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Placement Brochure

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15

CONTENTS

Directors Message

05

Coordinators message

07

Board of Governors

08

About the Institute

09

Our Presence & Prominence

11

Centre for Corporate Relations

12

Infrastructure Resources

14

The Mentors

16

Academic & Learning Pedagogy

17

Eminent Speakers from the Industry

18

MDP & HR Roundtable

19

International & National Alliances

20

PGDM Programme

22

Summer Internship

31

Student Conduits

32

Student Activities

34

The Odyssey to NCR

36

Student Clubs at BIMTECH, BBSR

37

11 Reasons for Recruiting from BIMTECHs

38

Students Profile 2013-15 Batch


- PGDM (Marketing)

40

- PGDM (Finance)

42

- PGDM (Operations)

44

- PGDM (Human Resources)

45

Students Profile 2014-16 Batch

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,,

Its human nature to stretch,


to go, to see, to understand.
EXPLORATION
is not a choice,
really, Its an imperative
Michael Collins

02

www.bimtechbbsr.ac.in

,,

To be known for developing ethical

global leaders and entrepreneurs


striving for sustainability and
inclusive growth

Dr. (Smt.) Sarala Birla & Syt. B.K. Birla

www.bimtechbbsr.ac.in

03

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I am happy to report that


we have fared pretty well in
our first year of operations
and are emerging as a big
challenge to other
B-schools in the Eastern
Region of India.

DIRECTORS
MESSAGE
Establishing and commencing a B-School from
scratch is a daunting and challenging task for anyone
as it takes years to get recognized and accepted by all
the stakeholders. In an era of consolidation and
divestment among B Schools, Birla Institute of
Management Technology, Greater Noida supported
by the BK Birla Group of companies, under the aegis
of Birla Academy of Art and Culture decided to launch
a second campus in Bhubaneswar, Odisha which
commenced in August 2013.
The Bhubaneswar campus, started its flag-ship
programme in PGDM a full-time, two-year, AICTE
approved, residential campus on the outskirts of
Bhubaneswar in 2013, in a lush green sprawling 30acre campus with unique architectural design
depicting Odisha culture & massive pillars indicative of
Birlas strong value system. Holding high the banner
of Excellence with values, as a management
institute we at BIMTECH Bhubaneswar try to
inculcate the guiding principles of excellence, ethics
and values amongst our students while shaping and
sharpening their mindsets by the academic rigor.
The campus equipped with modern IT infrastructure
comprises of students from pan-India, representing a
mini-India culture, with strong focus on social
sensitiveness. Emphasis is placed on creating bestof-the-best academic environment & exposing to reallife situations of corporate world by faculty members
from premiere institutions like IIMs/XLRI & IITs &

experienced professionals from industry. In short the


efforts are to prepare the students to hit the ground
running.
I am happy to report that we have fared pretty well in
our first year of operations and are emerging as a big
challenge to other B-schools in the Eastern Region of
India. This is reflected in the overwhelming response
received in the intake of our second batch of students
which doubled the first years intake.
The students of the maiden batch have undergone
Summer Internship at reputed companies and have
received good reviews from their industry mentors.
On behalf of the management and faculty colleagues, I
extend warm greetings & felicitations to all our
prospective recruiters and welcome you to
Bhubaneswar campus for our maiden selection
process 2014-15.
BIMTECH Bhubaneswar welcomes you all !!!!
Prof Prithvi Yadav
Director - BIMTECH, Bhubaneswar
Ex-Professor, IIM

www.bimtechbbsr.ac.in

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FROM THE
COORDINATORS
DESK
It feels like just yesterday that the new campus at Bhubaneswar
started its operations. But already a year has gone by!
When the new government took over, Indian stocks rose and
there are larger expectations from all stakeholders aimed at
inclusive growth and development. The recent Union Budget
2014 termed Pro-Growth by the Indian Corporate sector has
paved the way for new players to enter the market.
Sheryl Sandberg, COO of Facebook says India has the
potential to become the largest economy in the world. The
current Indian economy is expanding and providing
opportunities for investors to enter the country and also creating
job opportunities for the booming intellectual capital in the
country. Both public and private sector look for talented people
with knowledge and skills.

The recent Union Budget


2014 termed
Pro-Growth by the Indian
Corporate sector has paved
the way for new players
to enter the market.

In this scenario, BIMTECH Bhubaneswar faced immense


challenges in the initial days of its commencement; however, the
students of the PGDM 2013-15, our maiden batch, have
successfully completed their summer internship at reputed
organizations and are now gearing up for their final placements.
It is my pleasure and privilege to invite and extend a warm
welcome to all corporate recruiters to BIMTECH Bhubaneswar
for our maiden campus season 2014-15.
Shylaja Iyengar
Associate Professor
Coordinator, Centre for Corporate Relations

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CHAIRPERSON
Smt. Jayashree Mohta
Vice-Chairperson
Birla Academy of Art & Culture
Kolkata

MEMBERS

BOARD OF
GOVERNORS

Shri. Vikash Kandoi


Director
Royal Touch Fablon (P) Ltd.
Shri. D.N. Patodia
Former President FICCI & Ex-MP
Gurgaon
Shri. A.K. Agarwala
Chairman
Business Review Council
Mumbai
Shri. Ramesh Maheshwari
Executive Vice Chairman
Texmaco Rail & Engineering Ltd.
Calcutta
Dr. Ajit Ranade
Chief Economist
Aditya Birla Group
Mumbai
Dr. H. Chaturvedi
Director
Birla Institute of Management Technology
Greater Noida
Shri. P.K. Mishra
IAS (Retd)
Bhubaneswar
Dr. Prithvi Yadav
Director
Birla Institute of Management Technology
Bhubaneswar
Dr. B.K. Das
Director
Birla Global Institute
Bhubaneswar

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ABOUT THE
INSTITUTE
The Birla Institute of Management Technology
(BIMTECH), Bhubaneswar is a sister concern of
BIMTECH, Greater Noida, which was established
in the year 1988. Like the G. Noida campus the
Bhubaneswar campus is also established by the
Birla Academy of Art and Culture, the educational
wing of the B.K. Birla Group of Companies.
Dr. (Smt.) Sarala Birla, Chairperson of the Birla
Academy and Syt. B. K. Birla, Chairperson of the
B K Birla Group of companies are the founders of
our business school. The institute is governed by
an eminent Board of Governors mostly drawn
from top echelons of Industry.
Set in a vast space of about 30 acres of land, this
sister institution with its majestic buildings at
Bhubaneswar, aims to serve the Higher
Education needs of Odisha, Jharkhand,
Chattisgarh, West Bengal, Andhra Pradesh,
Assam, Manipur, Mizoram, Nagaland, Arunachal
Pradesh, Nagaland, Sikkim And Tripura. The
choice of Bhubaneswar as a destination has
been motivated by the immense natural and
human resources of the Eastern States in general
and the emergence of the capital city as a
destination for Higher Education in Eastern India
in particular.

The institute commenced operations from 01


August 2013 offering Post Graduate Diploma in
Management - PGDM (with specialization in
Finance, HR, Marketing and Operations) - as its
flag-ship programme. This two-year full-time,
residential programme is AICTE approved, and
t h e re a re e x p a n s i o n p l a n s f o r f u r t h e r
programmes and research facilities.
The academic pursuits of the institute are fully
supported by faculty members who are drawn
from the academia and industry, besides drawing
on the expertise of the existing strength of the
Greater Noida campus. Their efforts are
supplemented by the inputs from guest faculty
serving the industry in senior positions.
The campus is a mini-India with students from
across the country pursuing their PGDM
programme. It is this mix of cultural
backgrounds, academic and professional
experiences which makes BIMTECH,
Bhubaneswar the most exciting and happening
business school in Eastern India today!

DID YOU KNOW?


Governing Trust
Birla Academy of Art and
Culture, Kolkata, 1962
Patrons
Dr. (Smt.) Sarala Birla and Syt. B K Birla
(leading business family
of India since 1902)
Foundation Day & Year
July 29, 2013

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STRETCHING
BIMTECH GREATER NOIDA
RANKING

OUR PRESENCE & PROMINENCE


Ranked 7th all-India among private B-Schools as per NHRD- People Matters Survey, 2014 & 2013.
Ranked 17th among all B-Schools in India as per NHRD- People Matters Survey, 2014 & 2013.
Ranked 7th all-India among private B-Schools as per MBA Universe Survey, 2012.
Ranked 18th among all B-Schools in India as per MBA Universe Survey, 2012.
Ranked 9th among the Top Private B-Schools under the CNBC-TV18's A List of B-Schools, 2012.
Ranked 17th among all B-Schools in India under the CNBC-TV18's A List of B-Schools, 2012.
Ranked 10th among private B-Schools in India by the Nielsen Business Today Survey of best B-Schools, 2012.
Ranked 21st among all B-Schools in India by the Nielsen Business Today Survey of Best B-Schools, 2012.
Received Five years NBA accreditation for PGDM Programme, a quality mark given only to a few selected B-Schools in India.
Chosen for implementation of Goldman Sach's 10000 Women Entrepreneurship Development Programme in UP and Odisha states.
Pioneer in Insurance Post Graduate Programme in the country.
Pioneer in Retailing & Merchandising Full Time (FT) Post Graduate Programme in the country.
One of the few private Indian B-Schools offering doctoral and post-doctoral programmes.

th

Rank

th

17
th
7
th
9

Rank

Rank

All India Among Top Private B-schools


NHRD People Matters in 2013 & 2014

All India Among Govt 7 Private B-schools


NHRDN And People Matters B-school Rankings
2013 & 2014

All India Among Private B-schools


MBA Universe Survey, 2012

Among The Top Private B-schools


CNBC-TV18

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CENTRE FOR
CORPORATE
RELATIONS
A dedicated team comprising a team of Senior faculty with
prior Industry experience and strong networking abilities
together with a team of students are engaged in
augmenting opportunities for students in targeting and
achieving preferred career choices and challenging
summer internship projects (SIP). These efforts are
supplemented and leveraged by a strong team of faculty
members from the G.Noida campus who focus on
maintaining long-term relationship with corporate in India
and abroad, thus leveraging the BBSR campus in their
efforts. Other activities of the Centre include:
Providing a one-window service outlet striving to build
close mutually beneficial relations with corporate for
promoting industry-academia interface.
Working in tandem with corporate and students to
ensure value-added summer internship and short-term
projects.
Providing training facilities in the areas of soft-skills,
arranging workshops, seminars, colloquiums, contests
to enhance the experiential ambience of Industry to
students.

Mission
To ensure the best possible
placement and training outcomes
for the students consistent
with their preferences and choices
Visit us at
http://www.bimtechbbsr.ac.in/placement
Please see the inside back cover of
this brochure for details about
Campus Recruitment Programme
and telephone numbers and
particulars of officials coordinating
placements.

12

www.bimtechbbsr.ac.in

www.bimtechbbsr.ac.in

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INFRASTRUCTURE
RESOURCES
This fully-residential campus is a blend of traditional
Odiya Architecture with modern amenities and
resources.
A campus spread across 30 acres, with nine blocks of
buildings.
The main Administrative Block, flanked on both sides by
two Academic buildings each with walls of yellow stone
cladding, inspired by the ancient Odiyan style of
Architecture, looks majestic.
More than 50% of the area is kept green in the campus
with existing philosophy of learning in the lap of nature.
The buildings set among lush-green landscaped
garden, have been designed to provide high standards
in all respects.
Class rooms, Multi Media studio, offices, residential
accommodation, gymnasium, play fields, cafeteria and
health centre with all modern amenities
English Language Lab in association with English Edge
& Liqvid to enhance Personality Development and
Communication skills in the areas of Listening,
Speaking, Reading and Writing.
Facilitate Business English Certification (BEC)
examinations conducted by Cambridge English.

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Facilities for learning


World-class classrooms fully equipped with multimedia
facilities based on participatory style of learning
State of the art library with access to world class
facilities for academic learning.
Fully-residential, air-conditioned and Wi-Fi campus with
state-of-the-art infrastructure.
Provision of an environment which promotes teamwork while maintaining the individuality.
Facilities for sports and recreation.

On-line Resources
ProQuest: creates indispensable research solutions
that connect people with vetted, reliable information. It
also provides access to over 90 Newspapers and
Magazines including many which are not found in BSE.
J-Gate Social & Management sciences: J-Gate is an
electronic gateway to global e-journal literature.
Launched in 2001 by Informatics India Limited, J-Gate
provides seamless access to millions of journal articles
available online offered by 8,750 + Publishers.

www.bimtechbbsr.ac.in

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THE
MENTORS
The Bhubaneswar campus has well-qualified and capable faculty fraternity drawn from the academia
and industry bringing with them a rich repository of knowledge and experience who are engaged in
research and consultancy. Every faculty, besides their academic pursuits also act as an entrepreneur for
non-academic activities. This is well supplemented by the advantage of drawing upon the expertise and
knowledge of the team of expert faculty members at the Greater Noida campus. The faculty also act as
mentors of various student conduits and clubs promoting quizzing, gaming, public speaking etc.
Dr. Pritivi Yadav
Director & Professor
BIMTECH

Dr. Archana Choudhary


Asst. Professor
OB & HR

Prof. Kishore Kumar Sinha


(G. Noida)
Professor

Dr. B.K. Das


Director, BGI & Prof. & Advisor
BIMTECH

Dr. Bala Subramanian R


Asst. Professor
OB & HR

Prof. R.J. Masilamani (G. Noida)


Professor

Prof. Shylaja Iyengar


Assoc. Professor
Business Communication

Prof. Sandeep Mohanty


Asst. Professor
Marketing

Dr. Sudeeep Mallick


Assoc. Professor
IT & Decision Sciences

Prof. Arijit Mitra


Asst. Professor
Operations Research

Dr. Srabanti Mukherjee


Asst. Professor
Marketing

Dr. Anubha Ray


Asst. Professor
Business Communication

Dr. Chandan Kumar Parhi


Asst. Professor
HR & OB

Prof. Sagarika Misra


Asst. Professor
Economics

Prof. Y.R. Lakshmi


Asst. Professor
Finance

Dr. Sujit Patra


Asst. Professor (BGI)
Marketing

Dr. Pradipta Kumar Sanyal


Asst. Professor
Finance

Dr. Shivshankar Das


Asst. Professor (BGI)
Mass Communication

Prof. A.K. Dey (G. Noida)


Professor
Prof. A. Sahay (G. Noida)
Professor

Prof. Sunil Sangra (G. Noida)


Professor
Prof. P. Nayak (G. Noida)
Professor
Prof. K.R. Chari (G. Noida)
Professor
Dr. Rahul Singh (G. Noida)
Assoc. Professor

Prof. Dhruva Chak (G. Noida)


Professor

Prof. Somonnoy Ghosh (G.Noida)


Assoc. Professor

Prof. Ashok Kr. Malhotra (G. Noida)


Professor

Prof. Amit Sharma (G. Noida)


Assoc. Professor

Prof. K.K. Krishnan (G. Noida)


Professor

Dr. Nitika Sharma (G. Noida)


Asst. Professor

Prof. K.C. Arora (G. Noida)


Professor
Prof. Jagdish Shettigar (G. Noida)
Professor & Advisor

ACADEMIC & LEARNING


PEDAGOGY

Team learning: Learning starts with the formation of study-groups of the students for the duration of their stay on the campus.
The groups are self-formed by the students on the basis of chemistry of social life, culture, academic background and work
experience. The students share ideas, thoughts, culture and personal experience. This enriches and enhances the learning
process.
Sharing of Industry Experience: BIMTECH gives high priority to inviting industry mentors for making business education
more relevant.
Class Room Guidance by Experts: The class room guidance, with the combination of directions from tenured professors
and external industry experts, prepares a candidate on the fundamentals and industry practices simultaneously.

Pedagogy
The teaching pedagogy is a mix of lecture and casemethod basis with high focus on self-learning,
collaborative learning and practice. Simulation,
Management Games, Role Play and other teaching
techniques are used in the classroom for greater
effectiveness.
Teaching of each subject is carried out according to the
detailed course plan designed in accordance with the
syllabus.
Each course comprises case study analysis,
assignments, presentations, working exercises, quizzes
and group discussions on current issues. Current affairs,
general awareness and ethical practices are embedded
in all modules. The evaluation is based on continuous
internal assessment and term-end examination
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EMINENT SPEAKERs FROM


THE INDUSTRY
Mr. Prasanna Kumar Mishra

Ms. Priya Mahapatra

Ex IAS
Secretary to GOI, Department of Coal &
Director Swayamshree Micro-Credit Services

VP (CSR)
TCS, Bhubaneswar

Dr. Soumendra Dash


Mr. Trailokya Mishra
Chairman
Nayagarh Sugar Ltd., Bhubaneswar

Principal Economist & Credit Rating Officer


African Development Bank, Tunisia

Mr. Subrat Kumar


Mr. Purna Chandra Panigrahi

Director, Cinque

Director (Personnel),
Mahanadi Coalfields Ltd., Bhubaneswar

Ms. Namrata Chadha, LLB

Mr. Sanjay Kumar Pattnaik

Former Member
State Commission for Women &
State Legal Service Authority, Odisha

Vice President Corporate Relations


Vedanta Resources, Bhubaneswar

Mr. Gaurava Yadav


Founder and CEO, School Quiz League
and Co-Founder, Grey-Gambit.com

Mrs. S. Shyni, IPS


DCP (Traffic & Arms),
Bhubaneswar

Mr. Kamal Singh

Prof. Jack Reardon


Hemline University, USA
Visited Bhubaneswar Campus
from 16 - 23 July 2014

CEO
National HRD Network, Delhi

Mr. Pramod Joshi


Advisor (Erstwhile)
BIMTECH, G. Noida

Mr. Arun Misra


Vice-President (Opn)
Tata Steel, Kalinganagar

Mr. Shashanka Choudhury


BI-Practice Leader-GE, E&U, PS & LatAm
Tech. Mahindra Bhubaneswar

Chairman & CEO


MBAUniverse.com

Ms. Bobby Patnaik

Mr. Dilip Satpathy

Manager, Employee Relations


Infosys, Bhubaneswar

Resident Editor
Business Standard

Mr. Rajendra Bose

Mr. Gopal Krishna GSS


Country Head,
TCS, Mumbai

Mr. Sreelok Mahapatra


Marketing Head
Aircel, Bhubaneswar

Swami Chidrupananda ji
Director
All India Chinmaya Yuva Kendra
(North Zone), Noida

Mr. Joshua Gnanakkan


Consultant, Workplace Assessment
Cambridge English Language
Assessment, Chennai

www.bimtechbbsr.ac.in

Professor
BIMTECH, G. Noida

Mr. Amit Agnihotri

Prof. A. Sahay
Professor & Dean Research
BIMTECH, G. Noida

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Prof. K.C. Chari

Jt. Director (Membership)


ICAI, Kolkata

Mr. Jasobant Singhlal


Founder & Director
Identity Training Services Ltd.
Bhubanewar

Mr. Manash R. Mandhata


NLP Practioner and
Peak Performance Coach
SHR Career Clinic

Dr. C.V. Ramanan


Professor & Life Sadhak
Inspirational Speaker & Life Coach

Ms. Smita Chakraborty


Regional Manager, Marketing
ICICI Securities, Kolkata

MDP & HR
Roundtable

In 2014, the Noida campus conducted three


different events in Bhubaneswar, Campus
(i)

A four-day Leadership Development Program (LDP) for


senior executives of the NALCO, NTPC and Mahanadi
Coalfields Ltd., in January 2014 and
(ii) An HR Round Table, in the Mayfair convention Hall, in the
city of Bhubaneswar.
(iii) A panel discussion on Think Tanks in India, Public Policy
and Challenges, organised by the India Policy Foundation
(IPF) and BIMTECH, to bridge the gap between
Government and Public
All events were successfully organised by the Bhubaneswar
campus, thus proving its mettle in organising and displaying
Hospitality Management skills.

Knowledge Centre
The Knowledge Centre of BIMTECH is an essential component
of the research and education mission. The Centre organised
two successful programs:
(i) A one-day program on User Education-Cum-Orientation
on How to access e-resources on 11 March 2014 and
(ii) A seven-day National Workshop on Research
Methodology from 28 April to 03 May 2014 in
collaboration with the Ranganathan Society for Social
Welfare and Library Development, Greater Noida and
supported by ICSSR Kolkata.
www.bimtechbbsr.ac.in

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INTERNATIONAL & NATIONAL


ALLIANCES
The Bhubaneswar draws on the rich relations cultivated
by its sister concern BIMTECH, Greater Noida, which has
collaboration with top B Schools of the world to provide
International exposure to the students and the faculties.
The strong belief is that outstanding ideas come from
crossing traditional boundaries and hence we promote:
student exchange, faculty exchange, partnership with
international universities and organisations; research
projects for students, research sharing and collaboration;
joint certificate programmes, dual degree programmes,
emerging market programmes, joint seminars and other
academic activities to enhance the graduation
experience.

Student Exchange
Student exchange presents broad based benefits and
outcomes for students keen to embark on this
international academic adventure. International learning
and knowledge propels students towards acceptance
and understanding of an array of different academic,
cultural and community perspectives.
In 2012-13, BIMTECH received over 85 students from
partners in Austria, France, Mexico, Morocco and Spain,
UK and USA. 60 students went abroad on exchange
programme and internships to Austria, Bangladesh,
Finland, France, Poland, South Africa, Spain, Thailand,
and USA in the previous academic year. Our students also
got full scholarship from few International Institutions for
their academic assignments.

Joint Research Projects


Joint research projects for students from foreign
universities help students understand, virtual team work,
complexities of working across time zones and working
and collaborating with teams with different cultural
orientation beyond learning about a company and
problem. BIMTECH students participated in joint
research project with: University of Hertfordshire, UK;
Philadelphia University, USA;FH- Joanneum, Austria,
University of Maryland, USA etc.

Faculty Exchange
Eminent academicians and international experts often
visit BIMTECH, some of them who visited are : Prof Robert
S. Kaplan, Harvard Business School; Dr. Jagdish Sheth,
Professor Emory University; Dr. Rajendra Sisodia,
Professor, Bentley University; Professor Raj Srivastava,
Deputy President, Singapore Management University,
Singapore; Professor Alan R. Andreasen, Georgetown
University, USA; Prof. C. Lalwani, University of Hull, UK;
Prof D.K. Malhotra, Philadelphia University, USA; Prof. G.
D. Mjema, IFM Rector; Prof. Isaya J. Jairo, Deputy Rector,
IFM, Tanzania; Prof. Steve Murdoch, IESEG, France; Prof.
Danielle, RBS, France; Prof. Denny Seiger, FHJoanneum, Austria.
BIMTECH faculties travel across the world for academic
and research assignments. Our Professors visited
Australia, Austria, Dubai, France, Netherlands, Poland,
Singapore, Tanzania, Thailand, UK, Spain and USA.
Academic assignments comprises teaching, research,
funded research projects, seminar presentation etc.

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Consumer
Behaviour

Mergers,
Acquisition and
Corporate
Restructuring

Corporate
Finance
Business
Seminars

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and
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PGDM

Digital
Marketing
Organization
Development &
Changes

B2B
Marketing
Strategic
Financial
Management

Managing
People and
Performance
in Organization

www.bimtechbbsr.ac.in

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POST GRADUATE DIPLOMA


IN MANAGEMENT

About the programme


BIMTECH Bhubaneswar offers a two-year full-time Post
Graduate Diploma Programme in Management which is
approved by AICTE. This programme has the advantage of
using a rich knowledge capital, developed by the G.Noida
campus over the last 25 years.
Admission into the programme is screened based on qualifying
any one of these competitive exams i.e.CAT/ XAT/ MAT/
CMAT/GMAT. Thereafter, Written Essays / GD and Personal
Interview process is conducted with the support of senior
corporate managers to select students for the programmes.
Final selection into the program involves suitable weightages
allocated for Work Experience, Academic and Professional
Qualifications, Regional background etc.
PGDM is conducted in close association with the industry.
From the admission of the students to the designing of the
curriculum and providing opportunities for short term projects,
summer internship and final placement, they are our partners.

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The rigorous regime inculcates in the participants the ability to


work under pressure, multi-tasking besides giving them a
strong academic base. Wading through classes, guest
lectures, presentations and assignments, students also learn
time management, which is an essential requirement for being
a successful manager. The PGDM programme is divided into
six trimesters. Marketing, Finance, HR or Operations is offered
as a specialization from the third trimester. Students are also
exposed to the corporate world through industry-academia
interface, special guest lectures, workshops, summer
internship and short term projects, all of which are a part of the
course design and has to be compulsorily taken up by the
students.
Live projects and industrial visits, jointly guided by the industry
managers and faculty, develop students understanding of
modern business processes and practices. A two month
summer internship assignment with a corporate is mandatory
between the first and second year. In addition, students
complete 2 -3 short term projects as well.

POST GRADUATE DIPLOMA IN MANAGEMENT


(PGDM 2013-15)

Trimester I
Financial and Management
Accounting
Marketing Management I
Organizational Behaviour
Statistics for Business Analysis
Business Communication I

Trimester II
Economic Environment and Policy
Business Communication II
Corporate Finance
Operations Management
Elective 1
Elective 2
Summer Internship Project

Trimester III
Human Resource Management
Marketing Management II
Business Research Methods
Business IT Application and MIS
Management Science
Managerial Economics

SUMMER TRAINING
Trimester IV
Business Ethics and CSR
Business Communication III
Services Marketing
CAPSTONE Business Simulation
Business Intelligence and Analytics
Elective 1
Elective 2
Elective 3

Trimester V
Strategic Management
Supply Chain Management
International Business
Elective 1
Elective 2
Elective 3

Trimester VI
Social Innovation & Entrepreneurship
Globalization & Business Growth
Academic Dissertation
Industrial Visit
Business Seminars

ELECTIVE COURSES
Marketing

Finance and Banking

Sales & Distribution Management


Advertising and Promotion Management
Consumer Behaviour
Business - to - Business Marketing
Product and Brand Management
Bottom of Pyramid Business
Retail Marketing
Social Marketing

Financial Product/ Services & Financial Markets


Management of Banks & Financial Institutions
Investment Management
Financial Report Analysis & Valuation
International Financial Management
Retail Banking and Operations
Personal Financial Planning
Project & Infrastructure Finance

Operations

Human Resource

Operations Strategy
Service Operation Management
TQM-Manufacturing and Services
Logistics & Warehousing Management
Systems Approach to Materials Management
Productivity Management
Technology Management

Organization Development and Change


Training & Development
Industrial Relations and Labour Laws
Organization Structure and Design
Acquisition, Retention & Engagement
Managing People & Performance in Org.
Strategic HRM
Compensation Management

www.bimtechbbsr.ac.in

25

PGDM
2013-15

18

11
7
2

academic
background

BA
2

BA (LLB)
1

BBE
1

BBA
11

BBM
2

B COM
7

ENGINEERING
18

Total 42

33

4
2

work experience

26

www.bimtechbbsr.ac.in

06 to 12 Months
2

13 to 24 Months
4

> 24 Months
3

Fresher
33

Total 42

www.bimtechbbsr.ac.in

27

28

www.bimtechbbsr.ac.in

POST GRADUATE DIPLOMA IN MANAGEMENT


PGDM (2014-16)

Trimester II

Trimester I
Accounting for Decision Making I
Managerial Economics
Marketing Management-I
Organizational Behaviour
Statistics for Managers
Business Communication I

Human Resource Management


Accounting for Decision Making II
Macroeconomics for Business
Decision Making
Financial Management
Marketing Management II
Operations Research
Business Communication II
Operations Management

Trimester III
Research Methodology
Business Law (Contract Act, NI,
Competition, VAT)
Management Information Systems
Elective I
Elective II
Summer Internship

SUMMER TRAINING
Trimester IV
Strategic Management I
Business Innovation & Growth Strategy
Business Environment
Business Communication -III
(Communication Lab)
Elective III
Elective IV
Elective V
English Edge (Level 2)

Trimester V
Business Ethics, Corporate Governance
and Corporate Social Responsibility
International Trade Operations
CAPSTONE Business Simulation
Elective VI
Elective VII
Elective VIII

Trimester VI
Strategic Management II
English Edge (English Language Proficiency)
Academic Dissertation Report and Presentation
Knowledge Enhancement Course (Any One)
Element of Basic Econometrics
Knowledge Management
Social Innovation & Entrepreneurship
Globalization & Business Growth
Social Marketing

ELECTIVE COURSES
Marketing Management

Finance and Banking

Sales & Distribution Management


Services Marketing
Customer Relationship Management
Consumer Behaviour
Integrated Marketing Communication I
International Marketing
Product and Brand Management
Marketing Research & Analytics

Financial Product/ Services & Financial Markets


Management of Banks & Financial Institutions
Investment Management
Financial Report Analysis & Valuation
International Financial Management
Retail Banking and Operations
Derivatives and Risk Management
Project & Infrastructure Finance

HR Management

Human Resource

Organization Development and Change


Training & Development (Compulsory)
Industrial Relations and Labour Laws
Organization Structure and Design
International Human Resource Management
Managing People and Performance in
Organizations
Strategic HRM
Compensation Management

Operations Strategy
Service Operation Management
TQM-Manufacturing and Services
Logistics & Warehousing Management
Systems Approach to Materials Management
Productivity Management
Forecasting & New Product Development
Business Intelligence and Data Mining

www.bimtechbbsr.ac.in

29

PGDM
2014-16

28
14
13
9
3

academic
background

B COM
9

B COM (Hons)
13

B Sc (Hons)
3

ENGINEERING
28

BA
3

BBA
14

BBM (IB)
1

B SC (CA)
1

B SC (IT)
1

61

8
2

work experience

30

www.bimtechbbsr.ac.in

06 to 12 Months
2

13 to 24 Months
8

1
25-43 Months
1

> 72 Months
1

Fresher
61

Total 73

Total 73

SUMMER
INTERNSHIP

www.bimtechbbsr.ac.in

31

STUDENT
CONDUITS
Sports Conduit: Facilities are available on campus to engage
students in several sporting activities throughout the year. The
sports conduit organises various events both within the
institute and also takes on the responsibility of forming teams
for different competitions in intercollegiate events.
Cultural Conduit: The executive members organise various
functions and festivals with the help of other student
volunteers. To date, Independence Day, Janmasthami,
Ganesh Chaturti etc. have been organised on the campus.
Food Conduit: All ends well as long as the stomach is
satisfied. The food conduit coordinate and assist the campus
mess in preparing the monthly menu for all meals like
breakfast, lunch, tea and dinner. Besides this, the conduit also
organises special meals on special occasions to the
satisfaction of the students on the campus. Some special
meals organised: on Campfire night, Independence Day,
Janmashthami, Ganesh Chaturti, Onam etc.
Quizzing & Debating Club: Organises quizzes and debates
within the campus and also ensures participation of teams in
intercollegiate events. One such team participation was in
Event conducted by IMI, Bhubaneswar. The team from
BIMTECH, won the first prize.
Discipline Committee: Members of this conduit ensure that
discipline is maintained on the Campus, in the hostel and in the
mess. Any observations of deviations are dealt with deftly and
differences resolved between differing individuals at the
earliest.
Editorial Committee: ensures that all events are recorded
and reported; this is later brought out in the form of a
Newsletter.
CCR Committee: is the team for the Centre for Corporate
Relations (CCR). This committee is the single-window for
contacting Organisations to invite them to the campus for
various activities like guest lectures, student interactions,
projects, internships, final placements etc.

32

www.bimtechbbsr.ac.in

Media & PR Committee: maintains relations with the local


and national media houses and ensures that all events
conducted by the institute are given due coverage.
Photography: the members of this club are responsible for
recording the various events on and off the campus through
the eye of the lens. Records of all the memories captured are
then maintained in the library for future use.
Graphics: provides support to all the conduits and
committees by creating the art and graphics required to be
designed for various events. They are innovative and bursting
with creativity.
CSR Committee: spearheads and guides the Corporate
Social Activities undertaken by the students of the campus.

Several Student Conduits and Committees have


been formed under which different activities are
carried out throughout the year by the students

www.bimtechbbsr.ac.in

33

STUDENT
ACTIVITIES
Besides academic life, the students of the campus were
involved in other activities mentioned below which is truly
representative of a mini-India:

Observation and celebration of National Holidays like Independence Day


and Republic Day

Celebration of several festivals with a lot of enthusiasm - Janmashtami,


Ganesh Puja, Onam, Diwali, Sarawati Puja & Holi. Bon-fire in the New Year
SPARDHIKA 2013 competitions in debate, quiz, painting, photography,
rangoli

Intra-campus sports activities in the areas of Cricket, Volley ball, Table


Tennis, Badminton, Carrom etc.

Traffic Safety Awareness Campaign in the city of Bhubaneswar, under


the guidance of Commissionerate of Police, sponsored by Traffic Division,
Regional Transport Office (RTO) and Mahanadi Coal Ltd., a PSU.

Voting Awareness Campaign by staff and students on 15 April 2014,


highlighting importance of exercising their franchise for the general and
assembly elections.

A seven-day Theatre workshop conducted by Mr. Parnab Mukherjee,


eminent journalist and theatre personality, in February 2014, concluded in
the students staging a play in the campus titled UNFRAMED A theatre
exploration dedicated to the victims of the Bhopal Gas Tragedy. The play
used versus from the works of Mr. Jayant Mahapatra, the noted Indian
English Poet.

Management Discourse by Swami Chidrupananda, Director All India Chinmaya


Yuva Kendra on living realities of life at hotel swosti premium on 23rd feb 2014
and power of positive thinking at BIMTECH campus on 24th February 2014.

34

www.bimtechbbsr.ac.in

www.bimtechbbsr.ac.in

35

THE
ODYSSEY TO NCR

The major purpose of the trip to the NCR was to visit, the industries working in and around Noida, and thereby
getting to know and perhaps also witness the ground running realities of an industry from a managerial point
of view. Hence the trip can be tagged to being part of the learning process in a way that exposure uplifts the
knowledge & experience of a student. The trip also provided an opportunity for the institute to plan brief PreSIP workshops for us conducted by doyens of various studies and industry experts.
The workshops held comprised lectures on business etiquette, presentation skills, summer internship &
possible projects within finance, marketing and operations domain and internship report writing.

Students visited four industries in the region:


A visit to Paswara paper factory in Meerut threw light on how
used paper procured from overseas is recycled to produce
new quality ones. From the nature of the visit it could be
deduced every part of the factory was indirectly spouting the
fact that Any waste is not necessarily a waste. Hence this
visit to paper recycling factory was the most quintessential part
of the trip which highlighted the students about industrial
waste growing at an alarming rate and the need to address it.
The next visit to Yamaha Factory situated at Surajpur gave an
opportunity to look into technical details of a 2-wheeler
manufacturing plant. The third visit to Dabur factory, in
Sahibabad showed the marketing strategies employed in the
FMCG industries. The visit also included a plant visit to R&D
labs and then to the manufacturing and packing section.

36

www.bimtechbbsr.ac.in

The fourth visit to Moser Baer gave an insight into the manufacturing
process & storage of CDs including quality factors and measurement
methodologies. The visit also provided an opportunity to celebrate the
New Year at Gr.Noida campus and an otherwise impossible
opportunity of visiting Dasna jail in Ghaziabad (CSR activity)
distributing clothes and playing cricket with inmates where Gr. Noida
had started a library under the aegis of the Ranganathan Society.
Thus, in conclusion this entire industrial exposure helped us to
broaden our outlook and to a great extent to climb up the learning
curve of education.

STUDENT CLUBS AT
BIMTECH, BHUBANESWAR

Marketing Club

Finance Club
MARK ODYSSEY -The Marketing Club, inaugurated by Mr. Shreelok
Mohapatra, Regional Head (Sales & Distribution), AIRCEL on 1 March 2014.
AIKARTHYA - The HR Club, inaugurated by Mr. Sarat Kumar Acharya,
Director (Human Resources), Nyveli Lignite Corporation Limited on 16
February 2014
FINANZAS - The Finance Club, inaugurated by Mr. K. M. Trivedi, Chief
General Manager, State Bank of India, Bhubaneswar on 9 July 2015

www.bimtechbbsr.ac.in

37

11 REASONS
for Recruiting from BIMTECHs

38

www.bimtechbbsr.ac.in

BIMTECHs are part of the well known BK Birla Group of Institutions.


BIMTECHs have a track record of 26 years of Management Education.
5000+ Alumni of BIMTECHs are in the service of Industry and Corporate since 1988.
BIMTECHs have consistently been ranked in the Top 10 among all private B-Schools
and in the Top 20 among all B-Schools in India.
MoUs with legendary International & National Education & Training providers like
KPMG, Xed Intellect, CII, NHRDN, CAPSTONE, LOMA etc.
BIMTECHs adopt Lecture cum-Case based teachings with high focus on self-learning
& practice. In addition, learning is augmented through Business Simulations, Theatre
technique, Role plays, Management Games, Field Researches, Assignments,
Presentations, Industry Visits, Workshops, Guest lectures, Panel Discussions,
Research Projects, Team Work, Meditation & Yoga.
BIMTECHs are powered by 80 permanent faculty, of whom more than 50% have
industry experience of 10 yrs or more.
BIMTECHs run vibrant MDP & FDP programmes for corporates/institutions.
Student exchange programme in action with 12 foreign Universities/Institutes in
France, Austria, Finland, USA etc.
Two months Summer Internship plus at least two short term and live online projects to
be completed by every student before placement.
Fully residential Wi-fi campus, six top rated databases and online library. Video
Conferencing & Webex facilities available within the campus.

www.bimtechbbsr.ac.in

39

CAMPUS

RECRUITMENT
PROGRAMME

BIMTECH, Bhubaneswar is extremely grateful to all the


visitors from the corporate. This has greatly encouraged and
boosted the morale of the students at the opportunity to be
directly in touch with the corporate world. The campus
warmly welcomes them for the selection process in the year
2014-15.
The campus placement of the 2013-15 batch for final
placement & 2014-16 batch for summer internship is
managed by a team of experienced senior faculty and
students under the Centre for Corporate Relations (CCR) of
the Institute.

Contact Details of Placement Team


Prof. Shylaja Iyengar
Assoc. Professor
Coordinator -Centre for Corporate Relations & MDP Cell

Ph: +91-674-7103001 - 7103100, Extn: 214


s.iyengar@bimtech.ac.in
www.bimtechbbsr.ac.in / placement
http://www.facebook.com/bimtech.ccr
https://twitter.com/BIMTECHBbsr

I welcome industry
stalwarts to support
BIMTECH in its
endeavour and also wish
the students professional
success.

Ms. Ashoka S Nag


Manager, Centre For Corporate Relations

Ph: +91-674-7103001 7103100, Extn: 223


(D) +91-674-6510396
Mob: +91-7381058301
ashoka.nag@bimtech.ac.in
https://twitter.com/BIMTECHBbsr

see
unders and
GO &
www.bimtechbbsr.ac.in

Bhubaneswar Campus
Birla Institute of Management Technology
IDCO Plot No.-2, Gothapatna,
Bhubaneswar-751003, Odisha
Ph: +91-674-7103001/6510396
Email: ccr.bbsr@bimtech.ac.in

Greater Noida Campus


Birla Institute of Management Technology
Plot No. 5, Knowledge Park II,
Greater Noida-201 306, Uttar Pradesh

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