQ+BH BMi2`@
+iBQM +M Q++m`c M/ iQ bvMi?2bBx2 +2Mi`H i?2Q`B2b M/ +QM+2Tib
+QM+2`MBM; bQ+BH BMi2`+iBQM M/ pB`imH +QKKmMBiB2bX q2 #2HB2p2
i?i Bi Bb M2+2bb`v iQ ;Q #2vQM/ i2+?MB+H TTHB+iBQMb M/ bQHm@
iBQMb M/ i?2 +QKK2`+BH K`F2iBM; T2`bT2+iBp2 iQ mM/2`biM/- M/
i?mb #2 #H2 iQ mb2- bQ+BH K2/B BM  K2MBM;7mH rv BM GAa `2Hi2/
T`Q72bbBQMbX h?Bb +QMM2+ib iQ MQi?2` +?HH2M;2 BM i2+?BM; bQ+BH
K2/B r?B+? Bb `2Hi2/ iQ #HM+BM; 2H2K2Mib BM i?2 +Qm`b2 `2Hi2/
iQ 2Bi?2` i?2Q`v Q` T`+iB+2X h?Bb +?HH2M;2 Bb M2Bi?2` M2r iQ GAaMQ` mMB[m2 7Q` bQ+BH K2/B, Qi?2` +m``2Mi GAa 2tKTH2b BM+Hm/2 b@
T2+ib Q7 FMQrH2/;2 Q`;MBxiBQMc /B;BiH HB#``v /2p2HQTK2Mic M/
+QMi2Mi KM;2K2MiX 6BM/BM; M TT`QT`Bi2 #HM+2 /2T2M/b QM
7+iQ`b bm+? b HQ+H T`+iB+2b BM i?2 +m``B+mH M/ i?2 H2p2H Q7 i?2
+Qm`b2X

7HDFKLQJVRFLDOPHGLDLQ/,6



Theoretical grounding - three themes


h?2 HBi2`im`2 mb2/ BM i?2 +Qm`b2 2tKTH2 ?p2 #22M Q`;MBx2/
BMiQ i?`22 i?2K2b, i?2Q`2iB+H TQBMib Q7 /2T`im`2c KQiBpiBQMb 7Q`
T`iB+BTiBQMc M/ +QMi2tib M/ TTHB+iBQMbX h?2 HBi2`im`2 #2HQM;b
iQ  p`B2iv Q7 BMi2`/Bb+BTHBM`v `2b2`+? }2H/b- bm+? b +QKTmi2`@
bmTTQ`i2/ +QQT2`iBp2 rQ`F- +QKTmi2` K2/Bi2/ +QKKmMB+iBQMBM7Q`KiBQM b+B2M+2- M/ Tbv+?QHQ;vX  ;mB/2 iQ TT`Q+?BM; i?2
HBi2`im`2 Bb T`QpB/2/ iQ i?2 bim/2Mib- b i?2 #mHF Q7 i?2 HBi2`i@
m`2 Bb `2b2`+? TT2`b- r?BHbi i?2 +Qm`b2 Bb ;Bp2M iQ mM/2`;`/mi2
bim/2MibX  M //BiBQMH 2z2+i Q7 i?Bb Bb i?i i?2 bim/2Mib `2
BMi`Q/m+2/ iQ b+B2MiB}+ r`BiBM; M/ K2i?Q/QHQ;v 2`Hv BM i?2B` 2/m@
+iBQMX

Theoretical points of departure


h?2Q`2iB+H T2`bT2+iBp2b QM bQ+BH K2/B M/ `2Hi2/ iQTB+b KF2
i?2 TQBMi Q7 /2T`im`2 7Q` i?2 +Qm`b2X AM i?2 BMBiBH T`i Q7 i?2
+Qm`b2- /2}MBiBQMb Q7 bQ+BH K2/B bm+? b bQ+BH M2irQ`F bBi2b UaLaV`2 BMi`Q/m+2/ M/ /Bb+mbb2/ Uai2BM2H/- 1HHBbQM  GKT2- kyy3VX
h?Bb T`i Q7 i?2 +Qm`b2 HbQ +Qp2`b +QM+2Tib M/ TTHB+iBQMb Q7 BM@
7Q`KiBQM b?`BM; M/ +iBp2 T`iB+BTiBQM BM b2p2`H +QMi2tib bm+?
b b+B2MiB}+ +QHH#Q`iBQM M/ QT2M bQm`+2 bQ7ir`2 /2p2HQTK2MiX
U1HHBb- PH/`B/;2  ob+QM+2HQb- kyy9c GbbB  aQMM2MrH/- kyRyc
L2H2- *``QHH  _QbbQM- kyy9VX

Motivations for participation


A/2MiB7vBM; M/ BKTH2K2MiBM; i?2 `B;?i KQiBpiBQMb 7Q` T`iB+BT@
iBQM Bb +`m+BH 7Q` i?2 bm++2bb M/ HQM;2pBiv Q7  p2Mim`2 Q7 BM+`2b@
BM; BMi2`+iBQM mbBM; bQ+BH K2/BX h?2 #Q/v Q7 HBi2`im`2 BM i?Bb
i?2K2 `2T`2b2Mib  #`Q/ iF2 QM BM7Q`KiBQM b?`BM; M/ +iBp2
T`iB+BTiBQMX L`/B M/ +QHH2;m2b Ukyy9V T`2b2Mi i?2 `2bmHib Q7
M BMi2`pB2r bim/v #Qmi i?2 KQiBpiBQMb Q7 #HQ;;2`bX LQMM2+F2S`22+2 M/ M/`2rb Ukyy9V ?p2 bim/B2/ r?i TQbi2`b M/ Hm`F2`b
i?BMF Q7 2+? Qi?2`b `QH2b BM  pB`imH +QKKmMBivX GbbB M/ aQMM@
2MrH/b UkyRyV ?p2 bvMi?2bBx2/ T`2pBQmb `2b2`+?- `2bmHiBM; BM 



,6620( 

itQMQKv Q7 7+iQ`b i?i Kv z2+i i?2 /2bB;M- /QTiBQM M/ mb2
Q7  q2# #b2/ bvbi2K 7Q` BM7Q`KiBQM b?`BM; M/ +QHH#Q`iBQMX

Contexts and applications


h?2 KDQ`Biv Q7 +Qm`b2 HBi2`im`2 7HHb BMiQ i?Bb i?2K2 M/ BM@
+Hm/2b TT2`b BM r?B+? b2p2`H +QMi2tib M/ TTHB+iBQMb +QK2 BMiQ
THv U#Qv/  1HHBbQM- kyydV- b r2HH b TT2`b 7Q+mbBM; QM bT2+B}+
+QMi2tib M/ TTHB+iBQMbX 1tKTH2b Q7 i?2b2 `2, M QMHBM2 T`2;@
MM+v M/ KQi?2`BM; ;`QmT UG2v- kyydVc qQ`H/ Q7 q`+`7i UL`/B
 >``Bb- kyyeVc  }MM+BH /Bb+mbbBQM #Q`/ U>2``KMM- kyydVc
6+2#QQF U1HHBbQM- GKT2  ai2BM2H/- kyyNVc M/ bQ+BH i;;BM;
M2irQ`Fb U.BM; 2i HX- kyyNVX

Practical applications - course assignments


h?2 +Qm`b2 bbB;MK2Mib ?p2 #22M /2bB;M2/ iQ #`B/;2 i?2 i?2@
Q`2iB+H 7Q+mb Q7 i?2 HBi2`im`2 M/ bQ+BH K2/B iQQHbX AM i?2 }`bi
bbB;MK2Mi r2 bF2/ i?2 bim/2Mib iQ +QMi`B#mi2 iQ  M2r +QHH#Q`i@
Bp2 BMBiBiBp2 #Qmi bQ+BH K2/B- MK2Hv i?2 rBFB aQ+BK2/BT2/BX
1+? bim/2Mi +QMi`B#mi2/ irQ rBFB TQbib #Qmi +2Mi`H i?2Q`B2b+QM+2Tib- T?2MQK2M Q` iQQHb `2Hi2/ iQ i?2 +Qm`b2X am#b2[m2MiHv
i?2v r2`2 bF2/ iQ // iQ- KQ/B7v- M/ KF2 +QMM2+iBQMb #2ir22M
i?2 Qi?2` bim/2Mib +QMi`B#miBQMbX h?2 b2+QM/ bbB;MK2Mi rb iQ
MHvx2 +iBpBiB2b M/ BMi2`+iBQM BM AMi2`M2i 7Q`mKb Q7 i?2 bim@
/2Mib QrM +?QQbBM;- M/ iQ +QMM2+i i?2B` Q#b2`piBQMb iQ i?2Q`B2b
M/ +QM+2Tib rBi?BM i?2 i?2K2b #Qp2- bm+? b T`iB+BTiBQM- `QH2bbiimb- M/ T`Bp+vX h?2 }MH bbB;MK2Mi rb iQ /2p2HQT  bQ+BH
K2/B bi`i2;v 7Q`  r2# bBi2 mbBM; i?2B` FMQrH2/;2 Q7 KQiBpiBQMb
7Q` +iBp2 T`iB+BTiBQM M/ BM7Q`KiBQM b?`BM;X

Principal contributions
qBi? Qm` 2tKTH2 r2 ?p2 /2KQMbi`i2/ M TT`Q+? iQ i2+?@
BM; bQ+BH K2/B BM GAa i?i #`B/;2b i?2 ;Tb #2ir22M i?2Q`v M/
T`+iB+2- M/- 7m`i?2`KQ`2 BMi`Q/m+2b  T2`bT2+iBp2 +QM+2`MBM; bQ@
+BH BMi2`+iBQM iQ i?2 +m``2Mi i2+?MQHQ;v M/ K`F2iBM; 7Q+mb2/
i2+?BM; TT`Q+?2bX q2 ?p2 HbQ B/2MiB}2/  #Q/v Q7 `2b2`+?

7HDFKLQJVRFLDOPHGLDLQ/,6



7`QK /Bz2`2Mi `2b2`+? }2H/b i?i +QMi`B#mi2 iQ  #`Q/ i?2Q`2iB+H


mM/2`biM/BM; Q7 bQ+BH K2/B +QM+2Tib Q7 BKTQ`iM+2 7Q` GAa M/
Qi?2` }2H/bX
Pm` bim/2Mib ?p2 H2`M2/ iQ /2p2HQT bi`i2;B2b 7Q` BMi`Q/m+BM;
M/ /2p2HQTBM; BMi2`+iBpBiv QM i?2 q2#- mbBM; i?2B` FMQrH2/;2
Q7 KQiBpiBQMb 7Q` b?`BM; BM7Q`KiBQM M/ +iBp2 T`iB+BTiBQM BM
bQ+BH K2/BX 6m`i?2`KQ`2- i?2 bim/2Mib ?p2 mb2/ i?2 +2Mi`H +QM@
+2Tib M/ i?2Q`B2b BM MHvxBM; bT2+B}+ `2Mb 7Q` bQ+BH BMi2`+iBQM
M/ +QMi`B#mi2/ iQ  rBFB QM bQ+BH K2/BX

Bibliography

(R) #Qv/- /X KX-  1HHBbQM- LX "X UkyydVX aQ+BH M2irQ`F bBi2b,


.2}MBiBQM- ?BbiQ`v- M/ b+?QH`b?BTX CQm`MH Q7 *QKTmi2`@
J2/Bi2/ *QKKmMB+iBQM- RjURVX
(k) .BM;- uX- 1X EX C+Q#- 2i HX UkyyNVX S2`bT2+iBp2b QM bQ+BH
i;;BM;X CQm`MH Q7 i?2 K2`B+M aQ+B2iv 7Q` AM7Q`KiBQM a+B@
2M+2 M/ h2+?MQHQ;v- eyURkV- TTX kj33@k9yRX
(j) 1HHBb- .X- PH/`B/;2- _X-  ob+QM+2HQb- X Ukyy9VX *QKKmMBiv
M/ pB`imH +QKKmMBivX AM "X *`QMBM U1/XV- MMmH `2pB2r Q7
BM7Q`KiBQM b+B2M+2 M/ i2+?MQHQ;v- j3- TTX R98@R3eX AM7Q`K@
iBQMhQ/vX
(9) 1HHBbQM- LX- GKT2- *X-  ai2BM2H/- *X UkyyNVX aQ+BH L2irQ`F
aBi2b M/ aQ+B2iv, *m``2Mi h`2M/b M/ 6mim`2 SQbbB#BHBiB2bX
AMi2`+iBQMb J;xBM2 ReURVX
(8) >2``KMM- X UkyydVX S2QTH2 ;2i 2KQiBQMH #Qmi i?2B`
KQM2v, S2`7Q`KBM; Kb+mHBMBiv BM  }MM+BH /Bb+mb@
bBQM #Q`/X CQm`MH Q7 *QKTmi2`@J2/Bi2/ *QKKmMB+iBQMRkUkVX
(e) GbbB- JX  aQMM2MrH/- .X UkyRyVX A/2MiB7vBM; 7+iQ`b i?i
Kv BKT+i i?2 /QTiBQM M/ mb2 Q7  bQ+BH b+B2M+2 +QHH#Q`@
iQ`v,  bvMi?2bBb Q7 T`2pBQmb `2b2`+?X AM7Q`KiBQM _2b2`+?R8UjVX
(d) G2v- "X UkyydVX oBp2 H2b `Qb2b5, h?2 `+?Bi2+im`2 Q7 +QKKBi@
K2Mi BM M QMHBM2 T`2;MM+v M/ KQi?2`BM; ;`QmTX CQm`MH
Q7 *QKTmi2`@J2/Bi2/ *QKKmMB+iBQM- RkU9VX



,6620( 

(3) L`/B- "X-  >``Bb- CX UkyyeVX amTTQ`iBM; bQ+BH THv,


ai`M;2`b M/ 7`B2M/b, *QHH#Q`iBp2 THv BM qQ`H/ Q7 q`@
+`7iX AM S`Q+22/BM;b Q7 i?2 kyye kyi? MMBp2`b`v +QM72`2M+2
QM +QKTmi2` bmTTQ`i2/ +QQT2`iBp2 rQ`F- *a*qyeX "MH#2`i- *M/, *J S`2bb- TTX R9N@R83
(N) L`/B- "QMMB2 X- a+?BMQ- .BM2 CX- :mK#`2+?i- JB+?2HH2 
ar`ix- GmF2 Ukyy9VX q?v r2 #HQ;X *QKKmMB+iBQMb Q7 i?2
*J- 9dURkV- TTX 9R@9eX
(Ry) L2H2- .X *X- *``QHH- CX JX-  _QbbQM- JX "X Ukyy9VX 1pH@
miBM; +QKTmi2`@bmTTQ`i2/ +QQT2`iBp2 rQ`F, JQ/2Hb M/
7`K2rQ`FbX AM S`Q+22/BM;b Q7 i?2 kyy9 *J +QM72`2M+2 QM
*QKTmi2` bmTTQ`i2/ +QQT2`iBp2 rQ`F- *a*qy9X *?B+;QAHHBMQBb- la, *J S`2bb- TTX RRk@RkRX
(RR) LQMM2+F2- "X- S`22+2- CX- M/`2rb- .X Ukyy9V q?i Hm`F@
2`b M/ TQbi2`b i?BMF Q7 2+? Qi?2`- AMi2`M2i M/ i?2 .B;BiH
1+QMQKvX h`+F Q7 i?2 h?B`iv@a2p2Mi? >rBB AMi2`MiBQMH
*QM72`2M+2 QM avbi2K a+B2M+2b U>A*aa@jdVX
(Rk) a+BH/QM2- JX CX- _QiQHQ- X CX  aMv/2`- CX UkyRRVX aQ+BH
K2/B 7mim`2b, r?v Ba+?QQHb b?QmH/ +`2X AM S`Q+22/BM;b Q7
i?2 kyRR B*QM72`2M+2 UB*QM72`2M+2 RRVX *J- L2r uQ`F- Lula- TTX 8R9@8kRX
(Rj) ai2BM2H/- *X- 1HHBbQM- LX  GKT2- *X Ukyy3VX aQ+BH +TBiHb2H7@2bi22K- M/ mb2 Q7 QMHBM2 bQ+BH M2irQ`F bBi2b,  HQM;Bim/@
BMH MHvbBbX CQm`MH Q7 TTHB2/ .2p2HQTK2MiH Sbv+?QHQ;vkNUeV- TTX 9j9@998X

II

DOCTORAL FORUM

INFORMATION-RELATED ACTIVITIES
IN A SOCIAL MEDIA AND PUBLIC LIBRARY
CONTEXT
0DULD.URQTYLVW%HUJ
cER$NDGHPL8QLYHUVLW\ )LQODQG

Introduction
h?2 BK Q7 i?Bb TT2` Bb iQ T`2b2Mi M QM;QBM; `2b2`+? T`QD2+i
+QM+2`MBM; bQ+BH K2/B M/ Tm#HB+ HB#``B2bX h?2b2 irQ +QMbiBimi2
M BMi2`2biBM; BM7Q`KiBQM@`B+? +QMi2tiX h?2 `2HiBQMb?BT #2ir22M
bQ+BH K2/B M/ Tm#HB+ HB#``B2b UHbQ +HH2/ GB#``v kXyV +M #2
b22M b  +QK#BMiBQM Q7 i?2 7QHHQrBM; #mBH/BM; #HQ+Fb, i2+?MQHQ;v
M/ iQQHb- q2# kXy- bQ+BH bT2+ib- mb2`b- T`iB+BTiBQM- HB#``B2b M/
HB#``v b2`pB+2b- M/ BMi2`+iBpBiv U>QHK#2`; 2i HX- kyyNVX aQ+BH
K2/B Bb Q7i2M +i2;Q`Bx2/ b  iQQH 7Q` +QKKmMB+iBQM M/ 2Mi2`@
iBMK2Mi- #mi /Bz2`2Mi BM7Q`KiBQM +iBpBiB2b `2 HbQ M BM?2`2Mi
T`i Q7 bQ+BH K2/BX aQ+BH K2/B iQQHb ?p2 z2+i2/ i?2 2tTMbBQM
Q7 BM7Q`KiBQM- i?2 `i2 Q7 2tTMbBQM M/ i?2 ;i?2`BM; Q7 ?mKM
BM7Q`KiBQM UHH`/- kyyNVX h?2`27Q`2- `2b2`+? BMi2`2bi BMiQ i?2
BM7Q`KiBQM #2?pBQ` M/ T`+iB+2b Bb 2bb2MiBHX 6Bb?2`  CmHB2M
UkyyN- TX j9kV bT2+B}+HHv K2MiBQMb q2# kXy b  bQm`+2 Q7 pbi
Ki2`BH 7Q` BM7Q`KiBQM #2?pBQ` `2b2`+?X apQHBM2M UkyRRV HbQ
BM/B+i2b i?i i?2`2 Bb  M22/ 7Q` KQ`2 `2b2`+? BM bQ+BH K2/B M/
Bib BKTHB+iBQMb BM 2p2`v/v HB72 BM7Q`KiBQM b22FBM; M/ b?`BM;X
AM7Q`KiBQM +iBpBiB2b HbQ +QMbiBimi2 M BKTQ`iMi T`i Q7 Tm#HB+
HB#``B2b- M/ QM2 Q7 i?2 KBM Tm`TQb2b Q7 HB#``B2b Bb iQ /Bbb2KBMi2
BM7Q`KiBQM M/ +mHim`2X qBHbQM Ukyy3V /Q2b- ?Qr2p2`- TQBMi Qmi
i?2 H+F Q7 `2b2`+? BMiQ BM7Q`KiBQM #2?pBQ` BM i?2 Tm#HB+ HB#``v
b2iiBM;X



,6620( 

h?2 7Q+mb QM BM7Q`KiBQM@`2Hi2/ +iBpBiB2b BM  bQ+BH K2/B M/


Tm#HB+ HB#``v +QMi2ti KF2b i?2 i?2Q`2iB+H 7`K2rQ`F Q7 BM7Q`K@
iBQM T`+iB+2b  bmBi#H2 bi`iBM; TQBMiX apQHBM2M Ukyy3- TTX k@jV
/2}M2b BM7Q`KiBQM T`+iB+2 b  b2i Q7 bQ+BHHv M/ +mHim`HHv 2b@
i#HBb?2/ rvb iQ B/2MiB7v- b22F- mb2- M/ b?`2 i?2 BM7Q`KiBQM
pBH#H2 BM p`BQmb bQm`+2b bm+? b i2H2pBbBQM- M2rbTT2`b- M/ i?2
AMi2`M2iXX AM7Q`KiBQM T`+iB+2 bi`ib Qmi 7`QK  bQ+BH T2`bT2+i@
Bp2- r?2`2 BM7Q`KiBQM +iBpBiB2b BMBiBi2 7`QK BMi2`+iBQMb #2ir22M
K2K#2`b BM +QKKmMBiB2b BMbi2/ Q7 i?2 KQiBpiBQMb Q7 M BM/BpB/mH
mb2` UJ+E2MxB2- kyyjc apQHBM2M- kyydVX h?2 7QHHQrBM; +iBpBiB2b
`2 2MiBH2/ BM BM7Q`KiBQM T`+iB+2b, b22FBM;- ++2bbBM;- +`2iBM;mbBM; M/ b?`BM; BM7Q`KiBQM UapQHBM2M- kyydc hmQKBM2M- hHD apQHBM2M- kyy8VX

Research questions and aim


h?2 BK Bb iQ BMp2biB;i2 i?2 BMi2`7+2 #2ir22M mb2`b- HB#``v T`Q@
72bbBQMHb M/ bQ+BH K2/BX h?2 7Q+mb HB2b T`iHv QM i?2 mb2`b BM@
i2`2bi BM BMi2`+iBM; rBi? i?2 HB#``v i?`Qm;? bQ+BH K2/B M/ r?i
FBM/ Q7 BM7Q`KiBQM +iBpBiB2b M/ T`+iB+2b +QK2 BMiQ [m2biBQMX h?2
7Q+mb Bb HbQ QM i?2 +?HH2M;2b M/ QTTQ`imMBiB2b HB#``v T`Q72bbBQM@
Hb 7+2 +QMbB/2`BM; bQ+BH K2/B BM i?2B` 2p2`v/v rQ`F, i?2 rv
i?2v BMi2`+i rBi? mb2`b i?`Qm;? bQ+BH K2/B M/ iQ r?i 2ti2Mi
i?2v i?BMF HB#``B2b b?QmH/ #2 BMpQHp2/ BM bQ+BH K2/BX aT2+B}+ `2@
b2`+? [m2biBQMb `2, RV q?i `2 i?2 2tT2+iiBQMb- BMi2MiBQMb M/
KQiBpiBQMb Q7 mb2`b +QM+2`MBM; HB#``v +iBpBiB2b M/ bQ+BH T`iB@
+BTiBQM QM i?2 q2#\ kV q?i FBM/ Q7 TQbbB#BHBiB2b- `2bQm`+2b M/
KQiBpiBQMb /Q HB#``v T`Q72bbBQMHb ?p2 BM /QTiBM;- /2p2HQTBM;KBMiBMBM; M/ bmTTQ`iBM; bQ+BH K2/B b2`pB+2b\ M/ jV q?i `2
i?2 BM?2`2Mi BM7Q`KiBQM +iBpBiB2b BM bQ+BH K2/B b2`pB+2b T`QpB/2/
#v Tm#HB+ HB#``B2b\

Methods and data gathering


h?2 2KTB`B+H rQ`F Q7 i?Bb T`QD2+i Bb /BpB/2/ BMiQ irQ T?b2bX
h?2 }`bi T?b2 Bb  bm`p2v bim/v KQM; HB#``v T`Q722bBQMHb M/
mb2`b M/ rb +``B2/ Qmi BM mimKM kyRyX h?2 ;QH rBi? i?Bb bim/v

,QIRUPDWLRQUHODWHGDFWLYLWLHVLQDVRFLDOPHGLDDQGSXEOLFOLEUDU\FRQWH[W 

rb iQ ;2i  #`Q/ Qp2`pB2r Q7 i?2 mb2 Q7 bQ+BH K2/B M/ HB#``B2b
M/ QTBMBQMb #Qmi bQ+BH K2/B b2`pB+2b BM Tm#HB+ HB#``B2bX
h?Bb bim/v +QMbBbib Q7 irQ [m2biBQMMB`2b- QM2 BK2/ iQr`/b
mb2`b M/ i?2 Qi?2` iQr`/b HB#``v T`Q72bbBQMHbX h?2 mb2` [m2b@
iBQMMB`2 rb /Bbi`B#mi2/ i?`Qm;? MQMT`Q##BHBiv [mQi bKTHBM;
i i?2 hm`Fm AMi2`MiBQMH "QQF 6B` M/ i i?2 hm`Fm *Biv JBM
GB#``vX  iQiH Q7 d9R `2bTQMb2b r2`2 +QHH2+i2/X h?2 HB#``v T`Q@
72bbBQMHb BM Tm#HB+ HB#``B2b BM i?2 `2 Q7 6BMHM/ S`QT2` `2+2Bp2/
BMpBiiBQMb iQ T`iB+BTi2 BM  r2# [m2biBQMMB`2X h?2 Mbr2`BM;
`i2 rb jyX9W r?B+? b?QmH/ #2 +QMbB/2`2/ `2/BM; i?2 `2bmHibX
h?2 b2+QM/ T?b2 Bb  +QMi2Mi MHvbBb Q7 6+2#QQF T;2b Q7 Tm#@
HB+ HB#``B2b BM 6BMHM/ S`QT2`X h?2 ;QH Bb iQ bim/v i?2 BM?2`2Mi
BM7Q`KiBQM +iBpBiB2b Q#b2`p#H2 BM i?Bb b2iiBM;X h?Bb bim/v Bb biBHH
BM T`Q;`2bb M/ Bib `2bmHib rBHH MQi #2 /Bb+mbb2/ BM i?Bb TT2`X

Preliminary results
_2bmHib 7`QK i?2 mb2` bm`p2v b?Qr i?i r?2M Bi +QK2b iQ BM7Q`K@
iBQM +iBpBiB2b QM i?2 q2#- mb2`b ;2M2`HHv 2M;;2 BM i?2 7QHHQrBM;,
b22FBM;- `2/BM;fpB2rBM;- +QKKmMB+iBM;- +`2iBM; M/ +QMi`B#mi@
BM;X h?2 KQbi +QKKQM Q7 i?2b2 }p2 +iBpBiB2b `2 i?2 i`/BiBQMH
b22FBM;- `2/BM; M/ +QKKmMB+iBM;X h?2 +`2iBM; M/ +QMi`B#@
miBM; +iBpBiB2b i?i `2 Q7i2M bi`QM;Hv +QMM2+i2/ iQ i?2 MQiBQM Q7
bQ+BH K2/B `2 MQi b rB/2bT`2/ b i?2 i`/BiBQMH +iBpBiB2bX
a22FBM; 2M;;2b mT iQ NjW Q7 i?2 mb2`b QM  7`2[m2Mi #bBb- r?BH2
+`2iBM; 2M;;2b jdW M/ +QMi`B#miBM; jyW Q7 i?2 mb2`bX
Pp2` ?H7 Q7 i?2 mb2`b bmTTQ`i i?2 BKTH2K2MiiBQM Q7 bQ+BH K2/B
b2`pB+2b BM Tm#HB+ HB#``B2bX h?2 `2bmHib /Q- ?Qr2p2`- BM/B+i2 i?i
i?2 mb2`b /Q MQi M2+2bb`BHv b22 bQ+BH K2/B M/ Tm#HB+ HB#``B2b
b T`ib Q7 i?2 bK2 +QMi2tiX lb2`b i2M/ iQ #b2 i?2B` QTBMBQMb QM
i?2B` T`2pBQmb 2tT2`B2M+2b Q7 HB#``B2b M/ MQi M2+2bb`BHv QM i?2B`
2tT2`B2M+2 Q7 bQ+BH K2/BX h?2v /Q- 7Q` 2tKTH2- T`272` +QMi+iBM;
i?2 biz 7+2@iQ@7+2 M/ b?Qr  `2HiBp2Hv HQr BMi2`2bi BM pB`imH
`272`2M+2- Hi?Qm;? i?2v ;2M2`HHv 2MDQv i?2 +QKKmMB+iBQM TQbbB#@
BHBiB2b Q7 i?2 q2#X lb2`b HbQ 2tT2+i M/ }M/ i`/BiBQMH 72im`2b Q7
i?2 HB#``v +iHQ; bm+? b T`QKTiM2bb- `2HB#BHBiv M/ mb#BHBiv b
KQ`2 BKTQ`iMi i?M TQbbB#BHBiB2b iQ BM~m2M+2 i?2 +QMi2Mi Q` i?i



,6620( 

i?2 +iHQ; ?b KMv mb2`bX h?2 bQ+BH K2/B +iBpBiv i?i BMi2`2bib
i?2 mb2`b i?2 KQbi ?b iQ /Q rBi? `2/BM; `2pB2rb r`Bii2M #v Qi?2`
mb2`b M/ HB#``v biz- r?BH2 i?2 BMi2`2bi 7Q` +QMi`B#miBM; M/ 2bT2@
+BHHv +`2iBM; +iBpBiB2b Bb Km+? HQr2`X qQ`i?v Q7 MQi2 Bb i?i i?2
mb2`b BM i?2 bm`p2v biBHH Tmi i?2 KQbi r2B;?i QM MQMvKBiv M/ `2;@
mHiBQMbX HKQbi dyW Q7 i?2 mb2`b rMi iQ `2KBM MQMvKQmb r?2M
r`BiBM; +QKK2Mib QM i?2 HB#``v r2# bBi2 M/ Qp2` 3yW +QMbB/2` Bi
BKTQ`iMi i?i i?2 HB#``v ?p2 `mH2b 7Q` r?i i?2 mb2`b r`Bi2 QM
i?2 HB#``v r2# bBi2X
h?2 T`BK2 KQiBpiQ` 7Q` mb2`b iQ 2M;;2 BM HB#``v +iBpBiB2b QM
i?2 q2# b22Kb iQ #2  b2Mb2 Q7 +QKKmMBiv rBi? i?2 HB#``vX h?2v
`2 MQi +QM+2`M2/ rBi? ;2iiBM; Mv `2+Q;MBiBQM Q` `2r`/b 7Q` T`@
iB+BTiBM;X h?2 mb2`b i?i b?Qr i?2 KQbi BMi2MiBQMb M/ BMi2`2bi 7Q`
iFBM; T`i BM bQ+BH K2/B +iBpBiB2b BM i?2 Tm#HB+ HB#``B2b `2 Ry@
Re v2` QH/b- 7`2[m2Mi HB#``v mb2`b M/ i?Qb2 r?Q ;2M2`HHv 2MDQv
+`2iBM; +QMi2Mi QM i?2 q2#X
_2bmHib 7`QK i?2 bm`p2v KQM; HB#``v T`Q72bbBQMHb b?Qr i?2v
`2 T`BK`BHv KQiBpi2/ #v i?2 TQbbB#BHBiv Q7 /2p2HQTBM; i?2 HB#``v
M/ Bib b2`pB+2bX h?2 pBH#H2 `2bQm`+2b 7Q` bQ+BH K2/B b2`pB+2b
BM i?2 Tm#HB+ HB#``B2b `2 bm{+B2Mi +QMbB/2`BM; bFBHHb M/ }MM+BH
K2Mb- i?2 #B; 2t+2TiBQM Bb iBK2X Ai Bb 2pB/2Mi i?i i?2 H+F Q7 iBK2
M/ biz `2 i?2 #B;;2bi T`Q#H2Kb +QM+2`MBM; i?2 BKTH2K2MiiBQM Q7
bQ+BH K2/B BM Tm#HB+ HB#``B2bX h?2 HB#``v T`Q72bbBQMHb biBHH b?Qr
BMi2`2bi BM rQ`FBM; rBi? bQ+BH K2/B b2`pB+2bX h?2v- ?Qr2p2`- b?Qr
KQ`2 BMi2`2bi BM r`BiBM; #HQ; TQbib i?M BM +iBpBiB2b i?i `2 KQ`2
2tTHB+Bi #Qmi BMi2`+iBQM rBi? mb2`b- bm+? b H2/BM; #QQF /Bb+mb@
bBQMb- ;BpBM; pB`imH `272`2M+2 Q` Qz2`BM; mb2`b i?2 #BHBiv iQ +QMM2+i
rBi? i?2 HB#``v QM bQ+BH M2irQ`FBM; bBi2b bm+? b 6+2#QQFX

Conclusions
h?2 bm`p2v `2bmHib BM/B+i2 i?i i?2`2 `2 KMv BM?2`2Mi TQb@
bB#BHBiB2b BM BKTH2K2MiBM; bQ+BH K2/B b2`pB+2b BM HB#``B2bX "Qi?
mb2`b M/ HB#``v T`Q72bbBQMHb `2 7KBHB` rBi? bQ+BH K2/B b2`@
pB+2b Qp2`HHX h?2 HB#``v T`Q72bbBQMHb HbQ #2HB2p2 i?i bQ+BH K2/B
b2`pB+2b +QmH/ QT2M i?2 /QQ` 7Q` M2r mb2`b M/ BKT`Qp2 i?2 HB#``v
r2# b2`pB+2bX

,QIRUPDWLRQUHODWHGDFWLYLWLHVLQDVRFLDOPHGLDDQGSXEOLFOLEUDU\FRQWH[W 

AMi2`+iBpBiv b22Kb iQ #2 QM2 Q7 i?2 +Q`2 Bbbm2b BM i?2 +QMi2ti Q7


Tm#HB+ HB#``B2b M/ bQ+BH K2/BX GB#``v biz M/ mb2`b `2- BM QM2
rv Q` i?2 Qi?2`- T`2T`2/ iQ T`iB+BTi2 BM GB#``v kXy +iBpBiB2bX
h?2 BMi2`+iBQM #2ir22M i?2b2 ;`QmTb Bb biBHH MQi ;Bp2MX GB#``v
T`Q72bbBQMHb b22K iQ #2 KQbi BMi2`2bi2/ BM BM7Q`KBM; +iBpBiB2b M/
KQbi Q7 i?2 mb2`b `2 BMi2`2bi2/ BM F22TBM; mT i?2B` `QH2b b `2/2`b
M/ b22F2`bX h?2 +?HH2M;2 7Q` HB#``B2b Bb iQ }M/ bQ+BH K2/B b2`@
pB+2b i?i `2 Q7 mb2 iQ HB#``v mb2`b M/ iQ +iBpi2 i?2 ;`QmT Q7
mb2`b r?Q `2 rBHHBM; iQ T`iB+BTi2X

Bibliography

(R) HH`/- aX UkyyNVX GB#``v KM;2`b M/ BM7Q`KiBQM BM qQ`H/


kXyX GB#``v JM;2K2Mi- jyURfkV- 8d@e3X
(k) 6Bb?2`- EX 1X-  CmHB2M- >X UkyyNVX AM7Q`KiBQM #2?pBQ`X M@
MmH _2pB2r Q7 AM7Q`KiBQM a+B2M+2 M/ h2+?MQHQ;v- 9j- jRd@
j83X
(j) >QHK#2`;- EX- >mpBH- AX- E`QM[pBbi@"2`;- JX-  qB/M@
qmHz- :X UkyyNVX q?i Bb GB#``v kXy\ CQm`MH Q7 .Q+m@
K2MiiBQM- e8U9V- ee3@e3RX
(9) J+E2MxB2- SX CX UkyyjVX  KQ/2H Q7 BM7Q`KiBQM T`+iB+2b BM
++QmMib Q7 2p2`v/v@HB72 BM7Q`KiBQM b22FBM;X CQm`MH Q7 .Q+@
mK2MiiBQM- 8NURV- RN@9yX
(8) apQHBM2M- _X UkyydVX AM7Q`KiBQM #2?pBQ` M/ BM7Q`KiBQM
T`+iB+2, `2pB2rBM; i?2 mK#`2HH +QM+2Tib Q7 BM7Q`KiBQM@
b22FBM; bim/B2bX h?2 GB#``v Zm`i2`Hv- ddUkV- RyN@RjkX
(e) apQHBM2M- _X Ukyy3VX 1p2`v/v BM7Q`KiBQM T`+iB+2bX  bQ@
+BH T?2MQK2MQHQ;B+H T2`bT2+iBp2X GM?K UJ/XV, a+`2+`Qr
S`2bbX
(d) apQHBM2M- _X UkyRRVX bFBM; M/ b?`BM; BM7Q`KiBQM BM i?2
#HQ;QbT?2`2, h?2 +b2 Q7 bHBKKBM; #HQ;bX GB#``v  AM7Q`K@
iBQM a+B2M+2 _2b2`+?- jj- dj@dNX
(3) hmQKBM2M- EX- hHD- aX-  apQHBM2M- _X Ukyy8VX h?2 bQ+BH
+QMbi`m+iBQMBbi pB2rTQBMi QM BM7Q`KiBQM T`+iB+2bX h?2Q`B2b



,6620( 

Q7 BM7Q`KiBQM #2?pBQ` Ujk3@jjjVX J2/7Q`/ ULCV, AM7Q`KiBQM


hQ/v- AM+X
(N) qBHbQM- hX .X Ukyy3VX h?2 BM7Q`KiBQM mb2`, Tbi- T`2b2Mi
M/ 7mim`2X CQm`MH Q7 AM7Q`KiBQM a+B2M+2- j9U9V- 98d@9e9X

USERS CULTURAL IDENTITIES, ROLES


AND OPEN ACCESS IN SECOND LIFE
$QQD.DLVD6M|OXQG
8QLYHUVLW\RI7XUNX )LQODQG

#bi`+i

AK S?.@bim/2Mi BM /B;BiH +mHim`2 i i?2 lMBp2`bBiv Q7 hm`FmX


Jv /Q+iQ`H i?2bBb Bb 7Q+mbBM; QM i?2 BM/BpB/mH `QH2b M/ +mHim`H
B/2MiBiv- BM i?2 a2+QM/ GB72 pB`imH rQ`H/ b M QT2`iBM; 2MpB`@
QMK2Mi b r2HH b PT2M ++2bb +iBpBiv BM i?2 pB`imH rQ`H/X Jv
iBiH2 Bb lb2`b `QH2b M/ +mHim`H B/2MiBiB2b BM i?2 lMBp2`bBiv Q7
_Q+F+HBz2 BM a2+QM/ GB72X

Background
Jv `2b2`+? 7Q+mb2b QM mb2`b +mHim`H B/2MiBiB2b- `QH2b M/ i?2
BKT+i PT2M ++2bb +iBpBiB2b BM a2+QM/ GB72 UaGVX lb2`b BM i?`22
/Bz2`2Mi i?2K2b `2 bim/B2/, 2/m+iBQM- 2Mi2`T`Bb2b M/ 2Mi2`iBM@
K2Mi Ui?2 i?`22 1bVX h?2b2 i?`22 1b 7Q`K pbi MmK#2`b Q7 /B7@
72`2Mi `2b M/ 2MpB`QMK2Mib BM pB`imH rQ`H/bX
AM Kv `2b2`+?- 1/m+iBQM GB72 i?2 }`bi 1 `2T`2b2MiiBp2b Q`B@
;BMi2 7`QK _Q+F+HBz2 lMBp2`bBivX h?2 mMBp2`bBivb bT2+BH 72im`2
Bb i?i Bi Bb QT2M iQ HH M/ rQ`Fb QM i?2 AMi2`M2iX 6m`i?2`- Bi Bb 
MQM@T`Q}i- MQM@++`2/Bi2/- BM7Q`KH bbQ+BiBQM Q7 BMbi`m+iQ`b 7`QK
p`BQmb mMBp2`bBiB2b M/ +QHH2;2b `QmM/ i?2 rQ`H/X
A +?Qb2 _Q+F+HBz2 lMBp2`bBiv b Kv `2b2`+? bm#D2+i bBM+2 Bi Bb
QT2M iQ 2p2`vQM2 M/ ?b M 2t+2HH2Mi `2b2`+? HB#``v i?i QT2`i2b
QM M QT2M ++2bb T`BM+BTH2X h?2 HB#``v Bb i?2 ?2`i Q7 mMBp2`bBiv
r?2`2 QM2 +M }M/ `2b2`+? Ki2`BHb- iQQHb- /pB+2 M/ +QMi+ib iQ
bim/v M/ +``v Qmi `2b2`+? Q` Dmbi Tbb i?2 iBK2X



,6620( 

A ?/ i?2 B/2 iQ `2pB2r 2Mi2`T`Bb2 M/ #mbBM2bb HB72 Ub2+QM/ 1V


BM aG i LQFBb BbHM/c ?Qr2p2`- i?Bb ?b #22M Tmi QM ?QH/ 7Q` i?2
T`2b2MiX
Jv i?B`/ 1- 2Mi2`iBMK2Mi- +QK2b 7`QK i?2 "2`HBMRNkyb T`Q@
D2+iX Ai Bb  TQTmH` `QH2@THvBM; ;K2 +`2i2/ #v i?2 .mi+? ?Bb@
iQ`BM CQ u`/H2v r?Q rMi2/ iQ `2+`2i2 i?2 iKQbT?2`2 Q7 "2`HBM
BM i?i 2`X h?2`2 `2 bQK2 8y dy `2bB/2Mib M/ Ryy pBbBiQ`b BM
"2`HBMX
oB`imH rQ`H/b `2  T`i Q7 bQ+BH K2/B-  T`Q+2bb BM r?B+?
BM/BpB/mHb M/ ;`QmTb +QMbi`m+i b?`2/ K2MBM;b BM +QMi2Mi- +QK@
KmMBiB2b M/ M2irQ`FBM;X h?2 T`QD2+i BMp2biB;i2b ?Qr pB`imH +QK@
KmMBiB2b z2+i2/ #v i?2 BM/BpB/mH mb2` `QH2b- +mHim`H B/2MiBiv M/
i?2 PT2M ++2bb T`BM+BTH2 `2 /QTi2/ BM i?2 +mbiQK2`- i2+?2` Q`
bim/2Mi TQbBiBQMbX

Methods
A 2tKBM2 ?Qr i?2 mb2` +QMbBbib Q7  bBM;H2 +mHim`H B/2MiBiv BM
/Bz2`2Mi +QMi2tibc ?Qr i?2 QT2M ++2bb +iBpBiB2b z2+i i?2 +mHim`H
B/2MiBiv 7Q`KiBQMc M/ ?Qr i?2 QT2M ++2bb +iBpBiv TT2`b BM
/Bz2`2Mi `QH2bX Jv Ki2`BH Bb +QHH2+i2/ 7`QK BMi2`pB2rb- pB/2Qb M/
BK;2b 7`QK Kv `2b2`+? `2b BM a2+QM/ GB72X Hi?Qm;? a2+QM/
GB72 Bb HKQbi  +QTv Q7 Qm` `2H rQ`H/- Bi b?QmH/ #2 2tKBM2/ QM
Bib QrM T`2KBb2bX *mHim`2b BM pB`imH rQ`H/b +QKT`Bb2 T2QTH2 @ M/
T2QTH2 `2  `2[mB`2K2Mi 7Q` i?2 +mHim`2 iQ 2tBbiX
q?BH2 A mb2 i2ti +QMi2Mi MHvbBb b  bmTTQ`i K2i?Q/ BM Kv
`2b2`+?- A BK iQ mb2 b2KBQiB+ [mHBiiBp2 pBbmH +QMi2Mi MHvbBb
b Kv KBM `2b2`+? K2i?Q/X a2KBQiB+ pBbmH +QMi2Mi MHvbBb Bb
b2H/QK mb2/ BM +mHim`H `2b2`+?- i H2bi BM 6BMHM/ M/ 1m`QT2c
?Qr2p2`- A BK iQ 2tTHQBi i?Bb K2i?Q/ BM Kv `2b2`+? #2+mb2 Q7 i?2
+H2` pBbmH BKTmHb2 BM pB`imH rQ`H/bX
A K 2bT2+BHHv BMi2`2bi2/ BM BK;2b M/ KQpBM; TB+im`2bX AK;2
Ki2`BH M/ KmHiBTH2 B/2MiBiB2b ?p2 #2+QK2 KQ`2 BKTQ`iMi 7Q`
AMi2`M2i `2b2`+?2`b bBM+2 T2QTH2 `2 iFBM; M/ Tm#HBb?BM; TB+im`2b
QM AMi2`M2i KQ`2 i?M 2p2`X oBbmH Ki2`BH QM i?2 AMi2`M2i ?b
#22M T`2pBQmbHv 2tKBM2/ HKQbi 2t+HmbBp2Hv b  i2+?MB+H 2tT`2b@
bBQMX

8VHUV
FXOWXUDOLGHQWLWLHV UROHVDQGRSHQDFFHVVLQ6HFRQG/LIH



a2KBQiB+ pBbmH MHvbBb Bb MQi  M2r K2i?Q/X S?BHBT "2HH- h?2Q


pM G22mr2M M/ _mKBFQ PvK ?p2 T`2b2Mi2/ Bib mb2 BM i?2
>M/#QQF Q7 oBbmH MHvbBb UkyyRVX "2HH /2b+`B#2b T`2+Bb2 ?vTQ@
i?2b2bc +H2`Hv /2}M2/ +QM+2Tib Q7 p`B#H2b M/ pHm2b `2 i?2 bBM2
[m MQM Q7 pBbmH MHvbBb U"2HH kyyRVX ++Q`/BM; iQ pM G22mr2M"`i?2b b2KBQiB+b M/ B+QMQ;`T?v /2Hb rBi? i?2 bK2 #bB+ [m2b@
iBQMb #Qmi r?i M/ ?Qr iQ bm#KBi BK;2b- M/ r?i B/2b M/
pHm2b i?2 BK;2b +QMiBMX h?2 /Bz2`2M+2 #2ir22M #`i?2bBM b2@
KBQiB+b M/ B+QMQ;`T?v Bb i?i #`i?2bBM b2KBQiB+b QMHv 2tKBM2b
i?2 BK;2 Bib2H7 M/ i?2 +mHim`H K2MBM;b Q7 i?2 +TBiH- r?2`2b
B+QMQ;`T?v HbQ Tvb ii2MiBQM iQ i?2 BK;2 T`Q/m+iBQM- HB72 +QM@
i2ti M/ ?BbiQ`v UpM G22mr2M kyyRVX
S`Q72bbQ` M/`2B EQB` 7`QK i?2 lMBp2`bBiv Q7 GDm#HDM bii2b
i?i r2 +M HQQF M/ MHvb2 BK;2b BM KMv rvbX >2 HbQ KBM@
iBMb i?i r2 b?QmH/ MHvb2 i?2 +QMi2Mi Q7 /B;BiH BK;2b bQ i?i
r2 mb2 b2KB@miQKiB+ T`Q+2/m`2b 7Q` mM/2`biM/BM; i?2 bB;MB}+@
M+2 Q7 BK;2 +QMi2Mi UEQB` kyy9V AK;2b `2 bTiBH Q` `2;BQMH
M/ +QMbBbi Q7 BM/BpB/mH Q#D2+ibX lbBM; [mHBiiBp2 +QMi2Mi MHvbBb
7Q` BK;2b Kmbi iF2 BMiQ ++QmMi i?2 BK;2 Q#D2+ib- i?2 BKTQ`i@
M+2 Q7 `2HiBQMb?BTb iQ 2+? Qi?2`- b r2HH b i?2 iBK2 /BK2MbBQMX
Jv `2b2`+? BKb iQ /2i2`KBM2 B7 Bi TQbbB#H2 iQ +`2i2  TB+im`2
#Qmi BM/BpB/mHb KmHiB@B/2MiBiB2b M/ `QH2b BM pB`imH rQ`H/b #v
mbBM; b2KBQiB+ [mHBiiBp2 pBbmH MHvbBbX
a2KBQiB+ pBbmH MHvbBb Bb M BMi2`2biBM; rv iQ i`+2 ?Qr KmH@
iB7Q`K pB`imH rQ`H/ b2`pB+2b- b bQ+BH K2/B b2`pB+2b- z2+i mb2`b
B/2MiBiB2b M/ `QH2bX Hi?Qm;? pB`imH +?`+i2`b `2 +m``2MiHv M@
QMvKQmb- MQMvKBiv Bb #2;BMMBM; iQ /BbTT2` b r2 HBMF i?2K iQ
Qi?2` bQ+BH K2/B b2`pB+2b HBF2 6+2#QQF- hrBii2` Q` .2HB+BQmbX
AM i?Bb +b2- `2H T2QTH2 M/ i?2B` 7`B2M/b 7Q`K i?2 pB`imH +?`+@
i2` M/ i?2B` pB`imH 7`B2M/bX q?i ?TT2Mb r?2M i?2 `2H B/2MiBiv
M/ pB`imH B/2MiBiv Bb +QMM2+i2/\ Jv bim/v BKb iQ /Bb+Qp2` ?Qr
mb2`b +M KM;2 KmHiBTH2 B/2MiBiB2b M/ `QH2b BM pB`imH +mHim`2b
mbBM; BK;2 MHvbBb b i?2 K2i?Q/X A TTHv i?2 +QMi2Mi MHvbBb
/2b+`B#2/ #v S?BHBT "2HH M/ J`+mb "MFb iQ i?2 i2timH M/ pBbmH
Ki2`BH U6m`i?2` `2b2`+? "2HH RNNdc JQ`T?v RNNdV
pi`b b pBbmH 2K#Q/BK2Mib `2 KQbi BMi2`2biBM; M/ BKTQ`i@
Mi r?2M bim/vBM; B/2MiBiB2b- pBbmH HM/b- TH+2b M/ b+2M2bX AM



,6620( 

a2+QM/ GB72- #mBH/BM;b- HM/b+T2b M/ 2MpB`QMK2Mib `2 T`iHv


;Bp2M iQ i?2 mb2`b Q` `2bB/2Mib #v GBM/2M G#X lb2`b +M #mv- `2Mi Q`
#mBH/ ?QK2b M/ Qi?2` #mBH/BM;b M/ 2MpB`QMK2Mib #v i?2Kb2Hp2bX
h?2`2 Bb biBHH Hrvb bQK2i?BM; QH/- #Q``Qr2/ M/ M2r M/ T2`?Tb
2p2M #Hm2X

What is common with open access, roles and cultural identities?


AM Kv `2b2`+?- i?2 T`2KBb2 Bb i?i  pB`imH rQ`H/- BM i?Bb +b2
a2+QM/ HB72- Bb  pB`imH 2ti2MbBQM 7Q` T2QTH2-  M2r 2MpB`QMK2Mi
M/ T`i Q7 m;K2Mi2/ `2HBivX JQM2v M/ T2`KBbbBQM #``B2`b BM
pB`imH rQ`H/b `2 b bi`QM; b BM `2H HB72X
JMv `2b2`+?2`b Q7 +mHim`2- bm+? b S2i2` /H2`- hQK "Q2HH2biQ`z
M/ aim`i >HH- ?p2 /2}M2/ +mHim`H@B/2MiBiv b i?2 7mM/K2MiH
bvK#QH Q7  T2`bQMb 2tBbi2M+2 U/H2` kyyk- "Q2HH2biQ`z kyy3- >HH
kyyjVX *mHim`H B/2MiBiv Bb M 2H2K2MiH 7Q`K r?B+? /2p2HQTb i?`Qm;?@
Qmi HB72X aQ+BH `2HiBQMb?BTb- 2MpB`QMK2Mib- HM;m;2- `2HB;BQM M/
2/m+iBQM HH z2+i Qm` +mHim`H B/2MiBiv M/ `QH2bX h?Bb HbQ TTHB2b
iQ pB`imH rQ`H/bX
a2+QM/ GB72 Qz2`b Bib mb2`b i?2 TQbbB#BHBiv iQ +`2i2 Q` #mBH/ Q`B@
;BMH +QMi2Mi mbBM; bQHB/b +HH2/ T`BKb Uj. ;2QK2i`B+ b?T2bVX
lb2`b `2 HHQr2/ iQ +`2i2 i?2B` QrM pi` @ i?2B` `2T`2b2Mi@
iBQM BM i?2 pB`imH rQ`H/ @ M/ +?M;2 Bib HQQFb b Km+? b i?2v
rMiX h?2b2 +`2iBp2 Q#D2+ib- b HH Q#D2+ib- #2HQM; iQ BMi2HH2+imH
T`QT2`iv `B;?ib M/ HB+2Mb2bX

Open access and virtual worlds


PT2M ++2bb T`BM+BTH2b `2 ;HQ#HHv ++2Ti2/ M/ `2 KQbi mb27mH
BM pB`imH rQ`H/b iQ `2+? H`;2 MmK#2`b Q7 mb2`bX PT2M ++2bb Bb
HbQ +QMM2+i2/ iQ `2b2`+?- 2/m+iBQM M/ BM i?2 ;2M2`H ++2bb Q7
BM7Q`KiBQM BM pB`imH rQ`H/bX >Qr i?2b2 T`BM+BTH2b z2+i i?2 mb2`b
rv iQ ?M/H2 i?2B` B/2MiBiB2b Bb HbQ M BKTQ`iMi [m2biBQMX
Ai Bb KQ`2 +QKKQM iQ /Bb+mbb QT2M bQm`+2 2H2K2Mib KQM; pB`imH
rQ`H/b @ QT2M ++2bb M/ QT2MM2bb +iBpBiB2b `2 Q7i2M HBMF2/ iQ
b+?QH`Hv Tm#HBb?BM; M/ `2TQbBiQ`B2bX PT2M ++2bb BM  pB`imH rQ`H/
+M #2 BMi2`T`2i2/ b 7`22 ++2bb iQ pB`imH 2MpB`QMK2Mibc i?2 7`22

8VHUV
FXOWXUDOLGHQWLWLHV UROHVDQGRSHQDFFHVVLQ6HFRQG/LIH



QTTQ`imMBiv iQ +`2i2 Q#D2+ib- pi`b M/ b2`pB+2bc M/ iQ 7`22Hv


b?`2 i?2KX
PT2MM2bb M/ QT2M ++2bb ?p2 bT`2/ rB/2Hv KQM; 2/m+iBQM
BMbiBimiBQMb UHBF2 PT2M lMBp2`bBiv- _Q+F+HBz2 lMBp2`bBiv- 2i+XV M/
HB#``B2bX _Q+F+HBz2 GB#``v Bb M 2t+2HH2Mi 2tKTH2 Q7 i?2 QT2M
++2bb bTB`Bi BM a2+QM/ GB72X
a2+QM/ GB72 ?b #22M +`2i2/ mbBM; QT2M bQm`+2 T`Q;`Kbc M/
Hi?Qm;? mb2`b ?p2 +`2i2/ KQbi Q7 i?2 Q#D2+ib BM Bi- +QKK2`+2
M/ KQM2v Bb `QmM/ HH i?2 iBK2X
b KQbi mb2`b /Q MQi ?p2 i?2 `2[mB`2/ i2+?MB+H Q` T`Q;`KKBM;
bFBHHb- i?2v Kmbi `2Hv QM i?2 ?2HT Q` b2`pB+2b 7`QK Qi?2` mb2`bX Ai Bb
HbQ TQbbB#H2 iQ +[mB`2 b2`pB+2b M/ Q#D2+ib #v #mvBM; i?2K 7`QK
Qi?2` mb2`b Q` `2bB/2Mib rBi? a2+QM/ GB72b QrM KQM2v- i?2 GBM/2M
/QHH`X A7 vQm /Q MQi ?p2 Mv KQM2v- vQm ?p2 iQ +`2i2 Q#D2+ib
vQm`b2H7 Q` ;2i 7`22#B2b Q` 7`22 bimzX
PT2M ++2bb BM pB`imH rQ`H/b +QM+2`Mb 7`22 +mHim`2 bm+? b 722bX
h?2 i2`Kb HB#`2 ++2bb M/ ;`iBb ++2bb `2 KBMHv mb2/ iQ +i@
2;Q`Bx2 BMi2HH2+imH T`QT2`iv- +QKTmi2` T`Q;`Kb ++Q`/BM; iQ i?2
HB+2Mb2b- M/ H2;H `2bi`B+iBQMb i?i +Qp2` i?2K BM i?2 7`22 bQ7ir`2QT2M bQm`+2 +QKKmMBiB2b M/ BM i?2 #`Q/2` 7`22 +mHim`2 KQp2K2MiX
GB#`2 ++2bb K2Mb 7`22 Q7 #Qi? +Qbi M/ T2`KBbbBQM- r?BH2
;`iBb ++2bb K2Mb 7`22 Q7 +QbiX S2i2` am#2` M/ ai2pM >`@
M/- r?Q `2 rB/2Hv pB2r2/ b /2 7+iQ H2/2`b Q7 i?2 QT2M ++2bb
KQp2K2Mi- ?p2 7m`i?2` /2p2HQT2/ M/ Tm#HB+Hv /Bb+mbb2/ i?2b2 irQ
/2}MBiBQMbX
A /Bb+mbb2/ U#v 2KBHV i?2b2 /2}MBiBQMb rBi? S2i2` am#2` r?Q
KBMiBM2/ i?i Bi KF2b T2`72+i b2Mb2 iQ mb2 i?2 ;`iBbfHB#`2 /Bb@
iBM+iBQM BM pB`imH rQ`H/b HBF2 a2+QM/ GB72X
A HbQ bF2/ U#v 2KBHV 7Q` ai2pM >`M/b QTBMBQMX >2 iF2b
i?2 QTTQbBi2 pB2r ?Bb pBbBQM #2BM; KQ`2 HBKBi2/ i?M am#2`bX
>2 #2HB2p2b i?i i?2 i2`Kb b?QmH/ QMHv #2 mb2/ BM +QMM2+iBQM rBi?
b+?QH`Hv Tm#HBb?BM;X .2bTBi2 i?2b2 /Bz2`2Mi QTBMBQMb- A BMi2M/ iQ
mb2 i?2b2 /2}MBiBQMb Q7 QT2M ++2bb BM Kv `2b2`+? iQ /Bp2`bB7v i?2
+QM+2TibX h?2 i2`K QT2M ++2bb HbQ M22/b iQ #2 +H`B}2/ `2;`/BM;
/Bz2`2Mi ivT2b Q7 2MpB`QMK2MibX 6Q` i?2 T`2b2Mi- ?Qr2p2`- Bi b22Kb
i?i pB`imH rQ`H/b `2  rBH/ 2MpB`QMK2Mi BM i?2 QT2M ++2bb `2M/ 7Q` i?Bb `2bQM r2 M22/ iQ ;2M2`i2 /Bb+mbbBQM QM i?2 Bbbm2X



,6620( 

b r2 mb2 pB`imH rQ`H/b 7Q` 2/m+iBQM- 2bT2+BHHv rBi? Tm#HB+Hv@


KBMiBM2/ ?B;?2` 2/m+iBQM- Bi Bb BKTQ`iMi iQ Qz2` 2[mH M/ QT2M
TQbbB#BHBiB2b iQ H2`MX

License
h?Bb rQ`F Bb HB+2Mb2/ mM/2` i?2 *`2iBp2 *QKKQMb LBK2@1B
KmmiQFbB jXy JmQFFKiQM GB+2Mb2X hQ pB2r  +QTv Q7 i?Bb HB@
+2Mb2- pBbBi ?iiT,ff+`2iBp2+QKKQMbXQ`;fHB+2Mb2bf#v@M/fjXyf Q` b2M/
 H2ii2` iQ *`2iBp2 *QKKQMb- 999 *bi`Q ai`22i- amBi2 Nyy- JQmM@
iBM oB2r- *HB7Q`MB- N9y9R- laX

Bibliography

(R) /H2`S2i2`
kyykX
"2vQM/
*mHim`H
A/2M@
iBiv,
_2~2+iBQMb
QM
JmHiB+mHim`HBbK?iiT,ffrrrXK2/Bi2X+QKf`iB+H2bf/H2`jX+7K
(k) "MFb- J`+mb kyydX lbBM; oBbmH .i BM ZmHBiiBp2 _2@
b2`+?X GQM/QMX h?QmbM/ PFb *HB7Q`MBX aBM;TQ`2X AM/BX
Aa"L Nd3@y@deRN@9NdN@9X a:1X
(j) "MFb J`+mb M/ JQ`T?v >Qr`/ RNNdX _2i?BMFBM; oBbmH
Mi?`QTQHQ;vX GQM/QMX L2r >p2MX Aa"L y jyy@yeeNR@yX uH2
mMBp2`bBiv T`2bbX
(9) "2HH- S?BHBT kyyRX *QMi2Mi MHvbBb Q7 oBbmH AK;2bX >M/@
#QQF Q7 oBbmH MHvbBbX _2T`BMi2/ kyyjX Aa"L y deRN e9de
k U?#FVX Aa"L y deRN e9de y UT#FVX a;2X GQM/QM kyyRX
(8) "Q2HHbiQ`z- hQK kyy3X *QKBM; QM ;2 BM a2+QM/ GB72, M
Mi?`QTQHQ;Bbi 2tTHQ`2b i?2 pB`imHHv ?mKMX S`BM+2iQM lMB@
p2`bBiv S`2bbX
(e) C2MFBMb- _B+?`/ kyy3X aQ+BH A/2MiBivX j`/ 2/BiBQMX Aa"L
y@9R8@99393@9 UbB/XV Aa"L y@9R8@ 9939N@k UMB/XV Aa"L Nd3@
y@9R8@99393@k UbB/XV Aa"L Nd3@y@9R8@9939N@N UMB/XV JBHiQM
S`F- #BM;/QM- PtQMX _QmiH2/;2 kyy3X
(d) >HH- aim`i kyyjX h?2Q`BxBM; .BbTQ`,  `2/2` kyyjX *mH@
im`H A/2MiBiv M/ .BbTQ`X

(3) EQbB`- M/`2B kyy9X ?iiT,ffrrrXH/QbXbBf2M;fBM/2tXT?T\B/4yR J2K#2`bfyd M


y/2HQfMHBxWkypb2#BM2Wky/B;BiHMB?WkybHBFWkyBMWkypB/2X?iKH



,6620( 

(N) pM G22mr2M- h?2Q  C2rBii- *`2v UiQBKXV >M/#QQF Q7


oBbmH MHvbBbX _2T`BMi2/ kyyjX Aa"L y deRN e9de k U?#FVX
Aa"L y deRN e9de y UT#FVX a;2X GQM/QM kyyR

THE DANISH DIGITALIZED CULTURAL


HERITAGE AND ITS USERS
8VDJH VHDUFKVWUDWHJLHVDQGQGDELOLW\RQWKHLQWHUQHW
-RQDV)UDQVVRQ
5R\DO6FKRRORI/LEUDU\DQG,QIRUPDWLRQ6FLHQFH 'HQPDUN

#bi`+i

AM i?Bb S?X.X T`QD2+i i?`22 /Bz2`2Mi +mHim`H ?2`Bi;2 `2bQm`+2b QM


i?2 r2# `2 bim/B2/ rBi?  i`BM;mHiBQM Q7 K2i?Q/bX RV h?2 mb2`b
MpB;iBQMH bi`i2;B2b iQ `2+? i?2 `2bQm`+2b M/ i?2B` mb;2 Q7
i?2K `2 2tKBM2/ #v r2# HQ; MHvbBbX kV lb2` iiBim/2 M/
2tT2`B2M+2b `2 +QHH2+i2/ i?`Qm;? `2bQm`+2 bT2+B}+ r2# bm`p2vbX jV
 }M/#BHBiv MHvbBb Bb K/2 iQ K2bm`2 ?Qr 2bv i?2 `2bQm`+2b
`2 7QmM/ QM i?2 r2#X 6BMHHv- i?2 `2bmHib 7`QK i?2 /Bz2`2Mi M;H2b
`2 +QKT`2/ 7Q` +Q``2HiBQMbX

Introduction
.2MK`F ?b BM+`2bBM;Hv /B;BiBx2/ Bib +mHim`H ?2`Bi;2 BM H`;2
b+H2 /m`BM; i?2 kyyybX h?2 +QHH2+iBQMb Q7 /B;BiBx2/ Ki2`BHb BM@
+Hm/2 bm#biMiBH KQmMib Q7 i2tib- #QQFb- TB+im`2b M/ KQpB2bX 
H`;2 T`i Q7 i?2 +QHH2+iBQMb `2 K/2 pBH#H2 QM i?2 AMi2`M2i- M/
i?2 [m2biBQM `Bb2b Q7 ?Qr M/ iQ r?i 2ti2Mi i?2b2 +QHH2+iBQMb `2
+imHHv mb2/\ h?2 S?X.X T`QD2+i 7Q+mb2b QM i?2 Tm#HB+b mb2 Q7
/B;BiBx2/ +mHim`H ?2`Bi;2 BM 2p2`v/v HB72X h?2 T`QD2+i bim/B2b i?2
/B;BiH +QHH2+iBQMb Q7 i?2 K2KQ`v BMbiBimiBQMb- QT2`iBQMHHv /2}M2/
b i?2 +QHH2+iBQMb i?i ?p2 +QMDQBMiHv #22M bp2/ M/ i?2M /B;Bi@
Bx2/ #v i?2 `+?Bp2b- HB#``v M/ Kmb2mK BMbiBimiBQMb UBM+Hm/BM;
m/BQ@pBbmH `+?Bp2bV BM Q`/2` iQ HBKBi i?2 BMp2biB;iBQMX h?2 T`Q@
D2+i 7Q+mb Bb QM i?2 `2HiBQMb #2ir22M i?2 mb2`b Ub2`+?V #2?pBQ`-



,6620( 

b2`+? bi`i2;B2b M/ i?2 }M/#BHBiv Q7 i?2 +mHim`H `2bQm`+2b- 2X;X`2 i?2 +QHH2+iBQMb 2bBHv 7QmM/ #v i?2 mb2`b Q` `2 i?2v BMpBbB#H2 QM
i?2 r2#\- M/ r?Q `2 i?2 mb2`b M/ `2 i?2v b2`+?BM; 7Q` rQ`F Q`
H2Bbm`2 Tm`TQb2b\

Purpose and aim


h?2 T`QD2+i ?b irQ KBM Tm`TQb2bX h?2 }`bi Bb iQ ;BM M mM@
/2`biM/BM; Q7 i?2 mb;2 Q7 i?2 /B;BiBx2/ .MBb? +mHim`H ?2`Bi;2
QMHBM2 M/ Bib mb2`bX h?i Bb- iQ B/2MiB7v M/ MHvx2 i?2 mb2 Q7 /B;Bi@
Bx2/ +mHim`H ?2`Bi;2 `2bQm`+2b QMHBM2 @ T`BK`BHv BM 2p2`v/v HB72X
h?Bb BM+Hm/2b i?2 mb2`b BM7Q`KiBQM b2`+?BM; #2?pBQ` M/ i?2B`
BMi2MiBQMb M/ 2tT2`B2M+2b Q7 mbBM; /B;BiBx2/ ?2`Bi;2 `2bQm`+2bX
h?2 b2+QM/ Tm`TQb2 Bb iQ MHvx2 i?2 BM7Q`KiBQM b2`+?BM; #2@
?pBQ` BM `2HiBQM iQ }M/#BHBiv b i?2 /2;`22 Q7 }M/#BHBiv Q7 i?2
+QMi2Mi Kv 2tTHBM bQK2 Q7 i?2 b2`+? #2?pBQ`X h?2 +HQb2Hv `2@
Hi2/ +QM+2Ti Q7 /B;BiH pBbB#BHBiv Bb bB/ iQ #2  F2v /`Bp2` 7Q` i`{+
iQ bBi2b BM i?2 r2# ULB+?QHb- >mMiBM;iQM- qBHHBKb-  .Q#`QrQHbFBkyyeVX h?Bb T`i Q7 i?2 T`QD2+i BM+Hm/2b i?2 bim/v Q7 ?Qr }M/#H2
i?2 `2bQm`+2b `2 QMHBM2- 2X;X B7 i?2 `2bQm`+2b M/ i?2B` +QMi2Mi `2
BM/2t2/ #v :QQ;H2X

Framework
h?2 bi`iBM; TQBMi BM i?2 `2b2`+? T`QD2+i Bb i?2 `2HiBQMb?BT
#2ir22M mb2`- BM7Q`KiBQM M/ BM7Q`KiBQM bvbi2KX AM i?Bb +b2
i?2 BM7Q`KiBQM bvbi2K +QMbBbib Q7 #Qi? i?2 HQ+H BM7Q`KiBQM bvb@
i2Kb U/i#b2 Q` +QMi2Mi KM;2K2Mi bvbi2KV M/ i?2 r2# b 
r?QH2 UBM+Hm/BM; r2# b2`+? 2M;BM2bVX
6`QK i?2 mb2`b TQBMi Q7 pB2r i?2 Bbbm2 Bb i?2 BMi2`+iBQM #2ir22M
mb2` +iBQMb- BM7Q`KiBQM #2?pBQ` M/ b2`+? bi`i2;B2b- r?B+? Kv
#2 pBbmHBx2/ b  bi`2K Q7 mb2` BMi2`+iBQMbX 6`QK i?2 bvbi2K
TQBMi Q7 pB2r i?2 bvbi2K #Qi? ;2M2`i2b i?2 722/#+F iQ i?2 mb2`b
+iBQMb M/ Bb `2bTQMbB#H2 7Q` i?2 }M/#BHBiv Q7 i?2 BM7Q`KiBQM BM
i?2 bvbi2KX
AM7Q`KiBQM QM i?2 r2# Bb Tm#HBb?2/ BM bQK2 bQ`i Q7 BM7Q`KiBQM
bvbi2K- r?B+? Bb K/2 Tm#HB+ QM i?2 r2# i?`Qm;?  r2# b2`p2`X
>Qr }M/#H2 i?2 BM7Q`KiBQM Bb /2T2M/b QM KMv i?BM;b- #mi i?2

7KH'DQLVKGLJLWDOL]HGFXOWXUDOKHULWDJHDQGLWVXVHUV

The Danish digitalized cultural heritage and its users



Figure 1. User interaction with cultural heritage information embedded


on the web.

4.

RESEARCH QUESTIONS

Whether, and how, the user finds the cultural heritage information
depends on factors both on the system side (e.g. findability) and the user
herself (e.g. information need, motivation, level of information literacy).
mb2`
?b iQ }M/
?2` rv
QM deals
i?2 r2#
`2bQm`+2
+QMiBMBM;
The Hrvb
project research
questions
(RQ)
withi?2
different
aspects
of the
i?2
BM7Q`KiBQM
Q#D2+ib
Ub
BHHmbi`i2/
BM
6B;m`2
R
#2HQrVX
research problem. RQ 1-4 are mainly descriptive in nature and leads to
h?2 BM7Q`KiBQM
`2bQm`+2b
correlation
questions in
RQ5. ?p2 irQ H2p2Hb, Q#D2+i M/ `2bQm`+2X
P#D2+ib `2 i?2 BM7Q`KiBQM- i?2 bBM;H2 TB+im`2b- pB/2Qb M/ i2tib
+QMiBMBM;
i?2 +mHim`H
?2`Bi;2X
PMdo
i?2
H2p2H i?2`2 `2
4.1
RQ1:
What do
the users
in `2bQm`+2
the cultural
MpB;iBQMH
7mM+iBQMb
HBF2 BMi2`MH b2`+? M/ +i2;Q`B2b iQ;2i?2`
heritage
resource?
rBi? ;2M2`H BM7Q`KiBQMX h?2 `2bQm`+2 H2p2H Bb 7QH/2/ `QmM/ i?2
+QHH2+iBQM
Q7 Q#D2+ibM/itBbis possible
Hv2` i?i
?b iQout
#2specific
T2M2i`i2/
From system
log files
to single
searchiQ
`2+?
i?2
Q#D2+ibX
h?Bb
/BpBbBQM
Bb
BKTQ`iMi
r?2M
HQQFBM;
QM
b2`+?
sessions and to follow a user through a session. It is often not possible
to
bi`i2;B2b
M/
MpB;iBQMH
rvb
QM
i?2
r2#X
AM
6B;m`2
R
i?2
BM@
track a user across different sessions this depends on the availability of
7Q`KiBQM
UQ#D2+iV M/
BM7Q`KiBQM
bvbi2K U`2bQm`+2V
`2 logs.
b?QrM
sufficient IP-number
and session-ID
information
in the specific
Theb
+B`+H2b
rBi?BM
i?2
Qmi2`
r2#
+B`+H2X
log file data will, however, be sufficient to explore the moves and tactics,
the two most basic levels of the four levels of interaction (Bates, 1990;
Jansen, 2009). In addition, it is important to study both the navigation
and the queries of the user (Mat-Hassan & Levene, 2005), as the two
behaviors are two sides of the same coin. Several quantitative usage
measures are relevant and interesting, e.g. bouncing rate, depth and
length of visits and the number of object looked at (Nicholas et al.,
2006).



,6620( 

Research questions
q?2i?2`- M/ ?Qr- i?2 mb2` }M/b i?2 +mHim`H ?2`Bi;2 BM7Q`K@
iBQM /2T2M/b QM 7+iQ`b #Qi? QM i?2 bvbi2K bB/2 U2X;X }M/#BHBivV
M/ i?2 mb2` ?2`b2H7 U2X;X BM7Q`KiBQM M22/- KQiBpiBQM- H2p2H Q7
BM7Q`KiBQM HBi2`+vVX h?2 T`QD2+i `2b2`+? [m2biBQMb U_ZV /2Hb
rBi? /Bz2`2Mi bT2+ib Q7 i?2 `2b2`+? T`Q#H2KX _Z R@9 `2 KBMHv
/2b+`BTiBp2 BM Mim`2 M/ H2/b iQ +Q``2HiBQM [m2biBQMb BM _Z8X

RQ1: What do the users do in the cultural heritage resource?


6`QK bvbi2K HQ; }H2b Bi Bb TQbbB#H2 iQ bBM;H2 Qmi bT2+B}+ b2`+?
b2bbBQMb M/ iQ 7QHHQr  mb2` i?`Qm;?  b2bbBQMX Ai Bb Q7i2M MQi
TQbbB#H2 iQ i`+F  mb2` +`Qbb /Bz2`2Mi b2bbBQMb i?Bb /2T2M/b QM
i?2 pBH#BHBiv Q7 bm{+B2Mi AS@MmK#2` M/ b2bbBQM@A. BM7Q`KiBQM
BM i?2 bT2+B}+ HQ;bX h?2 HQ; }H2 /i rBHH- ?Qr2p2`- #2 bm{+B2Mi iQ
2tTHQ`2 i?2 KQp2b M/ i+iB+b- i?2 irQ KQbi #bB+ H2p2Hb Q7 i?2 7Qm`
H2p2Hb Q7 BMi2`+iBQM U"i2b- RNNyc CMb2M- kyyNVX AM //BiBQM- Bi Bb
BKTQ`iMi iQ bim/v #Qi? i?2 MpB;iBQM M/ i?2 [m2`B2b Q7 i?2 mb2`
UJi@>bbM  G2p2M2- kyy8V- b i?2 irQ #2?pBQ`b `2 irQ bB/2b
Q7 i?2 bK2 +QBMX a2p2`H [mMiBiiBp2 mb;2 K2bm`2b `2 `2H2pMi
M/ BMi2`2biBM;- 2X;X #QmM+BM; `i2- /2Ti? M/ H2M;i? Q7 pBbBib M/
i?2 MmK#2` Q7 Q#D2+i HQQF2/ i ULB+?QHb 2i HX- kyyeVX

RQ2: How do users find the cultural heritage resource?


lb2`b Kv `2+? i?2 +mHim`H ?2`Bi;2 `2bQm`+2b BM  MmK#2` Q7
/Bz2`2Mi rvbX PM i?2 r2# i?2`2 `2 i?`22 #bB+ 7Q`Kb Q7 MpB;iBQM
UG2p2M2- kyRyV,
R .B`2+i MpB;iBQMX
k LpB;iBQM i?`Qm;? HBMFbX
j LpB;iBQM mbBM;  a2`+? 1M;BM2X
h?2 HQ; }H2b +QMiBM `272``BM; l_Gb BM+Hm/BM; b2`+? i2`Kb 7`QK
i?2 `272``BM; b2`+? 2M;BM2X q?i FBM/ Q7 M22/ /Q i?2 b2`+? i2`Kb

7KH'DQLVKGLJLWDOL]HGFXOWXUDOKHULWDJHDQGLWVXVHUV



BM/B+i2 i?2 mb2`b ?p2- BM7Q`KiBQMH- MpB;iBQMH Q` i`Mb+iBQMH


U"`Q/2`- kyykV\ M/ `2 i?2v HQQFBM; 7Q` FMQrM Bi2Kb Q` FMQrM
+QHH2+iBQMb\ P` /Q i?2v ?p2 ;2M2`H BM7Q`KiBQM M22/b M/ ``Bp2b
iQ i?2 ?2`Bi;2 +QHH2+iBQMb BM i`vBM; iQ bQHp2 i?2K- MQi HQQFBM; 7Q`
+mHim`H ?2`Bi;2 BM T`iB+mH`\ 6BMHHv- ?Qr MpB;i2b i?2 mb2`b iQ
i?2 `2bQm`+2b\

RQ3: How findable is the heritage resource and


its objects?
JQ`pBHH2 /2}M2b }M/#BHBiv BM K#B2Mi }M/#BHBiv b 7QHHQrb UJQ`@
pBHH2- kyy8V,
X

h?2 [mHBiv Q7 #2BM; HQ+i#H2 M/ MpB;#H2X

#X

h?2 /2;`22 iQ r?B+?  T`iB+mH` Q#D2+i Bb 2bv iQ }M/


Q` HQ+i2X

+X

h?2 /2;`22 iQ r?B+?  bvbi2K Q` 2MpB`QMK2Mi bmTTQ`ib


MpB;iBQM M/ `2i`B2pHX

b JQ`pBHH2b /2}MBiBQM b?Qrb }M/#BHBiv QT2`i2b QM /Bz2`2Mi H2p2Hb#Qi? QM Q#D2+i H2p2H U#V M/ QM bvbi2K H2p2H U+VX >2 HbQ /Bb+mbb2b
i?2 [mHBiv Q7 M/ i?2 /2;`22 Q7 }M/#BHBiv- r?B+? BKTHB2b i?i }M/@
#BHBiv +M #2 [mMiB}2/ i bQK2 b+H2X AM7Q`KiBQM QM i?2 r2#
Bb Tm#HBb?2/ BM bQK2 BM7Q`KiBQM bvbi2K U2X;X +QMi2Mi KM;2@
K2Mi bvbi2K- #HQ; Q` /i#b2V M/ i?2 BM7Q`KiBQM bvbi2K Bb i?2M
pBH#H2 QM i?2 r2#X "2+mb2 Q7 i?2 +QKTH2tBiv Q7 r2# Tm#HB+@
iBQM }M/#BHBiv Bb +QMbiMiHv +?M;BM; M/ ?`/ iQ +H+mHi2- #mi Bi
KB;?i #2 i?2 KQbi BKTQ`iMi bT2+i QM BM7Q`KiBQM QM i?2 r2# BM
i?Bb 2` Q7 b2`+? 2M;BM2 mb2X
h?2 THM Bb iQ mb2 M MHvbBb T`QiQ+QH M/ K2bm`2 ii`B#mi2b i
#Qi? `2bQm`+2 M/ Q#D2+i H2p2HX h?2 bT2+ib M/ ii`B#mi2b K2b@
m`2/ rBHH #2 /2`Bp2/ 7`QK `2b2`+? BM `2H2pMi `2b- 2X;X r2# BM@
7Q`KiBQM `2i`B2pH- b2`+? #2?pBQ` M/ BM7Q`KiBQM `+?Bi2+im`2#mi HbQ 7`QK #2bi T`+iB+2 BM i?2 }2H/b b2`+? 2M;BM2 QTiBKBxiBQM
M/ r2# mb#BHBiv U2X;X 1M;2 kyyNVX ii`B#mi2b M/ 7+iQ`b HBF2 i?2
7QHHQrBM; rBHH #2 bim/B2/,



,6620( 

Ab i?2 `2bQm`+2fQ#D2+i +iHQ;m2/- 2X;X BM "B#HBQi2FX/FR \


Ab i?2 `2bQm`+2fQ#D2+i BM/2t2/ #v i?2 r2# b2`+? 2M;BM2b\
Ab i?2 Q#D2+i /QrMHQ/#H2\
.Q2b i?2 Q#D2+i ?p2  mMB[m2 l_G\
q?i K2/B ivT2 Bb i?2 Q#D2+i\
`2 i?2`2 Mv r2# kXy@7mM+iBQMb U2X;X b?`2@#miiQMbV BM `2H@
iBQM iQ i?2 Q#D2+i\
hQ r?i 2ti2Mi ?b i?2 Q#D2+i K2i/i\
>Qr ?B;? Bb i?2 :QQ;H2 S;2_MF@pHm2 Q7 i?2 Q#D2+i\
Ai rBHH #2 ii2KTi2/ iQ +H+mHi2  }M/#BHBiv b+Q`2 Qmi Q7 i?2 M@
br2`b BM i?2 T`QiQ+QHX A7 i?Bb Bb MQi 72bB#H2 i?2 `2bQm`+2b M/ Q#D2+ib
rBHH #2 +HbbB}2/ BMiQ /Bz2`2Mi ;`QmTb /2T2M/BM; QM i?2 /2;`22 Q7
}M/#BHBivX
AM //BiBQM- }M/#BHBiv KB;?i #2 b22M b  T`i Q7 i?2 }2H/ Q7
r2#QK2i`B+b U"D`M2#Q`M  AM;r2`b2M- kyy9c h?2HrHH- kyyNVX "mi
}M/#BHBiv Bb KQ`2 i?M HBMF MHvbBbX _2+?#BHBiv i?`Qm;? HBMFb Bb
QM2 BKTQ`iMi T`i Q7 }M/#BHBiv- #mi i?2`2 `2 Qi?2` 2[mH BKTQ`i@
Mi T`ib M/ i?2b2 KB;?i MQi #2 +HbbB}2/ b r2#QK2i`B+bX

RQ4: Who are the users and what are their thoughts
on the cultural heritage resources?
_2b2`+? [m2biBQM 9 Bb Mbr2`2/ T`BK`v rBi? q2# bm`p2vb- QM2
BM 2+? Q7 i?2 bim/B2/ `2bQm`+2bX h?2 BK Bb iQ ;i?2` /i iQ ;Q ;2i
 #2ii2` TB+im`2 Q7 i?2 mb2`bX h?2 HQ; }H2b +QMiBM Dmbi #2?pBQ`H
i`+2b Q7 i?2 mb2`b +iBQMb- MQi Mv /i #Qmi i?2 mb2`b Q` i?2B`
M22/bX
h?2 q2# bm`p2vb +QmH/ #2 +QMM2+i2/ iQ QM2 Q` b2p2`H TT`Q+?2b2X;X AM7Q`KiBQM ?Q`BxQM UaQMM2MrH/- qBH/2Kmi?- "-  >`KQM
R ?iiT,ff#B#HBQi2FX/F

"B#HBQi2FX/F Bb  HB#``v +iHQ; +QMiBMBM; HH Tm#HB+Hv 7mM/2/


+QHH2+iBQMb BM .2MK`FX

7KH'DQLVKGLJLWDOL]HGFXOWXUDOKHULWDJHDQGLWVXVHUV



kyyRV- a2`BQmb H2Bbm`2 Uai2##BMb- kyydV Q` apQHBM2Mb 1GAa Ua@


pQHBM2M- kyydVX "mi BM7Q`KiBQM b22FBM; M/ ibFb BM  T`Q72bbBQMH
+QMi2ti +QmH/ HbQ #2 Q7 BMi2`2bi U2X;X "vbi`K  C`p2HBM- RNN8VX
PM  KQ`2 i?2Q`2iB+H H2p2H Kv i?2 2p2`v/v T`+iB+2 Q7 /2 *2`@
i2m Ubi`i2;v- i+iB+b M/ `2bBbiM+2V #2 bmBi#H2 7Q` _Z9 M/ b
 K2M iQ +QMM2+i HH i?2 `2b2`+? [m2biBQMb BM  KQ`2 i?2Q`2iB+H
rv U*2`i2m- RN39VX

RQ5: Correlations between the results from RQ14


h?2 KBMHv /2b+`BTiBp2 _ZR@9 `2 Tmi BM `2HiBQM iQ QM2 MQi?2`
BM _Z8X h?2 bim/B2/ +mHim`H ?2`Bi;2 `2bQm`+2b `2 Q7 /Bz2`2Mi
ivT2b M/ 7`QK /Bz2`2Mi BMbiBimiBQMb- M/ +QMiBM /Bz2`2Mi FBM/b Q7
Q#D2+ib- 2X;X i2ti M/ pB/2QX h?i Bb #Qi?  bi`2M;i? M/  r2F@
M2bb- #mi ?QT27mHHv bQK2 Tii2`Mb rBHH 2K2`;2X SQbbB#H2 +Q``2HiBQMb
KB;?i #2,
Ab i?2`2  +QMM2+iBQM #2ir22M ?Qr mb2`b }M/ i?2 `2bQm`+2b
M/ i?2 mb;2 Q7 i?2 `2bQm`+2b\
Ab i?2`2  +QMM2+iBQM #2ir22M i?2 mb;2 Q7 i?2 `2bQm`+2b M/
i?2 /2;`22 Q7 }M/#BHBiv Q7 i?2 `2bQm`+2b\
Ab i?2`2  +QMM2+iBQM #2ir22M ?Qr mb2`b }M/ i?2 `2bQm`+2b
M/ i?2 /2;`22 Q7 }M/#BHBiv Q7 i?2 `2bQm`+2b\
`2 i?2`2 /Bz2`2M+2bfbBKBH`BiB2b BM i?2 b2`+? #2?pBQ` BM i?2
/Bz2`2Mi `2bQm`+2b\

Research design
h?2 bim/v Bb [mMiBiiBp2 M/ BM i?2 Qp2`HTTBM; `2 #2ir22M
b2p2`H `2b2`+? }2H/b, r2#QK2i`B+b- BM7Q`KiBQM b22FBM; M/ `2@
i`B2pH M/ r2# b2`+?X _2b2`+? [m2biBQM R M/ k rBHH #2 Mbr2`2/
rBi? MHvbBb Q7 HQ; }H2b 7`QK i?2 bim/B2/ ?2`Bi;2 `2bQm`+2bX h?2
HQ; MHvbBb rBHH #2 +QKTH2K2Mi2/ rBi? r2# bm`p2vb ii+?2/ iQ i?2
`2bQm`+2b b  rv iQ ;2i  #2ii2` TB+im`2 Q7 i?2 mb2`b U_Z9VX hQ
Mbr2` `2b2`+? [m2biBQM j i?2 bim/B2/ `2bQm`+2b `2 2pHmi2/ rBi?
 }M/#BHBiv b+?2K2 iQ ``Bp2 i +QKT`#H2 }M/#BHBiv b+Q`2bX



,6620( 

The Danish digitalized cultural heritage and its users

Figure 2. Illustration of the interconnections between the project research


questions.
4.5.2

Progress and status

h?2 b2imT 7Q`Kb  K2i?Q/QHQ;B+H i`BM;mHiBQMX h?2 HQ; M@


HvbBb-The
i?2following
r2# bm`p2vb
M/heritage
i?2 }M/#BHBiv
MHvbBb
`2 Tmi BM `2HiBQM
cultural
resources will
be studied:
iQ i?2 }p2 `2b2`+? [m2biBQMb b BHHmbi`i2/ BM 6B;m`2 k #2HQrX _Z8
x Art
Index
Denmark2 (Kunstindex
Danmark)[m2biBQMb
is a database
a
`2 i?2
HBM2b
+QMM2+iBM;
i?2 Qi?2` `2b2`+?
BM covering
i?2 +B`+H2bX
large part of the holdings in the Danish Art Museums from The
Heritage Agency of Denmark. The website also includes a
dictionary of Danish artists and pictures of some works.
3
Progress
x Bonazaand
is a status
Youtube-like service from Denmarks Radio (DR)
which contains popular videos from the archive of DR.
h?2 7QHHQrBM; +mHim`H ?2`Bi;2 4`2bQm`+2b rBHH #2 bim/B2/,
x Guaman Poma Inca Chronicle at the Royal Library is a widely
used digitized book; maybe the most read online ebook in
Denmark.

https://www.kulturarv.dk/kid/
http://www.dr.dk/Bonanza/index.htm
4
http://www.kb.dk/permalink/2006/poma/info/en/frontpage.htm
3

7KH'DQLVKGLJLWDOL]HGFXOWXUDOKHULWDJHDQGLWVXVHUV



`i AM/2t .2MK`F k UEmMbiBM/2t .MK`FV Bb  /i#b2


+Qp2`BM;  H`;2 T`i Q7 i?2 ?QH/BM;b BM i?2 .MBb? `i Jm@
b2mKb 7`QK h?2 >2`Bi;2 ;2M+v Q7 .2MK`FX h?2 r2#bBi2
HbQ BM+Hm/2b  /B+iBQM`v Q7 .MBb? `iBbib M/ TB+im`2b Q7
bQK2 rQ`FbX
"QMxj Bb  uQmim#2@HBF2 b2`pB+2 7`QK .2MK`Fb _/BQ U._V
r?B+? +QMiBMb TQTmH` pB/2Qb 7`QK i?2 `+?Bp2 Q7 ._X
:mKM SQK AM+ *?`QMB+H29 i i?2 _QvH GB#``v Bb 
rB/2Hv mb2/ /B;BiBx2/ #QQFc Kv#2 i?2 KQbi `2/ QMHBM2 2#QQF
BM .2MK`FX
i i?2 iBK2 Q7 r`BiBM; UJ`+? kyRRV rQ`F Bb #2BM; +``B2/ Qmi QM
i?2 HQ; }H2b iQ 2tTHQ`2 i?2B` TQbbB#BHBiB2b M/ HBKBiiBQMb- r?i /i
+M #2 7QmM/ BM 2+? Q7 i?2 /i b2ib M/ r?B+? [m2biBQMb +M #2
Mbr2`2/ U_ZRYkVX h?2 }M/#BHBiv T`QiQ+QHb 7Q` _Zj `2 mM/2`
+QMbi`m+iBQMX aBt bT2+ib Q7 r2# }M/#BHBiv ?p2 #22M B/2MiB}2/
M/ 7+iQ`b 7Q` K2bm`2K2Mi +?Qb2MX
h?2 rQ`F rBi? _Z9 Bb THMM2/ 7Q` 7HH kyRR b i?2 bm`p2v Bb #b2/
BM T`2HBKBM`v }M/BM;b BM _ZR@jX _Z8 rBHH #2 //`2bb2/ Hi2 BM i?2
T`Q+2bb- T`Q##Hv BM bmKK2` kyRkX

k ?iiTb,ffrrrXFmHim``pX/FfFB/f

j ?iiT,ffrrrX/`X/Ff"QMMxfBM/2tX?iK

9 ?iiT,ffrrrXF#X/FfT2`KHBMFfkyyefTQKfBM7Qf2Mf7`QMiT;2X?iK

Bibliography

(R) "i2b- JX CX URNNyVX q?2`2 a?QmH/ i?2 S2`bQM aiQT M/ i?2
AM7Q`KiBQM a2`+? AMi2`7+2 ai`i\X AM7Q`KiBQM S`Q+2bbBM;
 JM;2K2Mi- ke- 8d8@8NRX
(k) "D`M2#Q`M- GX-  AM;r2`b2M- SX Ukyy9VX hQr`/  #bB+
7`K2rQ`F 7Q` r2#QK2i`B+bX CQm`MH Q7 i?2 K2`B+M aQ+B2iv
7Q` AM7Q`KiBQM a+B2M+2 M/ h2+?MQHQ;v- 88UR9V- RkRe@RkkdX
(j) "`Q/2`- X UkyykVX  itQMQKv Q7 r2# b2`+?X aA:A_ 6Q`mKjeUkV- j@RyX
(9) "vbi`K- EX-  C`p2HBM- EX URNN8VX hbF +QKTH2tBiv z2+ib
BM7Q`KiBQM b22FBM; M/ mb2X AM7Q`KiBQM S`Q+2bbBM;  JM@
;2K2Mi- jRUkV- RNR@kRjX
(8) *2`i2m- JX /X URN39VX h?2 T`+iB+2 Q7 2p2`v/v HB72X "2`F2H2v*, lMBp2`bBiv Q7 *HB7Q`MB S`2bbX
(e) 1M;2- 1X UkyyNVX h?2 `i Q7 a1PX a2#biQTQH- *, P_2BHHv
J2/BX
(d) CMb2M- "X CX UkyyNVX h?2 K2i?Q/QHQ;v Q7 b2`+? HQ; MHvbBbX
AM "X CX CMb2M- AX hFbB  X aTBMF U1/bXV- >M/#QQF Q7
`2b2`+? QM r2# HQ; MHvbBbX >2`b?2v- LuX A:A :HQ#HX
(3) G2p2M2- JX UkyRyVX M BMi`Q/m+iBQM iQ b2`+? 2M;BM2b M/ r2#
MpB;iBQMX >Q#QF2M- LXCX, CQ?M qBH2vX
(N) Ji@>bbM- JX-  G2p2M2- JX Ukyy8VX bbQ+BiBM; b2`+?
M/ MpB;iBQM #2?pBQ` i?`Qm;? HQ; MHvbBbX CQm`MH Q7 i?2



,6620( 

K2`B+M aQ+B2iv 7Q` AM7Q`KiBQM a+B2M+2 M/ h2+?MQHQ;v8eUNV- NRj@Nj9X


(Ry) JQ`pBHH2- SX Ukyy8VX K#B2Mi }M/#BHBivX a2#biQTQH- *,
P_2BHHvX
(RR) LB+?QHb- .X- >mMiBM;iQM- SX- qBHHBKb- SX-  .Q#`QrQHbFB- hX
UkyyeVX h?2 /B;BiH BM7Q`KiBQM +QMbmK2`X AM X aTBMF-  *X
*QH2 U1/bXV- L2r /B`2+iBQMb BM ?mKM BM7Q`KiBQM #2?pBQ`X
.Q`/`2+?i- aT`BM;2`X
(Rk) apQHBM2M- _X Ukyy3VX 1p2`v/v BM7Q`KiBQM T`+iB+2b ,  bQ@
+BH T?2MQK2MQHQ;B+H T2`bT2+iBp2X GM?K- J/X, a+`2+`Qr
S`2bbX
(Rj) aQMM2MrH/- .X >X- qBH/2Kmi?- "X aX-  >`KQM- :X GX
UkyyRVX  `2b2`+? K2i?Q/ iQ BMp2biB;i2 BM7Q`KiBQM b22F@
BM; mbBM; i?2 +QM+2Ti Q7 BM7Q`KiBQM ?Q`BxQMb, M 2tKTH2
7`QK  bim/v Q7 HQr2` bQ+BQ@2+QMQKB+ bim/2Mib BM7Q`KiBQM
b22FBM; #2?pBQ`X h?2 L2r _2pB2r Q7 AM7Q`KiBQM "2?pBQ`
_2b2`+?- k- e8@3eX
(R9) ai2##BMb- _X X UkyydVX a2`BQmb H2Bbm`2 ,  T2`bT2+iBp2 7Q` Qm`
iBK2X L2r "`mMbrB+F- LXCX, h`Mb+iBQM Sm#HBb?2`bX
(R8) h?2HrHH- JX UkyyNVX AMi`Q/m+iBQM iQ r2#QK2i`B+b , ZmMi@
BiiBp2 r2# `2b2`+? 7Q` i?2 bQ+BH b+B2M+2bX aM _72H- *,
JQ`;M  *HvTQQHX

SOCIAL MEDIA RESEARCH AT SWEDISH


SCHOOL OF LIBRARY AND INFORMATION
SCIENCE
0DULD/LQGK (PPD)RUVJUHQDQG'DYLG*XQQDUVVRQ
8QLYHUVLW\RI%RUnV 6ZHGHQ

Introduction
aQ+BH K2/B Bb QM2 Q7 b2p2`H ?B;?Hv T`BQ`BiBb2/ `2b2`+? i?2K2b
i i?2 ar2/Bb? a+?QQH Q7 HB#``v M/ BM7Q`KiBQM b+B2M+2X Ai rb
BMBiBi2/ BM .2+2K#2` kyyN M/ rb  v2` Hi2` r`/2/  8 KBH@
HBQM a1E `2b2`+? ;`Mi 7Q` i?2 T2`BQ/ kyRR@kyRj- 7mM/2/ #v "Q`b
lMBp2`bBivX aQ+BH K2/B Bb  #`Q/ M/ +?HH2M;BM; `2b2`+? `2
rBi? +iBpBiB2b QM;QBM; Q` #2BM; BMBiBi2/ BM KQbi /Bb+BTHBM2b rBi?BM
i?2 bQ+BH b+B2M+2b M/ ?mKMBiB2bX h?2 bi`2M;i? Q7 GAa- M/ Qm`
`2b2`+? i?2K2- Bb i?2 i`/BiBQM Q7 mM/2`biM/BM; BM7Q`KiBQM M/
BM7Q`KiBQM i2+?MQHQ;B2b #`Q/Hv M/ 7`QK  KmHiBim/2 Q7 T2`bT2+i@
Bp2bX Pm` `2b2`+? BKb i BMp2biB;iBM; i?2 +Q@T`Q/m+iBQM Q7 bQ+BH
K2/B M/ bQ+BH `2HiBQMbX q?2`2 `2 bQ+B2iv- BMbiBimiBQMb- T`Q72b@
bBQMb M/ Q`;MBxiBQMb iFBM; bQ+BH K2/B- M/ r?2`2 /Q2b bQ+BH
K2/B iF2 mb\
AM i?Bb #bi`+i vQm rBHH }M/  b?Q`i T`2b2MiiBQM Q7 i?`22 2K2`@
;BM; /Q+iQ`H T`QD2+ib +QMM2+i2/ iQ i?2 bQ+BH K2/B `2b2`+? i i?2
/2T`iK2MiX

Emma Forsgren: Information related activities


and social media in business organizations
h?2 7Q+mb Q7 i?Bb /Bbb2`iiBQM `2b2`+? Bb QM T`Bpi2 b2+iQ` #mbB@
M2bb Q`;MBxiBQMb M/ i?2B` BMi2`+iBQM rBi? M2r bQ+BH K2/B bBi2b
M/ b2`pB+2b b #Qi? BM7Q`KiBQM `2bQm`+2b M/ pB`imH rQ`FbT+2bX



,6620( 

b A*h /2p2HQTK2Mib ;2M2`i2 M2r rvb Q7 +QKKmMB+iBM;- +QH@


H#Q`iBM; M/ /2}MBM; Q`;MBxiBQMH ;QHb- r?i Bb i?2B` BKT+i
BM `2HiBQM iQ i?2 2t2+miBQM Q7 rQ`F ibFbc iQ iiBim/2bc rvb Q7
rQ`FBM;c M/ QM i?2 ``M;2K2Mi M/ T2`+2TiBQM Q7 rQ`F 2MpB`QM@
K2Mib i?2Kb2Hp2b\ h?2b2 [m2biBQMb 7Q`K i?2 #bBb Q7 Kv `2b2`+?X
P`;MBxiBQMb Q7 bT2+B}+ BMi2`2bi `2 vQmM; rQ`FTH+2b r?2`2 i?2
BM7Q`KiBQM +mHim`2 Bb mM+QMp2MiBQMH M/ r?2`2 i?2 mb2 Q7 M2r bQ@
+BH K2/B i2+?MQHQ;B2b `2 2pQHpBM; r?B+? +M #2 +QKT`2/ rBi?
2bi#HBb?2/ KQ`2 i`/BiBQMH rQ`FTH+2bX h?2 iiBim/2b M/ #2?pB@
Q`b Q7 #Qi? biz M/ KM;2K2Mi rBHH #2 BMp2biB;i2/ M/ MHvx2/X
q?BH2 bQ+BH K2/B- BMi2`MHHv M/ 2ti2`MHHv- Tmi BM/BpB/mHb M/
;`QmTb BM MQp2H M/ Q7i2M +?HH2M;BM; bBimiBQMb- 7KBHB` M/ r2HH@
mM/2`biQQ/ +QKK2`+BH BKT2`iBp2b M/ T`2bbm`2b T2`bBbiX q?i
i?2M Bb i?2 BMi2`b2+iBQM #2ir22M QH/ M/ M2r i2+?MQHQ;B2b M/ rQ`F
Tii2`Mb rBi?BM i?2 Q`;MBxiBQM- r?B+? Kmbi /Ti M/ 2pQHp2
BM Q`/2` iQ i?`Bp2\ "v BMp2biB;iBM; ?Qr- r?v- r?2`2 M/ r?2M
BM7Q`KiBQM +iBpBiB2b `2HiBM; iQ M2r K2/B `2 +QM/m+i2/- M2r
`2[mB`2K2Mib- /2KM/b M/ rvb Q7 rQ`FBM; rBi?BM Q`;MBxiBQMb
KB;?i #2 +Tim`2/X h?Bb Bb Q7 BKTQ`iM+2 MQi QMHv iQ bvbi2K /2bB;M@
2`b #mi HbQ 7Q` KQ`2 ;2M2`H M/ +/2KB+ `2b2`+?2`b Q7 ?mKM
BM7Q`KiBQM #2?pBQ`X "v mM/2`iFBM; bm+? `2b2`+? r2 +M H2`M
bQK2i?BM; #Qmi Qm`b2Hp2b i i?2 bK2 iBK2 b T`QpB/BM; i?2 #bBb
7Q` BKT`Qp2K2Mib BM Q`/2` iQ 7mM+iBQM bm++2bb7mHHv b  +QKK2`+BH
Q`;MBxiBQM BM M BM+`2bBM;Hv +QKTH2t BM7Q`KiBQM bQ+B2ivX

David Gunnarsson: Webometrics and visualization of Social Media data


h?Bb T`QD2+i BKb iQ /2p2HQT K2i?Q/b 7Q` ;;`2;iBM;- MHvxBM;
M/ pBbmHBxBM; bQ+BH K2/B /iX h?2 Qp2`HH Tm`TQb2 Bb iQ /2p2HQT
M2r K2i?Q/b M/ iQ `2/2p2HQT 2tBbiBM; K2i?Q/b 7Q` MHvxBM; `2H
rQ`H/ bQ+BH K2/B /iX h?2 KBM `2 Q7 BMi2`2bi 7Q` i?Bb T`QD2+i Bb
?Qr +QKKmMBiB2b- QTBMBQMb M/ b2MiBK2Mib /2p2HQT Q` +?M;2 Qp2`
iBK2X
h?2 T`Q#H2K HB2b BM }M/BM; bmBi#H2 M/ b+H#H2 K2i?Q/b 7Q` 2t@
i`+iBM; `2H2pMi /i 7`QK bQ+BH K2/B b r2HH b }M/BM; K2i?Q/b
7Q` pBbmHBxBM; i?2 /i BM M TT`QT`Bi2 rvX h?2 ;`T?b M/

6RFLDO0HGLD5HVHDUFKDW6ZHGLVK6FKRRORI/LEUDU\DQG,QIRUPDWLRQ6FLHQFH

i?2 +Hmbi2`b Q7 i?2 p`BQmb 2MiBiB2b BM bQ+BH K2/B `2 MQi biiB+
i?2v +?M;2 Qp2` iBK2X A }M/ Bi BMi2`2biBM; iQ bim/v ?Qr i?2v
+?M;2 r?B+? 7Q` 2tKTH2 +QmH/ ;Bp2 ;`QmM/b 7Q` 7Q`2+biBM; Q` M
BM/B+iBQM Q7 B7  +2`iBM +KTB;M Bb bm++2bb7mH Q` MQiX
h?2 T`QD2+i Bb BM Bib bi`i mT T?b2 M/ i?2 }`bi T`i rBHH #2 iQ
BMp2biB;i2 i?2 #QmM/`B2b 7Q` r2#QK2i`B+b b r2HH b 2pHmiBM; i?2
+m``2Mi KBM K2i?Q/b rBi?BM i?2 }2H/X h?2 T`2HBKBM`v iBiH2 Q7 i?2
T`QD2+i Bb ;;`2;iBM;- MHvxBM; M/ pBbmHBxBM; bQ+BH K2/B /i
i?`Qm;? r2#QK2i`B+bX

Maria Lindh: Cloud computing services in organisations ethical dimensions, implications for information management, information professionals
h?2`2 ?p2 #22M bm;;2biBQMb i?i BKTH2K2MiiBQM Q7 +HQm/ +QK@
TmiBM; BM Q`;MBbiBQMb rBHH 7m`i?2` ;`2i +?M;2- #Qi? 7Q` i?2 i`@
/BiBQMH bQ7ir`2 +QKTMB2b b r2HH b 7Q` i?Qb2 rQ`FBM; i i`/B@
iBQMH Ah /2T`iK2Mib U"`Mii-  #`B27 ;mB/2 iQ +HQm/ +QKTmiBM;kyRyVX aQK2 HbQ BM/B+i2 i?i i?2`2 rBHH #2  b?B7i BM i?2 M22/
Q7 Ah +QKT2i2M+2 UC+FbQM- a?B7i iQ +HQm/ `2[mB`2b 7`2b? Ah bFBHHb*QKTmi2`rQ`H/ kyRR@y8@y8V- +?M;BM; 7`QK KQ`2 T`+iB+H Ah bFBHHb
iQ bi`i2;B+ M/ /2p2HQTK2Mi bFBHHb +QM+2`MBM; Qp2`HH BM7Q`KiBQM
KM;2K2Mi bi`i2;B2b BM Q`;MBbiBQMbX
_2+2MiHv QM2 ar2/Bb? KmMB+BTHBiv /2+B/2/ iQ BKTH2K2Mi :QQ;H2
TTb- bBM+2 Bi rb 7`22 Q7 +?`;2 M/ i?2 #2biX h?2v r2`2 T`Qm/
Q7 #2BM; i?2 }`bi KmMB+BTHBiv BM ar2/2M mbBM; i?Bb b2`pB+2 M/ ?/
b2`BQmbHv `2~2+i2/ QM 2p2`v T`Q#H2K BM mbBM; BiX h?Bb +b2 `Bb2/
+QM+2`Mb QM i?2 2i?B+b BM i?2B` 2zQ`ibX aim/B2b b?Qr i?i Tm#HB+
Q`;MBbiBQMb H`2/v mb2 +HQm/ +QKTmiBM; iQ  ;`2i 2ti2MiX PM2
v2` ;Q h?2 G2;H- 6BMM+BH M/ /KBMBbi`iBp2 a2`pB+2b ;2M+v
BM ar2/2M K/2  bm`p2v- r?2`2 9yW UQmi Q7 jyy Mbr2`bV Q7 i?2
T`iB+BTiBM; Tm#HB+ Q`;MBbiBQMb bB/ i?2v H`2/v ?/ /QTi2/
+HQm/ +QKTmiBM;X
Jv `2b2`+? BKb `2 iQ 2tKBM2 i?2 +?M;BM; `QH2 Q7 BM7Q`KiBQM
T`Q72bbBQMHb r?2M BM7Q`KiBQM KM;2K2Mi +?M;2 /m2 iQ BKTH2@



,6620( 

K2MiiBQM Q7 +HQm/ +QKTmiBM;- M/ i?2 2i?B+b Q7 +HQm/ +QKTmiBM;


BM i?2 KM;2K2Mi Q7 Q`;MBbiBQMb BM7Q`KiBQMX

DEVELOPING PUBLIC LIBRARY SERVICES


BY MEANS OF PROJECTS
1LQD+\QQl
8QLYHUVLW\RI7DPSHUH )LQODQG

Introduction
.2p2HQTBM; Tm#HB+ HB#``v b2`pB+2b mbmHHv `2[mB`2 T`QD2+i@Q`;MBx2/
TT`Q+?X GB#``B2b +M #`Q/2M i?2B` 2tT2`iBb2 #v `2+`mBiBM; T`Q@
72bbBQMHb QmibB/2 i?2 HB#``v }2H/ 7Q` i?2 M22/b Q7 i?2 /2p2HQTK2Mi
T`QD2+ibX JmHiB@ T`Q72bbBQMH T`QD2+i ;`QmTb +M #2 `2;`/2/ b 
M2r iQQH Q`  M2r T`+iB+2 7Q` /2p2HQTBM; HB#``v b2`pB+2bX

Research task
h?2 `2b2`+? [m2biBQM Bb, >Qr `2 i?2 6BMMBb? Tm#HB+ HB#``B2b
/2p2HQTBM; i?2B` b2`pB+2b #v K2Mb Q7 T`QD2+ib\
h?2 Mbr2` Bb bQm;?i #v 2tKBMBM; /2p2HQTK2Mi +iBpBiB2b BM 
MiBQMrB/2 T`QD2+i GB#``v aT+2b M/ *QM+2Tib BM i?2 AM7Q`K@
iBQM aQ+B2iv Ukyy3@kyRRV- r?B+? Bb  T`i Q7 1m`QT2M aQ+BH 6mM/
T`Q;`KK2X h?2`2 `2 i?`22 `2;BQMH HB#``B2b T`iB+BTiBM; BM i?2
T`QD2+i rBi? i?2B` QrM bm#T`QD2+ibX 1+? bm#T`QD2+i ?b b2p2`H
bBKmHiM2Qmb /2p2HQTK2Mi i`;2ibX h?2 bim/v Bb 7Q+mbBM; QM 2+?
T`QD2+i ;`QmT iQ 7QHHQr mT i?2 7Q`KiBQM Q7  bBM;H2 /2p2HQTK2Mi
i`;2i M/ Bib /2p2HQTK2Mi T`Q+2bb2b b  i2KTQ`H M``iBp2X h?2
/2p2HQTK2Mi T`Q+2bb Bb 2tKBM2/ 7`QK i?2 T2`bT2+iBp2 Q7 i?2 T`QD2+i
;`QmTX
h?2 T`2b2Mi bim/v BKb i /2b+`B#BM; i?2 /2p2HQTK2Mi +iBpBi@
B2b- BX2X r?i Bb `2HHv Q++m``BM; QM i?2 T`QD2+ibX h?2 bim/v HbQ
2tKBM2b r?i FBM/ Q7 +QHH#Q`iBQM i?2 T`QD2+i i2Kb `2 /QBM;



,6620( 

rBi? p`BQmb +iQ`b- M/ ?Qr Bb KmHiB@T`Q72bbBQMHBiv 2KTHQv2/ BM


i?2 /2p2HQTK2Mi rQ`FX

Theoretical framework
h?2 i?2Q`2iB+H 7`K2rQ`F Bb +QMbi`m+i2/ 7`QK b2T`i2 2H2K2Mib
bBM+2 i?2`2 Bb MQ `2/v@K/2 KQ/2H iQ TTHvX ++Q`/BM; iQ "HQK@
[mBbi 2i HX UkyRyV- BMbm{+B2Mi ii2MiBQM ?b #22M TB/ iQ i?2 +iBp@
BiB2b Q7 i?2 /2p2HQT2`b rQ`FBM; BM T`QD2+ibc i?Bb ;T Bb KQbi 2pB/2Mi
BM i?2 bim/v Q7 KmHiB@ T`Q72bbBQMH T`QD2+i ;`QmTbX JQ`2Qp2`- i?2
+QM+2Ti Q7 /2p2HQTK2Mi rQ`F ?b #22M TQQ`Hv /2}M2/X *QKKQM
iQ bm+? /2}MBiBQMb Bb i?i i?2 /2p2HQTK2Mi rQ`F Bb b22M b M i@
i2KTi iQ +?M;2 i?2 Q`;MBxiBQMb +iBpBiB2b Q` iQ BKT`Qp2 Bib rQ`F
K2i?Q/bX h?2 /2}MBiBQM /B{+mHiB2b Kv #2 /m2 iQ i?2 7+i i?i
i?2 i`;2i- b+QT2- Q`;MBxiBQM 7Q`K M/ i?2 #bBb 7Q` /2p2HQTK2Mi
+iBpBiv Kv p`v bB;MB}+MiHv 7`QK QM2 Q`;MBxiBQM iQ MQi?2`X
UhQBFFQ M/ _MiM2M- kyyNV
.2p2HQTK2Mi rQ`F BM T`Bpi2 #mbBM2bb M/ Tm#HB+ /KBMBbi`@
iBQM Bb Q7i2M Q`;MBx2/ b T`QD2+ibX S`QD2+i Bb HbQ M K#B;mQmb
+QM+2TiX AM i?2 i`/BiBQMH T`QD2+i KM;2K2Mi HBi2`im`2 T`QD2+ib
`2 pB2r2/ b BM/2T2M/2Mi iQQHb 7Q` +?B2pBM; +?M;2- MQi b  bT2@
+B}+ Q`;MBxiBQMH 7Q`KX h?2 `2b2`+? Q7 i?2 T`QD2+i KM;2K2Mi
i`/BiBQM ?b #22M /BpB/2/ BMiQ i`/BiBQMH bvbi2K@KQ/2H@#b2/ M/
bQ+BH b+B2M+2@#b2/ T`Q+2bb@Q`B2Mi2/ TT`Q+?X U"HQK[mBbi 2i HX
kyRyV
h?2 T`2b2Mi bim/v #mBH/b mTQM i?2 i?2Q`v Q7 i?2 i2KTQ``v Q`@
;MBxiBQM i?2Q`vX GmM/BM M/ a/2`?QHK URNN8V bm;;2bi 7Qm` +QM@
+2Tib i?i `2 `2Hi2/ iQ /Bz2`2Mi T?b2b Q7 i?2 HB72 +v+H2 Q7 i?2
i2KTQ``v Q`;MBxiBQM, +iBQM@ #b2/ 2Mi`2T`2M2m`BHBbK- 7`;@
K2MiiBQM Q7 +QKKBiK2Mi #mBH/BM;- THMM2/ BbQHiBQM M/ BMbiBim@
iBQMHBx2/ i2`KBMiBQMX h?2 T`QD2+i i2K Bb b22M b  i2KTQ``v
Q`;MBxiBQM- r?B+? ?b /Bz2`2Mi 72im`2b 7`QK i?Qb2 Q7  T2`KM@
2Mi Q`;MBxiBQMX +iBQM Bb  T`BK`v +QM+2Ti BM i?2 i?2Q`v Q7
i2KTQ``v Q`;MBxiBQMbX h?Bb i?2Q`v /Q2b MQi Tv Mv bT2+BH i@
i2MiBQM iQ BMi2`+iBQM rBi? Qi?2` Q`;MBxiBQMb /m`BM; i?2 T`QD2+ib
HB72 +v+H2c ?2M+2 CQ?MbbQM- G7bi`K M/ P?HbbQMb KQ/2H UkyydV
7Q` MHvbBM; i?2 `2HiBQMb?BT #2ir22M /2p2HQTK2Mi T`QD2+ib M/

'HYHORSLQJSXEOLFOLEUDU\VHUYLFHVE\PHDQVRISURMHFWV



i?2B` T2`KM2Mi Q`;MBxiBQM Bb `2H2pMi BM i?Bb bim/vX AM T`iB+@


mH`- ++QmMi ?b #22M iF2M Q7 i?2 B/2MiB}+iBQM Q7 HQ+H bBimi2/
+iBQMb- #2+mb2 +iBQM- +iBpBiB2b M/ +iQ`b rBi?BM T`QD2+ib `2
MQi BM/2T2M/2Mi- #mi BM2ti`B+#Hv HBMF2/ BM 2TBbQ/2bX h?mb i?2`2
Bb i?2 M22/ iQ +QMi2timHBx2 i?2 T`QD2+i M/ mM/2`biM/ Bib b+QT2
U"HQK[mBbi 2i HX kyRyVX
AM i?2Q`v@BM@mb2 TT`Q+?2b Bi Bb Mim`H iQ iHF #Qmi i?2 rvb
M/ K2Mb Q7 +iBQMX .Bz2`2M+2b BM /2p2HQTK2Mi T`+iB+2b +M #2
/2b+`B#2/ #v Mbr2`BM; iQ i?2 [m2biBQMb r?Q- ?Qr- r?i M/ r?vX
qBi? i?2b2 [m2biBQMb i?2 +iBpBiB2b Q7 i?2 /2p2HQTK2Mi +M #2 /2@
b+`B#2/- MHvb2/ M/ +QKT`2/X U_bM2M- kyydV .2p2HQTK2Mi
rQ`F +M #2 T`BK`BHv T2`+2Bp2/ b `2~2+iBp2 +iBpBiv- BM r?B+? +b2
i?2 /2p2HQTK2Mi T`Q+2bb T?b2b M/ ibFb +MMQi #2 /2i2`KBM2/ BM
/pM+2X hQBFFQ M/ _MiM2M UkyyNV T`QTQb2 }p2 /2p2HQTK2Mi
ibFb iQ #2 BM+Hm/2/ BM /2p2HQTK2Mi rQ`FX 6B`bi- /2p2HQTK2Mi H@
rvb `2[mB`2b DmbiB}+iBQM, r?i Bb /2p2HQT2/ M/ r?v\ a2+QM//2p2HQTK2Mi +iBpBiB2b ?p2 iQ #2 Q`;MBx2/X h?B`/- /2p2HQTK2Mi
Bb +QM+`2i2 +iBQM M/ Bib MHvbBbX 6Qm`i?- 2pHmiBQM Bb HBMF2/
iQ /2p2HQTK2Mi rQ`FX 6BMHHv- i?2 /2p2HQTK2Mi HbQ BKb i i?2
/Bbb2KBMiBQM Q7 M2r b2`pB+2b M/ T`Q/m+ibX

Research methods: data collection


h?Bb bim/v Bb +``B2/ Qmi b  +b2 bim/v rBi? +iBQM `2b2`+? T@
T`Q+? BM r?B+? i?2 M``iBp2 +?M;2 ++QmMiBM; UL*V M/ 2TBb@
Q/B+ BMi2`pB2rb `2 mb2/ b F2v `2b2`+? K2i?Q/bX
L* Bb  K2i?Q/ 7Q` T`Q/m+BM; Q`;MBxiBQMH +?M;2 M``i@
Bp2bX h?2 BK Bb MQi QMHv iQ /2b+`B#2 i?2 T`Q;`2bb Q7 /2p2HQTK2Mi
2p2Mib #mi HbQ iQ ;Bp2 M ++QmMi Q7 ?Qr i?2 BM7Q`KMib 2tTHBM
i?2B` QrM #2?pBQm` M/ KF2 Bi mM/2`biM/#H2X h?2 i?2Q`2iB+H
#+F;`QmM/ Q7 L* Bb #b2/ QM bQ+BH Tbv+?QHQ;v M/ i?2Q`v Q7
bQ+BH +iBQM- +HH2/ 2i?Q;2Mv- /2p2HQT2/ #v >`` M/ a2+Q`/ M/
Hi2` 2bT2+BHHv #v >``X Ai BM+Hm/2b HbQ TT`Q+?2b 7`QK ?BbiQ`@
B+H `2b2`+?- KQpB2 b+`BTi M/ 2i?MQ;`T?vX UGBiBM2M- RNN3V AM
6BMHM/- L* ?b KBMHv #22M mb2/ BM /mHi 2/m+iBQM `2b2`+?X
h?2 +2Mi`H +QM+2Tib Q7 L* `2 2TBbQ/2- ++QmMi M/ M2;QiB@
iBQMX q`BiBM; Q7 i?2 2TBbQ/B+ T`Q;`2bb M``iBp2 Bb i?2 }`bi bi2T



,6620( 

BM i?2 /2b+`BTiBQM Q7  /2p2HQTK2Mi T`Q+2bbX Ai BM+Hm/2b 2/BiBM; i?2


/i +QHH2+i2/ i?`Qm;?Qmi i?2 /2p2HQTK2Mi T`Q+2bb M/ i?2M +?QQb@
BM; i?2 2TBbQ/2b iQ #2 ``M;2/ BM +?`QMQHQ;B+H Q`/2` b  }`bi HBbi@
BM; Q7 i?2 +?M;2 M``iBp2X h?2 F2v 2TBbQ/2b rBHH #2 +?Qb2M r?2M
i?2 2TBbQ/B+ T`Q;`2bb M``iBp2 ?b #22M }MBb?2/X AM i?Bb bim/v i?2
F2v 2TBbQ/2b r2`2 i?2 #bBb 7Q` i?2 BM/BpB/mH BMi2`pB2rbX h?2 BK
Bb iQ +QHH2+i //BiBQMH BM7Q`KiBQM #Qmi i?2 +Qm`b2 Q7 2p2Mib M/
pB2rb Q7 T2QTH2 BMpQHp2/ BM i?2 /2p2HQTK2MiX h?2 BK Bb iQ T`Q/m+2
 +?M;2 M``iBp2 i?i /2b+`B#2b b r2HH b TQbbB#H2 i?2 /2p2HQT@
K2Mi T`Q+2bb 7`QK i?2 BMi2`pB2r22b T2`bT2+iBp2X UGBiBM2M-RNN3V
h?2 2TBbQ/B+ BMi2`pB2r K2i?Q/ Bb #b2/ QM a2`;2 JQb+QpB+Bb i?2@
Q`2iB+H bvbi2K Q7 bQ+BH `2T`2b2MiiBQMbX h?2 2TBbQ/B+ BMi2`pB2r
2KTHQvb i?2 /pMi;2b Q7 #Qi? i?2 M``iBp2 BMi2`pB2r M/ i?2
b2KB@bi`m+im`2/ BMi2`pB2r #v TvBM; ii2MiBQM iQ 2TBbQ/2b i?i T@
T2` iQ #2 `2H2pMi iQ i?2 7Q+mb Q7 i?2 `2b2`+?X U6HB+F- kyyyXV
h?2 2KTB`B+H /i Q7 i?2 T`2b2Mi bim/v r2`2 +QHH2+i2/ BM kyyN@
kyRy Ub22 h#H2 RVX h?2 /i +QMbBbi Q7 MBM2 BMi2`pB2rb b 7QHHQrb,
S`QD2+i ;`QmT  UT`QKQiBM; K2/B HBi2`im`2V, T`QD2+i KM@
;2` M/ T`QD2+i rQ`F2`
S`QD2+i ;`QmT " UpB`imH +mHim`2 Ti?V, T`QD2+i KM;2` M/
irQ T`QD2+i rQ`F2`b
S`QD2+i ;`QmT * UK2/B HQmM;2V, T`QD2+i KM;2` M/ i?`22
T`QD2+i rQ`F2`b

Data analysis
h?2 2TBbQ/B+ T`Q;`2bb M``iBp2b `2 bi`m+im`2/ b 7QHHQrb, RV
/i2 kV TH+2 jV r?i- r?Q 9V Bbbm2b- B/2b U2p2Mib M/ +iBQMb[mQi2b 7`QK i?2 /iV 8V ivT2 Q7 /i eV 2TBbQ/2 UT2`+2TiBQMb M/
i?Qm;?ib Q7 `2b2`+?2`b 7`QK 2TBbQ/2V dV i?2K2b M/ ;mB/BM; [m2b@
iBQMb Q7 i?2 bim/vX
A/2MiB}2/ /2p2HQTK2Mi T?b2b M/ ibFb `2 HbQ +QMM2+i2/ iQ
i?2 2TBbQ/B+ T`Q;`2bb M``iBp2bX q`BiBM; i?2 2TBbQ/B+ T`Q;`2bb M`@
`iBp2b +M #2 b22M b i?2 }`bi `QmM/ Q7 /i MHvbBbX
q`BiBM; Q7 +?M;2 M``iBp2b UBM i?Bb bim/v, /2p2HQTK2Mi M``i@
Bp2V Bb BM T`Q;`2bbc M2;QiBiBM; #Qmi i?2 +QMi2Mi Q7 i?2 M``iBp2b

Table 1). The data consist of nine interviews as follows:


Project group A (promoting media literature): project manager and
project worker
Project group B (virtual culture path): project manager and two project
workers
Project group C (media lounge): project manager and three project
'HYHORSLQJSXEOLFOLEUDU\VHUYLFHVE\PHDQVRISURMHFWV

workers
Table 1. An overview of the empirical data
Phase
Writing the episodic progress narrative
Throughout the data collection process
(spring 2009 winter 2010)

Collecting of the accounts


At the end of the data collection process
(winter 2010)
Negotiating about the change narrative with
the interviewees

Type of data
Official project meetings - field notes of
researcher
Project planning meetings - part of them
recorded
Follow-up meetings - recorded (a total of 8.5
h)
Blogs of project groups
Other materials project plans, baseline
surveys, memos of official project meetings,
e-mail correspondence with the informants
Nine individual episodic interviews with
informants
(a total of 34 h) - recorded and transcribed.

Development narratives of project groups to


be read and commented for informants

(summer 2011)

5.
DATA ANALYSIS
rBi? i?2 BMi2`pB2r22b rBHH iF2 TH+2 BM bmKK2` kyRRX .2iBH2/ `2@
b2`+?The
[m2biBQMb
rBHH #2narratives
/2`Bp2/ are
7`QK
b2H2+i2/
i?2K2b 7i2` r`BiBM;
episodic progress
structured
as follows:
i?2 /2p2HQTK2Mi
M``iBp2b
Q7 4)
2+?
T`QD2+i
;`QmTXand actions, quotes
1) date 2) place
3) what, who
issues,
ideas (events
from the data) 5) type of data 6) episode (perceptions and thoughts of
7) themes and guiding questions of the study.

researchers
from episode)
For
discussion

h?2 +QHH2+i2/ /i Q7 i?2 `2b2`+? Bb 7Q+mbBM; QM i?2 T?b2b


Q7 +iBQM@ #b2/ 2Mi`2T`2M2m`BHBbK- 7`;K2MiiBQM Q7 +QKKBiK2Mi
#mBH/BM; M/ THMM2/ BbQHiBQM- r?BH2 i?2 Hbi T?b2- i?i Bb- BMbiB@
imiBQMHBx2/ i2`KBMiBQM rBHH MQi #2 2tKBM2/X Ab i?Bb  T`Q#H2K\

Bibliography

(R) "HQK[mBbi- hX 2i HX kyRyX S`QD2+i@b@T`+iB+2, AM b2`+? Q7


T`QD2+i KM;2K2Mi `2b2`+? i?i Kii2`bX S`QD2+i JM;2@
K2Mi CQm`MH 9RURV- TTX 8@ReX
(k) 6HB+F- lX kyyyX 1TBbQ/B+ AMi2`pB2rBM;- AM, JX "m2` M/ :X
:bF2HH- 2/bX ZmHBiiBp2 _2b2`+?BM; rBi? i2ti- BK;2 M/
bQmM/,  T`+iB+H ?M/#QQFX GQM/QM, a:1- TTX d8@ NkX
(j) CQ?MbbQM a- G7bi`K- J M/ P?HbbQM- PX kyydX a2T`iBQM
Q` BMi2;`iBQM\  /BH2KK r?2M Q`;MBxBM; /2p2HQTK2Mi T`Q@
D2+ibX AMi2`MiBQMH CQm`MH Q7 S`QD2+i JM;2K2Mi- k8 U8VTTX 98d@9e9X
(9) GBiBM2M- JX RNN3X AMi2`p2MiBQ D KmmiQb FQFQQMTMQivbbX
aBB`ivKBM2M Bib2Q?DmimpBBM `v?KBBM i2QHHBbmmbv`BivFb2bbX
>2HbBM;BM vHBQTBbiQM FbpimbiB2i22M HBiQFb2M imiFBKmFbB
ReyX >2HbBMFB, >2HbBM;BM vHBQTBbiQX
(8) GmM/BM- _X  a/2`?QHK- X RNN8X  i?2Q`v Q7 i?2 i2KTQ``v
Q`;MBxiBQMX a+M/BMpBM CQm`MH Q7 JM;2K2Mi- RR U9VTTX 9jd@988X
(e) _bM2M- EX kyydX E2?BiiKBbQii22iX hmiFBKmbpmbi2BM2M F2@
?BiiKBbiv FviMMHHBb2M iQBKBMiMX AM, 1X _Kbi/
M/ hX HbQBMB- 2/bX hv2HKM imiFBKmbpmbi2BM2M F2?Bi@
iKBM2M amQK2bbX G?2bivKBbiTQD- K2M2i2HKB- FQF2KmF@
bB- imH2pBbmm/2M ?bi2BiX hvF2b@`TQ`ii2D 8jX >2HbBMFB,
hvKBMBbi2`B- TTX9yeeX



,6620( 

(d) hQBFFQ- hX M/ _MiM2M- hX kyyNX hmiFBKmFb2HHBM2M F2?Bi@


iKBbiQBKBMiX LFFmHKB F2?BiiKBbT`Qb2bbBBM- QbHHBbiK@
Bb22M D iB2/QMimQiMiQQMX hKT2`2, hKT2`2 lMBp2`bBiv
S`2bbX

III

ADDENDUM

WRITING FOR WIKIPEDIA AS A LEARNING


TASK IN THE SCHOOLS INFORMATION
LITERACY INSTRUCTION
(HUR6RUPXQHQDQG/HHQL/HKWL|
8QLYHUVLW\RI7DPSHUH )LQODQG

-DQQLFD+HLQVWU|P
cER$NDGHPL8QLYHUVLW\ )LQODQG

Introduction
AM i?Bb T`2b2MiiBQM- r2 `2TQ`i }M/BM;b Q7  TBHQi bim/v r?2`2
bim/2Mib Q7 M mTT2` b2+QM/`v b+?QQH r`Qi2 qBFBT2/B `iB+H2b b
 ;`QmT bbB;MK2MiX Pm` BK rb iQ BMp2biB;i2 r?2i?2` M/ ?Qr
r`BiBM; `iB+H2b 7Q` qBFBT2/B- #b2/ QM BM/2T2M/2MiHv 7QmM/ BM@
7Q`KiBQM- b2`p2b i?2 ;QHb Q7 BM7Q`KiBQM HBi2`+v BMbi`m+iBQMX q2
HbQ rMi2/ iQ }M/ Qmi ?Qr M mi?2MiB+ H2`MBM; ibF- bm+? b
r`BiBM; `iB+H2b iQ #2 Tm#HBb?2/ QM  Tm#HB+ 7Q`mK bm+? b qBFBT2@
/B- BM~m2M+2 bim/2Mib +QM+2TiBQM Q7 i?2B` H2`MBM; ibF- b r2HH b
i?2B` TT`Q+? iQ BiX
qBFBT2/B Bb #b2/ QM i?2 pQHmMi`v T`iB+BTiBQM Q7  H`;2
;HQ#H +QKKmMBiv +QKKBii2/ iQ r`Bi2- `2r`Bi2 M/ mT/i2 Bib +QM@
i2MibX AM b+?QQH bbB;MK2Mib Bi ?b- ?Qr2p2`- #22M `2;`/2/ b M
mM`2HB#H2 BM7Q`KiBQM bQm`+2 U2X;X- +?i2`KM kyy8- JQ``Bbb2ii2
kyy3V r?B+? bim/2Mib `2 /pBb2/ MQi iQ mb2X M Hi2`MiBp2 pB2r@
TQBMi Bb iQ `2;`/ qBFBT2/B b  Tm#HB+ rBFB r?2`2 bim/2Mib Kv
T`iB+BTi2 BM +QHH#Q`iBp2 FMQrH2/;2 +QMbi`m+iBQMX AM BM7Q`K@
iBQM HBi2`+v UAGV BMbi`m+iBQM i?Bb K2Mb i?i i?2 7Q+mb Bb im`M2/
7`QK BM7Q`KiBQM b22FBM; M/ +QMbmKTiBQM iQ r`BiBM; M/ `2bTQMb@
B#H2 mb2 Q7 BM7Q`KiBQM QM  Tm#HB+ 7Q`mKX qBFBT2/B ?b 2tTHB+Bi



,6620( 

;mB/2HBM2b Q7 i?2 ++2Ti2/ T`+iB+2 BM r`BiBM;- mbBM; bQm`+2b M/ +Bi@


BM; i?2KX AM b+?QQH bbB;MK2Mib- i?2b2 ;mB/2HBM2b 7Q`K i?2 7`K2@
rQ`F r?B+? bim/2Mib ?p2 iQ +QMbB/2` M/ `2~2+i QMX PT2M Tm#HB+@
iBQM Q7 `iB+H2b 7m`i?2`KQ`2 KF2b i?2 `2[mB`2K2Mib mi?2MiB+ U`2H
rQ`H/ pbX b+?QQH #b2/ MQ`KbV r?B+? Kv #2 M BKTQ`iMi KQiBp@
iBQMH 7+iQ` BM i?2 H2`MBM; T`Q+2bb U1p2`v- :`+B  uQmM; kyRy6Q`i2  "`m+FKM kyRyVX q`BiBM; 7Q` qBFBT2/B HbQ ?b TQi2M@
iBH BM ?2HTBM; bim/2Mib iQ mM/2`biM/ qBFBT2/B b M BM7Q`KiBQM
bQm`+2- ?Qr Bib +QMi2Mib `2 +`2i2/ M/ ?Qr iQ +`BiB+HHv 2pHmi2
i?2 BM7Q`KiBQM Bi Qz2`bX

Research Questions
R >Qr /Q bim/2Mib TT`Q+? M/ 2tT2`B2M+2 b+?QQH bbB;MK2Mib
rBi? i?2 ;QH Q7 +QHH#Q`iBp2Hv T`Q/m+BM; i2tib iQ #2 Tm#@
HBb?2/ QM qBFBT2/B\
k >Qr /Q2b r`BiBM; i2tib 7Q` qBFBT2/B #b2/ QM BM/2T2M/2MiHv
7QmM/ BM7Q`KiBQM b2`p2 i?2 ;QHb Q7 BM7Q`KiBQM HBi2`+v BM@
bi`m+iBQM\
h?Bb bim/v rb +QM/m+i2/ b  TBHQi bim/vX AM //BiBQM iQ i?2 `2@
b2`+? [m2biBQMb- MQi?2` BKTQ`iMi ;QH Q7 i?2 bim/v rb iQ H2`M
#Qmi i?2 T`Q+2bb BM Q`/2` iQ #2 #H2 iQ 7Q`KmHi2 KQ`2 7Q+mb2/
`2b2`+? [m2biBQMb 7Q` i?2 KBM bim/vX 6m`i?2`- r2 rMi2/ iQ i2bi
?Qr bmBi#H2 Qm` /i +QHH2+iBQM K2i?Q/b r2`2 BM  +Hbb`QQK 2M@
pB`QMK2MiX

Data collection and analysis


.i rb +QHH2+i2/ /m`BM; irQ 2B;?i@r22F +Qm`b2b BM M mTT2`
b2+QM/`v b+?QQH BM i?2 *Biv Q7 hKT2`2- 6BMHM/- /m`BM; aT`BM;
i2`K kyRyX h2M bim/2Mib T`iB+BTi2/ BM i?2 }`bi +Qm`b2 BM :2Q@
;`T?v M/ bBti22M bim/2Mib BM i?2 b2+QM/ QM2 BM "BQHQ;vX h?2
bim/2Mib r2`2 Q`;MBx2/ BMiQ 2H2p2M T`QD2+i ;`QmTbX
AM i?2 }`bi +Qm`b2- r2 +QHH2+i2/ #bB+ /i Q7 bim/2Mib #v  T`2@
[m2biBQMMB`2- Q#b2`p2/ i?2 r22FHv K22iBM;b BM i?2 S* +Hbb- M/
BMi2`pB2r2/ i?2 ;`QmTb i i?2 2M/ Q7 i?2 +Qm`b2X AM i?2 b2+QM/
+Qm`b2- r2 `2TH+2/ Q#b2`piBQM #v BMi2`pB2rbc 2+? ;`QmT rb BM@

:ULWLQJIRU:LNLSHGLDDVDOHDUQLQJWDVNLQWKHVFKRROVLQIRUPDWLRQOLWHUDF\LQVWUXFWLRQ

i2`pB2r2/ irB+2 /m`BM;  +Hbb`QQK b2bbBQMX h?2 BMi2`pB2rb 7Q+mb2/


QM r?i i?2 bim/2Mib ?/ +?B2p2/ bQ 7` BM i?2B` T`QD2+i- r?i
i?2v r2`2 +m``2MiHv rQ`FBM; QM- M/ r?i i?2v r2`2 THMMBM; iQ
/Q M2tiX h?2 i2+?2`b r2`2 BMi2`pB2r2/ #Qi? #27Q`2 M/ 7i2` i?2
+Qm`b2bX
_2+Q`/2/ BMi2`pB2rb r2`2 i`Mb+`B#2/ M/ 2tTQb2/ iQ  +QMp2M@
iBQMH +QMi2Mi MHvbBb- b r2`2 i?2 Q#b2`piBQM DQm`MHbX Sm#HBb?2/
qBFBT2/B `iB+H2b r2`2 bTHBi BMiQ b2Mi2M+2b M/ KTT2/ iQ bQm`+2b
+Bi2/ #v bim/2Mib iQ b22 ?Qr BM7Q`KiBQM ?/ #22M T`Q+2bb2/X h?2
i2ti rb MHvx2/ i?`Qm;?  b2Mi2M+2@#v@b2Mi2M+2 TH;B`BbK +?2+F@
BM; T`Q+2/m`2X

Summary of the findings


Influence of Wikipedia
h?2 bim/2Mib `2TQ`i2/ i?i i?2 T`QbT2+i Q7 Tm#HBb?BM; i?2B` `i@
B+H2b QM qBFBT2/B BM~m2M+2/ i?2B` rQ`F BM b2p2`H rvbX h?2v r2`2
+`27mH iQ K`F i?2B` +BiiBQMb BM  +Q``2+i KMM2`- M/ p2`B7v i?2
7+ib i?2v T`2b2Mi2/X PM2 ;`QmT /KBii2/ i?i B7 QMHv i?2 i2+?2`
?/ `2/ i?2 `iB+H2- i?2v rQmH/ MQi ?p2 #22M K`F2/ +BiiBQMb
bQ +QMb+B2MiBQmbHvX hQ bb2bb `2HB#BHBiv bQK2 bim/2Mib +QKT`2/
BM7Q`KiBQM 7`QK /Bz2`2Mi bQm`+2bX q`BiBM; bivH2 rb BKTQ`iMi
b i?2v T2`+2Bp2/ i?i MvQM2 +QmH/ `2/ i?2B` i2tib BM qBFBT2/BX
h?2 HM;m;2 M22/2/ iQ #2 ~m2Mi- +Q``2+i- M/ bQmM/ `2HB#H2X h?2
MHvbBb Q7 `iB+H2b b2Mi2M+2@#v@b2Mi2M+2 `2p2H2/ i?i- Hi?Qm;? i?2
b?`2 Q7 +QTv@Tbi2/ b2Mi2M+2b 2t+22/2/ Ry T2`+2Mi BM irQ ;`QmTbi?2`2 rb MQ BM/B+iBQM Q7 +QTv@TbiBM; BM i?2 i2tib #v bBt Q7 i?2
2H2p2M ;`QmTbX

Collaboration
h?2 }M/BM;b `2p2H2/  /Bp2`bBiv BM i?2 rv bim/2Mib TT`Q+?2/
M/ BKTH2K2Mi2/ +QHH#Q`iBQM, RV  b?`2/ ;QH M/ rQ`FBM; iQ@
;2i?2`- kV b?`2/ ;QH #mi rQ`FBM; b2T`i2Hv- M/ jV MQ b?`2/
;QH M/ MQ +QHH#Q`iBQMX h?2 KQmMi M/ H2p2H Q7 ;`QmT rQ`F
HbQ p`B2/ i /Bz2`2Mi bi;2b Q7 i?2 T`Q+2bbX h?2 ;2M2`H i`2M/ rb
i?i THMMBM; i?2 ibF rb /QM2 +QHH#Q`iBp2Hv- #mi BM7Q`KiBQM



,6620( 

b22FBM; b2T`i2HvX *?QQbBM; BM7Q`KiBQM bQm`+2b 7Q` i?2 `iB+H2


rb /QM2 +QHH#Q`iBp2Hv #mi r`BiBM; i?2 i2ti rb /BpB/2/ Hi?Qm;?
7QHHQrBM;  KmimH THMX 6BMBb?BM; i?2 `iB+H2 M/ i`Mb72``BM; Bi iQ
qBFBT2/B rb /QM2 bHB;?iHv KQ`2 Q7i2M b2T`i2HvX

Students learning experiences


aim/2Mib `2TQ`i2/ b2p2`H TQbBiBp2 bT2+ib Q7 i?2 qBFBT2/B T`Q@
D2+iX q`BiBM; 7Q`  Tm#HB+ 7Q`mK 72Hi KQ`2 K2MBM;7mH UH#2Bi KQ`2
+?HH2M;BM;V i?M r`BiBM; i`/BiBQMH TT2`bX h?2 bim/2Mib ;BM2/
 /22T mM/2`biM/BM; Q7 i?2B` iQTB+ 7`QK `2/BM; M/ +QKT`BM;
BM7Q`KiBQM 7`QK b2p2`H bQm`+2bX h?2v `2TQ`i2/ H2`MBM; ?Qr iQ
b2`+?- 2pHmi2- M/ mb2 BM7Q`KiBQM BM M TT`QT`Bi2 rv- M/
?Qr iQ Tm#HBb? QM qBFBT2/BX PM2 bim/2Mi ?/ H2`Mi  M2r rv Q7
+[mB`BM; M/ T`Q+2bbBM; BM7Q`KiBQM,  M2r rv iQ H2`MX JMv
bim/2Mib HbQ pHm2/ i?2 BM/2T2M/2Mi +?QB+2 Q7 iQTB+- M/ BM7Q`K@
iBQM bQm`+2bX >Qr2p2`- [mBi2 KMv bim/2Mib rQ``B2/ i?i `2/BM;
i?2 biM/`/ i2ti#QQF rQmH/ #2ii2` ?p2 T`2T`2/ i?2K 7Q` i?2
Kim`Biv 2tKX aQK2 bim/2Mib HbQ 2tT2`B2M+2/ i?2 Tm#HB+iBQM BM
qBFBT2/B b bi`2bb7mHX

Discussion
h?2 }M/BM;b b?Qr i?i r`BiBM; 7Q`  Tm#HB+ 7Q`mK bm+? b qBFB@
T2/B `2~2+i2/ b2p2`H +Q`2 2H2K2Mib Q7 BM7Q`KiBQM HBi2`+v BMbi`m+@
iBQMX h?2 bim/2Mib rQ`F2/ +QMb+B2MiBQmbHv QM i?2B` ibF- r2`2 +`2@
7mH iQ K`F +BiiBQMb BM  +Q``2+i KMM2`- K/2 M 2zQ`i iQ }M/ `2HB@
#H2 BM7Q`KiBQM- 2pHmi2/ BM7Q`KiBQM bQm`+2b- M/ +`27mHHv +QK@
T`2/ BM7Q`KiBQM iQ Qi?2` bQm`+2b iQ 2Mbm`2 Bib `2HB#BHBivX h?2v
HbQ TB/ ii2MiBQM iQ i?2 r`BiBM; bivH2 Q7 i?2 i2ti iQ KF2 Bi T@
T`QT`Bi2 b  qBFBT2/B i2tiX
aim/2Mib 2tT2`B2M+2b b?Qr2/ i?i r`BiBM; QM qBFBT2/B b2`p2/
#Qi? H2`MBM; ;QHb BM bm#D2+i +QMi2Mib M/ AG@`2Hi2/ bFBHHbX .B7@
}+mHiB2b BM }M/BM;  #HM+2 #2ir22M i?2b2 irQ ;QHb ?p2 #22M
`2TQ`i2/ BM 2`HB2` bim/B2bX JMv H2`MBM; 2tT2`B2M+2b `2Hi2/ iQ
qBFBT2/B bm;;2bi i?i bim/2Mib KB;?i ?p2 ;Qi  /22T2` mM/2`@
biM/BM; Q7 Bi b M BM7Q`KiBQM bQm`+2X h?Bb Bb BKTQ`iMi bBM+2
bim/2Mib b2`+? qBFBT2/B Q7i2MX .Q2b i?2 2tT2`B2M+2 Q7 i?2 T`iB@

:ULWLQJIRU:LNLSHGLDDVDOHDUQLQJWDVNLQWKHVFKRROVLQIRUPDWLRQOLWHUDF\LQVWUXFWLRQ

+BTiQ`v r`BiBM; QM qBFBT2/B ?2HT iQ }M/ +`Bi2`B iQ bb2bb qBFBT2@


/B `iB+H2b- M/ 2tTM/ i?Bb FMQrH2/;2 iQ Qi?2` BM7Q`KiBQM bQm`+2b
`2KBM M QT2M [m2biBQMX
h?2 bbB;MK2Mi bmTTQ`i2/ BM/2T2M/2Mi BM7Q`KiBQM b22FBM;- b
r2HH b i2K rQ`FX aim/2Mib b?`2/ M/ /Bb+mbb2/ BM7Q`KiBQMM/ +QHH#Q`i2/ BM T`Q/m+BM; M/ Tm#HBb?BM; i2tiX >Qr2p2`- i?2
}M/BM;b HbQ `2p2H2/  /Bp2`bBiv BM i?2 KQmMi M/ H2p2H Q7 +QH@
H#Q`iBQMX h?2 Q#b2`p2/ /Bp2`bBiv BM +QHH#Q`iBQM `Bb2b KMv
[m2biBQMb, q?v /Bz2`2Mi ;`QmTb /QTi p`vBM; bi`i2;B2b B7 Mv @
BM +QHH#Q`iBp2 FMQrH2/;2 +QMbi`m+iBQM\ AM r?i T?b2b Q7 BM7Q`K@
iBQM b2`+?BM;- bb2bbBM; M/ mb2 rQ`FBM; iQ;2i?2` Bb T`Q/m+iBp2c
r?2`2 +QQ`/BMi2/ rQ`F Q7 BM/BpB/mHb Bb KQ`2 #2M2}+BH\
h?2 }M/BM;b HbQ `2p2H2/ +Hb?2b rBi? i?2 i`/BiBQMH b+?QQH +m`@
`B+mHmK b i?2 +Qm`b2 72HH QmibB/2 i?2 +m``B+mHmK THM 7Q` i?2 mTT2`
b2+QM/`v b+?QQH r?2`2 Km+? 7Q+mb Bb +2Mi2`2/ QM i?2 Kim`iBQM
2tKX h?Bb +mb2/ bi`2bb KQM; bQK2 Q7 i?2 bim/2Mib- r?Q 72Hi i?i
i?2 +Qm`b2 +QMbmK2/ iBK2 i?i BMbi2/ +QmH/ ?p2 #22M bT2Mi T`2@
T`BM; 7Q` i?2 2tKX h?Bb HbQ BHHmbi`i2b i?2 bHQr i`Mb7Q`KiBQM
Q7 i`/BiBQMH bi`m+im`2b- bm+? b b+?QQH +m``B+mHX h?2v T`2b2Mi
H2`MBM; ;QHb 7Q` M2r HBi2`+B2b M/ BM/2T2M/2Mi H2`MBM; bB/2 #v
bB/2 rBi? bm#D2+i +QMi2Mi ;QHbX >Qr2p2`- b+?QQH T`+iB+2 /Q2b MQi
;Bp2 M 2[mH pHm2 7Q` i?2b2 H2`MBM; ;QHbX
h?2 TBHQi bim/v rb mb27mH BM 7m`i?2` `2}MBM; Qm` `2b2`+? [m2b@
iBQMb M/ K2i?Q/bX q2 7QmM/ i?i r2 rBHH M22/ iQ }M2@imM2 i?2
BMi2`pB2r [m2biBQMb iQ #2 KQ`2 bT2+B}+ BM i?2 KBM bim/v- b bQK2
Q7 i?2 bim/2Mib `2THB2b `2KBM2/ 7B`Hv mMbT2+B}+X h?2 M22/ iQ +@
FMQrH2/;2 M/ 7m`i?2` mM/2`biM/ i?2 K2+?MBbKb #2?BM/ i?2 p`B@
2iv Q7 rvb iQ TT`Q+? ;`QmTb rQ`F HbQ M22/b iQ #2 2H#Q`i2/X
q2 `2HBx2/ i?2 #2M2}ib Q7 mbBM; [m2biBQMMB`2b 7Q` bQK2 Q7 i?2
[m2biBQMb- BM+Hm/BM; ;`QmT rQ`F TT`Q+? M/ ;2M2`H BM7Q`KiBQM
?#BibX h?2 KBM bim/v rBHH HbQ BM+Hm/2 Tbv+?QK2i`B+ K2bm`2b
Q7 i?2 bim/2Mib b2Mb2 Q7 B/2MiBiv- T2`bQMHBiv b r2HH b TT`Q+?2b
iQ bim/vBM;- r?B+? rBHH 7m`i?2` /22T2M Qm` mM/2`biM/BM; Q7 i?2
bim/2Mib iiBim/2b M/ #2?pBQm`X



,6620( 

The main study


q2 rBHH +QHH2+i /i 7Q` i?2 KBM bim/v /m`BM; T`BH@Jv kyRRM/ 2tT2+i iQ `2TQ`i }M/BM;b 7`QK i?2 T`2HBKBM`v MHvbBb Q7 i?Bb
/i i i?2 +QM72`2M+2X

Bibliography

(R) (R) +?i2`KM- .X Ukyy8VX am`pBpBM; qBFBT2/BX AK@


T`QpBM; aim/2Mi a2`+? >#Bib i?`Qm;? AM7Q`KiBQM
GBi2`+v M/ h2+?2` *QHH#Q`iBQMX EMQrH2/;2 Zm2bi
jjU8V,
j3@9yX (l_G, ?iiT,ffbHXK2iT`2bbX+QKf +QM@
i2Mif?3Hk8339y3j3j?9df7mHHi2tiXT/7 +Bi2/ J`+? k3- kyRR)
(k) (k) 1KB;?- qX M/ >2``BM;- aX Ukyy8VX *QHH#Q`iBp2 mi?Q`@
BM; QM i?2 q2#,  :2M`2 MHvbBb Q7 PMHBM2 1M+v+HQT2/BbX
S`Q+22/BM;b Q7 i?2 h?B`iv@1B;?i? >rBB AMi2`MiBQMH
*QM72`2M+2 QM avbi2K a+B2M+2b U>A*aa@j3VX GQb HKBiQb,
A111 S`2bbX (l_G, ?iiT,ff`Q#2`iQB;`xX}H2bXrQ`/T`2bbX+QK
fkyy3fRyf`i@+QHH#Q`iBp2@
mi?Q`BM;@QM@i?2@r2#@2KB;?@
kyy8XT/7c +Bi2/ CMm`v Rk- kyRR)
(j) (j) 1p2`v- oX- :`+B- :X  uQmM;- JX UkyRyVX  ZmH@
BiiBp2 aim/v Q7 Sm#HB+ qBFB lb2 BM  h2+?2` 1/m+@
iBQM S`Q;`KX AM, .X :B#bQM  "X .Q/;2 U1/bXV- S`Q@
+22/BM;b Q7 aQ+B2iv 7Q` AM7Q`KiBQM h2+?MQHQ;v  h2+?2`
1/m+iBQM AMi2`MiBQMH *QM72`2M+2 kyRy- TTX 88@ekX *?2b@
T2F2- o, *1X (l_G, ?iiT,ff?QK2T;2bXm+QMMX2/m
fpD2yRyykf}MHaAh1ST2`o1p2`vXT/7c +Bi2/ CMm`v RjkyRR)
(9) (9) 6Q`i2- M/`2 M/ Kv "`m+FKMX UkyRyV q`BiBM;- +BiBM;M/ T`iB+BTiQ`v K2/B, rBFBb b H2`MBM; 2MpB`QMK2Mib BM
i?2 ?B;? b+?QQH +Hbb`QQKX AMi2`MiBQMH CQm`MH Q7 G2`MBM;
M/ J2/B RU9V- kj@99X



,6620( 

(8) (8)
JQ``Bbb2ii2_X
Ukyy3VX
q?i
.Q
i?2v
EMQr\
 ai`i2;v 6Q` bb2bbBM; *`BiB+H GBi@
2`+vX
EMQrH2/;2
Zm2bi
j8U8V,
R9@RdX
(l_G,
?iiT,ffbHXK2iT`2bbX+QKf+QMi2Mif[k3e9eRy3H9pTjk9f
*Bi2/ J`+? jy- kyRR)

IMPLICATIONS OF THE WEB 2.0


TECHNOLOGIES FOR PUBLIC LIBRARIES
INTENDING TO FACILITATE ALTERNATIVE
PUBLIC DISCOURSE
/HLI.DMEHUJ

Abstract
AM i?2b2 iBK2b- Tm#HB+ HB#``B2b BM KMv +QmMi`B2b ?p2 BM+`2b@
BM;Hv +QK2 mM/2` T`2bbm`2 7`QK /2p2HQTK2Mib rBi?BM i?2 BM7Q`K@
iBQM HM/b+T2X aQ+BH M2irQ`FBM; 7Q`mKb bm+? b 6+2#QQF- 6HB+F`JvaT+2- hrBii2`- uQmhm#2 M/ bQ+BH i;;BM; T`QpB/2 M QTTQ`@
imMBiv M/ +?HH2M;2 iQ i?2 FBM/ Q7 b2`pB+2b i?2 Tm#HB+ HB#``v T`Q@
/m+2b M/ iQ i?2 bQ+B2iH `QH2 M/ BMbiBimiBQMH B/2MiBiv Bi bbmK2b
7Q` Bib2H7X h?mb- MQi H2bi #2+mb2 Q7 i?2 KbbBp2 /B;BiBxiBQM Q7 BM@
7Q`KiBQM `2bQm`+2b- i?2 T`QHB72`iBQM M/ TQTmH`Biv Q7 b2`+? 2M@
;BM2b- BM T`iB+mH` :QQ;H2- M/ i?2 #QQKBM; i2+?MQHQ;B2b Q7 q2#
kXy Tm#HB+ HB#``B2b }M/ i?2Kb2Hp2b BM  p2`v +QKTH2t bBimiBQMX AM
7+i- i?2 2bv@iQ@mb2 i2+?MQHQ;B2b Q7 q2# kXy +?HH2M;2 i?2 #bB+
T`BM+BTH2b Q7 BM7Q`KiBQM b2`pB+2b T`QpBbBQM mM/2`iF2M #v HB#``B2bX
h?2 M2r /B;BiH BM7Q`KiBQM 2MpB`QMK2Mi M/ bQ+BH bQ7ir`2 iQQHb
bm+? b #HQ;b- rBFB2b M/ bQ+BH M2irQ`FBM; bBi2b ?p2 7m2HH2/  /Bb@
+mbbBQM Q7 i?2 7mim`2 Q7 Tm#HB+ HB#``B2b b BM7Q`KiBQM T`QpB/2`bX
7i2` HH i?2`2 b22Kb iQ #2  M22/ 7Q` Tm#HB+ HB#``B2b iQ `2Q`B2Mi
i?2B` BKb M/ Q#D2+iBp2b M/ iQ `2/2}M2 i?2B` b2`pB+2 B/2MiBivX i
i?2 bK2 iBK2 b2`+? 2M;BM2b- M/ 2bT2+BHHv :QQ;H2- `2 BM+`2b@
BM;Hv #2+QKBM; mM/2` b+`miBMvX h?mb- MHvbBb `2bmHib `272``2/ iQ
b?Qr i?i i?2 +QM+2TiBQM Q7 BM7Q`KiBQM M/ i?2 mM/2`HvBM; Tm`@
TQb2 Q7 :QQ;H2 /Bz2` 7`QK i?Qb2 Q7 Tm#HB+ HB#``B2bX 6m`i?2`- M
BM+`2bBM; KQmMi Q7 +`BiB+BbK Bb #2BM; /B`2+i2/ i +QHH#Q`iBp2



,6620( 

bT+2b UivTB+HHv qBFBT2/BV M/ bQ+BH M2irQ`Fb U2X;X JvaT+2V


M/ Bi Bb TQBMi2/ Qmi i?i i?2b2 bQ+BH K2/B `2 MQi i?i BMMQ+2Mi
M/ mMT`Q#H2KiB+X AM /Bb+mbbBM; i?2 bm`pBpH Q7 Tm#HB+ HB#``B2b
M/ /2pBbBM; M mT/i2/ `QH2 7Q` HB#``B2b BM i?2 ;2 Q7 :QQ;H2 M/
bQ+BH K2/B- ii2MiBQM b?QmH/ #2 ;Bp2M iQ ~2b?BM; Qmi  M2r pBbBQM
7Q` i?2 Tm#HB+ HB#``v b  T`QpB/2` Q7 Hi2`MiBp2 BM7Q`KiBQM M/
b M BMbiBimiBQM bmTTQ`iBM; BM7Q`KiBQM /2KQ+`+vX AM +QKBM; iQ
;`BTb rBi? BM7Q`KiBQM /2KQ+`+v- ii2MiBQM Bb ;Bp2M iQ Tm#HB+ HB#@
``B2b b /2KQ+`iB+ bT+2b M/ i?2 `QH2 Tm#HB+ HB#``B2b +M THv
BM ?QbiBM; M/ Q`;MBbBM; 2H2+i`QMB+ /Bb+mbbBQM 7Q`mKb QM- KQM;
Qi?2` i?BM;b- +m``2Mi TQHBiB+H Bbbm2bX HbQ- i?2 +QM+2Ti Q7 i?2 TQHBi@
B+H HB#``v Bb `2pBbBi2/X *M i?Bb /mbiv +QM+2Ti #2 `2pBp2/ M/ ?Qr
/Q2b Bi BMi2`+i rBi? iQ/vb Kmb?`QQKBM; bQ+BH M2irQ`FBM; K2@
/B\ AM 2tTHQ`BM; i?2 QTTQ`imMBiB2b Q7 Tm#HB+ HB#``B2b b bT+2b Q7
2@/Bb+mbbBQM-  ?M/7mH Q7 .MBb? T`QD2+ib +QM+2`M2/ rBi? BMpQHp2@
K2Mi Q7 +BiBx2Mb BM TQHBiB+H M/ +QKKmMBiv@`2Hi2/ 2@/Bb+mbbBQMb
`2 `2pB2r2/ BM+Hm/BM;  T`QD2+i Tm`bm2/ #v i?2 `?mb JmMB+BTH
GB#``B2b U.2MK`FVX h?2 `?mb T`QD2+i 2MiBiH2/ .2KQF`i2F2i
+QMbB/2`b T`Q+iBp2 K2/BiBQM Q7 +QKKmMBiv BM7Q`KiBQM M/ i?2
+`2iBQM Q7 T?vbB+H pB`imH 7Q` HHQrBM; +BiBx2Mb iQ b?T2 i?2 TQHBi@
B+H ;2M/X 6m`i?2`- ii2MiBQM +2Mi`2b QM r?i  `2+2Mi .MBb?
`2TQ`i QM Tm#HB+ HB#``B2b BM i?2 FMQrH2/;2 bQ+B2iv ?b iQ bv #Qmi
i?2b2 Kii2`bX h?2 `2bmHib Q7 HBi2`im`2 b2`+?2b /QM2 QM Tm#HB+
HB#``B2b M/ ?Qr i?2v `2Hi2 iQ M/ TTHv bQ+BH K2/B bm+? b
6+2#QQF- uQmim#2 M/ hrBii2` `2p2H i?i i?2 KDQ`Biv Q7 Bi2Kb
QM Tm#HB+ HB#``B2b M/ bQ+BH K2/B //`2bb +QMp2MiBQMH M/
MQM@+QMi`Qp2`bBH TTHB+iBQMbX *m``2Mi GAa T`Q72bbBQMH HBi2`im`2
QM i?2 BKTHB+iBQMb Q7 q2# kXy i2+?MQHQ;B2b 7Q` HB#``B2b M/ i?2B`
b2`pB+2 T`QpBbBQM i2M/b iQ 2KT?bBx2 i?2 M2r bQ+BH bQ7ir`2 iQQHb
M/ K2/B b BM7Q`KiBQM bb2ib iQ #2 BMi2;`i2/ BM 2tBbiBM; b2`pB+2
Qz2`BM;bX h?2 q2# kXy bQ+BH K2/B `2 ivTB+HHv b22M b QTTQ`@
imMBiB2b M/ K2Mb 7Q` bmTTH2K2MiBM;- 2M?M+BM; M/ 2M`B+?BM; i?2
2tBbiBM; KBt Q7 HB#``v@`2Hi2/ b2`pB+2b M/ 7+BHBiB2bX "`B2~v- :QQ;H2
M/ BMi2`+iBp2 i2+?MQHQ;B2b bm+? b rBFBb M/ #HQ;b `2 +QMbB/2`2/
M2r /2pB+2b BM i?2 HB#``v b2`pB+2 T`QpBbBQM iQQH#QtX HbQ- bQ+BH
M2irQ`F K2/B +M #2 mb2/ iQ ?B;?HB;?i M/ #QQbi Tm#HB+ HB#``v
b2`pB+2b M/ KF2 i?2 HB#``v KQ`2 pBbB#H2 iQ 2tBbiBM; M/ TQi2MiBH

,PSOLFDWLRQVRIWKH:HE7HFKQRORJLHVIRU3XEOLF/LEUDULHVLQWHQGLQJWR)DFLOLWDWH$OWHUQDWLYH3XEOLF

mb2`bX AM //BiBQM- Tm#HB+ HB#``v T`2b2M+2 QM 6+2#QQF T`QpB/2b 


#`M/BM; QTTQ`imMBiv M/ T`2b2Mib  TQbbB#BHBiv 7Q` i?2 HB#``v iQ
/Dmbi Bib Tm#HB+ T`Q}H2 X  T2`72+i 2tKTH2 Q7 i?Bb Qmi;QBM; M/
K`F2i@Q`B2Mi2/ TT`Q+? Bb i?2 bi`2K Q7 BM7QiBMK2Mi@HBF2 M2rb
bT`2/ #v KMv HB#``B2b BM i`vBM; iQ +Tim`2 i?2 BMi2`2bi Q7 mb2`b
M/ i?Qb2 `2;Bbi2`BM; b 7`B2M/b Q` 7Mb Q7 i?2 HB#``v QM 6+2#QQFX
"mi BM `2HvBM; QM bQ+BH K2/B bQH2Hv 7Q` BM+`2bBM; pBbB#BHBiv- K`F2i
/2KM/@Q`B2MiiBQM M/ 2p2M iBpQHBbiBQM- i?2 HB#``v +M #2 2Mi2`@
BM;  T`Q+2bb Q7 bKQQi?Hv /TiBM; Bib2H7 iQ i?2 2` Q7 M2QHB#2`HBbKHi2 ;HQ#HBbiBQM- /QrM 2+QMQKB2b- `2i`2M+?K2Mib M/ L2r Sm#@
HB+ JM;2K2MiX AM /?2`BM; iQ i?2 `2[mB`2/ `QH2 Q7 KBMiBMBM;
M2mi`HBiv M/ M BMQz2MbBp2 T`Q}H2- i?2 HB#``vb 2/m+iBQMH M/
2KTQr2`K2Mi 7mM+iBQMb Kv bmz2`X i  LQ`/B+ `2b2`+? b2KBM`
+QM+2`M2/ rBi? 1m`QT2M Tm#HB+ HB#``B2b iQ/v M/ BM M ?BbiQ`B+H
+QMi2ti U.2+2K#2` kyRyV  +QHH2;m2 7`QK ar2/2M Q#b2`p2/ i?iQM ar2/Bb? ;`QmM/- i?2 +QM+2Ti Q7 i?2 TQHBiB+H HB#``v M/ i?2 MQ@
iBQM Q7  HB#``v i?i /2HB#2`i2Hv M/ +iBp2Hv T`QpB/2b b2bbBQMb M/
K22iBM;b- Hi2`MiBp2 pB2rTQBMib M/ BM7Q T+Fb #Qmi +QMi`Qp2`bBH
bQ+B2iHf+QKKmMBiv@+2Mi`2/ Bbbm2b M/ +QM+2`Mb rQmH/ +QmH/ `mM
BMiQ i`Qm#H2X h?2 bim/v T`2b2Mi2/ ?2`2 BKb iQ MHvb2 i?2 rvb
BM r?B+? Tm#HB+ HB#``B2b +M bi`2M;i?2M i?2B` bm`pBpH +T+Biv #v
/`rBM; mTQM i?2 M2r q2# kXy i2+?MQHQ;B2b pBH#H2 M/ /2p2HQT
M2r `QH2bX M MHvbBb Bb +QM/m+i2/ Q7 b2H2+i2/ r`BiBM;b +Qp2`BM;
bm+? F2v MQiBQMb b bQ+BH bQ7ir`2 TTHB+iBQMb- +QHH2+iBp2 BMi2HHB@
;2M+2 M/ /B;BiH bQ+BHBbKX HbQ `2pBbBi2/ Bb i?2 /i2/ +QM+2Ti Q7
i?2 TQHBiB+H HB#``vX "b2/ QM Q#b2`piBQMb 2K2`;BM; 7`QK i?2 M@
HvbBb  `2pBb2/ `QH2 Bb QmiHBM2/ 7Q` Tm#HB+ HB#``B2b BM i?2 2` Q7 /B;BiH
BM7Q`KiBQM M/ q2# kXy rBi?  bT2+BH 7Q+mb QM BM7Q`KiBQM /2KQ@
+`+v M/ i?2 HB#``vb 7mM+iBQM b  M2mi`H BM7Q`KiBQM T`QpB/2`
BM  :QQ;H2@/QKBMi2/ +QKKQ/BiBx2/ BM7Q`KiBQM rQ`H/X "2bB/2bi?2 BMi2MiBQM Bb iQ b?2/ HB;?i QM i?2 Mim`2- pB#BHBiv M/ +QM/BiBQMb
M/ QTTQ`imMBiB2b Q7 BM7Q`KiBQM /2KQ+`+v rBi?BM i?2 7`K2rQ`F
Q7 iQ/vb bQ+BH M2irQ`FBM; K2/BX
h?2 i?2Q`2iB+H 7`K2rQ`F T`QpB/2/ 7Q` i?2 T`2b2Mi bim/v /`rb
QM BMbTB`iBQM 7`QK MQi H2bi .Q+iQ`b TB2+2 QM DmbiB+2 M/ bQ+BH
2[mBiv BM +v#2`bT+2 U.Q+iQ`- RNN9VX h?Bb `iB+H2 rb Tm#HBb?2/ BM
i?2 2`Hv /vb Q7 i?2 AMi2`M2i +?`+i2`Bb2/ b i?2v r2`2 #v 2Mi?m@



,6620( 

bBbK- 2mT?Q`B M/  7b+BMiBQM Q7 i?2 T`QKBbBM; M2r TQi2MiBHb


M/ TQbbB#BHBiB2b `2T`2b2Mi2/ #v i?2 M2r ;HQ#H K2/BmK M/ miBHBivX
_2pBbBiBM; i?2 bQK2r?i B/2HBbiB+ B/2b- MQiBQMb- +QM+2TiBQMb M/
T`QD2+iBQMb i?i `Bb2 BM i?2 }`bi- TBQM22`BM; M/ #QQKBM; v2`b Q7
i?2 AMi2`M2i 7`QK  +QMi2KTQ``v BM7Q`KiBQM /2KQ+`+v T2`bT2+i@
Bp2 Bb QM2 Q7 i?2 Q#D2+iBp2b Q7 i?2 MHvbBb `2TQ`i2/ ?2`2X *?`+i2`@
BbiB+ iQ i?2 TBQM22`BM; v2`b Q7 AMi2`M2i M/ i?2 AM7Q`KiBQM amT2`
>B;?rv Bb i?2 7B`Hv QTiBKBbiB+ M/ BM bQK2 `2bT2+ib 2p2M B/2H@
BbiB+ iQM2X hQ/v- i?BM;b `2 KQ`2 +QKTH2t M/ r2 `2 b22BM; i?2
+QKK2`+BHBbiBQM Q7 i?2 AMi2`M2i- #mb2 Q7 i?2 AMi2`M2i U?+FBM;i?27i Q7 KQM2v M/ B/2MiBiB2b M/ Qi?2` ivT2b Q7 +`BK2V HQM; rBi?
i?2 ?2/QMBbiB+ iF2@Qp2` U2X;X i?`Qm;? i?2 bT`2/ Q7 TQ`MVX
AM MHvbBM; i?2 +QM/BiBQMb M/ QTTQ`imMBiB2b 7Q` BM7Q`KiBQM
/2KQ+`+v BM i?2 b2Mb2 Q7 q2# kXy- 2tTHQ`iBp2 bim/B2b `2 M22/2/
iQ KT TQHBiB+HHv@`2Hi2/ BM7Q`KiBQM mMBp2`b2b- BM7Q`KiBQM i`Mb@
72` M/ BM7Q`KiBQM mb2X h?2 .B;BiH ;2 rBi? Bib M2r bQ+BH K2/B
BMpBi2b TQHBiB+H 2M;;2K2Mi- #mi i?2 2` Q7 /B;BiBxiBQM Bb HbQ M ;2
Q7 /2bTQiB+ TQHBiB+H H2/2` bivH2b- T2`bBbi2Mi M/ B``2KQp#H2 TQr2`
bi`m+im`2b- bTBM /Q+iQ`@/`Bp2M TQHBiB+b M/ BM7QiBMK2MiX i H2bi
i?2b2 72im`2b b22K T`i Q7 i?2 `2HBiv BM KMv +QmMi`B2bX SQr2`
bi`m+im`2b `2 QT[m2 M/ p`BQmb bQ`ib Q7 2ti`@T`HBK2Mi`v QT@
TQbBiBQM ;`QmTb- L:Pb M/ ;`bb`QQib BMBiBiBp2b BM bT2+B}+ `2b
7+2 #``B2`b M/ /B{+mHiB2b BM ?pBM; i?2B` K2bb;2 ?2`/X h?mbHB#``B2b M22/ iQ `2i?BMF i?2B` `QH2 M/ KBbbBQM BM  /2KQ+`iB+ bQ@
+B2iv M/ i?2 rv i?2v bmTTQ`i M/ +iHvb2 /2KQ+`iB+ T`Q+2bb2bX

Bibliography

(R) .Q+iQ`- _X.X URNN9VX CmbiB+2 M/ bQ+BH 2[mBiv BM +v#2`bT+2X


qBHbQM GB#``v "mHH2iBM- e3- j9@jNX

THE USE OF SOCIAL MEDIA IN THE


WORK PRACTICES OF INFORMATION
PROFESSIONALS
6DOO\%XUIRUG
8QLYHUVLW\RI&DQEHUUD $XVWUDOLD

#bi`+i

1M#H2/ M/ mM/2`TBMM2/ #v i?2 mb2 Q7 i?2 BMi2`M2i- FMQrH2/;2


M/ BM7Q`KiBQM iF2 M BM+`2bBM;Hv T`QKBM2Mi TH+2 BM KQ/2`M
bQ+B2ivX b i?2 i2+?MQHQ;B2b Q7 bQ+BH K2/B +`2i2  b2+QM/ rp2
Q7 BMMQpiBQM M/ QTTQ`imMBiv BM i?2 Q`;MBbiBQMH mb2 Q7 i?2 r2#i?Bb `2b2`+? TT2` 2tKBM2b i?2 M2tmb Q7 irQ BKTQ`iMi T?2MQK@
2M, p`BQmb 2bi#HBb?2/ BM7Q`KiBQM T`+iB+2b M/ i?2 mTiF2 Q7
bQ+BH K2/B iQQHb iQ 7+BHBii2 Q` 2ti2M/ i?2b2 T`+iB+2bX h?2
TT2` `2TQ`ib M BMp2biB;iBQM Q7 T`+iB+2b BM r?B+? BM7Q`KiBQM
T`Q72bbBQMHb BM+Hm/2 i?2 iQQHb Q7 bQ+BH K2/B M/ i?2 i?2Q`2iB+H
Qmi+QK2b i?i 7QHHQrX h?Bb `2b2`+? T`QpB/2b  /22T2` mM/2`biM/@
BM; Q7 i?2 rv i?i bQ+BH K2/B +M #2M2}i BM7Q`KiBQM T`+iB+2bX

Introduction
AM `2+2Mi v2`b- /2p2HQTK2Mib BM i?2 BMi2`M2i i2+?MQHQ;B2b Q7 bQ@
+BH K2/B M/ i?2 BM+`2bBM; mb2 Q7 i?2b2 iQQHb ?p2 b22M i?2 r2#
/pM+2 7`QK  THi7Q`K Q7 BM7Q`KiBQM /2HBp2`v iQ QM2 i?i BM+Hm/2b
+QMi`B#miBQM M/ +QHH#Q`iBQMX aQ+BH K2/B Q` r2# kXy i2+?MQHQ@
;B2b bm+? b rBFBb- #HQ;b- KB+`Q@#HQ;b M/ bQ+BH #QQFK`FBM;- `2
BM+`2bBM;Hv mb2/ rBi?BM Q`;MBbiBQMb BM Tm`bmBi Q7 i?2B` BM7Q`K@
iBQMH M/ +QKKmMB+iBp2 ;QHbX J/2 TQTmH` BM BM/BpB/mHBbiB+
M/ QT2M mb2 QM i?2 BMi2`M2i- r2# kXy iQQHb Q` bQ+BH K2/B `2 BM@
+`2bBM;Hv mb2/ b iQQHb 7Q` BM7Q`KiBQM M/ FMQrH2/;2 rQ`F rBi?BM
Q`;MBbiBQMbX J+722 UkyyNV- r?Q +HBKb bB;MB}+Mi QTTQ`imMBi@



,6620( 

B2b 7Q` BKT`Qp2/ Q`;MBbiBQMH +QKKmMB+iBQM M/ FMQrH2/;2 rQ`F


rBi? i?2 mb2 Q7 i?2b2 i2+?MQHQ;B2b- mb2b i?2 i2`K 1Mi2`T`Bb2 kXy iQ
/2b+`B#2 i?2 mb2 Q7 bQ+BH K2/B BM Q`;MBbiBQMbX 1Mi2`T`Bb2 kXy Bb
i?2 mb2 Q7 2K2`;2Mi bQ+BH bQ7ir`2 THi7Q`Kb #v Q`;MBbiBQMb BM
Tm`bmBi Q7 i?2B` ;QHb UJ+722 kyyN- TX djVX h?Bb `2b2`+? BMp2bi@
B;i2b i?2 /2iBH Q7 1Mi2`T`Bb2 kXy BM  bT2+B}+ b2+iQ`c i?2 mb2 Q7
bQ+BH K2/B rBi?BM  p`B2iv Q7 BM7Q`KiBQM T`+iB+2b BM Q`;MBb@
iBQMH +QMi2tibX Ai 2tKBM2b ?Qr BM7Q`KiBQM T`Q72bbBQMHb 2K#2/
i?2 iQQHb Q7 bQ+BH K2/B BM i?2B` T`+iB+2 M/ B/2MiB}2b i?2 /pMi@
;2b- `BbFb M/ i`Mb7Q`KiBQMb i?i Kv `2bmHiX
AM7Q`KiBQM ;2M+B2b bB;MH i?2B` rBHHBM;M2bb iQ BM+Q`TQ`i2 bQ@
+BH K2/B BM i?2B` T`+iB+2b rBi? H#2Hb bm+? b GB#``v kXy- r?B+?
ii2KTi iQ bbQ+Bi2 ;2M+B2b KQ`2 /B`2+iHv rBi? i?2 +?`+i2`BbiB+b
M/ i2+?MQHQ;B2b Q7 r2# kXy U"H+F kyydVX "BH2vb Ukyy3V _2+Q`/b
JM;2K2Mi kXy +?HH2M;2b i?2 b+QT2 M/ i?2Q`v Q7 i?2 `2+Q`/b
KM;2K2Mi i`/BiBQM BM i?2 HB;?i Q7 bQ+BH K2/BX h?2 BM7Q`K@
iBQM b2+iQ` i H`;2 HQQFb iQ i?2 M2r i2+?MQHQ;B2b Q7 bQ+BH K2/B
FMQrBM; i?i Bi Kmbi 2M;;2X "Qi? SHmi+?F UkyyeV M/ *`r7Q`/
UkyyeV +?HH2M;2 i?2 mb2 Q7 bm+? H#2Hb- bm;;2biBM; i?i i?2 `/B+H
+?M;2 i?i Bb BKTHB2/ Bb ?vT2 M/ i?i BMMQpiBQM M/ /QTiBQM Q7
bQ+BH K2/B rBHH Hrvb #2 +QMiBMmQmb M/ 2pQHmiBQM`v HBF2 HH
i2+?MQHQ;B2b #27Q`2 i?2KX
h?Bb `2b2`+? Bb bBimi2/ rBi?BM +m``2Mi mbi`HBM M/ BMi2`M@
iBQMH ii2KTib iQ T`QpB/2 2tTHB+Bi bi`i2;B+ M/ TQHB+v TQbBiBQMb
#Qmi i?2 mb2 M/ #2M2}ib Q7 r2# kXy i2+?MQHQ;v rBi?BM ;Qp2`M@
K2MiX  ibF7Q`+2- 2bi#HBb?2/ #v i?2 mbi`HBM 62/2`H :Qp2`M@
K2Mi BM kyyN- `2TQ`i2/ i?2 KMv #2M2}ib M/ QTTQ`imMBiB2b 7@
7Q`/2/ #v i?2 /QTiBQM Q7 bQ+BH K2/B BM i?2 rQ`F Q7 ;Qp2`MK2MiX
h?2 TTHB+iBQM Q7 r2# kXy +QHH#Q`iBp2 iQQHb M/ BMi2`+iBpBiB2b iQ
i?2 T`Q+2bb2b Q7 ;Qp2`MK2Mi Bb QM2 Q7 i?2 i?`22 TBHH`b Q7 :Qp2`M@
K2Mi kXy ++Q`/BM; iQ i?2 mbi`HBM _2TQ`i Q7 i?2 :Qp2`MK2Mi kXy
hbF7Q`+2- 1M;;2, :2iiBM; QM rBi? :Qp2`MK2Mi kXyX h?2 `2TQ`i
+HBKb UTX jV i?i b i?2v ?p2 QmibB/2 Q7 ;Qp2`MK2Mi- i?2b2 iQQHb
M/ T`+iB+2b +M BM+`2b2 T`Q/m+iBpBiv M/ 2{+B2M+v rBi?BM i?2
;Qp2`MK2Mi b2+iQ`X
u2i- LB+QHb :`m2M UkyRyV- i?2 +?B` Q7 i?2 :Qp2`MK2Mi kXy
ibF7Q`+2 bm#b2[m2MiHv bii2b i?i :Qp2`MK2Mi kXy Bb mHiBKi2Hv

7KHXVHRIVRFLDOPHGLDLQWKHZRUNSUDFWLFHVRILQIRUPDWLRQSURIHVVLRQDOV 

#Qmi r?i BM/BpB/mH ;2M+B2b- M/ v2b- BM/BpB/mH Tm#HB+ b2`pMib


/Q iQ KF2 Bi ?TT2MX AM ++Q`/ rBi? :`m2Mb /pB+2- i?Bb `2b2`+?
KQp2b rv 7`QK iQT@/QrM bi`i2;v- TQHB+v M/ KM;2K2Mi i?i
`2+QKK2M/b M/ /B`2+ib i?2 /QTiBQM Q7 bQ+BH K2/B M/ b22Fb
BM+`2b2/ T`Q/m+iBpBiv M/ 2{+B2M+vX Ai /Bb`2;`/b i?2 `?2iQ`B+ Q7
GB#``v kXy- _2+Q`/b JM;2K2Mi kXy M/ :Qp2`MK2Mi kXyX _i?2`Bi BMp2biB;i2b i?2 2p2`v/v rQ`F Q7 i?2 BM7Q`KiBQM T`Q72bbBQMHQ#b2`pBM;- T`Q#BM; M/ b22FBM; iQ mM/2`biM/ KQ`2 7mHHv ?Qr bQ@
+BH BMi2`M2i i2+?MQHQ;B2b `2 BM+Q`TQ`i2/ BMiQ p`BQmb BM7Q`KiBQM
T`+iB+2bX AM /QBM; bQ- i?Bb `2b2`+? mb2b  i?2Q`2iB+H T2`bT2+iBp2
Q7 rQ`F M/ +iBpBiv i?i ?b #2+QK2 FMQrM b T`+iB+2 i?2Q`vX

Research design
_2b2`+? mbBM;  T`+iB+2@#b2/ TT`Q+? 2t?B#Bib  /2bB`2 iQ
b?2/ M2r HB;?i QM Q`;MBbiBQMH T?2MQK2M #v ;2iiBM; +HQb2` iQ
i?2 `2H rQ`F BM Q`;MBbiBQMb M/  KQp2 rv 7`QK bi`m+im`H
MQiBQMb Q7 Q`;MBbiBQMb U:2B;2` kyyN- TX RkNVX 6Q` :?2``/B UkyyNVT`+iB+2 Bb HQ+i2/ BM i?2 bB;MB}+Mi Tii2`M Q7 ?Qr +QM/m+i Q` +iBp@
Biv iF2b TH+2X
h?2Q`B2b Q7 T`+iB+2 bbmK2 M 2+QHQ;B+H KQ/2H BM r?B+? ;2M+v
Bb /Bbi`B#mi2/ #2ir22M ?mKMb M/ MQM@?mKMb M/ BM r?B+? i?2 `2@
HiBQMHBiv #2ir22M i?2 bQ+BH rQ`H/ M/ Ki2`BHBiv +M #2 bm#D2+i2/
iQ BM[mB`v U:?2``/B kyyN- TX RR8VX
h?Bb `2b2`+? BMp2biB;i2b i?2 Ki2`BHBiv Q7 i?2 r2# #b2/ iQQHb
Q7 bQ+BH K2/B M/ i?2 bQ+BH rQ`H/ Q7 BM7Q`KiBQM rQ`F BM r?B+?
i?2v `2 #2+QKBM; 2K#2//2/X "DQ`F2M;- *H2;; M/ SBibBb UkyyN- TX
R98V /2b+`B#2 T`+iB+2 b,
MQp2H Tii2`Mb Q7 BMi2`+iBQM /2p2HQT2/ BMiQ T`2/B+i#H2 ``vb
Q7 +iBpBiB2b- +?M;BM; M/ i`Mb7Q`KBM; r?BH2 i i?2 bK2 iBK2
+QMiBMmBM; iQ #2 `272``2/ iQ b i?2 bK2X
 M2;QiBi2/- b?`2/ M/ `2+Q;MBb#H2 rv Q7 rQ`FBM; +QHH2+iBp2Hv
K2Mb i?i T`+iB+2b b?B7i M/ 2pQHp2 7`QK  `2HiBp2Hv }`K- #mi MQi
}t2/- 7QmM/iBQMX "DQ`F2M; 2i HX UkyyNV 2ti2M/ T`+iB+2 i?2Q`v M/
Qz2` i?2Q`2iB+H +QMbi`m+ib iQ /2b+`B#2 i?2 #2+QKBM; Q7  T`+iB+2X
>Qr2p2`- i?Bb `2b2`+? }M/b ;`2i2` pHm2 BM i?2 T2`bT2+iBp2 i?i
BM7Q`KiBQM T`+iB+2b- b i?2v /QTi i?2 iQQHb Q7 bQ+BH K2/B- `2



,6620( 

2tBbiBM; T`+iB+2b i?i `2 2K#`+BM;  M2r Ki2`BHBiv M/ rBHH


KQ`T? M/ #2 i`Mb7Q`K2/ b  `2bmHiX
h?2 `2b2`+? /2bB;M Bb #b2/ QM [mHBiiBp2 KmHiBTH2 +b2 bim/@
B2b M/ ;`QmM/2/ i?2Q`v 7QHHQrBM; 1Bb2M?`/i URN3NV r?Q +HBKb
i?i i?Bb `2b2`+? TT`Q+? Bb 2bT2+BHHv bmBi2/ iQ MQp2H M/ 2K2`@
;BM; T?2MQK2MQMX :`QmM/2/ i?2Q`v Bb mb2/ M/ T`QpB/2b  bvbi2K@
iB+ M/ 2tTHB+Bi T`Q+2bb 7Q` +QM+2TimHBbiBQM 7`QK /i i?2Q`v
Bb +QMbi`m+i2/ U*?`Kx kyyeVX *QMbi`m+iBpBbi ;`QmM/2/ i?2Q`v
U*?`Kx kyyeV 2M#H2b i?2 bim/v Q7 BM7Q`KiBQM T`+iB+2b M/ bQ@
+BH K2/B rBi?BM i?2 2Mi2`T`Bb2 iQ #2 iF2M BMiQ  bQ+BH `2HK
BMpQHpBM; T2QTH2 M/ i?2 +QKTH2t BMi2`+iBQMb BMpQHp2/ BM i?2 mb2
Q7 i?2b2 i2+?MQHQ;B2b BM i?2 rQ`FTH+2X
aBimi2/ BM7Q`KiBQM T`+iB+2b i?i ?p2 BM+Q`TQ`i2/ bQ+BH K2@
/B rBi?BM i?2 2p2`v/v rQ`F +iBpBiv `2 i?2 mMBi Q7 MHvbBb UuBM
kyyNVX +FMQrH2/;BM; i?2 rB/2bT`2/ mb2 Q7 bQ+BH K2/B BM KMv
Qi?2` }2H/b Q7 2M/2pQm`- i?Bb `2b2`+? ii2M/b QMHv iQ BM7Q`KiBQM
T`+iB+2b BM Q`/2` iQ `2p2H i?2 +iBpBiv M/ Tii2`Mb BM i?2 mb2 Q7
bQ+BH K2/B 7Q` i?2 Tm`TQb27mH KM;2K2Mi M/ +QKKmMB+iBQM
Q7 BM7Q`KiBQMX AM /QBM; bQ- i?Bb `2b2`+? +QMbB/2`b i?2 BMpBbB#H2
rQ`F Q7 Q`;MBbBM; M/ KM;BM; BM7Q`KiBQM i?i Bb b2p2`2Hv mM@
/2``2T`2b2Mi2/ BM i?2 i?2Q`2iB+H HBi2`im`2 U"QrF2`  ai` kyyyTX NVX
AM7Q`KiBQM T`+iB+2b i?i `2 HQ+i2/ rBi?BM H`;2 M/ `2+Q;@
MBb#H2 }2H/b bm+? b `2+Q`/b KM;2K2Mi- `+?Bp2b Q` HB#``BMb?BT
`2 2tKBM2/X h?Bb `2b2`+? 2ti2M/b +`Qbb i?2b2 `2+Q;MBb#H2 }2H/b
rBi?BM i?2 BM7Q`KiBQM b2+iQ` BM Q`/2` iQ ii2M/ iQ +QKKQMHBiv M/
+QMp2`;2M+2- M/- bivBM; i`m2 iQ T`+iB+2 i?2Q`v- iQ B;MQ`2 Mv `@
iB}+BH b2T`iBQM r?B+? Kv ?p2 ++mKmHi2/ Qp2` iBK2X Ai ?22/b
LB+?QHb 2i HXb Ukyy3- TX kV BMbBbi2M+2 i?i,
AM7Q`KiBQM T`Q72bbBQMb `2 BMbmH` M/ i`B#H M/ r?i ?T@
T2Mb QmibB/2 i?2B` bi`B+iHv /2}M2/ /Bb+BTHBM2 #QmM/`B2b `2 MQi i?2B`
T`BK2 +QM+2`M- 2p2M i?Qm;? i?2 mb2` M/ BMi2`M2i `2 #mbv #HQrBM;
mT M/ `2/`rBM; i?2b2 #QmM/`B2bX
AM7Q`KiBQM T`+iB+2b `2 /2i2`KBM2/ b /Bb+`2i2 `2+Q;MBb#H2 2t@
BbiBM; Tii2`Mb Q7 +iBpBiv M/ b2H2+i2/ 7Q` bim/v B7 i?2 T`+iB+2 BM@
+Q`TQ`i2b bQ+BH K2/B BM i?2 +?B2p2K2Mi Q7 Tm`TQb2X lb2b Q7
bQ+BH K2/B Kv #2 +QMiBM2/ rBi?BM i?2 Q`;MBbiBQM Q` bi`//H2

7KHXVHRIVRFLDOPHGLDLQWKHZRUNSUDFWLFHVRILQIRUPDWLRQSURIHVVLRQDOV 

i?2 Q`;MBbiBQMH #QmM/`B2b iQ BM+Hm/2 +HB2Mib M/ 2ti2`MH biF2@


?QH/2`bX P`;MBbiBQMb Q7 #Qi? i?2 Tm#HB+ M/ T`Bpi2 b2+iQ` `2
BM+Hm/2/ BM i?2 bim/v M/ r?BHbi i?2 Q`;MBbiBQM Bib2H7 Kv #2 
/2/B+i2/ BM7Q`KiBQM ;2M+v- +b2 bim/B2b `2 HbQ /`rM 7`QK i?2
BM7Q`KiBQM T`+iB+2b rBi?BM Q`;MBbiBQMb rBi?  #`Q/2` Tm`TQb2X
q?BHbi i?2 T`Bpi2 M/ Tm#HB+ b2+iQ`b `2 p2`v /Bz2`2Mi 2MpB`QM@
K2Mib- Bi Bb i?2 /2iBH2/ Mim`2 Q7 BM7Q`KiBQM T`+iB+2 i?i Bb mM/2`
BMp2biB;iBQM M/ #Qi? +QKKQMHBiv M/ /Bz2`2M+2 `2 `2p2H2/ #v
;`QmM/2/ i?2Q`v MHvbBb M/ ++QKKQ/i2/ BM 2K2`;2Mi i?2Q`vX
L``iBp2b Q7 T`+iB+2 `2 +QHH2+i2/ 7`QK irQ bQm`+2bX 6B`biHvi?2v `2 Q#iBM2/ 7`QK `2+2Mi HBi2`im`2- r?B+? `2p2Hb Kv`B/ /2@
b+`BTiBQMb M/ biQ`B2b Q7 i?2 T`+iB+H mb2 Q7 bQ+BH K2/B BM BM@
7Q`KiBQM rQ`FX M 2ti2MbBp2 `2pB2r Q7 i?2 HBi2`im`2 ?b #mBHi 
`2TQbBiQ`v Q7 /2b+`BTiBQMb Q7 T`+iB+2 M/ M``iBp2b Q7 bQ+BH K2@
/B mb2 BM BM7Q`KiBQM rQ`F- r?B+? b2`p2 b /i 7Q` i?Bb 2M[mB`vX
a2+QM/Hv- M``iBp2 ;`QmTb Q7 T`+iBiBQM2`b rBi?BM /Bb+`2i2 BM7Q`K@
iBQM T`+iB+2b `2 7Q`K2/ iQ +Tim`2 i?2 biQ`v Q7 ?Qr i?2v +QH@
H#Q`iBp2Hv mb2 M/ 2K#2/ i?2 iQQHb Q7 r2# kXy BM i?2B` T`+iB+2
M/ r?i #2M2}ib- QTTQ`imMBiB2b M/ +?HH2M;2b `Bb2 b  `2bmHiX
h?2 `2b2`+?2` /B;BiHHv `2+Q`/b i?2 M``iBp2 7Q` bm#b2[m2Mi i`M@
b+`BTiBQMX hQ /i2- ir2Miv r`Bii2M ++QmMib Q7 T`+iB+2 M/ i?`22
p2`#H M``iBp2b 7`QK ;`QmTb Q7 T`+iBiBQM2`b ?p2 BM7Q`K2/ i?Bb
2K2`;2Mi i?2Q`vX >Qr2p2`- i?Bb TT2` /Q2b MQi +HBK i?2Q`2iB+H
bim`iBQM U*?`Kx kyye- TX RRjVc `i?2` Bi `2TQ`ib 2`Hv +QM@
+2TimH }M/BM;bX .i +QHH2+iBQM rBHH +QMiBMm2 mMiBH- BM ;`QmM/2/
i?2Q`v i`/BiBQM- i?2 MHvbBb Q7 //BiBQMH /i /Q2b MQi Hi2` i?2
+QMbi`m+i2/ +QM+2TimH 7`K2rQ`F 7Q` i?2 mb2 Q7 bQ+BH K2/B BM
BM7Q`KiBQM T`+iB+2X

Emerging findings
h?2 2`Hv }M/BM;b Q7 i?Bb `2b2`+? T`QpB/2  ;`QmM/2/ +QM+2TimH
++QmMi Q7 ?Qr bQ+BH K2/B `2 mb2/ BM BM7Q`KiBQM T`+iB+2b- mM@
+Qp2`BM; i?2 TBi7HHb b r2HH b i?2 QTTQ`imMBiB2bX h?2 +QMbi`m+ib Q7
T`+iB+2 i?i `2 `2TQ`i2/ BM i?Bb b2+iBQM Q7 i?2 TT2` `2, i?2 Mim`2
Q7 +QHH2+i2/ +QKKmMBiv FMQrH2/;2c `2@BK;BM; M/ `2@TQbBiBQMBM; BM@
7Q`KiBQM ;2M+B2bc miQMQKv- ;BHBiv M/ BMMQpiBQMc M/ T`QD2+ib,



,6620( 

THMM2/ M/ Q`/2`HvX h?2b2 +QMbi`m+ib 7Q`K i?2 #bBb Q7  H`;2`


i?2Q`2iB+H 7`K2rQ`F Q7 T`+iB+2X

The nature of collected community knowledge


h?2 mb2 Q7 bQ+BH K2/B #v Q`;MBbiBQMb iQ +QMbmHi  H`;2` #Q/v
Q7 pQHmMi`v M/ mM@/2}M2/ +QMi`B#miQ`b 7Q`  T`iB+mH` Tm`TQb2
Bb 7`2[m2MiHv `272``2/ iQ b +`Qr/bQm`+BM; U"QDBM 2i HX kyRRVX h?Bb
`2b2`+? }M/b i?i r?2M BM7Q`KiBQM T`+iB+2b 2M;;2 BM +`Qr/@
bQm`+BM; i?2 bQm;?i 7i2` +QMi`B#miBQM Bb //BiBQMH FMQrH2/;2X
6+ib- };m`2b M/ Q#D2+ib `2 QM2 bT2+i Q7 i?2 FMQrH2/;2 i?i
Bb +QMi`B#mi2/ #v +QKKmMBiv pB bQ+BH K2/B BM i?2B` T`iB+BTiBQM
BM BM7Q`KiBQM T`+iB+2bX h?2 Tm#HB+ Bb BMpBi2/ iQ +QMi`B#mi2 i?2
MK2b Q7 T2QTH2 M/ TH+2b iQ bbBbi BM +QKTH2iBM; i?2 `2+Q`/ Q7 Q#@
D2+ib BM +QHH2+iBQMbX .B;BiH T?QiQ;`T? +QHH2+iBQMb `2 2MH`;2/ b
+QKKmMBiv K2K#2`b /2TQbBi /B;BiH +QTB2b Q7 BK;2b BM i?2B` +mb@
iQ/v- 7`2[m2MiHv pB i?2 TQTmH` 6HB+F` THi7Q`KX o`BQmb /B;BiBb2/
Q#D2+ib M/ K2KQ`#BHB i?i `2 BM F22TBM; rBi?  +QHH2+iBQM `2
//2/ #v BM/BpB/mHb 7`QK i?2B` T`Bpi2 +QHH2+iBQMX
EMQrH2/;2 Bb HbQ +QMi`B#mi2/ M/ +QMbi`m+i2/ BM bQ+BH i;b i?i
`2 TTHB2/ iQ BM7Q`KiBQM Q#D2+ib #v i?2 Tm#HB+X am+? i;b bm``QmM/
i?2 Q#D2+i rBi? i?2 /2b+`BTiBp2 HM;m;2 Q7 i?2 mb2`- B/BM; `2i`B2pH
M/ KTTBM; M/ /2}MBM; FMQrH2/;2 i`2M/b BM i?2B` ++mKmHiBQMX
h?2 FMQrH2/;2 Tii2`Mb #mBHi #v bQ+BH i;b [mB+FHv /Ti iQ b?B7ib
M/ BMMQpiBQM BM i?2 /QKBM Q7 BMi2`2biX
>QHH2v UkyyNV /2b+`B#2b  H`;2@b+H2- ?BbiQ`B+H M2rbTT2` /B;Bi@
BxiBQM T`QD2+i BM r?B+? QTiB+H +?`+i2` `2+Q;MBiBQM T`Q+2bb2b M/
i2+?MQHQ;B2b 7BH iQ K22i mb2` 2tT2+iiBQMb Q` iQ T`Q/m+2  [mHBiv
Q7 `2T`Q/m+iBQM i?i ;m`Mi22b 7mHH i2ti `2i`B2pHX .B;BiBbiBQM Q7
;2BM; M2rbTT2`b- ?Qr2p2`- Bb F2v iQ i?2B` T`2b2`piBQM M/ rB/2
pBH#BHBivX K#BiBQmbHv- bQ+BH K2/B i2+?MQHQ;B2b r2`2 +mbiQK
#mBHi 7Q` i?Bb T`QD2+i M/ i?2 Tm#HB+ rb ;Bp2M  `QH2 BM 2M?M+BM;
i?2 [mHBiv Q7 i?2 /B;BiBb2/ M2rbTT2` i2tiX AM i?Bb T`+iB+2- i?2
HM;m;2 bFBHHb- pBH#BHBiv Q7 iBK2 M/ KQiBpiBQM iQ #2+QK2 BM@
pQHp2/ br +QKKmMBiv FMQrH2/;2 BM +iBQM M/ `2bmHiBM; BM i?2
2M?M+2K2Mi Q7 i?2 /i `2T`2b2MiBM; Kv`B/ M2rbTT2` `iB+H2bX
h?2 +QKKmMBiv +QMi`B#miBQM Q7 +QMi2timH FMQrH2/;2 +QK#BM2/

7KHXVHRIVRFLDOPHGLDLQWKHZRUNSUDFWLFHVRILQIRUPDWLRQSURIHVVLRQDOV 

rBi? HM;m;2 +T#BHBiv rb `2TQ`i2/ iQ bm`Tbb +QMi`+i2/ M/


/2/B+i2/ TT`Q+?2b iQ i2timH /i +Q``2+iBQM U>QHH2v kyyNVX
PM2 +QHH2+iBM; Q`;MBbiBQM +QMbi`m+i2/ T?QiQ;`T?B+ 2t?B#BiBQMb
QM 6HB+F` iQ Tmb? i?2 Q`;MBbiBQMb +QHH2+iBQM iQ  rB/2` m/B2M+2
M/ iQ Tm`TQb2Hv BMpBi2 M/ +Tim`2 i?2 FMQrH2/;2 Q7 i?2 +QK@
KmMBiv #Qmi i?2 `2HBiB2b M/ +QMi2tib i?i bm``QmM/ i?2 BK;2bX
h?2 QT2MBM; HBM2b Q7 i?2 2t?B#BiBQM bF /B`2+iHv- /Q vQm `2+Q;MBb2
Mv Q7 i?2 T2QTH2 Q` TH+2b BM i?2b2 T?QiQ;`T?b\- 2M;;BM; i?2
m/B2M+2 M/ 2pQFBM; i?2B` K2KQ`v M/ FMQrH2/;2 Q7 i?2b2 T?QiQb
b bQQM b i?2v pBbBi i?2 6HB+F` 2t?B#BiBQMX b r2HH b T`QpB/BM;
 pB2rBM; THi7Q`K 7Q` T?QiQ;`T?B+ BK;2b- 6HB+F` 7+BHBii2b i?2
+Tim`2 Q7 7`22 7Q`K +QKK2Mi`v #Qmi 2+? Q#D2+iX Ai i?Bb rv- BM@
/BpB/mHb pB2rBM; i?2 2t?B#BiBQM +M +QMi`B#mi2 i?2B` T2`bQMH M/
i+Bi FMQrH2/;2 Q7 i?2 +B`+mKbiM+2b i?i bm``QmM/ i?2 T?QiQ i?i
?b #22M 2t?B#Bi2/X h?2v `2 #H2 iQ i2HH i?2 biQ`B2b Q7 i?2 2p2Mib
i?i `2 TQ`i`v2/ BM i?2 T?QiQ;`T?bX
h?2 +QKK2Mib ?p2 ;`2iHv BM+`2b2/ Qm` FMQrH2/;2 Q7 M2`Hv
?H7 Q7 i?2 98 BK;2b BM i?2 6HB+F` H#mKX U6mHFM2`- kyRy- TX NVX
h?Bb +QHH2+iBM; Q`;MBbiBQM mb2b i?2 +QMi2timH FMQrH2/;2 Q7 Bib
m/B2M+2 iQ mT/i2 Bib QrM +Q`TQ`i2 `2+Q`/b Q7 i?2 +QHH2+iBQM Q7
T?QiQ;`T?b M/ i?2`2#v +Tim`2b M/ `2+Q`/b +QKKmMBiv FMQr@
H2/;2 i?i Bb Qi?2`rBb2 mMHBF2Hv iQ 2M/m`2X AM i?2 T`Q+2bb- i?2 }M/@
#BHBiv Q7 i?2 Q#D2+ib BM i`/BiBQMH b2`+?BM; bvbi2Kb Bb BKT`Qp2/X
*QKKmMBiv FMQrH2/;2 Bb BMpBi2/ M/ mb2/ iQ 2ti2M/ M/ /22T2M
i?2 +QMi2timH +Q`TQ`i2 `2+Q`/ Q7 M BK;2X
i iBK2b i?2 +QHH2+i2/ FMQrH2/;2 Q7 i?2 +QKKmMBiv Bb BM i?2 7Q`K
Q7 mMbT2+B}2/ M/ mMbi`m+im`2/ T`Qb2 Q` M2+/Qi2X aiQ`B2b Q7 M BM@
/BpB/mHBbi Mim`2 `2 +QHH2+i2/ mbBM; bQ+BH K2/B BM Tm#HB+ HB#``v
T`+iB+2b i?i bmTTQ`i HQ+H FMQrH2/;2 +QHH2+iBQMbX PTTQ`imMBiB2b
`2 `2TQ`i2/ iQ /2p2HQT i?2 +QHH2+iBQM iQ mMT`2+2/2Mi2/ H2p2Hb Q7 /2Ti?
M/ /Bp2`bBiv mbBM; +QKKmMBiv T`iB+BTiBQM M/ bQ+BH K2/BX h?Bb
2ti2MbBQM iQ i?2 +[mBbBiBQM Q7 HQ+H bim/B2b `2bQm`+2b //b iQ i?Qb2
T`QpB/2/ #v ?BbiQ`BMb- ;2M2HQ;Bbib M/ DQm`MHBbibX h?2 /Bz2`@
2Mi M/ p`B2/ BMbB;?ib M/ T2`+2TiBQMb Q7 BM/BpB/mH +QKKmMBiv
K2K#2`b 2M`B+? i?2 +QHH2+iBQMX JQ`2 `QmM/2/ +?`+i2`b M/ `B+?2`
K2KQ`B2b M/ M2+/Qi2b `2 +Tim`2/X



,6620( 

Reimagining and repositioning information agencies


LB+?QHb 2i HX Ukyy3- TX kV +HBK i?i i?2 +Q`2 BM7Q`KiBQM
T`Q72bbBQMb ?p2 #22M `Q+F2/- M/- BM bQK2 BMbiM+2b- /2`BH2/- #v
i?2 /B;BiH i`MbBiBQMX  b2Mb2 Q7 /B;BiH BMb2+m`Biv M/  /2bB`2 iQ
mb2 bQ+BH K2/B iQ 2bi#HBb? M/ 2M?M+2 TT2`M+2 Bb `2p2H2/
BM i?2 BM7Q`KiBQM T`+iB+2b Q7 i?Bb bim/vX i iBK2b bQ+BH K2/B
Bb mb2/ iQ #2 b22M iQ #2 #2BM; BMpQHp2/ BM i?2 q2# kXy rQ`H/- iQ
#2 `2H2pMi M/ iQ #2 /B;BiHHv bppv M/ 2M;;2/X AM7Q`KiBQM
T`+iBiBQM2`b +HBK2/ i?i bQ+BH K2/B ;p2 QTTQ`imMBiv iQ T`2b2Mi
HB#``B2b BM  /Bz2`2Mi bT+2- iQ `2BK;BM2 M Q`;MBbiBQM M/ 
b2`pB+2 M/ iQ `2@BMp2Mi HB#``B2b BM +iBQMX h?2 b2`pB+2 rQmH/ ?p2
 +QQH 7+iQ` U>QHH2v kyyN- TX 9V M/ i?2 /B;BiH `2TmiiBQM Q7
i?2 Q`;MBbiBQM 2M?M+2/X
.22T2` +?M;2 M/ `2TQbBiBQMBM; Bb MQi2/ BM bQK2 biQ`B2b Q7 T`+@
iB+2 i?i BM+Q`TQ`i2 r2# kXyX Mv Hi2`iBQM Q7 BK;2 Bb /m2 iQ bB;@
MB}+Mi M/ 2M/m`BM; M2r Tii2`Mb Q7 T`+iB+2b M/ T`/B;Kb Q7
rQ`F M/ b2`pB+2X M `+?Bp2 7Q` i?2 2H2+i`QMB+ biQ`;2 Q7 /Q+mK2Mib
#Qmi 2M/M;2`2/ HM;m;2 Bb QM2 bm+? 2tKTH2X qBi?  Tm`TQb2 Q7
T`2b2`pBM; M/ /Bbb2KBMiBM; /Q+mK2Mib #Qmi HM;m;2b i?i `2
BM /2+HBM2- i?2b2 T`+iBiBQM2`b `2 pBiHHv r`2 Q7 i?2 b2MbBiBpBiB2b
i?i bm``QmM/ i?2B` rQ`F `2p2HBM; i?i,
2M/M;2`2/ HM;m;2 +QKKmMBiB2b M/ i?2B` bT2F2`b `2 mM/2`
T`2bbm`2b M/ /2T`BpiBQMb- r?B+? `2- BM KMv +b2b- i?2 +mb2b Q7
i?2 /2+HBM2 Q7 i?2B` HM;m;2b ULi?M kyRy- TX RRkVX
h?mb- i?Bb `+?Bp2 ?b i?2 bT2+BH +B`+mKbiM+2b Q7 `2[mB`BM; 
p`B#H2 M/ ;`MmH` b2i Q7 ++2bb H2p2Hb i?i `2 /2T2M/2Mi QM
+QKTH2t +B`+mKbiM+2bX
h?2 T`+iBiBQM2`b rBi?BM i?Bb `+?Bp2 HQQF2/ iQ i?2 bQ+BH M2i@
rQ`FBM; bBi2b Q7 6+2#QQF M/ JvaT+2 iQ }M/ KQ/2Hb M/ bQHm@
iBQMb i?i rQmH/ HHQr /2TQbBiQ`b iQ KM;2 i?2 `2HiBQMb?BT M/
/2;`22 Q7 ++2bb i?i Bb ;Bp2M iQ BM/BpB/mHb r?Q `2[m2bi pB2rBM;
`B;?ib iQ bT2+B}+ 2M/M;2`2/ HM;m;2 /Q+mK2MiiBQM M/ +QKKm@
MB+iBQM rBi? Bib mi?Q`X h?2v +FMQrH2/;2 i?i i?2 TQTmH`Biv
M/ T`QKBM2M+2 Q7 6+2#QQF M/ JvaT+2 ?b Tp2/ i?2 rv 7Q`

7KHXVHRIVRFLDOPHGLDLQWKHZRUNSUDFWLFHVRILQIRUPDWLRQSURIHVVLRQDOV 

i?2K iQ #2 #H2 iQ +QMpBM+2 i?2B` +QMi`B#miQ`b M/ m/B2M+2 Q7 i?2


#2M2}ib Q7 i?Bb TT`Q+?X
h?2 `+?Bp2 Bb MQ HQM;2` 2bb2MiBHHv /2}M2/ #v Bib /i `2TQbBiQ`v
7mM+iBQM- #mi Bb `2+QM+2Bp2/ b  7Q`mK 7Q` +QM/m+iBM; `2HiBQMb?BTb
#2ir22M BM7Q`KiBQM T`QpB/2`b UmbmHHv i?2 /2TQbBiQ`bV M/ BM7Q`K@
iBQM mb2`b UHM;m;2 bT2F2`b- HBM;mBbib M/ Qi?2`bV ULi?M kyRyTX RRkVX
h?2 `+?Bp2 b?B7ib 7`QK  /Bbb2KBMiBM; b2`pB+2 i?i #`QF2`b BM@
i`B+i2 M/ b2MbBiBp2 ++2bb T`QiQ+QHb Q7 /Bp2`b2 BM7Q`KiBQM iQ QM2
i?i 2M#H2b ;`2i2` 2KTQr2`K2Mi M/ T`iB+BTiBQM Q7 i?Qb2 i?i
HQ/;2 i?2B` /Q+mK2Mib M/ i?Qb2 i?i b22F iQ `2/ i?2KX h?2
`+?Bp2 ?b #2+QK2 i?2 T2QTH2 i?i 2M;;2 rBi? Bi M/ i?2B` `2@
HiBQMb?BTbX

Autonomy, agility and innovation


q2# kXy TT`Q+?2b M/ i2+?MQHQ;B2b `2 H`;2Hv /QTi2/ 7Q` bT2@
+B}+ Tm`TQb2 `i?2` i?M KBMbi`2K2/- M/ `2 Q7i2M BKTH2K2Mi2/
b bQHmiBQMb iQ BKK2/Bi2 T`Q#H2Kb Q` M22/b BM BM7Q`KiBQM T`+@
iB+2bX h?2 iQQHb `2 `2/BHv ++2bbB#H2 M/ `2 Q7i2M ;BH2Hv BKTH2@
K2Mi2/ QmibB/2 i?2 Dm`Bb/B+iBQM Q7 +Q`TQ`i2 BM7Q`KiBQM i2+?MQHQ;v
/2T`iK2MibX
PM2 BM7Q`KiBQM T`+iB+2 /2b+`B#2/ i?2 i`Qm#H2/ BKTH2K2MiiBQM
Q7 M 2H2+i`QMB+ `2bQm`+2 KM;2K2Mi bvbi2K- r?B+? ?/ `2bmHi2/
BM  H`;2 BM+`2b2 BM i?2 pQHmK2 Q7 T`Q#H2Kb bm``QmM/BM; ++2bb iQ
2H2+i`QMB+ `2bQm`+2bX h?2 bBimiBQM +QmH/ MQi #2 `2bQHp2/ pB BbQH@
i2/ 2KBHb- T?QM2 +HHb M/ / ?Q+ +QKKmMB+iBQM MQ@QM2 +QmH/
F22T i`+F Q7 T`BQ`BiB2b Q` B/2MiB7v 2z2+iBp2 T`Q+2bb2b M/ T`Q+2/m`2bX
S`2bbm`2/ #v i?Bb BKK2/Bi2 M/ +`BiB+H bBimiBQM-  ;`QmT Q7 F2v
T`+iBiBQM2`b /QTi2/  #HQ; b  FMQrH2/;2 #b2 M/ /2b+`B#2 Bi b
i?2B` +mbiQK i`Qm#H2b?QQiBM; iQQHX Ai Bb QM i?Bb #HQ; i?i i?2 pbi
MmK#2`b Q7 Bbbm2b `2bmHiBM; 7`QK i?2 T`Q#H2KiB+ BKTH2K2MiiBQM
`2 `2+Q`/2/X qBi? +`27mH bi`m+im`BM; Q7 i?2 BM7Q`KiBQM- TQbib
iQ i?2 #HQ; T`QpB/2 M Qp2`pB2r Q7 T`Q#H2Kb M/ i?2B` bQHmiBQMb
M/ i?2 +mb2b M/ 7`2[m2M+B2b Q7 `2TQ`i2/ ++2bb BM+B/2MibX aQ+BH
K2/B Bb mb2/ BM@?Qmb2 7Q` M ;BH2 bQHmiBQM iQ  bB;MB}+Mi T`Q#@



,6620( 

H2K i?i `2[mB`2b +QQ`/BMi2/ +QKKmMB+iBQM M/ KM;2K2Mi Q7


BM7Q`KiBQMX
am#b2[m2Mi iQ i?Bb ;BH2 M/ miQMQKQmb `2bTQMb2 iQ m`;2Mi
M22/- i?2 +Q`TQ`i2 Ah ;`QmT BKTH2K2Mi2/ M/ Qz2`2/ ++2bb iQ
7Q`KH #m; i`+FBM; bQ7ir`2X h?Bb BM7Q`KiBQM T`+iB+2 /2+HBM2/
i?2 QTTQ`imMBiv iQ brBi+? iQ i?2 +Q`TQ`i2 bQ7ir`2 #2+mb2 i?2v
pHm2/ i?2B` FMQrH2/;2 #b2 M/ i?2 miQMQKQmb M/ b2H7@/2}M2/
T`Q+2bb2b M/ T`Q+2/m`2b i?i ?/ #22M /2p2HQT2/X q2# kXy iQQHb
T`Qp2/ M 2KTQr2`BM;- ;BH2 M/ BKK2/Bi2 bQHmiBQM 7Q` M mMi2M@
#H2 b2i Q7 +B`+mKbiM+2X
AM7Q`KiBQM T`+iB+2b i?i +?B2p2 bT2+B}+ M/ bT2+BHBb2/ rQ`F
}M/ i?2 iQQHb Q7 bQ+BH K2/B +mbiQKBb#H2 iQ i?2B` Tm`TQb2b M/
M22/bX *?2M UkyyN- TX k8kV +HBKb i?i +iHQ;mBM; Bb  }2H/ BM
i`MbBiBQM- b Bi `2bTQM/b iQ i?2 `TB/Hv 2pQHpBM; /B;BiH 2MpB`QM@
K2MiX  MQM@`QKM +iHQ;mBM; T`+iB+2 r?B+? 2KTHQvb  H`;2
MmK#2` Q7 /BbT2`b2/- T`i@ iBK2 2KTHQv22b Bb ;mB/2/ BM Bib rQ`F #v
mMB[m2 ;mB/2HBM2b- TQHB+v M/ T`Q+2/m`2 /Q+mK2Mib i?i `2[mB`2 7`2@
[m2Mi mT/iBM;X h?Bb T`+iB+2 `2[mB`2b  /B;BiH rQ`FbT+2 i?i Bb
MQi /2T2M/2Mi QM r2# KBMi2MM+2 bizX  #HQ; Bb mb2/ #2+mb2 Bi
Qz2`b iBK2Hv mT/i2b M/ miQMQKQmb KM;2K2Mi- i?2`2#v K22i@
BM; i?2 bT2+B}+ M22/b Q7  MB+?2 BM7Q`KiBQM T`+iB+2X

Projects: planned and orderly


h?2 KDQ`Biv Q7 biQ`B2b Q7 T`+iB+2 /2b+`B#2 i?2 BM+Q`TQ`iBQM Q7
bQ+BH K2/B BMiQ BM7Q`KiBQM rQ`F b +`27mH- THMM2/ M/ +QM@
bB/2`2/X _iBQMH2b 7Q` i?Bb BM+Hm/2 i?2 M22/ iQ mb2 `2bQm`+2b rBb2Hv
M/ iQ b22F iM;B#H2 #2M2}i 7`QK i?2 +iBpBivX h?2 Ki+?BM; Q7
iQQH iQ m/B2M+2 M/ Tm`TQb2 Bb +`27mHHv +QMbB/2`2/- b Bb i?2 ?m@
KM `2bQm`+2 M22/2/ BM M QM@;QBM; +T+Biv 7Q` M Q`;MBbiBQM iQ
KBMiBM Bib bQ+BH T`2b2M+2 BM K2/B bm+? b 6+2#QQF Q` hrBii2`X
AM QM2 /2b+`BTiBQM Q7 T`+iB+2- i?2 T`+iBiBQM2` MQi2b i?i i?2 Q`@
/2`Hv THMMBM; T`Q+2bb b22Kb +QMi`/B+iQ`v iQ i?2 Mim`2 Q7 bQ+BH
K2/B r?B+? 2M+Qm`;2b BKK2/B+v M/ 2tT2`BK2MiiBQMX
h?2 THMMBM; 7Q` i?Bb ?b #22M BM T`Q;`2bb 7Q` bQK2 iBK2 MQr
r?B+? BM Bib2H7 b22Kb i Q//b rBi? bQ+BH K2/B M/ BM T`iB+mH`

7KHXVHRIVRFLDOPHGLDLQWKHZRUNSUDFWLFHVRILQIRUPDWLRQSURIHVVLRQDOV 

hrBii2` r?B+? Bb bm+?  b?Q`i M/ b?`T bQ`i Q7 iQQH U6mHFM2` kyRyTX RkVX
u2i- b B7 #v Mim`2- M BM7Q`KiBQM T`Q72bbBQMHb TT`Q+? iQ
mbBM; bQ+BH K2/B Bb QM2 Q7 +miBQM M/ THMMBM;X AM i?2 2ti`2K2Bi BMpQHp2b rQ`FBM; T`iB2b- T`QiQivT2b- i2biBM; M/ #2i p2`bBQMbX
JMv bT2+ib Q7 /2bB;M 7Q` QMHBM2 2MpB`QMK2Mib r2`2 +QMbB/2`2/
#v BM7Q`KiBQM T`+iBiBQM2`b BM i?2B` THMM2/ TT`Q+? iQ i?2 mb2
Q7 bQ+BH K2/BX q2 /2bB;M2/ Bi iQ KF2 i?2 KQbi BKTQ`iMi 72im`2b
pBbB#H2 rBi?BM  bBM;H2 b+`22M M/ iQ 2Mbm`2 i?i TQbi `2 +QMbBbi@
2MiHv +`2i2/ rBi? i?2 bK2 #bB+ BM7Q`KiBQM- r2 +`2i2/  i2KTHi2X
am+? +QKK2Mi`v `2p2Hb +QKT`2?2MbBp2 M/ i?Qm;?i7mH T`2T`@
iBQM BM i?2 mb2 Q7 bQ+BH K2/BX
AM7Q`KiBQM T`+iBiBQM2`b- BM i?2 THMMBM; Q7 +iBpBiv mbBM; i?2
iQQHb Q7 bQ+BH K2/B- +QMbB/2` i?2 TQbBiBQM Q7 i?2 T`2Mi #Q/vX PM2
;`QmT- r`2 i?i i?2B` THMM2/ 7Q`v BMiQ 6+2#QQF 7Q` BMi2`+iBM;
rBi? bim/2Mib bi QmibB/2 i?2 MQ`Kb Q7 Q{+BH +QKKmMB+iBQM +?M@
M2Hb- bi`i2;B+HHv T`2T`2/  DmbiB}+iBQM iQ +QmMi2` Mv TQbbB#H2
BMbiBimiBQMH +QM+2`MbX "2M+?K`FBM; M/ +QKT`BbQMb Q7 +QKT2i@
BiQ`b mb2 Q7 6+2#QQF r2`2 +QM/m+i2/ M/ #`Qm;?i iQ i?2 i#H2
r?2M #`Q/2` TT`QpH rb M2+2bb`vX Ai rb HbQ BKTQ`iMi iQ
T`+iBiBQM2`b i?i i?2v MQi TT2` iQ #2 mbBM; 6+2#QQF 7Q` Mv@
i?BM; Qi?2` i?M T`Q72bbBQMH +iBpBivX
lb2 Q7 i?2 iQQHb Q7 bQ+BH K2/B BM BbQHi2/ BM7Q`KiBQM T`+iB+2b
Q7i2M Tp2/ i?2 rv 7Q` 2Mi2`T`Bb2 /QTiBQMX h?2 mb2 M/ pHm2 Q7
bQ+BH K2/B 7Q` /Bb+`2i2 Tm`TQb2 M/ BM bKHH@b+H2 T`QD2+ib TB[m2/
i?2 BMi2`2bi Q7 i?2 Q`;MBbiBQM i H`;2X AM/p2`i2MiHv- BM7Q`KiBQM
T`+iB+2b ?/ T2`7Q`K2/ TBHQib 7Q` H`;2` /QTiBQMb Q7 bQ+BH K2/BX
MHvbBb M/ 2pHmiBQM Q7 mb2 Bb T`2pH2Mi BM BM7Q`KiBQM T`+@
iB+2b i?i BM+Q`TQ`i2 bQ+BH K2/BX h?2 Q#iBMBM; Q7 /i `2p2HBM;
i?2 MmK#2` M/ iBKBM; Q7 bT2+B}+ ivT2b Q7 ++2bb M/ BMi2`+iBQMb
72im`2 BM i?2 M``iBp2b Q7 T`+iB+2X AMi2`T`2iiBQMb Q7 +QHH2+i2/
/i bi22`b i?2 rv 7Q` }M2@imMBM;b Q` 7mim`2 /2p2HQTK2MibX PM+2
bQ+BH K2/B Bb BM mb2- +?M;2 Bb #b2/ QM 2pB/2M+2 M/ 2pHmiBQMX
AM7Q`KiBQM T`+iBiBQM2`b `2 +QM+2`M2/ rBi? i?2 `BbF Q7 mbBM;
bQ+BH K2/B- T`iB+mH`Hv r?2M i?2B` i2+?MQHQ;B2b Q7 mb2 M/ i?2 BM@
7Q`KiBQM M/ +QKKmMB+iBQM i?i 7QHHQr `2 BM i?2 Tm#HB+ /QKBMX
S`+iBiBQM2`b HbQ 2tT`2bb2/  +QM+2`M M/ /2p2HQT2/  bi`i2;v iQ



,6620( 

/2H rBi? BMTT`QT`Bi2 +QMi2Mi i?i Kv #2 `2+2Bp2/ #v i?2 Tm#HB+X


h?2 `BbF Q7 i?2 TQbbB#H2 /2KBb2 Q7  TQTmH` bQ+BH M2irQ`FBM; bBi2
rb r2B;?2/ M/ +QMiBM;2M+B2b +QMbB/2`2/ #27Q`2 mb2X
Jm+? Q7 i?2 FMQrH2/;2 +Tim`2/ 7`QK T`iB+BTiBM; +QKKmMBiv
K2K#2`b mbBM;bQ+BH K2/B iQQHb `2KBMb BbQHi2/ 7`QK i`/BiBQMH
+Q`TQ`i2 bvbi2KbX *QKKmMBiv FMQrH2/;2 +QHH2+i2/ #v M QT2M
bQ+BH THi7Q`K bm+? b 6HB+F` `2KBMb b2T`i2 7`QK i?2 7Q`KH
bvbi2Kb bmTTQ`iBM; i?2 Q`;MBbiBQMb +QHH2+iBQMX b Bi Bb +Tim`2/Bi `2KBMb BbQHi2/ M/ T`i Q7  bT2+B}+ T`QD2+iX +`Qbb i?Bb /BpB/2i?2 BM7Q`KiBQM T`+iBiBQM2` 7Q`Kb  +QM/mBi- pHB/iBM; M/ i`Mb@
72``BM; +QMi`B#mi2/ +QKKmMBiv FMQrH2/;2 r?B+? ?b 2`M2/ Bib rv
BMiQ i?2 biQ`2/ +Q`TQ`i2 K2KQ`vX  H2p2H Q7 KQ/2`iBQM Bb i THvX
h?2 i`Mb72` Q7 +QKKmMBiv +QMi2timH FMQrH2/;2 iQ i?2 +Q`TQ`i2
FMQrH2/;2 #b2 Bb ``2Hv miQKiB+X AM M Hi2`MiBp2- #mi 2[mHHv
+miBQmb TT`Q+?- m/B2M+2 M2rbTT2` i2ti +Q``2+iBQM Bb `2TQ`@
i2/ #v QM2 T`+iBiBQM2` b #2BM; 2Mi2`2/ /B`2+iHv BMiQ i?2 +Q`TQ`i2
bvbi2KX u2i HH T`2pBQmb p2`bBQM Q7 i?2 i2ti `2 F2Ti M/ `2 pBbB#H2X
 +m``2Mi r`2M2bb b2`pB+2 rb BMBiBi2/ #v BM7Q`KiBQM T`Q72b@
bBQMH mbBM;  7`22 M/ Tm#HB+ #HQ; Tm#HBb?BM; iQQH M/  MmK#2` Q7
#HQ;b r2`2 2bi#HBb?2/X >Qr2p2`- Qp2` iBK2- i?2 BM7Q`KiBQM ;2M+v
#2+K2 mM+QK7Q`i#H2 rBi? i?2 mb2 Q7 Tm#HB+ iQQHb M/ i?2 ;HQ#H
++2bb i?i 7QHHQr2/X h?2v `2HBb2/ i?i i?2v KB;?i TQb2 bQK2 b2@
+m`Biv M/ HB#BHBiv `BbF iQ i?2 *Q`TQ`iBQM M/ +i2/ iQ b2H2+i T@
T`QT`Bi2 #HQ;;BM; bQ7ir`2 i?i +QmH/ +QMiBMm2 i?2 b2`pB+2 M/ #2
?Qbi2/ BMi2`MHHvX h?2 mb2 Q7 bQ+BH K2/B BM BM7Q`KiBQM T`+iB+2b
+QM}`Kb i?2 i`2M/ iQr`/ 1Mi2`T`Bb2 kXy UJ+z2 kyyNV r?2`2#v
bQ+BH K2/B iQQHb- b TT`QT`Bi2- `2 QMHv ++2bbB#H2 rBi?BM i?2
Q`;MBbiBQMX

Conclusions
h?Bb `2b2`+? }M/b i?i i?2 T`+iB+2b Q7 BM7Q`KiBQM T`Q72bbBQMHb
`2 `2TH2i2 rBi? i?2 mb2 Q7 bQ+BH K2/B M/ `2 `B+?Hv 2ti2M/2/ M/
i`Mb7Q`K2/ b  `2bmHiX .2b+`BTiBQMb Q7 BM7Q`KiBQM T`+iB+2 i?i
2K#`+2 bQ+BH K2/B #QmM/ BM i?2 HBi2`im`2 M/ KMv KQ`2 Q++m`
BM i?2 rQ`FTH+2 rBi?Qmi `2TQ`iX h?2 mb2 Q7 bQ+BH K2/B BM BM7Q`K@
iBQM T`+iB+2b Bb +m``2MiHv b?`Qm/2/ BM T`+iB+2@H2/ BMMQpiBQM M/

7KHXVHRIVRFLDOPHGLDLQWKHZRUNSUDFWLFHVRILQIRUPDWLRQSURIHVVLRQDOV 

/2#i2 M/ Bb M22/v Q7 `2b2`+? M/ i?2Q`2iB+H mM/2`TBMMBM;X h?Bb


`2b2`+? b2ib Qmi iQ i?2Q`Bb2 +`Qbb i?2 r`Bii2M M/ p2`#H biQ`B2b Q7
T`+iB+2 M/ iQ 2bi#HBb? Tii2`Mb Q7 T`+iB+2 i?i rBHH BM7Q`K T`Q@
72bbBQMH +iBpBivX Ai b22Fb iQ /2p2HQT  7`K2rQ`F iQ +QM+2TimHBb2
i?2 mb2 Q7 bQ+BH K2/B BM i?2 BM7Q`KiBQM b2+iQ`
h?Bb TT2` T`2b2Mib  T`2HBKBM`v i?2Q`2iB+H ++QmMi Q7 T`+@
iB+2 i?i BM+Hm/2b i?2 +QMbi`m+ib Q7 i?2 Mim`2 Q7 +QHH2+i2/ +QK@
KmMBiv FMQrH2/;2c `2@BK;BM; M/ `2@TQbBiBQMBM; BM7Q`KiBQM ;2M@
+B2bc miQMQKv- ;BHBiv M/ BMMQpiBQMc M/ T`QD2+ib, THMM2/ M/
Q`/2`HvX Ai T`QpB/2b  i?2Q`2iB+H 7QmM/iBQM 7Q`  /22T2` mM/2`@
biM/BM; Q7 i?2 QM;QBM; M/ 2K2`;2Mi T`+iB+H /QTiBQM Q7 bQ+BH
K2/B BM i?2 rQ`F T`+iB+2b Q7 BM7Q`KiBQM T`Q72bbBQMHbX Ai rBHH
BM7Q`K #Qi? T`+iB+2 M/ ?B;?2` H2p2H KM;2K2Mi M/ TQHB+v /B`@
2+iBQMX :Hb2` URNd3- TX 8V +HBKb KQ/B}#BHBiv Bb M BKTQ`iMi M/
/2bB`#H2 +?`+i2`BbiB+ Q7  ;`QmM/2/ i?2Q`vX b M2r /i +QK2b
iQ ?M/ Bi +M #2 +QMbB/2`2/- M/ KBMQ` Q` bB;MB}+Mi KQ/B}+iBQMb
+M #2 K/2 iQ M 2tBbiBM; ;`QmM/2/ i?2Q`vX h?mb i?2 i?2Q`2iB+H
Qmi+QK2 Q7 i?Bb `2b2`+? H2M/b Bib2H7 iQ 2ti2MbBQM BM #Qi? bKHH M/
H`;2 T`QTQ`iBQMb BM QM;QBM; `2b2`+?- r?B+? Bb M B/2H bBimiBQM
7Q` i?Bb 7bi@T+2/ }2H/ Q7 bim/vX

Bibliography

(R) "BH2v- aX kyy3- JM;BM; i?2 *`Qr/, _2i?BMFBM; `2+Q`/b


KM;2K2Mi 7Q` i?2 r2# kXy rQ`H/- 6+2i- GQM/QM- 1M;HM/X
(k) "H+F- 1XGX kyyd- q2# kXy M/ GB#``v kXy, q?i HB#``B@
Mb M22/ iQ FMQr BM GB#``v kXy M/ "2vQM/, AMMQpiBp2
i2+?MQHQ;B2b M/ iQKQ``Qrb mb2`- 2/X LX *Qm`iM2v- GB#``B2b
lMHBKBi2/- q2biTQ`i- *h- TTX R@R9X
(j) "DQ`F2M;- EX- *H2;;- aX  SBibBb- hX kyyN- "2+QKBM; UV S`+@
iB+2- JM;2K2Mi G2`MBM;- pQHX 9y- MQX k- TTX R98@R8NX
(9) "QDBM- LX- a?r- *X  hQM2`- JX kyRR- .2bB;MBM; M/ .2@
THQvBM;  *QKT+i *`Qr/bQm`+BM; BM7`bi`m+im`2,  +b2
bim/v- "mbBM2bb AM7Q`KiBQM _2pB2r- pQHX k3- MQX R- TTX 9R@
93X
(8) "QrF2`- :X  ai`- aX kyyy- aQ`iBM; h?BM;b Pmi, *HbbB}+@
iBQM M/ Bib *QMb2[m2M+2- JAh S`2bb- GQM/QM- 1M;HM/X
(e) *?`Kx- EX kyye- *QMbi`m+iBM; :`QmM/2/ h?2Q`v- a;2GQM/QMX
(d) *`r7Q`/- qX kyye- GB#``v kXy M/ GB#``v kXy- *Bi2b 
AMbB;?ib, *`r7Q`/ i G`;2- pQHX e- MQX k- TTX R@jkX
(3) *?2M- aX kyyN- LQi2b Q7 PT2`iBQMb, *M "HQ;;BM; ?2HT +i@
HQ;BM;\ lbBM;  #HQ; M/ Qi?2` r2# kXy iQQHb iQ 2M?M+2
+iHQ;BM; b2+iBQM +iBpBiB2b- GB#``v _2bQm`+2b M/ h2+?@
MB+H a2`pB+2b- pQHX 8j- MQX 9- TTX k8R@keyX



,6620( 

(N) 1Bb2M?`/i- EX RN3N- "mBH/BM; h?2Q`B2b 7`QK *b2 aim/v _2@


b2`+?- +/2Kv Q7 JM;2K2Mi _2pB2r- pQHX R9- MQX 9- TTX
8jk@88yX
(Ry) :Hb2`- "X RNd3- h?2Q`2iB+H a2MbBiBpBiv- h?2 aQ+BQHQ;v S`2bbJBHH oHH2v- *X
(RR) 1M;;2, :2iiBM; QM rBi? :Qp2`MK2Mi kXy- kyyN- _2@
TQ`i Q7 i?2 mbi`HBM :Qp2`MK2Mi kXy hbF7Q`+2- pBH#H2,
?iiT,ffrrrX}MM+2X;QpXmfTm#HB+iBQMbf;QpkyibF7Q`+2`2TQ`i
f/Q+f:Qp2`MK2MikyhbF7Q`+2_2TQ`iXT/7
(Rk) 6mHF2`- CX kyRy- q2# kXy hm`MBM; +QKTH2t BMiQ +QM@
i2ti- S`Q+22/BM;b Q7 i?2 kdi? MMmH LiBQMH *QM@
72`2M+2 Q7 i?2 mbi`HBM aQ+B2iv Q7 `+?BpBbib,
6m@
im`2 S`QQ7, _2bBHB2Mi `+?Bp2b kyky M/ "2vQM/- J2H@
#Qm`M2- mbi`HBX pBH#H2 ?iiT,ffrrrXMX;QpXmf#Qmi@
mbfTm#HB+iBQMbfbiz@TT2`bfbfBM/2tXbTt
(Rj) :Q`KM- :X  *HviQM- SX kyy8- ZmHBiiBp2 _2b2`+? 7Q` i?2
AM7Q`KiBQM S`Q72bbBQMH,  S`+iB+H >M/#QQF- kM/ 2/M6+2i Sm#HBb?BM;- GQM/QMX
(R9) :2B;2`- .X kyyN- _2pBbBiBM; i?2 *QM+2Ti Q7 S`+iB+2, hQ@
r`/ M m`;mK2MiiBp2 mM/2`biM/BM; Q7 T`+iB+BM;- JM@
;2K2Mi G2`MBM;- pQHX 9y- MQX k- TTX RkN@R99X
(R8) :?2``/B- aX kyyN- AMi`Q/m+iBQM, h?2 +`BiB+H TQr2` Q7 i?2
T`+iB+2 H2Mb- JM;2K2Mi G2`MBM;- pQHX 9y- MQX k- TTX
RR8@Rk3X
(Re) :`m2M- LX kyRy- q2#bBi2 Q7 i?2 :Qp2`MK2Mi kXy ibF7Q`+2?iiT,ff;QpkXM2iXmf (++2bb2/ RRfefkyRy)
(Rd) J+z2- X kyyN- 1Mi2`T`Bb2 kXy, L2r *QHH#Q`iBp2 iQQHb
7Q` vQm` Q`;MBxiBQMb iQm;?2bi +?HH2M;2b- >`p`/ "mbBM2bb
S`2bb- "QbiQM- Jbb+?mb2iibX
(R3) Li?M- .X kyRy- `+?Bp2b kXy 7Q` 2M/M;2`2/ HM;m;2b,
7`QK /BbF bT+2 iQ JvaT+2- AMi2`MiBQMH CQm`MH Q7 >m@
KMBiB2b M/ `ib *QKTmiBM;- pQHX 9- MQX R@k- TTX RRR@Rk9X

%,%/,2*5$3+<



(RN) LB+?QHb- .X- _QrHM/b- AX- qBi?2v- _X  .Q#`QrQHbFB- hX


kyy3- h?2 /B;BiH +QMbmK2`, M BMi`Q/m+iBQM M/ T?BHQ@
bQT?v BM .B;BiH +QMbmK2`b, `2b?TBM; i?2 BM7Q`KiBQM T`Q@
72bbBQM- 2/bX .X LB+?QHb  AX _QrHM/b- 6+2i Sm#HBb?BM;GQM/QM- 1M;HM/- TTX R@RkX
(ky) SHmi+?FhXaX
kyye8fRfkyye@Hbi
mT@
/i2q?v
A
/BbHBF2
i?2
GB#``v
kXy
i;
(>QK2T;2 Q7 hX a+Qii "HQ;)- (PMHBM2)X pBH#H2,
?iiT,ffib+QiiXivT2T/X+QKfibTfkyyefyRfr?v B /BbHBF2 iX?iKH
(kyRR- kkfkfkyRR)X
(kR) uBM- _XEX kyyN- *b2 aim/v _2b2`+?, .2bB;M M/ K2i?Q/b9i? 2/M- a;2- h?QmbM/ PFb- *X



,6620( 

AM7Q`KiBQM a+B2M+2 M/ aQ+BH J2/B


S`Q+22/BM;b Q7 i?2 AMi2`MiBQMH *QM72`2M+2 AM7Q`KiBQM a+B2M+2
M/ aQ+BH J2/B
AaaPJ1 kyRR- m;mbi k9@ke- #Qfhm`Fm- 6BMHM/

You might also like