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Indian Premier League


From Wikipedia, the free encyclopedia
This article is about an Indian professional league for men's Twenty20 cricket clubs. For the
professional league for association football clubs, see I-League.

Indian Premier League

Logo of Indian Premier League


Countries
India
Board of Control for Cricket in
Administrator
India
Format
Twenty20
First tournament 2008
Next tournament 2015
Tournament
Double round-robin and playoffs
format
Number of teams 8 (current)
Current champion Mumbai Indians (1st title)
Most successful Chennai Super Kings (2 titles)
Qualification
Champions League Twenty20
Suresh Raina (3166), Chennai
Most runs
Super Kings (current)
Lasith Malinga (119),
Most wickets
Mumbai Indians (current)
Website
iplt20.com
2014 Indian Premier League
Indian Premier League (IPL) is a Twenty20 cricket tournament where different franchise
teams participate for the title. The tournament started in 2008 and from then it usually takes
place every year in the months of April - June. It is currently supervised by BCCI VicePresident Ranjib Biswal, who serves as the League's Chairman and Commissioner.[1] Sundar
Raman has been the IPL Chief Operating Officer (COO) since its first season, after he was
appointed by former IPL Commissioner Lalit Modi in 2008.[2]

IPL is the most-watched Twenty20 cricket league in the world and also known for its
commercial success. During the sixth IPL season (2013) its brand value was estimated to be
around US$3.03 billion.[3][4] Live rights to the event are syndicated around the globe, and in
2010, the IPL became the first sporting event to be broadcast live on YouTube.[5] It is
currently sponsored by Pepsi and thus officially known as the Pepsi Indian Premier League.
[6]

Of the 11 clubs to have competed since the inception of the Premier League in 2008, five
have won the title: Chennai Super Kings (2), Rajasthan Royals (1), Deccan Chargers (1),
Kolkata Knight Riders (1) and Mumbai Indians (1). The current champions are Mumbai
Indians, who won the title in the 2013 season. Currently there are eight teams.

Contents

1 History
o 1.1 First season
o 1.2 Second season
o 1.3 Third season
o 1.4 Fourth season: Debut of the Pune and Kochi teams
o 1.5 Fifth season
o 1.6 Sixth season: Pepsi replacing DLF as title sponsor and PWI dissolving
o 1.7 Seventh season (Currently in progress)

2 League organisation
o 2.1 Franchises
o 2.2 Tournament rules

3 Teams' performances
o 3.1 Titles and Performance
o 3.2 Tournament summary

4 Prize money
o 4.1 Ticket sales money/gate receipts

5 Sponsorships

o 5.1 Television rights


o 5.2 Revenue and profits
o 5.3 Mobile applications
o 5.4 Official website

6 Global interest
o 6.1 Fantasy Cricket

7 Controversies

8 See also

9 References

10 External links

History
IPL was inaugurated in 2008. During the same period Zee "Indian Cricket League" was
operational. It was an enormous success. The annual tournament, played mostly in Indian
summer has gone from strength to strength and is largely viewed as being the 'richest'
tournament in world cricket.
There are the eight franchises in the IPL (in brackets original cost of franchise in $/million):

Chennai Super Kings, CSK (91)

Delhi Daredevils, DD (84)

Kings XI Punjab, KXIP (76)

Kolkata Knight Riders, KKR (75.1)

Mumbai Indians, MI (111.9)

Rajasthan Royals, RR (67)

Royal Challengers Bangalore, RCB (111.6)

Sunrisers Hyderabad, SRH (159)

The following three teams have played in the IPL but due to financial constraints have ceased
to exist:

Pune Warriors India, PWI (370)

Kochi Tuskers Kerala, KTK (333)

Deccan Chargers, DC (107)

DC is replaced by SRH but PWI and KTK dissolved completely.


Until 2012, the Indian Premier League was sponsored by DLF after they paid $50 million for
the five year sponsorship. Pepsi took over the contract for the 2013 IPL after paying close to
$72 million for the 5 year contract.[7] In 2008, Sony paid $1 billion for the broadcasting rights
over a ten year period. The IPL is watched across the world and in 2010 made history by
becoming the first sporting event to be broadcast live on YouTube.

First season
This IPL was sponsored by DLF, not PepsiCo.
The inaugural season of the tournament took place from 18 April - 1 June 2008. The group
stages featured eight teams playing against each other twice on home and once away basis,
with the top four progressing to the semi-finals.
The final was played in DY Patil Stadium, Nerul, Navi Mumbai. The first winner of the
tournament was Rajasthan Royals, who beat Chennai Super Kings in a match that went down
to the last ball. Rajasthan's Shane Watson was named player of the tournament.

Second season
Main article: 2009 Indian Premier League
The 2009 Indian Premier League season, also known as IPL 2, was the second season held in
South Africa because of the General elections in India and was played for 37 days from 18
April - 24 May 2009. Deccan Chargers beat Royal Challengers Bangalore in the final to take
the title. (these two were placed 8th and 7th respectively in the standings of previous season).

Third season
Main article: 2010 Indian Premier League
The third season returned to India and it was the first IPL tournament that was broadcast live
on YouTube. The final four matches of the tournament were screened in 3D across theatres in
India. Chennai Super Kings defeated Mumbai Indians in the finals to win their first title.

Fourth season: Debut of the Pune and Kochi teams


Main articles: 2011 Indian Premier League and List of 2011 Indian Premier League personnel
changes

In 2011, two new teams, Pune Warriors India (PWI) from Pune and Kochi Tuskers Kerala
(KTK) from Kochi made their debut in IPL 4. However, the bid around the Kochi franchise
turned controversial resulting in the resignation of minister, Shashi Tharoor from the Central
Government. Later Lalit Modi was also removed from IPL chairmanship by BCCI. On 5
December 2010, it was confirmed that Kochi will take part in the fourth season of IPL.[8]
The addition of teams representing Sahara's Pune Warriors India and the Kochi Tuskers
Kerala have increased the number of franchises from 8 to 10. The format was changed where
each team would play 5 other teams in a home-away format. Of the remaining, a team would
play one at home and 2 away matches. Thus each team played 14 matches.
Chennai Super Kings won their second consecutive title after defeating Royal Challengers
Bangalore by 58 runs in the final.[9]
Kochi Tuskers Kerala dissolved in this IPL season.

Fifth season
Main articles: 2012 Indian Premier League and List of 2012 Indian Premier League personnel
changes
The fifth season featured nine teams after the termination of the Kochi franchise. The players
auction was held on 4 February 2012. Maximum number of players in each squad was
increased from 30 to 33. A total of 76 matches were played from 4 April to 27 May.[10] Delhi
Daredevils, Kolkata Knight Riders, Mumbai Indians and Chennai Super Kings qualified for
the playoffs. The final was hosted by Chennai on 27 May, where the defending champions
Chennai Super Kings took on Kolkata Knight Riders. Kolkata Knight Riders won the match
by 5 wickets.
This edition of the IPL was the most competitive with 14 matches producing results in the
very last over, and a couple in the last ball.[11][12] Towards the end of the league, it encountered
many hurdles including a spot fixing case, which allegedly included five players caught on a
sting operation carried by a news channel.[13][14]

Sixth season: Pepsi replacing DLF as title sponsor and PWI dissolving
Main articles: 2013 Indian Premier League and List of 2013 Indian Premier League personnel
changes
Pepsi replaced DLF as the title sponsor. Nine teams have participated in the sixth season. The
sixth season took place from 3 April - 26 May 2013. Deccan Chargers franchise was
terminated by the IPL governing council which was later replaced by Sunrisers Hyderabad
owned by Sun Group.
Chennai Super Kings, Mumbai Indians, Rajasthan Royals and Sunrisers Hyderabad were the
four teams in the league stage to qualify for the playoffs. Rajasthan Royals defeated Sunrisers
Hyderabad by 4 wickets in the eliminator played at Feroz Shah Kotla in New Delhi.[15]
Mumbai Indians defeated Rajasthan Royals in the second qualifier and faced Chennai Super
Kings in the Final. Mumbai Indians defeated Chennai Super Kings by 23 runs for their first
title win. Shane Watson was named man of the tournament.

PWI dissolved on the same day.

Seventh season (Currently in progress)


Main articles: 2014 Indian Premier League and List of 2014 Indian Premier League personnel
changes
The league started from 16 April - 1 June 2014 and was hosted by both UAE & India. There
are eight teams participating in 2014 Indian Premier League as Pune Warriors India was
terminated. The auction of players for the seventh season of IPL took place on 13 and 15
February 2014 in Bangalore. For the second time after 2011 IPL teams were allowed to retain
up to 5 players. 7 teams retained at least 2 players from the previous squad. After hosting the
first part in the United Arab Emirates, the seventh edition of Indian Premier League returned
to India on May 2. Based on security demands for the 2014 Lok Sabha Elections the venues
for some matches were shifted outside India.

League organisation
Franchises
The winning bidders for the eight franchises (or clubs) were announced on 24 January 2008.
[16]
While the total base price for auction was US$400 million, the auction fetched US$723.59
million.[17] Chennai Super Kings, Delhi Daredevils, Kings XI Punjab, Kolkata Knight Riders,
Mumbai Indians, Rajasthan Royals, Royal Challengers Bangalore and Deccan Chargers were
the founding clubs of the new professional league.
On 21 March 2010, teams from Pune (Pune Warriors India) and Kochi (Kochi Tuskers
Kerala) were unveiled as the two new clubs for the fourth edition of the Indian Premier
League. The base price was $225 million. While Pune was bought by Sahara Adventure
Sports Group for $370 million, the Kochi franchise was bought by Rendezvous Sports World
Limited for $333.3 million.[18] The second franchise auction fetched total $703 million.
The rights to the new Hyderabad franchise were awarded to the Sun TV Network in October
2012.[19]

Chennai Super Kings


Mumbai Indians
Royal Challengers Bangalore
Delhi Daredevils
Kings XI Punjab

Rajasthan Royals
Kolkata Knight Riders
Sunrisers Hyderabad

Locations of cities having a current IPL club


Club name

City

Owner(s)

Captain

Head
coach*

Current Teams
Chennai
Stephen
Chennai N. Srinivasan MS Dhoni
(India Cements)
Super Kings
Fleming
Grandhi
Delhi
Kevin
Gary
New Delhi Mallikarjuna
Daredevils
Pietersen
Kirsten
Rao (GMR)
Preity Zinta
Kings XI
Punjab

Mohali

(PZNZ Media),
Ness Wadia (Bombay
George
Dyeing),
Mohit Burman
Bailey

Home ground
JSCA Stadium
Ranchi
Feroz Shah Kotla
New Delhi,Delhi

Sanjay
Bangar

PCA Stadium
Ajitgarh (Mohali), Punjab

Gautam
Gambhir

Trevor
Bayliss

Eden Gardens
Kolkata, West Bengal

Rohit Sharma

John
Wright

Wankhede Stadium
Mumbai, Maharashtra

Shane
Watson

Paddy
Upton

Sardar Patel Stadium


Ahmedabad, Gujarat

(Dabur)

Pretty darling (Pretty


darling)</>,The Oberoi
Group

Shahrukh Khan
Kolkata
Kolkata
Knight Riders

(Red Chillies
Entertainment)

Juhi Chawla,
Jay Mehta
(Mehta Group)

Mumbai
Indians

Mumbai

Rajasthan
Royals

Jaipur

Mukesh
Ambani
(Reliance Group)

Teesta Retail
Lachlan
Murdoch
(Emerging Media)

Shilpa Shetty,
Raj Kundra (UK
Tradecorp Ltd)

Royal
Challengers
Bangalore

Bangalore UB Group

Virat Kohli

Daniel
Vettori

Sunrisers
Hyderabad

Kalanidhi
Hyderabad Maran (Sun

Darren
Sammy

Tom
Moody

Kochi
Tuskers
Kerala

Kochi

Group)

Kochi Cricket
Private Ltd

Mahela
Jayawardene

M. Chinnaswamy
Stadium
Bengaluru, Karnataka
Rajiv Gandhi
International Cricket
Stadium
Hyderabad, Andhra
Pradesh
Jawaharlal
Nehru Stadium,
Kochi,
Holkar Cricket

Stadium, Indore

Deccan
Chargers
Pune
Warriors
India

Deccan
Chronicle
Hyderabad
Holdings
Limited
Pune

Sahara
Adventure
Sports India

Kumar
Sangakkara

Rajiv Gandhi
International
Cricket Stadium
Hyderabad,
Andhra Pradesh,

Angelo
Mathews

Subrata Roy
Stadium, Pune

Tournament rules
There are five ways that a franchise can acquire a player: In the annual auction, signing
domestic players, signing uncapped players, through trading, and signing replacements.[20][21]
In the trading window, the player can only be traded with his consent. The franchise will have
to pay the difference between the old contract price and the new contract price. If the new
contract is worth more than the older one, then the difference will be shared between the
player and the franchise selling the player.[22][23]
Some of the team composition rules are:

A minimum squad strength of 16 players plus one physiotherapist and a coach.

No more than 11 foreign players in the squad and maximum of four foreign players
should be in the playing eleven.

A minimum of 14 Indian players must be included in each squad.

A minimum of six players from the BCCI under-22 pool in each squad.

IPL games utilise television timeouts, hence there is no time limit for teams to complete their
innings. However, there may be a penalty if the umpires find teams misusing this privilege at
their own choice. Additionally, each team is given a two-and-a-half-minute "strategic
timeout" during each innings; one must be taken by the bowling team between the 6th to 10th
overs, and the batting team between the 11th to 16th overs.[24]
The total spending cap for a franchise in the first player auction was US$5 million. Under-22
players are to be remunerated with a minimum annual salary of US$20,000 while for others it
is US$50,000.

Teams' performances
Main article: List of Indian Premier League records and statistics
Team
2008 2009 2010 2011 2012 2013 2014
Chennai Super Kings
R 4th W W
R
R TBD
Deccan Chargers
8th W 4th 7th 8th DNP DNP

Team
Delhi Daredevils
Kings XI Punjab
Kolkata Knight Riders
Kochi Tuskers Kerala
Mumbai Indians
Pune Warriors India
Rajasthan Royals
Royal Challengers Bangalore
Sunrisers Hyderabad

2008
4th
3rd
6th
DNP
5th
DNP
W
7th
DNP

2009
3rd
5th
8th
DNP
7th
DNP
6th
R
DNP

2010
5th
8th
6th
DNP
R
DNP
7th
3rd
DNP

2011
10th
5th
4th
8th
3rd
9th
6th
R
DNP

2012
3rd
6th
W
DNP
4th
9th
7th
5th
DNP

2013
9th
6th
7th
DNP
W
8th
3rd
5th
4th

2014
8th
TBD
TBD
DNP
TBD
DNP
TBD
TBD
TBD

Notes:

W = Winner; R = Runner-up;
To be Decided

= Semifinalist; DNP = Did Not Participated; TBD =

Titles and Performance


Team
Chennai Super Kings
Mumbai Indians
Kolkata Knight Riders
Rajasthan Royals
Royal Challengers Bangalore
Delhi Daredevils
Kings XI Punjab
Sunrisers Hyderabad
Deccan Chargers
Pune Warriors India
Kochi Tuskers Kerala

Span
2008-2014
20082014
2008-2014
20082014
20082014
20082014
20082014
2013-2014
20082012
20112013
2011-2011

Titles
2
1
1
1
0
0
0
0
1
0
0

Best Performance
Champions (2010, 2011)
Champions (2013)
Champions (2012)
Champions (2008)
Runner - Up (2009, 2011)
Semi-finals (2009)
Semi-finals (2008)
Playoffs Eliminator(2013)
Champions (2009)
8th Place (2013)
8th Place (2011)

= Defunct Teams (no longer exists or play twenty20)

Source: Cricinfo [25]

Tournament summary
Season

Champions

Rajasthan
Royals
Deccan
2009
Chargers
Chennai Super
2010
Kings
2011 Chennai Super
2008

Runners-up

Semi-finalists

Chennai Super
Kings XI Punjab
Kings
Royal Challengers
Delhi Daredevils
Bangalore
Royal Challengers
Mumbai Indians
Bangalore
Royal Challengers Mumbai Indians

Delhi
Daredevils
Chennai Super
Kings
Deccan
Chargers
Kolkata Knight

No. of
teams
8
8
8
10

Kings
Bangalore
Kolkata Knight Chennai Super
2012
Riders
Kings
Chennai Super
2013 Mumbai Indians
Kings
2014

Riders
Delhi Daredevils

Mumbai Indians

Rajasthan Royals

Sunrisers
Hyderabad

9
8

Prize money
Season 7 of Indian Premier League (IPL 2014) will offer a total prize money of Rs. 18 crore.
The winning team of IPL gets prize money of Rs. 13 crores.

Champions: 10 crores

Runner-up: 8 crores

Third place: 5 crores

Fourth place: 4 crores

No prize money for remaining teams

It must be noted that IPL rules mandate that half of the prize money must be distributed
among the players.[26]

Ticket sales money/gate receipts


Almost 80% of the tickets are sold by franchises themselves while other 20% is for IPL
governing body.[citation needed] Tickets sales/gate receipts are large proportion of an IPL
franchise's yearly revenue.

Sponsorships
India's biggest property developer DLF Group paid 250 cr (around US$50 million) to be the
title sponsor of the tournament for 5 years from 2008 to 2012.[27] From 2013 season, the
American food and beverage company PepsiCo took over title sponsorship for five years
valued at 3968 million, and also exclusive beverage supplier for the IPL teams in the 2013
season.[28][29]
The IPL is expected to bring the BCCI an income of approximately US$1.6 billion, over a
period of five to ten years. All of these revenues are directed to a central pool, 40% of which
will go to IPL itself, 54% to franchises and 6% as prize money. The money will be distributed
in these proportions until 2017, after which the share of IPL will be 50%, franchises 45% and
prize money 5%. The IPL signed up Kingfisher Airlines as the official umpire partner for the
series in a 1.06 billion (US$18 million) (approximately 15 million) deal. This deal sees the
McDowells No.1 brand on all umpires' uniforms and also on the giant screens during third
umpire decisions.[30]

Other sponsorships include, a deal with Hero Honda worth $22.5 million, with PepsiCo worth
$12.5 million, and a deal with Kingfisher at $26.5 million.[31]

Television rights
On 17 January 2008 it was announced that a consortium consisting of India's Sony
Entertainment Television(Set Max) network and Singapore-based World Sport Group secured
the global broadcasting rights of the Indian Premier League.[32] The record deal has a duration
of ten years at a cost of US$1.026 billion. As part of the deal, the consortium will pay the
BCCI US$918 million for the television broadcast rights and US$108 million for the
promotion of the tournament.[33] This deal was challenged in the Bombay High Court by IPL,
and got the ruling on its side.
After losing the battle in court, Sony Entertainment Television signed a new contract with
BCCI with Sony Entertainment Television paying 87 billion (US$1.5 billion) for 10 years.
One of the reasons for payment of this huge amount is seen as the money required to
subsidise IPL's move to South Africa which will be substantially more than the previous IPL.
IPL had agreed to subsidise the difference in operating cost between India and South Africa
as it decided to move to the African nation after the security concerns raised because of its
coincidence with India's general elections.
20% of these proceeds would go to IPL, 8% as prize money and 72% would be distributed to
the franchisees. The money would be distributed in these proportions until 2012, after which
the IPL would go public and list its shares (But in March 2010, IPL decided not to go public).
[34]

Sony-WSG then re-sold parts of the broadcasting rights geographically to other companies. It
is officially broadcast on Set Max, Set Six and in internet on Times internet.
On 4 March 2010 ITV announced it had secured the United Kingdom television rights for the
2010 Indian Premier League. ITV will televise 59 of the 60 IPL matches on its ITV4 free to
air channel.[35]
On 1 April 2011, Rogers Media announced that he signed a four-year exclusive deal in
Canada to broadcast 36 group stage matches, 3 playoff matches and 1 championship match
on its channel Sportsnet One.[36] In the 2012 season, its coverage includes a weekly highlight
show and four matches on its Omni Television multicultural stations, and the IPL Final was
broadcast on the main Sportsnet regional channels.[37]
Winning Bidder

Regional Broadcast Rights

Sony
Entertainment
India, Bangladesh, Bhutan, Nepal
Television/World
Sport Group
The Times Group Worldwide

Terms of Deal
10 years, 2008
2017 at 87
billion
(US$1.5 billion)
(revised)[32]
Global Rights to
distribute on
broadband,
mobile and radio.
4 Years 2011

2014, Terms not


released.[38]
Maasranga
Bangladesh
Television
GEO Super
(20082010, 2012, Pakistan
2013, 2014)
Carlton Sports
Network (2012)
Sri Lanka
Rupavahini Sri Lanka
Corporation:
Channel Eye
(20082011)
Network Ten
(2008)
Australia: Currently no television broadcasting.[41]
One (20092010)
Sky Sport (2008
New Zealand
2010, 2012)
PCCW
StarHub
Astro

SuperSport

Arab Digital
Distribution
(CricOne)

Hong Kong: Broadcast rights on Now TV.


Singapore: Broadcast rights on IPL Channel.
Malaysia, Brunei

[39]

Contract
extended to 2013.
[40]

Terms not
released.

5 years, 2008
2012 at A$1015
million.[42]
Terms not
released.
2 years, 2010
2011 terms not
released.
Terms not
released.
Terms not
released.

South Africa, Angola, Benin, Botswana, Burkina


Faso, Burundi, Cameroon, Cape Verde, Central
African Republic, Chad, Comoros, Cte d'Ivoire,
Democratic Republic of the Congo, Djibouti, Eritrea,
Ethiopia, Equatorial Guinea, Gabon, Gambia, Ghana,
10 Years, 2008
Guinea, Guinea-Bissau, Kenya, Liberia, Madagascar,
2017 terms not
Malawi, Mali, Mauritius, Mozambique, Namibia,
released.
Niger, Nigeria, Republic of the Congo, Rwanda,
Saint Helena, Ascension and Tristan da Cunha, So
Tom and Prncipe Senegal, Seychelles, Sierra Leone,
South Sudan, Swaziland, Tanzania, Togo, Uganda,
Zambia, Zimbabwe
United Arab Emirates, Algeria, Bahrain, Egypt, Iran,
Iraq, Jordan, Kuwait, Lebanon, Libya, Mauritania,
Morocco, Oman, Palestine, Qatar, Saudi Arabia,
10 Years, 2008
Sudan, Syria, Tunisia, Yemen
2017 terms not
released.[43]
Broadcast rights on CricOne

Sky Sports(2015-)
ITV (20102014)
United Kingdom: Broadcast on ITV4.
Setanta Sports
(20082009)

4 Years 2011
2014, Terms not
released.

SportsMax

Anguilla, Antigua and Barbuda, Bahamas, British


Virgin Islands, Barbados, Bermuda, Cayman Islands,
Dominica, Grenada, Guadeloupe, Guyana, Jamaica,
Martinique, Montserrat, Saint Kitts and Nevis, Saint Terms not
Lucia, Saint Martin, Sint Maarten, Saint Vincent and released.
the Grenadines, Suriname, Trinidad and Tobago,
Turks and Caicos Islands, United States Virgin
Islands

Sportsnet
One/World/Omni
(2011present)
Asian Television
Canada: Exclusive broadcast rights.
Network (2008
2010) ATN-Asian
Radio (2008
present)

4 years, 2011
2014 terms not
released.

Willow TV
(20082010, 2012, United States
2013)

Rights to
distribute on
television, radio,
broadband and
Internet, for the
IPL in North
America. 5 years,
20082012,
terms not
released.[44]

NEO Cricket
(2011) Dish
Network (2008, United States
2011) DirecTV
(20082010)

Terms not
released.

Revenue and profits


The UK-based brand consultancy, Brand Finance, has valued the IPL at $4.13 billion in 2010.
[45]
It was valued at US$2.01 billion in 2009 by the same consultancy.[46]
There are disputed figures for the profitability of the teams. One analyst said that four teams
out of the eight made a profit in 2009.[47] While The Times said that all but Kings XI Punjab
made a profit.[48]
In 2010, the IPL expects to have 80 official merchandising deals. It has signed a deal with
Swiss watchmaker Bandelier to make official watches for the IPL.[49]

Mobile applications
DCI Mobile Studios (A division of Dot Com Infoway Limited), in conjunction with Sigma
Ventures of Singapore, have jointly acquired the rights to be the exclusive Mobile Application
partner and rights holder for the Indian Premier League cricket matches worldwide for the

next 8 years (including the 2017 season). Recently[when?], they have released the IPL T20
Mobile applications for iPhone, Nokia Smartphones and BlackBerry devices. It is available
across all other major Mobile platforms including the Android, Windows Mobile, Palm &
others.[50]

Official website
The IPL negotiated a contract with the Canadian company Live Current Media Inc. to run and
operate its portals and the minimum guarantee has been negotiated at US$50 million over the
next 10 years.[51] In 2010, the contract was nullified and the BCCI decided to run the IPL
Digital properties in-house. The official website of the tournament is www.iplt20.com.
Incorporating popular forms of social media, the website now contains a more holistic
presence across all online mediums to empower user interaction.

Global interest
The third season of the IPL saw interest rise dramatically in the United Kingdom, due to
telecasts being moved from the subscription-based Setanta Sports to the free-to-air ITV4.
Lalit Modi, then chairman and Commissioner, also expressed immense satisfaction on the
way IPL has been accepted by the British audience. "ITV beats Sky Sports over the weekend
in number of viewers. This is great going. The ITV numbers are double that of rugby league.
This is huge by all imaginations. UK figures for viewership on ITV already 10 times that of
last year. This is just fantastic news," he said.[52]

Fantasy Cricket
A number of portals piggyback on the immense popularity of the Indian Premier League and
offer users an opportunity to play fantasy cricket leagues specially designed for the IPL.
Fantasy Cricket is a game which allows users to make a virtual team and then allots points to
them based on how their chosen players perform in the actual matches. There are some basic
rules that need to be followed while creating a virtual team. It is hugely popular in India and
among Indians living abroad during the eight weeks of the Indian Premier League. It can be
played on official website of IPL.

Controversies
Main article: Controversies involving the Indian Premier League
However, the League has been the subject of controversies where allegations of cricket
betting, money laundering, termination of franchises and spot fixing were witnessed.[53][54]
The IPL franchise has a number of issues regarding the viability of the business model,
sponsorship fees, reduction in the brand value, fees paid to players and other issues that
threaten the game.[55]

See also

Premier League

Indian Cricket League

Players in Indian Premier League

Champions League Twenty20

Indian Super League

Indian Badminton League

Bangladesh Premier League

India portal

Cricket portal

Indian Premier League portal

References
1.

"BCCI AGM 2011: Rajiv Shukla appointed IPL chief". Sahara Samay. 19
September 2011. Retrieved 12 December 2011.

2.

"Captain's knack: Tete-a-tete with Sundar Raman". The Economic Times. Nov
14, 2008. Retrieved 17 April 2014.

3.

"Brand IPL comes under a cloud". Business Standard. 8 April 2011. Retrieved
12 December 2011.

4.

"Controversies, scandals inflicting body blow to IPL as brand value". India


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Shashi Kadapa. How sustainable is the strategy of the Indian Premier League IPL? A critical review of 10 key issues that impact the IPL Strategy - published at:
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12, December 2013 Edition. . Available at SSRN: http://ssrn.com/abstract=2365587

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