Rave Media Pack 2014

Get your brand moving!

Our Profile
Rave Magazine is a refreshing, new niche general interest,
entertainment, sensational and lifestyle -based magazine
dedicated to providing diverse content to the general
public. Rave Magazine focuses on a diverse audience
group, ages between 16 & 60, inquiring about the latest
events and trends. The publication targets market
distribution across Kenya and the East Africa. The periodical
adheres to world-class editorial standards. Rave recognizes
and reflects the wide cultural and lifestyle interests of its
readers, who are drawn together from across the
spectrum of Kenya, Africa and international continents
Concept: A readable, content-rich magazine, with the
potential for strong advertiser appeal and broad distribution.
Rave is a monthly magazine that will consistently provide indepth articles.
Distribution: Rave magazine will be provided by direct mail to
subscribers. A further 1000 copies are distributed at special
events, in display racks in supermarkets and retail shops,
and as requested by our readers.

Our vision is to produce a high quality

magazine that captures the essence of life.

Through using highly skilled journalists and photographers
who have a passion for their profession, we are able to present stories and images that will inform and entertain you.
We believe our product, the Rave magazine, will have the appeal, longevity and competitive edge to thrive in the
marketplace.

The new! Phenomenon

We deliver great exclusives for our readers and the fact that our now number one testament is the hard work and
dedication not just of our team but also of our fantastic columnists.

Exceptional Brand & Editorial Style

Picture led, larger format and glossier magazine

Wide-reaching
Entirely authenticity led through-out all features (at home, parties, food, entertainments, fashion
and beauty)

Rave Readers are consolidators

Family orientated
Social organizer
Aspired & influenced by celebrities
Young children
Staying healthy and fit
Always the first to know among friends
Finding a happy medium between work and family life

Indulge in designer clothing

New readers are Seeking

Interested in the nitty-gritty of life

Empathetic, not judgmental
Like to spend on instant happiness fixes
Value opinions of celebrities they trust
Very influenced by celebrities
Have a family
Adore make-up and looking great
Living life now- not waiting around!

Rave Readers are Full Time

Fun

Confident, with a positive attitude

Individualists
Like to be seen to be in the know and ontrend
Focused on their future and careers
On a journey and enjoying the ride
Aspirations reflected in their love of designer
brands
Adventurous, not averse to risk-taking
View celebrities as a source of entertainment

Inside the magazine

[Features]

Rave Events Calendar

Flick lite [Movie Highloghts]
Rave Music Review
The booklovers haven
Theatre Highlights
TV Guide
Places & Scenes
Arts & Crafts
Health & Fitness

Accessible Fashion & Design

Brilliant Themed Beauty & Style

Technology
Cars
Shopping [Shop smart -]
Travel & Leisure
Sports
Love, Sex & Relationships
Food & Nutrition
Recipes
Celebrity Interview & Fashion Shoot
Industry, Business & Finance
Gossip
Home Dcor & Design
Nature
Parenting
Politics
Education
Career
Law
Hobbies, Talent & Skills
Culture & Tradition
Global Sight
Entertainment
Contests, Promotions &
giveaways

Classifieds

True Life Stories

Why should you advertise with us?

NOW is your opportunity to profile your business in Rave Lifestyle Magazine
Rave magazine is a premium, glossy publication with a focus on high quality and presentation.
Our magazine has a wide audience targeting both men and women from urban and rural sectors across the entire
nation and well beyond.
Our team is strong, skilled, committed and passionate about the region and aims to encourage readers to feel
proud of the rich culture and heritage in which they are immersed.
Your advertising commitment with us will assist in maintaining and maximizing your position in the marketplace.

 We are able to offer extremely competitive advertising rates. Compare our prices to any other similar publication
and you will be pleasantly surprised! We are here to promote your business in the most cost effective way and know
we have the mechanism to allow this to happen.
12 issues per year in giving maximum exposure for advertisers.
Each magazine will be on the newsagent stands for monthly to allow maximum exposure and brand presence.
Impressive readership will be due to the distribution methods, large area by the magazine.
Rave Lifestyle magazine is distributed to over 200+ news agents and selected retail outlets within the nation and in
the bordering regions.
While the magazine reaches a widespread audience, the focus of the content remains loyal to the Readers and the
region.
As well as consistent distribution to news agencies and retail outlets, unsold magazines are distributed to cafes,
health waiting rooms, quality hotels/motels, bed and breakfast establishments, hair and beauty salons and tourist
outlets.
Complimentary copies of the magazine are given to guests at regional events and promotions. Our team seeks
ways to work closely with local council and tourism promotion.
We are continually pursuing new opportunities to broaden our audience and make mutually beneficial links with
regional bodies whose aim it is to elevate the profile of the region.
There is no extra charge for designing your first advertisement. Our photographers can take complimentary photos
of your business to be used for the advertising and your ad will be personally created by our own graphic designers.
However, you also have the option of utilizing current advertising material that has been used recently to promote
your business.

Size
Full page inside
Half page
Quarter page
Third Page
Front page(ear piece)
Bottom strip(front page)
Double Spread Double Spread
Half page Double Spread
Prime Positions
Full Page Inside Front Cover
Full Page Inside Back cover
Full Page Outside Back Cover

Rate
180,000
100,000
60,000
40,000
70,000
50,000
320,000
200,000
Rate
200,000
200,000
250,000
180,000
250,000

Single Page
Double Page
MATERIAL SPECIFICATIONS
SIZE

TYPE (MM)

TRIM (MM)

BLEED (MM)

DPS

258 X 380

275 X 420

285 X 430

Full page

258 X 190

275 X 210

285 X 220

1/2 Page Vertical

258 X 92

275 X 105

285 X 115

1/2 Page Horizontal

127 X 190

136 X 210

141 X 220

1/3 Page Vertical

258 X 59

275 X 70

285 X 75

1/3 Page Horizontal

86 X 190

94 X 210

104 X 220

THE FOLLOWING WILL NOT BE ACCEPTED:

- Files provided on disk (CD/DVD)
- Low resolution images (less than 300 dpi)
- Files containing RGB and/or transparency elements
DOCUMENT SETUP
In order to supply the correctly sized advert material, please adhere to the following:
- That your document is configured to the trim specified
- That your document bleed is added during setup and not after setup
- That your document final size does not exceed the bleed specified
- When preparing the advert, ensure the type parameter is respected

It is critical that both the PDF document, as well as the advert contained within the PDF document, should
meet the requirements stipulated in this rate card.
It is not sufficient for the advert alone to meet the requirements, while the overall document does not.

- Full technical requirements available on request.

- Touch Point Solutions will not be held responsible for complete material supplied by the adver tiser which is not in accordance with our
specifications