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FACULTY OF BUSINESS MANAGEMENT

BBAP2103
MANAGEMENT ACCOUNTING

ASSIGNMENT
SEPTEMBER 2015 Trimester

Date Assigned:

15th September 2015

Due Date:

14th October 2015

Lecturer:

ALI SHAFEEU

Weighting:

40%

Table of Contents

Aishath Farahanaaz
S12425427, BBA Batch 15
Purpose.................................................................................................................. 3
Introduction........................................................................................................... 3
Nestls Products................................................................................................ 3
Product Costing Systems in manufacturing...........................................................5
Absorption Costing............................................................................................. 5
Purpose of Absorption Costing/Advantages of Absorption Costing..................6
Limitations of Absorption Costing....................................................................6
Marginal Costing................................................................................................. 6
The principles of Marginal Costing...................................................................7
Advantages of Marginal Costing......................................................................7
Difference between Marginal Costing and Absorption Costing........................8
Discussion on the product costing system used by the selected company...........9
Absorption Costing Calculations of Nestl Kit Kat..................................10
Evaluation on the impact on the product pricing in the selected company.........22
Marginal Costing Calculations for Nestle Kit Kat....................................22
Impact on product pricing................................................................................. 34
Conclusion........................................................................................................... 35
Bibliography......................................................................................................... 36
Appendix 1........................................................................................................... 37

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Aishath Farahanaaz
S12425427, BBA Batch 15

Purpose
The purpose of this coursework is to analyse and evaluate different
product costing systems in a manufacturing company and its impact on
product pricing.

Introduction
With a mission, that is to be the worlds largest Nutrition, Health and
Wellness Company, Henri Nestl along with Charles Page and George Page,
incorporated Nestl in 1905 in the town of Vevey, Switzerland (Strategy,
2015).
Today, almost 110 years after, Nestle is the worlds leading food company
measured by revenue and is ranked 72nd on the Fortune Global 500 in
2014. Over the years, Nestle has been recognised for its industry
reference for financial performance and is trusted by the stakeholders
(Strategy, 2015). The company at present has its presence globally over
100 countries and has dominated almost every food market by enhancing
peoples lives by offering tastier and healthier food products for all the
groups of consumer in the market (Strategy, 2015).
With a vision of Good Food, Good Life Nestle aims to meet todays needs
without compromising the ability to meet future generations needs along
with a high profitable growth year by year (Strategy, 2015).

Nestls Products
Nestle has almost everything in food and beverages category to offer for
the enhancement of every consumer. From baby products to pet care
products, Nestle offers a greater variety of choices to the market. Below is
the sample of Nestls products range (Our Brands, 2015).
Baby foods: Cerelac, Gerber, Gerber Graduates, NaturNes, Nestum
Bottled water: Nestl Pure Life, Perrier, Poland Spring, S.Pellegrino
Cereals: Chocapic, Cini Minis, Cookie Crisp, Estrelitas, Fitness, Nesquik
Cereal
Chocolate confectionery:
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Aishath Farahanaaz
S12425427, BBA Batch 15

Aero,Butterfinger, Cailler, Crunch, KitKat, Orion, Smarties, Wonka


Coffee: Nescaf, Nescaf 3 in 1, Nescaf Cappuccino, Nescaf Classic,
Nescaf Decaff, Nescaf Dolce Gusto, Nescaf Gold, Nespresso
Culinary, chilled and frozen food: Buitoni, Herta, Hot Pockets, Lean
Cuisine, Maggi, Stouffer's,Thomy
Dairy: Carnation, Coffee-Mate, La Laitire, Nido
Drinks: Milo, Nesquik, Nestea
Food service: Chef, ChefMate, Maggi, Milo, Minors, Nescaf, Nestea, Sjora,Lean Cuisine, Stouffer's
Healthcare & nutrition: Boost, Nutren Junior, Peptamen, Resource
Ice cream : Dreyers, Extrme, Hagen-Dazs, Mvenpick, Nestl Ice
Cream
Petcare : Alpo, Bakers Complete, Beneful, Cat Chow, Chef Michaels
Canine Creations, Dog Chow, Fancy
Feast, Felix, Friskies,Gourmet, Purina, Purina ONE, Pro Plan
Table Extracted from: http://www.nestle.com/aboutus/ourbrands

Nestl stands out among all the other food processing companies because
of its exuberant strategic operational pillars or objectives; which include
creating shared values, nestle cultures, values and principles, and
compliance-sustainability (Strategy, 2015).
As mentioned earlier, Nestle operates its business transnationally. Among
all of those nations, Nestle India is one of the most profitable companies
throughout the southern region of Asia. Nestl foot stepped in India in
1961 at Moga, Punjab. Today with 8 manufacturing factories and 4 branch
offices, and its head office in Gurgaon, Haryana, and Nestl has
dominated Indian food market vibrantly (Presence Across India, 2015).
However, for a rapid moving company like Nestl, it would not be a
straight forwarding task to ascertain profitability in technologically
developing world, without a proper product costing system. Therefore, in
this coursework, one of the rapidly famous product of Nestl India, the Kit
Kat chocolate; is being selected and the costing system of the product is

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Aishath Farahanaaz
S12425427, BBA Batch 15

analysed and evaluated through the impact it has on product pricing of Kit
Kat chocolates.

Product Costing Systems in manufacturing


Predominantly, there are two types of costing system practiced by any
manufacturing company; absorption costing and marginal costing or in
other words Total Costing and Variable Costing.

Absorption Costing
Absorption costing, sometimes referred as traditional costing is the
summation of all the cost of manufacturing components which include
direct material, direct labour, variable overheads and fixed overheads, as
product costs, accordingly with the generally accepted accounting
principles (Jamal, 2007).
The figure below illustrates the product costing through absorption

Production
Cost

technique.

Direct
Materials

Direct
labour

Fixed
Manufacturi
ng
Overheads

Variable
Manufacturi
ng
overheads

Direct materials: direct materials are raw materials that are being
used to manufacture the product. For example, direct material for

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Aishath Farahanaaz
S12425427, BBA Batch 15

chocolate will be Cocoa, Sugar and other ingredients that are used

while preparing chocolates.


Direct Labour: direct labours are the core workers of a company.
For example, in a car manufacturing company, direct labours will be

the people who are directly involved in making the products.


Manufacturing Overheads: there are two types of manufacturing
overheads: fixed and variable. Fixed manufacturing overheads are
the fixed expenses relating to manufacturing activities; such as
factory insurance, utilities and depreciation. Variable manufacturing
overheads are the variable expenses relating to manufacturing
activities.

Purpose of Absorption Costing/Advantages of Absorption Costing

The main purpose of absorption costing is external reporting. This


means that the report of absorption costing provides financial
knowledge of the company to its stake holders.
The main advantages of absorption costing are;

Since absorption costing consider all manufacturing costs, unlike


variable costs in marginal costing; therefore the company does
gets a clearer scenario of cost per unit for the manufacturing line
of that particular product. Hence it is more effective in
accounting

profitability

and

determining

product

price

(Investopedia, 2015).
In absorption costing, when there is more inventory unsold
(closing stock), the company is on advantage. This means that
each unit in inventory will have a value which includes part of the
fixed overheads, and when the product is unsold, there is no
need accumulate it on expenses; hence it increase profitability
(Johnston, 2015).

Limitations of Absorption Costing

Absorption costing can misleadingly inflate companys profit figures in the


provided accounting period. Since the company will not deduct their entire
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Aishath Farahanaaz
S12425427, BBA Batch 15

fixed overhead if they haven't sold all of their manufactured products,


their profit-and-loss statement does not demonstrate the full cost they
had for the period. This can delude the company when they are
accumulating the profitability (Johnston, 2015).

Marginal Costing
Marginal Costing refers to the accounting system in which variable costs
are charged to cost units and the fixed costs of the period are written-off
in full against the aggregate contribution. Its special value is in
recognising cost behaviour and hence assisting in decision making
(Lucey, 2002).
The figure below illustrates the components of marginal costing.

Direct Labour
Margin
al
Costin
g

Direct
Material

Variable
Manufacturing
The principles
of Marginal Costing
Overheads

For any specific timeframe, fixed overheads remain unchanged for


any volume of sales and production; hence by selling an additional
unit of product or service, the accompanying will occur:
Revenue will increment by the business estimation of the
product sold
Cost will increase by the variable overhead per unit
Profit will increase by the amount of contribution gained from

the additional item (Marginal and Absorption Cost).


Likewise, if the volume of sales falls by one unit, the profit will fall by
the amount of contribution earned from the unit (Marginal and
Absorption Cost).
Profit estimation ought to accordingly be found on an analysis of
aggregate contribution. Since fixed costs relate to a timeframe, and
do not change with increases or decreases in sales volume, it is
misleading to charge units of sale with a share of fixed costs.
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Aishath Farahanaaz
S12425427, BBA Batch 15

Absorption costing in this way is deceptive, and it is more


appropriate to deduct fixed costs from total contribution for the
period to derive a profit figure (Marginal and Absorption Cost).
When a unit of product is made, the additional costs incurred in its
manufacture are the variable production costs. Fixed costs are
unaffected, and no additional fixed costs are incurred when output is
increased. It is hence contended that the valuation of closing
inventories ought to be at variable production cost (direct materials,
direct labour, direct expenses (if any) and variable production
overhead) in light of the fact that these are the main expenses
appropriately inferable from the product (Marginal and Absorption
Cost).
Advantages of Marginal Costing

Since marginal costing clearly distinguishes variable manufacturing


overheads and fixed manufacturing overheads, it provides the
company with accurate information regarding costs for the purpose

of decision making.
Variable costing is done for the purpose of internal reporting.
Since fixed costs are not accounted to the cost of production, it is
easier to trace the incurred fixed expenses, because the fixed

overheads are clearly shown in income statement under expenses.


Marginal costing technique is far easier to understand than

absorption costing, for the managers.


Marginal costing helps in eliminating fixed costs carried forward by
closing inventories, since fixed overheads are treated in income
statement.

Difference between Marginal Costing and Absorption Costing

One of the main differences between marginal costing and


absorption costing is that marginal costing is done for the purpose
of internal reporting, whereas absorption costing is done for external
reporting

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Aishath Farahanaaz
S12425427, BBA Batch 15

Marginal Costing accounts all the variable overheads, however


absorption costing accounts fixed overheads along with variable

overheads, in product costing


Fixed overheads are treated in income statements under expenses
in marginal costing whereas in absorption costing, it is included in
cost of production

Discussion on the product costing system used by the


selected company
In Nestl India, for the purpose of product costing, the opted technique is
Absorption

costing

as

per

the

Financial

Department.

They

have

highlighted some valid reasons for the chosen technique,

Since Nestl is a huge manufacturing company and produces in


bulk, it is important to accumulate all the production costs while

pricing the products.


Nestl has large number of fixed assets in the manufacturing unit,
and for day by day some of them depreciates and increases fixed

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Aishath Farahanaaz
S12425427, BBA Batch 15

overheads, thus to account the cost, they regard it is best to opt the

total costing technique.


Since absorption costing is done for the purpose of external
reporting, when fixed cost is treated in cost of production, it doesnt
affect the net profit, instead shows the higher profit figure.

Therefore it is effective to impress stakeholders that way.


Apart from those, Absorption Costing technique matches with the
standards of Generally Accepted Accounting Principles, and is widely
used across the globe.

As per the request Nestl India has provided the details of cost, inventory
and revenue of Nestl Kit Kat, for the year 2014, monthly wise. Since
Nestl has the strategy of clearing stocks at the end of the year, there
was no closing stock for the year 2013. This means that the opening
inventory for January 2014 is nil.
Further in this coursework, the Absorption and Marginal Costs will be
analysed and evaluated with income statements for 12 months of 2014.
The costs details provided by Nestl India for Kit Kat are attached in
Appendix 1.

Absorption Costing Calculations of Nestl Kit Kat


January 2014
Details

Total Cost
(Rs.)

No: of
Units

Cost Per
Unit
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Aishath Farahanaaz
S12425427, BBA Batch 15

Total Direct Material


273,000,000
(Rs.)
Total Direct Labour
130,000,000
(Rs.)
Total Variable
52,000,000
Overheads (Rs.)
Total Fixed Overheads
208,000,000
(Rs.)
Absorption Cost per
unit
Income
StatementJanuary
2014

13,000,000

21
10
4
16
51

INR
1,018,560,
000
641,560,00
0

Sales
Less cost of goods sold
(Opening Inventory
Add Absorption Cost of
production

0
663,000,
000
663,000,
000
21,440,0
00

Less Closing
Inventory)

641,560,
000
377,000,00
0
248,598,40
0

Gross Profit
Less Expenses

Sales & Administration


Insurance
Tax

104,000,
000
2,000,00
0
142,598,
400
248,598,
400

Net Profit

128,401,60
0

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Aishath Farahanaaz
S12425427, BBA Batch 15

With total production of 13 million Kit Kat and no opening inventory,


Nestl sold 12,732,000 Kit Kat @ Rs.80 and revenue totalled to Rs.
1,018,560,000. The absorption cost per unit was Rs.51; hence the cost of
production was 663,000,000. The fixed overheads are treated while
calculating absorption cost per unit; total fixed overheads per month were
208,000,000. There was closing inventory of 21,440,000. The net profit for
the month was 128,401,600, after deduction of expenses. Profit per unit is
Rs.9.9 (128,401,600/13,000,000) after deduction of absorption cost per
unit and other expenses per unit.
Likewise, for the rest of the months the calculations are done, and profit is
accumulated below.
February 2014
Details
Total Direct Material
(Rs.)
Total Direct Labour
(Rs.)
Total Variable
Overheads (Rs.)
Total Fixed Overheads
(Rs.)
Absorption Cost per
unit

Total Cost
(Rs.)
242,250,000

No: of
Units
12,750,000

Cost Per
Unit
19

140,250,000

11

178,500,000

14

208,000,000

16.31372549
60.31372549

Income
StatementFebruary
2014
INR
1,041,400,0
00
790,400,00
0

Sales
Less cost of goods sold
(Opening Inventory
Add Absorption Cost of production

Less Closing Inventory)

21,440,00
0
769,000,0
00
790,440,0
00
40,000
790,400,0
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Aishath Farahanaaz
S12425427, BBA Batch 15
00
251,000,00
0
249,796,00
0

Gross Profit
Less Expenses

Sales & Administration


Insurance
Tax

102,000,0
00
2,000,000
145,796,0
00
249,796,0
00

Net Profit

1,204,000

March 2014
Details

Total Cost
(Rs.)

Total Direct Material


(Rs.)
Total Direct Labour
(Rs.)
Total Variable
Overheads (Rs.)
Total Fixed Overheads
(Rs.)
Absorption Cost per
unit

252,000,000

No: of
Units
14,000,000

Cost Per
Unit
18

126,000,000

294,000,000

21

208,000,000

14.8571429
62.857

Income Statement
INR
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Aishath Farahanaaz
S12425427, BBA Batch 15

1,110,040,
000
870,040,00
0

Sales
Less cost of goods sold
(Opening Inventory
Add Absorption Cost of
production

40,000
880,000,
000
880,040,
000
10,000,0
00

Less Closing
Inventory)

870,040,
000
240,000,00
0
213,405,60
0

Gross Profit
Less Expenses
Sales & Administration
Insurance
Tax

56,000,0
00
2,000,00
0
155,405,
600
213,405,
600

Net Profit

26,594,400

April 2014
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Aishath Farahanaaz
S12425427, BBA Batch 15

Total Cost
Details
(Rs.)
Total Direct Material (Rs.) 306,000,000
Total Direct Labour (Rs.)
187,000,000
Total Variable Overheads
(Rs.)
255,000,000
Total Fixed Overheads
(Rs.)
208,000,000

Cost Per
Unit
18
11

No: of Units
17,000,000

15
12.2352941
2
56.2352941
2

Absorption Cost
Income Statement

INR
1,360,000,0
00
956,000,00
0

Sales
Less cost of goods
sold
10,000,0
00
956,000,
000
966,000,
000
10,000,0
00

(Opening Inventory
Add Absorption Cost of
production
Less Closing
Inventory)

956,000,
000
404,000,00
0
328,400,00
0

Gross Profit
Less Expenses
Sales &
Administration
Insurance
Tax

136,000,
000
2,000,00
0
190,400,
000
328,400,
000

Net Profit

75,600,000

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Aishath Farahanaaz
S12425427, BBA Batch 15

May 2014
Total Cost
Details
(Rs.)
Total Direct Material (Rs.) 171,000,000
Total Direct Labour (Rs.)
63,000,000
Total Variable Overheads
(Rs.)
90,000,000
Total Fixed Overheads
(Rs.)
208,000,000

No: of Units
9,000,000

Absorption Cost

Cost Per
Unit
19
7
10
23.1111111
1
59.1111111
1

Income Statement
INR
725,200,0
00
537,200,0
00

Sales
Less cost of goods sold
10,000,00
0
532,000,0
00
542,000,0
00
4,800,000

(Opening Inventory
Add Absorption Cost of
production
Less Closing Inventory)

537,200,0
00
188,000,0
00
139,528,0
00

Gross Profit
Less Expenses
Sales & Administration

36,000,00
0
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Aishath Farahanaaz
S12425427, BBA Batch 15

Insurance

2,000,000
101,528,0
00

Tax

139,528,0
00
48,472,00
0

Net Profit

June 2014
Details
Total Direct Material (Rs.)
Total Direct Labour (Rs.)
Total Variable Overheads
(Rs.)
Total Fixed Overheads (Rs.)

Total Cost
(Rs.)
246,620,00
0
147,500,00
0
94,400,000

No: of Units
11,800,000

208,000,00
0

Absorption Cost

Cost Per
Unit
20.9
12.5
8
17.62711
864
59.02711
864

Income Statement
Sales

INR
946,000,0
00
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Aishath Farahanaaz
S12425427, BBA Batch 15

Less cost of goods sold

698,520,0
00

(Opening Inventory
Add Absorption Cost of
production

4,800,000
696,520,0
00
701,320,0
00
2,800,000

Less Closing Inventory)

698,520,0
00
Gross Profit

247,480,0
00
217,040,0
00

Less Expenses

Sales & Administration


Insurance
Tax

82,600,00
0
2,000,000
132,440,0
00
217,040,0
00

Net Profit

30,440,00
0

July 2014
Details

Total Cost
(Rs.)

No: of Units

Cost Per
Unit

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Aishath Farahanaaz
S12425427, BBA Batch 15

Total Direct Material (Rs.)


Total Direct Labour (Rs.)
Total Variable Overheads
(Rs.)
Total Fixed Overheads (Rs.)

462,000,00
0
273,000,00
0
294,000,00
0
208,000,00
0

21,000,000

22
13
14
9.9047619
05
58.904761
9

Absorption Cost

Income Statement
INR
1,681,280,
000
1,238,280,
000

Sales
Less cost of goods
sold
(Opening Inventory
Add Absorption Cost of
production

2,800,000
1,237,000,
000
1,239,800,
000
1,520,000

Less Closing
Inventory)

1,238,280,
000
Gross Profit

443,000,0
00
384,379,2
00

Less Expenses

Sales &
Administration
Insurance
Tax

147,000,
000
2,000,00
0
235,379,
200
384,379,2
00

Net Profit

58,620,80
0

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Aishath Farahanaaz
S12425427, BBA Batch 15

August 2014
Details
Total Direct Material (Rs.)
Total Direct Labour (Rs.)
Total Variable Overheads
(Rs.)
Total Fixed Overheads (Rs.)

Total Cost
(Rs.)
288,000,00
0
208,000,00
0
176,000,00
0
208,000,00
0

Absorption Cost

No: of Units
16,000,000

Cost Per
Unit
18
13
11
13
55

Income
Statement
INR
1,583,760
,000
869,520,0
00

Sales
Less cost of goods
sold
(Opening Inventory
Add Absorption Cost of
production

Less Closing
Inventory)

1,520,00
0
880,000,
000
881,520,
000
12,000,0
00
Page 20 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

869,520,
000
Gross Profit

714,240,0
00
307,732,8
00

Less Expenses

Sales &
Administration
Insurance
Tax

128,000,
000
2,000,00
0
177,732,
800
307,732,
800

Net Profit

406,507,
200

September 2014
Details
Total Direct Material (Rs.)
Total Direct Labour (Rs.)
Total Variable Overheads
(Rs.)

Total Cost
(Rs.)
492,500,00
0
216,700,00
0
256,100,00
0

No: of Units
19,700,000

Cost Per
Unit
25
11
13
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Aishath Farahanaaz
S12425427, BBA Batch 15

Total Fixed Overheads (Rs.)

208,000,00
0

10.558375
63
59.558375
63

Absorption Cost

Income Statement
INR
1,583,760,
000
1,181,060,
000

Sales
Less cost of goods
sold
(Opening Inventory

12,000,00
0
1,173,300,
000
1,185,300,
000
4,240,000

Add Absorption Cost of


production

Less Closing
Inventory)

1,181,060,
000
Gross Profit

402,700,0
00
401,026,4
00

Less Expenses

Sales &
Administration
Insurance
Tax

177,300,
000
2,000,00
0
221,726,
400
401,026,4
00

Net Profit

1,673,600

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Aishath Farahanaaz
S12425427, BBA Batch 15

October 2014
Details
Total Direct Material (Rs.)
Total Direct Labour (Rs.)
Total Variable Overheads
(Rs.)
Total Fixed Overheads (Rs.)

Total Cost
(Rs.)
229,500,00
0
206,550,00
0
244,800,00
0
208,000,00
0

No: of Units
15,300,000

Cost Per
Unit
15
13.5
16
13.59477
124
58.09477
124

Absorption Cost

Income
Statement
INR
1,225,440
,000
890,290,0
00

Sales
Less cost of goods
sold
(Opening Inventory
Add Absorption Cost of
production

Less Closing
Inventory)

4,240,00
0
888,850,
000
893,090,
000
2,800,00
0
890,290,
000

Gross Profit
Less Expenses

335,150,0
00
288,311,6
00
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Aishath Farahanaaz
S12425427, BBA Batch 15

Sales &
Administration
Insurance
Tax

114,750,
000
2,000,00
0
171,561,
600
288,311,
600

Net Profit

46,838,40
0

November 2014
Details
Total
Total
Total
(Rs.)
Total

Direct Material (Rs.)


Direct Labour (Rs.)
Variable Overheads
Fixed Overheads (Rs.)

Total Cost
(Rs.)
98,780,000
80,820,000
89,800,000

No: of Units
8,980,000

208,000,00
0

Absorption Cost

Cost Per
Unit
11
9
10
23.16258
352
53.16258
352

Income Statement
INR
Page 24 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Sales

719,760,0
00
478,760,0
00

Less cost of goods sold


(Opening Inventory
Add Absorption Cost of
production

2,800,000
477,400,0
00
480,200,0
00
1,440,000

Less Closing
Inventory)

478,760,0
00
Gross Profit

241,000,0
00
129,706,4
00

Less Expenses

Sales & Administration


Insurance
Tax

26,940,00
0
2,000,000
100,766,4
00
129,706,4
00

Net Profit

111,293,6
00

Page 25 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

December 2014
Details
Total Direct Material (Rs.)
Total Direct Labour (Rs.)
Total Variable Overheads
(Rs.)
Total Fixed Overheads (Rs.)

Total Cost
(Rs.)
132,800,00
0
107,900,00
0
74,700,000

No: of Units

Cost Per
Unit
16

8,300,000

13
9

208,000,00
0

25.06024
096
63.06024
096

Absorption Cost

Income Statement
INR
664,000,0
00
523,400,0
00

Sales
Less cost of goods sold
(Opening Inventory
Add Absorption Cost of
production

1,440,000
523,400,0
00
524,840,0
00
1,440,000

Less Closing Inventory)

523,400,0
00
Gross Profit

140,600,0
00
98,410,00
0

Less Expenses

Sales & Administration


Insurance
Tax

3,450,00
0
2,000,00
0
92,960,0
00
98,410,00
0

Net Profit

42,190,00
0
Page 26 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Evaluation on the impact on the product pricing in the


selected company
Sometimes, there arise situations where the companies might need to
change the price proposed, in order to increase revenues, or to minimise
excess inventories kept at godown. Therefore only one technique of
costing is not effective, or the currently used technique of costing is not
reliable. Hence, in this part of coursework, the alternate costing system is
being proposed for the Kit Kat production and its impact on pricing is
evaluated.

Marginal Costing Calculations for Nestle Kit Kat


January 2014
Details
Total Direct Material
(Rs.)
Total Direct Labour
(Rs.)
Total Variable
Overheads (Rs.)
Marginal Cost per
unit

Total Cost
(Rs.)
273,000,000

No: of
Units
13,000,000

Cost Per Unit


21

130,000,000

10

52,000,000

4
35

Page 27 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Income Statement- January


2014
INR
1,018,560,00
0

Sales
Less cost of goods
sold
(Opening Inventory
Add Marginal Cost
of
production

433,560,000
0
455,000,
000
455,000,
000
21,440,0
00

Less Closing
Inventory)

433,560,
000
Gross Profit
Less Expenses
(Fixed Overheads
Sales &
Administration
Insurance
Tax

585,000,000
456,598,400
208,000,
000
104,000,
000
2,000,00
0
142,598,
400
456,598,
400

Net Profit

128,401,600

February 2014
Total Cost
Details
(Rs.)
Total Direct Material
242,250,00
(Rs.)
0
140,250,00
Total Direct Labour (Rs.)
0
Total Variable Overheads
178,500,00
(Rs.)
0
Marginal Cost per unit

No: of
Units
12,750,000

Cost Per Unit


19
11
14
44

Page 28 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Income Statement- February


2014
INR
1,041,400,00
0

Sales
Less cost of goods
sold

582,400,000
21,440,0
00
561,000,
000
582,440,
000

(Opening Inventory
Add Marginal Cost of
production
Less Closing
Inventory)

40,000
582,400,
000

Gross Profit
Less Expenses
(Fixed Overheads
Sales &
Administration
Insurance
Tax

459,000,000
457,796,000
208,000,
000
102,000,
000
2,000,00
0
145,796,
000
457,796,
000

Net Profit

1,204,000

Page 29 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

March 2014
Total Cost
(Rs.)

Details
Total Direct Material
(Rs.)
252,000,000
Total Direct Labour (Rs.)
126,000,000
Total Variable
Overheads (Rs.)
294,000,000
Marginal Cost per unit
Income
StatementMarch 2014

Cost Per
Unit

No: of Units
14,000,000

18
9
21
48

INR
1,110,040,000

Sales
Less cost of goods
sold
(Opening Inventory
Add Marginal Cost of
production

662,040,000
40,000
672,000,0
00
672,040,0
00
10,000,00
0

Less Closing
Inventory)

662,040,0
00
Gross Profit
Less Expenses
(Fixed Overheads
Sales &
Administration
Insurance
Tax

448,000,000
421,405,600
208,000,0
00
56,000,00
0
2,000,000
155,405,6
00
421,405,6
00

Net Profit

26,594,400

Page 30 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

April 2014
Details
Total Direct Material
(Rs.)
Total Direct Labour
(Rs.)
Total Variable
Overheads (Rs.)
Marginal Cost per unit

Total Cost
(Rs.)
306,000,000

No: of Units
17,000,000

Cost Per
Unit
18

187,000,000

11

255,000,000

15
44

Income Statement
INR
1,360,000,00
0

Sales
Less cost of goods
sold

748,000,000
10,000,0
00
748,000,
000
758,000,
000
10,000,0
00

(Opening Inventory
Add Marginal Cost
of production
Less Closing
Inventory)

748,000,
000
Gross Profit
Less Expenses
(Fixed Overheads
Sales &
Administration
Insurance

612,000,000
536,400,000
208,000,
000
136,000,
000
2,000,00
0
Page 31 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Tax

190,400,
000
536,400,
000

Net Profit

75,600,000

May 2014
Details
Total Direct Material
(Rs.)
Total Direct Labour
(Rs.)
Total Variable
Overheads (Rs.)
Marginal Cost per unit

Total Cost
(Rs.)

No: of Units

171,000,000

9,000,000

Cost Per
Unit
19

63,000,000

90,000,000

10
36

Income Statement
INR
725,200,000

Sales
Less cost of goods
sold
(Opening Inventory
Add Marginal Cost
of production
Less Closing

329,200,000
10,000,0
00
324,000,
000
334,000,
000
4,800,00
Page 32 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Inventory)

0
329,200,
000

Gross Profit
Less Expenses
(Fixed Overheads
Sales &
Administration
Insurance
Tax

396,000,000
347,528,000
208,000,
000
36,000,0
00
2,000,00
0
101,528,
000
347,528,
000

Net Profit

48,472,000

June 2014
Details
Total Direct Material
(Rs.)
Total Direct Labour
(Rs.)
Total Variable
Overheads (Rs.)
Marginal Cost per unit

Total Cost
(Rs.)
246,620,000

No: of Units
11,800,000

Cost Per
Unit
20.9

147,500,000

12.5

94,400,000

8
41.4
Page 33 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Income Statement
INR
946,000,000
490,520,000

Sales
Less cost of goods
sold
(Opening Inventory
Add Marginal Cost of
production

4,800,000
488,520,0
00
493,320,0
00
2,800,000

Less Closing
Inventory)

490,520,
000
Gross Profit
Less Expenses
(Fixed Overheads
Sales &
Administration
Insurance
Tax

455,480,000
425,040,000
208,000,0
00
82,600,00
0
2,000,000
132,440,0
00
425,040,0
00

Net Profit

30,440,000

July 2014

Page 34 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Details
Total Direct Material
(Rs.)
Total Direct Labour
(Rs.)
Total Variable
Overheads (Rs.)
Marginal Cost per unit

Total Cost
(Rs.)
462,000,000

No: of Units

Cost Per
Unit
22

21,000,000

273,000,000

13

294,000,000

14
49

Income Statement
INR
1,681,280,00
0
1,030,280,00
0

Sales
Less cost of goods
sold
(Opening Inventory
Add Marginal Cost
of production

2,800,000
1,029,000,
000
1,031,800,
000
1,520,000

Less Closing
Inventory)

1,030,280,
000
Gross Profit
Less Expenses
(Fixed Overheads
Sales &
Administration
Insurance
Tax

651,000,000
592,379,200
208,000,
000
147,000,
000
2,000,00
0
235,379,
200
592,379,2
00

Net Profit

58,620,800

Page 35 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

August 2014
Details
Total Direct Material
(Rs.)
Total Direct Labour
(Rs.)
Total Variable
Overheads (Rs.)
Marginal Cost per unit

Total Cost
(Rs.)
288,000,000

No: of Units
16,000,000

Cost Per
Unit
18

208,000,000

13

176,000,000

11
42

Income Statement
INR
1,583,760,00
0
661,520,000

Sales
Less cost of goods
sold
(Opening Inventory
Add Marginal Cost of
production

1,520,000
672,000,0
00
673,520,0
00
12,000,00
0

Less Closing
Inventory)

661,520,
000
Gross Profit
Less Expenses
(Fixed Overheads
Sales &
Administration

922,240,000
515,732,800
208,000,0
00
128,000,0
00
Page 36 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Insurance
Tax

2,000,000
177,732,8
00
515,732,8
00

Net Profit

406,507,200

September 2014
Details
Total Direct Material
(Rs.)
Total Direct Labour
(Rs.)
Total Variable
Overheads (Rs.)
Marginal Cost per unit

Total Cost
(Rs.)
492,500,000

No: of Units
19,700,000

Cost Per
Unit
25

216,700,000

11

256,100,000

13
49

Income Statement
INR
1,583,760,00
0
973,060,000

Sales
Less cost of goods
sold
(Opening Inventory
Add Marginal Cost of
production

12,000,0
00
965,300,
000
Page 37 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

977,300,
000
4,240,00
0

Less Closing
Inventory)

973,060,
000
Gross Profit
Less Expenses
(Fixed Overheads
Sales &
Administration
Insurance
Tax

610,700,000
609,026,400
208,000,
000
177,300,
000
2,000,00
0
221,726,
400
609,026,
400

Net Profit

1,673,600

October 2014
Details
Total Direct Material
(Rs.)
Total Direct Labour
(Rs.)
Total Variable

Total Cost
(Rs.)
229,500,000

No: of Units
15,300,000

Cost Per
Unit
15

206,550,000

13.5

244,800,000

16
Page 38 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Overheads (Rs.)
Marginal Cost per unit

44.5
Income Statement
INR
1,225,440,00
0
682,290,000

Sales
Less cost of goods
sold
(Opening Inventory

4,240,00
0
680,850,
000
685,090,
000
2,800,00
0

Add Marginal Cost of


production

Less Closing
Inventory)

682,290,
000
Gross Profit
Less Expenses
(Fixed Overheads
Sales &
Administration
Insurance
Tax

543,150,000
496,311,600
208,000,
000
114,750,
000
2,000,00
0
171,561,
600
496,311,
600

Net Profit

46,838,400

Page 39 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

November 2014
Details

Total Cost
(Rs.)
98,780,000

Total Direct Material


(Rs.)
Total Direct Labour
80,820,000
(Rs.)
Total Variable
89,800,000
Overheads (Rs.)
Marginal Cost per unit

No: of Units
8,980,000

Cost Per
Unit
11
9
10
30

Income Statement
INR
719,760,000
270,760,000

Sales
Less cost of goods
sold
(Opening Inventory

2,800,00
0
269,400,
000
272,200,
000
1,440,00
0

Add Marginal Cost


of production

Less Closing
Inventory)

270,760,
000
Gross Profit
Less Expenses
(Fixed Overheads
Sales &
Administration
Insurance
Tax

449,000,000
337,706,400
208,000,
000
26,940,0
00
2,000,00
0
100,766,
400
337,706,
400

Net Profit

111,293,600
Page 40 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

December 2014
Details
Total Direct Material
(Rs.)
Total Direct Labour
(Rs.)
Total Variable
Overheads (Rs.)
Marginal Cost per unit

Total Cost
(Rs.)
132,800,000

No: of Units
8,300,000

Cost Per
Unit
16

107,900,000

13

74,700,000

9
38

Income Statement
Sales
Less cost of goods
sold
(Opening Inventory
Add Marginal Cost of
production

Less Closing
Inventory)

INR
664,000,000
315,400,000
1,440,000
315,400,0
00
316,840,0
00
1,440,000
315,400,
000
Page 41 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Gross Profit
Less Expenses
(Fixed Overheads
Sales &
Administration
Insurance
Tax

348,600,000
306,410,000
208,000,0
00
3,450,000
2,000,000
92,960,00
0
306,410,0
00

Net Profit

42,190,000

The income statements and cost per unit is constructed using marginal
costing technique for 12 months of 2014. Since there was no opening
inventory at the beginning of the year, profit for the months were same in
two methods of costing.
However, fixed overheads are separately treated in income statement and
doesnt account while calculating cost per unit, the cost of production is
different from the cost of production of absorption costing, thus gross
profit and total expense figure too.

Impact on product pricing


The below table illustrates the cost per unit per month by two costing
techniques; marginal and absorption.
Months
January
February
March
April
May
June
July
August

Absorption Cost Per Marginal


Unit
unit
51
35
60.31372549
44
62.857
48
56.23529412
44
59.11111111
36
59.02711864
41.4
58.9047619
49
55
42

Cost

Per

Page 42 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Septembe
r
October
Novembe
r
Decembe
r

59.55837563

49

58.09477124
53.16258352

44.5
30

63.06024096

38

Currently proposed price of the Kit Kat by Nestl India is Rs.80 per unit.
Suppose if the company wants to reduce the price to Rs.55 per unit, the
impact that the absorption costing will have on this decision is a must to
evaluate by using marginal costing of the product.
Since there was no opening inventory at the beginning as mentioned
earlier, the profit accumulated was same in two methods of costing.
However, the cost per unit is different in both of the methods. Therefore,
the decision of reducing price to Rs.55 is not applicable when the cost per
unit is more than that in almost all the months in absorption costing
technique. The table above indicates that except for January, August and
November, all the other months exceeds the cost over price of Rs.55
proposed.
However, when marginal costing is done for the product, it shows that
Nestl can reduce the price to Rs.55, and is profitable.
Example:
In February, absorption cost per unit is Rs.60.314 and marginal cost per
unit is 44. With the proposed price of Rs.55, marginal costing indicates
that the company will have Rs.11 for profit with the same amount of costs
and expenses incurred, while absorption cost shows that they will have a
loss of Rs.5.314.
Likewise, in August, absorption cost per unit is Rs.55 and marginal cost
per unit is Rs.42. It clearly indicates that the absorption costing doesnt
generate any profit and is in breakeven point but marginal costing
generated profit of Rs.13.
Page 43 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Therefore, in marginal costing, with added other expenses per unit (selling
and administration, tax, insurance), the profit will still be there and in
absorption costing it will show the loss incurred is increased.

Conclusion
Nestl is a globally recognised manufacturing company which produces
food, beverages, and nutritional products. The company is a multinationally operated one, and is leading in food and beverages industry. In
this coursework, the costing technique used by the company in product
pricing is analysed. Absorption costing and marginal costing are two main
techniques of product costing. While absorption costing accumulates total
costs incurred by the company; marginal costing only accounts variable
costs. Like any other large organisation, Nestl practices absorption
costing technique for product pricing.
However, the calculated results indicated that absorption costing is not
always applicable for product pricing. In the given scenario before, if
Nestl is to reduce price in order to improve units sold, Nestl cannot only
rely on absorption costing. Therefore, it is wise and effective for Nestl to
accumulate both of the costing technique for the better results and
knowledge.

Page 44 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Bibliography
Our Brands. (2015). Retrieved from Nestle:
http://www.nestle.com/aboutus/ourbrands
Presence Across India. (2015). Retrieved from Nestle:
https://www.nestle.in/aboutus/presenceacrossindia
Strategy. (2015). Retrieved from Nestle: http://www.nestle.com/aboutus/strategy
Investopedia. (2015). What are some of the advantages and disadvantages of
absorption costing? Retrieved from Investopedia:
http://www.investopedia.com/ask/answers/052715/what-are-someadvantages-and-disadvantages-absorption-costing.asp
Jamal, N. m. (2007). Cost management accounting : an introduction. Skudai,
Johor : Penerbit Universiti Teknologi Malaysia.
Johnston, K. (2015). Advantages & Disadvantages of Using Absorption Vs.
Variable Costing. Retrieved from Chron:
http://smallbusiness.chron.com/advantages-disadvantages-usingabsorption-vs-variable-costing-34282.html
Lucey, T. (2002). Marginal and Absorption Costing. In T. Lucey, Costing (p. 296).
Cengage Learning EMEA.
Marginal and Absorption Cost. (n.d.). Retrieved October 16, 2015, from
http://www.iccpreuni.org/:
http://www.iccpreuni.org/attachments/179_Marginal%20and
%20absorption.pdf

Page 45 of 46

Aishath Farahanaaz
S12425427, BBA Batch 15

Appendix 1

Page 46 of 46

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