Professional Documents
Culture Documents
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Price : Rp 35.000,-
Company : Fragrancy Corporation
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Target Market :
a. Social grade : A & B class (Upper and Middle class)
b. Gender : Male & Female
c. Age : 25-45 years old
d. Income : Up to Rp 10.000.000,-
e. Geographic : City
f. Lifestyles : Hedonistic types (pleasure seeking)
g. Behavior : Buying habit
VICTORY PR CONSULTANT
Jl. Agung Raya Kav. 80 – 81
Jakarta Pusat
10180
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Telp No. : 021-8081234 Fax No. : 021- 80888888
Email : Victory@yahoo.com
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Address : Kota BNI, Jl. Jend. Sudirman Kav 1, Jakarta 10220
Tel (62 21) 570 7440 Fax (62 21) 570 3530
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THE SHANGRI-LA BALLROOM
Press Conference & Launching Location
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We choose Shangri-La Hotel as the event venue because it is a well-known
hotel which has a great place and service but the price is still reasonable.
Besides, the design of its ballroom is elegant which appropriate with the
high end user style. Though the press conference and launching event will
be held at different time, but both press conference and launching event
will be held in the same ballroom to maximize the time and minimize the
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budget. Therefore, there are not too much differences of the design at
press conference and launching.
C
B
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ARTIST MANAGEMENT LIST
1. MC (Ivy Batuta)
Manager : Jonatan
Contact No: 08159967980
2. MC (Ferdy Hasan)
Manager : Daddo Parus
Contact No: 0816717026
3. Singer (Judika)
Manager : Dinovti Dwi Darmawan
Contact No: 08164840662
4. Dancer (The Gift Dancers)
Manager : Dianella
Contact No: 08176647122
TIME TABLE
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Press Conference: 14.00-15.00
TIME DESCRIPTION SPEAKER PIC
Registrations & Customer
14.00-14.30 Stefanie Irma
Coffee Break Service
14.30-14.40 Opening Remark CEO Susan
Question Answer PR Consultant
14.40-15.55 Hedi
Session
14.55-15.00 Closing Moderator Martinus Tan
Sholat Time for
15.00-15.15 Andriani
Muslims
2. Bubblez Entertainment
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HP: 0812 943 7674
4. Shangri-La Hotel
PRESS RELEASE
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human or also the environment. The announcement was made at Shangri-
la hotel today, following several negotiations with Johnson & Son Inc.
CONTINUED P#2
P#2
Xfresh is new product from Fragrancy Corporation which intentionally
designed as environmentally friendly air freshener. It has two fresh
fragrances, lemon and jasmine. The packaging itself is made from coconut
shell, and especially for the refill, the packaging is made from paper,
therefore both of the packaging are safe to be used and able to be
recycled.
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products include brands such as Royal Body Shop, Blink Shampoo, Freeze
Tooth Paste, Fantasy Air Fresheners, Fruity Air Freshener and lately is
Xfresh Air Freshener.
ENDS
DESIGN SOUVENIRS
1. Pen
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2. Notes
3. Towel
4. Pin
5. Keychain
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6. Sticker
7. Envelope
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8. Goodie Bag
PRINT MEDIA
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N Type of
Name of Media Address
o Media
Autocar Lifestyle
Jl. Lombok 73 Jakarta
1 (Automotive
Pusat
)
Cosmo Girl,Cosmopolitan &
Lifestyle
FHM
(Woman Jl. Lombok 73 Jakarta
2
and Girl Pusat
Magazine)
Alamat Redaksi:
Gedung Gramedia
Majalah 3th floor,
NOVA
Jl. Panjang 8A, Kebon
3 Lifestyle Jeruk, Jakarta Barat
11530
Phone : (021) 5330150,
5330170 Fax: (021)
5321020
Jl. Palmerah Selatan 15
Harian The Jakarta Post
Jakarta 1020 Telp.
4 News
(021)5300476,5300478
Fax: (021) 5492685
Jl. Palmerah Selatan 26-
28 Jakarta Pusat 10270
Harian Umum Kompas Tel: (021) 5302200,
5 News 5347720, 5347730
Fax: (021) 5466085
Po Box 4612 Jakarta
12046
6 Harian Umum Media News Kompleks Delta Kedoya
Indonesia Jl. Pilar Raya Kav. A-D
Kedoya Selatan Kebon
Jeruk
18
Jakarta Barat
Jl. Gondanglia Lama No.
46 Jakarta 10350
JL HR Rasuna Said Blok B
Kav. 32-33
Jakarta 12910
Email :
Redaksi@FeminaGroup.c
om
11 Majalah Kartini Lifestyle Jl. Garuda no. 80A
(Woman Jakarta Pusat
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Magazine)
Gd. Graha Pena Lt. 7
Jl. Raya Kebayoran
Nyata Lama No. 12 Jakarta
Telp. (021) 53699506 /
12 Lifestyle
Fax. (021) 5349205
E-mail: nyata_tabloid@
yahoo.com
TV MEDIA
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Type of
No Name of media Address
media
TVRI Jl. Gerbang Pemuda
(Televisi republik Senayan
News &
1 Indonesia) Jakarta 10270
Education
PO. BOX 3256
http://www.tvri.co.id
Trans TV
(Televisi Gedung TransTV
TPI
(Televisi Pendidikan
Indonesia) Jl. Pintu Dua, TMII, Pondok
Gede
3 Education
Jakarta 13810
http://www.tpi.co.id
RCTI
(Rajawali Citra Jl. Raya Perjuangan, Kebon
Televisi) Jeruk
4 Entertainment Jakarta 11530
Telp (021)5303540
http://www.rcti.tv
PT CAKRAWALA ANDALAS
TELEVISI IND.
Sentra Mulia Building, 18th
Floor
ANTV Jl. HR. Rasuna Said Kav.X-6
(Andalas Televisi) No.8
News &
5 Jakarta Selatan 12940
Entertainemnt
Tel: (62-21) 522 2086
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Fax: (62-21) 527 7068
Website: www.an.tv
RADIO MEDIA
N Type of
Name of media Address
o media
Gedung Bank Bali
U FM (94.7 Mhz) Jln. Jend. Sudirman Kav.27
Jakarta Selatan 12920
1 Lifestyle Telp 021 - 523 7946 Fax :
021 - 5237940
http://www.mail-
archive.com/
Ged. Bumi Daya Plaza Lt.2
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www.hardrockfm.com
Mitra Building Lt. 9
Jln. Jend. Gatot Subroto
Indika FM (91.6 Mhz)
Kav. 21
6 News
Jakarta 12930
Telp 021 2550 9988 Fax :
021 - 25509989
Gedung Sarinah Lt.8
Jln. M.H. Thamrin No.11
IRadio (89.6 Mhz)
Jakarta Pusat 10350
7 Entertainment
Telp 021 - 398 32162 Fax :
021 - 39831265
www.indikafm.com
KISFM (95.1 Mhz) Wisma Nusantara Lt. 25
Entertainment &
8 Jln. M.H. Thamrin No.59
Lifestyle
Jakarta 10350
Gedung Sarinah Lt. 8
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Jl. Jend. Sudirman kav 9
Jakarta 10270
Telp (021) 7278 4033
Fax : 723 7616
Prambors radio
(102.2 Mhz) Ratu Plaza Office Tower
lantai 20
Jl. Jend. Sudirman kav 9
13 Entertainment Jakarta 10270
Telp (021) 722 3313
Fax : (021) 722 3350
info@pramborsfm.com
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No Quantit
.
Budget
Description
for Xfresh
y
Launching
Fee Total
1 Food & Beverage
December
Half Meeting Package
1 st
, 2008
Rp94.050.0
(for minimum 15
00
persons) 300 pax Rp313.500
Decoration & Sound
2 Sytem / Lighting
Decoration(backdrop, Rp4.950.00
displays, X banner) 0
Rp5.500.0 Rp5.500.00
Sound System/Lighting 00 0
Rp10.450.0
00
3 Artist Management
Rp10.000. Rp10.000.0
MC (Ivy Batuta) 1 people 000 00
Rp28.000. Rp28.000.0
MC (Ferdy Hasan) 1 people 000 00
Rp25.000. Rp25.000.0
Singer (Judika) 1 people 000 00
Dancer (The Gift Rp2.000.00
Dancers) 5 people Rp400.000 0
Rp65.000.0
00
4 Goodie Bag
300 Rp3.000.00
Bag pieces Rp10.000 0
60 Rp1.200.00
Sticker pieces Rp20.000 0
300 Rp1.500.00
Pin pieces Rp5.000 0
300
Pen pieces Rp1.500 Rp450.000
300
Notes pieces Rp3.000 Rp900.000
300 Rp3.000.00
Towel pieces Rp10.000 0
300 Rp3.000.00
Press Release pieces Rp10.000 0
100 Rp30.000.0
Envelope for Press pieces Rp300.000 00
Rp43.050.0
00
5 Print Material
Guest Book 2 books Rp25.000 Rp50.000
300 Rp1.800.00
Invitation pieces Rp6.000 0
300 Rp3.000.00
Brochures pieces Rp10.000 0
Rp4.850.00
0
6 Other Charges
Door Price
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Price 1 : Warm Stone
Massage At
Intercontinental Hotel 2 Rp350.000 Rp700.000
Price 2 : Dinner at Java
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