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“I started with the idea that I

could provide a better service


than what I saw as an
apprentice. I discovered that
I have a great attention to
detail. I love what I do and “A good bra
I believe that enthusiasm is is your most
part of my success.” powerful
- Clarence Harrison, owner,
WoodWise Hardwood Floor Company
accessory.”
- Barbra Wilson,
owner, Christina’s

“I immediately saw the


importance of what we
were doing and how this
type of growing could help
the planet, and I marveled
at the beauty of it all.”
- Christine Hubbard, co-owner
and general manager of Boulder “We feel we are
Hydroponic & Organic Center, Inc.
successful because we
truly care about our
customers and always try
to do the right thing.”
- Leah and Glen Taylor,
Taylor Moving LLC

“People never think about how their clothes are


cleaned. We decided their clothing is important,
and found a better way.”
- Revolution Cleaners

FROM YOUR CAMERA

“When you work with customers who


“We offer the best pricing, need a lot of understanding,
service and products along the consideration and help with their homes,
Front Range. Come see why we elevating the level of customer service is a
were voted the No. 1 Flooring must. Our team prides itself in the credo
Store in Boulder.” of the Golden Rule.”
- Leister Bowling, owner, Atlas Flooring - Brad Barnett, president, Mountain High Appliance
Lingerie
Swimwear

Apparel

2425 Canyon • Boulder • 303-443-2421 Hours: Mon-Sat 10-6 Sun 12-5


www.christinasluxuries.com

2 2010 SUCCESS STORIES CAMERA APRIL 2010


SUCCESS can be defined in many ways. Ask 10 people what it means to them
and you’ll probably get 10 different answers.
To some, success is determined by a company’s size or profits. But when you ask business
owners about their success, you rarely hear them talk about those things.
There are many variables to consider when gauging success, such as: achieving personal growth;
realizing a dream; having pride in doing something you love; building a business from the ground
up; being honest and truthful, and environmentally conscientious; and seeing your ideas and hard
work come to fruition. Many would also agree that having the right attitude is a necessary ingredient
in the recipe for success.
Success doesn’t just happen. It requires time, talent and determination. And it’s not the
culmination of hard work ending at a finish line. It’s an ongoing journey that requires continuous
attention by a company or organization’s dedicated, hard-working staff. It’s more like a neverending
marathon, because even if success is acquired, it must be maintained.
A successful company or organization is proud of and stands behind its product or service, as
well as its employees. It offers great customer service and it contributes to the community. In return,
it receives admiration and respect from its clients and the community.
Boulder and Broomfield counties are filled with many thriving companies and organizations
that have succeeded for many years. Read about many of them on the following pages.

Success Stories is a marketing feature of your Camera. For adverstising information,


call your consultant or 303.473.1400. Special thanks to writers Judy Finman and L.L. Charles.
Design by Aubrey Laurence. Copyright 2010.

APRIL 2010 CAMERA 2010 SUCCESS STORIES 3


Leister & Nancy Bowling
Atlas Flooring
“Our motivation is to keep
our customers happy. We pride
ourselves on customer service
and our ability to beat all
of our competitors’ prices.”
Atlas also offers additional discounts to local interior designers
and contractors.
Don’t know which material is the most suitable for your space?

L ooking for an expert to help you transform your home from the Looking for the best options a fixed budget will allow? Have
ground up? Come meet Leister Bowling. He not only owns Atlas something specific in mind but can’t find it? Speak to one of Atlas
Flooring with his wife Nancy, he’s been working here since he was 15 Flooring’s seasoned staff members for a tour of the showroom and
years old. personalized consultation. Still can’t locate exactly what you need?
Atlas Flooring has everything you need to cover your floors – and Custom orders are no problem.
some walls and counters, too. The locally owned, independently Though Leister is the veteran flooring authority, he isn’t alone.
operated store houses hundreds of options in carpet, area rugs, The average length of employment at Atlas Flooring is 20 years.
ceramic tile, wood, stone, vinyl and laminate. Atlas Flooring is also Employees are happy to be there and happy to help. “We don’t work
one of our area’s premier sources for kitchen cabinets and granite on commission and want to be sure our customers are always taken
countertops. Atlas Flooring can provide a list of professional installers care of and have a great experience,” says Leister. The difference in
who can bring your vision to life. customer service is conspicuous.
Established in 1958 by George and Fran Snyder, and later The prices at Atlas Flooring are none too shabby either. The store
purchased by Loyd Deavenport in the late ’60s, Atlas Flooring has a huge inventory of stock tile, carpet and wood flooring that is
quickly became a hot spot for Boulder County contractors, property priced to move – typically 50 percent off regular price. If you can’t
managers, Realtors and do-it-yourselfers alike. Over the next several find what you want in the close-out section, you can always wait for
decades, the company earned a reputation for high quality products, one of the store’s infamous sales. Every May and October, Atlas
excellent customer service and bargain prices. Deavenport decided to Flooring receives seasonal discounts from its vendors, and the store
retire in 2007 but wanted to leave his business in the right hands. passes these savings along directly to its customers. No gimmicks, no
Leister had been Deavenport’s protégé for many years and was eager mark-ups, just honest-to-goodness deals.
to take the helm. At Atlas Flooring, shopping within a budget is a pleasure. “Our
“Since our business was already successful and 50 years motivation is to keep our customers happy,” says Leister with a smile.
established, our goals were to keep the same loyal employees, update “We pride ourselves on customer service and our ability to beat all of
the store’s appearance and keep our same low prices,” explains Leister. our competitors’ prices.”
Recently, the company has added cabinetry, which has quickly
become a huge part of the business. This is due, in part, to the Since 1958
company’s winning formula: Beat any competitor’s pricing – often
with a much better product. Plus, with the quick, two-week 4920 28th St. Boulder
turnaround offered by Mastercraft cabinets, you can see why 303.442.3221
customers rely on Atlas time and time again.

4 2010 SUCCESS STORIES CAMERA APRIL 2010


e r Cou nty si n ce 1958
Ser ving Bould

Atlas SPRING SALE!


3 days only - May 14-16!
Up to 50% OFF or
mention this ad for 25% OFF
through the month of May!
(excluding sale dates)

4920 N 28th St. Boulder, CO 80301


303.442.3221
Financing available
APRIL 2010 CAMERA 2010 SUCCESS STORIES 5
Sue Stapleton
PLAY IT SMART WITH Play It Again Sports
“We do everything: team sports, kids’ sports, ...”

lly
d
owne y
A favorite of outdoors enthusiasts, Play It Again Sports buys, sells and
trades new and quality-used sports equipment and fitness gear.
a
Loc mmunit
“We do everything: team sports, kids’ sports, lacrosse, soccer, hockey,” and
of course, skiing, says founder Sue Stapleton. “We have customers who have
& co used. been with us the whole 20 years. Families just keep recycling their sports
foc equipment. We take it if it’s in good condition and has the latest technology.
And we give customers the opportunity to create their own discounts on
The sporting goods store purchases, if they bring in what they’ve outgrown. We can find somebody who
can still use it. We work with the sports leagues in Boulder.”
for your entire family. Stapleton opened the business in April 17, 1990, and for the first 13 years she
We buy, sell and trade new and used ran the business herself, and then sold it. In August 2009, she learned that the second
sporting goods and pass along the savings to you! owner was about to close the store. Stapleton, who had survived earlier recessions,
stepped in to save the business. She and her three new partners shut the doors for
five weeks, restocked, and reopened in October. “The community response to an
We work with YOUR imminent closing was overwhelming. We’ve been doing incredibly well.”
Bu These are the givens: Kids grow out of clothing, teens insist on name
spo y your local sports team. brands, and grownups look for affordable prices. That is why Play It Again
r
yea ts gea Come check us out - We’re your Sports is the sporting goods store for the whole family.
r rou r Play it Again Sports celebrated 20 years in business on Saturday, April 17. Visit
nd
SUMMER SPORTS the store the first weekend in May for its 20th Anniversary Sidewalk Sale!

HEADQUARTERS! Since 1990


653 S. Broadway St., Boulder
653 S. Broadway Table Mesa Shopping Center
303.499.2011, www.PlayItAgainSports.com
303-499-2011
M - F 10am - 7pm Sat 10am - 6pm Sun 11am - 5pm

THE QUALITY YOU EXPECT


THE SERVICE YOU DESERVE
Brian Hansen
• Full Service Dry Cleaning, Laundry
and Alteration
Art Cleaners
• Environmentally Safe GreenEarth Cleaning
• Friendly & Knowledgeable Staff
“We do whatever we can to take care of our customers.”

S
• Six Convenient Locations
ince its humble beginnings in 1921, Art Cleaners has always made it its highest
• Free Pick-Up & Delivery Service
priority to listen to customers’ needs and provide services with the utmost
• Boulder’s Finest Since 1921
attention to detail. With this philosophy in mind, owner and president Brian
Hansen has transformed a traditional cleaning service into a hi-tech, environmentally
conscious business that reflects many of the values of his community.
According to Hansen, a big part of adapting the business to modern needs is
understanding the hectic lifestyles of customers and offering services that make their
lives easier. “People’s busy lifestyles have permitted Art Cleaners to offer free pick-up
and delivery, to either home or office, and same-day service,” he says. Additionally,
Art Cleaners proudly offers the environmentally safe Green Earth cleaning system,
which is gentle on clothes, safe on skin and leaves no residual odor.
Whether cleaning clothes, removing stains, preserving bridal gowns,
performing alterations or restoring water or smoke-damaged garments, Art
Cleaners remains competitive by striving for the highest quality and service.
303.447.8700 Hansen attributes his excellent staff for much of Art Cleaners’ success.
www.artcleaners. com “We do whatever we can to take care of our customers,” he says. “Our customers
appreciate and enjoy their clothing, whether brand new or years old, and they
DOWNTOWN THE MEADOWS want each item to look like the day it was purchased. Clothing is an investment.”
1715 15TH ST. 4800 BASELINE RD.
303.440.8600 303.494.2709

BASEMAR CENTER
2570 BASELINE RD.
303.499.7030
NORTH BROADWAY
3980 N. BROADWAY
303.443.0158
Since 1921
UPTOWN LONGMONT
Six locations plus free pickup & delivery
1501 LEE HILL RD.
303.447.8700
1631 PACE ST.
303.684.8585 www.ArtCleaners.com
Official Dry Cleaner for the CU Band, Cheerleaders & Chip

6 2010 SUCCESS STORIES CAMERA APRIL 2010


Jane and Nancy Bartlett
Bartlett Interiors
I n 1960, when Boulder was
a small college town, Joe
and Betty Barnhill opened
graduating from CSU in 1975, Jane was hired as a designer. For the next 9 years she
apprenticed with them, and then had the opportunity to buy the business in 1984.
Knowing that she would need some help, she enlisted her sister Nancy who “signed
Barnhill Interiors, a carpet on” before the ink was dry on the sales contract, and they have never looked back.
and drapery business. As the Though times have changed – as has the name of the store – Jane and Nancy never
years passed, the Barnhills forget what they learned from Betty Barnhill all those years ago: relationships build
expanded their vision to successful businesses. Betty always had a lot of personal style and a gift for helping
include an extensive selection others make their homes into something special and beautiful. She invested in her
of fine home furnishings, customers and built long-term relationships with them.
lamps, fabrics, wall coverings Building long-term relationships with customers and striving to give excellent
and accessories. They paved service is a driving force behind the success of Bartlett Interiors. The showroom floor
the way for what the store displays a variety of fabrics and furniture styles to help customers visualize the use of
(now called Bartlett Interiors) pattern and color in their homes. Jane and Nancy love to help customers create an
has become today: a locally environment that represents “home” to them.
owned and operated business They attribute the success of their 50-year history in Boulder to their customers
with the largest library of who have supported them all of these years. Boulder may no longer be a small
upholstery, drapery and college town, but small-town values are still alive and well at Bartlett Interiors, where
specialty fabrics in all of the goal is to provide personal service, attention to detail and quality home furnishings.
Boulder County.
As a child, Jane Bartlett loved to sew and discover new fabrics. She spent
countless hours at the store with Betty’s daughter, an experience that exposed her Since 1960
to Betty’s work and fueled her interest in interior design. Sometimes, as a special 2020 Pearl St., Boulder
treat, Betty gave Jane some of the leftover fabrics from the store, and Jane used
them to make her clothes. 303.442.5194, www.BartlettInteriors.com
When Jane went to college, Barnhill Interiors was never far from her mind. After

Celebrating
50 years
in Boulder!
We’ve been pedalling with you
for the past 50 years!
2020 Pearl Street • Boulder
APRIL 2010 CAMERA 2010 SUCCESS STORIES 7
Violette
“A lovely boutique.”
V iolette is an exciting feminine clothing store with affordable
sensibilities. “At Violette we enjoy helping you discover your
personal style, while shopping for clothing and accessories that are
current, creative, and that adapt to your lifestyle,” says co-owner Lilie
St. Germain.
Family owned and operated, Violette is one of Boulder’s newest
boutiques, but Lilie St. Germain and Lisa Ciardelli are not new to
retail. The mother-daughter team has more than 60 years of combined
retail experience.
What’s the secret to Violette’s success? “Our location at the East
End of Pearl Street and our affordable, fun and creative clothing,” says
St. Germain. Violette is located on the 1600 block of Boulder’s Pearl
Street, a shopping area alive with a diverse community of imaginative
local merchants.
Violette was recently named Boulder’s haven for dresses, but also
features pants, jeans, blouses and accessories that are so inspiring and
colorful that you will want to fill your closet – accessibly priced so
you can.

Since 2008
1631 Pearl St., Boulder
303.443.3976, www.VioletteBoulder.com

Hyperbaric Mountain
Technologies, INC.
R. Igor Gamow
Hyperbaric Mountain Technologies, Inc.
The Gamow Bag
O f all the forward-thinking inventors that have been cultivated in the state of
Colorado, Igor Gamow ranks right up there with the best of the best.
An avid outdoorsman, Gamow developed many inventions for safety in
outdoor activities and founded Hyperbaric Mountain Technologies as the formal
business entity to market his efforts. The most significant invention, The Gamow
Bag, was patented in 1990 and is still lauded by high-altitude climbers and
explorers as the ideal resource in combating AMS, HAPE and HACE, all severe,
R. Igor life-threatening conditions from the lack of oxygen at higher altitudes. Sold to
Gamow DuPont Co. and still on the market in various forms, The Gamow Bag has saved
scores of lives around the world.
As a retired professor from the department of chemical and biological
engineering at CU-Boulder, Gamow has turned his focus to refreshing his family’s
The Adventu scientific legacy through his latest business venture, Big Bang Productions LLC.
res of Based on his late father George Gamow’s creative approach to sharing the world

MR. TOMPKINS of physics with students and lay people in a unique and colorful way, The
Adventures of Mr. Tompkins DVD and comic book series is set to engage and
educate audiences across the globe. The DVD is currently being sold at Boulder
Book Store on the Pearl Street Mall, and you can download episodes and order
the DVD or comic book online at www.theadventuresofmrtompkins.com.

Now in Comic Book Since 1930s


& DVD Format!
www.TheAdventuresOfMrTompkins.com
For more information visit www.Gamow.com
www.theadventuresofmrtompkins.com
8 2010 SUCCESS STORIES CAMERA APRIL 2010
Dick Sumerfield A good night’s sleep for a
Verlo Mattress Factory Stores GOOD DEAL

LESS
“We make a bed just for you.”

E ven as a youngster, Dick Sumerfield, owner of Boulder’s Verlo® Mattress


Factory, wanted to own his own business. He got his wish in 1989, when he
opened the first of his two local Verlo stores.
“At Verlo Mattress, we make a bed just for you,” he explains. “All our beds
are custom-made here in our factory. You try out the beds in our showroom, and Twin
we tailor your bed to your needs. We use only the highest quality, most mattresses R Royal
oy Eurotop Essence Tranquility Monarch
technologically advanced materials, and yet we sell our custom-crafted mattresses start at just $
499 $599 $699 $899
for less than other mattress retailers.”
How does Verlo keep prices down? “We build what we sell – locally – so the
$
99 Queen Set
Q Queen Set Queen Set Queen Set

customer saves! Our Craftsman-Direct® mattresses don’t sit in a warehouse or on


a truck for weeks or months. They’re made one day before delivery. Customers
spend less and sleep better on a mattress made just for them.” FREE FREE NO
No wonder Verlo has won the Boulder County Gold People’s Choice Award DELIVERY bed frame payments
interest
in-home setup and or mattress pad or pillow until December 2010
for 11 years in a row! removal of your old mattress
(with any purchase over $499) (with approved credit)
Sumerfield explains how he and his staff stay motivated and successful, even Expires 4.30.10 Expires 4.30.10 Expires 4.30.10
during these tough times. “Today, even more people look for value in what they must present coupon must present coupon must present coupon

purchase. My staff and I know that we offer the best product at the best price.”
BOULDER SHOWROOM (Solar Powered)
3080 Valmont Rd. • 303-447-1154
Since 1989 LONGMONT FACTORY and SHOWROOM
3080 Valmont St., Boulder, 303.447.1154 715 S. Main Street • 303-651-9024
Sat 9-6, Sun 11-5, Mon-Fri 9-8 • www.verlo.com
715 South Main St., Longmont, 303.651.9024
Winner!
www.verlo.com 11 Years
Family Owned & Operated
In A Row! Call for the store nearest you: 1-800-224-VERLO
or visit our website at: www.verlo.com
© 2008 VyMaC Corporation. Images for representation only. * See craftsman for details.

Wally & BJ Vieregg and Gail Hogsett


Walters & Hogsett Fine Jewelers
“Celebrate Life With Us!”
W alters & Hogsett Fine Jewelers is in the business of celebrating life’s
milestones – popping the question, becoming new parents or
celebrating achievements!
Beginning in downtown Longmont in 1980, Walters & Hogsett entered
the Boulder market in 1983 and joined the upscale shopping at WaterStreet
in 1988. Opportunity knocked in 2001 to double the floor space and
merchandise.
Wally & BJ Vieregg and Gail Hogsett will celebrate 30 years since
realizing their dream. Don Janson joined in 1991 and three years ago, Mark
Vieregg (nephew to Wally & BJ) became the new generation of this family
business. As as a gesture of appreciation for those many years, they have
partnered with dozens of local non-profits.
“Our success has been built upon relationships we build with our
clients,” Hogsett said. Clients appreciate the personal service and expertise of
the familiar faces who are anxious to assist with that perfect gift or simply
offer a complimentary jewelry cleaning. It’s those valued clients who
consistently vote Walters & Hogsett “Boulder County’s Best Jeweler”!

Since 1980
2425 Canyon Blvd., Boulder
303.449.2626, www.WaltersAndHogsett.com

APRIL 2010 CAMERA 2010 SUCCESS STORIES 9


Gary & Debbie Chambers
Super Rupair, Inc.
“Our customers have made us the largest
independent Subaru repair shop in the nation.”

S ince 1981 owners Gary and Debbie Chambers of Super Rupair, Inc., have
been Boulder County’s Subaru gurus.
“Our niche is ‘Subaru Only,’ and our customers are the ultimate reason
for our success,” Gary asserts. “Our customers have made us the largest
independent Subaru facility in the nation.”
Besides service and repair, they buy and sell more used Suburus, along
with new, used and high-performance Suburu parts, than anyone else. Their
prices are competitive.
“I was attracted to owning my own shop because it was the best way to
receive a fair return for my hard work. As it turned out, the harder I worked
the more results I achieved,” says Gary.
The biggest challenge Gary and Debbie faced in 1981 is the same one
they face today – getting new customers to give Super Rupair a try. “When
they do, we prove that we’re the best shop,” Gary says with assurance.

Since 1981
1309 Yarmouth Ave., Boulder
www.superrupair.com, 303.442.6508

Dave Sievers, DVM


The Animal Doctor
“We love our pets! And whether your companion
animals sleep curled at your feet or out in the pasture,
you want the best care available for them.”

T he Animal Doctor,PC, is a full-service veterinary clinic in Broomfield that


offers everything from boarding and grooming to advanced diagnostic
work-ups and boarded surgeons. The caring staff is dedicated to assisting your pet
in living a longer, happier and healthier life.
The Animal Doctor’s advanced services include digital imaging, videoscopy,
dentistry, exotic animal care, certified acupuncture and more. The state-of-the-
art facility includes digital radiology, spotless surgery rooms and a fully stocked
pharmacy. Front Range horse owners appreciate the separate equine practice,
headed by Dave Sievers, DVM, who has a special interest in equine dentistry,
advanced reproductive techniques and advanced equine sports medicine.
“My family and I have always loved animals,” Sievers says. “After graduating
from the CSU Vet School in 1975, I wanted to create a veterinary clinic that
offered special services to all companion animals. Our equine doctors only work
with horses, and our small animal doctors offer veterinary care for just dogs, cats
and exotics – such as birds, bunnies and reptiles. We offer the best care available,
at reasonable prices.”

Since 1985
1705 W. 10th Ave., Broomfield
www.TheAnimalDoctor.org, 303.466.8888

10 2010 SUCCESS STORIES CAMERA APRIL 2010


Crist Mortuary & Crematory

BOULDER’S TRUSTED MORTUARY

C rist Mortuary has been serving the needs of the local bereaved for more
than 100 years. As Boulder’s only full-service funeral home, it provides
an on-site crematory and cemetery, and a chapel for celebration of life
services and memorial services. The exemplary staff, many of whom have
been involved in the Boulder community for years, do everything they can to
alleviate the burdens of a death in the family. They provide a myriad of
services to help families with preplanning, arrangements and aftercare.
The Crist family sold the business to the Dignity Memorial network in
1987. Though no longer locally owned, it is still locally managed, with an
emphasis on maintaining community-based, individualized customer service.
Crist Mortuary offers a variety of options, including a cremation garden and
family mausoleum. Many more people are choosing cremation over
traditional burial, and as a whole, the process of laying loved ones to rest has
become far more personalized. For example, in lieu of traditional funeral
services, many are opting for more contemporary celebration-of-life services.
Four funeral directors with local connections lead Crist’s staff: For 20 Crist MountainView is Boulder’s only
years Mark Hendriksen has been a funeral director in northern Colorado;
Michael Greenwood is a lifelong resident of Boulder; Phyllis Medina has
local full-service mortuary, crematory
been at Crist for about 10 years; and Michael Slater has been a funeral
director in Boulder County for 15 years.
“We all accommodate the amount of personalization families want to
and cemetery. Our experienced
include; for example, DVD showings or photo displays,” Hendriksen says.
“Also, we can provide aftercare services for families to help them sort out professional staff helps to guide you
their personal and financial matters, which can include contact with local
attorneys to have legal questions answered. We have a toll-free ‘Compassion through every end-of-life decision.
Help Line’ for the immediate and extended family to call a professional grief
counselor. And we offer many choices of traditional or cremation services to
help the family simplify the memorial service process.”
Several Crist services benefit the community; for example, civil servants
Please contact our family counselors for
who perish in the line of duty and honorably discharged homeless U.S.
veterans receive free services. Escape School is a safety program for kids, and
the Smart and Safe Seniors program helps older people avoid fraud. Crist is
more information or to schedule a tour.
involved in the greater Boulder community in other ways, too; it proudly
sponsors a North Boulder Little League team that’s coached by Hendriksen.

Since the early 1900s 3395 Penrose Place (34th & Diagonal Hwy) • 303.442.4411
3395 Penrose Place, Boulder
3016 Kalmia Street • 303.442.4448
303.442.4411, www.CristMortuary.com
Boulder, CO 80301 | www.cristmortuary.com

APRIL 2010 CAMERA 2010 SUCCESS STORIES 11


John Clauson

BUSINESS DIRECT
Cartridge World Boulder
Free pick-up & delivery for qualified businesses
“We make it easy to ‘go green’ and save!”

I f you print a lot of documents, you know how expensive those toner
cartridges are! And being an eco-conscious consumer, you’d love to not
send all that excess packaging to the landfill with each new cartridge you buy.
Thankfully, Cartridge World in Boulder has the successful solution to
this dilemma: environmentally friendly, refillable cartridges that will save you
an average of 40 percent on your purchase price. “We recycle all our ink and
toner cores and service all major brands including HP, Dell, Canon, Lexmark
and Epson,” explains owner John Clauson.
Clauson, who had been working in the construction industry, says, “One
day I went into a Cartridge World store to get a cartridge filled and came out
with a deal to buy the store. My life was changed in an instant by purchasing
a cartridge!” he laughs.
“Small businesses love the way we make it easy for them to ‘go green’
and, of course, they appreciate the significant savings, too.”
But are recharged cartridges as good as new ones? “Our technicians use
the latest technology and processes to deliver dependable cartridges that you
can rely on, and we have a 100-percent guarantee that takes all risk away
from our customers,” Clauson says.

Since 2006
1805 29th St., #1140, Boulder, 303.440.9465
Proud partners
with ellie’s eco products www.CartridgeWorldUSA.com/store177

5 locations in Boulder County


Bill & Susan Ellwood
OUR SOAPS &
Boulder Cleaners, Inc.
SOLVENTS ARE: “We combine new technology with
• Earth Friendly old-fashioned service.”
• 100% biodegradable
• Odor free This year marks the 87th year that Boulder Cleaners (formerly Dugout
Combining New Technology with Old Fashioned Service
Cleaners) has been in business!
In 1923, when Grandfather Ellwood started the Dugout, he went with
the idea that if you provide quality service for a fair price you would be
successful. A name change and 87 years later, the company still follows
Vincent Ellwood’s principles.
Boulder Cleaners feels that it is very important to be on the cutting edge
of the technology available to drycleaners. Thus, it has upgraded its
machinery to operate with only environmentally friendly solvents and soaps.
Boulder Cleaners is a Certified Environmental Drycleaners from the
Drycleaners and Launderers Institute and it is the first and only PACE
certified drycleaners. Additionally, Boulder Cleaner’s is now a Zero-
Waste facility.
Styles may have changed, but the company’s commitment to Grandfather
Ellwood’s work principles have not changed, as the company continues to
We are a Certified Environmental Drycleaner. strive to provide quality service at a fair price.
Providing quality full-service drycleaning & laundry. Call 303.581.0630 for a location or free home/business pickup/delivery.

We offer free home & business


pickup and delivery.
Since 1923
5280 Spine Road, Boulder
5280 Spine Road Boulder, CO 80301 303.581.0630, www.BoulderCleaners.com
303-581-0630 • www.bouldercleaners.com
12 2010 SUCCESS STORIES CAMERA APRIL 2010
Nancy Wee
Wee Travel Ltd. Need a
Vacation?
“Word of mouth from a happy customer is the best testimonial.”

N ancy Wee always wanted to do something related to travel to help


people see the world. Her first dream was to visit Switzerland, and she
has fulfilled it many times.
That’s not all. She has taken 43 groups of travelers to Alaska, been to
Europe and the Holy Land multiple times, and this summer will return to
Russia for the fifth time, taking other travelers on a 14-day Volga River cruise
and then on to Finland. She’s partial to China, loved Antarctica, and is a
cruise expert.
What helps make her company unique is that her trips are very
personalized. “I am so blessed to have traveled to so many areas. I know many • Specializing in Escorted Tours
of the local people when I return to an area. This makes my groups feel special.” and Cruises
She is an expert in arranging trips for baby boomers, seniors and groups
of all ages. “We also do many wedding groups.” • Full Service Travel Agency
Wee Travel’s competitive advantage is service and, often, price. • Free Consultation
“After 9/11 I wasn’t sure if I would make it. My clients are so loyal that
• Family Vacations, Honeymoons,
they stuck with me. One couple has done around 25 trips with me. I have
many who have done 15 to 20. Word of mouth from a happy customer is the and Weekend Getaway trips
best testimonial.”
303.465.2118
Since 1991 nancy@weetravel.net
Your local preferred
1380 W. Midway Blvd., Broomfield Nancy Wee agent for
303.465.2118, Nancy@WeeTravel.net Over 25 years experience
38-year Broomfield Resident

Ebner family
Boulder’s Premier Eyewear Destination
Aspen Eyewear
“We are reliable and the best in our industry in Boulder.”

A spen Eyewear is family-owned and locally operated. Heinz Ebner and his
wife started the business almost a quarter-century ago with a big challenge.
“I didn’t have any money,” he says. “I depleted the savings account, sold two
cars that I rebuilt from a junkyard, and borrowed money from my in-laws.”
But it has paid off. “Our longevity in Boulder has kept people coming in
our door. We are reliable and the best in our industry in Boulder, as
exemplified by our numerous awards. Our goal has always been to help
people SEE. That is why we use only premium products and the newest
technology for the highest quality prescription eyewear. Having the only
onsite custom lens-finishing lab in Boulder allows us to control quality,
assuring your lenses are finished to perfection.”
What is Aspen Eyewear’s competitive advantage? “Our customer service
goes above and beyond. Being family owned, our store has a very pleasant
atmosphere. Our customers feel more like family.” Two of Ebner’s daughters,
both Certified Opticians, are now in the business, too.
“We carry dozens of the highest quality brands available and have
thousands of frames in stock, so you get the very best value possible. We also
stay current with the latest in progressive lenses.”

Since 1986 we’ll be seeing you.


2525 Arapahoe Ave., Suite E-23, Boulder
303.447.0210, www.AspenEyewear.com IN THE VILLAGE AT 2525 ARAPAHOE
CALL 303.447.0210
APRIL 2010 CAMERA 2010 SUCCESS STORIES 13
Glen and Leah Taylor
Taylor Moving LLC
“We feel we are
successful because we
truly care about our
customers and always try
to do the right thing.”

G len and Leah Taylor are quick to share the credit of


Taylor Moving’s success with their co-owners Scout,
George, Sky and Jake. No matter that these partners are of the
Taylor Moving serves the entire Front Range, from Fort
Collins to Denver, though most of its moves take place within
Boulder County. It is a year-round, full-service moving
canine variety. They are as industrious as the rest of the company, offering boxes and packing supplies, professional
experienced staff, and lend a paw whenever they can. Like the packing services, climate-controlled storage, customized long
morning one of the dogs got in the back of a truck while the distance moves and competitive prices that come with a
crew was loading supplies, curled up for a nap and woke up at guarantee. Free insurance is included in local moves, and
the moving site. “He stayed and amused the shipper’s kids uncompromising customer service comes standard with every
until lunch,” laughs Glen. move, regardless of destination. “We are very hands-on and we
At Taylor Moving, every job is given personal attention and always make sure that our crews are personality matched to
approached with a family sensibility. Which is why the locally each customer each day,” says Glen.
owned and operated company keeps earning Boulder County This is another example of a personal touch that puts Taylor
Gold awards year after year, a Best of Boulder prize and the Moving head and shoulders above its competition. Glen and
loyalty of thousands of customers. Leah handpick a crew for every move based not only on the
Glen started the business in 1996 after several years of job specifications but on customer compatibility as well. So
working for other moving companies. “I realized I could go when the doorbell rings on moving day, clients are
into business for myself with my experience and put out a immediately at ease, bolstered by the knowledge that every
better product than what was currently available,” he says. He mover has a minimum of two years on-the-job experience, and
shared his vision with many of the top movers in town, many have been on staff for significantly longer.
promptly recruited them, and Taylor Moving was born. “We try to make the customer comfortable and make the
It wasn’t easy. Glen held several other jobs while he was moving process as simple as it can be by offering free advice,
building a client base, and he worked long hours to convince helpful tips and really putting out nice guys on every job,”
his first patrons to put their faith in an unknown company. explains Glen. And, with luck, some face time with the four-
He must have been pretty persuasive. These days Taylor legged management team, too.
Moving transports an average of 1,200 households and
businesses every year, most of which are the result of repeat
customers and referrals. Since 1996
www.TaylorMove.com, 303.443.5885

14 2010 SUCCESS STORIES CAMERA APRIL 2010


HONEST • EXPERIENCED • RELIABLE

Call today and see why we are


Licensed, Bonded and Insured
voted the best year after year!
Locally Owned & Operated
By The Taylor Family

Visit Us At
TAYLORMOVING.COM
For A Money-Saving Offer!

Call Today! 303.443.5885


APRIL 2010 CAMERA 2010 SUCCESS STORIES 15
Barbra Wilson
Christina’s

“We like to cater to exactly


what women want – what
makes them feel good.”
named after her daughter who was nine when the store opened. Years
later, Wilson’s daughter, Christina LaBone-Brady, started her own
boutique in Berkeley, Cali., called Beauty and Attitude. “I realized I
wanted to open my own store when I found that the way my mom
did things is the way it should be done,” LaBone-Brady said. “She is
all about generosity and making people love lingerie and fashion.”
Beauty and Attitude marked the 4th generation of lingerie stores
in Wilson’s family. All three stores are still open today. “Each of our
stores is slightly different, reflecting our different personalities,”
Wilson said.
Outside of Barbra’s family of long-time lingerie experts is the

H elping in her grandmother’s lingerie store as a young girl


inspired Barbra Wilson to open Christina’s, but her devotion to
making all women feel beautiful is what has made the boutique such
Christina’s staff, which has become a family of its own. Many of the
women on the staff have worked there more than 10 years; the
current staff includes Lynne Russell, Judy Foley, Ann McCauley,
a success. “We like to cater to exactly what women want – what Kathy Sarbough, and Hannalove Wagner.
makes them feel good,” said Wilson. The devoted staff ensures that every customer receives special
When Wilson opened the Boulder store 31 years ago, she attention – even those who are visiting the store seeking a simple
modeled it after her grandmother’s and carried lingerie only. Over the staple item. “I finally went [to Christina’s] per a friend’s
years, Wilson’s vision expanded as Boulder fashion progressed, and recommendation – I loved it! The women there were extremely
now the boutique offers everything from chic lingerie and bathing helpful without being pushy – I wanted to get a beige bra and they
suits to everyday fashion and formal wear. She carries accessories as helped me find a really stylish one. It’s the best bra I own,” shared a
well. Christina’s houses a wide range of designers, reaching to top 26-year-old customer of her experience at Christina’s.
lines such as Nicole Miller and Elie Tahari. This is exactly what makes Christina’s a success; Wilson’s long-
Even with such high-fashion brands, Wilson is still able to time passion for the trade is apparent to every customer. “It was
emphasize comfort with beauty. As the one and only buyer for inevitable I would open my own store – it’s what I’ve always known,
Christina’s, she makes this a priority. “Boulder has evolved incredibly and I’ve always had so much fun with it. It’s the most fun a girl can
in terms of fashion, but women still love feeling pure fabrics on their have and still call it a job.”
skin. I like to choose items that are beautiful and fashionable, but
also soft and comfortable,” Wilson said.
Wilson’s expertise stretches far beyond her ability to evolve with Since 1979
the trends. Her story began with Connie’s – her grandmother’s 2425 Canyon Blvd., Suite 100, Boulder
lingerie store in New Jersey, which her mother, Elizabeth Meserole, www.ChristinasLuxuries.com, 303.443.2421
has run for years now. Next, Wilson created Christina’s, which is

16 2010 SUCCESS STORIES CAMERA APRIL 2010


Christine Hubbard
Boulder Hydroponic & Organic Center, Inc.
“I immediately saw the
importance of what we were doing
and how this type of growing
could help the planet. This was the
future of growing food and saving
resources. I just saw it and
marveled at the beauty of it all.”
C hristine Hubbard, co-owner and general manager of Boulder
Hydroponic & Organic Center, became interested in the field
when she was a little girl and saw hydroponics in action at the St.
“Ed really built this business right,” enthuses Hubbard. “Slow and
steady and on a great foundation of having products at fair prices,
always putting the customer first and spending the time each person
Louis Zoo. Now she serves as president of the Progressive Gardening needs to be taught how to accomplish their goals.”
Trade Association for the United States and Canada. Her personal Indeed, Boulder Hydroponic & Organic Center has 6,000 square
journey is analogous to the hydroponic industry itself – organic feet stocked to the gills with everything needed to create hospitable
beginnings, thriving results. growing environments for plants. The locally owned and operated
“I immediately saw the importance of what we were doing and how store – since 1995 – sells fully loaded garden kits as well as do-it-
this type of growing could help the planet,” explains Hubbard, yourself garden-building components. The store carries products to
describing her first foray into professional hydroponics. “This was the control climate as well as natural and non-poisonous pest control
future of growing food and saving resources. I just saw it and products. In support of Earth Friendly and Sustainable gardening,
marveled at the beauty of it all.” the store provides the Organic Gardener with a full array of organic
Hydroponics is the cultivation of plants in a nutrient solution soils and fertilizers; soilless and hydroponic options; nutrients,
instead of soil. Why are so many people, Hubbard included, lighting systems, propagation products and growing accessories. Best
captivated by it? Hydroponics can be employed with virtually any of all, Boulder Hydroponic & Organic Center employs friendly,
plant in nearly any location. With the proper supplies, people can knowledgeable staff who hold degrees in everything from biology to
successfully grow fresh fruits, vegetables and other flora whether they botany to horticulture.
live – on a large plot of land or in a studio apartment. Hydroponic “This is why Boulder Hydroponic & Organic Center has been in
gardens produce a greater yield as well as more consistent crops, while business longer than any other hydroponic store in Colorado; and voted
simultaneously requiring less space, resources and work. Hydroponic Best of Boulder for six years,” says Hubbard. “We have been growing
growing can produce up to 10 times more food while using one-tenth our business (pun intended) to be even more successful in the future.”
the water of conventional gardening methods.
That Hubbard’s path, like so many local hydroponic enthusiasts’,
led her to the Boulder Hydroponic & Organic Center seems only
fitting since it is the premier hydroponic store in Colorado. After
Since 1995
nearly 18 years in the industry, including starting and selling a Boulder Hydroponic & Organic Center, Inc.
successful small business in Englewood (Mrs. Greenjeans Hydroponics), 1630 N 63rd St., Boulder, 303.415.0045
Hubbard came to work for Boulder Hydroponic & Organic Center in Denver Hydroponic & Organic Center, Inc.
2002. She has since formed a partnership to build the business, which
6810-D Broadway, Denver, 303.650.0091
included adding the Denver Hydroponic & Organic Center to the
fold in 2005. www.bhocenter.com

APRIL 2010 CAMERA 2010 SUCCESS STORIES 17


Clarence Harrison
WoodWise Hardwood Floors
“I started with the idea that I could
provide a better service than what I
saw as an apprentice. I discovered that
I have a great attention to detail. I love
what I do and I believe that
enthusiasm is part of my success.”
Finishing the wood is another area where WoodWise works to reduce
the environmental impact. Few wood finishes are truly environmentally
friendly, and the solvents used in most products can give off toxic fumes for
months after application. “Natural oils look great, but they don’t hold up,”
Harrison explains. “For most applications, water-based finishes are the best

F or Clarence Harrison, “success” is what he feels when he sees his clients


getting their first look at the new artisan wood floor he has just installed
in their home. “I love what I do and I believe my enthusiasm is part of this
way to go. These products have really improved in terms of ease of
application and durability, and there is no off-gassing of any toxic ingredients.”
WoodWise customers appreciate the follow-up they receive, too –
success,” he says. “The positive feedback that I get on every one of my jobs whether their home is an entry-level townhome or a multi-million-dollar
is what keeps me motivated.” Harrison, owner of WoodWise Hardwood showcase. “We always do a walk-through with the homeowner, to see if they
Floors in Boulder, has been installing and refinishing Front Range floors for have any questions, discuss upkeep and maintenance, and ensure that their
more than 20 years. new floor matches their desire and expectation.”
“Our expertise ensures that your floor will be created to complement “We are happy to visit your home, consult with you on your project and
your home’s existing materials and site requirements. The best wood floors provide a free, no-obligation estimate. We’ll bring our showroom to you,
are designed and installed by a professional craftsman, who can advise you with hundreds of samples to choose from. Just give us a call – we’d love to
on the best materials, finishes and methods to create a masterpiece floor that work with you in creating the floor of your dreams,” Clarence Harrison says.
will last for decades. I offer unparalleled service at hard-to-beat prices.”
It’s fair to measure success in terms of the challenges that have been
overcome. “In 1988, when I opened my first wood flooring business, I was
coming into a market where I was unknown and I was competing against
established businesses,” Harrison recalls. “But my experience as an
apprentice told me that, with my commitment and attention to detail, I
could provide a better service. I was motivated to be my own boss, and to
showcase what I do better than anyone else.” Harrison’s installation
“portfolio” even includes a 60,000-square-foot athletic gym.
A longtime dedicated runner, Harrison sees parallels between his
competitive running and running a successful business. Every trail is
different, and understanding the course is key to an excellent run. Similarly,
Harrison says, no two floors are exactly alike. “This makes planning the
details very important. I pay meticulous attention to each step of every
project,” he says. “I am personally on each job, every day, to make sure
everything is being done correctly and to our standards. A WoodWise floor
is second to none.” The company also provides refinishing, floor restoration
and repairs on water- or sun-damaged areas.
Your home’s interior environment benefits in two important ways when
WoodWise is your floor contractor. Adding a wood floor creates a lot of
dust and sawdust, and most contractors charge hundreds more for “dustless”
installation. “Every one of our projects are dust-free, and at no extra
charge,” Harrison says. “You don’t want all the dust in your air, or gathering
Since 1988
in the nooks and crannies, or even in the duct work. As a serious runner, I 303.591.4426, www.WoodWiseBoulder.com
don’t want that stuff in my lungs – or yours!”

18 2010 SUCCESS STORIES CAMERA APRIL 2010


SMART WOOD FLOORING SOLUTIONS

APRIL 2010 CAMERA 2010 SUCCESS STORIES 19


Corey Buck & Ashley Maxwell
g John’s Restaurant
Where Taste
& Tastefulness Unite
T his award-winning restaurant is a long-time Boulder favorite for fine food and
excellent service in an intimate setting.
For the last six years John’s Restaurant has received Zagat’s “extraordinary” rating
as a destination for epicures. Zagat cited the ambience of the “delightfully quiet
Without Pretension cottage,” longtime favorite dishes, and “innovative and eclectic new offerings ...
served gracefully and with professional aplomb.”
The glory belongs to the owners, Chef Corey Buck and his sister, Ashley
e Maxwell, who bought the business in 2003.
BEST OF BOULDER “We love working together and are the perfect team,” says Maxwell. “It has
Most Romantic Dinner Boulder Weekly - 2009 always been a dream of ours to have a restaurant – because of my brother’s passion
for food and my desire to see him become a success.” Buck went to culinary school
ZAGAT at Johnston and Wales.
World’s Top Restaurant 2008-2009 John’s Restaurant is special for a host of reasons. “We are family owned. We are
one of the oldest restaurants in Boulder. We make amazing food. Everyone loves the
ZAGAT charm and quaintness of our space; it is always conducive to conversation, no matter
Top Rating of Extraordinary, 2004-2009 how busy we are. We take care of our customers’ needs and special requests – we
want them to have a memorable experience. We always go the extra mile.”
BEST OF CITY SEARCH The brother and sister team stay motivated despite the current tough times. “We
Most Romantic Restaurant 2004 -2009 are always changing our menu to keep our customers coming back. We participate in
many charity events and support our community. This has built loyal customers.”
GABBY GOURMET John’s is available for private parties and weddings and offers complete catering
4 out of 4 Stars 2005 -2009 services. Monthly wine dinners feature the outstanding cuisine paired with John’s
award-winning wine list.

Since 1975
2328 Pearl St., Boulder, 303.444.5232
www.JohnsRestaurantBoulder.com
For Reservations Call: 303-444-5232 ~ 2328 Pearl Street Boulder
www.johnsrestaurantboulder.com

Lean on me HospiceCare of Boulder


2594 Trailridge Drive East, Lafayette, CO 80026

& Broomfield Counties


“We don’t really help anyone die, “Most of our patients say they wish they’d called us sooner. More time
we help them live better each day, enriches the end-of-life experience for both patients and families.”
live as richly and fully as possible.
That’s an honor. And that’s what
this is all about.”
H ospiceCare of Boulder and Broomfield Counties, the area’s only private,
nonprofit hospice, was founded in 1976 as an all-volunteer, grassroots
effort. Though much has changed over the years, the organization’s
MICHELE FERGUSON, MD wholehearted commitment to those who are facing end-of-life issues and their
MEDICAL DIRECTOR families remains steadfast.
www.hospicecareonline.org

“After 33 years, we continue to be humbled by the privilege of walking


We don’t cure anyone at HospiceCare. alongside those who are terminally ill or grieving the loss of someone close to
But with physicians like Dr. Michele them,” says Darla Schueth, HospiceCare President & CEO.
With services based on the principles of comfort, dignity, respect and
Ferguson on our team, we do often heal choice, HospiceCare brings its expert, compassionate care to patients
them. She's seen that by offering comfort, wherever they live (whether that’s a private home or a senior nursing facility),
compassion, respect, and choice, we can whenever they call (be it 2 p.m. or 4 a.m.). Moreover, no one who needs
help those who are dying find richness support is ever turned away, regardless of ability to pay.
caring for our community since 1976

Moving forward, HospiceCare will continue to provide the very highest


and meaning in all the days quality end-of-life services to the community that founded, shapes and
that have yet to be lived. supports its important work.
For more information, visit www.hospicecareonline.org.

Since 1976
www.hospicecareonline.org, 303.449.7740
303.449.7740
20 2010 SUCCESS STORIES CAMERA APRIL 2010
Sanu
Namaste Nepal Restaurant
“Serving food is not just our business; it’s our culture.”

N ew owner Sanu continues to offer fine cuisine from Nepal, India and
Tibet, along with some east-Asian dishes, like sesame chicken and pad
Namaste N E PA L RESTAURANT
Thai. A native of Nepal, Sanu moved to Boulder in 2001. “It reminds me of
Nepal,” she says. Her sons, 19 and 23, and her brother also work in the
Fresh, Healthy, Under
restaurant and encouraged her to take it over. Gluten Free & Organic NEW
“We are a health-conscious people and do our best to keep our restaurant Choices for Health
and customers healthy by providing fresh food in a clean environment,” she Ownership
says. The restaurant offers good service, delivery, catering, parties, a full bar, Concsious People
and a pleasant dining experience. As the menu says: “Serving food is not just Open 7Days / Buffet or Menu / Full Bar
our business; it’s our culture.”
Sanu’s path has not been easy. Seventeen years ago she was severely TAKE OUT
burned in an accidental fire and miraculously restored to life after being
thought dead. She endured many surgeries and great pain. “I promised God CATERING
to give to other people,” she says. She has been working with Alzheimer
patients in Louisville since 2004.
DELIVERY
“I make nice friends at the restaurant. Old customers come and say they Lunch: Mon - Sat. 11 - 3
love it. I’m so happy to be with other people. I have hope – a miracle
Dinner: Mon - Sun 5 - 9:30
happened in my life.”

www.namaste2u.com
Since 2009 4800 Baseline Rd.
4800 Baseline Road, Boulder in Meadows Shopping Center #A107
303.499.2234, http://namaste2u.com Boulder 303-499-2234

Catherine Wynne & Bill Humphrey


Entrust New Direction IRA, Inc.
“Our motivation comes from spreading the word that
securities are not the only game in town for IRAs.”

H ere’s a new direction for IRA and 401k investing: expand and diversify your
portfolio with real estate, private stock, gold, LLCs, lending and more. Catherine
Wynne and Bill Humphrey started offering self-directed retirement plan services when
they sat down and read the IRS code on IRA investments, and now offer clients access
to these unique diversification opportunities.
Real estate had been a successful investment for them in the past, but they
were told their retirement plans (IRAs) could only buy securities, not real estate.
“Our stock broker/financial advisors said that this couldn’t be done, so we started
researching why only securities were purchased in IRAs.” That research opened the
door for them to untapped investment possibilities, and they started their business.
“The biggest challenge in our business was overcoming the security industry
momentum with IRAs only being invested in stocks. Our company is unique
because we provide education and guidance through sometimes complex
transactions. Entrust New Direction IRA has made client education a top priority
through classes, articles, and presentations.”
Their business has grown continuously in spite of the troubled economy.
Entrust New Direction IRA just crossed the 4,000 client threshold and administers
over $300 million in assets. “Our motivation comes from spreading the word that
securities are not the only game in town for IRAs.”

Since 2003
1070 W. Century Drive, Suite 101, Louisville
303.546.7930, www.NewDirectionIRA.com

APRIL 2010 CAMERA 2010 SUCCESS STORIES 21


Brad Barnett
Mountain High Appliance
“We are a small-town business
dedicated to exceeding your expectations
with value and integrity – before,
during and after the sale. Your complete
satisfaction is our Goal!”
With hard work and the right mix of products, Barnett’s fledgling
business grew from its original workshop space to today’s 12,000-square-
foot showroom, featuring more brands for side-by-side comparison than any

M ost of us take our appliances – those trusty machines that wash our other store in the region. “We believe in pricing our merchandise
dishes, dry our clothes and cook our dinner – for granted. But when competitively without compromising our tradition of excellent service and
we need a new dishwasher, clothes dryer or stove, we really appreciate an knowledge. That’s how we have built our reputation.”
appliance store with a friendly and knowledgeable sales staff that can answer The company’s reputation also extends into the community. “We
all the hard questions and help us find the right gadget at a great price. established the Mountain High Appliance Good Neighbor Fund, where
For the most choices, expert service and value, the place to go is donations from participants of our many events are given back to the
Mountain High Appliance. “We offer everything from ultra-high-end community, whether we’re supporting Centaurus High School, the Boulder
appliance packages to replacement microwaves, vacuum cleaners and water Shelter for the Homeless, Habitat for Humanity or other deserving
filters,” says Brad Barnett, president. “And we treat you with courtesy, we community organizations. We feel we are part of these organizations and
respect your time, and we keep our word.” they are now an integral part of our doing business,” Barnett explains.
This combination of great products and a caring, personable staff has Barnett says that Mountain High Appliance’s competitive advantage is
been the formula for success for Mountain High Appliance since it opened their legendary Hassle-Free Service. “We meet or beat our competition, even
its doors in 1993. Locally owned and operated, Mountain High Appliance is the big-box stores. We provide complete service, from state-wide delivery
Colorado’s most complete appliance source, offering Colorado’s best and installation to classes on how to use and care for your appliance. We can
selection of today’s most desirable brands, a knowledgeable staff and state- answer your troubleshooting questions for any warranty situation. We host
of-the-art showrooms featuring live kitchens and brand names such Dacor, monthly events in our seven live showcase kitchens that let customers
Miele, Asko, Viking, KitchenAid, Sub Zero, Wolf, Bosch, GE, Frigidaire experience and operate appliances before they buy.”
and many more. Full-time delivery and installation teams ensure that your Along the way, the staff manages to make the work fun. “I find that
new stove, washer, refrigerator or dryer arrives in perfect condition and is when people work hard, they also want to play hard,” Barnett says with a
correctly installed and functioning. laugh. “We have a family-like atmosphere, with a team spirit of camaraderie.”
Like most good success stories, this one starts out with humble When all is said and done, Barnett says that his passion for the business
beginnings. “I started out delivering appliances for a large store in Boulder,” is what keeps him motivated to achieve a little more, each day. “We’re
Barnett recalls, and moved into sales and management. But that didn’t really helping customers enhance their homes with great appliances. It’s really all
meet my expectations. At age 25, it became apparent that starting my own about the Golden Rule. I personally invite you to come on by and see us –
business was the only way to take charge of my own destiny. With just $5,000 you’ll be glad you did.”
in the bank, I started buying and servicing used appliances in my garage – and
deliveries were done with an old truck without so much as a lift gate!
“I knew that my vendors were going to be my lifeblood to having an Since 1993
expanded product offering. A very special sales representative for Viking had 1130 Pine St., Louisville
faith in me and pushed to open me up as a dealer. My entry into the high- 303.665.6850
end appliance market was on its way!”
www.MountainHighAppliance.com

22 2010 SUCCESS STORIES CAMERA APRIL 2010


APRIL 2010 CAMERA 2010 SUCCESS STORIES 23
Pete Messimer and Partners
Superior Liquor
“We pride ourselves on giving the
most attentive and informative
service in the business.”
“Getting people to try your business is not too difficult. Getting
people to trust and be loyal to your business is the challenge,” says
Messimer. Superior Liquor introduced a lucrative Frequent Customer
Program and a weekly consumer sweepstakes that customers love.

Frequent Customer Program


This unique program rewards your every purchase. Sign up in the
store and you’ll begin seeing added savings. The success of the Frequent
Customer “Points” Program has been exciting. Some customers choose

W ith more than 20,000 square feet of fine wine, beer and spirits,
plus friendly and helpful customer service, Superior Liquor is a
shopper’s delight. Whether you need a tasteful gift for your dinner host
to hoard their points and not cash them in; others take a little bit off
their tab each time they come in. But everyone pays attention to the
savings buildup.
or simply want the best aperitif, beer or wine for your own enjoyment,
here is a superstore of good values. Weekly Specials
Superior Liquor is locally owned and operated in Superior, at U.S. 36 Superior Liquor advertises weekly specials in addition to the
and McCaslin Blvd. General Manager and Partner Pete Messimer, a hundreds of in-store specials they post every day at the store. Every
Boulder resident for more than four decades, knows his liquor. His Wednesday morning a Superior Liquor customer’s name is drawn from the
resume includes 10 years with a major winery, four years with a brewery entry box to win a valuable prize; recent giveaways included a gas grill, a
and three years with a Colorado wholesaler before opening Superior deluxe cruiser bike, and an LCD CD-playing TV.
Liquor. His expertise and knowledge of world markets make Superior a
unique Colorado marketplace. Friendly, Trained Staff
The store serves a diverse clientele, from college students to retirees. The store’s competitive advantage is its staff. They are known for
The staff is strict and diligent about verifying that customers are over 21 consistent delivery of excellent service. Customers feel at ease working
years old and that they have not already had too much to drink. with people they can count on for high-quality choices at reasonable
Stocking more than 5,000 different wines, Superior Liquor rightly prices. “It is our people that have helped build our store in Boulder
claims to offer the most rewarding wine shopping experience in County,” Messimer says.
Northern Colorado. The expert staff is equipped to help with wine “Our customers are looking for value in today’s tough economic
and food pairings, planning your party or finding the perfect gift for times. Our staff negotiates special pricing and special buys from our
wine aficionados. suppliers that deliver quality at a lower cost to our customers. We are
“We pride ourselves on giving the most attentive and informative always promoting new and different products as they become available.”
service in the business,” says Messimer. “We have unprecedented access
to some of the rarest and most sought-after wines in the world. Superior An Independent, Locally Owned and Operated Business
Liquor has gained a reputation among collectors as the place to go for Colorado’s retail liquor laws foster large independent stores like
cult wines from California, Oregon, Italy and France. Our particular Superior Liquor, which provides Colorado consumers with selection, low
focus is on value – at all price points. We constantly seek out wines we pricing and expertise. Additionally, Superior Liquor is actively involved
think are under-priced for their quality. We cover the gamut from in supporting dozens of local charities and non-profit organizations.
economy-priced brands to high-end collectibles that will age in a wine Those programs, combined with its highly trained and experienced staff,
cellar for years.” help the store to stand out in the community.
When it comes to beer, Boulder County’s location in “The Napa
Valley of Beer” gives Superior Liquor a competitive advantage to
discover new local brews for the connoisseur. The store also carries
Since 2000
domestic microbrews from California to Delaware, and imports from all 100 Superior Plaza Way, Superior
over the world, notably Germany, United Kingdom, India and Mexico. 303.499.6600, www.SuperiorLiquor.com

24 2010 SUCCESS STORIES CAMERA APRIL 2010


COLORADO’S LARGEST LIQUOR SUPERSTORE
IN SUPERIOR!

US 36 & MCCASLIN • SUPERIOR • 303-499-6600

BEST WISHES FROM OUR TEAM!


Great weekly sales on already lower Frequent customer program that
daily prices! makes every purchase count!

Hand-picked Wines of the Week, Sign up for our e-mail list to receive
find out about unknown gems! exclusive offers on
spectacular wine deals!
Wedding and special event
planning to take the pressure
off of you!

One of Colorado’s Best Organic


Wine Selections! Dozens of organic
offerings from around the globe.

APRIL 2010 CAMERA 2010 SUCCESS STORIES 25


David Askman, Noel Bennett, Steve Madsen, Rusty Perry, Edward Pizzarello & Amanda Rafool

Revolution Cleaners
“We believe that our customer service
is the fundamental reason we’ve
retained loyal customers and continue
to grow in the face of a recession.”
trained and knowledgeable employees.
“We believe that our customer service is the fundamental reason we’ve
retained loyal customers and continue to grow in the face of a recession.
After opening our Louisville store in February, and with at least two more
locations in the works, it is easy to stay energized and motivated,” the
owners say.

Benefiting the Environment

F ive years ago a group of entrepreneurs started a revolution in Colorado’s


dry-cleaning industry. They launched Revolution Cleaners, the only
CO2 dry cleaner in Colorado and one of a handful in the country. Five
Revolution Cleaners is Colorado’s environmentally friendly cleaner,
using non-toxic technologies. The company employs wind power to run
their plant. Their fleet consists of Hybrids and other alternative-fuel
years later, they can boast about having six stores in the Denver area, two vehicles that use ethanol or biodiesel. Revolution offers free pickup and
more in Boulder County, and more coming. Along the way they have also delivery service to most of Denver, Boulder and the surrounding areas
given the environment a helping hand. using these environmentally friendly vehicles. Whenever possible, their
Revolution Cleaners is unique because its cleaning process uses uniforms and laundry bags are made from organic cotton. In their stores
recaptured, liquid carbon dioxide (CO2) – the same agent that humans they use such renewable resources as bamboo hardwoods, cork flooring and
breathe out and plants breathe in. Traditional dry cleaning uses the toxic reclaimed particleboard. They provide a clean, safe and comfortable
chemical perchloroethylene (PERC), which is harmful for the environment workplace. “Better for our people and better for our business.”
and for human beings. Most dry cleaners use PERC to clean clothes. The
EPA lists it as a probable carcinogen, and it is a known pollutant. Revolutionary Technology
The CO2 that Revolution Cleaners uses reduces the greater carbon Revolution’s dry-cleaning process uses naturally occurring and reclaimed
footprint, since it is a byproduct of other industrial processes – like oil CO2 as the cleaning solution. Under pressure, CO2 becomes an odorless,
refining, ammonia production and fermentation of wine and beer. By non-toxic liquid with unparalleled cleaning characteristics. It’s non-
capturing the CO2, Revolution utilizes exhaust that would otherwise be hazardous and non-flammable. It dissolves stains as well or better than the
released into the atmosphere and reduces greenhouse gas emissions. toxic substances other cleaners use. It naturally cleans delicate fabrics such as
In conjunction with the dry cleaning, Revolution utilizes a state-of-the- leather, down, silk, beads, sequins, wool, Spandex and nylon. Plus, no heat
art Miele wet-cleaning system. These machines conserve energy and water is involved in the process, so clothes last longer and feel softer. In addition,
resources during their highly efficient cycles. without heat, stains aren’t set, and stain removal is still possible after
Oddly enough, the business was conceived at Proto’s on Platte Street in treatment. For certain water-soluble stains and fabrics, Revolution uses the
Denver over pizza and beer. To the entrepreneurs, it seemed like a good high-tech Miele wet-cleaning system. Best of all, clothes don’t have that
opportunity to improve an antiquated industry. CO2 dry cleaning was new chemical dry-cleaning smell.
technology and not well known. The biggest challenge the owners faced in According to Revolution, “It’s better for your clothes, better for the earth
opening the business was that they had to figure it out for themselves. There and it’s just as affordable as traditional full-service cleaning – without the
was very little help to be had. nasty chemicals and fumes. Consumer studies rate CO2 as the best dry-
The concept showed such promise, it attracted the private equity firm cleaning method on the market.”
RMR Capital to invest a substantial sum of money for future growth.
“RMR Capital saw the potential Revolution Cleaners had to change the
dry-cleaning business,” says Edward Pizzarello of RMR. “Our long-term
strategy involves strategic growth through corporate expansion, franchising /
Since 2005
licensing opportunities and acquisitions.” 459 S. McCaslin Drive, Suite 5,
Revolution’s target customer is a consumer who wants consistent, Louisville, 303.996.3540
impeccable customer service and a cleaning process that is revolutionary.
Traditionally, dry cleaning has been seen as a low-priority commodity 3320 Arapahoe Ave., Boulder, 720.406.7636
chosen for convenience and price. Revolution Cleaners is changing that
perception. They provide the most advanced, environmentally friendly dry- www.RevolutionCleaners.com
cleaning technology, in a pristine retail environment, with friendly, highly-

26 2010 SUCCESS STORIES CAMERA APRIL 2010


APRIL 2010 CAMERA 2010 SUCCESS STORIES 27
15 years old and
still Growing strong!
Come on in and get a
KISS
Knowledge ~ Integrity
Service ~ Selection
Boulder & Denver
Hydroponic & Organic Center, Inc.
Boulder: 1630 N. 63rd St. (Arapahoe & 63rd) • 303-415-0045
Denver: 6810 Broadway (Hwy 36 & Broadway) • 303-650-0091
www.bhocenter.com
store hours Mon-Sat 11am-6pm
Voted CU & Boulder’s Best
CU & Boulder’s
2008-2010 in the Colorado Daily
CU & Boulder’s
BEST 2010 BEST 2009 Voted Best of Boulder 2005-2007
in the Boulder Weekly
28 2010 SUCCESS STORIES CAMERA APRIL 2010

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