Professional Documents
Culture Documents
A Roadmap to Redevelopment
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Presentation Outline
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Built as a place to
celebrate innovation Fair
Park has a history of
unsuccessful
transformations
Exposition Grounds
Signature Park
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Park Attendance
15%
Building
48%
Pavement
65%
52%
Fair Time
Permeable
Building Use
18%
Scheduled
Event Use
82%
Daily Use
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Underutilization/Overutilization
Poor Accessibility
Programming Conflicts
Funding Constraints/Shortfalls
Management and Maintenance Inefficiencies
Safety Perception Issues
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4 Components
State Fair
Historic
Core
Multiplex
Dallas
Commons
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4 Iconic
Entrances
Shared Parking
and
Infrastructure
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84 Acres
50 Acres
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50 Acres
27 Acres
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Dallas Common
Underground Parking
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110 Acres
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Leonhardt Lagoon
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NRHP Designation
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www.ellenzweig.com
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1997: Redeveloped by a
Public Private Partnership
Cost: $475M
Size: 24.5 Acres
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Multiplex
50 Acres
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http://scottymoore.net/CottonBowl.html
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Size: 27 Acres
Built Area: 5.6M SF
Cost: $2.5B
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3 Million + SF
Office, Lab, Retail
Google, Microsoft,
Biogen, Broad Institute
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Community Input
Board of Overseers
5 - 7 Members
Technical Support
Infrastructure
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Program Czar
Coordination and Implementation
Landscape
Buildings
Parking
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Board of Overseers
5-7 Members
Technical Support
Park Manager
Coordination and Infrastructure Management
Community Input
Dallas Common
Multiplex
Historic Core
State Fair
Conservancy
Private Operator
University or
Retail Operator
State Fair
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Redevelopment Challenges
Financing
Construction Phasing
Infrastructure Coordination
Leadership and Governance
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Redevelopment Benefits
Economic Impacts
$3.5 Billion in Total Construction
$2.42 Billion in LOCAL DIRECT SPENDING
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Conclusions
Now is the time to get the transformation of Fair Park
right!
This time, the investment must generate an
acceptable return
The future of Dallas is at stake
Fair Park is the key to unlocking the citys full
potential
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Questions?
adm@dimambro.com
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