Professional Documents
Culture Documents
sheilamarks98@yahoo.com
www.linkedin.com/in/sheilasmarks
Recognized as a trusted business advisor that operates at the highest level of discretion and integrity who adapts to
rapid changing environments and consistently achieves financial goals, fosters systemic thinking and two-way
communications, makes effective decision in certain and uncertain situations and aligns staff to deliver on objectives
within set time frames.
S. Marks,
Resume, Page Two
PROFESSIONAL EXPERIENCE
AT&T, Inc., 1978 to 2013
Executive Director Brand Management
Director | Chief of Staff Corporate Communications
Director | Chief of Staff Sales, Government, Education, Healthcare & Marketing
Director Market Development & Business Planning
Regional Vice President New Business Development
Directed and managed daily brand management, corporate communication and sales operations. Led internal / external
brand operations strategy development, implementation, and management, including overseeing a top-performing team of
nine staff and seven contractors who strengthen brand perception via use of integrated marketing plans, corporate assets,
and merchandise. Delivered resourceful decision-making based on qualitative / quantitative research and engaged
stakeholders to successfully implement brand initiatives (e.g. messaging platforms, visual, messaging tone of voice, imagery,
and larger product / service programs) to enable alignment with corporate vision and frameworks.
Strategically steered support for officer to advance tactical plans to ensure key corporate communications imperatives
were achieved, including supervising a results-focused team providing staff support for 276 employees, as well as leading
highly visible projects to maintain internal and external information flow. Cost-effectively managed a $95.6 MM expense
budget and capital.
Responsible for hiring, training of professional and administrative staff, operations, strategic & tactical planning, sales,
customer service, conflict resolution, and employee support. Served as a conduit between officer, finance, marketing,
sales operations, compensation, customer care, sales effectiveness, to align tactics and resolve issues, develop sales plans,
manage performance issues, devise surplus plans, analyze territory coverage, develop compensation, and assess
performance. Managed base retention of 30K high-end business customers representing $6.6 billion revenue base.
Directed daily factory operations with 5 Associate Directors and 200 union employees supporting $120MM in contracted
revenue. Enhanced pre-sales / post-sales implementation team procedures, including improving processing time by 20 bps,
project closure percentage up by 3 bps, and order accuracy by an average of 2 bps while reducing the red jeopardys by 70%.
Applied strong leadership skills toward managing subordinates responsible for supporting operational objectives to ensure
core business revenue goals were attained, including serving as an integral partner to sales force to identify and qualify
sales / opportunities and recommend growth plans. Created sales support programs, including assessing markets,
planning product lifecycles, and defining product and service launches. Played a vital role in designing, developing,
documenting, communicating, and implementing compensation programs to achieve $1.899B in revenue.