ENDLESS OPPORTUNITIES TO PROMOTE YOUR BUSINESS THROUGH A WHERE IN NEW YORK PARTNERSHIP

ONLINE & MOBILE OFFERINGS

Listings & Calendar Listings on wheretraveler.com

and innewyork.com
A description of your business will appear on wheretraveler.com and/or
innewyork.com in the category listing sections (including shopping, dining,
entertainment, attractions, art & antiques, museums and hotels). In addition,
your events will be promoted on the day they occur in the Calendar section
of these sites. Both websites serve as extensions to Where and IN New York
magazines, extending your reach to the digital audience of these publications.

Social Media Promotions

Build followers via Where IN New Yorks social media: Facebook (INNewYorkMag
and WhereNY); Twitter (@NYC_Info); Instagram (@innewyorkmag) and Pinterest
(innewyork). Social Media Marketing includes photo contests, trivia campaigns,
Pin It to Win It contests and the latest on New York City openings, sales, offers
and events.

Online Sweepstakes
This fun offer features a new sweepstakes every month, exposing your
business to our vast online community of innewyork.com readers, Facebook
fans and Twitter followers, as well as exposure to leading hotel concierges.
Each month, the sweepstakes are also emailed to our exclusive database
of consumers.

DAILY NYC Blog

DAILY NYC allows our blog editors the opportunity to experience all your
business has to offer and share their first-hand findings with the innewyork.com
audiencefurther enticing them to visit your establishment. These daily blog
posts are promoted to our Facebook fans and Twitter followersfurther
extending online exposure for your business.

Holiday Promotional Pages & Online Gift Guides

Promote your holiday offers, discounts, specials menus, events and more on our
Holiday Promotional Pages (including New Years Eve, Valentines Day, Easter,
Fourth of July, Fathers Day, Mothers Day and Thanksgiving) on innewyork.com.
These pages are promoted to our entire database of more than 24,000 contacts,
as well as on our social media sitesexposing your business to thousands of
locals, as well as the influx of visitors who travel to New York City during these
major holidays. PLUS, promote a specific must-have item in our holiday-specific
Online Gift Guides (including winter holidays, Valentines Day, Mothers Day and
Fathers Day), also promoted to our extensive database and on our social media
sitesallowing thousands of consumers the opportunity to shop your must-have
merchandise.

CONCIERGE PROGRAMS
Turn-Key Concierge Event
Let Where IN New York host a concierge event at your businessexposing
your establishment to our extensive list of more than 900 concierges at leading
hotels throughout the tri-state area and residential buildingswho can in turn
spread the word to their hotel guests. PLUS, your event photos will be posted on
our dedicated concierge website, Concierge Connection, and youll also receive
concierge feedback from the event and a list of attendees.

Concierge Connection E-Newsletters

Inclusion in our concierge e-newsletter, Concierge Connection, lets you get
the word out about your weekly deals, offers and special announcements to
our extensive database of 900-plus conciergesextended your reach to these
hospitality industry experts, who can in turn recommend your establishment
to their guests.

Concierge Up-to-the-Minute page

The Up-to-The-Minute page on our Concierge Connection sitean insider
resource, updated daily, for everything concierges need to know to plan the
perfect NYC experience for their guests (found on mvpny.net)is the best way
to spread the word about your time-sensitive offers and announcements to
concierges who rely on the site for places to recommend to their guests, often
on short notice.

Hotel Excellence Awards

This annual black-tie gala honors excellence in the hospitality industry and
brings together members of the concierge community and their leaders.
The event welcomes approximately 600 attendees each year. Donating an item
to the HEA Silent Auction puts the spotlight on your establishment at the event
as well as six weeks prior to HEA on CharityBids.org, allowing your business to
reach an additional 24,000-plus contacts in the Where IN New York database.

EVENT PLANNERS
Event Planners
Promote your business with City Spaces, Where IN New Yorks dedicated event
planner e-newsletter. This bi-monthly e-newsletter is sent to our database of
more than 1,000 event planners, corporations and more looking to book event
venues, as well as find great vendors for those last-minute finishing touches
and entertainment at their eventsplacing your business in the spotlight to
both the planners of, and guests attending, these festivities. PLUS, Where
IN New York can create a DEDICATED email blast just promoting your venue
to our extensive database.

CONSUMERS & LOCAL EXPOSURE

Advertorial Exposure
Buca di Beppo Italian Restaurant

Patsys Italian Restaurant

Buca di Beppo gets to the

heart of fresh Italian cooking
with favorite recipes like
Chicken Limone and Spicy
Chicken Rigatoni. Buca
serves family-style food
in two portion sizes: Buca
Small feeds two or more
and Buca Large feeds
an average-sized country.
Well, actually it feeds four
or more. Buca di Beppo is the perfect place for celebrating a special
occasion, planning a business dinner or grabbing Buca To Go. 1540
Broadway, at W. 45th St., 212-764-6527, bucadibeppo.com

Patsys, a celebrity favorite

since 1944, was Frank
Sinatras choice when in New
York. Generous portions and
a family-friendly atmosphere
make the restaurant feel
like home. Patsys signature
award-winning marinara
sauces and authentic
artisanal pasta are available
at Patsys only location in
New York and at better grocers nationwide. 236 W. 56th St., btw
Broadway & Eighth Ave., 212-247-3491, patsys.com

Caff Storico at New-York

Historical Society

Planet Hollywood

Caff Storico features authentic

Italian cuisine, including dishes
inspired by classic small plates,
as well as handmade artisanal
pastas by award-winning Chef
Jim Burke. An all-Italian wine list
with more than 50 labels, 20 of
which are available by the glass,
accompanies a full bar. 170
Central Park W., at Richard Gilder Way (77th St.), 212-485-9211,
nyhistory.org/dine

For great food, famous

memorabilia, awesome
merchandise, and out-ofthis-world events, theres no
place like the Planet. Thrill
to the magic of Hollywood
surrounded by the largest
movie memorabilia collection
in the world! The restaurant
is open for breakfast, lunch
and dinner. 1540 Broadway, at W. 45th St., 212-333-7827,
planethollywoodintl.com

Where and IN New York magazines combined reach 18.8 million readers
annually. Both boast advertorials dedicated to Dining (featured in six issues
per year of each publication) and Shopping & Experiences (featured in six
issues per year of each publication). With these publications found in hotels,
corporate housing, the lounges of international airlines and onboard
international flights, Amtrak trains and Queen Mary 2, you can reach travelers
and locals at every leg of their journey.

Spotlight On NYC E-Newsletter

Inclusion in our consumer e-newsletter, Spotlight On NYC, lets you get the
word out about your weekly deals, offers and special announcements to our
extensive list of more than 24,000 consumers extending your reach to
visitors and locals.

Spotlight Deal of the Week

Each week, one advertisers deal is placed in the spotlight with this great
featuresent to our entire database of more than 24,000 contacts. The deal
is featured on the homepage of innewyork.com for a week and then moves
to innewyork.com/offers so consumers can still take advantage of your deal
after its featured week.

Promotional Offers & Events

Where IN New York sponsors several highly trafficked events throughout the
year, including The New York Times Travel Show (20,000-plus attendees), GLBT
Expo (20,000-plus attendees) and Winters Eve at Lincoln Square (10,000-plus
attendees). Where IN New York titles are distributed at these popular events,
as well as a flier with a QR code to our NYC Deals, Offers & Announcements
page on innewyork.computting your businesss deals and special offers in the
spotlight to both visitors and locals well after these events. PLUS, offers stay
online all yeargiving your business more exposure to travelers planning their
NYC journey in advance.

EDITORIAL
Print Editorial Listing & The Editor Is IN Blog
Your companys editorial listing will appear in Where and/or IN New York magazine
the month your ad appears in the publication. PLUS, The Editor Is IN* blog allows
our editorial team the opportunity to experience all your business has to offer
and share their first-hand findings with the innewyork.com audiencefurther
enticing them to visit your establishment. These daily blog posts are promoted
to our Facebook fans and Twitter followersfurther extending online exposure
for your business.
*Businesses featured at discretion of editors