Professional Documents
Culture Documents
02 Introduction
Introduction
o win in 2015, search & staffing leaders need to stay
T
ahead of the latest staffing trends. Broader technology
advancements have also begun to disrupt the talent
industry, setting the stage for a dynamic and exciting future
for the staffing industry.
03 Executive summary
08 Part 2: Sourcing
14 Part 3: Brand
% Agree
66%
51%
2014
38%
20%
40%
77%
78%
36%
0%
60%
80%
We regularly measure
the health of our brand
in a quantifiable way
62%
59%
61%
65%
56%
53%
Boosting referral
programs
SEA
43%
32%
Global
% with increase
Hiring Volume
100%
80%
79%
60%
40%
76%
61%
42%
29%
28%
27%
25%
27%
Hire recruiters to
strengthen their team
24%
Hiring Budget
25%
Invest in their firms brand
20%
2013
22%
2014
SEA
Global
What are the things that your competitors have done or may plan on
doing that would make you most nervous?
46%
56%
32%
Improving sourcing
techniques
SEA
50%
42%
50%
53%
30%
27%
24%
23%
20%
Global
Think about your firms top priorities for the next 12 months.
Which of the following choices would you consider to be the most
important and least important areas of interest for your
organisation?
Recruiting passive
talent
19%
25%
Large agencies
Small agencies
Think about your firms top priorities for the next 12 months.
Which of the following choices would you consider to be the
most important and least important areas of interest for your
organisation?
57%
Availability of quality talent
60%
49%
49%
Competition
Competition
45%
42%
Offer made by my client
(includes compensation,
role, location, etc)
SEA
47%
41%
Global
Large agencies
Small agencies
What are your firm's biggest obstacles to attracting the best talent?
Part 2: Sourcing
Part 2: Sourcing
66%
46%
38%
51%
32%
2014
38%
14%
36%
0%
20%
40%
60%
80%
Social professional
networks
Internet resume
databases
Large agencies
Small agencies
Think about the key quality hires that your organisation (placed/made) in
the past 12 months. Which of the following were the most important sources
for those key positions?
Part 2: Sourcing
56%
58%
51%
54%
50%
2014
44%
42%
40%
Social professional networks
53%
38%
15%
46%
65%
Company career website
34%
31%
22%
26%
20%
24%
19%
Small Agencies
Think about the key quality hires that your organisation placed in the
past 12 months. Which of the following were the most important sources
for those key positions? Showing % with over 15% of hires.
10
Part 2: Sourcing
Job boards
Employee
referral
programs
Company
career
General website
social media
Print
General
career fairs
Internet
resume
databases
ATS/ internal
candidate
database
Company
CRM system
54%
of global staffing leaders believe
theyre not doing a good job
tracking return on investment on
sources of hire. Theres lots of
room for improvement.
As the gap between hiring
volume and budgets widens, its
time to invest in and optimise the
sources that return both the best
quality and quantity of
candidates.
Other
How significant were each of the following as a source of white collar professional hires
for your organisation in the past 12 months? (>15% quantity of hires)
Think about the key quality hires that your organisation (placed/made) in the past 12
months. Which of the following were the most important sources for those key
positions?
11
Part 2: Sourcing
95%
China
94%
United States
91%
Canada
89%
Southeast Asia
88%
Australia
87%
India
87%
Brazil
84%
25%
Active
75%
Passive
87%
Global
average
France
84%
Nordics
82%
Netherlands
72%
Actively looking
Casually looking a few times a week
12
Part 2: Sourcing
33%
Number of
placements
29%
24%
Client
satisfaction
28%
18%
Quality of
placement
18%
SEA
Global
What is the single most valuable metric that you use to track your
recruiting team's performance today?
32%
Number of
placements
27%
26%
Client
satisfaction
Quality of
placement
Large Agencies
30%
18%
17%
Small agencies
What is the single most valuable metric that you use to track your
recruiting team's performance today?
13
Part 3: Brand
14
% Agree
54%
Increased competition
40%
70%
49%
Increase in client demand
46%
58%
49%
51%
48%
37%
SEA
Please indicate the extent to which you agree or disagree with the
following statements as they relate to your firms brand.
45%
46%
Global
For what reasons are you spending more on your firms brand this year?
Directed to leaders who report spending more on brand this year.
15
80%
60%
58%
63%
30%
Friends/family, word of
mouth
43%
40%
20%
16%
Public
recognition/awards
0%
2013
2014
8%
Large agencies
Small agencies
16
Southeast
Asia
Australia India
China
Canada
US
UK
France
Brazil
Netherlands
Nordics
17
18
62%
SEA
51%
51%
59%
61%
Boosting referral
programs
65%
43%
35%
40%
32%
Global
SEA
What do you consider to be the three most essential and longlasting trends in recruiting for professional roles?
42%
33%
30%
31%
Global
Which of the following new and upcoming trends do you think will play
a significant role in shaping the recruiting industry for the next 5 to 10
years?
19
Data Comparisons
Nordics: 100
Netherlands: 201
Canada: 201
UK: 201
France: 200
China: 100
USA: 202
India: 202
Brazil: 185
Australia: 200
Southeast Asia Staffing Trends
20
About LinkedIn
Talent Solutions
21
Sam Gager
Lynette Pathy
Esther Cruz
Ryan Batty
Research Consultant,
LinkedIn Talent
Solutions
Field Marketing
Specialist,
LinkedIn Talent
Solutions
Director of Marketing,
LinkedIn Talent
Solutions
Sam is an experienced
researcher on
LinkedIns Insights
team. He and his
colleagues uncover
data-driven insights
from LinkedIns
proprietary data.
Esther is passionate
about connecting
people and
opportunities. She
enjoys creating
content and disruptive
thought leadership for
the talent industry.