INDUSIND BANK LIMITED

Summer Internship Programme 2015 [10 Weeks]

Business Unit
Department
Role
Reporting Structure
Key Liasioning (External)
Key Liasioning (Internal)

Transaction Banking Group

Cash Management Services
Market Research & Sales Support
Head Structure CMS
Central/State PSUs, Govt Departments & Corporate &
Institutional Clients
Product Team, Implementation Team, Relationship Teams

Objectives & Goals

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To identify and contact Potential Cash Management Clients in North Zone (Internal as well as NTB
Customers)
Pre-sales Documentation and Co-ordination with various Internal stakeholders (Product,
Implementation, Operations, Vendors)
Penetrate & understand the current CMS offering in NBFCs/ Insurance/MFs/Ecommerce/Education
sector & ways to improve IBLs market share and to assist Sales Team for New-to-Bank clients to
improve CASA & Fee Income for the Bank
To Explore the e-tendering & e-Auction opportunities in both Govt & Corporate clients.
To assist the IBLs Sales Team for Feasibility, Liasioning with Operations, Implementation team &
Relationship team.
Finalize Documentation Preparation of Offer Letters, Presentations & Complete set of Toolkit

Major Assignments:
Summer Trainee (ST) should be responsible for
1. Drawing up Sales Pipeline of Govt clients, Central /State PSU, Corporates & Institutions through extensive
Market Research
2. Pre-sales activity and co-ordination with Product, Implementation & Operations Team
3. Support Sales Managers in general (phone handling, e-mail etc.)
4. Assists in organizing and supporting Sales Calls with Corporate Clients
5. Liaison between Sales Managers, Product, Operations & Implementation team
6. Assists in organizing Regional sales meetings / discussions with Relationship Managers
7. Competitor Research, Industry Research for Cash Management Services
8. Corporate Client Database management

DELIVERABLES:
1] Pre-Sales & Post Sales
A] Co-ordination with CMS Sales & various internal stakeholders for Pre-sales activity, Cost-benefit
analysis, MIS and vendor queries
Timeline: 4 Weeks
2] Use Data Sources/References/ Relationships to identify potential CMS Clients for
A] CMS Offering PSUs/NBFC/Insurance/MF/Education/Ecommerce
The ST should focus at each of the segment and should identify the Target clients in each of the
segment and list them out. Once the List is prepared, it can be shared with the Sales Team.
For all the Clients where there is no existing relationship, the ST should try & find out the relevant
point of contact (Lead Generation) so that Sales Team can take it further.
Timeline: 4 Weeks
B] E-tendering & E-Auction
The ST should focus at each of the segment and should identify the Target clients in each of the
segment and list them out. Once the List is prepared, it can be shared with the Sales Team.
For all the Clients where there is no existing relationship, the ST should try & find out the relevant
point of contact (Lead Generation) so that Sales Team can take it further.
Timeline: 1 Week
3. Corporate Client Database management
To prepare the Corporate Client data (Excel Format) along with Presentation as a final deliverable
Timeline: 3 days
Apart from these 2 deliverables, the ST should meet the above said objectives & goals on the on-going basis, as
and when required by the Sales Team.
Further ST should ensure
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Complete Data Confidentiality, No external sharing of data in any form

Data Integrity
Pro-active approach for Market Research
Time Management & Punctuality
Good communication skills & professional attire